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Custom Table Covers: Because Even Your Tables Deserve A Makeover!
The concept of marketing through custom tablecloths printing and banners has been gaining popularity post-lockdown; people have never been so eager to go out of their houses and spend quality time at fairs along with their friends and family. This offers a brilliant opportunity for companies to put their brand out there and receive maximum attention from people. This factor, supported by the advancement in design technology, allows company owners to now look at physical marketing as an investable asset. However, stepping into a vast field such as tablecloth marketing can be complicated. This blog is here to untangle your brain.
Traditional single-colored tablecloths are quite aesthetic to the human eye. If we take a step further and imprint the logo, slogan, and contact details through customization, we can convert these tablecloths into non-verbal salesmen. People can understand your business and its usability with just one glance at your logo and slogan.
How Can Customization Level Up Your Tablecloths?
Get Noticed
With the increasing number of online ads and physical banners on every corner of the street, it has become difficult for developing brands to become unique and get noticed by the public through these media. Table covers are popular yet rarely visible. If you can place an informative and visually pleasing table cover in a public place, you can easily be spotted by thousands of people passing by.
Stand Out
Table covers are seen as a unique way of advertising your brand; such covers catch the eye of visitors. Even if these visitors abstain from making inquiries, they will remember you for a very long time because your advertising technique was unique and stood out from those of your competitors. This will allow you to create familiarity and brand awareness among your target audience.
Interact With Your Audience
A table, dressed with a vibrant, customized table cover, can act as a platform for your potential clients to come over and interact with you. This helps you and your customers understand each other better. The insights gained from these interactions are essential for your brand’s growth.
How Can We Transform Tables From A Piece Of Furniture Into Representatives Of Your Brand?
Now that we know the limitless benefits of customized table cover marketing, let us deep dive and understand what it takes to build a ready-to-go and all-aesthetic table cover that can bring a lot of traffic toward your business.
Using The Tables In Your Workplace
Your workplace could be your office or any other room where your employees gather and perform their routine tasks. By redecorating the tables with tablecloths of your brand, you create an environment that naturally motivates every person to work harder towards achieving their goals as an employee of your company while simultaneously ensuring that their reservoirs of creativity are full. It also enables everyone to enjoy the feeling of belonging to a company and promotes teamwork.
Temporary Stalls at Social Events
Social events like fundraisers, exhibitions, local fairs, seminars, and college festivals invite companies to set up their stalls and demonstrate their services to potential clients in real-time. This means that a lot of companies will be present at the events, and aesthetically customized table covers allow you to stand out and attract visitors to your stall. This presents you with an amazing opportunity to meet and greet new people and educate them about your brand and your services.
Sponsor Games and Food Stalls During Social Events
At the above-mentioned social events, a lot of games and food stalls are also present. These are the stalls that act as strong magnets and attract people towards themselves. If you offer to sponsor such stalls, they will allow you to place your table cover. This way, you appeal to the crowd indirectly, in essence, without them directly reaching out to you.
Pro Tip
A crucial point you must keep in mind is that wherever you use these table covers, all must bear the same design with respect to your logo, brand name, and slogan. This plays a key role in reminding people about your brand over and over. The more they see it, the easier it will be for them to recall your company’s name when they need a service you provide.
Important Elements to Enhance Your Custom Table Covers
We have now looked at the opportunities offered to our company by customized tablecloths. We have also understood how we can implement the idea and actually attract customers. Now as we delve deeper into the concept of marketing through table covers, here are some components of our business that must be thoroughly reconsidered and redesigned, if necessary, before designing our brand’s table covers.
Logo
A logo is a symbol that makes use of one or more images along with creative text to represent your brand. You must understand that, in the near future, people will judge your brand among a variety of brands just on the basis of your logo. Therefore, it is important that you design a logo that not only describes your business in the simplest of terms but also appears to be attractive in terms of its design and color.
Slogan/Motto
A slogan or motto is a short phrase that describes what your business does, the purpose of your business, or the aim of your business. Catchy slogans lead to massive recognition and awareness among the crowd. Remember, slogans that are easy to read and remember to lead to more people remembering your business, and therefore more customers. Making use of poetic devices and rhyming words further enhances the effectiveness of your slogan.
Brand Name
Last but not least, your brand name is as important as the logo and the slogan, for these are the three things that represent your business. People recognize and remember your brand through its name, logo, and slogan. Therefore, these three things have to be present on your table covers in the best orientation possible.
Looking for the best table banner printing in USA? Go for none other than Banner Sign World. Their large range of products and services along with their on-time customer support makes them the top choice of business across the globe. Reach out to us at www.bannersignworld.com.
How To Design The Perfect Custom Table Covers
We have now arrived at the crux of this blog. Everything discussed before was a prerequisite to understanding the design of a fully functional and flawless table cover. We will now look at the steps that must be taken to design the perfect tablecloth for our brand.
Brainstorm Ideas With Your Team As Well As a Few Designers
This is the first step towards creating your customized table cover. During these sessions, it is best to involve some employees who handle the marketing aspect of your business, along with a design team you have hired to devise your table cover. Along with these people, you can brainstorm ideas on how to combine the logo, slogan, and brand name with a color scheme that pleases the eye.
Test Out Various Color Schemes Along With Your Logo
You can hire a team of designers or an individual freelance designer who will help you through the process of creating multiple designs by varying the colors and placement of the main details. A number of design software programs are available that can help you create blueprints of your design in no time. When you have all the blueprints in front of you, you can start eliminating the least attractive designs one by one. By reducing your options one design at a time, choosing the best blueprint gets easier.
Print A Few Samples Of The Cover With The Logo And The Tagline
The best way to understand which color pattern and orientation work better on the cover is to print out samples of all preferred designs and compare them simultaneously. Once you decide on the color of your logo, differentiating the colors that blend in from those that don’t blend becomes easy. Initially, this process is slow and time-consuming, but as you progress through it, the time duration goes down.
Choose The Appropriate Table Cover Type
Table covers come in various designs, like fitted, stretched, round, and many more. You can personally visit the seller of these covers and try them on to see which one offers a better look. You can also choose multiple types for various occasions. The good-looking and high-maintenance covers can be used for social events, whereas those that last long with limited maintenance can be used at your workplace.
Pick The Right Fabric
A number of fabric options are available when it comes to table covers. It is essential to choose a fabric that lasts long, does not wrinkle easily, and does not lose color easily. Some of the most commonly used fabrics for tablecloths are cotton, polyester, polycotton, vinyl, satin, and damask.
Hire A Team Of Designers
By hiring a team of designers, you can not only enhance your design over time but also collect data on how attractive it appears in various settings. This team of designers will also conceptualize your ideas and convert your mission and aim into attractive designs.
Match The Size And Shape To That Of The Table
Once you have created the design, you must ensure that the table covers get printed with their dimensions in accordance with those of the tables. Even the most perfect tablecloth could have its look ruined if placed on a table of the wrong dimensions.
How Can We Be A Part Of Your Journey Toward Success?
As we approach the end of this blog, the one question that might be bothering you right now is "Where do I find the company that can print customized tablecloths appropriate for my business?", We have the solution to this question of yours:
Banner Sign World is a signage company that offers the best printing services in the USA. They have a variety of products to choose from. From table covers to all types of flags. From wall calendars to banner stands, they provide the best custom table covers in USA.
Wide range of products
Easy buying options
Hassle-free Shipping
Supportive and friendly customer care
Special discount for our members
If you too are amused by the concept of marketing through customized table covers, why not reach out to Banner Sign World and give your tables the makeover they deserve?
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