#IIAR webinar

[iiar]

IIAR> Best Practices Webinar: Peer Review Websites

Peer review sites (PRS), platforms such as Gartner Peer Insights, G2,  TrustRadius, Software Reviews, have rapidly grown in influence, becoming critical forums where buyer perceptions are shaped. According to a new best practice report from the IIAR> this means AR teams can no longer afford to ignore these sites, but should instead incorporate them into core programs. The IIAR> Best Practice…

[duncanchapple]

Webinar: Carter & Duncan on TechTarget merger with Informa Tech

A glance at Informa’s most recent annual report reveals why it’s mistaken to frame its acquisition of TechTarget as an “offloading” of Informa Tech, as the IIAR did in its quick take on the news. I think Carter Lusher‘s approach is more nuanced: see his post on LinkedIn: https://lnkd.in/gX5X_nyi  Tech Target has not bought Informa Tech. Informa has paid $350m for control of Tech Target, and the…

[iiar]

IIAR> Analyst Firm Webinar with ESG

Enterprise Strategy Group (ESG) focuses on technology market research. Founded in 1999, it was acquired by TechTarget in 2021. We have organised a webinar with ESG for our IIAR> community to get to know ESG in their wider ecosystem. Our guests from ESG will be: Mike Beaudet / SVP Strategic Client Campaigns and Programs, ESG (LinkedIn) John McKnight / SVP Research & Strategy, ESG…

[iiar]

A Deep Dive into the 2022 IIAR> Awards

A Deep Dive into the 2022 IIAR> Awards

The IIAR> Awards winners for 2022 have already been announced, and again, congratulations to all the winners and finalists. But it doesn’t end there. Do you want to know more about the survey results? Do you want to learn about what makes some of the winners and finalists so good at what they do? Then this deep dive is for you. Specifically, the IIAR>’s kick-off session for 2023 will follow this…

[iiar]

IIAR> Analyst Firm Webinar Highlights: Mike Beaudet and John McKnight / ESG (11/23)

Check the highlights of our IIAR> Firms Webinar with ESG’s Mike Beaudet / SVP Strategic Client Campaigns and Programs (LinkedIn) and John McKnight / SVP Research & Strategy (LinkedIn) hosted by Ludovic Leforestier / IIAR> Board Member and Founder Starsight Communications (@lludovic, LinkedIn) and Gerry Van Zandt / Senior Director, Analyst Relations, Alteryx (@gerryvz, LinkedIn) on the…

[iiar]

IIAR> Analyst Firm Webinar Highlights: Mark Smith, Jan Erik Aase, John Boccuzzi and Paul Reynolds / ISG + Ventana (4/24)

Check the highlights of our IIAR> Firms Webinar with ISG’s Mark Smith / Partner and Head of Software Research (LinkedIn), Jan Erik Aase / Partner and Global Head of ISG Provider Lens in ISG (LinkedIn), John Boccuzzi / President of ISG Research (LinkedIn) and Paul Reynolds / Chief Research Officer for Partner Provider Services (LinkedIn) hosted by Ludovic Leforestier / IIAR> Board Member and…

[iiar]

IIAR> Analyst Firm Webinar Highlights: Ben Book and Jon Collins / GigaOm (3/24)

Check the highlights of our IIAR> Firms Webinar with GigaOm’s Ben Book / CEO & Co-Founder (@jonno, LinkedIn) and Jon Collins / VP of Engagement (@Ben_Book, LinkedIn) hosted by Ludovic Leforestier / IIAR> Board Member and Founder Starsight Communications (@lludovic, LinkedIn), Rachel Kaltenbach / Director, Global Analyst Relations, Veeam (LinkedIn) and Christopher Manfredi / Director, Global…

[iiar]

IIAR> Analyst Firm Webinar Highlights: Katrina Menzigian and Abishek Singh / Everest Group (4/24)

Check the highlights of our IIAR> Firms Webinar with Everest Group’sKatrina Menzigian /  Vice President AR Engagement (@kmenzigian, LinkedIn) and Abhishek Singh /  Partner Information Technology Services (@AbhishekxSingh, LinkedIn) hosted by Ludovic Leforestier / IIAR> Board Member and Founder Starsight Communications (@lludovic, LinkedIn) and Ashutosh Dikshit / IIAR> UK Chapter Co-Lead and…

[iiar]

IIAR> Analyst Firm Webinar Highlights: Phil Fersht, Elena Christopher and Sia Ravari / HFS Research (5/24)

Check the highlights of our IIAR> Firms Webinar with HFS Research’s Phil Fersht / CEO & Chief Analyst (LinkedIn), Elena Christopher / Chief Strategy Officer (LinkedIn) and Sia Ravari / Chief Growth Officer & Global Head of Sales (LinkedIn) hosted by Alexia O’Sullivan / VP & Global Analyst Relations Leader at Capgemini / (LinkedIn), Ludovic Leforestier / IIAR> Board Member and Founder Starsight…

[iiar]

IIAR> Analyst Firm Webinar: Markets and Markets, 10th October

MarketsAndMarkets is a revenue intelligence and advisory company established in 2009. Initially, the company began as a pure-play market research firm, focusing on research around niche, high-growth B2B markets. Recognizing the shift in the B2B economy that would unlock trillion-dollar opportunities, it has evolved into a growth consulting firm by hiring industry stalwarts across eight key…

[iiar]

IIAR> Analyst Firm Webinar: Omdia, 26th September

The time has come for another update from Omdia.  Omdia is one of the most well-established global, cross-tech analyst firms. It was formed in 2020 when Informa combined the considerable analyst and research assets of  Canalys, ESG, Heavy Reading, IHS Markit, Informa, Datamonitor, Tractica and Heavy Reading into a single entity. It’s actually more complicated but it’s got a storied past and a…

[iiar]

IIAR> Analyst Firm Webinar Highlights: Brian Partridge and Kelly Morgan / 451 Research (8/24)

Check the highlights of our IIAR> Firms Webinar with 451 Research’s Brian Partridge / Head of 451 Research / Kagan, S&P Global Market Intelligence (LinkedIn) and Kelly Morgan / Research Director, Datacenter Services & Infrastructure at 451 Research S&P Global Market Intelligence (LinkedIn) hosted by Ludovic Leforestier / IIAR> Board Member and Founder Starsight Communications (@lludovic,…

[iiar]

IIAR> Analyst Firm Webinar: 451 Research, 15th August

451 Research (aptly named after Ray Bradbury’s dystopian novel about the power of knowledge and the dangers of censorship) is centred on innovation and disruptive technologies, delivering timely to subscribers. It was acquired by S&P in 2019 (and Uptime Institute was spun off), see our blog post here and enjoys a significant reach with financial services players (banking, VC, PE, etc). 451’s…

[iiar]

IIAR> Analyst Firm Webinar Highlights: Andy Lawrence and Simon Carruthers / Uptime Institute (5/24)

Check the highlights of our IIAR> Firms Webinar with Uptime Institute’s Andy Lawrence / Executive Director of Research (LinkedIn) and Simon Carruthers / Senior Vice President (LinkedIn) hosted by Ludovic Leforestier / IIAR> Board Member and Founder Starsight Communications (@lludovic, LinkedIn) and Ashutosh Dikshit / IIAR> UK Chapter Co-Lead and Analyst Relations Lead Digital & Customer…

[iiar]

IIAR> Analyst Firm Webinar: Forrester Wave Update, 16th July

Forrester recently unveiled an update to its Forrester Wave evaluative research methology (see Stephen Power’s blog post and my own take on it) and the IIAR> is eager to explore the new changes with our members.   As part of the IIAR> commitment to bring our members updated, current information to put them ahead of the game, we’re offering an exclusive conversation with the Head of the Forrester…

[iiar]

IIAR> Analyst Firm Webinar: Uptime Institute, 30th May

Uptime Institute is the Standard bearer for Digital Infrastructure performance. Their Tier Standard has been used in the design, construction and operations of thousands of sites in more than 114 countries. For over 25 years, Uptime Institute has provided a digital infrastructure that can perform at a level that is consistent with clients business needs, across a wide array of operating…