#Shmaltz Brewing Company
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Commentary: When Planning Area Beer Festivals, Consider Area Transport Modes
Blue Point’s annual Cask Festival is transit-accessible, but many other area beer festivals are not
Hey, New York-area beer festivals: we need to talk.
There have been several beer festivals I’ve wanted to attend this year that were held within 30 miles of Manhattan. But you wouldn’t know that they were held so close to New York City, which is a city of more than eight million people where more than half the population lacks access to a car and relies on public transit. These particular festivals offered only driving directions to the venue on their event pages or websites, with no mention of transit — usually because their organizers chose venues that were nowhere near any reasonable public transit option. Some even boasted about the amount of free parking at the venue. But I, like literally millions of other people in the New York metro area, do not own a car. And even if I did, I wouldn’t choose to drive it to a beer festival, because that’s pretty damn irresponsible.
It’s kind of stunning that these events don’t offer realistic options for people that might not want to drive to a beer festival (or, more specifically, from a beer festival). And it would be fairly easy for the organizers of these festivals to do something about it. They could offer a ticket that includes charter bus transportation from a nearby commuter rail station — or even partner with a bar or brewery in New York City to run a shuttle (this was done for several years when Shmaltz Brewing would hold their festival at their brewery in Clifton Park, which is nearly three hours north of the city). They could partner with a rideshare company to offer free or discounted rides from their venue (this, of course, would require holding the fest in an area that’s reliably serviced by rideshare companies — something that cannot be said for some of these fests). They could choose venues with public transit access in mind (one upcoming beer festival is one-third of a mile from a commuter railroad station as the crow flies, but the only way to access the venue by foot requires a 40-minute walk on roads with no sidewalks).
Oh, you have a Designated Driver ticket option? Great. Entrusting people who attend a beer festival to designate a driver when no other transportation option exists seems totally safe! There are far too many people who can’t be trusted and should at least be offered another option. And what about people like me, who choose not to own a car? Imagine that conversation with a friend. “Hey, I don’t own a car, but you do. Can you drive me to a beer festival and then hang around a bunch of drunk people for three to four hours and then drive me home?” I’m sure that’ll go over like a lead balloon.
The next beer festival in our city’s suburbs that makes any attempt to address the fact that people would like options to access the festival by something other than private vehicle will immediately get my business. A few have made some effort, but it’s hard to even tell if it was intentional or just happenstance. One festival on Long Island this year made no mention of public transit as an option despite being on a frequent bus line and a 20-minute walk from LIRR. Another upcoming fest says they “strongly encourage rideshare,” but neglects to even mention that the venue is a 10-minute walk from an LIRR station. Ooh, so close!
Organizers of beer festivals shouldn’t just mention transit access — they should promote it as a benefit not just for people who don’t own cars, but for people who simply don’t want to drive to a beer festival (which should, honestly, not even be a thing). Leave the car at home! Be responsible! Don’t drink and drive! That should be the message anywhere, but especially in the New York metro area.
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Shmaltz Hop Momma IPA
Our brewers have spent the last few weeks perfecting our premium peachy IPA and we're finally almost able to enjoy this seasonal favorite. Hop Momma IPA is like the fruity sibling to our year-round Hop Manna with flavors of apricot, peach, and habanero. The slight habenero flavor provides a hint of spice and heat, leaving you wanting more after each sip. Hop Momma IPA was previously only found on draft or in our variety packs and we just simply did not have enough Momma for everyone. We constantly got emails asking for the beer to be released on it's own from the day the beer first hit draft lines until now. We decided to listen to what you wanted and we're psyched to share that Hop Momma will be released in 16 oz canned 4-packs and on draft! Hop Momma has a brand new aesthetic but you'll still find the same juicy, fruity IPA with real peach, apricot, and a hint of habanero pepper.
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Beam Up a Four Pack of 'Star Trek: Captain's Holiday Ale' from Shmaltz Brewing
Celebrating the 30th anniversary of Star Trek: The Next Generation’s premiere comes Star Trek: Captain’s Holiday Ale!
#Captain's Holiday Ale#Cool Stuff#Miscellany#Shmaltz Brewing Company#Star Trek The Next Generation#The Gaming Gang
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"Star Trek: Deep Space Nine" 25th Anniversary Collector's Edition Beer Nationally Released by Shmaltz Brewing Company!
"Star Trek: Deep Space Nine" 25th Anniversary Collector's Edition Beer Nationally Released by Shmaltz Brewing Company! #StarTrek #beer
Shmaltz Brewing Company brought to the official Star Trek Las Vegas Convention 2018 a unique Collector’s Edition release commemorating the 25th Anniversary of Star Trek: Deep Space Nine. 2018 marks 25 years since Star Trek: Deep Space Nine premiered in 1993. CBS Studios has teamed up with Shmaltz for the only officially licensed Star Trek beers in the United States.
In 2016, Shmaltz debuted two…
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SHMALTZ BREWING CELEBRATES THE 30TH ANNIVERSARY OF STAR TREK: THE NEXT GENERATION WITH COLLECTOR'S EDITION BEER RELEASE "SYMBIOSIS"
SHMALTZ BREWING CELEBRATES THE 30TH ANNIVERSARY OF STAR TREK: THE NEXT GENERATION WITH COLLECTOR’S EDITION BEER RELEASE “SYMBIOSIS”
Shmaltz Brewing Boldly Unites Hops, Malts, Yeast and Water in Pursuit of Craft Beer Excellence with the Limited-Edition Release of “Symbiosis”
Clifton Park, NY — Wednesday, August 9, 2017 — Shmaltz Brewing Company nationally rolls out its unique Collector’s Edition release Star Trek Symbiosis® to commemorate the 30th Anniversary of Star Trek: The Next Generation. With an incredible debut at Co…
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From Shmaltz : Jeremy Cowan (Owner & Founder) of Shmaltz Brewing Company Wrapping Up 25 Years of Quality, Community and Shtick! N...
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Chanukah, Hanukkah Pass the Beer (2020) by Shmaltz Brewing Company at Untappd at Home - Shame I can't show the entire label. Cocoa bitterness turns to a nice chocolate flavor. Very nice. 3.5/5 - Shared using @untappd #untappd https://instagr.am/p/CJ2KU7EFm-F/
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SATURDAY MAY 13th, 2017
Vertigo Drift presents Nerd Shirts Only Level 4: Battle of the Nerds!
Come play board games, battle at mario kart, win epic prizes, and rock out to Teen Girl Scientist Monthly and Vertigo Drift, plus our first ever NERDCORE RAPPER Schaffer the Darklord! Board Games: 6 - 8pm (supplied, or BYOG!) Bands: 8pm - 11pm (STD on at 8pm) Video Game After Party: 11pm - Late
@ The Mockingbird 25 Avenue B NYC 21+ $10 Games start @ 6pm STD on @ 8pm
Win prizes from: Twenty Sided Store Board Game Bento Once Upon a Tee DragonFruit OMEscape-NY Escape Room Game Specialty beers provided by Shmaltz Brewing Company Learn games from IGDA NYC Board Game Ambassadors! Wear your nerdiest t-shirt! FB event page here: https://www.facebook.com/events/121216771768731
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Coney Island Brewing to close Brooklyn brewery and taproom
The brewery of New York’s playland is closing up shop. Coney Island Brewing Company will serve its last beer at its Brooklyn taproom next month, after eight years occupying the space under the third base stands at Maimonides Park, the home of the Brooklyn Cyclones.
It’s the second time Coney Island Brewery has shuttered in the neighborhood. Its previous incarnation, a short-lived “world’s smallest taproom,” operated a few blocks away in 2012, before being damaged in Superstorm Sandy. That iteration eventually moved to Clifton Park, New York with co-owned Shmaltz Brewing Co. before the Coney Island brand was sold to Boston Beer in 2013. Boston Beer, determined to have a presence for the brand in its namesake neighborhood, eventually opened a brewery at then-MCU Park in 2015, expanding it further into an adjoining space in 2019.
The expansion was a gamble just before the pandemic, and while the brewery survived Covid, sources at Boston Beer say there’s no path to profitability for Coney Island in the space moving forward. The brand, however, will live on. The brewery’s core packaged offerings are brewed at Dogfish Head in Milton, Delaware, and will continue to be distributed throughout the New York area.
The final day of business for Coney Island’s taproom will be November 9th.
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Shmaltz Hop Momma IPA
You mistakenly asked for it... so we made it. You not-so-mistakenly asked for it again... so we made it in 16 oz. cans! Hop Momma IPA was previously only found on draft or in our variety packs and we just simply did not have enough Momma for everyone. We constantly got emails asking for the beer to be released on it's own from the day the beer first hit draft lines until now. We decided to listen to what you wanted and we're psyched to share that Hop Momma IPA will be released in 16 oz canned 4-packs and kegs! Hop Momma has a brand new aesthetic but you'll still find the same juicy, fruity IPA brewed with real peach, apricot, and a hint of habanero pepper. We'll be sure to share when Hop Momma will be coming to your neck of the woods so don't fret - we'll keep you in the loop.
More on Hop Momma IPA
I agree, some of our beer names can be a bit unorthodox. From the very first beer festivals & promos I did in 1996 all the way to today, customers have called us all kinds of names: Shmlatz, Schmutz, HeyBro, Guinness or Genesee for Genesis, Jubilee for Jewbelation – you name it we’ve heard it. But the most varied calls from curious, well meaning beer peeps have come for our American IPA, HOP MANNA (already pronounced two ways – it’s ancient He’brew after all). We’ve heard Hop Mantra, Hop Mañana, Hop Monster… But by far the two most popular mistakes are HOP MANIA and HOP MOMMA. After a few years of correcting newcomers and even some experienced fans, we figured we’d just give the people what they thought they wanted. For us, what a perfect excuse for a little mid winter IPA creative action. Fear not, we’re not cheating on our beloved HOP MANNA. We’re just playing around with a little malt, a whole lotta hops and some abvs for some oh so tasty fun to spice things up. So come join our 3-way IPA affair and hope you enjoy HOP MOMMA and HOP MANIA along with our most precious HOP MANNA as much as we do. To Life! L’Chaim!
5.8% ABV | - IBU
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{Booze} "Star Trek: The Next Generation" 30th Anniversary Collector's Edition Beer Release from Shmaltz Brewing
{Booze} “Star Trek: The Next Generation” 30th Anniversary Collector’s Edition Beer Release from Shmaltz Brewing
Hey my nerd and beer lovers… Shmaltz Brewing Company is going to Comic-Con International with a unique Collector’s Edition release commemorating the 30th Anniversary of Star Trek: The Next Generation. 2017 marks 30 years since Star Trek: The Next Generation premiered in September 1987, and Shmaltz Brewing kicks off the anniversary festivities during Comic-Con (July 20 – 23) with several tasting…
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#30th Anniversary Collector&039;s Edition Beer#beer#Comic-Con International#comic-con international 2017#comic-con international board of directors#comic-con international san diego 2017#Shmaltz Brewing#shmaltz brewing company#shmaltz brewing variety pack#Star Trek#Star Trek: The Next Generation
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The Daily Dope for December 1st, 2017 (w/ Xanathar's Guide to Everything)
Jeff rolls out the premiere edition of The Daily Dope. Catch a look at Xanathar’s Guide to Everything for Dungeons & Dragons plus the latest table top gaming news.
#Dungeons & Dragons#Family Fun Zone#Fantasy Flight Games#Gaming News#Osprey Games#Renegade Game Studios#RPGs#Shmaltz Brewing Company#Table Top Gaming#TGG Media#TGG Video#The Daily Dope#The Gaming Gang#Wizards of the Coast#Wizkids#Xanathar's Guide to Everything#Z-Man Games
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"Star Trek" Captain's Holiday Craft Beer Commemorates 30th Anniversary of "Star Trek: The Next Generation"
#StarTrek Captain's Holiday Craft Beer Commemorates 30th Anniversary of The Next Generation
Just in time for the upcoming holiday season, Shmaltz Brewing Company nationally releases a new Collector’s Edition beer commemorating the 30th Anniversary of Star Trek: The Next Generation. Shmaltz Brewing is following its summer release of Star Trek Symbiosis with the latest tropical getaway that’s brewed with orange peel and lime, Star Trek Captain’s Holiday. CBS Studios has teamed up with…
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Shmaltz Brewing Company Celebrates Hanukkah in July
July 20, 2017
You may have heard of Christmas in July, a phrase that started in 1933 at a girls camp in North Carolina and was the title of a movie released in 1940. But what about the Hebrew Tribe? Why is there no Hanukkah in July? And why should the southern hemisphere get to have all the winter holiday fun in July? Not to worry, Shmaltz is here for you with its extra special small-batch 2017 release of Hanukkah in July in Napa®.
Shmaltz’s silver-medal winning holiday golden strong ale with 8 malts, 8 hops, 8% ABV and subtle hints of chocolate and vanilla has been aged to perfection in Cabernet Sauvignon barrels for 7 months. The red wine barrel enriches the decadent sweet flavors while adding dry and delicate farmhouse notes, giving the extremely limited beer a crisp and slightly tart finish. This precious small batch release will have your tastebuds spinning from delight for the rest of the summer season.
About the Brewery
Even in those early days 20 years ago when numerous friends and family helped with so many of elements of bringing He’brew Beer into the world, Shmaltz Brewing has always been a collaboration of labor and creativity by so many talented and enthusiastic individuals. That tradition continues more than ever and has expanded beyond anything I ever imagined nearly two decades ago – or even just a few years past!
Shmaltz Brewing has now grown to well over 30 full and part time staff brewing, packaging, designing, administering, marketing and selling our dynamic portfolio of award winning beers. Give us a shout and come by the tasting room and we’ll look forward to having a beer with you soon. L’Chaim!
Contact Info
Company: Shmaltz Brewing Company Contact: Kate Pattenaude Email: [email protected]
The post Shmaltz Brewing Company Celebrates Hanukkah in July appeared first on Miami Beer Scene.
from Shmaltz Brewing Company Celebrates Hanukkah in July
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From Shmaltz : Troy, NY -- Tuesday, November 24, 2020 -- Shmaltz Brewing Company officially turns 24 this Hanukkah season as the largest...
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DRINKING HV THIS WEEKEND ONWARD! 6/14
THIS WEEKEND!
THURSDAY JUNE 14TH Paula’s Public House in Poughkeepsie has a Peekskill Brewery Tap Takeover at 6pm! Gardiner Liquid Mercantile has a Hudson Whiskey Tasting 6pm - 8pm!
FRIDAY JUNE 15TH Craft Beer Cellar in Warwick has a Central Waters Tasting 4pm -6pm! DeCicco & Sons in Brewster has a Gun Hill Tap Takeover and Blending Contest 5pm - 10pm! Rough Draft Bar & Books in Kingston has a Woodstock Brewing Tap Takeover 7pm - 11pm! Thrifty Beverage in Poughkeepsie has a Harpoon Tasting 4pm - 6pm!
SATURDAY JUNE 16TH Roscoe Beer Co. has their 3rd Annual BBQ & Brews Fest 11am - 5pm! Half Time Beverages in Mamaroneck has an Einstok Tasting Event 12pm - 5pm!
ONWARD!
TUESDAY JUNE 19TH The Oath Craft Beer Sanctuary in Tarrytown has their Beer Dinner Series - Revolution Brewing 7pm - 10pm!
THURSDAY JUNE 21ST DeCicco & Sons in Armonk has their 5th Anniversary Party 5pm - 9pm!
FRIDAY JUNE 22ND DeCicco & Sons in Larchmont has Larchmont's Greatest Hits 5pm - 9pm!
SATURDAY JUNE 23RD Shmaltz Brewing Co. in Clifton Park has their 5th Anniversary Beer Fest 1pm - 5pm! Beer Noggin in Bronxville has their 3rd Anniversary Party 2pm - 10pm! Thrifty Beverage in Poughkeepsie has a Mill House Brewing Tasting 4pm - 6pm! New Paltz Brewing Co. in Warwising has a Welcoming the Summer of Kölsch Event 11am - 9pm!
MONDAY JUNE 25TH Rare Form Brewing in Troy has The Anatomy of A Small Brewery in Early 19th Century 7pm - 8pm!
FRIDAY JUNE 29TH The Red, White & Brew Festival is at Proctors in Schenectady 5pm - 8pm!
SATURDAY JUNE 30TH The Beer, Bourbon, & Bacon Festival will be at Barton Orchards in Poughquag 1pm - 6pm! DeCicco & Sons in Millwood has their 1+1/2 year Anniversary 5pm - 9pm!
SATURDAY JULY 7TH The 100 Mile Beer Fest is at Clifton Park Elks #2466 in Ballston Lake 4pm - 8pm! The Ruck in Toy has their America, Heck Yeah! - SOCO Block Party sponsored by Founders Brewing Company 2pm - 8pm!
WEDNESDAY JULY 11TH Ship’s Pub in Albany has a Ballast Point Summer of Sculpin Tap Takeover 6pm - 11pm!
FRIDAY JULY 20TH City Line Bar & Grill in Albany has a Ballast Point Summer of Sculpin Tap Takeover 6pm - 11pm! DeCicco & Sons in Larchmont has a Mikkeller NYC & Mikkeller SD Tasting 5pm - 9pm! The Beer and BBQ is at Bear Mountain Inn 6pm - 9pm!
FRIDAY AUGUST 3RD Belgium Comes to Cooperstown 2018 is at Brewery Ommegang in Cooperstown!
SATURDAY AUGUST 4TH Belgium Comes to Cooperstown 2018 is at Brewery Ommegang in Cooperstown!
SUNDAY AUGUST 5TH Belgium Comes to Cooperstown 2018 is at Brewery Ommegang in Cooperstown!
THURSDAY AUGUST 9TH The Burger & Beer Bash 2018 is at Duchess Stadium 6pm - 10pm!
SATURDAY SEPTEMBER 8TH Captain Lawrence Brewery in Elmsford has their Sour’d In September 20181pm - 6pm!
SATURDAY SEPTEMBER 15TH The Hudson River Craft Beer Festival is in Beacon 1:30pm - 5:30pm!
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