#B2b Sellers Platform

[moneyaroundworld]

Derzan-The B2B marketplace connecting global buyers with Turkish manufacturers and sellers

Welcome to Derzan, the leading B2B marketplace that serves as the ultimate bridge between global buyers and Turkish manufacturers and sellers. With Derzan, expanding your business reach has never been easier. Our platform connects international buyers with a vast network of reliable Turkish manufacturers and sellers, enabling seamless trade and fostering mutually beneficial partnerships.

As one of the most dynamic and innovative marketplaces, Derzan is designed to cater to the diverse needs of businesses across various industries. Whether you are looking for high-quality products, seeking trusted suppliers, or exploring lucrative business opportunities, Derzan has got you covered.

Turkish manufacturers and sellers are renowned for their exceptional craftsmanship, cutting-edge technology, and competitive pricing. By leveraging Derzan's extensive database of Turkish businesses, buyers gain access to a wide range of products and services, spanning from textiles and machinery to electronics and construction materials. Our platform ensures that buyers can source top-notch goods directly from the source, minimizing costs and streamlining the procurement process.

[expobazzar]

Eco-conscious + E-commerce = ExpoBazaar

Discover ExpoBazaar, the ultimate online shopping platform for eco-conscious consumers. Shop a wide range of sustainable products, from fashion to home goods, while supporting a greener future. Join ExpoBazaar today and make a positive impact with every purchase.

[ksoftwebdevelopment]

Online Classified Ads: A Classic Example of C2C E-Commerce

The Power of Online Classified Ads in C2C E-Commerce

In today’s digital era, e-commerce has redefined how individuals and businesses interact, creating seamless connections between buyers and sellers. A shining example of this transformation is the rise of C2C (Consumer-to-Consumer) e-commerce, with online classified ads leading the charge. Platforms like Craigslist, OLX, and Facebook Marketplace have revolutionized the traditional marketplace by making transactions faster, more convenient, and globally accessible.

Let’s explore how online classified ads exemplify C2C e-commerce, the technology behind their success, and the significant role they play in shaping the digital economy.

What is C2C E-Commerce?

C2C e-commerce, or consumer-to-consumer electronic commerce, facilitates direct transactions between individual buyers and sellers using third-party platforms. Unlike B2C (Business-to-Consumer) or B2B (Business-to-Business) models, C2C focuses entirely on connecting consumers for transactions without a middleman business.

Online classified ads are the backbone of C2C e-commerce, acting as digital hubs where users list products and services for sale. Other users can then browse, negotiate, and purchase directly from the seller.

Why Online Classified Ads Are Ideal for C2C E-Commerce

1. Direct Consumer Interaction Classified platforms prioritize direct communication between buyers and sellers. This immediate interaction fosters trust and simplifies decision-making, making transactions quicker and more personal.

2. Low or Zero Transaction Costs Most platforms allow users to post ads for free or charge minimal fees. This affordability encourages individuals to sell items and services, creating a thriving marketplace.

3. Diverse Offerings From second-hand furniture and electronics to rental properties and job postings, online classifieds cover a broad spectrum of categories, catering to a wide range of consumer needs.

4. Global and Local Reach Users can choose between targeting local buyers for quick sales or reaching a global audience for niche products, making these platforms highly versatile.

5. User-Friendly Platforms Designed to be simple and intuitive, classified sites are accessible to users of all skill levels, enabling easy posting, browsing, and communication.

The Technology Behind Online Classified Platforms

The success of online classified ads lies in the sophisticated technologies powering these platforms:

Advanced Search Algorithms: These ensure users quickly find relevant listings based on location, category, and price.

Secure Payment Gateways: Many platforms integrate secure payment options to safeguard transactions.

Responsive Web Design: Classified platforms are optimized for mobile devices, ensuring consistent user experiences across screens.

AI-Powered Recommendations: Artificial intelligence offers personalized suggestions based on user preferences and browsing behavior.

SEO and Analytics: Platforms leverage SEO to boost the visibility of listings on search engines and use analytics to understand and enhance user engagement.

Benefits of Online Classified Ads in C2C E-Commerce

1. Empowering Small Sellers Classified ads provide a level playing field for individuals and small businesses to reach buyers without requiring a physical storefront.

2. Promoting Sustainability By encouraging the resale of second-hand goods, these platforms reduce waste and contribute to a circular economy.

3. Faster Transactions With features like instant messaging and real-time notifications, classified platforms streamline communication and accelerate deals.

4. Cost-Effective Marketing Sellers can create impactful ads with photos and detailed descriptions without needing expensive marketing campaigns.

Challenges in C2C E-Commerce via Classified Ads

Despite their advantages, online classifieds face challenges:

Trust Issues: Buyers may worry about product quality, payment security, or fraudulent listings.

Minimal Regulation: Without strict oversight, issues like spam, counterfeit goods, and misleading ads may arise.

High Competition: The abundance of listings can make it hard for sellers to stand out without investing in premium placements.

Logistics: Delivery is often left to buyers and sellers, complicating transactions for bulky or long-distance items.

How Online Classified Ads Drive C2C E-Commerce Growth

Despite these obstacles, classified platforms remain pivotal in the growth of C2C e-commerce for several reasons:

Democratization of Commerce: They empower anyone with internet access to participate in the marketplace.

Innovative Monetization: Features like promoted ads and premium listings offer additional value to users while generating revenue for platforms.

Community Building: By fostering local transactions and encouraging user feedback, classified platforms create engaged communities.

Optimizing Classified Listings with SEO

For sellers, SEO (Search Engine Optimization) is essential to boost visibility on classified platforms. Including relevant keywords like “buy and sell locally,” “best deals online,” or “affordable used goods” can significantly enhance listing performance.

Companies like KSoft Technologies specialize in web development, SEO strategies, and digital marketing, helping classified platforms and individual sellers achieve:

Higher rankings on search engines.

Enhanced user interfaces for better engagement.

Scalable and secure technology solutions.

The Future of Online Classified Ads in C2C E-Commerce

The future of online classifieds is bright, with innovations in AI, blockchain, and logistics solutions promising to address current challenges. These advancements can enhance trust, security, and overall user experiences, ensuring the continued growth of C2C e-commerce.

As technology evolves, businesses offering web development, mobile app development, and SEO services, such as KSoft Technologies, will play a vital role in empowering classified platforms to stay competitive and innovative.

Conclusion

Online classified ads are a cornerstone of C2C e-commerce, creating spaces for direct consumer interaction, affordable transactions, and sustainable commerce. By connecting buyers and sellers without traditional barriers, these platforms exemplify the potential of technology-driven marketplaces.

Whether you're looking to improve your classified platform or enhance your digital presence, KSoft Technologies offers cutting-edge solutions in web development, mobile app creation, and SEO strategies to help you thrive.

Visit KSoft Technologies today and discover how we can help elevate your business in the evolving digital economy! 🚀

[tradekey-b2b]

The Rise of B2B Marketplaces

B2B marketplaces serve as digital meeting points for buyers and sellers. Over the last decade, they have gained traction due to the convenience, speed, and efficiency they offer to businesses looking to trade internationally. Traditional methods of sourcing and procurement, involving in-person meetings, trade shows, or middlemen, are increasingly being replaced by digital platforms like TradeKey.

TradeKey, launched in 2006, is one of the pioneers in the B2B online space, providing a platform where manufacturers, suppliers, importers, and exporters can interact seamlessly. The platform caters to various industries, including electronics, machinery, agriculture, textiles, chemicals, and more. With its headquarters in Saudi Arabia, TradeKey has a strong presence globally, particularly in emerging markets across Asia, the Middle East, and Africa.

TradeKey’s Unique Selling Proposition (USP)

What sets TradeKey apart from other B2B platforms is its focus on trust and verification. Given the rise of fraudulent activity and scams in international trade, buyers and sellers alike require a platform that ensures safety and reliability. TradeKey addresses this need through its Verified Buyers Database, a unique feature that guarantees that the buyers listed on the platform have undergone a rigorous verification process. This verification process helps in minimizing the risk of fraud and instills confidence in businesses using the platform.

This Verified Buyers Database is particularly valuable for suppliers and exporters looking to tap into global markets without the fear of encountering fake buyers or fraudulent transactions. TradeKey’s platform also allows businesses to verify potential buyers, ensuring that both parties involved in a transaction can trust each other, which is a significant advantage in today's interconnected global trade environment.

Navigating TradeKey: Key Features and Benefits

Global Reach and Industry Focus: TradeKey’s platform is vast, covering more than 9 million registered users from 240 countries. Its global network spans a wide array of industries, allowing businesses to find partners from virtually any sector. The platform's design allows suppliers and buyers to search for products based on industry categories, making it easier to find the right match.

Verified Buyers and Suppliers: As mentioned earlier, TradeKey’s verification system is one of its most crucial aspects. By focusing on transparency, the platform enhances trust among users. Verified buyers and suppliers can negotiate with greater confidence, reducing the risk of scams or unreliable business deals. This feature is particularly beneficial for small and medium-sized enterprises (SMEs), which may lack the resources to conduct extensive background checks on potential partners.

Trade Shows and RFQs: TradeKey provides access to global virtual trade shows, allowing businesses to showcase their products to a global audience without the costs associated with physical participation. Additionally, businesses can post Request for Quotations (RFQs), making it easy to receive proposals from multiple suppliers or manufacturers. This feature streamlines the procurement process, especially for buyers looking to compare offers and select the best deal.

Digital Marketing and Branding Support: Beyond merely connecting buyers and suppliers, TradeKey also offers digital marketing and branding solutions. The platform provides tools to help businesses optimize their listings, making them more visible to potential buyers. Through effective SEO techniques, businesses can ensure their products appear at the top of search results, increasing visibility and lead generation.

Buyer and Seller Communication Tools: Communication is key in B2B transactions, and TradeKey has built-in communication tools that allow for direct messaging, inquiries, and real-time negotiations between buyers and sellers. This reduces the time typically involved in email exchanges or delayed responses, helping to speed up decision-making and order placement.

Market Insights and Analytics: TradeKey also offers access to valuable market data and analytics, which can guide businesses in making informed decisions. By understanding market trends, buyer preferences, and pricing strategies, businesses can fine-tune their offerings and enhance their competitiveness in the global market.

Security and Trust: Overcoming B2B Fraud

One of the biggest challenges in the B2B space is the prevalence of scams and fraud. Many businesses, especially smaller ones, are wary of international trade due to the risk of dealing with unknown or unverified parties. TradeKey addresses these concerns by offering TradeKey GoldKey Membership and TradeKey TrustPass Membership, which provide additional layers of security and credibility for businesses. These memberships allow companies to display their verified status, making them more attractive to potential buyers.

TradeKey also actively educates its users about B2B safety, offering guides on how to avoid scams, identify red flags, and ensure secure payment methods. The platform's dedication to transparency and security has made it a trusted name in the industry, particularly among SMEs looking to expand globally.

The Role of TradeKey in Global Business Growth

In the context of the global supply chain, TradeKey has become a significant facilitator of cross-border trade. Its role is particularly important for businesses in developing regions, where access to global markets might otherwise be limited. By providing a safe, efficient, and user-friendly platform, TradeKey is not only helping businesses find international buyers and suppliers but also contributing to global economic growth by fostering trade partnerships.

Conclusion

As the world becomes increasingly connected, platforms like TradeKey will continue to play a vital role in enabling international trade. With its focus on trust, verification, and ease of use, TradeKey has positioned itself as a go-to platform for businesses looking to expand their global footprint. Whether you are a buyer seeking reliable suppliers or a seller aiming to reach new markets, TradeKey offers the tools, resources, and support needed to succeed in today’s competitive B2B landscape.

By emphasizing security and fostering transparency, TradeKey ensures that businesses can engage in global trade with confidence, making it an invaluable resource in the modern business world

[tradersfindb2bportal]

Meraki Star Metals Oil And Gas Equipment Trading LLC

We’re overwhelmed to have Meraki Star Metals Oil And Gas Equipment Trading LLC on our platform.🎉

You can go through their wide variety of Flanges on TradersFind which is UAE’S largest online B2B portal.

Find out their variety at: https://www.tradersfind.com/seller/meraki-star-metals-oil-and-gas-equipment-trading-llc

[vishakharo]

How To Do Seller Registration On Romegamart

Romegamart is Now Available On Google Play Store

India's First & Largest B2B Platform For RO And Water Purifier Industry.

#b2bplatform #businessideas #ecommerce #roplatform #ROmarket #Roindustry #b2bmarketplace #businessstrategy #wholesalemarket #wholesaler #B2Becommerce #onlinemarketingtipsing

[chhavijain3099]

Start E-commerce Business in India 2024

Aspects of the best in the field of Indian e-commerce, whether consumer or business-oriented, are essential to assess. 2024 is in full swing, and the e-commerce segment is as competitive as ever: it ranges from huge players competing to become market behemoths to ambitious startups ready to turn the retail market on its head.

In India, there are top and popular e-commerce marketplaces where sellers can sell their products and services to the larger customers base available on these channels.

Before starting the e-commerce business, sellers or entrepreneurs should be aware of below mentioned aspects important to start a online business on the basis of the type of e-commerce business they want to start.

Research Your E-commerce Business Idea: First thing to do a thorough research about your business idea, study about your competitors, cost analysis, profit analysis, average selling price of your niche products, etc in the market. These researches helps you to get deep knowledge about the business your are planning to start.

Target Audience: After doing the research about the business idea, sellers on companies need to look up for their target audience. Target audience means those people who can convert paid customers for business in future.

Choose Right Marketplace: In this step seller needs to decide which is the best platform to start a online e-commerce business. E-commerce business have four types: B2B, B2C, C2C, C2B therefore, on the basis of type of e-commerce business and target audience and on the basis of business registration process sellers needs to decide the right marketplace.

Whether you are the new seller, or the existing one, relaunching your e-commerce business, or need guidance to make your business successful then these aspects can help you.

[funmarky]

How to Start a successful Amazon FBA business in 2023? (Step-By-Step Guide)!

Starting an Amazon FBA (Fulfillment by Amazon) business is an excellent opportunity to create a profitable business with low overhead costs. FBA allows you to sell products on Amazon’s platform, while Amazon handles storage, shipping, and customer service. In this guide, we’ll take you through the steps to start a successful Amazon FBA business in 2023.

Step 1: Create an Amazon seller account The first step to starting an Amazon FBA business is to create an Amazon seller account. You can do this by visiting the Amazon Seller Central website and following the registration process. Amazon offers two types of seller accounts: individual and professional. Choose the type of account that best fits your needs and budget.

Step 2: Research profitable products The next step is to research profitable products that you can sell on Amazon. Look for products that have high demand, low competition, and a healthy profit margin. You can use Amazon’s Best Sellers list, Google Trends, and other market research tools to identify potential products.

One of the tools which helped me to reach 7-Figures in sales is Helium 10. This tool has many opportunities and training and when I started I was with 0 knowledge this tool helped me step-by-step to get into this business and to succeed.

Step 3: Find a supplier Once you’ve identified a product to sell, you need to find a reliable supplier. You can search for suppliers on Alibaba, Global Sources, and other B2B marketplaces. Look for suppliers with a good track record, competitive pricing, and the ability to meet your product specifications.

Alibaba is the right source to get a verified supplier at a reasonable price point. Always remember to connect and take prices with at least 15 suppliers and negotiate as much as you can.

Step 4: Create a product listing With your product and supplier in place, the next step is to create a product listing on Amazon. Your product listing should include a title, bullet points, product description, and high-quality product images. Make sure to optimize your listing for Amazon’s search engine by using relevant keywords and including all the necessary product information.

This is the best time when you know everything is set and your product is going to be listed now. Just focus here is on getting Extraordinary photoshoots done for your products with the help of sample products you get from your supplier.

Step 5: Optimize your product listing Amazon’s search algorithm rewards listings that are optimized for the search engine. To optimize your listing, you should focus on the following areas: title, bullet points, description, and backend keywords. Make sure to use relevant keywords in each of these sections, but avoid keyword stuffing or using irrelevant keywords.

Optimization can be done in many ways. With 80% optimization things and steps Helium 10 will help you. Like to do keyword, Heading, Description, Key points, Images optimization.

Step 6: Launch your product With your product listing optimized, it’s time to launch your product. Use Amazon’s Pay Per Click (PPC) advertising platform to drive traffic to your product listing. Start with a small budget and gradually increase it as you get more sales.

Step 7: Monitor your performance As your product sells, make sure to monitor your performance metrics, such as your conversion rate, customer reviews, and seller feedback. Use this data to optimize your product listing and advertising campaigns.

Slightly, Monitor your performance and take action according to that if you are selling your products more than acceptations slow down your PPC and prepare to restock.

Step 8: Scale your business Once you’ve established a profitable product, you can start scaling your business by adding new products to your portfolio. Use the same research and optimization techniques to identify new products that will sell well on Amazon.

Conclusion: Starting a successful Amazon FBA business requires careful planning, research, and execution. By following the steps outlined in this guide, you can start your Amazon FBA business and build a profitable online business in 2023. Remember to stay focused, monitor your performance, and always be on the lookout for new opportunities to scale your business.

Just remember you are one product away! Focus on only improving and differentiating your product…

[jiwebtechblog]

Key Benefits Of Online Marketplace Solutions For Business In 2023

Online marketplaces are where the interaction between consumers and businesses becomes more feasible. In recent years, if businesses want to reach millions of business customers and increase their revenue, it is crucial for them to come to opt for online marketplace solutions.

It is a platform that can be an app or a website, that acts as a mediator between customers and companies offering services and products in the B2b and B2C.

There are a lot of business players who are thriving in the business world using marketplaces. Some of the giant players are Amazon, Alibaba, and more.

Curious to know how big the online marketplace industry is? Why is the online marketplace industry growing so fast?

Here are a few stats that you must know. • By 2024, the B2C marketplace is estimated to reach $3.5 trillion in sales. • 47% of digital purchases happen via online marketplace platforms. • 63% of all U.S. businesses are performed via marketplaces. • The sales rate of the top 50 marketplaces in the U.S. increased by 40%, in 2020.

Types of Online Marketplace Solutions you should know in 2023 Let us now discuss the types of Online Marketplace solutions you must know.

Horizontal marketplace: Horizontal marketplace is a one-shop stop for the customers. These customers do not have to move to different online portals to buy various products. They get everything in one place.

Vertical marketplace: Vertical marketplace offers different products with similar characteristics. For example, TrueFacet sells only jewelry-related products. In addition, the vertical marketplace does maintain guaranteed authenticity.

Hybrid marketplaces: Hybrid marketplace sells their own products as well as products from other vendors while providing a platform for users to complete the transaction.

Hyperlocal marketplace: Hyperlocal marketplace is also known as the local business marketplace. In this platform, sellers deliver in a small area or local area in a short period.

Global Marketplace: As the name suggests, the global marketplace sells a variety of products from different suppliers. The best example of a global marketplace is eBay.

What are the benefits of creating an Online Marketplace? Here are a few benefits of creating an online market platform:

Let us discuss all the benefits in detail.

Cost-effective: Setting up an online store or registering the business on an online marketplace helps you save a lot of money. And you can focus more time, attention, and resources on the other important aspect of the business.

Convenient and Effective: Online marketplace is an ideal choice for managing online orders, fulfilling shipments, and proving customer services. These platforms offer convenient ways for customers to buy products.

Customer Retention: If an online marketplace caters to customers' needs, they tend to come back again and again. In simple words, clients rely a lot on the transparency and reliability of the platforms and come back accordingly.

Enhanced Revenue: A great customer experience helps increase sales and revenue. Moreover, online marketplaces make it easy for businesses to reach a higher audience. Furthermore, when you create an online marketplace, buyers, and shoppers across the globe get access to your products and services.

Better Online Reviews: Ensure that you present your best products on the online marketplace, as a good customer experience helps businesses get positive reviews. These reviews determine the future of your sales. Good reviews from customers can help you get more sales as customers tend to buy the products which hold positive reviews.

To Summarize “Marketplace has become the future of online businesses.” Customers and businesses look for a reliable and convenient place where they can buy and sell things simultaneously. And this is where online marketplaces come in. Marketplace platforms can cater to any niche and address any need of customers and sellers and are the best ways to promote the brand and enhance revenue.

At jiWebTech, we help you develop advanced, versatile, feature-rich, comprehensive, efficient, and customizable online marketplace solutions for all sizes of businesses.

If you have any queries regarding how to start an online marketplace website or want to hire marketplace developers, feel free to schedule a call.

[squideo]

Have You Considered... Spotify?

There is an overwhelming number of options for individuals and businesses looking to build an online presence. The focus for many remains on the big three: Facebook, Instagram and Twitter. With a combined monthly active user base of 4.29 billion people, an account on each of these platforms puts you in the pocket of half the world’s population (Source: Backlinko 2022).

For businesses, there are huge markets to access through these platforms – if you can be heard over the crowd. These massive platforms attract companies from around the world. From multinational conglomerates to the newsagent at the top of your street, it feels like everyone has an account. 

It is a buyer-seller market that these platforms are geared toward. Each of the big three, and many like them, run paid advertisements and offer additional tools and insights if you switch from a personal account to a business or creator account. Instagram and Facebook also have marketplaces, to facilitate direct sales.

How to Stand Out?

First of all, keep your Facebook, Instagram and Twitter accounts. Nothing can be gained from ignoring these titans of social media! If you want to stand out amongst your competitors, however, it’s time to consider expanding your social presence to other platforms which offer more opportunities to shine.

The obvious secondary choices are the runners-up in the social media rankings ��� namely TikTok and Snapchat – however, as they surge in popularity they start to mirror their competitors. Both have business account options and deliver advertisement packages. It’s vital to tailor your content to stand out and choose your platforms with care.

To engage your customers and convert new visitors, it is important to identify multiple platforms where they are most active. Find out their location, age range, professions, and any other identifiers you can think of. If you’re operating as a Business to Business (B2B), platforms like LinkedIn and Clubhouse could be ideal. If your market is teachers and educators, use Facebook and Pinterest.

Go where your customers are. You might end up somewhere unexpected!

What is Spotify?

Spotify is the largest music streaming service with 365 million monthly active users tuning in from around the globe.

As well as big title artists, Spotify also hosts over 2.9 million podcast titles. It is free to sign-up and listen with adverts. Premium membership is also available for a monthly or annual subscription.

For a business looking to build brand awareness, Spotify has two key advantages:

1. Prima Podcast

Facebook, Instagram, TikTok, Snapchat… they’re all focused on the visual, whether it’s an image, video or reel. Spotify allows you to reach out to an audience through a different medium: audio. From your Spotify account, you can launch an informal podcast to deliver insights from your industry, chat with customers or service users, or host different team members to discuss company updates.

In education, students have long been grouped into three learning preferences: visual, auditory and kinaesthetic (physical activity). While most people have a preference, the best lessons incorporate all three. So why should your marketing strategy be any different? By incorporating audio into your marketing plan, you can engage a new customer segment.

2. Humanising the Brand

Spotify isn’t only available to businesses as a podcast platform.

Humanising your brand helps your audience build a connection to your business, making them more likely to convert into customers. Form meaningful connections and build a community that wants to work with you, and soon you will stand out amongst your competitors.

Spotify lets you do this by giving you the option to add music to your brand. Curate playlists that align with your services and products, or give team members a chance to create something unique to them. Show your audience that there is a personal element behind the logo.

Below is the playlist that Squideo created for Halloween - each team member picked a track and their personalities really shine through with each selection!

How to Utilise Spotify

It’s easy to promote a Spotify account through your existing social media platforms. Spotify allows you to share music directly to Twitter and Facebook, and embed it on a website. With platforms like Linktree, you can share your Spotify account across all of your social media accounts to encourage your combined audience to visit your business page and follow.

Unlike other social media platforms, Spotify does not offer users the choice to switch to a business account which means there are no statistical insights into the reach and engagement of your account. The prime method to track engagement is through channel followers and user likes on playlists and original content.

What Spotify lacks in business functions, however, it makes up for through passive engagement.

Traditional advertising has become less engaging for consumers, and curated content is a great way for brands to make an impact on an oversaturated landscape.

People listen to music all day. Offering a curated playlist enables you to passively engage these potential customers throughout their daily activities.

Design playlists that relate to your brand or team. Read on for inspiration!

Location. What is the team in your office listening to, compared to a different branch based in another city? Bring a company together and bridge staff no matter how far apart they are.

Holidays. Squideo kicked off its first Spotify playlist with a compilation for Halloween, with tracks chosen by each member of the team. Make one for every holiday or season, like Valentine’s Day or the Summer Holiday.

Themes. Ideally connected to your brand in some way, the songs in this playlist will connect to one main theme. For a company like Squideo, this could be ocean-themed, film-themed, or Hull-themed (the city where we’re based).

Activities. For people using Spotify, activity playlists might be curated for things like working out, relaxing or cooking. For a business, consider creating playlists for activities connected to your work. If you’re an estate agent, create a playlist that represents the joy of selling a house. If you’re a construction agency, create a playlist for working at a site on a hot day.

Once you’ve made your playlists, add an extra layer of personalisation. Spotify gives its users the option to create a playlist cover. Design this with your branding in mind, so that when people go to play your playlist they think of your business!

Share your playlist across social media and keep it up-to-date (Spotify does remove and add music depending on its arrangements with music record labels). You’ll find your following soon enough.

For more inspiration, check out other leading businesses on Spotify like McDonald’s, Nike, Zara and Lidl.

Get Started with Video Marketing Today!

Hopefully, you found this first installation of Have You Considered useful. Stay tuned over the next two months while we explore other underutilised platforms and find ways to make your brand stand out.

Speaking of standing out, check out our portfolio! And, if you want to discuss how animated explainer videos can benefit your business, get in touch with the Squideo team today.

[b2bindianportal]

B2B Portal in India

B2B E- Commerce Platform

The relevance of B2B e-commerce to a company’s marketing and sales strategy is simple. E-commerce websites increase the company’s visibility in the digital world and make it easier for them to reach out to their target audience. Taking into account that the B2B market is a lot bigger than the B2C market, companies have ample potential to achieve success.

It's no longer difficult nowadays, thanks to the accessibility of niche b2b portals that can help business owners get started with an e-commerce website. These portals provide all the support needed for developing, designing and managing an e-commerce website, at a fraction of what it cost traditional entrepreneurs.

The e-commerce websites that are specifically designed for businesses to buy and sell with other businesses, generically known as B2B portals.

There are many benefits that come with using B2B e-commerce, such as reduced overhead costs and a higher customer lifetime value.

B2B e-commerce often has different considerations from B2C sites in terms of design, features, and functionality.

A Complete Guide to B2B E-Commerce Platforms and Strategies Used Today

Introduction to B2B E-Commerce

E-commerce can be defined as buying or selling of wares or services over the internet. Some researchers believe that ecommerce shall replace some of the traditional business models in the future. This is due to the convenience and wide range of products it offers in comparison to physical stores.

B2B ecommerce is a way for companies to buy and sell products or services between themselves without involving third party sellers. Additionally, many b2b businesses are now turning into b2b marketplaces where they focus on developing their own platform instead of selling products from other sellers.

Targeting the Right Audience

A go vertical strategy is a business strategy that focuses on a specific market for a business to grow. By targeting customers in one particular group, the company can hope to grow in that area and keep expanding.

When a company decides to go vertical, they do not want this segmentation to interfere with the purpose of their business. It is important for them to maintain their original idea and goals while adapting them for a specific niche.

A successful go vertical strategy will have all of the pieces necessary for success: it's clear who you're going after, what you're offering them, why they should buy from you, how your product will solve their problem, etc.

How to Make Selling Easier with Automation Tools and Efforts

Automation tools are great for streamlining processes and eliminating unnecessary human efforts. They free up time and also promote efficiency in work. A web automation tool is a software that is used to automate repetitive tasks that can be executed via the web. There are many types of tasks that this tool can help you with, such as filling out forms, collecting data from websites, generating email leads and more. The automation tools used by marketers often include: - Email Autoresponders- Landing pages- Marketing automation software (for example Marketo, Pardot or Nimble)- Web scraping software that can analyse data from websites and extract it in a simple or complex manner (for example Zapier, IFTTT or Google Sheets)

Getting Better Results with Dynamic Retargeting Strategies

Retargeting is an important step in the customer lifecycle for any e-commerce business. It can be used to promote new products, boost sales, and encourage repeat visits.

Retargeting is a type of marketing that reaches out to shoppers with ads based on their browsing history. Shoppers are shown products they've visited before with the goal of generating a sale from the previous visitor.

Some popular retargeting platforms are AdRoll, Facebook, and Google Ads Retargeting (GAR). GAR provides cost-effective ways for e-commerce businesses to target potential customers and increase conversions.

Is Your B2B Marketing Strategy Up To Date?

Having a B2B marketing strategy often means that you have to have an entire team of people (or at least one) in charge of executing it. It also means thinking about who your target audience is, how to find them, and how to convince them to buy from you.

A successful strategy is built from an understanding of the company’s own capabilities and limitations. You need to know what resources you have, as well as what skills your employees possess before putting together a plan.

[expobazzar]

Choose B2B Ecommerce Solutions to Excel in Digital Landscape

Discover the perfect B2B eCommerce solutions to thrive in the online landscape. Unlock the benefits of enhanced customer experiences, streamlined operations, and increased revenue potential. Select the ideal platform tailored to your business needs and gain a competitive edge in the ever-evolving digital industry. Accelerate your company's efficiency, productivity, and profitability with powerful B2B eCommerce solutions designed to drive success.

[rohitpalan]

Global E-Tailing Solutions Market: Valued at $12 Billion in 2020 with a Projected CAGR of 14% (2020-2030)

As per the findings Future Market Insight, the global e-tailing solutions market estimated to reach US$ 5 Bn in 2020 and is anticipated to exhibit a CAGR of 14.2% during the forecast period of 2020 to 2030. E-tailing, which is driven by e-commerce platforms, will be the backbone of the market, supporting its growth through the pandemic.

The adoption of the e-commerce platform in enterprises provide benefits for business to customer (B2C) and business to business (B2B) models, resulting in high conversion rate, constant growth, market stability, and long-term partnerships. E-tailing business models are expected to be in the spotlight as businesses grapple to come to terms with the ongoing pandemic.

Analysts predict that physical shops will be speedily replaced by horizontal sellers such as Amazon and eBay, who sell across wide range of verticals. Wider product ranges and aggressive discounting policies will undeniably be the strongest growth drivers for the market.

“The e-tailing market in South Asia and Pacific is expected to grow at a high CAGR during the forecast period due to the increasing penetration of third-party logistics, especially in India. Also, the increase in online grocery shopping is creating a huge channel for growth with millions of households depending on safety and comfort. “Says an FMI analyst.

Key Takeaways of E-tailing Market Study • E-tailing solutions market to see exponential growth in South Asia & Pacific with growing horizontal players • Machine learning and artificial intelligence algorithms for improved predictive analysis of consumer behavior to enhance profitability of e-tailing vendors • Food & beverages segment anticipated to retain its leading share of 31% by the end of 2030 • Improved transport and logistics with IoT, blockchain technology, and smart contracts to pave way for smooth progress for e-tailing across the globe

COVID-19 Pandemic Impact Analysis on E-tailing Market The 2020 COVID-19 outbreak marked a tipping point for adoption of the e-tailing solution providers. B2B and B2C online sales of goods experienced an exponential surge demand. From groceries to protective gears, the e-tailing market stood stoic in during the pandemic, catering to the skyrocketing need of the hour.

Between 2018-2019, the e-tailing solutions market grew by almost 17% globally. Despite circumstances being in favor of this market it is expected to experience a drop of 200-250 BPS in 2020 due to strict lockdowns and travel bans. According to FMI, the e-tailing solutions market will recover in Q3 2020 as economy limps back to a new normal. Analysts predict a 20%- 30% increase in market revenue by 2021 as online sales gain an unprecedented momentum with continued social distancing.

IoT, Blockchain, and Big Data to Define Success for E-Tailing E-tailing firms around the world are adopting new technologies such as big data analytics, Internet of Things (IoT), blockchain technology, and fleet management software management to achieve operational efficiency. Offering real-time communication to the end consumer has been the crucial component of establishing steady clientele. Customer’s journey from browsing for products to final delivery uses various smart technologies that depend on sophisticated analytics for a rich experience.

Several big players in the market have enhanced their consumer experience with segmentation marketing. E-tailing has significantly relied on Big Data to break down complex consumer behaviors to provide exceptionally customized search results and better services. In the coming years, the progress of e-tailing market will be determined by optimum usage of analytics to reach out to consumer with the best services.

Competitive Analysis Some major companies are Oracle, SAP, Shopify Inc., Salesforce.com, Inc., Digital River, Inc. Wix.com, Inc., WooCommerce, BigCommerce Pty. Ltd., eComchain, Craigslist Magento (Adobe), Elastic Path Software Inc., Episerver, Unilog Content Solutions Pvt. Ltd., Sitecore, Kooomo, SaaS Ltd, Skava, VTEX, Kentico Software.

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Top 10 B2B Reviews & Rating Platforms in India

As a B2B business owner, you know well that trust is everything in a business. These days people only trust those companies that have some positive reviews and ratings. Companies with 0 reviews are generally considered fake or not-so-good. B2B reviews and rating platforms in India are something that will help you gain the reviews you need to make your company a trusted one.

A reviews and rating platform is a digital platform where customers can give ratings and write some reviews of a product or service or even can write reviews of a company also. Though there are too many review sites right now in India, not every platform is the same and not all are suitable for every business. So, which platform you should choose for your B2B business to gain customer reviews? You would get your answer below as we are going to give you a list of top 10 B2B review sites in India.

Why Do You Need Reviews & Rating Platforms for B2B Business?

Before listing your business on B2B reviews and rating platforms, learn why you need that.

1. Build and Increase Trust

Whenever buyers need some information about a company, its products and services, the first thing they now look for is the company reviews. They consider reviews and ratings as the most trusted information sources. So, you can only make your company the most trusted one and impress your customers with some positive ratings. In the SEO language, we can say that getting reviews through B2B reviews and ratings sites can increase your company’s Trust score.

2. Achieve Seller Ratings

Reviews and rating platforms help businesses earn verified reviews also. The more verified reviews a business will get, the more seller ratings it can earn on Google Ads and Bing Ads.

3. Generate Sales and Revenue

Earning reviews through a review platform can generate more sales and revenue for a business as positive reviews attract more customers to a business. As per reports, there is a review platform that has generated almost two to five new sales per month for a company.

Check Here the List of Best B2B Reviews & Rating Platforms in India

By doing thorough research, we have found out the top 10 reviews and rating sites for B2B business in India. They all can help you gain so many customer reviews quickly.

1. Glassdoor

There is almost no one who still hasn’t heard the name ‘’Glassdoor”. This one is one of the most famous B2B reviews and rating platforms in India right now. It was established in the year 2007, and since then it has been working as a top B2B ratings and reviews site. As per reports, more than 60 million people are active users of Glassdoor and this number is increasing every month. Unlimited worldwide B2B retailers are right now using this excellent site and registering their businesses on it to gain more reviews.

2. JustDial

Justdial is a leading Indian online site where millions of businesses, including hotels, restaurants, shops, and even individual B2B business owners’ names, their complete information, contact details and reviews are listed together to provide accurate information to the audience. It was started in the year 1996 by V. S. S. Mani.

3. Google My Business

The easiest way for B2B companies to earn reviews and ratings from customers is by creating a Google My Business profile. Creating a GMB profile is absolutely free and very easy. As Google is the number 1 search engine page used by millions of people worldwide, listing your business on Google My Business can help you earn maximum B2B service reviews and ratings in a short time.

4. Clutch

Though little-known, Clutch is one of the superb B2B review sites in India in recent times to gain customer feedback. More than half a million business owners and customers are using this platform to check or write reviews and give ratings. A B2B company can earn a higher rank on Clutch on the basis of its customer reviews, relevant industry experience and types of services offered by the company.

5. Goodfirms

Goodfirms is a well-known B2B review and rating platform in india, known for giving the most authentic reviews from 100% real customers. A large number of well-known B2B enterprises as well as start-up B2B companies list their business on that platform and this number is increasing day by day. It will help you enhance your digital ranking to a greater height by letting you gain so many real-time customer reviews. 

6. Trustpilot

TrustPilot is a trustworthy and open-to-all B2B reviews platform that was first invented in Denmark. Almost 1 million or more reviews are posted by customers on this site about various B2B companies worldwide. When new audience comes to your business profile, they can immediately see all the reviews on your profile that are given by your existing customers through Trustpilot. This site has an automated fraud detection software that checks each and every review of a user to spot fake reviews.

7. TrueFirms

Another one of the popular B2B reviews and rating platforms in India is TrueFirms. This is generally a large B2B marketplace that allows customers to submit reviews and ratings of a company they find in the TrueFirms online marketplace.

8. YellowPages

Yellow Pages is a large business directory and is also known as one of the top sites for B2B reviews and ratings in India. Not only that, businesses from anywhere within India can put their detailed information, product and service details, contact details and more on this site to help the global audience know about you. Getting A or A+ ratings can help you stay on the top at Yellow Pages and your reviews will be displayed in the first row.

9. Capterra

Another one of the top B2B reviews and rating platforms in India is Capterra that helps customers and sellers find each other easily. By displaying full details and real reviews of B2B businesses, it help buyers find the best companies easily. Anyone from anywhere can leave a review and give a rating on this site. It also allows buyers to check what types of reviews a business is getting mostly from customers.

10. SEMFirms

SEMFirms helps customers read 100% real reviews of genuine customers of any business. There are countless numbers of prominent B2B companies featured on the site with their complete product and service details, contact details and real reviews.

Final Thoughts

In the B2B business sector, trust and reputation both are very crucial for constant success and growth. And listing your business on one of these famous B2B reviews and rating platforms is a great and strategic way to build trust and achieve a high reputation in the market. If you are trying to create a stronger global online presence for your brand, start listing your business on different review sites today.

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Top Tips for Finding the Best Deals on Branded Surplus Stock at Low Range in India

In India’s thriving retail market, businesses and consumers alike are always on the lookout for affordable, high-quality products. One of the most effective ways to save money while securing branded items is by sourcing branded surplus stock at low range. Whether you're a retailer or a bulk buyer, finding the best deals for branded surplus in India can give you access to premium products at a fraction of the cost.

In this blog, we’ll share the top tips to help you find bulk surplus deals on branded surplus stock at low range and save significantly on your purchases.

1. Understand What Branded Surplus Stock Is

Before diving into the world of surplus deals, it’s important to understand what branded surplus stock at low range refers to. Surplus stock typically includes overstocked, out-of-season, or excess inventory from well-known brands that retailers or manufacturers need to clear. These products are often brand-new, unused, and in excellent condition but are sold at significantly discounted prices due to various reasons, such as liquidation, clearance, or product updates.

2. Search for Trusted Wholesale Suppliers and Platforms

The first step to finding the best deals for branded surplus in India is identifying reliable suppliers or platforms. Several online and offline platforms cater specifically to surplus stock and offer bulk purchasing options. Look for trusted wholesale suppliers, liquidators, or platforms that specialize in branded surplus stock at low range. Some popular platforms to explore include:

Online B2B marketplaces: Websites like IndiaMart, ValueShoppe, TradeIndia often feature wholesale deals on surplus stock.

Brand liquidation sales: Some manufacturers and retailers organize clearance or liquidation sales to sell off their overstock at discounted rates.

Surplus inventory auctions: Auctions can be an excellent way to get access to bulk surplus deals at low prices, especially if you’re looking to buy in bulk.

3. Consider Bulk Surplus Deals for Greater Savings

One of the best ways to maximize your savings when buying branded surplus stock at low range is by purchasing in bulk. Many suppliers offer bulk surplus deals, which allow you to buy a large quantity of products at an even lower price per unit. Bulk purchases also help you meet the demands of your business, especially if you're a retailer or e-commerce seller. Here are some benefits of bulk buying:

Deeper discounts: Bulk purchases often come with higher discounts, making it a cost-effective way to source products.

Consistency: Buying in bulk ensures that you have a steady supply of popular branded items.

Less shipping cost per unit: When you buy in bulk, you save on shipping and handling fees, which reduces the overall cost of the product.

If you’re buying for resale or a large business, bulk buying can help you stock up on popular products at competitive prices.

4. Research Market Trends and Consumer Demand

To ensure that you’re buying the right branded surplus stock at low range, it’s important to stay on top of market trends and consumer demand. Research which brands and products are currently trending in the market to ensure you’re investing in items that will sell quickly. Keep track of seasonal demands, such as winter apparel or festival-themed products, to ensure your stock aligns with the latest customer preferences.

You can check platforms like Google Trends, Amazon, or local marketplaces to understand consumer demand. This way, you can find the best deals for branded surplus in India that will sell fast and offer the best return on investment.

5. Check Product Quality and Authenticity

While branded surplus stock at low range offers excellent savings, it’s essential to check the quality and authenticity of the products before purchasing. Reputable suppliers will provide detailed descriptions, images, and certificates of authenticity for branded items. This ensures that you're not buying counterfeit or damaged goods, which can hurt your business.

Inspect product samples if possible or request third-party inspection services to verify the condition of bulk purchases before finalizing the deal. Genuine bulk surplus deals should offer products that are in excellent condition, even if they are from previous seasons or have minor cosmetic imperfections.

6. Build Strong Relationships with Suppliers

Establishing strong relationships with suppliers of branded surplus stock at low range can lead to better deals and exclusive offers. Many suppliers offer loyal customers early access to new stock or even offer customized discounts. Developing a reliable partnership with these suppliers ensures you get preferential treatment when it comes to best deals for branded surplus in India.

Consider negotiating better terms with your suppliers, especially if you plan to make frequent bulk purchases. Good relationships also open the door to special promotions, making it easier to source branded surplus stock at even lower prices.

7. Stay Updated on Seasonal Sales and Promotions

Branded surplus stock is often available during seasonal sales and clearance events. By staying updated on the latest promotions, you can grab bulk surplus deals at even lower rates. Many brands and retailers offer significant markdowns during end-of-season sales or promotional events such as Diwali, New Year, or other local festivals in India. These are the perfect times to get your hands on top-quality branded surplus stock at low range.

Subscribing to newsletters or following your suppliers on social media can give you early notifications about upcoming sales events and offers, allowing you to grab the best deals before they run out.

8. Consider Liquidation and Overstock Sales

When companies or retailers need to clear excess inventory, liquidation and overstock sales often present unbeatable opportunities for sourcing branded surplus stock at low range. These sales typically offer large quantities of surplus goods at heavily discounted rates.

Look for liquidation auctions, clearance sales, or bulk lot offerings to maximize your savings. However, it’s important to research and inspect the products thoroughly, as liquidation sales may include items that are discontinued or slightly damaged.

Conclusion

Finding the best deals for branded surplus in India is all about doing your research, being strategic, and purchasing in bulk. By following these top tips, you can find high-quality branded surplus stock at low range and take advantage of incredible bulk surplus deals that can help your business thrive.

Whether you're a small retailer looking to reduce costs or a large enterprise in need of consistent stock, purchasing branded surplus stock can be the perfect solution. Start exploring these tips today and unlock huge savings while maintaining high-quality offerings for your customers!

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How B2B Online Portals Simplify Buying Leads

B2B online portals are revolutionizing how businesses operate by acting as virtual marketplaces. They eliminate geographical barriers, allowing companies to connect with international buyers and suppliers effortlessly. For businesses looking to find potential customers, these platforms offer targeted buying leads that match their product or service offerings. This ensures that sellers spend less time searching for clients and more time closing deals.

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