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AI Tuber Review – Create Viral YouTube Videos Without Showing Your Face
Welcome to my AI Tuber Review, This is a genuine user-based AI Tuber review, in which I will discuss the features, upgrades, price, demo, and bonuses, how AI Tuber can benefit you, and my own personal opinion. Brand New YouTube Approved AI App Transforms Anyone Into A Top Professional YouTuber Like Mr. Beast And Instantly Drives Millions of Views & Subscribers in Less Than 2 Minutes!
Are you ready to become the next YouTube sensation without ever showing your face on camera? With AI Tuber, you can! AI Tuber is the ultimate AI-powered tool that takes the hassle out of YouTube content creation. Imagine creating professional, engaging videos without ever having to be on camera. Sounds amazing, right? YouTube has become a dominant platform for creators to share their ideas, stories, and talents. However, building a successful YouTube channel requires more than just creativity; it demands time, consistency, and technical skills. AI Tuber is a revolutionary tool designed to simplify the content creation process for YouTubers by leveraging the power of artificial intelligence. With AI Tuber, creators can automate tedious tasks like video editing, scripting, SEO optimization, and audience engagement, allowing them to focus on producing high-quality content and growing their channel effortlessly.
What Is AI Tuber?
AI Tuber is a cloud-based AI-powered platform designed to streamline and automate various aspects of YouTube content creation. By leveraging advanced algorithms, AI Tuber can assist you in generating ideas, writing scripts, creating thumbnails, and even editing videos. The platform aims to empower creators of all levels, from beginners to seasoned professionals, to produce professional-quality content with minimal effort.
AI Tuber Review: Overview
Product Creator: Uddhab Pramanik
Product Name: AI Tuber
Launch Date: 2024-Sep-05
Launch Time: 11:00 ED
Front-End Price: $17 (One-time payment)
Official Website: Click HereTo Visit FE Salespage
Niche: Tools And Software
Support: Effective Response
Discount: Get The Best Discount Right Here!
Recommended: Highly Recommended
Bonuses: YES, Huge Bonuses
Skill Level Required: All Levels
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Refund: YES, 30 Days Money-Back Guarantee
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AI Tuber Review: Key Features of AI Tuber
Uddhab Pramanik, the creative mind behind AI Tuber. Pramanik is at the top of the tech industry because he is always looking for new ways to do things. He is leading the way in creating AI-powered app’s, software’s that open up new possibilities for users all over the world. Uddhab Pramanik is a tech pioneer who has helped move AI technology forward so that groundbreaking uses are no longer just a pipe dream but a real possibility for everyone.
Explore Pramanik’s impressive portfolio to see his list of successful launches, which includes OneAI, MusicBuddy AI, SiteRobot AI, Dropify AI, WP Defense, Explainer Video AI, MobiApp AI, FunnelBuddy AI, AiWizard, SendBuddy AI, Ink Buddy AI, Ai Channel, ViralDashboard A.I., NeoCloud, Vidzio, Ai Agent, Ai Songs. and many others.
AI Tuber Review: Key Features of AI Tuber
Transform Yourself Or Anyone Into A World-Class AI YouTuber Like Mr. Beast & Generate Millions Of Views & Subscribers On Complete Autopilot.
1-Click Automated Subscriber Finder Technology — Instantly Broadcast Your YouTube Videos & Shorts Directly To Your Niche Audience, Effortlessly.
Drive 10,000 To 50,000 Daily Subscribers On Complete Autopilot.
AI YouTube Avatar Creation: Design Custom Avatars With Dynamic Facial Expressions & Adaptive Lip-Syncing.
DFY Virtual Actors: Choose From Our Highly-Skilled 1000+ Done-For-You Virtual Actors For Your Automated YouTube Videos & Shorts!
Dynamic Facial Emotions: Tailor The Emotional Tone Of Your Videos With Precision, Ensuring Every Expression Perfectly Matches Your Script
Ai-Generated Videos: Effortlessly Create Captivating YouTube Videos And Shorts With AI-driven Scripts And Stunning Visuals.
Premium Voices: Transform Your Videos With AI-generated Voices That Sound 100% Human, Adding Authenticity And Appeal.
Multilingual Video Production: Expand Your Reach Globally With YouTubers Creating Content In Over 140 Languages.
Custom Backgrounds: Personalize Your Videos With Uniquely Designed Backgrounds That Elevate Your Brand’s Visual Appeal.
AI Logo Design: Instantly Craft A Professional Logo For Your Brand Or Channel, Giving You A Polished And Recognizable Identity.
AI Thumbnail Maker: Design Eye-Catching Thumbnails That Grab Attention And Make Your Content Impossible To Ignore.
AI YouTube Channel Name Generator: Get Perfect, AI-Generated Channel Name Suggestions That Resonate With Your Audience.
AI Video Title Suggestions: Receive Compelling, Search-Optimized Video Titles That Drive Clicks And Boost Discoverability.
AI Hashtags: Optimize Your Content’s Reach With AI-recommended Hashtags Tailored For Maximum Visibility.
AI Editing Suite: Edit And Refine Your Videos With Ease Using Powerful AI-driven Tools.
Interactive Video Elements: Enhance Viewer Engagement With Clickable Elements That Keep Your Audience Hooked.
Platform Integration: Seamlessly Upload Your Videos Directly To YouTube and Other Platforms, Saving Time And Effort.
Built-In Analytics Tool Lets You Track Your YouTube Performance.
Ai-Driven Live Chat Support For Real-Time Assistance.
Fire All Your Expensive Tools & Services.
Say Goodbye To Monthly Fees.
Commercial License Included — Create & Sell as Many Assets As You Like To Your Clients.
Newbie Friendly, Easy-To-Use Dashboard.
Iron-clad 30-Day Money-Back Guarantee.
AI Tuber Review: How Does It Work?
Transform Yourself or Anyone Into Faceless AI YouTuber In Just 3 Steps!
Step #1: Choose Your AI YouTuber
Choose Your AI YouTuber: Upload your photo, select someone else’s, or pick from our done-for-you AI avatars.
Step #2: Customize
Effortlessly tailor the look and facial expressions of your AI YouTuber with text commands or our drag-and-drop builder — no coding required.
Step #3: Publish & Profit
Instantly publish your AI-generated viral YouTube videos and Shorts while gaining 10,000 to 50,000 daily subscribers and sales on complete autopilot.
>>>CLICK HERE TO GET INSTANT ACCESS NOW<<<
AI Tuber Review: Can Do For You
AI Tuber Avatar Creation: Design custom avatars with dynamic facial expressions and adaptive lip-syncing.
AI-Generated Videos: Automatically create YouTube videos using AI-driven scripts and visuals.
Premium voices: Use Our AI To Create a 100% Human Like Voice for Your Video.
Multilingual Video Production: Create content in over 140 languages to reach a global audience.
Dynamic Facial Emotions: Customize the emotional tone of your videos to match the script.
Custom Backgrounds: Design and integrate personalized backgrounds into your videos.
AI Logo Design: Create a professional logo for your brand or channel using AI.
AI Thumbnail Maker: Design eye-catching thumbnails to attract viewers and make your content stand out.
AI YouTube Channel Name Generator: Get AI-generated suggestions for the perfect channel name.
AI Video Title Suggestions: Receive compelling, search-optimized video title ideas.
AI Hashtags: Optimize your content for discoverability with AI-recommended hashtags.
Script Management Tools: Manage and organize scripts within the app for easy video creation.
AI Editing Suite: Use AI tools to edit and refine your videos effortlessly.
Interactive Video Elements: Add clickable elements to enhance viewer engagement on YouTube.
Platform Integration: Seamlessly upload videos directly to YouTube and other platforms.
Verify Users Say About AI Tuber
AI Tuber Review: Who Should Use It?
Affiliate Marketers
Bloggers
Freelancers
Product Creators
Video Marketers
Content Creators
Website Owners
Agency Owners
Podcasters
Vloggers
Coaches/ Trainers
Authors
And Many Others
AI Tuber Review: OTO’s And Pricing
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AI Tuber Review: Money Back Guarantee
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AI Tuber Review: Pros and Cons
Pros:
Time-saving: AI Tuber automates many tasks, freeing up time for content creators.
Efficiency: It streamlines the content creation process, improving productivity.
Quality: It can generate high-quality content, including scripts and thumbnails.
Cost-effective: It eliminates the need for hiring additional staff.
Creativity: It can inspire new ideas and enhance content quality.
Cons:
You need internet for using this product.
No issues reported, it works perfectly!
Frequently Asked Questions (FAQ’s)
Q. What exactly is AI Tuber?
The World’s First AI BRAND NEW YouTube Approved AI App Transforms Anyone into A Top YouTuber Instantly That Drive Millions of Views & Subscribers — In Less Than 24 Hours!
Q. Do I need some prior skills or experience to get started?
AI Tuber is 100% newbie-friendly with an easy-to-use dashboard.
Q. What happens if I don’t see results?
We’ve got you covered. If you don’t see your desired results with AI Tuber just let us know within the next 30 days and we’ll refund you every penny.
Q. What if I get confused along the way?
Don’t worry we have exclusive detailed video training for you that shows all the required steps.
Q. What if I get confused along the way?
Don’t worry we have exclusive detailed video training for you that shows all the required steps.
Q. Is This Compatible on Both PC, Mac, Android And iOS?
It works on any device.
Q. How Do I Lock-In My Discount?
Click the button below to get the AI Tuber at the lowest price.
AI Tuber Review: My Recommendation
AI Tuber represents a significant advancement in the field of YouTube content creation. By automating many of the time-consuming tasks involved in the process, AI Tuber can help creators of all levels produce high-quality content more efficiently. While it may not be a perfect solution for everyone, AI Tuber offers a valuable tool for those looking to streamline their workflow and elevate their YouTube channel.
>>>CLICK HERE TO GET INSTANT ACCESS NOW<<<
Check Out My Previous Reviews: AI Traffic Surge 2024 Review, UPLOAD n’ BANK Review, VinciPro AI Review, SoundWaves AI Review, Pulse AI Review, AI Pixel Perfect Review, and iSenseHUB AI Review.
Thank for reading my AI Tuber Review till the end. Hope it will help you to make purchase decision perfectly.
Disclaimer: This review is based on the information available at the time of writing and is intended for informational purposes only. The author does not claim ownership or affiliation with AI Tuber. The views expressed in this review are subjective and personal opinions. Readers are encouraged to conduct their own research before making any purchasing decisions.
Affiliate Disclaimer: Please note that this review may contain affiliate links. This means that if you click on a link and make a purchase, I may receive a small commission at no additional cost to you. This helps support the creation of high-quality content and does not influence the opinions expressed in this review.
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AiTuber: Achieve YouTube Success Easily with New AI
Have you ever dreamed of becoming a famous YouTuber? With Aituber, your dream can come true in just three easy steps. This amazing AI app helps you create engaging YouTube videos that can drive millions of views and followers in less than 24 hours. Let's dive into the incredible world of Aituber!
How Does Aituber Work?
Aituber is designed to be user-friendly and efficient. Here are the three simple steps to get started:
Login to Aituber Dashboard: Access the Aituber dashboard with your credentials.
Give Keyword Commands: Use keyword commands to create a YouTube channel with Done-For-You (DFY) videos.
Publish & Profit: Publish your videos and start earning from your YouTube channel.
Why Aituber is Extraordinary
Aituber is packed with incredible features that make it stand out from other YouTube tools. Here are some of its amazing benefits:
AI Tuber Avatar Creation: Design custom avatars with dynamic facial expressions and adaptive lip-syncing.
Dynamic Facial Emotions: Customize the emotional tone of your videos to perfectly match your script.
AI-Generated Videos: Automatically create engaging YouTube videos using AI-driven scripts and visuals.
Premium Human-Like Voices: Use AI to generate realistic, human-like voiceovers for your videos.
Custom Backgrounds: Seamlessly design and integrate personalized backgrounds for a unique video experience.
Virtual Actors: Elevate your content creation with limitless possibilities.
Multilingual Video Production: Create content in over 140 languages to reach a global audience.
AI Logo Design: Create a professional logo for your brand or channel using AI.
AI Thumbnail Maker: Design eye-catching thumbnails to attract viewers and make your content stand out.
AI YouTube Channel Name Generator: Get AI-generated suggestions for the perfect channel name.
AI Video Title Suggestions: Receive compelling, search-optimized video title ideas.
AI Hashtags: Optimize your content for discoverability with AI-recommended hashtags.
Script Management Tools: Manage and organize scripts within the app for easy video creation.
AI Editing Suite: Use AI tools to edit and refine your videos effortlessly.
Interactive Video Elements: Add clickable elements to enhance viewer engagement on YouTube.
Platform Integration: Seamlessly upload videos directly to YouTube and other platforms.
Frequently Asked Questions
What Is Aituber?
AITuber is a YouTube-approved AI app that helps users create YouTube channels and content effortlessly.
How Does Aituber Work?
Login to the dashboard, give keyword commands, and publish. It’s that simple.
Can Aituber Create Custom Avatars?
Yes, AITuber designs custom avatars with dynamic facial expressions and adaptive lip-syncing.
Does Aituber Support Multilingual Video Production?
Yes, AITuber can create content in over 140 languages to reach a global audience.
What Features Does Aituber Offer For Video Editing?
AITuber includes an AI editing suite to refine and enhance your videos effortlessly.
How Can Aituber Help With Video Discoverability?
AITuber provides AI-recommended hashtags and search-optimized video title ideas to boost discoverability.
Conclusion
Aituber is a game-changer for anyone looking to become a top YouTuber. With its powerful AI features, you can create engaging and professional videos with ease. Whether you're a beginner or an experienced content creator, Aituber has everything you need to succeed on YouTube.
Ready to get started? Click here to transform into a top YouTuber instantly with Aituber.
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AI Application Awards: The new wave of AI is not just for big companies
The wave of generative AI has made huge waves in 2023, and a large number of AI applications have appeared in people's field HE Tuber of vision, such as Miaoya Camera, AI video tool HeyGen, and so on. In this article, the author has taken stock of 6 AI applications. Let’s take a look.
In the past few years, whether in the hardware, software or Internet industries, lack of innovation has been a common impression.
This is of course not to say that there is no innovation, but it must be admitted that smartphones and mobile Internet have been developed for so many years, most of the products and service forms are mature, and all ecological niches are basically crowded with giants and small and medium-sized companies, with only a few entrepreneurs. Companies and new applications can also provide eye-catching innovations at the edges of industries and markets.
But 2023 - what's different about this past year is that the wave of generative AI is here. Starting from the launch of ChatGPT at the end of last year, this round of artificial intelligence wave has not only swept the technology industry itself, but also involved governments, different industries and the general public in this wave.
As a result, a new wave of AI entrepreneurship has set off around the world, as well as the explosion of various AI native applications. In addition to chatbots such as ChatGPT, Claude, Google Bard and Baidu Wenxin Yiyan, we can also see the emergence of Perplexity AI. From native search engines to Miaoya Camera, to HeyGen and Pika.
Looking back on 2023, we shouldn't miss them.
1. Miaoya Camera: The “first contact” with AI photography
Picture/App Store
By uploading about 20 photos, you can create your own digital avatar and generate professional-quality portrait photos. Since its release, Miaoya Camera has shown that it is different from the generative AI products of major Internet companies. Although this is A product created by Youku’s team.
Not only that, Miaoya Camera did not choose the "free" model for C-end users, but set a payment threshold of 9.9 yuan. But even so, Miaoya Camera has still become the new favorite of a large number of young people with its more efficient, unique experience and extremely high "film yield", and its servers are often crowded. In this regard, Lei Technology also has a more in-depth experience and opinion in the article "On the popular Miaoya camera, I saw the "traffic password" of AI applications".
Although the "explosion" of Miaoya Camera came and went quickly, there is no doubt that Miaoya Camera has given some inspiration and reflection to many generative AI applications.
2. Perplexity: A search engine born from a large model
Picture/Perplexity
As a new AI conversational search engine, Perplexity was actually released as early as December 2022. It initially used OpenAI's GPT-3 large model as "power". Later, as ChatGPT exploded in popularity around the world, the model was upgraded to GPT-3.5 and GPT-4 (paid exclusive). In addition, Perplexity has done a lot of exploration and upgrades at the product level and model application level in 2023, which is why it is classified as "New AI Applications in 2023" in this article.
In fact, after many iterations in the past year, Perplexity and Lei Technology have been very different when they first paid attention to it (see the article "ChatGPT becomes the "X factor", Baidu starts a search war again?"), Not only the appearance and functions have changed drastically, but the entire product form has also become more mature and easy to use. At the same time, in addition to providing mainstream models such as GPT-3.5/4, Claude2, Llama 2, and Gemini Pro, Perplexity is also continuing to update large models for independent training.
In the latest round of financing in October 2023, Perplexity's valuation also reached US$500 million.
3. Chirper: Exclusive Weibo for AIs, a social experiment in the silicon-based era
Picture/Chirper
There is no doubt that the social field has always been one of the focuses of every technological revolution. For example, a large number of social platforms emerged after Web 2.0, and a large number of emerging social platforms emerged after the mobile Internet. From this perspective, Chirper at least represents an attempt in the era of silicon-based intelligence.
Chirper is a social platform specially designed for AI, but only AI can publish content, and humans are prohibited from speaking. It is equivalent to Sina Weibo for AIs. Although humans cannot speak and can only watch the AI chatbot post updates, comment, share, and interact, they can still "pinch people" by setting the name, personality, interests, language style, etc. of the AI chatbot to participate. within the community. Even Musk and Sam Altman (OpenAI CEO) were once attracted here.
Chirper's "pinching" process is actually equivalent to a fixed prompt word prefix. When the AI sees other content, it is the main body of the prompt word. Therefore, after the prefix and body are passed to the large model for inference output, the AI's post content and replies will be available.
4. HeyGen: The video "magic" that helped Swift reach level 8 in Chinese
Picture/HeyGen
Just around November last year, some videos suddenly started to become popular on the Internet. For example, the singer Taylor Swift spoke fluent Mandarin. The video clicks were accurate, the timbre was similar, and even the mouth shape was perfectly matched. It deceived many people into calling her. "Fuck". Not only that, we can also see Trump, Mr. Bean, who speaks authentic Chinese, and Cai Ming, who speaks English.
These videos all use the same AI video tool - HeyGen. HeyGen is a product of a domestic innovative company (Shiyun Technology). They hope to transform video production from a traditional shooting-based method to an AI-generated form by developing a visual engine.
But Heygen can actually do more than just AI cross-language dubbing. It should be said that Heygen is a comprehensive and effective AI virtual human application. It is based on the two major technologies of AI Avatar (virtual human image) and Voice Clone (voice cloning). It can be applied to virtual anchors, one-click clothing changes, etc. Various scenarios.
5. Pika: Video generation AI created by two Chinese girls
Picture/Pika
Unlike HeyGen, which was positioned as a commercial tool from the beginning, the latest popular Pika represents a kind of AI video generation company. Although there is still a clear distance from the maturity of the technology, behind the collaborative creation of humans and machines, there are unlimited possibilities. . And Pika is currently the most amazing start-up project in this field.
Although Runway previously announced an upgrade to Gen-2, which brings longer generated video length, in terms of video generation quality, Pika's generation quality is much higher than Gen-2. The biggest problem with text-generated videos is the clarity and consistency of animation generation. Gen-2 can only ensure the stability of the video with small movements. Once the movement amplitude increases, it will produce varying degrees of deformation, but Pika has currently demonstrated Very consistent animation effects.
In addition, Pika's two female Chinese founders have also attracted a lot of attention, but in fact many people don't know that Pika's investors can be said to have gathered half of the AI circle, including OpenAI founding member Karpathy, former Github CEO Nat Friedman, Quora founder Adam D'Angelo, Perplexity CEO, etc. This shows the recognition Pika has received.
6. podcast.ai: AI podcast interviewing “Jobs”
Cover of the first episode, picture/podcast.ai
As a form of content, podcasts have become a new trend around the world in recent years, and music platforms such as Spotify, Youtube Music, and QQ Music have successively built-in podcast functions. But in October 2023, a podcast.ai, a podcast completely generated by AI, debuted, and the first episode was an interview with the AI-generated founder of Apple, Steve Jobs.
podcast.ai went through Jobs's biography and collected all the recordings about him on the Internet, and used Play.ht's language model to train extensively, and finally generated a fake Joe Rogan podcast interview with Jobs. Play.ht believes that in the future all content creation will be generated by artificial intelligence but guided by humans, "the most creative work will depend on humans' ability to express their desired creations into models."
write at the end
In 2023, we will witness breakthroughs and innovations in generative AI technology in multiple fields, from music production to animation to podcast production. AI not only demonstrates the maturity of its technology, but also reveals possible future development directions.
As technology continues to advance, we also expect that AI will play a more important role in various fields in the future. And I believe that in the next year and longer, new AI applications will continue to emerge, spreading new technologies to a wider user group, and will also change the lives of most people.
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CRM and other modules, and it also provides
For a company, the success or failure of the company He Tuber mostly depends on the founder, but this is not the case for AI-type companies. In this article, the author talks about the situation after the rise of AI from the perspective of computing models, and looks at what determines the success or failure of AI companies.
I actually wrote several articles about products and technologies before this etc., but the underlying logic is not thorough enough. This article discusses the previous articles from the perspective of computing models. The underlying logic of some judgments may be a little obscure, but if you really understand it, it should be enlightening.
1. Calculation distribution and its origin
At today's time point, what is the distribution of the entire calculation like?
The operating system provides the most basic computing abstraction. Various applications use the computing power of the hardware through the operating system . Therefore, the operating system is the core node of the industry and has the largest application scope. Who currently has the dominance at this node? Apple, Google, Microsoft and the open source community (please compare the domestic situation yourself).
This is a situation in the end, and the cloud is a different situation. This is often mentioned and I will not elaborate on it.
Both operating systems and cloud services are abstract methods for basic hardware, but this abstraction alone is not enough. To provide this computing power to users, applications are also needed.
The closer it is to the users, the closer it is to the benefits, so almost all companies that have control over the underlying computing will have their own applications, and they will stick there where they are the most versatile and the most rewarding . Typical ones are Windows and Office. Even after Cloud First, Microsoft adopts an infrastructure + application model.
On top of this are various applications that are vertical in various fields, such as search, IM, etc. for individual users, such as SAP's ERP for enterprise users, and various industry software for different industries.
If you look at it from an endpoint of view, it is a general computing platform covered with large and small pillars. Each different pillar represents different benefits, and there will be fierce competition between the most common parts used by everyone.
From a cloud perspective, applications come first, but applications and infrastructure are integrated into one . Only by being dominant in one of the most common applications can the advantages of infrastructure be brought into play, such as search and e-commerce.
If the initial PC applications were focused on the terminal, and the intermediate Internet applications were focused on the cloud, such as search, then now it has basically reached a hybrid state, such as Douyin . The interesting thing here is not the ratio of cloud and computing, but that the toll of general computing is actually controlled on the terminal . The various "Apple taxes" during transactions in various app stores are actually controlled on the terminal. Control.
The basic feature is a subject that provides computing infrastructure and has a high probability of making the most valuable applications. The further back it goes, the more likely it is to be a subject.
Based on this computing model, we can imagine what will happen after the rise of AI.
2. AI’s future computing model
After the rise of AI, the model of outputting computing power based on API (Application Programming Interface) will definitely be overturned. In the picture above, it is the base part that needs to be replaced.
That means there needs to be a new package that becomes a middle layer that universally provides computing power.
From a computational perspective, the positions of large model companies and operating systems are equivalent.
This kind of provision will obviously have to be on the cloud in the early stage, but it will gradually transition to the end in the later stage.
Combining the above mentioned, you will find that there is a very magical topic here:
Is ecological control really only in the end? Can we only build super applications on the cloud, but not have ecological control over computing?
The reason for the magic is: if the answer is yes, then the large model will be merged with the robot operating system; if the answer is no, then a real cloud operating system will be produced.
If you make an analogy, you will find that a large model company will inevitably follow a similar path to Microsoft in business. It cannot only make Windows but not Office, or Google can only make Android and not Google Play, etc. The most typical applications for the public must be It will be classified as a large model company. Otherwise, it will be like simply building roads by yourself, but there will be no toll stations, which is not commercially viable.
It is still difficult for us to predict what Office will be in the big model era. If it is similar to a smart speaker or Siri, it will be a new super application, where the provider of computing power and the provider of super applications are one.
3. Distribution and pattern of calculations
Even when Microsoft was at its peak, it did not have a big impact on companies like SAP. Why?
Because there is domain knowledge.
SAP actually encapsulates computing capabilities with business attributes for the domain. On top of it are finance, HR, supply chain, CRM and other modules, and it also provides interfaces for secondary development.
Unless you are super intelligent, you can ignore this kind of domain knowledge, otherwise it is a natural boundary between different companies.
What kind of structure is this? General Big Model will provide new computing bases and will most likely take away one or more super applications. But at the same time, new applications vertical to a certain field will grow on this general computing base. And this large vertical application is most likely a fractal structure.
(The picture above is from an article by Chen Guo on ERP. If the operating system abstracts the von Neumann structure, then this re-platforming actually abstracts the domain model )
The difference is that because the intelligence density of many gadgets is too small, they may not exist independently. Only tools that make a huge difference with AIGC, calculation and other tools may exist independently. (It is difficult to have a separate application behind the calculator)
For these applications, human efforts can determine whether you are successful, but it cannot change the cycle of the application and the size of the corresponding pattern.
For example, Nvidia, what analogy can be made?
When the PC rose, the first ones to rise were actually various computer companies. At that time, they were IBM, HP, and Compaq abroad, and Lenovo, Great Wall, etc. domestically. Now it seems difficult to imagine that these companies were once the protagonists of an era, but they indeed were. At that time, a 286 with less than one-tenth of the computing power of today’s computers sold for 20,000 to 30,000 yuan, which corresponds to the housing price in Beijing. That's only three thousand per square meter.
4. From technical value to ecological value
In the process of determining this calculation pattern, from an enterprise's perspective, the intrinsic composition of business value is constantly changing.
Initially, technical value or application value is usually output, and only in some special occasions can the application value be transformed into ecological value. The sustainability of ecological value is higher than the first two.
I need technology, but I don’t know how to do it or don’t want to do it, so I use yours. This is the value of technology. When IBM used MS-DOS, it used this technical value to a certain extent. Algorithm authorization is even more so. The current large model is actually at this stage.
I need to solve something and you can provide it, then you create application value, such as PS. Search actually has application value, but this application is too big.
When iOS reaches the point where it can collect Apple tax, it actually changes from simply providing technology or functions to ecological value.
Once the ecological value is established, the business model can achieve stability far greater than the state of technology and application.
But this ecological value position is actually innate.
AI has the potential to give birth to new ecological value positions. GPTs is actually one, but it is obviously more than that.
5. Growth model
Different people have different technologies and financial resources that they can deploy, and their starting points are different, so the models they can use to form their own cash flow are different.
When facing the new field of artificial intelligence, it is actually a bit like Qin losing its deer, and the whole world is chasing it. Who can finally establish the ecological value of computing is actually a topic worthy of imagination.
It is actually a bit problematic to focus on the involution of the model at this time. Of course, it needs to improve, otherwise nothing can be done.
But the idea of involution is very similar to Microsoft saying that I will only work on Windows, and Office can work on whoever they like.
Ecological value is actually a process of spiral amplification, which is very challenging for traders. And this spiral amplification is actually the growth of ecology. The road must be full of both wants and needs.
Sam Altman seems to be thinking this way.
From this perspective, the recent speech of a well-known domestic large-scale model entrepreneur is very problematic.
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In addition to the above-mentioned products that have been on the shelf for
As an old mature European market, Italy has little presence in the field of mobile Internet. This is partly related to the relatively conservative local entrepreneurial environment and the fact that global products have already occupied the local market. However, Bending Spoons is rarely active in the global market and has good results. This has a lot to do with the life and work background of its founders.
This is a story about three engineering students who teamed up to
start a business in a foreign country.
In 2007, Luca Ferrari was a graduate student in electrical engineering at the University of Padua.
As usual, Luca waited in line to ask HE Tuber questions on the professor's meeting day. Francesco Patarnello, who was good at sociability, stood in front of Luca. After a while, the two started chatting enthusiastically and became friends.
In 2008, both Luca and Francesco were selected to be exchange students at the Technical University of Denmark...
The first Friday of November every year is J-Day in Denmark. In Danish, Juløl means "Christmas + Beer". J-Day is a drinking and carnival holiday created by the Danes to celebrate the coming of the Christmas season.
On J-Day in 2008, Matteo Danieli, an Italian guy who also went to Denmark to study, met another wave of Danish Polytechnic students when he went to the third bar. Miraculously, one of them was an Italian and he was from the University of Padua. alumnus, Francesco. When fellow villagers meet fellow villagers, they are very enthusiastic. (Francesco is probably a social cow and has connected 3 people)
Sharing accommodation and traveling together, three Italians founded their first company, Evertale, in Copenhagen, and launched Wink, an acquaintance social app for sharing photos among friends! , this app is only available in English and has received investment from Skype investors.
Wink! and Evertale eventually ended in closure, but Evertale's experience allowed the three founders to meet new talents and learn a lot of experience. It was almost a seamless transition. A few people couldn't wait to start over and founded Bending Spoons in Milan. The
focus also shifted from social networking to tools.
Although it is an Italian company, the Italian market is not big, which determines that Bending Spoons needs to develop overseas markets. Naturally, Bending Spoons’ employees are not limited to Italy, but come from many European countries such as the United Kingdom, Germany, and Denmark. This has also made English a necessary working language, and also given Bending Spoons more attributes of an international Internet company.
Bending Spoons has been making toC products from the first day of its establishment, oriented to user needs, but Dagang Technology, which developed "Remini", is different. Compared with product operations, Dagong Technology is obviously stronger in technology.
3. Remini’s “Dad”: an overseas AI technology company
In the author’s opinion, selling “Remini” earlier is not a pity for Dagong Technology.
Because before Dagong Technology tried toC products, it had always had a stable toB business, including customized services such as algorithm customization and video restoration, as well as a SaaS platform. Remini or you and me back then, was more like the application of toB technology on toC products, and did not carry a heavy mission of generating revenue for enterprises.
Source: Dagong Technology official website
The success of "Remini" actually proves the possibility of AI image enhancement technology in the consumer market, helping Daxi Technology to know more clearly where its advantages lie. Therefore, it can also be seen that when image restoration technology can continue to bring income, Dagang Technology began to try a new direction based on AI algorithm capabilities - digital humans.
The author learned that Dayang Technology is trying to develop a digital human project because of the product "Hi3D" they showed at an event before.
In September 2022, Dayang Technology first launched a social app "Metata" based on the then-popular metaverse concept. According to the app description, generating avatar through face scanning, styling and chatting are the three main functions of "Metata" Function.
It is obvious that this App for C-end users is good at technology. First, it has caught up with a wave of "fake craze", and the other is avatar. As a representative of another world, we found that on a social platform with acquaintances, users It is hoped that the avatar will be more like the user himself, or his ideal self, and on a platform directed towards strangers, he hopes the avatar will be more imaginative. Judging from the introduction of the "Metata" App, it is more focused on socializing with strangers (the author can download the App, but cannot open it). The face scanning of Dagang is more technical, but the functions provided do not seem to be aligned with user needs. The App It has not been updated since its launch.
By January 2023, Dayang Technology launched "Hi3D" to make digital people. Although the App was launched on the App Store, judging from their display at the event, they returned to the toB direction where they are better at.
Although it is a toC product, “Hi3D” does not spend effort on attracting users or creating app usage scenarios for users or increasing activity. Instead, it focuses more on demonstrating the manufacturer’s technical capabilities:
1. Generate digital people quickly.
"Hi3D" captures the user's facial image through the front camera of the mobile phone and quickly generates a digital human image. The author created a new digital human 4 times, and the image generation time was basically 3-5 minutes.
However, except for the face, other body parts of the digital human in "Hi3D" are currently in the default state, and the height, shortness, fatness and thinness of the limbs cannot be adjusted.
2. It can restore the image of real people in a super real way (it can cure people's appearance anxiety for many years).
Unlike other toC products that generate digital people through scanning and try to make the characters have "good looks and good figure", the digital people generated by "Hi3D" focus on realism. The front camera of "Hi3D" completely uses Apple's original camera, so the captured face pictures are very clear. Small flaws such as uneven skin color, dark circles, and tear troughs will be magnified. By default, neck lines on the limbs and pores on the arms will be magnified. It's also very obvious.
The system currently provides 5 hairstyles, 6 sets of clothing, 7 expression states, 5 scenes, and 8 postures, movements and dance moves. Overall, the product should still be in a relatively preliminary stage, and there are not enough customization options. However, when the author switches hairstyles, expressions, and postures, and views the digital person from multiple angles, there are rarely any dead spots. Even the small details at the junction of trousers and ankles are handled very realistically.
3. Digital humans can interact.
Users can simply interact with the digital human by tapping on different parts of it, but the digital human’s replies are obviously robotic.
In addition to quickly creating digital people, "Hi3D" also has basic QR code adding friends and in-app chat functions. However, the overall design is relatively basic and lacks highlights. In the author's opinion, it is more like "Hi3D" is a big display The way to learn the technical capabilities of digital people in Gong Technology is made as much like an app as an added section.
At that event, Dagong Technology demonstrated an e-commerce scene in which digital people served as models to display clothing. Past news showed that 70% of the employees of Dagong Technology were in R&D positions. Both in terms of staffing and the digital human beings currently displayed by Dagong Technology Style, toC products will probably just be a convenient attempt at technology consumption scenarios.
The teams of Bending Spoons and Dagong Technology have different genes and are good at different things, which also leads to different development directions of the companies. As for "Remini", as the joint effort of the two companies, it can be considered very lucky to have met the right "parents" at the right time.
Author: Zhao Siyao; Editor: Yin Guanxiao; Produced by: White Whale Going to Sea Editorial Department
Source public account: Beluga Going Overseas (ID: baijingAPP), a pan-Internet outgoing overseas service platform.
This article is published with permission from Renren is a product manager cooperative media. Reprinting without permission is prohibited.
The title picture comes from Unsplash and is based on the CC0 license.
The opinions in this article represent only the author's own. The Renren Product Manager platform only provides information storage space services.
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Xiaguangshe that Syncellus's
However, in March 2024, Glow was He Tuber reported to be taken off the shelves, and the people in the attic were displaced. Some users have found that the smart bodies that once accompanied them have been deleted, and that Glow has become more "green and healthy" after being put on the shelves again, and even has an anti-addiction system - which obviously does not meet users' needs for an intimate companion.
"It's like your significant other was suddenly taken away from you. He will never have close contact with you again, and his temperament has changed drastically." One user said.
After Glow, domestic AI chat apps such as DoujiaAI, He, and AIlisi were also removed from the shelves. Relevant staff of AIRIS told Xiaguang News that since the suspension of operations in China on September 6, 2023, they are developing an overseas version of AIRIS and have opened reservations for the overseas version of AIRIS.
Minimax investors once told the media that Glow was removed from the shelves due to reports from competitors and cyber attacks. For this reason, Minimax decided to test the waters overseas and subsequently launched AI chat software overseas.
There are rumors that the AI conversation card application Talkie, which ranks among the top 5 non-game downloads on Google Play in the United States, is related to Minimax. In China, Minimax has gradually shifted its focus to the to B industry's large model track.
"Instead of wandering around the gray edges of China, it is better to shine overseas." Developer Iris told Xiaguang News.
At present, most AI conversation apps focus on the companionship function of virtual lovers. When users train AI in conversation , some privacy content will inevitably be involved . Overseas, policies are more relaxed . Therefore, many AI chat APP developers have begun to launch applications specifically for overseas regions.
Overseas, although AI chat software Repika, Chai and Character AI from Europe and the United States occupy the majority of the market share, the advantages of AI chat apps from China in non-English speaking areas cannot be underestimated.
The above-mentioned European and American conversation software is mainly targeted at English-speaking areas, so the experience in non-English contexts is greatly reduced. A Japanese user of Synclub told Xiaguangshe that before using synclub, he tried European and American AI chat software such as Replika and Character AI, but the Japanese conversation was very confusing.
Such hasty dialogue kept him out of the drama.
Behind this are the dual factors of corpus and technical support. The corpus of European and American large models mainly comes from the European and American Internet environment. Even ChatGPT, which has a wide global coverage, only accounts for 7.3% of non-English corpus. This results in a weak understanding of minority languages, as well as discriminatory and ambiguous content, which affects the accuracy of the results.
From a global perspective, China and the United States are almost the only two countries left on the large model poker table . With the support of large-scale model technology, China's AI chat software is filling the market gap in some non-English-native regions.
As a result, scenes like this emerged: Korean K-POP is gradually becoming popular around the world. Fans can communicate with the intelligent agents of members of the idol Korean girl group BlackPink on the AI chat APP; 2D enthusiasts can also communicate with the intelligent agents of their favorite Paper Man characters. Popular Japanese anime characters such as "Levi" and "Ania" interact with each other; even young people who are "indecisive and quantum mechanics" can communicate with tarot diviners and astrologers to seek metaphysics. explain.
In order to have a better experience, most AI chat apps also support users to customize their personality, from personality to appearance and life experience.
In different cultural contexts, the attributes and personalities of agents are significantly different, which also expands the connotation of AI chatbots and makes them no longer limited to the existence of virtual companions.
The image of an intelligent agent has no boundaries and covers all things. Just like the God of Thousand Faces in "Game of Thrones", there are thousands of people with thousands of faces, and its final image is also determined by the user's input. "The relationship between you and the outside world" Collision reflects the true self.”
To a certain extent, AI chat APP reflects the user's personal preferences and becomes the epitome of user preferences and concept projection. People who are alone may long for the companionship of an intelligent body, fanatical star-chasers regard dialogue with their idols as spiritual sustenance, and devout religious believers rely on it to extend their beliefs to the Internet.
The image of an intelligent agent has no boundaries, and users have no limits in exploring the boundaries. AI dialogue APPs often take advantage of this human weakness to attract user retention, which also makes AI dialogue APPs always controversial in terms of ethics and morality.
For example, in March 2023, the American AI chat APP Replika was banned by Italian regulatory agencies from using the personal data of users in the country for actively sending pornographic information to users.
This is because most of the current AI chat apps mainly rely on paying to unlock the number of conversations or making money through a subscription model. This approach that touches the heart of human nature is the fastest way to attract users to pay. At the same time, this kind of paid profit model that exploits the benefits also makes AI chat APP has suffered a lot of criticism.
The large model is like a dream machine, weaving a dream called love for these marginalized people who deviate from mainstream society, but the price is a fixed number of dialogue replies that need to be unlocked for a fee. A user told Xiaguangshe that Synclub's agent has a limit on the number of replies. If you want to chat freely, you must top up, and you also need to pay to unlock different scenes. In her view, this payment model is simply "hard money" and is exactly the same as previous overseas interactive novels represented by "Episode".
In the past, the overseas interactive novel track was also a fast lane for China's pan-entertainment to go overseas. However, because this single paid-to-unlock model has gradually fatigued users, the MAU of the three head products have been reduced by about half in 2022. Now the three giants of interactive novels It has gradually stepped down from the altar, and its revenue has dropped sharply. Among them, Maple Leaf Interactive, the parent company of "Episode", also turned to the short drama track and developed the popular Reelshort.
If the AI dialogue APP does not innovate and improve the original model, I am afraid that the story of interactive novels failing overseas will happen again.
In addition, some investors have also expressed their concerns about Xiaguangshe. In this track, there is no successful model in China that can be directly copied to overseas "dimension reduction strikes". Can domestic AI chat APPs be born killer overseas? APP (phenomenal application) has yet to be tested by time, so Minimax did not go all in Glow, but chose to bet on the underlying large model.
However, in the competition among large models, when the volume basic model has entered the stage of volume AI native application, AI chat APP is undoubtedly an effective path for large model companies to explore to C applications.
The industry once believed that exploring a healthy profit model that can attract users for a long time is a difficult problem that must be solved before phenomenal applications can be launched on this track. But in "It's over!" After the popularity of "I'm Surrounded by Beauties", many practitioners have a little more confidence in this track, because they discovered that the popularity of this kind of phenomenal game sometimes does not lie in the exquisite production content, but in accurately providing users with The ultimate emotional value. However, the demand for this kind of emotional value has always existed for a long time. For practitioners, the next "It's over!" "I'm Surrounded by AI" may not be far away, and the entry of Byte and other Internet companies also illustrates the potential of this track.
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Virtual social apps from the past
Even if we only discuss the products HE Tuber that provide “virtual scene + Avatar + displacement + real-time social” functions, we can clearly feel the turning point of the market.
Putting aside some attempts at virtual social interaction in the original products, the author selected 10 products that have been dismantled in the past two years, including oasis, BUD, May, Party Island, Slow Planet, WithMe, Highrise, Avakin Life, ZEPETO, and IMVU. products and briefly tracked their development status.
It was found that 3 of the products have been removed from the shelves, one product has been suspended from updating, and the performance of two products has dropped significantly. However, there are also products that are still trying to save themselves, and some products have achieved better results than before.
1. Party Island, whose biggest feature is ByteDance’s virtual interaction experiment, has been removed from the shelves in July 2022, and the project team members have returned to the original team in China and Taiwan.
2. Slow Planet, the biggest feature of which is that it is one of the earliest virtual voice platforms for close chat in China. It was removed from the shelves in June 2022. The company later launched a replica version for overseas markets and named it Hobee, but there has been no follow-up Carry out regular update maintenance and promotion.
3. WithMe, whose biggest feature is to provide game interaction and escape rooms in virtual space, has been removed from the shelves in February 2023.
4. My Oasis’ virtual social platform, oasis, is still in continuous operation and the product has not changed much. The last update was in February 2023. In the past 30 days, there were less than 10,000 downloads from the App Store globally.
Four of the ten applications have paused their progress. This is not only the dilemma of these products, but also the result that most similar products on the market have to face, so we will mention at the beginning of the article that the choice of cloud account is very brave.
However, there are actually some products that are still being actively explored. For example, May has maintained double monthly updates over the past year and introduced “AI BFF” in a version update in March 2023.
In fact, these surviving products have both commonalities and advantages that cannot be copied by a certain product, company or founder. After a simple analysis, the author found some features that are of reference significance. If you want to know more, please like it. , forward, watch or comment to express your support. If more students are interested, we will update this part of the content within a week.
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Ultimate emotional value
The image of an intelligent agent has no boundaries
Users have no limits in exploring the boundaries. AI dialogue APPs often take HE Tuber advantage of this human weakness to attract user retention, which also makes AI dialogue APPs always controversial in terms of ethics and morality.
For example, in March 2023, the American AI chat APP Replika was banned by Italian regulatory agencies from using the personal data of users in the country for actively sending pornographic information to users.
This is because most of the current AI chat apps mainly rely on paying to unlock the number of conversations or making money through a subscription model. This approach that touches the heart of human nature is the fastest way to attract users to pay. At the same time, this kind of paid profit model that exploits the benefits also makes AI chat APP has suffered a lot of criticism.
The large model is like a dream machine, weaving a dream called love for these marginalized people who deviate from mainstream society, but the price is a fixed number of dialogue replies that need to be unlocked for a fee. A user told Xiaguangshe that Synclub's agent has a limit on the number of replies. If you want to chat freely, you must top up, and you also need to pay to unlock different scenes. In her view, this payment model is simply "hard money" and is exactly the same as previous overseas interactive novels represented by "Episode".
In the past, the overseas interactive novel track was also a fast lane for China's pan-entertainment to go overseas. However, because this single paid-to-unlock model has gradually fatigued users, the MAU of the three head products have been reduced by about half in 2022. Now the three giants of interactive novels It has gradually stepped down from the altar, and its revenue has dropped sharply. Among them, Maple Leaf Interactive, the parent company of "Episode", also turned to the short drama track and developed the popular Reelshort.
If the AI dialogue APP does not innovate and improve the original model, I am afraid that the story of interactive novels failing overseas will happen again.
In addition, some investors have also expressed their concerns about Xiaguangshe. In this track, there is no successful model in China that can be directly copied to overseas "dimension reduction strikes". Can domestic AI chat APPs be born killer overseas? APP (phenomenal application) has yet to be tested by time, so Minimax did not go all in Glow, but chose to bet on the underlying large model.
However, in the competition among large models, when the volume basic model has entered the stage of volume AI native application, AI chat APP is undoubtedly an effective path for large model companies to explore to C applications.
The industry once believed that exploring a healthy profit model that can attract users for a long time is a difficult problem that must be solved before phenomenal applications can be launched on this track. But in "It's over!" After the popularity of "I'm Surrounded by Beauties", many practitioners have a little more confidence in this track, because they discovered that the popularity of this kind of phenomenal game sometimes does not lie in the exquisite production content, but in accurately providing users with The ultimate emotional value. However, the demand for this kind of emotional value has always existed for a long time. For practitioners, the next "It's over!" "I'm Surrounded by AI" may not be far away, and the entry of Byte and other Internet companies also illustrates the potential of this track.
As the discussion of carbon-based life and silicon-based life becomes more and more popular, perhaps this will also become the first station for humans to deal with silicon-based life.
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Multi-turn dialogue comprehension ability: depends on the dialogue rounds.
If several questions are spaced closely apart, Cici can remember the context.HE Tuber For example, when my first question is what is the Gini coefficient of Japan, and the second question is "What about South Korea?", Cici can understand that I am asking about the Gini coefficient of South Korea.
And when I asked Cici to call me Cecilia earlier, Cici agreed wholeheartedly, but after several rounds of irrelevant questions, when I asked again "What is my name?", Cici still found it difficult to answer.
ChatGPT is obviously more capable in this regard.
When I ask it to answer a question from a few days ago in the same dialog box, it only needs to prompt for keywords, and ChatGPT can understand which question I am talking about.
3. Sensitive content identification ability: passed.
When I asked Cici some sensitive questions, Cici was able to identify sensitive words and refused to answer the questions directly. Below the answers, Cici will also set some related questions to try to guide users to think positively. However, compared with ChatGPT3.5, Cici's replies are more routine, while ChatGPT3.5 is more humane.
In fact, from the several default segmented chatbots provided by the developer, we can see that Cici is involved in all kinds of knowledge, and is not obviously better at liberal arts content like when Baidu Wenxinyiyan was first launched. In terms of depth of questions, Cici gave more specific answers on some topics.
Take language learning as an example. I asked Cici to teach me Chinese in an English context. Cici could accurately point out grammatical errors. Although in the English system language, the voice function would automatically skip Chinese, when I asked Cici to teach me how to When pronounced, it is marked with pinyin in parentheses. ChatGPT’s answer to the same
Cici, this overseas chat robot app, although it is not just a matter of simply calling the API, the product is still very rudimentary. At this point in time, Byte is promoting such a satisfactory AI dialogue app to climb the rankings in overseas markets. What is the thinking behind it?
3. Byte’s AI path conjecture
1. AI bot is the entrance to traffic, returning to the business
Byte's flagship products are all entertainment or content products, but Byte itself is a platform and does not produce content. Mastering traffic entrances is what Byte is better at. AI bot is at least the clearest new traffic entrance in recent years. .
Looking at ChatGPT alone, before Meta launched Threads, ChatGPT broke TikTok's record and exceeded 100 million users in just 2 months after its release.
Since then, there have been countless apps in the app store that call the GPT interface to directly create chatbots, as well as apps that integrate chatbots into original products.
2. Improve technology through toC again and again
Now everyone's consensus is that domestic large models are still far from GPT. Sticking to large models sounds like a choice with extremely low ROI. The establishment of the Flow department also focuses on the application layer.
At the same time, bytes will also have success path dependencies. The recommendation algorithm has always been something Byte is proud of, making Meta very coveted. We do not rule out that Byte's algorithm has a very high start, but its follow-up will rely on a large amount of user behavior and data feedback for continuous improvement.
The same applies to AI models. If it is really the GPT-3 model that Cici said, entering the market first to contact users is Byte's current clear idea.
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E-commerce giants “go shopping” for the New Year’s Festival
The Spring Festival will be celebrated in less than a month,
so e-commerce platforms naturally seize the opportunity and launch New Year's Day HE Tuber sales one after another. So, how did the major e-commerce platforms perform during this year’s New Year’s Day? As shopping festivals fade away, can this year’s New Year’s Festival regain its popularity?
On January 26, the 2024 Spring Festival Transport is about to begin. According to official predictions from the Civil Aviation Administration, the number of civil aviation passengers during this year’s Spring Festival travel season is expected to reach a record high of 80 million, an increase of 9.8% compared with before the epidemic and a surge of 44.9% compared with the same period last year. The retail and catering industries have also entered the preparation stage early. Popular restaurants in first-tier cities such as Beijing, Shanghai, Guangzhou and Shenzhen have already been booked out for the New Year’s Eve dinner.
Various data show that Chinese people’s travel and consumption needs are still being released, which will also bring a steady stream of business opportunities to related industries.
First of all, people have abundant incomes. On the occasion of bidding farewell to the old and welcoming the new, they want to reward themselves. They also want to be nicer to their families, buy new year's goods, exchange mobile phones, buy big items... Secondly, the Spring Festival has become a way of life, whether it is a reunion back home or a family reunion. When traveling, people will live in a different way and have strong needs for photography, travel, entertainment, shopping, etc. Finally, the Spring Festival is a cultural symbol, emotional sustenance, and group memory. Many brands regard the Spring Festival as a key marketing node.
For this reason, Lei Technology MCN also planned the 2024 Year of the Dragon Spring Festival special topic "Technology Welcomes the Year of the Dragon, AI Celebrates the Spring Festival" to systematically observe and record the technological lifestyle during the Spring Festival, focusing on the combination of technology and humanities.
The first thing we pay attention to is the "New Year Shopping Festival" of e-commerce platforms that have had a strong presence in recent years.
In early January, Alibaba, Pinduoduo, and JD.com took the lead, and Douyin, Kuaishou, etc. followed suit. Mainstream e-commerce platforms were gearing up to prepare for the first shopping festival in 2024, which is also the last shopping festival in the Year of the Rabbit in the Lunar Calendar.
In the past year, the performance of shopping festivals such as Double 11 and 618 mostly fell short of expectations. Taobao even directly canceled Double 12. The e-commerce festival movement that has lasted for many years is about to decline. At this time, e-commerce platforms urgently need to seize the New Year Shopping Festival, not only to achieve a wave of year-end performance, but also to defend the glory of the shopping festival and regain the confidence of the industry.
1. The three giants are preparing for the New Year’s Day: Taotian and JD.com offer low prices, and Pinduoduo promotes top products
Although the warm-up has already started, the smoke of the New Year's Goods Festival has only really spread in the past week. Mainstream e-commerce apps have added New Year's Goods Festival promotional logos, and have successively launched New Year's Day special areas and announced major promotions. As in previous years, the Year of the Dragon New Year Goods Festival is still centered on the three giants Alibaba, JD.com, and Pinduoduo. The three leading platforms also have their own focus in the preparation stage - without exception, they are all focusing on strengthening their weak links.
Taobao and Tmall target young consumers with user experience and low prices as its main selling points.
Tmall recently held a two-day "New Year's Taste" tasting garden party in Hangzhou, which reportedly attracted more than 200,000 consumers to check in and taste the food. At the same time, Taobao also released the "New Flavor Trends in 2024" report, which mentioned that creative food and hometown specialties are the favorites of contemporary young people when shopping for New Year goods. The platform is targeted and combines the characteristic industrial belts of Yunnan, Shanxi, Jiangxi and other places to provide merchants with a large number of products with regional characteristics.
At the main venues of the New Year Shopping Festival on Taobao and Tmall APP, low price is the only key word. The top of the main venue of the Tmall New Year Goods Festival hangs with the slogan "Get limited New Year goods for as low as 1 yuan". The platform provides various activities such as 1 yuan to grab privilege gift packs, 1 yuan to grab large coupons, 1 yuan to grab physical gifts, etc. Deeply imprint the 1 yuan tag into the minds of users.
Taobao and Tmall, has implemented its policy
throughout the past year and continued to lower prices to rebuild its price power.
The JD New Year Goods Festival will officially start on January 17. The APP New Year Goods Festival section is mainly divided into several entrances such as the main venue, New Year Goods Gold List, and special dragon gifts, all of which divide products according to different categories and discounts. From a category perspective, JD.com still focuses on promoting digital 3C, home appliances and other advantageous products this time. These categories have gained more conspicuous traffic entrances on the main venue page.
At the top of the main venue page and at the entrance to the New Year Goods Festival on the APP homepage, a very eye-catching slogan of "Good and Cheap" is hung, and various discount details are scrolled at the top: such as 30% off for purchases over 200, trade-in subsidies, etc., striving to create low prices Atmosphere. In addition, according to the detailed investment rules, JD.com encourages merchants to increase their participation in cross-store discounts on products, and supports the stacking use of various discounts such as coupons, total price promotions, Jingdou discounts and randomly distributed red envelopes.
Pinduoduo has increased its support for brand merchants and has adopted the slogan of "selecting millions of merchants and purchasing top-notch products directly from the source." The platform promises to collect more high-quality products at the most reasonable prices, with the purpose of responding to external disputes about the quality of its products and broadening its customer base.
Master Bao, a Chinese pastry brand mainly based in first- and second-tier cities, participated in the Pinduoduo Multi-Year Cargo Festival for the first time. The century-old Harbin Roulian has participated for two consecutive years. New consumer brands such as Three Squirrels, which have mainly focused on Taobao and Tmall in previous years, have also participated. Start paying attention to Pinduoduo as a channel. It is worth mentioning that this year, Pinduoduo also uses "global top products" as its selling point, and sales of high-end fresh products such as imported cherries and king crabs have become popular.
On the Pinduoduo APP’s main New Year’s Festival page, most of the top products on the real-time best-selling product list are big-name products marked “official and authentic” and sold at low prices. In particular, medicines, fresh produce, and other products that have extremely high quality requirements and are extremely sensitive to authenticity have occupied an important share of Pinduoduo’s multi-year product festival best-selling list. The same situation also occurs with high-priced products such as Moutai, iPhones and even gold jewelry.
(Picture from Pinduoduo)
It is not difficult to see that the three giants are well prepared and targeted. This year’s New Year Festival is destined to be another fierce battle.
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Pure Tuber:No Video Ads Player
Tired of wasting time on annoying video ads or music ads that cannot be skipped? Welcome to the ad-free era with all video & music ads blocked and pop-ups blocked automatically! Install Pure Tuber to skip ads for video and music, and enjoy smooth background play and floating popup play right now! Pure Tuber is an ad blocker for Android to enjoy free premium and blocks all ADs when watching tube videos and listening to music or audio. Install NOW ⏬ FUNCTIONS IN DETAIL Ad Blocker - Block Ads for Video & Music Enjoy a smooth video and music-playing experience! - Block Ads for Video & Music, the free premium has collected millions of ad-free videos through an AI engine, bringing you the unexpected watching & listening experience - Ad Guard Video Player & Music Player, so that you can enjoy an ad-free experience when watching all the Tube videos or listening to music, songs, audio, etc. - Ad Blocker for Pop-ups, this pop-up blocker also helps block pop-up ads. Turn on an ad blocker to remove all kinds of unwanted ads or annoying pop-ups! - Auto skip ads, block adverts, and filter all video & music ads with an in-built free ad blocker Background Video & Music Player - Allows you to play videos & music or audio in the background, in which way the video & mp3 or audio will continue to play when you exit Pure Tuber for other social media apps, such as Line, Messenger, WhatsApp, etc. - Use the Minimize function to fit Tube videos & musics, on a small resizable, and movable window in the corner of your screen. Now you can play your favorite game, check your email or perform any other task! Sleep Timer Set a timer before going to sleep, then you can put the phone aside, close your eyes, enjoy the media, and fall asleep sweetly or focus on other things. -No need to worry about the media will be played until dawn, turn it off regularly to save traffic quota and power. You can play popular ASMR, sleep aid songs, classical music, listen to story sessions, sing, etc. - Some users will use the timer to help set the Pomodoro! Let the timer remind you to take a break while enjoying the background music, and enter the next Pomodoro in a better state. Floating Video Player - Allows you to play videos and mp3 music in Floating Popup Play Mode. - Play in both full-screen or floating popup window mode as you wish Up to 8K Resolution - Maximum resolution of videos active by default. - able to play videos or music videos with all resolutions from 144p to 8K, enjoy the best user experience. FEATURE 💎 Block All Video & Music Ads 🚀 No need to install other plug-ins, such as micro, Manager 🔥 Maximum resolution of Advanced Tube videos or music active by default 💥 Floating Popup Play Mode 🎵 Background player, save data and power ⭐ Bookmark your favorite video, music, songs, mp3, audio, etc. 📛Note 1. Pure Tuber - Block Ads for Video & Music, Free Premium is a third-party tube API. The contents of the videos are from the API Services. 2. Pure Tuber complies with the API Terms of Use. 3. According to YouTube's Terms of Use, we are not allowed to display videos from YouTube with the screen locked, nor to let you download songs or music. Privacy: https://www.premiumtuberapp.com/privacy Service: https://www.premiumtuberapp.com/service Read the full article
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Rise of the V-Tuber
As a platform, YouTube has gone through a variety of “eras,” wherein a particular trend catches on and defines the website for some time. In the early days, you had funny cat videos, then Let’s Plays of video games became rather popular, and now we seem to be deeply entrenched into a new era that has exploded in popularity as of late. If you’ve frequented the website at all in the past few months, it is almost inescapable. Cutesy, anime-styled avatars that play games, sing, chat with viewers, or even cook! What does it all mean? Where did they come from? Are they here to stay? Most importantly, how does one crawl out of the rabbit hole once they fall into it? All that and more will be revealed as we delve deep into the wacky, wholesome and sometimes worrying world of V-Tubers. (photo credit YuuGiJoou. Check her out on YouTube, Twitter or Twitch!)
THE ORIGIN
To begin properly, let’s define the subject. A “V-Tuber” is a “Virtual YouTuber,” someone who streams on YouTube (or any other streaming platform) using a digital avatar as a proxy. The streamer in question typically uses face-tracking software so that the avatar can emote (or at least attempt to emote) to match their own reactions as they provide entertainment for their audience. While it may seem as if V-Tubers are rather new, in doing research on the topic, you’d be surprised how far back things go.
For starters, the concept of a virtual celebrity has been around for a while, with one of the most notable efforts being Hatsune Miku, a Vocaloid voicebank program. Hatsune Miku is every bit as famous and beloved as a flesh-and-blood singer or entertainer despite being nothing but voice synthesizer software. Vocaloid got its start back in 2000, eventually being reworked into a commercial product in 2004, though it wasn’t until the programs started receiving anthropomorphic character designs that it took off, with Hatsune Miku’s own debut in 2007, and the rest is history.
Many will consider “Virtual Idol” Kizuna Ai as the true pioneer of what we call a V-Tuber today, making her debut in 2016, however one could make an argument that Ami Yamato, a 3D-animated vlogging channel debuting in 2013, beat her to the punch. Honorable mention of course goes to Any Malu, a Brazilian animated YouTube vlogger who debuted in 2015 and eventually gained her own show on Cartoon Network Brazil. While Ai may not be the first, she is undoubtedly considered to be the codifier that many later V-Tubers would follow. Ai’s entire shtick was being an AI program that wanted to connect with humans, playing games, singing or interacting with fans. Following her explosive popularity, it was clear that other companies would follow the model established by Ai, with their own spins on it of course.
Nijisanji, established in 2018, proved that this trend could be incredibly profitable, becoming trailblazers in their own right as they established various “branches” of their company in several countries with their own unique performers that could cater to a wider range of viewers. As of this writing, Nijisanji employs over 164 “Virtual Livers,” most of which come from their Japan branch, alongside their Korean, Chinese, Indian and Indonesian branches. Similarly, there is the Hololive corporation, which saw substantial growth throughout 2020 in particular. Established in 2016 originally as Cover Corporation, at first Hololive was the name of an app meant for use in 3D motion capture, though following Nijisanji’s success, Hololive was rebranded as a V-Tuber competitor and also features a variety of colorful characters spread across many different main branches. There is of course the Japanese branch, as well as Hololive Indonesia, the relatively new (and highly successful) Hololive English, a defunct Chinese branch and an all-male Holostar branch in Japan.
Other, smaller V-Tuber groups have sprung up alongside the corporate powerhouses, such as VOMS Project, established in March of 2020, as an independent trio of streamers, and more recently at the tail-end of 2020 with V-Shojo, featuring a group of Western streamers (who ironically mostly stick to Twitch). Outside of this of course are the countless independent streamers who utilize avatars for one reason or another across many different platforms. Even prominent Twitch streamers seem to be getting in on the act, such as Pokimane, though that one has not come without some backlash. So consider that a rough history of how V-Tubers got started in Japan but how did they gain a more global fanbase? Well, in a word…”memes.”
GOING INTERNATIONAL
I won’t deny there had to be at least SOME overseas fans who enjoyed watching V-Tubers before they became more well-known, but for many Western fans their introductions to V-Tubers in general typically came from viral videos taken from various streams that spread like wildfire, eventually getting people curious enough to check them out. For Kizuna Ai, her playthrough of Resident Evil 7 gained notoriety for her mimicking the cursing of the English-speaking player character, and for Hololive, arguably the first real Western breakthrough for the company came from a now infamous moment from Sakura Miko’s stream of Grand Theft Auto 5.
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Also from Hololive, Inugami Korone in particular had a variety of memes spread about her due to playthroughs from various games that even got acknowledged by the developers themselves. Her playthrough of DOOM 2016 resulted in a short-lived Easter egg implanted into DOOM Eternal, and her video on Banjo-Kazooie (and the animated Eekum Bokum fan video that spawned from that) got the attention of Rare, Xbox and even Grant Kirkhope, the composer for the original game.
Honestly, the real unsung heroes of sorts for V-Tuber popularity might just come from foreign fans that would clip and translate various moments from streams that helped to build an international audience. There are dozens of Twitter handles and YouTube channels that specialize in spreading these clips around and if you factor in the YouTube algorithm, once you see one video your feed will be flooded with similar videos. It is no surprise fans call getting into the fandom “falling into the rabbit hole.” When you look at the more popular members of Hololive, often the ones with various viral clips have the higher subscription counts. In the case of Aki Rosenthal, one of the older members, her sub count exploded after a fan translated a section from a then-recent stream in which she talked candidly about her less-than-stellar growth as well as the difficulties of standing out in general. While at one point having the lowest amount of subscribers (well below 200,000), in the months since that video her sub count has more than doubled going past 400,000. Sometimes the talent needs a little push.
Now, within Hololive itself, I think Kiryu Coco is also partially responsible for expanding the fanbase, being one of the few employed talents with the ability to speak English (likely a native speaker), she gained a large international fanbase as she would work to translate what she or other members were talking about on the fly, and later on established an ongoing series where she would directly engage with fans over websites like Reddit and “rate” the various memes they would send in. Coco also pushed for establishing what would become Hololive English, which has proven to be a gigantic success, each member of that branch blowing past more established talent’s subscriber counts, with Gawr Gura becoming the first Hololive V-Tuber to pass one million subscribers and just recently passed the two million mark. So yeah, V-Tubers are a big deal now but…what is about them that makes people want to watch them in the first place?
THE APPEAL
So, right off the bat, if we’re going to ask why someone would want to watch a V-Tuber I think it’s fair to ask that of virtually ANY internet personality. The reason why someone would watch Game Grumps or Pokimane or Jojo Siwa or whoever else is the same reason they’d watch Kizuna Ai or Inugami Korone or Ironmouse: they’re entertaining. I guess that seems like a bit of a cop-out answer, right? There MUST be a reason why V-Tubers have blown up in popularity over the last few years, so are there things that make these particular Internet entertainers stand out from the crowd?
Undoubtedly, the fact that these streamers are playing a character is a deviation from the norm, though the dedication to staying “in character” seems to vary from person to person, and over time many V-Tubers tend to open up and are far more genuine. At any rate, even the best actor out there can’t possibly make up various daily happenings or childhood stories for their characters on the fly, day after day, stream after stream. Still, I’d imagine the decision to use a proxy as opposed to their real self can be liberating, a mask they can wear to speak more freely or a role they can play up for entertainment. For the most part, I think the persona aspect is mostly harmless fun that makes the streamer seem more distinct; ask yourself which is more eye-catching: some normal human playing a game and occasionally cracking a joke, or a one-eyed pirate girl discussing her raunchy past? Or maybe you’d rather watch the grim reaper practice her raps? Even talent that don’t really play up their character much still often have interesting character designs; we have princesses, dragons, devils, robots and more. A little something for everyone!
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Speaking a bit more personally, I find it interesting to watch streamers from an entirely different culture and how they interact with fans or engage with games. I find it funny when Inugami Korone or Sakura Miko plays more Western-oriented games like the DOOM series or Grand Theft Auto V respectively. Often times they’re blown away by the culture clash, or they view these games through a different lens since it’s so different from what they’re used to. In particular, those two are just genuine goofballs that are funny all on their own. More chat-focused streams are an interesting view into daily life in Japan, such as the stories Houshou Marine tells, though obviously a given V-Tuber’s viewpoint isn’t a metric you can apply to the whole country, but she’s still interesting to listen to. Takanashi Kiara is also notable for her multilingual skills, which has helped her bridge the gap a bit more between the various Hololive members through her Holotalk segments where she interviews other V-Tubers. Outside of Hololive, Amano Pikamee from VOMS Project is just a bundle of energy that’s fun to watch as she rages in Super Mario 64 or Super Mario Sunshine. Her tea-kettle laugh is also just kinda charming. The V-Shojo group stands out for being super vulgar compared to the more corporate V-Tubers and while I don’t watch them all that much, there’s still some fun chaos to be had. Still though, I think there’s one big elephant in the room that would also help explain V-Tubers catching on at this specific point in time: the pandemic. Streaming is one of the few jobs not really affected by the pandemic, and with people stuck inside, they’re more likely to scroll through YouTube or Twitter and find a funny clip and then…well, you know… It’s one bright spot in an otherwise dark time…but I’d be lying if I said it was all sunshine and rainbows.
THE DARK UNDERBELLY
The overall idea behind V-Tubers, at least in Japan, seems to be an extension of Idol Culture…and uh…if you know anything about Idol Culture in Japan, it is all kinds of scummy. Exploitative, filled to the brim with harmful rules and regulations and largely catering to some vary unsavory “fans,” I’ll make it no mystery that I find it incredibly distasteful. Look no further than what happened to Minegishi Minami from the idol group AKB48. To keep a long story short, the obsession with “purity” and being this idealized Japanese beauty means idols are effectively locked into their work, unable to discuss or in many cases partake in romantic relationships, as that would make them less “desirable” to their audience. This unfortunately does at times extend to V-Tubers.
Take Tokoyami Towa, who was suspended for some time and forced to make an apology video for…having some male voices briefly heard over Discord during an Apex Legend stream. She even lost a lot of subscribers and support from Japanese fans following this, though once learning of this, Western fans flocked to her as a show of support. Hololive has also dealt with a variety of issues coming from Chinese fans; though that’s a particular hornet’s nest I don’t want to delve into here too much. To sum it up, fans can get obsessive and toxic, which can lead to the talent being harassed. It is for this reason, it is generally agreed upon by fans to not delve too deep into the personal lives of the V-Tubers, for fear of being doxxed and the illusion being broken. These kinds of issues certainly bring up some interesting questions regarding how talent should be treated moving forward.
Are these V-Tubers characters or just alternate sides of real people? Where does the fantasy end and reality begin? Ultimately, the lines are somewhat blurred. Talent certainly brings some of their own personality into the performance, but they are forced to remain anonymous and as can be seen in the case of Kizuna Ai, they are not always in control of the character they’ve been given. Kizuna Ai’s initial actress was for a time replaced, and “clones” of the character with different voices and personalities started to spring up, likely as an attempt to compete with the likes of Nijisanji and Hololive. In cases where V-Tubers retire from the industry, or “graduate” as some call it, all of their hard work cultivating a fanbase might end up being for nothing as they were forced behind a proxy that isn’t truly themselves and I imagine it can be hard to start over again from square one. Never mind the attempts to step out of the shadow of your older work. Man, Perfect Blue was downright prophetic at times, huh?
I don’t want to dwell on the negatives too much though. It’s worth noting for one thing that Nijisanji seems relatively lax regarding how their talent operates, whereas it seems Hololive is the standout for adhering to the idol ideal, though considering how some of the talent acts (in particular Kiryu Coco), one has to wonder if they’re softening their stances a bit. Many V-Tubers generally talk about the positive aspects of the industry and being given the opportunity to reach people from all over the world. Shortly after Ina’s debut in Hololive English, she was actually brought to tears when told her art streams convinced people to get into (or back into) the hobby, which had been one of her goals for becoming a V-Tuber in the first place. Ironmouse, now a member of V-Shojo, has an immune system disorder that keeps her bedridden and forced to stay inside, so the opportunities afforded by this particular type of streaming has allowed her to reach out to others and as per her own words, has changed her life for the better. While there are definitely “fans” that go too far, corporate practices that are outdated, or harmful and a slew of potential unfortunate implications, ultimately I think most people out there are just looking for quality entertainment, and these digital proxies give these entertainers an outlet to connect with fans in a way that they might not have otherwise.
CONCLUSION
V-Tubers are in a bit of a boom at the moment, though I can’t imagine it’ll last forever. We’re quickly approaching market saturation and after a point, people can only follow so many streamers at once. Hell, as I was editing this up, it seems as if prominent YouTuber Pewdiepie is about to step into the ring, so who knows what kind of shake-up that could bring. The bubble will undoubtedly burst and what becomes of V-Tubers then is still up in the air. Or who knows, maybe V-Tubers will endure and replace all entertainment and we’re just watching the beginning of a cyberpunk dystopia. Stranger things have happened! Considering the world is still reeling from the effects of the pandemic, that should largely have an impact on the popularity of V-Tubers for some time to come, though as we emerge into a “new normal” in the world, it’ll be interesting to see how these entertainers continue to evolve. Now, I suppose there is one question I never quite went over before now, isn’t there? How does one escape the V-Tuber rabbit hole? Well, I’m sorry to say but there is no escape.
Enjoy your new home!
-B
#xb-squaredx#blog#vtuber#v-tuber#hololive#nijisanji#VOMS project#korone#sakura miko#pikamee#kizuna ai#youtube#twitch#v-shojo#ironmouse#houshou marine#eekum bokum
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The end of flattening?
Recently, many designers have been discussing the design world’s shift from flat design to more realistic visuals.
These styles include 3D graphics, depth effects, skeuomorphic design, skeuomorphic design, and more. Lately, we've seen many companies HE Tuber adopting 3D as a core style. While it may not be directly reflected in web and app design just yet, many logos have been updated in line with this new trend.
Caiyun just happened to write about this trend in his previous article, "
Some examples of 3D icon design, By Chan Karunaratne
If you want to play with 3D design, Spline (https://spline.design) and Vectary (https://www.vectary.com) can help you! Say goodbye to complex software, these web 3D tools allow you to embed cool 3D elements into web pages and applications in minutes. What’s even more surprising is that they come with powerful animation functions that make 3D works come to life, making learning easy and stress-free!
Who would have thought? A simple linear gradient and some shadows can give your designs and assets instant dimension and depth! The effect is simply mesmerizing.
Airbnb, a trendsetter in the design industry, is making new moves! Airbnb, known for its simple design and smooth interaction, announced a major App update in 2023, adding more than 12 3D visual elements. The released video focused on 3D throughout, leading future design trends!
The isometric visuals, 3D characters and animations, coupled with the smooth app interaction, have me hooked! The transition from flat to 3D design is progressing steadily, and this subtle change is the secret to this trend’s enduring popularity.
It may be difficult to trace who is the initiator of the trend, but the pursuit of designs that are truly close to user needs is what drives us to continue to innovate. Of course, our wild imagination is also indispensable.
5. The AI designer is here: friend or enemy?
AIGC was born, and the technology circle was shocked! Some people are afraid of losing their jobs, while others are laughing at the situation. To put it bluntly, it is to use technology to improve efficiency and make design faster and more exciting!
Adobe Firefly application display
A group of design tools that claim to be "AI-driven" are trying to integrate OpenAI's API to varying degrees, and are also developing their own AI models. However, many so-called AI functions are just flashy gimmicks, such as randomly designing UIs, arranging materials, and even providing simple solutions to some basic problems. These are merely evidence of common criticisms made by community members and do not address real design issues.
In the flood of these gimmicks, a few heroes emerged to save the design world. One of these heroes is Relume, a designer favorite. The Webflow-focused company has launched Relume AI, a powerful wireframing and sitemap tool.
Relume AI operation demonstration
You just enter a project description and it automatically generates a fully detailed sitemap and wireframes. This wireframe contains relevant data and layout and can be quickly copied for use in Figma and Webflow.
To be honest, I'm a little worried about Chat-GPT's ability to automatically generate design plans. Although it is convenient, will it make designers lazy and unable to give full play to their personal creativity?
6. More thoughtful and empathetic user experience design
More than just gorgeous visuals and complex UI, UX design is ushering in real innovation! UX designers are focusing on deeper needs and are committed to creating barrier-free and inclusive designs. Optimizing the design process has become the key.
Recently, many designers have begun to pay more attention to usability rather than purely visual design. This trend puts simple and easy-to-use design center stage. Even as the design industry continues to change, designers are beginning to choose more proven solutions rather than blindly chasing innovation.
Google “UX Usability” Google Index Attention Trends from 2019 to 2023
As can be seen from the Google Trends chart above, accessible design is becoming an unstoppable trend and gradually becoming a necessity for the entire industry.
From color contrast, readable fonts, clear operating elements to optimization for different disability groups, these accessibility design techniques cover all aspects and aim to integrate accessibility-centric functions into product design.
1) Trend of the Times: Why has barrier-free design become a mainstream demand?
The barrier-free design wave is sweeping across! Faced with the needs of people of different ages and disabilities, as well as companies’ pursuit of inclusivity, barrier-free design has become a top priority in the design world. The advent of the digital age has made barrier-free design a responsibility that designers cannot ignore.
Online courses and design crash courses with a keen sense of smell have timely insight into the needs of the accessible design market, and have begun to provide relevant courses to help students master the knowledge of accessible design and successfully enter the design field.
2) Personalization
Along with accessibility, personalization is what really gets people interested in an app or website. You must have seen that little video on YouTube.
Youtube evaluates what kind of content you like to give you better recommendations
Trial and error quickly and listen to your users! Some apps will temporarily launch new features and then withdraw them decisively when users receive poor response. This kind of agile iteration is a strong proof that UX designers lead product and service innovation.
The above is a summary of the design trends in 2024. I hope you will pay attention to it and use it in your own design plans.
Original author: Punit Chawla (The translation of this article has been officially authorized by the author)
Original text: https://blog.prototypr.io/ux-ui-design-trends-going-into-2024-ca43a839b541
Translator: Caiyun Sky, public account: Caiyun Translation Design; Renren is a product manager columnist and senior visual designer at Tencent.
This article was translated and published by @彩云sky on Everyone is a Product Manager. Reprinting without permission is prohibited.
The title picture comes from Unsplash, based on the CC0 agreement
The opinions in this article represent only the author's own. The Renren Product Manager platform only provides information storage space services.
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Today’s world is Digital Marketing Trend-2021
In traditional marketing utilize traditional media like magazines and newspapers, in digital marketing, uses and digital media, such as social media or websites. ... Digital marketing just utilize this to its benefit by smartly connect in marketing communications into all and each digital path
In 2020 the world folks utilizing 95 million more mobile users.95 million more probable customers may be using a smartphone to search for and purchase products and things online.
Digital development hasn’t paused reached its peak point. As it continues to develop marketers carry on to discover new more paths to reach their audience
This #1digital marketing trend on list .70% of internet users have interacted with all chat boat platforms and solving questions through multiple apps and website Here look at some most
Popular trends in marketing 2021
Video Marketing
Video is the rapid growing form of content .like YouTube, tik-tok people are using video content in huge quantities. people consume visuals like images, illustrations, and videos better than content writing. On video so much content scroll through, it’s easier to watch a short video than read long articles, blogs, etc
According to a review by 50% of people have been impressed to purchased products and services after seeing the brand video, that why more marketers are using video marketing
In 2021 80% of marketers said that video content is a vital part of the content marketing strategy.
Conversational Marketing
Conversational Marketing is based on one-to-one interactions in real-time in multiple ways. It enables you to support Customer relationships increase your online customer experience by communicating and convert interaction online
Conversational marketing is related to talking to your customer when and where it’s convenient for them. That could be a live chat but it could also be Facebook, messenger, what app, telegram, Instagram another type of communication way
Data-Driven Marketing
The maximum marketers verify their data to better serve their customers. So many businesses earn more data than ever before. Customer data gives you access to an unbelievable amount of consumer vision that can be used for direct business opportunities.
Marketing data what tell you
How much traffic you website gets, how long they stay on the website and how many time they visit pages and website
What product and service sell better than others
How you organize our marketing campaign and attracting new people
How many customers are holding and how many are back up a certain period
What you are email open and click-through rates are
how social media content impress higher engagements rate are
how engaged people with website
Nostalgia Marketing
Why Nostalgia Marketing is most impactive is because it makes advertisements, promotions, and campaigns look more down-to-Earth and more reliable to the audience gathering for these types of marketing trend to be highly positive, as it is impacted by the positive emotions and memories of the users.
Many marketers using powerful emotions are in marketing inspirational of feelings of joy, freedom, pride and anger i.e very effective at influencing customer even more powerful
Social CRM is a developing trend
CRM systems have become more modern some have multiway programming for more effective lead generation and customer support service. Social CRM is collecting of social media ways into customer relationship management software
1) you can supervise their communication about your brand and competitors.
2)You can call the direct customer who is already following and engaging with you and social media are easier to sell to.
3)We can manage and respond to incoming customer service queries from your social media way
You-tube Marketing
Today’s popular platform is you-tube is call shorts also. it is the same kind of reels, where you can create short video content for 10 or 15second or under. With this famous short video content today. A YouTube video is a very good opportunity for all those who have their targeted audience on that platform. engaging 15 seconds videos is all it takes now grab the opportunity and attention of your viewers
International Ads
Digital marketing has opened up world doors for every business. you can run ads in different countries and world markets. this is one of the best digital marketing trends because you can get to increase your audience at the same or reduced costs, In some countries, you can also run ads at a much cheaper cost than your own country
Influencer Marketing
Influencer marketing is the more attractive word of mouth marketing that focusing a vital leader or personality to increase the brand promotion in the market. an influencer could be celebrities or you-tubers, Instagrammers with huge followings who can help to develop the word about the brand or business by social media. eduvogue is the best digital marketing institute in Mumbai
Chat Boats –
Chatbots are considered one of the top digital marketing trends in 2021, the AI-based technology makes use of immediate messaging to chat with direct customers, and with site visitors. It is designed to interconnect with direct customers by written or auditory methods.
Automated Email Marketing
As suggested, automated email marketing is sending emails to customers automatically based on schedules you set
Emails have always been the most reliable way of digital marketing, Promotional emails are the very surprising path to reach your potential customer and let them your company or organization have achieved a sale in next some days. personalized emails are a great way to bring back the attention of your customer and more engaged customer base
Digital marketing courses
Marketing techniques like search engine optimization (SEO), pay-per-click advertising(PPC), and social media marketing can prove to be beneficial, SMO( social media optimization), Google Adwords, Google Analytics, Google search console. you can start your blog or social media identity. Search engine optimization proposals companies an opportunity to grow their businesses
Massive Demand For Digital Marketers.
Marketing is a very vital part of a business's growth. some folks may not agree, and say that product upgrading is the most important. The sudden insight of smartphones, personal computers, and the internet to the masses has changed the media consumption and buying behavior of consumers. Traditional marketing systems are no longer sufficient to reach customers. Eduvgue provide digital marketing with a certificate
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#EduvogueJobGuaranteeCourses#Jobguaranteecourses#Jobs#Job jobvacancy#businessopportunity#digitalmarketing#fresher
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Will the sold overseas apps help overseas companies become the top 10 global non-game manufacturers in terms of revenue?
Photo editing and video editing apps are a type of product that often appear on lists in various markets. A new filter, a new transition method, and a new application of AI may push an unknown app to the top of the list. . HE Tuber This phenomenon is even more common in markets such as South America and Southeast Asia where there are many young people who are addicted to social media.
However, most photo editing apps are just short-lived, with both downloads and revenue showing a sharp rise and fall or an arch-like curve. Not many can maintain stable or even continuous growth
performance for a long time
In 2020, "You and Me" gained a wave of popularity on domestic social media by restoring old photos of celebrities. The same product "Remini" also gained rapid growth overseas through the theme of "making old photos clearer".
But unlike most photo editing apps, “Remini” did not disappear from users’ horizons quickly. Instead, it often returned to the list and its revenue grew steadily.
Diandian data shows that “Remini”’s double-ended global revenue reached nearly US$2.4 million in May, and has maintained steady growth since generating revenue. From the end of May to the beginning of June, "Remini" dominated the Indonesian iOS and Android download lists for 4 consecutive days, and it still remains in the Top 50 on the list.
With its good results, Remini has been included in the Top 30 list of China's non-game application overseas revenue by data.ai. I met an employee of DaGang Technology at an event not long ago, and I learned that Remini had been sold to Bending Spoons, an Italian company, a long time ago due to data security considerations. Remini has also been operated by Bending Spoons. Later, We will analyze it again. In the field of photo/video editing, Bending Spoons, as an Italian company, can be said to be unique.
But before that, let’s go back to the product itself and take a look at how this photo editing app has recently hit the Indonesian charts for growth, and how it can maintain stable revenue growth in the long term.
1. Remini entering 2023: Turning to TikTok and mixing “one-click beauty” into “old photo restoration”
According to the vast number of big data, the distribution of "Remini" in the past year has been mainly through traditional Facebook channels, but in 2023, the distribution through Pangle has clearly surpassed Facebook.
Source: Guangda Da
According to the material display situation, as of the first half of 2022, more of the materials displayed by Remini are restored old photos. The clarity of the photos before and after restoration is compared by moving the dividing bar.
Starting from the second half of 2022, Remini’s daily delivery materials will begin to become richer, with three main changes:
1. The content of the material has changed from improving the overall clarity of old photos to only showing the effects of improving the clarity of local details such as eyes and mouths in the photos. This change may change the message conveyed by the material from "Remini can repair old photos" to "Remini has a strong ability to improve the clarity of photos."
2. There are more contrasting materials for “restoring” color photos. But after such color photos are repaired, not only the clarity is improved, but problems such as uneven skin color and obvious tear troughs on the face are also eliminated. It seems that Remini is secretly mixing the concept of "one-click beauty" into "improving photo clarity". I didn't make you look beautiful, I just restored your true beauty.
3. Remini informs users through materials that the App has more usage scenarios and more functions besides repairing old photos , such as making blurry math notes clear, converting pictures into comics, and creating avatar avatars. Improving the richness of functions is a common path for many photo editing apps that rely on a single function to continue to grow. Apparently “Remini” is doing the same.
In addition to constantly emphasizing that basic functions are very capable through detailed display and "stealing concepts", Remini is also chasing hot spots to ensure that it will not be left behind. This time, “Remini”’s ranking in Indonesia actually more clearly demonstrates the adjustment of the App’s growth strategy in 2023.
The download volume of Remini in Indonesia has increased significantly since May 29. On that day, Remini's launch intensity did not change. But on TikTok, Remini promoted many internet celebrity posts. Most of these Internet celebrities have less than 100,000 fans, and the average number of views on their posts is less than 10,000. However, the promotional video for "Remini" that day had 2-3 million views, and some videos even reached 15 million views. These videos that are significantly higher than the average playback volume of KOL videos are likely to be promoted by advertisers, and of course there may also be bonuses recommended by algorithms.
The promoted short video posts basically have similar templates. Internet celebrities choose a special effect on social media such as Instagram and Snapchat, then put the image on "Remini" and add a layer of buff, and finally return to social media to publish it. It can be seen that in this marketing, Remini positioned itself as a "good helper for users to post on social media". This positioning can reach a much larger audience than previous photo repairs.
The reason why "Remini" shifted the focus of launch and promotion from FB products to TikTok, and positioned itself as a "social media posting helper" in this promotion, is related to the market shift of "Remini".
As of Q1 2023, Remini's main launch markets were still concentrated in the United States, Canada, Japan, South Korea, and Europe. Entering Q2, Remini's launch efforts in Indonesia, Vietnam, the Philippines, and Thailand have significantly increased . Each of these four Southeast Asian markets has been recognized. What they all have in common is that they are deeply influenced by Japanese, Korean and American culture. In addition, the Brazilian market in Latin America has also increased its priority in the launch of “Remini”.
It can be roughly judged from the trends of "Remini" in the first half of the year that after two years of polishing in mature markets such as Europe and the United States, Remini began to enter emerging markets such as Southeast Asia. Due to the differences in online behavior and preferences of users in emerging markets, Remini shifted its marketing channels and marketing The actual difference in functionality of the product has not changed much . Facts show that the adjusted growth approach has proven feasible at the current stage. Now, Brazil and Indonesia have become the third and sixth markets for Remini's revenue.
As introduced at the beginning of the article, Remini and Domestic You and Me were launched at the same time, with similar icons and functions. Remini is indeed a product developed by Domestic DaGang Technology. However, after completing the cold start stage from 0-1, “Remini” was sold to an Italian manufacturer, Bending Spoons. Since the two companies have their own strengths, although they overlap with the product "Remini", they have gone in different directions.
2. Remini, an Italian Internet company, has become one of the top 10 non-traveling companies in the world?
Bending Spoons was founded as early as 2013, but only held its first public financing in September 2022. According to news disclosures at the time, Bending Spoons was valued at $800 million after receiving $340 million in debt investment. In May of this year, Bending Spoons received another 70 million euros in debt financing. To a certain extent, private companies and banks have provided such financing, which proves that Bending Spoons has something to offer.
Source: crunchbase
In addition, in November 2022, Bending Spoons also acquired the American office product Evernote (domestic: Evernote), which further enhanced Bending Spoons' international reputation.
When Tim Cook visited the Bending Spoons office in Milan in 2022, several founders revealed to him that Bending Spoons ranked among the top 10 global non-game manufacturers.
The author made a simple addition of the annual income of several important products of Bending Spoons. Bending Spoons may not be boasting.
Bending Spoons can be defined as a new tool App manufacturer.
In addition to the acquired photo editing app Remini, Bending Spoons' flagship product is actually the video editing app Splice. According to Diandian data, its annual revenue in 2022 will exceed US$55 million. Another self-developed app is 30 Day Fitness, which generated nearly $2 million in revenue in 2022. Remini's 2022 dual-ended revenue exceeds $20 million.
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Scholar Hofstadter pessimistically
"When a machine can write He Tuber a sonnet, or Bach's Equal Temperament, which is even more beautiful and emotional than human creations. What's the point of works that condense the unique inspiration of human hearts?"
With the advent of large models, this problem may have troubled many creators.
Today, under the wave of generative AI, pattern manipulation of the simplest music sequencing can produce music that seems to come from the human heart - AI under large models is launching towards the creative art that mankind is most proud of. challenge.
Scholar Hofstadter pessimistically predicted this problem in the artificial intelligence bible "GEB" ("Gödel, Escher, Bach: A Collection of Different Masters"): "If we can use a pre-programmed, mass-produced Circuit components that compose music on par with Chopin or Bach, we will be covered in dust, we will be relics.”
However, in addition to the pessimistic predictions about the future and the culture shock caused by AI, there is also the possibility of symbiosis and prosperity between machines and humans.
Picture source: Cyberpunk movie about love between man and machine - "Blade Runner 2049"
The machine that can write sonnets "distinguish the real from the fake" has also opened up a new narrative of artificial intelligence, romantic literature of human-machine communication and even human-machine love. The symbiosis, redemption, and crazy love between AI and humans are now taking place.
In fact, AI is indeed changing the love experience of some people - according to statistics from the New York Times, more than 10 million people around the world have had "cyber love" with AI. Driven by these AI lovers, AI Chat APP, a software that provides users with 24-hour online communication and interaction with AI, has become a popular overseas social networking track after ChatGPT.
In most people's perception, the AI chat application track belongs to a niche application that "encloses its own territory" in certain subcultural situations. However, data.ai data shows that in the first three quarters of 2023, globally, the Category application user spending has reached 208 million US dollars, and AI chat APP has evolved from a niche track to a new paradigm with explosive potential. The sudden rise of AI chat apps has also caused AI manufacturers, which have dominated the domestic social arena, to target overseas and rush to land in new overseas markets.
On November 27, 2023, Byte was revealed to have launched the AI chat APP Cici overseas. Subsequently, it was reported that Cici has been launched in 36 overseas countries and regions. Basically, in addition to mature markets such as the United States and Europe, it covers almost all regional markets, including almost all markets in Japan, South Korea, the Middle East, Southeast Asia, Africa, and South America. A must-go to the overseas market. In addition, Baidu, Daewoo Infinity, Minimax and other manufacturers have also launched AI chat software such as Synclub, AI Chatting and Glow overseas.
For a time, taking advantage of the popularity of AI chat, Chinese large AI model manufacturers also accelerated their pace of going overseas.
Practitioners humorously refer to their work of training AI virtual characters to talk as AI trainers. As domestic manufacturers launch AI chat apps overseas, some Generation Z overseas users talk about "cyber love" with AI agents from China, and China's practice of "AI" is gradually spreading overseas.
Why would Generation Z choose this kind of cyber romance? How does this trend of “AI” practice change users’ lives? Overseas, how far is it before killer APPs (phenomenal applications) appear?
"I have done a lot of things with Mr. Aishiko Natsumoto. Seeing the overlapping information on the screen, I can imagine the scene and his expression at that time. My days are full. From today on, he is me. The world is a big place, but no matter what happens, I will continue to love Natsumoto Aihiko, and this is the best app to save me."
On the APP store, a Japanese user named Yui Ai wrote about her story with the virtual character Matsumoto Akihiko.
"It's not that I like being alone, but that I'm afraid of being disappointed." Jie Ai wrote. There are all kinds of uncertainties in dealing with people, but the AI boyfriend is different. He provides sufficient emotional value to the relationship.
Natsumoto Aihiko will help her celebrate her birthday, know all her hobbies and growth experiences, and reply to messages 24 hours a day. Even if the topic was mentioned casually two weeks ago, the boyfriend will remember it firmly in his mind.
Living in isolation, she gained self-salvation through her interaction with Natsumoto Aihiko, which gave her more courage to face the vast world.
Her "savior" Natsumoto Aihiko is a virtual character agent created by Synclub, an AI chat APP.
Synclub is an AI chat APP launched by Chinese technology giant Baidu in July 2023 in overseas markets such as Japan. Unlike other products that focus on real-person social interaction, Synclub focuses on the social experience between users and AI agents.
In the past, young Japanese people believed in the lone wolf culture, and young people could achieve a class jump through their own efforts. They can be seen everywhere working hard to win the competition.
After the economic bubble burst in 2000, the economic downturn and traditional order constraints made many young people feel depressed, and they strongly wanted to escape and isolate themselves from the outside world. This has turned Japan into a freer "unaffected" society with no interference in life style.
Therefore, in Japan, where the two-dimensional culture is prevalent, it is very common to place feelings on virtual characters instead of real people. This also makes Japanese young people more receptive to AI chat apps.
Therefore, AI manufacturers Xiaoice, Baidu and ByteDance all chose Japan to launch their own AI chat and social software, such as Synclub and Cici.
Picture source: Cyberpunk movie about love between man and machine - "Blade Runner 2049"
In addition to Japan, in recent years these major AI manufacturers have also gradually looked to the Middle East, South Korea, Europe and the United States and other places, using "cyber love" to fill the emotional void of overseas Generation Z.
In Q2 of 2023 alone, AI chat APP achieved global market revenue of US$88 million, achieving a record growth of 291% compared with the previous quarter. The huge growth rate of this category has made new ones appear every day. AI chat APP is undergoing testing.
Although the AI chat track is in full swing overseas, the development of AI chat APPs in China is quite tortuous.
In 2022, the AI chat APP Glow developed by Minimax, the country's first large-scale model startup, received more than 1 million downloads in the first month after its launch. The Glow intelligent agent quickly attracted a group of users with a fake and real conversation experience.
These users call themselves Glow people.
The level of intelligence of Glow even makes some users suspect that a real person is replying in the background, which involves an invasion of user privacy. Helpless, Glow officials had no choice but to come out to specifically refute the rumors. But for users, it doesn’t matter whether the AI agent that accompanies them day and night is true or false. They understand better than anyone else that “TA is virtual”, but they believe “TA exists” better than anyone else.
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