#Instant delivery

[shadowfaxnews]

Nykaa, Licious amp up quick commerce game as consumers demand instant gratification

Beauty retailer Nykaa has launched a 10-minute delivery pilot in Borivali, Mumbai, as the rapid growth of quick commerce starts disrupting multiple product categories, pushing vertical players to find ways to drastically speed up deliveries.

Direct-to-consumer meat brand Licious is piloting deliveries of ready-to-eat food items in certain locations in Gurgaon in about 15 minutes though its promise remains half-an-hour delivery, while top fashion platform Myntra is piloting a 4-hour delivery plan in four cities, including New Delhi and Bengaluru.

Delivering instant gratification is clearly the need of the hour.

Nykaa’s quick commerce testing comes at a time when beauty has emerged as one of the top grossing categories on rapid delivery platforms such as Blinkit, Zepto, Swiggy Instamart and BigBasket’s BB Now.

The Mumbai-based beauty retailer is expected to add more pin codes in Mumbai for 10-minute delivery.

It plans to undertake a major update on its platform to launch the service in more locations, people aware of the matter told ET.

It is likely to have a separate brand name as well, they said.

“Certain low-priced items such as kajal pens, foundations or daily-use skincare items are finding traction on quick commerce…and platforms such as Nykaa stand to lose,” a senior quick commerce executive told ET. “Same goes for other categories such as fashion, home decor…where more vertical platforms will do quick deliveries.”

The CEO of a top quick commerce player said beauty in select stock keeping units (SKUs) are seeing one of the fastest growth rates among the new-to-quick commerce segments.

Industry executives, however, said that while horizontal quick commerce platforms such as Blinkit and Zepto are likely to retain a stronghold in grocery deliveries, there is a play in quick commerce for vertical platforms with a wide range of SKUs and deep supply-side relationships.

An email sent to Nykaa didn’t elicit any response until press time Tuesday. Licious also did not comment.

The Bengaluru-headquartered online meat shop “has been conducting one-to-two-hour deliveries in major markets and often delivering ahead of the promised time,” a person aware of the matter said. “In Gurgaon, there is a new experiment to reduce the time even further based on the density of orders,” the person added.

These developments come at a time when large horizontal e-tailers are firming up their quick commerce play. While Flipkart has launched its 10-minute delivery service Minutes in Bengaluru, Delhi-NCR and Mumbai, Amazon is working on its Q-commerce offering, ET has reported earlier.

Last week, Swiggy started the 10-minute food delivery service Bolt, and it is understood that its rival Zomato is planning to bring back a 10-minute food delivery option for certain items, too, in partnership with top cafes and quick service restaurants.

ET had reported earlier that even logistics players such as Delhivery, Shadowfax, Ecom Express and Xpressbees are entering the quick commerce space.

Also Read | Tiger Global conducts due diligence of Zepto dark stores as it eyes quick commerce

Beauty and the quick beast

Nykaa initially plans to take about 5% of its total SKUs to the quick commerce offering as it sees certain kinds of products being ordered for quick delivery, people cited above said.

Multiple industry executives told ET that several brands — depending on the category — are increasingly moving to same-day delivery in top metros, underscoring the changing nature of delivery expectations from consumers.

“This is what’s leading to the dynamic changes. You don’t want to wait for a basic kajal for two days. These products are selling fast and consumers want them instantly,” a senior quick commerce executive said.

Nykaa has been offering same-day delivery for orders placed before 12 pm and next-day deliveries are done for orders after 12 pm in four metros.

“For Nykaa, they already see about 10–15% of orders in the top four metro cities being delivered the same day while 85–90% of the orders get delivered by the next day,” a person aware of the numbers said.

A recent note from JP Morgan said Nykaa’s premium portfolio is growing the fastest. “Nykaa sees no major impact from increasing proliferation of quick commerce on account of its skew towards more beauty products (80–85% mix) and tier-II+ cities (66% contribution). Nevertheless, Nykaa aims to enhance same day/next day order delivery rate to 65% of orders in top 12 cities and 60% of the orders from top 110 cities through higher efficiency of its supply chain network and expects no major investment in the initiative,” the report said.

In August, Varun Alagh, cofounder and CEO of direct-to-consumer beauty and personal care brand Mamaearth, had said during the company’s analyst call that quick commerce was the fastest growing sub-segment within its online commerce channel. He had pointed out that quick commerce sales — most of which were coming from top 10 cities — contribute over 10% of the company’s online revenue.

Beyond instant gratification

Quick commerce along with highly competitive new brands is speeding up the premiumisation trend in the country, CLSA said in a recent note.

“We agree that quick commerce will accelerate premiumisation, but note the competitive intensity in premium categories is even higher than in standard categories, especially as new entrants are likely to target higher gross margin categories. This is especially evident in categories such as premium personal care, beauty, premium foods and premium home care, where competitive intensity from new entrants is the highest,” the brokerage said in the note dated September 24.

During the ET Startup Awards 2024 ceremony held on October 5, a panel discussion chaired by Infosys chairman Nandan Nilekani threw light on the rise of instant gratification in Indian consumption.

During the course of the discussion, Zepto cofounder and CEO Aadit Palicha said the rise of quick commerce was on account of factors beyond just instant gratification.

“When you look at why quick commerce is working in India, it’s largely because we’ve been able to cater to ‘small ticket multiple times a week’ use case that is unique to Indian commerce,” Palicha said. “If you go to the West, for example, it’s precisely the opposite — it (grocery shopping) is large baskets one or two times a month. The average frequency of transactions in India on grocery household essentials is 2.2 times a week… In the US it’s 2.4 times a month.

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Instant Delivery: In today's fast-paced world, customers expect instant gratification, and businesses must keep up with their demands to stay competitive. Bubzy Couriers's instant delivery service has been a game-changer for my business and many others. It offers a level of convenience and speed that traditional delivery methods simply cannot match.

The benefits of offering instant delivery are numerous. Firstly, it enables businesses to meet customer demands for fast and convenient service. Customers today are willing to pay a premium for instant gratification, and businesses that can provide it are sure to have a competitive edge. Bubzy Couriers's instant delivery service guarantees that parcels will be delivered within a few hours of being dispatched, which is a huge advantage for businesses that need to get products to customers quickly.

Secondly, instant delivery can improve customer satisfaction and loyalty. When customers receive their orders quickly and efficiently, they are more likely to have a positive perception of the business and to become repeat customers. This can lead to increased revenue and growth for the business. Implementing an instant delivery service is not as daunting as it may seem. Bubzy Couriers's instant delivery service is easy to use and integrates seamlessly with existing business operations. To get started, businesses need to provide Bubzy Couriers with the delivery details, and their dedicated couriers will take care of the rest.

In addition, businesses can optimize their instant delivery service by using real-time tracking to keep customers informed of their delivery status. This helps to build trust with customers and can help to reduce delivery-related inquiries and complaints.

I have personally used Bubzy Couriers's instant delivery service multiple times, and it has always exceeded my expectations. The speed and reliability of the service have been unparalleled, and the customer support team has been extremely helpful and responsive. It has made a significant difference in my business, and I highly recommend it to anyone looking to offer their customers an exceptional delivery experience.

In conclusion, Bubzy Couriers's instant delivery service is a valuable asset for businesses looking to stay ahead in today's fast-paced world. It offers a level of convenience and speed that can set businesses apart from their competitors and improve customer satisfaction and loyalty. By implementing this service and utilizing the tips provided, businesses can provide an exceptional delivery experience that will help to drive growth and success.

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Case Study: Successful Implementation of All-In Delivery in Retail

In today’s fast-paced world, convenience is king, and retail businesses are finding innovative ways to meet the growing demand for fast, reliable delivery services. One such approach is the use of an All in one delivery app script, which consolidates various delivery functions into a single platform. This case study explores how a retail business successfully implemented an all-in delivery solution to streamline its operations and boost customer satisfaction.

The Challenge: Managing Multiple Delivery Channels

The retail industry has seen a significant rise in e-commerce, leading to an increased demand for efficient delivery services. However, managing different delivery channels—such as groceries, electronics, and clothing—can be a logistical nightmare. Before implementing an all-in-one solution, this retail business faced several challenges:

High operational costs: Managing separate systems for different product categories increased labor and technology expenses.

Delayed deliveries: Lack of a unified platform caused frequent delays, negatively impacting customer satisfaction.

Inefficient order tracking: With separate tracking systems for different products, customers struggled to monitor their orders in real-time.

These issues highlighted the need for a centralized solution that could streamline multiple delivery channels under one platform.

The Solution: All-In-One Delivery App Script

To address these challenges, the company decided to implement an all in one delivery app script. This powerful software integrates all delivery operations, allowing the business to manage diverse product deliveries through a single interface. The app script provided:

Unified management of deliveries: From groceries to electronics, all products were managed within a single platform, making it easier to track orders and reduce delivery times.

Real-time order tracking: Customers could now track their orders in real-time, enhancing the overall customer experience.

Cost efficiency: The consolidation of delivery channels reduced operational costs by eliminating the need for multiple platforms and systems.

Scalability: As the business grew, the app script easily adapted to new products and services, making it a future-proof solution.

The Implementation Process

Implementing an all in one delivery app script requires careful planning and execution. The retail business worked closely with a tech partner to ensure seamless integration. Below are the key steps they followed:

1. Assessing Business Needs

The company first conducted a thorough analysis of its existing delivery systems, identifying the inefficiencies and pain points. This helped them decide on the specific features and functionalities needed in the app script.

2. Customizing the App Script

One of the significant benefits of an all-in-one delivery app script is its ability to be customized. The business tailored the script to suit its unique requirements, incorporating specific features like multiple payment gateways, real-time notifications, and an easy-to-use dashboard for managing orders.

3. Training the Staff

Before the app’s full deployment, the business ensured that its employees were adequately trained to handle the new system. This involved a series of workshops and training sessions that helped the team understand the new delivery process and troubleshoot any issues.

4. Testing and Feedback

Before going live, the app script underwent rigorous testing to identify any potential bugs or glitches. The business also collected feedback from a select group of customers during the soft launch to make necessary improvements.

5. Full Launch and Continuous Monitoring

After successful testing, the app was rolled out across the company’s entire delivery network. Continuous monitoring helped ensure that the platform operated smoothly, and any issues were quickly resolved.

The Results: Boost in Efficiency and Customer Satisfaction

The implementation of the all in one delivery app script delivered immediate and long-term benefits for the retail business:

Reduced delivery times: With a unified system in place, delivery times were cut down by 25%, leading to faster service.

Enhanced customer experience: The real-time tracking feature and improved delivery coordination resulted in a 30% increase in customer satisfaction ratings.

Lower operational costs: By consolidating delivery platforms, the company reduced its operating costs by 20%, freeing up resources for other strategic investments.

Improved scalability: The business was able to expand its product offerings without additional strain on its delivery system, thanks to the flexible nature of the app script.

Conclusion:

The successful implementation of an all in one delivery app script in retail highlights the power of having a consolidated solution for managing deliveries. If you're looking to streamline your retail or delivery business operations, an all-in-one solution can significantly reduce costs, enhance customer satisfaction, and improve overall efficiency.

Bytesflow Technologies offers the best all in one delivery app script in the market, tailored to meet the specific needs of your business. Whether you operate a small retail store or a large e-commerce platform, Bytesflow provides scalable, customizable solutions that ensure seamless delivery management. With their expertise in mobile app development Company and web design company , Bytesflow stands out as the top choice for businesses looking to innovate in today’s competitive market.

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Benefits Of Doorstep Delivery Services in Canada

Introduction

In recent years, doorstep delivery services have become increasingly popular in Canada. These services offer customers the convenience of having items delivered right to their door without the hassle of going to a store or waiting in line. But what are the benefits of using these services? Today, we’ll explore some of the advantages that doorstep delivery services offer Canadians and how they can make life easier for everyone involved. From saving time to avoiding crowds, learn more about how doorstep delivery services can improve your day-to-day life!

What is a Doorstep Delivery Service?

A doorstep delivery service is a type of home delivery service that brings goods or items directly to the customer's door. This type of service is convenient for customers who are unable to leave their homes to pick up their orders. Doorstep delivery services can be used for a variety of items, including groceries, take-out food, and even packages. There are many benefits of using a doorstep delivery service, especially in Canada. One benefit is that it can save customers time. Customers who use doorstep delivery services do not need to spend time travelling to and from stores to pick up their orders. They also do not need to wait in line at the store or fight for parking spots. Another benefit of using a doorstep delivery service is that it can save customers money. Customers who use these services can avoid paying for gas and parking fees. Additionally, they may be able to find better deals on products by ordering them online and having them delivered directly to their doorsteps. Doorstep delivery services also offer customers more convenience and flexibility. Customers can choose when they want their orders delivered, and they can often track their orders online so that they know when to expect them. Additionally, many doorstep delivery services allow customers to pay for their orders online or with cash upon delivery. This makes it easy and convenient for customers to receive their purchases without having to worry about carrying around large amounts of cash or making sure that they have enough change on hand.

The Benefits of Doorstep Delivery Services

There are many benefits of using doorstep delivery services in Canada. One of the biggest advantages is that it can save you a lot of time. If you are someone who is always on the go, then you know how important it is to have extra time in your day. With doorstep delivery, you can have your groceries delivered right to your door so that you don’t have to worry about stopping at the store on your way home. Another great benefit of doorstep delivery services is that it can help you save money. When you shop online for your groceries, you can take advantage of sales and discounts that you might not find at your local store. You can also buy in bulk which can help you save even more money. Plus, you won’t have to spend money on gas or public transportation if you use a doorstep delivery service. Finally, using a doorstep delivery service is convenient and easy. You can shop for your groceries from the comfort of your own home and have them delivered right to your door. Plus, most delivery services offer flexible scheduling so that you can choose a time that works best for you.

How to Find a Reliable Doorstep Delivery Service Provider

There are many benefits to using a doorstep delivery service, but it is important to find a reliable provider. Here are some tips on how to find a reputable doorstep delivery service: 1. Ask for recommendations from friends or family who have used such services in the past. 2. Check online reviews of different providers to see what others have had to say about their experiences. 3. Make sure that the provider you choose is licensed and insured. 4. Ask the provider for references from satisfied customers. 5. Get an estimate of the cost of services before making a decision.

Latest Post:

Doorstep Delivery Of Medicines: Advantages & Disadvantages

10 Most Common Challenges Faced By Online Grocery Businesses

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[shadowfaxnews]

Festive Rush Sparks Speed War: Quick Commerce & E-commerce Battle For Fastest Deliveries

SUMMARY

Same-day and next-day deliveries have grown 4–5X during peak periods, now accounting for 12–15% of total ecommerce deliveries, which is a big leap from almost zero just 18 months ago

While fast delivery services are in high demand, they come with operational challenges. One of the biggest hurdles is optimising inventory placement

As the industry stands at the precipice of super-fast deliveries, building an efficient supply chain will be the most critical element for the long-term sustainability of India’s quick delivery realm

This festive season will be all about the need for speed, as ecommerce majors have now entered the paradigm of swift deliveries (same day or next day), pivoting from their earlier timeline of 4–5 days.

Making the game of deliveries insanely difficult to play will be quick-commerce players that are expected to capture the majority of the customer base seeking instant gratification. All in all, ecommerce platforms will be seen upping the ante in staying ahead of the delivery curve and ensuring that no shopper is left craving amid the festive rush.

However, this shift in ecommerce behavior has been in the making for some time, and the trigger has been the maturity of the Indian quick delivery ecosystem, which currently drives 40% of online grocery sales.

Over the past year, ecommerce marketplaces have made significant strides in enhancing delivery speed, introducing same-day and next-day services to cater to customer demands. A vibrant example is Flipkart, which, at the start of the year, announced that it would offer same-day delivery across multiple product categories at no additional cost.

With the market at stake, Amazon followed suit, while beauty platform Nykaa and fashion site Myntra began testing same-day delivery options. Witnessing this, many D2C brands are also adapting to remain competitive.

While they may not match online marketplaces in order volume, they’re eager to offer quicker delivery options to stay competitive. A case in point is GenZ-focused fashion startup NEWME, which recently launched 90-minute delivery for its products in select Delhi NCR areas.

“Speaking with Inc42, logistics experts said that the demand for fast delivery has surged dramatically compared to last year’s festive sales. Same-day and next-day deliveries have grown 4–5X during peak periods of festive sales, now accounting for 12–15% of total ecommerce deliveries, which is a big leap from almost zero just 18 months ago.”

This surge comes as ecommerce firms like Amazon, Flipkart, and Meesho are expected to register a 20% year-on-year rise in gross merchandise value, generating sales in the range of INR 1 Lakh Cr to 1.2 Lakh Cr this festive season, according to Redseer Strategy Consultants. Quick commerce is anticipated to contribute around 8% to this overall growth.

Festive Rush Paves The Way For 5X Surge In Same-Day Delivery

Speaking with Inc42, COO of Ecom Express, Vishwachetan Nadamani, said that during the festive season, the speed of deliveries naturally improves due to increased demand, with line-haul trucks operating more frequently. However, the surge in fast delivery requests is more pronounced this year.

Therefore, the executive added that the company has rolled out same-day delivery and next-day deliveries in India’s top 10 metro cities, with the infrastructure fully established to support these services.

Meanwhile, Shadowfax’s cofounder and chief business officer, Praharsh Chandra, said that the company is well prepared to tackle the same or next-day delivery rush.

“We started focussing on fast delivery with both brands and marketplaces about a year and a half ago. Back then, the industry had 0% same-day delivery, but now 10–14% of all intra-city orders are delivered the same day,” Chandra said.”

Chandra noted that this trend is gaining momentum as we are nearing the peak sales season. “In fact, our same-day delivery channel saw five times growth in just one day, on the second day of the sales. We experienced some very high peaks,” he said.

Chandra sees a clear shift in consumer behaviour here, with more and more customers now wanting instant gratification. “Even for nearby zones, like orders from Bangalore to Mysore, which used to take two days, people now expect next-day deliveries,” he said.

The sentiment is being echoed across the industry. For instance, Zippee’s founder & CEO, Madhav Kasturia, sees registering 6–8X growth as all its partner brands continue to scale during the festive season.

Fast Delivery Fever Grips All Categories

Fast delivery demand has risen across categories this festive season. Electronics, beauty and personal care, fashion, and home goods have seen strong interest, with mobile phones being the most popular choice. Interestingly, on the first day of sales, Shadowfax delivered 15,000 iPhones.

However, the demand landscape is not solely dominated by electronics. Categories such as beauty and personal care, fashion, and home goods are also seeing high demand, with brands like Decathlon experiencing increased sales of sports goods, showing that consumers are diversifying their purchases.

“There’s demand in various categories. However, it’s crucial to focus on where the concentration of that demand is and whether brands have optimised their supply chains with warehouses in these top metros,” the Ecom Express COO said.”

So far, demand for fast delivery is highest in metro cities like Bangalore, Mumbai, and Delhi. However, this trend is not limited to urban areas. Brands are now stocking inventory in Tier II and Tier III cities like Patna, Jaipur, and Guwahati to offer faster delivery options in these regions as well.

Navigating The Complexities Of Fast Delivery

While fast delivery services are in high demand, they come with operational challenges. One of the biggest hurdles is optimising inventory placement. Quick deliveries not only require faster transportation but also strategic positioning of inventory closer to customers.

This requires maintaining fewer pin codes per dark store, which complicates logistics, Zippee’s Kasturia said, adding that the logistics startup was addressing it by establishing localised inventory hubs, enabling quicker access and more streamlined delivery routes.

Additionally, the rising demand for same-day deliveries translates to an increased need for delivery riders, resulting in escalating costs month after month. During peak seasons, the volume can increase by 4–5X, necessitating supplementary capacity through hyperlocal delivery fleets.

“Historically, logistics have a rigid model where shipments from multiple clients are picked up, sent to a central sortation centre, and then dispatched to last-mile hubs. That entire process used to take around 16 hours. But for same-day delivery, we can’t afford that kind of delay. So, we have restructured the supply chain to bypass certain nodes when possible. This is both a technology and operational shift,” Shadowfax’s Chandra said.

While same and next-day deliveries typically carry a premium — around 25% higher than express delivery — logistics startups are actively working to optimise operational costs. By increasing order volumes and refining their processes, many have reduced the cost difference to approximately 5–10% compared to regular delivery.

Now, as the industry stands at the precipice of super-fast deliveries, building an efficient supply chain will be the most critical element for the long-term sustainability of India’s quick delivery realm. Visit Website For More Details: https://www.shadowfax.in/

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