Tumgik
#and yes it impacts how you comprehend and interact with media
tiredqueermushroom · 2 months
Text
I'm seeing some bad Dorian takes already... it's concerning the number of people that suggest that he's "unwilling" to move position or be reasoned with because 1.) In game, we have herd very little from Dorian himself and only through Robbie during cooldown and 2.) It's been like 2 days since his world fell apart give him a little grace, also he hasn't talked in depth with anyone yet.
I just find it's strange that people think his stance comes from being unable to accept responsibility for how things happen with the crown keepers, when we know for a fact the he does 100% blame himself and carries that guilt and that killing the gods would be his way of atonement.
I also don't like the idea that dorian is being 'tricked' like no, he has agency and he can use said agency to disagree with other (white) characters. The onus isn't on Dorian for being "tricked" but on Ludinus for using manipulative techniques to appeal to those rightfully pissed at the gods.
I also find it really odd that the same people who give dorian very little grace have said nothing about Ashton. Who 1.) Openly said he was on Ludinus' side the most and 2.) Had a borderline nihilistic take to the situation, like at least be consistent. Is being anti-god bad, or is it only bad when the character of colour does it?
51 notes · View notes
starseneyes · 4 months
Text
Social Media, Connection, and the Chasms of Loss
I've heard grief discussed as many things. There are so many similes and metaphors constructed to cognitively comprehend the enormity of grief—but none are really sufficient, are they?
And there are so many kinds of loss and grief. But the one really consuming me as of late is the loss of connection—whether due to the death of a dear friend, or the severing of a cord that lasted years before finally fraying to the point it snapped.
But even sadder are the friendships that begin and end so swiftly you begin to wonder if you imagined the friendship at all. And the proliferation of Social Media in some ways united and bound us, but in the wake of Twitter's downfall, I also see the carnage left behind in the chasms of friendship scooped out simply due to migration or lack thereof.
So, in this essay that is more to help myself process an overwhelming loneliness as of late, I want to dive in a bit on the impact of Social Media, the rise and downfall of Twitter, and the avenues available to forging connection for those of us who spend the majority of our days entirely alone.
The early days of the Pandemic proved very isolating with lock downs and whatnot. I am immunocompromised and have always felt we should do what we can to protect one another.
Humans can't exist without some measure of care and protection. If I remember correctly, one of the first signs of community observed in archaeology was the setting of a broken limb—a human being offering assistance and care to another.
In the absence of in-person interactions, I know some of us became a little touch-starved, a little community-starved, grasping for the semblance of society through whatever medium available. Social Media became a lifeline in so many ways.
I started working from home in 2017, when my daughter was born. It was a tough pregnancy. I was finishing Graduate School with the worst Advisor ever at a school I would never recommend.
And when my Littlest was not even a year old, I was laid off from my job of 8.5 years when the parent company absorbed mine. I was offered a new job at the parent company that I knew would bore to me tears, so I dug into the freelance world I'd dipped my toe into.
I had friends, and we saw each other as much as possible. I still threw Chili Cookoff parties and Adult Game Nights and Unoite Parties. I was the organizer. I was the one driving the get-togethers. I loved it. I thrive in that situation.
There's a reason my eighth grade teacher looked at me and thought, "Yeah, this 12-year-old is ready to be my Assistant Director and Stage Manager for our production of Twelfth Night". I excel at organization and creativity. Combining the two is definitely my strong point.
By early 2020, I decided I wanted to get back to screenwriting, and I inadvertently started making friends in the screenwriting world, both PreWGA and WGA.
It was never a calculated thought on my part. I simply reactivated my dormant Twitter and realized Rachel of the past followed a lot of writers, and I kept going. Meeting people. Making connections. Hearing their stories. Sharing in moments big and small. And the early days of the Pandemic pushed us all together all the more.
"Meet ups" and "mixers" that previously took place at restaurants in Los Angeles were online. Folks from all over the world made connections. I was in Zooms with Brits and Aussies and Hispanics and people from all over.
Some of us really found that sense of community we were missing in a virtual setting. Which is a miracle, if you think about it.
I am never as comfortable typing as I am talking. And I am less comfortable on a phone than I am in-person. I love watching how someone reacts, listening to their inflection, considering their body language, knowing when to lean into the laugh and when to give space for the gasp of a sob. Yes, I know my Communication Nerd is showing—I do hold two degrees—but I thrive in situations where I can speak with another human and see them fully.
My father used to say all I needed to do was talk to someone, and I'd have any job I wanted in hand. And he's been mostly right about that.
I truly enjoy communication, so that feeds into how I communicate, I think. I like bringing joy to others. I like making them laugh. I like being there for them when they need someone. It's a gift to be able to hold space for someone when they need it—because even silence is a form of communication.
Twitter became one of the front runners for those who communicate primarily with words. While Instagram has always been image-forward and who knows what drives Facebook at this point, Twitter in 2020 still allowed you to follow who you wanted and see a real-time Timeline.
It became a haven for me. Remember, I'm immunocompromised. My General Practitioner—whom I adore—says, "Rachel, I wish I could write 'weird shit' as a diagnosis". And she said my immune issues are a part of me that isn't going anywhere.
Now, I'm healthier this year than I have been since my 20's. My white blood cell count is at the low end of Normal instead of 75% of what it should be. This is amazing news. But it wasn't the case in 2020, 2021, 2022. And it can go back down at any point without warning. So, I have to be careful.
So, as my friends "went back to normal", guess who wasn't hosting parties anymore? Guess who avoided indoor events far longer than others? And guess who clung harder to her friends on Social Media as a result?
And I am very grateful to have met many of the friends I made on Twitter in real life. It's been sensational to get to know people, whether at meets ups in Washington, DC or Arlington, or chatting on the picket lines up in New York last summer. But the day-to-day interactions were always on Twitter.
Then, Twitter became virtually unusable. Bots multiplied and overtook actual interaction. The destruction of the verification system eroded trust and safety. Every third Tweet was suddenly an ad for something horrible and hateful. Oh, I could go on.
But there was no universal landing pad. It was like closing time at the bar after the show. We all agreed to go to this place even though we know it closes at Midnight. But there's a dive bar across the street where we can go for a few more hours so the party doesn't have to end.
There was no established after-hours bar. Instead, there were a half dozen pop ups that may or may not become permanent locations down the line.
So, some people went to Spoutible. Some went to Mastodon. Some went to Threads. Some dug in on Instagram. Some flocked to Discords. Some went to BlueSky.
And thus this well forged and formed community of Twitter folks I'd come to know and adore fractured.
Not a one of us did anything wrong. We simply responded to the loss of our hub the best we could. But that loss is something I keenly feel.
See, I work from home. Every day. Sometimes I don't speak to another soul the entire day until my children get home. Then, I'm in Mom-mode until they go to bed, and often after that my husband crashes before we can have a conversation.
But at the same time I lost my Twitter community, one of my best friends died. Cheryl lost her cancer battle, and she was the one person I could message day or night. We understood if we didn't hear from the other that they would get to us as soon as they could. There was no expectation but there was this mutual love that I will forever appreciate.
And my IRL friends never quite went back to where they were pre-COVID. I have friends, now, who were once close but now scream against vaccines and attack teachers and curse LGBTQ folks who never did a damn thing to them. And so I'm letting those friendships fall away. I tried to talk to them about some of their views, and met nothing but a brick wall.
So, it's not that Twitter was my only community. But right now—save less than a handful of IRL friends—Social Media is my only human contact most days. And how many folks in the world have this same reality?
Whether due to disability, illness, isolation, or whatever other reason—so many folks look to Social Media as a place to engage with others in discourse, to make connections, to forge friendships.
Yes, this is possible. In the 90's, I knew a couple who met over the internet, fell in love, and one left the US for the UK where they wed and lived together until her passing. You absolutely can make real friendships via a social medium.
Honestly, the person I'm most excited about seeing at WorldCon in Glasgow isn't one of the Special Guests, but it's a human I met on BlueSky who is kindness personified wrapped in big hair and a bigger heart.
We connected somewhere around November/December and it's been one of the coolest things to get to know her and hopefully give her back some of the love she so freely gives.
We have never met in person. We forged this bond mostly via text. Little moments building, one upon the other.
That is the potential of Social Media. And that is something we are all still attempting to rebuild via all the different fractured pieces.
What compounds the difficulty is the insistence of TPTB (wow, I'm throwing it back to my Star Trek WebRing Surfing days with that one) that we trade connection for content—that we power the machine with our posts and comments but sacrifice meaningful relationship-building opportunities.
In short—we are fighting against the very systems we are forced to use in our quest for genuine connection. The systems are gamed with algorithms to push popularization of content we often don't want to see because it's incendiary and causes us to be reactionary.
The true moments of commiseration, celebration, and collaboration are born of tiny moments built upon one another over time. It takes shared time to create connection and for threads to become braided cord. If we're competing with the algorithm all the time, we lose valuable time.
So, in this time where one of my best friends is no longer with us, one of my other best friends is fading away, and the Social Media norms to which I’d adapted have failed—I am flailing a bit for want of connection.
This isn’t to say that we should all commit to Social Media to save our ails in any form. Please do not misread. I am only pointing out that for those of us for whom in-person, consistent contact is an impossibility, Social Media as it previously stood—especially Twitter—has served as a useful tool for maintaining connection.
Will another tool rise up in such a way to dominate the space and create a new centralized gathering place? I truly do not know.
At present, I spend most of my time on BlueSky and Instagram, dip my toes into Threads every so often, Facebook for the sake of distant family members who want to see the kids, and tentatively tiptoe toward Twitter only to check in on my loves who are on that platform and nowhere else.
I tried Spoutible and Mastodon. Neither really took hold. And, of course, I am here. But only about two people from the other places follow me here.
We are all in search of connection—of hearts meeting and minds mingling. Or maybe that’s in reverse depending on what kind of connection you seek. Either way, we are at once island and at the same time thirsty for the waters and waves that link us one to the other.
In this space, I am grieving the death of one of my best friends, the fading of another close friendship due to irreconcilable differences, the isolation of spending every day alone, and the loss of the social constructions that created social stability for me in absence of traditional avenues.
Friendship is precious and dear. However you make connections, build understanding, and develop trust—it is worth protecting and celebrating. So, it is natural to mourn what is lost for whatever reason.
But please don’t let it harden you. Despite all the technological and societal barriers in our way, we will form new friendships that are deep and meaningful. But that means continuing to put ourselves out there.
So, reach out to someone today—to start a friendship, to build a friendship, to nurture a friendship. With so much against us, we have to fight hard for it—but it is always worth it.
6 notes · View notes
gemsofgreece · 1 year
Note
I'd like to drop in an opinion of someone from Eastern Europe about this whole "West vs. East" thing that American, British (and sometimes French) media/public loves to put out, seeing that they are the absolute (if we aim for these definitions) West compared to South and East of Europe: those are completely inapplicable ideas stemming from the West alone.
Like, I don't understand why it's so hard for the ultimately Western countries to understand that hell of a cultural mix going on around East and South (respectively and individually, not mashed together) of Europe is not separated into the simple categories of West and East, especially not in the Western idea of a "progressive West" and "barbaric East"; a lot of our countries have always been Eastern-leaning and only got pulled into this whole narrative of Western society recently. And a lot of us are still only notably Western, being excluded on many occasions as not being Western "enough".
I'm sorry for such a disconnected rant, I hope my point ("Western idea of how West & East interact in Eastern and Southern Europe is absolute bullshit") was clear regardless. I'm happy to see you talk about this crap, I hope you take good care of your mental health. I can't comprehend the issues of the Greek state in terms of Western treatment of your country fully, but it's relieving to see that others are speaking out on the issues East and South of Europe seem to be both going through.
Have a lovely day!
Yes and also I am not exactly sure what “western culture” is supposed to stand for. More human rights? Blandness? Money? I always thought the financial and social progress and protection of rights in the West is a matter of many sociopolitical and economical parameters that are not the same to what a culture is. And like you said, this progress is fairly recent (in the long run of history) and it is not directly or straightforwardly linked to any particular culture or civilisation.
Culture does not operate in boxes, it is a fluid and continuous evolution of people’s expression and it does not fit into categories. The conditioning that occurs lately with which the west attempts to westernise East and South Europe is embraced by some people but what those people actually embrace is an opening to more short term opportunities for economical growth and social progress. This is why it is a sociopolitical phenomenon in its origin, except it has cultural repercussions as cultural influences are naturally invading alongside the welcome social reforms and they impact the younger or more impressionable people.
Since you wondered about Greece, its case is a little different. The way it is perceived in terms of cultural orientation is very funny and unique. Geographically, Greece along with Cyprus is the most southeastern culture of Europe. Politically and culturally, you will see that Greece is officially considered a part of Western Europe!!!
This placement is honorary. Yes you read this correctly; honorary! Honoured to be considered part of the west for being the good ol’ “cradle of the western civilisation”. Thank you so much. In short, Greece is an eastern place which everyone has silently agreed to mislabel as western simply because they dig the ancient influence that much.
Having said that, since the formation of the modern Hellenic Republic, the Greeks were indeed determined to more or less follow through with all the reforms and policies that would shape the society according to the western principles. This is why you will often see Greece ranking in between western and Eastern European countries regarding various social, political and economical markers. This all began even before the Greek revolution - the Greek nation had to adopt a western orientation in order to fight off the Ottoman Empire effectively and win the sympathies of west Europe. Most Greek expats of power had fully embraced and prospered in the western ideals of Europe and did their best to bring them to the Greek subjects of the empire. It would be thus unfair to claim the West actively forces the westernisation of Greece - Greeks have been consciously oriented towards the west all the last centuries. The problem is that the West stands bewildered before the various and potent eastern elements of the Greek civilisation - at times it chooses to ignore them and at times it demonises them (ie Byzantine Empire, which ironically was far more secular than many western nations at the time). The worst consequence of this is an effort to fabricate a strong bond to the ancient culture while expelling all the eastern elements as compromise for which Byzantine and Modern Greeks are responsible, distancing them from their heritage as a result. And the worst, many Greeks have internalised this, inevitably welcoming also unproductive influence like other Eastern Europeans.
The responsibility lies with the Greeks to understand that their culture does not fit any box the West feels comfortable with and it does not have to. I don’t care so much what westerners think as seeing young Greeks being clueless enough to feel sorry for not being “western enough” or thinking that eastern elements first invaded the culture with the Turks.
It can be said for so many countries that they are not leaning either eastern or western exactly in this made up spectrum and Greece is certainly among the ones that this can be said about the most.
Have a great day too! ☺️
31 notes · View notes
krishnamaurya · 6 months
Text
Tumblr media
Why Digital Marketing Services are Important for Tour & Travel?
In this digital era, understanding the importance of tour & travel digital marketing agency in Varanasi, especially for those who’re involved in travel industry and dreaming to book their business digitally. Today’s consumers are completely aware of the power of the internet and digital channels that’s why they look for comfort while planning a trip.
As a result, digital marketing plays a big role in making a successful and unbeatable marketing strategy for tourism. Subsequently, Internet marketing agencies promote your business on different platforms such as MakeMyTrip, Yatra, and Ixigo by sharing reviews to the customers.
Have you dreamed to enhance your business in India’s biggest tourism spot Varanasi? Connect Varanasi’s best digital marketing agency that empowers your business in Varanasi to expand your presence beyond geographical boundaries.
The Importance of Digital Marketing Services for Tour & Travel
Let’s figure out how tour & travel digital marketing agency in Varanasi important for your travel business and why you need to choose the best services:
1.      Share Insights & Create Perception on a Single Click
Thanks to social media platforms, it released the stress of sharing information internationally, as compared to past times when no one had immediate methods for doing so.
Digital marketing for tourism industry shares the accessibility of mobile applications along with the wider networks like MakeMyTrip, TripAdvisor, and Clear Trip, which are magnificent resources for tourists to experience one-click information about the trip and bookings.
Apart from planning a trip, social media tools made choices easier, which help broad tourism businesses to connect with customers superlatively.
2.  Employ Google for Strong digital marketing four Tourists
The unchallenged Search Engine on the Internet, Google offers its valuable algorithms for calculating a website’s SEO (Search Engine Optimization) importance to hotel bookings and destination exploration.
Doesn’t matter where tourists are located, they can easily book hotels, flights, and weather forecasts.
As the result, Tour & Travel digital marketing agency in Varanasi uses Google algorithms in publicising your tourism business and motivating your target customers to book your services. A reputable digital marketing agency maintains and updates your Google My Business listing that allows users to reach out you easily.
3.  Evaluate Data to Shape a Sophisticated Trip Experience
Tourism companies can track and evaluate data with the use of innovative digital marketing tools and techniques.
Monitor your customer interaction through the service duration and sales pipeline with professional social media marketing for tourism channel.
Moreover, you can also analyse the collected data to share a tailored experience to your customers on a large scale, and stop the negative impact on your services.
Then, it’s time to stand on a position where you can comprehend client’s needs and offer them a complete travel experience like never before.
4.  Recognize and Decide Good Travel Influencers
In order to content and marketing on your own blog, recognizing and deciding perfect influencers is a supreme task to target a huge audience.
With the help of a tour & travel digital marketing agency in Varanasi, you can design blogs, videos, or other social media posts to boost your business profile and boost sales both in trending and out of the season.
Pay attention while approaching influencer marketing services for your business. Sign a contract to defend your company in danger. Add influencer’s obligations and compensation in the contract.
Choose the travel influencer carefully; as they get into trouble, it may ruin your brand’s image in the market. So, say “Yes” after the long discussion.
5.  Split Information, Offers, and Benefits in Weekly Newsletters
In the Internet Marketing, Email Marketing is one of the most extensive parts for the tourism industry.
Email marketing available in digital marketing strategies offered by the best tour & travel digital marketing agency in Varanasi that is valuable for your time and effort, no matter how large email contacts you have or want to make that an objective in the upcoming months.
Email Newsletters has the following benefits:
·         Building brand awareness
·         Connecting audience for a long-term
·         Let people aware about your offers
·         Brand-new attractions
 Never forget while planning your emails: Branded email newsletters aren’t spammy. However, provide exclusive deals, but avoid your email marketing to just sales.
Instead, share valuable information by giving visitors insights on what to see and ignore new hotel feedback and restaurant recommendations.
6.  Increase Conversion Rates
Travel businesses can easily target specific demographics and interests with digital marketing tactics. Marketers can use SEO, data analytics, and consumer insights to tailor their campaigns to track interested individuals.
Research out the relevant keywords and understand your audience. This approach will enhance your conversion rates and ensure that marketing tactics are totally converted into customers.
7.  ROI and Analytics Tracking
Last but not the least, tour & travel digital marketing agency in Varanasi enables businesses to monitor their ROI effortlessly. By using different analytics tools (Google Analytics, SEO quake, Ahrefs, and, GSC), digital marketing experts measure the status of your campaigns related to website traffic, click-through rates (CTRs), booking generated, and more.
Moreover, the prime approach of this strategy is allowing users to make informed decisions regarding upcoming tactics and allocate sources beneficially.
Top Content Ideas Travel and Tourism Websites Can Use
Discover the amazing content ideas that travel and tourist businesses can use for marketing goals.
v  Travel Blogs
If you have chosen the right tour & travel digital marketing agency in Varanasi, then you’ll be aware of travel blogs. It is one of the fantastic ways to share recommendations, personal experience, and tips with your targeted customers.
By creating travel blogs on site, you can build a community and enhance your travel and transport company as a reputable resource of information.
v  Travel Vlogs & Video
Videos more impactful than written information! Making Vlog or Videos can engage your audience to show their targeted destinations, activities, and hotels.
Plus, a digital marketing expert in Varanasi helps your travellers visualizing their destination and providing an extraordinary experience.
Different types of content with marketing mixed materials would help travel and tourism businesses reach out a wider audience and improve their chances of success.
v  Destination Guides
Travellers are quite serious while choosing a destination. Tour & travel digital marketing agency in Varanasi guides your company sharing detailed information about the location like best place to visit famous food to eat, and visit.
v  Social Media Posts
One of the most powerful marketing tools is user-generated content like photos, reviews, and videos from valuable customers. The content will be great source for your travellers to get a better understanding of what they want from you and the destination also.
How Digital Karigar Designs Marketing Mix for Tourism?
There’s no surprise tourism is a highly competitive and challenging industry, but a well-designed marketing mix can help your tourism company smoothly advertise or promote products or services to potential customers.
A marketing mix means the mixable marketing strategies that a company employs to achieve its marketing objectives.
Digital Karigar- a respectable tour & travel digital marketing agency in Varanasi will implement the following components for remarkable results:
ü  Price: In order to grow tourism business, you need to consider budget that are quite competitive, but we have variation of prices as per your needs.
ü  Product: Focusing on the real travel & tourism services are offered for ex- hotel accommodations, adventure activities, guided tours, etc. As a tourist guide, you want to taste success in the travel industry, so design unique services and products with tour & travel digital marketing agency in Varanasi.
ü  Place: Basically, this practice applies to the distribution and sales networks implemented to market travel-related services, such as online reservation portals and city-based travel services.
Conclusion
Overall, digital marketing is a vital part to ensure your travel business success by offering global reach, real-time engagement opportunities, targeted advertising realms, and accurate ROI tracking.
So, be focused while choosing the right tour & travel digital marketing agency in Varanasi. Check out the work experience, customer review and quality level. Businesses in tourism industry are widely using digital marketing strategies.
 From dreaming, planning to implementation, all your needs fulfil here! Contact us to book a free consultation!
FAQs
Q1. What are some marketing strategies in tour and travel business?
Travel & tourism marketing is broad which include online/offline advertising, social media campaigns, direct mail campaigns, etc. Here are some marketing strategies offered by a professional tour & travel digital marketing agency in Varanasi:
·         Creating travel-related content
·         Making website mobile-friendly
·         Search Engine optimized Website
·         Building a strong social media presence
·         Considering PPC
·         Sharing Customer Experience
Q2. What are the benefits of choosing a tour & travel digital marketing agency?
Discover the benefits of choosing tour & travel digital marketing agency in Varanasi:
·         Increasing brand Awareness
·         Targeting advertising
·         Cost-Effective
·         Enhance customer engagement
·         Improving analytics and insights
Q3. How much time digital marketing services take to rank websites on SERP?
According to seo.co, websites can be ranked on SERP from 3-6 months. The ranking also depends on the competition in the field.
Focus Keyword: Tour & Travel digital marketing agency in Varanasi
Secondary Keywords: digital marketing for tourism industry, social media marketing for tourism
Content Keyword: digital marketing expert in Varanasi
Why Digital Marketing Services are Important for Tour & Travel?
In this digital era, understanding the importance of tour & travel digital marketing agency in Varanasi, especially for those who’re involved in travel industry and dreaming to book their business digitally. Today’s consumers are completely aware of the power of the internet and digital channels that’s why they look for comfort while planning a trip.
As a result, digital marketing plays a big role in making a successful and unbeatable marketing strategy for tourism. Subsequently, Internet marketing agencies promote your business on different platforms such as MakeMyTrip, Yatra, and Ixigo by sharing reviews to the customers.
Have you dreamed to enhance your business in India’s biggest tourism spot Varanasi? Connect Varanasi’s best digital marketing agency that empowers your business in Varanasi to expand your presence beyond geographical boundaries.
The Importance of Digital Marketing Services for Tour & Travel
Let’s figure out how tour & travel digital marketing agency in Varanasi important for your travel business and why you need to choose the best services:
1.      Share Insights & Create Perception on a Single Click
Thanks to social media platforms, it released the stress of sharing information internationally, as compared to past times when no one had immediate methods for doing so.
Digital marketing for tourism industry shares the accessibility of mobile applications along with the wider networks like MakeMyTrip, TripAdvisor, and Clear Trip, which are magnificent resources for tourists to experience one-click information about the trip and bookings.
Apart from planning a trip, social media tools made choices easier, which help broad tourism businesses to connect with customers superlatively.
2.  Employ Google for Strong digital marketing four Tourists
The unchallenged Search Engine on the Internet, Google offers its valuable algorithms for calculating a website’s SEO (Search Engine Optimization) importance to hotel bookings and destination exploration.
Doesn’t matter where tourists are located, they can easily book hotels, flights, and weather forecasts.
As the result, Tour & Travel digital marketing agency in Varanasi uses Google algorithms in publicising your tourism business and motivating your target customers to book your services. A reputable digital marketing agency maintains and updates your Google My Business listing that allows users to reach out you easily.
3.  Evaluate Data to Shape a Sophisticated Trip Experience
Tourism companies can track and evaluate data with the use of innovative digital marketing tools and techniques.
Monitor your customer interaction through the service duration and sales pipeline with professional social media marketing for tourism channel.
Moreover, you can also analyse the collected data to share a tailored experience to your customers on a large scale, and stop the negative impact on your services.
Then, it’s time to stand on a position where you can comprehend client’s needs and offer them a complete travel experience like never before.
4.  Recognize and Decide Good Travel Influencers
In order to content and marketing on your own blog, recognizing and deciding perfect influencers is a supreme task to target a huge audience.
With the help of a tour & travel digital marketing agency in Varanasi, you can design blogs, videos, or other social media posts to boost your business profile and boost sales both in trending and out of the season.
Pay attention while approaching influencer marketing services for your business. Sign a contract to defend your company in danger. Add influencer’s obligations and compensation in the contract.
Choose the travel influencer carefully; as they get into trouble, it may ruin your brand’s image in the market. So, say “Yes” after the long discussion.
5.  Split Information, Offers, and Benefits in Weekly Newsletters
In the Internet Marketing, Email Marketing is one of the most extensive parts for the tourism industry.
Email marketing available in digital marketing strategies offered by the best tour & travel digital marketing agency in Varanasi that is valuable for your time and effort, no matter how large email contacts you have or want to make that an objective in the upcoming months.
Email Newsletters has the following benefits:
·         Building brand awareness
·         Connecting audience for a long-term
·         Let people aware about your offers
·         Brand-new attractions
 Never forget while planning your emails: Branded email newsletters aren’t spammy. However, provide exclusive deals, but avoid your email marketing to just sales.
Instead, share valuable information by giving visitors insights on what to see and ignore new hotel feedback and restaurant recommendations.
6.  Increase Conversion Rates
Travel businesses can easily target specific demographics and interests with digital marketing tactics. Marketers can use SEO, data analytics, and consumer insights to tailor their campaigns to track interested individuals.
Research out the relevant keywords and understand your audience. This approach will enhance your conversion rates and ensure that marketing tactics are totally converted into customers.
7.  ROI and Analytics Tracking
Last but not the least, tour & travel digital marketing agency in Varanasi enables businesses to monitor their ROI effortlessly. By using different analytics tools (Google Analytics, SEO quake, Ahrefs, and, GSC), digital marketing experts measure the status of your campaigns related to website traffic, click-through rates (CTRs), booking generated, and more.
Moreover, the prime approach of this strategy is allowing users to make informed decisions regarding upcoming tactics and allocate sources beneficially.
Top Content Ideas Travel and Tourism Websites Can Use
Discover the amazing content ideas that travel and tourist businesses can use for marketing goals.
v  Travel Blogs
If you have chosen the right tour & travel digital marketing agency in Varanasi, then you’ll be aware of travel blogs. It is one of the fantastic ways to share recommendations, personal experience, and tips with your targeted customers.
By creating travel blogs on site, you can build a community and enhance your travel and transport company as a reputable resource of information.
v  Travel Vlogs & Video
Videos more impactful than written information! Making Vlog or Videos can engage your audience to show their targeted destinations, activities, and hotels.
Plus, a digital marketing expert in Varanasi helps your travellers visualizing their destination and providing an extraordinary experience.
Different types of content with marketing mixed materials would help travel and tourism businesses reach out a wider audience and improve their chances of success.
v  Destination Guides
Travellers are quite serious while choosing a destination. Tour & travel digital marketing agency in Varanasi guides your company sharing detailed information about the location like best place to visit famous food to eat, and visit.
v  Social Media Posts
One of the most powerful marketing tools is user-generated content like photos, reviews, and videos from valuable customers. The content will be great source for your travellers to get a better understanding of what they want from you and the destination also.
How Digital Karigar Designs Marketing Mix for Tourism?
There’s no surprise tourism is a highly competitive and challenging industry, but a well-designed marketing mix can help your tourism company smoothly advertise or promote products or services to potential customers.
A marketing mix means the mixable marketing strategies that a company employs to achieve its marketing objectives.
Digital Karigar- a respectable tour & travel digital marketing agency in Varanasi will implement the following components for remarkable results:
ü  Price: In order to grow tourism business, you need to consider budget that are quite competitive, but we have variation of prices as per your needs.
ü  Product: Focusing on the real travel & tourism services are offered for ex- hotel accommodations, adventure activities, guided tours, etc. As a tourist guide, you want to taste success in the travel industry, so design unique services and products with tour & travel digital marketing agency in Varanasi.
ü  Place: Basically, this practice applies to the distribution and sales networks implemented to market travel-related services, such as online reservation portals and city-based travel services.
Conclusion
Overall, digital marketing is a vital part to ensure your travel business success by offering global reach, real-time engagement opportunities, targeted advertising realms, and accurate ROI tracking.
So, be focused while choosing the right tour & travel digital marketing agency in Varanasi. Check out the work experience, customer review and quality level. Businesses in tourism industry are widely using digital marketing strategies.
 From dreaming, planning to implementation, all your needs fulfil here! Contact us to book a free consultation!
FAQs
Q1. What are some marketing strategies in tour and travel business?
Travel & tourism marketing is broad which include online/offline advertising, social media campaigns, direct mail campaigns, etc. Here are some marketing strategies offered by a professional tour & travel digital marketing agency in Varanasi:
·         Creating travel-related content
·         Making website mobile-friendly
·         Search Engine optimized Website
·         Building a strong social media presence
·         Considering PPC
·         Sharing Customer Experience
Q2. What are the benefits of choosing a tour & travel digital marketing agency?
Discover the benefits of choosing tour & travel digital marketing agency in Varanasi:
·         Increasing brand Awareness
·         Targeting advertising
·         Cost-Effective
·         Enhance customer engagement
·         Improving analytics and insights
Q3. How much time digital marketing services take to rank websites on SERP?
According to seo.co, websites can be ranked on SERP from 3-6 months. The ranking also depends on the competition in the field.
1 note · View note
Text
Tips To Turn Conversations Into Opportunities in Business
In this ever-changing world, effectively communicating plays a vital role in the field of business. In order to achieve success, it becomes very important to practice things like active listening and effective communication. Effective conversation, whether it happens on the phone, in person, or through others, can make great connections that can lead to significant possibilities.
Tumblr media
But converting a simple conversation into a profitable Business Conversation requires certain skills and talent. Not everyone can do it easily so in this post, we are here to give you some Networking Strategies on how you can turn the conversation into opportunities in business. 
Listening actively
One of the most crucial Networking Strategies is to practice active listening when conversing with coworkers or friends
But what is active listening? It is nothing more than paying close attention to what the other person is saying—to not just hear but listen and comprehend the words. 
Giving attention to the people you are having a conversation with not only shows them respect, but you can also understand their meaning, goals, and needs. It also gives you an insight into their minds, which will help you understand them much better. It will also help you identify areas where your skills and talent can make an impact, When you are able to find areas where you can leave an impact, communicate about it with them, which will increase the chance of better business opportunities. 
The art of asking open-ended questions
The way someone asks questions also makes an impact, open-ended questions start with why, what, and how. 
Instead of yes/no questions, ask open-ended questions that stimulate a more in-depth discussion. Open-ended questions do more than just simply answer the questions; they dive deep into them and try to answer them with more depth, which makes the conversation more interesting and engaging. They also give an insight into the other person’s opinions and preferences, which will give you an idea of what they are looking for. 
Establish good relationships and networks. 
Maintaining a good relationship is essential in any type of relationship, whether personal or professional. People are more likely to do business with people they know and trust; you need to develop trust with the person you want to do business with from the very first conversation itself.  
Networking is also very essential in the corporate world. Develop ties with others who understand your beliefs and aspirations. Meet like-minded experts by attending industry events, conferences, and webinars. By networking with a goal in mind, you’ll find yourself engaging in interactions that are more likely to result in mutually beneficial prospects.
Making Use of Social Media
Social media is a modern weapon when it comes to deepening your connection and finding opportunities, Connect with influencers and people who you think can benefit your business with the help of various platforms like LinkedIn, Twitter, and Instagram, start communicating with them, share your skills and goals with each other, and try making a presence online, which can reflect in the offline world and create many opportunities for you. 
Conclusion
Remember that it takes time and effort to turn conversations into business opportunities. Every conversation can be turned into an opportunity. You can improve your Conversation Skills and raise your chances of turning talks into lucrative career possibilities by practicing active listening, producing targeted content, purposeful networking, and using social media to deepen your connections. 
You can improve your chances of turning normal conversations into business opportunities by using the suggestions given above.
Visit More : https://apacentrepreneur.com/tips-to-turn-conversations-into-opportunities-in-business/
0 notes
thejustmaiden · 4 years
Text
Fiction and Real Life Go Hand In Hand
This blog goes out to all those pro-Sessrin fans out there who refuse to acknowledge the very real effects fiction can have on our world and vice versa. I highly encourage other Inuyasha fans who defend/enable these shippers to read this, as well. I assure you, by no means are my intentions here to stir up trouble. Honestly, I just want some good healthy discourse for once if that’s not too much to ask. If you do decide to engage, please be mindful of that and treat others with respect and I will do the same in return. All in all, the goal of this blog is to exercise my right to speak out and be critical about content I believe to have very potentially detrimental repercussions. I ask that you not attack me or insult me simply for stating an opinion. Thank you! 
It’s like the title says, meaning fiction does matter. Where do you think we get ideas for all the stories we tell? Where do we draw inspiration from in the first place?
Real life, that's where! And yes, always with a touch of imagination! Long story short: fiction matters because real life does.
Allow me to elaborate.
Shippers of the Sesshomaru x Rin (Sessrin) pairing say it's not fair of us to throw around serious accusations or use certain deragatory terms that suggest such awful acts like child grooming or pedophilia because of the harmful implications. One of their reasonings being that some people IRL have actually lived through these traumas, so we shouldn't dare to assume they're comparable since one is just fiction and the other is not. But this isn’t about which is worse than the other, because they’re both super problematic. All we’re literally doing is making a link between grooming in real life and grooming in fiction. They mirror each other. Same issue; different mediums. We’re not undermining any one’s past experiences with grooming or the like, nor are we prioritizing fiction to diminish real life abuse. They’re both awful in numerous ways and that’s all we’re trying to say. In fact, if anything we’re attempting to demonstrate just how crucial this correlation is between them. In order to protect past victims and prevent future ones, we must remain vigiliant of the content we consume, and yes, sometimes that means we have to challenge it too. Just because it’s widely-viewed does not make it widely-accepted or well-received. It is paramount that we educate ourselves on how to be more critical of some of the harmful tropes and images that are still way too prevalent in mainstream media. Sexualizing young and pre-pubescent girls is way more normalized than some of us even realize. It’s sad but true that Sessrin is just one of many examples. I know it feels like society has failed us in a lot of ways, but it’s never too late to re-evaluate and re-learn better and more improved ways of viewing and processing information presented to us.
Our mission: Let’s not show our kids that grooming or any other form of abuse are acceptable if they may ever come to experience or encounter it themselves. Be it the real world or on screen. Deal? 
There have been a number of occasions where real life victims do speak up against the Sessrin ship and express how extremely uncomfortable it makes them feel by what it represents. The problem is that it’s becoming more evident now that many of their fans will dismiss anything purely on the basis that we pose a threat to their ship and nothing more. What it comes down to is they have no real leg to stand on and cannot possibly top any of what we have to say so instead they simply disregard it. Our inconvenient truths don't fit into their ideal *cough* OOC *cough* narrative so they just choose to be willfully ignorant. It conflicts with their fantasy, so rather than present a sound argument of their own, they flat-out reject it and offer no plausible back-up behind their reasoning besides "I don't interpret it that way." GUYS, CHILD GROOMING IS NOT UP FOR INTERPRETATION.
Tumblr media
Just because you so desperately want your ship to come true does not mean you can up and decide to redefine a word so that it caters to your stance. Remind yourself that these are complex AND objective terms that we have no right to fiddle with to serve our own selfish purposes. This is why we can conclude that there's no debate about Sesshomaru's actions towards Rin embodying child grooming.
I apologize if any of my words are triggering by the way, so please feel free to take a break and return later if that’s more suitable for you. it's just really important that everyone in this fandom comprehends the extent in which Sessrin going canon is catastrophic. And no, I'm not exaggerating; I'm simply speaking the truth. Shippers justifying these horrible acts- yes, even in fiction- is usually due to the stubborn refusal to hear us out. No offense to anyone (just stating facts), but more times than not antis like myself feel as if we’re talking to a brick wall when we interact with Sessrin peeps. They go in circles and never expand on their perspectives. 
Just a head’s up: THIS GETS LONG. Stick with me. :p
Just look at their take on the Inukag vs. Sessrin relationships for example. This isn't a question of age gaps, this is a question of physical/emotional compatibility. Inukag are the same age mentally wise regardless of one being demon and the other not, whereas Sessrin is not and never will be, and yes, even once she's an adult. The thing is we have debunked this time and time again, because they’re not the same and therefore not comparable, but for some reason these fans won’t drop it. Nothing has changed in their argument, yet they’re persistent in bringing it up. I choose to not go into more detail, since like I said, you can find it around everywhere. I just wanted to touch upon it briefly to prove a point. Maybe it will come up again later in my blog though! 
Where was I earlier? Right, child grooming! Haven't you guys realized that what you’re doing is precisely what child groomers do to make excuses or deny any grooming took place at all? (FYI: I’m not accusing you of being child groomers yourselves.) “They reciprocated so the feelings are mutual" is a typical groomer response, but of course it varies. More often than not, victims of grooming aren't even aware they've been groomed until much later. That's how manipulative groomers are that they can legitmately convince you that maybe you're wrong in questioning their motives. Perhaps in the victim’s mind that because one huge indicator of grooming never actually took place it technically cannot constitute as grooming. They start to doubt themselves even though their intuition is telling them something’s off. They should just ignore it then since it can’t possibly be grooming if that one particular thing never happened, right? Wrong, grooming isn’t strictly this or strictly that. It's much more complicated and multi-faceted. This is why the “but Sesshomaru left Rin in the village” point upsets me greatly. HE WAS STILL INVOLVED IN HER LIFE, Y’ALL.  
Tumblr media
On top of that, are you aware that this is the exact same kind of predatory mindset pedophiles use to describe their infatuation with children? They'll say things like, "I don't see them as an adult and a child. I see them as two people with a soul connection." Okay no joke, I wish I was lying, but that is literally a point one pro-sessrin fan on here recently used to defend this ship. It both astounds me and terrifies me that they don't see the glaring similarities they share in common with actual pedos.
Alright, I want to quickly return to what I was saying earlier about fiction's impact on real life. (Sorry, I’m a bit of a scatterbrain!)
The characters and their worlds in our stories that we dream up and bring to life are nothing short of awe-inspiring and magnificent if we so choose them to be. If it wasn't for our imaginations, stories like Inuyasha would have never come to exist. Fiction provides us an amazing outlet where we are given the opportunity to express ourselves and explore its infinite creative possibilities.
But strip away all the demons and magical components of this show we all love so dearly and what are we left with?
At the very core, Inuyasha is a story that's very reminiscent of the human experience: love, camaraderie, a sense of purpose, and much more!
So perhaps we got a full-fledged dog demon like Sesshomaru, but does that necessarily mean we can't relate to him or understand him simply because dog demons don't exist in the real world? Well, I hope that's not how you view it or else you're missing the whole point of why humans create stories to begin with. We create them to make better sense of and thus connect with the world we live in. And when you really think about it, our stories are just a celebration of life- both our struggles and our triumphs. Now I'm no philosophy professor, but I'm pretty sure they'd say I hit that nail right smack on the head. ;)
All shitty jokes aside, the whole reason I’m mentioning this specific example in the first place is because this recently came up with another Sessrin supporter. That supporter tried to defend the ship by stating that we aren't allowed to use Sesshomaru as an example to judge by since his kind don't exist in the real world.
Now if it isn't evident already, this "it's just fiction" argument is a popular go-to stance many Sessrin fans will resort to once they've run out of ideas and are metaphorically backed into a corner. The funny/sad thing is that they seem to sincerely believe this is strong enough evidence to defend their ship with, but per usual, they fail to see how hypocritical that would be. I’ll clarify soon down below. 
Seriously, since when did we decide that fantasy- or any story genre for that matter- stopped reflecting the real world we live in? I mean, we humans are the ones writing these stories. Our human influence is bound to make an impact in some capacity. In fact, we want it to!
Obviously none of us have ever met a dog demon like Sesshomaru, because how could we? Let me tell ya, this is gaslighting at its finest! This is a fictional story with fantasy elements, so of course there will be beings and creatures in their world that don't exist in our own. Does that somehow translate to the fact that nothing from the story of Inuyasha can be applied to our own personal stories or that there aren't meaningful messages to be taught and learned?
So on the flipside, if they're not screaming at us "it's just fiction" for the hundred billionth time, then they are, believe it or not, doing the reverse and comparing it to real world history. One instance of this is how they tell us we're making a big deal about something that isn't real, but go right ahead and use the history of feudal Japan to support Sesshomaru's decision to court (aka GROOM) a young girl because that's how it was done back then. And so, your point being?? It wasn't right then just because it was legal, and it's most certainly not right now. This is how all of their arguments go by the way, where you'll constantly witness a cherry-picking approach. It's agonizing to endure contradiction after contradiction in their arguments filled with nothing but holes in their logic.
I'd just like to add that if we're overreacting to this fictional ship like they love to say we are then technically so are they. They tell us things like "grow up" or "nobody is telling you to keep watching," yet fail to realize they're reacting just as fervently as we are but just on the opposing side of the same damn argument. I find it interesting how they're as invested in this show but pretend they aren't then STILL have the audacity to say it's only us who care this much!? So thank you Sessrin shippers for further proving our point that fiction is more than capable of affecting reality and the people- YES, US- who reside in it.
It's insane that people act like pedophiles and other creeps don't enjoy entertainment too like the rest of us. Believe it or not, they look just like you and me most of the time. Yes, that means they can easily pass as a “regular guy” if they so wished to. My question to you is how do you think pedophiles will take it when they discover others- underage fans more specifically- who dig the same kinda media they get off to? Maybe not in the exact same way, mind you, but there's a thin line between them when you really think about it. I mean, what other explanation is there for why literal pedos on the internet have been known to sneak into pro-sessrin group chats here on Tumblr before? (Thankfully, they were later kicked.) I know that for a fact! It's almost as if the universe is trying to tell them something they refuse to listen to elsewhere. Hhmmm I wonder what that may be. 
I imagine it’s possibly one of the hardest things to admit out loud and to themselves, but I can almost guarantee you that most of these Sessrin shippers who are victims of CSA and who still see no issue with Sessrin must be living with some sort of unresolved trauma caused by the very abuse they claimed to have undergone. It's been proven that victims who do not seek or properly receive the help and treatment they need in order to address and live with a traumatic experience such as this are more likely to perpetuate that very same abuse themselves in some way, shape or form. What if in this case fiction is enough for them, but who's to say it won’t eventually manifest itself in other more dire and far-reaching ways? It's not like we haven't seen this vicious cycle before, and I can promise you that Sessrin won't be the last. LET'S STOP NORMALIZING & GLORIFYING THE ROMANTIZATION & SEXUALIZATION OF CHILDREN. Fictional example: Usagi Drop. Need I say more? Real world example: Woody Allen. Again, need I say more?
Bottom line is that Sessrin shippers don't want us to think too critically about this ship of theirs, because if we dig too deep then they're forced to face the very troubling implications this pairing really stands for. Of course they'll never admit to them, because instead they rather double down and grasp at the same old straws as long as it means their precious ship is protected at all costs. Screw everyone else if that's what it takes, because they'll threaten to burn down legit buildings in real life if that ensures Sessrin goes canon! (True story, this happened on Twitter.) They’ll taunt and bully anyone who disagrees. Even if all you literally say is that you don’t like the ship, they’ll gang up on you. Tell them about your past experience with being groomed? They’ll laugh in your face. I wish I was kidding, but I assure you I am not.  And they say we're ridiculous and taking this way too seriously? Yeah...
The typical behavior of a Sessrin shipper demonstrates an overly aggressive front since they're usually on defense mode anyway. They only want to ship their sick ship in peace in other words. But just because neo-nazis have a right to spew their bigoted ideology, doesn't mean we don't got the right to punch them! Freedom of speech doesn't equate to freedom from consequences. And Sessrin shippers wonder why they got so many haters. Just sayin'.
Their presence on other platforms like Twitter and Reddit are some examples of how delusional and unstable some Sessrin fans are capable of becoming. Even recently, an anon here on Tumblr sent Richard Ian Cox (English VA for Inuyasha) a totally uncalled for ask telling him that "sessrin is love and there's nothing he can do about it." (That's not verbatim, but if you're interested I'll link you to it.) It appears they discovered that he didn't like Sessrin based on how he had been replying to asks, and just for that reason alone they thought they had the right to harass him. For simply stating his opinion, y'all. They didn't even have the decency to show their face either. Talk about immature and cowardly! 
Just yesterday (or was it the day before?) a fanatic Sessrin user on Tumblr- who’s also been known for hateful remarks on Twitter but those tweets have of course been deleted since then- went out of their way to not only lurk in a group chat they don’t belong to on here but to then proceed to harass a few of us in there. They had the guts to take screenshots from that group chat, tag us in posts on their page regarding what they read in there, and without our knowledge or permission went ahead and actually blogged them?? I mean, who calls out people behind their backs while they're just minding their own business?? It worries me how unhinged and out of touch with reality some Sessriners are. Not all of them, but a whole lot of them. 
It seems all they are doing is looking for trouble, as they just can't stand how much we hate this ship. So it's more than okay if they love on their ship but it's not okay if we don't and we should just keep our mouths shut. But since when do Sessrin fans have authority over our opinions? Even if they were officially canon, nothing is ever gonna change our opinion. Now when they actually do decide to participate in discourse with antis, you'll see them fishing for excuses to bow out. How they normally go about this is by fabricating a way to blame us antis for their exiting a conversation as if we're being the irrational ones here.
There’s no denying that some antis can also be overly blunt or aggressive (nobody is saying we’re perfect here), but speaking for myself, I know I would never make such nasty comments about other fans and their personal lives. And honestly? It would make me feel like shit talking bad about someone I don't actually know. Nah, I won't stoop to that level or give haters that satisfaction. I may not attack them as people, but that doesn't mean I can't attack some of their messed up ideas that threaten to distort how we should or shouldn’t perceive certain dangerous situations and events. Seeing as how for me this is more than just a matter of opinion- it's a moral responsibility and even an obligation.
I know it's difficult to remain civil when things get heated and people start taking things personally- yet more proof that fiction impacts our lives- but that's the only way any of us will ever have constructive discussions about serious topics like this. Unfortunately, Sessrin shippers, from what I can tell, are incapable of engaging in real discourse for the most part. They may be vocal but that doesn't mean they can pack a punch. I’d really love to be proven wrong someday.
Okay, moving on! If they're not involved in some big-time gaslighting then they're using their infamous strawman argument approach.
Sessrin fans’ sole purpose isn't really to defend their ship, per se, but rather to deflect and antagonize. They like to mislead in order to shift the focus/blame onto their opponent or something else that's not related so that they can stray from the main point. 
Take the drama CD for example. It's officially NOT considered canon, right? But that hasn't stopped many fans from referencing it anyway so let’s too consider it for a moment. The point is that they use its "existence" whenever convenient then deny it or downplay it whenever it’s not. So on one hand, it's plain as day that they celebrate it as proof of a romantic future for Sessrin. But then later once we point out to them that Sesshomaru is essentially confessing to Rin that he will wait for her until she's of age, they'll brush it off and quickly add that they didn't interpret the scene that way and leave it at that. I mean how else would you interpret it? And if it's not a proposal of sorts then why exactly are you bouncing off the walls about it to begin with?? If that's all it means is nothing then why are we even talking about this?! You see what I mean here??! And somehow we're the crazy ones? 
Let me to be frank with you. If you haven’t listened to it already, this proposal he offered her sounded like a declaration of love in a multitude of ways, which is wildly inappropriate since Rin was only 12 at the time. Signifying that Sesshomaru was/is indeed grooming her. Well, that is if you choose to recognize the drama CD. Nevertheless, whether you do or not, I personally hate that this non-canon satire is even associated with the Inuyasha name to begin with. Ugh. 
Intentional or not, Sesshomaru made a deliberate decision in that moment to tell a little girl- and not just any little girl mind you but a girl he's taken in under his care for a good year- that he would wait for her if she so chooses once she's old enough. 
The issue is that it isn’t only age of consent we’re concerned about regarding this pairing. What Sessriners fail to see is that this grown male authority- her vassal, her guardian, her adoptive father, or whatever you wanna refer to him as- is basically making a move on this girl he had in his company for quite some time. There's no sugarcoating that. Us antis call it how it is, and I'm sure as fucking day other people who don't watch the show would most certainly agree that the Sesshomaru/Rin bond is filial. Set aside those rose-tinted glasses of yours, and going by everything we’ve been delivered in the manga and parts of the anime (and NOT the drama cd), there are literally no hints that indicate a blossoming romance between this adult male demon and this small human girl he’s taken under his wing. You can imagine them all you want if it pleases you, but that doesn’t mean they’re there. Adult!Rin is a figment of your imagination, nothing more. The idolization of this pairing is pretty disturbing seeing as all we have to go off of in canon is Child!Rin. There have only ever been sweet and innocent moments passed between the two, which is why I’m positive that an unbiased viewer or an outsider would state their dynamic resembled something akin to a father-daugther relationship. I would bet a shit ton of money on that, believe you me!
Tumblr media
Rin's inhibitions are low because children are naturally naive and don't know any better. Remember, she adores and trust this man with all her heart, so why would she think any of this so-called grooming is not normal behavior. (I only say “so-called grooming” because I don’t think Sesshomaru bringing her gifts in the village has to be a romantic thing.) Or how would she ever be able to understand that she’s being taken advantage of if she has no previous experience with it? Maybe if she was present for that time Inuyasha and the gang scolded Miroku when they had learned that years previous he had supposedly proposed to this young girl in the village they were visiting, then Rin would. And he didn’t even assist in helping raise her but look at how they reacted! How is this any different than Sesshomaru hooking up with Rin later? It’s actually worse in Sessrin's case. Do you honestly believe that Inuyasha and the others would take kindly to this?
It's not uncommon and considered harmless for young children to have crushes on adults, after all, but the adults in these scenarios should never resort to using and abusing the position of power they held or continue to hold over this child for any reason whatsoever.
What I'm trying to get across here is that no matter how you spin it, Sessrin can NEVER be deemed a morally acceptable pairing. Like ship what you want, we're not saying you can't ship Sessrin. What we're saying is this:
STOP referring to their bond as "pure" and not expect backlash for your grossly inaccurate statements. Just admit it's toxic, because it's extremely harmful to many viewers- and not just victims- to pretend and suggest otherwise.
Tumblr media
Please remind yourself of the very real canon fact that Rin traveled with Sesshomaru and they established a bond all while she was just a girl. Oh, and he saved her life too many times to count, not to mention brought her back from the dead TWICE. This is why I don't care much for your counter argument "that dynamics can change over time," because although that's true, like with everything in life there must be standards we adhere to. Exceptions to rules, if you will. Our own basic morals demand it.
For instance, it’s normal that some childhood friends begin to like each other as more than friends years down the road. Nothing wrong with that, because that's a natural and healthy occurrence. Now you cannot apply this to an adult and a child for obvious reasons, but what you also cannot do is apply this to an adult who met and knew another adult while they were still just a child. Why? Well, because it'd be like betraying and perverting that former child's view of you. They were never your equal because your established dynamic resembles that of one an adult posesses with a child even once they've grown up. Think about it this way: it's in the same bracket of family members or family friends who've watched you grow up and mature into an adult. Then later just because they're all grown up, does that mean that those children "are not off bounds" - that's quoting a Sessrin shipper by the way- to these certain family members and family friends? 
If you're still struggling to grasp this, I urge you to take a moment (or all the time you need!) to really put yourself in that child's shoes and self-reflect. Would you truly be alright with a family friend you haven't seen in years (but sorely missed because they used to occasionally babysit you) just someday coming back into your life and then very inappropriately flirting with you or even making sexual advances on you? (Sorry for the run-on!) Or even worse, can you picture this happening to one of your own children??! Seriously, ask yourself that and sit with that for a while and really take it all in. It’s not fun, I know, but if that’s what it takes to help you finally understand then please try and practice more ways to utilize your self-awareness in the future. It’s for everyone’s benefit, not only yours, I promise! You'll also find it makes it tremendously easier to empathize with others.
I got news for those fans who don’t view Sesshomaru as a father figure to Rin. The title we give him doesn’t hold as much weight as a lot of us are making it out to be. Let’s try to be neutral here and stick to the hard facts, shall we?
*Sesshomaru is an adult male authority whose protection Rin is under*
*It’s safe to assume that Rin has grown attached to him and maybe even looks up to him*
*They care about each other and the other's well-being*
*He has has played a crucial part in her supervision and care for a significant period of time (yes, even if it’s just passing a message along to Jaken)*
Not so random anecdote: In an Inuyasha episode I recently revisited, Sesshomaru had just rescued Rin from Kohaku who had been possessed by Naraku and was ordered to kill Rin. Anyway, at the end of their scene you can hear Jaken ask out loud, “what should we do for dinner, Lord Sesshomaru?” And that’s about the most domestic thing I’ve ever heard come out of his mouth. They’re such a family dammit and nothing will ever change that!! <3
This is precisely why I could never in a million years view those past students of mine in a romantic light. I don't care how many years have passed, it's just not possible for me. Just the idea of pursuing a romantic and/or sexual relationship absolutely repels me.
Speaking as a former teacher, you don't need to be a parental figure who's around all the time in order to have great love and affection for a child. I would've done absolutely anything in my power to protect them even though they weren't my own. Then again, I did consider them my children in a way even if wasn't in a familial sense. Does that make my love for them any less unique? No, it's just different but not inferior. When you stop to think about, it really doesn't take as long as you may think to establish rapport with a person, particularly children. Connecting with a child is almost instant (but of course some are more receptive than others), and once you do make that special connection one can only make with a child, a strong and overwhelming need to guide and protect them kicks in almost automatically. The unconditional love an adult feels for a child is powerful and constant, and nothing should ever change that. As much as some of you really want to believe otherwise, that feeling doesn’t just go away because they turned 18. In your eyes, they’ll always be that kid.
I get it, sometimes when we escape into these fictional worlds of ours, it's difficult not to project our own wishes and desires onto certain characters. I don't blame fans for picturing themselves with Sesshomaru- I know I did haha- but never once did I self-insert myself as Rin. I know she's one of the biggest catalysts for his character growth- if not THE biggest- but how and why does that need to turn romantic? There are other antis who I have spoken with on this. They informed me that they used to live vicariously through Rin and ship them together, as well. As they got older, they later learned how weird and twisted this ship actually was. That's what's supposed to happen, y'all, you're supposed to grow out of that fixation. 
Now take your mind out of the Inuyasha universe for a second and hypothetically (or not hypothetically if you have kids) answer me this: if and/or when you ever have a child, would you genuinely be comfortable with the idea of them dating and eventually marrying their father’s best friend who was also there to witness them grow up? Be honest please. 
I highly doubt you would want that- or at least I hope not. You see, that's another MAJOR point I've made a few times already and yet you Sessrin shippers continue to avoid the question. It's pretty obvious it hasn't been rhetorical either. Ignorance is bliss?
Finally, I’d like to address one more point. It seems there is a HUGE misconception and I'd like to clear it up real quick. That is Sessrin shippers misinterpret one of the issues we have with this ship. They chalk up our complaints of Sessrin being canon (which is a LIE, nothing has been confirmed yet) to us just being salty because that somehow means our ships aren't or won’t be. I assure you, readers, other antis and I will attest that this ain't about dumb shipping wars, this is so much bigger than that!!!
I noticed recently that some Sessrin fans have even begun calling us Karens lolol like if anybody is a Karen it's them! This ain't about some mere difference in taste, this is very likely to have LONG-LASTING NEGATIVE EFFECTS. Sessrin going canon is a very harmful message to send viewers and children/teens especially. So if anything, it’s these shippers who are being the entitled ones here thinking that the fact we don’t support their ship is the worst thing in the world. NO, THE REAL PROBLEM IS CHILD GROOMING. GET OVER YOURSELF.
Out of nowhere, some of them even started assuming all us antis were white, which in their books is also equivalent to Karens or even white supremacists somehow?? Those aren't one in the same, but it's easy to make it appear that way when the US is currently tackling major systems of oppression and racial injustice. Because to them, all antis must be from over here. (Yes, I'm American. But no, I'm not white.) How else can anyone explain not shipping Sessrin, right?! Somehow they have it in their heads that ALL of Japan and surrounding places are super approving of this ship, and that everyone else isn’t because of their upbringing and “Western way of thinking.”  
To give you an idea of what I mean, look back at what I talked about earlier with their incessant mention of Sessrin vs. Inukag. Because THIS is another popular example of how these shippers present their side and then ignore all the facts. Many fans have already proven how fucked up and inaccurate it is to label whole countries and cultures. It’s like they simply think mentioning it makes it count even though we’ve discredited their points over and over. Nah, you got to back it up with good reasons that support your side of the argument. That’s How To Have An Argument: 101. So at the end of the day, all they're actually achieving in doing is making dumb and entirely unrelated accusations based on nothing just to lead to deductions that are equally unfounded. Nothing at all is accomplished but more gaslighting and hurling of insults on their part = a complete waste of time for antis = an excuse for them to peace out early from the conversation & that’s what they wanted all along
We’ve reached the end (finally! sorry for all the rambling!), and I hope those of you who stayed till the end or read enough can take something positive out of this. As many Inuyasha fans are aware, there will be a livestream with the VAs for Sesshomaru and Rin coming out within the next few hours. We don’t have all the details yet, and afterwards we probably still won’t. I’m not just talking about Sessrin here but about the sequel in general. Whatever happens, please just remember to be kind to one another. If you don’t think you’re capable of doing that, then it’s best you vent and fume elsewhere. Easier said than done, I know, but just try. Throughout this blog, I admit there were moments where I got frustrated and took some jabs at Sessrin shippers. Please believe me when I say that I do not and would not ever wish any of you ill will. 
Inuyasha was such a huge part of my childhood, and I’m not gonna lie, I’m anxious as hell that Sunrise will ruin one of the best things I loved about this show. So pardon me if my reactions are too visceral for your liking. haha Also, like the movies and the drama cd, this sequel is not in fact canon. Therefore, for those of you who disagree or who still plan to enjoy this new series, respect the fact that some of us fans will definitely “cancel” it if we feel that’s what we have to do to come to terms with it and move on. Fans have that right, after all. Why should we get on board with something if it’s so uncharacteristic of and unrecognizable from the original source material? If all this is some sort of cash grab of Sunrise’s doing, then count me out. I truly hope that this sequel turn outs being a lot more promising than a lot of us are expecting. I’m begging you, Sunrise, I wanna believe you’re better than this. Please and thank you!   
By the way, if you’re interested, feel free to check out my two other blogs on this same subject. Click here and here. The last two screenshots do not come from something I’ve written myself. If you’d like to read more from where those came from, let me know and I’d be more than happy to send you the links. Okay, bye for now. Peace out and stay safe, everyone! 
66 notes · View notes
noramoya · 4 years
Text
Tumblr media
“When I was 11 years old my art teacher drummed into the class the mantra, “draw what you see, not what you think you see”. An interesting, yet ironically simplistic point that requires you to look intensively to find the finer details and not interpret something to suit your capabilities. While my art abilities aren’t exactly stellar, I have never forgotten this notion and how relevant it is to so many aspects of life in which it’s important to really look and study something and not just come to your own conclusion. When it comes to the Jackson’s allegations, there’s a lot of ‘thinking’ that takes place – “I think he might have…”, “I think this song means…”, “I think he was…” – And yet, thinking isn’t required. You just need to look intensively at what’s there, not what you might think is there...
SO, ASIDE FROM THE HEAR-SAY AND HOOPLA, WHAT IS THERE ?!
There are accusations against Jackson, there is the fact that no charges were brought against Jackson in the criminal case in 1993 (the settling of the civil suit had no impact on this), a verdict from the 2005 trial which deemed Jackson not guilty on all [14] counts and, then, there is an array of material that can thoroughly disprove the fundamentals of the accusations against him. There’s not really a grey area. The FBI had no issue concluding the same, after a 10-year investigation. Yes, there are certain things that appear unconventional – but not criminal, and these are also very clear points when understood properly and in context.
A common reply to these points is “well I believe that…” – the wonderful thing about a fact is that you don’t need to apply your own sense of belief. A fact is a fact. The heavy lifting has been done for you. That’s usually further met with “Well, I’m entitled to my opinion” – Sure, but when a fact renders your opinion null and void and can prove you wrong, if you’re insistent on sticking with your ‘opinion’ anyway, then this is not a discussion that’s being had on an intellectual level. In the absence of research, Jackson’s public battering has taken place largely on the idea that “because I said so” is all that is required to make a judgement. In a climate that seeks to convict on word alone, the allegations against Jackson are prime and none was so evident than in Leaving Neverland, a movie where two men and their families told a series of stories that on closer inspection, appear embellished, inaccurate or completely untrue. It was believed in its totality in spite of evidence proving otherwise. And yet, there remains this frankly bizarre idea that ‘Leaving Neverland’ must not be challenged !
WHY ?!!
Surely discovering it’s not truthful wouldn’t undermine the concept of a documentary and create a distrust in the industry? Surely discovering it’s not truthful wouldn’t be damaging for victims of sexual abuse? Surely discovering its not truthful wouldn’t impact the multi-million dollar lawsuit Robson and Safechuck have taken out against the Jackson Estate.
SURELY, SURELY, SURELY...
But, as long as we just ‘believe’, everything we’re told and dare not challenge the narrative pushed out by the powerhouses behind ‘Leaving Neverland’, then we can deem ourselves experts, without a single piece of evidence to the contrary. Welcome to the dawn of a new-old age!
The problem with ‘belief’ is, at what point is it not enough? At what point must somebody stand up and say, “I need to validate this.”? And, while some would rather we live in Salem 1693, where we point, accuse and burn at the stake; we do need to validate claims. It’s part of existing in a civilised society. And seeking to validate what’s being said doesn’t make you an ‘apologist’ or a ‘truther’ – that’s dictatorial language. While it’s fundamental we listen to accusations of abuse to determine the outcome, it’s frankly dangerous to replace ‘listen’ with ‘belief’. It’s also perplexing that, in 2020, this still needs to be explained.
Someone said to me “But I’d rather believe a potential liar, than support a potential rapist.” And therein lies the problem – that many would rather consider what’s going to make themselves look better in the long run. They feel that backing a ‘liar’ would offer better redemption in the face of public opinion – seemingly saying ‘we can all identify with the concept of lying so it’s easier to digest if we’re proved wrong’. But, this isn’t about saving face for you – this is about truth.
Tumblr media
When Leaving Neverland dropped in early 2019, many looked to the Jackson Estate for some sort of rebuttal. The Estate was quick to launch a $100 million lawsuit against HBO, citing a breach of contract for the 1992 agreement the network had to screen Jackson’s Dangerous World Tour. The unprecedented figure ensured the story made major headlines around the world while firing a warning shot to other networks who consider doing the same thing.
While the Estate has insisted they’re working behind the scenes on damage control, there was a notable lack of anything in the mainstream that would help the public balance the negativity. Taj Jackson launched a crowd funder with the premise of setting the record straight and while that will no doubt serve as something that will be a staple in the fight against injustice when it comes out, something was needed immediately.
Tumblr media
Earlier in 2019, Danny Wu had produced a YouTube video discussing the accusations put forward in ‘Leaving Neverland’ and made mention of a new witness who had previously moved in the same circles as Jackson’s first accuser. The witness happened to be Josephine Zhony, a public relations specialist who had several interacts with accuser Jordan Chandler, years after his family accused Michael Jackson of child abuse.
Initially planned as a one-on-one interview with Zhony, Wu had no intention of making a documentary. “I was in a very unique position where I was able to interview a witness who had never told her story before,” said Wu. “I realised along the process that a one on one interview was not going to be enough, it would mean a lot for the fans, but for the neutrals, it was not going to be enough. Around the time there were a series of short YouTube documentaries that were very well made, I just thought, why not take it to the next level, why not make a feature-length documentary?”
What was interesting about Wu’s approach is in the idea that “Square One” was not an ‘answer’ to ‘Leaving Neverland’, it was about going back to the source of the accusations to help understand why Jackson has been continually tied to such claims. What it demonstrates is how people are far more susceptible to the idea of Jackson being an abuser, because they keep hearing it. It’s known scientifically as the ‘Illusory Truth Effect’, which is a tendency to believe false information as correct, after repeated exposures. After over 20 years of repeated exposure, anyone coming forward with new claims against Jackson knows they are doing so, under pre-emptive conditions.
So, with “Square One’s” position, if circumstances and fact can, at the very least, create doubt upon those initial accusations, then the rest should also be viewed under scrutiny. Because”Square One” does not, emphatically or boldly, suggest Michael Jackson is innocent. It simply presents the facts of the case which allows the viewer to reach their own conclusion. And that’s exactly why we’re seeing viewers in their droves affirm their belief in Jackson’s innocence. They can see facts, they can comprehend the timeline and better still, all the information presented is information they can go and locate for themselves. There is no smoke and mirrors. There are no discrepancies in Jackson’s whereabouts. There are no claims made in buildings that didn’t exist.
It doesn’t need to force the viewer to accept Jackson’s innocence; it just needs them to comprehend the facts, which ultimately points to Jackson’s innocence. Unlike ‘Leaving Neverland’, which relies on a cognitive bias to run its narrative.
While ‘Leaving Neverland’ came in like a hurricane, attempting to destroy everything in its path,”Square One” is a quiet storm. Of its own volition, it reached number one on Amazon Prime’s documentary chart. “The goal from the very beginning was always to end up on a platform like Amazon Prime or a video-on-demand platform,” says Wu. “By the time I released the trailer, I had prematurely put out the YouTube release date. When I was in London, I met someone who worked in film and he said if I wanted to get it on Prime, I’d need to take it off of Youtube one day and that was something I really didn’t want to do. But, we made a more polished version of “Square One” with some changes and submitted it to Amazon Prime and luckily, that was the easy part. To see the success it’s had now, that’s the mind-blowing part.”
With its new home on Amazon Prime, “Square One” is finally reaching more people and, when compared to ‘Leaving Neverland’, it is really a story of David Vs Goliath. “Square One” was made by an independent filmmaker, on a shoestring budget, with no media or mainstream backing and found its way onto Amazon Prime, through Wu’s commitment to what he created. Whereas ‘Leaving Neverland’ had the financial backing of two massive corporations in the UK & U.S, prime time programming slots, Extensive PR agency support, mainstream media private screenings, and a Sundance premiere. It was further supported by interviews on all major news outlets, a post-movie special and buy-in from major entertainment industry figures. Its director bounced from channel to channel making false and inflated claims as if he was also one of Jackson’s accusers while suggesting the Jackson Estate were a powerful entity to be reckoned with. It’s fundamentally flawed to suggest the Jackson Estate are ‘powerful’ and ‘merciless’ in dealing with these accusations when ‘Leaving Neverland’ used the power and money of the aforementioned networks to bring the majority of the mainstream media to heel. And anyone who dared suggest the movie was anything other than truthful in its entirety was shut down, dismissed and silenced. That’s the power ‘Leaving Neverland’ wielded. Yet, it is now referred to as an ‘award winner’, as the giants behind HBO and Channel 4 evidently threw their weight, PR agencies and most likely their cash, to ensure a ‘win’. It won an award for ‘editing’ despite continuation issues set 17 months apart and having been exposed for manipulating footage to appear damning.
By contrast, “Square One” hasn’t received or purchased any awards because the truth doesn’t seek a glorified door-stop to stick on the mantelpiece. It’s as if nothing says “healing” quite like the constant reminder of your “experiences”, sitting above the fireplace in your lounge! If that does not demonstrate the intent of ‘Leaving Neverland’ to those who refuse to read a court transcript, then ultimately nothing will.
“Square One’s success lies in the fact it managed to achieve its listing and growing acknowledgement without buying its way into all forms of media. Like a well-constructed documentary, it relies on facts through an in-depth timeline, supported by research, key accounts and first-class journalism. It doesn’t leave anything out in favour of what would appear more convincing and it doesn’t attempt to manipulate the viewer – it just presents you with the facts. While Wu’s tactic could have been to present account after account of former Jackson friends and associates looking emotionally into the camera and regaling the viewer with tales of Jackson’s generosity and friendship; he rightly chose to spare us the emotional manipulation in favour of simply presenting the case and – here’s the best part – it can all be backed up with evidence. Which is ultimately why it continues to inspire social media statements from individuals reversing their opinion having now seen both. It provided the crucial part of the discussion that was needed, something ‘Leaving Neverland’ deliberately chose to omit – balance.
In the year since, so much has come out to disprove so many of the allegations, yet in a race to the top, it’s astonishing to me that not a single top-level journalist from a leading media outlet has thought to crack open ‘Leaving Neverland’ and address the 60+ discrepancies in the movie. It could be an award-winning story, based on research and facts, not opinion. What are they afraid of? Or, more importantly, who is preventing them? It’s also fundamental to notice that while claiming to have integrity, no mainstream journalist gave the same effort, attention or merit to “Square One”. Where was the coverage from Good Morning America? NME? Sky? CNN? TEN? All were so keen to discuss Jackson in detail just months prior, yet on the rise of “Square One”, again silence. It’s glaringly obvious Jackson is only a good topic when a lean towards guilt is central to the discussion, not a fully researched, fact-based documentary which highlights the truth behind the years of allegations.
Any mainstream journalist who gave ‘Leaving Neverland’ its 5 minutes but refuses to do the same for “Square One” is demonstrating their bias and refusal to really look into the case. And it’s somewhat understandable. If you were somebody who sat and invested four hours in a movie that reduced you to tears or invoked repulsion, admitting that you have been duped is something that many lack the will-power to acknowledge.
Instead, they’ve developed this frankly bizarre concept of ‘separating the art from the artist’ in an attempt to appear to approach the debate on an intellectual level, when in actuality it was nothing more than trying to want the best of both worlds. Those pushing this ideology wanted to be able to throw up their zombie hands to Thriller on Halloween safe in the knowledge they’d convinced others it was ok to do so because we’re enjoying ‘the art, not the artist’.
IT’S RIDICULOUS .
Anyone who thinks you could take Michael Jackson out of Thriller is probably already aboard a sailboat looking for the edge of flat earth!
If you truly believed that Michael was guilty of such heinous and monstrous things, why on earth (round, not flat) would you want to still listen to his music? And this is something Jackson’s fans have been saying all along. They don’t defend him because they ‘like his music’; the music doesn’t even come into the discussion of the accusations against Jackson, it has absolutely no weight in building the facts and evidence in the case. The major challenge “Square One”, and indeed Jackson’s Estate face is entering the battle of feelings with cold hard facts. And that doesn’t make you popular. Nobody wants to be the person telling a crying athlete who lost the race, “Sorry, but the fact is, you just weren’t fast enough!” But with allegations as serious as these, how the movie made you ‘feel’ is redundant, especially when the accused is not here to defend themselves. A quick look across much of the coverage from ‘Leaving Neverland’ was self-important op-ed pieces about how the journalist was made to ‘feel’ based on what they’d been told and not what the facts were. After all, telling your audience you’re seeking $1.6 billion from the Jackson Estate is not going to have audiences crying and marching to twitter to express their distress.
So what happens next? In the year since the release, there have been requests from the Jackson fan community for Wu to follow up “Square One” with another documentary – a question I put to Wu who insisted “I’m always very flattered when fans tweet me asking for a “Square One – Part 2”, it warms my heart that the fans place so much trust in me to do something like that, but in my opinion what makes “Square One” so special is, it’s not a rebuttal documentary and it’s not a counter documentary. We tell our own story, so I think that’s one of the reasons it has resonated with neutrals so much – it’s not been told before.” And Wu is right. Whereas ‘Leaving Neverland’ treated the public like geese being forced fed to make foie gras, “Square One” gently nudges the viewer on to the path where they suddenly realise the entire misconception they’ve been exposed to all this time. To force-feed them with yet another documentary would start to feel like agenda pushing. Additionally, Wu explains that, as an ambitious filmmaker, he’s keen to explore other topics outside of the Jackson realm and develop his craft. Asked what he sees as the legacy of “Square One”, Wu points to the change in the way we view and consume media, “we don’t have to listen to the same select voices of the news” he states “if you want to make a change and tell your story, there is an opportunity.” Additionally, he acknowledges the sheer organic force behind “Square One’s” elevation “the fans who sacrifice their time spreading the film through word of mouth, the individuals who translated “Square One” to include different subtitles, journalists who stood behind the film, the cast who stakes their career reputation to tell their stories, my two incredible associate producers who have dedicated months to researching, the legacy is theirs. They are the legacy.”
However, the most important point Wu shared, as we look at the enormous task “Square One” has taken on, was in its ability to break through the mainstream: “I would like it to be remembered for the impact that a micro-budget documentary film can have in one of the most gatekept industries.”
Tumblr media
PEZ JAX (left) @Pezjax, on Twitter. DANNY WU (right) @dannywuyue, on Twitter.
1 note · View note
iamjjmmma · 5 years
Text
have i ever introduced you guys to imgflip?
imgflip is...interesting, to say the least. prior to late 2015-early 2016, it was pretty much my only source of memes. 
it was also populated mostly by boomers. this is the stage in the internet to where minion memes were at their peak and most memes had all-caps, impact font instead of lowercase, generic sans-serif font.
 i signed up in 2014 at the age of 11. i’d just moved and said goodbye to my entire friend group. this was a time before texting is as widespread as it is now, a time to where the only things you could do in order to contact your friends besides get together with them face-to-face were to either send them a letter (or an email, although i think 7-10 is too young to comprehend how to use your own email account) or call them. wow, i sound boomer. but it’s true. but not completely. skype counts too.
guess i’m a zoomer lmao. 
so anyway, i had no friends. i was an introvert, and i made my friends during a period of our lives to where all we had to do to make friendships was to ask somebody if they wanted to be your friend. 
during this lonely period of my life in a completely new environment, this website was one of my main forms of social interaction. (if you haven’t noticed, middle school kids are cruel.) me being 11 and my parents being conservative Christians who are wary of social media in general, this was pretty much the most rebellious thing i did. i lied about my age because of them being significantly older than i was (i wasn’t too young to know about pedophilia and all of that), posing that i was around 20-22 years old in order to avoid any sexual attention. luckily, i was intelligent enough to have the vocabulary of a 20-22 year old, and i kept up this lie just fine without anyone noticing.
however, because most of the people on imgflip were boomers (and a significant amount still are), a lot of their memes were on the anti-SJW, more conservative side. and so i became a whole lot more conservative. i became a whole lot more isolated. i became a whole lot more...judgemental.
look. their influence hasn’t been lost on me, even with me being almost a legal adult now. even now, they introduced me to conservative ideas that even now are a good idea to me. however, some of their memes can really be cruel. and ignorant. here’s a sample as to what i was exposed to.
note that these are GROWN ADULTS making these memes. i was still a CHILD.
Tumblr media
(this is supposed to depict a feminist)
Tumblr media Tumblr media
note that i’m not going to slam on them for “corrupting my mind” or anything like that. and neither will i name names. they had no idea how young i was at the time, and to be honest, it’s better that way.
but again, i was a CHILD that they were showing this information to and that i was agreeing with. to me, none of this was ignorance. it made SENSE.
but they were fully-grown ADULTS.
from what i gathered from them, here are the main sources of ignorance:
-the culture/those they socialize with. most of the boomers i knew on imgflip lived in the south, especially in more rural areas. i did not know one single person who explicitly stated they were from the north, even to toute something like, “hey, i’m from the north and i’m still conservative! what does that say about liberals?!” or something like that.
-their own parents. a lot of boomers were born in an era to where jim crow was still prevalent and being homosexual meant a life of secrecy, conversion therapy, hormone treatment, bullying, and being ostracized/told they were going to hell even if they’d been physically and verbally beaten into suppressing the urge to act on their tendencies, but still had them. their parents were born around 1910-the late 1930′s, and were absolutely steeped in this culture, growing up with every mental gymnastic move made to justify their beliefs and to pass these gymnastics moves onto their children.
-low education levels. nobody i knew said that they ever had a degree in anything, even if it was just out of a matter of pride or in casual conversation. those who disclosed their education level at all said that they were proud to be involved in a trade/a job that only requires a high school diploma, and the only mention they made of college was the “special snowflake liberal California college students” they so loved making fun of.
-mental anguish. especially by war vets. i met a lot of war vets on here, most of them in relatively recent wars such as vietnam and korea. i connected with these in particular a lot because of my taste in music that they grew up with. and i respected them. but, in a move that may have been one of the first waves of disclosing mental health on the internet, a lot of them confessed to having PTSD. and one of these symptoms of PTSD? paranoia. and their memes SCREAMED this paranoia. everyone who wasn’t them was out to attack them. it was a terrifying life. i’d be terrified if my brain had basically been warped by war into thinking that every minority was out to get me. 
therefore, how do we solve ignorance?
-by changing the culture. we’re doing this already. great job! now it’s time to impact the rural areas that we’ve been ignoring for decades. 
-by raising your children to not have these ignorant beliefs. tell your children the truth, the whole truth, and nothing but the truth. hint: the truth is usually what requires the least amount of mental gymnastics to get to. 
-by promoting education. this has actually gotten worse and worse. the ratio of those who are going to college has increased, yes, but the costs of obtaining post-secondary education has increased dramatically. had i grown up in the same period of history as those whom i socialized with on imgflip, i would’ve only had to work a summer job once in order to pay for college. however, there are 2 main ways in order to obtain education without attending formal schooling, and that’s the two factors above: culture and child-rearing.
-raising awareness for mental health, especially with mental illnesses that may lead to paranoia. ptsd and schizophrenia are one of them.
in order to help in the search for better ptsd treatment methods (the one i found was for vets, but i’m aware there’s a lot of civilians suffering from it, including me), donate to military one source at https://www.militaryonesource.mil/. 
for schizophrenia, there’s https://sardaa.org/.
and if you want to see the not-so-bizarre imgflip (with lots more young people on it), check it out now.
https://imgflip.com/
i am so weirdly happy to get this off of my chest.
11 notes · View notes
ultramaga · 5 years
Link
“Dear Sir - Don’t Let #MeToo Make You Afraid of Me“ Because if you are afraid, you might take defensive measures, instead of being a victim when it suits us. “Men appear to be afraid of me.” Feminists claim that men are the evil oppressors, yet Feminists are the ones in power, and men grovel and scrape before them. Who is oppressing whom? “ A male superior at work asked, “Is it okay to say that?” after complimenting me on a new pair of “funky” boots. “ Not at my former workplace. Compliments were banned, for fear of sexual harassment charges. Feminists put in the laws - then moved the goalposts for them to infinity. In the UK, this even extends to asking someone what time it is. “Another man apologized profusely after tapping my elbow. “ Feminists changed that to be assault, so at their whim, yes, they can destroy a man for tapping their elbow. If you see a Feminist about to fall into machinery, say nothing. It’s the only safe thing to do. " it’s more likely a sign that men are unsure of how to interact with women.” Record everything, and don’t talk to them alone. Yes, Feminists have succeeded in the goal of splitting humanity into two segregated parts. Well done. No wonder they are so keen on Sharia. “It’s an unintended consequence of the movement” Bullshit. Read “The Future is Female” to find out this has been their goal all along. They just want to keep men and women confused while they seize more and more power. " Lean In and SurveyMonkey found that nearly half of male managers are uncomfortable participating in mentoring, working alone, or socializing together with women” Only half? I guess the rest will learn. Do not mentor women, do not work alone or socialise with women from the workplace. In fact, at my old job, fraternisation was completely banned, to the point it occurred secretly only. Because women - generally - are heterosexual, and want men, and need men to make the first move, and without that cannot find love. There shall be no love in the Feminist Utopia.
Tumblr media
Feminists do not experience love, of course, and cannot comprehend that need. They despise it in men, and think it is a result of the hypnosis of Patriarchy when they see it in women.
Tumblr media
“ A recent Harvard Business Review study exploring the #MeToo and #TimesUp movements' impacts on creating lasting improvements in their organizations revealed some adverse reactions.” Only some? Dividing men and women, making them enemies, only has SOME ADVERSE REACTIONS? I have to wonder what the hell the benefits are to that, from a business perspective. I suppose you could sell both sides bullets? “Men and women are not talking to each other. The environment is becoming sterile and completely unenjoyable to work in,” Gosh. Who could have foreseen that?
Tumblr media
" According to the survey, 65% of men indicated that since the movements began it’s “less safe” to mentor and coach their female colleagues. This unintentional consequence hurts the women the movement was meant to serve.”
World Ends: Women and Minorities Hardest Hit
Feminists will always spin anything that hurts men. They cannot stand seeing men being cared for. “Strangely, it’s men who aren’t doing anything wrong who are feeling needlessly nervous” Because the defence of innocence has been stripped away.
Tumblr media
"why are so many men stumbling in their ordinary discourse and interactions with women at work? “ Because they know they are guilty until proven innocent - it is simply up to the whims of any woman as to whether they are sacked - or worse. Even with Kavanaugh, with years of failure from Feminists to find anything to destroy him with, they succeeded in poisoning the well of public opinion. Control social media, and you control the minds of the masses.
Tumblr media
"Of course, there are bad actors still lurking in the office” Note that Feminists never admit the bad actors could be female? Only males are guilty, all women are victims, and feminists never, ever lie ... " this mistrust comes with a huge opportunity cost for working women — missing out on mentorship by men with valuable experience and skill sets to share”
Tumblr media
If you are a woman who stood by and yawned while men had their rights stripped away, this is the future you deserve. If you are a Feminist, you cannot be surprised when the men you defecate on don’t want anything to do with you. "Imagine if someone watched you eat for week, and pointed out all the stuff that was unhealthy, but never thought to tell you about what was healthy. “ Except that they had no science behind their beliefs, just power, the power to hurt you arbitrarily. That’s what Feminism is - power without reason, power for its own sake, the power to cause pain and the lust to glory in that pain. "So, to all our male colleagues — it’s okay to compliment a haircut or outfit.” No, it’s a crime thanks to Feminism. Feminists will happily lie to you to get you to do it - then turn around and destroy you the second they feel like it. Look at how Mattress Girl acted, pursuing a man, and when he said no, pretending he had raped her. His evidence of her pursuit long after the alleged rape didn’t matter - she was supported by the University and he was hounded. "Don’t comment on how someone’s body looks, how their appearance makes you feel, or what someone should wear.” Stifle your feelings. Do not express emotion. Feminists hate that. It’s toxic masculinity for a man to ... act like a woman. " think about complimenting women for their work” Because that‘s what humans do when they are attracted to each other. Hello, work unit. Your output is: adequate. See. You. Tomorrow. [*robotic wave*]
Tumblr media
"As for mentoring and meetings, if it’s feels uncomfortable to take a woman out to a drink, then take her to breakfast” Whatever you do, do not take her out for breakfast. There is absolutely no reason for this not to be seen as intimate behaviour. "lunch” Only if you are prepared to record it all or have a third party as a chaperone. "coffee” Oh yes, there is no possible way a feminist wouldn’t interpret asking a woman for coffee as sexual harassment. Jesus bloody Christ, this Reeves is an idiot! " If you are still uncertain, consider mentoring a pair of women or larger group and take them out together. “ Because it’s not like Feminists conspire when they want to get rid of someone.
Tumblr media
" Let the mentee drive the relationship. “ I don’t think this moron understands what a Mentor IS. “Please tell me how often, when, and where you want to meet." Because women respect men who grovel and beg? JFC! "We need to work together more now than ever. “ You had a chance to do that. You made men your enemy. It’s a bit late to whine about it now.
Tumblr media
Feminists decided long ago that men had no place in the world. Men are starting to wake up to that. And at some point, we are going to have to put their beliefs to the test.
Tumblr media
But here’s the thing. It’s not the Feminists who are carrying the guns.
Tumblr media
1 note · View note
pass-the-bechdel · 5 years
Text
Marvel Cinematic Universe: Guardians of the Galaxy Vol. 2 (2017)
Tumblr media
Does it pass the Bechdel Test?
Yes, six times.
How many female characters (with names and lines) are there?
Five (35.71% of cast).
How many male characters (with names and lines) are there?
Nine.
Positive Content Rating:
Three.
General Film Quality:
The pacing is a disaster, the story is weak, and if the style of comedy isn’t to your taste it can be very grating, but the central theme has at least some glimmers of genuine quality.
MORE INFO (and potential spoilers) UNDER THE CUT:
Passing the Bechdel:
Gamora passes with Ayesha. Nebula and Gamora conflict. Gamora asks Mantis about her empathic abilities. Gamora passes with Mantis. Gamora and Nebula fight. Gamora confronts Mantis.
Tumblr media
Female characters:
Meredith Quill.
Gamora.
Ayesha.
Nebula.
Mantis.
Male characters:
Ego.
Peter Quill.
Drax.
Rocket.
Groot.
Stakar Ogord.
Yondu Udonta.
Taserface.
Kraglin.
OTHER NOTES:
Nice of Ayesha to randomly exposition on the way her people are created, even though it is not relevant to the plot or anything else at all. 
Gold Ben Browder is the highlight of this film. Because it’s Ben Browder. And he’s gold.
The immature escape-from-the-Sovereign-fleet bickering between Quill and Rocket (with chimes in from Drax) while Gamora is the Token Female and Wet Blanket is just...chafing a really tedious cliche. 
Drax hanging out the back of the ship as they’re crashing is one of those things where the characters are so unrealistically indestructible it makes it hard to engage with the idea that they’re ever in real danger. That happens a lot in this movie.
Android prostitutes. Sigh.
Daddy issues. Never seen that done before. Thrilling.
First time I saw this movie I thought it was a weird choice to make the raccoon the main character of the B plot, but to be honest, Rocket is the best of the Guardian characters and front-lining him is one of the better choices of the film.
Tumblr media
The whole idea that Quill was able to hold an Infinity Stone because he’s half god really fucks over the whole ‘the Guardians teamed up to withstand the power of the stone together’ thing. Like, nevermind, that whole climactic moment from the first film didn’t mean shit, Quill is a half-god.
Kraglin thinks that Nebula would be the type to buy a pretty necklace or a nice hat and this is just one of those weak, gender-stereotyped jokes that makes me annoyed at the lack of awareness in writing ALIEN CULTURES and also just, like, the basic ability to comprehend character personalities. I complained about this when I reviewed the first Guardians film, but honestly. Whether in throwaway lines or entire plot arcs, these movies are rife with gendered writing, more than any other films in the MCU so far, and that doesn’t make a lick of sense. ALIEN. CULTURES. GUYS. 
He’s playing catch with his dad and MY GOD, glowy god power should not be this trite and boring. 
This script has a bad habit of over-playing its jokes. You gotta know when to stop, y’all.
URRRGGH, the momentum of this movie straight-up dies every time the plot shifts back to Quill and his dull daddy issues. The imbalance between the A and B plots is staggering.
Gamora and Nebula’s conflict and eventual reconciliation is one of those few quality emotional beats in this movie; the recognition that the hate that has been engendered between them comes from the abuse they suffered at Thanos’ hands, and that they are both victims of him, not of one another. It’s a kind of insightfulness that is surprising, considering the cliches and under-developed arcs that populate the rest of the film.
Credit where it’s due for genuinely funny jokes that they don’t overplay: the Mary Poppins gag, Drax’s nipples, the giant Pac-Man.
Tumblr media
Yondu deserved a better movie, man. I don’t know why the rest of this story is such a mess when the little slivers it gets right are so spot-on.
Tumblr media
So, daddy issues. It’s one of the most overdone cliches in the history of storytelling, typically stemming from a very performative-masculine root (the father as the only/most important role model for his son, specifically in modelling manliness), and/or the old-fashioned patriarchal idea of the son as his father’s heir (and the idea that that makes the relationship between a father and son more profound than any other). Men love to write stories about their daddy issues, despite the fact that they’re rarely interesting or unusual or different to the billion other daddy issues stories that have already been told. As such, the fact that this movie is built around that same-old-same cliche is a fact distinctly to its detriment; that said, it’s also the one well from which it draws any spark of meaningful inspiration. 
Tumblr media
The dot points above have already made it clear to which sparks of inspiration I refer; the Daddy Issues threads with Gamora and Nebula and their abusive father Thanos, and Quill’s realisation of the way Yondu ended up filling the fatherhood role in his life. Gamora and Nebula’s Daddy Issues are automatically fresher than the average on account of them not being dudes (Ant-Man had the same thing going for it, though that movie made a much greater strength out of it); that said, the fact that Thanos’ terrible parenting forms the backbone of the two sisters’ conflict and eventual unification is not what makes that slice of the plot work: it’s the sibling bonding, not the Daddy Issues. The sibling bonding is where the fire’s really at (again, enriched by the fact that the characters are female; funny how the under-representation of women (or any group) in media can make even small amounts of representation seem impressive just for existing), but unfortunately, that bond is pared down to the absolute minimum number of scenes possible for functionality as a subplot, and therefore we never really get to enjoy what it offers so much as we kinda point and wave at it as it goes by. Yondu gets a bit more play, both through the character’s own ruminations on his life/personality/relationships while hanging in the B plot with Rocket, and through Quill’s Daddy Issues whining in the A plot to which Yondu’s relevance provides the only saving grace. Still, Yondu’s place in the plot and in Quill’s life only gains narrative weight in the final act, leading to a cathartic denouement for the character, but not for the film itself. The bloated emptiness of the A plot with Ego is something which Yondu’s meaningful sendoff cannot retroactively undo.
Tumblr media
I’m...trying to figure out if I have anything nice to say at all regarding Ego and all that he entails, but I’m not coming up with anything. A godlike character who is also kinda-sorta a literal planet should not be so devoid of interesting factors, and yet, here we are. With every overdone boring Daddy Issues cliche in the book, played straight. We’ve got ‘I never knew my father!’ abandonment-resentment! We’ve got father-son bonding (heavy Americana edition)! We’ve got the heir-to-my-empire, follow-in-my-footsteps schtick! If it’s overdone and boring, we’ve got it! The fancy special effects visuals can’t make up for the total absence of compelling plot (the first movie in the franchise also made that mistake, though it at least faked it on the plot front a little better), and the shapelessness of the story on Ego prior to the reveal wreaks havoc on the pacing of the movie; where the B plot has trajectory from the jump, the A plot just kinda wanders around, having nothing new or interesting to do or say, nor even any thoughtful ways to bring itself around to that aforementioned reveal (as with the first film, things just kind of conveniently happen and characters go places and say things at the opportune times; nothing flows naturally from one event to the next, cause and effect style. I am baffled that people think James Gunn knows how to plot).
Tumblr media
Speaking of characters going places and saying things, this film also does a very poor job of utilising its cast in a meaningful way, which makes it kinda embarrassing that it’s called Guardians of the Galaxy as if the whole team actually matters. Much like in the first film, Drax is just an extra without any real plot or purpose of his own, no narrative or character arc to speak of beyond being a total douche to the new female character on the block, Mantis (the fact that the movie uses Mantis as a punching bag and laughing stock for the so-called good guys is among its more tasteless sins). Groot, meanwhile, was already more of a gimmick than a character, but that’s up to eleven now, and like Drax he could pretty easily be excised from the story without lasting effect. Gamora’s interactions with Nebula are really her only good fodder; her tangential attachment to Quill is incidental and has no personal relevance for Gamora, she’s just providing someone for Quill to bounce his inane misogyny off, because how would we recognise him without it? Quill being the centre of this plot does at least make sense this time (sleeping pill that it is), unlike in the first film where he was frankly pointless to the story; nevertheless, the drudging Daddy Issues cliche of this movie fails to make anything insightful or impactful out of Quill’s experiences. As noted earlier, Rocket is, bizarrely, the only character who feels like his story matters, and it’s his and Yondu’s character exploration that wins the prize as the highlight of an overall weak, spectacle-laden film that thinks it’s much funnier than it really is. 
Tumblr media
It’s no secret at this point that I don’t care for the Guardians franchise, but it isn’t complete absent glimmers of good promise and creative storytelling. Unfortunately, it’s also largely overrun with lazy plotting and vaguely-connected strings of shenanigans that prioritise rapidly-staling comedic beats over any semblance of narrative cohesion or character development. A rocking soundtrack and a smattering of toilet humour does not a worthy film make; it’s not like I’m going in looking for some high-brow drama, I just prefer my entertainment to hang together a little better than this does, and it surprises me a bit to hear people sing the praises of something so very, very messy. Whatever. It did its job for Marvel’s bottom line, so I don’t expect they’ll cook up any quality improvements for the third film of the franchise, when it comes. I sure would be glad to be wrong, though. There’s so much potential they’re wasting here.
Tumblr media
3 notes · View notes
bryanfaganlaw · 6 years
Text
Talking to your kids about divorce from a financial perspective
Tumblr media
If you have need a best suitable service your Child Law experience, Talking to your kids about divorce from a financial perspective with the great process!
Houston Divorce Lawyer: When I was growing up my parents didn’t really discuss finances with me all that much. They got divorced when I was in grade school but, while I knew it wasn’t worth the effort to ask for the most expensive pair of tennis shoes they so, I never really know how divorce, single income families or how anything like that ever worked. I guess I was content to wonder and make assumptions here and there about the effect of money on my young life. Fortunately I was never in a position where I had to go without so I honestly never thought much about it.
Perhaps you are on the other end of the spectrum in terms of how much you share with your children about money. Obviously a lot depends on the age of your children. If you have a child who is five he or she is only able to comprehend so much about money and on top of that the intricacies that divorce presents. On the other hand, if your child is sixteen he or she is likely much more able to understand financial discussions as they pertain to your family after a divorce. You can use your own comfort level, parenting philosophies and age/maturity of your children to make a decision as far as that is concerned.
What I would like to discuss in today’s blog post are some questions that I have been asked by clients of the Law Office of Bryan Fagan, PLLC regarding finances and children. Specifically, how to discuss the financial impact of divorce on your family with your children. These are, of course, my opinions formed around my own time as a parent as well as my experiences as a practicing family law attorney. Your opinions and experiences on these subjects may be different than my own and that’s fine. In fact, that’s to be expected. My purpose in writing on this subject is more or less to inform you of a perspective that I have seen work well for many families in our community. Whether or not you choose to take these questions/answers to heart is your own decision.
What age is it appropriate to begin to discuss finances with your child?
Since I don’t know your child I would defer to you on the maturity level of him or her. With that said, from my own experiences as a parent I think children as young as three can begin to understand pretty well the concept of money, budgets and things of that nature. Basic discussions can begin at this point with more complex and robust explanations of the effect of divorce on the family finances as a whole may wait until the teenage years. But if you are wondering if your four year old can be told that you can’t afford a particular toy because of the divorce I would say to go ahead and be truthful and discuss the situation as fully as you are comfortable doing.
To what extent do the attitudes of you and your spouse influence the behavior of your child?
Divorce Lawyer in Houston: This is a question that could just as easily apply to you and your spouse even if you were not going through a divorce. When it comes to children, more is caught than taught. Meaning- you do not need to sit your daughter down on your knee to tell her about an important life lesson. She will observe you and how you behave and take her cues thusly.
If you and your spouse are angry as all get out at one another but you act civilly and with restrain in your interactions your child will pick up on this. If your older child knows you and your spouse are very upset with one another but are able to present a united front in regard to him or her your child too will see this. Finally, if you are frank and honest with your child about finances with the divorce, without blaming your spouse for anything in particular, your child will learn important lessons from how you behave.
Are your kids better able to understand financial topics than you might think? From my experiences, yes, children are more equipped to understand and contextualize financial discussions than we may think. I am talking about personal finances in this setting and as I think any of us would agree, personal finances are more about attitude, behavior and acting with intention than complex equations and variables that need to be weighed. Children understand concepts like deferred gratification, saving, and saying no. It’s another matter altogether of whether they can learn the lessons that these characteristics teach and employ them in their own lives.
Your children will likely have plenty of questions about money as they grow up, many of them could relate either directly or indirectly to your divorce. Instead of allowing your child to search the internet, social media or other less than trustworthy sources for the answers to those questions you are in a position to address them directly with your child and to give him or her an honest answer. Technology being what it is kids can gain access to information that we would have previously never have been able to gain access to as a child. Do not fool yourself into thinking you keeping them in the dark on a subject is benefitting them. You may be saving yourself a difficult conversation but you are harming your child, in my opinion.
How can you and your spouse operate as a team when it comes to finances even after the divorce is finalized?
Divorce Attorney Houston: While you and your spouse may not be able to agree on much during your divorce, one thing that I am willing to bet you do see eye to eye on is that your children are both of your top priorities. The first step to achieving this goal of a united front is to agree to never use your children as a bargaining chip with one another. Inserting your children into the middle of a disagreement on money is both counterproductive in the immediate sense and potentially harmful to your child’s long-term development.
Choose wisely what you allow your children to voice their opinions on. If you choose to let your child voice their opinion on every little matter involving money you may run into a situation where your child feels like they have to make choices and decisions when they may not be capable of doing so. Do not allow your child to make a decision on a subject just because it may anger or upset your ex-spouse. Make the difficult decisions and do not allow your child to do so. If you and your ex-spouse can utilize this rule your relationships with your child will improve dramatically.
Be aware that this is a difficult lesson to learn while engaged in a divorce. There is a lot asked of you in divorce and this is an example of one of those difficult lessons that you will be asked to implement at home. Divorce will cause you to be pulled in multiple directions at once and will test your patience and will. This is where relying on your support system- family and friends- will help you to feel like you can push through the difficult times and to stress the importance of staying true to your parenting philosophy when it comes to your children. Keep your head up and rely on your support system to help discuss the hard subjects- like finances- with your children.
More on finances, children and divorce in tomorrow’s blog post from the Law Office of Bryan Fagan, PLLC
Houston Divorce Lawyers: I would like to begin tomorrow’s blog post from the Law Office of Bryan Fagan, PLLC by discussing basics steps you can take to improve your outlook on personal finances. After that, we’ll jump back into our topic from today of questions and answers in regard to talking to your children about divorce and money.
In the meantime if you have any questions please do not hesitate to contact the Law Office of Bryan Fagan, PLLC. We offer free of charge consultations with licensed family law attorneys six days a week ... Continue Reading
11 notes · View notes
rashidnidm · 3 years
Text
A BEGINNER'S GUIDE TO WHICH DIGITAL MARKETING IS BEST
Tumblr media
  A prevailing digital advertising and marketing method can make or destroy a business. It doesn’t rely how remarkable your product or carrier is, if you can’t market it, no one will gain from it. Competition is rife in the digital area with new modern businesses and merchandise being launched each day, and entrepreneurs want to remain at the pinnacle of their recreation to make sure that what they share with their clients and target audience is nonetheless relevant. 
The fast-paced nature of digital channels has pressured entrepreneurs to come to be agile ample to each remain on pinnacle of developments and put in force them in their advertising and marketing strategies.
 Characterizing Digital Marketing Strategy 
 Digital advertising techniques are what you want to make your commercial enterprise thrive. They allow you to create a clear and complete graph for how you will attain your goal audience, as nicely as construct a direct relationship with them.
 When requested about strategy, Martin Petrov, Head of Marketing at Odense, Denmark-based Morningscore shared that a deep know-how of your target audience is a need to for a profitable digital advertising strategy. “Every product we convey to market serves a unique cause for a precise goal audience. Understanding the audience's wants and successfully positioning the product at once informs what duties your entire crew must interact with on a extra tactical level,” he said. 
A digital advertising and marketing method is a format to attain your clients via all the digital channels. It's essential due to the fact it offers you a framework for how to use every channel, and helps you measure which components work first-rate for your business.
 Digital Marketing Strategy Best Practices
 “Without a digital advertising and marketing strategy, an enterprise will now not be in a position to persistently and cohesively join with parts online, compromising sales and income projections. Digital advertising ought to combine seamlessly throughout digital and analog channels for most impact,” introduced Kent Lewis, President at Portland, OR-based Anvil Media.
 Here are 6 suggestions that will assist you tighten up your method and get your advertising and marketing analytics transferring in the proper direction. 
1. Do Your Competitor Research
 “To stand out from your competitors, you want to find out about their digital advertising techniques and appear for opportunities,” stated Cristian Ungureanu, Senior Growth Marketer at Zurich, Switzerland-based, QuickMail. Think, what areas are they focusing on? What are they neglecting? It should be that they are investing closely in SEO, or paid ads, however are very vulnerable at webinars and podcasts.
 2. Be Authentic 
Organizations have to attempt to be actual to their values and mission. “Create messaging and advertising techniques that are true and primarily based on core values, mission, and imaginative and prescient alternatively of doing some thing due to the fact it’s the cutting-edge trend,” stated Lewis.
3. Investigate Your Content
 Performing a content material hole evaluation can divulge what kinds of content material have carried out properly for the competition, as properly as what has no longer carried out nicely and may also no longer be really worth your time. Kristien Matelski, PR Manager at Irving, TX-based Vizion Interactive provides that “maybe there’s a subject that carried out properly for a competitor and you have a fresh, up to date take on the subject matter with more moderen facts that should surpass your competitor’s piece. Numbers don’t lie, so do your research, see what humans are asking google the usage of equipment like AnswerthePublic and BuzzSumo for content material hole analysis.”
 4. Influence Different Channels 
There are extra digital channels than you would think. While most entrepreneurs suppose of social media and website positioning as the solely approaches to join with their audiences, there are different interesting rising applied sciences and channels such as NFT drops, augmented reality, and digital actuality that entrepreneurs want to comprehend and use.
 5. Adjust Your Strategy To Your Goals 
Doing this does not just open up heaps of possibilities for virtually executing your method thru tactics, however ensures that your approaches and your approach are aligned at all times. “From demand gen to lead gen, having a in reality described trouble helps make extra possible clients conscious of your answer with the proper content,” delivered Petrov. 
6.  Try not to Be Afraid To Innovate
While most innovation is centred on products, you can additionally innovate on your advertising processes. “There are additionally sizable possibilities for innovation in your marketing,” stated Ungureanu. “One region of advertising innovation I've discovered to be specifically high-quality is visible identification and tone of voice. If you can gain a mainly fascinating visible identification on your internet site and product, and you can pair that with a matching tone of voice, you may be capable to seize the interest of your target audience lots extra efficaciously and stand out from the crowd,” he continued. 
Kinds of Digital Marketing
1. SEM
 SEM or Search Engine Marketing is typically viewed to cowl each PPC and search engine optimization work. Bringing in site visitors to your internet site with the aid of search engines is no handy task, that’s why search engine marketing and PPC work to appear into bringing stated visitors in thru each paid and unpaid means. PPC paid advertising, and SEO, which works on bringing in natural traffic.
2. SEO
 We’ll begin with SEO, which stands for search engine optimization. search engine marketing works to make your commercial enterprise optimized for search engines, like Google and Bing. It’s all about transferring you up the search engine consequences web page rankings to have higher visibility for customers looking out for your website. Many humans don’t trouble scrolling to web page two of search engines, so web optimization is critical to work if you prefer to generate greater enterprise from online searches. By no capability is website positioning a rapid fix, when our purchasers signal up for SEO, we usually inform them that the system will take time to yield results
3. PPC
PPC, or pay-per-click, is a structure of advertising and marketing on search engines, like Google and Bing. It’s a way of transferring to the pinnacle of search engine consequences pages through paid means. It’s known as PPC due to the fact your advert account is charged every time one of your adverts is clicked. The price of every ad, or CPC (cost per click), relies upon the best rating of your internet site and the chosen keyword’s competition. PPC campaigns can be a non-permanent solution, and many use it to shift merchandise or seasonal deals, as a way to improve revenue. There are around four spots for Ads on Google, so getting your internet site in the for a chosen keyword can be challenging. search engine optimization work is about your rating being ‘earned’, however PPC your rating on the first web page is bought.
4. Social Media Marketing
Social media advertising is the system of working on advertising and marketing through, you guessed it, social media. With social structures like Facebook, Twitter, and Instagram (to identify a few) ever-growing, corporations online want to make investments in social media advertising and marketing to develop their following and attain an entirely new pool of conceivable customers. Dependent on your commercial enterprise type, there’s a social community out there for you. All organizations would do properly to be on Facebook, however, if you specialize in B2B, LinkedIn is the one for you. If you’re a ‘visual business’, then Instagram is ideal. We should go on and on, however you get the point. You ought to be on social media if you aren’t, however how do you market on social media?
6. Email Marketing
Another shape of advertising is electronic mail marketing, and you’ve guessed it, it entails email. It’s a structure of direct advertising and marketing that sends information, offers, blogs, etc. at once to your mailing list’s inboxes. Through a sea of emails, your advertising e-mail will appear, however, the trick is getting it to read. Yes, it'd also emerge alongside 100s emails, and if you can’t create an attention-grabbing email, then it'll be lost. Luckily there are email advertising equipment and groups that can aid you. Email advertising and marketing is a top-notch way of accomplishing your customers, interacting with them after purchases, or even sending them a newsletter. Be warned, sending unsolicited emails will land you a region in the junk mailbox. So, make certain you’ve gathered your mailing listing with the aid of your very own potential and no longer from a third-party company. They want to be your customers or have opted in to receiving your mail.
7. Affiliate Marketing
Both influencer and affiliate advertising utilize these in a role of ‘power’, normally social media influencers or enterprise professionals, etc. This is to help you in advertising and marketing a product or carrier to their audience. It’s grown to be extra and extra famous in current years, via websites like Instagram and YouTube, the place corporations will enlist a generic influencer, to promote their products or offerings on their social pages or affiliate websites. These collaborations can contain giving away special cut-price codes, subsidized weblog posts or prize attracts, etc. for the influencer’s audience, to construct some buzz around your manufacturer and business.
Last Thoughts 
Digital advertising is a effective device for any business, enabling you to create a clear and complete sketch for how you will attain your goal target audience as nicely as construct a direct relationship with them. As the web continues to be greater on hand throughout all gadgets and platforms, your digital approach ought to healthy these changes. 
0 notes
sociallyinsmmagency · 3 years
Text
IMPRESSIONS VS REACH: WHAT THEY MEAN AND WHY THEY MATTER
Tumblr media
If you’ve been on a mission to grow your brand online, and more specifically, on social media, you’ll know by now that there are a multitude of metrics that each platform uses to measure the success of your efforts.
IMPRESSIONS VS REACH: WHAT THEY MEAN AND WHY THEY MATTER
And if the term “impressions VS reach” sounds familiar, you’ve probably been wondering what they mean, why they matter, and what the difference is between the two. After all, they do sound very similar.
Today, we’re going to talk about them, but more importantly, we’re going to teach you how to make the most of both of these incredible metrics and how you can improve your efforts to get even more of them.
Are you ready to get started? Let’s hit it.
Defining Impressions VS Reach
In order to really find out what this means, we have to dig into each of these metrics separately. So here goes!
What are Impressions?
In short, this means that a particular piece of content, (either paid or organic) was delivered to a user’s feed. This doesn’t necessarily mean they SAW it or specifically interacted with it, it just means that it was put in the feed, and unique.
What is Reach?
Digital reach is the total number of people who actively saw your content. It means that a paid or organic piece of content was not only delivered to a user but truly SEEN by a unique visitor as each view by the same party still counts as an impression, whereas ONE view by a unique visitor only counts as one.
Impressions VS Reach: A Deeper Look at the Differences Between the Two
Because the difference between the two metrics is vague overall, it can be difficult to comprehend what might actually be particularly powerful about either of them or find out why there’s such a demand for impressions VS reach or vice versa.
Here’s another example:
Let’s say you have 500 followers on Instagram and you publish a short-form video. If every follower were to see it, you would have 500 digital impressions and would have reached 500 people.
The next day, you might publish a graphic and once again all of your followers see it in their feed. Your reach would STILL be 500 because you’ve reached every single one of your followers, however, your impressions are now 1,000 because ALL of your followers saw both posts.
Reach equals the number of people to who your content was displayed: aka, this doesn’t necessarily mean they actively SAW it. Just that it was delivered to their feed and it reached them.
Impressions: the number of people who SAW your content.
This is why you may have reports that show a significantly higher number of impressions than people in your followers. Confusing? Yes. Vitally important to the overall success of your campaign? You better believe. And that’s why it’s imperative to sort out why each one is important and what they mean.
Not All Impressions are Created Equal
There are also different TYPES of impressions, with some having more of a positive impact than others. Let’s take a look at all of the types and discuss how each one can impact the outcome of your campaign.
#1 Paid Impressions
Paid impressions can be incredibly powerful for getting your name out there. The number that this metric presents to you is the number of users who saw your paid content. Like a boosted Instagram or Facebook post, or a traditional Instagram ad or Facebook ad. The only downside? You’ve got to pay for them.
#2 Organic Impressions
The number in your campaign results represents the number of unique users, (most often followers) who saw your content. Upside? It’s free of charge!
#3 “Viral” Impressions
Contrary to how it sounds, this does not mean that your content is viral or will go viral.
This number is the number of individual, unique views from people who saw your content via shares and/or Stories published by others and often includes other metrics like likes, shares, and comments.
...and Neither is Reach
Just like with impressions, not all reach is created perfectly equal. Each has their positive and negative aspects, with some being more powerful than others. Let’s take a look:
#1 Paid Reach
Paid reach equals the amount of times your content was displayed in the feed through paid advertising efforts like ads and boosts.
#2 Organic Reach
This is the total number of times your content was displayed in your audiences’ feed, but only through organic efforts. A.k.a you didn’t pay for this reach.
And it can also be helpful to note that it’s not uncommon for your reach to be less than your follower count. So don’t get discouraged!
#3 “Viral” Reach
This is the total number of times people that your content was shared or displayed by followers and was seen, commented on, liked, or shared by their audience.
And just to reiterate: it does NOT mean that your content will or has gone viral. ;)
Going Beyond Impressions VS Reach and How it Plays Into Your Marketing Strategy Long-Term
We’ve gone into the deepest depths of definitions, but it’s time to take a wider glance at how impressions VS reach impact your marketing strategy in the long term. And why they matter. Ready? Let’s hit it.
Reach Increase=Increased Awareness
As your reach increases over time, either because your followers are sharing your content, or because your audience is growing, you will experience a boost in awareness, too.
Of course, we ALL want our reach to go as far and wide as possible. However, just because you’re able to cast a wide reach and bring awareness to your brand that way, you don’t get to just walk away with “all the success” and call it quits.
You can reach a million people- but the only relevant people in one million are the ones who will actively purchase and engage with you. The individuals who will take an interest in your brand.
This means that the only true way to get value out of your efforts is to target your graphics, videos, copy, and messaging for the people who will be actively taking a part in your brand and in your business in the long term.
Looking to increase your engagement even more? Pay special attention to retweets, shares, saves, comments, and likes. These accounts and interactions can lead you straight to your next customer and help you increase your reach even more!
Why You Should Monitor Your Engagement Metrics (HINT: It Spells Success)
The more impressions you have, the more likely your content is popping up in users’ feeds. This is a great sign! But what can you do with this information?
More impressions mean you’re doing something right, but the goal should always be to never stop improving. A/B testing and adjusting can help you unlock even more success. No brand should ever settle for less. You deserve to be able to unlock your full potential.
On the other hand, if you’re not seeing a number of impressions you can be proud of, it’s time to make some adjustments.
Is your content optimized for the social network you’re utilizing?
This is a no-brainer, but something that often goes under the radar if you’re on multiple social media accounts.
ALWAYS optimize your social media content for particular platforms. Your word count should be on point and for the love of tacos, don’t use “link in bio!” as a call to action when it’s not necessary. (aka, nowhere except TikTok and Instagram)
Put your focus on the community
Shifting your focus from results to the community can be a tough one because it often involves letting go of the “overnight” version of success all of us so often feel called to engage in.
You can do this by publishing more shareable content, interacting with your audience and retweeting them, sharing their content (maybe on a Story), commenting on and liking their posts, and being a part of groups they’re active within.
Find out if your hard work is paying off
Now it’s time to do some SOCIAL LISTENING!
Dig in, y’all. Find out just how successful your hard work has been and make notes about how you can continually improve to drive metrics. Who knows but that you might just get to a point where you can stop asking about impressions vs reach and which is more powerful. ;) (We’re just throwing shade. ;))
Frequently Asked Questions
If you don't have the difference down yet, don't sweat it. You'll get the hang of it! Re-read the blog post if you need to- or even get in touch with us HERE.
We are going to help you a little bit more by providing the answers to other frequently asked questions below, too. So keep reading when you think you've read the above enough times to be an expert. 😉
How to Calculate Impressions
Depending on what platform you're utilizing, it will do most of the work for you. Often "expanding the details" on a Tweet, looking in your Facebook business dashboard and Instagram's business metrics will tell you.
However, you can also use tools like Sprout Social and they'll track it for you!
Looking to calculate it on your own? Here's the formula:
Impressions = Cost / (Clicks Per Impression/1000)
P.S we love this tool for calculating the cost of impressions. Check it out!
How to Measure Your Reach
Similarly to impressions, you can get this information straight from the platform you're using, or from another tool.
Reach VS Frequency
Reach is the total number of potential customers who see your advertising efforts. Meanwhile, frequency is the number of times that those viewers will be exposed to your efforts.
One is not more powerful than the other because BOTH are necessary components.
The post Is  IMPRESSIONS VS REACH: WHAT THEY MEAN AND WHY THEY MATTER appeared first on the Sociallyin Insider blog.
0 notes
nehawebi7 · 4 years
Text
Top Industries Generating high ROI with Digital Marketing
Organizations make hundreds of choices every day as well as electronic marketing for markets affects the majority of them, either knowingly or subconsciously.
In today’s time, we can not refute the power of Digital Advertising in industries, converting one of the most ROI.
According to statistics, around 92% of customers report that they trust digital media and also word of mouth on various digital networks most of all various other types of advertising and marketing. Additionally, digital advertising assists to develop connections, channelize advertising and marketing projects, optimize online branding, target consumers, action performance of each internet marketing project, as well as hence, let sectors be a lot more target-oriented and also enjoy even more earnings.
Click here, to know more.
How Digital Marketing empowers Industries
Gone are the times of standard advertising and marketing techniques consisting of in-person communications via standard media channels. Instead, interaction and outreach through email as well as other digital areas are currently signed to the success of the sector’s advertising ventures.
It’s an ‘adjust or hand down’ type of circumstance, which is why a lot of the industries have adjusted as well as care for their companies for these brand-new digital advertising channels. As per an existing testimonial by Smart Insights, 80+ percent of sectors have a characterized treatment for advanced digital advertising and marketing.
If you are willing to start your career in digital marketing, there are a number of institutes providing certification courses in Bangalore.
As customers, all of us have been the goal of such electronic advertising and marketing initiatives. Our mailboxes are loaded every day with messages from organizations, as well as our web-based social networking networks are peppered with pictures and recordings urging us to try the items as well as administrations of organizations we either follow or have some kinds of yearning to follow or utilize. Digital Advertising and marketing for sector aids sector specialists know their target audiences as well as for this reason they comprehend our taste and also did not like- And then they target us accordingly.
In such flourishing prevalence of Digital Advertising in Industries, the central issue that looms is.
Is Digital Advertising and marketing worth it?
Are sectors getting a recognizable ROI from their digital advertising ventures?– The numbers say yes, as most of the industries are seeing nevertheless $8 in earnings for each and every $1 invested in electronic advertising and marketing campaigns. Nevertheless, the ROI on Digital Advertising is extra for a couple of markets than for others. Let’s look into those sectors-.
Right here are 10 services that are getting high ROI from their digital advertising undertakings.
Top Industries using Digital Marketing:
Law Industry:
It might seem a bit shocking however it holds true that Legislation Market is making use of digital advertising and marketing campaigns quite efficiently as well as covering the charts of markets using digital marketing. As shown by Greentarget’s State of Digital as well as Material Advertising And Marketing Survey, 1 in 4 law offices has a well-targeted content advertising and marketing system.
Legislation workplaces are emerging much more powerfully in blogging. Legislation Experts are wise individuals who spend substantial time in communication. In particular, they’re fantastic at making clear exactly how the law functions and also how to control your means through a contention. On their individual firms’ internet journals, on LinkedIn, and on preferred sites like Tool as well as Huffington Article, these legal representatives are making up beneficial blog entrances on different lawful matters as well as topics.
People that inquire on legal issues uncover them and also review such blog sites, and also hence such lawful firms pick up their consumers. It’s an approach that gives a strong ROI in light of the fact that, for these regulation workplaces, they’re not contributing great deals of money, yet they’re obtaining good ROI- thanks to conversion-oriented digital advertising for industries.
Marketing Industry:
Fundamentally, everything a market does use online networking media to the user interface with clients is a type of digital advertising and marketing. Subsequently, it adheres to that the marketing industry would be a lot more capable at making use of a digital network of their target market as well as potential buyers using digital frameworks.
Different channels of digital marketing offer a variety of advertising methods that help the marketing industry gain excellent earnings. As you probably recognize, video advertising has rapidly become one of the most astonishing sorts of internet networking material, and also greater than 60 percent of marketers are as of now using it.
According to statistics:
95+ % of marketing professionals utilize social media sites marketing to market their products and services
90+ % of marketing experts trust fund online networking is essential to their industry
Greater than 80 percent of online marketers have mixed electronic marketing for the Sector along with their traditional advertising and marketing exercises.
Health Industry:
Whenever we have an inquiry regarding our well-being or wellness concern, what’s the main point we do?– We consider on-line health and wellness sites to find beneficial info.
According to the Seat Research Center’s Health Online 2013 study, 77 percent of internet individuals browse the web and look for options that can settle their wellness associated troubles.
While specialists are unmistakably still a crucial part of the clinical system, the naked truth is that they’re not the key place people go to get to understand the health information. That is the factor a digital advertising and marketing technique for the health market is so essential.
A decent website is proper for digital marketing for the wellness sector, a solid online social networking, basic to understand infographics as well as health-related details that have actually been advanced for SEO all make a decent impact and also get even more number of clients.
Retail Industry:
The retail industry will dependably be close to the acme of the top sectors utilizing Digital Advertising.
Larger retail markets- like Reliance Fresh, Fabindia, Aditya Birla Retail Ltd– are for certain fairly reliable in using electronic marketing for the retail industry, however, it’s more remarkable to see small stores do well, also.
The greatest advantages for these sectors integrate having the capability to obtain input on brand-new products and also clear up consumer complaints before they wind up being a major problem.
India Retailing is the main site for information, evaluation, analysis as well as information on Retail Organization in India as well as Indian Retail Market.
Education and Training Industry:
Among the most impressive sectors using electronic advertising and marketing are education and training.
Various social media sites channels like Facebook let students, trainers, institutions, instructors as well as professionals engage with each other in ways that were never possible before.
Universities and institutions, specifically, have actually aced the application of electronic advertising. Many of them use organic as well as paid advertising on electronic networks to enhance the involvement of trainees in different academic programs.
Exact same colleges use social network systems as stages for publicizing on-going events, brand-new instructional components, and so forth. After college graduation, this online social networking has likewise ended up being a tool of alumni fundraising.
Fact is informed, another evaluation demonstrates that 57 percent of schools utilized internet networking as a vital part of their fundraising occasions.
Are you interested in learning digital marketing, join Learn Digital Academy. They are among the best institute for digital marketing with the best certification courses in Bangalore.
To know more, visit https://youtu.be/Fh5JrnlYQD0
Resource: https://nehablogs5394.blogspot.com/2021/02/top-industries-generating-high-roi-with.html
0 notes
nsr388 · 4 years
Text
Seo for websites tips
Specialists Share one of the most Reliable SEO Tips to Drive Traffic to Your Site [Professional Summary]
If you have a web site, the concept is for people to visit it. A website s traffic shows exactly how well an organisation is doing online. It is also an indication of client actions, and will assist you formulate an advertising technique that will certainly get you a far better ranking in the online search engine outcomes.  The keynote of SEO optimization is obtaining much more web traffic to the site. However with 1.24 billion websites in the world, exactly how do you guarantee that your internet site obtains great traffic?  Right here are my leading seven Search Engine Optimization ideas that will certainly assist drive web traffic to your website:  
7 SEO Tips to Drive Web Traffic
 Key phrases: In many searches, a minimum of 50% of individuals utilize 4 words or more. This indicates that just key words are trivial. You need long-tail keywords that specify to the search.  When it concerns wide key phrases, there is difficult competitors around which implies that you require to use something even more to stick out amongst the group. A long-tail keyword phrase is necessary to make sure that individuals get specific results for what they are trying to find.  High Quality Web Content: In this affordable globe, there are many individuals who compose on the exact same topic. What should you do various to get listed at the top of the search listings? The solution is writing excellent, well-researched material.  The material on your web site must likewise vary to prevent any type of interior competitors among websites for online search engine listings. You require to arrange your web site in way that when people look for something particular, all related information is easily obtainable. Additionally make certain that your web content is frequently updated as online search engine on a regular basis check for updates to offer the best result to its users. Composing good material can improve up your web traffic and also inevitably impacts your SEO.  Meta Summary and also Title Tags: Title tags are similar to a book title. This is the clickable web link that shows up on online search engine result web pages. If we take Google s instance, a suitable title tag must be much less than 60 characters.  A meta summary is what appears below the title in online search engine outcomes. This is what creates the first impression on an individual, as well as trust me, first impressions matter. If you have an excellent as well as concise meta summary, there s a far better chance of individuals visiting your website and additionally great for SEO.   Enhance Pictures: Pictures are what include color to a website and also make it much less dull. I can t also consider a web page with pictures. For a better internet search engine listing, make certain that you enhance the photos by adding descriptions, alt tags, as well as titles. Its useful for your site Search Engine Optimization efforts.  A search engine can t identify a photo s content. It is the message with a photo that assists them price exactly how pertinent a page is. For this, utilize initial, efficiently sized, good quality photos.  Backlinks: For an online search engine, backlinks are an endorsement of a web site. A visitor blog site on one more website that connects back to yours will drive traffic to your web site.  Getting a listing in on-line directories will likewise drive web traffic to your website. The description of your service in a e-directory will certainly have a link to your site. Make certain you constantly update your info in these directories to create website traffic and also raise your SEO ranking.   SSL Certificates: For a search engine, an SSL certification is necessary. What an SSL certificate primarily does is it alters your web site s http:// to https:// that makes it more reliable and also secured. If you desire an online search engine to trust you, a SSL certification is a must.  Mobile Friendliness: According to Google, there are a lot more mobile searches than on desktop computers in 10 countries consisting of Japan and the US. In order to profit from this expanding pattern, your web site needs to be mobile pleasant.  Of course, other than these standard Search Engine Optimization ideas, there are numerous other ways that Search Engine Optimization can assist drive website traffic to your web site. Below, 91 Search Engine Optimization professionals share their best Search Engine Optimization suggestions for web traffic generation.
Ann Handley - MarketingProfs.
My basic Search Engine Optimization guidance is: Create user-centric material that addresses the concerns your leads have, which makes them seem like you comprehend their troubles, shoulder their concerns along with them, and feel their pain.  Is that SEO suggestions or is that Content recommendations? My response = Yes.
Myles Anderson - BrightLocal
I m mosting likely to turn this question a little. We work a great deal with SEOs and also SMB business owners of physical businesses. These companies aren t just interested in web traffic; they wish to generate call (e.g. plumbing technicians, accounting professionals) or step right into their facilities (e.g. retail).  So their on-line exposure drives offline conversions that have enormous value to them.   Google is relocating to a model where they wish to offer searches with all the responses in Google and not push them out to 3rd celebration websites. Here are a couple of examples.  1. Answer boxes?? get a stylish answer to any kind of question right in the Google SERP. 2. Expertise panel?? see company get in touch with details, evaluates & driving directions in Google SERP. 3. Resident Solution Ads?? obtain quotes from confirmed regional plumbing technicians etc that Google has vetted as well as authorized. 4. Google Posts?? organisations publish updates, information & deals into GoogleMyBusiness that searchers can review in Google.  And also Google isn t mosting likely to stop right here.  So my tips to services that give a physical solution to their clients is to think about exactly how you can make use of all these new opportunities that Google is offering you to enter front of clients and also excite them. A lot of there are Free so why not?!  1. Make sure that your GoogleMyBusiness profile is well optimised which you re linking to the most effective web page on your site that strengthens what you provide & where you re located. 2. Compose Google Posts (just 300 words) to give individuals more information concerning your services & any type of bargains you have. 3. Generate more evaluates on your Google My Company profile (boosts ranking & conversion). And also reply to all your evaluations as well! 4. Monitor Google Q&An and also respond to any type of inquiries that are published there. 5. Get yourself registered with Resident Service Ads if you re in a sector & place where Google has actually rolled this bent on. 6. Learn what questions people are asking about your sort of solution. Then produce comprehensive and also unique web content to answer these questions. This is useful to any visitors to your site as well as it gives you a chance to begin appearing Google Answer Boxes and eventually enhance your search engine optimization initiatives.
Heidi Cohen - HeidiCohen
To take full advantage of web site web traffic, links and also various other quantifiable maximize material for your 5 essential target markets including their target market (potential customers, clients, fans, employees as well as social media followers), social networks (including amplification platforms for the short run), search (for core key words), influencers (including specialists, frenemy influencers and micro-influencers), and your service (email addresses, certified leads and sales).
Larry Kim - MobileMonkey, Inc
There s another element you can?? as well as should be?? focusing on. It s something that might increase your website traffic. Yet numerous people are overlooking it.  Your organic click-through price.   Does your web site have cancer? Do you have the signs?  Are people bouncing off your pages like rubber spheres? Is your click-through rate unbelievably low?  If so, it s dragging down your general domain-level interaction metrics.  Adhere to these absurd hacks to elevate your CTR (as well as raise your organic search rankings).
Phil Rozek - Regional Exposure System, LLC
The produce wonderful material as well as earn wonderful links advice has actually been covered sufficient for now, including by me. So my finest piece of less-obvious SEO advice is: either specialize in a narrow specific niche, or begin offering a truly unknown solution (or product or widget). The weirder and even more specific niche, the far better.  If you re the only company, or only neighborhood one, or the very first one, you can grab some very easy positions, web traffic that consists of people with a certain as well as instant demand, and often also a couple of easy web links. Additionally, some individuals will come for the unusual little service and remain for the more-mainstream service( s) you use?? for which your rankings as well as presence maybe aren t so great. Go a little off the beaten path.
0 notes
wegmabu · 4 years
Text
The Ethicality and Impact of Social Media
Many of you may have thought and discussed the ethicality and the impact of social media on society. We continue to be bombarded with news article and blogs stating that rates of depression, suicide, anxiety, loneliness and self-harm have been increasing, predominantly in the young adults and preadolescence. There’s a paradoxical nature to social media it connects people together, but results in loneliness, it wants people to express themselves, but results in either low self-esteem or self-absorption. Of course, these are purely generalisation and if you think that I can answer this question completely in under 1500 word when some “experts” failed to do in book form, I apologise in advance, this is meant to supplement your understanding surrounding the ethics and impact of social media.
Of course, like all technologies the are pros and cons, one can say that the pros of social media are the increased capabilities to interact and collaborate with individuals from the other side of the globe and those closer to home, provides new avenues of income, discover sources of valuable information and learning. However, the cons of social media can be that some users can view the life and or appearance negatively, provided the rock bed for cyber bullying and self-absorption and exacerbate what is known as FOMO (Fear of Missing Out).  
If you read the mission statements of the top social media corporation you’re likely to read, “Social media was created so that individuals have a vehicle to communicate between on another”, many have argued social media has been hijacked and to a degree their arguments are valid. In the past two years alone, we have observed social media as a vehicle of aggressive marketing, political misinformation and general misinformation. Much of these issues have yet to be resolved but, how, do we need legislative action or do the companies themselves have to resolve these issues.  
What many people tend to forget is the ALL social media corporation; Facebook (+Instagram), YouTube, Twitter, Tik Tok and Snap Chat; hire psychologists, anthropologist and sociologist. To some this is obvious, its so that everyone that uses their service remains on their service for as long as possible. If you are regular social media user for any of these services, you are a subject in their experiments myself included, this is not some kind of conspiracy theory, Google and Facebook state it on their job descriptions for a User Experience (UX) Researcher.
If you have even used YouTube, you may fall into a rabbit hole, you click and watch one or two video that are within your purview, then the algorithm kicks in, recommending you with some obscure video something completely out of your purview. During me writing this paragraph I conducted a pseudo-experiment, I clicked random tech videos about the new iPhone, then on the suggested tab one of the videos was title “Mark Zuckerberg Says He is Not a Lizard Person”, I have never in my life thought let put the video title in the search bar. I almost certain that I’m not the only one that this happens to, since in the comment section they’re talking about how this was recommended to them. This experience is likely to be true with other social media services
Informed consent – Have we unknowingly consented to be participant to social media-based research, the simple answer is yes. Traditionally, in scientific research such as, clinical trial, the participant has sign consent forms however, in this new age your consent is hidden in the terms and conditions. I’m certain all of you have never actually read the terms and conditions when signing up to social media, we have basically allowed them to take “our data” even data that you deem to be private. With data they can create models on everything, your political views, the number of sexual partners you’ve had, anything really, you name it they have already modelled it.
This particularly true when the Facebook-Cambridge Analytica Data Scandal broke, when Facebook users’ personal data was harvested without consent resulting in only certain groups of Facebook users were receiving targeted political ads. We now understand the Cambridge Analytica were hired by the Trump administration, the Conservative Party (UK), the Royal Family, and the British military.
This goes together with anonymity in research ethics, this is most important factor in all research, particularly in qualitative or collaborative research when data is shared between outside groups. Social media corporation tend to store meta-data on their databases for several years with little consideration for anonymity, since the meta-data can already identify individuals in their network.
Some 50 psychologist sent a letter to the American Psychological Association to take an ethical stand against psychologist working at social media corporation using “manipulative psychological techniques”.
From a neurological perspective, social media function is a unique way, it floods it users with a combination of stimuli that trigger different pathways in the brain. The major pathway that is exploited is the reward-motivation system or more commonly known the Dopamine pathway. When a person receives Likes it fires off dopamine receptors, the neurological reaction is almost symmetrical with things like narcotic use and gambling. As previous stated this both a combination of features released by social media corporations using psychologists to make their service attractable as well as human nature. The capacity to communicate shared with all organisms, whether it’s for the purpose of pleasure (Sex, Finding a mate, enjoyable activities, comedy etc.)or to assert dominance (argue, fight, cyberbully etc), we as humans have forgone the tradition of face-to-face communication for digital public communication.   
At the end of the day these corporations operate for one reason and one reason alone, money, and there’s nothing wrong with that, however, when one weighs the ethical cost of procuring money in this way, we rarely are able to understand it during its implementation. Like technologies in the past we only can comprehend the cost when it too late, but there is room for improvement judging what to improve and how is another rabbit hole, I wish not to explore.
I recommend you to watch this Jaron Lanier interview its around 20 minutes and he provide insider insight, since he worked in Silicon Valley as well as sold a company to Google. He has a superior understanding on how the algorithms that Facebook and Google use to manipulate and is featured on the Netflix “docudrama” film – The Social Dilemma.
0 notes