#why does twitter STILL not support png images? | Explore Tumblr posts and blogs

miniaturestarlightsandwich · 4 years ago

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Download Ad Blocker For Mac Free

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Category: Productivity

Release date: 2019-11-27

Licence: Free

Software version: 2.1.0

File size: 19.24 MB

Compatibility: Windows 10/8.1/8/7/Vista and Mac OS X 10.12.6

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Adblock for Mac, free and safe download. Adblock latest version: Block ads in Google Chrome. UBlock, the fastest, most powerful ad blocker for Mac is here. UBlock blocks all annoying pop-ups and ads while you browse on your Mac. It’s simple, easy-to-install, and best of all- completely free. Download uBlock ad blocker for Mac and browse faster today.

Key Features

Latest Version: 2.1.0

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Rated 3/5 By 740 People

What does Adblock Plus for Safari do? Adblock Plus for Safari is a totally free ad blocker that allows you to block annoying ads on your favorite websites and video channels. Simply install the app, and see the web in a better way. No more pop-ups, banners or autoplay ads. The Adblock Plus app for Mac supports great websites with Acceptable Ads (on by default). Don’t want to see any ads? Simply deactivate Acceptable Ads. You can also have the option to whitelist websites you trust.By downloading and installing the application, you agree to our Terms of Use. https://adblockplus.org/terms

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PC Compactibility/Requirements for Installation

Compactible OS list:

Windows 10

Windows 8.1

Windows 7

Windows Vista

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Requirements for MacOS Installation

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Intel, 64-bit processor, OS X 10.7 or later.

Compactible OS list:

OS X 10.10: Yosemite

OS X 10.11: El Capitan

macOS 10.12: Sierra

macOS 10.13: High Sierra

macOS 10.14: Mojave8

macOS 10.15: Catalina

Adblock Plus for Safari - how do I download the app on PC?

If you want to download the software on your pc or mac, you could either first visit the Mac store or Windows AppStore and search for the app OR you can easily use any of the download links we provided above under the 'Download and Install' header section to download the application

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Yes. The app is 100 percent (100%) safe to download and Install. Our download links are from safe sources and are frequently virus scanned to protect you

By Glendale2x

New framework seems to have performance issues

This version of ABP for the new Safari framework unfortuantely seems to kill performance on my computers. Maybe it’s partially related to them being a bit older (one is a Mid 2011 Mini, the other is a 2012 iMac), but with ABP enabled I can’t even open a new tab/window and type a URL into the bar and expect Safari to accept the input without having to hold down the return key until it goes or wait a minute after opening a new tab or window. I also noticed that using Twitter was jumpy and lagged even with simple typing, it felt like all the dynamic content it relies on was just struggling to be processed through whatever framework Apple is forcing. Hopefully the devloper can figure out the performance issues because it’s really, really bad now.

By Ramblin'Rose

why isn’t this working?

I have ABP and it wasn’t perfect but worked fairly well for my needs. Recently, it simply disappeared. (I see someone else said that could be from the latest iOS update, but I don’t have that on my desktop yet). When I tried to reinstall, it showed me two boxes to check. The way I read it, if you checked the box that said you wanted the icon visible in the toolbar, it would be able to read sensitive information of all kinds on any page. What good is an app of any kind that allows for that?! As it was, with only the one box checked, it only blocked very few ads, and I was still getting requests from sites to be whitelisted without being able to fnd any way to do it. I’ve got all kinds of garage showing up on my Facebook page, and you guys have ruined what was a reasonable product. WHY?

By PeopleRsad

Still works for me

Almost didn’t download the new version based on the recent reviews, however after looking at the other apps here that claim to be ad blockers I didn’t’t see too many alternatives. I decided to go ahead and get the new version and so far its pretty much the same as the old version, lots of ads blocked. I’m happy, just make sure you go through the simple set-up.

By achilds19

Works well but

After much research, I understand the issue with Apple changing the rules on the devs so they had to build this app from scratch. Works well for me so far, except for one annoying problem. I use Yahoo mail and it's not hiding the ad that appears in the top line of the inbox even with unchecking the Acceptable Ads box, which is super annoying. I know the devs are watching these reviews, so if someone can point me to an extension or something that will fix that, I'd appreciate it. Was using AdGuard and it fixed that problem, but that app behaves like spyware and is constantly running in the background even after you close Safari.

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ohioload211 · 3 years ago

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Lightshot For Mac Download

Download Lightshot for free. Download for Windows. Download for Mac. Lightshot downloads. Install lightshot in your most advanced Mac OS X operating system. Capture screen images and share them via Facebook and Twitter with your Macintosh. Mac hotkey is ⇧⌘ 9. LightShot Download (Latest) for Windows 10, 8, 7 – This LightShot App installation file is absolutely not hosted on our Server. Whenever you click the “ Download ” hyperlink on this web page, files will downloading directly from the owner sources Official Website.

Screenshots come in handy to show something that’d be harder to explain in words. You may have spotted them in tutorials, software reviews, tech support troubleshooting, or when you want to share your screen image and save snippets that you can’t easily print.

While you can take a screenshot on your computer using the native screen capturing tools and keyboard shortcuts, a time comes when your requirements get more advanced. That’s when you turn to specialized screen capturing tools.

Most free screenshot tools are available for Windows. That's why we are going an extra mile to get a few good ones for Mac owners as well.

We have compiled the five free screenshot tools you can use to get you started.

Also on Guiding Tech

How to Easily Take Screenshots and Video Recordings of Your Desktop Using Snip

1. Skitch

This screenshot tool from the folks at Evernote performs screen capture and markup among other tasks, and edit the image too.

You can annotate screenshots with arrows, shapes, text, and stamps, perform basic cropping without using an external image editor, and save them in eight formats, which includes PNG, JPEG, GIF, and more.

Also included is the camera mode feature for taking selfies with your webcam, and then dress it up with a host of editing tools including call-outs, highlights, pixellation to blur personal information and more.

After that, you can share your creations via social media accounts, AirDrop, FTP, or Notes.

Skitch isn't without its drawbacks, though. From my time with this tool, I've found that I can't open more than one image at a time to annotate or edit.

For Mac, it's also not possible to save snaps to the local drive; the export command is used instead.

Download Skitch

2. Monosnap

This free screen capturing program only lets you snap full screen or a selected area, and it comes with a few good enhancements. So what if may not have capture options as robust as Skitch? It's still mighty useful.

The few of the coolest features are a timer, auto upload selection that captures screenshots and sends them automatically to FTP or cloud storage, screen recording captures, and selfie mode.

Its powerful editor lets you annotate your image using text, lines, arrows, cropping, drawings, and even redact personal or sensitive information. If you want a sneak peek of your snaps, the Preview feature lets you do that with the click of a button.

You can also rename your snaps and keep them in order before saving them as JPG or PNG files, and share them if you want on social media.

Monosnap is available for Windows and Mac, or you can download the Chrome extension and use it in your browser.

Download Monosnap

Also on Guiding Tech

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Click here to see our screenshots articles page

3. ShareX

ShareX is a free screenshot tool (for Windows), but it isn’t as simple as using the native options for Windows or Mac. If you’re able to work your way around its interface though, you’ll find an extensive array of useful tools buried somewhere in its slightly messy interface.

The lord of the rings the battle for middle-earth ii download mac. Besides the different capture techniques like choosing specific regions, windows, or monitors, you can select from a variety of shapes and capture the particular area you want.

Once you’re done, you can edit using the in-house image editor. Apart from that, the editor lets you annotate, pixelate, add text, shapes, and more to your snap.

The “Scrolling Capture” option so you can screenshot a long document in any application, or capture any web address using the Webpage Capture tool.

ShareX also lets you add watermarks, blur personal or sensitive information, copy, upload, and even shorten and share the links to the images wherever you want.

It integrates with a spread of cloud storage services, and online services like Flickr, Imgur, and more than 80 other destinations.

Download ShareX

4. Lightshot

Like Monosnap, this tool lives in your system tray until you’re ready to use it.

The app packs a miniature editor for adding notes, annotations, and highlights to your snaps. After that, you can upload them to printscm.com where you can backup and share them via links.

Monosnap is an easy to use, and lightweight but is heavily loaded. The only drawback I found is that all screenshots uploaded to the cloud are open to the public. https://ohioload211.tumblr.com/post/657066366900289536/download-discord-for-mac. So it’s easy for others whom you shared links with to access your snaps with a few tweaks to the URL.

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5. Nimbus Capture: Screenshot

Nimbus Capture is a free, browser-based screenshot tool you can use on Chrome or Firefox, but also as an application for Windows and Mac.

With the help of Paragon Mac Toolbox, users can write, copy, edit or delete files on Microsoft NTFS-formatted drives from Mac or read and write files on APFS- or HFS+ formatted HDD, SSD or flash drive from your PC. Its brilliant features enable developers to access different file systems without panic switching of OSs or platforms. Ntfs paragon for mac download free.

It can capture fullscreen, an entire webpage, or selected region depending on what you want. Like other tools listed here, Nimbus Capture also offers annotation and editing tools. Also, you get a special markup tools like number stamps which can be useful for tech support tutorials or other things.

After editing the screenshots, you can print them or save to your clipboard, drive, or cloud storage for easy sharing.

A desktop version is available that offers screencasting for video recording based on the desired section of your screen, which you can access from your iOS device or the web.

Download Nimbus Capture

Also on Guiding Tech

3 Useful Chrome Extensions to Capture Screenshot of a Webpage

Take Better Screenshots

Windows and Mac may have their native screenshot tools, but when you need more advanced features to annotate and edit your snaps, you can always choose any of the five listed here. The best part is they’re free to download and use, so you’re sure to find something that’ll fit your needs.

We’d love to hear your recommendations on other free screenshot tools you use that didn’t make it to our list. Tell us in a comment below.

Next up: Want to capture scrolling screenshots on your Mac? Here are some of the best apps to take scrolling screenshots on macOS.

Download wget for mac os. I update mac to Sierra, 10.12.3. My wget stop working. When I tried to install by typing. Brew install wget -with-libressl I got the following warning. Warning: wget-1.19.1 already installed, it's just not linked. Then tried to unsintall by typing. Brew uninstall wget -with-libressl Then I reinstalled by typing. Brew install wget. Express VPN Best for privacy. Number of IP addresses: 30,000 Number of servers: 3,000+ 3 months free with 1-year plan. Install wget on Mac OS X. In simple words, it is a command to download file from a given URL and port. Most Linux users and some windows users are familiar to this handy command download tool and on most Linux distributions it is pre-installed, but on Max OSX it. There are many alternatives to Wget for Mac if you are looking to replace it. The most popular Mac alternative is aria2, which is both free and Open Source.If that doesn't suit you, our users have ranked 48 alternatives to Wget and many of them are available for Mac so hopefully you can find a.

The above article may contain affiliate links which help support Guiding Tech. However, it does not affect our editorial integrity. The content remains unbiased and authentic.Read NextTop 4 Amazing Tools to Capture Scrolling Screenshots on macOSAlso See#screenshots #macos

Did You Know

SpaceX is the first private company to build and launch its own rockets.

More in Windows

Top 3 Fixes for Camera Not Working on Windows 10 PC

Lightshot Screenshot Download

If you’re looking for a simple app to capture, edit, and share screenshots, Lightshot fits the bill. Lightshot is a screenshot tool that allows you to capture a customizable image of your screen with options to easily share or upload it. It is a multiplatform program supported by Windows, Mac, Firefox, Opera, Chrome, and Internet Explorer. The lightweight and simple user interface makes it a popular tool to quickly capture a screenshot and do so much more before instantly uploading it to the cloud or sharing it across Google + or social networks like Facebook or Twitter. Capture the full screen or a selected window, and let the PrtScr key screenshot the image to upload to prntscr.com and get a short url. The speed and ease of use make it useful for remote collaboration on team projects.

The fastest screenshot app on the market

Ultrasimple screen shot capture, highly efficient and reliable.

Lightshot is an excellent screenshot tool and arguably one of the best on the market. In fact, the Lightshot 2.0 free version has earned awards and contains the same core engine as Sagelight, enabling several editing functions simultaneously. It is not without its flaws, however. Let’s cover the positive aspects of this cutting-edge program.

Firstly, it is extremely lightweight. Download it in just mere seconds. Taking up very little space on your computer, the program uses few resources while running in the background. It’s the fastest way to take an easily customizable screenshot. In just two clicks, you can capture whole or part of your screen, edit it in any place, before saving it to your computer, uploading it to the cloud, or sharing it on multi-platforms. To access your screenshots, simply create an account by clicking 'sign in'. (You need a Google or Facebook account). Once you download Lightshot, just use the PrtScr key to save your screen. Press down on the mouse and voilà – SCREENSHOT. There’s no need to open the application each time. Just look for the purple feather icon at the top or bottom right-hand side of your screen. The tool provides all you need for simple, effective on-the-spot editing: hotkeys include a pen, arrow, blur and brush features, and my favorite, the rectangle! Really ideal for some instant and clear highlighting.

Another awesome feature is that by simply holding down the Ctrl key as you take the screenshot, you instantly copy the image to your clipboard. Use Ctrl+A to capture the whole screen. Paste it into Word, Paint, Photoshop etc, for more complex editing. Ctrl+S hotkey will save your screenshot as JPG, PNG or BMP. Or, click “upload” to share it with colleagues or friends, or save it on the cloud. Now cue the major negative feature.

The default setting will let you automatically upload screenshots to the cloud. Bad news. Why? The convenience of the short url comes at a sacrifice of data privacy, with anyone being able to see your image. Another drawback of this otherwise excellent software is the limited formats to store the images. Lightshot can only capture static images and does not support video. You may experience trouble changing language; be prepared to possibly reload the page with /en to get the right language.

Where can you run this program?

Lightshot is a multiplatform tool. It is available for Windows or Mac, and can operate on various browsers—Chrome, Firefox, IE, and Opera. Lightshot Chrome will work with Chrome OS or any other OS capable of running chrome. There is no Lightshot app specifically for Linux, but you can run it using Wine. It has also tested compatible with Ubuntu Linux. A mobile version of Lightshot is also available for android and iOS phones. While it is running in the background of your computer, the app will hide in your bar, with a feather-like icon.

Is there a better alternative?

Lightshot isn’t the only screenshot tool in town. Puush is a highly rated screenshot app with one hotkey combo that allows for instant, linkable screenshots. Simple but effective. Greenshot is a much-lauded app for instantly capturing images, but it cannot match Lightshot’s ability to preset the capture window size. ShareX offers itself up as a great alternative, being popular among gamers due to its ability to screenshot games and provide custom domains. Of course, before you even download an app, you can enjoy built-in features to do the job for you: the PrtScr in combination with Ctrl + Alt will allow you to screenshot everything or just the active monitor or window. As a free open source software that is surprisingly light given the features, ShareX is an impressive tool. However, at the end of the day, with its easily-located purple brush, and instant sharing, Lightshot wins on the user-friendly front.

Our take

For quick and easy image capture, and instant editing and sharing for work or pleasure, Lightshot is probably the best screenshot app on the market. Sure, ShareX has more features, or the preinstalled Windows Snipping Tools does the job, but Lightshot beats the others for its ease of use.

Should you download it?

Lightshot Download For Windows 10

Yes, but whether or not Lightshot is the screenshot app for you depends on what you need. For basic screenshots, use the built-in screenshot tool on your computer or laptop. For complex editing, check out the alternatives. For simple editing and instant sharing however, take advantage of Lightshot. The essential hot keys provide all you need for effective highlighting, and it is ultralight to run. What’s the catch? The unsecured short urls are a privacy issue (it would be great if they added a 'blur' feature allowing you to anonymize sections of your screenshot before uploading it).For easily edited screenshots, Lightshot is worth a shot!

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storydevs · 7 years ago

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Creating Vector Graphics

While making icons for StoryDevs it became obvious that raster graphics (i.e., images made of pixels) wouldn’t cut it. I wanted to be able to scale the images up or down without losing quality. This post is about me learning how to make vector graphics and the best free program I could find to make them.

Part 0: What Are Vector Graphics?

Most images you interact with on a computer are probably raster images which are made up of a grid of pixels. Common formats for such images are JPEG, PNG, GIF, and so on. When you zoom in on a raster image you can see the individual pixels, and scaling them up tends to look pretty nasty.

In contrast, vector graphics are made up of paths as shown below. You can zoom in forever and it will always be sharp as only the path info is saved, not the pixels that represent them on your screen. When you zoom in on a vector graphic it essentially re-renders the path again so it’s always smooth and clean:

Paths can be straight or curved. Paths can be stroked, which means a coloured line follows the path (as in the gif above), or they can be filled, meaning the interior of the shape is filled with colour. As far as I know, the only vector graphic format supported in modern web browsers SVG — Scalable Vector Graphics.

Part 1: Everything Is A Nail

I’m a 3D artist who can do a little digital painting if bullied. My first approach was to avoid learning a new skill and instead try mapping the problem to a domain I was already confident in. I had Blender and Photoshop installed but Photoshop barely does vector stuff. That left Blender.

Above you can see I modeled the icon for writing Blender. I then downloaded an old Python script that allowed you to render line art to an SVG file. This turned out okaaaay but there was a problem: it wasn’t exporting curves where there were curves… it was exporting segmented paths.

So this meant every time the line curved slightly it created a new segment, leading to a somewhat jagged line. Furthermore, the lines weren’t properly connected in the corners for some reason.

As you can see above the Blender SVG output was janky; you can see the segments even at normal zoom levels. Unfortunately I didn’t know the reason it looked bad at this point. So in the process of troubleshooting it I opened up the SVG file in my text editor. This is how it looked:

To my surprise it was written in XML (eXtensible Markup Language)! XML is similar to HTML — they’re both languages for categorising and storing data. The tags in each language are used to describe the data. If your document has a title, for example, you’d wrap it in a title tag <title>Like This</title>.

For now just ignore everything and look at the <path> tags with a bunch of numbers inside them. Those numbers describe the positions for points along the path. They’re all floating point numbers (i.e., they have a fractional part after the decimal point) rather than integers (whole numbers).

I’d read online that SVGs render best in browsers when there’s only integer values. I don’t know if that’s true, but I thought maybe that was why it was turning out screw-y looking. So I wrote a Python script that read SVG files and rounded the numbers up/down. Here was my script:

This had absolutely no effect! I was pretty pissed off by this point but it lead to a new idea: maybe what I’m seeing is the jagged-ness of polygons. There must be a lot of path segments due to it recreating the polygons as line segments… so maybe if I put it into an online optimiser it’d reduce the segments into curves?

After some searching I found an SVG optimiser online. I decided to try it. The file became much smaller but it didn’t look any better. At this point it became undeniable that Blender was not suited for this task.

Part 2: Get A New Tool

I already knew Inkscape and Adobe Illustrator existed. I had a bad experience once with Inkscape and I don’t want to talk about it. Illustrator is too expensive for me because I want the programs I use to be on-hand incase I want changes. I can’t afford a monthly subscription.

I decide to use Inkscape. It’s a good program in a technical sense — it has a lot of features — but it was just as confusing as I’d remembered. I’m sure there’s an internal logic for why things are the way they are, I just don’t know it. Still it’s a decent program and I made my icon in it.

As an aside: SVG doesn’t support branching paths. I didn’t realise this for a long time and kept trying to make the outer part of the page icon above a single path. Eventually I found this out and ended up making the fold on the upper-right of the writing icon as a separate path:

Using a dedicated vector program also allowed me to snap lines to the grid. This was another suggestion I’d read about creating SVGs that would supposedly help them render better in the browser. I dunno if that’s true but it couldn’t hurt. Something else I could do was use curves:

Notice how there’s only four control points (the grey diamonds)? That means the SVG file only needs to store these four positions rather than hundreds of little segments. This made the file quite small even before it was put through the optimiser.

Anyway, I exported it and ran it through the online optimiser. The result looked good and the file size was smaller. Below is a comparison of the files. The first attempt where I used Blender is on the left, while Inkscape + the online optimiser is on the right.

Much, much better. I integrated the icons I created into the site to see how they’d look when shrunk down. I was pretty happy with the result:

I didn’t feel like creating all the icons at that point so I took a break to do some client work as well as other programming tasks for StoryDevs.

Part 3: The Best Free Vector Graphics Program

When I came back I decided to look for something more easier to use than Inkscape. A couple months back I followed Ubuntu on Twitter since that’s the flavour of Linux that runs on StoryDevs servers. During my search I happened to see a vector art program shared by the Ubuntu account called Gravit Designer.

Overall it’s much easier to find what you’re looking for and it’s free! It’s a program for graphic art that looks like it was designed by graphic artists. I’ve only used the program a bit and while I was initially frustrated by some things, it seems like this is what I’ll be using from now on.

Conclusion

So that’s it! I skipped over the process of integrating the SVGs into the site because that’s another blog post right there. I’m probably going to recreate all StoryDevs’ existing branding and icons as SVGs at some point but for now they’ll remain raster images until I have some time to spare.

If you like what I’m doing with StoryDevs or you got some value out of this post (or both!), consider supporting me on Patreon. Sharing also helps :)

StoryDevs is a place for developers of story-focused games and visual novels to find each other and collaborate. The site is under development but handle reservations are open: www.storydevs.com/reserve

Website: www.storydevs.com Patreon: https://www.patreon.com/jakebowkett Twitter: https://twitter.com/storydevs Discord: https://discord.gg/A2jtNqE Email: [email protected]

#vector graphics #svg #raster #graphic design

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wjwilliams29 · 5 years ago

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How You're Actually Holding Your Online Store Back

Even while businesses of many kinds suffer due to the lockdown measures imposed to combat the spread of COVID-19, some industries have been able to continue largely unaffected: and e-commerce is one of them. In fact, the widespread confinement and closure of brick-and-mortar stores have led to an uptick in online ordering, allowing some sellers to flourish.

This is worth noting because merchants have always had excuses for why their stores aren’t performing as well as they might, and this pandemic is the current favorite justification. If you run an online store and are consistently dissatisfied with the results, there’s a great chance that you’re holding your store back to some extent.

Does this mean that you’ll be doing big business if you stop getting in the way? No, obviously not, but it does mean that you can likely achieve meaningful improvements if you commit to polishing your approach. Here are some ways in which you’re plausibly self-sabotaging:

You’re letting your product range stagnate

Part of the appeal of e-commerce can be the relative ease of upkeep. You develop your store (or throw it together using a template), configure it, add the products you want to sell, and let it run. If you’re using a conventional fulfillment model then you just need to monitor the orders and ship them — and if you’re using drop shipping then you don’t really need to do anything at all.

The problem with this relaxed approach is that product ranges aren’t evergreen. Items often become popular for short times and then lose all their mainstream appeal, with the prime example in recent memory being fidget spinners. They were everywhere for a time… then they weren’t. And there’s surely still some demand for them, but nowhere near as much as there was.

And even when you pick product types that are evergreen, the products themselves won’t be. New models will enter the market. Old ones will fall out of favor. If you’re still stocking products that are effectively obsolete, then you shouldn’t be surprised to see them sell in small numbers.

What you need to do is semi-regularly update your range. Follow industry blogs and social media trends to find new products worth stocking. Clear out old stock that isn’t selling. And if you’re dropshipping, don’t make the mistake of thinking you’ve already reviewed all the options: new suppliers pop up all the time and current ones often update their ranges too.

You’re not doing enough marketing

For the most part (barring those run by brands big enough to be household names or at least industry stalwarts), online stores don’t make sales if they’re just left to run. They need to be promoted, yet some sellers assume that a lack of orders means there’s no interest in what they’re offering. If you’re not running any PPC campaigns or doing any content marketing, then it’s nearly miraculous that your store has survived for this long.

A great PPC campaign uses finely-honed targeting to reach the ideal audience: the people most likely to be receptive and spend in large amounts. You can advertise through Google, Facebook, Twitter, Snapchat, YouTube, Twitch… the options are extensive but don’t try to target them all at the same time. Pick two or three that best suit your store niche.

Content marketing is all about building up your brand, demonstrating expertise to encourage people to trust you, and showcasing your products where possible. It takes time and consistent effort to make content marketing work, but if you start now (perhaps releasing two blog posts per week) then you can make a lot of headway in a year.

You’re providing inadequate support

Perhaps the best thing any online store can do (or any store in general) is to focus on customer support. The happier you make any given customer, the more likely they’ll be to come back and spend more, the more receptive they’ll be to your marketing, the more forgiving they’ll be of average prices, and the better the chance of them driving referrals will be. Even so, it’s oddly common for sellers to assume that their work is done once orders are completed.

Adjust your operational process to put a lot of emphasis on post-sale support. Reach out to recent customers to see if they’re happy. Offer discounts for other products. Ask them for feedback and action any good suggestions to show that you care about making your company better. It’s really hard to find new customers, and if you can maintain even a small number of loyal customers, your store can achieve excellent results for a long time.

If you’re making one or more of these mistakes at the moment, try not to get too frustrated. Instead, focus on the positive: that you have the opportunity to make up for your mistakes and improve the performance of your store with relative ease.

Get a Free Consultation

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magnificentmktg · 5 years ago

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How You're Actually Holding Your Online Store Back

You’re letting your product range stagnate

You’re not doing enough marketing

You’re providing inadequate support

Get a Free Consultation

0 notes

delicatelysublimeforester · 5 years ago

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Trembling Aspen grove Richard St. Barbe Baker Afforestation Area Saskatoon, Saskatchewan, CA

Native species, Trembling Aspen or Populus tremuloides, quaking aspen, trembling aspen, American aspen, Quakies, mountain or golden aspen, trembling poplar, white poplar,, Richard St. Barbe Baker Afforestation Area. Saskatoon, SK, CA

“No two forests are alike. They are like art galleries: they all have pictures, but they don’t have the same pictures….So the first question is Why?” We would expect each region to contain plants that are adapted to it – for if they were not, then they would soon be ousted by those that are. But why does each region have its own characteristic suite of native species?” ~Tudge, Colin. Page 278

“There’s another kind of puzzle, too. …The farther you travel from the equator, the more the variety falls off.” ~Tudge, Colin. Page 279

Saskatchewan has a native ecosystem called the Aspen parkland. Why the Aspen? Fire, especially grassland fires have been known by the first nations, and the pioneer homesteaders. Grassland fires can be carried by the wind, and the range of the fire can spread out in front of the wind for hundreds of miles and miles.

Well, according to Colin Tudge, :The Aspen has long lateral roots, which, at intervals, send up suckers that grow into entire new trees. …if it [fire] occurs in spring or summer it will kill the aspens along with everything else, because it burns the organic matter within the ground, including the aspen’s trailing roots. But if fire strikes in winter when the ground is frozen, or in spring when it is still wet, the roots survive. Then the suckers rapidly grow up to form new trees-rapidly because they already have a fast, established root system to draw on. “~Tudge, Colin. Page 309

Bibliography.

Read more Tudge, Colin. The Tree. A Natural History of What Trees Are, How They Live, and Why They Matter. Crown Publishers. New York. ISBN 13:978-1-4000-5036-9 ISBN 10:1-4000-5036-7 2006.

Read more: Do Trees Talk to Each Other? https://www.smithsonianmag.com/science-nature/the-whispering-trees-180968084/#0tof3RLaXxD0CsYu.99 Richard Grant Smithsonian Magazine March 2018

For directions as to how to drive to “George Genereux” Urban Regional Park

For directions on how to drive to Richard St. Barbe Baker Afforestation Area

For more information:

Blairmore Sector Plan Report; planning for the Richard St. Barbe Baker Afforestation Area, George Genereux Urban Regional Park and West Swale and areas around them inside of Saskatoon city limits

P4G Saskatoon North Partnership for Growth The P4G consists of the Cities of Saskatoon, Warman, and Martensville, the Town of Osler and the Rural Municipality of Corman Park; planning for areas around the afforestation area and West Swale outside of Saskatoon city limits

Richard St. Barbe Baker Afforestation Area is located in Saskatoon, Saskatchewan, Canada north of Cedar Villa Road, within city limits, in the furthest south west area of the city. 52° 06′ 106° 45′ Addresses: Part SE 23-36-6 – Afforestation Area – 241 Township Road 362-A Part SW 23-36-6 – SW Off-Leash Recreation Area (Richard St. Barbe Baker Afforestation Area ) – 355 Township Road 362-A S ½ 22-36-6 Richard St. Barbe Baker Afforestation Area (West of SW OLRA) – 467 Township Road 362-A NE 21-36-6 “George Genereux” Afforestation Area – 133 Range Road 3063 Wikimapia Map: type in Richard St. Barbe Baker Afforestation Area Google Maps South West Off Leash area location pin at parking lot Web page: https://stbarbebaker.wordpress.com Where is the Richard St. Barbe Baker Afforestation Area? with map Where is the George Genereux Urban Regional Park (Afforestation Area)? with map

Pinterest richardstbarbeb

Facebook Group Page: Users of the George Genereux Urban Regional Park

Facebook: StBarbeBaker

Facebook group page : Users of the St Barbe Baker Afforestation Area

Facebook: South West OLRA

Twitter: StBarbeBaker

You Tube Richard St. Barbe Baker Afforestation Area

You Tube George Genereux Urban Regional Park

Should you wish to help protect / enhance the afforestation areas, please contact the Friends of the Saskatoon Afforestation Areas Inc. (e-mail) Support the afforestation areas with your donation or membership ($20.00/year). Please donate by paypal using the e-mail friendsafforestation AT gmail.com, or by using e-transfers Please and thank you! Your donation and membership is greatly appreciated. Members e-mail your contact information to be kept up to date!

Paypal

Payment Options Membership : $20.00 CAD – yearly Membership with donation : $50.00 CAD Membership with donation : $100.00 CAD

1./ Learn.

2./ Experience

3./ Do Something: ***

“St. Barbe’s unique capacity to pass on his enthusiasm to others. . . Many foresters all over the world found their vocations as a result of hearing ‘The Man of the Trees’ speak. I certainly did, but his impact has been much wider than that. Through his global lecture tours, St. Barbe has made millions of people aware of the importance of trees and forests to our planet.” Allan Grainger

“The science of forestry arose from the recognition of a universal need. It embodies the spirit of service to mankind in attempting to provide a means of supplying forever a necessity of life and, in addition, ministering to man’s aesthetic tastes and recreational interests. Besides, the spiritual side of human nature needs the refreshing inspiration which comes from trees and woodlands. If a nation saves its trees, the trees will save the nation. And nations as well as tribes may be brought together in this great movement, based on the ideal of beautifying the world by the cultivation of one of God’s loveliest creatures – the tree.” ~ Richard St. Barbe Baker.

“I believe in the Oneness of Mankind and all living things and the interdependence of each and all.” Richard St. Barbe Baker

“I believed that God has lent us the Earth. It belongs as much to those who come after us as to us, and it ill behooves us by anything we do or neglect, to deprive them of benefits which are in our power to bequeath.” Richard St. Barbe Baker

Grasslands and the Aspen "No two forests are alike. They are like art galleries: they all have pictures, but they don't have the same pictures....So the first question is Why?" We would expect each region to contain plants that are adapted to it - for if they were not, then they would soon be ousted by those that are.

#aspen parkland #aspens #Canada #Colin Tudge #forests #George Genereux Urban REgional Park #grasslands #Populus Tremuloides #Quaking Aspen #Richard St. Barbe Baker AFforestation ARea #Saskatchewan #Saskatoon #trees #Trembling aspen #Tremulous

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nancydsmithus · 5 years ago

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Styling In Modern Web Apps

Ajay Ns

2019-06-10T14:00:59+02:002019-06-10T14:46:58+00:00

If you search for how to style apps for the web, you’ll come across many different approaches and libraries, some even changing day by day. Block Element Modifier (BEM); preprocessors such as Less and SCSS; CSS-in-JS libraries, including JSS and styled-components; and, lately, design systems. You come across all of these in articles and blogs, tutorials and talks, and — of course — debates on Twitter.

How do we choose between them? Why do so many approaches exist in the first place? If you’re already comfortable with one method, why even consider moving to another?

In this article, I’m going to take a look at the tools I have used for production apps and sites I’ve worked on, comparing features from what I’ve actually encountered rather than summarizing the content from their readmes. This is my journey through BEM, SCSS, styled-components, and design systems in particular; but note that even if you use different libraries, the basic principles and approach remain the same for each of them.

CSS Back In The Day

When websites were just getting popular, CSS was primarily used to add funky designs to catch the user’s attention, such as neon billboards on a busy street:

Microsoft’s first site (left) and MTV’s site from the early 2000s. (Large preview)

Its use wasn’t for layout, sizing, or any of the basic needs we routinely use CSS for today, but as an optional add-on to make things fancy and eye-catching. As features were added to CSS, newer browsers supporting a whole new range of functionality and features appeared, and the standard for websites and user interfaces evolved — CSS became an essential part of web development.

It’s rare to find websites without a minimum of a couple hundred lines of custom styling or a CSS framework (at least, sites that don’t look generic or out of date):

Wired’s modern responsive site from InVision’s responsive web design examples post. (Large preview)

What came next is quite predictable. The complexity of user interfaces kept on increasing, along with the use of CSS; but without any guidelines suggested and with a lot of flexibility, styling became complicated and dirty. Developers had their own ways of doing things, with it all coming down to somehow getting things to look the way the design said it was supposed to be.

This, in turn, led to a number of common issues that many developers faced, like managing big teams on a project, or maintaining a project over a long period of time, while having no clear guides. One of the main reasons this happens even now, sadly, is that CSS is still often dismissed as unimportant and not worth paying much attention to.

CSS Is Not Easy To Manage

There’s nothing built into CSS for maintenance and management when it comes to large projects with teams, and so the common problems faced with CSS are:

Lack of code structure or standards greatly reduces readability;

Maintainability as project size increases;

Specificity issues due to code not being readable in the first place.

If you’ve worked with Bootstrap, you’ll have noticed you’re unable to override the default styles and you might have fixed this by adding !important or considering the specificity of selectors. Think of a big project’s style sheets, with their large number of classes and styles applied to each element. Working with Bootstrap would be fine because it has great documentation and it aims to be used as a solid framework for styling. This obviously won’t be the case for most internal style sheets, and you’ll be lost in a world of cascaded styles.

In projects, this would be like a couple thousand lines of CSS in a single file, with comments if you’re lucky. You could also see a couple of !important used to finally get certain styles to work overriding others.

!important does not fix bad CSS. (Large preview)

You may have faced specificity issues but not understood how specificity works. Let’s take a look.

(Large preview)

Which of the styles applied to the same element would be applied to the image on the right, assuming they both point to it?

What is the order of weight of selectors such as inline styles, IDs, classes, attributes, and elements? Okay, I made it easy there, they’re in order of weight:

Start at 0; add 1,000 for a style attribute; add 100 for each id; add 10 for each attribute, class or pseudo-class; add 1 for each element name or pseudo-element.

So, for instance, taking the above example:

(Large preview)

Do you see why the second example was the correct answer? The id selector clearly has far more weight than element selectors. This is essentially the reason why your CSS rule sometimes doesn’t seem to apply. You can read about this in detail in Vitaly Friedman’s article, “CSS Specificity: Things You Should Know”.

The larger the codebase, the greater the number of classes. These might even apply to or override different styles based on specificity, so you can see how quickly it can become difficult to deal with. Over and above this we deal with code structure and maintainability: it’s the same as the code in any language. We have atomic design, web components, templating engines; there’s a need for the same in CSS, and so we’ve got a couple of different approaches that attempt to solve these different problems.

Block Element Modifier (BEM)

“BEM is a design methodology that helps you to create reusable components and code sharing in front-end development.” — getbem.com

The idea behind BEM is to create components out of parts of apps that are reused or are independent. Diving in, the design process is similar to atomic design: modularize things and think of each of them as a reusable component.

I chose to start out managing styles with BEM as it was very similar the way React (that I was already familiar with) breaks down apps into reusable components.

(Large preview)

Using BEM

BEM is nothing more than a guide: no new framework or language to learn, just CSS with a naming convention to organize things better. Following this methodology, you can implement the patterns you’ve already been using, but in a more structured manner. You can also quite easily do progressive enhancements to your existing codebase as it requires no additional tooling configuration or any other complexities.

Advantages

At its heart BEM manages reusable components, preventing random global styles overriding others. In the end, we have more predictable code, which solves a lot of our specificity problems.

There’s not much of a learning curve; it is just the same old CSS with a couple of guides to improve maintainability. It is an easy way of making code modular by using CSS itself.

Drawbacks

While promoting reusability and maintainability, a side effect of the BEM naming principle is making naming the classes difficult and time-consuming.

The more nested your component is in the block, the longer and more unreadable the class names become. Deeply nested or grandchild selectors often face this issue.

<div class="card__body"> <p class="card__body__content">Lorem ipsum lorem</p> <div class="card__body__links">  <a href="#" class="card__body__links__link--active">Link</a> </div> </div>

That was just a quick intro to BEM and how it solves our problems. If you’d like to take a deeper look into its implementation, check out “BEM For Beginners” published here in Smashing Magazine.

Sassy CSS (SCSS)

Put blandly, SCSS is CSS on steroids. Additional functionality such as variables, nesting selectors, reusable mixins, and imports help SCSS make CSS more of a programming language. For me, SCSS was fairly easy to pick up (go through the docs if you haven’t already) and once I got to grips with the additional features, I’d always prefer to use it over CSS just for the convenience it provided. SCSS is a preprocessor, meaning the compiled result is a plain old CSS file; the only thing you need to set up is tooling to compile down to CSS in the build process.

Super handy features

Imports help you split style sheets into multiple files for each component/section, or whichever makes readability easier.

// main.scss @import "_variables.scss"; @import "_mixins.scss"; @import "_global.scss"; @import "_navbar.scss"; @import "_hero.scss";

Mixins, loops, and variables help with the DRY principle and also make the process of writing CSS easier.

@mixin flex-center($direction) { display: flex; align-items: center; justify-content: center; flex-direction: $direction; } .box { @include flex-center(row); }

Note: SCSS mixin: Check out more handy SCSS features over here.

Nesting of selectors improves readability as it works the same way HTML elements are arranged: in a nested fashion. This approach helps you recognize hierarchy at a glance.

BEM With SCSS

It is possible to group the code for components into blocks, and this greatly improves readability and helps in ease of writing BEM with SCSS:

This code is relatively less heavy and complicated as opposed to nesting multiple layers. (Large preview)

Note: For further reading on how this would work, check out Victor Jeman’s “BEM with Sass” tutorial.

Styled-Components

This is one of the most widely used CSS-in-JS libraries. Without endorsing this particular library, it has worked well for me, and I’ve found its features quite useful for my requirements. Take your time in exploring other libraries out there and pick the one that best matches your needs.

I figured a good way to get to know styled-components was to compare the code to plain CSS. Here’s a quick look at how to use styled-components and what it’s all about:

Instead of adding classes to elements, each element with a class is made into a component. The code does look neater than the long class names we have with BEM.

Interestingly, what styled-components does under the hood is take up the job of adding relevant classes to elements as per what’s specified. This is essentially what we do in style sheets (note that it is in no way related to inline styling).

import styled from 'styled-components'; const Button = styled.button` background-color: palevioletred; color: papayawhip; `; // Output <style> .dRUXBm { background-color: palevioletred; color: papayawhip; } </style> <button class="dRUXBm" />

Note: Styled-components under the hood: read more about inline styling vs CSS-in-JS in “Writing your styles in JS ≠ writing inline styles” by Max Stoiber.

Why Are Styled-Components One Of The Widely Used CSS-In-JS Libraries?

For styling, here we’re just using template literals with normal CSS syntax. This allows you to use the full power of JavaScript to handle the styling for you: conditionals, properties passed in as arguments (using an approach similar to React), and essentially all the functionality that can be implemented by JavaScript.

While SCSS has variables, mixins, nesting, and other features, styled-components only adds on, making it even more powerful. Its approach, based heavily on components, might seem daunting at first since it’s different from traditional CSS. But as you get used to the principles and techniques, you’ll notice that everything possible with SCSS can be done in styled-components, as well as a lot more. You just use JavaScript instead.

Note: Template literals in styled-components allow you to use JS directly for conditional styling and more.

Another thing to note is how perfectly this fits into the world of web components. A React component has its own functionality with JavaScript, JSX template, and now CSS-in-JS for styling: it’s fully functional all by itself and handles everything required internally.

Without us realizing, that was the answer to a problem we’ve been talking about for too long: specificity. While BEM was a guideline to enforce component-based structure for elements and styles but still relying on classes, styled-components impose it for you.

Styled-components has a couple of additional features I’ve found especially useful: themes, which can configure a global prop (variable) passed down to each styled-component; automatic vendor prefixing; and automatic clean-up of unused code. The amazingly supportive and active community is just the icing on the cake.

Note: There’s a lot more to check out and take advantage of. Read more in the styled-components docs.

Quick Recap On Features

Template literals are used for syntax, the same as traditional CSS.

It imposes modular design.

It solves specificity issues by handling class names for you.

Everything that can be done with SCSS and more, implemented with JS.

Why It Might Not Be For You

It obviously relies on JavaScript, which means without it the styles don’t load, resulting in a cluttered mess.

Previously readable class names are replaced with hashes that really have no meaning.

The concept of components rather than cascading classes might be a bit hard to wrap your head around, especially since this affects the way you arrange things a lot.

Design Systems

As usage of web components increases, as well as the need for atomic design (basically breaking down UI into basic building blocks), many companies are choosing to create component libraries and design systems. Unlike the technologies or approaches on how to handle styling mentioned above, design systems represent an organizational approach to handling components and consistent design across whole platforms or apps.

It’s possible to use an approach we’ve discussed within a design system to organize styles, while the design system itself focuses on the building blocks of the apps rather than internal implementations.

“Design systems are essentially collections of rules, constraints, and principles implemented in design and code.”

Design systems and component libraries are aimed at whole ecosystems spanning different platforms and media, and can determine the overall outlook of the company itself.

“A design system is an amalgamation of style, components, and voice.”

IBM’s Carbon design system (Large preview)

Once they gain momentum, tech businesses sometimes have to scale up extremely fast, and it can be hard for the design and development teams to keep up. Different apps, new features and flows, constant reevaluation, changes, and enhancements are to be shipped as rapidly as possible when the business requires them.

Take the case of a simple modal; for instance, one screen has a confirmation modal which simply accepts a negative or positive action. This is worked on by Developer A. Then the design team ships another screen that has a modal comprising a small form with a few inputs — Developer B takes this up. Developers A and B work separately and have no idea that both of them are working on the same pattern, building two different components that are essentially the same at base level. If different developers worked on the different screens we might even see UI inconsistencies committed to the codebase.

Now imagine a large company of multiple designers and developers — you could end up with a whole collection of components and flows that are supposed to be consistent, but instead are distinct components existing independently.

The main principle of design systems is to help meet business requirements: build and ship new features, functionality, and even full apps while maintaining standards, quality, and consistency of design.

Here are some examples of popular design systems:

Shopify Polaris

IBM’s Carbon

Alibaba’s Ant D

Mailchimp Design

When talking about styling in particular, we’d be specifically interested in the component library part, although the design system itself is far more than just a collection of components. A component handles its functionality, template, and styling internally. A developer working on the app needn’t be aware of all of the internal working of the components, but would just need to know how to put them together within the app.

Now imagine a couple of these components that are further made reusable and maintainable, and then organized into a library. Developing apps could be almost as simple as drag-and-drop (well, not exactly, but a component could be pulled in without worrying about any internal aspects of its working). That’s essentially what a component library does.

(Large preview)

Why You Might Want To Think About Building A Design System

As mentioned earlier, it helps the engineering and design teams keep up with rapidly changing business needs while maintaining standards and quality.

It ensures consistency of design and code throughout, helping considerably with maintainability over a long period of time.

One of the greatest features of design systems is that they bring the design and development teams closer, making work more of a continuous collaboration. Rather than whole pages of mock-ups given to developers to work on from scratch, components and their behaviors are well-defined first. It’s a whole different approach, but a better and faster way to develop consistent interfaces.

Why It Might Not Be The Best Fit For You

Design systems require a lot of time and effort up front to plan things out and organize from scratch — both code- and design-wise. Unless really required, it might not be worth delaying the development process to focus on building the design system at first.

If a project is relatively small, a design system can add unnecessary complexity and end up a waste of effort when what was actually required was just a couple of standards or guidelines to ensure consistency. Because several high-profile companies have adopted design systems, the hype can influence developers into thinking this is the always best approach, without analyzing the requirements and ensuring this could actually be practical.

Different appearances of a button (Large preview)

Conclusion

Styling applications is a world in itself, one not often given the importance and attention it deserves. With complex modern user interfaces, it’s only matter of time before your app becomes a mess of unordered styles, reducing consistency and making it harder for new code to be added or changes made to the existing codebase.

Distilling what we’ve discussed so far: BEM, along with SCSS, could help you organize your style sheets better, take a programming approach to CSS, and create meaningful structured class names for cleaner code with minimal configuration. Building over a front-end framework like React or Vue, you might it find it convenient to hand class naming to a CSS-in-JS library if you’re comfortable with a component-based approach, putting an end to all your specificity issues, along with a couple of other benefits. For larger applications and multiple platforms, you might even consider building a design system in combination with one of the other methods, to boost development speeds while maintaining consistency.

Essentially, depending on your requirements and the size and scale of your software, it’s important to spend time determining your best approach to styling.

(dm, og, yk, il)

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laurelkrugerr · 4 years ago

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How Local Businesses Can Get Started on Twitter

Building a strong Twitter following for a local business is tough. It seems like only big brands, politicians, and celebrities get attention.

There’s also a ton of information on how to do it, making you feel lost and out of sync with what you really need: a guide on how to use Twitter for local businesses.

And before we dive into this guide, here are a few stats showing you why Twitter isn’t only for big brands, politicians, and celebrities…

Culturally relevant businesses influence 25% of buying decisions on Twitter

In 2019, the cost per ad engagement reduced by 12%

24% of U.S citizens use Twitter as their primary social media platform

32% of Twitter users use the platform to watch videos

Now, let’s say you’re sharing video content (either as ads or organic posts) that is relevant to the culture of the locations your business is serving. What’s going to prevent your followers from buying and becoming loyal customers?

Let’s dive into how to use Twitter to help your local business grow.

Getting started with Twitter

When you’re getting started on Twitter, you want to make sure that your customers are already using the platform.

This way, you’ll avoid investing time and money, only to realize that you could have invested the same into other platforms to get a better ROI.

Determining if your local business should use Twitter

Here are four questions you should ask yourself to make sure that Twitter is right for your local business:

Do your existing and potential customers use Twitter?

Whom do they follow, and what content do they share?

Does your demographic information resonate with Twitter’s user base demographics?

Are your competitors on Twitter? If they’re present on the platform, analyze how they’re engaging their followers, so you know how to position your business to stand out. Things to look out for are things like the type of content they share, their posting frequency, number of followers, and level of engagement.

If you don’t know the answer to these questions, you should talk to your customers to create a detailed customer persona.

Setting up your profile

Once you’ve verified that Twitter is a great platform for your local business, you’ll need to set up a profile.

If you haven’t created an account, head over to Twitter’s signup page and sign up using your business name and email address.

Choosing a username (including sources to check for available usernames)

Next, choose a memorable username.

You also want to maintain brand consistency among all other social media platforms you’re active on, so use a similar username to what you’ve used on other platforms such as Facebook. Make sure you use a tool like Namechk to see if your desired Twitter handle is still available.

If someone has already taken it, there’s no need to worry. You might choose to get around this by including a location in your username. Kumon, one of BrightLocal’s clients, has done this for a specific location on Twitter. However, their Facebook page has the company name without tagging any location:

Now take a look at their Twitter account:

It has three different handles targeting different locations, meaning that you’re not limited to the amount of Twitter handles you can create for your business based on the locations you serve.

This is an especially helpful strategy when expanding your business into global markets, or even just opening up additional locations.

Just bear in mind that this won’t always be worthwhile, depending on how many locations you have. For example, if you just have a couple of locations, then it may make more sense to streamline them into one account unless there are major cultural/language differences between the two audiences.

However, if you have multiple locations and the resources to manage the accounts without letting them go to waste, then this is definitely a strategy to look into to grow your business’s reach and awareness.

Optimizing your bio for local business

Your bio should communicate what you do in a brief, yet clear, manner to help customers understand what’s in it for them in the shortest time possible.

You also want to use relevant keywords to increase the chances of the profile showing up in search results. While your username should act as a branded keyword, you can use your bio space to say what your handle alone cannot.

The key is to think of search engine optimization (SEO Company) best practices when writing your bio, and make sure it is good for search. In other words, don’t be afraid to use keywords and hashtags!

Here’s a great example of this from Growth Hackers:

Choosing a header and profile photo

Your header and profile photo should have a similar color scheme to what is used on your website. This makes it easy for potential and existing customers to recognize you on Twitter and pay attention to what you post.

One suggestion is to use your logo as your profile photo and a picture of the team as the header photo, as Sterling Sky Inc does:

Alternatively, use logos on your profile photo, and a similar high-quality image on the header photo just like Nifty marketing agency do:

For the profile photo, the image should be 400 x 400 pixels, and its maximum file size should be 2MB. For the header photo, the image should be 1500 x 500, and the maximum file size should be 5MB. Upload images in either .JPG or .PNG formats.

Setting objectives/KPIs

After setting up your Twitter account and optimizing your profile, you’ll need to set objectives and Key Performance Indicators (KPIs). These help you know how you’re going to position your local business on Twitter in order to achieve your wider business goals.

Defining goals

Some of the goals you might want to set could include:

Building brand awareness through working with influencers to earn brand mentions

Generating leads by running ads to landing pages or webinar funnels

Handling customer support issues to help resolve customer problems faster

Increasing online sales through your eCommerce platform

Once you’ve defined the goals, you can use a marketing agency workflow to map out how you’re going to reach said goals.

The difference in strategies between B2B and B2C

When thinking about the goals you want to achieve, keep in mind that a B2B business will have a different approach to Twitter when compared to a B2C business.

B2B sales cycles are known to be longer. These businesses are better off using the platform to build brand awareness and generate leads, then set up email sequences to nurture these leads until they are ready to buy:

On the other hand, B2C businesses typically have short sales cycles. Twitter comes in to help B2C businesses build awareness, drive more traffic, and run ads to get sales faster.

That said, here are some common objectives you’ll want to consider as an example:

Increase the number of sales by 30% in the next quarter

Increase revenue by $5,000 in the next quarter

Increase the amount of traffic to a relevant landing page and local office visits by 10% every month…

For example, Swagbucks tweets about making money online then refer that traffic to this landing page where they can collect emails and signups via this form:

Source: Swag Bucks

Once you set your objectives, think about some of the metrics you’ll need to track to help you achieve the objectives you set. These are your KPIs:

Number of followers you gain every month

Level of engagement – Retweets and replies to threads

Ad clickthrough rate- If you’re using ads to drive traffic to a local landing page like the one below, then you’ll want to track your clickthrough rates to measure the effectiveness of your ads:

Source: Loganix

Number of podcast interviews you book in a given local area

Brand mentions – If you’re working with nano influencers, you’ll want to know the number of brand mentions you’re getting to help you build brand awareness

Measuring analytics

To track your KPIs, you’ll need to use Twitter analytics. Given that 80% of small businesses in the U.S rely on a SaaS tool to help run their business, consider using a social media scheduling tool like Hootsuite or Sprout Social to help you manage your account and get access to more analytics reports, such as brand mentions and brand sentiment.

While using social media platforms to schedule posts and view analytics, consider also using a project planning template from a company like Monday to plan projects and stay on top of deadlines and KPIs. That way, you’ll have no trouble demonstrating ROI/ROAs when it comes up in meetings.

Alternatively, you can use a data visualization tool to demonstrate the data in your monthly or quarterly meetings:

Source: Zoho

My clients always appreciate data they can easily see and understand with visual graphics and references.

Developing a Twitter strategy

To do well on Twitter as a local business you’ll need a solid strategy that helps you achieve the objectives you have set.

Below, we’re going to cover key elements of your Twitter strategy.

Content strategy

Given that you already know your goals and objectives, your content strategy will help you know how you’re going to keep followers engaged through the content you share.

Start with the content you post on your blog. To make your tweets stand out, repurpose your blog post images and post them on Twitter with a short description, a link, 2-3 relevant hashtags, and a call-to-action:

Source: Each Night

Use the correct size of image sizes by using a graphic design tool that helps you automatically resize images for Twitter to save time.

You also want to make sure that you never run out of content to post. Break down the infographics you create into separate images and share them with your followers. These two approaches work well with evergreen content because it has a long shelf life.

Finding accounts to follow and engage with

Look for trending topics in your niche and/or a given location that you’re going to follow and engage with. Alternatively, you can also use your business’s city as a hashtag to engage with the local community.

These topics will help you understand the type of content that resonates with your potential and existing customers. Remember to retweet, like, and reply to relevant threads and start building connections with these users.

Post frequency and timing

How often you post your content and the time you decide to post your content should be determined by when your target audience is using Twitter. At what time do they log into Twitter? How often do they use Twitter in a day or given week?

While best times to post on Twitter exist, rely on your testing to see what works best, and when in doubt, fall back to the recommended posting times, as suggested by experts.

Interacting with your customers

As you continue posting content on Twitter, you’re going to engage with your customers. If you’re using Twitter for customer support, make sure that you respond within 12 hours.

Respond to these complaints with empathy and make sure you take them to a private channel such as email and take it away from the public domain.

Summary

Done right, using Twitter for local business can be a cost-effective way to build brand awareness, drive traffic, and awareness for your local business.

You’ll be leveraging what other big brands have been using while still getting great results from your efforts, and you’ll be spending less trying to reach more people and generate leads and sales.

To get started right away, evaluate whether Twitter is right for your local business, then create an account, and optimize your profile. Set your goals, relevant objectives, and KPIs you’re going to track.

Next, look at what the competitors are doing then create a content strategy that helps you stand out and start engaging with followers consistently. Look at analytics reports to identify areas where you need to improve.

Over time, your efforts will start building up and results will start trickling in — new leads, sales, and revenue for your business.

Now it’s over to you: are you currently implementing Twitter into your local business’s marketing agency strategy? Why or why not? Let us know in the comments below!

The post How Local Businesses Can Get Started on Twitter appeared first on BrightLocal.

Website Design & SEO Delray Beach by DBL07.co

Delray Beach SEO

source http://www.scpie.org/how-local-businesses-can-get-started-on-twitter/ source https://scpie1.blogspot.com/2020/08/how-local-businesses-can-get-started-on.html

0 notes

riichardwilson · 4 years ago

Text

How Local Businesses Can Get Started on Twitter

Building a strong Twitter following for a local business is tough. It seems like only big brands, politicians, and celebrities get attention.

There’s also a ton of information on how to do it, making you feel lost and out of sync with what you really need: a guide on how to use Twitter for local businesses.

And before we dive into this guide, here are a few stats showing you why Twitter isn’t only for big brands, politicians, and celebrities…

Culturally relevant businesses influence 25% of buying decisions on Twitter

In 2019, the cost per ad engagement reduced by 12%

24% of U.S citizens use Twitter as their primary social media platform

32% of Twitter users use the platform to watch videos

Let’s dive into how to use Twitter to help your local business grow.

Getting started with Twitter

When you’re getting started on Twitter, you want to make sure that your customers are already using the platform.

This way, you’ll avoid investing time and money, only to realize that you could have invested the same into other platforms to get a better ROI.

Determining if your local business should use Twitter

Here are four questions you should ask yourself to make sure that Twitter is right for your local business:

Do your existing and potential customers use Twitter?

Whom do they follow, and what content do they share?

Does your demographic information resonate with Twitter’s user base demographics?

If you don’t know the answer to these questions, you should talk to your customers to create a detailed customer persona.

Setting up your profile

Once you’ve verified that Twitter is a great platform for your local business, you’ll need to set up a profile.

If you haven’t created an account, head over to Twitter’s signup page and sign up using your business name and email address.

Choosing a username (including sources to check for available usernames)

Next, choose a memorable username.

Now take a look at their Twitter account:

It has three different handles targeting different locations, meaning that you’re not limited to the amount of Twitter handles you can create for your business based on the locations you serve.

This is an especially helpful strategy when expanding your business into global markets, or even just opening up additional locations.

Optimizing your bio for local business

Your bio should communicate what you do in a brief, yet clear, manner to help customers understand what’s in it for them in the shortest time possible.

Here’s a great example of this from Growth Hackers:

Choosing a header and profile photo

One suggestion is to use your logo as your profile photo and a picture of the team as the header photo, as Sterling Sky Inc does:

Alternatively, use logos on your profile photo, and a similar high-quality image on the header photo just like Nifty marketing agency do:

Setting objectives/KPIs

Defining goals

Some of the goals you might want to set could include:

Building brand awareness through working with influencers to earn brand mentions

Generating leads by running ads to landing pages or webinar funnels

Handling customer support issues to help resolve customer problems faster

Increasing online sales through your eCommerce platform

Once you’ve defined the goals, you can use a marketing agency workflow to map out how you’re going to reach said goals.

The difference in strategies between B2B and B2C

When thinking about the goals you want to achieve, keep in mind that a B2B business will have a different approach to Twitter when compared to a B2C business.

On the other hand, B2C businesses typically have short sales cycles. Twitter comes in to help B2C businesses build awareness, drive more traffic, and run ads to get sales faster.

That said, here are some common objectives you’ll want to consider as an example:

Increase the number of sales by 30% in the next quarter

Increase revenue by $5,000 in the next quarter

Increase the amount of traffic to a relevant landing page and local office visits by 10% every month…

For example, Swagbucks tweets about making money online then refer that traffic to this landing page where they can collect emails and signups via this form:

Source: Swag Bucks

Once you set your objectives, think about some of the metrics you’ll need to track to help you achieve the objectives you set. These are your KPIs:

Number of followers you gain every month

Level of engagement – Retweets and replies to threads

Ad clickthrough rate- If you’re using ads to drive traffic to a local landing page like the one below, then you’ll want to track your clickthrough rates to measure the effectiveness of your ads:

Source: Loganix

Number of podcast interviews you book in a given local area

Brand mentions – If you’re working with nano influencers, you’ll want to know the number of brand mentions you’re getting to help you build brand awareness

Measuring analytics

Alternatively, you can use a data visualization tool to demonstrate the data in your monthly or quarterly meetings:

Source: Zoho

My clients always appreciate data they can easily see and understand with visual graphics and references.

Developing a Twitter strategy

To do well on Twitter as a local business you’ll need a solid strategy that helps you achieve the objectives you have set.

Below, we’re going to cover key elements of your Twitter strategy.

Content strategy

Given that you already know your goals and objectives, your content strategy will help you know how you’re going to keep followers engaged through the content you share.

Source: Each Night

Use the correct size of image sizes by using a graphic design tool that helps you automatically resize images for Twitter to save time.

Finding accounts to follow and engage with

Post frequency and timing

While best times to post on Twitter exist, rely on your testing to see what works best, and when in doubt, fall back to the recommended posting times, as suggested by experts.

Interacting with your customers

As you continue posting content on Twitter, you’re going to engage with your customers. If you’re using Twitter for customer support, make sure that you respond within 12 hours.

Respond to these complaints with empathy and make sure you take them to a private channel such as email and take it away from the public domain.

Summary

Done right, using Twitter for local business can be a cost-effective way to build brand awareness, drive traffic, and awareness for your local business.

Over time, your efforts will start building up and results will start trickling in — new leads, sales, and revenue for your business.

Now it’s over to you: are you currently implementing Twitter into your local business’s marketing agency strategy? Why or why not? Let us know in the comments below!

The post How Local Businesses Can Get Started on Twitter appeared first on BrightLocal.

Website Design & SEO Delray Beach by DBL07.co

Delray Beach SEO

source http://www.scpie.org/how-local-businesses-can-get-started-on-twitter/ source https://scpie.tumblr.com/post/625589093646172160

0 notes

scpie · 4 years ago

Text

How Local Businesses Can Get Started on Twitter

Building a strong Twitter following for a local business is tough. It seems like only big brands, politicians, and celebrities get attention.

There’s also a ton of information on how to do it, making you feel lost and out of sync with what you really need: a guide on how to use Twitter for local businesses.

And before we dive into this guide, here are a few stats showing you why Twitter isn’t only for big brands, politicians, and celebrities…

Culturally relevant businesses influence 25% of buying decisions on Twitter

In 2019, the cost per ad engagement reduced by 12%

24% of U.S citizens use Twitter as their primary social media platform

32% of Twitter users use the platform to watch videos

Let’s dive into how to use Twitter to help your local business grow.

Getting started with Twitter

When you’re getting started on Twitter, you want to make sure that your customers are already using the platform.

This way, you’ll avoid investing time and money, only to realize that you could have invested the same into other platforms to get a better ROI.

Determining if your local business should use Twitter

Here are four questions you should ask yourself to make sure that Twitter is right for your local business:

Do your existing and potential customers use Twitter?

Whom do they follow, and what content do they share?

Does your demographic information resonate with Twitter’s user base demographics?

If you don’t know the answer to these questions, you should talk to your customers to create a detailed customer persona.

Setting up your profile

Once you’ve verified that Twitter is a great platform for your local business, you’ll need to set up a profile.

If you haven’t created an account, head over to Twitter’s signup page and sign up using your business name and email address.

Choosing a username (including sources to check for available usernames)

Next, choose a memorable username.

Now take a look at their Twitter account:

It has three different handles targeting different locations, meaning that you’re not limited to the amount of Twitter handles you can create for your business based on the locations you serve.

This is an especially helpful strategy when expanding your business into global markets, or even just opening up additional locations.

Optimizing your bio for local business

Your bio should communicate what you do in a brief, yet clear, manner to help customers understand what’s in it for them in the shortest time possible.

Here’s a great example of this from Growth Hackers:

Choosing a header and profile photo

One suggestion is to use your logo as your profile photo and a picture of the team as the header photo, as Sterling Sky Inc does:

Alternatively, use logos on your profile photo, and a similar high-quality image on the header photo just like Nifty marketing agency do:

Setting objectives/KPIs

Defining goals

Some of the goals you might want to set could include:

Building brand awareness through working with influencers to earn brand mentions

Generating leads by running ads to landing pages or webinar funnels

Handling customer support issues to help resolve customer problems faster

Increasing online sales through your eCommerce platform

Once you’ve defined the goals, you can use a marketing agency workflow to map out how you’re going to reach said goals.

The difference in strategies between B2B and B2C

When thinking about the goals you want to achieve, keep in mind that a B2B business will have a different approach to Twitter when compared to a B2C business.

On the other hand, B2C businesses typically have short sales cycles. Twitter comes in to help B2C businesses build awareness, drive more traffic, and run ads to get sales faster.

That said, here are some common objectives you’ll want to consider as an example:

Increase the number of sales by 30% in the next quarter

Increase revenue by $5,000 in the next quarter

Increase the amount of traffic to a relevant landing page and local office visits by 10% every month…

For example, Swagbucks tweets about making money online then refer that traffic to this landing page where they can collect emails and signups via this form:

Source: Swag Bucks

Once you set your objectives, think about some of the metrics you’ll need to track to help you achieve the objectives you set. These are your KPIs:

Number of followers you gain every month

Level of engagement – Retweets and replies to threads

Ad clickthrough rate- If you’re using ads to drive traffic to a local landing page like the one below, then you’ll want to track your clickthrough rates to measure the effectiveness of your ads:

Source: Loganix

Number of podcast interviews you book in a given local area

Brand mentions – If you’re working with nano influencers, you’ll want to know the number of brand mentions you’re getting to help you build brand awareness

Measuring analytics

Alternatively, you can use a data visualization tool to demonstrate the data in your monthly or quarterly meetings:

Source: Zoho

My clients always appreciate data they can easily see and understand with visual graphics and references.

Developing a Twitter strategy

To do well on Twitter as a local business you’ll need a solid strategy that helps you achieve the objectives you have set.

Below, we’re going to cover key elements of your Twitter strategy.

Content strategy

Given that you already know your goals and objectives, your content strategy will help you know how you’re going to keep followers engaged through the content you share.

Source: Each Night

Use the correct size of image sizes by using a graphic design tool that helps you automatically resize images for Twitter to save time.

Finding accounts to follow and engage with

Post frequency and timing

While best times to post on Twitter exist, rely on your testing to see what works best, and when in doubt, fall back to the recommended posting times, as suggested by experts.

Interacting with your customers

As you continue posting content on Twitter, you’re going to engage with your customers. If you’re using Twitter for customer support, make sure that you respond within 12 hours.

Respond to these complaints with empathy and make sure you take them to a private channel such as email and take it away from the public domain.

Summary

Done right, using Twitter for local business can be a cost-effective way to build brand awareness, drive traffic, and awareness for your local business.

Over time, your efforts will start building up and results will start trickling in — new leads, sales, and revenue for your business.

Now it’s over to you: are you currently implementing Twitter into your local business’s marketing agency strategy? Why or why not? Let us know in the comments below!

The post How Local Businesses Can Get Started on Twitter appeared first on BrightLocal.

Website Design & SEO Delray Beach by DBL07.co

Delray Beach SEO

source http://www.scpie.org/how-local-businesses-can-get-started-on-twitter/

0 notes

siliconwebx · 6 years ago

Text

How to Add SVG in WordPress (with 2 Simple Solutions)

Do you want to add SVG files to your WordPress site? By default, WordPress allows you to upload all popular image, audio, and video file formats, but SVG is not among them. In this article, we will show you how to easily add SVG in WordPress.

What is SVG?

SVG or Scalable Vector Graphics is a file format that defines vector-graphics using the XML markup language. The main benefit of SVG is that it allows you to enlarge images without losing quality or having any pixelation.

How does SVG work?

Scalable Vector Graphics (SVG) is a technology that displays two-dimensional drawings using XML. They are different than the commonly used image formats like PNG, GIF, or JPEGs.

If you take a png / jpeg image file and zoom in, then you will notice that the image will start to blur and become pixelated.

Vector graphics don’t use pixels. Instead, they use a two-dimensional map that defines the graphic you are viewing. As you zoom in, the image doesn’t pixelate.

This enables you to enlarge vector graphics without losing quality. Most importanly, SVG images can be way smaller in filesize than JPEGs or PNG.

Vector graphics are commonly used for icons, icon fonts, website logos, and branding images. You may want to add SVG files in WordPress for your company logo, icons, or other graphics.

As cool as they sound, SVG files are still a bit unsafe. That’s why WordPress doesn’t support SVG file uploads by default.

If you upload an SVG image in WordPress, then you will see the following error message:

Sorry, this file type is not permitted for security reasons.

Security Issues Concerning SVG in WordPress

SVG files contain code in the XML markup language which is similar to HTML. Your browser or SVG editing software parses the XML markup language to display the output on the screen.

However, this opens up your website to possible XML vulnerabilities. It can be used to gain unauthorized access to user data, trigger brute force attacks, or cross-site scripting attacks.

The methods we will share in this article will try to sanitize SVG files to improve their security. However, these plugins cannot totally prevent malicious code from being uploaded or injected.

The best solution is to only use SVG files that are created by reliable sources and to restrict SVG uploads to trusted users only.

To learn more about security, check out our complete WordPress security guide for beginners.

That being said, let’s take a look at how to easily and safely use SVG files in WordPress.

Method 1. Upload SVG Files in WordPress Using SVG Support

This method offers complete support for adding SVG files in WordPress. It also allows you to display inline SVG in WordPress posts and pages.

First, you need to install and activate the SVG Support plugin. For more details, see our step by step guide on how to install a WordPress plugin.

Upon activation, you need to visit Settings » SVG Support page to configure plugin settings.

On the settings page, you need to check the box next to ‘Restrict to Administrators?’ option. This will allow only a site administrator to upload SVG files in WordPress.

The next option is to turn on the advanced mode. You only need to check this option if you want to use advanced features like CSS animations and inline SVG rendering.

Don’t forget to click on the save changes button to store your settings.

You can now create a new post or edit an existing one. In the post editor, you will upload your SVG file like you would upload any other image file. Simply add an image block to the editor and then upload the SVG file.

You will now be able to upload and embed SVG file in WordPress.

Method 2. Upload SVG Files in WordPress Using Safe SVG

This method also uses a plugin and allows you to perform sanitization of SVG files uploaded to WordPress.

The first thing you need to do is install and activate the Safe SVG plugin. For more details, see our step by step guide on how to install a WordPress plugin.

The plugin works out of the box, and there are no settings for you to configure. You can simply go ahead and start uploading SVG files.

The downside is that this plugin allows SVG uploads by all users who can write posts on your WordPress site.

In order to control who can upload files, you will need to purchase the premium version of the plugin.

We hope this article helped you learn how to safely add SVG in WordPress. You may also want to see our article on most common image issues in WordPress and how to fix them.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

The post How to Add SVG in WordPress (with 2 Simple Solutions) appeared first on WPBeginner.

😉SiliconWebX | 🌐WPBeginner

#Silicon Web Design #Ahmedabad #India #Web Development #WPBeginner #Silicon URL #Web Site #Cloud Host

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sheilalmartinia · 6 years ago