#Shakeup! Cosmetics

[florasearlethirdyear]

Inclusivity: Inclusivity and Diversity Practices within the Skincare and Beauty Industry.

How The Inclusive Beauty Movement Is Redefining The Industry (2021):

Male Beauty: 

Men’s personal care market was expected to reach $166B by 2022

Stryx, Shakeup CosmeticS and War Paint refreshed packaging to attract a new generation of male consumers

In Asia, men’s skincare and makeup has been a trend for years now, with the US catching up only fairly recently

China represents one of the fastest-growing markets for men’s beauty and grooming products: the country’s male skincare market was more than twice the size of South Korea’s and more than 3 times the size of the US market as of 2020.

Chanel first launched Boy de Chanel in South Korea, while Shiseido said its male makeup line saw double-digit growth amid the pandemic, bolstered by Japanese businessmen in their 40s.

Gender Neutrality:

Aesop to Ursa Major to Non Gender Specific have ditched gendered marketing, opting to package and sell unisex products that focus on specific skin concerns or conditions instead.

Fluide and Jecca Blac offers gender fluid makeup

In 2018, ASOS dropped the word “beauty” altogether from its cosmetics line, renaming it as Face + Body to make its offerings more gender neutral.

Black Beauty:

When Fenty launched in 2017 with an unprecedented 40 different foundation shades, it “sparked a shift in the makeup industry,” writes Maya Allen for Byrdie

Inclusivity means supporting Black-owned and other ethnic minorities brands: major retailers like Sephora have committed to the 15 Percent Pledge — a promise to commit 15% of shelf space to Black-owned businesses

Black dermatologists make up just 3% of the field in the US, which has marked effects on beauty product development. Darker skin reacts differently to skin conditions like acne, eczema, and keloids, and it is more susceptible to hyperpigmentation due to higher amounts of melanin, but many products are tested on lighter skin tones

In November 2020, Unilever-owned Vaseline launched the Equitable Skincare for All program in conjunction with actress Regina King and startup Hued to offer more training for dermatologists and resources for people of colour

During 2020 Black Lives Matter protests, social media posts from 70 beauty brands featured darker skin tones in nearly 25% of their images, but by August that had dropped to 16%, raising questions about how much progress toward diversity actually occurred in the beauty industry.

Older Beauty:

Ilia Beauty launched a marketing campaign in September 2020 that featured women between the ages of 20 and 70

Pause Well-Aging focuses on menopausal skincare products that address perimenopausal concerns such as hot flashes, night sweats, and skin elasticity

Arfa‘s (now Chord) State Of brand also markets products that target menopausal concerns, from cooling spray to hand and joint cream

Other companies are catering to aging adults by making their product packaging and design easier to use, with larger fonts, pumps, and ridged tops. 

AbsoluteJOI is a skincare brand that makes products for women of color, with a core customer group of women in their 40s and up

Accessible Beauty:

Inclusivity also includes beauty product formulations (e.g., halal-certified ingredients) and packaging (e.g., makeup tools designed for individuals with motor disabilities)

Examples include D2C beauty startups like Victorialand Beauty, which features raised symbols on its beauty packaging to make identifying items easier, particularly for the visually impaired, and Kohl Kreatives, which sells makeup tools designed for individuals with motor disabilities.

Company Unileve has removed the word ‘normal’ from their products as it had negative connotations

Gen Z Beauty:

Gen Z-focused brands such as UK-based Plenaire and Bubble have been on the rise. Brands like Chanel, YSL, and others are revamping their product launch and marketing strategies to attract younger shoppers

Social media has become a critical way for teenagers to find the trendiest products

Peace Out Skincare saw sales for its pore strips quadruple in just 24 hours after it was endorsed by TikTok “skinfluencer” Hyram Yarbro, while another teenager’s viral video drove nearly $850K in sales for The Ordinary

CeraVe, e.l.f. Cosmetics, and The Ordinary are some of the top skincare brands for teens

Ingredient transparency and nontoxic options are crucial to this generation

80% of female teens said they were willing to spend more for “clean” beauty

Conclusion:

Ultimately, brands that can cater to new demographics without oversimplifying the nuanced dynamics of their communities will be more likely to succeed in the increasingly saturated beauty market.

CBInsights: How The Inclusive Beauty Movement Is Redefining The Industry. (2021) [online]. Available from: https://www.cbinsights.com/research/what-is-inclusive-beauty/ [Accessed 19/10/2023]

[letstalkbeautyuk]

Shakeup Cosmetics

Introducing Shakeup Cosmetics, a skincare brand that up to this point has largely been male focused. I think most skincare can be unisex, and this brand intrigued me as it is a good price point, its range is concise and I liked the look of the sleek green packaging. So I was game to put it to the test. Their product range includes everything you need for a skincare routine, daily face wash,…

[titleleaf]

i want to know why midcentury america was so whack!!

This is an excellent question and I’m glad somebody asked it because I’m constantly thinking about it! A big part of it was the Cold War, though necessarily in the obvious sense of overt anti-Communist sentiment but at least as far as the United States goes, there’s not a single area however seemingly-trivial (fashion, cosmetics, car culture, film, popular literature) that wasn’t touched by the cultural shakeup of the Second World War and the sense that a return to postwar normalcy at home (and an avoidance of further Nazi-style atrocities whether from outside or perpetrated by Americans themselves) required aggressive commitment to forging that normalcy through participation. That anxious sense of the importance of individual participation in uniquely-American capitalist enterprise, yoked to runaway technological advancements, rapidly amping-up consumer culture, and the real coming-of-age for media as a tool for political and social messaging (for good and ill), resulted in a lot of weird shit that’s also pretty well-documented relative to earlier periods of cultural shakeup. The upheaval might have been relatively subtle compared to how we conceptualize the late 1960s/1980s/uh, right nows but some weird shit was going on. 

Racism, sexism, and homophobia (among many other shitty things) continued apace during this period, in many ways intensifying and taking new shapes in response to any whiff of advancement or social mobility by marginalized people, but all the ways the era’s unique damage manifested that seem so bonkers to us now (”refrigerator mothers”, jello salads, CONELRAD radio bands, rapid advances in psych drug availability with few corresponding developments in professional ethics, menstrual pads worn on a little garter belt thing) almost all make more sense in the context of people desperately trying to project an air of understanding and confidence regarding technologies and understandings of the world that were still really new to them. Even the fucking jello salad. I wish I had a more cohesive outline of why shit was so inexplicably bonkers but Cold War + post-WWII hangover is at least a big chunk of it. 

Some of my favorite books on various ways mid-20th century America was heinous, definitely not comprehensive:

From Front Porch to Back Seat: Courtship in Twentieth-Century America, Beth Bailey (I especially appreciate the chapter about sexual liberation dovetailing with fucked-up misogyny in dating guides for men/boys)

Killer on the Road: Violence and the American Interstate, Ginger Strand

Relative Intimacy: Fathers, Adolescent Daughters, And Postwar American Culture, Rachel Devlin

Fall-Out Shelters For The Human Spirit: American Art And The Cold War, Michael L. Krenn

The Russians Are Coming! The Russians Are Coming!: Pageantry And Patriotism In Cold War America, Richard M. Fried 

If you (like me) are interested in the long shadow of nuclear science and nuclear warfare over the second half (and some change) of the 20th century, you might like Alex Wellerstein’s blog Restricted Data, in particular his writing on civil defense. He does some writing about modern events in the field, if that’s something you’d like to avoid. 

If you just want to look at weird fucking food... it’s hard to beat Jane and Michael Stern’s food writing, particularly Square Meals and American Gourmet, or John Lileks’ Gallery of Regrettable Food. 

Other stuff:

‘"Politics in an Age of Anxiety": Cold War Political Culture and the Crisis in American Masculinity; 1949-1960′, K. A. Cuordileone

Many episodes of Sexing History, especially Bandstand And The Closet and I Must Increase My Bust!

Invasion Of The Minnesota Normals, Annie Murphy Paul

[harperganesvoort]

Subway Date

(Sigh) I’d get the paper to read on the way, but I don’t want newsprint all over this dress. I’d like to get at least a few decent wears out of it before I take it to the cleaners ….

And what a dress it it! Form-fitting from Thalia Heckroth’s house, with just a touch of a slit in the back. Perfect for the evening, and comfortable to wear … at least, until I take it off …. (Small smile)

[heidivanhorne-blog]

The real me. Hahaha grimy and gettin my hands (and everything else) dirty under the hood of my baby. I had left her in Texas while I got my life started back up again in LA after some major life shakeups, and it took me way longer then planned to bring her home. She’s in the worst cosmetic shape of her life since I’ve owned her and that makes me super sad and makes me beat myself up about it quite a bit but the truth is, I’m glad I had somewhere to leave her, at the very least, til I could afford to bring her home. People have asked about the documentary and the truth is, life decided that it needed a whole new third act. I have other projects that are taking the lead but it’s still in the works and it’s in the package of projects I’ll be shopping around with my agent again in the next few months. If I get one of the other projects going, I’ll have less time for her but more money to get her done, and if the doc about her and I gets funding then I guess that will be the focus for a bit. Who knows. We shall see. But I’m glad to have her back with me and I’m excited about all the work to be done in 2019. Let’s get dirty, y’all. Dig in. 🔧 #mollythetruck #makingovermolly #getdirty #wrench #wrenching #womenwhowrench #f100 #herride #ford @ford #1960ford #1960f100 #pickup #truck #truckin #heidivanhorne #heidiscustomsandclassics #heidispics #gearheadgal #gearheadgirls #steelwoolisyourfriend (at Los Angeles, California) https://www.instagram.com/p/BsY2V1thms7/?utm_source=ig_tumblr_share&igshid=196ghl5tblbkv

[ilargebeauty-blog]

Were Experimenting With All 19 of These Popular Nail Colors

Let’s be honest: The only stressful part about getting a manicure is choosing what color to commit to for the next seven to 14 days. As far as cosmetic appointments go, that’s pretty painless! But then you turn and face the color wall. Now more than ever there are just so many beautiful, slightly different, and cleverly named colors to choose from. I’m still trying to determine if there’s really a substantial difference between OPI’s Russian Navy and Essie’s Saphire (two of my signature winter shades), but that’s not something I ever lose sleep over. It’s easy to change things up next time. Unless I’m planning for a special occasion, my typical visit to the nail salon is as impromptu as my color selection. While I like to think polishes appeal to me at random, the truth is I’m not playing the nail salon version of color wheel roulette. According to our panel of industry experts, after polishing thousands of nails and handling hundreds of bottles of lacquer, each manicurist and salon owner can confidently declare which colors are more popular than others. In fact, all three of our pros agree that 2019 was a big year for the classics: reds, neutrals, and classic French manicure colors were the most popular, followed by bursts of neon in the summer and moody ‘90s hues as the weather got cooler. Next year, however, promises to be a bit more experimental—after all, we are entering a new decade—so the time is right for a major shakeup, even if it’s only temporary. Keep scrolling for 19 of the most popular nail colors in 2019, plus 10 polishes that are predicted to be big this year according to celebrity crystal nail artist Mazz Hanna, Varnish Lane co-founder and CEO Lauren Dunne, and Sarah Gibson Tuttle, founder and CEO of Olive & June. Read the full article

[gamerszone2019-blog]

NHL 20 Review - Big Hit

New Post has been published on https://gamerszone.tn/nhl-20-review-big-hit/

NHL 20 Review - Big Hit

With its new commentary team and updated presentation package, NHL 20 represents the franchise’s biggest shakeup in years–and they’re mostly positive changes. Combined with excellent controls, fluid gameplay, numerous fun and engaging different modes to play, a fine attention to detail and appreciation for hockey culture, NHL 20 is a step forward that is generally excellent.

The biggest change for NHL 20 is its broadcast package. It is almost completely different this year, and the changes–which span commentary, UI, and graphics–are mostly positive but not always for the better. Commentators Mike “Doc” Emerick and Eddie Olczyk are out, while nearly the entirety of the NBC Sports Network license package, including live-action sequences, are gone, too. It’s a jarring change, as Emerick and Olczyk have been the voice of EA’s NHL games since NHL 15.

The new commentators are Canadian sports radio personality James Cybulski and former player and current rinkside analyst Ray Ferarro. They do a mostly adept job at calling plays with style, flair, and personality, and their back-and-forth banter succeeds at capturing the essence of hockey culture with hockey IQ and knack. Some commentary lines are repeated too often, however, and Cybulski in particular sounds at times like he is hamming it up and acting like every game is Game 7 of the Stanley Cup Finals.

Outside of the new commentary team, NHL 20’s updated broadcast presentation includes more colorful and dynamic graphics that display important information in more eye-catching ways. In addition to brighter colors and sharper fonts, NHL 20 introduces more dramatic, slow-motion highlights of goal scores, as well as Overwatch-style “Play of the Period” and “Play of the Game” highlights. These moments do a good job at breaking down key plays, and, with their unique angles and close-ups, provide nice moments to sit back and revel in your achievements.

Part of this updated broadcast package is a new location for the score clock, which is the only major misstep. It’s now at the bottom of the screen compared to the top-left in last year’s game–and it cannot be moved in the Settings. The new score clock location opens up more space on the screen for action, but I found it positively difficult to quickly and easily see the important information like time left in the game, penalty minutes, and other datapoints while simultaneously keeping my eyes on the action. It’s a baffling choice, especially considering many of NHL 20’s various other modes keep the score clock where it was. This inconsistency worsens the experience, as you have to train your eyes in multiple ways depending on which mode you’re playing.

Authentic Hockey

NHL 20 succeeds the most with excellent, tight controls that give you the freedom to execute basically any hockey move you can think of. There are also changes to animations and skating mechanics that make the game appear more lifelike. Building off what was already the franchise’s best foot forward with NHL 19, this year’s entry feels faster and more fluid with better animations that more realistically depict important transitional moments like catching a pass and getting intro stride at a quicker pace. Overall, the on-ice gameplay feels faster and more true to the real NHL experience.

There are new shot animations as well, which are contextual in nature and better represent what a shot might look like from a particular part of the ice and depending on angles, power, speed, specific player attributes, and more. In NHL 19, your player would oftentimes still complete the shot animation even if the puck never got to them, which looked very strange, but that rarely happens this year. NHL 20 also introduces “Signature Shots” for a number of the league’s best players; one of these is P.K. Subban’s booming slapshot and Alex Ovechkin’s electric one-timer. It’s a treat to see player-specific animations in NHL 20, and it’s yet another part of the way NHL 20 faithfully represents the real NHL experience. Additionally, goalie AI appears to be smarter this year, with netminders giving up fewer soft rebounds and making generally smarter decisions during important scenarios.

NHL 20’s in-game attention to detail and careful consideration of the sport is astounding. Players look and react as you’d expect them to on a TV broadcast, down to the way players subtly peek back toward their teammates during a face-off to the sharp crackle of skates gliding over outdoor pond ice. On the outdoor rinks, the crimson red glow of sunset over the pond is something to behold. On the ice, the physics system is so realistically presented that I found myself wincing after big open-ice hits.

Unfortunately, NHL 20 doesn’t do much in the area of improving player models. In fact, the character models for players, referees, and the crowd appear largely unchanged from last year. When the replay camera zooms in on fans on the glass, you might be wondering what kind of time vacuum the NHL series exists in for people to never age or look at all different from year to year.

Dirty Dangles

The NHL series is known for its tight, precise controls, and this level of excellence continues with NHL 20. No matter what control setup you’re using, the controls allow for a complete command of your player with astounding simplicity and a lot of depth at the same time. Puck possession and clever play-making are paramount in NHL 20, and the controls never fail to provide you with many different options to keep the puck, get around defenders, make the extra pass, and light the lamp. You have the freedom to play with as much creativity as you want. The game also features a slick and smart on-ice trainer that reacts to how you’re playing and provides dynamic feedback that, for the most part, helps you improve your game.

There is such a level of fine precision with the controls that you can determine the specific angle of a poke-check or toe-drag the puck at just the right time to open space up to make a shot on goal. In essence, the controller’s analog sticks feel like an extension of your on-ice stick. The excellent baseline controls stand out even more once you move on to trying out more more advanced techniques. It takes time and practice to learn the dirtiest dangles the game has to offer, but it’s deeply rewarding to perform spins and dekes that together combine to give you ample opportunities to play with style and pizzazz.

In addition to the standard hockey simulation, NHL 20 has an abundance of arcade-style modes. The pond hockey mode, Ones–which sees three players on a small, outdoor rink competing against each other–introduces four new locations, including a rink set on a secluded farm and another inspired by the Rideau Canal in Canada. These new locations, in addition to weather effects like snow coming down during games, make Ones an even more authentic and holistically representative depiction of the outdoor hockey experience.

Ones is lots of fun with its stripped-down, back-to-basics recreation of outdoor hockey with fast-paced play and lots of goals. Outside of the new locations, the biggest change for Ones is the introduction of offline play for couch co-op, and this is a very welcome addition after last year’s game left it out in a head-scratching move.

The Threes mode, meanwhile, remains NHL’s flashiest and wackiest mode with completely unhinged commentary, mascots lacing it up, lots of goals, and big hits. It’s the mode I found myself coming back to the most due in part to its quick games relative to the standard simulation mode and constant progression rewards in every game played.

The social hub, World of Chel, returns with NHL 20 with some noteworthy updates. The biggest introduction is the “Eliminator” mode, which is NHL’s spin on battle royale. You can go it alone in Ones or team up with two others in Threes to try to survive four consecutive rounds in a bracket to win the tournament. It’s a thrilling, incredibly challenging, high-stakes challenge that, like the battle royale games it’s inspired by, encourage you to keep coming back and improve your skills.

There is a robust character-creator and you earn XP for everything you do across all of World of Chel’s modes. It’s rewarding to invest in your character and know that, whatever mode in World of Chel you’re playing, you’re working towards growing your character with meaningful advancements like new player traits, in addition to nice extras like cosmetic gear. New for World of Chel with NHL 20 are weekly challenges that track your performance and reward you with cosmetics around a particular theme. For example, the launch-week theme is NHL 94, so you can earn all kinds of themed cosmetics like jerseys and other gear. I anticipate coming back regularly.

Elsewhere in NHL 20, the career-minded Be A Pro remains a satisfying and rewarding ride to take as you start your character from the ground floor and build them into a superstar, though there are no noteworthy updates to speak of this year. Franchise, meanwhile, features a new system that gives you multiple team coaches who have influence on the direction of your team today and in the future. The system, which also includes a light conversation mechanic where you can gauge the morale and interest of your coaches, adds a further level of strategy to the already robust Franchise mode that helps you feel like you’re really the GM of a pro team. Franchise also introduces a trade-finder system that makes it less laborious to find and make trades.

Ultimate Team returns as well, and its noteworthy addition is the introduction of Squad Battles. These function the same way they do in Madden and FIFA where you go up against HUT squads created by other players or, after launch, sports stars and celebrities. Hockey Ultimate Team is all about grinding to collect new cards, and it remains a fun experience to build a fantasy team comprised of legends and current stars alike, and compete against others.

NHL 20 successfully captures the ice hockey experience from the ponds to big games under the bright lights, with a fine attention to detail and simple yet deep controls that are best-in-class. Once you get over the shock of Eddie and Doc being out of the game, the new commentary team do an adept job of providing informative and playful banter, while the game’s multitude of varied modes each have their own distinct feel and appeal that go a long way to make NHL 20 an excellent representation of hockey culture across the board.

Source : Gamesport

[letstalkbeautyuk]

ShakeUp Skincare https://www.letstalkbeauty.co.uk/shakeup-cosmetics/

[harperganesvoort]

Sudden Surprise

I came in world the other night, and discovered a notecard waiting for me … and got quite surprised when I read it. I’d been invited to give my profile for a magazine that’ll be coming out in a little time (I don’t know when at the moment). They said they could send a photographer out to shoot me; but my schedule is hectic at the moment, to say the least. So I decided to take the other option,…

[terryblount]

Destiny 2’s Eververse Store Will Be Improved (A Bit) For Season Of Dawn

Destiny 2 will get some improvements to its microtransaction cosmetics store, Eververse, for the upcoming Season Of Dawn. The store has been heavily criticised, even after it has offer non-loot-box cosmetics you can directly buy.

For one, developers Bungie are making more cosmetics available for purchase via the earnable Bright Dust currency. The current season offers 50% of cosmetics that can be bought by Bright Dust, but by next season, Season Of Dawn, that number will be 80%.

In addition, Bungie will make it clearer on which items will be available to purchase only via Silver (the premium currency) on social media each week when Eververse inventory resets. “We’ve also heard you say that you want to know what will be offered for Silver only so you can plan what you are interested in buying,” the post reads.

As for Bright Dust, Dawning weekly and repeatable bounties will also drop Bright Dust the same rate as strikes, Crucible and Gambit matches have- 200 for a weekly, 10 for a repeatable. Since this is tied to The Sundial, the new seasonal activity, you will need a season pass to take advantage of this.

Lastly, you will not be able to purchase items from the Eververse already added to your collection. This should stop players buying multiple shaders using the hard-to-earn Bright Dust instead of buying one to unlock and then use other more common resources to grab more from the collection.

It’s not a big shakeup for the Eververse, but at least it’s something. Our impressions of Destiny 2 New Light had us displeased with the pricing of the cosmetics purchasable with Silver- RM22 for an emote is way too expensive. But for players that interact with Eververse using only Bright Dust, this is a nudge in the right direction.

Destiny 2’s Season Of Dawn begins next week on December 11th. This is your last chance to play Vex Offensive and earn Season Of The Undying-specific rewards.

Destiny 2’s Eververse Store Will Be Improved (A Bit) For Season Of Dawn published first on https://touchgen.tumblr.com/

[tokesdigitalhub]

Disruptive Innovation

My research lecturer asked that we research on a disruptive innovation in the past 24 months, the below indicates my findings.

INTRODUCTION   Virtual Makeup…A shakeup for the makeup world   Envision the experience of walking into a cosmetics store with racks of makeup and shelves of perfumes of every beauty product imaginable, but you cannot touch or try it. However, with the evolution of try-before-you-buy concept, the days of going to the beauty store or scheduling an appointment with a makeup artist are rapidly coming to an end as new facial recognition technology and virtual reality apps allow you try on makeup, such as the ability to try on lip colours and eyelashes with just the click of a button (CB Insights Research, 2019).   Virtual Makeup represents one of the triumphs of augmented reality in the cosmetic industry. As part of a larger generational shift, young consumers, commonly known as Millennials are disrupting the beauty industry especially in terms of making purchasing decisions regarding cosmetics. The Virtual Makeup try-on has revolutionised how products are marketed and tested by consumers. It has become increasingly popular in today’s society as a way to streamline the cosmetics shopping experience. The facial recognition technology maps the location and exact shape of the facial features.    

Perspectives on Virtual Makeover The Virtual makeover took a long time to get to where it is today (Metz, 2019). Predecessors of this technology were websites that overlaid make-up on an uploaded photo or avatar. However, the advent of AR mirrors by companies like Modiface have allowed customers to overlay make-up on themselves in real time (Jovornik, 2016). Seeing one’s face augmented with makeup not only offers a more convenient and exciting way to try on makeup but allows customers evaluate looks or makeup combinations that they would not have been able to create themselves (Jovornik, 2016).     The growth in mobile technology has fundamentally changed the perspective in which services are provided and consumed (Duan, Edwards, & Dwivedi, 2019; Wirtz and Zeithaml, 2018). Customers now want more than just zoom and multiple product images features. They demand depth and immediacy, hence the necessity for the immersive experience provided by augmented reality. There is no doubt that the Virtual makeover is paving way for beauty retailers to ‘get-smart’ (Garcia, 2017), making the beauty counter concept nearly outdated.  According to the survey by Poshly, 78% of respondents mentioned that they are more inclined to purchase makeup from a brand online if they can virtually see what and how it looks on their face before purchasing it (Mcaulay, 2017). However, there are concerns about the ability of these apps to damage the perception of beauty among young women (Buzzworthy, 2019).     The year 2019 has seen the rise of virtual reality makeovers. Theoretically, they appear amusing and innovative, but the question is whether these virtual beauty apps might result to self-esteem issues in people who are already impressionable, giving them unrealistic views of what they should look like (Behrmann, 2019). Although the use of face recognition technology in creating makeup try on apps have revealed its immense benefits, it may also lead to problems with self-esteem.   Implication of the Virtual Makeover   1. Personalized Customer Experience and Engagement The Virtual Makeup try-on provides an interactive virtual product experience for customers. It enables consumers to make product decision quickly without the hassle of touching seemingly icky tester products and eliminates the uncertainty of buying products they have never used before. Customers use the Virtual Makeup to try on suggested beauty looks and new products via their smartphone or the in-store tablet, thus providing a personalized, on demand interactive beauty experience (CB Insights Research, 2019). This immersive experience will enable brands to understand and respond quickly to consumer’s attitudes and motivations.     2. Brand Loyalty According to Garcia (2017), the beauty of the app is shown in its ability to provide a level of precision in skin tone colour-matching and makeup placement. This empowers brands to improve marketing strategies, user experience and provide useful recommendations tailored to individual customers. It gauges interest and prompts the user to explore or buy products based on engagement, ultimately building customer loyalty and patronage. This is further corroborated by the statement made by Mary Beth Laughton, the Executive Vice President of Sephora that ‘the power of using data to better appeal to her at every touch point and understand her in a deeper way enables us to create these experiences that she cares about across our channels. Loyalty is a data-driven ecosystem, so that is hugely powerful’ (CB Insights Research, 2019).   3. Ecommerce Sales and Brand Bottom-line Several companies attest that virtual makeup such as the lipsticks and eye shadows are translating into more makeup sales. This is confirmed by Lubomira Rochet, Chief Digital Officer of L’oreal, saying that it ‘makes a huge impact on the bottom line’ (Metz, 2019).     In 2017, e-commerce sales for the L’oreal brand increased by over 34% with online sales exceeding 2 billion euros (Arsenova, 2019). Additionally, the senior vice president of digital and ecommerce at Ulta Beauty mentioned that people who typically spend more time on app or website with the Augmented Reality makeup features are more prone to add the product to their digital shopping bag and ultimately purchase it (Metz, 2019).     Conclusion Traditions are constantly changing, with new ways to experience beauty emerging. The Virtual cosmetic try-on experience has moved from being a competitive advantage to becoming a necessity in helping beauty brands stay above, through the outreach and engagement of their audience on social networks and personalized advertising. In the era where beauty and luxury are accessible at the click of a button, it is evident that makeup try on apps are here to stay. Interaction with products and the availability of all product information in one interface will allow customers to shop efficiently and purchase confidently.

                                                                                                   [1228 Words]

References

1. Reuters.com. (2018). Global Cosmetics Products Market expected to reach USD 805.61 billion by 2023 - Reuters. [online] Available at: https://www.reuters.com/brandfeatures/venture- capital/article?id=30351 [Accessed 30 Oct. 2019].

2. Duan Y., Edwards, J.S., Dwivedi, Y.K (2019) Artificial intelligence for decision making in the era of Big Data–evolution, challenges and research agenda International Journal of Information Management, 48, pp. 63-71

3. Wirtz, J. and Zeithaml, V. (2018), Cost-effective service excellence, Journal of the Academy of Marketing Science, Vol. 46 No. 1, pp. 59-80

4. van Doorn, J., Mende, M., Noble, S., Hulland, J., Ostrom, A., Grewal, D. and Petersen, J. (2016). Domo Arigato Mr. Roboto. Journal of Service Research, 20(1), pp.43-58.

5. McClean, G. and Wilson, A. (2016). Evolving the online customer experience … is there a role for online customer support? Computers in Human Behavior, 60, pp.602-610.

6. Jesus, A. (2018). Artificial Intelligence for Beauty and Cosmetics – Current Applications | Emerj. [online] Emerj. Available at: https://emerj.com/ai-sector-overviews/artificial-intelligence-for- beauty-and-cosmetics-current-applications/ [Accessed 31 Oct. 2019].

7. Business Wire. (2015). Research and Markets: Global Cosmetics Market 2015-2020: Market was $460 Billion in 2014 and is Estimated to Reach $675 Billion by 2020. [online] Businesswire.com. Available at: https://www.businesswire.com/news/home/20150727005524/en/Research-Markets- Global-Cosmetics-Market-2015-2020-Market [Accessed 2 Nov. 2019].

8. Beauty Business Journal | The Business of Beauty. (2019). Enhancing Beauty With Virtual Reality - Advancements in Beauty Tech. [online] Available at: https://beautybusinessjournal.com/enhancing- beauty-with-virtual-reality-advancements-in-beauty-tech/ [Accessed 2 Nov. 2019].

9. CB Insights Research. (2019). How Sephora Built A Beauty Empire To Survive The Retail Apocalypse. [online] Available at: https://www.cbinsights.com/research/report/sephora-teardown/ [Accessed 3 Nov. 2019].

10. Metz, R. (2019). Virtual makeovers are better than ever. Beauty companies are trying to cash in. [online] CNN. Available at: https://edition.cnn.com/2019/02/19/tech/augmented-reality- makeup/index.html [Accessed 3 Nov. 2019].

11. Arsenova, A. (2019). How L'LOreal Shapes The Future of Beauty AR Experience. [online] Blog.banuba.com. Available at: https://blog.banuba.com/how-loreal-shapes-the-future-of-beauty- ar-experience [Accessed 3 Nov. 2019]. 12. Buzzworthy. (2019). Virtual Make Up: Good for the Industry, Bad for the Ego?. [online] Available at: https://www.buzzworthy.com/virtual-make-good-industry-bad-ego-2/ [Accessed 3 Nov. 2019].   13. MCAULAY, K. (2019). Survey: How Millennials Purchase Makeup in the Digital Age.: EBSCOhost. [online] Web.b.ebscohost.com. Available at: http://web.b.ebscohost.com/ehost/pdfviewer/pdfviewer?vid=5&sid=09defc71-939c-4084-95b0- 14378b2b7172%40pdc-v-sessmgr06 [Accessed 3 Nov. 2019]. 14. Behrmann, A. (2019). "I Worried To The Point Of Obsession"- How Virtual Beauty Apps Prey on Insecurities. [online] Refinery29.com. Available at: https://www.refinery29.com/en-gb/virtual- reality-beauty-apps-self-esteem [Accessed 3 Nov. 2019]. 15. Jovornik, A. (2016). The Mainstreaming of Augmented Reality: A Brief History. [online] Harvard Business Review. Available at: https://hbr.org/2016/10/the-mainstreaming-of-augmented-reality-a- brief-history [Accessed 4 Nov. 2019].

[tekamedia]

5 key staffers leaving Hickenlooper campaign in major shakeup

New Post has been published on https://newsprofixpro.com/tekamedia/2019/07/03/5-key-staffers-leaving-hickenlooper-campaign-in-major-shakeup/

5 key staffers leaving Hickenlooper campaign in major shakeup

At least five key aides to John Hickenlooper have confirmed they’re leaving his campaign or intend to do so in the coming weeks. Brad Komar, campaign manager; Dan Sorenson, national finance director; Lauren Hitt, communications director; John Schueler, digit… Read More

 Buy Now   

Price: $4.95

Item specifics

Condition:

New: A brand-new, unused, unopened, undamaged item in its original packaging (where packaging is

Brand:

Does not apply

MPN:

Does Not Apply

$4.95 End Date: Thursday Jul-18-2019 11:33:27 PDT Buy It Now for only: $4.95 Buy It Now | Add to watch list

 Buy Now   

Price: $50.00

Item specifics

Condition:

Used: An item that has been used previously. The item may have some signs of cosmetic wear, but is fully

Brand:

Bose

MPN:

Does Not Apply

Model:

Bose SoundLink Color

Wireless Technology: Bluetooth Connectivity: Wireless Color:

Black

$50.00 End Date: Friday Aug-2-2019 15:09:23 PDT Buy It Now for only: $50.00 Buy It Now | Add to watch list

[usuallyhopefulcomputer]

Cosmetics and fragrance maker Coty Inc announced a major management shakeup on Friday, two months after the CoverGirl and Max Factor brand owner appointed a new chief executive officer as it grapples with supply chain issues.

from Reuters: Company News https://reut.rs/2spx2yk

[ketoneforweightloss-blog]

Enter Keto Reviews-Price & Side-Effects

Is your weight reduction routine missing something? Perhaps you're looking to shakeup your daily schedule and have a go at something new. Indeed, you're in the correct spot. Enter Keto Reviews Diet Pills are a characteristic, Beta Hydroxybutyrate equation that you can add to your normal today! All things considered, that is, in the event that you demonstration quick. One of the main things that made us pay heed to this recipe is the way mainstream it is. Genuinely, we don't see this sort of ubiquity consistently. That by itself made us ponder about Enter Keto Reviews Weight Loss. At that point, when we saw this was a characteristic item made with fixings like some your body produces, we immediately understood this may be justified regardless of a shot. Read on for the full survey or snap any picture to see their OFFICIAL site now!

It's anything but difficult to become involved with weight reduction supplement showcasing camp additions. Huge numbers of them guarantee to be regular, and a considerable lot of them guarantee to essentially make you thin medium-term. Then again, Enter Keto Reviews Weight Loss Pills really do seem, by all accounts, to be normal. Since, they're utilizing BHB Ketones, which are ketones like the ones your body makes in ketosis. We'll get into the majority of that beneath. Or on the other hand, in the event that you need a shorter breakdown, or don't have sufficient energy to peruse this entire survey, don't stress! You should simply tap the picture underneath. There, you can see the Official Upfront Nutrition Enter Keto Reviews Website, take in more, and get your jug. Rush! Like we stated, this prominent offer won't be around for long. Snap underneath now!

What Is Upfront Nutrition Enter Keto Reviews?

As indicated by the Enter Keto Reviews Website, this equation should enable you to consume fat. Presently, we need to separate this. Fundamentally, this recipe utilizes BHB Ketones. Like we stated, BHB Ketones are like the ones your body really discharges amid Ketosis. Ketosis is a metabolic procedure where your body consumes fat for fuel, rather than carbs. To anybody needing to get more fit, consuming fat for fuel sounds perfect.

Nonetheless, it's extremely difficult to get into ketosis and keep up it all alone. It essentially requires eating a huge amount of fat and protein and saying farewell to all carbs. Along these lines, the thought behind Enter Keto Reviews Upfront Nutrition is that it should enable you to get into ketosis, or that fat consuming zone with ketones like the ones your body would discharge to trigger ketosis. However, can it ACTUALLY do that?

Does Enter Keto Reviews Weight Loss Work?

Presently, we can't generally give you a solid answer. We know, we know. That is irritating. In any case, actually, we haven't gone for this new equation yet. Regardless of whether we had, we're all so naturally and synthetically unique that it wouldn't generally speak to your conceivable experience on the Enter Keto Reviews Diet Pills recipe. We're all so unique inside, that enhancements work differnelt.

That is the reason you see the outcomes may fluctuate slogan on most enhancement site. They can't represent each exceptional organic cosmetics on the planet. Anyway, what are we attempting to state? Fundamentally, that we think Enter Keto Reviews Diet Pills are justified regardless of the shot. What's more, that we think in case you're occupied with keto diet pills in any case, this is a decent place to begin. Since, you never know. Enter Keto Reviews Weight Loss Pill may simply be what your routine constantly required. Go look at it now!

Enter Keto Reviews Upfront Nutrition Review:

Contains 800mg BHB Keto Blend

Online Only Offer, Not In Stores

Accompanies A Generous 60 Pills

Showcased As A Natural Formula

Go Get It Via Any Image Right NOW!

What Are The Enter Keto Reviews Ingredients?

The primary fixing in the Enter Keto Reviews Diet Pills equation is Beta Hydroxybutyrate, or BHB Ketones. This is basically a natural compound blended with a beta hydroxy corrosive. This is viewed as an exogenous ketone. Also, one examination demonstrates that exogenous ketones might have the capacity to help with your digestion and vitality levels. Be that as it may, once more, you need to test it yourself to check whether it's powerful in your life.

Since, the FDA doesn't have room schedule-wise to investigate supplements on the web. That implies it's up to purchasers to attempt new things, yet in addition to be shrewd about it. We'll get into conceivable Enter Keto Reviews Side Effects beneath. In any case, for the present, despite everything we think attempting another item like this in your routine is superior to doing likewise old thing. Since, old news doesn't go anyplace, isn't that right? Along these lines, go test it for yourself now!

Enter Keto Reviews Side Effects

Like we stated, since the FDA doesn't investigate equations, you ought to dependably utilize alert. This IS a characteristic recipe. Along these lines, you may assume Enter Keto Reviews Weight Loss Pill and get zero reactions. Be that as it may, you never know. There's essentially such a large number of individuals on the planet with an excessive number of various natural cosmetics certainly. That is the reason it's critical you deal with yourself and dependably focus with new equations.

We prescribe continually adhering to the guidelines when you take items like Upfront Nutrition Enter Keto Reviews Diet Pills. At that point, tune in to your body. In case it's not concurring with you, quit taking it. No enhancement merits taking if it's creation you awkward. Things being what they are, now that we're sure about that, would you say you are prepared to give it a shot? At that point, click any picture on this page to arrange Enter Keto Reviews Diet Pills before they're gone!

What's The Best Enter Keto Reviews Diet Pills Price?

The best place to get the most perfect Enter Keto Reviews Price is from their site. That is the reason we've connected it on each picture for you. With regards to purchasing supplements on the web, coordinate is dependably the best. That is the reason we figure you should arrange it from their site. Be that as it may, you don't need to go burrowing around on the site for their site, either. It's anything but difficult to arrange through any picture on this page at the present time!

That being stated, we wouldn't post the real Enter Keto Reviews Weight Loss Price on this site. Since, it might change, and we don't generally get an opportunity to alter it on time. In this way, to stay aware of precision, simply go visit their site to see the cost. What's more, recollect. This is an interest in you. On the off chance that you think your wellbeing matters, the cost won't make any difference. Presently, go visit their site through any picture now!

The most effective method to Order Enter Keto Reviews Pills

It's quite straightforward. On the off chance that you haven't perused any of the above substance, you most likely don't have a clue. On the off chance that you have, we're going to rehash ourselves. To purchase Enter Keto Reviews Advanced Ketosis Weight Loss, essentially click any picture on this page. There, you can visit their site, read more about the item, and request coordinate. In any case, you HAVE to act rapidly. Since, this equation wouldn't keep going for long. Like we stated, its prevalence is stunning. That is the reason you need to act rapidly to get it today. All things considered, imagine a scenario in which it's the one you required from the beginning. All things considered, don't give it a chance to be the special case that will always be a nagging memory! Purchase Enter Keto Reviews Weight Loss right now for your daily schedule!

>>>>> https://ketoneforweightloss.com/upfront-nutrition-enter-keto/

[wesassysharkcollectionstuff-blog]

China Considering Safety Of U.S. Treasuries

When does "Cheap" equal quality? Rarely. You get what invest for while using the you do not pay very much, you usually get you are able to end of the stick and whatever savings you regularly have gotten, dissapear the cover. China sourcing This hold several effects on global markets. First, goods imported by China would become relatively cheaper and reduce for the chinese people. Secondly, the price of china goods would rise, making them more expensive in the usa and other markets. Who doesn't want to brush elbows using rich and famous while visiting The big apple? Well, you may not run into Robert Pattinson at location deli, an individual can certainly make do with the wax figure at Madame Tussaud's. The location on the popular wax museum chain is a great tourist attraction for everyone. Some of their most popular figures include Angelina Jolie, Marilyn Monroe, Taylor Swift, and even President The federal government! This attraction is a big draw for tourists looking it is actually fun vacation photo operations. If you want something a quite different than common statues and buildings that the city in order to be offer, per night at the wax museum might be just with regards to. While the Chinese, knowingly and intentionally export inferior toxic and products, we continue client dangerous toys and goods sold here in the American market. This will take income incorrect American growers and producers who are struggling to keep solvent. The meals fiasco of a year ago, which also involved involving melamine, led to some figurative decapitations in conjunction with a shakeup in China. But so far, the Chinese government has doled out little or no discipline for today's melamine imbroglio. I need ideas about you, but Identified that very curious. Though the federal government claims the present rate of inflation is .20 percent, working Americans know considerably better. However, considering the irrelevant and confused method which the feds calculate the rate of inflation along the new omission of critical price information, is actually very little wonder the official rate cannot make sense. As I have mentioned above, there several shopping centres in Singapore, and the few famous ones can be along Orchard Road. Orchard Road may be the best in order to shop. Perfect get most types of goods there, with regard to example cosmetics, branded goods and electronics. And the best part is generally there is always sale taking a somewhere. So make positive that you walk the entire stretch of Orchard Path to discover those bargains. Well, in conclusion, Permit me to add that New York is exactly that city when the imaginative picture coincides utilizing reality. It is a pity there's few trees in metropolis and worthwhile oasis is the Central Place.

[gamerszone2019-blog]

NHL 20 Review - Laced Up

New Post has been published on https://gamerszone.tn/nhl-20-review-laced-up/

NHL 20 Review - Laced Up

With its new commentary team and updated presentation package, NHL 20 represents the franchise’s biggest shakeup in years–and they’re mostly positive changes. Combined with excellent controls, fluid gameplay, numerous fun and engaging different modes to play, a fine attention to detail and appreciation for hockey culture, NHL 20 is a step forward that is generally excellent.

The biggest change for NHL 20 is its broadcast package. It is almost completely different this year, and the changes–which span commentary, UI, and graphics–are mostly positive but not always for the better. Commentators Mike “Doc” Emerick and Eddie Olczyk are out, while nearly the entirety of the NBC Sports Network license package, including live-action sequences, are gone, too. It’s a jarring change, as Emerick and Olczyk have been the voice of EA’s NHL games since NHL 15.

The new commentators are Canadian sports radio personality James Cybulski and former player and current rinkside analyst Ray Ferarro. They do a mostly adept job at calling plays with style, flair, and personality, and their back-and-forth banter succeeds at capturing the essence of hockey culture with hockey IQ and knack. Some commentary lines are repeated too often, however, and Cybulski in particular sounds at times like he is hamming it up and acting like every game is Game 7 of the Stanley Cup Finals.

Outside of the new commentary team, NHL 20’s updated broadcast presentation includes more colorful and dynamic graphics that display important information in more eye-catching ways. In addition to brighter colors and sharper fonts, NHL 20 introduces more dramatic, slow-motion highlights of goal scores, as well as Overwatch-style “Play of the Period” and “Play of the Game” highlights. These moments do a good job at breaking down key plays, and, with their unique angles and close-ups, provide nice moments to sit back and revel in your achievements.

Part of this updated broadcast package is a new location for the score clock, which is the only major misstep. It’s now at the bottom of the screen compared to the top-left in last year’s game–and it cannot be moved in the Settings. The new score clock location opens up more space on the screen for action, but I found it positively difficult to quickly and easily see the important information like time left in the game, penalty minutes, and other datapoints while simultaneously keeping my eyes on the action. It’s a baffling choice, especially considering many of NHL 20’s various other modes keep the score clock where it was. This inconsistency worsens the experience, as you have to train your eyes in multiple ways depending on which mode you’re playing.

Authentic Hockey

NHL 20 succeeds the most with excellent, tight controls that give you the freedom to execute basically any hockey move you can think of. There are also changes to animations and skating mechanics that make the game appear more lifelike. Building off what was already the franchise’s best foot forward with NHL 19, this year’s entry feels faster and more fluid with better animations that more realistically depict important transitional moments like catching a pass and getting intro stride at a quicker pace. Overall, the on-ice gameplay feels faster and more true to the real NHL experience.

There are new shot animations as well, which are contextual in nature and better represent what a shot might look like from a particular part of the ice and depending on angles, power, speed, specific player attributes, and more. In NHL 19, your player would oftentimes still complete the shot animation even if the puck never got to them, which looked very strange, but that rarely happens this year. NHL 20 also introduces “Signature Shots” for a number of the league’s best players; one of these is P.K. Subban’s booming slapshot and Alex Ovechkin’s electric one-timer. It’s a treat to see player-specific animations in NHL 20, and it’s yet another part of the way NHL 20 faithfully represents the real NHL experience. Additionally, goalie AI appears to be smarter this year, with netminders giving up fewer soft rebounds and making generally smarter decisions during important scenarios.

NHL 20’s in-game attention to detail and careful consideration of the sport is astounding. Players look and react as you’d expect them to on a TV broadcast, down to the way players subtly peek back toward their teammates during a face-off to the sharp crackle of skates gliding over outdoor pond ice. On the outdoor rinks, the crimson red glow of sunset over the pond is something to behold. On the ice, the physics system is so realistically presented that I found myself wincing after big open-ice hits.

Unfortunately, NHL 20 doesn’t do much in the area of improving player models. In fact, the character models for players, referees, and the crowd appear largely unchanged from last year. When the replay camera zooms in on fans on the glass, you might be wondering what kind of time vacuum the NHL series exists in for people to never age or look at all different from year to year.

Dirty Dangles

The NHL series is known for its tight, precise controls, and this level of excellence continues with NHL 20. No matter what control setup you’re using, the controls allow for a complete command of your player with astounding simplicity and a lot of depth at the same time. Puck possession and clever play-making are paramount in NHL 20, and the controls never fail to provide you with many different options to keep the puck, get around defenders, make the extra pass, and light the lamp. You have the freedom to play with as much creativity as you want. The game also features a slick and smart on-ice trainer that reacts to how you’re playing and provides dynamic feedback that, for the most part, helps you improve your game.

There is such a level of fine precision with the controls that you can determine the specific angle of a poke-check or toe-drag the puck at just the right time to open space up to make a shot on goal. In essence, the controller’s analog sticks feel like an extension of your on-ice stick. The excellent baseline controls stand out even more once you move on to trying out more more advanced techniques. It takes time and practice to learn the dirtiest dangles the game has to offer, but it’s deeply rewarding to perform spins and dekes that together combine to give you ample opportunities to play with style and pizzazz.

In addition to the standard hockey simulation, NHL 20 has an abundance of arcade-style modes. The pond hockey mode, Ones–which sees three players on a small, outdoor rink competing against each other–introduces four new locations, including a rink set on a secluded farm and another inspired by the Rideau Canal in Canada. These new locations, in addition to weather effects like snow coming down during games, make Ones an even more authentic and holistically representative depiction of the outdoor hockey experience.

Ones is lots of fun with its stripped-down, back-to-basics recreation of outdoor hockey with fast-paced play and lots of goals. Outside of the new locations, the biggest change for Ones is the introduction of offline play for couch co-op, and this is a very welcome addition after last year’s game left it out in a head-scratching move.

The Threes mode, meanwhile, remains NHL’s flashiest and wackiest mode with completely unhinged commentary, mascots lacing it up, lots of goals, and big hits. It’s the mode I found myself coming back to the most due in part to its quick games relative to the standard simulation mode and constant progression rewards in every game played.

The social hub, World of Chel, returns with NHL 20 with some noteworthy updates. The biggest introduction is the “Eliminator” mode, which is NHL’s spin on battle royale. You can go it alone in Ones or team up with two others in Threes to try to survive four consecutive rounds in a bracket to win the tournament. It’s a thrilling, incredibly challenging, high-stakes challenge that, like the battle royale games it’s inspired by, encourage you to keep coming back and improve your skills.

There is a robust character-creator and you earn XP for everything you do across all of World of Chel’s modes. It’s rewarding to invest in your character and know that, whatever mode in World of Chel you’re playing, you’re working towards growing your character with meaningful advancements like new player traits, in addition to nice extras like cosmetic gear. New for World of Chel with NHL 20 are weekly challenges that track your performance and reward you with cosmetics around a particular theme. For example, the launch-week theme is NHL 94, so you can earn all kinds of themed cosmetics like jerseys and other gear. I anticipate coming back regularly.

Elsewhere in NHL 20, the career-minded Be A Pro remains a satisfying and rewarding ride to take as you start your character from the ground floor and build them into a superstar, though there are no noteworthy updates to speak of this year. Franchise, meanwhile, features a new system that gives you multiple team coaches who have influence on the direction of your team today and in the future. The system, which also includes a light conversation mechanic where you can gauge the morale and interest of your coaches, adds a further level of strategy to the already robust Franchise mode that helps you feel like you’re really the GM of a pro team. Franchise also introduces a trade-finder system that makes it less laborious to find and make trades.

Ultimate Team returns as well, and its noteworthy addition is the introduction of Squad Battles. These function the same way they do in Madden and FIFA where you go up against HUT squads created by other players or, after launch, sports stars and celebrities. Hockey Ultimate Team is all about grinding to collect new cards, and it remains a fun experience to build a fantasy team comprised of legends and current stars alike, and compete against others.

NHL 20 successfully captures the ice hockey experience from the ponds to big games under the bright lights, with a fine attention to detail and simple yet deep controls that are best-in-class. Once you get over the shock of Eddie and Doc being out of the game, the new commentary team do an adept job of providing informative and playful banter, while the game’s multitude of varied modes each have their own distinct feel and appeal that go a long way to make NHL 20 an excellent representation of hockey culture across the board.

Source : Gamesport