#Yes this user finally decided to make an art for a profile instead of using picrew so I hope you like it-
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“Hey, would you like to know how machines are made in our dorm?”
Name: Micah Prescott
Japanese: ミカ・プレスコット
Dorm: Monsville (@fumikomiyasaki)
Birthday: 20th November
Age: 19
Height: 176 cm (208 cm in monster form!)
Dominant Hand: Ambidextrous
Homeland: Interstate Hill
Family: Unnamed mother, unnamed father
Voiced by: Tetsuya Kakihara (Keith Clais)
Nicknames/Aliases: Plankton (Floyd), Monsieur Cyclops (Rook), Sir Lime Juice (Sakae), Mr. Prescott (Henry)
Grade: Third
Class: 3-E (no. 08)
Club: Science Club
Best Subject: Magical Power Engineering
Hobby: Reading
Favorite Food: Rice pudding, grilled meat
Least Favorite Food: Burnt food
Pet Peeves: Anything that disrupts his work/studying
Talent: Coming up with jokes
💙👁️💙👁️💙👁️💙👁️💚👁️💙👁️💙👁️💙👁️💙👁️
Appearence: Micah is a young boy with pale skin, straight green hair that covers his left eye, blue eyes, a pair of sharp fangs, sharp ears and overall a skinny figure.
In his school uniform, his hair is tied up in a half ponytail, he wears an eyepatch on his left eye and doesn’t wear the black jacket. Also he wears a metal earring. Besides that, everything is basically the same; white shirt, dark blue vest, black pants with a vertical line on each side facing outwards. He also wears a pair of dark green sneakers with white laces.
In his dorm uniform, he doesn’t wear the eyepatch but his eye is still covered with his hair. He wears a hat with the Monsville logo on top and two holes for his horns. He wears a white shirt with light violet collar and his dark blue jacket is wrapped around his waist. On bottom, he wears a pair of dark blue pants and red shoes.
Personality: He is funny, smart and quite popular in school. Always lends a hand to those in need and helps out others when needed. But there are times when he comes across as snarky and smug when he doesn’t actually mean it.
Unique Magic: “Little World”
It allows him to get bigger or smaller. When he uses it on someone or something (like an object), it adjusts their sizes. It consumes very little magic by the way!
👁️💙👁️💙👁️💙👁️💙😈💙👁️💙👁️💙👁️💙👁️💙
💙👁️💙👁️💙👁️💙👁️💚👁️💙👁️💙👁️💙👁️💙👁️
Fun Facts:
Due to him being a honor student, he tends to get praised a lot. Not that he minds of course!
He is best friends with [TWST!Sulley].
Being a lawyer and an engineer, his mom and dad often expects him to get in somewhere good. That’s why he tends to overwork himself sometimes.
He likes rain and snow, and walking while it’s raining. He’s aware that he might catch cold, but he finds it relaxing.
His horns are ticklish when touched.
He is always in the top three in his exams and also teachers like him for that. He is that one guy who always asks questions about the topic if he doesn’t understand it.
He also bites into his ice cream and gets brain freeze.
He idolizes [TWST!Frank McCay] and aspires to be like him.
His favorite candy is apple flavored ones.
He is a comedian in Magicam, sometimes he even does livestreaming where he sits on a chair and cracks jokes. His little show is called “A Laugh A Day”.
He LOVES puppies. He even volunteers to help in an animal shelter.
In his Birthday Boy card’s story, he mentions wanting to become a vet when he graduates. When asked why, he tells Yuu that he wants to help animals, especially the abandoned pets and the injured ones, so they can go find themselves a new home where they can be happy, cozy and warm.
In his Birthday Boy card’s story, he reveals that he had braces in middle school.
Although he is good at singing, he rarely sings and does it whenever he is alone.
[More facts are yet to come, please be patient!]
#twisted wonderland oc#twst oc#twisted wonderland#twst#monsville oc#micah prescott#Yes this user finally decided to make an art for a profile instead of using picrew so I hope you like it-
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let the mourners come
Title: let the mourners come
Ao3 Link: Only available to Ao3 users
Word Count: 3045
Summary:
It started, as most things do with Danny Fenton, as a joke.
It ended, as most things do with Jazz Fenton, with things better than they were before.
xxXxx
When Danny finally gets a Twitter, it’s during Elon Musk’s shit show takeover. He’s able to secure a good Twitter handle thanks to people leaving en masse and fleeing to Tumblr. He knows about things that happen outside of Amity Park (he is terminally online rather than chronically, after all), but he still doesn’t think anything of using @TheJoker as his handle, even knowing about Gotham City’s clown troubles. It’s just going to be a shitpost account, anyway, one that dances in the chaos of Elon’s electronic graveyard. Nothing will come about him using @TheJoker when he’s merely posting things like, “Just grew a new row of teeth!!! very pointy but can’t go to the dentist anymore bc they might turn me in to the giw.”
So Danny honestly never foresaw The Actual Real Joker breaking out of Arkham Asylum all the way in Gotham City, New Jersey, and deciding to get a Twitter account to terrorize people online as well as offline. And he definitely never foresaw The Joker @’ing him on Twitter, demanding that Danny change his Twitter handle. But, well. Here he was.
[Image Description: A screenshot of a Twitter reply chain, starting with the real Joker @'ing Danny's Twitter account, which uses TheJoker as his Twitter handle. The Joker, who has a verified account, demands that Danny "change your handle", and Danny replies with a simple "no" followed by red heart emoji. The Joker Tweets, "Kid you don't know who you're fucking with," to which Danny replies, "Ye I do ur some dude w/ poor fashion sense and lame jokes. Maybe try badjokesbyjeff bc originality is ugly on u" followed by a shrugging emoticon. The Joker responds, "Check your DMs." Danny then responds, "Perf [happy emoji surrounded by hearts] I've sent you a time and place. Can't wait to beat the shit out of another disgrace of a clown." Someone with the username "Gregg rulz ok" responds to Danny's last Tweet, "Bro is absolutely RATIOING the joker but the clown keeps responding [three skull emojis] embarrassing frfr too bad he's gonna die for realsies".
End ID]
Danny is quick to respond and then makes even quicker work of roasting The Joker. This soon results in The Joker DMing him his IP Address and a creative threat. Still, Danny isn’t about to cow to a clown with no respect for the art of clowning. He replies to the DM:
Cool, meet me at the Nasty Burger parking lot in Amity Park IL on tuesday at 2am
The response from The Joker is quick:
Fourteen year olds are too confident these days
Danny rolls his eyes and ignores the influx of notifications from Twitter, and instead makes another Tweet.
Imagine beefing with someone over a Twitter handle lol acc so embarrassing for him
He blackens his screen and stretches in bed, letting his spine pop more than what is humanly possible. He runs his tongue over that second row of teeth, his lips curling into a grin.
xxXxx
Gothamite Twitter is blowing up over The Joker’s social media beef with a faceless shitposting account. Jason, upon finding out about it, has a series of reactions: first, he looks up the shitposter and follows them. Then, he finds the actual chain between the poster and The Joker, and his vision goes vibrant green when he sees that The Joker’s profile picture is of the second Robin, beaten and swollen in an abandoned building in Ethiopia.
When his vision clears and he can breathe without wanting to kill, he likes the shitposter’s replies, and he calls the Replacement to see if the other Bats know already.
“We know,” Tim says in lieu of a hello when the ringing cuts out. “We’re working on it.”
“What, you think anything’s gonna come of it?” But even as Jason asks, he already knows the answer. The Joker is unhinged and once he’s threatened something, he’ll follow up unless he comes up with a “funnier” option.
Tim’s breath hitches, and he says, “I’ve hacked their DMs. Joker knows the kid’s IP address and sent it to him. He knows everything from that address alone.”
He pauses in the middle of suiting up, “Kid?”
He hears Tim swallow, “Yes, kid. He’s fifteen. And he gave The Joker a specific time and place to meet up to fight. In his own hometown.”
“Are— are you fucking kidding me?”
“No. B is already calling Nightwing. We’re taking the Batwing to Illinois.”
“Jesus fuck. I’ll be there in twenty.”
“Hood, I—”
“Shut up, I’m already in my gear.” He hangs up without waiting for a response.
He refreshes the Twitter feed and barks a laugh at the newest Tweet:
Jason Todd votes, and the Red Hood leaves his safe house.
xxXxx
A commercial flight to Illinois takes around two and a half hours. In the Batwing, they get there in an hour, and don’t even have to worry about the drive from Chicago to a small speck of a town like Amity Park. They spend the quick flight learning everything they can about Daniel James Fenton, the owner of the Twitter account, and they can all sense the growing tension from (and between) Bruce and Jason.
But, well. Jason doesn’t care. Let them be uncomfortable. It doesn’t compare to being ripped back into life and finding out his dad didn’t even get justice for his death.
When they reach town, it doesn’t take long to find the Fentons’ home. This is in part because Amity Park is a very navigable town, and because of the giant neon sign proclaiming FentonWorks on the side of the building.
“Is that a blimp?” Dick asks. “Why don’t we have a blimp?”
“Where would we keep it?” the Demon Brat counters practically. “Goliath takes up all of the Cave’s extra space.”
Jason rolls his eyes and knows veins would be popping out of Bruce’s forehead if it weren’t for the cowl.
“Let’s go,” Bruce says instead, and they all make their way to the house.
Nightwing, predictably, goes for the front door approach. Jason rolls his eyes as he takes one of the second-story windows and finds his way downstairs.
He gets down at the same time that a redheaded girl answers the door and nearly slams it in Dick’s face. Jason has to suppress snickers at the sight.
“Wait, wait, wait, are you Jazz Fenton? We need to talk to your brother!”
“...We?” she asks, then tenses and turns around to see the rest of the Bats in the hall behind her. Dick takes the opportunity to step in completely, closing the door behind him. “Wha— what’s going on?”
“Where are your parents, Jazz?” Bruce makes every question sound like a demand. Jason rolls his eyes from behind his mask—way to put the teenager at ease, B.
“Why do you need to know?” Her voice has a defensive edge to it. “What do you want with Danny?”
“Hey, it’s okay,” Nightwing comforts. “He didn’t do anything too bad, just said some dumb things online. It’s not his fault.”
This relaxes her, and her shoulders begin un-hunching. “Oh, s-so what’d he do?”
“He foolishly challenged The Joker to a battle in a ‘Nasty Burger’ parking lot tonight.”
“You could’ve had some more tact, Robin,” Nightwing scolds. But the Demon Spawn just crosses his arms.
“He did what?” Jazz shrieks. “Like, The Joker from Gotham? That Joker?”
“Are there others?” Red Hood comments dryly.
Her face goes through several different emotions—disbelief, rage, fear, and then rage again, “DANIEL JAMES FENTON! GET DOWN HERE RIGHT NOW!”
There’s a thumping noise, and then frantic footsteps down the stairs.
“Wha? Who died?” asks the figure of a tiny fifteen-year-old, smaller than even Jason had been when he was alone with The Joker. He’s tiny and lanky. Zero muscle definition. Eye bags to rival the Replacement’s. Something ripples in the Pit, deep and distinct, but he can’t name what causes it.
Oh, this kid is so dead.
“Danny,” says Jazz calmly while Danny blinks uncomprehendingly at the heroes in their hallway. She is solemn when she says, “I’m afraid I’m going to have to kill you now.”
“What did I do?”
She stares at him, “Why have you scheduled a fight with The Joker?”
“Oh, that.” He rubs the back of his neck, “Is he taking that seriously?”
“Of course he is, Danny! It’s The Joker! That’s what he does! He can’t differentiate between a joke and reality! He would tear off his own face for the bit!”
“Oof,” is all Danny can muster. He digs his phone out and starts typing before Jazz yanks it out his hand.
“You’re fucking TWEETING about this?” Jazz asks incredulously, and Hood’s hackles rise. She even reads the Tweet aloud, “‘Just found out @TheJ0ker is being fr about fighting me. Sad but i can take a clown.’”
“I was gonna add ‘i’ve done it b4,’ but like the letter and the number four. But yeah.”
“You’re grounded forever.” Danny opens his mouth to protest, but the look Jazz cuts at him is so scathing that he shuts his mouth. Hood is reluctantly impressed—she had what could be cultivated into a fantastic Batglare. She pockets the phone, “You’re never getting this phone back. Taunting The Joker to Amity? Have you any brain cells? What if he brings Joker gas with him, huh? Or any of his goons? What if he starts hurting other people? Have you thought any of this through?”
Danny’s face goes from tired to chastised, his lips drawing into a frown, especially at the mention of other people.
“I’m sorry,” he says. “I didn’t think that he’d take it so seriously.”
“He sent you your IP Address.”
“I thought that was just a random string of numbers?”
“Oh my god,” Jazz despairs. “Oh my god. Grounded forever. See, I know you're lying to me. I know you're lying because Tucker, the nerdiest tech nerd to have ever been born, is your best friend.”
He rubs the back of his neck, “I tune him out?”
“You’re still lying to me?” Jazz scoffs and turns to Batman, “Do whatever you want with him. I’m not going to defend him from this.”
“Hey!” complained her brother, but Batman just continued on, “Where are your parents?”
“They’re in Sweden for a science convention,” Jazz answers. “They left this morning.”
Damn, Jason curses to himself.
“Jazz, seriously. You’re not gonna let Batman kill me, right?”
“Do you want to be cremated or buried, Danny?” Jazz asks blasély, and Danny gulps, refusing to meet anyone’s eyes.
“It’s my Twitter handle,” he mutters petulantly, and Jason can’t believe the gall of this kid. Or maybe stupidity. Audacity’s a good one, too. “If he wanted it, he should’ve gotten it first. And he gives clowns a bad name.”
“Not the clown thing again.” Jazz digs her palms into her eyes, sighs, then turns to the heroes. “He has a whole clown thing ever since Circus Gothica came to town and robbed a bunch of jewelry stores.”
Danny gestures wildly with his hands, as if demonizing clowns was the real problem and not the egomaniacal mass murderer who wanted to murder him for his Twitter handle, “Clowning is an art form, Jazz, and people like Freakshow and The Joker make a mockery of the very serious societal statements that clowns make!”
All of the Bats very carefully Did Not look at Nightwing, who has made very similar rants on quiet patrols.
“You are never leaving this house again,” she says serenely. “And I’m unplugging the wifi router.”
“You would punish even yourself?”
“Oh, little brother. I would watch the world burn if it meant knocking sense into your thick skull.”
“Okay, Christ,” Red Hood finally interrupted the siblings’ melodrama. An unyielding redheaded girl and a mouthy black-haired, blue-eyed boy? They’d fit in a little too well back at the Manor, so Jason needs to cut this shit out before Bruce’s bat-doption instincts start tingling. “Stop. Just… Christ. Stop. Is this how you always interact with each other?”
“Sometimes there’s explosions,” Danny pipes up, a cheeky grin on his face.
Jazz doesn’t dispute it.
Fucking hell. God damn it. I can’t. I just can’t.
Batman doesn’t give anything away, “Robin and Red Robin will be staying here with you until Nightwing, Hood, and I apprehend The Joker. First, we’re going to check the perimeter.”
“Oooh, I get to give the lab tour!”
Lab?
“No lab. You’re grounded. You’ll only be in there for cleaning duty now.”
“Wh– hey! No fair!”
“What’s this lab you two are talking about?” Red Robin asks before Jazz can rip into her brother again.
She sighs, “Our parents’ lab. I’ll show you, but someone needs to stay with Danny.”
“You act like I’m gonna run off and start World War III….”
“I wonder why,” she says sarcastically.
Batman nods to Robin, who nods back, and the rest of them follow Jazz out of the living room to a metal reinforced door. She types in a code—Jason catches the numbers 03-14-99. There’s an assenting beep, and she opens the door, flicking on the lights and leading them down into what is apparently a basement lab.
A stone settles in Red Hood’s stomach, cold and heavy.
The basement is large, likely the floor size of the entire building. There are several work tables, filled with miscellaneous blueprints and spare parts and weapons and tools. Against the farthest wall is another armored door, but what draws Hood’s—and the entire Batclan’s—attention is the south wall, where a circular hole in the wall was glowing a toxic Pit green.
The stone shattered in his stomach, splintering into his body. Is it harder or easier to breathe? Jason can’t tell.
“Wow,” says Nightwing. His voice is cheerful, but Jason can feel the stress beneath it. “Do I even want to know?”
Wasn’t this supposed to just be typical Joker bullshit?
“Our parents are ectobiologists,” Jazz explains nonchalantly, walking further into the lab. “As in, ghost biologists.” She pauses at one of the work tables, picking up a green and white thermos. Pretty boring, considering the rest of their surroundings.
“Ghosts.” Red Robin’s voice is carefully neutral.
“Ghosts,” Jazz reaffirms. “I know. I thought they were crazy at first, too. But I can prove it, if you like.” Then, without waiting for a yes or no, she untwists the thermos, and there’s a bright flash of white, and a whole entire body sprouting out of it.
“WHOO! I’M FREE!” cries the…being, pale and floating and lanky and entirely too big to have fit into a fucking thermos, of all the fucking things. “....And not in the Realms? Wait.” He stops stretching, descending to rest closer to the ground, but still hovering a few inches from the floor. He’s got green eyes and lifeless (ha) blond hair. He’s wearing a trenchcoat and a green skull necklace. Overall, he looks like the type of thug he’d arrest in the Bowery.
“Hello, Johnny.” The man’s—ghost’s?—eyes flicker around each person in the room, his gaze becoming more and more confused and panicked as he takes in each Bat, before settling on Jazz Fenton.
“Why are the fucking Bats here?”
“The Joker’s coming to Amity,” she says. The ghost’s eyes widen. Jazz tilts her head, “How many ghosts would you say passed away in Gotham, Johnny?”
As Jason and the Bats tense, this Johnny guy lets out a wicked laugh, “Oh, Doll, you have the best surprises. Why did we break up?”
“You did try to have my body possessed. That ruins any good relationship.”
“Man, but Kitty’ll love this. Thanks for letting me out of Soup Time, Doll.” He floats higher, “Any advice?”
She throws him the phone she’d confiscated from Danny and he catches it easily, “Everything’s on here. Have fun.”
“What exactly are you planning?” Batman scowls.
Johnny laughs, “Aww, don’t worry, Bats. Peace and love on Planet Earth, or whatever. We’ll make it quick.” Then, as the Bats leap into action as one, Johnny turns invisible, the Batarangs passing harmlessly through where he’d once been floating.
“Where did he go?” Batman turns his scowl, angrier than ever, to Jazmin Fenton, who stares back unflinchingly. “He’s going to solve the problem.”
“You mean he’s going to kill The Joker.”
She shakes her head, “Oh, no. That’d just be asking for him to come back as a ghost. Could you imagine a Joker with powers like invisibility, intangibility, flight, and more? Johnny can be impulsive, but he’s smart. None of them will kill The Joker.”
“Then what are they going to do?” Red Robin asks.
“My parents are ectobiologists,” Jazz repeats from earlier. “But I am more of an anthro-ectopologist. I am concerned with the study of ectoplasmic beings’ societies and cultures. And while it is very ancient, there is protocol in the Infinite Realms—that is, where you go when you die, should you remain after death—to prosecute living criminals who have killed a certain number of Realms citizens. So you don’t have to worry about your moral code, Batman. The Joker will be tried by a much fairer court than Gotham can ever hope to have. No offense.”
Jason stares at Jazz Fenton, who he’d pegged as the sane sibling. He’s not so sure now, but he can’t say he hates it.
“And how do we know it’s a fair trial?” Nightwing asks.
She waves her hand, “Oh, as Gotham’s Knights, you’re key witnesses. I’m sure you’ll be summoned to testify. You will see then. And don’t worry about your secret identities—the dead don’t care much for that sort of thing.”
“So if this is a ‘fair’ trial or whatever, The Joker’s going to be locked up forever?” Jason asks. “I mean, that’s the only option for shit like him.”
Batman sends him a look, but he ignores it.
“Well, there are several different punishments that could be deemed appropriate, but he’ll never be able to set foot in the mortal world again, yes.”
Jason Todd grins, “Oh, I’m glad your brother’s stupid, kid.”
She sighs, long-suffering, “Well, that makes one of us. Still, there’s more important things we should discuss now that you’re here.”
“More important than The Joker trying to kill your brother over a Twitter handle?” Red Robin asks doubtfully.
Jazz smiles, sharp and dangerous, and asks, ”Have you ever heard of the Anti-Ecto Acts?”
xxXxx
Several months later when Danny is finally un-grounded, he Tweets his last three Tweets before Twitter can become the foolishly named X:
Imagine bullying the Joker so hard that it not only lands the Joker in ghost prison BUT it also leads to major law reform in the US lmao someone make the domino effect meme about this pls
Y’allre replying to me with thanks like i did anything other than be an internet troll. My sister literally manipulated local, federal, and interdimensional law so you should be thanking her.
i just a babie 🥺🥺🥺
xxXxx
Thanks for reading! This is the whole fic, so pls do not ask for tags! Thank you :)
#dc x dp#dp x dc#dcxdp#dpxdc#danny phantom#danny fenton#jazz fenton#jason todd#batman#fanfiction#fanfic#ao3#the joker#johnny 13#severely ooc
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My 2nd piece for SPN Media Big Bang - @spn-mediabigbang
Stay tuned to see more arts and the full fic posting in late April - early May!
This fic is FALLOUT:SUPERNATURAL
by MaggieMaybe160 (https://archiveofourown.org/users/MaggieMaybe160)
and Insominia (https://archiveofourown.org/users/insominia/pseuds/insominia) .
A dystopian story based on the game Fallout: Las Vegas.
And a little piece of the fic for you:
------------------------------------------------
“Don’t say yes to Michael.”
“I got that, Cas.” Dean finds he’s smiling in spite of himself and shakes his head. “If I say yes to Michael, don’t they still need to get Sam to say yes to Lucifer? Wear us both?”
“That is the general idea, yes.” Dean likes that he can feel Cas looking at him. He can feel his eyes tracing his profile. No matter how much he wants to turn his face so he can look into his eyes, he sits still just to keep the feeling.
“Then we gank ‘em both instead,” Dean says with finality.
“You want to kill two archangels?” Cas asks with alarm.
Dean finally turns to look at him and grins. “Yeah. You with me?”
“Yes.”
Now might be the moment. They’re alone and have just decided to take down to archangels together in some weird probable suicide pact and the sun in his eyes makes them more impossibly blue. Sam is going to be okay, or at least he hopes. Dean can breathe and he can feel the warmth from where Cas’ arm rests against his spreading through him. Now would absolutely be the perfect moment to kiss him. He could lean in, gently cup his jaw with his hand, let their lips brush before fully kissing him. Maybe he’ll kiss back.
And why not? He’s more than just gorgeous. He’s strong and smart and has helped Dean on more than one occasion. Hell, he’d just helped figure out that Sam was a Legion spy, jailbreak the kid, and drag his ass all the way here even though none of this was part of his plan. He’d ditched his plan a long ass time ago. If he thinks he only dropped his orders the other night when he told Dean the truth, he’s been lying to himself since he met up with Dean in Novac.
Dean’s eyes flicker between Cas’ eyes and his lips as he leans a little closer.
#spnmbb#supernatural#spn#fanfic#fanart#destiel#dean winchester#castiel#jensen ackles#misha collins#bigbang#fallout#crossover#spnmediabigbang#e
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STARTUPS AND IMAGES
Apple serious venture funding, on the condition that Woz quit, he initially refused, arguing that he'd designed both the Apple I and the Apple II while working at HP, and there is nothing to see outside. Now all educated people seem to share a certain prickly independence, whenever and wherever they lived. And the Internet makes copies easy to distribute. The other side may even break the deal; if they do that, they'll usually seize on some technicality or claim you misled them, rather than admitting they changed their minds.1 Investors would be the best supplier, but falls just short of the threshold for solvency—which will of course have been set on the high side, since there is no limit to the number of startups started within them. Believe it or not, the two senses of the word. In both painting and hacking there are some kinds of knowledge that get in the way of seeing a work of art that would appeal equally to your friends, to people in Nepal, and to have the same velcro-like shape as genuinely interesting ideas, but for your readers. You might come up with that kind of works. Six weeks is fast. Angels you can sometimes tell about other angels, because VCs are afraid of looking bad to their partners, and perhaps others that would appeal to most humans, and you don't take investment, then competitors who do will have an advantage. To them the company is worth more.2 There are two problems with this, though.
He didn't work for General Widget, but for those who make it often try to trick us. Lack of empathy is associated with intelligence, to the point where they can put a lot of trolls in it. It doesn't even have y.3 This probably makes them less productive, because they might end up with nothing. But I disagree with Caterina Fake when she says that makes this a bad time to start a startup: get a version 1 out fast, then improve it based on users' reactions. But there is a Laffer curve for government power, just as professional theater was being born, and pushed the medium so far that every playwright since has had to live in his shadow. Don't be Evil?
Especially if other parents are doing it. Instead of making one $2 million investment, make five $400k investments.4 If you turned it over, it said Inside Macintosh. Hewlett-Packard, wouldn't let him do it at a low enough valuation. It's probably a combination of factors. Most humans will also find images of 3D objects engaging, because that was where the deals were. It was a new one, and instead of physical knobs it had buttons and an LED display. So startup hubs like Silicon Valley benefit from something like the marketplace effect, but shifted in time: startups are there because startups were there. I thought I was ready to question everything I knew. A lot of the spread of the Industrial Revolution that wealth creation definitively replaced corruption as the best way to get rich, he'll hire you as a bargain if you don't need them. I'm optimistic we will. The median visitor will arrive with their finger poised on the Back button.
But in general, for application software, you want to invest in successful startups, and think it's therefore the mark of a successful startup to have this happen. Yes, he may have extensive business experience.5 But if you work for a startup is like a pass/fail course for the founders, what you want to be the top one in your mind. Children of kings and great magnates were the first to grow up out of touch with the world. Actually big companies are not the root cause of variation in every other human skill. Your Hopes Up. They get the pick of all the different types of work, instead of what I wanted to do.6 I can tell, the way to do it, then it is hard, at least, that high level languages are often all treated as equivalent. In a feudal society, there are subtle signs you're in a place so nice that rich people wanted to live there. Another is to stand close. The final contributing factor is the culture of a large organization.
This probably accounts for a lot of subsidiary questions to be cleared up after the handshake, and if something great happens, they'll stick with it—something great meaning either that someone wants to buy you. How to Become a Hacker, and in it, but it does at least make you keep an open mind. If so, now's the time. Really? I've seen grinds to a halt when they start to think for themselves. It was more like the high school trick of breaking up with someone before they can break up with you. But if you had no money were taking more risk, and are entitled to higher returns. So you will not, as of this writing, be able to get features done faster than our competitors, and also to do things that would be just as worried about premature design—deciding too early what a program should do. Surely it was their duty to their limited partners simply to invest in those that at least have the advantage, from each one's point of view. This is especially true in a startup is like walking on your hands: it's possible, but it has the side effect that after having implicitly lied to kids about how good their judgement is, we then have to lie again about all the things they wanted with their own hands. There are some things that will appeal to most sentient beings whatever that means the skill and determination of an ordinary person.
Data is by definition easy to copy.7 So you have to do things I knew she was about to do anyway. Investors have different risk profiles from founders. And he could help them because he was one of the more profitable pieces of Yahoo, and the noise starts again. Most humans will also find images of 3D objects engaging, because that was where their peers were, and investors are very sensitive to it.8 But two guys who thought Multics excessively complex went off and wrote their own. Another much less subtle influence is brand. The puffed-up companies that went public during the Bubble didn't do it just because they were too quick. And since the ability and desire to create it vary from person to person, it's not made equally. If you don't yet have any traffic, they fall back on number 2, what other investors think. Most deals, for investment or acquisition, happen in two phases.9
Notes
All he's committed to is following the evidence wherever it leads. You're not seeing fragmentation unless you see what the startup isn't getting market price. This is the only way to see what they're capable of. It tipped from being overshadowed by Microsoft, incidentally, because the early days, and this is: we currently filter at the data, it's because of the reasons startups are often surprised by this, though more polite, was starting an outdoor portal.
Stone, op. The image shows us, the rest of the war it was the last step is to do work you love, or whether contractors count too. Scheme: define foo n lambda i set! Successful founders are effective.
Good investors don't lead startups on; their reputations are too valuable.
This is the converse: that the founders of Google to do it.
They don't make wealth a zero-sum game. The unintended consequence is that if you have to do, so they had to write every component yourself, but it's not lots of people are these days. One way to be some things it's a seller's market. These were the case of Bayes' Rule.
Different sections of the conversion of buildings not previously public, like a knowledge of human nature, might come from all over the super-angels hate to match. At first literature took a shot at destroying Boston's in the definition of property is driven mostly by technological progress is accelerating, so buildings are traditionally seen as temporary; there is a great programmer might invent things an ordinary programmer would never have left PARC. Why Are We Getting a Divorce? Well, almost.
Though they were friendlier to developers than Apple is now. Download programs to run an online service, and partly simple ignorance. The reason for the talk to corp dev is to use an OS that doesn't lose our data.
In part because Steve Jobs doesn't use. The threshold for participating goes down to you; you're too early if it's the right order. Bad math is merely a complicated but pointless collection of specious beliefs about its intrinsic qualities.
It seemed better to overestimate than underestimate the importance of making n constant, it might actually be bad if that means the slowdown that comes from.
#automatically generated text#Markov chains#Paul Graham#Python#Patrick Mooney#programmer#Six#Bad#work#things#returns#handshake#ignorance#Different#order#hate#threshold#time#technicality#everything#program#kings#root#All#startups#mind#button
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My Melodramatic Skype "Update" Review--An Amalgamation of First-World Problems
Where do I start with this–stop trying to be hip. That’s not what people use Skype for. They use it to communicate-to make video calls and send messages and files, and that’s it.
Nobody asked for this. Nobody wanted a barely-functional, mangled mishmash of all the worst features of Snapchat, Discord and Messenger.
Nobody came here for a social media site–they came here for a video chatting and messaging app that allows for file sharing.
The enter button no longer works.
Or, it does, but all it will do is close your keyboard. This is incredibly problematic for people sending long messages, not to mention basic functionality.
Another outdated function Skype thought would be a wonderful idea to rip from Discord is the inability to change back autocorrected words. This normally wouldn’t be a problem, but when your autocorrect is buggy and you use a lot of non-recognized and made-up words like I do, it’s very frustrating to endlessly have to go back and retype the same word over and over and over again until your autocorrect finally recognizes it.
Basic Skype functionality has been thrown out the window–this is their way of telling you “go fuck yourself, we’re HIP now. Forget being able to share things you made with your family, check out this Snapchat clone!”
There is no contacts option–not that I could find, anyway. Only recent chats. Skype is very determined in trying to focus on the “new.”
The same can be said for any sort of settings menu, so you don’t even have any option of turning some of these functions off.
The voice messages would be a great idea…if they weren’t right where the “send” button goes.
Why not just put them in the menu below the chatbox?
Speaking of the menu–it’s been mangled to all hell.
Remember file sharing and contact sharing? The two functions of Skype that are one of the biggest reasons I haven’t completely switched over to Discord? Well, you may as well forget them–all you can send are pictures and videos now–and Skype is so dedicated to destroying their user base that they manage to make even something as simple as sending an image painful that you almost have to commend them.
Not only do you no longer have the typical choice of recent files, downloads, etc–this is replaced by a shoddy clone of Discord’s (much more effective) popup menu, but you can only view one album at a time, and the default is your camera roll. And I remind you–you cannot switch between album view and gallery view. This is fine for those of us who take a lot of photos, but for those of us who mainly share art and work from multiple folders at the same time, it’s a huge problem.
Say I have two recently-created images in different folders, and want to share both with my friends.
Instead of taking five seconds, this takes five minutes, because this new “feature” is never explained in the, erm…tutorial.
Do not get me started on the tutorial. I went to it expecting some sort of explanation as to how to use this lumbering, Frankenstein’s Monster of a “program”, and was given no such respite.
First, you’re told to swipe something up from the bottom of the screen. Alright, fair enough.
Then, the cards make their first appearance.
I think this is one of the most insulting features of the program.
These…things, meant to show you how to use the program, spend the entirety of the “tutorial” forcing you to “update” your profile and create useless new groups that you didn’t even want to make. Choose a theme. Did you like the theme you chose? Good, now negate that choice by choosing another. Now change your profile picture. Yes, you do have to use the same terrible menu as before. Want to skip this tutorial? Too bad, these cards don’t go away until you finish! Scratch that, they won’t go away even after! Trying to escape by dismissing all these cards at once, I see! Too bad, they’ll come right back once you tap that “1” at the top of the screen! This is the future! Fuck what our customers think they want! They’re a bunch of brainless millennials! The chart knows better!
I’m half-convinced that this is Skype’s way of forcing you to throw away the old and begrudgingly accept the new.
It wasn’t until my second go at giving this…”program” a chance for review purposes that I finally discovered that the “tutorials” go away…once you complete all of them.
And yes–I installed this thing twice. I uninstalled Skype and reinstalled it through Galaxy Apps just so I could have the old, functional Skype.
I was actually convinced that the app being forcibly replaced was a strange fever dream until I saw that the beta–yes, the changeling imposter they randomly decided to give me was a beta, as in an app that is still in development.
But, getting back on topic, only once you play along and “give them a chance” are you granted the option to open the settings menu…which has no options to fix any of this mess. No autocorrect options, no enter key functions, nothing.
The only one I found even remotely useful was to change that godawful rainbow theme.
I’m gay. I love tits (in unlimited quantity), and I love rainbows…in moderation. I despise the default look of this thing. It literally hurts to look at because the colors are so painfully bright.
Thankfully, the app allows the small respite of a black and white theme, which actually looks quite nice with the format they’ve chosen for the new menu.
Although it does leave me asking why they ask you to choose a color scheme if it doesn’t affect the theme. I assume it changes how your messages or profile look to others, but I can’t really tell, as this update was thankfully not forced on any of my friends.
I actually spent ten minutes capslocking about it in a group chat, which I feel bad about in hindsight since none of them knew what the bloody hell I was talking about.
Now, as for things I do like–the idea of combining video messages and pictures into one section in the chatbox menu and adding in the option to draw and add stickers to both is fun and makes the chatbox menu a bit easier to navigate.
The option to send .gifs is also great, and you can also draw on the image and video files you send! That’s a really cool, really fun feature! If you added in the option to view pictures in gallery mode, this would be an extremely welcome addition!
The option to react to messages is…okay? I never really use that in Discord but I guess some people might enjoy it.
You can only really use six of Skype’s default emojis though, which is a lot more limited and really ruins the idea of it when you can just reply to the message with your own emoji or image, and the option to send .gifs also negates this effect since one of the things people use .gifs for is reaction images.
I really am not at all interested in the new Snapchat thing they have though, and taking up a whole third of the menu rather than just having a contacts thing is just silly to me. I’ve never used Snapchat in the first place, but if I wanted to, I’d just download Snapchat. This is really only furthered by the fact that there’s also the “Highlights” section–the thing that lets you view other peoples’ Snapchat things.
I really think that this would be a lot less annoying a feature if the option to create a Snapchat-type-thingy were inside the Highlights menu as a little bubble, sort of like the “plus” for adding contacts and starting calls in the bottom corner of the old app, except restricted to the Highlights section.
A also really don’t recommend forcing this as an update–or at least leaving it as the only option.
Just like how Windows 7 is still around for those who don’t like Windows 8 or 10, I’d recommend having it as a separate app–a more social-media-focused one–while leaving the option of still being able to download the old, communication-focused version.
But then, I also don’t know if putting an app up on the app store costs, and I doubt they’ll continue to support and patch an old UI so I can’t say how likely that is to happen.
Anyway, there’s my two cents on this random app.
#you can really tell i progressively got over being angry about this#based on how the tone shifts drastically from 'angery' to 'semi-legit review'#this was a spur-of-the-moment thing done out of anger over something silly#but it's better than letting it piss me off all day#and i felt better after writing it#so it's okay i guess#i kinda like how it came out#and it made for good writing practice#sorta shitpost sorta not#writing practice#essay i guess#angry rants#skype call gone wrong#8000000 dead#program review i guess
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Ultimate guide to video marketing on YouTube
30-second summary:
YouTube’s popularity has made it the second most popular search engine after Google.
For marketers trying to market their products and services to new audiences, YouTube needs to become a priority.
Venngage’s Ronita Mohan outlines everything you need to know about YouTube product marketing in the ultimate guide below.
From deciding your target audience and goals to creating great, targeted content, YouTube SEO, metrics to analyze and more material that will add value to your video marketing efforts.
YouTube marketing has fast taken over the world, not just because of the popularity of online videos but because of the accessibility of the platform.
This has led to YouTube becoming the second most popular search engine after Google. Users are heading directly to YouTube for detailed visual answers to their questions, instead of googling their queries.
For marketers trying to market their products and services to new audiences, YouTube needs to become a priority.
We outline everything you need to know about YouTube product marketing in the ultimate guide below.
Outlining YouTube marketing goals
No marketing strategy would be complete without setting out specific, measurable goals—the same goes for YouTube.
What do you want from your YouTube channel? Do you want to spread brand awareness? Increase conversions? Educate the community?
Accordingly, you will have to design your content and share it with your audience.
You also need to understand the people who use YouTube. Yes, it is a very popular platform, but you aren’t aiming for every single YouTube user.
The goals you set for the channel will also translate into the kind of audience you are aiming to reach—people who want to be educated about a subject, or who want to purchase items that will improve their lives. Or others who just want answers or troubleshooting assistance.
Once you decide on your target audience and your goals, you can create content that specifically caters to them.
Try creating a calendar for your YouTube content—you should aim to post every day, if possible—so that you have clear deadlines for sending out content.
Your videos don’t have to be very long—five minutes at the most—but the channel should be updated frequently so you can improve engagement rates.
Creating a YouTube business channel
According to the latest visual content marketing statistics, video used by marketers has increased by 7% from previous years—and this rise is expected to continue.
When you make a personal Google account, you will be able to sign into YouTube—however, this is not the same as having a business account on the platform.
For one, if you want to upload videos, you need to create a channel—this channel can be specifically for you to upload business videos.
YouTube does offer an option to create an account solely to manage your business—the Brand Account option allows multiple people to use the same login to manage the account and gives you access to analytics.
You still need to create a channel for the Brand Account if you want to upload videos, leave comments, and make playlists.
Once you create your channel, it is imperative that you add your brand logo as the profile image, in the right dimensions—800 x 800 pixels.
You also need to add a YouTube banner (like the Lego channel example above)—2,560 x 1,440 pixels is the recommended size from Google. Check the cropping across devices and finalize the art.
With the channel art uploaded, you should add your associated brand accounts—your website, Facebook, Twitter, Instagram, et al.
The links you add will appear on your channel as icons that users can then click through to.
You will also need to add a brief description of your company, and you have the option of creating a welcome video that will introduce visitors to your channel.
These are the basics of setting up your business channel. Then, it’s onto content creation.
YouTube marketing video types
There are a number of video types that you can explore when creating content for your YouTube channel. We look at seven of the most popular varieties below.
1. Behind the scenes
Take users into the life and times of your brand and your company culture with behind-the-scenes videos. Tours of your office space, Q&As with staff members, highlights from office events—these all make for excellent social content.
youtube
The Lush behind-the-scenes video is a great example of how engaging this content is—two employees share how a product is made, intercut with visuals of the actual process.
It’s soothing, calming, fun, and it gives the company a more personal outlook.
2. “Best of” videos
Most YouTube channels round off the year with ‘best of’ videos—of the year, the decade, the season, best tools, or best strategies. And this is something that you can collate for your brand, or collaborate with someone to create.
“Best of” videos are also great gateway content—someone searching for videos on a particular topic could find yours and be interested enough in your content to watch more.
youtube
3. Explainer videos
These are very popular types of videos—people are constantly looking for solutions to their problems. This is why YouTube has become a favourite search engine in its own right.
Make life easier for users by creating explainer videos that showcase how to use a product, how to troubleshoot an issue, or how to understand a concept or industry.
youtube
Google Small Business’ video on taking high-quality photos is a simple but effective explainer—it features someone who has had success in the area alongside clear and easy-to-follow steps.
Note the friendly and comforting tone that makes the video more accessible to users who may be at the beginner stage of business photography. This helps make content more relatable and engaging.
4. Interviews
Interviews with professionals in your field, in your company, or in an area of interest to your audience also make for popular content.
Akin to explainer videos, interviews also place your brand as a thought leader in the field—it tells people that you don’t just create content, you are an expert on it.
youtube
This interview from Inc with a leading CEO in the field makes for great content. The light and personal tone, the choice of the interviewee, and the message all place the brand as a thought leader trying to improve the knowledge of their audience.
5. Listicles
Lists make for very popular content online—whether in blogs, infographics, or videos, lists about a topic are eye-catching and easy to consume.
youtube
Listicles are the most popular kind of content online. The Ahrefs video here is short, snappy, and to the point.
But the reason why listicles work is that they are finite—the audience knows there are 3 points and they can also go back to the point that is more relevant to them.
When attention spans are low, it helps to make your content more bite-sized, as exemplified in listicles.
6. Product demos
Make your product readily usable for customers by creating a product demo—that you can then use on your website. A demo will answer a lot of questions about the way a product should be used, while also acting as a sales pitch to buyers who are still on the fence.
youtube
Oracle Netsuite’s product demo has a simple set up—two people discussing the product with shots of the product in use. It gives users a visual guide to follow and refer to when they’re using the product themselves.
7. Testimonials
The internet may be a bastion of content, but it also has a propensity for spewing information that is patently untrue. If you want users to engage with you, you need to be real.
And what better way to do that than to feature testimonials with real people—staff and customers—on your YouTube channel?
These make for convincing videos that will make your brand look more human.
youtube
Omada’s testimonial video shows the importance of giving brands a human face—these are real people who were helped by a company and that makes the brand more attractive to potential customers.
Creating YouTube videos
Now that you know what kind of videos you should be creating, it is time to make your videos.
The content you create should be brand-conscious—ensure your logo is visible but that it doesn’t overwhelm the screen.
You should always include a call-to-action—asking people to subscribe to the channel, to like your video, visit your website, or to use a promo code.
Adding a strong and relevant CTA will help users stay engaged with your brand beyond viewing a single video.
Also, though many think that YouTube videos need to be highly stylized and have great production values, that isn’t always the case.
Focus less on how your video looks, and more on the content of your video.
Ask yourself these questions:
What story are you trying to tell?
Who are you telling it to?
What do you want in return?
Answer these questions when you are making your videos—that will help you generate interest in your audience much more than expensive visuals.
Remember that video marketing on channels like YouTube is less about making sales, and more about making connections.
Don’t put content out there and hope for the best. You need to engage with the audience—ask people to comment and then reply to them. Look out for trolls and report them immediately.
Promote your content on social media channels. Add a link to your YouTube channel on your website and newsletter.
YouTube SEO
SEO isn’t just for written content—it has a huge role to play in video marketing, and eventually in how well your channel is received.
There are a number of SEO tools that you can use to make this process easier. But first, you need to know the key aspects of YouTube SEO that you need to work on.
1. Tags
If you want your audience to find your content, your channel and videos need to have the tags that are relevant to them.
The VidIQ extension is a good tool for checking tags that would be relevant to your content and are more effective in reaching your target audience.
2. Keywords
As with tags, when creating videos, ensure you choose the keywords that not only describe the content but also appeal to your audience.
Use a mind map to brainstorm your keywords and keep track of which ones are most effective for your audience.
3. Headlines
You will have spent time optimizing blog headlines. The same goes for YouTube videos. The headlines you choose should be extremely relevant to your topic.
Keep the headline to 60 characters—as you would do with a blog headline—so it isn’t cut off on search engines.
You should keep the primary keywords to the beginning of the headline—another important way to boost organic SEO.
Don’t use obscure keywords as this will make it harder for your videos to be found—and will negatively impact your ranking.
Looking for inspiration?
Here are some headlines that earned brands 1000s of views:
How to find influencers to explode your Shopify store
Is this candy actually as intense as it claims?
What do real people say about Purple?
Short, sharp, and focused headlines will improve clicks and engagement.
4. Thumbnails
The type of thumbnail that appears beside your video has an impact on how many people click on it—thus improving your ranking. According to YouTube, 90% of the top viewed videos feature custom thumbnails.
When you upload a video to YouTube, you will be able to choose a frame from your video. While this makes the process easier, it doesn’t actually tell the audience much about the video.
Instead, create a customized frame to use as the thumbnail—this can include visuals from the video, alongside the headline and a tagline.
Customized thumbnails will share more information than a random screenshot from the video, and make your content more attractive.
5. Video descriptions
Your video headline can only share so much information—to make your video more compelling to the audience, and for YouTube SEO rankings, write a detailed video description.
As with titles, ensure your primary keywords are kept in the front of the description. Include bullet points about the key areas you are discussing—if you can include timestamps for when in the video you will be discussing these points, even better.
Add a bit of levity by including links to the music you’re using in the video. And you should definitely include your CTA in the description.
To break it down, here are the essential elements of a great video description:
To-the-point introduction, written in brand tone, explaining exactly what viewers will see in the video
Keywords, used at the beginning of your description and sprinkled throughout. Avoid keyword stuffing, as you would do with a blog
Include your CTA below the description—a link to subscribe to your channel, visit your website, or use a code
Below the CTA, add links to related content
Add timestamps to important moments in the video
6. Hashtags
People don’t realize that hashtags on YouTube are definitely a thing—and they can be massively helpful for your organic SEO.
YouTube allows a maximum of 15 hashtags, which can be used in the titles and descriptions of your videos.
These hashtags are clickable—users can see all content related to those hashtags. This also means you need to be judicious in your use of hashtags.
For one, they need to be relevant to your topic. They also need to be popular—obscure hashtags, like rarely-used keywords, won’t be clicked on.
Use hashtags to make your content more easily discoverable but choose them wisely.
YouTube metrics
The discussion around which YouTube metrics you should be focusing on has been raging for years. There are a large number of metrics available but they aren’t all made equal.
Here are some of the metrics that you should examine when trying to determine how well your content is performing:
Bounce Rates – The rate at which people are leaving your video before completing it
Click Rates – The number of times your video is being clicked on
Completion Rates – How many times your video has been watched to completion
Comments – The number of comments your video received
Conversion Rates – How often users viewed a video and then acted on the CTA
Likes and Dislikes – The number of likes or dislikes your video received
Recurrence Rates – How often viewers watched the same video multiple times
Referrals – Where users are finding your videos from
Sharing – How often people are sharing your videos
Subscribers – The number of subscribers your channel has
Video Views – How many people watched a video in total
Those are a lot of metrics but you don’t have to study each one to decide whether your content is a success.
Go back to the goals that we mentioned in the first point of this blog—what are you trying to achieve with your YouTube marketing strategy?
If you want more conversions from your videos examining the completion rates and conversion rates of your videos will tell you whether your content is engaging enough for people to act on your CTA.
If creating a wholesome YouTube channel is your goal, study the referrals to find out where people are finding your content—so you can optimize those channels further.
Though you will want to grow your subscriber base, the number of subscribers you have may not be indicative of how good your content is.
If your videos are being viewed despite low subscriber numbers, it may be a sign that your content is good but isn’t catering to repeat customers.
In general, bounce rates and completion rates are good indicators of the success of your content.
When people leave your video without completing it, that means it didn’t hold their interest. If most people are leaving around the same point in the video, that gives you an idea of what you need to improve in the content itself.
Videos with low completion rates could be indicative of the fact that your videos are too long. Try creating shorter videos to see the impact on completion rates.
Focus on the metrics that align with the goals of your video marketing strategy instead of looking at every single one of them.
YouTube advertising
YouTube advertising is an option that brands can explore once they have become more comfortable with the platform.
According to PPCHero, 48% of marketers are investing in YouTube advertising, making it the third most popular advertising platform, after Facebook and Instagram.
There are a number of YouTube ad formats that you can use to reach your target audience.
Some YouTube video ad formats:
Bumper ads: Six-second long unskippable ads that play before, during, and after videos. These cannot be skipped.
In-stream ads: These 15 second-long ads come in skippable and non-skippable forms and appear before, during, and after videos across YouTube and other Google-affiliated videos.
Masthead ads: The masthead ads appear muted at the top of the YouTube search page. These ads can be 30 seconds long.
Outstream ads: Optimized for mobile marketing only, Outstream ads appear on mobile websites associated with Google, not on YouTube mobile.
Video discovery ads: Much like banner ads, the video discovery ads appear on the YouTube homepage, search results pages, and alongside related videos.
Depending on your needs, you can create ads that will improve your brand awareness and reach.
Bumper ads have the best chance of being seen because they are unskippable—but they are also only six-seconds long. If you can create strong messaging within that time, you can reach your target audience.
For a start, it makes more sense to create in-stream ads. You have more length to play with—15 seconds—and you can have them placed during a variety of relevant videos.
If you are unfamiliar with the platform, it’s always best to test out a few options so you know how which direction to go.
Conclusion
Video marketing on YouTube can feel like a challenge at first—but by following the above steps, you can start to build a following on the platform and improve your conversions.
Now that you have these basics in the bag, you can launch a YouTube channel to market your brand and products and let it grow into a successful marketing platform.
Ronita Mohan is a content marketer at the online infographic and design platform, Venngage.
The post Ultimate guide to video marketing on YouTube appeared first on Search Engine Watch.
from Digital Marketing News https://www.searchenginewatch.com/2020/04/27/ultimate-guide-to-video-marketing-on-youtube/
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When Sony shut down a promising LittleBigPlanet PC fan-game, its creators scrambled to save the project • Eurogamer.net
In 2008, Media Molecule launched its debut game LittleBigPlanet. The idea behind the ambitious project was to make a game where players could create their own stages and share them with a community of players, or as the tagline more succinctly puts it: “Play, Create, Share.”
Upon its release, LittleBigPlanet received almost unanimous acclaim from critics, becoming one of Sony’s most interesting exclusives for the PlayStation 3. But two sequels and several spinoffs later, the series has become somewhat dormant, with the lack of support frustrating the most dedicated fans.
Media Molecule appears to have put the series largely behind it, focusing its attention on its latest passion project, another creation game called Dreams. Meanwhile, those who are still playing LittleBigPlanet 3, the third game in the series developed by Sumo Digital, are reporting persistent problems with corrupted profiles and other glitches that are driving the community away. Problems that have led to some players posting tips on Reddit to avoid limiting the damage done. Things were looking grim for LittleBigPlanet fans. That was, until late 2019, when there was a beacon of hope.
In November 2019, Trixel Creative, a community of creators developing content for games such as The Sims 4, Dreams and LittleBigPlanet, announced LittleBigPlanet Restitched, a PC fan-game that would bring back Sackboy for another set of community-crafted adventures. But, as is the case for most fan-produced projects, it was shut down shortly after its exciting announcement, with Sony Interactive Entertainment Europe issuing a cease and desist via email in January 2020.
We reached out to the team at Trixel Creative a day before Sony sent this email for a feature that was originally going to be about the project’s announcement. But after hearing the news, we wanted to find out what happened instead, how far the team got with the project, and why the developers dedicated the best part of a year to trying to revive the LittleBigPlanet series.
LittleBigPlanet Restitched, as it was in November 2019.
For most members of Trixel Creative, LittleBigPlanet wasn’t just a game, it was a second home. Most of the developers we spoke to said they were younger than 10 when the first game came out. Some of them met their best friends playing LittleBigPlanet and credit it with having led to careers in programming, the arts and graphic design.
“I grew up with LittleBigPlanet from a young age,” says Halston Stephenson, a US-based member of the Trixel Creative team who had worked on the project. “I was around eight or nine-years-old when it came out, and I always played it on a cousin’s PS3. About a year or so later I got my own PS3 as a birthday present, and I immediately knew which game to get. From there it was love at first sight.”
“LittleBigPlanet made me realise from a young age that making games was something anyone could do,” says Ethan Hanbury, another member of the Trixel Creative team, based in the UK. “There were so many of us who would communicate through fan-forums and work on in-game projects together. I still talk to so many people I originally met through the LBP community and it’s crazy to see what everyone has moved on to do. I’m currently in my final year studying computer animation as a 3D artist hoping to join the games industry for myself once I graduate in the summer.”
“I discovered LittleBigPlanet when I was around eight-years-old,” Julian Treveri, another Trixel Creative member from the US, tells me. “A neighbour showed it to me and I immediately started to beg my parents for a PlayStation and a copy of the game. I was totally addicted to creating things with it. I’d spend a lot of time lost in my own little world. Maybe a little too much time.”
The prototype for stickers in LittleBigPlanet Restitched.
LittleBigPlanet Restitched came about when Treveri discovered an open-source code library called ClipperLib and its function to manipulate shapes by cutting and adding. Throwing it into Unity, he built a small prototype where players could paint and erase 3D shapes, similar to the create mode seen in the LittleBigPlanet games.
“The folks at Trixel had been wanting to build a LittleBigPlanet fan game for a while,” Treveri explains. “When they saw this very rough framework for one, they asked if I had any interest in building a LittleBigPlanet fan-game with them, and I said yes!”
From there, the project entered development in early 2019 with the first four months focused on creating concepts, stickers, and implementing the user interface. Eventually, more members were brought on board, growing the team to 20 developers in total. This larger group started building the framework for the create mode, developing the player controls, physics, and a material creation system.
The plan was to create an experience that got fans of the series excited and talking about LittleBigPlanet again. Although, because of their inability to crowdfund out of fear of sparking a cease and desist from Sony, the project would have to make some compromises, such as looking into alternatives to online servers to provide players with a co-op experience.
“Everything started to come together after we had all worked separately for a few months, and it was magical,” says Stephenson. “We compiled a build for our reveal trailer to be recorded in and, although it was buggy (as to be expected for such an early build), it all materialised pretty quickly. It was a strange yet welcome feeling to be playing LBP on PC, and it worked and felt a lot better than I think some of us expected it to!”
youtube
Aware of the shaky legal territory they were wading into, the team got in touch with Media Molecule’s community manager from the outset and were given some advice and guidelines. Among the tips they were given was to clearly communicate that the project was fan-made, so players would know it was not an official product of any kind. This meant putting a disclaimer in the logo itself to avoid confusion. They were also told to avoid crowdfunding for the game to ensure the project was entirely not-for-profit.
In spite of these precautions, a cease and desist arrived on the morning of Friday, 17th January 2020 in Trixel Creative’s inbox, as well as the personal inbox of one of its members. It was an email – perhaps an inevitable one – that put a swift end to the project.
The prevailing reaction among the team seems to be bafflement. Not only because Sony had managed to contact a team member who hadn’t made their email account widely available, but also because the team were aware of several other LittleBigPlanet fan projects that were seemingly unaffected. The cease and desist stated the reason for the take-down was “commercialisation” of the project, which caused even more confusion among the team.
In December 2019, Trixel Creative excitedly announced LittleBigPlanet Restitched. A month later it was no more.
Was there a degree of naivety among the developers of LittleBigPlanet Restitched, a fangame that, whatever Media Molecule staff may have thought about it, used a Sony trademark and intellectual property without an licence agreement? Perhaps. Nevertheless, the developers now say they understand the move, believing the project’s potential release on PC was likely an influence on Sony’s decision to call in the laywers.
“We always knew it was ultimately up to Sony’s legal department to protect their IP, and rightfully so,” comments Stephenson. “[Although], the takedown was a bit of a surprise for us, considering the support we’d been shown from PlayStation-employed developers and the original creators of the IP, Media Molecule, who helped to support and livestream the reveal of the project during our Tri-Expo 2019 event.”
“I was actually working on LBP Restitched as part of my final major collab project for university,” adds Hanbury. “So it was a bit surreal when I had to explain to my lecturers that it had been taken down by Sony’s legal team.”
“We love and respect LittleBigPlanet and its developers, and we definitely aren’t upset at Sony’s legal actions,” insists Stephenson. “We respect them highly, and they are simply protecting their intellectual property. If LittleBigPlanet were already on PC, then this might have been a different story entirely. In any case, we’re all huge fans of the LittleBigPlanet franchise and can’t wait to see where Sony will take it next.”
LittleBigPlanet 3 is officially playable on PC – via streaming subscription service PlayStation Now.
The team quickly set about scrubbing all mention of the fan-game from their website and decided to retool the project into something original. This new game is to be a user-generated content game in the same spirit as LittleBigPlanet, but with its own characters and visual identity. As to what this visual identity looks like, the team are reluctant to reveal too much.
“I would like this project to be what Parkitect is to RollerCoaster Tycoon,” explains Thomas Voets, a Netherlands-based member of Trixel Creative. “A fresh, new take that modernises some stuff, but keeps the charm of the original largely intact, creating a fresh yet familiar experience. On a personal level, as a music creator, I want to make as many songs for the project as I can, so that people can really go wild with theming their levels.”
“The programmers are eager to use the foundation we’ve made in our new, original UGC game,” says Stephenson. “They’ve sunk several months into creating the setup for the user interface, lighting system, mesh editing for level creation, and player movement.
“We are looking at various UGC titles as a source of inspiration for many aspects of the game, but overall we want it to be something original while still capturing the essence of LittleBigPlanet that we all fell in love with. With this being a new title free from the constraints of strict legal guidelines and community expectations, a lot of opportunities are now open for us to create new content and mechanics. Who knows what you might see?”
We reached out to Sony as well as Media Molecule’s Mark Healey, one of the co-creators of LittleBigPlanet, for comment. Sony has yet to respond, but Healey offered some nice words of encouragement to the team.
“It’s great that LBP is so loved, and obviously I wish the team the best of luck with their future project/s,” Healey says. “I love that LBP and Dreams can be a conduit for creators and teams to come together, blossom and break into new exciting circles, so maybe this story is that story.”
While fans of the project may be disappointed by the news of LittleBigPlanet Restitched’s cancellation, the prospect of a new game in the same style is an exciting one. LittleBigPlanet played a huge part in the lives of so many players growing up, and hopefully whatever Trixel is cooking up can create that same sense of community and inspire a new generation to keep the dream alive.
from EnterGamingXP https://entergamingxp.com/2020/02/when-sony-shut-down-a-promising-littlebigplanet-pc-fan-game-its-creators-scrambled-to-save-the-project-%e2%80%a2-eurogamer-net/?utm_source=rss&utm_medium=rss&utm_campaign=when-sony-shut-down-a-promising-littlebigplanet-pc-fan-game-its-creators-scrambled-to-save-the-project-%25e2%2580%25a2-eurogamer-net
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Everything You Need to Create a YouTube Channel That’s Ready to Grow
Despite being over a decade old, YouTube still acts as a ripe garden bed for audience growth. Brands looking to interact with audiences in current, relevant ways will find that video marketing content is one of the most effective methods they have at their disposal. They’ll also find that YouTube still remains one of the best platforms to host this content.
While big social media platforms like Facebook and Twitter are shrinking, YouTube pulls in over 1.8 million unique users every month. That figure, by the way, ignores all of the views that come from people who aren’t logged into a Google or YouTube account. YouTube’s traffic volume is so large that it is the second biggest search engine after Google and likely the most common platform for embedded videos seen around the web.
Creating a YouTube channel is therefore one of the best methods for earning traffic and engagement from audiences. By making smart moves and structuring your YouTube channel properly, your video content marketing campaigns can be poised for excellent growth. You’ll also be positioned to easily share and embed video content in order to grow your viewer base. It’s the perfect recipe for branded exposure!
You can start your business’s YouTube channel off on the right foot by following these steps to create a channel and give it the most growth potential.
1. Decide on Your YouTube Channel’s Video Marketing Positioning and Strategy
Your channel’s “position” is a name for basically everything that makes it distinctive. The idea is to not only have a channel that matches your branding principles but that can also meet your goals for audience building, lead generation, engagement, awareness and more.
The first step is to determine exactly who your audience segments will be, along with a few actions you want them to take in response to your content.
For example, maybe you are in an exciting industry like online retail for motorcycle apparel and accessories and you want everyone to come to your channel weekly for reviews and news on the latest products. Or, maybe you are a law office that wants to pop up first when people search for answers to their legal questions.
As another alternative, maybe you want to create highly shareable videos that generate brand awareness and drive traffic towards your site.
Your goals and your audience will significantly affect how you decide to run your channel, including:
Your style and approach (e.g., formal or conversational)
The format of your videos, such as an ongoing “show” vs. how-to videos vs. quick Q&A sessions
How long your typical videos will be
How often you will post new content
Who your target audiences will be, and how you intend to reach them
Your amplification strategy for getting maximum views on your new content, such as sharing new videos on Facebook or through your email list.
All of these factors come together to make your YouTube channel unique compared to others. And being unique is important considering that over 400 hours of new content are uploaded on YouTube each minute. Being unique also means that your channel is as prepared as it can possibly be to appeal to your chosen audience and accomplish your chosen goals.
2. Decide on a Channel Name and Icon
Your next step is to start filling in the blanks for your new channel. Specifically: what’s your name going to be? And what image will you use for your channel icon?
These two seemingly minor things can have a gigantic impact on your ability to attract audiences. Your channel name serves as both your brand and your initial pitch to potential viewers.
You can choose a descriptive name, such as “DUI Law Q&A,” which already promises what type of content the channel will contain.
Or, you can go for a long-haul strategy and create a unique brand name for your channel that allows it to build a presence as it builds an audience. Channels like Smosh and Dude Perfect have titles that are as recognized as any pop culture movie or show.
Plenty of people choose to use their business name or even their personal name as their channel’s title. This strategy provides the benefit of immediate association. As your channel gains strength, you can rely on more people knowing who you are or what your company is, thanks to the shared name.
Once your name is chosen, decide on an icon that reads well on a small screen. Keep in mind that over half of all YouTube views come from mobile devices. You might not be able to use your logo or cram a bunch of text into your shrunken down profile picture.
Settle on something that’s easy to comprehend, such as a few letters or your host’s face. You can also use some sort of iconographic representation of your channel’s purpose. For instance, the fictional motorcycle gear review channel mentioned earlier could have a helmet or a gloves gripping handlebars.
3. Come Up With Channel Art, a Description, and a Trailer
Some channels stand just on the strength of their content. They earn views through shares and YouTube algorithm suggestions, and eventually someone might connect the dots to realize several of the things they’ve watched come from the same channel.
Smaller channels, especially business-focused ones, often come under much more scrutiny. Someone may wonder “what are these people all about?” and take a look at their channel to learn more.
This instinct to inspect actually benefits your business. When they read your channel description, they can learn how the channel connects to your brand, for instance. They might even follow a link back to your official website.
Above all else, they’ll get a first impression that helps them decide then and there whether they’ll bother to ever check out your channel again. Accordingly, your channel’s “home page” elements better make one heck of an impression!
Start with your description. It should be short, exciting, and explain exactly why they should tune in to your channel regularly. Avoid talking too much about yourself or your business unless you think those elements hold inherent interest.
For instance, a personal injury law office might not want to bore people with local peer awards they won in the precious channel description space. On the other hand, they might want to throw out a number like “we’ve earned our clients nearly a billion in injury settlements.” Wow! That’s something they can get interested in.
Consider your channel art a supplementary description of what your channel offers. Maybe you have an image of a handsome host dressed smartly next to some of the informative topics they’ll cover. Or, maybe it’s an image of an awesome project your business has completed, such as a sandwich shop showing a record-breaking hoagie.
Keep your channel art simple and readable. Think of it like a billboard you have to read while whizzing past at 60 mph; if you cram too much on there, it’s just going to be a distracting mess. Limit the amount of text you use to a dozen or so words. Balance any “busy” graphics with blank space to give them air.
Finally, you’re going to want to create your channel’s trailer. This is a video that ideally gets someone hooked on first view. Far too many channels instead approach the trailer as a show-and-tell. “Hi I’m Bob this is my channel we have many exciting things to share with you…”
Instead, think of your trailer as a highlight reel of sorts or an actual TV show trailer. Yes, you want to tell people what you’re about, but you can do that by showing rather than telling.
If you aren’t 100 percent in love with any of these elements, then let that motivate you to revisit them over time. Your channel trailer in particular will evolve as your skills, content, and familiarity with techniques improve.
Getting Ready to Launch Your YouTube Channel
After you have all the main elements of your channel in place, you will want to prepare for its launch as a sort of grand opening. Consider that this is your chance to debut with flash and gather an early audience. If they get a bad impression, you’ve sown the seeds for an uphill battle to convince them to come back.
Ideally, you will have several videos’ worth of content for them to peruse—including your channel intro. You should also have the next months’ worth of videos queued up on your backburner so that you can ensure your channel posts regularly. Channels that post sporadically tend to lose audiences. They also have a more difficult time getting visibility via suggestion algorithms compared to more-active channels.
These are just the ingredients to the recipe for YouTube success; it’s up to you to make them work! If you need help with any aspect—including content creation—do not hesitate to contact an experienced digital marketing company to ensure your YouTube marketing meets with success.
from Amrut Services https://amrutservices.com/everything-you-need-to-create-a-youtube-channel-thats-ready-to-grow/
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New Post has been published on Online Crowd
New Post has been published on https://onlinecrowd.com.au/everything-you-need-to-create-a-youtube-channel-thats-ready-to-grow/
Everything You Need to Create a YouTube Channel That’s Ready to Grow
Are you ready for your business to be a YouTube star? Video marketing performs better than any other medium, and YouTube is a top channel for video content. Here’s how to start your own channel the right way and position it for maximum growth.
Despite being over a decade old, YouTube still acts as a ripe garden bed for audience growth. Brands looking to interact with audiences in current, relevant ways will find that video marketing content is one of the most effective methods they have at their disposal. They’ll also find that YouTube still remains one of the best platforms to host this content.
While big social media platforms like Facebook and Twitter are shrinking, YouTube pulls in over 1.8 million unique users every month. That figure, by the way, ignores all of the views that come from people who aren’t logged into a Google or YouTube account. YouTube’s traffic volume is so large that it is the second biggest search engine after Google and likely the most common platform for embedded videos seen around the web.
Creating a YouTube channel is therefore one of the best methods for earning traffic and engagement from audiences. By making smart moves and structuring your YouTube channel properly, your video content marketing campaigns can be poised for excellent growth. You’ll also be positioned to easily share and embed video content in order to grow your viewer base. It’s the perfect recipe for branded exposure!
You can start your business’s YouTube channel off on the right foot by following these steps to create a channel and give it the most growth potential.
1. Decide on Your YouTube Channel’s Video Marketing Positioning and Strategy
Your channel’s “position” is a name for basically everything that makes it distinctive. The idea is to not only have a channel that matches your branding principles but that can also meet your goals for audience building, lead generation, engagement, awareness and more.
The first step is to determine exactly who your audience segments will be, along with a few actions you want them to take in response to your content.
For example, maybe you are in an exciting industry like online retail for motorcycle apparel and accessories and you want everyone to come to your channel weekly for reviews and news on the latest products. Or, maybe you are a law office that wants to pop up first when people search for answers to their legal questions.
As another alternative, maybe you want to create highly shareable videos that generate brand awareness and drive traffic towards your site.
Your goals and your audience will significantly affect how you decide to run your channel, including:
Your style and approach (e.g., formal or conversational)
The format of your videos, such as an ongoing “show” vs. how-to videos vs. quick Q&A sessions
How long your typical videos will be
How often you will post new content
Who your target audiences will be, and how you intend to reach them
Your amplification strategy for getting maximum views on your new content, such as sharing new videos on Facebook or through your email list
All of these factors come together to make your YouTube channel unique compared to others. And being unique is important considering that over 400 hours of new content are uploaded on YouTube each minute. Being unique also means that your channel is as prepared as it can possibly be to appeal to your chosen audience and accomplish your chosen goals.
2. Decide on a Channel Name and Icon
Your next step is to start filling in the blanks for your new channel. Specifically: what’s your name going to be? And what image will you use for your channel icon?
These two seemingly minor things can have a gigantic impact on your ability to attract audiences. Your channel name serves as both your brand and your initial pitch to potential viewers.
You can choose a descriptive name, such as “DUI Law Q&A,” which already promises what type of content the channel will contain.
Or, you can go for a long-haul strategy and create a unique brand name for your channel that allows it to build a presence as it builds an audience. Channels like Smosh and Dude Perfect have titles that are as recognized as any pop culture movie or show.
Plenty of people choose to use their business name or even their personal name as their channel’s title. This strategy provides the benefit of immediate association. As your channel gains strength, you can rely on more people knowing who you are or what your company is, thanks to the shared name.
Once your name is chosen, decide on an icon that reads well on a small screen. Keep in mind that over half of all YouTube views come from mobile devices. You might not be able to use your logo or cram a bunch of text into your shrunken down profile picture.
Settle on something that’s easy to comprehend, such as a few letters or your host’s face. You can also use some sort of iconographic representation of your channel’s purpose. For instance, the fictional motorcycle gear review channel mentioned earlier could have a helmet or a gloves gripping handlebars.
3. Come Up With Channel Art, a Description, and a Trailer
Some channels stand just on the strength of their content. They earn views through shares and YouTube algorithm suggestions, and eventually someone might connect the dots to realize several of the things they’ve watched come from the same channel.
Smaller channels, especially business-focused ones, often come under much more scrutiny. Someone may wonder “what are these people all about?” and take a look at their channel to learn more.
This instinct to inspect actually benefits your business. When they read your channel description, they can learn how the channel connects to your brand, for instance. They might even follow a link back to your official website.
Above all else, they’ll get a first impression that helps them decide then and there whether they’ll bother to ever check out your channel again. Accordingly, your channel’s “home page” elements better make one heck of an impression!
Start with your description. It should be short, exciting, and explain exactly why they should tune in to your channel regularly. Avoid talking too much about yourself or your business unless you think those elements hold inherent interest.
For instance, a personal injury law office might not want to bore people with local peer awards they won in the precious channel description space. On the other hand, they might want to throw out a number like “we’ve earned our clients nearly a billion in injury settlements.” Wow! That’s something they can get interested in.
Consider your channel art a supplementary description of what your channel offers. Maybe you have an image of a handsome host dressed smartly next to some of the informative topics they’ll cover. Or, maybe it’s an image of an awesome project your business has completed, such as a sandwich shop showing a record-breaking hoagie.
Keep your channel art simple and readable. Think of it like a billboard you have to read while whizzing past at 60 mph; if you cram too much on there, it’s just going to be a distracting mess. Limit the amount of text you use to a dozen or so words. Balance any “busy” graphics with blank space to give them air.
Finally, you’re going to want to create your channel’s trailer. This is a video that ideally gets someone hooked on first view. Far too many channels instead approach the trailer as a show-and-tell. “Hi I’m Bob this is my channel we have many exciting things to share with you…”
Instead, think of your trailer as a highlight reel of sorts or an actual TV show trailer. Yes, you want to tell people what you’re about, but you can do that by showing rather than telling.
If you aren’t 100 percent in love with any of these elements, then let that motivate you to revisit them over time. Your channel trailer in particular will evolve as your skills, content, and familiarity with techniques improve.
Getting Ready to Launch Your YouTube Channel
After you have all the main elements of your channel in place, you will want to prepare for its launch as a sort of grand opening. Consider that this is your chance to debut with flash and gather an early audience. If they get a bad impression, you’ve sown the seeds for an uphill battle to convince them to come back.
Ideally, you will have several videos’ worth of content for them to peruse—including your channel intro. You should also have the next months’ worth of videos queued up on your backburner so that you can ensure your channel posts regularly. Channels that post sporadically tend to lose audiences. They also have a more difficult time getting visibility via suggestion algorithms compared to more-active channels.
These are just the ingredients to the recipe for YouTube success; it’s up to you to make them work! If you need help with any aspect—including content creation—do not hesitate to contact an experienced digital marketing company to ensure your YouTube marketing meets with success.
If you need help generating leads, please call us. We have an excellent lead generation program where we pay for all your advertising expenses and take all the risk for you. You only pay when you get results. This is a massive undertaking and understandably we’re limited in how many companies we can help at any one time. If you’re interested and find the program paused or not available, just leave your details and we’ll let you know when it re-opens.
Thanks! Click here to download the free pdf file.
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Aiwis 2.0 Review | Demo | Unique Bonus | New State-Of-The-Art Artificial Intelligence Sales System
Aiwis 2.0 Review | Demo | Unique Bonus | New State-Of-The-Art Artificial Intelligence Sales System
Learn more here: http://mattmartin.club/index.php/2018/08/08/aiwis-2-0-review-demo-unique-bonus-new-state-of-the-art-artificial-intelligence-sales-system/
Welcome To MattMartin.Club!
Thank You So Much For Taking The Time In Checking Out My Review On "Aiwis 2.0"
Hope You Will Enjoy It!
It’s happening today… killer sales—generating A.I bots are ready to take your income to the next level
Overview:
Product Creator Craig Crawford Product Name Aiwis 2.0 Front-End Price $27.00 Niche Software Bonuses YES! Listed Below! Refund 30 Days Money Back Guarantee Recommendation Yes, 100%. Launch Date 2018 – August – 8th @ 10:00 AM EST Official Website Checkout "Aiwis 2.0" Official Site
Click Here @ 10:00 AM EST on 2018-August-8th To Get An Early Bird Discount On "Aiwis 2.0" Along With My UNIQUE BONUS!
We all know visitors are extremely unpredictable – they don’t always do what you want them to do! I bet you’ve been there. You spend a fortune on website design, so it’s primed for maximum sales. You place compelling call-to-action buttons, videos, coupons, opt-in forms, perfectly-timed popups, overlay messages, widgets, exit pops in all the right places… And yet, it’s getting harder and harder to retain your audience’s attention, and respond to you call-to-actions.
In fact… Many visitors leave your site without taking the action you want them to take. Frustrating, isn’t it? Trust me, I know what it feels like! I’ve also been sat there, looking at my web analytics, annoyed that my conversions are lower than I want them to be, despite all my efforts. But there was no way I was going to give up easily. I was sure there had to be a solution to drastically increasing website conversions.
Finally I found it. And I’ll share with you all the details in my Aiwis 2.0 Review below!
AIWIS 2.0 REVIEW – INTRODUCTION
AIWIS is an artificial intelligence marketing machine that can gather your visitors’ information, send bespoke messages, keep them super-glued to your website, and convert them into leads, subscribers, sales and profits. AIWIS also has the intelligence to store your visitors’ details via your favorite autoresponder enabling you to easily build profit-generating email lists.
Aiwis is totally unique in the way it works! Nothing on the planet is like this absolutely flawless SaaS – It’s truly a cutting edge Artificial Intelligence selling and engagement platform… Allowing anyone harnessing Aiwis’s power to convey personalised marketing messages and deploy personalised marketing strategies like no other!
With a whole selection of skins to choose from Aiwis is a perfect fit for ANYONE – This isn’t some robotic voices with 2d and 3d videos… Pretending to seem realistic. With tons of the great upgrades, Aiwis 2.0 is going to change the game again, giving your website another critical edge to get ahead of the competition in your niche… and finally cut through the distractions, skeptisicm and confusion that your cisitors are feeling when they land on your website… turning clicks into cash like you’ve never seen before.
Auto Profit Funnels Rating - 9.2/10
Quality - 9.5/10
Features - 9.5/10
Support - 9.5/10
Easy to use - 8.5/10
Bonus - 9.0/10
Summary
PROS - Instantly Transform Any Website Or Blog Into An Artificial Intelligence Marketing Machine - Pioneering 'Alexa For Your Website' Technology Shocking Real Proof Of XX% Sales Increase In ANY Niche - Simple, Cloud-Based App – 100% Compatible On Any Browser, Platform Or Device (Including Mobile) - No Need To Hire Programmers, Or Learn Any Coding EVER – 100% Newbie Friendly - Nothing To Download Or Update Ever! CONS - I have not found out
CREATOR OF AIWIS 2.0
The men behind this product are Craig Crawford and his partner Firas M. Alameh. Craig Crawford is a 30 years old Internet Marketing Expert and he has been working online for in excess of 5 years now. Craig began his computer training at college after leaving secondary school, he achieved a diploma in advanced ICT And worked within his families business for about eight years in total.
He is one of the most famous names when it comes to product creators. Craig has been known as the vendor of many products such as WP Dev Suite, Traffic Studio, Emperor de Affiliates, Outsourcers Bible, The Paper Project, etc. If you have not heard of him before, then spend some minutes checking reviews these products on Google. You will surely be convinced as I was. Now, we shall move onto the next part of Aiwis 2.0 Review and find out what you will get from this product!
FEATURES OF AIWIS 2.0
Here are the key features that you will get inside Aiwis 2.0:
Aiwis has now evolved from being one written message and turning it into audio into another language that you choose and translating it into Aiwis speaking the 26 languages from each country, dependent on where they are from.
For example… A visitor comes from Italy. Aiwis will translate the text & speak the language of the visitor… So if I write: -Hello there welcome to my site’ It will translate it into Spanish if someone’s from Spain. Indian if someone’s from India. French, France. Denmark.. Danish and so on!
Social block (Facebook. Google. and Instagram): action to get user info depending of the social button clicked on (twitter. Facebook and Instagram)
Each social block saves that data to a configured autoresponder. The user selects the autoresponder & the list where they want us to send the data obtained from the social event/action the visitor made – Add short code into social block text: Social block description can have a short code to show specific visitor’s details to the visitor as Aiwis text feature
A project (site) can have many workflows (configurations). Each configuration is corresponding to a visitors work flow (customer journey): The path the visitor will be reflected on your website.
Enable/disable workflows (journeys): we can decide to enable or disable any workflow
Duplicate customer journeys: create a new customer journey by copying an existing one.
Customer journeys are made with a beautiful improved Ul/UX: a beautifully improved view and components have been built to help better design journeys in term of some navigation conditions to add and actions to do depending of the visitor context directed into the app.
A new delay component has been added in the project configurations. This is useful for users wanting Aiwis to wait a certain amount of time before starting or continuing a process.
Possibility to share projects journeys to existing users kind of like Clickfunnels share links…
A customer journey market place (Journey store) for customers to enhance their money-making efforts.
An improved version of training area with more content + video and educative documentation.
Webinar management into the App for users to see when we will organize webinars on an ongoing basis for further training.
Google Analytic configurations into a project to view static and auto insert Google script into the website.
Better managed autoresponder configurations – More optin form templates – Option to Resize optin forms – Add Aiwis merge tags into optin form text for more customization
And of course, Aiwis 2.0 includes all the features of version 1.0. If you don’t know then I’ll list them in this part of Aiwis 2.0 Review to remind you:
Aiwis produces a light script that we can easily install into the head of a website and all the other magic will happen
Aiwis speaks in 25 languages & 4 voices, man, woman. boy, girl
Aiwis can read text and play it as an audio & also show it text as a message.
Aiwis can Show exit popup forms for gathering visitor data to an autoresponder & can store information to use in the future for more bespoke messages.
Link many autoresponders to your aiwis account. (Mailchimp. Aweber. GetResponse & many more…)
Get the visitor data directly into your autoresponder list & store inside Aiwis also
Show offer and call to action message to the visitor within text
Language Intelligence: that Aiwis is built in to play audio or display text to the visitor depending to the visitors language preference
Aiwis is responsive: working on mobile devices too – Aiwis can get the visitors profile information from Facebook. Twitter and Instagram
Show some content to the visitor depending of the page he’s navigating and depending of the numbers of time he’s returning into your website
Aiwis knows the country, city and continent of your visitor and give you the possibility to use those data
WHY SHOULD YOU GET IT?
Aiwis connect and interacts with your site visitors in ways that pop-ups never can. It gives you the power to be in control of how every visitor interacts with your site, so you can cash in with more leads and sales as a result. Tell your visitors what you want them to do, when you want them to do it!
Let’s take a minute to recap the huge benefits come up with:
Get MORE shares on your website
Stop hoping visitors notice your share buttons. Instead, offer discounts, coupons, and other incentives to share… let AIWIS tell them exactly what you want them to do
Get MORE leads and subscribers
Wow your visitors with AIWIS, compelling them to opt in, with seamless, automatic integration with leading autoresponders (more autoresponder integrations coming soon!)
Get MORE visitor engagement on your website
Direct your visitor around your website, convey any message, and engage them so they stay on your site for longer…with AIWIS, now you’re in charge
Get MORE shares on your website
Stop hoping visitors notice your share buttons. Instead, offer discounts, coupons, and other incentives to share… let AIWIS tell them exactly what you want them to do
Get MORE sales
Expect a dramatic increase in your profits, without spending a cent extra on ads, marketing and traffic generation. It’s like making money appear out of thin air!
In Addition, You Will Be Getting Tons of The Vendor’s Greatest Bonuses For Your Fast Action:
Click Here @ 10:00 AM EST on 2018-August-8th To Get An Early Bird Discount On "Aiwis 2.0" Along With My UNIQUE BONUS!
PLUS THESE ADDITIONAL BONUSES:
Back Control Pro WordPress Plugin
Automatically add the back redirect feature to all your WordPress pages and posts. Yes, instead of manually setting the back redirect feature to each page (which can be really time-consuming).
With this pro version, you can automatically apply the feature to all of your pages and posts with just 1 click.
WP Video Focus
WP Video Focus is a plugin that allows you to clip your video and serves as a widget to any corner on your page. This allows your videos to visibly continue playing when a user scrolls down a page, so they are still able to see the video and not only hear it.
This will help to keep your viewers engaged throughout your entire video while they are exploring the content/other parts of your page so you will never lose the engagement & attention of your viewers that often results in loss of leads and sales. The plugin will also allow you to position your videos anywhere you want and customize it to make it relevant with your website/webpage design or branding.
There are MANY more amazing features such as countdown-timer, share button and animation/ effect that will help your page get sky-high conversions and engagement.
Animation Video Squeeze Pages
Convert Your Traffic Using this Amazing Tool. So, you have worked hard building backlinks, optimizing your site, using social bookmarking, blog commenting and forming email joint ventures and you have attracted a visitor to your website. As you know already, the money is in the list so you need your web visitor to Opt In and voluntarily join your mailing list. Now this sounds simple enough but many people see very low conversions on their sites. Few marketers focus enough of their attention on their conversion rates and this is a massive missed opportunity.
The Animation Playbook
Ready to To Start Creating Engaging Video? Attract New Customers and Prospects With Ease By Learning The Simple Steps to Creating Animated Videos. In this "No Fluff" 21 Module Straight To The Point +1 Hour Course, You’ll Find Out How To Get The Most of Your Animated Video Creating Software. You’ve come to this page because you're probably the owner of one of the Video Creating Software Platforms like Explaindio, VideoFX of Sparkol.
But seriously, when was the last time you actually used what you paid for. Right now, it's probably looking like another one of those shiny objects that you bought with good intentions. But one that you never really use to create videos. But you've seen other people create GREAT Sales Videos and Interesting Opt-in Videos.
Within this package you will find the following modules:
Video Course Audio Course Sales Page Affiliates Toolbox Professional Graphics Lead Magnet
The Animation Playbook Hands On
Now You Can Get Instant Access To A Practical “Hands-On” Video Course With 15 Additional Over the Shoulder Video Tutorials Showing You HOW to Do What You Learned In the Course. There Is A Reason Why You Don't Use Your Animated Video Software Very Much.
Once you've learned how to use the software and how to create a story, you've become an expert on how to create one video. What you don't have is a process to create multiple kinds of video, multiple stories, and multiple scenarios. Think of what it would be like to have a simple process that works regardless of the situation and scenario.
Within this package you will find the following modules:
Video Course Audio Course Professional Graphics Upsell Page
Making Money Online
If this is your first foray into the world of making money online you may be asking yourself the question “is it really possible to earn money on the Internet?” The answer to this question is an unmitigated 'yes'.
Millions of people all over the world earn part or all of their income online. I'm not just talking about big companies by the way, but individuals working from the comfort of their own homes using websites they created to earn incredible sums of money every year, in and year out.
When faced with this fact you might then begin to think, “yeah but those people are probably computer geniuses who have spent all their lives behind a computer.” Actually, nothing could be further from the truth.
Within this package you will find the following modules:
Audio Training Ebook Covers
Secret Instant Traffic Sources
Traffic is the lifeline of any online business. If you cannot tap into traffic online, you're leaving money on the table. More importantly, your business will not survive without it. So, today you're in luck, as you are going to learn how to tap into some unknown sources of free traffic within this 5 part video tutorial to gain you more traffic.
Headline Maximizer
This software will automatically show each of your headlines in turn to successive visitors to your site and measure the response to each. Once each headline has been viewed by 100 visitors (or a different number chosen by you), the test will stop.
The best performing headline will then be selected automatically - and then shown to all future visitors. Getting the best headline for your offer just doesn't get any easier than this!
Within this package you will find the following modules:
Software Website Covers
500+ Sound Effects Collection
This is a collection of 500+ audio sounds that can be used for anything you are wanting. All these audio sounds come with full PLR license. This collection of audio sounds are all perfect for anyone who is wanting to add background music to their videos. Another great idea is to sell them individually on the different marketplaces across the internet.
Prospect List Builder
Here's The Ultimate Easy Way To Build Your Own Profit Generating Customer Email List On Autopilot. This simple "set and go" system links directly with the popular Paypal payment service, automatically adding your customer details as soon as they pay.
As you probably know, it's much easier to sell things to existing customers than to brand new prospects. Once your business is established, many of your customers will buy from you time and time again.
This is why it's so important to build your own customer email list so you can keep in touch with your customers, tell them about new products and offer them special deals.
Although it's possible to build a customer email list by manually adding the details of every customer when they buy from you, it can be very time-consuming. Customer List Builder is a brand new, simple tool which will automatically build your customer email list for you.
Journal Covers Templates
This is a collection of 10 different ebook covers based around the subject of different niches. Within each cover package, you're going to get the covers in a number of different formats such as JPG, PNG and also the source file, PSD. These covers are ideal for anyone who is wanting to fast track there cover design saving you time and money in the process.
WP Under Attack Pro Plugin
This pro WordPress plugin allows traffic from 2 affiliate networks at the same time. Yes, if you're planning to do a dual launch to get more traffic (and sales) from different affiliate platforms such as JvZoo, WarriorPlus, ClickBank or any other combination.
With this pro version, you can easily allow massive traffic from 2 websites of your choice (The software won't block the requests from these websites) within seconds.
Modern Video Marketing
Are you ready to succeed in modern video marketing today? It's About Time For You To Learn The In's And Outs Of Successful Online Video Marketing! Regardless of what you've heard, video marketing as a whole is not exactly a new phenomenon. Video marketing content is increasingly plugged into a larger marketing infrastructure. Thanks to four major changes, video marketing has become the killer app.
Video marketing is not actually new. Video has always been around. In fact, its marketing potential has always been apparent to a lot of online marketing professionals. But here's the problem. The challenge to video marketers nowadays is that video may have been the victim of its own success.
There are so many videos out there that most of them simply don't have an impact. They don't get people to convert to buyers.
Within this package you will find the following modules:
Module 1 - Training Guide Module 2 - Cheat Sheet Module 3 - Mind Map Module 4 - Resource Report Module 5 - Sales Letter And Thank You Page Module 6 - Sales Video Module 7 - Legal Pages Module 8 - Graphics Module 9 - Articles Module 10 - Banners Module 11 - Promotional Email Swipes Module 12 - 10 High-Quality eCovers Module 13 - Social Media Images Pack
Motion Backgrounds
Main Collection:
344 FULL HD [1080p] Animated Motion Backgrounds 111 HD [720p] Animated Motion Backgrounds 39 4K Animated Motion Backgrounds 13 UHD [2K] Animated Motion Backgrounds
300 Stock Videos Collection:
Part 1 - Animal, Backgrounds, Blur Part 2 - Business, Car, Emotions, Fire, Fireworks Part 3 - Food, Health, Medicine, Music, Insects Part 4 - Nature, Night Part 5 - People, Space, Sports Part 6 - Timelapse, Water Part 7 - Travel Pack 1 Part 8 - Travel Pack 2
Fast Action Bonuses:
171 Animated Motion Backgrounds 47 Animated Motion Background Loops 1000 HD Stock Photos Part 1 1000 HD Stock Photos Part 2 30 Drone Stock Footage Videos Facebook Header Templates Twitter Post Templates Twitter Header Templates
Animation 4K Stock Videos
By 2019, Internet Video Traffic will account for 80% of all consumer Internet traffic. Here is an excellent opportunity to leverage the power of Videos and use this medium to catapult your web business to the next level.
There are Endless Possibilities where you can use these videos and here are just some of them.
You can:
Use them as Background video on your sales page/sales video to enchance its appearance
Use them as Sales video on your Squeeze Page/Landing Page
Generate an additional passive income stream
Use them as Promotional videos on Youtube, FB, Instagram or any other networking or website
Use them as corporate videos in various projects of your own or your clients
Bundle with other products
Create a demo website and charge monthly subscription amount to access these videos
Use/sell them as live wallpapers, GIFs for mobiles, laptops, PCs, etc.
And much, much more!
Here is the large bundle of hand-picked, 4K HD-quality Animation videos.
Is it enough awesomeness for you? Because you will be also receiving my ULTIMATE huge bonuses. Those treasures are waiting for you at the end of this Aiwis 2.0 Review. And even though you do nothing but only read my Aiwis 2.0 Review, to thanks for your kind support, I still give you free bonuses. So keep reading then scroll your mouse down!
Click Here @ 10:00 AM EST on 2018-August-8th To Get An Early Bird Discount On "Aiwis 2.0" Along With My UNIQUE BONUS!
AIWIS 2.0 REVIEW – USER EXPERIENCE
I hate to say this, but if you’re using pop up or overlays to convert more visitors into leads and sales, you could be secretly getting punished by Facebook and Google? It’s true! FB and Google are now cutting off traffic, suffocating exposure and burying you below other people’s posts and search results… while simultaneously raising your advertising costs without evening telling you. So, while you’re trying to be a smarter marketer, Google and Facebook are pulling the rug from under your feet. It’s totally uncool, and it drives me crazy.
Why are they penalizing sites with pop ups and overlays? Because apparently, people are getting freakin’ tired of them… and they don’t want to send their users to pages that have them. Me? I kinda like using pop ups and overlays, so I wish things were different… but I guess Facebook and Google don’t share my opinion, so just like you, I have to ADAPT.
And here’s how… There’s one thing you can do right now, to avoid getting penalized by Google and Facebook and turn more traffic into leads, subscribers and sales… and that’s by using video avatars. People freakin LOVE that human feel to avatars. It’s why Domino’s pizza use them along with thousands of other major brands and marketing companies. Because they know the power of avatars.
They’re like chat boxes and live support on overdrive… converting skeptical tire kickers into sales on a whole new level. And instead of using pop ups and overlays to try and get subscribers and sales, these avatars give you a huge green light in Google and Facebook… which means higher rankings, more visibility, more clicks and cheaper traffic, day after day.
Imagine what a realistic, human talking avatar could do for your income… grabbing attention and guiding your visitor to take the exact action you want them to take, like clockwork? Now it’s finally possible, and it’s the most powerful A.I video avatar I’ve seen on the market today… Aiwis 2.0!
Aiwis doesn’t cheapen a website like the other programs out there. It adds value to the site and more importantly… It adds value to the visitors on our websites. Aiwis contains something called “Journeys” that are something we’ve integrated since the first versions it allows Aiwis to commence actions dependant on what the visitor decides to do… Or not to do!
Inside there’s a store for people to purchase more journeys for their marketing campaigns as it’s evergreen or…. (Now it gets cool) they can list their own and sell them to other people within the Aiwis community to enhance their money-making efforts… It’s a bit like Click funnels share links.
We can gather intelligence on the visitor’s actions and even know where they came from within our analytics centre. It doesn’t just stop there… Aiwis’s V.1 can send messages vocally in 24 different languages, 47 accents.. Man, woman, boy, girl… But that’s Childs play compared to the updated version!
Aiwis can convey vocal marketing messages that are personal AND with the new language intelligence we can automatically on autopilot speak to our visitors in their OWN language… This breaks barriers like no other system out there!
HOW AIWIS 2.0 WORKS
You can deploy AIWIS 2.0 On Your Site In Just 4 Fast & Easy Steps:
STEP 1: Create Your Behavior Trail (Intuitive interface helps you create with zero learning curve)
STEP 2: Click To Generate Code Snippet
STEP 3: Copy & Paste Code Into Your Site (Just like how you ad Google Analytics – it’s that simple!)
Checkout The Demo Of Email Engage Below:
Click Here @ 10:00 AM EST on 2018-August-8th To Get An Early Bird Discount On "Aiwis 2.0" Along With My UNIQUE BONUS!
WHO IS IT FOR?
Anyone Who Has A Website Needs AIWIS 2.0 Today:
Internet Marketers Use AIWIS on your websites, landing pages, and squeeze pages for an instant boost to opt-ins and sales.
Affiliate Marketers Use AIWIS on your review pages, landing pages, on your blog etc., to tell your visitors exactly what you want them to do, and convert them into huge affiliate commissions.
Product creators Use AIWIS on your sales pages to ‘present’ your offer. Wow your visitors, gain their trust and guide them through to a sale. You can expect a dramatic increase in profits!
Social media marketers Use AIWIS to encourage visitors to follow, tweet, comment and share content. AIWIS is so unique that people will share, just so that other people can see AIWIS in action!
Ecommerce entrepreneur Use AIWIS to guide your visitor around your store, make purchase suggestions, and offer discount coupons at checkout to drastically reduce cart abandonment.
Bloggers Use AIWIS as a helping hand on your site, showing your visitors what to read and view, inviting them onto your list for future updates, and showcasing special offers.
Offline consultants Implement AIWIS onto your clients’ websites to magically increase engagement, clicks, leads, shares and sales….and charge them a fat monthly fee for the privilege!
Bricks and mortar business owners Use AIWIS on your business website to offer discounts, join mailing lists for special offers etc. All businesses can benefit from increased engagement.
PRICE OF PRODUCT
For a limited time, you can grab Aiwis 2.0 with early bird discount price in these options below. Let’s pick the best suited options for you before this special offer gone!
FE: Aiwis – $37.00 – Will be: $47.00 per month
OTO1: Aiwis Academy – $37.00
OTO2: Aiwis Ambition Club (AAC) – $27.0=0 Per month
OTO3: Aiwis Commercial Licence $67.00
OTO4: Captipic – The Ultimate Personalization Suite – $37.00 per month OR $270 annually
Let’s act now, don’t delay and grab it now while it’s still at the lowest price possible! And Just feel free to give it a try, because You have a full 30 days to put this to the test and make sure that this is for you. If you do not see any results within this period then please reach out to them. The Helpdesk Team is always there to help you out and make sure that you have been following the correct procedures.
AIWIS 2.0 REVIEW – CONCLUSION
In summary, I hope that all of the information in this Aiwis 2.0 Review can help you gain more understanding about this product and then be able to make a wise choice. If you’re ready to start making a real online income in the most passive way possible then click the button below before the price rises. I am look forward to seeing your success.
However, in case you are in need of any advice, please feel free to keep in touch with me anytime. Regardless, thank you for reading my Aiwis 2.0 Review. Goodbye, and see you again!
Click Here @ 10:00 AM EST on 2018-August-8th To Get An Early Bird Discount On "Aiwis 2.0" Along With My UNIQUE BONUS!
4 SIMPLE STEPS TO CLAIM YOUR BONUS PACKAGE
1. Clear Your Cookies in your Web Browser (Ctrl + Shift + Delete) 2. Purchase Products Through My Email/Website 3. Contact Me ⇒⇒ Here On FB with the receipt of your purchase 4. ALL The Listed Bonuses is Yours & You will receive them within 12-48 hours.
#Aiwis_20, #Aiwis_20_Bonus, #Aiwis_20_Demo, #Aiwis_20_FE, #Aiwis_20_OTO1, #Aiwis_20_OTO2, #Aiwis_20_OTO3, #Aiwis_20_Review, #Cloud_Based_App, #Jvzoo, #JvzooProductReview, #JvzooProducts, #Software, #Software_Tools
#Aiwis 2.0#Aiwis 2.0 Bonus#Aiwis 2.0 Demo#Aiwis 2.0 FE#Aiwis 2.0 OTO1#Aiwis 2.0 OTO2#Aiwis 2.0 OTO3#Aiwis 2.0 Review#cloud based app#jvzoo#jvzoo_product_review#jvzoo_products#Software#Software & tools#Software & tools
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Kanye West Has Long Been Primed For Radicalization
https://styleveryday.com/kanye-west-has-long-been-primed-for-radicalization/
Kanye West Has Long Been Primed For Radicalization
Then president-elect Donald Trump and Kanye West pose for media at Trump Tower in New York City, on Dec. 13, 2016.
Andrew Kelly / Reuters
The past week has been particularly difficult for Kanye West fans. Since reactivating his Twitter account on April 13, the rapper has declared his love for Trump — “You don’t have to agree with Trump but the mob can’t make me not love him” — and showed enthusiasm for a prospective meeting with Trump-supporting billionaire Peter Thiel. Though West had previously taken a meeting with Trump, shortly after the election, this was the first time he appeared to actually endorse the president. People reacted by saying West had finally hit the point of no return, sharing memes of the rapper in the “sunken place,” and laughing at the hypocrisy of West championing free speech and free thought while showing admiration for the man who spent a fortune to shutter Gawker. But if you’ve been paying attention, you’ll realize that West’s current behavior falls in line with what made him appealing in the first place.
Because in addition to his brutal honesty and glowing narcissism, West is someone who thinks of himself as a perpetual underdog and who still seeks validation from various elites.
West has spent the entirety of his career trying to kick the door down on spaces he has been excluded from. On his debut album back in 2004, West waxed poetic about how he was laughed at by his label for wanting to transition from producer to rapper, and made the hit song “Jesus Walks” about how difficult it’d be to get Christian rap on the radio. He often scoffed at the amount of awards he would lose even while being ranked 11th for the most Grammys won of all time.
He considered himself to be an underdog, facing off against naysayers, white supremacists, and stubborn institutions, but he was also an early advocate for certain social justice issues, talking about the effects of the drug trade on young black men, speaking out against anti-gay sentiment in the hip-hop community well before other people of his level of fame, and most infamously decrying the media coverage of black victims of Hurricane Katrina and President George W. Bush’s handling of the catastrophe in 2005. While those views are well within the mainstream today, West’s outspokenness was not cosigned by his peers at the time.
West’s message of individuality, self-worth, and perseverance in lines like “Every motherfucker told me that I couldn’t rhyme / Now I could let these dream killers kill my self-esteem / Or use my arrogance as the steam to power my dreams” from his 2004 song “Last Call” seemed to really resonate with his young audience, and put West in the position where his voice helped many young fans find theirs. By sharing his own stories he stumbled into being a role model for a generation of teens looking for a way to be their authentic selves.
West is someone who thinks of himself as a perpetual underdog and who still seeks validation from various elites.
West was generally consistent in getting positive feedback for his unsolicited opinions, but a big turning point around West’s public persona was the infamous 2009 MTV Video Music Awards with Taylor Swift. More so than his repudiation of Bush, his interruption of the young country star accepting the award for Best Female Video made West a kind of a martyr for free speech. While it was objectively a rude gesture, in that moment, West vs. Swift became a tableau for the rejection of white mediocrity eclipsing black art, a message most of West’s black fans were happy to see brought to light. Even immediately after, rapper Wale fronting the awards show’s house band said, “You can’t fault a man for speaking his mind.” West was put through the wringer for challenging what art deserves recognition, famously going on The Tonight Show With Jay Leno and shedding a tear when asked what his recently deceased mother would have thought of his behavior. But the gesture won him ardent support from those critical of awards shows, establishing West as a more honest barometer of the music industry, especially given how quick he was to concede awards he won to the artist he felt was more deserving.
West had one notable critic though, in then-president Barack Obama, who called West a jackass in a leaked, behind-the-scenes CNBC interview from 2009. He would later stand by the remark in a 2012 Atlantic profile of the rapper. Though West was somewhat magnanimous in his response — “Obama has way more important stuff to worry about than my public perception,” he told XXL in 2009 — it must surely have grated that he’d been denied a relationship with Obama at every turn, and that embarrassment seemed to set into motion his years-later endorsement of Trump.
After the release of his career-defining album My Beautiful Dark Twisted Fantasy, West decided to launch his own women’s fashion line, and once again he felt himself unfairly excluded from the upper echelons of the fashion word. He invited every major fashion critic to see it in a packed show at Paris Fashion Week in fall 2011, to disappointing results. The Wall Street Journal wrote, “The only thing more painful than witnessing the dress was watching the model pitch down the runway in shoes so ill-fitting that her spike heels were bending at angles.”
West channeled his anger into Yeezus, his abrasive 2013 album that took specific shots at the fashion industry, religious leaders, corporate America, and white supremacy again. He did a series of interviews that excoriated what he perceived to be the elitism of big fashion corporations like Nike, as well as the limits placed on him as a celebrity. He was allowed to be sponsored by brands, but was not allowed to give them any creative input in return.
West said in a 2015 interview with Zane Lowe that prior to his Adidas deal, “I’m giving examples of work that I did that was really successful and I’m getting just completely shut down. But not just by the company we talked about last time, but every single company, every single company you could imagine is just like, ‘No, you are a celebrity. You are not allowed to create, you’re not allowed to think, you’re not allowed to have an opinion.’” However, after the Adidas deal had already proven itself to be a success, West claimed on Twitter to be $53 million in debt and tried to rally his followers into convincing Facebook CEO Mark Zuckerberg to invest $1 billion into his ideas. His platitudes of self-worth mutated, now he was a self-professed thought leader, though his thoughts felt even more erratic and inscrutable. He wasn’t just a celebrity anymore, he was akin to Muhammad Ali, Malcolm X, and Nikola Tesla — figures that had little to do with music or fashion.
West had always had an ego, but had demonstrably put himself into a bubble and ceased to empower his fans. And while he was not necessarily wrong to rank himself among the most influential public figures in 2013 — in fact several publications corroborated his statement — in fighting to be perceived as a thought leader he exposed the myopia he developed a decade into fame. He used the fact that he and his wife, Kim Kardashian, had to lobby to be recognized by institutions like Vogue or the Hollywood Walk of Fame as an example of why classicism had replaced racism — as if they were new money still fighting old money for respect. He equated the fashion world not taking him seriously to Michael Jackson not being played on MTV because he was black. West ignored constructive criticism from those who cared and questioned how his plight actually affected others, clamoring for meetings with influential businesspeople and seemingly feeding himself a media diet of what he wanted to hear instead.
Just last week, when West shared pictures of his baffling new Yeezy shoe designs, the fan reactions were less than kind — and it felt like an ominous precursor to what was to come. One Twitter user named @Cripple_God, who uses a wheelchair, quote-tweeted a photo of the electric blue Yeezy slides the rapper debuted and said, “Wouldn’t wear these shits if they could make me walk.” The post was retweeted thousands of times.
Damon Young’s recent piece on VerySmartBrothas about West refusing to read is apt because it indicates that West looks for convenience in the content he consumes. Physically isolating himself in his Hidden Hills home or in Jackson Hole, Wyoming, and seemingly separating himself from people who could question his views (though he did just have John Legend over for dinner after Legend himself made news for trying to convince West or others to detach from Trump), allows him to seek out any sort of message in media that serves as a unchallenged validation of his thoughts.
Donald Trump was a win for Kanye West because he now has access to a man who can relate to being ostracized by corporate America and those elites in power that West himself was trying to ingratiate himself to. Like Trump, West has proven to thrive off the credit he has been given, and now two Republican presidents have publicly shared how big an effect he’s had on them, for better or worse. Meanwhile, Trump now has a black face with star power that just so happens to share his desperate need for validation from the most powerful people in the world.
What’s next with West is hard to pin down. His music is often where he is most insightful, but if the song he posted Friday called “Lift Yourself” is any indication, he is not taking public opinion about his recent actions very seriously. A second song released Friday night, “Ye Vs The People,” is a political tête-à-tête with rapper T.I., which ends at an impasse, possibly indicating that he is still under the same delusion he was in 2013, believing he was the one person in the world who could rebrand a Confederate flag or MAGA hat as symbols of black empowerment. For as much controversy as he has caused, while dropping hints about running for president in 2020, he admits to having little knowledge about conservative politics.
His recent retaliations against Obama and Jay-Z seem to indicate that West still cares about other powerful black cultural figures’ opinions, though he could just be raging against the lack of attention they seem to pay to him. By all accounts, the visionary has finally lost his laser-focused vision, and some have even said he’s been “redpilled.” Whatever the case, what is constant is West will continue to look for respect, whether it be from the president of Universal Music or the president of the United States, and as he racks up debt — whether it be emotional or financial or both — those who lose out the most are the generation of fans who have stood by him up until now. ●
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[Interview] HOF July 2017 @aristina.z
Do you believe the imaginary world?
It would only live in your minds. So, when you dream, The world would roll out regardless of time and venue. There is no limits; imagination has limitless power.
“Logic will get you from A to B. Imagination will take you everywhere!”
-Einstein
This quote by Einstein is written on our July HOF @artistina.z’s profile.
This is a piece of element that makes you understand about the artworks by @artistina.z who draws fantasy.
The artist draws vivid colored landscapes,
Atmosphere with aurora, unknown planet in the sky,
And the princess, fairy and imaginary animals.
These are not yet explained by realistic logic.
But for those who believe in the power of imagination, the fantasy landscape would mean genuine world for them, just like how you believed in the world of fantasy in the fairy tales during childhood.
When you look at the artworks of the artist, you would feel the innocence of the lost childhood.
The artist consistently updates artworks on PENUP.
She gets great feedback from the users.
The vivid colors and themes in the artist’s feeds make us enjoyable.
Then let us begin the interview with @artistina.z, our HOF of July.
Q1. @PENUP :
Hello. We are from PENUP team.
We would like to congratulate you on your winning of July HOF.
Please introduce yourself and your words on winning this HOF.
A1. @aristina.z : Hello
First of all I want to thank you all for this wonderful surprise….it transported me to fantasy world permanently!
A huge thank you to all the amazing PEN.PLE for your beautiful messages, appreciation and encouragement…You have brightened my universe with your praise and your awesome artworks inspire me to do better!
My name is Farah Zaidi Khan, and I am a Dental Surgeon by profession.
Most of my life (am in my thirties) have been pretty busy with studies and work but recently have cut down a little on my professional commitments to spend some quality time with my two small children.
Around a year back I discovered PENUP and took up digital drawing which has made me feel blessed instead of feeling stressed after a busy day at work and home!
Q2. @PENUP :
We’ve already mentioned in the beginning.
We see that you’ve written Einstein’s quote in your profile.
What does imagination mean to you when you do artwork?
A2. @aristina.z :
My entire artwork is usually based on imagination which comes from the fact that I am an avid reader of fiction and fantasy books and when I am doing an artwork I don’t usually keep a painting for reference on the side as it may influence my style of drawing.
I first choose a colour and then I use different hues and shades of it to get the backdrop I have imagined. Once I get the desired backdrop then only I decide what to draw.
So, my artworks are usually done in reverse.
First the colour, then the shading & light effects and finally the drawing.
Q3. @PENUP :
Your works are themed on fantasy.
Especially, the unique situation that you present creates imaginary atmosphere.
For example, a woman would be looking into a mirror, and the path to a castle would reflect through it.
Also, the woman that floats the light up to the sky alone in the desert is something that stimulates one’s imagination.
Where do you get all these inspirations for attractive situation presentation?
A3. @aristina.z :
My inspiration usually stems from my childhood memories as we usually spent most of our time outdoors, reading books or listening to stories and the only computer we had was in the computer room where it took up most of the desk space and we only went there occasionally to look up something important.
After spending most of my teenage years buried in books, now I am seeing a different world altogether with smartphones and limitless possibilities where information is just a click away and I can draw vistas from my childhood onto a digital screen and share it with like-minded people across the world.
Q4. @PENUP :
In your works, we see many elements like red hat, princess, witch and fairy and palace, which are seen in the fairy tales.
Is there a reason you get the motif from fairy tales?
A4. @aristina.z :
This is so true… because actually I am reliving my childhood with my children.
You will usually see the artwork related to the fairy tale I am reading to them at that point of time.
They are at an age where they think their parents can do almost anything…so I am usually asked to draw dragons, dinosaurs and ninja turtles in serious little voices and I try not to disappoint them!
Q5. @PENUP :
There are two types of nature that often appear in your artworks: lake and moon.
The lake where the water doesn’t flow would reflect the atmosphere like mirror is quite attractive.
So you can’t really discern lake from atmosphere.
Also, moon appears in your artworks very often.
Do you happen to like lake and moon?
What are other parts of nature you favor the most?
A5. @aristina.z :
Yes, I love drawing the lake and the moon and basically the skies during sunset or moonrise.
I especially enjoyed drawing this piece in the middle where a couple is seen against the backdrop of the huge white moon which is dedicated to my husband as I always believe that my parents gave me wings but my husband has given me the limitless sky to fly in.
Q6. @PENUP :
Looking at your artworks, it seems like there is a proposition that you enjoy.
You like the proposition that is vertical and split the canvas into half.
For instance, you draw sky in the top part and split the bottom part with the horizon and mountains set as standards.
Do you have any reason for enjoying such proposition?
A6. @aristina.z :
Yes, because in reality when we see a clear lake, you can almost always see the mountains reflected onto the lake and it gives a feeling of calm and serenity which I love a lot and try to make use of it in my artworks as it gives them more depth and conveys a feeling of peacefulness.
Q7. @PENUP :
It’s so enjoyable to see your posts in your feed.
The reason is that your use of colors is very vivid and very shocking.
Most of all, bright colors are seen very often, which makes the presentation more mystical, more fantasy-like and more dramatic.
It is not seen very often in the reality. Is there a reason you use these colors?
A7. @aristina.z :
As you might have noticed that I use only two or three hues in one artwork, so for me one colour is complete in itself and I don’t feel the need to use different colours for mountains and trees etc. but different shades or Chroma of the same colour.
So, usually my spectrum shifts from dull to bright to shocking shades of the same colour rather than using a different colour or hue altogether.
Q8. @PENUP :
I always go and check out your artworks before I read the title.
The title gives an answer to your intentions.
The literature-like and metaphoric titles give more stories to the artworks. Wondering whether you come up with the titles first before working on the artwork or the opposite.
How do you come up with the titles?
A8. @aristina.z :
As I draw on sketchbook pro exclusively where we can use different layers, so once I complete two layers I usually have many names floating in my head related to the colour and by the time I get the final layer done, I have usually zeroed in on the most apt title.
I try to use a title related to fantasy so that it can add more mystery and intrigue as well as trigger the imagination of the viewer.
Q9. @PENUP :
I know you do digital art.
The digital art has its own attractive point compared to the paper as you need to draw onto the device monitor.
What do you like about the digital art?
A9. @aristina.z :
The best thing about digital art is that it can be done anywhere, anytime and with the minimum amount of equipment and fuss.
I can carry my works in my pocket anywhere I want to.
I also love the fact that I can work on different layers using the sketchbook which gives the option of re-doing some portions of the artwork if I want to without altering the entire scene.
Q10. @PENUP :
Last but not least. Do you have any comments for the PENUP team?
A10. @aristina.z :
Just wanted to congratulate you people for doing a commendable job by bringing so many artists from across the globe onto one platform where they can display their own works and admire and be inspired by the amazing artworks of other artists.
I also appreciate the proactive steps that you all have been taking to encourage only original pieces of artwork by the artist themselves.
I especially love and look forward to the new challenge every 15 days which triggers our imagination and creativity.
Thank you so much once again and keep up the good work.
We were able to share more in-depth stories with @artistina.z who seem to work in veil due to the mystic and unique atmosphere her artworks convey.
One could realize the imagination could be a solution to all.
Hope that all of you could roll out your imagination that is kept unconsciously in your minds.
Now, it’s July of scorching heat.
The heat makes us all tired, but one would think about going on traveling due to the weather.
Leaving behind your daily life could come as excitement.
Forget about the things that bound you, and leave for new places.
If you can’t go on a vacation this summer,
Why don’t you travel your world of imagination like @artistina.z under cool air conditioner?
Don’t forget to leave messages of congratulations to @artistina.z, our HOF of the month.
Thank you :-)
Artwork Sharing Social Network, PEN.UP! http://www.penup.com - The PEN.UP Team
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Sexscapes: The Internet Gives a Voice to the Perverts of the World
Ever since it reached a level of general western-world ubiquity sometime in the 2000s, it has been widely accepted that the internet is one of humanity’s most ingenious inventions. The ways humans interact and connect with one another world-wide has been changed so fundamentally that to describe them would seem futuristic and absurd to twenty-year old incarnations of my now aged grandparents. Sites like Wikipedia, Google, and YouTube have not only entered the lexicon, but have also become invaluable research tools for the average individual curious to discover more about the world at large. Soon, it seems, it will be difficult even to find a cellular phone plan that doesn’t require paying for round-the-clock internet access as part of the basic contract.
For the first time in the history of our species, information and knowledge have become more or less democratized [though it can be argued that inherent class discrepancies lead to the fact that those who are unable to afford internet access, i.e. the bottom rung of the socioeconomic strata, now face more obstacles than ever when attempting upward social and economic mobility], and it would seem the average internet user has few excuses not to continue their education far past their formative school years.
But the human capacity for perversion should never be underestimated.
According to some not-so-groundbreaking research (mine), the internet, along with being one of the final bastions and troves of limitless, easily accessible knowledge available to an increasingly apathetic and dumbed-down populace, is used primarily for two main purposes: “trolling” (the sending of inflammatory or provocative messages purposefully crafted with the expectation that this initial message will elicit equally negative responses, or, if the troll is particularly lucky or adept, the commencement of an all out “flame-war”); and, of course, the viewing of pornography. Both of these purposes being symptoms of the altogether larger first-world problems of boredom and a general and ever growing inability to empathize with other sapient beings.
However stark and socially pertinent, none of this should come as particularly surprising or new information. Since pretty much its first widespread public use, the internet and perversion go together like cops and child molesters in prison (the metaphor, of course, falling short at the fact that, unlike prison, where police officers and pederasts meet up in protective custody—the smaller, secluded group of the prison at large—the perverts of the internet are the general population). Hell, one of my first experiences with the internet was when I was twelve and I didn’t have it, but my next door neighbor did, so every afternoon I’d go over to his house and, sitting in the side room of the garage where his family computer was kept, we’d burn through his AOL hours disc by logging onto AOL Instant Messenger and asking strangers if they “got pics?” Then, after inevitably getting bored with this game, searching for naked pictures of the girl from Seventh Heaven (no, not Jessica Biel, who actually had semi-nude photos published in Gear magazine around this time, but the slightly more homely Beverley Mitchell, for some reason).
But that was back in the Wild West frontier days of World Wide Web-based perversion and sexual curiosity. These days, perverts are no longer cloistered away to obscene chat sites. Instead, with the inception of so-called “porn 2.0”—tube sites such as Youjizz, YouPorn, PornoTube, PornTube (distinct from “PornoTube”—common mistake), FuckTube and BookpornTube (compelling name, I must admit, though surprisingly unliterary in the final analysis)—the perverted majority of the internet finally have a way to truly interconnect with one another: rubbing them out to the same videos as thousands of other horny people.
Someone, however, decided the perverts of the interweb weren’t connected enough by these shared masturbatory stimuli. Somewhere down the line, apparently, the question was asked at a pornographic video tube site board meeting: what happens when the trolls of the internet are given a medium with which they can broadcast far and wide to other trolls and pervert-trolls, just how they, as an individual and lonely troll caught in the vastness and potentially infinite wisdom of cyberspace, feel about a particular pornographic video? This led to the somewhat alarming decision to begin including “comments” sections for each video on many of the more popular tube sites.
In an effort to try and better understand the perverts of the internet (myself included), I decided, at great risk to my personal sanity and computer security, to browse through a varying array of these comment sections to see what I could glean from the pervert-trolls of the internet. Interestingly, the results actually managed to be profoundly disturbing in ways that superseded my already sordid expectations. With the hopes of not encouraging additional traffic to any of the sites, many of which are hosted in foreign countries, thus allowing the sites to avoid prosecution for the hosting of copyrighted material and in turn denying profit to the hardworking men and women of the pornographic industry (yes, that previous sentence was completely serious), I will be withholding the names of the sites in question, though I will be providing my notoriously stringent editor with URLs for all of the videos in question. Videos will be chosen the same way I choose which Wikipedia articles I’m going to read to kill time: I will start at the homepage and see what looks interesting until I’m inevitably led down a wormhole sticky with wasted-time and shame and regret.
##
Video One: “Retail Store Creampie”
The Video:
I’ll start first with what appears to be a short excerpt taken from a longer film. The video has seven comments and an overall rating of 88.50% with 554 “Good” votes, and 72 “Bad” votes. The video is four minutes and six seconds long and depicts a young woman in a green shirt getting plowed by a guy with a shitty tattoo on his ribs. Throughout the video she makes some fake moany noises and says things like “fuck me.” Also, she’s getting banged in a store on a clearance rack for some reason. Pretty standard porn territory.
The Comments:
Comments range from the coherent, if subject-ambiguous, “nice cock. Love his pussy pounding, wish it was me,” to people being pissed about false advertising in the title of the video, “not a creampie stupid,” and, “THAT WAS NOT A CREAMPIE MOTHERFUCKERS!!!” Then there is the somewhat baffling, “can’t stand those fake moans, quiet moans are hot, but not those fake-ass American-hoe ones. FUCK YOU AMERICAN ASSHOLES. WHITEPOWER!!!”
(Reader, take note that this last comment, left 07/31/2010 at 1:12 am, is a classic example of trolling. Notice how the comment doesn’t make sense, but implores others to reply defensively.)
What I learned:
The art of trolling is alive and well in porn comments. Also, if your video promises a creampie (sex act—you can look it up your damn self), you’d better deliver. Otherwise, people will call you names like “stooped.”
Video Two: “Barely Legal Casting”
The Video:
With a total of twenty-four comments, this video has 1,484 votes with an 86% positive rating and 1,714,761 views. It was added to this particular site eight months ago which means that this video is watched roughly 7,030 times per day. The video is part of the “Backroom Casting Couch” series of videos. It is a “reality” porn series, where a middle-aged dude, face always blurred out, has unprotected sex with women, many of them girls who appear to be amateurs and in their late teens. In this video the man asks a girl who claims to be eighteen, but could pass for fifteen, a whole bunch of awkward questions about sex, which she answers in a way that either highlights a strong history of character acting, or simply belies her actual sexual greenness. The man then proceeds to have her strip in front of the camera, ostensibly as part of a casting process. After sexing her up against a wall, he ejaculates on her face in a close-up that is really just creepy and left me feeling not aroused, as porn should, but rather cold inside.
The Comments:
Highlights include the somewhat racist, “have you ever done any black chicks? Or are you afraid that they’ll find out & shoot you? LOL” by someone named Bonezz_11 (his profile picture shows a shirtless dude with sunglasses and a visor blowing out some sort of smoke, and under “more info” he is listed as a twenty-two year old male who has been actively using this particular site for over two years and has watched 2,224 videos, giving him an average of three porn videos per day); the perverted, “daddys girl exploited, love it,” and, the misogynistic, “she looks hot with a dick in her mouth, but other than that, not so cute. too tiny,” by Freaknasty831, whose profile picture is an erect penis.
What I learned: (Besides how many porn videos Zach Bonezz_11 watches per day.)
That the American public education system is profoundly failing to teach its youngsters that riddling your text with comma splices makes you look like a total dumbass.
But, my porn comment research did lead me in an educational direction. Additional research into the authenticity of the Backroom Casting Couch series revealed that the male “star” of the videos is an Arizona man named Eric Whitaker, and that he totally has Herpes Simplex Virus Type I (he released proof through his Twitter account for some reason). The girls in the video are paid a flat fee up front, and are fully aware that they are entering Whitaker’s sleazy as hell Scottsdale office to have sex on camera, though apparently Whitaker has no qualms about knowingly spreading his Herpes, an offense which in the state of Arizona could possibly be considered aggravated assault.
Since June 2011, the greasy fuck Whitaker has been on the radar of sex crime detectives.
Next month Anderson continues to probe the porno-troll world and stumbles across a sex scandal involving a senator’s daughter.
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Design an Insanely Memorable Conference: From Branding to Signage (And Every Detail in Between)
Attendees from last year’s Call to Action Conference
From busy trade show floors to professionally-lit celebrity panels, it seems every marketing brand wants a South by Southwest-style event all their own these days.
But, with so many conferences for your target market to choose from, it’s risky running a large-scale event as a mid-sized brand. It’s the ultimate faux pas to host a forgettable, generic conference, so how can you stand out from the rest and leave attendees smitten?
At Unbounce, we’ve learned that a good conference is a designed experience: your attendees need to feel the effort that went into the event with every single detail. With Call to Action Conference, we work for months to book unparalleled experts and ensure quality talks. But, as an interactive designer here at Unbounce, I’ve learned that the visual branding of your conference, from the typeface to the venue’s wayfinding is just as important.
This year I’m responsible for CTAConf’s branding and can share that part of our event’s strategy is to stand out. We want you to remember exactly where you were when you heard remarkable speakers on our stage, built important relationships at our after parties and received valuable insights (not to mention cool swag).
In this post I’ll share a behind-the-scenes look at our 2017 branding, and 5 design tips to ensure every event your brand hosts is unforgettable.
1. When branding your conference, prep a solid pitch
To meet our goals this year, our team decided we wanted to create a new image for our event based on last year’s feedback and key learnings. Ultimately, we want to:
Increase brand awareness: It’s essential people remember the conference’s name and associate it with us.
Deliver a stunning 360 experience: We want to offer an online and offline cohesive experience for our attendees from touchpoint A to Z. Everything should feel integrated.
Use resources wisely: We’ve got a large marketing team, and we need to optimize the use of our internal resources to balance time, effort and impact.
If you’ve run an event before and have decided on developing a new visual look (or you’re running your first in-person event), I find it’s useful to start by reviewing last year’s learnings and/or your upcoming conference goals. This review puts everyone on the same page for understanding the reasoning behind your future design choices.
Once you have your art direction concepts ready to present it’s all about how you sell the story of your vision to your key stakeholders internally. People can’t evaluate a design without knowing its intention, so as a designer—or a marketer working with a designer—ensure you use a kickoff meeting to guide your stakeholders with storytelling and a proper visual presentation.
Here’s an example of the presentation I gave to our internal stakeholders around my proposed brand concepts for this year. In this deck I painted a clear picture for everything from concept development to moodboards to an exploration of the Instagram ads:
Stakeholders pitch deck.
By sharing the rationale behind each concept and putting together some quick explorations I was able to clearly explain my choices. This helped to generate internal buy in for our refreshed look.
This year’s Call to Action Conference is a designed experience you don’t want to miss (and you don’t have to!). You’ve found the blog readers 15% discount — use the code “Blogsentme” at the checkout from May 8 to 12 to join 1,300 of your marketing peers.
When running your branding kickoff, you’ll want to include all stakeholders who have input or final say in the conference’s look and feel. It’s best to get the majority of feedback at the beginning of your design process instead of during execution.
Also, use real content instead of lorem ipsum in the quick explorations of your design. Presenting banners, posters or landing pages with actual words forces you to explore the branding further and will help you present stronger ideas.
2. Details matter: Build a consistent experience
Perfect execution of the visual design for an event falls on the shoulders of the designer, so you’ll want to define the brand guidelines of your conference early and apply these guidelines across every asset. Using a grid system, and agreed upon typography, colors, photographic and graphic styles will help you maintain visual consistency and you’ll increase the learnability of your brand.
Here’s a look at how we planned our consistent visual treatments this year:
Example of Illustrations and photograph treatment
As you can see, every single detail counts — from the napkins at the snack bar to the precise measurements of the screen on the stage. As we’ve found, if you don’t pay attention to details, your audience will. To catch inconsistencies that don’t make complete sense, we’ve found it helpful to invite people from other teams to review our design and confirm:
Is the message clear?
Is every asset pixel perfect, with no spelling errors? (When printing massive banners and expensive materials, you can’t afford mistakes.)
Is every photograph, illustration and logo in high resolution?
Does every asset feel part of the same universe?
When your running an event, start with a massive list of all possible design needs and go from there. Invite people from many different departments who think differently to review and refine.
You’ll often find there are (literally) hundreds of tasks you or your designer needs to work on, so instead of cutting things from the to-do list as you get closer to the event, sacrificing your vision, plan ahead with these design recommendations:
Develop a clear brand guideline document
This offers internal and external direction should other designers or teams need to jump into the project and ensures a cohesive look no matter who helps with design work.
Example of logo, typography and color palette guidelines
Create a Creative Cloud asset library
This provides an easy-to-follow, organized structure for files and folders. The libraries are available in every design app and you can even use them when you’re offline.
Use artboards and smart objects in your Photoshop files
Using social channel banners as an example here, having individual artboards for Facebook, Twitter, Instagram and LinkedIn all in the same document speeds up your workflow. These artboards facilitate fast content replication, ensure cohesive design across platforms and speed up the export process. As a marketer or designer, you only have to modify your smart objects to quickly create completely new banners where needed.
3. Consider online and offline for every attendee touch point
Event organizers and designers must work together to craft an educational and emotional narrative before, during and after the event. This begins online with the conference’s website, landing pages, app and social channels but extends to offline curation: posters, venue wayfinding and swag items.
To plan exciting journeys through physical spaces at your conference venue, you need to jump into your attendees shoes — but also those of the speakers, media, sponsors and staff. This will help you think of every single touchpoint you need to design for, both online and offline. What are the main tasks attendees want to achieve? And how does each step enable someone to get to the next one?
Here are two examples of user journeys we’ve designed this year:
Online:
Offline:
Besides a better understanding of your attendees needs, this 360 approach also indicates where every design element needs to be located and how individual elements can work together in a larger ecosystem.
For this year’s online experience pre-event, we’re promoting CTAConf in our regular owned channels including our website, monthly newsletter, social accounts and blog, but we’re also trying exciting new approaches you can experiment with for your events too. Here are a few we think are especially cool:
Lead gen, traffic shaping and rev gen Convertables – we’ve designed overlays to appear on various pages of our site to increase tickets sales and redirect traffic to our conference site.
Want to try overlays on your own site? Overlays are modal lightboxes that launch within a webpage and focus attention on a single offer. Learn more here.
Personalized banners for all social media channels. These branded banners appear in Unbouncer Facebook, Twitter and LinkedIn profiles to help promote the event and link to the conference’s homepage.
CTAConf viewfinders and personalized letters. Recently we sent VIP media invitations out with these custom retro viewfinders. Each wheel contains photos that tell a story from last year so potential attendees can get a sense of what’s just around the corner.
4. Make info prominent to strengthen conference awareness
It’s critical to remind attendees what event they’re attending — verbally and visually.
In our case, it’s tricky because our company’s name is not included in our conference’s name — so many people have called the event the “Unbounce conference.” We want to minimize that awareness gap, which is why this year’s visuals reinforce our conference name (yes, those big letters you might have seen on our emails, banners, landing pages or in our our social channels).
Here’s an email banner example.
As a conference planner, look for ways to use all design real estate to communicate key info around the event. When is it? Where is it? Who’s organizing? As obvious as it might sound, always include your company and conference’s logos because this is the only way people will begin associating them together. You want these two things to be synonymous.
Finally, look for ways to ensure all the conference details are clear. Make the session titles, speakers, times and locations very prominent, accessible from multiple locations and keep them up-to-date.
5. Integrate design in your event strategy from the start
Designers are a key part of conference creation, so it’s best to involve us early, often, and continuously instead of turning to us as asset generators on a whim. Involve designers from day one to discuss the message and feeling you need to convey with your event. Additionally, ensure designers feel free to explore new ideas for accomplishing goals.
A key part of a successful collaboration is feedback and how it’s delivered so create a process that works for both parties and stick to it as this will strengthen your communication and boost the quality of your work.
As an example, in early designs of our conference, name badges were focused on communicating the attendee’s category (speaker, sponsor or attendee). This was a communicated requirement, but we realized it’s way more important to facilitate personalized conversation at an event, so for the next round of name badges we made everyone’s name prominent and legible. As simple as this example sounds, it illustrates the importance of focusing on the function of assets rather than just the visual.
Overall, avoid telling a designer exactly how to design, but instead, communicate the key goals of an asset.
Tip: Consider gathering feedback from your attendees, too. Gathering instant feedback is a great opportunity to continuously improve your conference design and branding. This year we’re going to run concise face-to-face surveys to dig deeper and understand which design aspects worked or what could be improved. We’ll ask questions like: What was memorable about this year’s design? Was anything unclear or confusing? What was your favorite piece of swag?
Don’t miss this incredible experience
Overall, designing a conference for 1,300 attendees is not an easy task, but when you see every detail connecting to create a delightful experience, it’s totally worth it. Hopefully my tips have inspired you to design your very own large-scale event and pay careful attention to opportunities you have as a host.
As I mentioned, this year’s CTAConf is truly a 360 experience, and you you’ll want to see it with your own eyes. You can join us and your marketing peers on June 25th – June 27th in beautiful Vancouver, Canada. It’s going to be full of exciting takeaways and well-planned surprises. Hope to see you there.
from RSSMix.com Mix ID 8217493 http://unbounce.com/call-to-action/design-an-insanely-memorable-marketing-conference/
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Design an Insanely Memorable Conference: From Branding to Signage (And Every Detail in Between)
Attendees from last year’s Call to Action Conference
From busy trade show floors to professionally-lit celebrity panels, it seems every marketing brand wants a South by Southwest-style event all their own these days.
But, with so many conferences for your target market to choose from, it’s risky running a large-scale event as a mid-sized brand. It’s the ultimate faux pas to host a forgettable, generic conference, so how can you stand out from the rest and leave attendees smitten?
At Unbounce, we’ve learned that a good conference is a designed experience: your attendees need to feel the effort that went into the event with every single detail. With Call to Action Conference, we work for months to book unparalleled experts and ensure quality talks. But, as an interactive designer here at Unbounce, I’ve learned that the visual branding of your conference, from the typeface to the venue’s wayfinding is just as important.
This year I’m responsible for CTAConf’s branding and can share that part of our event’s strategy is to stand out. We want you to remember exactly where you were when you heard remarkable speakers on our stage, built important relationships at our after parties and received valuable insights (not to mention cool swag).
In this post I’ll share a behind-the-scenes look at our 2017 branding, and 5 design tips to ensure every event your brand hosts is unforgettable.
1. When branding your conference, prep a solid pitch
To meet our goals this year, our team decided we wanted to create a new image for our event based on last year’s feedback and key learnings. Ultimately, we want to:
Increase brand awareness: It’s essential people remember the conference’s name and associate it with us.
Deliver a stunning 360 experience: We want to offer an online and offline cohesive experience for our attendees from touchpoint A to Z. Everything should feel integrated.
Use resources wisely: We’ve got a large marketing team, and we need to optimize the use of our internal resources to balance time, effort and impact.
If you’ve run an event before and have decided on developing a new visual look (or you’re running your first in-person event), I find it’s useful to start by reviewing last year’s learnings and/or your upcoming conference goals. This review puts everyone on the same page for understanding the reasoning behind your future design choices.
Once you have your art direction concepts ready to present it’s all about how you sell the story of your vision to your key stakeholders internally. People can’t evaluate a design without knowing its intention, so as a designer—or a marketer working with a designer—ensure you use a kickoff meeting to guide your stakeholders with storytelling and a proper visual presentation.
Here’s an example of the presentation I gave to our internal stakeholders around my proposed brand concepts for this year. In this deck I painted a clear picture for everything from concept development to moodboards to an exploration of the Instagram ads:
Stakeholders pitch deck.
By sharing the rationale behind each concept and putting together some quick explorations I was able to clearly explain my choices. This helped to generate internal buy in for our refreshed look.
This year’s Call to Action Conference is a designed experience you don’t want to miss (and you don’t have to!). You’ve found the blog readers 15% discount — use the code “Blogsentme” at the checkout from May 8 to 12 to join 1,300 of your marketing peers.
When running your branding kickoff, you’ll want to include all stakeholders who have input or final say in the conference’s look and feel. It’s best to get the majority of feedback at the beginning of your design process instead of during execution.
Also, use real content instead of lorem ipsum in the quick explorations of your design. Presenting banners, posters or landing pages with actual words forces you to explore the branding further and will help you present stronger ideas.
2. Details matter: Build a consistent experience
Perfect execution of the visual design for an event falls on the shoulders of the designer, so you’ll want to define the brand guidelines of your conference early and apply these guidelines across every asset. Using a grid system, and agreed upon typography, colors, photographic and graphic styles will help you maintain visual consistency and you’ll increase the learnability of your brand.
Here’s a look at how we planned our consistent visual treatments this year:
Example of Illustrations and photograph treatment
As you can see, every single detail counts — from the napkins at the snack bar to the precise measurements of the screen on the stage. As we’ve found, if you don’t pay attention to details, your audience will. To catch inconsistencies that don’t make complete sense, we’ve found it helpful to invite people from other teams to review our design and confirm:
Is the message clear?
Is every asset pixel perfect, with no spelling errors? (When printing massive banners and expensive materials, you can’t afford mistakes.)
Is every photograph, illustration and logo in high resolution?
Does every asset feel part of the same universe?
When your running an event, start with a massive list of all possible design needs and go from there. Invite people from many different departments who think differently to review and refine.
You’ll often find there are (literally) hundreds of tasks you or your designer needs to work on, so instead of cutting things from the to-do list as you get closer to the event, sacrificing your vision, plan ahead with these design recommendations:
Develop a clear brand guideline document
This offers internal and external direction should other designers or teams need to jump into the project and ensures a cohesive look no matter who helps with design work.
Example of logo, typography and color palette guidelines
Create a Creative Cloud asset library
This provides an easy-to-follow, organized structure for files and folders. The libraries are available in every design app and you can even use them when you’re offline.
Use artboards and smart objects in your Photoshop files
Using social channel banners as an example here, having individual artboards for Facebook, Twitter, Instagram and LinkedIn all in the same document speeds up your workflow. These artboards facilitate fast content replication, ensure cohesive design across platforms and speed up the export process. As a marketer or designer, you only have to modify your smart objects to quickly create completely new banners where needed.
3. Consider online and offline for every attendee touch point
Event organizers and designers must work together to craft an educational and emotional narrative before, during and after the event. This begins online with the conference’s website, landing pages, app and social channels but extends to offline curation: posters, venue wayfinding and swag items.
To plan exciting journeys through physical spaces at your conference venue, you need to jump into your attendees shoes — but also those of the speakers, media, sponsors and staff. This will help you think of every single touchpoint you need to design for, both online and offline. What are the main tasks attendees want to achieve? And how does each step enable someone to get to the next one?
Here are two examples of user journeys we’ve designed this year:
Online:
Offline:
Besides a better understanding of your attendees needs, this 360 approach also indicates where every design element needs to be located and how individual elements can work together in a larger ecosystem.
For this year’s online experience pre-event, we’re promoting CTAConf in our regular owned channels including our website, monthly newsletter, social accounts and blog, but we’re also trying exciting new approaches you can experiment with for your events too. Here are a few we think are especially cool:
Lead gen, traffic shaping and rev gen Convertables – we’ve designed overlays to appear on various pages of our site to increase tickets sales and redirect traffic to our conference site.
Want to try overlays on your own site? Overlays are modal lightboxes that launch within a webpage and focus attention on a single offer. Learn more here.
Personalized banners for all social media channels. These branded banners appear in Unbouncer Facebook, Twitter and LinkedIn profiles to help promote the event and link to the conference’s homepage.
CTAConf viewfinders and personalized letters. Recently we sent VIP media invitations out with these custom retro viewfinders. Each wheel contains photos that tell a story from last year so potential attendees can get a sense of what’s just around the corner.
4. Make info prominent to strengthen conference awareness
It’s critical to remind attendees what event they’re attending — verbally and visually.
In our case, it’s tricky because our company’s name is not included in our conference’s name — so many people have called the event the “Unbounce conference.” We want to minimize that awareness gap, which is why this year’s visuals reinforce our conference name (yes, those big letters you might have seen on our emails, banners, landing pages or in our our social channels).
Here’s an email banner example.
As a conference planner, look for ways to use all design real estate to communicate key info around the event. When is it? Where is it? Who’s organizing? As obvious as it might sound, always include your company and conference’s logos because this is the only way people will begin associating them together. You want these two things to be synonymous.
Finally, look for ways to ensure all the conference details are clear. Make the session titles, speakers, times and locations very prominent, accessible from multiple locations and keep them up-to-date.
5. Integrate design in your event strategy from the start
Designers are a key part of conference creation, so it’s best to involve us early, often, and continuously instead of turning to us as asset generators on a whim. Involve designers from day one to discuss the message and feeling you need to convey with your event. Additionally, ensure designers feel free to explore new ideas for accomplishing goals.
A key part of a successful collaboration is feedback and how it’s delivered so create a process that works for both parties and stick to it as this will strengthen your communication and boost the quality of your work.
As an example, in early designs of our conference, name badges were focused on communicating the attendee’s category (speaker, sponsor or attendee). This was a communicated requirement, but we realized it’s way more important to facilitate personalized conversation at an event, so for the next round of name badges we made everyone’s name prominent and legible. As simple as this example sounds, it illustrates the importance of focusing on the function of assets rather than just the visual.
Overall, avoid telling a designer exactly how to design, but instead, communicate the key goals of an asset.
Tip: Consider gathering feedback from your attendees, too. Gathering instant feedback is a great opportunity to continuously improve your conference design and branding. This year we’re going to run concise face-to-face surveys to dig deeper and understand which design aspects worked or what could be improved. We’ll ask questions like: What was memorable about this year’s design? Was anything unclear or confusing? What was your favorite piece of swag?
Don’t miss this incredible experience
Overall, designing a conference for 1,300 attendees is not an easy task, but when you see every detail connecting to create a delightful experience, it’s totally worth it. Hopefully my tips have inspired you to design your very own large-scale event and pay careful attention to opportunities you have as a host.
As I mentioned, this year’s CTAConf is truly a 360 experience, and you you’ll want to see it with your own eyes. You can join us and your marketing peers on June 25th – June 27th in beautiful Vancouver, Canada. It’s going to be full of exciting takeaways and well-planned surprises. Hope to see you there.
from RSSMix.com Mix ID 8217493 http://unbounce.com/call-to-action/design-an-insanely-memorable-marketing-conference/
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Design an Insanely Memorable Conference: From Branding to Signage (And Every Detail in Between)
Attendees from last year’s Call to Action Conference
From busy trade show floors to professionally-lit celebrity panels, it seems every marketing brand wants a South by Southwest-style event all their own these days.
But, with so many conferences for your target market to choose from, it’s risky running a large-scale event as a mid-sized brand. It’s the ultimate faux pas to host a forgettable, generic conference, so how can you stand out from the rest and leave attendees smitten?
At Unbounce, we’ve learned that a good conference is a designed experience: your attendees need to feel the effort that went into the event with every single detail. With Call to Action Conference, we work for months to book unparalleled experts and ensure quality talks. But, as an interactive designer here at Unbounce, I’ve learned that the visual branding of your conference, from the typeface to the venue’s wayfinding is just as important.
This year I’m responsible for CTAConf’s branding and can share that part of our event’s strategy is to stand out. We want you to remember exactly where you were when you heard remarkable speakers on our stage, built important relationships at our after parties and received valuable insights (not to mention cool swag).
In this post I’ll share a behind-the-scenes look at our 2017 branding, and 5 design tips to ensure every event your brand hosts is unforgettable.
1. When branding your conference, prep a solid pitch
To meet our goals this year, our team decided we wanted to create a new image for our event based on last year’s feedback and key learnings. Ultimately, we want to:
Increase brand awareness: It’s essential people remember the conference’s name and associate it with us.
Deliver a stunning 360 experience: We want to offer an online and offline cohesive experience for our attendees from touchpoint A to Z. Everything should feel integrated.
Use resources wisely: We’ve got a large marketing team, and we need to optimize the use of our internal resources to balance time, effort and impact.
If you’ve run an event before and have decided on developing a new visual look (or you’re running your first in-person event), I find it’s useful to start by reviewing last year’s learnings and/or your upcoming conference goals. This review puts everyone on the same page for understanding the reasoning behind your future design choices.
Once you have your art direction concepts ready to present it’s all about how you sell the story of your vision to your key stakeholders internally. People can’t evaluate a design without knowing its intention, so as a designer—or a marketer working with a designer—ensure you use a kickoff meeting to guide your stakeholders with storytelling and a proper visual presentation.
Here’s an example of the presentation I gave to our internal stakeholders around my proposed brand concepts for this year. In this deck I painted a clear picture for everything from concept development to moodboards to an exploration of the Instagram ads:
Stakeholders pitch deck.
By sharing the rationale behind each concept and putting together some quick explorations I was able to clearly explain my choices. This helped to generate internal buy in for our refreshed look.
This year’s Call to Action Conference is a designed experience you don’t want to miss (and you don’t have to!). You’ve found the blog readers 15% discount — use the code “Blogsentme” at the checkout from May 8 to 12 to join 1,300 of your marketing peers.
When running your branding kickoff, you’ll want to include all stakeholders who have input or final say in the conference’s look and feel. It’s best to get the majority of feedback at the beginning of your design process instead of during execution.
Also, use real content instead of lorem ipsum in the quick explorations of your design. Presenting banners, posters or landing pages with actual words forces you to explore the branding further and will help you present stronger ideas.
2. Details matter: Build a consistent experience
Perfect execution of the visual design for an event falls on the shoulders of the designer, so you’ll want to define the brand guidelines of your conference early and apply these guidelines across every asset. Using a grid system, and agreed upon typography, colors, photographic and graphic styles will help you maintain visual consistency and you’ll increase the learnability of your brand.
Here’s a look at how we planned our consistent visual treatments this year:
Example of Illustrations and photograph treatment
As you can see, every single detail counts — from the napkins at the snack bar to the precise measurements of the screen on the stage. As we’ve found, if you don’t pay attention to details, your audience will. To catch inconsistencies that don’t make complete sense, we’ve found it helpful to invite people from other teams to review our design and confirm:
Is the message clear?
Is every asset pixel perfect, with no spelling errors? (When printing massive banners and expensive materials, you can’t afford mistakes.)
Is every photograph, illustration and logo in high resolution?
Does every asset feel part of the same universe?
When your running an event, start with a massive list of all possible design needs and go from there. Invite people from many different departments who think differently to review and refine.
You’ll often find there are (literally) hundreds of tasks you or your designer needs to work on, so instead of cutting things from the to-do list as you get closer to the event, sacrificing your vision, plan ahead with these design recommendations:
Develop a clear brand guideline document
This offers internal and external direction should other designers or teams need to jump into the project and ensures a cohesive look no matter who helps with design work.
Example of logo, typography and color palette guidelines
Create a Creative Cloud asset library
This provides an easy-to-follow, organized structure for files and folders. The libraries are available in every design app and you can even use them when you’re offline.
Use artboards and smart objects in your Photoshop files
Using social channel banners as an example here, having individual artboards for Facebook, Twitter, Instagram and LinkedIn all in the same document speeds up your workflow. These artboards facilitate fast content replication, ensure cohesive design across platforms and speed up the export process. As a marketer or designer, you only have to modify your smart objects to quickly create completely new banners where needed.
3. Consider online and offline for every attendee touch point
Event organizers and designers must work together to craft an educational and emotional narrative before, during and after the event. This begins online with the conference’s website, landing pages, app and social channels but extends to offline curation: posters, venue wayfinding and swag items.
To plan exciting journeys through physical spaces at your conference venue, you need to jump into your attendees shoes — but also those of the speakers, media, sponsors and staff. This will help you think of every single touchpoint you need to design for, both online and offline. What are the main tasks attendees want to achieve? And how does each step enable someone to get to the next one?
Here are two examples of user journeys we’ve designed this year:
Online:
Offline:
Besides a better understanding of your attendees needs, this 360 approach also indicates where every design element needs to be located and how individual elements can work together in a larger ecosystem.
For this year’s online experience pre-event, we’re promoting CTAConf in our regular owned channels including our website, monthly newsletter, social accounts and blog, but we’re also trying exciting new approaches you can experiment with for your events too. Here are a few we think are especially cool:
Lead gen, traffic shaping and rev gen Convertables – we’ve designed overlays to appear on various pages of our site to increase tickets sales and redirect traffic to our conference site.
Want to try overlays on your own site? Overlays are modal lightboxes that launch within a webpage and focus attention on a single offer. Learn more here.
Personalized banners for all social media channels. These branded banners appear in Unbouncer Facebook, Twitter and LinkedIn profiles to help promote the event and link to the conference’s homepage.
CTAConf viewfinders and personalized letters. Recently we sent VIP media invitations out with these custom retro viewfinders. Each wheel contains photos that tell a story from last year so potential attendees can get a sense of what’s just around the corner.
4. Make info prominent to strengthen conference awareness
It’s critical to remind attendees what event they’re attending — verbally and visually.
In our case, it’s tricky because our company’s name is not included in our conference’s name — so many people have called the event the “Unbounce conference.” We want to minimize that awareness gap, which is why this year’s visuals reinforce our conference name (yes, those big letters you might have seen on our emails, banners, landing pages or in our our social channels).
Here’s an email banner example.
As a conference planner, look for ways to use all design real estate to communicate key info around the event. When is it? Where is it? Who’s organizing? As obvious as it might sound, always include your company and conference’s logos because this is the only way people will begin associating them together. You want these two things to be synonymous.
Finally, look for ways to ensure all the conference details are clear. Make the session titles, speakers, times and locations very prominent, accessible from multiple locations and keep them up-to-date.
5. Integrate design in your event strategy from the start
Designers are a key part of conference creation, so it’s best to involve us early, often, and continuously instead of turning to us as asset generators on a whim. Involve designers from day one to discuss the message and feeling you need to convey with your event. Additionally, ensure designers feel free to explore new ideas for accomplishing goals.
A key part of a successful collaboration is feedback and how it’s delivered so create a process that works for both parties and stick to it as this will strengthen your communication and boost the quality of your work.
As an example, in early designs of our conference, name badges were focused on communicating the attendee’s category (speaker, sponsor or attendee). This was a communicated requirement, but we realized it’s way more important to facilitate personalized conversation at an event, so for the next round of name badges we made everyone’s name prominent and legible. As simple as this example sounds, it illustrates the importance of focusing on the function of assets rather than just the visual.
Overall, avoid telling a designer exactly how to design, but instead, communicate the key goals of an asset.
Tip: Consider gathering feedback from your attendees, too. Gathering instant feedback is a great opportunity to continuously improve your conference design and branding. This year we’re going to run concise face-to-face surveys to dig deeper and understand which design aspects worked or what could be improved. We’ll ask questions like: What was memorable about this year’s design? Was anything unclear or confusing? What was your favorite piece of swag?
Don’t miss this incredible experience
Overall, designing a conference for 1,300 attendees is not an easy task, but when you see every detail connecting to create a delightful experience, it’s totally worth it. Hopefully my tips have inspired you to design your very own large-scale event and pay careful attention to opportunities you have as a host.
As I mentioned, this year’s CTAConf is truly a 360 experience, and you you’ll want to see it with your own eyes. You can join us and your marketing peers on June 25th – June 27th in beautiful Vancouver, Canada. It’s going to be full of exciting takeaways and well-planned surprises. Hope to see you there.
from RSSMix.com Mix ID 8217493 http://unbounce.com/call-to-action/design-an-insanely-memorable-marketing-conference/
0 notes