#NFT Press Release
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How an NFT Press Release Can Supercharge Your Project's Launch?
The Non-Fungible Token (NFT) space is booming. From digital artwork fetching millions to exclusive in-game items driving the play-to-earn revolution, NFTs are reshaping how we interact with the digital world. But with so much noise in the ever-expanding metaverse, how do you ensure your innovative NFT project gets noticed?
This is where an NFT press release comes in. It's your chance to break through the digital din and capture the attention of potential collectors, investors, and the wider crypto community.
Why an NFT Press Release Matters?
Think of an NFT press release as your project's official coming-out party. It's a strategic announcement crafted to reach relevant audiences and ignite interest. A well-written press release can achieve several key objectives:
Increased Visibility: Imagine your project featured on prominent crypto websites like CoinMarketCap (CMC), Coinpedia, Cointelegraph, or even Yahoo Finance. An NFT press release distributed through these high-traffic platforms puts your project in front of millions of potential eyeballs.
Enhanced Credibility: Getting featured on established crypto websites lends legitimacy to your project. It shows you're serious about your venture and willing to play by the rules of transparency.
Community Building: A compelling press release can spark conversations on social media forums and Telegram groups. This organic buzz creates a sense of community around your project, attracting early adopters and fostering long-term engagement.
Investor Attraction: If your NFT project has utility or offers future benefits, a press release can attract potential investors. By outlining the project's roadmap and highlighting its potential value, you can position yourself for successful fundraising rounds.
Crafting a Winning NFT Press Release
Now that you understand the power of an NFT press release, let's explore what makes one effective:
Captivating Headline: Your headline is the first impression. Make it clear, concise, and newsworthy. Here are some examples:
"[Project Name] Announces Groundbreaking NFT Collection with Renowned Artist"
"Unveiling the Future of Gaming: [Project Name] Launches Play-to-Earn NFT Ecosystem"
"[Project Name] Revolutionizes [Industry] with Pioneering NFT Utility"
Compelling Introduction: Hook your readers from the start. Briefly explain your project, its core value proposition, and the problem it solves within the NFT landscape.
Project Details: Dive deeper into the specifics of your NFT collection. Explain the type of NFTs offered (artwork, in-game items, etc.), their utility, and the total supply. Mention any unique features or collaborations that set your project apart.
Team Expertise: Highlight the team behind your project. Briefly showcase their experience and expertise in relevant fields like blockchain technology, art and design, or gaming development.
Roadmap and Future Plans: Outline your project's roadmap, detailing upcoming milestones and future developments. This demonstrates your commitment to growth and excites potential investors and collectors.
Call to Action: End your press release with a clear call to action. Invite readers to visit your website, join your social media channels, or participate in a pre-sale event.
Beyond the Basics: Optimizing Your NFT Press Release for Reach
Once you've crafted a stellar press release, consider these additional tips for maximizing its impact:
Target the Right Audience: Distribute your press release through channels frequented by your target audience. Crypto news websites, NFT-specific communities, and relevant social media groups are excellent starting points.
Optimize for Search Engines: Include relevant keywords (like "NFT", "digital collectibles", and "play-to-earn") throughout your press release to improve its searchability.
High-Quality Visuals: Complement your press release with captivating visuals showcasing your NFTs. Eye-catching artwork or in-game screenshots can significantly enhance reader engagement.
Conclusion: Amplify Your Voice in the NFT Universe
The NFT landscape is dynamic and ever-evolving. With a well-crafted and strategically distributed NFT press release, you can ensure your project doesn't get lost in the noise. By harnessing the power of high-traffic crypto websites and engaging with your target audience, you can create a buzz, build a community, and propel your project towards success. Remember, in the fast-paced world of NFTs, a strategic press release can be the difference between a quiet launch and a roaring debut.
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Legend of Arcadia: Redefining Community-Driven Operations
Hong Kong, Hong Kong, November 4th, 2024, Chainwire Legend of Arcadia (LoA), a new card-based RPG set in an expansive universe inspired by Kingdom Hearts, is bringing a community-driven operational model to Web3 gaming. With a focus on sustainable growth, LoA aims to establish itself as a leading platform by integrating blockchain technology, unique NFT mechanics, and community-centric features…
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Planet Mojo’s First Charity Tournament A Smashing Success
Planet Mojo’s First Charity Tournament A Smashing Success
Boston, United States, 14th December, 2022, Chainwire Mojo Melee Charity Smackdown Tournament Brought Together The Biggest Names In Web3 Gaming For A Good Cause Planet Mojo, the hotly anticipated Web3 gaming metaverse developed by Mystic Moose, hosted the 2022 Mojo Melee Charity Smackdown Tournament on Friday, December 9th. Eight leading voices within the Web3 gaming industry competed to earn…
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Hello what do you think of Ai generated artwork and videos?
I have a whole entire blog post I wrote last year btw: The Rise of the Bots; The Ascension of the Human. (Reading it again a year later I am glad I am still validated in my thoughts)
My entire being and output as an artist is rooted in process, thought, craft and connection. I am open about my process and I share/create resources constantly. I have literally experienced the thing people mean when they say 'art transforms you' just by being so close to it every step of its making. All my comics have this centrality of personhood attached to them - if it's not obvious that the artist's hand (me) is in it, there is the characteristic focus on our emotional/cultural/artistic thread across history. Just as NFTs and what they represent were antithetical to how I interact with the world as artist and audience, so is the use of so-called AI art. NFTs and AI Art share a common hype cycle / speculative mania that comes out from an annoying vulture mindset that only knows how to eat itself to fill its belly, so I don't expect it to last too long. However I don't appreciate the damage both things have done to the utility of the internet, the degradation of art as a commercial pathway and the destruction of the image as a historical/educational/legal tool. (Which is why I am becoming more underground and turning towards alternatives like the Web Revival, small presses, curated resources and in-person communities)
The technological concept around LLM (pattern recognition and matching it to a goal), especially for medicine and statistics, is not itself problematic, especially when it follows ethical and data handling regulations that have been defined. However, when people talk generative art, what we are talking about, and fighting against, is the exploitation of resources and labour, and the further disconnection of worker = labour, human = society artificially imposed by the Corporate MBA / techno class in the pursuit of infinite stockmarket growth which then introduces a type of brainrot that can only think of things as producing value in relation to how fast one can seize for themselves Westernised Ideals of Fame and Fortune. Also like, this whole AI thing is part of the degradation of entertainment (the loss of small-to-medium outlets, constant mergers, nobody owning their digital streaming products they bought, the laundering of journalism/curation into press releases), the internet (the algorithimification of everything, constant spam, search engines getting worse, the worsening of socmedia as a tool) and the intellectual rigour of all information.
It's all part of this rot that's spreading outwards.
TL;DR bro I make all my art by hand and I am a nerd about informational integrity
#everytime anons ask a question of this style I am always wondering it's genuine or...#only cos if you know my work and what I am involved in you'd clearly see that I embody my position
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So allegedly the new special drops tomorrow, after they unlisted an ad for it that was posed by mistake (?), promo'd it with posters all over New York that include a huge dig at Logan Paul (possibly because of his shit sp knockoff nfts, but also targeting his marketing towards children), but we haven't gotten a single PEEP of an official word outside of that, and even the SPS archive wiki is like dude we don't know what's going on here, so now we know only a handful of weird guesses to an episode that got zero press release,
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O Captain: A Crowdfunding Retrospective
Last week I wrapped up my campaign for O Captain, a solo journaling game, which I used Crowdfundr for. It was my first ever TTRPG crowdfunding campaign, and in one month we raised over $10,000, smashing through all of our stretch goals in the process. I want to talk a little bit about what worked best and what I'd do differently.
DISCLAIMER: After making the choice to use Crowdfundr for O Captain, I was hired by Crowdfundr to be an ambassador. I signed on because I believe in the platform and think for indie designers in particular it’s a GREAT alternative to some of the larger platforms.
This post is a reflection of my experiences. I hope it can be valuable to ttrpg creators!
Platform
There were several things that immediately drew me to Crowdfundr: in-depth campaign and rewards customization, a community and resources for people new to crowdfunding, and an explicit commitment to not doing environmentally reckless stuff like getting into NFTs.
It's very easy to make and edit good, clean layouts. You can add buttons into your campaign (the "spreads" and "single-page" buttons are actually buttons! Not images!). You can customize the heck out of your rewards and add images for each one.
We ran a "keep it all" campaign with Crowdfundr's "mostly free" model. With the "mostly free" model, you ask your backers to cover the Crowdfundr platform fee and the Stripe+Paypal transaction fees (something like 8.5% all told). You end up responsible for whatever your backers don't pay.
For O Captain, my effective fee rate was 0.9%. Less than 1%, from an 8.5% potential. Crowdfundr told me that the average was around 1.5-2.5%. So first off, shout-out to my backers who were more generous than the average!! But secondly, choosing Crowdfundr and using the mostly free option saved us a ton of money.
Things That Worked
Demoing O Captain at Big Bad Con's small press booth. In other words, face to face time.
Having a free PDF preview for folks to download
Having a lot of supportive friends (thank you supportive friends!)
Posting everywhere, all the time.
That last one seems like a gimme, but you really don't know how true it is until you start doing it. I was able to track backers who found my post on LinkedIn. Someone commented they found the game through a podcast that typically has nothing to do with RPGs. One of the hosts (a friend) liked the game and wanted to give it a shout out.
Every time I posted the campaign on twitter, I got new backers. You never know who is going to see a new post at just the right moment.
Things That I'd Do Differently
I'd probably put the PDF preview on Itch instead of my website. I feel like that was a missed opportunity to build my itch page, which is empty.
I would definitely reach out to press and content creators much earlier than I did. I thought one month was ridiculous for a press release, that folks would read it and forget about it. But I sent press kits out 2 weeks in advance and barely got a response back.
Most smaller content creation platforms (APs, podcasts, etc) usually need about 1-3 months of lead time. I'm getting this number from the Sout Stoat list of game reviewers, which was super helpful.
And that's that!
If anyone has questions about crowdfunding, my ask box is open. Especially if it's questions about Crowdfundr. And if you're looking for a place to fund your ZineMonth project next year, we're running a spotlight event for anyone who uses Crowdfundr for their ttrpg project at the same time.
Thank you for reading!
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my prophecies about what is going to happen to jeremy fragrance in the future:
-2 years of jail for illegal exotic animal trafficking
- singlehandedly revives the cryptocurrency market through some kind of sport related event like nft trading cards for european soccer players. then gets arrested when the market crashes for a second time and its revealed none of the nfts are actually real.
- He writes a diet book that very few people hear about upon release, but 30 years afterwards a now geriatric gwyneth paltrow writes a blog entry about it and dies of old age the next day. The diet book ends up being blamed for causing her death.
-He starts a music career that actually takes off in latin america but nowhere else. He is known as the sensual german lover by most people in argentina. The perfume line he creates and promotes in order to ride that wave of success does not actually find a market there and goes bankrupt immediately. In shame and indignation he leaves the south american music industry forever.
- Some years having passed since the submarine incident, he decides its finally safe enough to debut his own handmade submarine to the press and take her on a maiden voyage in lake baïkal. The submarine works perfectly well and he returns unharmed. Nonetheless the russian government confiscates the submarine as soon as he returns and threaten to jail him for the unauthorized excursion. He escapes by hiding inside a journalist's car boot.
- He comes out as bisexual and uses the flurry of attention to try to promote a brand of vodka he just created. Soon as pride month ends he takes it back and calls the whole thing "a badly thought-out publicity stunt" and "not reflective of his actual views". He then reveals his intentions to run for office in america in spite of his lack of citizenship.
- His American campaign ultimately fails but not before disrupting the democratic coalition by pulling in so many votes he actually ousts the preferred democratic candidate, leaving behind a series of smaller and more divisive figures. Fragrance is never actually voted out, but instead drops out of the race voluntarily when he receives news of having won 10 million dollars on horse gambling.
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Jane Balfus (b. 1998, Los Angeles) lives and works in New York. Balfus is an installation based artist. Much of her recent work, spanning animation, video, drawings, and text, grapples with themes of girlhood and invisible illness. Balfus’s recent exhibition, American Girl Diagnostics, premiered at Mery Gates in 2023. Previous group exhibitions include Public Works Administration (2023), Romance Info (2023), Sara’s (2023), A+E Lab (2022), O'Flaherty's (2022), Mcg21xoxo (2021), Alyssa Davis Gallery (2020), and Lubov (2019).
John Bohl graduated with a BFA in painting from the Maryland Institute College of Art and currently lives and works in Baltimore. Recent exhibitions include "Green" at Headstone Gallery (Kingston, NY) and "Balancing Acts" at the Peale Museum (Baltimore, MD). He has also produced a variety of prints and publications with Beach Press in London and Oso Press in Los Angeles. Escape Room is Bohl’s second presentation with Wild Flower, following his two-person show with anonymous, A Place before A Name, in 2016.
Michael Bussell received a BFA in Photography from Maryland Institute College of Art. His output has been exhibited internationally over the past decade, including in solo exhibitions at Plague Space, Krasnodar, RU (2022), Deli Gallery, Brooklyn, NY (2015) and group shows at Marvin Gardens, Brooklyn, NY (2024), Triest, Brooklyn, NY (2021), New Scenario, Pripyat, UA and online (2021) and Interstate Projects, Brooklyn, NY (2019). In 2016 he founded the curatorial platform Wild Flower which situates art in Baltimore’s Leakin Park for dissemination online. It has also co-produced the projects Vent Space (2020-2021), My New Bed (2019) and Escape Room (2024).
Jim Spindle’s works include Little Fellow, a PFP collection on the Solana blockchain, and Pil Goger Bum Dum, an open edition animated GIF presented by Yeche Lange on Lens Protocol. Previously, Spindle was a Crane Operator for Tojiba CPU Corp, and a hobbyist woodturner. This is Spindle’s first IRL presentation, a physical extension of the Little Fellow project.
Ian Swanson (b. 1983, Detroit, MI) attended Wayne State University and Pratt Institute. Most recently, his work has been the subject of solo and two-person presentations at Materia Gallery, Detroit, MI (2024), Plague Space, Krasnodar, RU (2023), Catbox Contemporary, Ridgewood, NY (2020); ASHES/ASHES, New York and Los Angeles (2019 and 2016); Hot Wheels Projects, Athens (2019); MX Gallery, New York (2018); As it Stands, Los Angeles (2017); Jack Barrett Gallery, New York (2017); and Simone DeSousa Gallery, Detroit (2016). Swanson has participated in notable group exhibitions, including Chernobyl Papers, Pripyat, UA, and online (2021); Dark Mode, ASHES/ASHES, New York (2019); and Peekskill Project V, Hudson Valley Center for Contemporary Art, Peekskill, NY (2012). In 2022, a review of Swanson’s work appeared in the anthology Human Rights, published by Amphetamine Sulphate. His work has been featured in numerous publications, including i-D, Art Viewer, Coeval, and New American Paintings. Swanson currently lives and works in Brooklyn, NY.
Luhhfella avoids the typical artist's struggle for subject, focusing on Mifella—a derivative of the NFT collection Milady that faced rejection, leading to outsider status and birthing the Fellaverse. His work is about being a Fella, staying seated, painting endless formations of Fellas, and knowing that the very limits of what a Fella can be are still beyond our present understanding. Luhhfella embraces NFTs' derivative nature, trusting an egregoric subject to plot its own course. The Fellaverse is an immersive, slow unfolding—no grand narratives, no explanations, just Fellas. It is what it is. Luhhfella is most active on Twitter @luhhfella, where he consistently posts his video and image-based work. He has released three NFT collections on Solana: Wickz, LFVAD2K24, and Chucks.
Anastasios Karnazes is the author of Rainbow Sonnets 20 (The Song Cave) and the editor of Theaphora.
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#Escape Room#Jane Balfus#John Bohl#Michael Bussell#Jim Spindle#Ian Swanson#Luhhfella#Anastasios Karnazes
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You will get NFT Discord Moderator & Twitter Manager, Followers & Engagement
Hello there, You are welcome
NFT Community Manager, NFT Discord Moderator, and Twitter Engagement & Follower Builder. coin virally
I am a certified social media manager with years of experience. With my vast knowledge and experience in the digital space, have been opportune to work with several NFT, Crypto, and Web 3 projects, copywriting their website content, White Paper, press release, social media copy, and all. Also, developing their marketing strategy and executing their social media handle, especially Discord and Twitter.
Website Link https://coinvirally.com/
As your social media manager and community manager, I can:
~ Set Up your Twitter and discord server. coin virally ~ Create a Marketing and Social Media strategy for your project. ~ Handle Your NFT Project Copywriting ~ Building Your Twitter Organic Follower ~ Shilling in your Discord Members ~ Manage Your project ~ Be Your Virtual Assistance ~ Moderate the community to be a healthier and happier place for all members. ~ Sharing of ideas that will land the project on the moon and all.
Getting the best done is guaranteed.
Inbox me for more details and previous work done. Thanks. coin virally
Website Link https://coinvirally.com/
#business growth#marketing#marketing agency#marketing automation#business#branding#agatha harkness#marketing strategy#marketing digital#agatha all along
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You will get NFT Discord Moderator & Twitter Manager, Followers & Engagement
Hello there, You are welcome
NFT Community Manager, NFT Discord Moderator, and Twitter Engagement & Follower Builder. coin virally
I am a certified social media manager with years of experience. With my vast knowledge and experience in the digital space, have been opportune to work with several NFT, Crypto, and Web 3 projects, copywriting their website content, White Paper, press release, social media copy, and all. Also, developing their marketing strategy and executing their social media handle, especially Discord and Twitter.
Website Link https://coinvirally.com/
As your social media manager and community manager, I can:
~ Set Up your Twitter and discord server. coin virally ~ Create a Marketing and Social Media strategy for your project. ~ Handle Your NFT Project Copywriting ~ Building Your Twitter Organic Follower ~ Shilling in your Discord Members ~ Manage Your project ~ Be Your Virtual Assistance ~ Moderate the community to be a healthier and happier place for all members. ~ Sharing of ideas that will land the project on the moon and all.
Getting the best done is guaranteed.
Inbox me for more details and previous work done. Thanks. coin virally
Website Link https://coinvirally.com/
#marketing agency#marketing automation#marketing digital#marketing strategy#marketing tips#marketing#business growth#business#branding#100 days of productivity
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Limited-Edition $DOG Plushies to Launch on October 19, 2024, Bridging Digital and Physical Collectibles
Los Angeles, USA, October 19th, 2024, Chainwire $DOG of Bitcoin announces the release of its limited-edition $DOG Plushie, set to launch on October 19, 2024, an occasion now being called “$DOGTOBER 19.” These collectible plush toys provide fans and newcomers with a tangible connection to the $DOG ecosystem, bridging the digital world of cryptocurrency with a physical collectible designed for…
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BinaryX Introduces Cyber Incubation Fund to Support Blockchain Games
BinaryX Introduces Cyber Incubation Fund to Support Blockchain Games
Singapore, Singapore, 12th December, 2022, Chainwire BinaryX launches a new 220,000 BNX Cyber Incubation Fund, aimed at driving the growth and adoption of Web3 games. The fund, supported by the project team, seed investors and members of the BNX community, will be used to invest in on-chain gaming projects that utilize or are experimenting with blockchain technology. BinaryX is also offering…
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You will get NFT Discord Moderator & Twitter Manager, Followers & Engagement
Hello there, You are welcome,
NFT Community Manager, NFT Discord Moderator, and Twitter Engagement & Follower Builder. coin virally
I am a certified social media manager with years of experience. With my vast knowledge and experience in the digital space, have been opportune to work with several NFT, Crypto, and Web 3 projects, copywriting their website content, White Paper, press release, social media copy, and all. Also, developing their marketing strategy and executing their social media handle, especially Discord and Twitter.
Website Link https://coinvirally.com/
As your social media manager and community manager, I can:
~ Set Up your Twitter and discord server. coin virally ~ Create a Marketing and Social Media strategy for your project. ~ Handle Your NFT Project Copywriting ~ Building Your Twitter Organic Follower ~ Shilling in your Discord Members ~ Manage Your project ~ Be Your Virtual Assistance ~ Moderate the community to be a healthier and happier place for all members. ~ Sharing of ideas that will land the project on the moon and all.
Getting the best done is guaranteed.
Inbox me for more details and previous work done. Thanks. coin virally
Website Link https://coinvirally.com/
#blockchain#branding#business#marketing#marketing agency#crypto#bnb#coin#marketing automation#telegram
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Best 10 PR Companies in the USA You Should Know About
The PR industry in the United States plays a crucial role in helping businesses and individuals maintain a strong public image and market presence. Among the leading PR firms, several have distinguished themselves through innovative strategies and successful track records.
Trace Presence stands out as a leader in PR, known for creating impactful brand narratives tailored to both startups and established businesses. They excel in delivering customized strategies that effectively engage target audiences.
Otter Public Relations has carved a niche in industries like NFT ticketing, providing specialized press release services that ensure significant media exposure. Their strategic approach guarantees the visibility their clients need in a competitive market.
Channel V Media is a go-to for technology and SaaS companies, known for securing media coverage in top-tier outlets and building strong brand identities. Their storytelling expertise helps clients grow their market presence.
MindStir PR offers a distinctive pay-per-placement model, ensuring media coverage without the typical high costs associated with PR, making them popular among entrepreneurs and authors.
Don’t Be A Little Pitch employs a bold PR approach, securing features in major publications like Forbes and TechCrunch. Their personalized and effective methods set them apart from more traditional PR agencies.
Society22 PR (formerly Tribe Builder Media) is recognized for delivering tailored PR campaigns that result in notable media appearances, offering a comprehensive and strategic approach to public relations.
The Ascendant Group is known for enhancing branding and social media engagement, providing strategic PR services that drive results, all while maintaining a communicative and responsive approach.
Atlas Marketing specializes in communication for organizations, with a particular focus on customer service and attention to detail, making them a trusted PR partner.
Idea Hall excels in supporting nonprofit organizations with PR initiatives, delivering impressive results through well-planned campaigns.
Phase 3 Marketing and Communications offers integrated marketing services, providing clients with comprehensive PR support, making them a reliable choice for achieving marketing objectives.
These top PR company in the USA are known for their quality work, innovative methods, and ability to achieve measurable outcomes, making them essential partners for businesses looking to strengthen their public image.
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Ferguson Takes on all comers one shell at a time!!! part one: Equestrian Epic: chapter one: Good aim, Good Lines, good guy?
The explosion rocked the facility as Incel grunts ran too and fro in their cheap suits and green masks. Ferguson slammed through the wall via high explosives liberated from the building's armaments.
"I am the one who knocks", Ferguson Growled as he stood in the breach. He was covered in layers of rotting clothing, filth, and gore, the first layer was his furry skin cape gleaned from countless victims. it was singed, burnt, cut AND torn lying limp over his lithe toned muscled body. underneath was a rotting trench coat which clung to him through sweat and viscera and two rotting NFT monkey skulls tied to his shoulders as makeshift armour/trophies. His chest was bare and pocket marked by medals of previous fights fiercely fought. with bullet craters, clawed canyons and blade bites his chest was a fleshy carving of a scene of victory coated in previous opponents and grime, he hadn't truly left the battlefield since he entered it. His legs were covered by sewn parts of his victims and adorned with pockets and sashes used to hold bullets, bombs and a variety of useful, abusive, illegal and immoral devices/substances.
he grinned his teeth and inhuman glowing eyes flashing out from beneath his macabre furry wolf head cowl. Levelling his antique trench broom shotgun he fired from the hip at the disorganised soldiers as he advanced, crushing limbs poking through the rubble with his heavy boots. His target was the control room just one wall away, using his last brace of liberated explosive he blew the wall to smithereens and showered the occupants in rubble. Striding through the gap he pulled his twin .50's and put lead through the survivors heads.
"labels, things ought to have labels" Ferguson muttered as he looked at the controls in front of him. "why do we need to do any of this technical nonsense anyway" groaned a bored voice in his head, "smash bash an’ mash, now that's how we always went about things before and it always worked”. "shut up chat" Ferguson replied, looking behind himself to see if reinforcements had arrived yet, "I'm trying to think". "Thinkings no good in our line of work, just killing, and lots of it", "But chat, I've been thinking, as I've said. If we were doin' what's right wouldn't we have more friends? allies? something feels off...". Ferguson trailed off sweeping his gaze back along the panel as boots started echoing down the corridor.
Ferguson was no stranger to control panels, he knew a trick that always worked, assuming it was an option of course and that was to press the really big red button, failing that you just sort of hit the console until something happened. In this case Ferguson triggered the collapse of a portal he hadn't noticed. "Chat, is this real?", "Last I asked Mr. Liver we were well and truly sober", "Bugger". a bolt of energy shot past Fergusons head and a wet meaty sound, followed by a good deal of screaming could be heard in the corridor behind him. Ferguson frowned at the instruments, "funny, that usually goes better, suppose I'll have to check the owner's manual". which he did, taking it from its place taped to a wall he sat on the floor, his back resting against the panel and thumbing through the manual. Naturally the minute he found the page labelled prisoner release, the base fantastically exploded in a huge blue blast.
Harry was not having a good day, honestly he often wondered if he was having a good life, now especially, however things had been going tragically wrong. He’d just found the prison his friends, and hopefully his sister, had been taken to and a big 4Chan base to boot when bam, Ferguson was there too. Then after having managed to successfully avoid him and locate the cells his friends were in, everything had blown up and he plummeted to his death along with the building.
“If im dead, then why is it so painful” Harry muttered, “That’s because you're not dead” came a familiar tone, “Upsy daisies” and with that Harry was hoisted face to face with the grinning vision of his nightmares, Ferguson.
“So” Ferguson began turning to look over the edge of some battlements, “If what you're doing is all correct then what's the course of action here? “Cuz I'm starting to get curious, y'know”. Harry shifted his back aching from where he’d been lying on smooth crystal and decided to play along until he could find his friends.
“I’m, uh, where are we exactly?” Harry asked as he tried to gauge whether he’d been stripped of his weapons by the feel of the weight of his gear. Harry was 5 foot 6, muscular, Harry wore a torn bulletproof vest and a large backpack, various tools hung from his belt and he had matted filthy brown hair with a grime smeared face.
“Equestria. I took the liberty of setting up a comfortable nest in, whatsit called in English, th’ castle of friendship', It’s quite the nightmare in Ponyville y’know.” Ferguson replied. Harry thought of his own abducted sister and dove to the railing with a dry mouth and witnessed a scene of absolute carnage. 4chan soldiers were swarming over the town, crawling over the wreckage hoisting out survivors, working on fortifications lugging around weapons, organising corpses and here and there flashes of gunfire signalled areas of resistance.
Harry worked to choke back tears, “Good god”, “No Chat I told you, I want to see what Harry thinks before we get to work, besides I don't fancy fighting an army on our own.” “Oh good god”, Harry thought to himself. “I've lost my friends and I'm trapped in a castle with a psychopathic maniac who talks to himself”.
Ferguson was growing irritable, why were they just sitting here? He was beginning to rethink his whole idea. Surely if he was wrong Harry would’ve been solving the problem quicker and better than he could. Why was he just sitting here with his jaw agape? “Yeah Chat i’m having second thoughts now too, oi harry what's th’ bloody hold up?!”
Harry knew better than to irritate a roided up monster and said, “Just one more second, I need a drink and then we’ll try to organise some kind of resistance I suppose.” Feguson grinned he liked this idea, violence was hard to pull off on your lonesome, you had to be tricky and conniving it distracted from the splattering he liked. But with others watching your back everyone else was an equally valid target that could cover his back, plus Harry was a hero right? Hero Harry? That meant unlike him people would actually follow Harry. “Good, good that’s certainly an idea, the survivors have been gathering here and at the school. Haven’t spoken to them yet though, here have a sip of this you could use it to clean out an engine.” Harry caught the flask thrown his way. Harry would’ve rather had a sip of water to moisten his mouth but at least this would help his nerves, he tipped back the flask and started gagging almost dropping it, it was like his innards had been lit on fire. Ferguson laughed and said something about “It's an ungodly mix of things from here and there!” ,“Let’s just go downstairs,” Harry said, coughing.
Ferguson swung the doors open and put his hands on his hips a grin splitting his face wide as he proceeded to shock everyone in the room by speaking fluent Ponyish. Ponyish was a fairly high pitched dialect which other than the odd bit here and there describing diseases or something odd not on earth or vice versa you could find a match between an earth word and a Equestria word 1/1.
Harry waited for Ferguson to stop talking before asking, “what are they saying?”. Ferguson turned to Harry with a grin “No use for fighting, they’re all civilians. They ran here in a panic instead of going straight to the tunnel in the friendship school. It leads into the Everfree Forest.”. Harry, making sure to think quickly this time, said, “We’ll escort them to the forest then”.
Kit and Blackfur Proudbike had quite the day today, raiding a heavily armed base, accidentally running into Ferguson, falling out of the sky, becoming involved in a brutal skirmish in the middle of some odd town filled with brightly coloured ponies whom they couldn't communicate with and then finally escaping to now, spying on harry and Ferguson dashing for cover several ponies in tow from the top floor of some school. “Nya what's this?” Kit asked, prompting Blackfur to come back over and hold his hand out for the binoculars.
“The fuck” Blackfur said, “It’s not like Ferguson to take hostages, if he did we’d…” Blackfur trailed off. Kit however wasn't fond of silence nor capable of reading a room well. “Maybe it’s mind control!” Kit then trailed off herself with a devilish grin laughing to herself and caused all of Blackfurs hair to go up on end, Kit scared most everyone else she met too. “Whatever it is, we’ve got to do something”.
Ferguson was starting to enjoy himself again, it wasn't mind numbing levels of violence sure but escorting refugees was an interesting and refreshing change. It’s why he was attacking the 4Chan base in the first place, to see what it might feel like to help people he usually would’ve slaughtered. Then he opened the door to the school and was blown backwards.
“Nya PIPEBOMB!!!” screamed Kit, dropping it from the second story before Blackfur could stop her. “The fuck man he’s going to come up here and fuckin’ end us, and who knows what he’ll do to harry?!” Blackfur had grabbed Kit and was shaking her by the shirtfront.
Kit was a small calico cat girl clocking in around 4 feet, she wore a bright orange jacket over a cutesy shirt she made herself which, in fading pink glitter had emblazoned on it “go for the vitals”, on her lower half she wore a light purple skirt, she was also caked in gore and viscera. Blackfur was an average sized anthropomorphic wolf/dog ish thing with black fur and a scared face who was wearing dirtied and ripped up clothes. His leather jacket was dyed a light blue matching his skirt
Harry had actually decided to push Ferguson away from the worst of it. Ferguson wasn't that easy to stop, something just pushed him that Harry couldn't understand. They’d tried this trick before too, dropping things on him, crushing, explosions, none of it ever seemed to stick. So Harry had decided to try and defuse the situation instead; he could attempt to finish Ferguson off while he was on the ground but that hadn't worked the last time they’d tried; it had ended with the mutilation and death of a good friend of his instead.
“NYA!” Kit said in shock watching the events, Blackfur stared in shock “What the hell” he muttered, entirely astounded.
“Harry, we're under attack!” Ferguson shouted gleefully, jumping to his feet holding his shotgun. “No!” Harry said, “They’re my friends, you haven’t talked to them about the plan yet so they acted in defence” Harry moved to block the entrance to the school with his body. Ferguson stood still a second before lowering his shotgun, “Ah right! We were building a resistance that's right! Silly me.” Ferguson chuckled to himself and slung the shotgun across his back and Harry stood aside to let him through, sighing with relief.
The inside of the school being made for the very small ponies who were only a rough foot off the ground was extremely cramped despite the fact it was made to be spacious enough for large crowds the ceiling supposed to be high still barely fit Ferguson.
Blackfur smoothed his skirt and took the sawd off shotgun from inside his light blue jacket, “What the fuck is Harry doing” he wondered aloud. Kit had however already left to go downstairs and was not even remotely listening to Blackfur.
“Nya! It’s so lovely to see you again!” Kit said, throwing herself violently into Harry’s arms, “I'm not happy to see you again though” Kit said, turning to stick her tongue out at Ferguson.
“Honestly I have no idea who you are anyway” Ferguson said with a shrug, “Probably all the knocks I've taken to the head” he finished, rapping on his head with one fist. “Huh, What do you mean? " asked Harry who was doing his best to turn towards Ferguson with Kit insistently hanging onto him. “I don’t really remember much, heh, I’m not even sure if my actual name is Ferguson, me memories, they get bashed out of my head every now and then ya know?” This was a big reason Ferguson had chosen to spare Harry, he’d spent time tracking him and watched once how Harry had taken a knock to the head and couldn't remember who he was. But instead of forgetting his friends had shared stories to help him remember, Ferguson didn't have that he just forgot, he was envious.
“You mean, you're not even sure who you are? What you're doing?” Harry asked, his fear was starting to subside somewhat and he was growing curious instead. He'd only ever seen Ferguson as a looming inevitable threat before, but here he was getting to learn about his inner workings. Ferguson stood still and thought, with his face covered to Harry it just looked like he’d frozen stock still but Ferguson thought better when he wasn't moving. “Funny” Ferguson thought to himself, “I can’t seem to remember my exact goal, nor much past the last 10 years”. “No” chat admitted, “It’s pretty hazy, our goal that is, I believe it was something about… crushing degeneracy? Yes, that's got to be it!”
Finally Ferguson jolted back to reality, “I've counselled with chat and we believe that our goal is something to do with degeneracy, crushing furries to death and the like. Also Chat cannot remember anything more than myself”.
“Degenerates like my parents!?” Blackfur snarled, rehetorically, from where he stood in the hallway his lips pulled back to show his canine teeth, a sawd off held up menacingly in one hand “The fuck are you doing Harry?” he asked without looking away from Ferguson.
“He, uh, asked me to show him the ropes of being a hero, and since he’d saved me from the ruins of the base I decided I couldn’t exactly decline.” Harry gave Blackfur a begging look, pleading with him not to do anything stupid. Blackfur knew better than to test Ferguson's excellent sharpshooting, and tucked away his firearm and before he could say anything else they heard the unmistakable sounds of helicopter blades.
“The hell?” Harry started, “4chan's never had that kinda power before” Ferguson finished, and then several Marines busted down the door as the rest of the helicopters passed overhead.
“Nyah!” Kit said in shock disentangling herself from Harry who drew a small pistol and started firing at the door as he retreated, Blackfur started inventing New obscenities and held up his Sawd Off, Ferguson however was grinning and holding up his shotgun.
The ponies they’d escorted having long since left Ferguson and co had only themselves to look out for as they started backing down the corridor, Ferguson holding the front with rapid fire bursts from his shotgun. Explosions were audibel in the distance as Ferguson shouted, “there's a tunnel in the library, It’s been a consistent nuisance throughout my career!.
Finally dodging into a book-filled room Blackfur grabbed a bookcase which must’ve been huge by pony standards and waited for Ferguson to enter the room before throwing it across the entrance. Ferguson and Harry helped throw down bookcases in a blockade as Kit disappeared towards the back of the room.
“Nya! I don't know how we could Pawsibly fit in this tunnel” Kit said looking at a small vent and grinning at her bad joke. Harry and Balckfur looked on in horror before a huge glittering root smashed a huge hole in the floor to pass through. Ferguson spoke before anyone else could, “Treehouse of Harmony, or sometimes just tree, they’ve either fought me or helped me before depending on the world, they often take offence to the same things I do”.
Harry jumped down the hole first and helped down Kit as Blackfur landed next to him and Fished a flashlight from inside his pocket, Ferguson followed after he rolled a light pipe bomb to the library entrance.
The tunnel was surprisingly spacious and the quadrio moved silently through the tunnel. Harry wondered how he could possibly get out of this scenario alive, sure Ferguson would grow bored at some point and kill them all. Blackfur stood behind Ferguson next to Kit and wondered if he could plug him where he stood and live to tell the tale. Ferguson was trying to clear his head and make chat shut up so he could have a proper think about his situation. He was enjoying himself but if Harry was right was what he really wanted to know. Kit, the crazed little gremlin she was, was bored and didn't so much lack the sense to know Ferguson was dangerous as that she didn't care.
Kit leaped onto Fergusons matted fur cloak and scrambled to the top stopping when her head was at the same height as his so as not to slam hers into the ceiling. “Nyah! This is a great view” Kit said, taking her right hand off of Fergusons shoulder and using it to shade her eyes as though she was a look out. Ferguson on his part was startled out of his thoughts by Kit suddenly scrambling up onto his shoulder, though he was so strong and heavy he hardly felt it. “Yes I suppose so” Ferguson agreed, deciding he didn't care about her placement, it was the first time someone had ever touched him without the intention of killing him in ages as far back as his memory could serve.
Harry almost sighed audibly at relief and began to wonder if Ferguson actually meant it when he wanted Harry to show him how to be a better person. Blackfur scowled and wondered if he knew anyone that made up Ferguson’s coat. Kit was still enjoying herself, “I bet I could mount a machine gun up here and right you into battle”. Ferguson rubbed his chin, “Dunno ‘bout that, I think it’d tear off my face on accident whenever I turned my head.”. Kit frowned at the veto of her idea, “awwwwwwww” she whined pouting before she had a magnificent idea. “I know! What if I mounted it over your head or on it like a harness!”. Ferguson was having a hard time finding flaws with this proposal, “No, that's an interesting idea” Ferguson agreed.
Harry tuned out his companions and began messing with a radar at his belt as he studied portal signatures in the area to try and read 4chan's movements. Next he took out a radio and started trying to tune it, but the stone walls cut off all signal. Then Harry's head bolted up straight, “Hold on a minute, those were professional soldiers trying to kill us a minute ago.”.
“Like, from a country?” Ferguson asked, “yeah, america, but what's a country doing helping 4Chan like this?” Harry said, puzzled. “I noticed that they kept moaning the words"Oil " and"Freedom " as they chased us,” Blackfur guessed. “So they're teaming up with 4Chan for natural resources because they know 4Chan has the power to bring them to underdeveloped nations.” Harry hypothesised.
Light became suddenly visible at the end of the cavern and with its noise, machine gun fire and explosions filled the air as they got closer before a helicopter slammed to the ground blocking off the exit.
Ferguson, Kit still on his back, advanced into the flaming wreckage as kit stared wide eyed as Ferguson picked up large chunks of burning helicopter and, grunting as his flesh seared off his bones, flung them to either side of him allowing his companions to get through. Covering their eyes against the bright sunlight Ferguson and co advanced into a battlefield Helicopters were circling something on a cliff above leadboarding it with bullets and then dousing it in rocket blasts,“Fortunate Son” could be audibly heard from the loudspeakers. Brightly coloured psychokinetic bolts and rubble flew back at the helicopters who nimbly dodged side to side.
Ferguson grinned maliciously, “You wouldn't happen to have a grappling hook would you Harry?”Harry gulped his mouth dryer than a mummified kitten. “Yeah, but you aren’t planning on scaling the cliff with those things above us are you?” Harry asked as he handed Ferguson the gear, “Watch this” Ferguson said to Harry, then to Kit he said, “Hold on lassie” and then he threw the grappling hook into the nearest helicopter, pulled the rope taught, and started to climb.
Several marines started firing at Ferguson as he nimbly climbed the rope, “Grab my point fifties Kit there on me hip!” Nimbly Kit used her claws to climb down Ferguson as bullets rained around her. Gritting her teeth as a bullet scraped her arm she grabbed the one on the right of his hip and landed a shot point blank between a marines eyes and kept the others heads down as Ferguson climbed into the craft. “Shoot the pilot kit!” Ferguson shouted as he prepared to jump into the next helicopter. Only two were left. Ferguson successfully jumped into the next grunting with pain as bullets wracked his body. As Ferguson stooped, Kit who now had both of his pistols emptied them into the crew of the helicopter before turning back to Ferguson while the helicopter started to spiral to the ground and the fourth started to turn back to base. “Nyah! We need to get out of here mister Ferguson we’re about to hit the ground!” Ferguson grunted and wrapped his arms around her as the Helicopter slammed into the ruins on top of the cliff.
Harry and Blackfur hadn't been sitting by idly as Ferguson toppled the helicopters from the sky they’d busied themselves with scaling the cliff and got there just as the helicopter containing Ferguson and kit slammed into the ground and exploded. Harry and Blackfur ran screaming to the rubble before halting as Ferguson rose up throwing a large sheet of metal off his back, he was very much on fire, badly hurt and held an unharmed kit in one arm. “How, how did you survive?” Harry’s eyes were wide with shock and his mouth hung open, watching as Ferguson's swollen shut eye faded from purple back to a dirtied tan and an eyeball swelled up inside the socket and ejected a piece of scrap metal. His twisted right arm swung back into place with a loud crack. “A good magician never reveals his secrets” Ferguson answered smiling, the bitter taste of a health potion lingering on his tongue.
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