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8 Essential Reasons to Optimize Your Hotel’s Booking Engine

In today’s competitive hospitality industry, having an efficient and well-optimized booking engine is essential for any hotel looking to attract and retain guests.

By streamlining the booking process, enhancing user experience, and reducing dependency on intermediaries, hotels can create a smooth and efficient experience for their customers. For any property or the best hotel management company in India, optimizing the booking engine is essential for achieving long-term growth and success.

1. Enhance User Experience and Streamlined Booking Process

An optimized booking engine enhances the user experience by providing guests with a straightforward and easy-to-navigate reservation system.

Whether your property is an independent hotel or a part of the **best hotel management company in India**, a smooth booking process encourages guests to book directly on your website. By reducing the number of steps involved in booking and offering a user-friendly design, you can significantly increase conversion rates and customer satisfaction.

2. Reduce Dependency on Third-Party Platforms

Relying heavily on third-party platforms or OTAs (Online Travel Agencies) can be costly due to commission fees that reduce your hotel’s revenue.

An optimized booking engine enables more direct bookings and gives your hotel better control over pricing, guest communication, and brand presentation. For the best hotel management company in India, maintaining direct bookings is essential as it helps retain customer loyalty, saves on commission costs, and provides a more personalized experience.

3. Personalized Guest Experiences

Today’s travelers expect a personalized experience tailored to their preferences, and an optimized booking engine enables your hotel to deliver just that.

Through features that track guest booking history and preferences, your hotel can offer personalized packages and room recommendations. For example, loyal guests can be offered exclusive discounts or customized services, whether it’s a first-time visitor or someone returning through the best hotel management company in India.

Personalization helps hotels drive higher guest satisfaction and brand loyalty while boosting revenue with relevant upsells.

4. Improved Data Collection and Analytics

A powerful booking engine provides comprehensive analytics on guest behavior, booking patterns, and seasonal trends, enabling data-driven decision-making.

These insights are invaluable for any property, including the best hotel management company in India, as they can help refine marketing efforts and pricing strategies. By monitoring conversion rates, abandonment trends, and the impact of specific campaigns, hotels can adjust offerings based on actual guest data, enhancing both operational efficiency and customer satisfaction.

5. Increase in Revenue Through Dynamic Pricing

Dynamic pricing is a modern approach to pricing that allows hotels to adjust room rates based on real-time demand, market trends, and occupancy levels.

An optimized booking engine integrated with dynamic pricing capabilities ensures that your hotel captures optimal revenue during peak times while offering attractive rates during off-peak periods. For the best hotel management company in India, this pricing strategy not only maximizes occupancy rates but also increases revenue potential by aligning rates with guest demand patterns.

6. Enhanced Mobile Optimization for On-the-Go Bookings

With more travelers booking stays via mobile devices, having a booking engine optimized for mobile responsiveness is essential. Mobile-friendly designs make it easy for guests to book on the go, ensuring a seamless experience regardless of the device used.

A mobile-optimized engine is especially beneficial for last-minute bookings, as it accommodates travelers making spontaneous decisions. For the best hotel management company in India, a mobile-responsive booking engine attracts tech-savvy travelers and increases the chances of last-minute direct bookings.

7. Strengthen Your Brand and Improve Customer Loyalty

Direct bookings through an optimized booking engine allow hotels to present their brand experience without interference from third-party platforms, reinforcing brand loyalty and recognition.

When guests book directly, they encounter a more cohesive and branded experience, which builds trust and loyalty. This benefit is crucial for the best hotel management company in India, as maintaining a positive brand image and direct relationships with guests enhances long-term loyalty and generates repeat business.

8. Automated Communication and Guest Management

An optimized booking engine often includes automated communication features that help maintain consistent and timely communication with guests. From confirmation emails to check-in reminders and post-stay feedback requests, automation ensures that guests feel cared for and valued at every step.

This automation is advantageous for the best hotel management company in India, as it minimizes manual workload while delivering a consistent and high-quality experience that guests appreciate.

By optimizing your hotel’s booking engine, you’re investing in an essential tool that increases direct bookings, improves guest satisfaction, and enhances your property’s overall efficiency. For hotels, or for those managed by the best hotel management company in India, this optimization is indispensable in building a successful hospitality business.

[hotelivate]

Change Makers: Leading From the Front Achin Khanna, MRICS, Managing Partner Strategic Advisory, Hotelivate Andrew Langdon, Senior Vice President Development - Asia, Accor Anuraag Bhatnagar, Chief Operating Officer, The Leela Palaces, Hotels and Resorts Jatin Khanna, Chief Executive Officer, Sarovar Hotels & Resorts Suma Venkatesh, Executive VP Real Estate & Development, IHCL #HICSA

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Looking to hire a hospitality task force consultant? HXL’s experienced consultants offer trailer-made solutions to enhance efficiency and profitability. Contact us today! 🌐 hospitalityxl.net/

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Discover the difference with ProMiller - your reliable Hotel Management Consultants in Delhi! Their personalized approach maximizes your brand's potential and profitability.

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Desejamos a todos os papais o melhor dia de todos! Junto aos nossos pequeninos, aproveitando cada minuto e cada gesto de carinho. #Hotelconsulte #diadospais #papai #amigo #companheiro #divertido #apaixonado #heroi #meuheroi

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Hotel Consultants in Delhi| ProMiller

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ProMiller are the only Hospitality Consultants in India to intersect young minds with 100+ years of industry expertise. We have redesigned the hospitality and hotel consulting to make it more data-driven as compared to other hospitality industry consultants as well as hospitality & hotel management companies in India. Despite being a 5 star hotel consultants, we provide hotel consultancy services to hotels of various scales. We are the Hospitality & hotel consultants in India who brought the global model of Hotel Asset Management with traditional Hotel Management & Consulting Services from metro cities to the ones with developing hotel industry. We are the best Hotel Consultancy company where young talent intersects with around 100+ years of industry experience. ProMiller Hotel and Hospitality Management include: -Hotel Consultancy -Hotel Financial Management, -Hotel Operations Management, -Hotel Management Services, -Hospitality Management, -Resort Management, -Hotel Property Management

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[hotelivate]

#THINCindonesia 2023 #leadersatTHINC #HotelConference #HotelindustryLeaders#Hotelindustryupdates #HospitalityConference #Hospitality #HotelOperations #HotelConsultants #Leadersinterviews #Influential #HotelInvestmentConference #travel #tourism #hotels

8th edition of THINC Indonesia in Bali this year on 6th – 7th September at the Sofitel Bali Nusa Dua Beach Resort. The day will kickstart with a round of golf on 6th September followed by an Exclusive Owners Workshop and opening cocktails after at The Apurva Kempinski, Bali. On the second day 7th September, there will be a comprehensive day-long program, culminating in evening cocktails at The Laguna, Nusa Dua - A Luxury Collection Resort & Spa of Marriott. The theme for this year AI – Artificial Intelligence, Astute Investments and Aesthetic Interiors.

The conference serves as a platform for networking, sharing knowledge and insights, and exploring new investment opportunities. One of the key themes of the THINC conference is the intersection of tourism and hospitality investment. The conference provides an opportunity for hotel developers, investors, and other industry stakeholders to learn about the latest trends and strategies in hotel investment, including financing, property development, and asset management. Another important focus of the conference is the impact of technology on the tourism and hospitality industry. This includes discussions on how technology is changing the way consumers interact with hotels and tourism destinations, as well as how technology can be leveraged to improve operational efficiencies and enhance the guest experience. THINC Indonesia: https://thincindonesia.com

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India is growing at a fast pace in terms of tours and travel. In this blog, Promiller, which is one of the best Hotel Management Companies in India, has discussed the different factors that are responsible for the growth of the tourism market. https://www.promiller.in/post/top-factors-that-drive-growth-in-tourism-market #indiantourism #tourismindia #hospitalityindustry #hotelindustry #promiller #hotelsector #hospitalitysector #hospitalityconsultant #hotelconsultant #hospitalityexpert #blogpost #hospitalityblogs #hotelblogs #blogs #blog #blogging

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Starwood Capital acquires the Skt Petri Hotel in Copenhagen

https://www.y6.no/starwood-capital-acquires-the-skt-petri-hotel-in-copenhagen/

Starwood Capital acquires the Skt Petri Hotel in Copenhagen

Dato: 26-01-2021 15:57 CET Opprinnelig tittel på pressemeldingen: Starwood Capital acquires the Skt Petri Hotel in Copenhagen Kategori: , Strawberry Forever

Acquisition of landmark hotel in Central Copenhagen marks Starwood Capital’s firstreal estate investment into Denmark.

LONDON – January 26, 2021 – Starwood Capital Group (“Starwood Capital”), a globalprivate investment firm focused on real estate and energy investments, announced today thata controlled affiliate has acquired the Skt. Petri hotel in Copenhagenfrom Strawberry Forever for an undisclosed sum.

Located in the heart of Copenhagen, the Skt. Petri has 288 rooms and was voted the #1 hotelin Northern Europe by Condé Nast in 2020. As part of the transaction, Starwood Capital is alsoacquiring ~50k sqft of leisure and retail space located on the ground floor of the hotel.

Alongside the acquisition, Starwood Capital and Strawberry Forever intend to work togetherto pursue future hotel investments across the Nordics, drawing upon both parties’ hospitalityexperience and track records in hotel investing. As part of this relationship, StrawberryHospitality Group will continue to operate the Skt. Petri while Starwood Capital plans for aredevelopment of the hotel.

Timothy Abram, Vice President at Starwood Capital, said: “We are delighted to announce theacquisition of the Skt. Petri, which will be Starwood’s first real estate acquisition in Denmark,and look forward to announcing our future plans for the hotel in due course. We are also veryexcited to explore future acquisitions together with Petter Stordalen given his uniquehospitality track record in the Nordics.”

Petter A. Stordalen, owner of Strawberry Forever, said: “This transaction marks the beginningof a relationship between Strawberry and Starwood Capital, the world’s leading hotel investor.In a post-corona world, we see numerous possibilities together as the hospitality industryrecovers. Maybe it is telling that our first move together will be one of the largest Europeanhotel transactions of 2021.”

Arctic Securities and Bech Bruun acted for Strawberry Forever on the sale. Nordic HotelConsulting, Paul Hastings and Accura advised Starwood Capital on the acquisition.

About Starwood Capital Starwood Capital Group is a private investment firm with a core focus on global real estate,energy infrastructure and oil & gas. The Firm and its affiliates maintain 16 offices in sevencountries around the world, and currently have approximately 4,000100 employees. Since itsinception in 1991, Starwood Capital Group has raised nearly $5055 billion of equity capital, andcurrently has in excess of $6070 billion of assets under management. The Firm has invested invirtually every category of real estate on a global basis, opportunistically shifting asset classes,geographies and positions in the capital stack as it perceives risk/reward dynamics to beevolving. Over the past 29 years, Starwood Capital Group and its affiliates have successfullyexecuted an investment strategy that involves building enterprises in both the private andpublic markets. Additional information can be found at starwoodcapital.com.

About Strawberry Forever Strawberry Forever is a real estate company which owns and manages commercial propertyworth 6.2 BNOK. Strawberry Forever invests in high-quality real estate with a prime locationin major cities and capitals in the Nordic region. For more information: strawberry.no.

Media Contacts for Starwood Capital: Tom Johnson/Dan ScorpioAbernathy MacGregor (212) 371-5999 tbj@abmac.com / dps@abmac.com

Media Contacts for Strawberry Forever:

Ida Holen +47 975 44. 903 ida.holen@choice.no

Kenneth Hultgren +46706958590 kenneth@strawberry.se

Kilde: Pressekontor Strawberry – PRESSEMELDING –

————

Hashtags: # #Strawberry Forever Strawberry Forever

[leomarinhocorreia-blog]

A mais nova parceria da Hotelconsulte Representações, o Hotel Manaíra, localizado em João Pessoa, na belíssima orla de Manaíra. Além de novo, o melhor hotel em João Pessoa segundo avaliação dos nossos hóspedes. #Hotelconsulte #HotelManaira #JoaoPessoa #Jampa #manaíra #hotel #praia https://www.instagram.com/p/BtjosPnnIJM/?utm_source=ig_tumblr_share&igshid=1gyf3fvgjl25i