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netgrower · 2 years ago

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Best SEO And SEM Company In India

As you may know, SEO refers to search engine optimization and SMO refers to social media optimization. Both terms are used to describe how easy it is for others to find you and/or how close to the top your listing appears after a Google search. Succeeding with each requires different tactics.

Organic SEO is based more on keywords in blogs, back linking, localization services (Google Places) and webpage design, while SMO is based more on postings on social media sites. While both are considered important, SEO has traditionally been considered much more important. Meanwhile, SMO has jokingly been referred to as the bad stepchild, or the one that requires a lot more efforts only to yield poor results.

Organic vs Inorganic Search

Traditionally there are two ways to increase the likelihood that someone will find you or your company on the Internet. You can buy the search terms used in Google searches—which is known as paid search. The alternative is known as organic search, which refers to freshly updated content on your webpage, unique and high quality content, motivating people to link to your content (backlinking), and interesting videos…all of which result in achieving better results.

But new research is claiming that it’s almost impossible to achieve the same results from organic search as you can from paid search. As a result, some are starting to think that unless you have a very unique product or highly specialized niche, the idea that you will appear on the first page of the Google search organically is almost impossible.

This was discussed in a recent article that showed that only 13% of search results are organic and the rest is “ads and junk.” This is not the first time the benefits of organic search were questioned. An article from Forrester Research in 2012 reported that social media was accounting for 32% of product discoveries as opposed to 54% from web searches. This represented an increase of 25% in 2011.

As a result, some are saying that SEO is dead and SMO is the future. What is social media optimization? According to Wikipedia, SMO includes posting on networking sites such as Facebook and Twitter, as well as video sites such as YouTube. But it also includes review and recommendation sites such as Yelp and FourSquare.

While both SEO and SMO share similar objectives including marketing, sales, and brand recognition, SMO has some unique differences. The major being that social media is designed to create and foster a sense of community, bringing together individuals with similar interests.

But recently people are starting to talk about more differences. According to Kari Rippetoe of Search Mojo, an important difference and essential aspect of SMO is the ability to make your content as socially shareable as possible. That might mean sharing links on your blogs and your website to Facebook, Twitter, Google Plus and LinkedIn.If You need to SEO

#seo #smo #services

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netgrower · 2 years ago

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Website Redesigning Service Company In India

Think about it. A website should say everything about your business and promote all your current products, services, and pricing. It should attract prospects and answer any and all questions they have about the company.

Just as you need to train and invest in your salespeople year after year, you need to measure your site’s performance over time and make any necessary changes and updates to ensure it continues to successfully convert visitors.

As you analyze your site, you might identify specific problems that prompt you to consider a redesign. Maybe shoppers are increasingly abandoning their carts on your e-commerce site. Maybe your bounce rate is significantly higher on mobile devices than desktops. These are just a few reasons that you may need to redesign your site.

We’ll discuss more reasons below to help you decide whether you need to invest the time, resources, and budget in a redesign.

Reasons for redesigning a website vary, depending on the specific marketing goals of your business. The most common reasons are to rebrand your site, increase your traffic, generate more leads, and add functionality to improve the user experience.

Your business goals will determine the scale of your website redesign. If you’ve changed your branding, then your site might need a simple makeover: change the color palette, swap out some photos, and you’re done. But if you’ve overhauled your marketing strategy, then you might need to migrate to a content management system with the functionality and customization options needed to completely redesign your site.

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netgrower · 2 years ago

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Top Custom Website Designing Service Provider Company In India

Marketing and communication design on a website may identify what works for its target market. This can be an age group or particular strand of culture; thus the designer may understand the trends of its audience. Designers may also understand the type of website they are designing, meaning, for example, that (B2B) business-to-business website design considerations might differ greatly from a consumer targeted website such as a retail or entertainment website. Careful consideration might be made to ensure that the aesthetics or overall design of a site do not clash with the clarity and accuracy of the content or the ease of web navigation,especially on a B2B website. Designers may also consider the reputation of the owner or business the site is representing to make sure they are portrayed favourably.

User understanding of the content of a website often depends on user understanding of how the website works. This is part of the user experience design. User experience is related to layout, clear instructions and labeling on a website. How well a user understands how they can interact on a site may also depend on the interactive design of the site. If a user perceives the usefulness of the website, they are more likely to continue using it. Users who are skilled and well versed with website use may find a more distinctive, yet less intuitive or less user-friendly website interface useful nonetheless. However, users with less experience are less likely to see the advantages or usefulness of a less intuitive website interface. This drives the trend for a more universal user experience and ease of access to accommodate as many users as possible regardless of user skill. Much of the user experience design and interactive design are considered in the user interface design.

Advanced interactive functions may require plug-ins if not advanced coding language skills. Choosing whether or not to use interactivity that requires plug-ins is a critical decision in user experience design. If the plug-in doesn't come pre-installed with most browsers, there's a risk that the user will have neither the know how or the patience to install a plug-in just to access the content. If the function requires advanced coding language skills, it may be too costly in either time or money to code compared to the amount of enhancement the function will add to the user experience. There's also a risk that advanced interactivity may be incompatible with older browsers or hardware configurations. Publishing a function that doesn't work reliably is potentially worse for the user experience than making no attempt. It depends on the target audience if it's likely to be needed or worth any risks. Read More ......

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netgrower · 2 years ago

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Cheap Android App Development Services In India

Mobile app development is the act or process by which a mobile app is developed for mobile devices, such as personal digital assistants, enterprise digital assistants or mobile phones. These software applications are designed to run on mobile devices, such as a smartphone or tablet computer. These applications can be pre-installed on phones during manufacturing platforms, or delivered as web applications using server-side or client-side processing (e.g., JavaScript) to provide an "application-like" experience within a web browser. Application software developers also must consider a long array of screen sizes, hardware specifications, and configurations because of intense competition in mobile software and changes within each of the platforms. Mobile app development has been steadily growing, in revenues and jobs created. A 2013 analyst report estimates there are 529,000 direct app economy jobs within the EU then 28 members (including the UK), 60 percent of which are mobile app developers.

As part of the development process, mobile user interface (UI) design is also essential in the creation of mobile apps. Mobile UI considers constraints, contexts, screen, input, and mobility as outlines for design. The user is often the focus of interaction with their device, and the interface entails components of both hardware and software. User input allows for the users to manipulate a system, and device's output allows the system to indicate the effects of the users' manipulation. Mobile UI design constraints include limited attention and form factors, such as a mobile device's screen size for a user's hand(s). Mobile UI contexts signal cues from user activity, such as location and scheduling that can be shown from user interactions within a mobile app. Overall, mobile UI design's goal is mainly for an understandable, user-friendly interface. Functionality is supported by mobile enterprise application platforms or integrated development environments (IDEs).

Mobile UIs, or front-ends, rely on mobile back-ends to support access to enterprise systems. The mobile back-end facilitates data routing, security, authentication, authorization, working off-line, and service orchestration. This functionality is supported by a mix of middleware components including mobile app server, mobile backend as a service (MBaaS), and service-oriented architecture (SOA) infrastructure.

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netgrower · 2 years ago

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BEST WEBSITE DEVELOPMENT USING HTML AND CSS IN INDIA

A website (also written as web site) is a collection of web pages and related content that is identified by a common domain name and published on at least one web server. Examples of notable websites are Google, Facebook, Amazon, and Wikipedia.

All publicly accessible websites collectively constitute the World Wide Web. There are also private websites that can only be accessed on a private network, such as a company's internal website for its employees.

Websites are typically dedicated to a particular topic or purpose, such as news, education, commerce, entertainment, or social networking. Hyperlinking between web pages guides the navigation of the site, which often starts with a home page.

Users can access websites on a range of devices, including desktops, laptops, tablets, and smartphones. The app used on these devices is called a web browser.

Websites can be used in various fashions: a personal website, a corporate website for a company, a government website, an organization website, etc. Websites can be the work of an individual, a business or other organization, and are typically dedicated to a particular topic or purpose. Any website can contain a hyperlink to any other website, so the distinction between individual sites, as perceived by the user, can be blurred.

Some websites require user registration or subscription to access content. Examples of subscription websites include many business sites, news websites, academic journal websites, gaming websites, file-sharing websites, message boards, web-based email, social networking websites, websites providing real-time stock market data, as well as sites providing various other services.

While "web site" was the original spelling (sometimes capitalized "Web site", since "Web" is a proper noun when referring to the World Wide Web), this variant has become rarely used, and "website" has become the standard spelling. All major style guides, such as The Chicago Manual of Style[4] and the AP Stylebook,[5] have reflected this change. Read More......

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netgrower · 2 years ago

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WORDPRESS WEBSITE DEVELOPMENT COMPANY

WordPress is one of the most well - known Content Management System that has brought a reform in the process of creating websites. It became an instant hit because of its functionalities and characteristics. The reason of its popularity is its user – friendly features. With its wide range of themes and plugin directory, WordPress can be suited to fit any requirements. Through WordPress it became possible to create Powerful and effective websites and provide visitors a rich visiting experience!!

WordPress can be easily used due to its user – friendly features. It has an intuitive interface and very simple and fast in adding pages, blog post, Images etc and takes less time to format. With the help of WordPress it is possible to make websites more search engine friendly. This result in better ranking, increased traffic and high profits. Websites created through WordPress are cost effective and easy to install. It has many add on features which gives your website a different look and an edge over your competitors. Updates can be easily installed and the website can be customized according to your requirements. Blogging facilities are in – built and easy to integrate. Your site becomes scalable and the performance of it doesn’t go down. If it is used in the right way it plays an important role in internet marketing, growing your business and earning revenues!!

Accusol, an offshore outsourcing company in India uses the latest WordPress techniques to increase effectiveness of your website. WordPress is the perfect tool to create reliable and SEO friendly websites. Through WordPress we give your website an eye catchy look combining it with Social Media which expands its functionality. Our developers are aware of the latest WordPress technologies so they can offer you customized solutions. They are passionate about giving WordPress Customization and also have hands on experience in the same. You’ll find our services Cost – effective and within your budget. Our efforts are focused in providing the best services to our clients.