#brazilian sandal brand
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Havaianas / Book 50 years
DC: Marcello Serpa, Marcus Sulzbacher AD: Eric Benitez Agency: AlmapBBDO
26x34cm
euro 120,00
email if you want to buy : [email protected]
Havaianas created its first pair of sandals in 1962. In fact, the name Havaianas came from a Portuguese word meaning "HAWAIIANS" and the design idea was inspired by Zori, typical Japanese sandals. Yet the Brazilian sandal brand has evloved to deftly infuse culture and inspiration of its home, Brazil. Havaianas is filled with fascinating stories behind a dramatic transformation it has made - from a sandal maker targeting working class to a go-to brand for fashionistas today.
04/11/23
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im sorry goku lovers but i do think brasil had a huge sway in the finals, at least the part of the country im in goku is not as big nowadays, meanwhile theres official oe pieve havaianas (im not sure how big havaianas are outside of brazil but its the biggest brand of sandals/flip flops so thats a huge deal and rlly shows the influence one piece has gained here)
i was looking through your posts and i saw the one about the random person tagging it gringos dni so i wanted to send this after reading ur tags too for more context, cause u mentioned a lot of brazilian support
Desculpa, mas eu não falo espanhol, só inglês mesmo :( But im learning to understand it better w the asks i read in ur blog actually lmao so thank u for that too gsbshsnsj
I honestly didn’t know one piece was so influential over there, I just assumed brazilians were voting for luffy because he’s brazilian too. But the thing about the havaianas is really cool!! Thanks for all the info I appreciate it! Everyone having a meltdown over imaginary gringos was very frustrating. I felt offended on brazilians’ behalf. But anyway, I’m glad I can help you with your spanish! Espero que tengas un lindo día <3
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According to the Brazilian footwear brand, Shakira will make her debut as an ambassador next year when she serves as the face of Ipanema’s spring/summer 2024 Sempre Nova collection campaign. The partnership is expected to run through the end of 2024.
#shakira#shakira mebarak#celebs#celebrities#ipanema#sempre nova collection#ipanema spring/summer 2024#footwear news#news
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Check out this listing I just added to my Poshmark closet: OSKLEN Black Leather Ankle Strap Sandals.
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Jennifer Lopez's Comfy Summer Shoes Are From a Famous Brazilian Brand https://www.instyle.com/jennifer-lopez-havaianas-flip-flops-8666304
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The Return of the Flip-Flop
Summer’s most standard sandal is getting a fashion-forward upgrade.
This week, Havaianas, the Brazilian brand that’s made $20 rubber flip-flops for over 60 years, is rolling out a collaboration with Italian luxury label Dolce & Gabbana.
The collection features four classic Havaianas’ flip-flops done in classically D&G maximalist prints, including leopard, zebra and bright, illustrated florals.
At $138, they’re priced over six times higher than a standard pair of Havaianas, and will be sold at luxury retailers like Selfridges and Galeries Lafayette, as well as on both brands’ direct-to-consumer websites.
It’s all part of Havaianas’ plan to harness this current moment, where its flagship shoe is on the upswing.
The brand, which saw its first-quarter profits increase nearly 9 percent and sales go up 3 percent from 2023 to 2024, is focussing on getting in front of consumers.
D&G is its third collaboration this year, following team-ups with fellow Brazilian-born label Farm Rio in March and lifestyle label Maison Kitsuné in April.
Last fall, it rolled out a new brand campaign, and this summer, it will further lean into out-of-home advertising and in-store display to maximise its busiest season.
“Being part of people’s lives again is a must for us,” said Maria Fernanda Albuquerque, vice president of global marketing at Havaianas’ parent company Alpargatas SA. “Flip-flops are super on trend, so we need to ride this wave.”
It’s a good time for the sandal seller to align itself with a luxury label (even if it’s one with a controversial past).
The luxury market can’t seem to get enough flip-flops.
Major brands, including Chanel, Loewe, Prada, Saint Laurent, Gucci, Tory Burch and Louis Vuitton, are all selling pairs, plus fashion favourites like Jil Sander, Toteme and Khaite.
Nostalgia is, of course, a driving factor.
(Even the Millennial favourite squishy “Floaties” flip-flops are back;
a made-for-2024 version is available at Free People and Amazon.)
But the flip-flop’s coming resurgence is proof that even in the age of TikTok micro-fads,
the standard playbook for driving trends is alive and well:
It’s trickled through the upper echelons of the fashion industry,
and now is poised to break through to the masses.
Sales haven’t yet seen an uptick, according to market research company Circana, but it’s still early on in the trends’ lifespan.
Nikolas Minoglou, co-founder and CEO of footwear seller Ancient Greek Sandals, said the brand didn’t see much wholesale interest nine months ago, which he attributed to caution around an unproven trend.
On its DTC channels, however, its seen flip-flop sales increase threefold this year.
Minoglou added that he believes the increase could have been four or five as much if the company had the stock.
(Ancient Greek Sandals is currently producing more of its flip-flop styles to meet demand.)
This wave of flip-flops and thong sandals are better suited to a dinner out than a day at the pool.
The Row kicked it off with the debut of its Ginza sandal — a $990 flip-flop with a leather or suede upper and a one-inch platform — in 2019;
by the Spring 2024 season, elevated takes on the flip-flop were appearing on the runway at Chanel, Staud, Ferragamo, Proenza Schouler and more.
Now, Madewell and Gap are selling more thong-inspired sandals, as well as direct-to-consumer players like Rothy’s (which is owned by the same parent company as Havaianas) and Reformation.
“I used to only wear flip flops home from pedicures, it wasn’t something that I’d walk around in all day,” said Rachel Cohen Smolyar, a content creator and a former buyer for Bergdorf Goodman. “But obviously when big brands like The Row are pushing a shoe, people are going to buy them.”
Fashion’s Take on Flip-Flops
In some ways, today’s flip-flops are different from the ones that came before; in others, they’re eerily familiar.
Styles that were aughts staples, like Havaianas, are making their way back into the fashion conversation, as are platform flip-flops, which saw searches increase 255 percent this spring, according to analytics platform Trendalytics.
But there’s also more unique twists, from versions that extend to wrap around the wearers’ ankle (think Miu Miu’s popular Riviere cord and leather sandals) to more dressed-up styles with a kitten heel — Trendalytics found that searches for kitten heel flip flops increased 700 percent in April.
J.Crew, Loft, Mango and even Old Navy, synonymous with rubber flip-flops, have introduced leather (or faux) versions, many unmistakably inspired by The Row’s Ginza or its City or Beach styles.
Havaianas, too, has introduced a more stylish square-toed version of its rubber flip-flop, plus a number of new silhouettes inspired by the thong shape or introducing design details like chains and buckles to the rubber silhouette.
Giving a utilitarian sandal a fashion upgrade is a playbook that’s worked in the past.
Look at Birkenstock, which has collaborated with the likes of Jil Sander and Rick Owens, and seen its stock rise by over 60 percent since its October 2023 IPO.
Likewise, these updates will help consumers consider flip-flops for a different setting, beyond the pool.
“What the industry is really struggling with lately is consumers pulling back on their buying, newness and innovation becomes more important.” said Beth Goldstein, executive director and footwear industry analyst at
Circana. “It’s not necessarily recreating the wheel but evolving it. So people are like, ‘I had this but now it’s something new that I don’t have in my closet, so I’m going to go for it.’”
Behind the Rise of the Flip-Flop
The flip-flop’s current prevalence is also a reminder that despite how much TikTok dominates the conversation, with its rapid-fire, hyper-specific trends like “mob wife” and “coastal grandmother,” it’s still possible for the old rules of trends to apply, particularly when thinking about the rise of an overall product category.
“Nowadays sometimes we see trends on TikTok, in the masses first,” said Kendall Becker, director of trend and editorial strategy for analytics platform Trendalytics. “This was hands down sparked by runways and luxury.”
Goldstein attributes the lack of a sales bump so far to the fact that seasonal footwear generally is softer than more year-round styles like loafers and sneakers.
According to Becker, it may be because people may be seeking out specific shoes, like The Row’s Ginza.
There’s reason to believe that shift will begin this summer.
According to Trendalytics, searches for thong sandals were up 12 percent in May; as temperatures rise, more people will reevaluate their sandal collection.
The options are certainly available, and as influencers further embrace the style, consumers are likely to follow.
“For some reason the flip flops make you look cooler, like wearing an evening dress and flip flops,” said Christina Martini, the co-founder and designer of Ancient Greek Sandals. “We’ve seen that a lot lately, that creates an appetite for it.”
Dear Miss Manners: Even though compression socks are uncomfortable, I wear them when flying to prevent medical issues. Putting them on at home before I leave for the airport adds at least three hours of discomfort. What is the least objectionable or rude way to put them on to reduce the amount of time I have to wear them? While seated at the terminal, partially shielded by my carry-on bag? After I’ve been seated on the airplane?
Gentle Reader:
The idea here is to avoid exposing your bare feet near anyone’s face. Sweet they may be, but strangers tend to believe otherwise.
Therefore, the terminal is a better choice.
But if you plan to wear thin socks under the others, Miss Manners will allow you a bit more time in comfort.
Or a lot more, if your plane is late.
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Check out this listing I just added to my Poshmark closet: NWT Havaianas Slim Paisage Flip Flop - Sand Grey / Light Gold - 7/8W.
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The Top Jelly Shoe Brands You Need to Know About
If you're looking for a fun and stylish alternative to your regular sandals, jelly shoes are the perfect choice. Made from a unique jelly material, these shoes come in various designs, styles, and colors to suit every taste and occasion. In this blog, we'll be introducing you to some of the top jelly shoe brands you need to know about.
Melissa Shoes
Melissa Shoes is one of the most popular jelly shoe brands out there. They offer a wide range of designs, including flats, heels, sandals, and boots. Their shoes are made from high-quality, sustainable PVC, making them durable and long-lasting. One of their most popular designs is the "Ultragirl" flat, which comes in a variety of colors and features a bow on the toe.
Carmen Sol
Carmen Sol is a luxury jelly shoe brand that offers a range of stylish and sophisticated designs. Their shoes are made in Italy from high-quality PVC, making them durable and comfortable to wear. They offer a range of colors, from classic black and white to bright pink and blue. One of their most popular designs is the "Tonino Wedge," and the Maria Flat Sandal which are both made of recyclable italian pvc prop65 compliant
Crocs
Crocs are known for their comfortable and lightweight clogs, but they also offer a range of jelly shoes. Their jelly sandals and flip flops come in a range of bright colors and are perfect for the beach or pool. They're made from a soft and flexible material that molds to your feet for a comfortable fit.
JuJu
JuJu is a UK-based brand that offers a range of jelly sandals and shoes. Their shoes are made from 100% recyclable PVC, making them eco-friendly and sustainable. They offer a range of colors and designs, from classic black and white to bright neon. One of their most popular designs is the "Babe" sandal, which features a chunky sole and a delicate ankle strap.
Birkenstock
Birkenstock is known for their comfortable and supportive sandals, but they also offer a range of jelly shoes. Their jelly sandals come in a range of colors and feature the same supportive footbed as their regular sandals. They're perfect for the beach or pool and are easy to clean.
Salt Water Sandals
Salt Water Sandals are a classic jelly sandal brand that has been around since the 1940s. Their sandals are made from high-quality leather and feature a unique interlocking strap design. They offer a range of colors and sizes for both kids and adults.
Havaianas
Havaianas is a Brazilian brand that is known for their iconic flip flops. They also offer a range of jelly flip flops that come in a variety of colors and designs. Their flip flops are made from a soft and flexible material that molds to your feet for a comfortable fit.
In conclusion, jelly shoes, jelly sandals, and flip flops are a fun and stylish alternative to your regular footwear. From classic designs to sophisticated styles, there is a jelly shoe brand out there for everyone. Melissa Shoes, Carmen Sol, Crocs, JuJu, Birkenstock, Salt Water Sandals, and Havaianas are some of the top jelly shoe brands you need to know about. Whether you're looking for something comfortable, eco-friendly, or stylish, there's a brand out there for you. So why not add some jelly shoes to your footwear collection today?
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#Luma Grothe#Brazilian#Model#faithfull the brand#faithfull travels#sandals#wrap top#basket#panier#basket bag#fruit#vacation style#headscarf#parisian vibes#french girl style#Cameron Hammond
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Gisele was branding herself before it was popular. 💥 At age 21 in (2001)she launched her own brand of Ipanema sandals. Also a skincare line and lingerie line.
#gisele bundchen#supermodel#fashion#gisele#models#beautiful#model#beauty#queen#icon#brazil#brasil#brazilian bombshells#victoria’s secret#business woman#buisness#ipanema#sandals#brand#branding#mogul#skincare#lingerie
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Survey 349
Can you unwrap a Starburst in your mouth? i can not and i won’t want to try. paper in my mouth... ew.
What is the last thing you ate? umm, an egg and cheese on a croissant.
Who is your favorite person to spend time with? boyfriend. we vibe.
Have you ever had tendinitis? no i have not.
What brand of face wash do you use? Elizabeth Grady (spa) Do you know how to grill a steak? nope, i don’t eat steak. (i mean i know i probably could)
What were you wearing the last time you were kissed? tank top, briefs, and tube socks.
Have you ever been to a purse party? i have not. been to a sex toy party though!
Would you ever use an online dating service? lol. never.
When is the last time you weighed yourself? this morning.. let’s not talk about it.
Do you mosh when you go to concerts/shows? haha, no.
Do you like Gushers? i did when i was ten. bought some like a month ago.. and ew.
Are you good at multitasking? depends on what.
When’s the last time you went to a nightclub? omg, years.
Where did you buy your favorite pair of jeans? i buy my jeans on amazon. some Brazilian brand.
Do you have a large dog? nope, i like small dogs.
What is more annoying: A sore throat or a headache? sore throat. i’m use to headaches. i suffer from migraines.
What was your GPA last semester? --
Do you like walking places? i walk everywhere.
Are you a fan of bands most people don’t know of? umm.. kinda.
What time is it right now? it’s 11:25 AM.
When’s the last time you wore goggles? no idea... maybe like when i was 15.
Have you ever been to Europe? i wish.
Do you yell at other drivers while you drive? i don’t drive.
Are you good at playing Darts? kinda yes, i want one but i don’t wanna mess up my walls. lol.
Can you legally consume alcohol? If not, do you anyways? yes, and i will be in an hour.
Do you like zebra print and would you wear it? nah, i’ll pass.
Are “school friends” and friends different to you? -
When is the last time you laid out and tanned? years. i hate my body most of the time.
Would you rather date a brunette or a blonde? doesn’t matter.
Do you have friends in other states than your own? i do.
Have you ever fake tanned? (Spray or bed) been to a tanning salon (bed) once. and i want to try spray tanning this year.
Do lots of kids at your high school do drugs? (At my school it’s normal) -
What kind of computer do you have? MSI.
Would you rather use colored pencils or crayons? both. don’t limit me!
Can you drive well? --
Have you ever sent an X-Rated picture to someone? yes.
What bothers you the most about your town? the roads.
Can you actually play an instrument or do you say it to be cool? i cannot.
Flip flops or Birkenstock sandals? pass. EW.
Do you like breaded chicken sandwiches? nah.
Are you a fan of plug in air fresheners? no. candles all the way.
Do you like mad libs? sure.
How are you?’ feeling good.
Besides this website, what other websites do you visit frequently? youtube, google. that’s it lol.
What part of your body are you most insecure about? ummm.. hard question. i don’t think i hate my body.. i just don’t like attention.
What’s one food you would be surprised to hear that someone doesn’t like? pizza, icecream. .
Do you think your voice is higher or lower than average? higher.
Have you ever slept for such a long period of time that you felt tired throughout the next day? yes. and i could go for one of those days soon.
Are you comfortable discussing bodily functions with your friends? sure.
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Oieee! Hello Guys, hope you are all doing fine.
Not trying to offend anybody here cause I totally love them, but You know how Americans go everywhere in UGGS? That’s us Brazilians when it comes to HAVAIANAS. The flip-flop brand was born in 1962, inspired by the Japanese sandals Zori. From it, the brand got the idea of the shoe and also the insole texture, even tho is made out of rubber and not rice straw. The name comes from Hawai (pronounced Havaí in Portuguese) the Hollywood dream place on the 60’s.
It was sandals made for people to wear for work and, back then, it was sold across the country in a van. How cool is that? when created they had only white and blue sandals, with time came the new colors, Havaianas expended it’s stores abroad.
Nowadays, the brand has not only it’s traditional sandals, but many colors and shapes of it, a sneaker collection, clothes, rubber boots, sunglasses and over 500 stores in the whole word.
Prices vary from sizes, styles and countries, but here in Brazil you can get one of this from R$17 (about five dollars) on the basic and first style created, or you can get cristal ones up to R$269 (about eighty dollars). But in the meanwhile there are tons of other options.
Cause they were made for people to work, but now they are for everybody to go everywhere. now you are probably asking yourself: even fancy weddings? No, on fancy weddings you wear high heels, and because of that most brides added to the tradition of giving Havaianas at wedding parties for guests to be able to dance all night and don’t have to go barefoot home.
I think this brand became part of their people, part of who you are. I have had them my whole life, and my mom probably had them her whole life. Cause it’s a very comfortable, pretty, useful and worth shoe that, as they say: everybody wears it.
Brazilian Brands That You Need to know About: #1 HAVAIANAS Oieee! Hello Guys, hope you are all doing fine. Not trying to offend anybody here cause I totally love them, but You know how Americans go everywhere in UGGS? 317 more words
#best shoes#Brazilian brands#colorful#confortable#fathers day#for summer#gift#gift ideas#rubber#sandals#shoe#slides#suggestion#tropical#vacay#wonder women
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Brazil to parade in flip-flops during Tokyo 2020 Opening Ceremony after COB sign deal with Havaianas
The Brazilian team will parade in flip-flops during the Opening Ceremony of Tokyo 2020 after the country's Olympic Committee signed a contract with Havaianas.
Under the new deal, signed by the Brazilian Olympic Committee (COB), the Brazilian brand of flip-flop sandals will support the country's delegation, and has signed as an official supporter of the COB's sponsor board until the end of 2021.
The agreement also means Havaianas will be part of the Team Brazil parade uniform, along with Wollner, who are producing shirts featuring Amazonian fish and references to Brazilian flora and fauna.
"It is with great pride that we have a brand like Havaianas in our list of sponsors," said Olympic judo champion and COB general director Rogerio Sampaio.
Continue reading.
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MashUP - Website and SoMe Content
Mixing up rhythms, overlap beats, combine ages, styles, contexts. Mash up! This melting pot is where Melissa finds this Summer 2017 inspiration, which name also sums up a bit of what we live these days: a mix of people, spaces and cultures, due to the power of internet and social media. We’re all together, at the same time, clicking and posting.
In this background, Melissa launches items that combine the classic and the modern, as well as revisits the great icons of its history. From traditional to contemporary, from minimal to natural, from east to west, Mash Up connects and blendes. From chaos, fashion innovates.
LAUNCHES
Melissa Cosmopolitan
Sporty and urban get together in Cosmopolitan, a new sandal full of fashion references, but with personality. The tratore sole contrasts with the fine X vamp, complemented by the closing in the back for a perfect fit. In the color chart, monochromatic and bicolor options are perfect for all styles. A new Melissa classic!
Melissa Sportech
Amazing and bold, the new Sportech takes sporty chic to another level. A modern mix of references reveals this urban item, with intense lines and elegant and contemporary bicolor platform. The color combination and the velcro closing are some of the features that must make Melissa fans fall in love. It will be a must-have in this collection.
Melissa Ninety
A journey through the ’90s brings grunge, rock and punk elements, as well as a delicious rebel mood for the new Melissa Ninety. Ultramodern, it brings the boot style, the flatform comfort, and the zig-zag shoelace combined with metallic details in both sides. In black and brown colors, with two shoelace options each, Ninety is to be this summer looks highlight.
Melissa Summer High
Summer high is all about the high temperatures. Its high and ultralight platform and fine lines make it a fresh option for this season looks. The color combination brings intense shades, black&white, and a perfect candy option, all with a slight heel contouring. Irresistible!
Melissa Gueixa Flat
This flat brings all the Japanese inspiration style and power, with a special focus on the geisha delicacy. The discreet heels combine with the comfortable insole in this feminine and versatile item. Enriched by a beautiful bow inspired by kimonos’ tying, placed on the upper, the new Gueixa Flat is the perfect option to follow this season looks.
Melissa Angel
Comfortable and charming, Melissa Angel brings the lovely Melissa design in an amazing proposition. With rounded lines and fresh shape, this ultrafeminine flat is enriched by the small metallic bow placed on the upper. The glossy finish makes it delicate and elegant, with a neutral color chart highlighted by the irresistible pink version.
Melissa Puzzle
Puzzle comfortable shape and fine lines will be part of every girl’s closets this summer. This fresh flat brings a browny tom platform, as charming as espadrilles, and a feminine and amazing design. It is a lovely item in each detail, for sure.
Melissa Honey
A sweet and romantic flip flop, Honey is perfect for those summer hot days. This fresh version brings Melissa irresistible design in five options, combined with the small bow placed on the upper.
Melissa Aranha Quadrada
Powerful, Aranha Quadrada comes back this season, due to an old fashion desire requested by Melissa fans. In a brand new version, Aranha Quadrada comes in a versatile color palette, highlighted by the see-through and metallic options, so glam! Comfortable and democratic, it is one of the multiple Aranha versions created since 1979, when it was launched – the oldest of Melissa’s history and one of Brazilians favorite ones.
Melissa New Fly
Personality and delicacy get together in the New Fly, a unique and authentic flip flop. The oversized unfilled butterfly wings, in three overlapped lays, contrast with the femininity found on the rounded lines, in vibrant and lovely color options. It is, undeniably, a comfortable and stylish design for this season.
Melissa Connected
This flat outstanding traces reveal the modern times’ scene: we’re all connected and this mix up is so inspirational. The tratore sole finds linked lines which results in a singular and contemporary layout. It’s is a new shape for a new generation.
Melissa Dreamy
We all need a dreamy shoe for the Summer. Dreamy brings comfortable high heels, elegant design, and all the personality of an authentic color chart. That’s how Melissa reveals a perfect sandal for special moments, with irregular lines and glossy finish. It will highlight even the most basic styles.
Melissa Aranha 79/16
Past and present find each other to launch the new Aranha 79/16. This Melissa classic comes up in a new modern shape, celebrating the success of this iconic creation. With contemporary lines and comfortable heels, 79/16 surprises by its color options: black, white, nude, gold, and metallic. An updated trend mix up combined in a historic and even more passionate version.
Melissa Boemia Platform
Last season hit, Boemia gets heels and comes back even more powerful for the summer. Inspired by the remarkable gladiator sandals design, this flatform keeps its comfort, with a stylish mood and versatile shape. It is perfect during the day and even more perfect at night.
Melissa Ultragirl Platform
Melissa renews one of its hits: Ultragirl gets an irregular platform but keeps the charm and style of its flat version. Easy shape and rounded lines contrast with the sole modern design. And the classic is new again!
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Check out this listing I just added to my Poshmark closet: NWT Havaianas Slim Paisage Flip Flop - Sand Grey / Light Gold - 7/8W.
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