#DasHaus2019

[anjaneidhardt-blog]

The Life of the Fair

Written in English and published in the printed issue of DAMN 70, Sep/Oct 2018.

Dutch designer Dick Spierenburg travels to Germany every week to work with the team of imm cologne. I met up with the creative director of the interiors fair at Messehochhaus, to get his inside view on the challenges, changes, and creativity that are crucial for imm cologne to be relevant to exhibitors and visitors, both of whom are redefining the way business is done in the design world.

Read my article in the printed issue of DAMN 70, Sep/Oct 2018.

Image: The architecture of Truly Truly’s “Das Haus” at imm cologne 2019, bathed in a warm colour palette, is composed of just three elements: walls, fabrics and plants. Truly Truly; Koelnmesse.