#beerexperience

[gis56]

Premium Lager Market Brewing Success! 🍺 Expected to Rise from $4.2B to $7.5B by 2033 at 5.8% CAGR!

Premium Lager Market : Premium lager is redefining the beer landscape, offering a crisp and refreshing experience that caters to discerning palates. Crafted with high-quality ingredients and meticulous brewing techniques, these lagers are often characterized by their smooth finish and balanced flavor profile. With a focus on quality over quantity, premium lagers stand out for their distinct taste, showcasing the artistry of skilled brewers. Whether enjoyed at a local brewery or as a sophisticated choice in a bottle, premium lagers offer a taste journey that celebrates the heritage of brewing while appealing to modern beer enthusiasts.

To Request Sample Report : https://www.globalinsightservices.com/request-sample/?id=GIS32465 &utm_source=SnehaPatil&utm_medium=Article

The rise of premium lager has been fueled by a growing appreciation for craft brewing and a desire for unique flavors. From hoppy pilsners to rich Vienna lagers, the variety available ensures that there’s something for everyone. As consumers become more adventurous, many are exploring premium lagers as a perfect pairing for gourmet dishes or as a standalone refreshment. With their elegant presentation and nuanced flavors, these lagers are not just beverages but experiences that elevate any social occasion. Cheers to the art of brewing and the enjoyment of premium lager!

#PremiumLager #CraftBeer #BeerLovers #QualityBrew #Brewmasters #LagerLife #CrispAndRefreshing #TasteTheCraft #BeerExperience #CheersToBeer #FoodPairing #HoppyPilsner #BeerCulture #BreweryLife #SavorTheFlavor

[beerselfie]

#Repost @hopsmash My. Freaking. Jeebus. 😇 I always preach the greatness of @sudwerkbrew, and I was absolutely stunned by this stunner from Davis, CA, showing up at my crib in SF with a boatload of goodies. 🎁 Say hi to Ryan, one of the brilliant minds behind this glorious brewery and a much sexier version of the Ryan standing next to him. 👬 The sexier Ryan hopped over the bridge to deliver this to me, and seeing his face (and his beer) made my fucking month. 🥰 What an amazing gift of a person, especially during my post-hospital recovery. ❤️‍🩹 Also, they’re out here grabbing GABF beer medals and brewery of the year honors, while I always feel like y’all are slipping on them while I evangelize into the ether. 🥇 Listen to me, and get your body right. Sudwerk is greatness. And Ryan is a downright sweet choice of a human being. ❤️ - Ryan --------------------------------------- Brewery: Sudwerk From: Davis, CA 🇺🇸 --------------------------------------- 🍻 Follow us for unqualified beer reviews! 🍻 Like this photo and support good beer! 🍻 Tag #HOPSMASH to share your beers! --------------------------------------- 👇 Tag a friend who you'd like to share this beer with! --------------------------------------- #beergeek #beerstagram #craftbeercommunity #craftbeernotcrapbeer #beersofinstagram #craftnotcrap #goodbeer #beercraft #brewery #freshbeer #beerplease #drinklocalbeer #lagers #beerdelivery #beerexperience #beersoftheworld #craftbrewery #gabfwinners #beertasting #instabeer #gabf #craftbeerlover #birra #beerlovers #davisca #sacramento #daviscalifornia #sudwerk https://www.instagram.com/p/CXlyI8Ypmu4/?utm_medium=tumblr

[dollarsandcentsblog]

Burrow, a Double IPA by @foxfarmbeer . Gotta say Burrow is always a good idea. Just a classic Hazy DIPA, no more no less and I love it for that. 5/5 🍺🍺🍺🍺🍺 . #drinksphotography #beerpicture #tabletopphotography #productshooting #beershots #welovecraftbeer #craftbeerhunter #beerexperience #photobeer #beermoment #photographyathome #craftbeernocrapbeer #commercialphotographers #beveragephotographer #craftnotcrapbeer #beerphotography #productshots #beveragephotography #productphotography #cervesaartesana #beerart #beerphoto (at West Hartford, Connecticut) https://www.instagram.com/p/ChJHbnLNVj5/?igshid=NGJjMDIxMWI=

[turtlerough]

2018-11-05 Mak's BEER by Suntory China abv: 4.2% vol: 500ml type: lager [Beer Experience by Petersseus] “Beer is proof that God loves us and wants us to be happy." ― Benjamin Franklin Bible Proverbs 31:4-8 Give beer to people who are dying and wine to those who are sad. Let them drink and forget their need and remember their misery no more. follow @Petersseus at instagram, 小红书 (Chinese ins) **--**--**--**--**--**--**--**--**--**--**--**--**--**--**--**-- # Suntory #lager #chinesebeer #beer #beerlover #craftbeer #beerexperience #beercap #beerday #bible #BenjaminFranklin #love #alcohol #alcoholic #drink #drinkresponsibly #petersseus #shanghai #china (at Shanghai, China) https://www.instagram.com/p/Bp2-WcYnrOG/?utm_source=ig_tumblr_share&igshid=mrgvvj5odugj

[willridgard]

Norwich pubs, beers and breweries: What’s not to love?

They often say that ‘you do anything for the people and things you love’.

For me. If I had to pick, I’d highlight football, my favourite Chinese takeaway, my girlfriend Poppy, former Ipswich Town striker Shefki Kuqi, and my Mediterranean tortoise named Coco as some of the most valuable things in my life. Not in that order I might add!

Oh. I almost forgot. Cask ale, often known as ‘real ale’ or ‘ale from the hand-pump’, is mostly certainly now in the upper reaches of that adorable list. You see, my taste buds have strayed from the mainstream lagers in the last few years, and cask ale is now known as my ‘new love’ that I seemingly can’t go anywhere without!

Especially on celebratory events like Valentine’s Day. Days full of laughter and fun and days to cherish and remember. Valentine’s Day 2020 was therefore spent trying to please, and spend valuable time with, the people and things that matter the most! OK, I’m not Superman, and didn’t manage to fit everyone / everything in, but I’d say that attending a Beer Festival with more than 60 ales to choose from was the perfect setting for Valentine’s Eve💖!

Of course, I didn’t go on this quest alone. If I had to guess some of Poppy’s ‘priority list’, I’d go for: exploration, visiting new places, sightseeing, culture, food, wine, socialising, travelling, shopping, talking, and Pickled Onion Monster Munch 👾. Hopefully I’d be somewhere in there too!

Norwich was the chosen location for our Valentine’s getaway. Norwich. Home of Colman’s Mustard. Home of The Cathedral. Home of The Canaries: Norwich City FC 🟡🟢. The Canaries. Oh how Ipswich used to beat them regularly and proudly perch as the ‘pride of East Anglia’. But such dreams are now a distant memory for many increasingly-poignant Ipswich fans like myself, and come to think of it, I don’t know if I’ll ever get the chance to cheer on the Tractor Boys 🚜 in another ‘Old Farm Derby’ again! Such is the current demise and perilous position of the boys in blue and white 🔵⚪.  

But, “forget the football for once,” I told Poppy. It was time to explore a beautiful, cultural, vibrant and historic city blessed with an array of fantastic shops, market stalls, and of course pubs and breweries. Our getaway was planned at the very last minute – and Norwich was perfect for our plans and interests. I think the conversation in the car on the way to work on the Monday went something like ‘Shall we do something for Valentine’s Day this year?’ Four days later and we’re living our best life. After all, they often say: ‘Live in the moment’, ‘life is for laughing’, ‘treat yourself’ etc.

Talking of treats. Naturally, a treat = beer. The airport beer. The shower beer. The hotel balcony beer. The kitchen beer while she’s getting ready. The straight to the pub from work beer. The Sunday afternoon beer garden beer. The Friday before Christmas beer. There are so many great beers everywhere. Especially, in Norwich where a plethora of tasty, excellent beers are produced by Norfolk breweries and then sold in great numbers at various watering holes across the city.  

One of which, the Georgian Townhouse, was where we were lucky enough to stay. With an excellent choice of boutique bedrooms and luxury apartments, the Georgian Townhouse offers a truly unique retreat in a glorious setting in the heart of the city – and I’d highly recommend it. Boasting a Roberts Revival digital radio 📻, a Smeg fridge and a Nespresso machine ☕ , we were in some kind of hotel heaven when we unpacked our bags. Blimey! Heaven turned into paradise when we saw the size of the humongous bath in the en-suite🛀. I thought about going swimming at one stage 🏊 !

But that’s not it. The fantastic Georgian Townhouse staff even presented us with two local beers from St Andrews Brewhouse – Wensum Ale, a best bitter, and Grocers Ghost Pale Ale (more on those later) – to sample on arrival. And with a small bottle of champagne, and a bunch of freshly picked, roaring red roses that definitely were not bought from Tesco (how did they even get there!?), the scene was set for a cracking couple of days!

And a cracking couple of days were had. Starting with dinner in the restaurant: Delicious roast chicken served with coleslaw, chips and salad. Just what the doctor ordered. 

The service was also very good – and after scanning my QR code to record my visit on the CaskFinder App – significant interest in the App generated as some members of staff wanted to become ‘beer experts’ by vowing to learn all of the tasting-notes for the 10,000 beers on show! I opted to wash dinner down with two lovely pints of Woodforde’s Wherry. A beer that has grown on me in recent times, with its delicious citrus aftertaste going down very well indeed.

From here, we took the mutual decision to move onto The Trafford Arms for the Valentine Beer Festival! With Storm Ciara beginning her windy, wet warm up, and the choice of 60+ beers to look forward to, it’s fair to say that Poppy was not the most enthused on the chilly walk through the housing estates en route to The Trafford. In fact, I’d say she was uncharacteristically quiet. Which really is a rarity! But that soon changed as we entered the pub’s welcoming doors. Bingo! Their Cask Marque certificate greeted us at the door. After registering the visit on the CaskFinder App, it soon became apparent that we were to make this public house our home for the next few hours.

Of course, I’d done my research, and found that the Valentine Beer Festival was a popular annual, week-long event. With a huge variety of beers ranging in appearance and ABV%, as well as live music, what’s not to love about it really? So as Poppy sipped on her fruit-filled gin n’ tonic, I tested my taste buds. All while listening to the dulcet tones of The Rum Dogs, who, in their own words, perform ‘funky, folk music with humour and passion’.

If I had to pick a ‘beer of the night’, I’d go for Ampersand’s ‘On the wing’, a hop forward pale session ale brewed with oats and heaps of late Amarillo, Citra, Ekuanot & El Dorado hops. But I wasn’t alone in trying new beers. The pub had a very friendly, absorbing vibe about it, and it was great to see it packed full of drinkers – young, old, male and female – all testing their taste buds and indulging in some beautiful cask ales.

We were sad to leave The Trafford, armed with our packets of Salt & Vinegar crisps to detract our attention away from a strengthening Ciara, but will certainly aim to visit again. I believe the Beer Festival continued to be a hit – and, whisper it quietly, I think beers were being served at £2 a pint towards the end! We’ll definitely be back if that’s the case!

After a well-deserved sleep (this drinking business can be tiring), we went down to breakfast – the most important meal of the day. Apparently! We were not left disappointed. There was plenty of choice: from cereal and fruits to pastries and yoghurts to cooked meals, the menu was expansive – and partnered with excellent customer service. Personally, I opted for a few slices of cantaloupe melon – after demolishing a freshly-cooked Full English that smelt as good as it looked!  

This set us up perfectly for the day’s activities, and, as avid believers of living life on the edge, we just immersed ourselves in the beautiful, windy Norwich lanes, streets, and marketplace. We bought a few birthday gifts (happy 23rd to my sister Ellie), and enjoyed our time stumbling across many a hidden gem – including Chef Ron’s Kitchen and Roman’s Juice Bar, who really sold us their appetising pizza slices🍕 and tasty smoothies🥤.

After eyeing up quirky rugs, lampshades, and other home essentials, we then fell upon FREE ping pong and table football inside Castle Quarter. Which was an absolute game-changer! Unfortunately, the table tennis was so popular that we didn’t have the patience to wait, so Poppy’s interest and undenied passion for ‘the beautiful game’ intensified even further when she challenged me to an encounter of table football. And, after a comically entertaining match, which saw the Ipswich Town Blues defeat a Norwich team, playing in their red away kit, 10-5, I fully expect our game to be shown first on Match of the Day this weekend. Shefki Kuqi top scored (there’s only one f in Shefki) with eight of Ipswich’s 10 goals. If only these dreams became a reality…

In all seriousness, both facilities are well-maintained and are cracking ideas. In a world being domineered by iPhones and other such technological advances, they offer a great opportunity for family members and friends to enjoy one another’s company – and with a competitive element thrown in too. Hey, I won lunch! Wake me up, I’m dreaming again… Talking of lunch, once our match, which included full-match commentary, much to the amusement of several passers-by, reached its conclusion, the quest for good food and drink was on. In my book, the clock striking 1pm means only one thing: beer time! As we all know, shopping can be tiring and can work up an appetite so it was imperative we found a place that could satisfy our bodies and minds.

Step forward, St Andrews Brewhouse! It’s easy to see why this brewery-turned-pub is regarded as one of the best food and drink establishments in Norwich. Home to their very own microbrewery, which produce some amazing beers, St Andrews Brewhouse is a real favourite among Norwich folk with their popular restaurant, bar area, and functions room nearly always fully populated.

See it for yourself here:

In my opinion, one of the best things about pubs is the range of people they attract. People-watching is also a proven, favourite past-time of the human race! The guy sitting by the window at St Andrews Brewhouse with just a book and a beer for company looked like he was having a great time. As did the three suitcase-carrying friends hungry for a good meal after landing from their holidays. Of course, Poppy and I were probably seen by others as ‘the Valentines’ – enjoying one another’s company, alongside the superb Macaroni Cheese and two pints of lovely Wensum Ale – a best bitter with a sweet, malty and fruity finish. Spot on.

And, as we made our way out, hand-in-hand, looking for the next stop in our exciting jaunt, Poppy declared that ‘the St Andrews Brewhouse is one of the best pubs I’ve been in; I loved it’. And I’d have to agree. Good food. Good beer. Good times. It’s simply a must-visit! Add it to your Norwich bucket list!

It was then by complete accident, that after crossing the bridge on St Georges Street, that we found the Playhouse Bar! Again, Miss Brown wasn’t overly keen when I suggested that we gave it a look as ‘it’s different’. But, again, her opinion quickly changed when we set foot inside! The adjectives quirky, funky, and mesmerising are ones I’d used to describe a unique bar setting and atmosphere! Playhouse Bar’s ceiling is a colourful collection of artworks portraying a city scape. 

The project was started in 2011 by members of bar staff, many of whom are former art students. Art was probably my worst subject at school, but I had a serious case of ‘ceilingopolis’! We couldn’t help but stare at the ceiling – and managed to find The Olympic Stadium, an IKEA and Jurassic Park – to name but a few places of interest on top of us. It’s certainly very interesting and worth a visit. The sucker fish was entertaining too. I wonder what he’s seen – and forgotten – in his lifetime. In all honesty, we could’ve stayed people and ceiling-watching for hours…

It was at the Ribs of Beef where our journey ended – obviously after taking some selfies and photo-bombing one another first.

I opted to try a trio of tasty local beers to round up – and was not left disappointed with some fruitful tasting beers from Lacons, Wolf and Moon Gazer Ales cleansing the palette perfectly. Norfolk is the home of these fine breweries – and it was fantastic to see each of the pubs I visited support local breweries.

That’s the thing. Norwich really is a community of beers, breweries, and pubs. Partnerships between all will certainly heighten in May, when the 10th Norwich City of Ale Festival officially opens. An 11-day celebration of some of Norwich’s finest pubs, and the region’s excellent brewers, City of Ale 2020 promises to be packed with Ale Trails and fun events to keep consumers entertained. I really can’t wait for it to begin! Thursday, May 21 to Sunday, May 31. Save the dates! Plan the action! Come and see what Norwich has to offer.

With a handful of the 45 pubs involved in City of Ale also being Cask Marque accredited, they appear on the CaskFinder App’s ‘World’s Biggest Ale Trail’. May 2020 seems the perfect time to tick off a few pubs yet to visit and a few beers yet to try! The never-ending, full-of-fun, beer adventure just keeps continuing…

[beerstories]

UK/US - Made an experiment with whole coffee beans directly in the bottle and it wirk great! 😃🍻 Check oit the video via link in bio - “latest videos” 🍻🍻 #Beerstorybrewhouse #brew #beerme #øl #beerblogger #ølbrygning #hjemmebryg #beerstagram #specialøl #craftnotcrap #beers #craft #beer #craftbeerpics #homebrew #craftbeerculture #beerstories #craftbeer #beerlover #instabeer #beergeek #beerday #beertography #craftbeerlove #craftbeerlife #beersofinstagram #beertime #coffeebeer #beerexperiment #coffee (her: Frederikssund) https://www.instagram.com/p/CeBBRioqyGf/?igshid=NGJjMDIxMWI=

[grosswildjaeger]

Early mash in on a beautiful chilly winter day. Walking my dog during the mash ... trying to mash some organic cocoa nibs with the malts to get extra flavor. It’s a amber malts with 20% eichenrauch malt e.g. oaksmoke malts, and I thought a bit of smoke, a bit of chocolate and then ret it on raspberries in primary might work out ... recipe to follow later in the day, gotta create a hop schedule first #spicebeer #craftbeerlove #speidelsbraumeister #homebrew #homebrewing #homebrewery #homebrewers #homebrewingbeer #homebrewingonly #chocolatbeer #beerexperiments #sunnywintermornings #shadowimages #dogsofinstagram #dogwalk #winterishere (hier: Magden, Switzerland) https://www.instagram.com/p/BsNMJuaAqBh/?utm_source=ig_tumblr_share&igshid=1u10gbynlq74r

[momentoscerveceros]

*VIERNES 11 DE JUNIO A LAS 21:00 CATA ONLINE* 🍻 NUEVA Edición de nuestra Experiencia Cervecera: Pack Cata Online + 8 cervezas // VERANO CERVECERO, con nuestros amigos de @beersapiens para todos los que quieren divertirse mientras amplían su cultura cervecera. 🧔🏻👩🏽‍🦱👩🏼‍🦰👱🏼‍♂️ - - 👌 Hemos escuchado a todos los que han participado en las últimas catas y para esta edición hemos seleccionado algunos estilos más apetecibles en la época de más calor del año, el verano. En el Pack Cata Online incluimos 2 unidades de cada una de estas cervezas: Heliodora: esta es una Berliner Weisse, un estilo de cerveza ácida alemana al la que han añadido naranjas sanguinelli. Elaborada por los alicantinos @cervezasalthaia Puro Tropikal: cerveza session IPA afrutada y cítrica, gracias a los lúpulos Bravo, Citra, Summit y Mosaic. Una propuesta ingeniosa de los madrileños de @cervecerapeninsula Dale Blond Ale: una cerveza cerveza rubia, con sabores a cereal y también afrutados y especiados por el aporte que dan las levaduras belgas. Creación de los murcianos de @cervezasyakka Session Stout: una excelente cerveza negra con aromas con notas de café y algo de torrecfacto, que se reflejan en el sabor también, pero todo de manera suave. Elaborada por los cantabros de @cervezadougalls 📌 IMPORTANTE: Cata Online Viernes 11 de junio a las 21:00. ¡Enlace en la bio! 👈 #momentoscerveceros #cervezas #cerveza #cervezaartesanal #craftbeer #beerlover #quedateencasa #beerstagram #beers #beerporn #instabeer #bier #beerlovers #cervezasartesanales #gastronomia #foodporn #cervezaartesanaespañola #espan��a #españacervecera #cervezaespañola #cataonline #cata #catacervecera #experienciacervecera #experiencia #beerexperience #experienciacerveceradeverdad #catacerveceraentucasa #catacerveceravirtual https://www.instagram.com/p/COxxr_wFIG7/?igshid=f4no85w274ub

[dimitrismvsic]

Ela é cheia de graça, pricesinha do mar, clara como a luz do sol e acabou de chegar no Fraga's! Direto do Rio, Praya Witbier! @zehpretim @itsraphalima #praya #prayalways #cervejapraya #cervejaartesanal #cervejagelada #fragas #vemprofragas #guiabutanta #guiaguedala #beer #beerexperience #beerexpert #cervejaria (em Fraga's Bar e Restaurante)

[xavipostsfan]

RT @Markus_Beer84: Agradable Porter para la sesión de miércoles . @GarageBeerCo cumple 👍🍻❣️ ¡salutttt! #Málaga #CraftBeer #beer #beerlovee #beerfunny #beerstagram #beerspain #yobebocraft @cervezasmalaga_ @Acemalaga1 #beerexperience https://t.co/u08Aa1Weph

Agradable Porter para la sesión de miércoles . @GarageBeerCo cumple 👍🍻❣️ ¡salutttt!#Málaga #CraftBeer #beer #beerlovee #beerfunny #beerstagram #beerspain #yobebocraft @cervezasmalaga_ @Acemalaga1 #beerexperience pic.twitter.com/u08Aa1Weph

— Markus Beer (@Markus_Beer84) May 6, 2020

via Twitter https://twitter.com/OKasionalBeer May 06, 2020 at 07:19PM

[beerselfie]

#Repost @md_altitude2222 I'm Not "Old"...I'm "Mature" Well- "Seasoned" And "Experienced" Cheers To Good Health!!!😎🍀™️ #beerhealthy #barmood #beertaster #beertime🍻 #beerenthusiast #beerstagram #beernerd #beergeek #beeritdoesabodygood💪 #beerlicious #beernation #beerme #beerpics #beerexperience https://www.instagram.com/p/CRSDk7tLKaY/?utm_medium=tumblr

[turtlerough]

2018-11-04 Asahi Dry Black by Asahi Breweries abv: 5.5% vol: 500ml type: Lager - Dark [Beer Experience by Petersseus] “Beer is proof that God loves us and wants us to be happy." ― Benjamin Franklin Bible Proverbs 31:4-8 Give beer to people who are dying and wine to those who are sad. Let them drink and forget their need and remember their misery no more. follow @Petersseus at instagram, 小红书 (Chinese ins) **--**--**--**--**--**--**--**--**--**--**--**--**--**--**--**-- #AsahiDryBlack #Asahi #Lager #japan #japanesebeer #beer #beerlover #craftbeer #beerexperience #beercap #beerday #bible #BenjaminFranklin #love #alcohol #alcoholic #drink #drinkresponsibly #petersseus #shanghai #china (at Shanghai, China) https://www.instagram.com/p/Bpx_ZaKHpoU/?utm_source=ig_tumblr_share&igshid=1p8gwco5xq0fg

[willridgard]

Adnams - What a story!

Give the gift of the perfect present

Buying gifts for loved ones often comes with its challenges.

Christmas presents. Birthday presents. Valentine’s Day treats. Mother and Father’s Day gifts. It can be hard to decide what to buy. And stressful, laborious, and expensive.

I mean, we’ve all been there haven’t we? Wrong style. Wrong colour. Wrong size. No warranty. No refunds. And while vouchers can be seen as boring and too safe, we can easily insult and upset the ones we care about by not putting enough thought or effort in.

Good presents in my opinion are ones that are appreciated, ones that excite, and ones that offer things to look forward to.  

People like adventure, challenge, and experience… Step forward, the Adnams Brewery Tour!

If you have an interest in beer (who doesn’t?), I highly recommend booking up this gem of a gift. Which is exactly what I did for my old chap.

Maturing taste buds and award-winning beers

The change in my taste buds, from lager to ‘real ale’, has been duly noted by my dad – and in recent years, we have spent many an evening together sipping on Adnams’ award-winning beers. And while Broadside tops the tasting palette for him, it’s Ghost Ship for me – but there are plenty of other tasty beers that also tickle our fancy. Mosaic. Ease Up. Bitter. Lighthouse. Explorer. Blackshore Stout. Dry Hop. And even the more exotic choices in Earl Grey and Cucumelon Sour. We’ve sampled a fair few…  

At the end of the day, I suppose we are just a couple of ol�� Suffolk boys that love drinking quality beer now and again! And so, the Brewery Tour was the perfect, ultimate Christmas gift. ‘Sunday Funday in Southwold’ we called it. Caw’d a Hell buh, the missus came along as well: the more the merrier!

Our excellent tour guide, Rob Denny, was absolutely superb throughout. He made us feel very welcome from the start, answered all questions thrown at him, and also held a popular taster session that everyone enjoyed at the end!

Brewing liquor, tasty samples, and growing beer in coat pockets!

One of the first things Rob asked us was ‘Which four main ingredients make up beer?’ ‘Water,’ answered one enthusiastic tour goer. ‘Correct,’ Rob replied. ‘More commonly known as brewing liquor in the industry.’ I liked that reply. Can’t beat a good bit of brewing liquor! Yeast, malted barley, and hops are the other three answers as he talked us through the interesting brewing process (more on that later).

Good Tours include interaction – and samples. And we were lucky enough to experience both at Adnams. Adnams work closely with a number of local maltsters and we got the chance to taste some of the malt used to make some of our favourite beers. Handfuls of rye and pale ale malt were very tasty indeed – but just a word of warning, if you’re not a coffee drinker / fan, do not get overexcited (like I did) when you hear the word ‘chocolate’ being briefed! I slightly overpoured my take, much to the amusement of Poppy, and had to sneak several grains into my coat pocket! Sorry, Rob!

Ghost Ship: a spooky tale or two!

As we moved through the Tour, taking in the sights and smells of the Mash Tun, the Whirlpool and the Fermentation Vessels, we learned that Ghost Ship, Adnams’ best selling beer and biggest commercial winner, was originally only meant to be a three-month trial! Thankfully, this decision was reviewed after the ‘hauntingly good pale ale’ proved hugely popular after its release in Halloween 2010 – and it now proudly leads the line in a number of Adnams pubs up and down the country. Life without Ghost Ship would be simply unthinkable! Now just to get Spindrift and Early Grey back on keg…

Rob also gave us the chance to smell some of the hops, which add delicious, unique flavours and aromas to the beer during the brewing process. Intense citrus aromas wafted through the air as we put our noses to ‘Citra’ – one of the most sought after hops in the brewing industry. Rumour has it that Citra made its way over to the UK, from the US, via Adnams’ Ghost Ship – such is the extreme power of citrus given off! 

Citra is also used in Ghost Ship 0.5%. Zero to low percentage beers are proving mightily popular in an ever-growing market. In fact, Adnams recently had to double its production of the low alcohol Ghost Ship. And I must say I’m impressed – the same great taste is produced, but there’s the added bonus of waking up without the hangover the next day too...They offer the perfect solution to driving as well!  

The contrast and challenge of ABV

At the other end of the ABV scale is Broadside – Adnams’ dark ruby red beer which takes its name from the famous ‘Battle of Sole Bay’ sea battle in 1672. Boasting rich and malty fruitcake flavours, Broadside is brewed differently in cask (4.7%) from bottles (6.3%) because of two main reasons: price and ABV. Generally speaking, the higher the ABV, the more expensive the beer will be in the pub. Adnams have therefore adapted the recipe to make it more ‘sellable’ in pubs. It’s also very rare to see high percentage beers in pubs – as they must be consumed very carefully! Makes sense, right?

Adnams all over the world!

One thing I was surprised at was the size of the brewery. I thought it would have been bigger seeing as how rapidly the Adnams name and brand is growing locally, nationally and worldwide! Not only do they own 44 pubs, inns and hotels, they also work closely with 1,000 free trades pubs and bars in East Anglia and 4,000 pubs nationally. They also export to more than 22 countries around the world, with their beers available to try in Abu Dhabi, Argentina, Australia, Belgium, Brazil, Chile, China, Colombia, Denmark, Finland, France, Germany, Hong Kong, Italy, Japan, New Zealand, Northern Ireland, Norway, Russia, Singapore, Spain, Slovenia, South Korea, Switzerland, Sweden, and USA. Look out for them the next time you’re on your travels!

Being Southwold and proud: a sign of success

All things considered, Adnams are doing a sterling job. It’s been reported that their turnover is in excess of £80m a year and they produce more than 34 million pints of beer and 250,000 bottles of spirits per annum – an extraordinary number seeing as they only brew and distill during the week.

They are also extremely proud of their Southwold roots – and this video perfectly highlights what they are all about and what they are looking to achieve moving forward:

Southwold is a beautiful seaside town in the heart of Suffolk, blessed with a beautiful sandy beach and a promenade of colourful beach-huts. It’s a very attractive and desirable place to live - and brew beer! The first beer produced on site was apparently in 1345 – nearly 700 years ago! It was in 1872 that Adnams was founded. Brothers George and Ernest Adnams bought the brewery from Sole Bay and to this day, alongside the Loftus family, who joined the business in 1802, it remains an independent family business. Current chairman, Jonathan Adnams OBE, has had a massive impact in driving the company forward in terms of innovation and sustainability: two elements Adnams look set to focus on in the future. 

And while there’s no doubting that the Adnams story is a resounding success, things haven’t always been straightforward…

From cranky crocodiles to ‘the beast from the yeast’

Rumour has it that George was eaten by a crocodile in 1880 after moving to South Africa. 140 years on and we’re still waiting for a snappy beer to be released in his memory…

More recently, an overflow in the fermentation vessel meant that yeast escaped its home and started chasing employees down the stairs! How we giggled when Rob told us that story. But brewing is like a scientific experiment I suppose – and it was also fascinating to hear of brewers throwing in malted loafs of bread to the mix. Trying different things to produce more great beers.

It is also the second most easterly UK brewery. Lowestoft-based Green Jack hold that prestigious award – and I can confirm, from testing a few samples in The Engineers Arms, Leiston, that both Gone Fishing and Trawlerboys Best Bitter are two exceptional drops worth trying!

A rum owd dew!

The beer sampling after the Tour was a joy to behold. Rob was a fantastic host and there was a great variety of scrumptious beers to sample. Cask. Keg. Cans. Bottles.

Of course, there was still time to (literally) sprint to the shop before it closed. Which is also very impressive. Boasting an array of their beers, spirits, and wines – as well as other merchandise, Adnams now have 13 retail stores in the UK. These are mainly based in Suffolk coastal towns – and I couldn’t help but purchase an inviting six-pack of award-winning beers for a very reasonable £10. Heck! We even received a free bottle of our choice as part of the Tour as well. After trying it for the first time with Rob’s guidance, I opted for a Blackshore Stout to go alongside my six-pack!

There was even time to visit The Lord Nelson. Situated close to the seafront, ‘The Nelson’ is just one of several fantastic, bustling pubs serving Adnams’ award-winning beers, wines, and spirits. Happy days.  

All in all, we had a wonderful time, and in my opinion, the Tour is well worth the £20. Thank you Rob and thank you Adnams. Book it up. Now! By visiting: https://www.adnams.co.uk/experiences/1

What’s next for Adnams? Well, rumour has it that collaborative brews are in the pipeline, alongside celebrations to mark the 10-year anniversary of the Copper House Distillery, which has now won more than 100 awards. We might have to take up the offer of visiting again soon. Adnams. What a story.

[beerstories]

UK/US - I’ve made a small experiment on how sunlight effects beer 😃🍻…and it’s not nice 😜😃🍻 See video link in bio under “Latest Videos” 😃😃😃 #Beerstorybrewhouse #brew #beerme #øl #beerblogger #ølbrygning #hjemmebryg #beerstagram #specialøl #craftnotcrap #beers #craft #beer #craftbeerpics #homebrew #craftbeerculture #beerstories #craftbeer #beerlover #instabeer #beergeek #beerday #beertography #craftbeerlove #craftbeerlife #beersofinstagram #beertime #beerexperiment #beerandsunlight #sunshine (at Frederikssund) https://www.instagram.com/p/CeQjpSAKPRL/?igshid=NGJjMDIxMWI=

[grosswildjaeger]

Wild yeast elderflower pale ale experimenting... no yeast added, just 1kg of fresh elderflowers, bugs included. I might want to filter this after primary 😂no mazerating 48h in the sun, the going with airlock to basement. #homebrew #homebrewing #beerexperiment #dohomebrew #elderflowerbeer #wildyeastbeer #wildyeast #saisonbeer (hier: Magden, Switzerland)

[bonsrapazes-blog]

Todos a estudar.. Como os portugueses não têm grande tradição ou cultura cervejeira, conhecemos pouco sobre a bebida. Garanto-vos que é bastante mais complexo do que parece... vejam no BR as fotos e alguma info bonsrapazes.com . #beerexperience #bonsamigos #bonsrapazes (at Pestana Palace Lisboa)