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ashblooddragons · 2 months ago

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As The World Caves In

Request made by @valuemyheart1

Word Count: 1742

Summary: it's been three weeks since you lost your son to Blood and Cheese. and yet your breast will not dry, they become painful, and Aemond is all to happy to help relive that pain. (also Aemond was not with Syliv he was busy talking to some unnamed lord)

Warnings: memories of B&C, grief, P in V sex, breast worship, lactation kink, still new to smut so please be kind!

I can feel the weight of my breasts, feel how they are filled with milk for babe, it's painful and I should relive it, but there is no babe to feed to take this pain away. I've been fighting the memories, fighting the image of my little boy, my little Aenar.

Oh my sweet little Aenar, he was only five moons old when those monsters came in and took him from me. All for that little Strong boy.

They were supposed to kill my loving Husband, my dear brother, Aemond. They might have if he wasn't speaking to some Lord that was in need of ‘dire advice from the prince’ I scoff at the thought. He was in dire need of my husband? Him? As I had to stand with a dagger to my throat as that blast cheese cut my son's head off? He needed my husband more?

No, and there is a reason that the Lord is now being sharply questioned in the black cells.

I can still see Aemond's face when he saw what they did to our little boy. He must have heard my screams after they sliced Aenar's little head off. He looked like he was going to be sick.

I hear something behind me, like stones scraping against stone. When I turn around to see what is wrong I see two men with knifes grinning at me, one rushes forward when he sees I'm about to scream.

“You can scream lass, but if you do I'll kill ya. Do ya understand?” He asks, gliding the dull edge off his knife down the side of my face.

All I can do is nod and pray that all they want is my jewelry.

My nod seems to satisfy them as the bulky one lifts his hand from my mouth moving to reach for Aenar.

I gasp and step back holding Aenar closer to my chest cooing to him when he starts to cry.

“What do you want? My jewels, you can have them just don't just my baby boy.” I plead helplessly. I gasp when the scrawny one rips the gold and ruby necklace from my throat.

“We were sent by the Queen, the true Queen. She wants payment for her son, and we were sent to make sure the deal was done.” The scrawny one says twirling his blade in his hands as he grins at me menacingly.

For some reason this one scares me more than the goliath.

“What does she want? What has my sister, the ‘true Queen’ , asked of you?” I ask feeling the pit in my belly grow, I have a sick feeling my jewelry is not what they are after.

“A son for a son.” The goliath says pointing to Aenar who is still crying.

I can feel his little tears soak into my silk robe, feel his little heart pumping in. I feel my throat constrict in dear, feel the bile rise in my throat. Black dots flood my vision as panic takes over.

“Give a price, want double the amount done. Just don't hurt my little boy. He's only five moons, please.” I beg but from the menacing smirk on the scrawny one, and the look of mock sympathy on the goliath I know they will kill my boy.

I tried to run but the Goliath grabbed me around the waist and held my head in place. “Told to take you to watch lass.”

I watch as the scrawny one lays little Aenar on his changing table, raise his blade and strike down. It was a clean cut at least, as it only took that one swing for my little boy's head to fall off the table and roll across the floor only to stop at my feet.

I don't hear them leave, I don't hear the guards run in, I don't hear Aemond calling my name. I only heard screams and the blood rushing to my ears. When I turn I see nothing but Aemond, the way he can't decide where to look, our little boy or me. I watch as the blood drains from his face and his skin turns green.

I don't know what to say besides one word. One word is all I need to say for Aemond to know who to kill for this crime against us.

“Rhaenyra.”

I'm cut out of my thoughts by the feeling of a hand on my shoulder. I whip around ready to attack only to find not a goliath nor a scrawny man, but my wonderful husband, my dear brother, I find Aemond.

“Sorry, I asked if you were alright?” He says with that tone that tells me he knows I wasn't here.

I about laugh at the question, how am I supposed to be alright? How am I supposed to ever be alright after what I went through? But instead of bringing up that night I decide to go a different route.

“My breasts hurt, the Maesters say I just have to wait for them to dry up, but they won’t. It hurts Aemond, it hurts.” I say flinching when I touch my tender and swollen breasts. It has only been three weeks since we lost our boy, and I haven't let a drop leave me.

I watch his pupil dilate and hear him take in bated breaths. I know that look well, he's always adored my breasts but once I came with child and they grew, and once Aenar was born he seemed enthralled with the sight of our son suckling at my breast, one of the reasons I continued even though it is frowned upon for a Princess to feed her own child.

“I could help,” he says breathlessly, making me confused how he could help me. “I could– I could relive that pain for you.”

“H–how?”

I feel his bated breath against my lips, feel the hardness of him against my hip. Try as I might I can't fight the desire that courses through veins, nor the wetness between my thighs.

I watch as he moves so he is now hovering over me before he kisses my lips like a man starved. It has been so long since I felt desire, felt this need. I think as I move my hips so my core can meet his length. Though we're both still clothed, the friction is enough to make me breathless.

I gasp when he sits back on his haunches and lifts me so I'm on his lap. “Time to take that Nightgown off, Darling.” He says already raising it and I'm all too happy to help.

“Fuck.” I hear him whisper as he takes in the swell of my breasts, the rich pink of my nipples and the veins that have risen from prolonged fullness.

“Gods I've missed these.” He says kissing along the tender skin making me whimper in almost pain.

“They've missed you, my love.” I say smiling when I hear the guttural growl that leaves him.

Before I know it I'm laid on my back my Husband resting his hips against mine and my peaked nipple in his mouth. I feel each draw he takes, it's a strange relief, for the desire it brings to my core is undeniable, but so is the relief of that painful fullness and stretch.

“Aemond.” I sigh out rocking my hips against his, I need more, I need him.

“Fuck, if you keep doing that I won't be able to hold back.” He growls out gripping my hip and kicking up the milk that has dripped down my right breast.

“Then don't.” I say gripping his hair and forcing him to look at me.

He may hate his eye, but I find there's something ethereal about his scar and sapphire. And even if it is the last words I say, the last thing I think before my last breath I will have him know I adore every part of him, even the scars and darkness.

I feel him untying his trousers as he continues to suck and lick at my right breast. I feel each draw of milk leave me, hear the groan of pleasure he lets loose at each taste.

I feel the leaking head of his cock against my core, feel him hesitate from gliding into me.

“Please.” Is all I need to say before he drives into me with a punishing force.

I can hardly catch my breath as he starts bullying my cunt with sharp hard thrusts as he moves over to my left breast. All I can think of is him, no more pain, no more grief, only Aemond and the pleasure he gives me.

With each thrust and each drag from me teat I see stars, he has always known my body better than I ever could. He could always pick up the slightest frown or smile, and now he is seeing how he drives me mad with desire, how he takes my breath away.

“You were made for me, from your nature to this sweet little cunt that grips my cock like a vice. There is no man, or god that will ever take you from me. Do you hear me?” He says emphasizing each word with a sharp thrust to the spot he knows makes me see stars.

“I was made for you, my love, only you, always you!” I scream out feeling my peak upon the precipice.

With one more hard thrust, I’m screaming his name as I grip his long silky hair like a lifeline. My eyes go black from the force of my peak, and I can only barely hear him let ut a groan of pleasure before he spills in me, for all I can hear clearly is the beat of my heart.

We lay like this for a while, his hands gripping my hips, my legs around his waist, and my fingers in his hair, and him buried deep within my core his cock acting as a stopper so his seed does not leak out of me.

We don’t say anything, for we do not need to, we know this was only a moment of release, of bliss, and that within time we will hold each other close, me sobbing into his chest and him letting silent tears fall into my hair. But we will have each other and that is all we will ever truly need.

@sugutoad @ilikefelines @mmogurl @classicsimpforaaronwarner @sachaa-ff

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star-trek-dumb-comics · 2 years ago

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I CAN FINALLY POST THIS !!!!!

Sooooo I've made a Star trek picrew for your OC and avatar needs :)

I've made it so that you can play with multiple species (in total, human, klingon, cardassian, bajoran, ferengi, andorian, aenar, denobulan, vulcan, romulan, trill, orion, android, vorta and ocampa), mix and match things ! This is a beta release, so to speak, so it's not perfect, but I'm gonna add stuff to it in the future (especially backgrounds and outfits, I find it really lacking there but I have been working on this for SO LONG I couldn't add anything more rn)

Yeah like I just said this took me a whole month and a half to do, working on it on nearly all of my free time. And trust me, it was a chore. You don't know true pain if you haven't spent whole afternoons just exporting PNGs. So yeah I really hope people use this lol, don't hesitate to share !

You can use as an icon, edit and change the background if you want, just tag me where you use it :D (or just to show me what you made. I'd love to see your characters !)

Also feel free to suggest stuff to improve or add, I already have a few things planned for the next version but I'm open to ideas. Also tell me if anything doesn't work properly. Some parts can look jenky at first but most of them are movable so you should be able to make everything work. (fyi some parts are obviously not meant to work together, like half the haircuts and klingon ridges)

Have fun !

#star trek #star trek fanart #picrew #avatar maker #original character #tos #tng #ds9 #voy #ent

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writingsofwesteros · 5 months ago

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https://www.instagram.com/p/C-vHoyaPu0Z/?igsh=bHpnZHpqcXh1MHF0

Nora’s instagram. Aegon drools over this picture and was so, so happy for that zipper. He spent half the day rubbing in against her and Jae got cranky.

“I want kisses too Aunty Nora!” Jae pouted.

“Oh, baby of course,” She smiled, letting Jae come up in her lap as she peppered him with kisses. Aeg poured but curled up against Hel.

Aemond’s admiring Darla’s breastfeeding tits in her own swimsuit. He was also making sure that baby Baelon and Aenar were covered from the sun while Aemond was baby wearing Aenar and Baelon napped.

!!!

Aegon just being a menace and we love him for it.

Of course Aemond is looking after the babies, he's just adorable bless him.

Daella will fall asleep sunbathing and Aegon goes to join her..they can be lazy babies together

#social media au

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444namesplus · 9 months ago

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all character names used in the song of ice and fire pile

addam addison adrack adrian aegon aegor aelyx aemma aemon aemond aenar aenys aerea aerion aeron aeryn aerys aethan aethelmure aggo agnes ahai aladale aladore alan alannys alaric alarra alayaya alayne albar albett albin alchemist alekyne alerie alester alfyn alicent all allar alleras alliser allyria alton alvyn alyce alyn alys alysanne alyssa amarei amerei amory amos and andar andrey andrik andros androw anguy annara antario anya archer archon's ardrian aregelle areo argella arianne arlan armen armond aron arra arrana arrec arryk arryn arsa arstan arthur artos arwood arwyn arya arys asha ashara ashford aubrey aurane aurion axell ayrmidon azor b baelish baelon baelor balaq balerion ball balman balon banefort bar baratheon barbara barber barbrey barneby barra barre barristan barthogan bass bastards beesbury bella bellanora bellegere bellena bellonara belly ben benard benedict benfred benfrey benifer benjen benjicot bennard bennarion bennifer benton beren berena beric bernarr beron bertrand bess beth bethany bettley bharbo big billy biter black blackbar blackberry blackfyre blackshield blacktyde blackwood blade blood bloody blount blue boarkiller boisterous bolton boremund boros bors borys botley bowen boy bracken bran branda brandon brax braxton breaker brella brienne brightstone bronn broome brother brother brune brus bryan bryce bryen brynden bryndon buckler bullock bulwer bump burley burton byan byrch byron bywater c cadwyl cafferen caleotte calla captain captain's cargyll caron cassana cassel cassella caswell category catelyn catspaw cayn cedric celtigar cerelle cerenna cerissa cersei cerwyn ceryse character characters characters charlton chataya chayle chett chiggen children clarent clayton clegane clement cleos cletus cleyton clifton clydas cockshaw codd cohollo coldhands colemon colin colmar commander commander's connington corbray corlys corne correy coryanne costayne courtesan cousin cox craghorn

crake crakehall crane cregan cregard creighton cressen creylen crow culiper cuy cynthea cyrelle cyrenna d daario dacey dacks daegon daella daemion daemon daenerys daenora daenys daeron daeryssa dagmer dagon dale dalt dalton damion damon danny danos danwell dareon daring darke darklyn darlessa darnold darry daryn daughter daughter daven davos daxos dayne deana deceased deem delena demonlover denyo denys desmera desmond devan deziel dick dickon dobber donal dondarrion donel donella donnel donnis donnor dontos doran doreah dormund dorna dornishman dragons drogo drumm drunkard dryn duckfield duncan dunstable dunstan duram durran durrandon durwald dusk duskendale dusky dustin duur dyanna dykk dywen e ebrose eddara eddard eddison edgar edgerran edmund edmure edmyn edric edwell edwyle edwyn edyth eerl egen elaena elder eldred eleyna elia elinda elinor ella ellard ellaria ellyn elmar elmo elric elwood elyas elyn elys elysar emberlei emma emmett emmon emmond emory endrew erena erenford erich ermesande erren erryk essie estermont estren ethan euron ever eye eyed f falena falyse farman farring farwynd father fenn fergon flatnose flement fletcher flint florent florian florys flowers folk follard fool foote for forel fork forley foss fossoway fox franklyn free frenken frey from g gael gaemon gage galbart gardener gared gareth garibald garlan garrison garse garth gaunt gawen gendry genna gerald geremy gerion germund gerold gerrick gevin gilbert gilliane gilly gilly's glendon glover godry gold goodbrook goodbrother goode goren gormon gormond gorold gower graceford gran grance greatjon green greenbeard greenfield greenhand gregor grell grenn grey greydon greyiron greyjoy griffith grover groves guard guncer gwayne gwenys gwin gwynesse gylbert gyldayn gyles gysella h h'ghar haegon haereg haggo haggon hagon haigh hairy hake hal halder hali halleck hallis hallyne halys hammer hardy hardyng hareth harlan harlaw harlon harma harmen harmond harmund harrag harras harren harrion harrold harron harry harwin harwyn harys hawick hayford heddle helman hendry henly herndon hero herrock heward hibald high hightower hill hilmar historical hoare hoarfrost hoat hobb hobber hobert hodor hogg hoke hollard holly hop horas horgan horn

hornwood horpe horse horton horys hosman hosteen hostella hoster hot hotah hotho howard howland hubard hubert hugh hugo hullen humble humfrey hunter huntsman husband illifer illyrio ilyn imry irri iv ix j jacaerys jacelyn jack jacks jaehaerys jafer jaime jalabhar jammos janei janna janos jaqen jared jaremy jason jasper jast jax jayne jennis jenny jenye jeor jeren jeyne jhiqui jhogo jirelle joanna jocasta jocelyn joffrey johanna john jojen jommo jon jonah jonnel jonos jonothor jonquil jorah joron jorquen jory joseran joseth joss josua joy joyeuse jurene justin justman jyck k kaeth kandaq karlon karstark karyl kedge kegs kella kenning kermit kettleblack kevan kezmya kindly king king kings kingsblood kingsblood's kingsguard knight knights kurleket kyndall kyra l lad laenor lake lambert lancel langward lanna lannister larence lark larys last laswell leana leathers leek lefford lelia lem lemoncloak lenwood leo leobald leona leonella leonette leslyn lester lew lewyn lewys lharys lia lianna lickspittle lily locke lodos lollys lomys long longbough longleaf longthorpe longwaters lonmouth lonnel loraq loras lorch lord lord loren lorence lorent loreon lorimar lorimer loron lorra lothar lothor lucamore lucas luceon lucifer lucimore lucinda lucion luthor luwin lyanna lyarra lydden lyle lyman lymond lyn lynara lynora lyonce lyonel lysa lythene m mace mad maege maegelle maegon maegor maekar maelor maelys maester maia maid maldon malegorn malleon mallery mallister mallor man mance manderly mandon manfred manfrey manfryd manly marbrand

margaery margaret marghaz margot mariah marillion maris mariya mark marla marlon marna maron marq marqelo marsella marsh martell martyn maryam masha maslyn massey matarys mathis matthar mattheus matthew maz meadows medgar medrick medwick meera megga meha melantha melara meldred melesa melessa melisandre melissa mellario melony melwyn merianne meribald merlon merlyn mern merrell merrett merryweather mervyn meryn mikken milk mina minisa mirri mo mohor mollander mollen monarchs moon moore mooton mopatis mord mordane moreo morgan morgarth morgon mormont moro morrec morrigen morros mors morya moryn mott mounts mullendore mullin mully munda murenmure musgood mya mycah mychel myles myr myranda myrcella myre myriame myrielle mysaria n naerys naggle naharis nan narha night's norbert norcross norjen norman normund norne norren norrey norridge norvos notch noye nute nymeria o o' oak oakenshield oakheart oarsman obara oberyn of old olene olenna ollidar olymer olyvar olyver omer ondrew orbert orkwood ormond ormund orryn orton orys osbert oscar osfryd osha osmund osney osric oswald oswell oswyck oswyn othell otherys othgar otho othor ottyn owen oznak p paege pahl palehair patchface pate pater patrek paul paxter payne peake penny pennytree penrose perceon peremore perianne perkin perra perriane perwyn petyr philip pie piper plummer podrick polliver poole porther pov praed pree prentys prester preston prince

princes promised prudence prunella pryor puckens pyat pycelle pyg pyke pypar q qalen qarl qarlton qhored qhorin qhorwyn qorgyle qotho quaithe quaro queen quellon quenten quentin quenton quentyn quincy qyburn qyle r ragged rakharo ralf rambton ramsay randyll rast raven ravos raya rayder raylon raymont raymun raymund raynald raynard reach red redbeard redfort redpool redwyne reed reference regenard regis regnar renfred renly rennifer reynard reyne reysen rhae rhaegal rhaegar rhaegel rhaella rhaelle rhaenyra rhalla rhea rhogoro ricasso richard rickard rickon rivers rob robar robard robb robert robett robin robyn roderick rodrik rodwell roger rogers rognar rohanne roland rolder rollam rolland rolley rolly rolph romny ronel ronnal ronnel roone roose roote rorge roryn rosamund rosby rose rosey roslin rowan roxton roy royce rufus rupert rus russell ruttiger ryam rycherd ryella ryger ryk rykker rylene ryman rymolf rymond ryswell s saan sabitha salladhor sallei saltcliffe samantha samgood samwell sand sandor sansa santagar sara saranella sargon sarra sarsfield sarya satin sawane scales scarb seastar seaworth sebaston selmond selmy selwyn selyse senelle septon serena serra serry serwyn sevenstreams shadrich shae shaena shagwell sharp she shella shepherd shett shiera shierle shireen shirei shortear shrike shrykos sigfry sigfryd sigorn simon sister sisterton skahaz skinchangers sloane slynt small smallwood smike smiling snow son son soulless sour sparr spicer spotted squire stackspear stafford

stallion stannis stark starvling staunton steffarion steffon stevron stillwood stiv stokeworth stone stonehouse stonetree storm stout strickland strong suggs sumner sunglass surly swann sweet swyft sybell sylas sylvenna sylwa symond syrio t taena tagaros talbert tall talla tallhart tally tanda tanner tarbeck targaryen tarle tarly tarth tawney templeton teora ternesio terys tess that the the theo theodore theomore theon thoren thorne thoros three timeon timotty tion titus tobho todder todric togarion tollett tom tomard tommen torghen torgon torrhen torwyn torwynd tower towers toyne trant tree tregar tristifer triston trystane tully tumitis turnberry turnip tyana tybolt tyene tygett tyler tyrek tyrell tyrion tyrion's tysane tysha tyta tytos tywald tywin u ulf uller umber umfred umma urragon urras urrathon urrigon urron urswyck uther utherydes uthor utt v vaegon vaellyn valaena valerion valiant vance varamyr vardis vargo varly varys vayon velaryon veron vickon victaria victarion victor vikary vines visenya viserra viserys volmark vorian vortimer votyris w waif walda walder walderan waldon walgrave wallace wallen walter walton waltyr walys was waters watt waymar wayn waynwood weaver webber weeper wendamyr wendel westerlands westerling westling wex whalen whent white whittlestick who wick wife wildling will willamen willas willem william willis willow wind wineseller winterfell wode wolves woman woodcock woolfield world woth wulfgar wull wyl wylde wylis wylla wyman wynafrei wynafryd wynch wynton wythers x xaro xho xhoan y yandry yarwyck yew ygon ygritte yohn yorbert yoren yorko youngest yronwood ysabel ysilla z zo zollo

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star-trek-pop-quiz · 1 year ago

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Star Trek POP-QUIZ #12

( 23 / 12 / 2023 )

Question 1. How old is Harry Kim when he first started serving on Voyager. a. 20 b. 21 c. 23 d. 28

Bonus Question: TRUE OR FALSE Voyager is Harry Kim's first Starfleet assignment.

Question 2. TRUE OR FALSE The TNG episode "11001001" can be translated from binary code to an English letter.

Bonus Question: If so, what is the translation?

Question 3. Why are Andorians blue? a. High concentrations of cobalt in their haemoglobin. b. Due to the protein hemocyanin, which contains copper. c. A blood protein called chlorocruorin. d. None of the above.

Question 4. Which of these species are not telepathic? a. Romulans. b. Aenar. c. Benzites. d. Ocampa.

Question 5. Fill-in Question! What is Porthos' ( Captain Archer's dog ) breed?

Score: __/ 5 + 3 bonus ( Answers under cut )

Question 1. b. 21

+ TRUE.

Question 2. FALSE

+ It does not translate to anything.

Question 3. a. High concentrations of cobalt in their haemoglobin.

Question 4. c. Benzites.

Question 5. Porthos is a pet beagle.

And a Merry Christmas to those who celebrate, and a lovely few days off for everyone.

#star trek #trivia #pop quiz #pop quizzes #quizzes #star trek trivia #star trek voy #star trek tng #star trek ent #porthos #space #11001001 #romulans #aenar #benzites #ocampa #harry kim

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entrehojas2023 · 1 year ago

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Fuego y sangre

Siglos antes de que tuvieran lugar los acontecimientos que se relatan en «Canción de hielo y fuego», la casa Targaryen, la única dinastía de señores dragón que sobrevivió a la Maldición de Valyria, se asentó en la isla de Rocadragón. Aquí tenemos el primero de los dos volúmenes en el que el autor de Juego de Tronos nos cuenta, con todo lujo de detalles, la historia de tan fascinante familia: empezando por Aegon I Targaryen, creador del icónico Trono de Hierro, y seguido por el resto de las generaciones de Targaryens que lucharon con fiereza por conservar el poder, y el trono, hasta la llegada de la guerra civil que casi acaba con ellos. ¿Qué pasó realmente durante la Danza de dragones? ¿Por qué era tan peligroso acercarse a Valyria después de la Maldición? ¿Cómo era Poniente cuando los dragones dominaban los cielos? Estas, y otras muchas, son las preguntas a las que responde esta monumental crónica, narrada por un culto maestre de la Ciudadela, que anticipa el ya conocido universo de George R.R. Martin. Fuego y Sangre brindará a los lectores la oportunidad de tener otra visión de la fascinante historia de Poniente. Esta obra, magníficamente ilustrada con 80 láminas inéditas de Doug Wheatley, se convertirá, sin duda, en una lectura ineludible para todos los fans de la aclamada serie. "Los maestres de la Ciudadela, encargados de preservar las historias de Poniente, han utilizado la Conquista de Aegon como punto de referencia cronológica durante los trescientos últimos años. Al datar nacimientos, defunciones, batallas y otros sucesos se indica d. C. (después de la Conquista) o a. C. (antes de la Conquista). Los auténticos eruditos saben que esta datación no es en modo alguno precisa. Aegon Targaryen no conquistó los Siete Reinos de la noche a la mañana; transcurrieron más de dos años entre el desembarco de Aegon y su coronación en Antigua, que ni siguiera puso fin a la Conquista, ya que Dorne seguía sin dejarse someter. Los intentos esporádicos de anexionar Dorne al reino se sucedieron durante todo el reinado de Aegon y hasta bien entrados los de sus hijos, motivo por el que no es posible definir la fecha exacta del final de las guerras de la Conquista. Incluso la fecha de su comienzo se presta a confusión. Muchos suponen, erróneamente, que el reinado del rey Aegon Targaryen, el primero de su nombre, empezó el día en que desembarcó en la desembocadura del río Aguasnegras, al pie de las tres colinas, donde más adelante se fundaría la ciudad de Desembarco del Rey. Pero no fue así: el rey y sus descendientes celebraban el Día del Desembarco de Aegon, pero el Conquistador cifraba el principio de su reinado en el día en que el Septón Supremo de la Fe lo coronó y ungió en el Septo Estrellado de Antigua. Esta coronación se produjo dos años después del desembarco de Aegon, cuando las tres grandes batallas de las guerras de la Conquista ya llevaban mucho tiempo libradas y ganadas. Por tanto, se infiere que, en realidad, la mayor parte de la conquista de Aegon tuvo lugar del año 2 al 1 a. C. (antes de la Conquista). Los Targaryen eran de pura sangre valyria, señores dragón de rancio abolengo. Doce años antes de la Maldición de Valyria (114 a. C.), Aenar Targaryen, tras vender sus propiedades del Feudo Franco y las Tierras del Largo Verano, se mudó con todas sus mujeres, riquezas, esclavos, dragones, hermanos, parientes e hijos a Rocadragón, una ciudadela lúgubre situada a los pies de una montaña humeante, en una isla del mar Angosto. En su época de máximo esplendor, Valyria fue la mayor ciudad del mundo conocido, el culmen de la civilización. En el interior de su reluciente muralla, dos casas rivalizaban por el poder y la gloria en la corte y en el consejo: ora se alzaban, ora caían, en una interminable, sutil y frecuentemente encarnizada lucha por el poder. Los Targaryen no eran, ni con mucho, los señores dragón más poderosos, y sus rivales interpretaron su huida a Rocadragón como una rendición, un acto de cobardía. Pero Daenys, la hija doncella de lord Aenar, a la que siempre se conocería a partir de entonces como Daenys la Soñadora, había tenido una visión en la que Valyria era pasto de las llamas. Y doce años después, cuando llegó la Maldición, no sobrevivieron más señores dragón que los Targaryen. Durante dos siglos, Rocadragón fue el puesto fronterizo más occidental del poder valyrio. Su situación, en pleno Gaznate, ofrecía a sus señores un control absoluto sobre la bahía del Aguasnegras y permitía que tanto los Targaryen como sus más estrechos aliados, los Velaryon de Marcaderiva, una casa menor de ascendencia valyria, se llenasen las arcas a costa de los mercantes que la atravesaban. Los barcos de los Velaryon, junto con los de los Celtigar de Isla Zarpa, otra casa aliada de Valyria, controlaban las aguas del mar Angosto; mientras tanto, los Targaryen dominaban el cielo con sus dragones. Aun así, durante la mayor parte de la centuria que siguió a la Maldición de Valyria, el bien llamado Siglo Sangriento, la casa Targaryen tenía las miras más puestas en el este que en el oeste, y mostraba muy poco interés por los asuntos de Poniente. Gaemon Targaryen, el hermano y marido de Daenys la Soñadora, fue señor de Rocadragón tras Aenar el Exiliado y se lo llegó a conocer como Gaemon el Glorioso. Cuando murió, sus hijos Aegon y Elaena gobernaron juntos. Los sucedieron su hijo Maegon, su hermano Aerys y los hijos de este: Aelyx, Baelon y Daemion. El último de los tres hermanos era Daemion, cuyo hijo Aerion heredó el señorío de Rocadragón." Read the full article

#GeorgeR.R.Martin

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realmofthegods · 2 years ago

Note

❛ can you please pretend to be my boyfriend for a moment so my ex will leave me alone ? ❜ (for Aenar from Alessia)

Aenar looked at the women who approached him then over her shoulder to see a man heading their way. He didn't even question her as he smiled and pulled her into a hug and placed a kiss to her forehead.

"Where have you been my love? I've been waiting here for awhile for you." He said loud enough for the man to hear him.

#xrealmofmanymusesx #c;Aenar #yay love for Aenar

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sunnyhvnny · 2 years ago

Note

Depraved au where House Targaryen has a different vassal house, House Sylvers, who are descended from the bastard child of Aenar the Exile and a slave (cuz he canonically brought his household slaves to Dragonstone)

It became tradition for sons of House Targaryen to a) lose their virginity to a daughter of House Sylvers, b) take the maidenheads of the daughters of House Sylvers, and c) for the Lord of House Sylvers to be the eldest bastard son from the targ heir and the eldest daughter of House Sylvers.

(Maybe their words are like 'Bound in Service' )

Obviously things stopped with Alysanne and Jaehaerys but Daemon? He definitely start the tradition back up.

Maybe it'd be a bonding experience, Daemon teaching his nephews and great-nephews of the 'honoured' tradition of getting their cock wet for the first time in the cunt of a girl of House Sylvers and then also their right to take the maidenhead of any daughter of House Sylvers.

(It'd also be funny if Aegon I made sure there was a loophole law that made sure that children sired by targ fathers on Sylver mothers weren't bastards but true born children of House Sylvers.)

Once again this is pretty well thought out and I feel like I should hand over my blog to you.

It would be interesting if the Targaryen’s fucked their own bastards so often to cause a whole new house. Thinking about it like that, if it was normalized when they came over to Westeros, they’d probably keep with the traditions of fucking their bastards.

#I would write this story but yet I am not creative enough #depraved!au #sunny speaks #house sylvers

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dragonmartellstark · 4 years ago

Photo

Alyssa Targaryen (60 a. C.-116 a. C.) Princess & Warrior

New style for stories with timeline! I'll still put the Spanish translations right here:

Alyssa Targaryen (60 a. C.-116 a. C.) Princesa & Guerrera

Nuevo estilo para historias con cronologíaaa! Aun así pondré las traducciones en español justo aquí:

Alyssa Targaryen era la segunda hija y el quinto vastago de Jaehaerys I & Alyssane Targaryen. Era una niña de aspecto unico con el cabello rubio sucio, ojos color dispar y de nariz torcida tras ser golpeada con una espada de madera. La princesa era muy cercana a sus hermanos mayores, pero en especial con su hermano Baelon Targaryen.

La princesa decidió reclamar un dragón tras que todos sus hermanos mayores tomaran el suyo. Al final se decidió por Meleys, la Reina Roja. Alyssa y Baelon se casaron siendo una boda muy feliz. El encamamiento generó chistes desvergonzados por días, pues a decir de algunos los gritos de la novia se oyeron hasta el Valle Oscuro.

Dos años después nació su primer hijo, Viserys Targaryen que sería llamado "El dragón del sol" por su alegre comportamiento. También seria conocido por ser el abuelo de la reina Visenya. Cuando el risueño bebé tenía seis días de edad, Alyssa se lo amarró al pecho y voló a lomos de Meleys.

Nace su segundo hijo, Daemon Targaryen que seria conocido por ser un experto espadachin y jinete de dragones, además de tener un escandaloso matrimonio secreto con su sobrina, Rhaenyra Targaryen. Como con Viserys anteriormente, Alyssa llevó a volar al bebé a los quince días de nacido.

Tras su éxito en la cuarta guerra dorniense, Baelon y Alyssa celebraron su tercer embarazo. Después de un largo y difícil parto dio a luz a su tercer hijo, el príncipe Aegon. Este se casaría con su tía Viserra Targaryen. Alyssa estuvo apunto de morir de parto, pero logro sobrevivir.

En 86 a. C., dio a luz a su primera hija, Alys que seria la ultima jinete del dragón vhagar. En el 89 a. C., nace Jaehaera que seria esposa de Gunthor Royce. En el 92 a. C., su marido partio hacia Tarth tras ser capturada por piratas myrineses. Los principes Baelon y Aemon regresan a la capital.

En 93 A. C., su hijo, Viserys se caso con su prima Aemma Arryn, hija de Daella, la hermana en común de Baelon y Alyssa. Baelon recibió a su sobrina-nuera con los brazos abiertos siendo un segundo padre para Aemma y Alyssa una segunda madre. Dos años después nació su ultimo hijo, Aemar que se uniría a la Guardia Real como el miembro mas joven.

Nace su primera nieta, Rhaenyra Targaryen que sería conocida como una de las mujeres mas bellas de Poniente. Alyssa y Baelon amaron mucho a la pequeña siendo dos abuelos muy consentidores, además de entregarle un huevo de dragón en su primer día de nacida, donde nació Syrax.

En 103 a. C., falleció su padre, Jaehaerys I Targaryen. Alyssa y su esposo asistieron a la coronación de su hermano, Aegon II. En 106 a. C., su ahijado y sobrino, Aenar se caso con Jocasta Jannister y tuvieron un hijo, Aenys que quedaría bajo su supervisión.

En 112 a. C., fallecio inesperadamente aenar targaryen siendo su muerte triste para Alyssa que estaba unida a su sobrino. Se cree que llego a pelearse con Jocasta Lannister debido a que la culpaba de asesinar al príncipe de Rocadragón.

Su hijo, Daemon provoco un escandalo cuando se caso con su sobrina, Rhaenyra Targaryen, antes de que se casase con Laenor Velaryon. Aquel matrimonio disgusto mucho a Baelon y a los padres de Rhaenyra, pero Alyssa apoyo a la pareja afirmando que: “Preferiría que mi dulce nieta se casara con un dragón antes que con un caballito de mar”.

Poco después de cumplir los 56 años, Alyssa empezo a sufrir problemas en las articulaciones y de corazón. Al final Alyssa Targaryen murió en su cama, mientras estaba en compañía de su familia siendo su muerte muy dolorosa para su marido que respeto su memoria hasta su propia muerte en 120 a. C.

#alyssa targaryen #baelon targaryen #baelon x alyssa #jaehaerys i targaryen #Alysanne Targaryen #Viserys I Targaryen #Daemon Targaryen #rhaenyra targaryen

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aenarz · 4 years ago

Text

Far Eastern University

Nicanor Reyes St. Sampaloc Manila

Institute of Tourism and Hotel Management

Institute of Accounts, Business, and Finance

A Strategic Management Paper

On SMDC

In Partial Fulfillment of the Requirements in the Course

Strategic Management

Presented to

Prof. Sofronio S. Dulay

Facilitator, BME1102 Sec 14

Presented by

GROUP 5

Valdez, Ron Aenar

Calicoy, John Cesar

Perez, Karl Brian

Landa, Andrei John

Reyes, Ericka Adrielle

Torres, Ranzimiel Kay

Jino-o, Ashley Anne

Tapucol, Happy Aira

Table of Contents

I. Executive Summary……………………………………………………3

II. Internal Assessment……………………………………………….5

A. Corporate Profile…………………………………………………………5

B. Company Vision and Mission…………………………………....………………..7

C. Corporate Officers…………………………………………………………8

D. Product Line……………………………………………………………….9

E. Internal Factor Evaluation Matrix…………….................38

III. External Assessment………………………………………………………………...41

A. Porter’s Model Analysis………………………………………………………..41

B. External Factor Evaluation Matrix ……………………………………………44

C. Competitive Profile Matrix …………………………………………………...47

D. Key External Factor……………………………………………………………49

IV. Strategy Formulation …………………………………………………………………...52 A. Boston Consulting Group Matrix………………………………………………53

B. Strategic Position and Action Evaluation Matrix……………………………..55

C. Grand Strategy Matrix………………………………………………………….60

D. Internal - External Matrix……………………………………………………….62

E. Strength - Weaknesses- Opportunities - Threats Analysis…………………63

F. Quantitative Strategies Planning Matrix……………………………………..75

V. Strategy Recommendation……………………………………………………………79

VI. Action Plan……………………………………………………………………………...82

VII. Conclusion……………………………………………………………………………...83

VIII. Financial Projection………………………………………………………………………86

IX. References…………………………………………………………………………………93

I. Executive Summary

SM Development Corporation (SMDC) is considered as one of the largest and fastest-growing real estate developers in the country. It was originally incorporated on July 12, 1974 as Ayala Fund, Inc. however, renamed as SM Fund, Inc. in March 1986 after SM group of companies took the majority of ownership in the firm. SM Fund, Inc. back then was an investment company committed solely in providing its investors with professionally managed vehicles to invest in diverse businesses in the country. In May 1996, it was again renamed as SM Development Corporation to reflect on its new business endeavor which is to venture into the real estate industry.

In the Philippines, there are two major competitors of SMDC: Ayala Land Corporation which, based on the CPM has a total rate of 3.26 (strong competitor) and Megaworld Corporation which has 2.75 (average competitor). SMDC has a total rate of 2.65 which manifests the idea that despite the fact that both of these companies are top performers, SMDC continues to create its name in the industry and achieve greater heights. In the recently concluded 8th Property Guru Awards 2020, SMDC bagged numerous awards including the Best Developer Award, Best Developer Lifestyle Award, etc. (SMDC, 2020). For over 25 years of being in the real estate industry, the company has provided quality condominiums, residences and comfortable homes at the most affordable price.

Based on the IFE matrix, the company’s strength is their capability of providing modern lifestyle amenities without compromising the safety and security of the people. Furthermore, its accessibility to various infrastructures such as shopping malls and its flexible mode of payment attracts a huge number of investors. However, its IFE rating is only 2.48 mainly because of the non-liquid asset which can lead to a possible loss in value and high maintenance cost. SMDC could further improve its performance by generating alternatives and feasible solutions that could effectively address these issues.

The overall responsiveness of the SMDC to its external factors is satisfactory at a rate of 3.22. This is due to the company’s external strategies effectively taking advantage of existing opportunities and minimizing the potential adverse effects of external threats. Currently, SMDC is ranked as the 3rd best real estate developer in the country based on the data released by Property Consultancy & Sales Associates Inc. in 2019. Thus, if they can further examine and analyze the opportunities and threats for the upcoming years in a wider perspective, they could create excellent plans that will surely benefit the company and improve its rank in the industry. In addition, being able to take advantage of the possible threats that may hinder a company's triumph is vital to leverage success. Towards its strategic goal in becoming one of the top competitors and leading real estate developers in the country, SMDC should highly consider market penetration and product development strategies as the suitable strategy for the company. Market penetration will equip the company in perfuming its name in the market, fueling great sales, revenues and attracting a wide range of customers by: (1) launching more projects not just in NCR but in the entire Philippines and (2) penetration pricing without compromising the quality of the properties.

Product development strategies include: (1) Expanding the company’s services which will thoroughly help in providing a much better experience and comfort of living to its investors and (2) Improving and adding modernly designed amenities which will enhance the appearance of every property and cater new demands of its investors for their very own satisfaction.

Other instinctive strategies include horizontal integration strategies through (1) purchasing new lands and building new real estate properties and (2) acquiring or seeking ownership/control over company’s investors. With the utilization of these strategies, the company’s vision of becoming the leading developer of world-class residences in the Philippines and a catalyst for a better life will be realized with high sales and revenues in the upcoming years.

With the appropriate execution, performance management and coordination with the operation and the corporate affairs, these recommended strategies will serve as the primary driver of SMDC triumphs not just in being one of the top competitors in the industry but also in magnifying its coverage and competencies, boosting the economy and company’s growth

INTERNAL ASSESSMENT

A. Corporate Profile

SM founder Henry Sy. laid the groundwork of and piloted the development and evolution of SM Investments Corporation (SMIC). What started out as a dream of selling a good pair of shoes to every Filipino has turned into one of the country’s largest holding companies today. In the six decades since, it has become a leading presence in retail, banking, and property development in the country and a rising presence in China. It has since innovated its products and services providing the best value in both aspects for its customers.

SM Prime Holdings, Inc. (SMPH) also has become the largest integrated property developer in Southeast Asia. In terms of assets, it is the largest in the country. Offering innovative and sustainable lifestyle cities alongside developing malls, residences, offices, hotels and convention centers, it has become the biggest retail shopping center developer and operator in the Philippines. From starting out as a humble mall developer and operator, it has currently established 76 malls in and outside Metro Manila and 7 shopping malls in China with 17,937 tenants in the country and 1,857 tenants in China.

Besides mall development and management through its units and subsidiaries, it also has commercial business units, the Commercial Property Group (CPG) which engages in developing and leasing office buildings in Metro Manila. SM Development Corporation (SMDC), their residential business component, also sells affordable condominium units. Their Hotels and Convention Centers business unit is also engaged in developing and managing various hotel and convention centers across the country.

SMDC prides itself in the style, comfort, and convenience Filipinos experience with them. Offering the makings of the next dream home, it provides quality amenities and top-notch services. With the commitment to provide access to luxurious urban living through vertical villages perfectly integrated with a commercial retail environment, it aims to give its residents access to a truly cosmopolitan lifestyle. Their properties are strategically positioned across Metro Manila with their focus being the Central Business Districts of Mall of Asia Complex, Makati, Ortigas, Taguig, Quezon City, Manila, Pasay, Parañaque and Las Piñas. In addition, they can also be accessed from neighboring provinces like Cavite, Bulacan and Pampanga.

Corporate Head Office:

One E-com Center, 10th Floor Harbor Drive

Mall of Asia Complex, CBP-IA

Pasay City 1300, Philippines

B. Company Vision and Mission

SM Development Corporation

Vision

We envision SM Development Corporation to be a leading developer of world-class residences in the Philippines, uplifting Filipino lifestyles into one that is convenient, upscale yet affordable, and environment friendly.

Mission

· Ensuring that its homebuyers enjoy the best value for their investment with an upscale lifestyle, generous amenities, and a safe, secure, and friendly neighborhood;

· Providing an excellent after-sales and maintenance service that will preserve and enhance the long-term value of its residences;

· Delivering sustainable long-term growth and increasing shareholder value by exercising prudence in resource management based on the principles of good corporate governance;

· Becoming an employer of choice, offering comprehensive opportunities for career growth and enhancement; and,

· Assisting and nurturing the communities in which it operates by progressively building on its role as a responsible corporate citizen;

C. Corporate Officers

SM Development Corporation Properties

Air Residences

Price range: Php 6,300,000 - Php 7,500,000

Meaningful relationships. Career opportunities. Personal well-being. All these define your story of success, and it all begins at SMDC Premier’s Air Residences

Coast Residences

Price range: Php 5,500,000 - Php 23,000,000

Designed to capture your eyes with its seagull-inspired façade design, Coast Residences soars 41 storeys high.

Fame Residences

Price range: Php 5,100,000 - Php 6,800,000

Strategically located, Fame Residences rises in Central EDSA, providing you easy access to everything that matters. This iconic development offers an address that truly compliments a desired lifestyle. When you live at the center of it all, you live life in the spotlight.

Blue Residences

Price range: Php 2,000,000 - Php 5,000,000

SMDC Blue Residences promises to help you maximize your student life as it is located at the corner of Katipunan Avenue and Aurora Boulevard, near colleges and universities like the University of the Philippines, Ateneo De Manila University and Miriam College.

Bloom Residences

Price range: Php 4,600,000 - Php 7,100,000

Bloom Residences is a home where you can plant your roots as you start your career, grow the love for your family, care for your little buds and eventually carve some names in the family tree.

Breeze Residences

Price range: Php 12,400,000 - Php 14,500,000

Enjoy the convenience of the city while luxuriating amidst the quiet calm of Manila Bay.

Cheer Residences

Price range: Php 3,200,000 - Php 3,500,000

Take your life to new heights as Cheer Residences introduces a fresh perspective to residential living in Marilao, Bulacan. It is the first vertical development of its kind in the area that offers the convenience of having its own mall within the complex. First-rate amenities elevates the quality of life of the residents as they get to enjoy an array of activities daily.

Cheerful Homes

Price range: Php 1,100,000 - Php 1,700,000

SMDC Cheerful Homes has its own transport hub located within the community’s commercial area, for the convenience of its residents. Plus, it’s just a short ride away from various points of interests in Pampanga.

Cool Suites

Price range: ₱/mo.

Cool Suites is the newest garden complex in the flourishing Wind Residences estate. Nestled inside the complex is an array of lush foliage and greenery that serve as a private retreat where you can relax and recover from the busy work week. With SMDC’s signature 5-star amenities, it is a perfect holiday home for those who enjoy the cool wind of Tagaytay.

Field Residences

Price range: Php 5,000,000 - Php 5,600,000

Just across SM City Sucat, Field Residences is located along Dr. A. Santos Avenue (formerly Sucat Road), Barangay San Dionisio, Parañaque City. International and domestic airports are also close at hand, as well as the Entertainment City where endless leisure, shopping, and dining selections abound.

Gem Residences

Price range: Php 5,200,000- Php 9,400,000

Standing gorgeously along C-5 Pasig, the thriving center of economic activity east of Metro Manila, Gem Residences brings you world-class amenities that cater to your need for both productivity and leisure.

Glam Residences

Price range: Php 5,900,000 - Php 11,500,000

Surround yourself with the spectacular at Glam Residences. Envisioned as a complete, cosmopolitan home for success-driven singles, it is built for your utmost convenience and indulgence.

Gold Residences

Price Range: Php 7,400,000 - Php 17,000,000

An 11.6- hectare master-planned community right across the Ninoy Aquino International Airport, the concept for SMDC’s first township is to be the gold standard- a convergence of modernization, dynamism, innovation, and prestige, assured in all its areas.

Grace Residences

Price range: 3,300,000 - Php 5,600,000

Located close to Bonifacio Global City and the Makati Central Business District so you can enjoy the convenience of staying within proximity of the top schools, hospitals, malls and other institutions.

Grass Residences

Price range: Php 3,700,000 - Php 6,400,000

SMDC Grass is located in Quezon City, connected to SM City North Edsa via bridge way. It’s definitely a convenient, exciting and entertaining place to come home to. It is also situated in a highly accessible area. It is right by main roads both for going to the North and South side of the metro.

Green Residences

Price range: Php 5,100,000 - Php 5,700,000

Located right beside De La Salle University in Taft Avenue for the stress-free, easy and fun life every college student ought to experience.

Green2 Residences

Price range: Php 3,300,000 - Php 5,600,000

Breeze through your college years as you live in the home that passes all the marks when it comes to convenience, location, security and amenities.

Hope Residences

Price range: Php 3,000,000 - Php 3,600,000

Hope Residences is strategically located at the heart of Trece Martires City, Cavite. It is right within the complex of the newly opened SM City Trece Martires along Governor’s Drive.

Jazz Residences

Price range: Php 4,900,000 - Php 19,000,000

Situated in the Reposo District in Makati, SMDC Jazz Residences is surrounded by some of the best restaurants, as well as a supermarket nearby.

Lane Residences

Price range: Php 3,600,000- Php 5,500,000

Located in San Antonio Agdao, it lies within the SM City Lanang Premier complex. Its close proximity to Davao International Airport and Seaport gives you that added level of convenience. You get easy access to major land, sea, and air transportation centers to help get you to your next destination. Rounding out the area are the many businesses and offices for enterprising individuals.

Leaf Residences

Price range: Php 4,400,000 - Php 6,200,000

Let nature nurture your family at Leaf Residences. With its unique design reminiscent of a tropical rainforest getaway, it offers the first taste of condominium living surrounded by all the greenery sought after in the South.

Light Residences

Price range: Php 3,700,000 - Php 9,100,000 & above

Located along EDSA and Madison Street, Light Residences sits at an advantageous location, linked to BONI-EDSA MRT where you can access any point of Manila.

Light2 Residences

Price range: Php 5,400,000 - Php 11,200,000

Spacious, inviting, and thoughtfully planned. Light 2 Residences provides you with everything you need to create a beautiful home for you and your family.

Lush Residences

Price range: Php 6,800,000 - Php 9,800,000

Lush Residences is an iconic landmark located north of the Makati Central Business District. A development that seamlessly blends elements of nature throughout the property.

Mezza Residences

Price range: Php 1,000,000 - Php 6,000,000 & above

SMDC Mezza Residences is in one of the most convenient areas; located at the corner of Aurora Boulevard and Araneta Avenue in the heart of Sta. Mesa, near SM City Sta. Mesa.

Mezza II Residences

Price range: Php 8,200,000

Experience all the best at the heart of Sta. Mesa with Mezza II Residences.

Mint Residences

Price range: Php 6,400,000 - Php 8,200,000

A nearby respite striking the perfect balance between modern city convenience and a natural environment. Situated within the progressive district of Makati giving you access to everything the city has to offer: commercial, recreational, and professional.

MPlace at South Triangle

Price range: Php 4,100,000 - Php 4,300,000

MPlace Residences is a conveniently located condominium at the heart of South Triangle in Quezon City.

Park Residences

Price range: Php 3,400,000 - Php 3,900,000

Located right in front of SM City Sta. Rosa, this community is surrounded with opportunities for you to live your best life! Everything the family needs is right here – with schools, parks and shops around every corner.

Princeton Residences

Price range: Php 2,000,000 - Php 4,000,000

Convenient, practical and fun, Princeton Residences is strategically located within close proximity to Tomas Morato and Greenhills, and right beside the LRT 2 Gilmore Station.

Red Residences

Price range: Php 6,500,000 - Php 9,000,000

Red Residences is located at the heart of Chino Roces, a thriving neighborhood west of Makati City, known for its row of concept restaurants, food finds, art galleries and creative business enterprises.

S Residences

Price range: Php 6,600,000 - Php 17,500,000

With its stunning boutique-hotel designed lobbies and luxurious amenities, S Residences is the choice of successful and stylish individuals. Live in an address where business meets pleasure, where business suits and swim suits are both on-trend.

Sail Residences

Price range: Php 11,200,000 - Php 13,000,000

Welcome to Sail Residences, the gem of the Mall of Asia district. Explore a vast wealth of shops, restaurants and entertainment spots as endless as the horizon beyond Manila Bay, just waiting for you to discover. Truly a home worthy of the most memorable individuals, couples, and families.

Sands Residences

Price range: Php 7,600,000 - Php 9,400,000

Welcome to Sands Residences. A luxurious, 51-floor master-planned community by Manila Bay where the sun and sand amidst a sea of luxury await you.

Sea Residences

Price range: Php 8,300,000 - Php 14,200,000

Sea Residences Mall of Asia is a modern resort-inspired condominium development

Shell Residences

Price range: Php 32,200,000 - Php 37,400,000

Shell Residences Mall of Asia is a 2.2-hectare resort residential complex. Come home to resort-inspired amenities, and hold memorable events with friends and family at your own exclusive clubhouse.

Shine Residences

Price range: Php 4,000,000 - Php 4,100,000

SMDC Shine Residences stands tall within a prestigious community called the Renaissance Center. Having entertainment, business and leisure in close proximity, Shine Residences Ortigas is another distinctive addition to an impressive locale.

Shore Residences

Price range: Php 6,700,000 - Php 33,200,000

The entire Shore Residences complex combines the luxury of a 5-star vacation resort and the comfortable, cozy home you’ve always dreamed of.

Shore 2 Residences

Price range: Php 6,000,000 - Php 11,100,000

Set in a 9-hectare property, this exclusive development consists of three expansive luxury resort-inspired enclaves that provide the best in premier waterfront living in the metro, all bridged together by elevated linear parks.

Shore 3 Residences

Price range: Php 10,500,000 - Php 24,500,000

Conveniently located at the SM Mall of Asia Complex in Pasay City, Shore Residences offers the finest in resort living, with an exclusive beach-like amenity right at the heart of the development.

Smile Residences

Price range: Php 3,800,000 - Php 5,500,000

You’ll find a lot to be happy about at Smile Residences! As a premier residential development within SM City Bacolod Complex, it offers attractive lobbies, amenities, and a convenient location.

South Residences at SM SOUTHMALL

Price range: Php 3,500,000 - Php 6,100,000

South Residences offers the seamless fusion of the life and lifestyle you’ve always dreamed of.

South 2 Residences

Price range: Php 3,700,000- Php 7,500,000

Situated in Southmall complex, South 2 Residences has everything you need within reach. It is just a few steps away from the array of shopping, dining, and entertainment choices at SM Southmall, and a few minutes away from busy transport terminals and vibrant work hubs.

Spring Residences

Price range: Php 4,200,000 - Php 5,400,000

Celebrate new beginnings at SMDC Spring Residences.

Style Residences

Price range: Php 3,400,000- Php 5,200,000

Style Residences can be found within the complex of SM City Iloilo – the city’s vibrant lifestyle and progressive business district. It offers an impressive collection of shopping, dining, and entertainment options, as well as easy accessibility to the local transportation hubs, including the Iloilo International Airport and Seaport.

Sun Residences

Price range: Php 2,000,000 - Php 4,000,000

Life meets luxury at the roundabout of Quezon City and Manila. SMDC Sun Residences addresses the need for a more balanced lifestyle, with amenities like lounges, landscaped gardens and swimming pools

Trees Residences

Price range: Php 2,000,000 - Php 3,300,000

Escape the mundane clamor of the city and go home to Trees Residences. A place of solitude right at the heart of Novaliches, Quezon City brimming with life through pristine natural gardens, relaxing stroll paths, and SMDC’s five star amenities.

Vine Residences

Price range: Php 3,300,000- Php 6,200,000

With its great location inside the SM City Novaliches complex, the residents are right in the heart of a progressive hub in Quezon City. Being near major thoroughfares, terminals, and transport hubs makes traveling very easy. Nearby institutions like schools and hospitals will just be a few minutes away..

Wind Residences

Price range: Php 4,700,000 - Php 36,400,000

Feel the breeze along Aguinaldo Highway in Tagaytay City where SMDC Wind Residences and Cool Residences are situated. It is in its own a convenient complex with everything you can ever need, but it’s also a plus that there are dining establishments nearby.

0.0 = not important

1.0 = Important

Rating

(Rating = 1) - Major Weakness

(Rating = 2) - Minor Weakness

(Rating = 3) - Minor Strength

(Rating = 4) - Major Strength

Analysis

The Internal Factor Evaluation matrix is a tool used for auditing and evaluating major strengths and weaknesses of an organization or company. The average weighted score for the IFE Matrix is 2.5 above while 2.5 below is considered weak. The total weighted score for SM Development Corporation (SMDC) is 2.48 or 2.5 which means that the company is responding to a low average score that pertains to internally weak business. Therefore, the IFE Matrix concludes that SM Development Corporation (SMDC) is in a weak position.

Analysis

1) Rivalry Among Competing Firms - Rivalry among competing developers of retail space is deemed moderate due to the three main players' aggressive expansion plans for the near future and their offering of essentially the same product (retail and food space, cinemas, etc.), only slightly differentiated for different income segments. However, the fierceness of this rivalry is somewhat tempered by the strong continued growth in household consumption, which leaves room for much more retail space to be built. However, due to SMPH's significant advantages in terms of size, mall count, and land bank location, it is in the best position to capitalize on this demand for more retail space.

2) Potential Entry of New Competitors - Although, again, customers (in this case, companies seeking to buy or lease office space) are not particularly loyal to a specific developer, the potential entry of new competitors is tempered by the fact that the demand for new commercial space is concentrated in Metro Manila, where most available land is already in the portfolio of established players. Moreover, economies of scale are advantageous to established players because it allows them to accommodate the space requirements of large firms and therefore secure the most lucrative contracts. SMPH's advantage lies in its network of strategic partnerships, building only when it has 60% commitments, and in its integration of its land bank in its long-term expansion plans.

3) Potential Development of Substitute Product - The threat of the development of substitute products for commercial space is moderately low, largely because there are currently no substitutes in the market, and no current market players are actively seeking out the development of such substitutes. Moreover, customers do not necessarily seek new kinds of office space, particularly as there are high costs to selling of buildings or ending leases early, as well as high transitioning costs once they have secured new office space. SMPH in particular keeps its tenants satisfied through its competitive prices and the close proximity to retail and transportation centers that its commercial developments offer.

4) Bargaining Power of Supplier - Despite the large number of construction firms and raw materials suppliers in the market, the bargaining power of suppliers remains moderate, due to the high values of commercial development contracts with major players, which has given rise to the popularity of long-term partnerships and/or construction subsidiaries. SMPH, for example, has the Associated Development Corporation.

5) Bargaining Power of Consumers - The bargaining power of consumers is moderately high in the commercial development market, primarily due to the fact that contracts with these customers are extremely high in value, as firms tend to buy or lease a large number of units at a time. Commercial space offerings, as mentioned earlier, are also largely undifferentiated, and offered to the same customer segment. SMPH addresses this threat with its approach of building strong and healthy long-term relationships with tenants, and leveraging on its strategic location.

Weight Ranges:

0.0 = not important to 1.0 = very important

Ratings:

4 = the response is superior, 3 = the response is above average, 2 = the response is average, and 1 = the response is poor.

Analysis

The total weighted score for SM Development Corporation (SMDC) is 3.22 which is equivalent to the company’s responding in an above average way to existing opportunities and threats in the industry. Moreover, the firm’s external strategies are effectively taking advantage of existing opportunities and minimize the potential adverse effects of external threats. It is a good evaluation of the organization that needs to focus on their least average to obtain the high weights in order to become a big competitor.

The matrix shows the different types of key external factors and its total weighted score; it has been separated in two parts: Opportunities and Threats. Inside opportunities are Geographic Location, Competitors’ price, fast site Improvement, Increasing Number of Tourists, Corporate sponsorship, National trends like modern facilities, Investor high activity, offering new products, and Offering new types of services. Then the total weighted score for opportunities is 2.16

In view of the table, threats for key external factors got a weighted score of 1.06. Within the threats, the global crisis got the highest weighted score while the least one is the increasing inflation rate.

Combining opportunities and threats weighted score is equal to 3.22

Notes:

The weights and total weighted scores in both a CPM and an EFE have the same meaning.

0.0 = not important to 1.0 very important

Critical Success Factors in Competitive Profile Matrix include both internal and external issues; therefore, the ratings refer to strengths and weaknesses, where 4 =major strength, 3 = minor strength, 2 = minor weakness, and 1 = major weakness.

Results Legend:

4- Strongly competitive

3- Averagely competitive

2- Competitive

1- Incompetent

Analysis

According to Inquirer net (2020), SM Development Corporation, it is not just about being an infrastructure that serves a place for a group of residents. The organization creates a community where people can live the best for their lives. Being healthy, happy, and secured.

In the table, it shows the several important Critical Success factors that rates each major competitor and its particular strengths and weaknesses. In CPM, the total rating and total weighted scores are for the rival data firms that can be compared to the other organization. This Matrix analysis provides important internal and external strategic information that can help each company to distinguish their strengths and weaknesses.

As stated in the matrix, Ayala land is the strongest competitor with a total weighted score of 3.26. The company has clearly got a high rating of 4 in Advertisement, Customers Loyalty, Supply of land, Grand service and amenities, Market share and Organization structure. While Megaworld acquired the next place with a total weighted score of 2.73. In addition, Ayala Land and Megaworld are the big competitors in the real estate industry in the Philippines. SM Development Corporation obtained a total weighted score of 2.65. Vista land’s total weighted score is 2.61. The next is Filinvest Land got a total weighted score of 2.53. The last one among the 6 organizations is Alveo land with a total weighted score of 2.32.

Furthermore, SM Development Corporation is one of the strongest competitors in real estate in the country. It shows that they have a stable and good stand in the industry of real estate. Hence, SMDC still needs to take action in their weaknesses to improve their route for being the strongest competitor.

D. Key External Factor

Cultural Factor

Product Design & Quality

It is very important to have a face-paced that can attract the consumers to be globally competitive. It is a step to have an activity in many firms because releasing a new product and high-quality land, house, buildings, and more can contribute to improvement of sales revenue. The objective of product design and its quality is to give new experiences to the consumers.

Price Competitivenes

Competitive pricing gives a high quality for a rival organization. It basically prevents it from losing customers and its market share to the other organization. This is highly important because it is advantageous to enable the organization to respond if the rivals release new products such as modern buildings, hi-tech homes, and more. Being in competitive pricing advantages can have a quality positioning in the business.

Economic Factor

Customers’ Loyalty

Customer’s Loyalty plays a strong part in advertising and running a business. Customer’s themselves can introduce the product, services and even the whole organization when they are satisfied. Having a loyal customer, they will spend more and support your business. Moreover, they help you to keep your high profile better and grow.

Tourist Demand

It is practically a major need of an establishment or organization because it helps to boost the revenue of the company. It creates and develops infrastructures if the organization is related to tourism. Once a tourist finds your company attractive, they will be willing to try it. Tourism is a vital point to achieve a high success in a field of business and economy.

Investor Activity

It is one of the most important lines in the business along with sponsorship. Once you invest there will be a cash flow statement that can help to boost your revenue and establishment itself. Investing in a trusted organization is a good investment in terms of capital assets. It basically means that the business will even grow in the future and has a high chance to earn a good revenue.

Legal Factor

Security and Safety

It is highly important to have quality security in a company. It gives safety to everyone. It protects the property itself. Moreover, it gives more confidence for staff to work because they know that they are protected safely. It can also be related to health due to the fact that having a safe workplace and home can radiate a well-being performance and does not need to worry in anything, just enjoying services and products.

Environmental Factor

Fast Site Improvement

It is important to have a fast site to be able to access it easily. Images and video are prime when advertising. Nowadays, people are searching on the Internet to analyze where to buy. Fast site play a big role in the data, once your site is not working properly it might start to lose visitors.

Government Factor

Corporate Sponsorship

Sponsorship gives a highly competitive edge, and it can also improve the organizations position, image, and credibility. They support their partner and give a quality product that can attract consumers. Once a company has a sponsorship, it means that they are well trusted and have a chance to be well known. Sponsorship gives a particular event that can be very effective in promoting because it can be accessed and available in a wide range of consumers.

IV. Strategy Formulation

As per WorldOMeters, the Philippine population is assessed to be 107,656,644 as of March 22, 2019. Also, with a developing population, the requirements for need is developing as well.

The World Population Review stated that the largest cities in the Philippines such as Quezon City, Metro Manila, Caloocan and Davao city also have large populations. With this data, SMDC can construct or add more branches in the enormous urban communities where they can help for the accommodation of the purchasers.

Today, SMDC keeps on creating properties that objectives the necessities and components reconsidered by those forthcoming purchasers to ensure that they keep up and even increment their piece of the pie in the business. The organization exploits the blast in the economy of the country that is capable most explicitly of expanding the request of the premium center market for properties that are moderate and helpful as well as fits to their way of life of decision.

There are many responsibilities that need to be considered for a business to grow and expand. One can develop the internal capacity to drive the extension of the company, the other one is purchasing a business with a generally evolved mastery in that space of specialization and assemble it out further.

SMDC expands its services and operations through platform companies with developed expertise where they build out. The impact can make incredible worth since the tasks of a few more modest firms join to increase the value of the new firm. In any case, the accomplishment of the mix intensely relies upon the stage organization, which may bring about annihilating worth if the procedure isn't as expected executed.

SM Development Corporation is a notable organization, generally on the grounds that it has acquired the trust and certainty of the Filipinos even before the formation of SMDC as a different element from its parent organizations.

Almost every year, there are various ventures that SMDC dispatches, and not at all like different designers, SMDC doesn't frustrate and really completes on schedule. To contrast it and different organizations in the industry, SM would have a benefit over them in view of the name as well as in light of its notices. SM has notable and regarded money managers taking care of its tasks in addition to the organization has been around for quite a long time, catching the devotion of the Filipinos.

STARS - Based on the BCG matrix the condominium is in the star category because they have the highest market share among SMDC products being offered as of today. Asking several people, the first thing that will come into their mind when you hear SMDC are their prime located condominiums. Being on the high market share, the condominium remains to have a high growth rate and continue to rise their sales.

QUESTION MARKS - Under the question mark categories is the townhouse they have high market growth because they are the second option for the condominiums but on the contrary, they have a low market share because if you seek their opportunities, it is obvious that it was been given to the condominiums released by SMDC rather than townhouses. Another factor is because townhouses are not so up-to-date and convenient in today's setup.

CASH COWS - For the cash cows’ category is the house, obviously because SMDC are known for their prime location and elegant designs and trusted layout of house they have a high market share but low market growth. A primary cause of that is having too many competitors for houses in the real estate industry.

DOGS - For the dog it has a low market share and slow market growth and that is the SMDC lot as they decide to sell lot only slots in their product menu. It was stagnant in terms of sales and again this is because of the competitors in the real estate industry and in today's perspective and aspect it is really convenient and efficient for the people to find and locate for their own lot location.

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