What Is Local SEO and Why Is It So Important?
Local SEO helps your business stand out – even if you don’t have a website – and helps drive more traffic to your premises through online leads.
Since these leads are from people who are specifically searching for products or services that your business offers, they are also likely to give you a high conversion rate.
Searches with local intent are on the rise – with 4 in 5 consumers now using search engines to find local information, and search result information sending a massive 70% of consumers to a physical store.
Local SEO also helps drive people’s decisions in favor of your business. The more information they have about your business before they visit, the more trustworthy you are in their eyes.
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SEO - SEARCH ENGINE OPTIMIZATION
SEO ( SEARCH ENGINE OPTIMISATION ) is a process of improving and increasing website visibility when people search for a product or services. SEO targets unpaid traffic (known as “natural” or “organic” results) rather than direct traffic or paid traffic. Unpaid traffic may originate from different kinds of searches, including image search, video search, academic search, news search, and industry-specific vertical search engines.
IMPORTANCE OF SEO
SEO is a fundamental part of digital marketing because people conduct trillions of searches every year, often with commercial intent to find information about products and services. Search is often the primary source of digital traffic for brands and complements other marketing channels. Greater visibility and ranking higher in search results than your competition can have a material impact on your bottom line.
However, the search results have been evolving over the past few years to give users more direct answers and information that is more likely to keep users on the results page instead of driving them to other websites.
There are mainly 10 important factors that affects the ranking of SEO in digital marketing they are
A Website that is both secure and accessible.
Page Speed (This includes mobile page speed).
User-Friendliness on Mobile.
Age, URL, and Authority of the Domain.
Content that has been optimized.
SEO for technical purposes.
Rank Brain (User Experience).
Links .
Social Indications.
Authentic Business Information.
HOW IT WORKS
The SEO works on three steps , they are Crawling , Indexing and Ranking. Crawling, which is the discovery stage; Indexing, which is the filing stage; and Ranking, which is the retrieval stage.
SEO is a process that works towards building up your website and content in the eyes of search engines. It demonstrates to search engines like Google that your content is relevant, authoritative, and the best match for search queries to rank high on SERPs. Each search engine has its own ranking factors and algorithms, so we will focus on the most popular search engine in this section – Google.
Google has one goal with its search engine – providing the most suitable and best results to the users based on their search queries. To rank high on SERPs and gain organic traffic, you need to cater to the ranking factors of Google’s algorithm.
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countdown to binnie’s bday
↳ d-0: happy birthday changbin!
happy birthday binnie! thank you so much for being such a bright life in all of our lives. thank you for your passion, love, and hard work. you are loved and adored by so many. i wish you an amazing day filled with love, joy, and all the things that bring a smile to your face. your talent and dedication to music inspire so many, and we're grateful to have you as part of stray kids. may this year be filled with even greater successes and memorable moments.
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