#farm-fresh vegetables online

[aarohij]

Explore Exotic Varieties with Farm Fresh Vegetables Online Shopping

In recent years, the trend of online grocery shopping has transformed the way we purchase our food. With just a few clicks, we can access a world of options, including a stunning array of exotic vegetables. If you’re a culinary enthusiast or simply someone looking to explore new flavors, shopping for farm-fresh vegetables online can be an exciting adventure. In this blog, we’ll dive into the world of exotic vegetables in India and the convenience of buying them online, especially in cities like Bangalore.

The Allure of Exotic Vegetables

Exotic vegetables are those unique, often underutilized produce items that add a special flair to our meals. They are not just visually appealing; they also bring diverse flavors and textures to the table. From colorful heirloom tomatoes to vibrant purple carrots, these vegetables can elevate any dish, making it a feast for the senses.

In India, the demand for exotic vegetables has been steadily rising. Chefs, home cooks, and food enthusiasts are increasingly seeking out ingredients that are not only nutritious but also provide a distinctive taste. Some popular exotic vegetables in India include:

Broccoli: Known for its impressive health benefits, broccoli is a versatile vegetable that can be steamed, roasted, or blended into soups.

Zucchini: A favorite in Mediterranean cuisine, zucchini is great for grilling or spiralizing into healthy pasta alternatives.

Asparagus: This tender green vegetable is a delicacy that adds sophistication to any meal.

Artichokes: With their unique flavor, artichokes can be roasted or used in dips and spreads.

These exotic vegetables not only enhance the visual appeal of dishes but also offer a wealth of nutrients, making them a smart addition to your diet.

The Convenience of Online Shopping

One of the most significant advantages of modern shopping is the ability to buy exotic vegetables online. With just a few clicks, you can have a variety of fresh, farm-fresh vegetables delivered to your doorstep. Online platforms specialize in sourcing quality produce directly from farms, ensuring that you receive the freshest ingredients possible.

In cities like Bangalore, the availability of exotic vegetables has never been better. Many online grocery stores cater specifically to the demand for unique produce, making it easy for you to explore new flavors without stepping out of your home. You can conveniently buy broccoli online, along with other exotic options, and have them delivered right to your kitchen.

Supporting Local Farmers

By choosing to shop for farm fresh vegetables online, you are not just treating yourself to unique ingredients; you are also supporting local farmers. Many online grocery services partner with farmers to provide fresh produce directly to consumers. This model not only helps farmers sustain their livelihoods but also promotes sustainable agricultural practices.

Cooking with Exotic Vegetables

Once you have your hands on these exotic vegetables, the possibilities are endless. Experiment with different cooking methods and pairings to discover new flavors. For instance, you can sauté broccoli with garlic and lemon, toss zucchini into salads, or create a delicious artichoke dip. The versatility of these vegetables makes them suitable for various cuisines, allowing you to embark on a culinary journey right in your own kitchen.

Conclusion

In summary, exploring exotic varieties through farm-fresh vegetables online shopping opens up a world of culinary possibilities. Whether you’re in search of broccoli, zucchini, or any other unique produce, buying exotic vegetables online has never been easier, especially in Bangalore. Take advantage of this convenient option and elevate your meals with fresh, nutritious ingredients.

So, why wait? Dive into the world of exotic vegetables today and transform your cooking experience with farm-fresh flavors!

[evonixsblog]

Discover the Best Farm Fresh Milk and Fresh Produce with QuickArt

In today's fast-paced world, finding high-quality, fresh products delivered directly to your doorstep has never been easier. At QuickArt, we are committed to bringing you the finest farm fresh milk and fresh fruits & vegetables straight from the farm to your table. Whether you're looking for nutritious milk to start your day or vibrant, farm-picked produce to complement your meals, we’ve got you covered!

Why Choose Farm Fresh Milk? When it comes to milk, nothing beats the taste and quality of farm fresh milk. Unlike the processed milk you find in supermarkets, our milk comes directly from local farms where it is carefully sourced and delivered to you at its peak freshness. This means you're getting milk that is free from additives, preservatives, and unnecessary chemicals. The result is a rich, creamy taste that’s perfect for a morning cup of coffee, cereal, or even your favorite desserts.

What sets QuickArt apart is the transparency and traceability of our milk supply. We work directly with trusted local farms to ensure that every bottle of milk we deliver meets the highest standards of quality and freshness. Our commitment to sourcing farm fresh milk means that you get milk that is packed with essential nutrients, making it a healthy choice for your family.

Fresh Fruits & Vegetables: Handpicked for You At QuickArt, we also offer an extensive selection of fresh fruits & vegetables that are handpicked and delivered to your door. Our team works with local farmers to ensure that you get the freshest, most flavorful produce available. From crisp greens and juicy tomatoes to seasonal fruits like apples, oranges, and berries, we’ve got everything you need to maintain a balanced and healthy diet.

Our fresh produce is picked at the height of ripeness, ensuring that every fruit and vegetable you receive is packed with nutrients. Whether you're looking to prepare a healthy salad, a hearty stew, or a delicious smoothie, our farm-fresh produce will elevate your meals with vibrant flavors and optimal freshness.

Order Farm Fresh Milk Online – Convenience at Your Fingertips With QuickArt, ordering your favorite farm fresh milk and fresh produce is incredibly easy. Simply visit our website, browse through our selection of products, and place your order from the comfort of your home. Whether you're looking to order farm fresh milk online for the first time or you’re a regular customer, we ensure that your order is processed quickly, and your products are delivered directly to your doorstep.

Our delivery service is prompt and reliable, so you can rest assured that your milk, fruits, and vegetables will arrive in perfect condition. With QuickArt.ae, you can say goodbye to long grocery store lines and the hassle of carrying heavy bags. Instead, enjoy the convenience of having farm-fresh products delivered right to your door, whenever you need them.

Why Choose QuickArt? Quality Assurance: We partner with local farms to ensure that all of our products, including farm fresh milk and fresh fruits & vegetables, meet the highest standards of quality. Convenience: Ordering online is quick and easy, and our efficient delivery service ensures that your products arrive fresh and on time. Health Benefits: Our farm fresh milk and fresh produce are full of essential vitamins and nutrients, supporting a healthy lifestyle. Start Enjoying Farm Fresh Products Today! Whether you're looking to order farm fresh milk online or stock up on fresh fruits and vegetables, QuickArt is your go-to destination for all your grocery needs. Visit us today and experience the convenience, quality, and freshness that we bring directly to your door. We look forward to helping you make healthier, tastier choices for you and your family!

This blog is SEO-friendly and naturally integrates the keywords "Farm Fresh Milk," "Fresh Fruits & Vegetables," and "Order Farm Fresh Milk Online" while highlighting the benefits and services of QuickArt. Feel free to customize or add more details about your business if needed!

[farmlinkr1]

Buying Fresh Produce on a Budget

FarmLinkr: Your Gateway to Affordable Fresh Produce Delivered. Enjoy easy access to a variety of wholesome, nourishing foods that fit your budget. Say goodbye to time wasted searching for fresh produce. Whether you're shopping for your family or your business, FarmLinkr ensures you get the 5-9 servings of fruits and vegetables you need daily, promoting a healthier lifestyle without compromising on convenience.

E-mail or call us at: info@farmlinkr.com / 1876-298-5052

[veggiesfarm]

online veggies shopping | fresh fruits and vegetables | veggiesfarm

[thefarmersstore]

The Farmers' Store Bandra Pali - Organic Food Store

The Farmers' Store is known for its curated selection of fresh organic products sourced directly from proud farmers across India. TFS was set up under the expert guidance of Kavita Mukhi, who continues to act as the leading consultant to help curate the store's 2000+ products and verify their legitimacy. An extensive range of products that include fresh organic vegetables, fruits, flours like organic khapli atta, milk, ghee, oil and all necessary home staples makes The Farmers' Store the best organic store online and offline in Mumbai. Customers have trusted TFS since its inception in 2017 and remain loyal to the organic movement to date. You can walk into The Farmers' Store in Bandra or enjoy same-day home delivery of organic lifestyle.

[nehasingh0709]

Nutritional Break Down

Let's dive deeper into the nutritional benefits of farm fresh fruits and veggies:

1.Vitamins and Minerals: Farm fresh produce is loaded with vitamins A, C, E, and an array of minerals like potassium, magnesium, and calcium. These nutrients play a crucial role in supporting your immune system, maintaining healthy bones, and promoting radiant skin.

2.Dietary Fiber: Fruits and vegetables are excellent sources of dietary fiber, aiding digestion, and promoting gut health. They also keep you feeling fuller for longer, helping with weight management.

3.Antioxidants: Colorful fruits and veggies are rich in antioxidants that combat free radicals in the body, reducing the risk of chronic diseases and supporting overall well-being.

4.Hydration: Many fruits and vegetables have high water content, keeping you hydrated and energized throughout the day.

From Farm to Your Table-

With VEGEASE, you can trust that your farm fresh groceries will be carefully sourced and delivered with utmost care. Our commitment to quality ensures that you and your family get the best of nature's bounty.

The Convenience of Online Grocery Shopping-

Gone are the days of standing in long queues at the supermarket. VEGEASE offers a seamless online grocery shopping experience, allowing you to browse through our wide selection, place orders with a few clicks, and have your fresh produce delivered right to your doorstep. It's time to embrace the convenience of modern technology without compromising on nutrition.

Fresh Food, Fresh Start-

Whether you're a seasoned chef or a novice in the kitchen, farm fresh fruits and vegetables from VEGEASE can elevate your culinary creations to new heights. With the power of fresh ingredients, you can nourish your body and indulge in delightful flavors like never before.

Experience the magic of nutrition at its peak with VEGEASE's farm fresh fruits and veggies. Say goodbye to mundane grocery shopping and embrace the convenience of online groceries while enjoying the goodness of nature's bounty. Your journey to a healthier and more flavorful lifestyle starts right here, right now.

Don't wait any longer—place your order today and savor the freshness that VEGEASE has to offer. Remember, your body deserves the best, and with farm fresh produce, you're one step closer to a happier, healthier you.

[kaadutheforest]

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[oliviachows]

Top 5 Veggies for Hydration this Summer.

Keeping hydrated is fundamental for beating the heat and staying healthy during late spring. Fortunately, some foods can provide important vitamins and minerals as well as significant hydration.

To buy these fresh vegetables and fruits online in Kingston, Ontario with a free delivery option, reach out to Gomaple Farm Fresh.

Cucumber.

The cucumber (Curcumis sativus) is a creeping vine in the gourd family Cucurbitaceae that is widely grown. Although it is technically a fruit, its use as a side dish or raw in a salad makes it a vegetable.

Cucumbers are great for eating during the summer because of their high water content, which helps prevent dehydration. They additionally give numerous other fundamental supplements like L-ascorbic acid, vitamin K, folic corrosive, potassium, and magnesium. They have few calories and are simple to digest.

Celery.

Celery contains a wealth of nutrients, including calcium, magnesium, iron, and potassium, and is 95% water. Use it in recipes, as a snack, or in salads.

Otherwise called celeriac, turnip-established celery, or handle celery, a solid vegetable can be developed all year. It is a good source of lutein, zeaxanthin, and vitamin C (important for healthy eyes). Spiralize it into pasta, slice it into MamaSezz high-protein burgers, or raw chop it into salads.

Lettuce.

Lettuce is a popular summer vegetable that is 95% water and contains essential vitamins and minerals like potassium, folate, and vitamin C. You can eat it grilled on your MamaSezz High Protein Burger or shredded into a fresh salad. Lettuce is also a popular salad green.

Tomato.

In the summer, tomatoes are at their most flavorful and juicy, whether you eat them on a sandwich, in a salad, or blend them into a refreshing gazpacho. They're 94% water and give fiber, nutrients C and K, folate, and potassium.

Cabbage.

High in water content, these food varieties extinguish your thirst and give significant supplements to your eating regimen. They additionally assist with controlling internal heat levels and further develop rest quality, cognizance, and state of mind.

The Brassica (Brassica oleracea) family includes cabbage, Brussels sprouts, broccoli, and kale, all of which contain 92% of water. It can be eaten raw or cooked and contains calcium, iron, potassium, sulphur, folic acid, and vitamin C. It is low in calories and fat. Napa and Savoy's cabbage have loosely layered and ruffled leaves, whereas green cabbage has tightly packed leaves that form spherical heads.

[kaaduorganics]

Transformation of converting a barren land to a cultivable land:

We bought barren land on Mar 2016,9 acres. We initially planted bananas.  The plant's growth is not as satisfactory as it could be (which is to be expected given that the land has not been farmed for the past 30 years).

Problem Faced:

Many problems were faced while planting, like land leveling- and the choice of suckers. The leaf growth is not straight and the growth is slow.

Reason:

1. No cultivation done in this land for last 30 years,

2. The suckers may not be of good quality.

3. We should have dipped the suckers in the Panchakavya mix for atleast 15 min before planting.

4. More watering which lead to decaying of sucker.

What we use for nature manure?

We only use organic and natural manures, such as Pseudomonas, Trichoderma viride, and Panchakavyam, Jeevamirtham, Fish Amino Acid, etc. We have 40+ fruit trees, 10+ coconut tree variants, 10+ banana tree variations, spice plants, and other timber species Kaadu Organics use a variety of irrigation techniques including flood irrigation, drip irrigation, sprinkler irrigation, rain hose irrigation, and automatically operated movable valves.

Flood and channel irrigation are common irrigation techniques, although they need a lot of labor and water.

Renewable energy sources are used by us:

•        Solar dryer 

•        Solar Submersible Pump

•        Solar Trap

Another Farm is located in the Kodai Hills, in Dindigul district, Tamil Nadu. The farm is spread over 7 acres of land.. 

The farm produces a variety of fruits, vegetables, spices, and herbs, including mountain pepper.

The mountain pepper produced by Kaadu Organics is notable for being grown without the use of any fertilizers.farm uses natural fertilizing techniques to improve the soil, such as composting its own leaves.

Water source: rainwater

Aim: to supply good food to people

[560102]

Order Fresh and Healthy Vegetables from My Kitchen Guest! Farm Fresh to your Home! Give One Chance to My Kitchen Guest to Save Farmers! Free Doorstep Delivery! Order Now!

#fruitsvegetable #groceryshopping #vegetables #homedelivery #fruits #mykitchenguest

[aarohij]

Vegetable Hacks: Innovative Cooking Techniques to Save Time and Boost Flavor

As much as people love vegetables, most don’t venture out of their comfort zones to try new ways of preparing this important food product. There are many innovative ways of cooking from various exciting vegetables one can get. One can make much more out of those dishes and take them to new heights. With the rise of online grocery shopping, it's easier than ever to buy fresh vegetables online, ensuring you have fresh produce at your fingertips. This blog will discover several vegetable-cooking life hacks that will help prepare delicious meals in a shorter time. The following guide will assist every homeowner or beginner how in saving time from preparing vegetables and boosting flavor. Therefore, let us get started and understand how it is possible to cook vegetables into tasty dishes.

Unlocking the Potential of Fresh Vegetables

Roasting

Roasting is another simple transformative cooking technique that can bring sweetness and depth of flavor out of your vegetables, it’s as simple as putting it in a hot oven. It is especially fitting for root vegetables and squashes. If you want to roast vegetables, set your oven at 400°F (200°C). This means that you should cut your vegetables in equal sizes to allow them to cook evenly. Coat them with olive oil, sprinkle with salt and pepper, and add any herbs or spices of your choice. Arrange them on a baking sheet in a single layer then bake for 20-30 minutes flipping halfway through to ensure that they are golden brown and tender.

Quick Pickling

As one would expect, quick pickling is a great way of creating that tangy and satisfying crunchy texture on your meals but not as time-consuming as the normal pickling methods. It goes well with farm-fresh vegetables online when you are making meals and you want to add a side dish that will spice up your dish. For quick pickling, it is recommended that vegetables be thinly sliced, and great options include carrots, cucumbers, and radishes. In a pot use equal proportions of vinegar and water and for seasoning add sugar and salt to taste. When the mixture has boiled, it has to be carefully in the jar and allowed to cool. It normally takes 30 minutes or less to prepare pickled vegetables that are ready to serve.

Spiralizing

Spiralizing is a creative approach to eating more vegetables and this can make it enjoyable for kids and other selective eaters. It is also beneficial in creatively incorporating exotic vegetables into the dishes or if you don’t find any then search for exotic vegetables in Bangalore. To spiralize, you require a spiralizer utensil that can transform vegetables such as zucchini, carrots, and sweet foods into noodles. Boil or fry the vegetable noodles for 3-4 minutes, they can be eaten as pasta, salad, or stir fry.

Grilling

Smoky and succulent Grilling vegetables is a wonderful method of preparing them as they develop a smoky flavor while still soft and moist. Coat your vegetables with oil and sprinkle on some salt and pepper, and anything else that you like to put on your vegetables. Cook them on the grill, preferably on medium-high, until they become dark and tender to the core. It lends itself most naturally to bell peppers, eggplant, zucchini, and, believe it or not, lettuce – yes, grilled romaine exists!

Freezing  

Freezing is a great idea for helping your veggies stay fresh and minimize the amount of food that goes to waste. This is particularly useful for those who buy fresh vegetables online to make several purchases at once. However, most vegetables require blanching in boiling water for several minutes then transferred to ice water. Finally, pat them dry and arrange them on a baking sheet to freeze them in small portions. Pack frozen in airtight containers or freezer bags.

Mashing and Pureeing

Smoothing and softening Vegetables that are mashed and pureed are perfect for making dishes rich in texture and flavors but do not necessarily rely on heavy cream or butter. You should cook the vegetables until they are extremely soft, you can then use a fork to mash them or even puree them through a blender or food processor. It is also okay to include olive oil, garlic, or herbs of your preference to enhance the taste. It is particularly appropriate when used on starchy vegetables such as potatoes, sweet potatoes, and even butternut squash.

Embracing the World of Fresh Vegetables

The incorporation of these little-known vegetable tricks into one’s cooking style will go a long way in making you prepare tasty and filling meals. Whether you are using exotic vegetables or vegetables you are familiar with. These kitchen tips can help you cook innovatively. Greenchopper is a unique online retailer that provides you with fresh vegetables and exotic vegetables that are delivered to your doorstep. Thus, the next time you order farm fresh vegetables online, consider preparing or using a vegetable in a different way you have not attempted before. With these techniques that are discussed above, there is no limit to how tasty vegetables can be if you simply put your creativity and a few effective cooking tricks to work.

[megario55]

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[justadeadreaper]

Calling König's toddlers picky eaters is the understatement of the century, if there ever was one. The word picky does not even describe how abhorrent his children are when it comes to eating food. Unlike their father, who will virtually eat anything you put in front of him no matter if it is burnt or decayed due to how he was brought up with food being a limited supply, so he is just happy to eat for once (for context on how horrific be one time you found a whole ecosystem in a bowl in his fridge that smelt like complete rot and he said it was still fine to eat), they will refuse anything and if you dare bring new foods around them expect it to be thrown onto the floor. For weeks on end, they will refuse any other food but their current fixation, then randomly, their little minds decide one day that the food is now their greatest enemy and will refuse to eat it and anything else until they find their next fixation. 

The foods they always like? The main ones are any type of fish or meat that was fried or breaded, cheese, or anything made of potatoes, cream, bread, pasta, and strawberries. The foods they always hate? The obvious ones, like most toddlers their age, are vegetables and fruits, but their hate list also includes anything new, slimy, or that smells or looks slightly off.

Given how picky they can be, König has had to become creative in getting them to eat a healthy diet.

Luckily, with having a well-paid job, a dodgy side hustle/”hobby”, and enough savings to make an average person have a heart attack König can afford to be able to get creative when he is cooking for his darlings. He will spend hours upon hours searching online for recipes and then perfecting them to make sure that the taste of vegetables will be unrecognisable so that they will finally eat them. No matter how hard or time-consuming it is, he continues to do it just because he knows it is the best for his toddlers and he can have nothing but the best for the lights of his life. After enough tests and trials with having his toddlers be his taste testers, he realised what worked best and spent thousands upon thousands of euros to get the equipment to continue doing this.

The first step König makes to put his big plan into action is to make deals with some local farmers and fishers at the market in one of the nearby villages or towns who will drop off fresh produce like meat, vegetables, fruits, grain, and dairy products for him and his kids to eat and in return, he pays them highly for both dropping off the food and giving him some of the best product. He also pays a few to help him set up his own mini farm in his garden so that he can grow a few things himself and with his toddlers so they appreciate their food more as they know where it comes from (if anyone is interested, I can expand on this idea). His next step is to order cookie cutters online, whether they be ones he had to have custom-made or ones he just found randomly when scrolling on some shopping site he had the recruits recommend him; the reason why he decides to order them is because he realised that his toddlers are more likely to eat their food or try new food if it is themed around their interests. 

And, his final step is to redo his entire kitchen from the stove to the sinks to the fridge (he decides to get two double fridges rather than the single one he had before) while getting more utensils that are not the normal things like a spatula or grater as they are more appliances like food mixer for baking or a slow cooker or a rice cooker until his kitchen was full of cooking equipment. He had brought everything he could think of and that others at KorTac or online had recommended, even if it was over the top and had cost him tens of thousands of euros, but his children were worth it all, even if it was a bit of a sink in his pocket.

With his set-up complete and recipes at hand, König can begin cooking for his picky eaters. Due to his toddlers’ preference for fried food such as chicken nuggets, he will put the chicken through the grinder himself to make a paste into which he can put chopped vegetables such as onions, peppers, corn, or mushrooms into which he can then season and bread after using the cookie cutters to make special shapes such as dinosaurs or shark or stars or rockets, it just depends on his what his toddlers’ interests are. He makes tiny edits to most of the recipes, since he prefers to make the components by hand, to make them healthier so that his toddlers have all the nutrients they need so they do not suffer like he did as a child where certain nutrients were neglected in favour of others. König will then spend hours in the kitchen preparing his meals, never letting his toddlers see his crafty tricks that get them to be healthy, which he will then serve to them like it is their regular food.

Examples of the displays of main dishes he puts together for his toddlers are fried fish in the shape of sharks with vegetables cut out in the shape of fish and potatoes that look like coral as it is plated on a water/ocean-themed plate if the toddler’s interest is sharks or a mashed potato volcano with a broccoli forest and vegetable shavings grass with dinosaur nuggets running away as it is plated on a forest-themed plate if the toddler’s interest is dinosaurs or vegetable shavings grass with chicken nuggets in the shape of bunnies with potato fries in the shape of Easter eggs or carrots as it is plated on a grassland-themed plate if the toddler’s interest is bunnies as Miffy has been getting extremely popular or alien shaped chicken or fish nuggets with mashed potato meteors, vegetables shaped into planets or stars, and one massive fry in the shape of a rocket as it is placed on a galaxy-themed plate if the toddler’s interest is the stars and space. Normally, the main dishes will come with a side of any food group he does not add to the main dish, or it may be extras he thinks his toddlers will like but wants them to control the amount they have, like a mixture of cheese he shredded or others vegetables he cut up that they can use to break up their main meal or a fresh bun he had brought.

While the examples of desserts and snacks he makes for his toddlers are milk bread sandwiches with a filling of cream, jam, and fruits that are cut into any shapes his toddlers want that day, or he will use an ice cream machine he brought to make a more healthy version of ice cream that he will sneak more fruits into that he thinks will match the flavour (such as strawberries and blueberries or peaches added into vanilla ice cream or bananas added into vanilla ice cream) with frozen or dried fruit shavings as a topping or a snack they can chew on in the middle of the day or tiny, or little cupcakes filled with fruit pieces and topped with homemade cream that can fit into their tiny little hands as he uses cut up fruits to add features such as spines or bunny ears or marshmallows with details on like stars or paw prints or specially shaped pancakes that are decorated with fruits and whipped cream to give details to make it look like their interests like dinosaurs or cats.

But this is not everything. With the countless recipes he has, he can make countless displays so that his toddlers are never bored. He may substitute one ingredient for another if he wants his children to try new foods or if he wants to change the taste slightly to stop boredom. He may substitute and swap options for new variety or when he thinks his kids are lacking, as he just wants to make sure they are healthy and try any food possible.

[thoughtportal]

It sounds weird to say that carrots are having a moment, but social media has catapulted the humble root to a status resembling stardom. Anecdotal evidence suggests online carrot recipes trail in popularity only those for potatoes and brussels sprouts among vegetables, and Pinterest numbers support that: recipe searches for honey balsamic carrots on the platform are up 75% this year, while queries for roasted parmesan carrots skyrocketed 700%. Fresh carrots are an expanding $1.4 billion U.S. market, andAmericans are expected to consume 100 million pounds this Thanksgiving — roughly five ounces for every human being in the country.

At least 60% of those carrots are produced by just two companies, Bolthouse and Grimmway, both of which were acquired by buyout firms, in 2019 and 2020 respectively.

“There’s only two sources,” Adam Waglay, cofounder and co-CEO of Bolthouse owner Butterfly Equity, told Forbes. “We joke around — it’s kind of like the OPEC of carrots.”

Cartels are less funny for neighbors of the two producers in Southern California’s Cuyama Valley, who are calling for a boycott of Big Carrot over the amount of water their farms are sucking out of the ground. In 2022, Bolthouse and Grimmway together were responsible for 67%, or 9.6 billion gallons, of the area’s total water use. Local residents said they expect their wells to dry up if the carrot farms continue to use as much water as they do — Grimmway CEO Jeff Huckaby told Forbes his company has already reduced the amount of acreage it farms — and the two carrot producers have joined forces to defend their thirst in court. That worries local residents, who say they lack the deep pockets needed to wage a prolonged legal battle.

Cattle rancher Jake Furstenfeld places a boycott sign in New Cuyama, California in September.Marcio Jose Sanchez/AP Photo

Water fights like this can take years to resolve, and often become a way to delay cutbacks, Karrigan Bork, a professor at the University of California, Davis School of Law, told Forbes. “You see these rights again and again get trimmed back by the state or by courts,” Bork said. “In some cases, your savvy water users recognize that, and for them, just delaying that trimming back is a success, and the longer they can do that, the happier they will be.”

Price Concerns

Waglay uses the word “duopoly” to describe the two companies. Such market consolidationoften leads to higher prices, and the government has for years used increased consumer prices as an indicator of possible unfair competition. The U.S. Department of Agriculture declined to comment on any antitrust issues.

Since 2019, carrot producer prices have increased more than 40%, according to the U.S. Bureau of Labor Statistics, outpacing the 22% inflation in the U.S. economy.

Carrot Top

Prices are near their highest since 2019, when Bolthouse was acquired by a private equity firm. Grimmway changed hands a year later.

Huckaby, the Grimmway CEO, told Forbes that the costs of a number of inputs have gone up, too. Packaging, fertilizer and fuel prices have all risen at a higher rate than inflation, he said, and California’s minimum wage has increased 27% since 2018. At $15 an hour, it’s the second-highest in the country.

Still, the carrot business has been a lucrative play. Total U.S. production value has increased 34% since 2019.

Duopoly Origins

Bolthouse, founded in 1915 in Grant, Michigan, started selling carrots packed in cellophane bags in 1959. In the 1970s and 1980s, production was centered around Bakersfield, California. After Bakersfield farmer Mike Yurosek invented “baby carrots” in 1986, consumption soared.

In the 1990s, Bolthouse ballooned into the largest carrot operator, reportedly shipping some 80% of California’s carrots. It amounted to half the U.S. carrot market in 1992, followed by Grimmway, founded by brothers Bob and Rod Grimm in 1969, and Yurosek’s family-owned outfit. Grimmway eventually bought out Mike Yurosek & Son. The carrot crop is now the tenth-biggest commodity in California, where one-third of America’s vegetables are grown.

Today, the industry’s growth could be limited by dwindling water supplies in the drought-prone Cuyama Valley, 150 miles northwest of Los Angeles and 90 miles west of Bakersfield. But the companies behind the duopoly aren’t giving up without a fight.

Both businesses, which own their own manufacturing, are hitting a similar point in their ownership lifecycles. Private equity-backed businesses typically change hands every three to five years. In 2019, Butterfly Equity acquired Bolthouse from publicly traded Campbell Soup for $510 million in cash. A year later, Grimmway was acquired by Teays River Investments, a Zionsville, Indiana-based investment firm, for an undisclosed amount. That means both businesses are in the sweet spot of what most investors consider the hot time to unload an investment or take it public.

Los Angeles, California-based Butterfly has sold only one of its investments, an organic protein company called Orgain, acquired by Nestle Health Science in February 2022 after two years of Butterfly ownership. Grimmway is Teays River’s only current investment after exiting two others in 2019 and 2013. Teays River held those investments for eight years and one year, respectively.

Grimmway’s owner, which according to Pitchbook has $1.38 billion in assets under management, is backed by pension funds including the public employees of the states of Maine and Oregon, Texas teachers, the New York state Teamsters union and the Producer-Writers Guild of America.

Butterfly Equity, by comparison, has $4 billion in assets under management and is backed byexecutives of private equity giant KKR, where Waglay worked for eight years. The firm has done eight deals in the eight years since it launched. Butterfly also owns America’s largest striped bass farm, the largest free-range egg company, an avocado oil maker that controls 60% of the market, and a large whey protein manufacturer.

Water Rights

Bolthouse and Grimmway started working with each other in a way that competitors rarely do. They filed a lawsuit together in 2021 in Kern County, California to ask a court to decide how to split up the water of New Cuyama, where they farm.

What’s happening in Cuyama Valley is an example of the kinds of water fights that are surfacing across California. Farmers of a variety of crops there have depended on irrigation for decades. Those years of pumping water and spraying it over crops through sprinklers or complex drip irrigation systems have had drastic implications, including threats of land sinking, a receding water table that makes it tougher to dig wells and the threat of some of them drying out.

That’s why water use around New Cuyama could get reduced by two-thirds over the next two decades. To bring the region back to a sustainable level by 2040, water cuts of 5% started this year and will continue each year going forward. The Cuyama basin currently has an annual water deficit of more than 8 billion gallons, and much of the area’s carrot farmland may have to be taken out of production. Some experts say Bolthouse and Grimmway would have to reduce their water consumption by about double what the city of Santa Barbara, California uses annually.

But water-efficient sprinklers can only save so much. The carrot companies’ lawsuit has forced area farmers, ranchers, residents and even the area’s public school to rack up legal bills. In response, a coalition of locals launched a boycott of carrots in July. The boycott’s goals: for the companies to drop the lawsuit, pay all legal fees and to reduce the amount of water they pump. One flyer the boycotters distributed suggests a Thanksgiving recipe for brussels sprouts instead.

Both Bolthouse and Grimmway lease farmland rather than own it. They recently withdrew from the lawsuit, though the companies that own the farmland are still in it, and what the judge decides will dictate how much the companies are able to farm there in the future.

Expanding Elsewhere

Huckaby said the carrot boycott has taken aim at Grimmway and Bolthouse because they’re easy targets. Only 3,700 of the 13,000 acres that Grimmway leases in the Cuyama Valley are being farmed, according to Huckaby. “We cut way back and we cut way back and we cut back and no one else did,” he said.

The companies may have to find new farmland to grow carrots. The average American now eats roughly seven pounds of the fresh vegetable every year, with consumption up 2% so far in 2023, according to NielsenIQ.

Grimmway has already expanded its farming operations outside of California with facilities in Florida, Washington and other states.

Butterfly’s Waglay doesn’t deny that water is one of the biggest barriers that his investment in Bolthouse faces. “Water challenges,” he said with a sigh. “This asset has great access to water, but it’s going to get worse and worse, and you need to be planning for that and trying to work on ways to minimize that. That’ll be a long-term challenge.”

California water fights often result in residents and smaller business owners getting “outgunned in the courts by large commercial actors,” Pomona College environmental analysis and politics professor Heather Williams, an expert on water issues, told Forbes. The lawsuit is among the first of many, she said.

“It’s put into motion a race to the basin — pumping as much as you can, and putting that into production,” Williams said. “Water is property in California. It’s what a rational actor acting on behalf of investors is going to do. If they’re playing this game, they’ve got to play hard.”

Grimmway and Bolthouse can move on, said Williams, unlike most of the residents in New Cuyama. “These are their homes, their small farms. If the well goes dry, it’s worth basically nothing,” she said. “They can’t pay lawyers for ten years of litigation.”

[acti-veg]

hi acti, shits pretty bleak in the U.S. at the moment. I'm very proud of my folks for voting 93 and 80% majority for blue but it's not enough. We're taking this time to just rest and try to think of ways to brace for what's coming. Especially with FDA and health inspection rollbacks in place. My family's majority plant-based save for my mom. Idk if u remember or if u had gotten it, but I wrote an anonymous message a long time ago asking if there was a way to transition my mom from backyard egg vegetarianism with rescue hens to veganism, especially since I don't think we can trust animal products soon. I really want to start a micro farm, (like a freight hydroponics microfarm or something similar) if possible because soon I won't trust the soil from big box stores as I can't sterilize it enough nor grow year round and its gonna be a rough 4 years and up. I'm just looking for hobbies to help feed my community if anything.

(Im so sorry if this seems like the beginning manifesto of an online recipe) but Do you happen to have any sources on vegan alternatives to beekeeping? Or any sources on sustainable indoor hydroponic farming that could feed several people? Or if you think its best to keep rescue chickens for eggs and transition my mom to plant-based sources for her own safety now? Thank u in advance

I want to preface this by saying I don't really have any personal experience with this, so my answer here is based solely on research. It will depend on the level of space you have in your home, but even if you have a couple of spare rooms to use, I think you'll need to manage your expectations a little bit.

It is unlikely that you'll be able to become self-sufficient unless you have access to a plot of land. What you'll be growing will supplement what you're buying, but it won't replace it. Communal allotments could be an option, but that will depend heavily on where you are and how available they are, as well. Even then, the quantity you'll produce on a small allotment will not be enough to feed several people.

That said, you can grow quite a lot indoors or on a small plot of land, and you'll certainly be able to provide a real boost of fresh fruit and veg, either to community kitchens or to your family. I don't think that having animal inputs would really provide much of a benefit since you'd also have to rely on buying or growing feed, so my recommendation would be to just start with trying to supplement what you're buying now, with easy options to grow at home.

As for resources, here is highly rated book on vegetable gardening, if you do have access to an outdoor space. For indoor, this is supposed to be a good entry level book, here is a more extensive text focused on soiless growing, and here is one focused on equipment. There are also a couple of active subreddits on this, but I think that these four combined should provide a really good foundation to get you going - but it is apparently a lot of trial and error, and you will need to set some money aside for an initial investment into your equipment.

I think that it's a great idea so start to look towards growing your own food, but don't get too wrapped up in the self-sufficiency idea. Reach out to local growers and grower communities, make connections at farmers markets, see if you can do any work in community gardens to learn. Community is what is going to get people through this, and making those connections now would be wise.

Edit: Check this advice from a knowledgeable anon as well.

[nehasingh0709]

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