#BI and Marketing Analytics
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essglobe · 2 years ago
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Use BI and Marketing Analytics Tools to Make Smarter Business Decisions
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BI and Marketing Analytics tools can help you make smarter business decisions by providing you with real-time data and insights. Learn how to use BI and Marketing Analytics tools to improve your customer experience, increase your sales, and reduce your costs.
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freelancekta · 20 days ago
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Arth institute is teaching POWER BI
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apacnewsnetwork0 · 1 year ago
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BI Market Explodes as India Inc. Analyzes Deeper
APAC News Network analyzes the Indian BI analytics market is poised for an explosive growth as Indian enterprises increasingly look at data driven insights to grow their businesses.
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Rajneesh De, Consulting Editor, APAC News Network
The big data analytics market in India, just like globally, is marching at a fast pace. Enterprises today value information as a critical business asset. Big Data analytics has therefore emerged as an essential competency for enterprises today. Enterprises in India are today continuously striving to respond in constantly shifting business situations. This has led to creation of a modern enterprise data ecosystem so that data is up-to-date and the enterprise is ready to make informed decisions.
Adapting to major ongoing trends in analytics will enable enterprises to better react and pre-act. Data and analytics have become the key ingredients for this breakthrough. The direct corollary to this has been the growth of the analytics and BI market in India. These enterprises are currently employing big data and analytics as an advantageous practice to gain a competitive edge over their industry competitors by putting the data to the right use.
In India, CIOs, CDOs, and data and analytics leaders are increasingly focusing on business outcomes, exploring algorithmic business, and most importantly building trust with the business and external partners. In particular, they are experimenting and adopting smart data discovery, augmented analytics, in-memory computing and data virtualization to stay ahead of the curve.
Read More : - https://apacnewsnetwork.com/2023/11/bi-market-explodes-as-india-inc-analyzes-deeper/
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kccinstitutes · 6 months ago
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🎓✨ Unlock the Future of Tech with Dr. Surabhi Pandey!
We were honored to have Dr. Surabhi Pandey, a leading expert in Cloud Computing, Cyber Security, Data Analytics, and Digital Marketing, share her vast knowledge at our B Tech Orientation. With 18+ years of experience, she emphasized the power of digital leadership and staying ahead of the curve in an ever-evolving tech landscape. 🌐🚀
Dr. Pandey's work has been recognized by top institutions, including the Indian Army and the 3E Innovative Foundation, and she continues to set new benchmarks as a key member of the Bureau of Indian Standards (BIS). Her insights inspire us to drive innovation and adapt to the digital age!
👉 Watch the reel to gain valuable takeaways on the future of technology, leadership, and embracing change.
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coffeekenzie · 2 months ago
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I interviewed for my dream job at the USDA a few months ago. I was second choice. I held out hope for months. Finally found out the other guy accepted. Fine. It’s research I really believe in even if I don’t get to be the one to do it. The research proposal I put together for the application excited me. I hope they take some of my ideas into consideration, I’m not precious about them. I want science to thrive.
Now as far as I can tell on the research unit site there are no active employees. And even though I didn’t get the job it still makes me so mad. I guess it’s slightly better than getting the job and relocating and then getting laid off 3 months in but still the fact that myself and my unnamed competitor went through a really rigorous application process to run a research lab only for it to be for fucking nothing makes me so mad. I don’t know if they actually laid off all employees but they definitely laid off probationary employees (>3 years) and all the effort that goes into those probationary years, the funding secured to build a lab and a research project and hire post docs to get fucking nothing from it is such a goddamn waste. One of the probationary researchers I know was laid off was an analytical chemist and do you KNOW how expensive a GC-MS is??? The analytical chemist I worked with at UC Davis liked to say his lab was the equivalent value of a cul-de-sac of homes in Davis.
Plus agricultural research is by nature of agriculture SLOW. Shit takes time to grow. So much fucking WASTE by shuttering USDA-ARS sites. I know it wasn’t just Davis. I have a USDA-ARS job search alert that has gone dark.
When I interviewed and asked about the election they said they had some concerns about Trump but agriculture was so bi partisan that it was very unlikely that the election would have a major impact on the department.
Fuck Elon Musk, fuck DOGE, fuck Trump. I’ve been dealing with this shitty ass job market for over a year trying to leave my terrible startup and the potential for government work felt like a miracle. The people who achieved that should not go through being put out like that. Plus you know fast paced industry jobs won’t want employees used to the pace of government bureaucracy.
I just I know there’s so much bad going on but this one hits close to home.
Also the research project was mitigating the effect of wildfire smoke exposure on grapes and other west coast agricultural products so enjoy further enshittification of your west coast fruits and veggies because it’s certainly gonna not stop being on fire there.
Man I went on my yearly vacation to Washington wine country right after the interview over the summer and the small wineries I visited were so excited about the research the USDA was doing.
It’s so fucking stupid
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govindhtech · 14 days ago
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Google Cloud’s BigQuery Autonomous Data To AI Platform
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BigQuery automates data analysis, transformation, and insight generation using AI. AI and natural language interaction simplify difficult operations.
The fast-paced world needs data access and a real-time data activation flywheel. Artificial intelligence that integrates directly into the data environment and works with intelligent agents is emerging. These catalysts open doors and enable self-directed, rapid action, which is vital for success. This flywheel uses Google's Data & AI Cloud to activate data in real time. BigQuery has five times more organisations than the two leading cloud providers that just offer data science and data warehousing solutions due to this emphasis.
Examples of top companies:
With BigQuery, Radisson Hotel Group enhanced campaign productivity by 50% and revenue by over 20% by fine-tuning the Gemini model.
By connecting over 170 data sources with BigQuery, Gordon Food Service established a scalable, modern, AI-ready data architecture. This improved real-time response to critical business demands, enabled complete analytics, boosted client usage of their ordering systems, and offered staff rapid insights while cutting costs and boosting market share.
J.B. Hunt is revolutionising logistics for shippers and carriers by integrating Databricks into BigQuery.
General Mills saves over $100 million using BigQuery and Vertex AI to give workers secure access to LLMs for structured and unstructured data searches.
Google Cloud is unveiling many new features with its autonomous data to AI platform powered by BigQuery and Looker, a unified, trustworthy, and conversational BI platform:
New assistive and agentic experiences based on your trusted data and available through BigQuery and Looker will make data scientists, data engineers, analysts, and business users' jobs simpler and faster.
Advanced analytics and data science acceleration: Along with seamless integration with real-time and open-source technologies, BigQuery AI-assisted notebooks improve data science workflows and BigQuery AI Query Engine provides fresh insights.
Autonomous data foundation: BigQuery can collect, manage, and orchestrate any data with its new autonomous features, which include native support for unstructured data processing and open data formats like Iceberg.
Look at each change in detail.
User-specific agents
It believes everyone should have AI. BigQuery and Looker made AI-powered helpful experiences generally available, but Google Cloud now offers specialised agents for all data chores, such as:
Data engineering agents integrated with BigQuery pipelines help create data pipelines, convert and enhance data, discover anomalies, and automate metadata development. These agents provide trustworthy data and replace time-consuming and repetitive tasks, enhancing data team productivity. Data engineers traditionally spend hours cleaning, processing, and confirming data.
The data science agent in Google's Colab notebook enables model development at every step. Scalable training, intelligent model selection, automated feature engineering, and faster iteration are possible. This agent lets data science teams focus on complex methods rather than data and infrastructure.
Looker conversational analytics lets everyone utilise natural language with data. Expanded capabilities provided with DeepMind let all users understand the agent's actions and easily resolve misconceptions by undertaking advanced analysis and explaining its logic. Looker's semantic layer boosts accuracy by two-thirds. The agent understands business language like “revenue” and “segments” and can compute metrics in real time, ensuring trustworthy, accurate, and relevant results. An API for conversational analytics is also being introduced to help developers integrate it into processes and apps.
In the BigQuery autonomous data to AI platform, Google Cloud introduced the BigQuery knowledge engine to power assistive and agentic experiences. It models data associations, suggests business vocabulary words, and creates metadata instantaneously using Gemini's table descriptions, query histories, and schema connections. This knowledge engine grounds AI and agents in business context, enabling semantic search across BigQuery and AI-powered data insights.
All customers may access Gemini-powered agentic and assistive experiences in BigQuery and Looker without add-ons in the existing price model tiers!
Accelerating data science and advanced analytics
BigQuery autonomous data to AI platform is revolutionising data science and analytics by enabling new AI-driven data science experiences and engines to manage complex data and provide real-time analytics.
First, AI improves BigQuery notebooks. It adds intelligent SQL cells to your notebook that can merge data sources, comprehend data context, and make code-writing suggestions. It also uses native exploratory analysis and visualisation capabilities for data exploration and peer collaboration. Data scientists can also schedule analyses and update insights. Google Cloud also lets you construct laptop-driven, dynamic, user-friendly, interactive data apps to share insights across the organisation.
This enhanced notebook experience is complemented by the BigQuery AI query engine for AI-driven analytics. This engine lets data scientists easily manage organised and unstructured data and add real-world context—not simply retrieve it. BigQuery AI co-processes SQL and Gemini, adding runtime verbal comprehension, reasoning skills, and real-world knowledge. Their new engine processes unstructured photographs and matches them to your product catalogue. This engine supports several use cases, including model enhancement, sophisticated segmentation, and new insights.
Additionally, it provides users with the most cloud-optimized open-source environment. Google Cloud for Apache Kafka enables real-time data pipelines for event sourcing, model scoring, communications, and analytics in BigQuery for serverless Apache Spark execution. Customers have almost doubled their serverless Spark use in the last year, and Google Cloud has upgraded this engine to handle data 2.7 times faster.
BigQuery lets data scientists utilise SQL, Spark, or foundation models on Google's serverless and scalable architecture to innovate faster without the challenges of traditional infrastructure.
An independent data foundation throughout data lifetime
An independent data foundation created for modern data complexity supports its advanced analytics engines and specialised agents. BigQuery is transforming the environment by making unstructured data first-class citizens. New platform features, such as orchestration for a variety of data workloads, autonomous and invisible governance, and open formats for flexibility, ensure that your data is always ready for data science or artificial intelligence issues. It does this while giving the best cost and decreasing operational overhead.
For many companies, unstructured data is their biggest untapped potential. Even while structured data provides analytical avenues, unique ideas in text, audio, video, and photographs are often underutilised and discovered in siloed systems. BigQuery instantly tackles this issue by making unstructured data a first-class citizen using multimodal tables (preview), which integrate structured data with rich, complex data types for unified querying and storage.
Google Cloud's expanded BigQuery governance enables data stewards and professionals a single perspective to manage discovery, classification, curation, quality, usage, and sharing, including automatic cataloguing and metadata production, to efficiently manage this large data estate. BigQuery continuous queries use SQL to analyse and act on streaming data regardless of format, ensuring timely insights from all your data streams.
Customers utilise Google's AI models in BigQuery for multimodal analysis 16 times more than last year, driven by advanced support for structured and unstructured multimodal data. BigQuery with Vertex AI are 8–16 times cheaper than independent data warehouse and AI solutions.
Google Cloud maintains open ecology. BigQuery tables for Apache Iceberg combine BigQuery's performance and integrated capabilities with the flexibility of an open data lakehouse to link Iceberg data to SQL, Spark, AI, and third-party engines in an open and interoperable fashion. This service provides adaptive and autonomous table management, high-performance streaming, auto-AI-generated insights, practically infinite serverless scalability, and improved governance. Cloud storage enables fail-safe features and centralised fine-grained access control management in their managed solution.
Finaly, AI platform autonomous data optimises. Scaling resources, managing workloads, and ensuring cost-effectiveness are its competencies. The new BigQuery spend commit unifies spending throughout BigQuery platform and allows flexibility in shifting spend across streaming, governance, data processing engines, and more, making purchase easier.
Start your data and AI adventure with BigQuery data migration. Google Cloud wants to know how you innovate with data.
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fancylala4 · 24 days ago
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hey about your post abt sdv’s inclusivity (or lack thereof) & complaint abt how fans perceive it i just want to say i really agree and it frustrates me how people put stardew on a pedestal for rep. even with the gay availability (which i will acknowledge did assist in spearheading free access player marriage for the genre going forward, especially for story of seasons because the series didn’t have it until after hashimoto left & rune factory only got it on due to the localisation team’s pushing (and then hashimoto left again)) the game is honestly quite heteronormative still. like it’s a very straight game doused in a rainbow coat of paint. the amount of characters who comment on the idea of a same gender player romance after initiating it with effectively like Wow, I Never Considered It Before You, Player! is in the multiples, all “rival pairings” are m/f, if you marry abigail and lower your hearts with her she’ll grouse about how she should’ve married sebastian instead, etc. the only characters who are ever actually lgbt in text are potentially the player and leah, but only if you play as a female farmer. it’s frustrating seeing it get held up so high
also the character of color rep like… as you mentioned there are only two in the game and they both fall under a known stereotype (that being the black nerd stereotype). demetrius is also one of the most villainized and hated characters in the game because of how he’s portrayed in maru’s 2 heart event and through the eyes of sebastian. his and sebastian’s relationship being so rocky doesn’t even make sense at this point, especially with that stepparenting how-to book he has in his room. he’s been in sebastian’s life for like 20 years. why is he constantly villainized in-writing to give the game’s emo white boy fav someone to gripe about. it’s frustrating. he’s one of my fav sdv characters and it’s frustrating seeing how he’s treated by a lot of his writing and a lot of fans - especially sebastian fans - to this day, and it’s really not a good look when you sit down and look at sdv from an analytical critical perspective.
sorry this got pretty lengthy i’m just also frustrated with stardew fans and aspects of its writing and also wanted to complain LOL
It’s alright. I’m glad that there are others who look at sdv in a more critical light instead of blindly praising and defending it. Forgive me for not knowing the sdv characters’ names as I found them boring and forgettable. I only know Shane (his storyline and events were filled with shock value), Harvey (because he had the name of two face/Harvey but looked like Gordon from Batman) and penny (because of proud family). So bear with me.
I agree and that was one of the main reasons why I didn’t like sdv when I first played it. I hate how the fans say that it was the most diverse games in the market when it wasn’t. I mean, it’s great that it had gay marriage and got sos to include it once again in their games but outside of that, the diversity was lacking. It’s unacceptable that there are only two people of color in the whole town (and a racial stereotype) in a game made in 2016! I also heard the creator also put bs in the game like adding a animal with a stereotypical West Indian accent like it’s the 80s and elements of non western culture in the island update while not adding more diversity in the game! What a slap in the face to all the fans of color who begged for more diversity in the game. I also can’t believe that there wasn’t one gay couple in the game outside the player if you choose to gay marry. Even sos had one openly gay guy in their games.
Now that you mention it, it is heteronormative. It feels like the creator added lines like “I can’t believe I’m gay” or “who knew that I would end up with a girl when I’m one too” to every character you gay marry. It’s so unnecessary that every character said this line. It feels fake to me, especially as a bi woman and ruins the romance. As you said, for some reason it goes for the f/m semi rival system that hm/sos games had but worse. Why couldn’t that gamer girl with the purple hair express that she wants to get with the one with blue hair (wasn’t her name Coraline?)? Or the football guy wanting to be with guy who looks like Martin from Martin mystery?
Yeah, both of them were the awful “black nerd” trope that was popular in the 80s and nothing more. I mean all sdv characters were based on old movie tropes (like sos/hm characters were based on anime tropes) but the black nerd trope was dated in a bad way.
I also noticed that both of them were demonized in some routes. I’m guessing that emo guy was Sebastian, right? I married him in my game and I remember that he said some awful things about maru (didn’t remember her name until you mentioned it). He didn’t even try to make amends with her or at least take the awful things he said back. The only time was he was shown to be remorseful about it was when he had two kids and wished that they didn’t have the same experience he did with his sibling (of course the game never elaborate on it or at least show him say he’s sorry). It also rubbed me the wrong way with how Demetrius was portrayed as an unfair jerk. He is not the worst person in that town and yet the game (and fandom) acts like he is. You’re right also about It not making sense either because he was married into the family for 20 years but the game (and characters like emo guy with his rebellious 13 year old attitude) acts like he was there for a year.
Honestly, the way Sebastian fans treated the only two black characters in fan fiction made me hate the character when I was playing the game. I already didn’t like him because he was just as bland as the rest of the characters in the game but his fandom being racist just turned me off the character completely.
The sdv fandom has a major racism problem. Not only do they treat existing characters of color like trash but how they are so against putting more diversity in the game. Kind of ironic since they say that other games have no excuse to not put gay romance to prop up sdv just to turn around and say that it’s unrealistic to have poc in a small town to fans of color.
It’s pretty easy to get frustrated with the game and its fans because they are hyper sensitive to criticism and the game doesn’t address these problems after 8 years. It’s even worse when you see the guy update the game regularly for years and has yet to address these issues. Then the stans refuse to acknowledge the issues, attacks others for pointing out the flaws and use the “one guy made it” excuse constantly.
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datawarehousing01 · 24 days ago
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Data warehousing solution
Unlocking the Power of Data Warehousing: A Key to Smarter Decision-Making
In today's data-driven world, businesses need to make smarter, faster, and more informed decisions. But how can companies achieve this? One powerful tool that plays a crucial role in managing vast amounts of data is data warehousing. In this blog, we’ll explore what data warehousing is, its benefits, and how it can help organizations make better business decisions.
What is Data Warehousing?
At its core, data warehousing refers to the process of collecting, storing, and managing large volumes of data from different sources in a central repository. The data warehouse serves as a consolidated platform where all organizational data—whether from internal systems, third-party applications, or external sources—can be stored, processed, and analyzed.
A data warehouse is designed to support query and analysis operations, making it easier to generate business intelligence (BI) reports, perform complex data analysis, and derive insights for better decision-making. Data warehouses are typically used for historical data analysis, as they store data from multiple time periods to identify trends, patterns, and changes over time.
Key Components of a Data Warehouse
To understand the full functionality of a data warehouse, it's helpful to know its primary components:
Data Sources: These are the various systems and platforms where data is generated, such as transactional databases, CRM systems, or external data feeds.
ETL (Extract, Transform, Load): This is the process by which data is extracted from different sources, transformed into a consistent format, and loaded into the warehouse.
Data Warehouse Storage: The central repository where cleaned, structured data is stored. This can be in the form of a relational database or a cloud-based storage system, depending on the organization’s needs.
OLAP (Online Analytical Processing): This allows for complex querying and analysis, enabling users to create multidimensional data models, perform ad-hoc queries, and generate reports.
BI Tools and Dashboards: These tools provide the interfaces that enable users to interact with the data warehouse, such as through reports, dashboards, and data visualizations.
Benefits of Data Warehousing
Improved Decision-Making: With data stored in a single, organized location, businesses can make decisions based on accurate, up-to-date, and complete information. Real-time analytics and reporting capabilities ensure that business leaders can take swift action.
Consolidation of Data: Instead of sifting through multiple databases or systems, employees can access all relevant data from one location. This eliminates redundancy and reduces the complexity of managing data from various departments or sources.
Historical Analysis: Data warehouses typically store historical data, making it possible to analyze long-term trends and patterns. This helps businesses understand customer behavior, market fluctuations, and performance over time.
Better Reporting: By using BI tools integrated with the data warehouse, businesses can generate accurate reports on key metrics. This is crucial for monitoring performance, tracking KPIs (Key Performance Indicators), and improving strategic planning.
Scalability: As businesses grow, so does the volume of data they collect. Data warehouses are designed to scale easily, handling increasing data loads without compromising performance.
Enhanced Data Quality: Through the ETL process, data is cleaned, transformed, and standardized. This means the data stored in the warehouse is of high quality—consistent, accurate, and free of errors.
Types of Data Warehouses
There are different types of data warehouses, depending on how they are set up and utilized:
Enterprise Data Warehouse (EDW): An EDW is a central data repository for an entire organization, allowing access to data from all departments or business units.
Operational Data Store (ODS): This is a type of data warehouse that is used for storing real-time transactional data for short-term reporting. An ODS typically holds data that is updated frequently.
Data Mart: A data mart is a subset of a data warehouse focused on a specific department, business unit, or subject. For example, a marketing data mart might contain data relevant to marketing operations.
Cloud Data Warehouse: With the rise of cloud computing, cloud-based data warehouses like Google BigQuery, Amazon Redshift, and Snowflake have become increasingly popular. These platforms allow businesses to scale their data infrastructure without investing in physical hardware.
How Data Warehousing Drives Business Intelligence
The purpose of a data warehouse is not just to store data, but to enable businesses to extract valuable insights. By organizing and analyzing data, businesses can uncover trends, customer preferences, and operational inefficiencies. Some of the ways in which data warehousing supports business intelligence include:
Customer Segmentation: Companies can analyze data to segment customers based on behavior, demographics, or purchasing patterns, leading to better-targeted marketing efforts.
Predictive Analytics: By analyzing historical data, businesses can forecast trends and predict future outcomes, such as sales, inventory needs, and staffing levels.
Improved Operational Efficiency: With data-driven insights, businesses can streamline processes, optimize supply chains, and reduce costs. For example, identifying inventory shortages or surplus can help optimize stock levels.
Challenges in Data Warehousing
While the benefits of data warehousing are clear, there are some challenges to consider:
Complexity of Implementation: Setting up a data warehouse can be a complex and time-consuming process, requiring expertise in database management, ETL processes, and BI tools.
Data Integration: Integrating data from various sources with differing formats can be challenging, especially when dealing with legacy systems or unstructured data.
Cost: Building and maintaining a data warehouse can be expensive, particularly when managing large volumes of data. However, the investment is often worth it in terms of the business value generated.
Security: With the consolidation of sensitive data in one place, data security becomes critical. Organizations need robust security measures to prevent unauthorized access and ensure compliance with data protection regulations.
The Future of Data Warehousing
The world of data warehousing is constantly evolving. With advancements in cloud technology, machine learning, and artificial intelligence, businesses are now able to handle larger datasets, perform more sophisticated analyses, and automate key processes.
As companies increasingly embrace the concept of a "data-driven culture," the need for powerful data warehousing solutions will continue to grow. The integration of AI-driven analytics, real-time data processing, and more intuitive BI tools will only further enhance the value of data warehouses in the years to come.
Conclusion
In today’s fast-paced, data-centric world, having access to accurate, high-quality data is crucial for making informed business decisions. A robust data warehousing solution enables businesses to consolidate, analyze, and extract valuable insights from their data, driving smarter decision-making across all departments. While building a data warehouse comes with challenges, the benefits—improved efficiency, better decision-making, and enhanced business intelligence—make it an essential tool for modern organizations.
You said:
blog for Data warehousing
ChatGPT said:
Title: Data Warehousing: The Backbone of Data-Driven Decision Making
In today’s fast-paced business environment, the ability to make data-driven decisions quickly is paramount. However, to leverage data effectively, companies need more than just raw data. They need a centralized, structured system that allows them to store, manage, and analyze data seamlessly. This is where data warehousing comes into play.
Data warehousing has become the cornerstone of modern business intelligence (BI) systems, enabling organizations to unlock valuable insights from vast amounts of data. In this blog, we’ll explore what data warehousing is, why it’s important, and how it drives smarter decision-making.
What is Data Warehousing?
At its core, data warehousing refers to the process of collecting and storing data from various sources into a centralized system where it can be easily accessed and analyzed. Unlike traditional databases, which are optimized for transactional operations (i.e., data entry, updating), data warehouses are designed specifically for complex queries, reporting, and data analysis.
A data warehouse consolidates data from various sources—such as customer information systems, financial systems, and even external data feeds—into a single repository. The data is then structured and organized in a way that supports business intelligence (BI) tools, enabling organizations to generate reports, create dashboards, and gain actionable insights.
Key Components of a Data Warehouse
Data Sources: These are the different systems or applications that generate data. Examples include CRM systems, ERP systems, external APIs, and transactional databases.
ETL (Extract, Transform, Load): This is the process by which data is pulled from different sources (Extract), cleaned and converted into a usable format (Transform), and finally loaded into the data warehouse (Load).
Data Warehouse Storage: The actual repository where structured and organized data is stored. This could be in traditional relational databases or modern cloud-based storage platforms.
OLAP (Online Analytical Processing): OLAP tools enable users to run complex analytical queries on the data warehouse, creating reports, performing multidimensional analysis, and identifying trends.
Business Intelligence Tools: These tools are used to interact with the data warehouse, generate reports, visualize data, and help businesses make data-driven decisions.
Benefits of Data Warehousing
Improved Decision Making: By consolidating data into a single repository, decision-makers can access accurate, up-to-date information whenever they need it. This leads to more informed, faster decisions based on reliable data.
Data Consolidation: Instead of pulling data from multiple systems and trying to make sense of it, a data warehouse consolidates data from various sources into one place, eliminating the complexity of handling scattered information.
Historical Analysis: Data warehouses are typically designed to store large amounts of historical data. This allows businesses to analyze trends over time, providing valuable insights into long-term performance and market changes.
Increased Efficiency: With a data warehouse in place, organizations can automate their reporting and analytics processes. This means less time spent manually gathering data and more time focusing on analyzing it for actionable insights.
Better Reporting and Insights: By using data from a single, trusted source, businesses can produce consistent, accurate reports that reflect the true state of affairs. BI tools can transform raw data into meaningful visualizations, making it easier to understand complex trends.
Types of Data Warehouses
Enterprise Data Warehouse (EDW): This is a centralized data warehouse that consolidates data across the entire organization. It’s used for comprehensive, organization-wide analysis and reporting.
Data Mart: A data mart is a subset of a data warehouse that focuses on specific business functions or departments. For example, a marketing data mart might contain only marketing-related data, making it easier for the marketing team to access relevant insights.
Operational Data Store (ODS): An ODS is a database that stores real-time data and is designed to support day-to-day operations. While a data warehouse is optimized for historical analysis, an ODS is used for operational reporting.
Cloud Data Warehouse: With the rise of cloud computing, cloud-based data warehouses like Amazon Redshift, Google BigQuery, and Snowflake have become popular. These solutions offer scalable, cost-effective, and flexible alternatives to traditional on-premises data warehouses.
How Data Warehousing Supports Business Intelligence
A data warehouse acts as the foundation for business intelligence (BI) systems. BI tools, such as Tableau, Power BI, and QlikView, connect directly to the data warehouse, enabling users to query the data and generate insightful reports and visualizations.
For example, an e-commerce company can use its data warehouse to analyze customer behavior, sales trends, and inventory performance. The insights gathered from this analysis can inform marketing campaigns, pricing strategies, and inventory management decisions.
Here are some ways data warehousing drives BI and decision-making:
Customer Insights: By analyzing customer purchase patterns, organizations can better segment their audience and personalize marketing efforts.
Trend Analysis: Historical data allows companies to identify emerging trends, such as seasonal changes in demand or shifts in customer preferences.
Predictive Analytics: By leveraging machine learning models and historical data stored in the data warehouse, companies can forecast future trends, such as sales performance, product demand, and market behavior.
Operational Efficiency: A data warehouse can help identify inefficiencies in business operations, such as bottlenecks in supply chains or underperforming products.
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essglobe · 1 year ago
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How To Target Your Most Profitable Customers With Retail Business Intelligence
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The retail industry is highly competitive, with businesses constantly vying for customer attention and loyalty. To stay ahead of the competition, retailers need to make informed and data-driven decisions. This is where Retail Business Intelligence (BI) comes into play. By harnessing the power of data analysis and advanced analytics, Retail BI enables retailers to identify and target their most profitable customers, optimize marketing strategies, and drive business growth.
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fraoula1 · 29 days ago
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𝐓𝐨𝐩 5 𝐅𝐮𝐭𝐮𝐫𝐢𝐬𝐭𝐢𝐜 𝐒𝐢𝐝𝐞 𝐇𝐮𝐬𝐭𝐥𝐞𝐬 𝐟𝐨𝐫 𝐓𝐞𝐜𝐡𝐢𝐞𝐬 𝐢𝐧 2025
In today’s fast-paced tech world, side hustles can be a fantastic way for professionals to boost their skills and earn extra income. With advancements in artificial intelligence, remote working, and a growing need for tech solutions, 2025 is filled with exciting possibilities for tech enthusiasts.
This post dives into five promising side hustles, supported by data and trends. Techies can capitalize on their expertise and thrive in these areas.
1. Remote IT Support
With businesses shifting to hybrid work models, the demand for remote IT support has skyrocketed. According to a report from the International Data Corporation (IDC), the global IT services market is set to hit $1 trillion by 2025, hinting at tremendous opportunities in this field.
Techies with skills in troubleshooting can offer services to both businesses and individuals. The TechServe Alliance notes that the demand for IT support roles surged over 10% last year, making this a vibrant market.
Starting a remote IT support hustle is easy. Freelancing platforms like Upwork and Fiverr allow techies to find clients quickly. Depending on the complexity of the service, they can earn between $25 and $150 per hour while enjoying the flexibility to work on their own schedule.
2. Cybersecurity Consulting
As cyber threats evolve, companies increasingly prioritize cybersecurity. A report from Cybersecurity Ventures predicts that costs from cybercrime could reach $10.5 trillion annually by 2025. This statistic underscores the growing need for cybersecurity professionals.
Techies with experience in cybersecurity can offer their services to businesses looking to protect sensitive data. A survey by Proofpoint found that 55% of organizations fended off phishing attacks, indicating a strong demand for seasoned professionals.
In this consulting niche, technology experts can earn between $100 and $500 per hour, based on their experience and project complexity. Earning certifications, like the Certified Information Systems Security Professional (CISSP), can significantly boost credibility and income potential.
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3. Software Development and Mobile App Creation
As the world becomes more mobile-first, demand for software and app development is expected to rise. Statista reports that the global app economy may generate over $407.31 billion in revenue by 2026, presenting a lucrative chance for techies skilled in coding.
Developers can enter this space through freelancing or by launching their own projects. Tools like React Native and Flutter allow for efficient cross-platform application development, saving both time and resources.
Freelancers can charge between $50 and $200 per hour based on expertise and project scope. For those willing to turn a side hustle into a full business, the income from app sales and in-app purchases can be enormous.
4. Data Analysis and Visualization
Data remains one of the most valuable assets today, with analytics aiding decision-making. The global data analytics market might reach $300 billion by 2026, creating fertile ground for techies skilled in data analysis.
Freelance data analysts can help companies extract valuable insights from their data. Utilizing tools like Tableau, Power BI, and R can help create compelling visualizations, making their services even more attractive.
Data analysts typically charge between $40 and $150 per hour depending on analysis complexity. Mastering data storytelling enables techies to transform raw data into practical insights, positioning themselves as key assets for businesses.
5. E-Learning Course Creation
The rapid growth of online learning has made creating and selling e-learning courses a sought-after side hustle. The global e-learning market is anticipated to reach $375 billion by 2026, driven by rising demand for skill development.
Techies can harness their knowledge to develop courses on platforms like Udemy or Teachable. Topics can range from programming languages to software tools and emerging technologies, such as AI and machine learning. Statista reported that 42% of online course creators are tech professionals, showing the market's strong bias toward technical education.
Successful courses can generate substantial passive income, sometimes yielding thousands of dollars. Since course creation has low overhead, techies can concentrate on producing high-quality content and devising effective marketing strategies.
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Unlocking New Opportunities in Tech
The side hustles mentioned offer exciting paths for tech-savvy individuals aiming to enhance their skills and income in 2025.
As technology keeps evolving, the need for skilled professionals in IT support, cybersecurity, software development, data analysis, and e-learning will continue to grow.
By leveraging their expertise and using the right platforms, techies can build rewarding side hustles that provide financial perks and opportunities for personal and career growth.
Whether solving challenging problems for clients, creating innovative apps, or imparting knowledge, the potential for side hustles in the tech sector is vast. The key is to find a niche that aligns with personal interests, engage in continuous learning, and embrace the entrepreneurial spirit in this dynamic environment.
In a landscape where technology is at the center of everyday life, techies hold a unique position to lead future innovations. Engaging in these side hustles will not only keep them relevant but also equip them for the challenges and opportunities that lie ahead.
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aartidigiland · 2 months ago
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Digital Marketing Skills for 2025: How to Excel with SEO, SMM, and More
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Digital marketing remains to evolve the kind of businesses and it has become an essential skill set for working individuals. It becomes critical to know the marketing skills required when you consider the fact that more organizations are transforming to digital marketing skills, If you are looking for a digital marketing course after 12th or searching for a digital marketing institute near me, these skills can help you have a great career in 2025.
Why Mastering Digital Marketing Skills is Crucial in 2025
As the future is continuously embracing the era of technology and advanced digital platforms, it is imperative to have workforce with the skills required for digital marketing. The use of digital marketing by firms to improve their visibility, interact with customers, and grow is common. Through the course skills needed for digital marketing you will be able to stand out in a competitive world when it comes to employment.
5 In-Demand Digital Marketing Skills for 2025
1. Optimisation for appearance on the list of the Search engines (SEO).
SEO still serves as one of the critical forms of Internet advertising, enabling companies to occupy higher positions in the list of search engine findings by providing a possibility to attract the so-called free visitors. To master this skill:
·Understand what holding keyword research means and why it helps increase traffic.
·Definition of on-page SEO and off-page SEO, link building and content placing.
·Apart from the basics, use such advanced tools for analytics as Google Analytics, Ahrefs, and SEMrush.
SEO Tip: Some of these keywords might rank very high with local users searching for digital marketing institute near me or digital marketing course in Hisar.
2. Social Media Marketing (SMM)
Social media are an invaluable tool to gain customers’ attention and create a brand image. To excel in social media marketing:
·Get acquainted with such sites as Instagram, LinkedIn and other social media outlets and new technologies.
·Formulate recommendations for writing interesting posts, telling stories and creating interesting campaigns.
·Use other analytical instruments to quantify the achieved results and the level of the audience’s activity.
SMM Tip: Looking at the current trend and young people devices it is advisable to invest on the current trending apps like tiktok so as to reach young people such as students who are thinking of joining a digital marketing course after 12th.
3. Analysis and Interpretation of data
Digital marketing management has always relied on the use of information when making decisions. Analytics skills enable professionals to:
·Monitor activity on a website, behaviour of visitors, and revenues of campaigns.
·For the visualization and analysis of data use tools such as Tableau, Power BI, and Google Analytics.
·Apply data to enhance the ways of targeting customers and raise the level of victory.
Data Tip: Providing data on trends by virtue of analyzing the number of searches, for instance digital marketing skills, or marketing skills, among others.
4. Content Marketing and Copywriting
Content is the key and primary focus for any digital marketing activity. Build expertise in:
·Creating engaging stories, and social proofs.
·Audience personas and how best to use them when creating content.
·Applying the concept of SEO for new page visibility and marketing.
Content Tip: Use keywords like the skills required for digital marketing so that the posts contribute to the marketing of your digital marketing course and have the potential to be found by interested readers.
5. Paid Advertising and PPC Campaigns
PPC advertising and other forms of paid advertising also a fast way of giving businesses tangible leads. To excel in this domain:
·Understand how Google Ads and Meta Ads work, for example.
·Learn the finer details of ad targeting, setting and optimization of the advertising budget.
·Research retargeting techniques in order to achieve a higher level of campaign success.
Advertising Tip: Such advertisements or promotions for phrases like digital marketing institute in Hisar or digital marketing course in Hisar will help in gaining such importance and visibility.
How to Choose the Best Digital Marketing Course for You
Choosing the right kind of digital marketing course, tailor made for your needs is of paramount importance as this should be informing a hands on approach as well as good knowledge about what is happening in the industry. Consider the following:
Eligibility: The majority of courses, including Digiland’s, are rather liberal with entry requirements regarding their digital marketing course meaning that the courses are pretty open to novices.
Location: Looking for a digital marketing institute near me means that you have the opportunity to get quality training from the nearest facility.
Specialization: Select a course that teaches skills ranging from SEO, SMM and any other things like analytics.
How Digiland Marketing Courses Help You Excel
Currently, at Digiland, we provide you with all courses that will give you skills you need to practice digital marketing. Regardless of whether the learner is a high school graduate or a working person our programs address the differing needs. Key highlights include:
·Comprehensive curriculum in line with the industry in terms of the most important domain areas of digital marketing.
·Theoretical and hands-on end-users’ training carried out by the experienced professionals.
·This is because; flexible learning schedules and affordable fees characterize most of the online schools.
If you want to know about the top institute for digital marketing in Hisar, just contact us at Digiland. We make sure that with the modern facilities and distinguished faculty our students are prepared to face the conditions in 2025.
Explore the first step towards having a fulfilling career through joining Digiland’s digital marketing programs. We are the best when it comes to digital marketing course in Hisar or looking for options after the 12th and the best part is the training is always sure to succeed. Want to become a pro in digital marketing? Then why waiting, become a member of Digiland today!
FAQs about Digital Marketing Courses
What are the eligibility criteria for a digital marketing course?
Most courses are open to all, with no prior experience required. Check specific programs for their digital marketing course eligibility.
Can I pursue a digital marketing course after the 12th?
Yes, many institutions, including Digiland, offer beginner-friendly courses designed for students exploring careers post-12th grade.
What is the scope of digital marketing in Hisar?
With businesses in Hisar rapidly embracing digital strategies, there’s a growing demand for skilled marketers.
What are the skills required for digital marketing in 2025?
Key skills include SEO, social media marketing, data analytics, and content creation.
Can beginners enroll in Digiland’s digital marketing courses?
Absolutely! Our programs are structured to accommodate learners at all levels.
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scaryspears · 2 years ago
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Mileena: Thoughts and Opinions
These are my thoughts and opinions on Mortal Kombat that a bunch of people probably won't care about, but I thought I should post them here. Now I will be using past games as reference, even though every character's interpretation/counterpart is different, they still play part to the canon storyline.
[Warning: This post is very long. Revealing cosplay.]
I always saw Mileena as eccentric rather than crazy. The eating people thing? She's not human and is a fang faced creature, we are not to be surprised.
Appearance: Now before Mkx the female characters were sexualized for marketing purposes, but a lot of the fandom recognises Mileena to be the go to when it comes to sexualization. Even when Mkx took the designs more seriously Mileena still has that flare of... marketing. In mk11 that goes out of the window. Now mind you, I like the costumes and skins for Mileena in this game, I'm a sucker for kimonos, and that kimono still has a titty window and comes off as more revealing than Kitana's. Even when you put Mileena next to Kitana, knowing what she looks like without the mask, she's still seen as the 'hotter one' out of the two.
I think it's just the fact they babied her. And when I say they babied her I don't just mean her childish attitude that is significantly different to mk9, I'm talking about her face model. In another post I headcanoned that Kitana is 17-19 in human years because I genuinely believe she looks like she's around that age. In the previous games Kitana and Mileena both look like they are in their mid to late 20's which is how they were able to get sexualized.
Because of the redesigns I think it retconned the interactions that took place between the characters.
Ships
I find it bizarre that most of the male roster roasts the hell out of her, yet have an undertone of flirting based on interactions I've seen. Now, that's probably me being delusional and pulling at strings just to make a ship happen, but it's there.
Mileena + Kung Lao (If I'm feeling bold), Liu Kang (If I'm feeling bolder), Kuai Liang, Hanzo (childhood ship), Takeda ("You can look but you can't touch"), Stryker (watched Sonic XD's mk9 sucks video), Erron Black (I mean he did date Nitara and Skarlet), Bi Han/Noob Saibot
Out of all these ships I've listed I feel the most strongly about shipping her with Bi Han. It's mainly because of a post I saw, which was based on a meme. 
Kitana: Am I ugly?
Liu Kang: No. 
Mileena: Am I ugly
Bi Han/Noob Saibot: Yes. 
Mileena and Bi Han are dating in this meme, btw. I think it was built on the fact that Bi Han can see her for the tarkatan she is but it doesn't disturb him. I don't think he goes out of his way to mock her, either, he's merely analytical of her. Following one of my headcanons, he takes things literal, meaning he has no intentions of harming her emotionally.
Yes, I ship him and Sereena, but I like to try new things.
"We have met before." - Mileena
"In the Netherrealm, where I consumed your soul." - Bi Han/Noob Saibot
That wasn't supposed to sound sweet, but it did. To me. There's also this video.
They both have sibling problems and were killed unfairly. Mileena's crown was snatched from her while Bi Han was made a slave alongside Scorpion. You know, the guy that killed him. They fought Kabal together.
Oh, and they can both teleport :).
It could be argued that Noob has a better chance with Skarlet since she reminds him of Sereena, but I like her interactions with Sub Zero.
I'm starting to think I should write a yandere Liu Kang/Kung Lao x Mileena (one sided), I mean Kung Lao wanted Kitana too so he could see Mileena as some kind of replacement.
Family:
I think Shao Kahn does feel some kind of fatherly attachment to her, although I headcanon that he's a narcissistic father. In Mk11 story mode he was ready to kill D'Vorah the second he found out she killed Mileena. Protective dad. I think some of it comes from the father-daughter bond he has with Kitana. While Shao Kahn did say that he kept her around just to appease Sindel, he had no need to do that after her death, so he technically adopted Kitana just because he could. And then teenage rebellion kicked in and he had her replaced by Mileena.
"Where's this boldness been hiding, Kitana? Had you shown it before, I'd have no need for Mileena." I think Shao Kahn did care for Kitana but not in a way that his mind can fully address. But he prefers Mileena, as she's the version of Kitana that won't betray him. Even though Mileena was created as a replacement he still recognised her as an heir, and his daughter.
I also think Shao Kahn can't produce children... I mean I still see Skarlet as his adopted child. Dude's straight up just picking up daughters.
Shao Kahn being a dad:
"Raiden chooses champions poorly." - Shao Kahn
"This from the man who chose Mileena?" - Liu Kang
"Do not mock my daughter!" - Shao Kahn
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"Those who betray me suffer, Black." - Shao Kahn
"Our contract died when you did." - Erron Black
"You should've served Mileena." - Shao Kahn
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"You'll pay for Mileena, D'Vorah." - Shao Kahn
"This one did Outworld a service." - D'Vorah
"And so shall I." - Shao Kahn
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"With Sindel's return our family is complete." - Shao Kahn to Mileena
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"Daughter, you have returned." - Shao Kahn
"To reclaim my place at your side from Skarlet." - Mileena
"First prove yourself her better." - Shao Kahn
Yeah, he's a narcissistic parent.
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"You didn't teach me blood magic." - Mileena
"Sorcery is Skarlet's gift, not yours." - Shao Kahn
"You'd never know, you never gave me a chance." - Mileena
That sounds like sibling jealousy, Skarlet was certainly adopted.
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"Back from the dead, I see." - Rain
"You must answer for scheming against Mileena." - Shao Kahn
"Your daughter got exactly what she deserved." - Rain
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Bonus: Kitana
Kitana is just so out of pocket. Now to be fair, she reacted in a way that is understandable. If I found out someone cloned me and I was face to face with that clone I would freak out too. But it's what happens afterwards. Kitana claimed that Mileena attacked her when it was the other way around.
Now if we follow the events of mk9 and not the events that came before it, Kitana never got to even know Mileena, so that comment was uncalled for. Not only that, but Mileena was welcoming towards Kitana upon first meeting her. While she was created to replace Kitana, that was not her priority when she woke up and saw Kitana for the first time. It's very clear that Kitana has absorbed Shao Kahn's narcissistic habits.
Now with some interactions:
"You're more my sister than Mileena." - Kitana
"So why must we fight again?" - Jade
"Where there are siblings there is rivalry." - Kitana
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"I don't suppose you have a sister." - Kung Lao
"There is only Mileena." - Kitana
"Thank you. I'll pass." - Kung Lao
I think Kitana actually carries pride over being the pretty one. I also think she took pleasure in making Kung Lao uncomfortable.
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"You will be queen of the damned." - Noob Saibot
"That honour is Mileena's" - Kitana
Out of pocket, no one said Mileena's name yet Kitana brought her up just to insult her.
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Skarlet and Mileena should've had a bond of some kind that wasn't antagonistic. I already wrote a post about this some years ago on my old Tumblr account, but I deleted it so I have to start over with this post. In Skarlet's original story (before the retcon) she was created in the flesh pits and even appears a few times during the mk9 story mode, so by that alone Mileena and Skarlet have a connection.
In the retcon Shao Kahn is the one to teach Skarlet blood magic, but I always saw sorcery as Shang Tsung's speciality since Shao Kahn has his kingly duties to fulfil so I think it would be much more fitting if Shang Tsung taught her under Shao Kahn's orders, that way her and Shang Tsung have a bond of their own being teacher and student to compliment the fact that he created her back in mk9.
Now, Kitana has Jade so it was an opportunity to have an evil doppelganger situation with Mileena and Skarlet. They both like gore, they both hate Kitana because Kitana was mean to them, and they both don't like Jade. They both also have a thing for Sub Zero, which means they have similar tastes. They should get along. And for them to not get along I think it should've been the normal sibling dynamic where they would easily get into fights and do little things that annoy the other, but deep down are fond of each other. Something that counters Kitana and Jade's you're like a sister to me that you don't see real siblings experience.
If we're gonna follow the fact that they should get along, then Skarlet could've been the cool older sister. She had a boyfriend (Erron), she is good at what she does, and she's just as feral as Mileena but is more laid back. I can picture her helping Mileena with her makeup and her training. The sister that Kitana never was and refuses to be. On Skarlet's part it could be a thing where she remembered how it felt for Kitana to belittle her and for Jade to shun her for not being Edenian, and decides that she refuses to be the same to Mileena.
I have said a bunch of times that Shao Kahn sort of adopted Skarlet or sees her as a child of his. He took her away from the streets because she showed fire, and that's how a lot of adoptions go from what I heard, there's something about the kid that sparks something in that parent. But I think because Skarlet doesn't have royal blood and is a street urchin is what doesn't make her worthy of the title of daughter in Shao Kahn's eyes even if the bond is potentially there.
As much as I would love them to get along, Skarlet is jealous of Mileena. The fact that a clone was able to be given the title 'daughter' in a blink of an eye in comparison to Skarlet who had been serving him for more than centuries. "Shao Kahn needs no more Kitana clones!" is her way of saying that she wants to be recognised, loved and appreciated. "A pity you will never be his daughter." from Shang Tsung wasn't just any statement, he can see that this street urchin orphan who will not be mourned wants a parental figure in her life, and that unfortunately became Shao Kahn. There could've been the potential that it would be Shang Tsung, but we all know what he's like, he would see her as nothing more than a student who wants something more.
Skarlet lusts for power, and I theorise it is because she's trying to fill a hole, which is common in people who lack certain things in their life such as emotional stability and parental support. Having power will give her that sense of control over her life, supposedly.
Following my headcanon that Skarlet desiring Skao Kahn is a sign of her insanity, her need for security, appreciation and love has been perverted by the very thing that gives her power. Poor Skarlet.
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jackson-odoopowerbi-expert · 3 months ago
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Best Odoo Power BI Connector In Market: Full Comparative Analysis
In today’s fast-paced business environment, having a reliable ERP system isn’t just beneficial—it's essential.  Odoo has made a name for itself with its flexible and integrated approach, offering a comprehensive suite of solutions for businesses of all sizes. If you're serious about getting insights that truly matter, connecting Odoo ERP with a powerful analytics tool like Microsoft Power BI is where the magic happens. By doing this, you can pull data from different areas of Odoo and create insightful dashboards, helping you make informed, data-driven decisions.
In this post, we'll take a closer look at the Power BI connectors available from top providers—Techfinna, Webkul, Cdata, and Cybrosys. Our goal is to help you navigate these options so you can find the right fit for your needs.
Why Consider a Power BI Connector for Odoo?
You might be asking yourself, “What’s the big deal about integrating Power BI with Odoo?” That’s a totally valid question! While Odoo offers a robust platform for managing your business, when it comes to advanced reporting and analytics, Power BI really stands out. Connecting these two tools can transform the way you analyze data.
Here’s why you should think about this integration:
Create Dynamic Dashboards: Imagine having real-time insights at your fingertips. Dynamic dashboards help you visualize your business data like never before.
Tailor Your Visuals: Every business has unique needs. With Power BI, you can customize your data visuals to tell the story that's most important for you and your team.
Dive Deep into Data Patterns: Tackling complex data can be daunting, but this integration allows you to uncover patterns that help drive strategic decisions.
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In comparison, other providers like Webkul, CData, and Cybrosys offer decent solutions but lack the direct connectivity and easy integration that Techfinna provides. Techfinna is the best Odoo Power BI Connector due to its unique direct connection capability, allowing for flawless integration with Odoo and real-time data synchronization.
Conclusion
The Techfinna Power BI Connector is the top choice for businesses looking to enhance their analytics and reporting capabilities. Its direct connection capability, real-time synchronization, and user-friendly design make it the ideal solution for companies aiming to maximize their data’s potential.
While competitors offer viable API-based options, Techfinna’s connector delivers unmatched performance and efficiency, making it the preferred choice for Odoo and Power BI integration.
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bjrcrecruiting · 4 months ago
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Toronto Accounting Recruiters Are Seeing High Demand for This Surprising Finance Role
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Toronto’s finance and accounting sector is no stranger to evolving trends. From advancements in financial technology to shifting regulatory requirements, businesses are constantly adapting to stay competitive. Amid these changes, Toronto accounting recruiters have noticed a surprising surge in demand for a specialized role: the Financial Planning and Analysis (FP&A) Manager.
Once considered a behind-the-scenes position, the FP&A Manager has emerged as a strategic partner within organizations, driving decision-making and long-term growth. This shift highlights the growing need for professionals who can bridge the gap between data analysis and business strategy.
If your organization is searching for top FP&A talent, here’s why this role is in high demand and how accounting recruitment services in Toronto can help you secure the right candidate.
Why the FP&A Manager Role Is Gaining Momentum
The role of the FP&A Manager has expanded significantly in recent years. Traditionally responsible for budgeting and forecasting, FP&A professionals are now instrumental in providing strategic insights that shape business direction.
Several factors are driving this demand:
Data-driven decision-making: Organizations are increasingly relying on data to inform strategic initiatives. FP&A Managers play a crucial role in analyzing financial performance and forecasting future trends.
Economic uncertainty: In uncertain markets, businesses need professionals who can provide actionable insights to navigate challenges. FP&A Managers excel at scenario planning and financial modelling.
Technology integration: As organizations adopt advanced analytics tools and software, FP&A Managers who are tech-savvy and adaptable are in high demand.
The combination of technical expertise and strategic thinking makes the FP&A Manager a critical addition to any finance team.
Skills Toronto Companies Are Seeking in FP&A Professionals
Recruiters specializing in accounting recruitment services in Toronto are finding that the most sought-after FP&A candidates possess a unique blend of skills:
Analytical proficiency: Strong analytical skills are non-negotiable, as FP&A Managers must interpret complex financial data and provide actionable insights.
Communication skills: These professionals need to effectively convey financial information to non-financial stakeholders, making clear communication essential.
Strategic vision: FP&A Managers are expected to contribute to long-term planning and guide organizational strategy.
Technical expertise: Proficiency with tools like Excel, Power BI, and financial modelling software is a must.
By identifying candidates with these competencies, accounting recruiters in Toronto help organizations build finance teams that can tackle today’s challenges and prepare for tomorrow’s opportunities.
The Benefits of Partnering with Accounting Recruiters
With the demand for FP&A Managers rising, competition for top talent is fierce. Partnering with the best recruitment agency in Toronto can give your organization a significant advantage in securing skilled professionals.
Here’s how:
Market expertise: Toronto accounting recruiters have deep knowledge of the local job market and understand the nuances of finding candidates with specialized skills.
Extensive networks: Recruiting agencies maintain robust networks of qualified professionals, streamlining the hiring process.
Tailored solutions: Whether you need a full-time hire or a project-based consultant, accounting recruitment services can customize their approach to meet your needs.
BJRC Recruiting, for example, excels at connecting businesses with finance and accounting talent, helping organizations secure professionals who align with their goals and culture.
How to Stand Out to FP&A Candidates
The demand for FP&A Managers means candidates have more options than ever. To attract and retain top talent, organizations should focus on these areas:
Competitive compensation: Offering market-aligned salaries and benefits is essential in a competitive hiring landscape.
Professional development opportunities: FP&A professionals value opportunities for growth, such as certifications or leadership training.
Work-life balance: Flexible work arrangements and a supportive company culture are major draws for candidates in this role.
By addressing these factors, your organization can position itself as an employer of choice for top FP&A talent.
As businesses face increased complexity in financial planning and strategy, the demand for FP&A Managers continues to grow. These professionals are no longer just number crunchers; they are strategic partners who drive business success.
If your organization is looking to fill this pivotal role, BJRC Recruiting can help. With expertise in accounting recruitment services in Toronto, we connect businesses with top FP&A talent who are ready to make an impact.
Contact BJRC Recruiting today to find your next FP&A Manager and stay ahead in Toronto’s competitive finance landscape.
Know more https://bjrcrecruiting.com/2024/12/20/high-demand-finance-role-toronto-accounting-recruiters/
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syphertv · 6 months ago
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Unlocking YouTube Success: Strategies to Grow Your Channel
YouTube has transformed into a powerhouse for content creators, providing a platform where anyone with creativity and determination can share their voice with the world. With over two billion logged-in monthly users, the potential for growth is immense, yet navigating this landscape can be daunting. This article will delve into essential strategies that can unlock your YouTube success, helping you grow your channel and build a loyal audience.
Understanding your audience
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Identifying Your Target Audience
To truly succeed on YouTube, you must first understand who you are creating for. Identifying your target audience is the foundation of any effective content strategy. Start by considering the demographics of your ideal viewers: age, gender, location, and interests. Use YouTube Analytics to gather data on who is already watching your videos. Look for patterns in their behavior and preferences. This research will guide your content creation and ensure you are meeting the needs of your audience.
Tools like Google Trends and social media analytics can also provide insights into what your potential audience is searching for and talking about. Engage with your audience through surveys or polls to gather direct feedback. Understanding your viewers’ preferences will enable you to create relevant content that resonates with them.
(Click here to see the best way to grow on YouTube)
Creating Audience Personas
Once you’ve identified your target audience, the next step is to create audience personas. These are fictional representations of your ideal viewers based on research and data. Developing personas helps you visualize who you are creating for, making it easier to tailor your content to their interests.
For example, if your channel focuses on fitness, you might have personas like “Busy Mom” looking for quick workouts, or “College Student” seeking budget-friendly health tips. By addressing these personas in your videos, you create a more personalized experience that can deepen viewer connection and increase engagement.
Content Strategy
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Defining Your Niche
A well-defined niche can set you apart in the crowded YouTube landscape. Choosing a specific focus not only helps you attract a dedicated audience but also positions you as an authority in that space. Think about your passions, expertise, and the gaps in the market that you can fill.
Research existing channels in your niche. What are they doing well? Where are their weaknesses? This analysis can guide you in carving out your unique space. For instance, if you’re passionate about travel, you could focus on budget travel, luxury experiences, or travel tips for solo adventurers. The more specific your niche, the easier it will be to attract viewers who are genuinely interested in your content.
Crafting Compelling Content
With your niche defined, it’s time to craft content that captivates and engages. Compelling storytelling is at the heart of successful YouTube videos. Start by outlining the main message you want to convey and how you can tell that story in a relatable way. Use anecdotes, visuals, and even humor to make your content more engaging.
Don’t underestimate the importance of production quality. While you don’t need a Hollywood budget, clear audio, good lighting, and thoughtful editing can significantly enhance your videos. Invest in a decent microphone and learn basic editing techniques to improve the viewer experience. A polished video not only keeps viewers engaged but also reflects your dedication and professionalism.
Planning Your Content Calendar
Consistency is key on YouTube. To keep your audience engaged, develop a content calendar that outlines when you’ll release new videos. Whether it’s once a week or bi-weekly, stick to your schedule as much as possible. This builds anticipation among your viewers and helps establish a routine.
Incorporate a mix of content types into your calendar, such as tutorials, vlogs, and Q&A sessions. This variety keeps your channel fresh and caters to different viewer preferences. Additionally, be sure to include time for seasonal or trending topics. Staying current with trends can attract new viewers and boost your visibility.
Optimization Techniques
SEO for YouTube
Search Engine Optimization (SEO) is crucial for getting your videos seen. YouTube is the second-largest search engine globally, so optimizing your content is essential. Start with keyword research to identify relevant terms that potential viewers are searching for. Use tools like Google Keyword Planner or TubeBuddy to discover popular keywords related to your niche.
Once you have your keywords, incorporate them into your video titles, descriptions, and tags. A compelling title that includes your primary keyword not only improves your chances of ranking higher in search results but also entices viewers to click. Additionally, writing a detailed video description that summarizes your content and includes related keywords can further boost your SEO.
Thumbnails and Titles
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Your video’s thumbnail and title are the first impressions viewers will have. Creating eye-catching thumbnails can dramatically increase your click-through rate. Use bright colors, bold text, and engaging imagery to make your thumbnails stand out. Consistent branding across your thumbnails can also help your videos become instantly recognizable.
Crafting a compelling title is equally important. Aim for titles that are both descriptive and intriguing. Posing a question or hinting at a solution can entice viewers to click. For example, instead of a bland title like “My Fitness Routine,” try “How I Lost 10 Pounds in Just 30 Days: My Daily Fitness Routine.” This approach piques curiosity and promises valuable content.
Engagement and Community Building
Encouraging Viewer Interaction
Engagement is crucial for growing your channel. Encourage viewers to interact with your content by asking them to like, comment, and subscribe. Incorporating calls to action in your videos reminds viewers to engage. For instance, you might say, “If you found this tip helpful, don’t forget to give it a thumbs up!”
Engaging with your audience doesn’t stop at the end of your videos. Respond to comments and questions, creating a dialogue with your viewers. This not only fosters a sense of community but also shows that you value their input. Building these relationships can lead to loyal subscribers who feel personally connected to your channel.
Building a Community
A strong community can be a game-changer for your channel’s growth. Consider creating a dedicated space for your audience to connect outside of YouTube, such as a Facebook group or Discord server. These platforms allow viewers to discuss your content, share ideas, and support one another.
You can also host live Q&A sessions or virtual meetups to interact with your audience in real time. This personal touch makes viewers feel valued and can significantly strengthen their loyalty to your channel.
Promotion and Collaboration
Leveraging Social Media
Don’t rely solely on YouTube to promote your content. Use social media platforms like Instagram, Twitter, and TikTok to reach a wider audience. Share snippets of your videos, behind-the-scenes content, or engage in relevant conversations. Tailor your messaging for each platform to maximize engagement.
Consider running targeted ads on social media to promote your videos to specific demographics. This can help you attract new viewers who may not have discovered your channel otherwise. Additionally, networking with other creators on social media can lead to collaboration opportunities and mutual promotion.
Collaborating with Other Creators
Collaboration is a powerful tool for expanding your reach. Partnering with other creators can introduce your content to their audience, providing fresh exposure. When seeking collaborators, look for creators within your niche or those who share a similar audience. This ensures that the collaboration is relevant and beneficial for both parties.
Reach out with a clear proposal that outlines the benefits of collaborating. Whether it’s a joint video, a shoutout, or a guest appearance, mutual promotion can significantly boost your visibility and subscriber count.
Analyzing and Adapting
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Using YouTube Analytics
To grow effectively, you must analyze your performance and adapt your strategies. YouTube Analytics provides valuable insights into how your videos are performing. Key metrics to watch include watch time, audience retention, and engagement rates. These statistics can help you identify what’s working and what needs improvement.
For example, if you notice that viewers drop off during a specific part of your video, consider revising your content to keep them engaged. Alternatively, if certain types of videos are performing exceptionally well, consider producing more content in that style.
Adapting Based on Feedback and Trends
Staying flexible and responsive to feedback is crucial for long-term success. Regularly solicit feedback from your viewers, whether through comments, polls, or direct messages. This will help you understand their preferences and make necessary adjustments to your content strategy.
Keep an eye on emerging trends within your niche. Platforms like TikTok can often signal upcoming trends that may soon spill over into YouTube. Being early to adopt new trends can set your channel apart and attract new viewers eager for fresh content.
Conclusion
Unlocking success on YouTube requires a multifaceted approach, combining audience understanding, compelling content creation, strategic optimization, and active engagement. By implementing these strategies, you can create a thriving channel that resonates with viewers and fosters a loyal community.
Remember, building a successful YouTube channel takes time, effort, and a willingness to learn and adapt. Stay committed to your craft, and don’t be afraid to experiment with new ideas and approaches. As you refine your strategy, you’ll unlock the doors to YouTube success, paving the way for growth and endless possibilities.
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uchitpatel11 · 6 months ago
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SOCIAL MEDIA STRATEGY
A social media blog for a human writer can focus on showcasing their personality, creativity, and insights into the writing process. Here's a guide on creating such a blog:
1. Define Your Niche
What kind of writing do you do? (Fiction, poetry, technical writing, personal essays, etc.)
Are you targeting fellow writers, readers, or a specific industry (e.g., marketing, journalism)?
Make sure your niche aligns with your long-term goals and interests.
2. Develop a Unique Voice
Your tone should reflect your personality. Whether you're casual, humorous, or more formal, let your voice stand out.
Consistency in tone helps followers connect with you and understand what to expect.
3. Post Content Regularly
Create a schedule for your posts (daily, weekly, bi-weekly).
Mix content: writing tips, behind-the-scenes of your writing process, your personal journey, writing prompts, book or article recommendations.
Share snippets of your current projects or short pieces of your work.
4. Engage with Your Audience                
Respond to comments and messages. Ask questions to encourage discussion.
Host writing challenges or prompts to get followers involved.
Create polls to ask what readers are interested in and tailor content to those topics.
5. Use Visuals
Break up text with engaging visuals: images, quotes, or graphics related to writing.
Share aesthetic photos of your workspace or writing routine.
Use creative writing prompts displayed as eye-catching images.
6. Promote Your Work
Share links to your published work (whether on other websites, books, or writing platforms).
Celebrate your milestones like finishing a novel or getting published.
Create a portfolio or showcase of all your work in one place for easy access.
7. Collaborate and Network
Guest post on other blogs or collaborate with fellow writers to reach new audiences.
Share posts from others in the writing community that resonate with you.
8. Leverage Multiple Platforms
Use different social media platforms (Instagram, Twitter, LinkedIn, etc.) to drive traffic to your blog.
Each platform requires its own strategy: Instagram for visuals, Twitter for short thoughts or updates, and LinkedIn for more professional writing content.
9. Monetize (If Desired)
Set up a donation system (like Ko-fi or Patreon) where followers can support your work.
Offer writing consultations, editing services, or workshops.
Consider affiliate marketing for writing tools or resources.
10. Track Your Progress
Use analytics to see which posts perform well and adapt to what your audience enjoys.
Keep experimenting with new content ideas to keep your blog fresh and exciting.
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