#Joseph Churchward

[aaron-le-geyt-blog]

Decorative letters (Local to Global)

[2023-603-ethangeers]

Week 1 - SDL

For our SDl we were asked to do some research about the designers we are including in our pamphlet to help us understand the information we are presenting.

Joseph Churchward

Joseph Churchward is a New Zealand designer that has designed an impressive amount of typefaces in his career. He worked with the german company Berthold Fototype who distributed his fonts throughout the world. He passed away in 2013 so I found it incredibly interesting that he was a keynote speaker for this conference.

Below are some examples of his work:

Work sourced from digitalnz

[sodastupidity]

Tumblr has been created wooo, so imma just start posting my OCs

Joseph Churchward

Basis: GWR 4300 No.5319

Bio: Built in 1917 for the GWR, Joseph (along with several of his siblings) was sent over to France as part of the Railway Operating Division. There he met Alastair, his best buddy, and Betty, an engine he fancies. Joseph worked in the Western Region all the way until his withdrawal in 1959, when he was purchased by the ORS

Joseph has a tendency to be a bit cheeky at times, but is strong-willed, and it takes a lot to break him. He is quick-witted and takes action swiftly without hesitation. He’s always ready to stand up for the smaller guys (especially Betty), and is willing to set aside his own safety for the sake of others.

He does sometimes have a bit of a short temper, but he is also smart enough to listen to the advice of the older, more experienced engines. He can also be seen as a big brother to smaller and younger engines like Jordy and Jami

[desn2steph]

WEEK 6- FILL THIS

One from Aotearoa Gerbrand - Why I choose Gerbrand

The reason why I choose Gerbrand is because of his roots and where he is now. From the stories he tells us, G started as a designer for gigs, small punk bands. I see myself where G was when he was younger. Right now I'm designing for 95bfm and during high school I designed posters for our high school gigs. and G's design progression reflects his roots. you can still see the inner punk in his designs though now it's a bit more professional and complex he never shies away from a challenge and experimentation and it never lacks his personality

Joseph Churchward - Why I choose Churchward The reason why I choose Churchward is that his fonts really speak to me. i never knew this man personally but his fonts tell a story of who he is and where he came from. just like G, his work shows who he is regardless of what kind of work he is doing. his adaptability and wide skill range in terms of font design are what I aspire to be. to his clients his fonts are just another bauhaus like font or another sanserif font that reflects their brand. but to him and to the people who knows his font shows his culture and the roots behind it

Two Must be practicing today -The design republic, Ian Anderson. Design Republic work is the aesthetic that I aspire to be these days. I love the clean design they make the playfulness and the vibrant colors while keeping it clean and edgy is just right up my alley. they have a goal of leaving a strong narrative to the audience and the client by using strategic thinking and problem-solving into their design. just like what they said in their About page "They want to provoke the desired response" which is something I believe I should also try and achieve for my designs.

Poppy design.

Chris Ashworth -show personality in their work -consistent style and language-because of his style all his work is always unique and irreplaceable -because of his Swiss gritty art style, he can be adaptable in both professional and grunge youth field -this order in the chaos he creates, he doesn't just make random crap he makes crap out of random

I want to achiev chaos and and legibility like chris ashworth

Historical Nam Jun Paike Petitbon WaReZ groups (special mention)

[rubybirdgrad604]

Week Three - Research 20:20

To practice the research techniques shown in the lecture I found a range of different sources for the different topics; techniques and crafts, themes and ideas, specialist subject, and creatives. I used a range of different sources and databases accessed through the AUT library site.

Brainstorm

Techniques + Crafts

1 - Lino Printing - Christian Rohlfs

ArtStor

Rohlfs, Christian (German painter and printmaker, 1849-1938). (1922, printed 1933). Herzlichen Dank und Gruss (Heartfelt Thanks and Greetings). [linocuts (prints)]. Retrieved from https://library-artstor-org.ezproxy.aut.ac.nz/asset/SS35559_35559_33799892

2 - Lino Printing - Bryce McCleod

ArtStor

McCloud, Bryce (1975-, born Nashville, TN). (2002 CE). Look Up. Retrieved from https://library-artstor-org.ezproxy.aut.ac.nz/asset/26759090

3 - Collage - Francis Picabia

ArtStor

Francis Picabia (French artist, 1879-1953). (1920). Rastadada Picture. [drawing, collages; photocollages]. Retrieved from https://library-artstor-org.ezproxy.aut.ac.nz/asset/AMCADIG_10310847691

4 - Dada Photomontage

Bloomsbury Design Library

Margolin, V. (2015). Weimar Germany 1918–1933. In World History of Design: World War I to World War II (pp. 33–72). London: Bloomsbury Academic. Retrieved August 2, 2023, from http://dx.doi.org/10.5040/9781474246217.ch-002

5 - Type Sample

Zdenek Rossmann, (Artist), Czech, 1905-1984. (c. 1934). Graficke schema pro konstrukci pisma. [Graphic Design]. Retrieved from https://library-artstor-org.ezproxy.aut.ac.nz/asset/MOMA_9960006

ArtStor

Specialist Subject Knowledge

1 - Article on digital technology and typography development

Bloomsbury Design Library

Typography and the Screen: A Technical Chronology of Digital Typography, 1984–1997. Loretta Staples

https://www-bloomsburyvisualarts-com.ezproxy.aut.ac.nz/encyclopedia-chapter?docid=b-9781350096004&tocid=b-9781350096004-chapter15&st=display+typeface+creation

2 - Helvetica Documentary

Kanopy

https://www.kanopy.com/en/aut/video/2874825

3 - Letterpress Typography

Digital NZ

Alexander Turnbull Library

Themes, Ideas, Conversations

1 - Humanitarian Design

Bloomsbury Design Library

Murdoch-Kitt, K.M. (2016). Humanitarian Design and Communities. In The Bloomsbury Encyclopedia of Design (p. 168). London: Bloomsbury Academic. Retrieved August 2, 2023, from http://dx.doi.org/10.5040/9781472596161-BED-H068

2 - Design Thinking

Kanopy

https://www.kanopy.com/en/aut/video/91351

3 - Activism and Graphic Design

Bloomsbury Design Library

Poshar, A. (2020). Graphic Design and Activism: Reflecting on Interactions. In L. Scherling & A. DeRosa (Ed.). Ethics in Design and Communication: Critical Perspectives (pp. 125–128). London: Bloomsbury Academic. Retrieved August 2, 2023, from http://dx.doi.org/10.5040/9781350077027.0023

Creatives

1 - Sylvia Chalmers Bio - textile designer

Bloomsbury Design Library

Toplis, A. (2016). Chalmers, Sylvia (1928–2007). In The Bloomsbury Encyclopedia of Design. London: Bloomsbury Academic. Retrieved August 2, 2023, from http://dx.doi.org/10.5040/9781472596178-BED-C035

https://www-bloomsburyvisualarts-com.ezproxy.aut.ac.nz/encyclopedia-chapter?docid=b-9781472596178&tocid=b-9781472596178-BED-C035&st=%22screen+printing%22

2 - Push Pin Studios

Bloomsbury Design Library

Beegan, G. (2016). Push Pin Studios. In The Bloomsbury Encyclopedia of Design (p. 125). London: Bloomsbury Academic. Retrieved August 2, 2023, from http://dx.doi.org/10.5040/9781472596154-BED-P109

3 - Joseph Churchward

DigitalNZ

https://digitalnz.org/records/842325/letter-man-joseph-churchwards-world-of-type

https://collections.tepapa.govt.nz/topic/972

[benforster-grad604]

10x NZ Creatives (SDL) Week 2

Logan West

Logan West photography is an Auckland based creative studio specialising in professional photography services.From a young age, Logan has been fascinated by the idea of a photo and manipulating an image. Having a camera close by was a part of his early years, documenting memories through photos which sparked his initial interest in photography. 

Blink

Blink is an Auckland based creative studio, where design and production happens under one roof. They create an in-depth range of projects from in-depth identities to spatial graphics and way finding systems. They create to inspire dialogue and distract from the ordinary. There work is playful and simple, leaning into the knowledge that design is inherently social and should always be made for the real world.

Tyrone Ohia

Raised in Whanganui but originally from Tauranga and of Ngāti Pūkenga and Ngāi Te Rangi descent, Tyrone Ohia studied Computer Graphic Design at UCOL. Since graduating Tyrone has worked at various design studios in Wellington, and is now part of the team at award-winning design studio Alt Group in Auckland. He has been honing his skills on a wide range of projects, “some large, some medium, and some so small you can hardly see them”.

johnson witehira

Johnson Witehira is an artist, designer and academic of Tamahaki and Ngāi Tū-te-auru descent. He is the co-founder of both Indigenous Design and Innovation Aotearoa (IDIA) and Waahi Wairua. His artworks have featured in significant galleries within Aotearoa and internationally. For example, in 2012 works from Witehira's exhibition Ko Aotearoa Tēnei (2012) were exhibited across 34 screens in Times Square New York, in the first-ever synchronised digital content display. 

joseph churchward

Joseph Churchward QSM was a Samoan-born New Zealand graphic designer and typographer. He is known for having designed an estimated 690 original typefaces, many of which are in use around the world. Churchward’s typefaces are now digitally distributed and rub shoulders with the world’s favourites. Now aged 76, he still continues to create new fonts. A biography of his extraordinary life and work was released in March 2009.

Dean Poole

Dean Poole is a visionary design leader, a champion of creativity and design thinking and a passionate advocate of New Zealand's future as a design-led economy. Dean is the co-founder of Alt Group, a multi-disciplinary design studio based in Tāmaki Makaurau Auckland.

Designworks - Jef Wong

Jef Wong is an New Zealand-born Chinese person who in his last year at AUT, where he earned his degree in graphic design, Wong worked for free wherever he could in the industry. The 49-year-old from Auckland found that passion at an early age, and this year was named a supreme winner at the 2022 Best Design Awards. But his success hasn’t come without hard work. Now the Executive Creative Director at Designworks In his last year at AUT, where he earned his degree in graphic design, Wong worked for free wherever he could in the industry.

Lucie Blaze Lucie Blaze is a graphic designer, art tutor and practising artist. Originally from the Czech Republic, Blaze resides in Tāmaki Makaurau, Aotearoa. She moved here 2014 and has embraced the culture and art scene over the past few years. She studied graphic design in Czech Republic and visual communication in Paris and recently completed her a postgraduate diploma in art therapy after personally experiencing the healing properties of making art and craft.

[grad604-amber]

Week Three: Tutorial/SDL

 aits WitThis weeks lecture was focusing on how to find good resources and where, the lecture was led by one of the librarians. Below are my notes from the lecture, including sources to go visit and how, and also how to know what is good and reliable.

In the tutorial we got into groups and began discussing our sdl task and who the designers we had been looking into were and how they are relevant to us. We all chose three of our ten each and placed it on a Miroboard and wrote how each of them are connected.

Class Activity: Finding Credible sources

Our in class activity/ SDL was to find credible sources using the resources shown in the lecture, we were given 4 topics and within those four are to chose five points to research and find a credible source for, referencing correctly as well.

1. Specific Techniques and craft 

Photography

Ferdous, I. (2014). Photography as activism: The role of visual media in humanitarian crises. Harvard International Review, 36(1), 22–25. https://www.jstor.org/stable/43649242

The power of photography and how this technique/art form can be used to make a difference.

Illustration

Villarreal, A., Minton, S., & Martinez, M. (2015). Child illustrators: Making meaning through visual art in picture books. The Reading Teacher, 69(3), 265–275. https://www.jstor.org/stable/2457475

This article was about children book illustrations specifically, however, it focused on the importance of imagery and how they tell the story just as much as the words do.

Typography

collections online—Museum of new zealand te papa tongarewa. (n.d.). Retrieved 4 August 2023, from https://collections.tepapa.govt.nz/object/914558

This image is of a type made by New Zealander Joseph Churchward. He has designed many typefaces and many incorporate traditional Māori patterns and art.

Collage

Mood board. (n.d.). Retrieved 4 August 2023, from http://www.bloomsburyvisualarts.com/bva-hub/encyclopedia-chapter

Collages can be chaotic but the communication is very strong as they create a scene that depicts a story or message in many different ways.

Cyanotype

Saska, H. (2010). Anna atkins: Photographs of british algae. Bulletin of the Detroit Institute of Arts, 84(1/4), 8–15. https://www.jstor.org/stable/23183243

Anna Atkins is someone who focuses on things around her, specifically nature, finding beauty in what surrounds her/us.

2. Key Themes, Ideas, and conversation

Sustainability

Autopoiesis. (n.d.). Retrieved 4 August 2023, from http://www.bloomsburyvisualarts.com/bva-hub/encyclopedia-chapter

Creating design and work that does not cause harm.

Resourcefulness

The art of survival: Friedl dicker-brandeis and children’s art at the theresienstadt ghetto. (n.d.). Retrieved 4 August 2023, from http://www.bloomsburyvisualarts.com/bva-hub/encyclopedia-chapter

You can have so little and still create meaningful art/work it is the intention/purpose which the important part.

Simplicity in Design

Simplicity. (n.d.). Retrieved 4 August 2023, from http://www.bloomsburyvisualarts.com/bva-hub/encyclopedia-chapter

There is beauty in simplicity, the directness can be powerful.

Keeping Culture in mind

Julier, G. (2006). From visual culture to design culture. Design Issues, 22(1), 64–76. https://www.jstor.org/stable/25224031

Culture is a key part of design and should always be considered with respect.

Interaction Design

Fallman, D. (2008). The Interaction Design Research Triangle of Design Practice, Design Studies, and Design Exploration. Design Issues, 24(3), 4–18. http://www.jstor.org/stable/25224179

Changing existing interactive spaces/design for the better.

3. Specialist Subject knowledge 

Protecting the environment (Aotearoa)

Berke, P. R., Ericksen, N., Crawford, J., & Dixon, J. (2002). Planning and indigenous people: Human rights and environmental protection in new zealand. Journal of Planning Education and Research, 22(2), 115–134. https://doi.org/10.1177/0739456X02238442

This article discusses how the government plans to prepare environmental plans, achieve national goals, and support participation of indigenous people.

Equality

Casey, C., Skibnes, R., & Pringle, J. K. (2011). Gender equality and corporate governance: Policy strategies in norway and new zealand: equality governance strategies in norway and new zealand. Gender, Work & Organization, 18(6), 613–630. https://doi.org/10.1111/j.1468-0432.2010.00514.x

How gender equality is in New Zealand.

Intersectional Feminism

https://firstwitness.org/wp-content/uploads/2021/07/Intersectional-Feminsim-What-it-Means-and-Why-it-Matters-Right-Now.pdf

Feminism is a important topic also something I am passionate about which does relate to the term equality, however, intersectional feminism is something I think is very important as it highlights groups that already have disadvantages they can’t control and poor treatment on top of being a women.

Māori cultural connectedness

Reid, J., Varona, G., Fisher, M., & Smith, C. (2016). Understanding Maori “lived” culture to determine cultural connectedness and wellbeing. Journal of Population Research, 33(1), 31–49. http://www.jstor.org/stable/43919986

Māori culture is important as it is part of my countries culture and my own something that should be highlighted.

4. Creatives working in the environment, Social, cultural, and political context 

Tyrone Ohia

https://youtu.be/6i0LwXNSMus

Toi tū toi ora artist profile: Tyrone ohia. (n.d.). DigitalNZ. Retrieved 4 August 2023, from https://digitalnz.org/records/45957075

He talks about the process of creating the distinctive visual identity for the Toi Tū Toi Ora: Contemporary Māori Art exhibition. 

Johnson Witehira

Witehira, J., & Trapani, P. (2015). The Whakarare Typeface Project: When culture-specific design brings elements of universal value. Cumulus - International Association of Universities and Colleges of Art, Design and Media. https://www.researchbank.ac.nz/handle/10652/3368

Māori design, and Māori typography as a means of cultural resistance through engagement with post-colonial discourse. Starting with the observation that there are no authentic Māori typefaces, designed by Māori for Māori communities, Witehira traces the kaupapa Māori design process in which Māori cosmo-genealogy is transformed into structural characteristics of the Whakarare typeface.

Miriama Grace Smith

He paki taonga i a māui: Meet the artist – miriama grace-smith. (n.d.). DigitalNZ. Retrieved 4 August 2023, from https://digitalnz.org/records/42915957

Much of her work depicts traditional village life, explores natural phenomena, and draws from pūrākau Māori. 

Catherine Griffith

Connew, B., & Taonga, N. Z. M. for C. and H. T. M. (n.d.). Redirecting type: Catherine griffiths [Ephemera]. DigitalNZ. Retrieved 8 August 2023, from https://digitalnz.org/records/35318365 

Shane Cotton

Barr, J. B. & M., & Taonga, N. Z. M. for C. and H. T. M. (n.d.). Shane cotton [Photograph]. DigitalNZ. Retrieved 8 August 2023, from https://digitalnz.org/records/35319059

[zainabk-grad604-51]

Week 2: 20 Creatives

For our week 2 SDL, we were also asked to collect work from 20 creatives, with 10 specifically being from NZ.

International Creatives

NZ Creatives

Based on last week's event research, I researched 5 more international creatives. I then researched 10 New Zealand creatives who have worked with a variety of media and subject matter.

The international creatives were chosen based on their contribution to many significant art and design movements throughout history, and the NZ creatives' work are more diverse, focused on different media and subject matters, both internal and external.

References

Shot Marilyns. (2023, May 12). In Wikipedia. https://en.wikipedia.org/wiki/Shot_Marilyns

Andy Warhol. (2023, August 19). In Wikipedia. https://en.wikipedia.org/wiki/Andy_Warhol

Frida Kahlo. (2023, August 10). In Wikipedia. https://en.wikipedia.org/wiki/Frida_Kahlo

The Weeping Woman. (2023, April 10). In Wikipedia. https://en.wikipedia.org/wiki/The_Weeping_Woman

(n.d.). April Greiman. Readymag. https://readymag.com/designstories/april-greiman/timeline/

Cowan, K. (2019, October 21). Paula Scher on falling in love with typography, timeless identities and what it takes to become a great designer. Creative Boom. https://www.creativeboom.com/features/paula-scher/

Georgia O'Keeffe. (2023, August 14). In Wikipedia. https://en.wikipedia.org/wiki/Georgia_O%27Keeffe

Paul Rand. (2023, July 11). In Wikipedia. https://en.wikipedia.org/wiki/Paul_Rand

(n.d.). Jazzways. Paul Rand Design. https://www.paulrand.design/work/Jazzways.html

Yayoi Kusama. (2023, July 23). In Wikipedia. https://en.wikipedia.org/wiki/Yayoi_Kusama

Yayoi Kusama: 1945 to Now | (n.d.). Yayoi Kusama: 1945 to Now. Guggenheim Bilbao. https://www.guggenheim-bilbao.eus/en/exhibitions/yayoi-kusamaGuggenheim Museum Bilbao (guggenheim-bilbao.eus)

Jacqueline Casey. (2023, October 28). In Wikipedia. https://en.wikipedia.org/wiki/Jacqueline_Casey

(n.d.). Jacqueline Casey, Coffee Hour, Massachusetts Institute of Technology poster, 1979. SFMOMA. https://www.sfmoma.org/artwork/2014.650/

(n.d.). Max Huber, Imballaggio 1952. Flickr. https://www.flickr.com/photos/28194468@N03/5527596698

(n.d.). Max Huber. Archivio Grafica Italiana. http://www.archiviograficaitaliana.com/designers/4/maxhuber

Lisa Reihana. (2023, July 25). In Wikipedia. https://en.wikipedia.org/wiki/Lisa_Reihana

(n.d.). In Pursuit of Venus. Lisa Reihana. https://www.lisareihana.com/in-pursuit-of-venus

(n.d.). Song Cycle. Digital NZ. https://digitalnz.org/records/1851489

Ralph Hotere. (2023, May 28). In Wikipedia. https://en.wikipedia.org/wiki/Ralph_Hotere

Joseph Churchward. (2023, July 20). In Wikipedia. https://en.wikipedia.org/wiki/Joseph_Churchward

(n.d.). Joseph Churchward. The Designers Intitute. https://designersinstitute.nz/initiatives/black-pin/2009/joseph-churchward/interview/

(2019, March 21). Featured Artist: Joseph Churchward. American Aiga. https://www.americanaiga.com/blog/joseph-churchward

Jane Brenkley. (2023, March 24). In Wikipedia. https://en.wikipedia.org/wiki/Jane_Brenkley

(n.d.). Newspaper Article 1999 – Norsewood artist Jane Brenkley. Knowledge Bank NZ. https://knowledgebank.org.nz/text/newspaper-article-1999-norsewood-artist-jane-brenkley/

(n.d.). Table. Te Papa. https://collections.tepapa.govt.nz/object/183238

Len Lye. (2023, July 26). In Wikipedia. https://en.wikipedia.org/wiki/Len_Lye

(n.d.). Grass 1961. The Len Lye Foundation. https://www.lenlyefoundation.com/sculptures/grass/48/

Robyn Kahukiwa. (2023, May 28). In Wikipedia. https://en.wikipedia.org/wiki/Robyn_Kahukiwa

(n.d.). Robyn Kahukiwa Prints. New Zealand Fine Prints. https://www.prints.co.nz/page/fine-art/CTGY/Artists_Kahukiwa_Robyn

New Zealand History. (n.d.). Hinetitama by Robyn Kahukiwa. https://nzhistory.govt.nz/media/photo/hinetitama-robyn-kahukiwa

(n.d.). About. Johnson Witehira. https://www.johnsonwitehira.studio/about

(n.d.). Whakarare. Johnson Witehira. https://www.johnsonwitehira.studio/whakarare

Murray Ball. (2023, May 30). In Wikipedia. https://en.wikipedia.org/wiki/Murray_Ball

Hunt, E. (2017, March 12). Footrot Flats creator Murray Ball dies aged 78. The Guardian. https://www.theguardian.com/world/2017/mar/12/footrot-flats-creator-murray-ball-dies-aged-78-cartoon-new-zealand

Rita Angus. (2023, August 3). In Wikipedia. https://en.wikipedia.org/wiki/Rita_Angus

[maisiebraem603]

Typografika heading for poster

My two developed designs for the poster heading (typografika) I tried to use some of the keynotes speakers own typography work as inspiration. Creating 3d/popout letter style that Joseph Churchward and Jessica hische used. I also incorporated the work of Nadine Chahine with the fading like look on one of her designs. While using this as inspiration I also unique flares to it to make it more original. 

https://www.dandad.org/awards/professional/2010/book-design/18063/churchward-international-typefaces/

https://collections.tepapa.govt.nz/topic/973

https://arabictype.com/portfolio/

https://jessicahische.is/working

[grad603-melodytan]

Joseph Churchward (foundry: Churchward Type) was born and raised in Samoa. He moved to New Zealand at age 13 and attended Wellington Technical College. There he concentrated on art and especially lettering. He then went on to work as a commercial artist at Charles Haines Advertising for 12 years before setting up Churchward International Typefaces in 1969. His first breakthrough was not long in coming. Berthold Fototype accepted several of his first typefaces for distribution and continued to add Churchward’s new designs to their catalogue for many years. He later went on to sign distribution agreements with D.Stempel AG, Dr Böger Photosatz GmbH/Linotype, Mecanorma-Polyvroom B.V and Zipatone. Churchward International Typefaces published a handful of original fonts in 1978 being the first and only company in New Zealand to publish original photo lettering. Now officially retired, he continues to create unique alphabets and has over 300 original faces to his name.

Verena Gerlach was born in Berlin and studied Visual Communication at Kunsthochschule Berlin Weißensee.

Shortly after finishing art school in 1998, she founded her own studio (fraugerlach) for graphic design, type design and typography. As well as all kinds of typographic print works and type design, Verena also art directed several video clips and worked on the typographic production for international contemporary artists.

Verena gives lectures and workshops about the type and graphic design all over the globe. She also works as a freelance book designer for different art book publishers.

[joymm323]

Joseph Churchward

Cultural influenced type, Maori/Samoan. Traditional shapes-like structure.

[603chloetredgett]

Joseph Churchward

Joseph Churchward is a Samoan-born New Zealand graphic designer and typographer. He is known for having designed an estimated 690 original typefaces, many of which are in use around the world. His designs were also used in the masthead of The Evening Post newspaper. Churchward is born in Apia, Samoa, of Samoan, English, Scottish, Tongan and Chinese heritage. He founded Churchward International Typefaces in 1969. German company Berthold Fototypes subsequently distributed his fonts throughout the world. Over the span of his career, Churchward created more than 582 original typefaces. Joseph will be offering two different lectures as listed below on two different days.

[oskarmcc603]

Joseph Churchward

Joseph Churchward is a Samoan-born New Zealand graphic designer and typographer. He was known for having designed an estimated 690 original typefaces, many of which are in use around the world. His designs were also used in the masthead of The Evening Post newspaper shown above.

Joseph was born on the 20th of August 1932, Apia, Samoa. A mix of Samoan, English, Scottish, Tongan and Chinese heritage. He founded Churchward International Typefaces in 1969. German company Berthold Fototypes distributed his fonts throughout the world. the span of his career, Churchward created more than 582 original typefaces. Josef died on the 26th of April 2013 in Wellington, NZ, at the age of 80. Cause of death was bowel cancer.

I really admire Joseph's large collection of type as it is all so unique and different from each other. I also think it's cool how he has used different aspects of his cultures in his works reflecting on himself and where he's from.

[sharfamandm603]

artists research and images

Joseph Churchward - https://www.the10sonsofmanu.com/tag/joseph-churchward/

Tobias Frere Jones- https://frerejones.com/about

Verena Gerlach - https://www.fraugerlach.de/contact

Dr Nadine Chahine - https://www.eyemagazine.com/feature/article/reputations-nadine-chahine

Carol Twombly - https://www.thebookdesigner.com/carol-twombly-an-extraordinary-type-designer/?channel=Organic&medium=Google%20-%20Search

Veronika Burian - https://www.granshan.com/veronika-burian

Jessica Hische - https://jessicahische.is/bloggable

Johnson Witehira - https://semipermanent.com/profiles/johnson-witehira

Some of these images do need to altered so it looked like the same scale and colour as everyone else. i do think they all do have similar postures, just need to crop it so its the same sizes.

Everyone is looking at the camera, except for Joseph Churchward

[desn2steph]

Designers to research

https://www.mccarthy.studio/

“We create meaningful brand, campaign and digital experiences that engage and inspire. “

Stephen McCarthy started his own studio. based on what ive seen so far they specialized on playful design while keeping clean and professional. though some of the work is static it encourages the audience to observe and interact with their mind.

https://www.seachange.studio/

Seachange

“We are a brand and design agency driven by bold creativity, exceptional craft and enduring partnerships. “  

Seachange has a very bold approach in design. their marketing and brand identity projects are almost in your face type things, and ofc just like everything now they are playful

Gerbrand

From what i knew from him. it looks like hes a multidiciplinary designer. hes not affraide of experimenting and exploring new lands and he ends up with unique design because of his passion

Kate Van Derf

Never really though I would add a photographer on this list but I saw their work and I was truly amazed by the serenity of their work. it feels peaceful something i kinda need right now.

The Klim Type Foundery

Klim Type foundery has such a wide variety of font from serief, to san serief they excell at their font production.

Joseph Churchward

A world renowned typeface designer. I have respect for him for he manage to show his culture through font.

Richard Kearney - Multi deciplinary (my teacher)

 my teacher, I have so much respect for this man as he wasnt afraid toexperiment and push his students to experiment their work. I was exploring his work and it really shows he wasnt afraid of creative exprimentartion

Katie Kerr

I love designes that are simple but refuse to be boring. this is Katie Kerr for me. sh alwasyy has a story to tell from the book cover its almost like you can judge the book by its cover if its from Katie Kerr.

Tatiana Tavarnes

Tatiana a great hybrid of illustration, photography and image manipulation. images tell a thousand words and that tatianas work

Peter Mcdonald

an illustrator. im not a big fan of his moer boring corporate safe work but he shows some more creativiry everyonce in awhile https://www.schyff.art/ Duncan Van Der Schyff

George Hajian

[grad603-workbook-mm]

Work in progress and note - Parent page and decoration

The meaning of selected alphabet and opacity

The parent page is a function similar to the paragraph style and helps manage the page background even though we only have two pages maximumly according to this project. There is a point out for the parent page on the brochure side. I played the contrast with Graphite Std and picked letters in each sub-page. These letters only remain in around 30~60% of opacity to prevent it will affect the displaying of content, which act as the supporting role at this stage. They are all containing meaning for content accordingly like below:

The reading order from up-left to right:

C and E for Conference pages.

J for Joseph Churchward.

T for Tobias Frere Jones.

V for Verena Gerlach.

N for Nadine Chahine.

C for Carol Twombly

V for Veronika Burian

J for Jessica Hische

J for Johnson Witehira

Double T for Timetable

M for Map

The actual view after applied the parent page

I lay out these selected letters backwards the images and contents and only play some overlay to others for the gradient differentiate with background colours. The advantage of Graphite Std is it contains some liner strokes for each letter and emphasises the grid at this stage. I randomly select the font size and opacity, then make them align to something and get involved in the entire brochure.