#India-based Twitter accounts

[peonycats]

MISC ART DUMP 3

I tripped over and remembered I actually have a bunch of drawings saved up for larger posts that never came to fruition so have them while they’re within my brain attention span (alot of this shit dates back to 2021 or even 2020 so thats why its so uggo)

from top to bottom, left to right:

Belarus (chillin)

Iran, Afghanistan (Two greatly contrasting viewpoints)

Yemen, bby Oman (Oman got his ass beat by one of Saudi Arabia’s bros and Yemen got conscripted rip)

Somalia, Djibouti, Ethiopia (this is so ancient please don’t look at it)

Tarquinia/Etruria (No idea how accurate the colors are, but I do remember basing the jewelry after actual artifiacts)

Central African Republic/Centrafique (Centrafrique was meant to be a man originally, and this was one of the first drawings I did to try and redesign her!)

Tanzania, Burundi, Uganda, Rwanda, Kenya, South Sudan (Jfc south sudan is yuge)

Malawi (Still not 100% happy with her design, but I still like this!)

Rwanda, Burundi (A Rwandan tourism twitter account liked this)

India, Afghanistan (Fatality)

[mariacallous]

It no longer makes sense to speak of free speech in traditional terms. The internet has so transformed the nature of the speaker that the definition of speech itself has changed.

The new speech is governed by the allocation of virality. People cannot simply speak for themselves, for there is always a mysterious algorithm in the room that has independently set the volume of the speaker’s voice. If one is to be heard, one must speak in part to one’s human audience, in part to the algorithm. It is as if the US Constitution had required citizens to speak through actors or lawyers who answered to the Dutch East India Company, or some other large remote entity. What power should these intermediaries have? When the very logic of speech must shift in order for people to be heard, is that still free speech? This was not a problem foreseen in the law.

The time may be right for a legal and policy reset. US lawmakers on both sides of the aisle are questioning Section 230, the liability shield that enshrined the ad-driven internet. The self-reinforcing ramifications of a mere 26 words—“no provider or user of an interactive computer service shall be treated as the publisher or speaker of any information provided by another information content provider”—has produced a social media ecosystem that is widely held to have had deleterious effects on both democracy and mental health.

Abraham Lincoln is credited with the famous quip about how you cannot fool all the people all the time. Perhaps you cannot, but perhaps the internet can. Imperfect speech has always existed, but the means and scale of amplification have not. The old situation cannot be the guide for the new.

Section 230 was created during a period when policy was being designed to unleash internet innovation, thereby maintaining America’s competitive edge in cyberspace. The early internet was supported by a variety of friendly policies, not just Section 230. For instance, sales arranged over the internet were often not taxed in early years. Furthermore, the internet was knowingly inaugurated in an incomplete state, lacking personal accounts, authentication mechanisms, commercial transaction standards, and many other needed elements. The thinking was not only that it was easier to get a minimal design started when computing power was still nascent, but also that the missing elements would be addressed by entrepreneurs. In effect, we were giving trillion-dollar gifts to parties unknown who would be the inevitable network-effect winners.

Section 230 was enacted as part of the 1996 Communications Decency Act, a larger legislative effort within the umbrella 1996 Telecommunications Act. Section 230(c)(1) provides immunity for online services regarding user-generated content, ensuring the companies hosting content are not treated as publishers of this information. Section 230(c)(2) offers Good Samaritan protection from civil liability when the companies—or platforms, as we call them today—in good faith remove or moderate objectionable content.

After President Bill Clinton signed the 1996 Telecommunications Act into law, it was unclear how the courts might interpret it. When the dust cleared, Section 230 emerged as something of a double-edged sword. It could be used to justify censorship, and at the same time be deployed as a corporate liability shield. Most importantly, it provided the runway for the takeoff of Google, Twitter, and Facebook. (And now TikTok—which, being a Chinese company, proves that Section 230 no longer serves American interests.)

The impact on the public sphere has been, to say the least, substantial. In removing so much liability, Section 230 forced a certain sort of business plan into prominence, one based not on uniquely available information from a given service, but on the paid arbitration of access and influence. Thus, we ended up with the deceptively named “advertising” business model—and a whole society thrust into a 24/7 competition for attention. A polarized social media ecosystem. Recommender algorithms that mediate content and optimize for engagement. We have learned that humans are most engaged, at least from an algorithm’s point of view, by rapid-fire emotions related to fight-or-flight responses and other high-stakes interactions. In enabling the privatization of the public square, Section 230 has inadvertently rendered impossible deliberation between citizens who are supposed to be equal before the law. Perverse incentives promote cranky speech, which effectively suppresses thoughtful speech.

And then there is the economic imbalance. Internet platforms that rely on Section 230 tend to harvest personal data for their business goals without appropriate compensation. Even when data ought to be protected or prohibited by copyright or some other method, Section 230 often effectively places the onus on the violated party through the requirement of takedown notices. That switch in the order of events related to liability is comparable to the difference between opt-in and opt-out in privacy. It might seem like a technicality, but it is actually a massive difference that produces substantial harms. For example, workers in information-related industries such as local news have seen stark declines in economic success and prestige. Section 230 makes a world of data dignity functionally impossible.

To date, content moderation has too often been beholden to the quest for attention and engagement, regularly disregarding the stated corporate terms of service. Rules are often bent to maximize engagement through inflammation, which can mean doing harm to personal and societal well-being. The excuse is that this is not censorship, but is it really not? Arbitrary rules, doxing practices, and cancel culture have led to something hard to distinguish from censorship for the sober and well-meaning. At the same time, the amplification of incendiary free speech for bad actors encourages mob rule. All of this takes place under Section 230’s liability shield, which effectively gives tech companies carte blanche for a short-sighted version of self-serving behavior. Disdain for these companies—which found a way to be more than carriers, and yet not publishers—is the only thing everyone in America seems to agree on now.

Trading a known for an unknown is always terrifying, especially for those with the most to lose. Since at least some of Section 230’s network effects were anticipated at its inception, it should have had a sunset clause. It did not. Rather than focusing exclusively on the disruption that axing 26 words would spawn, it is useful to consider potential positive effects. When we imagine a post-230 world, we discover something surprising: a world of hope and renewal worth inhabiting.

In one sense, it’s already happening. Certain companies are taking steps on their own, right now, toward a post-230 future. YouTube, for instance, is diligently building alternative income streams to advertising, and top creators are getting more options for earning. Together, these voluntary moves suggest a different, more publisher-like self-concept. YouTube is ready for the post-230 era, it would seem. (On the other hand, a company like X, which leans hard into 230, has been destroying its value with astonishing velocity.) Plus, there have always been exceptions to Section 230. For instance, if someone enters private information, there are laws to protect it in some cases. That means dating websites, say, have the option of charging fees instead of relying on a 230-style business model. The existence of these exceptions suggests that more examples would appear in a post-230 world.

Let’s return to speech. One difference between speech before and after the internet was that the scale of the internet “weaponized” some instances of speech that would not have been as significant before. An individual yelling threats at someone in passing, for instance, is quite different from a million people yelling threats. This type of amplified, stochastic harassment has become a constant feature of our times—chilling speech—and it is possible that in a post-230 world, platforms would be compelled to prevent it. It is sometimes imagined that there are only two choices: a world of viral harassment or a world of top-down smothering of speech. But there is a third option: a world of speech in which viral harassment is tamped down but ideas are not. Defining this middle option will require some time to sort out, but it is doable without 230, just as it is possible to define the limits of viral financial transactions to make Ponzi schemes illegal.

With this accomplished, content moderation for companies would be a vastly simpler proposition. Companies need only uphold the First Amendment, and the courts would finally develop the precedents and tests to help them do that, rather than the onus of moderation being entirely on companies alone. The United States has more than 200 years of First Amendment jurisprudence that establishes categories of less protected speech—obscenity, defamation, incitement, fighting words—to build upon, and Section 230 has effectively impeded its development for online expression. The perverse result has been the elevation of algorithms over constitutional law, effectively ceding judicial power.

When the jurisprudential dust has cleared, the United States would be exporting the democracy-promoting First Amendment to other countries rather than Section 230’s authoritarian-friendly liability shield and the sewer of least-common-denominator content that holds human attention but does not bring out the best in us. In a functional democracy, after all, the virtual public square should belong to everyone, so it is important that its conversations are those in which all voices can be heard. This can only happen with dignity for all, not in a brawl.

Section 230 perpetuates an illusion that today’s social media companies are common carriers like the phone companies that preceded them, but they are not. Unlike Ma Bell, they curate the content they transmit to users. We need a robust public conversation about what we, the people, want this space to look like, and what practices and guardrails are likely to strengthen the ties that bind us in common purpose as a democracy. Virality might come to be understood as an enemy of reason and human values. We can have culture and conversations without a mad race for total attention.

While Section 230 might have been considered more a target for reform rather than repeal prior to the advent of generative AI, it can no longer be so. Social media could be a business success even if its content was nonsense. AI cannot.

There have been suggestions that AI needs Section 230 because large language models train on data and will be better if that data is freely usable with no liabilities or encumbrances. This notion is incorrect. People want more from AI than entertainment. It is widely considered an important tool for productivity and scientific progress. An AI model is only as good as the data it is trained on; indeed, general data improves specialist results. The best AI will come out of a society that prioritizes quality communication. By quality communication, we do not mean deepfakes. We mean open and honest dialog that fosters understanding rather than vitriol, collaboration rather than polarization, and the pursuit of knowledge and human excellence rather than a race to the bottom of the brain stem.

The attention-grooming model fostered by Section 230 leads to stupendous quantities of poor-quality data. While an AI model can tolerate a significant amount of poor-quality data, there is a limit. It is unrealistic to imagine a society mediated by mostly terrible communication where that same society enjoys unmolested, high-quality AI. A society must seek quality as a whole, as a shared cultural value, in order to maximize the benefits of AI. Now is the best time for the tech business to mature and develop business models based on quality.

All of this might sound daunting, but we’ve been here before. When the US government said the American public owned the airwaves so that television broadcasting could be regulated, it put in place regulations that supported the common good. The internet affects everyone, so we must devise measures to ensure that our digital-age public discourse is of high quality and includes everyone. In the television era, the fairness doctrine laid that groundwork. A similar lens needs to be developed for the internet age.

Without Section 230, recommender algorithms and the virality they spark would be less likely to distort speech. It is sadly ironic that the very statute that delivered unfathomable success is today serving the interests of our enemies by compromising America’s superpower: our multinational, immigrant-powered constitutional democracy. The time has come to unleash the power of the First Amendment to promote human free speech by giving Section 230 the respectful burial it deserves.

[taviokapudding]

PSA to all Twitter user MOSSADiL is a parody account

It's not the same parody account created by Canadian, Shawn Ein, aka user TheMossadaiL

When I use public information I keep seeing a pathetic guy's face and some of the shit they say about India is very biased soooooo y e a h some dude, most likely is South Asian/Hindu or from India, is pretending to be THE Mossad (which is like the Israeli CIA equivalent btw) and has 281K losers following him & really spitting that Zionist bs

Mr. Ein's 563k follower base has a large overlap because so many Zionists are actually stupid af

If you're looking for a free list of apologists, colonizers, and genociders to screenshot, document for later, and block, there ya go. It's all right there in broad daylight and in public with those 2 accounts in particular

Oh and btw the real thing has an inactive account that's limited to recruitment only based posts so heads up when you see bonkers shit from anybody claiming to be "commentary"

[theculturedmarxist]

Answer: to a pre-emptive Russian Strategic Nuclear attack on the Continental United States

Once my televised interviews are posted by the hosts on their websites and Twitter accounts, I often take a look at the Comments from viewers to better understand the audience and its mood.  After my first appearance on one of India’s largest circulation English-speaking news channels with global reach, I was amused to see the remark: “hey, the old guy isn’t saying what they expected him to say!”  A bit further down the Comments column was the remark that the viewer was delighted to see an unusual point of view presented on the channel.  Perhaps the general management also reads the Comments, because I have been invited back on their various programs repeatedly since then.

Regrettably, not every “old guy” in public view says what is not expected of him. A case in point is the very hawkish and reckless position aired by Senators Lindsey Graham (R-SC) and Richard Blumenthal (D-CT) at their news conference a few days ago when they explained the Resolution they have introduced in the Upper House on a bipartisan basis.

I say that their position was expected of them because as longstanding pillars of the Neoconservative majority in Congress they advocate a foreign policy that is ‘as American as apple pie.’ That is to say it is based entirely and exclusively on domestic political considerations.. They say in the Resolution that they want the warning to reach the ears of Putin and his military generals, but they are really focused on rallying their peers on Capitol Hill for further military aid to Ukraine, meaning further billions to the military industrial complex that is building or replacing that hardware.

Their message will, of course, be reported to Putin. Indeed it is already the subject of the day on Russian state television and social media. But the good Senators misjudge entirely what the Russian reaction will be, and they misjudge because they do not listen to Russian opinions and military doctrine that has been revised and clarified over the past year as the war evolved. Nor do they begin to understand the strength of Russian military forces at both conventional and nuclear arms, the strength of the Russian economy and the relevance of Russia’s being aligned with more than half of the world’s population and with producers enjoying a greater share of global GDP than the USA and its G7 allies today.

Unfortunately virtual reality, which is the space in which Blumenthal and Graham apparently reside, is not just a marketing gimmick of Zuckerberg and his peers in the entertainment industry. Virtual reality is the only reality that the American political Establishment knows. External, objective reality simply does not exist for these people. All the more so that we are living in a post-truth world ushered in by Donald Trump.

I take a special interest in the ‘old guy’ Richard Blumenthal, because he was a classmate of mine in Harvard ’67, one of at least four classmates who rose high in their respective professional fields of government or news media and have, over the course of several decades, done their absolute best to bring the United States into a kinetic war with Russia.

About my Gang of Four classmates I will write below, but now let us look at the pending Resolution in the Senate.

 The Resolution states how the United States should respond to Russia’s possible use of tactical nuclear weapons in the Ukrainian war theater plus one other nuclear scenario. Of course, the chance of the Russians resorting to tactical nuclear weapons in Ukraine is nil, given they are doing splendidly at present batting away the Ukrainian counter-offensive with conventional weapons and are enjoying a 10:1 kill ratio while destroying the latest Western tanks, armored personnel carriers and artillery units almost as quickly as they are delivered to Ukraine by the NATO countries.  The authors of the Resolution surely know this.  Talk about tactical nuclear weapons is merely the cover for the real thrust of the Resolution: to make an awaited Russian attack on the Zaporozhie nuclear power plant a casus belli.

Implementation of any of these dastardly acts by the Russians would spread nuclear clouds into neighboring NATO nations and still further afield. Under the terms of the Resolution they could thereby trigger implementation of the famous Article 5 of the North Atlantic Alliance treaty.

The problem with the last named red line is that an attack on the nuclear plant is now being planned and may be implemented in the coming days by the Kiev regime under the “false flag” scenario that the United States and its vassals have perfected over the years in operations ranging from the alleged chemical attacks on civilian populations blamed on Bashar al Assad in Syria, to the MH-17 downing over Ukraine and on to the staged Bucha massacre in Ukraine that Russia is said to have perpetrated. Since Graham was in Kiev colluding with Zelensky and his circle of war criminals a couple of weeks ago, there is good reason to suppose that he is a co-author of the plan to attack the nuclear power station.

Russian social media and even Russian state television news today speak of a Ukrainian strike on the power station at any time from tonight, 5th July through 9th July. The cut-off date would leave sufficient time to draft and pre-approve among NATO members their collective response to the alleged Russian crime for an official vote at the gathering on the 12th.  

Russian social networks tell us that the Ukrainians will use one or more Soviet vintage Tochka-V missiles to hit the power plant. We saw them in action at the very start of the Ukraine war when the Kiev forces struck downtown Donetsk with such missiles.  It is doubtful that a normally configured Tochka missile would have the force to seriously damage the reactors. But it is assumed that the missiles will be fitted with warheads containing radioactive spent fuel, of which there is a vast quantity available in Ukraine.  In that case, a missile striking the reinforced concrete shell covering the reactors would upon explosion release radioactive dust suitable for the purposes of a false flag operation against Russia.

The news conference of Blumenthal and Graham was rich in material incriminating them both as war mongers. Here is a brief sampling from the C-Span printed record:

Quote

I applaud President Biden for putting on the table that the threat of Putin using a nuclear weapon in Ukraine is real and our message is to those around Putin that if you do this, if you follow his order, if he ever gives it, you can expect a massive response from NATO and you will be at war with NATO.

I put everybody in this body and this Congress on notice that the threat of use of a nuclear device by Russia is real and the best way to deter it is to give them clarity…..if they do that, they will be in a war with NATO.

It’s based on fact and science and it is meant to send a message to Vladimir Putin and even more directly to his military, they will be destroyed, they will be eviscerated if they use tactical nuclear weapons or if they destroy a nuclear plant in a way that threatens surrounding NATO nations.

{Putin] has committed industrial level war crimes thinking he will eventually get away with it. His goal now is to wear the west out. Slow down the counter offensive. Get people in Washington and other capitals of the world to just break and offer and offer him some face saving deal…If he gets away with this, Putin, there goes Taiwan.

If you think Putin will stop in Ukraine, you’re not listening to what he’s saying. This is a moment in world history to stop one of the most aggressive, brutal people on the planet, send a signal to China.

Unquote

The total indifference of these Senators to the situation on the ground in Ukraine, not to mention to the real persona and public speaking record of Vladimir Putin speaks for itself. Their understanding of the Russian leader is at the level of juvenile caricature, or to put it in terms all too familiar to Americans – at the level of one of the last dunces in the White House, George W. Bush, who once upon a time sought to punish Vladimir Vladimirovich by disinviting him to a Fourth of July hotdog party on the White House lawn. Now the stakes for this kind of kindergarten level statecraft have risen to the point of declaring war on Russia for crimes that our vassal in Kiev may commit. 

The latest thinking of the Russian leadership on the use of nuclear weapons as set out in its public pronouncements is that a pre-emptive strike can be envisioned if there is an imminent threat of nuclear attack from abroad.  This is not about some tactical weapons being used against troop concentrations in Ukraine, or even about their being used against the Ramstein air force base in Germany should it be the starting point of F-16s sent against Russian forces in Ukraine.  No, it is about striking the puppet master behind the entire show, namely Washington and the Continental USA if anything like the Blumenthal-Graham Resolution is passed and put into action following the false flag operation described above.

Heaven help us all!

                                                                        *****

As I noted at the outset, Richard Blumenthal has long been a voice against coexistence with Russia on Capitol Hill. He exemplifies how the Neocon ideology that was spawned by disaffected Leftists in the 1970s and ‘80s and won over Republican adherents like Senator John McCain, aided and abetted by one of the movement’s theoreticians, Robert Kagan, eventually took hold in the Democratic Party, including its entire Progressive wing.

Other portraits from my Harvard Class of 1967 which hang in my gallery of rogues and would-be war criminals are those of Richard Morningstar, Tom Ridge and Serge Schmemann.

Morningstar made his move into government during the Clinton Administration thanks to his big financial contributions to the party. He was given important assignments by Madeleine Albright to sabotage the Russian network of active and planned gas and oil pipelines to Europe with the objective of destroying the Russian economy. It was a close race, but the prize in those contests went to the better man, Vladimir Putin, and Morningstar’s efforts against the South Stream and other projects uniformly failed. He ended his public career as ambassador to one of the countries in which he was active from the beginning, Azerbaijan.

Tom Ridge moved from state level politics to the federal level after George W. Bush appointed him as the country’s first Secretary of Homeland Security. In that capacity, Ridge was responsible for implementing the Freedom Act which was part and parcel of the suppression of all civil liberties in the USA for purposes of furthering the War on Terror. In this way, Ridge had personal responsibility for choking off free speech and free thinking in the USA, thereby preparing the country for the brain dead present half of the population that supports Biden and the war. 

Finally, I mention once again classmate Serge Schmemann, member of the editorial board of the New York Times, who over the course of decades in various journalistic positions has been venomously anti-Putin and essentially anti-Russian.

And who says that ‘old guys’ from Harvard do not count in American politics?

©Gilbert Doctorow, 2023

[allthebrazilianpolitics]

Indian social network Koo gains popularity in Brazil but faces moderation challenges

Elon Musk taking over Twitter has sent some people to look for alternatives such as Mastodon and Hive. In Brazil, however, many are showing more inclination toward the India-based social network Koo. But just a week into the launch in the South American market, Koo is already facing moderation and security challenges.

The Bengaluru-headquartered startup claims it has already amassed over 1 million downloads in Brazil. Analytics company Sensor Tower corroborates the claim, saying the app saw 973,000 installs from the App Store and Play Store between November 14 and 20. Sensor Tower’s charts for both App Store and Play Store indicate that Koo was the top app in the country during the period. 

A lot of users might be joining the platform to participate in a joke, though. Koo sounds like a word in Portuguese that means butthole. So, there are plenty of backside-related jokes on both Twitter and Koo with even brands like gaming company Razer participating in it. Koo also acknowledged the joke, and explained that it just means the “sound of this cute yellow bird.”

Over the last few days, Koo has added native support for Portuguese on the app and has been working with onboarding brands like Burger King.

Within hours of launching, Koo users in Brazil faced issues accessing the site. The social network also had bugs like users not being able to see their followers.

Koo is also facing moderation and security problems after its Brazil launch. Hackers took control of popular influencer Felipe Neto’s Koo account for a while.

The platform seems to be struggling with moderation issues as well. Several tweets suggested that Koo is rife with Child Sexual Abuse Material (CSAM). In some tweets, Koo said that it is actively blocking these accounts.

Continue reading.

[cindylouwho-2]

RECENT ECOMMERCE NEWS, RESOURCES AND STUDIES, EARLY JULY 2023

As expected when I posted the recent Etsy and SEO news update in June, I didn't get much time during my road trip to work on the other portion. So here it is, covering ecommerce sites, social media, content marketing and lots of other things small and microbusinesses might need to know.

I've also updated my Tumblr theme to make it easier to read and more accessible overall. Please let me know what you think!

Finally, the next update will be out in a few weeks, and will contain everything together in one post again. If you don't want to wait for it, follow me on Twitter or on LinkedIn for more timely news.

SOCIAL MEDIA - All Aspects, By Site

Facebook (includes relevant general news from Meta)

You can now pay for a verified Meta account, and unlike Twitter, they actually verify your ID. 

Speaking of Twitter, Meta’s copycat app Threads took off rapidly, hitting over 100 million signups in the first week. 

If you have a Facebook or Instagram Shop, note that many countries will need to use Meta’s checkout as of April 24 2023.  While the US is one of those countries, the following places will not have to change anything at this moment: “Australia, Brazil, Canada, Denmark, France, Germany, India, Indonesia, Italy, Japan, Mexico, Netherlands, Norway, South Korea, Spain, Sweden, Switzerland, Taiwan, Thailand, U.K. and Ukraine”.

Wonder how Facebook ranks posts these days? Search Engine Land covered the topic for you. 

Meta is pulling all news content in Canada after a new law passed that makes platforms pay media sources for their content. Google followed. 

LinkedIn

LinkedIn recently changed its algorithm, and is giving more weight to people you follow, and to “knowledge and advice”.

Make sure you are using LinkedIn content analytics to see how your posts are performing. The company released some tips on how to get more views and interaction on your ads and posts. 

Pinterest

Pinterest is introducing Amazon ads that lead directly to Amazon so browsers can buy there. This is expected to take a few years to fully roll out. 

The Shuffles feature is particularly popular with Generation Z women. 

Reddit

Yes, you can use Reddit to promote your business, but it is tricky. “It’s perfectly fine to be a Redditor with a website; it’s not okay to be a website with a Reddit account.”

TikTok

TikTok is selling its own products through the app, called “Trendy Beat", although this is only happening in the UK so far. The items seemed to be based on trending videos. 

TIkTok is the latest to test searching by image, in its Shop feature. 

Twitter

The Twitter algorithm now promotes Elon Musk’s tweets above all others. Yes, really. 

YouTube

YouTube ended Stories on June 26, but plans on doing more with Shorts in the future. 

ECOMMERCE NEWS, IDEAS, TRENDS (minus social media)

General

Handmade alternative marketplace Artisans Cooperative has settled on its organisational structure now that they are moving forward with incorporating the co-op, and enrolling new members. Check their blog for all announcements on their plans. 

A new California initiative involves both ecommerce and brick and mortar businesses to help track down stolen items. Each site agrees to “assign staff and tools—dedicate webpage, online portal, or point of contact—to address concerns of theft that come in from retails or law enforcement, and to monitor listings “to affirmatively prevent and detect” organized crime.”

50% of online shopping trips start at Amazon, amazingly enough. Google comes in second. After peaking last year, TikTok’s share of product searches has dropped. 

Many merchants are reconsidering their return policies, and even free shipping. 

Amazon

Some Amazon sellers had huge issues with verifying their information to comply with the INFORM Act. The deadline for completing verification was July 7, after which Amazon will place a hold on all payments. 

Amazon will now charge US buyers for returns to UPS stores. 

Many backpacks made for adults were removed from Amazon automatically, and sellers were told they needed to show proof the packs had met children’s safety standards. 

BigCommerce

BigCommerce has followed Shopify in raising fees for the same amount, although existing users didn’t see the increase until June 1. As with Shopify, site owners can keep their current rate by opting for the annual package. 

eBay

If you are worried about eBay showing your home address to prospective buyers (due to the INFORM Act), you can apply for an exception. 

Ebay international shipping is available to US-based stores now, but there are a lot of complaints. Other recent eBay announcements and plans are discussed here in coverage of the summer Seller Update. 

Sales on eBay continue to drop, as do buyers. Here’s coverage of the 4th quarter report written for sellers, and the 1st quarter 2023.

eBay is now offering Canadian collectible sellers a new “Expedited Lite” Canada Post rate that costs as little as $5.85 to send 200 grams from Toronto to Yellowknife. Tracking and $100 insurance are included. [Attention other platforms - Canadians need these cheap rates!]

Poshmark

Poshmark now operates in the United Kingdom. 

Poshmark joined the vast majority of large ecommerce sites in the past year by laying off employees, although the reported numbers were just 2% of the workforce. 

Shopify 

After making big moves to enter the fulfillment market, Shopify sold off the logistics network to Flexport, which it will continue to work with, as well as owning 13% of Flexport’s stock. 

Shopify is resisting a Canada Revenue Agency (CRA) request for 6 years of tax records for 121,000 stores. Note that the CRA must get a judge to approve such a request, which they filed for in April 2023. 

Shopify managed to beat the market estimates for the 4th quarter 2022, but predicts growth will continue to slow

There are ways to make your Shopify site more accessible for various disabilities; for some larger merchants, this is a legal requirement.

All Other Marketplaces

Bonanza is trying to improve its shipping label options, with the first step being decreasing the cost of USPS labels. It also now has a synced eBay importer, and is expanding its loan program to more sellers. 

Michael's has finally opened its maker supply online marketplace to third-party sellers. While this initial group of merchants was invited, the company is now accepting applications from experienced ecommerce merchants. Fees are a flat 15% commission, so no monthly subscriptions, listing fees or even payment processing fees (apparently). There is also a Shipstation integration. This could be a good channel for high-volume supply sellers who make/design their own products, especially if they work in a niche Michael’s doesn’t already service. Note that their makers website that would compete directly with Etsy is now taking a waitlist. 

Kohl’s opened a third-party marketplace, which includes their loyalty program benefits for buyers. 

All Other Website Builders

Squarespace bought Google Domains, but Google is still a domain registrar, and this should not affect your Google rankings. 

Payment Processing

Apple is very late to the buy-now-pay-later game, introducing Apple Pay Later for some users. 

Shipping

There is a UPS strike looming; the union contract expires August 1. This could not only affect businesses who ship products via UPS, but also those of us who order supplies etc. 

Also note that the port workers in British Columbia are on strike as of July 1. “Analysts have said a strike could have a significant impact on worldwide shipping and the Canadian economy. According to the Maritime Employers Association's website, its members contribute $2.7 billion to the national GDP and handled roughly 16 per cent of Canada's total traded goods worth $180 billion in 2020.”

Chinese ecommerce businesses could lose their US tariff exemption, which allows companies in China to ship to the US cheaply. The bill is not yet law. 

USPS raised stamp prices and combined several services into the new USPS Ground Advantage plan, as of July 9.

(CONTENT) MARKETING (includes blogging, emails, and strategies) 

Is your small business making some common content marketing mistakes? 5 frequent errors and their solutions. 

Email welcome pages are a good way to increase sales from your list. “Imagine a shopper subscribes and is sent immediately to a page that, first, shares the discount code and, second, includes a short (30-second) welcome video that explains how to apply the code — without having to check email.”

ONLINE ADVERTISING (NOT SOCIAL MEDIA OR ECOMMERCE SITES)

Advertising through “retail media” (such as Amazon) will probably be greater than television ad revenue by 2028. “Retailers from Amazon, Walmart and Target to grocers such as Carrefour, Ahold Delhaize, Tesco and Sainsbury's are working aggressively to attract big advertisers to their websites” which could constitute more than 15% of all advertising spend by 2028.

Google’s Merchant Center will be getting easier to use next year, with the introduction of Merchant Center Next. Looks like complicated product feeds will be a thing of the past. 

Google Ads users are encouraged to import the conversion info from Google Analytics 4, to potentially improve ad performance. 

STATS, DATA, TRACKING 

Many sites are incorrectly reporting visits as direct when they actually come from sources such as social media; here’s a study showing how that can break down. 

Google’s latest instructions for migrating from Google’s Universal Analytics to Google Analytics 4 even includes videos. If you don’t like Google’s explanation, here is another good tutorial [video and transcript] And here is a detailed outline of how to track organic search traffic in GA4, and how to set up site search.  Don’t worry if you haven’t migrated your account yet - although it will not collect new data starting some time after July 1, 2023, Google will transition the account to GA4 for you, and will also let you download your old Universal Analytics data for the next year. If you didn’t update to GA4 yourself, you are in the majority of website owners. 

Once you do start with GA4, make sure to connect with the Search Console and activate reports. There are also some reports you cannot get with GA4, but this article explains what you can come close to replicating from the old version. 

You can now move all of your Google Search Console data into Google’s BigQuery, which is great for really large sites. If you struggle to digest the info provided by Google Search Console, then you might be interested in a few integrations to make things easier. Some are even free! 

BUSINESS & CONSUMER TRENDS, STATS & REPORTS; SOCIOLOGY & PSYCHOLOGY, CUSTOMER SERVICE 

How to answer common buyer questions to make purchasing easier (and more likely!)

Generation Z (born from 1997 to 2012) uses social media differently than other age groups, and that affects how you can market to them. Check out the different values and behaviours they have as a group. 

Many sole proprietorships struggle with how to deal with demanding customers. Maybe you should fire them instead? [Twitter thread] Example: “Bad Clients are “un-leveragable”. You cannot

Learn from them

Use them as references

Earn a good margin to fuel your biz

Factor the intangibles when calculating your ROI. Not everything that counts can be counted.”

Consumers are always changing how they shop and buy; here’s some data from the end of last year, explaining that buying through social media is slowly growing, among other points. Also, “42% of consumers have chosen a product based on it being made by a small business in the last three months, up 8% from May 2022.” Hubspot also released more data on the social media angle of the research, giving reasons why some buyers are still hesitant. 

US ecommerce sales were up 3% in the first 3 months of 2023. The total was $272.6 billion.

IMAGES, VIDEO, GRAPHIC DESIGN, & FREE ONLINE TOOLS

Need new icons for your website? Here are 20 free sets. 

And here are some free web design tools, although you should note many use AI. 

[rkassociatesvaluers]

Bids for Large Asset Transaction in the 𝗙𝗲𝗿𝘁𝗶𝗹𝗶𝘇𝗲𝗿𝘀 𝗦𝗲𝗰𝘁𝗼𝗿 in News

Complete Asset & Enterprise Valuation of the company Conducted by "𝗥.𝗞 𝗔𝘀𝘀𝗼𝗰𝗶𝗮𝘁𝗲𝘀".

R.K Associates has been appointed as a consultant to conduct the fair valuations of “𝗡𝗮𝗴𝗮𝗿𝗷𝘂𝗻𝗮 𝗙𝗲𝗿𝘁𝗶𝗹𝗶𝘇𝗲𝗿𝘀 & 𝗖𝗵𝗲𝗺𝗶𝗰𝗮𝗹𝘀 𝗟𝗶𝗺𝗶𝘁𝗲𝗱 (𝗡𝗙𝗖𝗟)” which is one of the major ammonia-based Urea Manufacturers in India.

Other Social Media Accounts:

Facebook: https://www.facebook.com/rkavaluers

Instagram: https://www.instagram.com/rka_valuers/

Linkedin: https://www.linkedin.com/company/rkassociatesvaluers/

Twitter: https://twitter.com/rkavaluers

[newstfionline]

Sunday, April 9, 2023

Joyous Holy Week celebrations around the world (AP) From dressing as Roman soldiers in Antigua, Guatemala, to carrying palm fronds on the streets of Lagos, Nigeria, Christians around the world are celebrating Holy Week. For millions of Christians, the week between Palm Sunday and Easter, known as Holy Week, is the most sacred time of the year. It’s the week Christians commemorate the passion of Jesus Christ. The week began with Palm Sunday, where mass at the Vatican was celebrated by Pope Francis in St. Peter’s Square the day after he was discharged from the Agostino Gemelli University Hospital in Rome, where the Vatican said he was treated for bronchitis. In Bolivia’s highland region, artists gathered for an annual event where they built sand sculptures based on Bible stories. Members of the faithful in Brazil wore tunics and hoods to take part in the Procession of Souls in Goiás state. And in Managua, Nicaragua, a child dressed as an angel during an event observing Good Friday. In recent years, Holy Week has been scaled back due to COVID-19 restrictions that require precautions such as social distancing and mask use. However, this year many of the faithful gathered in celebrations reminiscent of the era before the virus changed the nature of religious observance.

Stabbing of Cash App Creator Raises Alarm, and Claims of ‘Lawless’ San Francisco (NYT) The fury erupted within hours, as word spread that the 43-year-old man who had been stabbed to death this week in an enclave of high-rise condominiums near the Bay Bridge was Bob Lee, a well-known tech executive. The leaders of “lawless” San Francisco had Mr. Lee’s “literal blood on their hands,” Matt Ocko, a tech entrepreneur and venture capitalist in Palo Alto, Calif., tweeted. “I hate what San Francisco has become,” added Michael Arrington, the founder of the industry blog TechCrunch. “Violent crime in SF is horrific,” Elon Musk, the chief executive of Twitter and Tesla, chimed in. The drumbeat has built since then in the liberal city that only last year recalled its progressive district attorney amid calls for law and order and deepening frustration over the city’s homelessness crisis. While city officials agree that the murder is a terrifying tragedy and a signal that San Francisco has work to do on public safety, they’re also clashing with powerful figures in the tech sector over the nature and severity of the city’s problems with crime. The tension comes at a precarious time, as the tech industry implodes with layoffs and San Francisco itself struggles to bring visitors, conventions and legions of remote workers back to the too-quiet area in and around its downtown.

Resurgent remittances in Mexico (Foreign Policy) Flows of money sent to Mexico from abroad are at historic highs. This February, total remittances to the country accounted for 11 percent more than they did in February 2022, according to Mexico’s central bank. In 2021, Mexico surpassed China to become the country that receives the second-largest amount of remittances in the world. (India is no. 1.) The high tallies may reflect the post-pandemic economic recovery in the United States, where the bulk of the Mexican diaspora lives, the Economist reported.

Deadly Attack Exposes Growing Threat in Mexico: the Military (NYT) Gustavo Ángel Suárez Castillo, an American citizen from San Antonio, piled six friends, including two brothers, into his white pickup truck with Texas plates just before dawn, having spent the night celebrating the news that he was going to be a father. Suddenly, four vehicles filled with armed men began chasing and firing at them. The pickup truck crashed and as the passengers tumbled out, the armed men threw some to the ground, shooting one in the back, survivors told The New York Times. One recounted how he watched his brother slowly stop breathing while the assailants blocked medics from arriving. When it ended, five of the men, including Mr. Suárez, were dead and the other two severely injured. The attackers? Uniformed Mexican soldiers. The shooting in the city of Nuevo Laredo in the early hours of Feb. 26 has been called a coldblooded execution by the survivors and a top government official. So far, four of the 21 soldiers involved in the encounter have been arrested and the case is under investigation by civilian prosecutors and the military. The episode has deepened concerns about the growing footprint of Mexico’s armed forces, which has not only been put in charge of domestic security, but has also been given a rapidly expanding portfolio of businesses, like a new international airport and a major rail line.

Sweden Says State Actor Blew up Nord Stream Pipeline (AP) According to a new statement by Swedish investigators, it’s most likely that a state actor was behind the explosions that took out the Nord Stream gas pipelines late last year. “Our hope is to be able to confirm who has committed this crime,” said the public prosecutor leading the investigation, though he warned that “it should be noted that it likely will be difficult given the circumstances.” While Ukraine and some in the U.S. have blamed Russia for the attacks, investigations have returned a mixed bag of suspects: the New York Times has suggested that a pro-Ukrainian group was behind the attacks, while German media pinned them on a yacht operated by a pro-Ukraine Polish company. Pulitzer Prize-winning journalist Seymour Hersh also released a report blaming the U.S. for the explosions, though Washington and the U.S. media have dismissed him.

Kremlin says its strategic aim in Ukraine is to create a ‘new world order’ (Guardian) Moscow wants any Ukraine peace talks to focus on creating a “new world order”, the French press agency Agence France-Presse (AFP) quotes Russian foreign minister Sergei Lavrov as saying. “Any negotiation needs to be based on taking into account Russian interests, Russian concerns. It should be about the principles on which the new world order will be based.” According to the agency, he added that Russia rejects a “unipolar world order led by ‘one hegemon’.” Russia has long said it was leading a struggle against US dominance over the international stage, and argues the Ukraine offensive is part of that fight. The Kremlin said this week it had no choice but to continue its offensive, seeing no diplomatic solution.

Facing critical ammunition shortage, Ukrainian troops ration shells (Washington Post) The artillery shells were stored in a shallow mud dugout, covered with a black plastic tarp to keep them safe. Just 14 rounds remained—evidence of a critical ammunition shortage that has the Ukrainians scrambling for ways to conserve supply until their Western allies can produce or procure more. The artillery platoon, with the 59th Motorized Brigade in eastern Ukraine, used to fire more than 20 or 30 shells per day with their Soviet-era howitzer. Now, they typically shoot one or two, or none at all. The ammunition that has pounded parts of Ukraine daily for more than a year has become a precious resource in the artillery war with Russia—and which side conserves shells and rearms faster could turn the tide on the battlefield. Even amid a shortage, Ukraine is firing some 7,700 shells per day, or roughly one every six seconds. Russia, which may also be running low, is firing more—by some estimates triple that amount.

China flies fighter jets near Taiwan after leader’s US trip (AP) China sent warships and dozens of fighter jets toward Taiwan on Saturday, the Taiwanese government said, in retaliation for a meeting between the U.S. House of Representatives speaker and the president of the self-ruled island democracy claimed by Beijing as part of its territory. The Chinese military announced the start of three-day “combat readiness patrols” as a warning to Taiwanese who want to make the island’s de facto independence permanent. The People’s Liberation Army gave no indication whether they might include a repeat of previous exercises with missiles fired into the sea, which disrupted shipping and airline flights. On Saturday, eight warships and 42 planes were detected near Taiwan, 29 of which crossed the middle line of the strait that separates the island from the mainland, the island’s Ministry of Defense said.

A Historic Handshake (1440) Saudi Arabia and Iran formally reestablished diplomatic relations On Thursday, a significant milestone in the relationship between two of the largest powers in the Middle East. The pair cut off ties seven years ago after Saudi embassies in Iran were attacked following the Saudi execution of a popular Shia cleric. Saudi Arabia and Iran have been engaged in a regional power struggle for decades, exacerbated by the differing sectarian religious views—Saudi is roughly 90% Sunni Muslim, while Iran is about 90% Shia Muslim. The regional conflict has also become a proxy for greater world powers, with Saudi Arabia generally working with the West and Iran forging close ties with Russia and China. Notably, the deal was brokered by China, marking one of the country’s biggest diplomatic moves in modern geopolitics.

Tesla workers shared sensitive images recorded by customer cars (Reuters) Tesla assures its millions of electric car owners that their privacy “is and will always be enormously important to us.” The cameras it builds into vehicles to assist driving, it notes on its website, are “designed from the ground up to protect your privacy.” But a Reuters Special Report shows that between 2019 and 2022, groups of Tesla employees privately shared via an internal messaging system sometimes highly invasive videos and images recorded by customers’ car cameras, according to interviews with nine former employees. One ex-employee described a video of a man approaching a vehicle completely naked. Also shared: crashes and road-rage incidents. One crash video in 2021 showed a Tesla driving at high speed in a residential area hitting a child riding a bike, according to another ex-employee. Two ex-employees said they weren’t bothered by the sharing of images, saying that customers had given their consent or that people long ago had given up any reasonable expectation of keeping personal data private. Three others, however, said they were troubled by it. “I’m bothered by it because the people who buy the car, I don’t think they know that their privacy is, like, not respected … We could see them doing laundry and really intimate things. We could see their kids.”

‘I’ve Lost a Lot of Flesh and Bone,’ Jeremy Renner Says, Recalling Snow Plow Accident (NYT) The actor Jeremy Renner, who was severely injured on Jan. 1 when a heavy snow plow ran over him, said in a TV interview on Thursday night that the truck had hit him as he was trying to save his nephew, an accident that broke more than 30 of his bones and upended his life. Mr. Renner, an Oscar-nominated actor who is perhaps best known for his role as Hawkeye in the Marvel Avengers movie and TV franchise, spoke publicly at length about his frightening experience and arduous recovery for the first time in an interview with ABC News. “I’ve lost a lot of flesh and bone in this experience,” Mr. Renner told the journalist Diane Sawyer. “But I’ve been refueled and refilled with love and titanium.” Doctors interviewed by ABC News said that Mr. Renner’s good physical shape and health had probably helped him survive. About 10 weeks after the accident, Mr. Renner is beginning to regain enough strength to walk with a cane. When asked in the interview if he sees the same face when looking in the mirror, Mr. Renner replied, “I see a lucky man.”

[allaboutdiabacor]

Affordable Digital Marketing Services for Small Businesses

In today’s fast-paced digital world, small businesses need to harness the power of the internet to stay competitive. Digital marketing is no longer a luxury for large companies but a necessity for small businesses seeking to expand their reach and connect with potential customers. With the rise of online platforms and changing consumer behavior, digital marketing is one of the most effective strategies for small businesses to grow. This article will explore various affordable digital marketing services for small businesses, and offer insights into digital marketing for professional services and consultancy, with a special focus on India.

Digital Marketing Services for Small Businesses

Digital marketing services for small businesses are designed to help these businesses establish an online presence and grow their customer base. These services include search engine optimization (SEO), social media marketing, content marketing, pay-per-click advertising, and email campaigns, among others. Each of these strategies plays a vital role in connecting businesses with potential clients and customers.

For small businesses, digital marketing offers an affordable way to promote products and services without the need for a large budget. SEO ensures that a business’s website ranks well in search engines like Google, driving organic traffic and increasing visibility. Social media platforms like Facebook, Instagram, and Twitter provide an avenue to engage directly with potential customers and create a loyal following. By investing in these digital marketing services, small businesses can not only increase their online presence but also achieve higher customer engagement and better ROI.

Digital Marketing for Professional Services

For businesses offering professional services, digital marketing strategies are equally crucial, but the approach may differ slightly. Digital marketing for professional services focuses on creating trust, building authority, and highlighting the expertise of the business. This is because professional services often rely on credibility and reputation to attract clients. Examples of professional services include legal, accounting, financial advising, and consulting.

For professionals, having an optimized website that provides valuable content, such as case studies, blogs, or client testimonials, can position them as experts in their field. Content marketing is a key component in digital marketing for professional services, as informative and educational content helps potential clients make informed decisions. Additionally, search engine optimization ensures that the business appears in relevant search results when someone looks for a professional service provider in their area. With the right digital marketing strategies, professional services can build a robust online presence and effectively engage with their target audience.

Small Business Digital Marketing Consultant

Navigating the world of digital marketing can be complex, especially for small business owners with limited time and resources. This is where a small business digital marketing consultant can make a significant difference. A consultant can provide expert guidance on how to approach various aspects of digital marketing, such as SEO, social media marketing, email campaigns, and paid advertising.

Small business digital marketing consultants bring valuable knowledge and experience to the table. They analyze your business’s specific needs and recommend strategies that are tailored to your goals. Consultants help small businesses make informed decisions, manage marketing budgets efficiently, and implement strategies that deliver measurable results. Instead of trying to do everything on your own, working with a consultant can help you focus on growing your business while ensuring that your digital marketing efforts are aligned with your objectives.

Digital Marketing Consultant in India

In recent years, India has emerged as a hub for digital marketing, with a growing number of professionals offering their expertise to small businesses around the world. Hiring a digital marketing consultant in India can be a cost-effective solution for businesses that want to leverage the expertise of seasoned professionals without breaking the bank.

Digital marketing consultants in India offer a wide range of services, from SEO and content marketing to paid advertising and social media management. They are skilled in working with businesses across different industries and understand the nuances of global and local markets. The cost-effectiveness of hiring a consultant in India, combined with the high level of expertise available, makes it an attractive option for businesses looking to scale their online presence. Whether you are a startup or an established business, a digital marketing consultant in India can provide the strategies and support you need to grow and succeed.

Key Benefits of Affordable Digital Marketing Services

Affordable digital marketing services provide small businesses with the opportunity to compete with larger enterprises without overspending. Some key benefits include:

Cost-Effective Solutions: Traditional marketing methods, such as print ads or television commercials, can be expensive. Digital marketing offers more affordable alternatives with the potential for higher returns on investment (ROI).

Targeted Audience Reach: Digital marketing allows businesses to target specific demographics, ensuring that their marketing efforts are directed toward the right audience, resulting in better conversion rates.

Real-Time Analytics: With digital marketing, businesses can track the success of their campaigns in real-time, enabling them to adjust strategies as needed for optimal results.

Increased Brand Visibility: Online marketing strategies help businesses become more visible in search results and on social media, allowing them to reach a wider audience.

Scalability: As your business grows, digital marketing strategies can be scaled to match your evolving needs, making it a long-term solution for business growth

Frequently Asked Questions (FAQs)

1. How much does digital marketing cost for a small business?

The cost of digital marketing for a small business varies depending on factors like the type of service, scope, and goals. Small businesses can expect to spend anywhere from $500 to $5,000 per month. However, a well-planned digital marketing strategy can offer significant returns even with a smaller budget.

2. Can digital marketing help my business grow if I am just starting?

Yes, digital marketing can help you establish your online presence and connect with potential customers. For new businesses, digital marketing provides an affordable way to build brand recognition and generate leads.

3. How can a digital marketing consultant help my business?

A digital marketing consultant can assess your business’s needs, recommend tailored strategies, and help you implement effective marketing campaigns. They also bring expertise in areas like SEO, social media, and content marketing, ensuring that your marketing efforts deliver results.

4. What are the benefits of SEO for small businesses?

SEO helps small businesses rank higher in search engine results, making it easier for potential customers to find your products or services. This leads to increased website traffic, higher engagement, and better conversion rates.

5. How can social media marketing benefit my small business?

Social media marketing allows small businesses to interact with customers directly, share valuable content, and promote their products or services. It’s an effective way to build brand loyalty, increase engagement, and drive sales.

Conclusion

In conclusion, affordable digital marketing services are essential for small businesses to thrive in today’s competitive online landscape. Whether you're a professional offering specialized services or a startup looking to make your mark, digital marketing offers tools and strategies that can help you grow and succeed. By partnering with a small business digital marketing consultant or leveraging the expertise of a digital marketing consultant in India, you can create a robust online presence that attracts customers and drives business growth.

Take advantage of the power of digital marketing today to maximize your reach and elevate your small business to new heights.

[digitalsanshta]

In today’s fast-paced digital world, having a strong social media presence is no longer optional—it’s essential. Whether you’re a small business, a growing startup, or a well-established company, effectively leveraging social media platforms can transform your brand’s visibility and reach. With increasing competition in the online marketplace, working with experts who understand the nuances of social media marketing is crucial. This is where Digital Sanstha, the premier social media marketing company in Gurgaon, steps in to help you achieve your marketing goals and grow your business.

Why Social Media Marketing Matters

Social media marketing company in Gurgaon, Social media platforms like Facebook, Instagram, LinkedIn, and Twitter have become powerful tools for reaching your target audience directly. Over 4.7 billion people around the globe actively use social media, and the numbers continue to rise. In India, social media users grew by more than 15% in the past year alone. This shift highlights the immense potential that businesses can tap into to engage with their audience, boost brand recognition, and drive sales.

However, creating an impactful social media strategy requires more than just posting random content. It’s about understanding your audience, delivering the right message at the right time, and fostering meaningful interactions. This is where partnering with a professional social media marketing company like Digital Sanstha can make a world of difference.

Who Is Digital Sanstha?

Digital Sanstha is a full-service social media marketing company based in Gurgaon, specializing in creating and executing strategic social media campaigns that deliver results. With years of experience working across industries, Digital Sanstha understands the ever-evolving trends and intricacies of the digital space. Their team of experts is skilled in handling all aspects of social media marketing, from content creation and social media management to advertising and analytics.

At Digital Sanstha, the focus is not just on boosting your followers or likes, but on building meaningful connections with your audience, improving your brand’s reputation, and ultimately driving conversions. Whether you’re a local business in Gurgaon or a national enterprise, Digital Sanstha offers customized solutions tailored to your specific needs.

Services Offered by Digital Sanstha

Digital Sanstha provides a comprehensive range of social media marketing services to help your brand stand out in the crowded digital space. Here’s an overview of their key offerings:

1. Social Media Strategy

Creating a robust social media strategy is the backbone of any successful campaign. Digital Sanstha’s team conducts in-depth research on your target audience, industry trends, and competitors to design a tailored strategy that aligns with your brand’s goals. Their strategies are data-driven and focus on maximizing engagement, brand awareness, and return on investment (ROI).

2. Content Creation and Curation

Great content is the heart of social media. From eye-catching graphics and engaging videos to thought-provoking blog posts, Digital Sanstha excels in creating content that resonates with your audience. Their creative team ensures that all content reflects your brand’s voice while being optimized for each platform’s unique audience.

3. Social Media Management

Maintaining an active presence on multiple platforms can be time-consuming. Digital Sanstha takes the burden off your shoulders by managing your social media accounts on platforms such as Instagram, Facebook, LinkedIn, Twitter, and Pinterest. They handle everything from posting regular updates to interacting with followers, responding to queries, and monitoring feedback.

4. Paid Social Media Advertising

Organic reach alone may not always be enough to get the traction your brand needs. Digital Sanstha offers targeted social media advertising campaigns on platforms like Facebook, Instagram, and LinkedIn to ensure your ads reach the right audience. Their campaigns focus on maximizing ROI while increasing your brand’s visibility and generating quality leads.

5. Analytics and Reporting

Data is key to understanding the success of any marketing campaign. Digital Sanstha uses advanced analytics tools to track the performance of your social media campaigns. They provide detailed reports on metrics such as engagement, reach, and conversions, allowing you to see the results of your investment. With these insights, they continuously refine strategies to improve outcomes.

Why Choose Digital Sanstha?

There are numerous social media marketing agencies in Gurgaon, but Digital Sanstha stands out for several reasons:

Experienced Team: With a team of experts who are passionate about digital marketing, Digital Sanstha offers top-notch services backed by years of industry experience.

Customized Solutions: No two businesses are the same, and neither should be their marketing strategies. Digital Sanstha offers tailored solutions based on your brand’s unique goals and challenges.

Results-Driven Approach: The agency’s primary focus is on delivering measurable results. Whether it’s boosting your followers, increasing engagement, or driving sales, Digital Sanstha ensures that every campaign is data-driven and goal-oriented.

Transparent Communication: Digital Sanstha believes in maintaining transparent communication with clients, offering regular updates and insights into your social media performance.

Success Stories

Social media marketing company in Gurgaon, Digital Sanstha has successfully helped businesses across industries grow their social media presence and achieve impressive results. From local retail stores in Gurgaon to larger companies with national reach, their client portfolio is a testament to their expertise. For example, Digital Sanstha helped a Gurgaon-based e-commerce brand increase its Instagram followers by 30% within three months through a combination of paid campaigns and organic content. Similarly, a B2B client in the technology sector saw a 25% increase in lead generation through targeted LinkedIn advertising managed by Digital Sanstha.

[royalsmm123]

How to Best Use the Automation Feature of Your Social Media Marketing (SMM) Panel for Maximum Benefits?

Automation has emerged as the secret to remaining competitive in the ever changing field of digital marketing. Regardless of the size of your company, automating your social media marketing can greatly increase your online visibility. The Social Media Marketing (SMM) panel is one tool that has completely changed social media management. We will look at how to use your SMM panel's automation capability to its fullest potential in this article. To help you fully utilize social media automation, we will also get into phrases like the best SMM panel, SMM panel Instagram, and top SMM panel India.

How to Best Use the Automation Feature of an SMM Panel?

1. Choose the Best SMM Panel

Selecting the proper SMM panel is critical to success. Look for an SMM panel that provides a variety of services for different social media platforms, is easy to use, and includes analytics tools. The best SMM panel India provides powerful automated options for all key platforms, such as Instagram, Twitter, and Facebook.

2. Automate Instagram Growth

Instagram is still one of the most significant channels for businesses. Using an SMM panel Instagram service, you may automate behaviors like likes, follows, and comments, increasing your visibility and follower base. Be cautious not to over-automate, as this can result in account penalties.

3. Use Targeted Automation

A sensible approach to automation entails targeting the appropriate audience. Most SMM panels let you define parameters for who should interact with your content. You can choose users based on their region, interests, or certain hashtags to ensure that the automation reaches the intended audience.

4. Leverage Scheduling for Consistent Posting

Consistency is essential in social networking. Automating your posts allows you to keep your audience interested without skipping a beat. Use your SMM panel to schedule content at peak hours when your audience is most active. Tools such as the top SMM panel India frequently include metrics that reveal the optimal posting times for your content.

Benefits of Using Automation in an SMM Panel

1. Saves time.

One of the most major benefits of using automation is time savings. You may plan out your entire week's material in one session, saving up time for other responsibilities.

2. Consistent engagement.

Automation keeps your social media profiles active, allowing you to maintain and grow your followers. Even when you are not online, your SMM panel maintains the conversation with your audience.

3. Scalability.

As your business grows, monitoring multiple social media accounts can become difficult. Automation allows you to expand your social media marketing operations without hiring extra employees.

4. Better Targeting

Using advanced filters and analytics, automation allows you to target specific groups of users, ensuring your content reaches the right audience.

Frequently Asked Questions (FAQs)

1. What is the best SMM panel for Instagram?

The best SMM panel Instagram is one that offers full automation of likes, comments, follows, and even DMs. Make sure to select a panel that allows you to tailor your automation settings to your specific needs and target audience.

2. How can I grow my Instagram followers using automation?

By using an SMM panel Instagram service, you can automate actions like liking and following relevant accounts, which leads to more visibility and organic growth. However, it's important not to overdo automation to avoid account penalties.

3. Is using an SMM panel legal?

Yes, using an SMM panel is legal, but it's important to follow the terms and conditions of each social media platform. Over-automation or aggressive engagement tactics can lead to temporary or permanent bans on some platforms.

Conclusion

The automation function of an SMM panel can help you take your social media marketing to the next level. Automation enables you to maximise your benefits with less effort by saving time, maintaining consistent engagement, and delivering greater targeting. If you are looking for the finest SMM panel, make sure it has features like automated scheduling, engagement tools, and analytics that are relevant to your business. Whether you focus on Instagram or handle many platforms, automation is critical for effective and efficient social media management.Leverage the power of the best SMM panel, including the SMM panel Instagram services, to maximize your social media success today!

[namastetu]

Namastetu Technologies: A Leader Among Social Media Marketing Companies in Indore

In today’s digital-first world, social media has become a cornerstone of effective marketing strategies. Businesses of all sizes leverage platforms like Facebook, Instagram, Twitter, and LinkedIn to connect with their target audiences, build brand loyalty, and drive sales. Among the top social media marketing companies in Indore, Namastetu Technologies has established itself as a frontrunner, offering innovative and results-driven solutions tailored to meet the unique needs of its clients. This article explores the key offerings of Namastetu Technologies, its impact on local businesses, and why it is considered the best social media agency in Indore.

The Growing Importance of Social Media Marketing

Social media marketing has evolved significantly over the past decade. With billions of users worldwide, platforms like Facebook and Instagram present unparalleled opportunities for brands to engage with customers. Businesses that harness the power of social media can enhance their visibility, build communities, and foster lasting relationships with their audience.

In Indore, as in many parts of India, the adoption of social media is on the rise. Companies are increasingly recognizing that having a robust social media presence is not just an option; it’s a necessity. This is where social media agencies, like Namastetu Technologies, come into play.

Why Choose Namastetu Technologies?

Namastetu Technologies stands out among the social media agencies in Indore for several reasons:

1. Comprehensive Social Media Strategies

Namastetu Technologies offers a wide range of services designed to enhance a brand’s social media presence. Their comprehensive strategies encompass:

Content Creation: Developing engaging and relevant content tailored to the target audience.

Social Media Management: Handling all aspects of social media accounts, including posting, responding to comments, and engaging with followers.

Paid Advertising Campaigns: Running targeted ads on social media platforms to reach specific demographics and achieve measurable results.

Analytics and Reporting: Utilizing advanced analytics tools to track performance and optimize strategies based on real-time data.

By offering a holistic approach, Namastetu ensures that businesses can maximize their impact on social media.

2. Expertise in Diverse Industries

One of the significant advantages of working with Namastetu Technologies is its team’s diverse industry experience. The agency has worked with clients across various sectors, including retail, healthcare, education, and technology. This broad expertise allows them to develop customized social media strategies that resonate with specific target audiences, making them one of the top social media marketing companies in Indore.

3. Client-Centric Approach

At Namastetu Technologies, the client always comes first. The agency takes the time to understand each client's unique goals, challenges, and brand identity. This client-centric approach ensures that strategies are not only effective but also aligned with the overall business objectives. The commitment to client satisfaction has earned Namastetu a loyal customer base and numerous positive testimonials.

4. Creative and Innovative Solutions

Creativity is at the heart of effective social media marketing. Namastetu Technologies prides itself on developing innovative campaigns that capture attention and drive engagement. From eye-catching visuals to compelling storytelling, the agency leverages creativity to create memorable content that stands out in crowded feeds. This focus on innovation has made Namastetu a preferred choice for businesses seeking to elevate their social media presence.

The Impact of Namastetu Technologies on Local Businesses

Namastetu Technologies has made a significant impact on the Indore business landscape by empowering local companies to harness the power of social media effectively.

Success Stories

To illustrate the effectiveness of Namastetu’s strategies, let’s look at a couple of success stories from businesses that have benefited from their expertise:

Case Study 1: Local Restaurant

A local restaurant faced stiff competition in a bustling market. They approached Namastetu Technologies to help enhance their social media presence. The agency developed a targeted strategy that included visually appealing content showcasing the restaurant’s dishes, engaging posts about special offers, and interactive polls to involve customers.

Within three months, the restaurant saw a 50% increase in social media followers, a significant boost in online reservations, and an uptick in customer engagement. This transformation demonstrates how effective social media marketing can drive real business results.

Case Study 2: E-commerce Store

An emerging e-commerce store specializing in handmade crafts sought to improve its online visibility. Namastetu implemented a multi-faceted social media strategy that included influencer collaborations, visually appealing product showcases, and engaging storytelling posts about the artisans behind the crafts.

The campaign led to a 200% increase in website traffic and a substantial growth in sales within six months. This case exemplifies how targeted social media strategies can propel businesses to new heights.

Building Brand Awareness

Namastetu Technologies not only helps businesses increase sales but also enhances brand awareness. Through consistent and strategic social media marketing, companies can establish themselves as thought leaders in their industries, build credibility, and foster trust with their audience.

By focusing on creating value through informative and entertaining content, Namastetu helps businesses cultivate a loyal community of followers who are more likely to engage with the brand and become customers.

Navigating Challenges in Social Media Marketing

While social media marketing offers tremendous opportunities, it also comes with its challenges. Namastetu Technologies understands these challenges and employs strategies to overcome them effectively.

Staying Updated with Trends

The social media landscape is constantly evolving, with new trends, algorithms, and features emerging regularly. Namastetu Technologies invests in ongoing education and training for its team to stay ahead of industry changes. This commitment ensures that clients benefit from the latest strategies and tools, maximizing their social media impact.

Managing Client Expectations

One of the common challenges in social media marketing is managing client expectations regarding timelines and results. Namastetu Technologies prioritizes transparency and communication, setting realistic goals and providing regular updates on campaign performance. This approach helps build trust and ensures clients are informed every step of the way.

Crisis Management

Social media can be a double-edged sword; while it provides opportunities for engagement, it can also amplify negative feedback. Namastetu Technologies develops crisis management strategies for clients, ensuring they are prepared to handle any potential backlash. By maintaining a proactive approach and addressing issues promptly, the agency helps protect clients’ reputations and foster positive relationships with their audiences.

Community Engagement and Social Responsibility

Namastetu Technologies recognizes the importance of giving back to the community. The agency actively engages in social responsibility initiatives, supporting local causes and charities. By aligning their marketing efforts with community engagement, Namastetu not only enhances its brand image but also fosters goodwill among its clients and the broader Indore community.

Conclusion

In a rapidly changing digital landscape, businesses must adapt to thrive. Namastetu Technologies has positioned itself as a leader among the best social media agencies in Indore, offering comprehensive, creative, and results-driven solutions. With a client-centric approach, diverse industry expertise, and a commitment to innovation, Namastetu is well-equipped to help businesses harness the power of social media.

As companies in Indore increasingly recognize the importance of social media marketing, partnering with a trusted agency like Namastetu Technologies can make all the difference. With proven success stories and a focus on building long-term relationships, Namastetu continues to elevate the digital marketing landscape, empowering local businesses to achieve their goals and reach new heights. Whether you are a startup or an established brand, Namastetu Technologies is your go-to social media agency in Indore, ready to help you navigate the complexities of the digital world and drive meaningful engagement with your audience.

Address

Office no. 515, Fifth Floor, Singapore Business Park, LIG Square, Gram, Choti Khajrani, Indore, Madhya Pradesh 452011

Phone

+91 9993246619

Mail Us

info@namastetu.com

sales@namastetu.com

hr@namastetu.com

[chiytraarya]

How Do I Become a Successful Digital Marketing Freelancer?

Becoming a successful digital marketing freelancer requires a combination of hard work, expertise, and strategic planning. In a competitive industry like digital marketing, it’s not enough to have basic skills. You need to constantly evolve, keep up with trends, and offer real value to clients. digital marketing freelancer in India offers the freedom to be your own boss, work from anywhere, and set your own rates, but it also comes with challenges such as finding clients, managing projects, and standing out in a crowded market.

This article will guide you through the steps to becoming a successful digital marketing freelancer, covering essential skills, strategies for finding clients, and tips for maintaining success over the long term.

Master the Essential Skills of Digital Marketing Before you can succeed as a freelancer, you need to develop a strong foundation in digital marketing skills. Digital marketing is a broad field, and understanding its various components will enable you to offer a wide range of services to clients. The key areas to focus on include:

Search Engine Optimization (SEO): SEO is critical for helping websites rank higher in search engines like Google. You need to understand both on-page and off-page SEO, keyword research, and technical seo freelancer to optimize websites effectively.

Pay-Per-Click (PPC) Advertising: PPC platforms like Google Ads and Facebook Ads are essential for driving immediate traffic to websites. Learning how to create, manage, and optimize PPC campaigns will make you more valuable to clients who need fast results.

Social Media Marketing: Mastery of social media management  platforms like Facebook, Instagram, LinkedIn, and Twitter is key. You should know how to create content that resonates with audiences, manage accounts, and run paid advertising campaigns on these platforms.

Content Marketing: The ability to create and distribute valuable content is important for engaging audiences and driving traffic to a client’s website. This includes writing blog posts, creating videos, or designing infographics.

Email Marketing: Email marketing remains one of the most cost-effective ways to nurture leads and increase conversions. Learning how to create engaging emails, segment lists, and set up automated email workflows is a valuable skill for freelancers.

Analytics and Data Interpretation: Being able to track and analyze the performance of your marketing campaigns is essential. Mastering tools like Google Analytics, Facebook Insights, and other data analytics tools will allow you to measure success and make data-driven decisions.

There are plenty of online resources and certifications available to help you develop these skills. Some of the most recognized certifications include google ads cost Certification, Google Analytics Individual Qualification (GAIQ), and HubSpot Academy certifications for inbound and content marketing.

Identify Your Niche One of the most effective ways to differentiate yourself from other digital marketing freelancers is by choosing a niche. While it’s great to have a broad understanding of digital marketing, specializing in a specific area allows you to become an expert and attract clients who are willing to pay a premium for your expertise.

Some niches you can consider include:

E-commerce Marketing: Helping online stores grow by optimizing product listings, managing PPC campaigns, and improving conversion rates. Local SEO: Working with small, local businesses to improve their search engine rankings for location-based keywords. Social Media Ads: Focusing on paid advertising strategies for Facebook, Instagram, and LinkedIn. Content Strategy and SEO: Specializing in creating long-form content strategies that improve SEO and drive organic traffic. Specializing in a niche also makes it easier to build your portfolio, as you’ll have a clear focus for the type of projects you want to showcase.

Build a Portfolio and Showcase Your Skills To attract clients, you need a portfolio that showcases your skills and experience. A well-crafted portfolio demonstrates your ability to deliver results and builds trust with potential clients.

If you’re just starting and don’t have client work to show yet, consider the following options:

Create a Personal Blog: Use your blog to demonstrate your SEO, content creation, and social media management skills. Share valuable insights about digital marketing topics, which can also help you attract potential clients.

Offer Free or Discounted Services: In the beginning, offer your services to friends, family, or local businesses at a discounted rate in exchange for testimonials and case studies. This will give you real-world experience and valuable social proof.

Develop Case Studies: Once you’ve completed a few projects, create detailed case studies that showcase the results you achieved for clients. Include metrics such as increased website traffic, improved rankings, or higher conversion rates.

Your portfolio should be hosted on a professional website where clients can easily view your work, learn about your services, and contact you.

Set Your Pricing and Build a Business Plan One of the biggest challenges for new freelancers is deciding how much to charge for their services. Pricing too low may undervalue your work, while pricing too high can deter potential clients.

Here are some strategies to help you determine your rates:

Hourly vs. Project-Based Pricing: Many freelancers start by charging an hourly rate, which can range from ask depending on your experience and niche. Alternatively, project-based pricing allows you to charge a flat fee for the completion of a project, which often works better for larger campaigns or long-term clients.

Consider the Value You Provide: When setting your rates, think about the value you’re bringing to the client. For example, if you’re running a PPC campaign that generates thousands of dollars in revenue, your pricing should reflect the ROI you’re delivering.

Offer Retainer Agreements: A retainer is when a client pays you a set fee every month for ongoing services, such as managing their social media accounts or running SEO campaigns. Retainers provide steady income and build long-term relationships with clients.

It’s also essential to create a business plan. Freelancing is essentially running a business, so think about your goals, how much revenue you need to generate, and your long-term growth strategy.

Find and Retain Clients Finding clients is one of the most critical aspects of freelancing. Here are some methods for attracting and retaining clients:

Freelance Platforms: Sites like Upwork, Freelancer, and Fiverr are great for finding freelance gigs, especially when you’re starting. As you gain more experience and build a reputation, you can gradually move toward finding clients through other means.

Networking: Attend industry events, webinars, and workshops to meet potential clients and other freelancers. Join online communities such as LinkedIn groups and Facebook groups to connect with business owners looking for digital marketing freelancers.

Cold Pitching: Research potential clients in your niche and reach out to them directly via email or LinkedIn with a personalized pitch. Explain how you can help solve their problems and provide examples of your work.

Referrals: Once you have a few clients, ask them for referrals. Word-of-mouth marketing is powerful, and happy clients are often more than willing to recommend you to others.

Building long-term relationships with clients is essential for maintaining a steady income as a freelancer. Deliver excellent work, communicate regularly, and go the extra mile to exceed client expectations.

Stay Organized and Manage Your Time Effectively As a freelancer, you’ll need to juggle multiple clients, deadlines, and tasks. Staying organized is key to managing your time effectively and delivering quality work.

Use Project Management Tools: Tools like Trello, Asana, and ClickUp can help you stay organized and track project deadlines, deliverables, and client communications.

Set Clear Deadlines and Expectations: Always agree on clear deadlines and project scopes with your clients. Clear communication helps avoid misunderstandings and ensures everyone is on the same page.

Prioritize Your Tasks: Focus on high-value tasks that drive results for your clients. This will help you manage your workload efficiently and meet deadlines without sacrificing quality.

Conclusion Becoming a successful digital marketing freelancer requires a combination of mastering the right skills, identifying your niche, building a portfolio, setting competitive rates, and finding clients. It’s a journey that takes time, effort, and continuous learning, but with the right approach, you can build a profitable and rewarding freelance career in digital marketing. By focusing on delivering value to your clients, staying organized, and constantly improving your skills, you’ll be well on your way to long-term success.

[johnwickk04]

Indian Cheapest SMM Panel

An Indian cheapest SMM panel refers to a social media marketing service platform based in India that provides affordable options for users to buy followers, likes, views, or other engagement metrics for various social media platforms. These panels cater to individuals, influencers, and businesses who want to grow their online presence quickly and at a low cost. They offer bulk services at competitive rates, often making them one of the more accessible choices for those with limited budgets. The panel functions as a centralized marketplace, allowing users to purchase engagement across platforms like Instagram, Facebook, Twitter, and YouTube, all from one dashboard.

While these services can provide a quick boost in numbers, they often rely on automated or non-organic accounts, which can result in low-quality engagement. This lack of genuine interaction may lead to reduced visibility over time, as most social media algorithms prioritize real engagement. Furthermore, relying solely on cheap SMM panels might harm long-term growth, as platforms periodically crack down on fake followers and inauthentic activity. While appealing for short-term boosts, these services may not provide the sustainable, loyal audience that organic growth typically offers.

[digital-0123]

Why Hiring a Social Media Marketing Agency in Mumbai is Key to Business Growth

In the ever-evolving digital world, social media has become an integral part of brand-building strategies. Whether you’re a startup or an established company, partnering with a social media marketing agency in Mumbai offers a unique opportunity to unlock new levels of growth. These agencies specialize in creating, managing, and optimizing content and campaigns that connect with your target audience across platforms such as Facebook, Instagram, LinkedIn, and Twitter. Here’s why you should consider hiring a social media marketing agency in Mumbai.

Local Expertise in a Competitive Market Mumbai is India’s financial and business hub, home to a diverse range of industries. A social media marketing agency in Mumbai understands the competitive landscape and nuances of the local market. They can tailor campaigns that resonate with your target audience, ensuring your brand’s message reaches the right people. Whether it’s geo-targeting local customers or creating culturally relevant content, these agencies have the know-how to drive success.

Crafting Tailored Strategies Each brand has its unique identity and goals. A dedicated social media marketing agency works to understand your brand, its voice, and its objectives. They create personalized strategies that include engaging content, eye-catching visuals, and targeted advertising to boost your online presence. This approach ensures that your social media campaigns aren’t generic but instead connect meaningfully with your audience.

For instance, if your brand caters to a younger audience, an agency can focus on Instagram and TikTok campaigns, while LinkedIn may be emphasized for a B2B business. Agencies also adjust content to align with your brand’s voice, ensuring that every post or ad feels authentic.

Maximizing ROI with Targeted Ads Social media marketing is not just about posting content; it’s about maximizing returns through effective paid advertising. Agencies in Mumbai use advanced targeting techniques to ensure your ads are seen by potential customers most likely to engage. Whether it’s running Facebook ads or Instagram promotions, a professional agency can design compelling, high-converting ads that align with your budget.

Moreover, these agencies continuously monitor ad performance, making adjustments in real time to ensure optimal results. The data-driven approach ensures that your investment delivers the highest possible ROI.

Building Authentic Engagement Engaging with your audience is critical for building long-term relationships and trust. Social media marketing agencies specialize in fostering this engagement through interactive posts, stories, and contests that drive participation. They also monitor conversations around your brand and respond in real time, ensuring a two-way dialogue that strengthens customer loyalty.

Additionally, agencies often collaborate with influencers to expand your reach. Influencers have the power to introduce your brand to a wider, yet targeted, audience, creating authentic connections that traditional marketing channels may not be able to achieve.

Consistency in Brand Presence One of the biggest challenges brands face is maintaining consistency in their social media presence. Agencies ensure that your social media accounts are consistently updated with fresh, relevant content. They use editorial calendars to plan and schedule posts, ensuring you remain active across all platforms. Consistency is key to keeping your audience engaged and growing your follower base.