#23.08.23
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sleepsucks · 2 months ago
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dreamings-free · 1 year ago
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The West Lothian band's new label venture Happy Artist Records seeks to do away with punishing demands for musicians to "milk fans" and make endless TikTok videos. As they return with a new song – and a Reading & Leeds appearance – the band tell NME why now was the time for change.
By Tilly Foulkes 23rd August 2023
Emerging from West Lothian back in 2015, The Snuts were set to be guitar music’s freshest triumph from the beginning. A string of successful singles and their self-produced EP ‘The Matador’ caught the eyes of major label Parlophone (The Beatles, Lily Allen, Babyshambles), who signed them in 2018. After two releases – both rated 4-stars by NME – they decided to walk away and form their own label: Happy Artist Records.
“When we got signed, we were young, and the landscape of music was completely different,” bassist Callum Wilson explains to NME ahead of their sold-out homecoming shows in Glasgow’s SWG3. Joined by vocalist and guitarist Jack Cochrane, they tell us of the pressure they were under to adapt their marketing strategies to gain success.
“The way the label worked was that they had a marketing team, a digital team… they had all these people to help you to get your music out there. Then as TikTok started to rise, all these things got stripped away from us.”
TikTok – and the demands that comes with maintaining a profile there – is a recurring issue artists have confronted since the app’s boom in popularity.
“Your life needs to be marketed, basically, and we were struggling with that for a while,” Wilson continues. “We went to a meeting to talk about [our upcoming] record and we got promptly told that the music doesn’t matter. It was strictly a TikTok planning session. Which is quite hard as an artist, when you put so much into what you’ve created… and [then] it needs to get stripped down to a one minute sound bite for a social media platform that, chances are, is gonna die in ten years.”
please read the full article at nme.com
I'll add the full text here later..
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liamnews · 1 year ago
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los40chile: @liampayne se presentará el 5 de septiembre en el Teatro Caupolicán, ¡y antes habló con nosotros! 🤩 Conversamos de su relación con Chile, colaboraciones, su nueva visión de la vida y mucho más.
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lilolilyrae · 1 year ago
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~ Graffiti seen from the bus today ~
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heartsoftruth · 1 year ago
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ZANDVOOOOOOOOORTTTTTT 🥳🥳🥳🥳🥳🥳
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blmpff · 1 year ago
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I want SBS length episodes for Only Friends, just how many important bits and pieces ended up not making it because of time constraints...
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23.08.23
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damiannasworld · 1 year ago
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Hotelli Waltikka, Valkeakoski 23.08.23
Him in these photos: ☹️
📸 Tiia Öhman
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starrystvdy · 1 year ago
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23.08.23 // 24/100 days of productivity
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fruityfinch · 1 year ago
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23.08.23
I actually only learned this year that those fluffy seeds come from thistles. When I was a kid my brother and I just called them ‘fluffies’ and it was our solemn quest to free any of them we saw trapped in spiderwebs or dense foliage.
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dreamings-free · 1 year ago
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By Will Richards 23rd August 2023
Almost 50 per cent of UK musicians are working less in Europe since Brexit, according to a new report.
The new Paying The Price report comes from the Independent Society of Musicians, and surveyed over 400 musicians.
47.4 per cent of those surveyed said they had worked less in the EU after Brexit went through, with 27.8 per cent having no work on the continent at all. 40 per cent had work cancelled since January 1, 2021, with almost as many (39 per cent) having to turn down planned work.
-> read the full article at nme.com
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parcalaryokolus · 1 year ago
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Sırtımı yasladığım duvarlar göçmek zorunda mıydı?
18:09 23.08.23
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ifdimpeul · 1 year ago
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★ CAPA ADOTADA
adotada por L-19 | 23.08.23
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reeddraws · 1 year ago
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23.08.23 Warm Waters
This summer seascape drawing was very relaxing and fun to draw. I really like how everything came together in the clouds and the ocean details. I had another plan for this, but I thought this ocean landscape was too pretty to detract from. Maybe tomorrow I'll continue adding to it and finish my original idea // Daily drawing 1423
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mikakochan · 1 year ago
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23.08.23
shopping time.
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blmpff · 1 year ago
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23.08.23
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damiannasworld · 1 year ago
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Hotelli Waltikka, Valkeakoski 23.08.23
📸 Kaarijaseyes
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