#socialmediamarketinginpuneIndia

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Digital Media Is Helping Small & Mid-Level Businesses Survive And Thrive

Traditional marketing is expensive, unreliable and immeasurable. It is a lot like gambling. Not every business can afford to shell out lakhs and crores on marketing and advertising. However, they have a saviour in the form of digital marketing. Digital marketing in Pune is the new game changer for small and mid level businesses. Businesses are fast realising its importance, reach, and cost-effectiveness.

Google is the most dominant search engine in the world. They currently have a market share of 77.5%. Therefore, they play a huge role in digital marketing. One of the most value-for-money services provided by them is Google Ad Campaigns. Through the services of a good digital marketing company in Pune, you can create attractive campaigns, and directly reach people who are already looking for your products and services. This is just one of the many ways digital marketing can help your business.

digital marketing agency in pune is fasting changing marketing and advertising. Even well-established companies, who already have set traditional marketing and sales channels are switching over to digital marketing. It is the future that is going to fuel the growth of small and mid-level businesses into giants of their industry.

Digital marketing is the term used to describe marketing done on a digital platform. There are many different categories that fall under digital platform. Since this is completely done on online, the costs involved are extremely low. Businesses can pick and choose the medium best suited to their business, and budget.

About Us

Kaizen Design Studio is a multi-faceted digital marketing company in Pune with an unwavering focus on attaining numerous Uno status amongst advertising agencies in Pune. We do this through creativity, dedication, technological advancement, and unmatched customer service. Get in touch with us for the right marketing and advertising solutions.

Continuous improvement’, as our tagline reads, is the main principle of Kaizen. We at Kaizen Design Studio, strive to continuously improve ourselves and our services. We believe in pushing the boundaries of creativity, and setting new standards of achievement for ourselves. Applying these principles and more, Kaizen Design Studio has grown from strength to strength, and is now one of the most sought after, corporate video production in pune ,India.

Contact Us

Sr.No. 20/3/2, Pashan Road,

Near to Maratha Mandir,

Bavdhan Khurd, Pune, 411021

Email Id : info@kaizendesignstudio.com

Website : https://www.kaizendesignstudio.com/

[ujjwalakaizen]

The key to a successful business is sales. It is not rocket science to understand why sales are important. With the use of technology and social media, numerous opportunities have opened up in terms of showcasing your product and increasing. But just like the market, the internet can be a tough landscape to stride on.  www.kaizendesignstudio.com

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Great Ways to Use Interactive Content

There’s a mad dash online to create the most interactive content. From graphic designers to content writing services in Pune, India everyone is hiring expert help to create interactive content. But why such high demand? 

Benefits of Interactive Content

·         Better user experience. 

·         Better audience reach. 

·         Better Search Engine Results Page (SERP) ranking. 

·         Better creativity. 

So, it is quite clear that interactive content is the way to go if you want to have a successful digital presence. Here are some different ways to create interactive content: 

Responsive Infographics & Charts - Data visualization is one of the best ways to get information across. Rather than giving paragraphs and paragraphs of information in a boring manner, isn't it better to present through attractive infographics that are easy to understand and remember? Go to any top media website and you will find that they have also begun using infographics and charts to catch the audience’s attention. 

Interactive Videos - In an age where people have shorter attention spans, interactive videos are one of the best forms of digital content. Quick, creative videos that have a story built around the main communication of the video are a great way to stay in the mind of your viewer and get the desired interaction from them. Videos are highly recommended by companies providing the best content marketing services in Pune, India. 

Quizzes, Charts, & Polls - For decades, magazines, and newspapers have been using this form of interactive content to engage their readers. So, it only makes sense that this would work for the digital medium as well. So, start creating quizzes, charts, and polls that will make users interact with the content. This content should be related to your business, but it should also have a fun element to it. 

Psychometric Tests - Questions like ‘Which Lord of the Rings character are you?��� and ‘Which celebrity could be your twin?’ are some of the ways psychometric tests grab the attention. These tests allow users to assess themselves and are a great way to interact. Along with holding the attention of the user, these tests are also a great way to get data on your users. Many people love doing psychometric tests because of the fun element added to them.

Interactive Mailers - Interactive mailers involve copy, design, and development. The copywriters create a concept and copy, the designer designs accordingly, and the developer inserts a hyperlink that takes the user to the website. Almost all major brands use mailers as a way to interact with their users. These may contain info on offers, new product launches, or news. Since they are well designed and interactive in nature, the click-through rate is high, making mailers one of the best forms of interactive content. 

So, get with the times and make interactive content an important part of your digital marketing strategy.  

About Us

Kaizen Design Studio is the best content marketing company in Pune when it comes to creating interactive content. Many businesses have benefited from our services and you can too. Get in touch with us to know how. 

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Know about Top Influencer marketing campaigns in 2020and How to create the influencer marketing strategy?

Influencer marketing is a form of social media marketing involving endorsements and product placement from influencers, people and organizations that have a purported expert level of knowledge or social influence in their field.

1. Conduct Giveaways

Marketers use many social media tactics and run multiple campaigns on social media. Out of all these campaigns, giveaway campaigns attract more attention as it brings in mutual benefit and is simple and tempting. Giveaways help in creating the expected brand awareness.

2. Social Media Takeover

As the name suggests, Social media takeover is done to connect with the audience and increase brand exposure. Marketer partners with a Social Media Marketing whose image matches the brand.

3. Affiliate marketing

Affiliate marketing is another form of partnership where you promote products either onsite or you redirect traffic to your website. When visitors happen to purchase the service/product through the affiliate link, the partner will get paid or rewarded as per the terms of the agreement. And the influencer also earns a commission on the purchase made for leveraging their content and influence. Here, both the parties enjoy a win-win situation.

4. Brand Ambassador Programs

Branding Companies or Brand Marketingare people who are ready to promote your products/services. These people have a market reputation and they patronize your offerings. This is done to take the influencer marketing game a notch up.  A brand ambassador shall share images, posts, videos or any other form of content related to your offerings on a regular basis. Brand ambassador is the core face of your offerings for the decided duration. Before one streamline an influencer marketing solution, one has to know a few facts about it.

1. It’s here to stay

Influencer marketing is not just another trend in the market. It is here to stay. Digital marketers are considering adding influencer marketing in their campaign and strategies.

2. It’s no longer about celebrities

It is a misconception that influencer marketing has to do with celebrities only. It is not so anymore. People trust the product recommended by someone they feel related to, it can be a common man too. Reviews and recommendations still work.

 Let us know it step by step and understand how budding and expert influencer marketing agencies in Pune like Kaizen Design Studio are helping their clients to build influencer campaigns:

·         Knowing the audience

·         Setting objectives

·         Defining success

·         Streamlining the strategies

·         Reach the right kind of influencer

·         Influencer Identification & selection

·         Campaign workflow

·         Monitor & Track

·         Optimized Distribution

About Us

Kaizen Design Studio is a multi-faceted digital marketing company in Pune with an unwavering focus on attaining numerous Uno status amongst advertising agencies in Pune. We do this through creativity, dedication, technological advancement, and unmatched customer service. Get in touch with us for the right marketing and advertising solutions.

Continuous improvement’, as our tagline reads, is the main principle of Kaizen. We at Kaizen Design Studio, strive to continuously improve ourselves and our services. We believe in pushing the boundaries of creativity, and setting new standards of achievement for ourselves.

Applying these principles and more, Kaizen Design Studio has grown from strength to strength, and is now one of the most sought after, Social marketing companies in Pune.

Contact Us

Sr.No. 20/3/2, Pashan Road,

Near to Maratha Mandir,

BavdhanKhurd, Pune, 411021

Email Id :info@kaizendesignstudio.com

Website :https://www.kaizendesignstudio.com/

[ujjwalakaizen]

Helping Your Leads Become Customers Through Effective Marketing

One of the most challenging tasks when it comes to marketing is converting traffic and specific leads into long-term customers. You invest time and money in getting your brand up there, getting the desired traffic. Your sales and marketing team works well to generate leads, but now, the next and most important stage in the ‘sales funnel’ is converting these leads to customers. 

Various branding agencies in Pune, India, will undoubtedly push your brand in the digital world through strong collaborations and partnerships with SEO companies in Pune, India because this is one tactic that is working particularly well

However, this is not the only way. Here are few ideas to help your leads become customers -

Subscriptions - Having a     subscription feature can help you identify leads who are interested in     your brand and products. Regularly posting newsletters, company     announcements, and relevant information for your subscribers can help     maintain that interest and keep them in the loop of who you are as a     brand. Being transparent in these newsletters will build trust and sway     leads into making a purchasing decision. 

Surveys and Questionnaires - The market currently is at a customer-driven stage. Companies     have moved on from a product/service-approach to a problem-solving     approach and this means focusing on the needs and wants of the target     audience. Simple surveys and short questionnaires will help you collect     significant data from your leads, help you to adapt and customize your     service and approach. Any social     media marketing company in Pune, India can help you put out simple     and attractive posts over on various platforms to generate these     engagements.

Free Trials - Offering a     free trial or demo to your leads and subscribers enables them to get to     know your product and service better. Free trials are not always the     answer, but making sure it is well-strategized can help in expanding     exposure of your product and in turn conversion. Reasonable discounts and     rate drops to free trial users are the next steps to ensure sales.

Existing Customers -     In-depth testimonials and reviews of existing customers can add a good     amount of weightage to your profile. Good content on user satisfaction     over social media or even your website will attract and push leads to     purchase your product. 

CRM - Customer     relationship management software is another great way to nurture leads and     turn them into customers. This software integrates with your digital     interfaces and helps you engage potential customers. CRM software can be     expensive sometimes, but it is a great tool. 

Learning and mastering lead conversion can put your company at a massive advantage. In India, even though there are limitations in generating leads through social media, India will eventually and certainly catch up and it should give you and your company further incentive to try these ideas and in turn polish your effective marketing skills.

About Us 

We are a digital marketing company in Pune with a great track record in lead generations and lead nurturing. Get in touch with us to know how we can help you. Continuous improvement’, as our tagline reads, is the main principle of Kaizen. We at Kaizen Design Studio, strive to continuously improve ourselves and our services. We believe in pushing the boundaries of creativity, and setting new standards of achievement for ourselves.

Contact Us

Sr.No. 20/3/2, Pashan Road,

Near to Maratha Mandir,

Bavdhan Khurd, Pune, 411021

Email Id: info@kaizendesignstudio.com

Website: https://www.kaizendesignstudio.com/

[ujjwalakaizen]

Types of website used in today’s date

In this era almost every business have website, let it be a restaurant, IT company, carpet business, photo gallery shop, shoes company, clinic or xyz. In fact some business are done through website itself and don’t have physical office. But there’s a difference in everyone’s website, continue reading to know how and what is the difference.

Magazine Websites

Everyone is well aware with paper magazines like Arihant Publications, Var India, Inspired to be green, Gloria Medias Pvt Ltd, etc. All these companies have websites, but why? Because they want reach each and every person who is looking for their magazine and can’t reach their paper magazine so to make it easy and efficient to reach out to people who are looking for their magazine and they don’t even need to buy those magazines.

Portfolio Websites

Many people make their personal website just to list out their qualifications, skills, projects that they have done, experience and bio data on internet at one place so any people looking for him or her don’t need find that person on each and every social media account. It’s more like making CV of your own and showing it in well behaved and creative manner.

Social Media Websites

From the title you already know what type of website I am talking here. Yes, Facebook, twitter, LinkedIn, Instagram, etc. If you are going for social media startup and looking for web developer and designer / Website Design Company in Pune, we at Kaizen Design Studio can help you with that. We have professional web developers here to make your goal achieve easily.

Branding Websites

Branding Websites is simple thing but surely very much important thing for a business. If you own a business and not focusing on making brand awareness in people then I must say you are growing very slow in your business in your category. Every one or the other company must be providing same service or product as you; you are no different than the other. You are in middle of crowd. To boost your business you must show people how unique and different your company, people should know about your business and create awareness about the same to other companies. For this reason you need such website and we can definitely help you with that as we are well known web design company in pune India.

E-commerce Website

E-commerce Websites are like Amazon, Flipkart, Snapdeal, 2gud, etc. where people sell their products online. E-commerce website will help a lot if you own a product based company. It is not like you have to everything what Amazon or Flipkart sales, no if you have men’s clothing shop you will make e-commerce website for only men’s clothing and definitely you will reach out to more people and we at Kaizen Design Studio, web design company in pune India will help you with the same.

About Us

Kaizen Design Studio is a multi-faceted digital marketing company in Pune with an unwavering focus on attaining numerous Uno status amongst advertising agencies in Pune. We do this through creativity, dedication, technological advancement, and unmatched customer service. Get in touch with us for the right marketing and advertising solutions. Continuous improvement’, as our tagline reads, is the main principle of Kaizen. We at Kaizen Design Studio, strive to continuously improve ourselves and our services. We believe in pushing the boundaries of creativity, and setting new standards of achievement for ourselves. Applying these principles and more, Kaizen Design Studio has grown from strength to strength, and is now one of the most sought after, website design company in Pune.

 Contact Us

Sr.No. 20/3/2, Pashan Road,

Near to Maratha Mandir,

Bavdhan Khurd, Pune, 411021

Email Id: info@kaizendesignstudio.com

Website: https://www.kaizendesignstudio.com/

[ujjwalakaizen]

Kaizen Design Studio is a leading advertising & branding agency in pune, India offering services like Branding, SEO, ASO, PPC, Web Design & Development, Graphic Design, Logo Design, Social Media Marketing, Content Writing & Marketing, Corporate videos https://www.kaizendesignstudio.com/

[ujjwalakaizen]

Types of Corporate Videos you need them

socialmediamarketingcompanyinpuneIndiaBeing a business person, you may probably already how effective corporate videos are in terms of sharing company’s message, recent events or company’s culture. For anything that you are sharing through video that should contain basic things you should. Here we will tell you what all to consider while making any particular type of video.

Brand video

This should be the flagship piece of video content that communicates clearly to your customer who you are and why they should be looking at your site. You could use it to tell your brand story, highlight your values and what you stand for, or simply state what you do, why and how you are different from your competition. This video should be on home page or about us page of website. You can such

Corporate Communication Videos

In this video you can you have to talk about features and views about the company or any topic related to work, it could be talking about the same with CEO of company. Now companies can use corporate communication videos to tell stories and efficiently inform employees, customers and influencers in a way that’s attention-grabbing and persuasive.

Social Media Videos

You might have already noticed that social media feeds are filled with images and videos, text messages just get lost in the scroll. This is because, apart from not standing out as much, the algorithms on some social channels such as Facebook ensure video content is more likely to be served to your followers. Social media videos are short and often emotive videos that encourage your audience. Such videos are not necessarily focused on products or services instead more pivoted on branding of company.  If you are also looking for such types of corporate video creators then Kaizen Design Studio is the right place for you who can help you make social media videos.

Product Exhibition Video

This is especially effective if you have a lot of different features that can be hard to explain. Consider Apple makes launching videos of their product and in that 1 to 2 min video they explain about every detail of that product. In that mean time there is like 0 probability of any getting distracted in their minds. That’s what shows how much videos are important. If you are also looking for such creative and innovative corporate video content creators then Kaizen Design Studio is the right place for you.

Testimonial Videos

These are the simplest and most effective videos. Testimonial videos makes more trustworthy and bond than a text testimonial. It’s just that customer or client is going to make review video sitting on one place.

You can freely contact Kaizen Design Studio for any types of commercial or corporate video creation. We have the professional and creative video content creators who can help you make such videos easily.

About Us

Kaizen Design Studio is a multi-faceted digital marketing company in Pune with an unwavering focus on attaining numerous Uno status amongst advertising agencies in Pune. We do this through creativity, dedication, technological advancement, and unmatched customer service. Get in touch with us for the right marketing and advertising solutions. Continuous improvement’, as our tagline reads, is the main principle of Kaizen. We at Kaizen Design Studio, strive to continuously improve ourselves and our services. We believe in pushing the boundaries of creativity, and setting new standards of achievement for ourselves. Applying these principles and more, Kaizen Design Studio has grown from strength to strength, and is now one of the most sought after, Corporate video for IT company

Contact Us

Sr.No. 20/3/2, Pashan Road,

Near to Maratha Mandir,

Bavdhan Khurd, Pune, 411021

Email Id: info@kaizendesignstudio.com

Website: https://www.kaizendesignstudio.com/