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Your Law Firm’s Next Client Is Searching on Google Right Now

Most legal clients search locally, and they pick from the top few results. If your law firm isn’t showing up in that top pack, you’re not even in the game.

Tandem’s new blog explains how law firms can take control of their local SEO, from reviews and service pages to directory signals and mobile optimization. Click here to learn more.

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July 2025 Just Flipped the Script on Digital Marketing

Marketing is moving faster than ever, and July 2025 didn’t hold back. From new AI rollouts to rising video engagement benchmarks, the rules are shifting again.

Tandem just dropped a blog post highlighting everything digital marketers need to watch this month. It’s short, sharp, and filled with strategic insight. Click here to learn more.

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Trying to Rank in 2025? Your Website Platform Matters

Your CMS does more than hold your content—it influences how Google sees your site. And in 2025, every SEO edge counts.

Tandem’s latest post compares WordPress and Wix, showing how each handles indexing, site speed, customizations, and more. If visibility is your goal, don’t skip this side-by-side breakdown. Click here to learn more.

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How AI Changed Digital Marketing in May 2025: What You Need to Know

AI isn’t the future of digital marketing—it’s the present. And if you’ve been keeping an eye on algorithm updates, new tools, or platform behavior, May 2025 was a month packed with movement.

Tandem’s latest blog post unpacks the biggest shifts: from Google’s new AI-powered display formats to how SGE (Search Generative Experience) is changing content strategy. Whether you manage social, PPC, or SEO, this is your chance to stay ahead of what’s coming next. Click here to learn more.

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Want More Patient Leads? PPC Might Be the Answer

Most healthcare practices rely on referrals or wait for organic traffic to kick in. But if you’re ready to actively grow your patient list, PPC advertising can change the game.

Tandem’s latest blog shows how doctors and clinics can use Google Ads to connect with patients who are already searching for care. It’s about smart targeting, budget control, and building campaigns that speak to your ideal patient. Click here to learn more.

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Struggling to Get Found Online? Local SEO Can Fix That

Even the best dermatology clinic can go unnoticed online without the right local SEO game. It’s not about having a site, it’s about showing up when it counts.

Tandem’s latest blog post reveals how dermatologists can use Google Business Profiles, hyperlocal content, and review signals to drive more search visibility and patient inquiries. It’s written for real-world practices, not tech experts. Click here to learn more.

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Can Social Media Actually Help You Lease More Commercial Space?

Social media can be a game-changer for commercial real estate, but only when it’s done with purpose. Too often, property managers and brokers treat digital platforms as checkboxes instead of lead generators.

Tandem’s latest post offers a roadmap to shift that mindset. They explain how CRE firms can craft content for investors, attract long-term tenants, and actually build relationships through social channels that matter.

If you’re in the commercial property world and want more than likes, this article is worth your time. Click here to learn more.

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Facebook Ad Tips & Best Practices

Ever wonder why some Facebook ads grab attention while others flop? Successful ads blend trend awareness with strong fundamentals. Today’s top-performing strategies include working with micro-influencers, using short-form and TikTok-style videos, and taking advantage of shoppable ad features like Advantage+ Shopping Ads. But it’s not just about trends—designing for mobile, writing clear and concise copy, using eye-catching motion, adding targeted CTAs, and leveraging carousel formats are all essential for driving real results. Whether you’re new to Facebook ads or looking to improve your current campaigns, these insights can help you get more from every ad. Click the link below to learn more.v

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The Importance of Local SEO for Dentists

When patients search for a dentist nearby, your practice needs to appear at the top of local results to stay competitive. Local SEO for dentists helps you get found by optimizing your Google Business Profile, using location-based keywords, and building a strong online reputation through reviews. At Tandem Buzz, we help dental practices boost visibility in Google Maps, rank in the Local 3-Pack, and attract more patients through a combination of SEO, PPC, and social media strategies. Click the link below to learn more.

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SEO for Wedding Photographers

Standing out in the wedding photography industry starts with being found online, and that’s where Tandem Buzz comes in. We help wedding photographers boost their search rankings, attract more local clients, and turn website traffic into real bookings through expert SEO, PPC, and social media marketing. From keyword optimization to content creation and Google Business Profile management, our customized strategies are designed to grow your business and keep you ahead of the competition. Click the link below to learn more.

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How to Use Pinterest for Business Growth

Pinterest is one of the most underrated platforms for businesses, but those who use it strategically see impressive results. Unlike other social media platforms, Pinterest functions as a visual search engine, making it a powerful tool for driving website traffic and increasing brand awareness.

Success on Pinterest begins with compelling visuals. High-resolution images, eye-catching designs, and proper sizing help pins stand out. Just as important is SEO optimization. Using keyword-rich descriptions, relevant hashtags, and strategic board organization ensures content is easy to find.

Regular posting is essential to building engagement. A consistent pinning schedule, combined with repinning high-performing content, keeps a brand active in user feeds. Utilizing Rich Pins enhances engagement by providing extra details about products, recipes, or blog content directly within the platform.

When executed correctly, Pinterest can be a game-changer for businesses looking to grow their online presence. It’s a long-term strategy, but one that delivers measurable results.

Click here to learn more about getting the most out of Pinterest marketing.

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Can Wix Compete with WordPress for SEO?

WordPress and Wix both serve as website-building platforms, but they cater to very different audiences. For businesses and professionals who prioritize SEO, the choice between the two can determine how well a site ranks in search results.

WordPress has long been the preferred option for SEO professionals due to its extensive customization options. Plugins like Yoast SEO provide full control over metadata, content optimization, and structured data. It also allows for direct access to hosting settings, which influences site speed and overall performance.

Wix, by contrast, simplifies website creation with an easy-to-use interface and built-in SEO tools. However, its SEO features are more limited, and users have less control over backend optimizations that affect rankings. While Wix is convenient for those who want an all-in-one solution, it may not be ideal for businesses that rely heavily on organic search traffic.

When it comes to SEO, WordPress offers the most flexibility and long-term benefits. Wix remains a good option for beginners, but serious businesses will find WordPress better suited for sustained growth.

Click here to learn more about choosing the right platform for your website.

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Digital Marketing for Dentists

As a dentist, attracting a steady flow of new patients to your website, landing pages, and practice is essential for long-term success. In today’s highly competitive dental industry, standing out requires more than just excellent care—it demands a strong online presence. Leveraging platforms like search engines and social media with high-quality content and strategic visibility can set your practice apart from the rest and help you reach more potential patients.

Tandem’s digital marketing experts specialize in crafting customized strategies for dental practices. By combining effective paid and organic approaches, we help you connect with the right audience and grow your patient base. Our proven methods include SEO to enhance your visibility on search engines, PPC campaigns to capture high-intent leads, and social media marketing to engage with your community. These strategies work together to ensure your practice remains competitive and top-of-mind for prospective patients.

Click here to learn more about how Tandem’s digital marketing solutions can help elevate your dental practice.

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Digital Marketing for Optometrists

No matter how established your practice may be, optometrists must adopt digital marketing to attract new patients to their websites, landing pages, and physical offices. Traditional advertising methods like television and magazine ads are no longer sufficient in today’s market. As potential patients turn their attention to online platforms, businesses must embrace modern digital marketing strategies to effectively reach and engage with qualified audiences.

At Tandem, we offer tailored digital marketing services designed specifically for optometrists and other professionals looking to expand their patient base. Our proven approach blends paid and organic strategies, including SEO to boost search rankings, PPC to target active prospects, and social media marketing to foster meaningful engagement. These techniques work together to deliver measurable results and drive growth for your practice.

Click here to read more about how Tandem’s digital marketing services can help you thrive in today’s digital landscape.

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Digital Marketing for Dermatologists

Dermatologists aiming to expand their client base can rely on digital marketing as an effective strategy to connect their practice with potential patients. People are increasingly turning to online platforms such as search engines and social media to find dermatologists for their skin and hair care needs. Without a strong online presence, your practice may fall behind competitors who are already using digital marketing to attract new patients. Whether through paid ads, improving search rankings, or engaging on social media, establishing visibility in the digital world is essential to staying competitive in today’s market.

If your practice isn’t incorporating these digital strategies, you're likely missing key opportunities to engage with prospective clients. By leveraging our customized combination of paid and organic marketing techniques, your practice will enhance its online visibility and reach a wider audience. We specialize in generating high-quality leads and building a solid online reputation for practices like yours. Our offerings include SEO to boost your search engine rankings, PPC to capture leads actively searching for your services, and social media marketing to interact with your audience.

Click here to learn more about how we can elevate your practice with our all-inclusive digital marketing services.

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AI in Social Media Marketing

Artificial intelligence (AI) is reshaping how brands engage with their audiences on social media. As a powerful tool, AI can boost creativity and performance, enabling businesses to create personalized content, automate tasks, and gain insights that lead to smarter marketing strategies. While these advancements offer exciting opportunities, they also require careful consideration to ensure AI tools are used ethically and responsibly.

At Tandem, a trusted Fort Lauderdale digital marketing agency, we’re ready to delve into the world of AI in marketing. We’ll help you navigate the benefits and challenges, whether you’re looking to enhance your social media presence, optimize your SEO, improve PPC campaigns, or all of the above. Our services are designed to align with your business goals and vision as a future client.

Click here to learn more and see how AI can elevate your marketing efforts!

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Facebook Ad Tips

Have you ever wondered why some Facebook ads instantly capture your attention, while others barely make an impact? If your ads aren’t performing as expected, or if you’re new to Facebook advertising, you’re in the right place. Facebook ads are much more than just boosted posts—they’re a powerful tool that can significantly enhance your brand’s online visibility when used correctly. At Tandem, we’re here to help businesses harness the full potential of their ad campaigns and take their digital presence to the next level.

By following a few simple but effective Facebook ad tips, you can go from feeling frustrated to being confident in your strategy. Whether you're optimizing your existing campaigns or just starting to explore Facebook marketing, we’ve got you covered. Our tips will guide you through everything from targeting the right audience to creating engaging content, ensuring your ads deliver maximum results.

Click here to learn more and start making your Facebook ads work harder for you today!