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Crafting the Perfect Medical Billing Resume: Tips for Standing Out in a Competitive Job Market
Crafting⤠the Perfect Medical Billing Resume: Tips for Standing Out⣠in a Competitive Job Market
The job market for medical billing âprofessionals is increasingly competitive, making it crucial to âhave a âŁstandout resume. But what exactly doesâ it take to âcraftâ the perfect medical billing resume? In this article, weâll⣠explore essential tips, practical âadvice, and insider perspectives to help youâ create a document that⣠not only grabs attention but also lands you âŁjob interviews.
Understandingâ the Role of a âMedical⢠Biller
Before diving⢠into resume⣠writing tips, letâs briefly discuss what aâ medical biller does.â Medical billers are responsible for processing healthcareâ claims, ensuring thatâ providers are reimbursed accurately and promptly for their services. â˘This requires a strong⢠understanding of medical coding, âinsurance policies, and healthcare regulations. With these⢠responsibilities in mind, âyour resume must reflect your specialized skills and experience.
Why a Strong Resume Matters
A well-crafted resume can open doors in your career. âŁHere are some reasons why itâs important:
First Impressions Count: âYour resumeâ serves as the first point of contact with potential employers.
Showcase Skills: âA good resume highlights your unique qualifications, making you stand out from the competition.
Demonstrate Professionalism: A polished resume signals your dedication and attention to â¤detail.
Key Elementsâ of an Effective Medical Billing Resume
To create an impactful medical⤠billing âŁresume, focus on the following sections:
1. Contact Information
Your resume should start with your full name, phone number, âemail address, and LinkedIn profile link. Make sure to use a professional email address.
2. Professional Summary
Craft a â¤compelling professional âsummary that encapsulates your expertise â˘in medical billing. Highlight your years of experience and key skills. Hereâs a â˘sample:
âDetail-oriented medical billing specialist âŁwith over⣠5 years of experience in processing claims, managing payments, and⣠collaborating with âhealthcare providers to ensure accuracy. Proficient in ICD-10, CPT coding, and insurance verification.â
3. Skills Section
Incorporate a skillsâ section that lists both hard âand⢠soft skills relevant to medical billing. Consider using bullet points âfor clarity:
ICD-10 and⢠CPT Coding
Insurance Verification
Claim Submission and Follow-up
Attention to Detail
Communication Skills
4. â˘Professional Experience
List your work experience âŁin reverse chronological order. Be sure toâ include specific accomplishments and quantify âŁyour achievements where possible. âUse action verbs for a stronger impact. Below is a template forâ this section:
Job Title
Employer
Dates Employed
Key Responsibilities/Achievements
Senior Medical Biller
ABC âHealth Services
2019 â Present
Increased claim âŁapproval rate by 20% and reduced outstanding claims by 30%.
Medical Billing Specialist
XYZâ Clinic
2017 â â˘2019
Processed⢠over 500 claims monthly with a⢠98% accuracy rate.
5. Education and Certifications
Include your educational background,⣠focusing on degrees relevant to healthcare âor billing.⢠Also, list any relevant certifications such as:
Certified Professional Biller (CPB)
Certified Medical Reimbursement Specialistâ (CMRS)
Registered Health â¤Information Technician (RHIT)
6. Additional Sections
Consider adding⢠sections like â¤professional associations, volunteer work,â or relevant additional training courses that show your dedication to professional⤠growth.
Practical Tips for Crafting⤠Your Resume
Here are some practical tips to enhance your medical â˘billing âresume:
Tailor â˘Your Resume: Customize âyourâ resume for each job application by using keywords from the job⢠description to âalign with the employerâs needs.
Keep it Concise: Aim for a one-pageâ resume unlessâ you have extensive experience. â¤Highlight only the most relevant information.
Use a Professional Format: Choose a clean, easy-to-read fontâ andâ layout. Avoid overly complex designsâ that can distract from your content.
Proofread: Errors can detract from a professional image. Always proofreadâ your⢠resume multiple times or seek feedback âfrom a colleague.
Case Studies: Successful Medical Billing Resumes
Letâs take a look⤠at a couple of successful examples of âŁhow âtailored resumes have made âŁan â˘impact:
Case Study⤠1: Emmaâs Tailored Approach
Emma was applying for âa medical billing position at a largeâ hospital. âShe tailored her resume to highlight her experienceâ with electronic health records (EHR) and specific healthcare softwareâ mentioned inâ the job âdescription. âHer targeted approach landed âŁher an interview,⣠and she ultimately secured the job.
Case Study 2: Markâs Volunteer Experience
Mark included his volunteer â˘work âatâ a local clinic where he assisted with billing processes. This not only âshowcased his hands-on experience but âalso his commitment to healthcare. Highlightingâ this âŁunique aspect of his background helped him stand out and gain attention⢠from hiring managers.
Conclusion
Crafting the perfectâ medical⣠billing⤠resume can significantly improve your chances in a competitive job market. By focusing⢠on essential⣠elements, customizing your approach, and â¤showcasing ârelevantâ skills and experiences, you âŁcan present yourself as the âideal candidate for employers. Remember, your resume is your first opportunity âto impress potential employers, and investing time in making it as strong as possible âcan âpay off inâ the long run. Good luck with your job search!
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Ultimate Guide: Sample Resume for Medical Billing Professionals That Gets You Noticed
Ultimate Guide: Sample Resume for â˘Medical Billing Professionals That â˘Gets You Noticed
Creating a standout resume in the medical billing âŁfield is crucial as it can significantlyâ influence your job search outcomes. This guide will provideâ invaluable insights, tips, and a sample resume designed specifically for medical billing professionals. Whether youâre a seasoned expert or âjust starting,⢠this comprehensive resource will give you the tools needed to craft an eye-catching resume.
Why a⢠Strong Resume Matters in Medical Billing
The healthcare sector is dynamic and competitive,â and a strong resume â¤is your first step toward landing your dream job. Hereâs why⤠having an effective resume is paramount:
First Impressionsâ Count: Your resume often serves as â¤your first interaction with potential employers.
Highlight Skills: A well-structured âresume helps you showcase necessary medicalâ billing skills.
Standâ Out: Inâ a crowded job âmarket, âa standout resume can give you a competitive edge.
Essential Components of âa Medical Billing Resume
Your resume should be structured to highlight yourâ qualifications effectively.⣠Here are the essential â¤components:
Contact Information: Include your name, phone number, email address, and LinkedIn profile.
Professionalâ Summary: A brief âstatement summarizing your expertise and unique qualifications.
Skills: Relevant⤠skills â¤related toâ medical billing and coding.
Professional Experience: Detailed descriptions of your previous roles including job titles, companies, and employment dates.
Education: Relevant certifications or degrees.
Helpful Tips for Tailoring Your Resume
To ensure your resume âresonates â¤with potential âemployers, consider the following tips:
Use Keywords: Incorporate relevant legal and medical terminology from job descriptions.
Quantify âAchievements: Use numbers to showcase your accomplishments (e.g., âProcessed over 1,000 claims per monthâ).
Keep it⢠Concise: â Ideally, limit your resume to one⣠page, twoâ pages at most if⢠you have extensive experience.
Custom Design: âUse professional layout and design principles to enhance readability.
Sample Resume for Medical Billing Professionals
Hereâs a sample resume to provide âyou with a clearer picture of how to structure yours:
Field
Sample Content
Contact Information
Jane Doe [email protected] (123) 456-7890 LinkedIn: linkedin.com/in/janedoe
Professional Summary
Detail-oriented â¤medical billing professional with over 5 years of experience in processing claims, ensuring âcompliance, and enhancing billingâ efficiency. âŁProven track record of reducing denied claims by 20% â˘through meticulous codingâ practices.
Skills
CPT/ICD-10 Coding
Claim Processing
Insurance Verification
Regulatory Compliance
Professional Experience
Medical⣠Billing Specialist
â â ⣠XYZ Healthcare, City, State | Jan 2020 â Present
Managed and processedâ over 1,500 insurance claims âmonthly.
Improved the billing cycle efficiency by â30% by implementing new tracking systems.
Billing Coordinator
â ⢠â ⢠ABC Medical Center, City, State â| Jun 2017 â Dec 2019 âŁ
Ensured accurate coding and timely âsubmission of claims.
Reduced accounts receivable backlog by 40%.
Education
AAS âin Health Information Technology⢠â State University â(Graduated: 2017)
Benefits of a â˘Well-Written Resume
A well-crafted resume⤠can provide several benefits:
Increased Interview Opportunities: Tailored â¤resumes lead to more callbacks and âinterview invites.
Confidence Boost: Knowing you have a professional resume can instillâ confidence during your job search.
Career âGrowth: ⢠Highlighting achievements and skills can help you transition to higher-level positions.
Caseâ Study: Success Story of Medical Billing Resume
Meet Emily, aâ medicalâ billing specialist who struggled for months⤠to secure interviews.â After revamping her resume based on industry⣠standards,⢠she received⣠three interview invites within two weeks. By leveraging relevant keywords⤠and quantifying her accomplishments, she caught the attention of hiring managers and finally landed herâ dream job.
Real-World Experience: Insights from Medical Billing Professionals
Here are someâ experiences shared by â¤professionals in theâ medical billing sector:
Adapting the âresume to meet specific job descriptions helps⤠highlight relevant skills.
Utilizing online tools forâ resume optimization can yield positive results.
Conclusion
Your resume is a crucial tool in your job search as a âmedical billing professional. By following the guidelines provided in this ultimate âguide and using the sample resume⤠as a âframework, you can enhance your chances of â¤getting noticed âŁby employers in the competitive â˘healthcare âmarket. Remember, a well-crafted resume is your ticket to not just landing an interview but also advancing your career in medical billing.
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Burglarizing the Medical Field: Essential Tips for Landing Jobs in Phlebotomy
In âŁtodayâs ever-evolving healthcare industry, there isâ a⢠growing demand for skilled professionalsâ in various fields, including phlebotomy. Phlebotomists play a crucial role in the medical field⢠by drawing blood samplesâ from⢠patients for diagnostic testing, transfusions, donations, and research⤠purposes. If you⢠are considering a career in phlebotomy, â˘itâs â¤essential to understand the necessary⣠steps to break into â˘this rewarding field successfully. In this article, we will discuss essential tips for âlanding jobs in phlebotomy,â includingâ education requirements, certifications, job prospects, and practical tips âfor securing your dream job.
**Education and Training Requirements**
To start a â¤career in phlebotomy, you âwill⤠need to⣠complete a training program⣠that â˘typically⢠lasts aâ few months to a year. These programs⣠are offered by âcommunity â¤colleges, vocational schools, and â¤hospitals. âŁTheâ curriculum⢠includes classroom instruction, hands-on training, â¤and clinical experience to prepare you⢠for âŁthe demands ofâ the job. Some â˘of the topics covered in phlebotomy âtraining programs â˘include:
â Anatomy and physiology â Medical âŁterminology â Blood âcollection techniques â Infection control â Patient care
After completing your training program, âyou may âŁalsoâ consider obtaining certification from a recognized organization, such as the National Healthcareer Association â(NHA) or⤠the Americanâ Societyâ of Clinical Pathology (ASCP). While certification is not⤠always required, it can enhance your job prospects and demonstrate âyour commitment⤠to excellence âŁin the field.
**Job âŁProspects in Phlebotomy**
According âto the Bureau of Laborâ Statistics (BLS), the employment âof phlebotomists is âprojected to â¤grow by 17% from 2019 to 2029, much faster âthan the average âŁfor all âoccupations. This growth is driven by an aging population â¤that requires diagnostic testing for various medical conditions, increasing the⣠demand for phlebotomists â¤in hospitals, clinics, diagnostic laboratories, â¤and âblood â¤donation centers. With a âpositive job outlook and âcompetitive salary potential, aâ career in phlebotomy can be a fulfilling and stable choice â¤for â˘those interested in healthcare.
*Benefits and â˘Practical⤠Tips for Landing⤠Jobsâ in Phlebotomy*
-⢠Gain relevant experience through internships or volunteerâ opportunities⣠inâ healthcare settings. -⣠Network with professionals inâ the field through â˘industry events, job fairs, and âonline platforms like LinkedIn. â Customize your resume and âcover letter toâ highlight â˘yourâ phlebotomy skills and experience. â Practice your âphlebotomy techniques regularly â¤to maintain âproficiency and confidence. â Be prepared for job interviews âŁby researching the employer, dressing â˘professionally, and showcasing your⢠communication âskills.
**Case Studies and First-Hand⤠Experience**
Katie, a recent graduate of a phlebotomy training program, was able to secure a job at a local hospitalâ by networking with a âŁphlebotomist âshe met during a⣠volunteer event. She emphasized herâ hands-on experience andâ dedication to patient care during the interview, which â¤impressed the hiring manager â¤and led to a job offer.â Katieâs story highlights âthe importanceâ of networking, â¤gaining practical experience, and âshowcasing your skills and passion for phlebotomy to land yourâ dream job âŁinâ the field.
**Conclusion**
Breaking into the medical field â¤as a phlebotomist requiresâ dedication, specialized training, and a commitment to excellence in patient care. By following the essential â˘tips outlined in this article, including education requirements,â certifications, âjobâ prospects, and practical tips for landing jobs in phlebotomy, you can position yourself for success in this rewarding and growing field. â˘Remember to â¤stay informed about industry trends, continue to enhance your skills, and pursue opportunities for professional âŁgrowth to advance your âŁcareer in⣠phlebotomy. With âthe right mindset and preparation, you âcan⣠achieve your goals and makeâ a positive impact on healthcare through your workâ as a phlebotomist.
https://phlebotomytechnicianprogram.org/burglarizing-the-medical-field-essential-tips-for-landing-jobs-in-phlebotomy/
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11 Tips on How to Grow Your Business on Social Media
In todayâs world, if you want to build a successful company, youâve got to know how to grow your business on social media.
Like it or not, these platforms are an essential aspect of any modern marketing strategy, and if you choose to ignore them, youâre doing so at your own peril.
No matter how you slice it, there is no denying that social media platforms offer a ton of benefits for your business, allowing you to build brand recognition, forge meaningful relationships with customers, foster trust and loyalty, drive sales, and achieve substantial growth.
For instance, in an Ipsos poll, which explored the impact of Messenger, Instagram, and Facebook on Canadian businesses, 33% of respondents said these platforms helped them start their companies, and 46% said their businesses are stronger today because of them.
Whatâs more, 36% of exporters said using Instagram has helped them increase sales, and 35% said Facebook has helped them sell more.
As you can see, these kinds of platforms can have a significant impact on your ability to grow your business, and thatâs because consumers are increasingly using them to connect with companies, research products, and make purchases.
For instance, a PwC survey, which polled more than 20,000 consumers across 31 countries, found that 46% of them have purchased products on social media, up from 21% in 2019, 67% of them use social media to find new brands, and 70% of them read reviews on social media before choosing to make a purchase.
All things considered, itâs undeniable that consumers are increasingly using social media to do their shopping, so if you avoid these platforms, you could be leaving a lot of business on the table.
With that in mind, we want to provide some advice on growing your business through social media.
So, if youâre wondering how to grow your business on social media, and youâre looking for some tips, then this article is for you.
Our Top Tips on How to Grow Your Business on Social Media
At this point, it should be obvious that social media offers one of the best ways to connect with customers, make more sales, and grow your business.
But growing your business on social media is about more than just posting regularly. It requires a deep understanding of these platforms, and how to use them to your advantage.
Luckily for you, below weâve offered 11 tips on how to grow your business on social media, so you can take full advantage of these platforms and avoid getting left in the digital dust.
1) Understand Your Audience
The foundation of any successful social media strategy is a deep understanding of your audience.
Knowing who they are, what they like, and how they interact with content is crucial, and this involves analyzing demographic data like age, location, gender, and interests.
Tools like Google Analytics, Facebook Insights, and Instagram Analytics can provide this information, and this will allow you to tailor your content to meet the specific needs and preferences of your audience.
This ensures your messaging will resonate with consumers, which will help you to maximize your return on your efforts.
2) Choose the Right Platforms
Although you may be tempted to use every platform out there, the truth is, not all social media platforms are suitable for every business.
That being said, itâs crucial for you to focus on platforms where your ideal customers are most active.
For instance, if your target audience includes professionals, then LinkedIn is probably the most appropriate platform.
On the other hand, if your focus is on a younger demographic, platforms like TikTok and Instagram are more preferable.
This strategic selection is very important, as it prevents you from wasting time and effort on platforms that do not house your target audience.
3) Develop a Strong Brand Voice
Ensuring consistency when it comes to your brandâs voice is key, and this is true across all marketing channels, including social media.
Aside from just being consistent, this voice should reflect your brandâs values and resonate with your ideal customers.
And whether itâs professional, friendly, informative, or playful, a distinct and consistent brand voice helps to make your content recognizable and relatable, which strengthens your brand identity, and builds trust with your audience.
4) Engage Rather Than Broadcast
Social media should be interactive, which means youâre going to have to engage your audience.
You can do this by responding to comments, messaging followers directly, and participating in discussions, all of which can transform passive followers into active participants.
This engagement not only enhances your relationships with customers, but also boosts your visibility through increased interactions, which platforms like Facebook and Instagram favour in their algorithms.
5) Create Visual Content
Visuals are key when it comes to capturing peopleâs attention on crowded social feeds.
That being said, high-quality images, engaging videos, and eye-catching graphics can help you to significantly increase engagement.
Platforms like Instagram and Pinterest, for example, are highly visual and require strong imagery if you want to stand out.
With that in mind, you might want to consider using tools like Canva or Adobe Spark to help you create professional-looking visuals that will attract more views and shares.
6) Leverage User-Generated Content
Encouraging your customers to share their experiences with your brand can provide social proof and enhance your credibility, and social media offers a great place to do this.
Whatâs more, user-generated content not only offers authentic insight into your brand from a consumerâs perspective but also helps in building a community around your products or services.
In any case, featuring user-generated content on your social media accounts can help you to increase trust and foster a stronger connection with your audience, making it more likely that theyâll want to do business with you.
7) Social Media Advertising
Social media ads allow for targeted advertising based on specific demographics, interests, behaviours, and more.
These tools give you the ability to precisely target potential customers and drive conversions by serving your ads to the right audiences at the right times.
But when youâre creating your ads, make sure that you understand your audience first, and then set clear objectives, choose the right platforms, and make sure to use high-quality, enticing visuals.
Retargeting is also something to consider, as it allows you to serve ads to those whoâve already interacted with your brand but havenât made a purchase.
8) Post Regularly But Not Obsessively
If you want to keep your audience engaged, and avoid annoying them, youâve got to post regularly, but not obsessively, otherwise youâll risk overwhelming them.
Too much content can make people want to unfollow you, while too little can cause your audience to forget about your brand, so youâve got to find the right balance.
In any case, you should think about creating a content calendar, as it can help you organize and schedule your posts, so you can ensure consistent engagement without spamming your followers.
9) Monitor Trends and Adapt
Social media trends can shift rapidly, so youâve got to stay up to date on things as much as you can.
This is extremely important, because staying updated with these changes and adapting your strategy accordingly is whatâs going to help you keep your content relevant and engaging.
Whether itâs a new type of content, a viral challenge, or a change in user behaviour, staying on top of this stuff and being agile and responsive to these trends gives you a competitive edge, which can help you to grow your business.
10) Analyze and Optimize
If you want to be able to compete in the ever-changing world of social media marketing, continuous improvement is a must.
This involves regular analysis of what types of posts perform best, which times yield the most engagement, and where the majority of traffic comes from.
With that in mind, you should look into tools like Hootsuite, Sprout Social, and Buffer, as they offer comprehensive analytics, which allow you to measure performance across multiple platforms and improve your overall social media strategy.
11) Collaborate with Influencers
Influencer marketing is a great way to amplify your reach and lend credibility to your brand, not least on social media.
That being said, if you collaborate with influencers who share your target audience, you can introduce your brand to a broader, yet highly targeted audience thatâs already interested in what youâre offering.
This strategy is particularly effective for gaining rapid visibility and traction for new products, services, or campaigns, as theyâll be promoted by people whom your target audience already knows and trusts.
Are you ready to simplify your payment processing? Why not contact us today and find out how we can help?
#social media for business#grow your business with social media#social media strategy#social media tips#business social media pages
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The LinkedIn Blueprint: Unveiling the Power of Professional Polish
In the world of social networks lies LinkedIn â a tranquil and sophisticated haven amidst the chaotic digital landscape of other platforms where professionalism thrives over casual content creation and encourages individuals to cultivate their careers and professional networks while establishing a solid personal brand or corporate identity for their business ventures;, at its core is the iconic âInâ symbol that embodies the essence of LinkedIns ecosystem.
Crafting a symbol for your brand should always be a clear and straightforward endeavor. Beyond its design and simplicity the logo of LinkedIn offers valuable insights for anyone developing a symbol for their personal or professional branding. Keep reading to discover the steps you need to take in designing your symbol to steer clear of any errors, in symbol design.
Unveiling the Essence of Professionalism through Deciphering the Symbolism of LinkedIn
The emblem on LinkedIn serves a purpose, beyond aesthetics â it is a thoughtfully designed form of visual communication that conveys hidden messages through its key elements. âThe âInâ. A Pathway to Successâ; The stylized âInâ characters go beyond being initials of the platform; they symbolize an entry point leading to valuable professional networks and opportunities, for career growth. Minimalism with an effect. The logo is pleasantly uncomplicated with two intertwined blue gradients creating the âInâ shape.The simple design ensures recognition on various digital platforms. From mobile screens, to large billboards. âThe Influence of Blue Color; Blue is widely known as a symbol of trustworthiness and expertise in contexts such, as professional settings where credibility is key.â The LinkedIn logo has slowly changed over the years without altering its iconic âInâ. In 2019 there was an update to the logo where the gradient was made smoother to give it a more contemporary appearance This small change shows how a symbol can stay true, to its essence while also keeping up with the times.
From âInception, to Launchpadâ; Developing Your Professional Brand
The symbol of LinkedIn provides a template for developing a visual image, for professionals.This is how you can apply its teachings to design a logo that enhances your brand; Understand Your Purpose; Prior to delving into design software applicationsââââââââââââââââââââââââââââââââ and toolsââââââ clarify your career objectives and personal beliefs ââ. What image are you aiming to convey ââ ? Are you inclined towards creativity or more, towards thinking ? Having a sense of purpose will influence the symbols you choose for your design work. âEmbrace simplicity as your design mantra. To the iconic LinkedIn logo. Avoid unnecessary complexity and opt, for a straightforward symbol that conveys your professional persona effectively; treat it as your visual representation that is both memorable and instantly impactful.â Exploring Color Psychology Basics; Delve into the world of color psychology. Select a color scheme that reflects your professional image accurately. Blue is known to symbolize trustworthiness.. Have you considered what color best represents you? Would you lean towards an creative spirit (perhaps red)?. Do you resonate more with being precise and organized (maybe green)? Embrace Gradual Change; The world of work is always evolving, so think about designing a symbol that can change subtly as your career progresses and your skills develop over time.
Unlocking Your Creative Potential with AI Assistance; Tips, for Mastering Graphic Design
Design a symbol from the ground up might seem challenging for individuals lacking design skills; however AI symbol creators and generators offer a solution, to this hurdle.
Consider these helpers as your partners in creativity instead of just tools, on the internet! Input keywords that represent who you are professionally and the image you want to portray through your brand identity into these AI assistants systems. Theyâll then produce a range of symbol options to inspire you and kickstart your process.
There are advantages, to utilizing an AI symbol generator. Embark on the journey of creativity, with AI tools that jumpstart your imagination by providing a variety of made elements and layouts to help you tackle the intimidating empty canvas. Trying out color combinations and fonts can make it easier to find the perfect match, for your professional image in a snap. Creating symbols, with AI tools is easy and affordable for everyone to design symbols without worrying about costs or design skills.
Unveiling the Meaning Behind Symbols. Creating an Impactful Professional Image
When creating a professional image through LinkedIn branding efforts remember that a symbol is merely the initial stage, in the process; consider these extra pointers; Consistent creation and sharing of insightful content is key to demonstrating your expertise and positioning yourself as a respected figure, in your industry. âMaster the art of networking by interacting with fellow professionals on the platform joining relevant conversations and establishing genuine connections.â Enhance your skillset and stay ahead of the curve by exploring online courses or attending workshops to invest in yourself.
The Ultimate âEndingâ; Constructing a Lasting Impact
Utilizing the influence of the LinkedIn logo can help you create a professional image that is straightforward and easy to remember. While AI tools can be useful for generating ideas itâs important to remember that human input is essential. It may be beneficial to seek advice, from a graphic designer to give your emblem a polished look and ensure it is both technically sound and visually striking.
Taking Your Brand Further Than the Logo;
To kickstart your journey a symbol marks the start point on the road, to building a professional image on LinkedIn; Create a profile that showcases your expertise and accomplishments with a carefully crafted narrative using industry specific terms to boost visibility, in your field. Interact genuinely. Donât just hide behind a profile picture and a list of qualifications! Join conversations with others in the field; share updates, on industry happenings and build authentic connections. Demonstrate your expertise by writing articles and sharing presentations or participating in discussions to showcase your knowledge and position yourself as a leader, in the field of expertise.
By following these suggestions and drawing inspiration from the professionalism embodied in the LinkedIn logo you can create a personal brand that draws in opportunities and guides you through the constantly changing terrain of your career journey. Keep in mind that your professional brand is a process rather than a fixed endpoint. Therefore continue to tune your strategies stay open, to learning new things and let that emblem serve as a beacon illuminating the path to your career achievements.
You need to have all of that and even more to create a symbol that can be the impactful representation, for your brand identity, which is why relying on Ailogomakerr.com is a great option to easily design your own branding symbol within minutes!This blog is from Ailogomakerr.com
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Opening Opportunities: Phlebotomy Jobs in Albuquerque Explained
**Title: Unlocking⣠Opportunities: Phlebotomy Jobs in Albuquerque Explained**
**Introduction**
If⤠youâre interested in âpursuing a career âin the healthcare industry in Albuquerque, New Mexico, phlebotomy might just be the perfect fit for you. Phlebotomists play a crucial role in healthcare by â¤drawing blood from patients for various purposes, such as diagnostic testing, transfusions, and research. In this âarticle, we will explore what phlebotomy is âŁall about, the job opportunities available in Albuquerque, and the steps you can take to kickstart your careerâ inâ this field.
**What is Phlebotomy?**
Phlebotomy is the practice of drawing blood from patients andâ collecting blood samples for⢠medicalâ testing, transfusions, or research purposes. Phlebotomists are⢠trained healthcare professionals â˘who specializeâ in venipuncture and are â¤responsible for collecting blood samples safely⤠and efficiently.
**Phlebotomy âJobs in Albuquerque: Opportunities and Demand**
Albuquerque, New Mexico, is â˘home to a thriving healthcareâ industry, with a high demand for skilled phlebotomists. Hospitals, clinics, laboratories, â˘and âblood donation centers in the area are continuously seeking qualified â¤phlebotomy technicians to join â˘their teams.
According to⣠theâ Bureau of âŁLabor Statistics,⤠the demandâ for phlebotomists is expected to grow âby 17% from 2019 to 2029, much faster than the average for all occupations. This⢠growth â˘is driven by an â¤aging population requiring more medical services and âan increased need for blood and plasma donations.
**Benefits of Pursuing a Phlebotomyâ Career in Albuquerque**
-â Highâ demand for phlebotomists in Albuquerque â Competitive salaries and benefits â Opportunities forâ career growthâ and advancement â Fulfilling work that makes â¤a difference in patientsâ lives
**How to Become a Phlebotomist in Albuquerque**
To âbecome a phlebotomist in Albuquerque, you will need to complete a phlebotomy training â˘program from an accredited institution. âŁThese programs⣠typically last anywhere fromâ 4 to 8 months and cover topicsâ such as venipuncture techniques, blood collection procedures, anatomy, and medical terminology.
After completing your training, youâ will need to become certified by passing âa national phlebotomyâ certification â˘exam, such as the one offeredâ by the National Healthcareer Association (NHA) or the American â¤Society for Clinical Pathology (ASCP).
**Practical Tips for⢠Landing a Phlebotomy Job in Albuquerque**
-⣠Gain hands-on⢠experience through internships or volunteering â Network with professionals in the healthcare industry â Stay updated on industry trends âŁand advancements â âShowcase your⤠skills and certifications on your resume andâ LinkedIn profile
**Case Study: From Phlebotomy Student toâ Successful Career in Albuquerque**
Jane Doe, a recent graduate of aâ phlebotomy training program â¤in Albuquerque, âsecured a full-time phlebotomy job at a⢠local hospital within two months âof completing her certification.â Through networking and showcasing her skills during her internship, Jane was able to impress her potential employers and land â˘herâ dream job.
**Conclusion**
Phlebotomy jobs in â˘Albuquerque âoffer rewardingâ andâ fulfilling career opportunitiesâ for those interested âin the healthcareâ industry. â˘With the right training, â˘certifications, and skills, you can â¤embark on a successful⤠career as a âphlebotomist in Albuquerque, making a positive impact on patientsâ lives every day. If youâre passionate about âhelping others and enjoy⤠working in a fast-paced environment, âa career in phlebotomy might be⣠the perfect fit⣠for you.
Remember, the key to⢠unlocking opportunities in the field of phlebotomy âŁlies in dedication, hard work, and continuous learning. Start your journey towards a rewarding phlebotomy career âin Albuquerque today!
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https://phlebotomytrainingcenter.net/opening-opportunities-phlebotomy-jobs-in-albuquerque-explained/
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Elevan August Media | Your Best Digital Marketing Agency in Singapore
Welcome to Elevan August Media, recognized as the top digital marketing agency Singapore has to offer. Established in 2019, we serve a diverse clientele ranging from startups to MNCs, delivering customized digital marketing services tailored to your business needs.
Comprehensive Digital Marketing Services in Singapore
As the best digital marketing agency Singapore, Elevan August Media provides a wide range of services designed to elevate your online presence and drive growth:
Lead Generation: Strategic campaigns to attract and convert quality leads.
Social Media Management: Engaging content creation and community management.
Social Media Ads: Targeted advertising on platforms like Facebook, Instagram, and LinkedIn.
Google Ads: PPC campaigns for immediate visibility and traffic.
Search Engine Optimization (SEO): Optimizing your website to rank higher on search engines.
Graphic Design: Creative visuals for branding and marketing materials.
Website Design: Responsive and user-friendly website development.
Media Productions: Professional photography and videography services.
Our Ethical Approach
At Elevan August Media, we prioritize ethical marketing practices and transparency. We do not enforce lock-in periods or contracts, focusing instead on delivering measurable results and building long-term partnerships based on trust and success.
Client Success Stories
Explore how our digital marketing services agency Singapore has helped businesses thrive:
Shamir Eyecare Kit 2023: Effective collaterals design and strategic marketing.
MILKLAB: Compelling photography that resonates with audiences.
MIRKA: Engaging social media and video campaigns.
CarTimes: Impactful graphic design solutions.
Dr LeWinnâs & GROHE: Successful social media advertising strategies.
Awards and Recognition
Elevan August Media is proud to be recognized with awards such as the Marketing Interactive award and Singapore Business Awards, highlighting our commitment to excellence in digital marketing.
Free Digital Marketing Strategy Session
Ready to boost your digital presence? Claim your FREE Digital Marketing Strategy session with our Chief Marketing Strategist, valued at SGD$399. Gain insights into optimizing your marketing efforts and achieving your business objectives.
Read Our Latest Insights
Visit our blog for valuable insights and resources on digital marketing services in Singapore. Stay updated with industry trends and expert tips curated by Elevan August Media's team of specialists.
Contact Elevan August Media
Transform your digital strategy with Singaporeâs top digital marketing companies. Contact Elevan August Media today:
Address: 36 Carpenter St, Singapore 059915
Phone: +65 9698 1703
Email: [email protected]
Partner with Elevan August Media for exceptional digital marketing solutions that drive results. Elevate your brand and reach new heights with our expertise and dedication to your success. Let's achieve greatness together!
#best digital marketing agency singapore#top digital marketing agency singapore#top marketing agency singapore#digital marketing services singapore#best marketing agency singapore#top digital marketing companies in singapore#digital marketing services in singapore#digital marketing services agency singapore
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Growth Hacks to Generate More Business Leads on LinkedIn
When I first started doing outreach on LinkedIn in 2019, it was a lot less popular than it is today. In that time I've discovered some growth hacks that can significantly boost your success rate.
First and foremost, optimizing your LinkedIn profile is crucial. It serves as your digital business card, and a well-crafted, professional profile not only enhances credibility but also attracts the right audience. I've found that adding a clear and compelling headline, a professional photo, and a concise yet impactful summary can make a substantial difference.
Engaging content is the heartbeat of LinkedIn lead generation. As I navigated this landscape, I realized the importance of creating content that resonates with my target audience. Sharing industry insights, thought leadership pieces, and valuable tips has not only positioned me as an authority in my field but has also sparked meaningful conversations with potential leads.
LinkedIn groups have proven to be an underrated treasure trove for lead generation. Actively participating in relevant groups, sharing insights, and engaging in discussions have opened doors to new connections and potential clients. It's a powerful way to expand your network beyond your immediate connections.
One growth hack that has consistently yielded results is leveraging advanced search filters. LinkedIn's search functionality allows you to narrow down your prospects based on industry, location, and even specific job titles. This targeted approach has enabled me to identify and connect with decision-makers directly.
The art of personalization should not be underestimated. When reaching out to potential leads, crafting personalized connection requests and messages significantly increases the likelihood of engagement. Generic outreach tends to be overlooked, but a thoughtful, tailored message demonstrates genuine interest and sparks meaningful conversations.
In my experience, using LinkedIn's advertising platform strategically has also proven effective. Sponsored content and InMail campaigns can be powerful tools when executed with precision, reaching a broader audience and driving traffic to your profile or website. In the ever-evolving landscape of LinkedIn lead generation, these growth hacks have been my secret weapons. It's a journey of continuous learning and adaptation, but by implementing these strategies, I've witnessed a substantial increase in business leads, fostering valuable connections that transcend the digital realm.
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How To Take Advantage Of LinkedInâs Algorithm?
Like Facebook and Instagram, LinkedIn has implemented an algorithm to rearrange the order of appearance of publications, by tracing back the ones that the user is likely to like, thus breaking the chronological order. LinkedInâs algorithm decides if your post will be shown to several thousand members, or on the contrary if it will quickly fall into oblivion. To be visible on this network, it becomes essential to understand how this algorithm works, to better arm itself against him!
What do we know about LinkedInâs algorithm?
By browsing the blog social network engineers, we learn that the algorithm works in 4 stages, through which pass all the contents published on LinkedIn:
Step 1: Post Analysis
The algorithm analyzes the content and quality of the post, in order to classify it as âspamâ, âlow qualityâ or âokâ.
Step 2: Temporary post exposure
If the post is âokâ, it is presented temporarily to the members of your network, to analyze their reactions: likes, comments, shares, clicks but also reports.
The algorithm takes into account the commitment number, its velocity and the profile of the people involved (to prevent spam accounts from boosting their commitment to each other).
Step 3: Engagement Analysis
Depending on the quantity and quality of the commitment received during step 2, LinkedInâs algorithm will deduce the relevance and usefulness of your publication for your network, in order to highlight it, or not, in the feed. other LinkedIn members.
Step 4: Manual validation
Finally, if your publication begins to engage your network, a LinkedIn employee will manually review it to determine if your post can be served beyond your network.
This path is summarized in the diagram below:
  The goal is to arrive at the fourth stage without any trouble!
How to design a publication that will appeal to LinkedInâs algorithm?
One thing is certain: to succeed on LinkedIn, commitment is the key. Here are some tips for creating publications that will go beyond the expectations of the algorithm!
1. Publish at the right time
The moment you publish will be decisive for the success of your post since it is on this niche that LinkedIn will analyze the reactions of your members. If you publish at a time when no one is online, your post will end up at the door.
There are many different studies on the best times to publish on LinkedIn, such as this HubSpot study, relayed by LinkedIn, which tells us that the best times are between Tuesday and Thursday, early in the morning, between noon and two, or late afternoon.
However, these are tracks, not rules to follow literally. Each audience is different, it is important to make your own experience, analyzing the niches that work best with your community, then reiterating successes.
To ensure you always publish at the right time, you can go through a community management tool, and plan all your posts in advance!
2. Write for your audience
Your subscribers and your network will be the first exposed to your contained publications. They are the ones who determine whether your content will become viral or not. It is therefore obvious that we must publish content that interests them first and foremost.
Who is following you on Linkedin? Analyze in detail the profiles of your subscribers: age, sex, location but also function and experience!
Salespeople have totally different challenges in marketing or HR. And the difference in seniority greatly impacts the issues, and therefore the interests, of your audience: a trainee obviously does not have the same missions as a director.
3. Get interaction
The hints for creating engagement like âtag a friend who âŚâ that abound on Facebook have their counterparts on LinkedIn.
For example, to get your network to comment, you can end your post with a question like âWhatâs your hint about managing your time at work?â. You can also respond to a topic that encourages debate, assumes a position and encourages dialogue in the comments.
4. Push people to âsee moreâ
LinkedIn gives us up to 1300 characters to express ourselves, so much to enjoy!
If your publication is long enough, your subscribers will have to click on the option âsee moreâ to see the whole post, which will count as a commitment and will, therefore, be perceived as positive by the algorithm.
But it will take special care your first sentence so that it makes you want to see more. Add a little suspense by starting your post with an exclamation or shock statement!
5. Highlight your personality
Sharing a link by copying the title of the article is not enough. When sharing an article, always try to add what you draw from it, or your position on the information.
As part of a company page, highlight your employees and express yourself as a human would!
6. Get inspired by your feed
 The criteria for the popularity of a publication on LinkedIn evolve over time. If in January fashion is inspirational quotes, in February it may be otherwise.
Use your own LinkedIn news feed to analyze publications that are currently working. When you come across a post dating back more than a week at the top of your homepage, itâs because it was chosen by the algorithm for optimized highlighting.
You can then analyze the publication in question both in terms of content and form (as when all LinkedIn posts were written with line breaks at the end of each sentence) and draw good practices to incorporate into your strategy.
7. Work on the long-term
Finally, commitment and recognition come to those who work in the long term.
In order for your profile or business page to remain in favor of Linkedinâs algorithm, you will need to be active and regular, by publishing and updating your profile frequently.
The discussions do not go in one direction. Itâs important to respond to comments under your posts, to those who mention them, and to interact with other membersâ posts.
source https://getmelinkedin.com/2019/05/16/how-to-take-advantage-of-linkedins-algorithm/
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Key Components of the LinkedIn profile that you should Optimize for better Exposure and Engagement
LinkedIn is one of most sought out platform for B2B lead generation and Career growth. Today we are going to highlight some of the key components that have to be optimized for prospecting better in generating leads for the company or for getting a job.
In this article, I am going to cover the key components that you should optimize for B2B professional networking and build trust and credibility. You might think "Why you should optimize" - Because LinkedIn is one of the most powerful professional networking platforms for B2B leads and opportunities.
As of October 2019, LinkedIn has 310 million active users across the Globe.
The content is prepared purely based on my experience and understanding of each sections impact over your profile. I have been observing lead generation professionals targeting with irrelevant profiles. This article shall help you in optimizing your profile and improving prospect engagement thereby generating more leads.
Key Components include: Profile Picture -
Always use a photo that blends with your career/core profession. The first impression will always be your profile picture. A picture can showcase your professional activities. The Ideal Profile Picture size is 400 x 400 Pixels and file size 8 MB maximum.
Headline -
Having "Designation at Company" is not an ideal headline, create your headline relevant to your objective. Using career/skills related keywords will fetch your profile more exposure and engagement. The characters limit - 120.
Profile About Section -
This is a section which will help you in expressing what and who you are. This will give you an opportunity to elaborate more on your objectives, professional goals, achievements, accomplishments, and professional experience. The character limit - 2,000.
Don't just dump the entire story in a single para rather use spaces, bullet points, and sub-headings. You can add bullet points by pressing Alt+0149 for Windows users with keyboards having number pad and Alt+8 for Mac users. I would recommend giving any call to action information such as contact information, third party and social media links. You can add documents related to your professional growth.
Professional Experience -
Describe your major responsibilities in your role. Use bullet points for listing the responsibility and add relevant documents such as presentations, photos, and videos. Incorporate information related to tools and technics used during your tenure at the organization. The character limit for Experience Title is 100 and Description is 2,000.
Education Background -
Displaying education background help you in expanding your network through your alumni. Use this section to elaborate more on the skills you have acquired and the projects you have worked on.
Certification and Licenses -
Learning new tools and technics is part of our regular activities. Always try to up-skill with some certifications and use them to showcase your skills.
Professional Skills and Endorsements -
Having skills relevant to your profile and getting endorsements improves your credibility in a specific area of expertise.
Recommendations -
Getting a recommendation from your superiors and peers shall increase your reputation and credibility to your professional experience. Skills endorsements and recommendations are interlinked and if you receive recommendation on the skills you have been endorsed then your reputation and credibility score would step up.
Accomplishments (if any) -
This section helps you to showcase any accomplishments you have achieved during your educational or professional period.
Note: Always keep in mind to use relevant keywords across all the section. These keywords showcase your technical skills, soft skills, expertise, domain, etc.
If I miss anything please provide them in the comments below or direct message me, I would be happy to take any feedback and improve the content accordingly.
Strategy Tip:
There are various companies that provide lead generation as a service, this will help you concentrate / focus more on sales conversion while the prospecting and lead generation is taken care by the third party agency. One such organization that provide lead generation as a service is Ephrath Digital Marketing apart from Digital Marketing services. It is one of the agency that focus on providing quality services at affordable rates. Working hand in hand with digital marketing agency like Ephrath will give you a competitive advantage in your market.
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#Scorpio March 2020 #Astrology #Horoscope
Scorpio March is the month of bold steps & showcasing talent, creativity, passions, enjoying children & loved ones. Busy with opportunities to talk, share ideas, write, sell, market, learn. An important news might come between 20-23 Mar - 7 planets in supportive aspect, we have a lot going for us!
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The Video - https://youtu.be/xX2fbJaRzUo
Scorpio March 2020 Astrology Horoscope - The Details
If you have your rising sun moon or ascendant in zodiac star sign of Scorpio this is the Mar 2020 reading for you.
Scorpio focus of Pisces season & month of March especially till 19 March is very much on your creativity, joy, children, love, romance - all the things that you are passionate about & where you take risk on your intuition insight & gifts to produce your lifeâs work. We are supported by 7 planets this month & they help us move forward with confidence, thoughts discussions flow easily as Mercury in Pisces for most of March is in positive aspect with you, positive news, trips, communications come easy. While Mercury is retrograde till 9 March you might embellish your Creative projects, connect deeply with your children, connect deeply with your own passions, rekindle romance or just love for life - try to not close on things or finalise contract or relationships till 9 March - let things take their course - refer to my detailed video on Mercury retrograde in Pisces -
https://youtu.be/ATsV-6P5yOs
Neptune in Pisces is slowly but steadily altering your world view, you are gaining faith in your ability to pursue what your heart desires and gaining confidence to tap into talents you didnât see before. This is slowly but steadily reshaping who you are - many false self perceptions fall away as we would try out different life roles to select what works for us. Itâs a flexible, adaptable, learning time when your self knowledge is enhanced by letting yourself go with the flow & try out what inspires you.
Full moon of 9 March will not just bring Mercury in Pisces direct resolving communication gaps - it will bring to culmination a Long held dream or vision - bringing you the resources to make it happen - a network contact, influential friend, apt platform, fan following, social position of desire - things you have worked hard on for last6 months or possibly since Sept 2015 - especially for ~20° Scorpio or around 12 Nov born. This will give you chance to bring your passions to a lucrative platform - use 11/14/19 March to make an impact - materialise your unique tale to & viewpoints by showcasing them - convincing or selling or influencing people in your network on it.
With Mars in Capricorn, you are going to be busy this month - lots of information, talks, deals, commercial dealings, marketing, making lucrative influential connections & this would feel into well the background theme of boldness and following your passions - they would both feed off each other. Doing what you love adds to your commercial success - very courageous actions are taken as you know who you & who you want to become. Opportunities to study, learn, speak, write, share your knowledge as well as learning from your surroundings or a formal course will be abundant & should be made use of. As Sputh node in Capricorn activates the Dec 2019 eclipse on 22/23 March - an important fated communication might be received. Donât underestimate the power of your own positive thinking this year - Jupiter in Capricorn in your house of internal & external communication will help you convert your thoughts to reality & can help us tap into positive thoughts provided we consciously try. Period between 20-23 March specially is very good for making a pitch, publishing, marketing, enrolling for a course, writing, engaging in a commercial deal - you can seal the deal boldly with abundant support especially if you have planets between 18-25° Scorpio or 10-17 Nov born.
After 24 March as Sun moves into Aries flavour of the days ahead will shift focus to now bringing order to things - taking initiative to start new projects, new work, new work environment, new team or coworkers as well as new health regime. Lot of effort will go this year in second half of the year starting 27 June in same area of your life - projects you initiate now or work shifts or health changes you implement now - you will give it your all.
21 !arch Saturn will move into a very critical part of your chart after 29 years - this is an important growth cycle which will shift your home, family, personal life & emotional endurance to make more of yourself in the outer world. I have given tips on lucrative career shifts, gainful projects that you can implement or initiate till Dec 2020 which will become part of your next 20 year of growth - must watch for Scorpio
https://youtu.be/rlwldcFA_3o
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Venus in Taurus in March will support you throughout this month helping you attract support from your partners - business & personal - connect with them, seek support, Shake things up in your personal relationships- 8 March will give you an opportunity to do so & 28 March can bring positive gains or love or a lucrative client contract - excellent way to clos3 the month!
Enjoy March Scorpio & Follow your bliss đŤ
Love & more đ
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#scorpio#astrology#horoscope#scorpio march 2020#scorpio march 2020 astrology#scorpio march 2020 horoscope#scorpio march 2020 astrology horoscope#scorpio love march 2020#scorpio career march 2020#scorpio job march 2020#scorpio work march 2020#scorpio money march 2020#scorpio horoscope#scorpio man#scorpio woman#scorpio moon#scorpio rising#march 2020 astrology#march 2020 horoscope#full moon in virgo#new moon in aries#saturn in aquarius#jupiter in capricorn#scorpio zodiac#zodiac
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How to make money on Tik Tok in 2020
Making money on Tik Tok in 2020Â Â Â
 How to make money on Tik Tok , a s with pretty much every Internet-based trend that comes along, has constantly been asked.
 The answer is that yes, you certainly can.
 While Tik Tok is not built specifically around monetization and providing income streams to creators, the app is very commercial-friendly and it is possible to earn a good living by creatively using the platform. First things first:
   What Is Tik Tok?  Tik Tok, also known as Douyin in China, is a Chinese-owned social video-sharing app.
 Users can shoot, edit, and share 15-second videos jazzed up with filters, music, animation, special effects, users can also collaborate on content while being in different locations and create split-screen âduetâ videos.
 Like its fellow social media apps like  Instagram ,  Twitter ,  and  Facebook , users can also follow, like, and comment on everything they see. Tik Tok can be used on iOS and Android operating systems.
 To put it plain and simple, Tik Tok is here to make social media fun again. With over one billion installs, Tik Tok is becoming a very valuable app.
 Tik Tok is one of the fastest-growing social media platforms in the world which presents an alternative version of online sharing.
 Tik Tokâs mission is to inspire creativity and bring joy. It enables everyone to be a creator, and encourages users to share their passion and creative expression through their videos.â
 In doing so, Tik Tok competes with giants like YouTube, Instagram, and Facebook that have either the backing of Google or Facebook.
 Due to its simplistic user interphase, itâs able to stand out from other apps as anyone can be a content provider
 Why Tik Tok? Interesting facts about Tik Tok  1. Tik Tok Monthly Users  Â
 Since its launch in September 2016, Tik Tok has exploded in popularity. In three years Tik Tok has managed to achieve 500 million active users worldwide in 2019 ( statista.com ).
 Statistically, it took Instagram six years from its launch to gain the same amount of monthly active users that Tik Tok managed to achieve in under three years. And for Facebook to hit the same monthly active users mark, it took nearly over four years.
 Tik Tok is ranked 9th in no of users ahead of the more popular Twitter, Snapchat and Pinterest.
 2. Tik Tok overall downloads  As of November 2019, Tik Tok has managed to get to over 1.5 billion downloads. It has over 614 million downloads this year. In 2018 it was the fourth most downloaded non-game app with a prospective better rank this year.
 It has continually outperformed other veteran apps like Youtube and Snapchat in downloads on both Google and Apple stores. This adds to its potential for business growth opportunities.
    3. Tik Tok Demographics  Tik Tok is a goldmine in stra tegic niche targeting. This is because about 41% of itâs users are within the 16-24 age bracket. Additionally, 60% of worldwide users are under 30 yrs. Â
 Itâs no wonder while older folks are oblivious of what Tik Tok is really about, its no news to teens around the globe. marketers are keeping an eye on the opportunity to take advantage of Tik Tokâs recent efforts to exhibit the brand to potential agencies.
 4. Tik Tok Geographical coverage  Tik Tok is already available in 155 countries and in 75 languages. This widens the scope of the target audience for the business. About 25% of Tik Tok downloads are from India, additionally, India also commands more than 40% of new users
 Methods of making money on Tik Tok  # Becoming an Influencer on Tik Tok  Â
 An influencer is an individual who has an above-average impact on a specific niche process. Influencers are normal people, who are often connected to key roles of media outlets, consumer groups, industry associations or community tribes. Influencersâ role is to add value to their opinions.
 For instance, you donât listen to your musically-tuned-in friend because he has a cool website or because your other friends told you he was great, you listen to him because you found that he has really good taste, and so when he recommends an album or an artist you know it will be good.
 He is saving you time and money every time he opens his mouth, and that is why you pay attention to him. Tik Tok-specific influencers might not be huge yet, but they will be and you can work with them to widen your reach on the platform.
 Generation Z is typically opposed to anything that looks like a traditional ad. So, working with Tik Tok influencers can really help you make a connection with that generation of users.
 If you do have something worthwhile to say, and you have a huge following, then TikTok gives you a very straightforward method of monetizing your video appearances in the app.
 All you need to do is recommend products and services that you genuinely do use and think are good; those brands, stores, artists, or whoever will then be very glad to compensate you for your advocacy of their product or service and therefore make money on TikTok.
 You need to have a genuinely large and engaged following
 #Live Streaming  Â
 Another viable method you can use to make money on Tik Tok is Live Streaming. To get started, please make sure you have the latest version of Tik Tok for  Android  or  iOS .
 Open the Tik Tok app and log into your account (If you havenât already). Click on the add button from the bottom of the screen. The icon should be in the form of a plus sign (+). After the video screen opens up, click on the âLiveâ button which should be aside to your recording button. Now simply add an eye-catching title to your live stream which will let other users know what it is about. adding a title to your live stream. Please avoid using any banned words such as duet, follow, fan, BFF, drama queen, donation, etc. Finally, tap on the âGo Liveâ button and then you should be able to commence with your live streaming. The Go Live feature in Tik Tok is still in the testing phase and not available to all users. To enjoy this feature, make sure you are using the latest version of the Tik Tok app. Please avoid using any banned words in your live stream title, such as duet, follow, fan, BFF, drama queen, donation, etc. You may need 1000 fans before you can go live on Tik Tok. You can achieve this by grinding hard or using  Social Media Automation Software  .  Live streaming on Tik Tok used to be on Live.ly but it has since moved to Musical.ly. Basically, users tip Tik Tok creators using in-app âcoinsâ. The coins are bought via in-app purchases using real cash.
 Obviously the tips depend on the quality of the video and the no of followers you have. This can form an income source and can quickly be scaled up depending on the degree of success.
 # Promoting and Selling own product  Â
 This is probably the most realistic way for most people to make money via TikTok, even without accumulating a huge following and becoming a national-scale influencer.
 The idea is to have some other line of business or store, and use Tik Tok as an absolutely free way to promote and sell your products or services, or to promote your existing business
 Using influencers as mentioned above can come in handy. Tik Tok-specific influencers might not be huge yet, but they will be and you can work with them to widen your reach on the platform. Generation Z is typically opposed to anything that looks like a traditional ad.
 So, working with Tik Tok influencers can really help you make a connection with that generation of users.
 Finally, you can, in essence, advertise any business even if it isnât something that translates well to video. By putting up a video thatâs fun, funny, creative, or musically great, youâll attract attention â and then you can have a few frames at the end pitching your product or service.
 # Upload Tik Tok compilation videos on Youtube  Â
 One of the hardest ventures in penetrating an already saturated Youtube niche. Being relatively new, Tik Tok compilation videos is offering creators an emerging target niche.
 As opposed to long videos, Tik Tok compilation videos offer many different short videos that are more appealing to even audiences with a goldfish attention span. These videos are aggressively gaining traction on Youtube and can offer a reliable income stream.
 Going by just the above example, using a conservative CPM of 1.5, the above Youtuber has already made over 40,000 in just over a year. This is just from a single video
https://socialtipster.co/make-money-tik-tok/?utm_source=rss&utm_medium=rss&utm_campaign=make-money-tik-tok
#digitalmarketingagency #branding #marketing #Quora #marketingtips #LinkedIn
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Pinterest followers hack 2020
Guide to growing your Pinterest account from 0-10000+ real followers  On this article, we will look at a working guide on Pinterest followers hack for 2019. If you have been ignoring Pinterest as an avenue to grow your business, you have been missing out on potential clients to expand your brand reach. Here are interesting and useful stats about Pinterest:
 81% of Pinterest users are female , stats were at 70% in the previous year Men account for only 7% of total pins on Pinterest 30% of all US social media users are Pinterest users 50% of Pinterest users are in the US There are over 75 billion ideas on Pinterest 40% of pinners earn more than $100k+  87% of pinners have purchased a product because of Pinterest 1 in every 2 millennials use Pinterest each month 2/3râds of pins represent brands or products  Â
 If these stats are anything to go by, then, by all means, every business should leverage Pinterest for rapid business growth.
 Women are the decision-makers in the majority of household spending decisions. This makes Pinterest the go-to platform for all household consumables.
 Pinterest is based on visual images representing products and brands. Visual information can be processed 60,000 times faster than text and is easier to remember.
 Pinterest is a network where people look for inspiration, including specifically seeking out ideas about new products to buy.
 That means they are excited to see posts from brands in their feeds and are easily form buying decisions based on this.
    Golden tips for Pinterest for business      Content  On Pinterest ( and other social media platforms ) high-quality content is key to achieving the market penetration objective in your niche. Content must be created with your audienceâ interests at heart. If youâre uploading images directly to Pinterest, make sure to name your image file based on keywords.
 Ensure you fill in the pin description to give details about the content they will find on your blog or website.
   You need to ensure your image text is readable, sure youâre tempted to use fancy calligraphy but if your audience canât read it or find it hard to read. then you lose on their pin. the golden rule is you have to stand out to be seen. use your audience language but keep it overly professional.
 Use your content to brand yourself, find ideal colors, fonts, graphic style & typefaces to use in your content and use it on all posts. This ensures your target users recognize your pins.
 Consistency  Add new Pins over time rather than uploading a bunch at once. This helps you reach a wider audience. You can schedule Pins up to a month in advance with our scheduling tools, or plan even further out with our approved  Social Media Automation tool (JARVEE)  . Furthermore, your posts will be posted at a specific time of day when your targeted users are online to maximize on the extent of the post reach.
 Plan ahead of seasonal trends  People use Pinterest to plan for holidays or other seasonal events. It is paramount for your business to plan way ahead of these events. We recommend you to create your content at least a month earlier and schedule the posting with  the automation tool(JARVEE)  . The tool will post daily (or on other intervals as you may deem fit) at a specific time, maximizing on content reach. Activity will pick up speed on your engagement as you get closer to the holiday.
 Optimize on your destination or landing page  The objective of clicking on your Pin is to learn more of your product or brand. Itâs therefore paramount to link your pins to your blog or website. This gives the user more details on your specific product. The landing page needs to feel like a natural progression from the pin to your site. We suggest you create pins using the feature images on the targeted article.
 Pin-it button  Adding a Pin-it button to your sites (videos and pictures outside of Pinterest) or blog makes it easy for your audience to re-pin your content. You can also add the Pinterest follow button to grow your Pinterest following and engagement exponentially.
        Use hashtags  Relevant hashtags are a great way to enhance your content visibility. Hashtags on Pinterest should be kept professional. When not sure of the hashtag to use, it wonât hurt to search for the topic on Pinterest and use the auto-complete suggestions as guidance.
 Avoid spamming  Posting the same content on Pinterest multiple times on multiple boards becomes annoying to your targeted users. Ensure you post original well-crafted content.
 Pinterest followers hack-Automation  Pinterest automation essentially is the process of automating part or ALL of your Pinterest marketing activity. Most importantly, by automating Pinterest, your account/s  will grow exponentially and fast . It will also ensure your accounts stay active without constantly monitoring, and manually posting.
 We recommend using  JARVEE  tool for this. JARVEE is an intelligent tool that uses complex and advanced algorithms to ensure your accounts grow on autopilot.
  JARVEEâs ingenious growth tools will help you reach a whole new audience and speed up the growth of all your Pinterest accounts. Pinterest marketing automation will be easy and fun. Donât take our word for it try it for 5 days free trial period and see for yourself.
   JARVEE consistently delivers better visibility for your pins across all boards due to perfectly timed posting.
 Setting up JARVEE  PS also automates  Instagram , Twitter ,  Facebook , Tumblr, LinkedIn, and  Youtube  as wellÂ
  Go here and download a free trial  of this advanced social media automation tool for free. The trial period is 5 days which is time to test and review its benefits  (No credit card details required) Â
 Once youâve registered and installed the tool, use the details sent to your email to log in to the app. Here you are going to add your Instagram account/s. Depending on the downloaded package you can automate as many Instagram accounts as possible. To add your account on JARVEE , click on SOCIAL PROFILE on the left Menu bar. Now click on ADD PROFILE and select PINTEREST   Why use JARVEE?         Schedule your Pins  Donât just post hundreds of pins at a time. Instead spread them throughout the day to improve the chances of more people seeing them. With JARVEE itâs easy to schedule your posts throughout the day.
   Auto RePin  Find and automatically re-pin viral pins to your boards. There are plenty of search options, like based on keywords or specific boards or users.
   Add Video Pins  Spice up your Pinterest accounts with video content. You can post Youtube or Vimeo videos and apply the same marketing techniques as you do for images.
    Default URL  Set up a default URL to be added to all your pins so you can drive more traffic to your website.
   Create Boards  Create as many boards you need for all your  Pinterest  accounts in one place, with JARVEE.
   Auto Comment  Leave a thoughtful comment on niched pins to get yourself discovered by more people that might like what you have to offer. Get creative with the spin syntax for more authenticity.
    Auto-Follow  Find other users in your niche or people that might be interested in your work and start following their activity. Pinterest marketing automation is done right!
   Follow Back  Stay in touch with your followers by following them back with JARVEEâs automation tools. This will build trust amongâst your followers and help grow your business.
   UnFollow  Follow only the people that are genuinely interested in your business and unfollow those that did not follow you back.
    URL shortening  Create simple and clean messages by automatically shortening all your URLs in your posts with JARVEE.
   Watermark your Pins  Protect your original work by adding a watermark before you publish it on Pinterest. This way every time someone re-pins your work, you will be recognized as the original author.
   Add Pins from RSS  If you have a few amazing RSS feeds with great images you can add them to JARVEE and all the new images will be automatically pinned to your boards.
    Monitor your Progress  JARVEE offers you a complete history and statistical data about your pins to analyze and use to improve your growth strategies.
   Spin Syntax  Get creative with your messages and make them more unique with complex spin syntax techniques that are available throughout JARVEE platform.
   Proxy Support  Make use of the JARVEEâs full proxy support and assign a HTTP proxy to each Pinterest account you manage.
https://socialtipster.co/pinterest-growth-hack/?utm_source=rss&utm_medium=rss&utm_campaign=pinterest-growth-hack
#marketingagency #startup #SEO #design #smallbusiness #advertising #Quora #entrepreneur
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How can i grow my business on twitter in 2020?
Growing your business on twitter  Â
 Social media is one of the most efficient and effective tools to grow your business. Its especially useful in increasing your brand awareness, generating more traffic and improving your engagement with your clients to achieve overall customer satisfaction and ultimately higher conversion rates.
 Every business today needs to leverage proper social media channels (Instagram,  Quora ,  Facebook , Google+,  Twitter  , Pinterest, Tumblr, LinkedIn, youtube and so forth) in the best way possible. By giving your business brand the social media touch, you not only generate more business but also connect with your customers better and serve them on a higher level. Whichever method or strategy you wish to employ, you need to be ready to put in some work. you need to ensure you are adding value to your audience and slowly you start reaping benefits and conversions.
 Twitter is no doubt one of the most popular platforms for social networking with its audience size projected to reach 275 million monthly active users worldwide. It follows then, that when efficiently utilized, twitter is a great way to grow your business. The key to growing your business on twitter lies on your ability to build an audience that interacts and engage constantly with your content.
 It cannot, therefore, be overemphasized enough the importance of creating highly informative, relevant and engaging tweets that are precise and easy to understand.
 Here are some specific ways you can use twitter to grow your business;
 Increase Engagement  This can be done by developing optimized content. Here you need content that you can tweet regularly, could be a snippet from company news, tips from a spokesperson or rich material from keyword search blog posts.  Social Media Automation Software  such as  JARVEE  can be used to automate the process of tweet scheduling to ensure tweets are delivered;
 At such times when the target audience is online (maximizing on engagement) At specific times of day to take advantage of the human habit bias Periodically without fail to discourage boredom.   Ps: Click to learn more about JARVEE Â
 Build relationships with prospects  Set up a live Twitter chat with your followers where you can discuss important topics. Your clients also get an avenue to ask questions, while also relaying useful feedback on your products or services. This ensures that you constantly improve on your methods or products and enhances customer satisfaction. Satisfied customers become your evangelists and will generate more leads form their circles.
 Use of hashtags  Twitter users only search for topics that interest them. Use hashtags that are unique to your product/product niche. Used sports tags for sports-related products/services etc. A custom hashtag can also be created and used with every tweet.
 Cross channel marketing  While Twitter is a great marketing tool, integrating it with other social media platforms will make it even greater. For instance, you can post photos on Facebook/Instagram and tweet about them. You can also link your Twitter account with a business blog or website. This will expand your engagement tremendously.
 Increase tweets frequency  Twitter is ineffective if itâs only used once in a day. You must tweet multiple times in a day, especially during peak hours. The more your followers see you the more followers you will get. You can use scheduling software like   JARVEE   to automate and schedule multiple tweets so that you donât have to sit on your computer all day.
 Tap into current trends  Keep up with the latest trends in your industry. On the left side of your twitter page, youâll see whatâs trending in your area. Ride the coattails of a trend by hashtagging in your tweet.
 Redirect for detailed information  A tweet by its nature is constrained in what it can convey due to its 140 character limit. Often itâs better to use Twitter to point to a more expansive and detailed post elsewhere, this can be a blog or website. This way your audience has a chance to get an in-depth understanding of your brand.
 Email marketing  Email marketing is an effective growth strategy that every business should embrace. ideally, a business should give something away for free in exchange for a clients email. this can be a beneficial eBook or course that is appealing to your target audience. once the email is collected they become your goldmine for you to create meaningful interactions through drip-fed campaigns.
https://socialtipster.co/how-can-i-grow-my-business-on-twitter-in-2019/?utm_source=rss&utm_medium=rss&utm_campaign=how-can-i-grow-my-business-on-twitter-in-2019
#marketingagency #branding #marketingstrategy #marketingtips #seo
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RECENT NEWS, RESOURCES & STUDIES, May 2019
Welcome to my latest summary of recent news, resources & studies including search, analytics, content marketing, social media & ecommerce! This covers articles I came across from May 3 to May 30, although some may be older than that.Â
I am out of town June 10-16, so I cannot predict when the next edition will come out, but I will do my best to make it before the June trip. Iâve recently narrowed my reading list so that I can get through it more quickly and post these more often. If you have any suggestions or comments, please let me know!Â
TOP NEWS & ARTICLESÂ
If you had your entire promoted listing budget eaten up by clicks on an item with âshoeâ in the searchable keywords, contact Etsy to make sure you will be refunded.Â
Etsy was accidentally suspending some shops for not using Etsy Payments, but they are in ineligible countries. Some but not all drop ship or use fulfillment in countries with Etsy Payments, but that doesnât appear to explain all the errors.Â
Mailchimp launches a new marketing platform that integrates multiple marketing needs, not just emails. Pricing will stay the same for existing customers for the time being.Â
On the same topic, here is a study of various email services, and their different deliver-ability rates.Â
Etsy is being sued after a child dies, strangled by an amber necklace bought on Etsy. [video & article] This is getting a fair amount of media attention. Not covered in many stories is the fact that the daycare employees didnât call 911 at first, and the day home had more infants that day than they were licensed for. Â
Better media attention: disappointed in the long delay for the introduction of the Harriet Tubman $20 bill in the US, an Etsy seller designed a stamp buyers can use to cover up Jacksonâs face with Tubmanâs. âHarriet Tubmanâ is a trending search on Etsy frequently since these articles, so this media coverage is really bringing traffic to the site.
Amazon is now using packing machines in a few of its warehouses that replace 12 workers each. They have other warehouse automation, too, & just started work on their hub at the Cincinnati airport. If you need any more evidence that diversification is the key to successful businesses, remember that they make the biggest chunk of their profit on their cloud services.Â
ETSY NEWSÂ
This year, Etsyâs Maker Cities program (US only)Â has joined up with Mastercard for their grants. Applications are due July 3, and there is a webinar on June 3 with more info and instructions. [links in article]
Theyâs also extended their Design Awards submission deadline to June 4. Check out their FAQ if you have any questions. Â
Etsy released a summer update to their spring/summer trends guide, with some useful search data. Clothing shoppers are interested in vintage styles, âwith Etsy searches for â70sâ and â90sâ up 26% and 7% year over year.â I summarized the earlier report here.
In case you missed it, Etsy released their first quarter financial report for 2019, & I summarized it in the Etsy forum.Â
In related news, Etsy ranks 3rd in USA Today's list of the top 20 fastest growing retailers in the world, even ahead of Amazon.
Some businesses are competing based on delivery speed, but Etsy is able to do well with much slower shipping. (Thatâs a nice feature in an article they didnât write; not all good promotion is paid.)
I canât remember if I posted this interview with Etsy chief financial officer Rachel Glaser before, so here it is again. [audio file/podcast and short text excerpt. Please note I have contacted Etsy about the photos & search comment, but they have not yet replied, other than with the usual links to Etsyâs search guide.]Â
Short piece on Etsyâs approach to diversity. Spoiler alert - they like it, and the article links to other materials demonstrating why this is the best approach for businesses. Â
SEO: GOOGLE & OTHER SEARCH ENGINESÂ
If you want to get your website or blog material ranking faster, Moz has some tips for you. Note that the first part in particular contains advanced-level technical tips, but most of the rest is easier to grasp for non-techies. Itâs worth a skim!Â
But donât break Wikipedia rules to get your images on top - North Face got caught doing that, & had to apologize. But â[f]rom Leo Burnett Tailor Made's original statement, it seems the agency was anticipating such a reaction to the North Face effort all along. In stunts like these, the ensuing controversy and attention around it can be part of the overall campaign goal and strategy.â
Once your website starts getting Google traffic, it is not unusual for growth to start to slow or even stop completely, but there are things you can do to avoid that.
Despite many people insisting that longer blog posts are necessary for good Google ranking, there is no ideal length for a blog post.Â
Hereâs a good list of free SEO tools; note that some are paid tools that have a limited free version.Â
Links on other high-quality websites still matter to Google. (Most of us wonât be able to do the link-building that this test did, but the test demonstrates how much the links are worth. So if you arenât ranking, realize that other people linking to your page is probably a big factor.) Some of your pages might fit perfectly on a resource page/site, if they answer a question or uniquely fill a need. You can find link opportunities on Twitter through following certain hashtags and engaging with the users.Â
Google search results now include podcasts. âThis feature doesnât only search for the title or meta data of the podcasts but also can search for the audio â as Google transcribes them â directly within the podcast show itself.â
As of July 1, Google will use the mobile version of all new websites for their index, so make sure that you have a good mobile set up on any new websites (or old ones, for that matter, since most web traffic is mobile these days).Â
There was a possible Google search update around May 9, then May 22, and now maybe May 29th. Google updates its algorithm a lot, if you hadnât already noticed. "To give you a sense of the scale of the changes that Google considers, in 2010 we conducted 13,311 precision evaluations to see whether proposed algorithm changes improved the quality of its search results, 8,157 side-by-side experiments where it presented two sets of search results to a panel of human testers and had the evaluators rank which set of results was better, and 2,800 click evaluations to see how a small sample of real-life Google users responded to the change.â (and some people think Etsy tests a lot LOL)
CONTENT MARKETING & SOCIAL MEDIA (includes blogging & emails)Â
Have popular content on one platform/site? You can repurpose it to use elsewhere, for maximum reach. Itâs less work than coming up with brand new ideas all of the time!Â
Micro-influencers may work best for most businesses, because they can speak directly to your target market.Â
There are proven ways to get more social media followers; itâs not just luck.Â
Up-to-date infographic on the ideal sizes for social media images, by platform.Â
Facebook announced several upcoming plans at their annual developer conference, including a desktop redesign. Facebook has also changed the video algorithm to favour posts that people watch for longer, and to disfavour posts that are just repurposing old video.Â
Tweetdeck is rolling out more updates, including emojis and the ability to set up polls within the app. I use it, & I like it - I wish they had a phone app!Â
If you are using LinkedIn, you may be missing some great tricks to get more attention.Â
ONLINE ADVERTISING (SEARCH ENGINES, SOCIAL MEDIA, & OTHERS)Â
Hereâs how you can get better results out of Microsoft ads (formerly Bing ads)Â
There was a bug in Google ads stats for April 30 & May 1st; they are working on fixing it.Â
Google advertising can be very confusing, so here as some tips on mistakes you should avoid. [video with transcript] They also recently announced some upcoming changes.
Etsy shops can only buy their own Google Shopping ads through Etsyâs program, or you can let Etsy buy them for your shop, but if you want to advertise your website, here is a great starter guide.
Chrome is giving you more control over cookies so that you can avoid more targeted ads. Some point out this is not necessarily as user-friendly as it sounds - it means Google can stop other companies from tracking their ad performance while Google has all those records through Chrome & other tools. Â
Facebook is also giving users more control over tracking for ads, & advertisers are not happy.Â
STATS, DATA, OTHER TRACKINGÂ
You are going to be surprised that Russian search engine Yandex has a really good Webmaster tools package.
ECOMMERCE NEWS, IDEAS, TRENDSÂ
Some people are comparing Walmartâs new online wedding shop to Etsy, "with tons of personalized wedding gifts to buy on a budget.â
The coverage of Amazonâs big announcement about one-day shipping with Prime (in the US) mostly missed the fact that Amazon can already deliver to 72% of the US population in one day.Â
Amazon employees told some third-party sellers that religious items were banned from the site - but it wasnât true.Â
Big Commerce now has a plug-in for Wordpress blogs.Â
As promised, Zibbet has added Etsy to its integrations, which allows you to list on Zibbet and it will automatically be added to Etsy as well. This is only going to be useful once they add other platforms (since Zibbet has no traffic), so shop around if you are interested in this sort of tool, as other companies are doing the same things. Indiemade websites completely integrate with Etsy, for example, and they have more website tools.Â
BUSINESS & CONSUMER STUDIES, STATS & REPORTS; SOCIOLOGY & PSYCHOLOGY, CUSTOMER SERVICEÂ
With increased discussion of free shipping on Etsy recently, this is a good time to review some of the more recent studies & surveys on the topic. One US report from January shows that buyer expectations in this area continue to increase. Shipping cost is a big factor in purchase decisions, & shipping costs are a common reason for cart abandonment. There are a variety of ways to calculate how to offer free shipping without losing money. (Thank you to Rebecca for the last link!)
If you want more shares on social media, this study on the top 5 reasons people share things online will be useful. But Americans are now more engaged by mobile games than social media, which has implications for app development and advertising.Â
Googly eyes make people donate more.
Smaller online businesses tend to make very specific types of customer service mistakes that harm your ability to compete. Although there isnât always much you can do about the fact that â37% of customers expect a response within an hourâ.
Can everyone read and understand your web page? Easy-to-understand English is an important aspect of accessibility.Â
Help Scout produces some fabulous material on customer service; here is a great article on value propositions, with examples, and another on how to collect customer feedback, including analyzing your stats package to see where customers are having trouble with your site.Â
MISCELLANEOUS (including humour)
Trend alert: more professional women switching purses for backpacks.Â
You can now control how long Google retains data on you.Â
You can also join the class action against major US telecom companies that sold your location data.Â
Another example of a company getting people to post photos so it can develop facial recognition technology.Â
Some businesses are offering products & services based on your DNA & other biological markers.Â
Most people worldwide over the age of 15 have a cell phone, although not all are regular users.Â
If you are concerned about internet privacy, & hate tracking, the browser Brave may be worth a look. (I havenât tried it yet, but it comes well-recommended from various tech people I respect.)
Burger King has trolled McDonald's in ads & social media posts for years, & it can be pretty funny. âWhen McDonaldâs abruptly and surprisingly lost its trademark on âBig Macâ in the EU earlier this year, Burger King couldnât help but rub some salt in the wound. BKâs Swedish operations decided to celebrate for a day by offering a menu of âNot Big Macsâ such as âThe Like a Big Mac, But Actually Bigâ and âThe Big Mac-ish But Flame-Grilled of Course.â
#seo#search engine optimization#search engine marketing#etsynews#analytics#stats#social media#contentmarketing#ecommerce#smallbiz#cindylouwho2newsupdates
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PING â Top Digital Marketing Stories â H1 2019 â Part 1
As the busy schedules took over and all our time-related priority went towards our esteemed clients, we have not been able to keep up with orderly additions of newer content for Skilfinityâs Blog section.
Well, letâs just say, we have finally able to manage time better and returning to our regular writing stints.
To begin the exercise our team scoured the net for all possible search and social news and read through over 150 articles. Of which we shortlisted 72 to be featured as a consolidated H1 update of.
Keeping in mind the content length, we decided to break the article into 3 parts. This is one of three which covers all updated from Twitter & LinkedIN.
This article will be followed by two other covering Search, Facebook and all other updates in digital marketing.
So grab a cuppa and letâs get started with the latest digital marketing stories with our monthlyâŚerr half yearly news round-up â PING. Happy reading!
Social Media Updates
LinkedIN
1. Media Buyers takes affinity towards LinkedIN
LinkedIN is steadily gaining popularity. According to DATAREPORTAL In 2019 July, LinkedIN could reach 639 Million Audience through advertising which is a 4.0% increment of quarterly growth in total advertising audience in LinkedIN. In the light of these fantastic growth numbers, LinkedIN has been cashing in on the moolahâs from the marketers.
For example, although LinkedIN video ads, can be 6 to 8X more expensive than a video ad on Facebook, 42% of media buyers plan to increase their spend on LinkedIN.
The reason is its ability to target business professionals. LinkedIN ads are said to drive more quality leads, while ads on Facebook and Twitter are better for reach and awareness.
2. LinkedIN Engagement is up 60%
LinkedIN has not only assembled the right audience, its engagement is also âboomingâ. The company backs up that statement with the following data:
LinkedIN now has 630 million registered members as on July 2019, 165+ Million of which are from the Asia Pacific
Executives from all Fortune 500 companies are LinkedIN members
61 million LinkedIN users are senior-level influencers
40 million LinkedIN users are in decision-making positions
About 45% of LinkedIN article readers are in upper-level positions (managers, VPs, Directors, C-level)
40% of LinkedIN users visit every day
Comments, likes, and shares are up 60% year-over-year
Views in the LinkedIN feed are up 60% from last year
Mobile LinkedIN sessions are growing 57% year-over-year
Over 130 thousand articles are created on LinkedIN every week
The numbers can be fantastic, but what about results you may ask? Okay, so letâs look at the âmeaningful business resultsâ that the platform delivers:
45% of all social media traffic to a companyâs homepage comes from LinkedIN.
71% of people use information from LinkedIN to inform business decisions
LinkedIN is the most trusted social platform globally, according to Business Insiderâs Digital Trust report
50% of LinkedIN members are more likely to buy from companies when they have engaged in their social channels
3. LinkedIN Reactions
To keep up the engagement rates, LinkedIN further added âLinkedIN Reactionsâ in April this year, both on the web and the mobile app (Everything is mobile-first these days remember?!).
The following new reactions (Celebrate, Love, Insightful, and Curious) are available now:
LinkedIN explains how it arrived at these four reactions:
âWe took a thoughtful approach to designing these reactions, centered around understanding which ones would be most valuable to the types of conversations members have on LinkedIN.
This process included looking at what people are already talking about to better understand what feedback they wanted to express and receiveâŚ
We also conducted global research with LinkedIN members to get feedback on the specific reactions to ensure they were universally understood and helpful.â
4. LinkedIN Algorithm to drive conversation and surface more personalized content
LinkedINâs algorithm is in line with the companyâs new framework: âPeople You Know, Talking About Things You Care About.â
LinkedIN Says âTo summarize, your LinkedIN feed is made up of the conversations happening across your professional communities: among connections; in the groups youâve joined; and the people, pages, and hashtags that you follow.â
Here are some tips to optimize posts for LinkedINâs new algorithm:
Post things that encourage a response.
Use the best post type for the topic.
Use @mentions to tag people who are likely to respond.
Encourage conversation by responding to comments.
Post about niche topics.
Use hashtags, but no more than three.
5. New Way for Pages to Generate Leads by LinkedIn
LinkedIN says based on feedback from page admins, it is rolling out new tools to help pages drive leads and measure the results.
First is a custom call-to-action (CTA) buttons.
âAs a Page Admin, weâve heard that you want the ability to customize the way you engage with your Page followers and visitors. Beyond the primary âFollowâ button, weâve now added the ability to select a custom CTA button for your Page.â
Custom CTA buttons can be set up to drive leads in five different ways. Options include:
Contact us
Learn more
Register
Sign up
Visit website
In order to measure results from the CTA buttons, page admins will also have access to new analytics dashboards.
In addition to the new CTA and analytics dashboard, it has also introduced:
Communities hashtags thus giving you the ability to engage directly with LinkedIN members through the hashtag content feed.
Mobile admin editing (Thanks for listening to this LinkedIN) where Admins can now update key page details and edit already published posts their your mobile device.
Twitter
1.Official Marketing Calendar for 2019
Beginning of the year, Twitter released a new, free resource â â2019 Twitter marketing calendarâ to help guide marketersâ social media strategies for the year.
The calendar helps you to drive year-round campaign inspiration, with estimated data points of the number of Tweet impressions each of the events are expected to reach.
Available for US, UK and the Middle East, Marketers can use this information to capitalize on unique, once-a-year, opportunities to boost their reach.
For example, Fashion e-Commerce stores may be able to sell more throughout September, with the Fashion Weekhappening in New York, London, Milan & Paris, which is estimated to generate 224M tweet impressions.
To view the full calendar, download it here.
2. Timing is Everything
Although Twitter still advises users to publish content throughout the day, it launched a new insights tool in March âTiming is everythingâ which Shows the Best Time to Publish Tweets based on user engagement.
It is important to note the data is focussed towards video tweets and it shows when people on Twitter are generally watching any video on Twitter, and is not particularly about your follower base.
This is how you can get started with Timing is Everything?
Go to the Analytics dropdown menu within Media Studio and select
Study the graph to understand when your audience is online.
Experiment with Tweets, or scheduled Tweets, during the times of day that have the highest engagement.
Itâs a wrap for now, but stay tuned for updates on Facebook, Search (Google, Bing) etc.
Original Link -Â https://skilfinity.com/blog/digital-marketing-stories-2019-part-1/
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