v3digitalaustralia
V3 Digital Australia
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V3 Digital offers a wider spectrum of custom-made digital solutions and web services to a diverse range of businesses. Cruising our way to success for years now, our understanding of the domain gives us a competitive edge. Collaborate to avail of cutting-edge business solutions, including SEO, SMM, PPC, Content Creation, Graphic Design, App Development, Web Design & Development. Visit our website for more v3digital.io Follow us on Facebook @V3DigitalAustralia
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v3digitalaustralia · 2 years ago
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BEST FREE WEBSITE BUILDERS 2022
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If you are a personal brand or a business owner, you certainly need a website. But, many of us think twice before investing in paid plans. To ease their confusion, we have given crisp details of some website builders’ free plans. You can choose the best after finishing reading this article. 
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WIX:
Being the top choice among trending website builders, WIX has a lot to offer to its consumers. It has both free and paid plans depending upon what type of website you want to build. But it is already established that WIX by far is the best free website builder available in the market. 
Advantages: 
Mobile friendly: 
The websites you build with WIX are mobile responsive. It means that your site will be ready for all devices.
Creative freedom:
WIX gives its user complete freedom to showcase their creative talent.
Catchy template:
The free templates have catchy and latest designs to use for your website.
Undo feature: 
The undo feature is very easy to handle. Just press CTRL+Z to make any change you have made. A small yet very handy feature we must say.
Disadvantages:
WIX lacks a short tour video about how to operate the whole process. The missing onboarding guide is a backdrop of this website builder.
GoDaddy:
GoDaddy is another popular name among free website builders. With lots of cool features and 24/7 support, users can take leverage of its free plan to build their first website.
Advantages:
Easy to use:
This website builder is very easy to use. When you have zero experience in developing websites, you still can find them very simple to operate.
Mobile optimization:
It is indeed necessary that you have your site optimized for mobiles. GoDaddy allows building mobile-responsive sites with its free plan. Make your site ready for all devices. 
SEO features:
There is a section on GoDaddy named ‘Got found by Google’. By clicking over it, you can optimize your website for SEO. You just need to answer a few questions.  
Disadvantages:
It has less creative freedom allowed to its users. You can’t edit block images according to your free will in this website builder.
Strikingly
If you are an individual looking for online exposure, build your free website with Strikingly. This website builder works wonderfully to build simple websites dedicated to personal branding.
Advantages:
Customized templates:
Strikingly has some cool templates to use on your website. These templates are attractive and catchy as well. 
Subtle advertisement:
When you work with free website builders, you will always get a banner ad over your site. Among all the website builders, strikingly has the most subtle banner ad. When you scroll through the site, only a small slide-up appears. 
Custom domain:
Although the domain looks quite odd at first. But later you can arrange it according to your business name which looks utterly professional. 
Disadvantages:
Free websites built with Strikingly do not have an SSL certificate. Hence, anyone who tries to visit the site will get a pop-up text saying ‘not secured’. It will make your business look unauthorized. 
If you want to build a unique website for your business, you can look forward to qualified agencies with website development services. V3 Digital Australia offers website development services to its clients who are in search of a useful website development team to launch their businesses. With custom quotations and free consultations, V3 Digital Australia has a satisfied client base. 
Read our article “Best Free Website Builders 2022″
Call us  +61 7 3040 9899
Visit: www.v3digital.io
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v3digitalaustralia · 2 years ago
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The Contribution of Conversational Marketing to Boost Conversion is Undeniable
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Conversational marketing is all about ensuring one-to-one interactions in the real world but not necessarily face-to-face. The strategy here is to positively explore multiple suitable channels to keep the interaction with targets going straightforward round the clock if necessary. 
Customer-centric and dialogue-driven marketing styles will continue to grab headlines in years to come. It is instrumental in boosting customer experience that in turn supports customer engagement. 
Though the term itself is self-explanatory, it might interest our readers to know how it works. We all know how adding a personal touch to all tasks we do amplifies the result positively. The same goes for convincing the clients/customers to choose your offerings over others. 
Basically, this is what marketing is all about, isn’t it? 
Understanding Conversational Marketing 
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Conversational marketing is all about creating a dialogue with clients/customers, paying attention to their preferences/requirements and crafting the offering in tune with their expectations without making them wait for long.
It is like adding a new layer of sophistication and personalization to the existing marketing strategy to yield the desired result.  
When you notice a considerable decline in the email click rate and the response rate to your CTAs, it’s time to give serious thought to conversational marketing. Revitalize your current marketing channels to grab, qualify, and nurture leads worth the effort. 
For example, suppose you are in Brisbane and have a bakery shop that you wish to promote online to capture a sizeable market for it. You approach the best digital marketing company in Brisbane for SEO services to help your site get a good Google ranking. You invest in SEO (better will be if local SEO you consider) to help people find your website more easily than others selling cakes in the area. 
The search term (keyword or keyphrase) ‘Birthday cake’ landed them on your website whose content features the keywords placed strategically all through. Now, the conversational marketing tools lead them better onwards. 
Some CHATBOT QUESTION Samples to Understand Better 
CHATBOTS on your website landing page will prove instrumental in helping the customer find exactly what they are searching for via real-time messaging (conversation via text in real-time).  
Won’t you feel easier to find your desired cake if the pop-up questionnaire in the chatbot asks something like-
Are you looking to order any specific flavoured birthday cake?
Which cake do your taste buds crave for now? 
What size of cake do you wish to order for the party?
Do you care for a custom decoration on your birthday cake?
Now, after this question, if you clicked on the ‘yes’ answer then the next possible popup might read like this-
“We can add different flavours, colours, cake decor items, writing and other additions on the cake. What specifically do you need?” The potential customer then just types in the additions she/he wants on the cake. 
Now, You Got it a Bit? 
It is highly interesting to place an order for a cake online interactively in real-time without having a face-to-face deal. Do you, the readers, understand how fruitful the addition of CHATBOT will do to your lead capturing and lead nurturing phase? 
This is the beauty of crafting the site content interactively and supplementing it with conversational tools like a chatbot.
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v3digitalaustralia · 3 years ago
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The Evolution of Digital Marketing in 2022 Sidelining the Myths
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Digital marketing is a vast ocean and one needs an able captain to cruise the ship tactfully through turmoils. The turmoils here are the myths, misconceptions, and even over-expectations that complicate the process. 
With a growing emphasis on digitization, it is only obvious that the trade-n-commerce sector will explore it to the fullest. Digital or online marketing is not a new thing. It has been here grabbing headlines for quite some time. 
The fact that several small business owners still shy away from collaborating with any digital marketing company shows many people are yet to discover its scopes. Their judgment is still clouded by misconceptions drifting them from attaining digital success. 
A few setbacks in this fiercely competitive domain discourage newbies. They tend to develop a distaste and fear towards investing again in digital channels and tools. 
The article here aims at clearing a few such misconceptions. Also, bring out the positive aspects of this modern-age form of marketing. 
Some Notorious Misconceptions & Doubts 
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1)Highly Technical & Complicated
Who told you? Not all digital marketers come from a heavy technical background. Many digital marketing professionals do not even possess a technical degree. 
For example, a content developer might sound like a highly tech-savvy job profile but, the real scenario is quite different. Even a humanities student with good writing skills can excel in this job profile. Their job is to conduct detailed research, assemble and classify data, extract information that they need, write and edit to make it more readable. 
Yes, they indeed require doing HTML formatting and SEO but these technical aspects are not too complicated to deal with.  
2)Difficult to Track and Measure the Campaign Output
It is yet another misconception that needs immediate attention. The outcomes of any digital marketing campaign are the easiest ones to keep a tab on. 
Arrays of digital marketing tools are readily available, which can analyze, track, and measure the output of digital efforts one is making. They not just ease the process, but also help you trigger your productivity, gain an edge in the field, and reach informed decisions. 
Also, these hi-tech and feature-rich digital marketing tools are affordable and do not have a high learning curve. There are tools available for tracking almost all the significant aspects of online marketing, such as 
UX Tools (Adobe XD, Sketch, Webflow, Marvelapp, Craft, Maze, Figma)
Content Marketing Tools (WordPress, GoogleDocs, Grammarly, Trello, Google Analytics, Google Optimize) 
Social Media Marketing Tools (Buffer, Social Champ, SociAlert, HootSuite, eClincher, Post Planner) 
Analytics Tools (Google Analytics, MixPanel, Heap Analytics, LeadLander)
SEO Tools ( SEMRush, Google Search Console, Keywords Everywhere, Keyword Research) 
Tracking and measuring the output will be a cakewalk using these tools. It is no rocket science, believe us! 
3)Digital Ventures are Costly Affairs 
My friends, let us clear this biggest misconception you all have here. It is true that you can reap the benefits better by hiring digital marketing experts to guide your online journey. But, it requires just a nominative investment and is never a pricey affair. 
In fact, in digital marketing campaigns, you can exercise better control over the strings of your purse. Digital solutions always come customized as per your unique business marketing requirements and goals. Different techniques and tools keep trending that experts mix-n-match to get you the desired result. 
PPC is a paid form of marketing. It drives you traffic instantly, but it doesn’t do it organically. You pay for it. But, you also get to decide how you wish to invest in it. 
On the other hand, white hat SEO techniques direct high-quality leads to your site organically via inbound digital marketing tactics. 
4)SEO is Fruitless and Is A Waste of Time
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A serious joke we cannot stop laughing about and also stay stunned of! Some self-claimed market experts predict the demise of SEO and believe Google doesn’t have any soft corner for sites optimizing their content as per the changing Google algorithm. 
It is ridiculous! SEO has been and will continue to be one of the most-prized digital marketing tools of all time. It might not fetch you immediate results, but it is here to help you receive Google’s favour for a longer time. 
Let us clear your doubts. Some people fail to put SEO tactics profitably to their advantage. It is because they entertain serious SEO malpractices in their campaign strategy. 
Remember-
Quality content does matter
High keyword density can never escalate your SEO ranking. 
SEO is not a one-time but an ongoing activity to maintain the earned rank
Links matter a lot to Google and has a prominent say in SERP ranking
Fail to follow these, for you then SEO might be fruitless. 
5) Digital Marketing is Social Media Marketing
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With instant access and wide-scale popularity of social media sites (Facebook, Twitter, LinkedIn, Instagram) digital marketing novices shelter new misconceptions in their mind. As per their understanding, digital marketing is all about marketing your brand/cause across social media sites. 
Digital or Online marketing has several significant tools and channels under its purview, and Social Media Marketing is just one of them. Branding on social sites is a part of digital marketing, which is an umbrella term offering a pool of options to explore. 
Allow us to acquaint you with other vital digital marketing service types or tools here
Affiliate Marketing
Pay-Per-Click
Influencer Marketing
Email Marketing
Content Marketing
Voice Search Optimization
Mobile Marketing 
Now, can you realize how mistaken you were to consider social media marketing synonymous with digital marketing? Online marketers formulate a customized digital marketing strategy to deliver digital success that might not include SMM. 
SMM is just a bucket of water poured into the sea of digital marketing!  
The digital form of marketing relies upon both online and offline digital tools to reach the targets.
Wrapping up
When you direct your marketing efforts online, the whole world becomes accessible instantly. Digital tools offer you the means to cut across physical barriers. It connects with those who can significantly impact your business goals and interest. 
Digital marketing is a vast ocean with a pool of different tools and services to benefit from in your venture. A specific service type doesn’t offer a holistic definition of it. 
It is high time to sideline your myths with correct information and direct your marketing campaigns to digital platforms. Because it will give your competitors the much-needed edge if now also you stay contented marketing your brand using offline mediums only. 
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v3digitalaustralia · 3 years ago
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A Comparative Analysis of PHP Framework and WordPress as a Website Builder
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Your website is your online shop or your virtual office. Your online identity it is, in brief! Over 75% of the targeted audience is busy with online activities. They are constantly looking for options online only.
Can you afford to tarnish your image with a poorly crafted website before them and lose opportunities?  It is crucial for web developers to understand the significance of their work, and select tools carefully to develop a site with zero possible glitches.
A Dilemma to Us—PHP or WordPress!
We, web developers, often scratch our heads over whether to use PHP Framework or opt for CMS to build a website. Many would prefer it to the PHP framework because of its low learning curve and abundance of plugins.
You will not be a fool in doing so. But, what I found during my career is PHP framework still enjoys an upper hand.
Let’s try to pinpoint and realize what gems each got in its treasure trunk.
PHP Framework
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Hypertext Preprocessor is a programming language that empowers WordPress to function efficiently. Yes, it is the powerhouse for this CMS. Globally it has been in use to create around 240 million websites and web-based products.
Developing dynamic websites and applications is suitable and highly flexible using this platform. Highly versatile and flexible, it readily integrates with other programming languages for creating cross-platform applications. However, it is necessary you know coding!
Though you don’t need to code from the scratch, one with no knowledge of coding will find it complicated. For professional web developers like us, PHP continues to be popular to streamline and speed up the development process.
WordPress
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It is an open-source CMS written in PHP. So, how does it is gaining a wider acceptance than its very powerhouse? The primary reason is it’s not so heavy reliance on learning complex coding.
The easy-to-follow plugin architecture and themes (templates) available propel its popularity among today’s developers. Effective for developers, easy for beginners! It does the job quite well.
But, for crafting complex websites with too much functionality it is a questionable choice. In simple words, it is not designed for high performance.
The abundance of plugins feel privileged but it triggers down the overall efficiency. How? Either you will spend time endlessly working on modifying the site to fit the plugin or vice versa.
The comparative analysis of the 25-year-old programming language and the CMS based on the safety aspect is worth a read.
Are You Ready to Enter the Hot-debated Topic Here?
SECURITY Matters the Most
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This factor deserves the attention foremost. Won’t it bother you if outsiders force into your shop, office or house and cause damage? Your website is the repository of your confidential data online. You cannot risk unauthorized users prying or stealing your data.
With a million WordPress sites hacked making headlines recently, its security aspects need better monitoring. I, personally, never confided in the credibility of sites made using it. Top-notch commercial organizations with a concrete business plan in multiple locations never opt for a CMS website for security reasons.
It’s poorly configured SSL certificate is one of the reasons. How can you expect to tighten the site security if the source code is easily accessible? I don’t want my sites to get hacked or the worst, backlisted by Google!
It is agreeable that PHP also features a ‘lower-level solution’, but, I will rather be an old school web developer and stick to it.
Now,
CMS features a simple user interface. It is fast becoming the most preferred tool to create SEO-friendly websites by web development and design agencies globally. But, we all know how vulnerable these sites mostly are and how often they are backlisted by Google.
WordPress can, undoubtedly, help people with no technical background develop robust, scalable, SEO-friendly sites within a reasonable budget and time. But, it is suitable for small start-ups and medium-sized enterprises only.
For large enterprises dealing with customers/clients globally, it is not a safe choice. I hardly got projects where my most prized clients wanted me to create their sites using WordPress CMS. Trust me.
PHP is NOT SO TOUGH Now!
Ready-made PHP solutions are readily accessible these days owing to its ever-increasing community of developers. An array of PHP frameworks is available. The coding part need not be a nightmare to newbies!
The code is properly documented and is transparent. The programming language comes engineered and optimized specifically for creating web-based products. So, gearing up the business online hardly consumes more time.
CMS might feel like a shortcut, but it is also necessary to create sites fast without compromising safety.
Wrapping Up
PHP enjoys free support and updates come regularly. It is a popular choice among hosting service providers. Convenience, Scalability, Compatibility, Economy and Support are available in both—PHP & WordPress. The latter comes with multiple themes and is simple, while the former is more reliable and secure.
I being a passionate web developer prefer mastering the old school programming language to build websites. You might have a soft corner for CMS, but my love for the other is more!
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v3digitalaustralia · 3 years ago
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Stay Carefree of Your Web Obligations With V3 Digital Australia
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Websites allow you to have a digital presence and engage virtually anytime, anywhere. It is imperative to your business growth online. 
A poorly developed and designed website can entirely jeopardize your online reputation. 
How? 
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Suppose two shops are selling almost the same products in the same area. One shop is decorated beautifully, quite spacious, looks sophisticated, and feels inviting. While the other appears to be poorly maintained and organized, tough to move around etc. Which one will you choose? 
The idea is somewhat clear now, isn't it? Your virtual shop/office also needs to look appealing and feel inviting. Else, there are other sites featured in Google to grab your leads. The importance of seeking pro-level website development service providers lies in this fact. 
There are an infinite number of websites trying to market the same kind of offerings as yours. Failing in functional and aesthetic aspects will cost you business prospects. 
Website Development in Precise Terms
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Web or Website development denotes a set of specialized activities necessary for building and maintaining a website online. It encompasses all, from simple web pages to complex social networks or web applications, 
A brief mention of the activities are possible here-
Web Content Development
Web Design
Web Engineering
Server-side Scripting 
Client-side Scripting 
Server-Network Security Configuration 
Ecommerce 
Client Liaison 
These are among the many tasks a web developer stays busy doing. Do you have the skill and patience to tackle this entire responsibility? We can probably guess the answer correctly! 
Establishing and maintaining a steady online presence via a credible site requires professional assistance. 
Why? 
When you assign your web development and design project to a professional expert, you can expect it to be almost perfect. It saves you time and helps you stay carefree. 
V3 Digital Australia website design experts stay abreast with all the recent developments happening in the domain. Working on new and varied web projects keeps adding to their knowledge and skill base. 
They explore their expertise and advanced technology to get you SEO-friendly websites with all the web support you need. For a well-designed and flawlessly functional website, it is necessary to hire professional experts. 
Whom to hire? 
You will find several skilled web developers and web designers (sometimes web developers manage both these tasks) who freelance. 
But, if you want to seek help from a more reliable source, it is better to collaborate with a reputable digital marketing company. V3 Digital Australia will meet your expectations and fit your requirements. 
With 20 years of experience, the experts here understand the domain demands and rising trends appropriately. Also, the pricing structure we follow here is highly competitive and the best in the industry. 
What do we do? 
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We make a detailed analytical study of your business, targeted audience, and marketing goals. 
Depending on the findings, the web developers chalk out their strategies. 
Our WordPress developers come backed with certifications and experience. 
Use popular scripting language to create responsive websites
We keep the client informed through regular reports and collaborate to fetch their ideas/opinions. 
Timeliness is a priority here. 
Finally
Web development and design is a challenging job. A novice cannot justify the project demands. Hire a professional domain expert to strengthen your online presence via a credible site. 
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v3digitalaustralia · 3 years ago
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How Can You Develop a WordPress Website?
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Your website represents your business or purpose online to an infinite number of audiences. It is like your virtual shop or office space where you will conduct business. 
The audience constitutes all your targeted audience, competitors, well-wishers and also haters. No doubt, you cannot risk your online reputation with a poorly crafted site. Who goes to deal at a shabby odd-looking place? 
Thanks to WordPress, creating a website has become a doable task for people with no heavy technical background! With arrays of plugins and themes available, setting up a site seems hassle-free. 
But, what about the functionalities? This is when one feels the necessity to hire the services of professional WordPress developers. Though the CMS has a user-friendly framework that is suitable for newbies, professional intervention proves helpful. 
If you are serious about your online ventures, seek professional guidance to create your site.  
Why is there a buzz about WordPress? 
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WordPress is a feature-rich CMS with a simple user interface, empowering newbie techies and non-technical people to develop sites effortlessly. 
The freely available eye-catchy ‘themes’ take care of the web designing requirement. ‘Plugins’, on the other hand, cater to adding a pool of functionalities to the website. In addition to these, it is an open-source FREE CMS. 
WordPress websites can serve any purpose like any other website developed using advanced programming languages. Website development and management are remarkably easy using this CMS. Adding new posts, images, and videos is never a headache. 
WordPress Websites Creation Begins   
We wish to shed some light on how easily one can create WordPress websites nowadays. 
Though many of you already are aware of it, this section will add more to your knowledge base. 
Decide on the Name of Your Domain 
Your domain needs to have a name first of all. Just like your retail shop or the physical site of your office has an address, your virtual shop/office also needs a virtual address. 
Buy a powerful and unique domain name that is still AVAILABLE! You will need to exercise lots of patience in finding one that is still available. Register your domain name. You can have your very own domain on the WordPress platform. It will cost you around $12 per year. 
To access information about the latest WordPress pricing structure do check out this article WordPress Pricing 2021 will be very helpful. We sourced the cost figure from here. 
Select A Hosting Company for Your Domain 
Now that you are done with registering your domain, it’s time to find a hosting company for it. Online buyers or information seekers visiting your website needs to access the information your web pages contain, don’t they? 
In brief, your website needs to be available on the internet and that ‘space’ on the webserver to save your web files. 
Post sign up, you will receive a welcome email sharing the login details necessary to log into C Panel. Always opt for a hosting company offering cPanel with Fantastico De Luxe. It should support WordPress. 
Change the Domain Nameservers (DNS)  
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Replace the ‘nameservers’ of your domain name with the one that the web hosting company provided you in the welcome email. There will be TWO nameservers. The process is simple, but you can see the result after a day. 
Sometimes the welcome email misses the information. Contact the hosting 
company otherwise. Now, you need to log in to your domain name register (where you registered your domain name) to find the process to alter the domain nameservers. 
Copy both the nameservers and include them appropriately in your domain name. Save it, and your website is should appear online within 24 hours. 
It’s Time to Set-up Your Email
You must be now happy to have your domain name. Why don’t you set up your email address using your business/official domain name? 
The reason we advise you to opt for a web hosting company offering cPanel is several. One among these is it eases the task of setting up your email address featuring your domain name. 
Ready to Install WordPress
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You are all set now to download WordPress and set the groundwork for website development. Install it via cPanel with Fantastico De Luxe for automatic installation. You can also install it manually by consulting the official documentation of this CMS. 
For automatic installation, 
Click on the Fantastico De Luxe button
A dropdown menu featuring many options will show. Select ‘WordPress’ → ‘New Install’.
Enter the login credentials and an email (the one you made using your domain name) 
Finally, Click on ‘install WordPress’ 
Congratulations! We wish all your efforts now bring you good results in time! 
To Sum Up
This article aims at easing the WordPress website creation process. For a tech-savvy person, it might be a fun read. But someone, not that thorough with web developing and design aspects will find it useful.
Nevertheless, we still recommend hiring professional web developers for accessing the best results possible. Best of luck! 
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