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The Evolution of How we Consume Music
major changes over time have led to significant changes in the music industry
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Whenever I’m feeling an urge to listen to a certain song or genre, I can look it up on Spotify, Apple Music, or YouTube within seconds. Something I take for granted, as well as my whole generation
John Passerini
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A record store, how music use to be sold and purchased before the digital age
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How easy and portable it now is to access any music you want on streaming sources such as Spotify and Apple Music.
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Streaming is the future of music according to the Recording Industry Association of America (RIAA)
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Streaming music is a concept that I fell in love with the day I was introduced to it because of how simple and quick it was. It encourages groups to expand when it comes to their taste in music.
John Passerini
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SoundCloud is a good place to start for artists, it’s a place for exposure
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1,500 Streams = One Album Sale
Paul Resnikoff, Digital Music News
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Easier With Time
Music is an important part of my everyday life as it is with many within my age group and for good reason, there’s nothing better. Everyone has their own preference on genres, artists, and styles of music. The purpose of this article is to explain the enormous change in how we as consumers listen and how producers release music has come upon us over the years. First I am going to give you a little on my taste in music though.
Personally, I like hip hop and rap music the best, for the most part it’s the only type of music I listen to anymore. In my opinion it’s the best but that’s just me, many would disagree and call me an idiot. When I was younger I was a huge fan of classic rock because it was all my parents and their friends listened to. I still enjoy classic rock but I don’t listen to it faithfully like I do with rap. Whenever I’m feeling an urge to listen to a certain song or genre, I can look it up on Spotify, Apple Music, or YouTube within seconds. Something I take for granted, as well as my whole generation because accessing music is easier and cheaper than ever.
In the past, music was a lot harder to access than it is currently. It all started with records and vinyl’s, something my generation is not used to at all. They would require a record player, which are good sized and not portable like the five-inch iPhone we are all now accustomed to. With the purchase of a record, one could listen to an album at a time, no shuffling through music types and time periods like we can now. After records, came cassettes and cassette players, still pre-recorded with only one album or mix at a time but, these were a lot smaller physically. Sony released the “Walkman” in the late 1970’s, making it more portable to listen to music. What followed cassettes was CDs, a big advancement. CDs were a big part of my childhood because it was how I was first exposed to music and the only way I remember listening as a young kid. You could play them in the car, on the computer, or on portable CD players (my favorite) and they were the hottest thing out before music became relevant online. Ultimately, CDs were the last physical way music was to be purchased because something happened that would change the music industry forever, something called music downloads.
Downloading music online was something never before seen and made purchasing music easier than ever. ITunes was the first of its kind in this industry and worked by charging you a fixed cost to download each song or a complete album. After purchasing the song or album you would then download it onto your iPod and it was then there forever. After purchasing all the music you wanted, listening to a variety of music was available 24/7 in the palm of your hand. A concept new to everyone, changed how the game for music lovers forever. Financially, artists would receive a fraction of a penny every time their song was purchased and downloaded. Each song was kind of pricey to say the least though, at least $0.99 per song. That adds up quickly and ways were discovered shortly after regarding how to illegally download the music for free. Programs such as LimeWire had all the same songs as iTunes but without the cost. The industry of illegally downloading music was huge at one time and was a big problem for companies who sold music. Artists and labels were not being compensated for their music, which was just not right. Though some of these websites are still around, they are rarely used because they are now unneeded.
Then came music streaming, something completely new that made listening to new music easier and cheaper than ever before. Streaming works in many ways with different companies, but the ones with the real power are Apple Music, Spotify, Pandora, and SoundCloud. Apple Music and Spotify work similarly and in my opinion are the most popular among college students. How they work are you pay a fixed cost per month or year and you can download or stream as much music as you want. The price will be the same regardless of the amount if music you download which is the best part. The variety and number of songs available is unlike ever before, you have any song you can think of all on your phone, computer, or laptop. The best part is they are all playable within seconds. Companies such as Pandora make it completely free to listen to music that interests you upon making an account, the only downfall is that with the free version you are limited to the number of times you can skip songs. Regardless, it is free music unless you decide to pay so the advertisements are removed completely. It allows you to listen to stations based purely on your preferences, exposing listeners to artists and songs they otherwise may have never heard.
Switching from the listener’s perspective to the producing artist, now you will see why streaming music is even better. Exposure for upcoming artists has never been so simple because of how easy it now is to release music to millions of potential listeners. SoundCloud is an app where anyone who creates an account can post music on their page. It is exactly where many famous artists started out believe it or not. People can then follow the page of that artist if they like his or her music and continue to listen. The artist is paid for plays they get on songs because they are bringing more and more fans to the app. Continuing to gain followers and listeners will open may doors for you as a young artist such as possible contracts with music record labels. Many famous artists that we listen to daily, started out on SoundCloud. Personally, SoundCloud is one of my favorite places to find new music because of the great variety. In the past, artists had to rely on sales of their albums and radio time for expose, a lot harder than it now is today. One downfall of such easy ways of exposure, is the competition. Since it is so easy more music is being released lately, every artist trying to become the next big thing. Exposure is easier than ever so chances are if you are good, success in in your future.
Streaming music is a concept that I fell in love with the day I was introduced to it because of how simple and quick it was. It encourages groups to expand when it comes to their taste in music. One downfall of streaming is it has led to the downfall of albums in general. With such a high focus on individual singles, album sales have dropped dramatically and that is something I don’t like. The concept of an album adds to music because in a lot of cases it tells a story, but that is lost when listeners just download the most popular singles. It’s our generation’s responsibility to keep the experience of the entirety of an album alive.
-John Passerini
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Some Songs and Their Samples I Enjoy
Still Not A Player by Big Pun 1998 (A Little Bit Of Love by Brenda Russell 1979)
http://www.whosampled.com/sample/1115/Big-Pun-Joe-Still-Not-a-Player-Brenda-Russell-A-Little-Bit-of-Love/
Lovin It by Little Brother 2005 (One Night Affair by The Stylistics 1979)
http://www.whosampled.com/sample/1119/Little-Brother-Joe-Scudda-Yahzarah-Lovin%27-It-The-Stylistics-One-Night-Affair/
Still Dreaming by Nas ft. Kanye West & Chrisette Michelle (The Interim by Diana Ross)
http://www.whosampled.com/sample/1027/Nas-Kanye-West-Chrisette-Michele-Still-Dreaming-Diana-Ross-The-Interim/
Houston Old Head by Asap Rocky 2011 (High On Sunshine by 5th Dimension 1978)
http://www.whosampled.com/sample/171090/A$AP-Rocky-Houston-Old-Head-The-5th-Dimension-High-on-Sunshine/
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My Thoughts On Sampling
The art of sampling music has been seen from most if not all artists at some point in their careers. It is the act of incorporating bits and pieces of older or previously released music into a new song. It can be anything from taking an entire beat and altering it a little to just using a couple vocals from a song. The possibilities with sampling are endless. It has helped create some of the most popular and beautiful songs we have came to love but it has also changed a lot over time. From the process, to the way it has been viewed and accepted in the music industry. In my opinion the whole idea of sampling is absolutely genius and I love the concept.
With the introduction of the internet, social media, and all the latest technology that we have been experiencing, people being able to create and share music has been revolutionized. With that also comes the change of sampling and discovering music to sample. Although now a days one can easily just search up older music on YouTube, back in the 80s it wasn’t uncommon for producers or music lovers to have to search through crates of old records searching for a sound they liked and could use. The internet wasn’t around back then to help people creating the music but today is an amazing tool for that purpose. An example of the internet making this information readily available is the website whosampled.com which I myself use quite a bit. One can easily just look up an artists or song and then the songs that those have sampled will most likely appear. Not every single song is available but a good majority are and it’s cool to be able to see where the music we like today derived from.
Aside from simply the way that sampling has been done over the years, the way it was viewed has also changed dramatically. After watching a mini documentary on sampling from 1989, a thought occurred to me which I hadn’t considered before and that was that sampling was once way more frowned upon. With it first becoming noticed by larger audiences and popularized, it seems that many people felt as if it was simply plagiarism. With that came all the legal issues and eventually laws were created against sampling without credit (money) being given to the original artist. It has eventually gotten to the point that almost all artists include a sample of some sort incorporated into their latest music. Often times are artists projects delayed due to samples having to be cleared and legal issues. Honestly I could see why people would view it as plagiarism, art should be original and something one creates, but I see the concept of sampling as completely different. I see it as not just taking something someone made and using it, I see it as recycling and altering older sounds to create something new and original. So many songs these days include samples that it is hard for me to imagine a world without sampling. I also feel as if in a way it helps keep older music alive because so many of the songs sampled in popular rap music are songs from the 70s, 80s, and 90s and I know that a lot of people find these songs out due to the samples. Even today new music is being to sample new music, it’s a continuous cycle that I hope never ends. I see nothing wrong as long as credit is being given and who knows, you might discover a new favorite song because it was sampled in a newer one.
Jeremiah Castillo
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The Evolution of Women in Rap
From objectivity, to empowerment, to embracement.
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