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Guerrilla Marketing Agencies in South Carolina
The Creative Revolution: Guerrilla Marketing Agencies in South Carolina
In an era where traditional advertising methods often fall short in grabbing and holding consumer attention, guerrilla marketing has emerged as a bold and effective alternative. Rooted in creativity, surprise, and grassroots tactics, guerrilla marketing stands out for its ability to create memorable and impactful experiences. In South Carolina, several guerrilla marketing agencies are leading this creative revolution, transforming the local advertising landscape. This article explores the essence of guerrilla marketing, highlights notable agencies in South Carolina, and examines the impact of their innovative campaigns.
Understanding Guerrilla Marketing
Guerrilla marketing is an advertising strategy that focuses on low-cost, high-impact campaigns designed to engage audiences in unexpected ways. Coined by Jay Conrad Levinson in the 1980s, the term draws inspiration from guerrilla warfare, emphasizing surprise and unconventional tactics. Unlike traditional marketing, which relies on substantial budgets and mainstream media, guerrilla marketing leverages creativity to generate buzz and drive engagement.
The Role of Guerrilla Marketing Agencies
Guerrilla marketing agencies specialize in developing and executing these unique campaigns. Their primary function is to design strategies that break through the noise of everyday advertising, engaging consumers directly and leaving a lasting impression. Key functions of guerrilla marketing agencies in South Carolina include:
Strategic Planning and Concept Development
Market Research: Agencies conduct thorough research to understand the target audience's behavior, preferences, and trends.
Creative Ideation: Agencies brainstorm unique and impactful ideas that align with the brand’s message and goals, thinking outside the box to develop concepts that surprise and engage.
Execution and Implementation
Tactical Deployment: Implementing the campaign in strategically chosen locations and at optimal times to maximize impact. This could involve street art, flash mobs, viral videos, or pop-up events.
Coordination and Logistics: Ensuring all elements of the campaign are coordinated smoothly, from securing permits to managing on-site activities.
Monitoring and Analysis
Real-Time Tracking: Monitoring the campaign’s performance in real-time to assess its effectiveness and make necessary adjustments.
Post-Campaign Analysis: Evaluating the overall success of the campaign through metrics such as social media engagement, website traffic, and sales figures.
Notable Guerrilla Marketing Agencies in South Carolina
Several guerrilla marketing agencies in SC have made significant strides in the field, delivering innovative and impactful campaigns. Here are some of the standout agencies:
1. Blue Rising Media
Overview: Blue Rising Media is a prominent guerrilla marketing agency based in Charleston. Known for its creative approach and innovative tactics, the agency specializes in crafting memorable campaigns that resonate with local audiences.
Notable Campaigns: Blue Rising Media has executed successful campaigns for various local businesses and events, including interactive installations and street performances that have garnered significant attention and engagement.
2. Palmetto Creative
Overview: Palmetto Creative, located in Columbia, combines creativity with strategic planning to deliver high-impact guerrilla marketing campaigns. The agency focuses on integrating local culture and community elements into its campaigns.
Notable Campaigns: Palmetto Creative has worked on numerous projects, from flash mobs in downtown areas to art installations in public parks, effectively capturing the essence of South Carolina’s vibrant community spirit.
3. Coastal Impact
Overview: Based in Myrtle Beach, Coastal Impact is known for its bold and daring guerrilla marketing tactics. The agency specializes in creating buzzworthy campaigns that generate significant media coverage and social media engagement.
Notable Campaigns: Coastal Impact has executed several high-profile campaigns, including beachside events and pop-up concerts, drawing both local residents and tourists.
The Advantages of Guerrilla Marketing
Guerrilla marketing offers several unique advantages that make it a compelling choice for brands looking to stand out:
High Visibility and Reach: Guerrilla marketing campaigns are designed to capture attention and generate buzz. By placing campaigns in high-traffic areas or creating share-worthy content, they reach a large and diverse audience.
Cost-Effectiveness: Compared to traditional advertising channels, guerrilla marketing is relatively affordable. The primary costs are related to creative design and execution, making it accessible for businesses with smaller budgets.
Cultural Relevance: Guerrilla marketing allows brands to connect with local communities in a meaningful way. By integrating advertisements into the local culture and environment, they become part of the community’s narrative.
Immediate Impact: The bold and unexpected nature of guerrilla marketing captures attention and creates a lasting impression. Unlike digital ads that can be ignored, these campaigns demand engagement.
Creative Freedom: Guerrilla marketing offers a platform for artistic and innovative designs. Brands can experiment with unique visuals and interactive elements, making their advertisements more engaging and memorable.
Case Studies: Successful Guerrilla Marketing Campaigns in South Carolina
To illustrate the effectiveness of guerrilla marketing, here are a few successful case studies from South Carolina:
Case Study 1: Charleston Food Festival by Blue Rising Media
Client: A local food festival aiming to increase attendance and create buzz around its lineup of vendors and events.
Campaign: Blue Rising Media designed a series of street performances and interactive installations around Charleston, featuring live cooking demonstrations and tastings. The campaign also included social media challenges that encouraged people to share their experiences.
Outcome: The campaign significantly boosted attendance at the festival and created a buzz that extended beyond the event, with social media engagement driving further interest and ticket sales.
Case Study 2: Columbia Art Walk by Palmetto Creative
Client: A city initiative to promote local artists and galleries.
Campaign: Palmetto Creative organized a flash mob of artists who set up pop-up galleries and live painting sessions in various public spaces around Columbia. The campaign also featured QR codes that directed passersby to information about the artists and upcoming events.
Outcome: The campaign successfully increased foot traffic to local galleries and raised awareness about the city’s art scene. It also generated positive media coverage and social media buzz, enhancing the city’s cultural profile.
Case Study 3: Myrtle Beach Summer Concert Series by Coastal Impact
Client: A series of summer concerts aimed at attracting tourists and boosting local businesses.
Campaign: Coastal Impact executed a series of surprise pop-up concerts on the beach, featuring popular local bands. The events were promoted through social media and local influencers, creating anticipation and excitement.
Outcome: The pop-up concerts drew large crowds and generated significant social media engagement. Local businesses reported increased foot traffic and sales, and the concerts became a highlight of the summer season.
Challenges and Considerations
While guerrilla marketing offers many benefits, it also presents certain challenges that need to be addressed:
Regulatory Compliance: Ensuring that campaigns comply with local laws and regulations is crucial to avoid fines and legal issues. This includes obtaining necessary permits and adhering to advertising standards.
Risk of Misinterpretation: The unconventional nature of guerrilla marketing can sometimes lead to misinterpretation or backlash. It’s important to carefully consider the potential reactions and ensure that the campaign aligns with the brand’s values.
Scalability: Guerrilla marketing campaigns are often localized, which can limit their reach. Finding ways to scale the impact through digital channels and social media can help amplify the campaign’s effectiveness.
Conclusion
Guerrilla marketing agencies in South Carolina are redefining the advertising landscape with their creative and impactful campaigns. By leveraging surprise, engagement, and innovation, they create memorable experiences that resonate with audiences and drive meaningful results. As brands continue to seek ways to stand out in a crowded market, the expertise and creativity of guerrilla marketing agencies will be invaluable in crafting strategies that leave a lasting impression. Whether you’re a small business looking to make a big splash or a large corporation seeking to connect with consumers in new ways, partnering with a guerrilla marketing agency can help you achieve your goals and revolutionize your advertising approach.
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The Power of a Good Modelling Agency Charleston SC
Being a successful model is not just about beauty and talent; it's also about having the right support and guidance. One of the crucial steps towards achieving success in the highly competitive world of modelling is to select a good modelling agency.
This decision can make or break your career, as a reputable agency provides a launching pad for new opportunities and helps models navigate the industry landscape. In this article, we will delve into the key reasons why selecting a good Modelling Agency Charleston SC is essential for aspiring and seasoned models alike.
Expertise and Industry Connections
A good modelling agency acts as a bridge between models and industry insiders. By associating with an agency that has a proven track record, you gain access to a network of contacts that can open doors to coveted casting calls, fashion shows, photo shoots, and commercial projects. These connections can significantly enhance your chances of getting noticed by renowned designers, photographers, and brands.
Professional Development and Guidance
Modelling agencies are not just intermediaries; they are also industry experts who understand the nuances and demands of the profession. A reputable agency will provide personalized guidance and help develop your skills through professional training programs. They can help you improve your runway walk, posing techniques, and overall presentation, ensuring that you remain competitive in the ever-evolving fashion industry.
Contract Negotiations and Legal Support
Navigating contracts can be overwhelming, especially for beginner models who are unaware of industry standards and legalities. A good modelling agency will scrutinize contracts on your behalf, negotiate appropriate terms, and ensure your rights and interests are protected. They have the experience and expertise to spot potential pitfalls, ensuring you receive fair compensation for your work.
Marketing and Promotion
Standing out in the competitive modelling industry requires a robust marketing strategy, and this is where a reliable modelling agency shines. They will create a compelling portfolio that highlights your unique features, range, and versatility, helping you make a lasting impression on potential clients. Additionally, agencies often have dedicated marketing teams that actively promote their models through digital platforms, social media channels, and industry events, increasing your visibility and marketability.
Safety and Wellness
The wellbeing and safety of models should always be a priority. A good modelling agency ensures that you are protected from unscrupulous individuals and situations that may compromise your safety. They work only with reputable clients and meticulously vet opportunities, ensuring that you are placed in secure and professional environments.
Conclusion
Selecting a good modelling agency is a critical decision that can significantly impact your modelling career. By partnering with a reputable agency, models can benefit from their expertise, industry connections, professional development programs, legal support, marketing prowess, and safety measures. These advantages empower models to unleash their full potential and navigate the intricate world of fashion effortlessly. Remember, success in the modelling industry is a collaborative effort, and a good modelling agency is your ultimate partner in achieving your dreams.
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Today’s marketing isn’t just what you say about your brand; it’s what others say too. Social media marketing (SMM) is about building deeper relationships with consumers to earn positive digital word-of-mouth. We’ll help you create, share, and manage targeted content that attracts attention and encourages consumers to share your message across their social networks. For More Information Visit Our Website: - https://www.digitalcoastmarketing.com/smm/
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Guidelines on how to Find the best T-shirt Printing Company
There are many critical needs that the people must have to enhance a smooth life such as the clothes to put on. There are many clothes types which are used by people. Many people use the t-shirts since they well designed and can be used at all the time. The t-shirts are mostly worn during the sunny seasons. The t-shirts are also printed with names of the users. The article describes the most applicable ways for accessing the best firms for t-shirt printing.
Firstly, research should be conducted on the best t-shirt printing company. Research is an essential technique which helps in data collection. The individuals should ensure that they conduct surveys to easily determine the best company which makes the t-shirts which are suitable for use. The research method helps to keep the people updated about the best t-shirt printing service. The people are advised to use the network resources to research on the best t-shirt printing company. Do check out custom shirts charleston sc solutions.
Secondly, the people are encouraged to communicate with the referrals of the company. The referrals of the t-shirt printing company are mostly friends and relatives. There are many people who have the best t-shirts. The relatives explain how the company designs the t-shirts and also help the people to know if their interests are considered. The referrals are advantageous since they help the people to know whether the companies are reliable.
Thirdly, the people should use social media platforms to help find the best t-shirt printing service. Many people nowadays depend on Facebook to talk and share their experience since it is fast and reliable. Web platforms have many distinguishing features which enable the people to make various announcements to others users on the network. Many people with the best t-shirt designs use the online platforms to notify their friends and thus enable them to access the best designers. The social media platforms are well designed to allow online posting of images for people on the network to see. You’ll definitely want to learn more about t shirt printing charleston sc now.
The other essential method to use is to check on the web reviews to learn more about the agency and its services. The web has many details about the best t-shirt printing company and thus enable the people to pick the right company which can print the best t-shirts. The people are encouraged to surf the internet on a regular basis to access the best reviews. The web details help the individuals to select the right t-shirt printing service. Here are some really creative shirt designs to check out: https://youtu.be/mZ2_yh38yHM
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Navigating the World of Modeling: A Guide to Finding the Right Agency
Many renowned modeling agencies with a wide variety of talent are found in the United States. These agencies provide a range of services to aid prospective models in honing their abilities and establishing lucrative careers in the entertainment sector.
How to Find the Best Modeling Agency in the US
Finding the best modelling agency Charleston SC for you is essential for success. The fashion sector has its own specialties, and there are a few commercial modeling agencies in almost every city.
Models are required for a variety of print photography projects, modest fashion shows, and commercial photo assignments. A successful model may be just about anyone. The key is to be aware of your opportunities and skills and to promote them to the appropriate agency.
Determine Your Priorities
Are there specific brands or kinds of work that you are drawn to? If so, it might be helpful to find a company with connections to such clients.
Research Agencies
Start by conducting an online search for "modeling agencies in [your city]" to see what local agencies are available. Once you have a good list of potential "mates," you can look into each one more deeply to determine which ones you could see yourself getting along with. Look at the clients, talent, and submission policies that they accept.
Check Reviews
Try typing the name of the modelling agency Charleston SC into a search engine along with the phrases "scam," "review," or "complaint”. You can also look up reviews on Google and feel free to get in touch with models you see on the company's social media pages to find out if they are really represented by the agency and to learn more about their experiences working with it.
How A Modeling Agency In The US Can Help
A company that represents models for the fashion industry is known as a modeling agency. These agencies are paid through commissions, typically from agreements they reach with the head agency, the model, or both. Aspiring models in the US might benefit from modeling agencies in a variety of ways.
Training and Development
Models can receive training from top modeling agencies in the US, test shootings can be arranged, portfolios can be laid out, comp cards (composition photo cards) can be created, and other printed materials for models are needed1.To elevate their standing within the business, these agencies spend money on the development of their talent.
Finding Work
Models are introduced by modeling agencies to designers, photographers, and advertising firms in order to find work for them. The greatest modeling agencies guide their models and work to place them in as many positions as they can. Their job is to promote you and locate jobs for you.
Handling the Details
A modelling agency Charleston SC allows a model to concentrate on modeling and not the administrative side of things by managing the details. Modeling is a cutthroat, quick-paced industry that operates outside of the typical 9 AM to 5 PM business hours. An agency typically operates around-the-clock to manage problems like cancellations or last-minute assignments.
Building Contacts
Model management firms or agencies are a common and traditional means for models to expand their network and secure bookings. The secret to landing those ideal editorial shoots and catwalk opportunities that assist strengthen a model's portfolio and increase their awareness in the modeling industry is frequently being signed to a reputable agency.
Tips To Avoid Modeling Agency Scams In The US
The modeling business may be difficult and competitive, and regrettably, some people and businesses try to take advantage of aspiring models. The following advice will assist you in avoiding frauds involving US modeling agencies:
Research the Company
It's crucial to do your homework on a modeling agency or program before signing the contract. Try typing the name of the modeling school or agency into a search engine along with the phrases "scam," "review," or "complaint". You can also look up reviews on Google and feel free to get in touch with models you see on the company's social media pages to find out if they are really represented by the agency and to learn more about their experiences working with them.
Never Pay an Agency Upfront
Real modeling agencies won't demand payment in order to "secure your spot" in a modeling job, for your photos, or for a test shoot. They will help you find work and pay you after the client does. What portion of any money you earn from assignments goes to the agency should be clearly mentioned in the contract you sign with it. Any company that requests payment to act as your representative is a fraud.
Don’t Deal with a Modeling Program That Tells You How You Have to Pay
Avoid working with modeling agencies that dictate how you must pay. This can be a red flag for fraud.
Don’t Deal with an Agency That Makes You Use Its Staff for Your Photo Shoots or Auditions
Although some agencies do frequently employ photographers, they shouldn't require you to use their services in order for you to receive assignments.
Get Everything in Writing
Get everything in writing before agreeing to any contracts or agreements. This contains information about the services the modelling agency Charleston SC will provide for you, any guarantees they provide, and any fees or costs related to their work.
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Social media is a modern digital virtual platform (website or apps) where people can interact like they do in society. The popularity of social media has grown exponentially since its invention. Like any other social activity human intended to trade on social media. Thus social media marketing was born. Social media along with social media marketing has gained immense popularity with time. Read More Information Visit Website- https://digitalcoast.quora.com/5-Social-Media-Marketing-Terms-You-Need-to-Know
#Social Media Marketing Terms#Social Media Marketing#Social media#social media agency in charleston sc#social media agencies in charleston sc#social media agency
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5 Metrics to measure the success of your Content Marketing strategies
Usually, businesses develop content marketing strategies to meet specific business objectives. It may be spreading brand awareness, driving web traffic, generating leads, improving business conversion, etc. To develop the right strategies as a part of content marketing services in Charleston, SC, marketers go through a series of steps. These include audience research, selecting the right channel to distribute content, creating the right form of content, content scheduling & repurposing & many more. Once you develop strategies & put them into action, you will start getting results. But how would you measure whether your content marketing campaign is successful? In this article, we are going to share important metrics that would help you to measure the success of your content marketing campaigns.
Web Traffic
The ultimate objective of publishing content on your website consistently is to drive traffic. Therefore, to measure the success of your content marketing campaign, you must measure traffic. You can measure traffic in terms of various aspects. It can be the total number of visitors to your web page and the number of views different pages on your website receives. Additionally, you must also check whether a single user has visited your page multiple times. The total number of times a visitor views your page will be calculated as one pageview. You can check your site’s analytics to get all the traffic-related data.
All the data related to page views would help you understand the number of traffic coming to each page on your site. You can further check the source of the traffic. It means that whether your visitors find out about your site from search engines or different social media platforms. It would help you to plan your content strategy in the future. For instance, if the majority of your traffic is generating from social media channels, you must focus on creating more content for social media. A digital marketing agency Charleston, SC can help you determine the right digital marketing strategies to focus your content marketing on to improve web traffic.
Conversions
Conversion is not only about business conversions but also implies other actions that you want your audience to take. It can be clicking on the links to the other pages on your website, signing up for newsletters, downloading an EBook, etc. For B2B brands, the ultimate objective of conversion is generating leads & converting them to business. Therefore, you must track every step of your buyer’s journey. Depending on the nature of your business, you may set up content marketing strategies to encourage different types of conversion. It can be to spread brand awareness, improve authority & also the total number of sales. In such cases, you might consider other metrics such as engagement & social shares. Consult a digital marketing agency in South Carolina to create the right content to improve conversion.
Engagement
This metric helps you determine the quality & relevance of your content. Higher traffic is proof of the fact that your content is efficient to encourage your audience to click on your website links. However, if they do not engage with the same, the purpose of your content marketing strategies would be lost. Check out the time your audience is spending on your site & the number of pages they are visiting during each session. The more time they spent on your website & navigate through other pages, the likelier they are to turn into leads & actual customers. In Google Analytics, under the Audience Overview section, you can get data concerning sessions & visitors. If you observe a higher bounce rate, you can make changes to your website in terms of content & other important aspects, to reduce the same.
Additionally, the content that you share on various social media channels, check whether your audience is engaging with them through 'Like', 'comment & 'Share.' Besides, also check the number of web traffic you are driving from your social media channels. Both these actions imply that your content is indeed engaging.
SEO performance
When it comes to driving web traffic, you cannot solely depend on social media channels. You have to check whether your business website is ranking high on SERPs. For that, you need to measure your SEO performance. Creating quality, relevant & useful content is not sufficient if you do not optimize the same with relevant keywords. An SEO company in South Carolina can help in optimizing your content to improve its visibility on search engines. In this regard, you must note that rankings do not stay static & fluctuate from time to time. Consistently creating web blog & optimizing them with relevant keywords will help you gain better rankings on SERPs over time. Better SEO helps to drive more traffic, generate more leads & improve business conversions.
Authority
Unlike the other metrics mentioned above, it is not very easy to measure the authority of your business website. However, it is still significant to measure & improve the authority of your page with time. The higher authority will not only help in improving your SEO but also drive more search traffic. Additionally, it will help you earn the trust of your audience that will eventually build brand recognition, & improve conversion rate. Earning backlinks from authorized sites, social mentions of your brand, etc also indicates the fact that the authority of your brand is improving.
Content is an important aspect of digital marketing. Irrespective of the type of digital marketing strategies you develop, you cannot ignore the role of content. Therefore, to ensure that your content marketing strategies are boosting your other digital marketing efforts; you need to measure the above-mentioned metrics. Hire digital marketing services Charleston, SC, to develop the right content marketing strategies & align the same in your digital marketing campaign as well.
#content marketing#content marketing services#content marketing strategy#digital marketing#digital marketing services
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New Assignment — Basement Contractors — Home Wiz Guy
Hey guys…..this is Home Wiz Guy with you and welcome to another article. Ass you guys already know in my blogs I tried to share what I am doing in this days and tried to share some knowledge about the Home & Garden Industry. And in this article I will share one of my recent assignments.
What is the new assignment?
Recently my company asked me to do some online marketing work for some of our very old basement contractor clients. Basically basement contractors are companies who work on your basement and fix all the basement related issues. A basement contractor company do various types of basement work like basement repair, basement waterproofing, basement construction etc. They also do crawlspace works like crawlspace waterproofing, crawlspace vapor barrier installation etc. But the companies I started working for, they don’t do any kind of basement construction work.
What I am doing for them
As I told you guys earlier that those companies are old clients of my agency, so we do lots of work for them in old days. We already do keyword research, keyword optimization, regular on-page optimization. We built citations for them as well. Most of the companies are 35+ years old so they have lots of positive customer reviews in different places. We collected them all too. So what is new I am doing? Now I am focusing on their social presence. By saying social presence I mean the activities on social media platforms, activities on premium directory listings, google my business posting and replying the comments. Also working on backlinks for their website.
So much work pressure
Hope you guys read my other article where I shared that I already start working for some home security sites and damage restoration sites, and now start working for basement sites. Too much work pressure for me. Don’t know how long I can handle the pressure but it is what it is. Have to work for them too. And to be honest I love my work. But sometime it really tedious for me.
Now it is time to share the companies that I am working. Over 10 sites I start working for and here is few of them.
Pioneer Basement — Proven basement waterproofing & crawlspace repair service provider in MA and RI.
Reed’s Waterproofing & Foundation Solutions — Basement Waterproofing in Kentucky & Crawl Space Encapsulation in the Lexington, Charleston & Georgetown Areas
Scaldino Basement Solutions — Basement Waterproofing & Crawl Space Repair in Central & Northern New Jersey & Staten Island, NY
Summit Environmental Solutions — Making Basements & Crawl Spaces Healthier in the Fairfax, Alexandria & Arlington, VA Areas
United Structural Systems of Illinois Inc. — Chicagoland Foundation Repair & Basement Waterproofing Experts
Basement & Radon Solutions — Your Local Basement Waterproofing & Radon Mitigation Experts in NC & SC
OX Foundation Solutions — Basement Waterproofing Solutions in Alabama
All the companies are more than 20 years old and well reputed in their local area. They are the customers No 1 choice for basement related work.
In my next article I will try to explain what I am really doing for them briefly. Stay tune and stay safe (from the corona virus obviously).
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Tips to Contemplate While Finding the Preeminent SEO Company
Marketing a business has been one of the most important things to help acquire more clients and customers. Hence, you have to consider utilizing SEO services because it is a way of marketing services. Several companies offer SEO services, which means that you would find it hard to locate the right firm. Therefore, with info on this page would be of help to find the best SEO firm.
You have to consider picking the company which has helped other business with SEO services. You have to consider asking for referrals if you have friends who have utilizes the services. It would be of help because you would be referred to SEO companies which have provided the services to others. Consequently, you have a chance of finding a reputable company for providing excellent SEO services. However, you have to use the reviews for you to determine the best one. The SEO agency you have to select should have positive reviews whereby the past clients have been happy for the outcome.
You are hiring the SEO company because you are interested in the SEO outcomes. Hence, you need a company which delivers the required results for your business. Thus, before you hire the SEO company, you have to check out its services and outcomes. Therefore, you need to check the website of the SEO firm whereby you would find the links to the websites of its past clients. You should review those sites and ensure that the keywords have been incorporated well on their quality content. Again, you have to search for the products these companies provide whereby if these websites are done on the first list to appear on the search page, then it means that the firm would deliver the results you need for your business. For marketing firm Charleston SC options, go here.
You have to consider looking for the SEO techniques the company utilizes on the services it provides its clients to ensure the results needed. Some companies would ensure that they launch a marketing campaign on their social media accounts whereby most of their fans would visit your site, and thus, the traffic is increased, which leads to higher ranking level. Again, some would use the quality content with relevant keywords to ensure that the website is ranked high by the search engines. Some firms would specialize in local optimization while others deal with global. Hence, ensure that the SEO agency you select provides the SEO techniques which would be required by your business. Get in touch with Sweetgrass Marketing now to know more.
Looking for an effective digital marketing strategy? If so, you might want to check out http://www.ehow.com/how_7624834_create-digital-marketing-strategy.html.
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Talented Website Designers in Charleston, South Carolina While many web developers build websites, we DESIGN them. A well-designed website is critical to your success. Your company’s website is the beating heart of all of your online marketing efforts including search engine optimization. More Information Visit Website- https://www.digitalcoastmarketing.com/web-design/
#web design in charleston sc#digital marketing in charleston sc#social media agencies in charleston sc#advertising agencies in charleston sc#video advertising charleston sc
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Tips to Note While Choosing the Best Digital Marketing Agency
Marketing is usually a basic necessity in any business. This is because you cannot excel in your business if you do not have the best strategies of selling your products or services. it is only through the best marketing method that you can be able to conquer the market. There are several ways in ways in which you can be able to market your business. Nonetheless, digital marketing is one of the methods that is gaining popularity on a daily basis. This is based on the fact that technology has made it easier such that quite a lot of people can be able to access the internet. This is because Smartphones have become affordable and also laptops and computers. Thus if you have these gadgets and you have a reliable source of the internet you will be able to access quite a lot. Visit website designers charleston sc for more offers.
Apparently, there are several ways in which you can be able to market your business via online means. It requires the right skills and knowledge for you to be able to market your business in the most professional way. Thus for you to be able to get the best services it will be prudent to hire the services of a digital marketing agency. There are so many digital marketing agencies like charleston marketing and it may not be an easy task to choose the best. Nonetheless, you have to be very keen when choosing the best digital marketing agency for you to be able to get the best. You should consider a company that is managed professionally meaning they will be able to give professional services.
They should be in a position to have the best strategies for marketing digitally. This means they should have the best platforms that can enable you to conquer the market easily. They should be able to incorporate social media marketing which captures the attention of quite a lot of people. Web designing or development is another important aspect that will be able to make you make positive progress. They should design for you a website that will be quite functional. It should be able to rank high thus they should be quite knowledgeable of search engine optimization. Content marketing will also be crucial thus they should be in a position to understand your business and what you deal with. You can learn more about the best digital marketing agency by visiting the website. Read more here: https://en.wikipedia.org/wiki/Direct_digital_marketing.
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Young people are spreading coronavirus to more vulnerable groups in SC
See on Scoop.it - COMPARE RISK COMMUNICATION
Young people 'who consider themselves to be immortal' are spreading coronavirus in SC Greenville News Published 7:53 AM EDT Jul 1, 2020 A dozen teens gathered Monday night near a pair of pickups with glowing wheels in the parking lot of fast-food joint on Clemson Boulevard in Anderson. Two girls in the group hugged while a couple of boys high-fived. None of them wore masks. It was precisely the type of scene that worries officials who are watching COVID-19 infections surge among the younger residents of South Carolina. Clusters of cases involving teenagers who visited Myrtle Beach are attracting national attention. At Clemson University, 37 of 120 football players tested positive for the coronavirus in June. People under age 40 now account for more than half of the 36,297 confirmed COVID-19 cases in South Carolina. Cases in those between the ages of 21 and 30 have soared by 966% since early April, according to the state Department of Health of Environmental Control. While the virus might not cause severe sickness in otherwise healthy people in their teens, 20s or 30s, state epidemiologist Dr. Linda Bell said there are "disheartening increases in young people transmitting the virus to their family and friends," according to a DHEC press release. At a news conference last week, Gov. Henry McMaster implored residents under age 40 "to follow the rules." "We know that young people can have this disease and not know it. They feel completely healthy, yet they are completely infected, and they can easily pass that on to older people," he said. "I want to say in the strongest, most urgent terms: Keep that social distance, particularly if it's your parents, your grandparents or anyone older than you are. Be very, very careful. Keep that distance, wear that mask, wash your hands and be considerate. "It is deadly important that we do that." South Carolina Gov. Henry McMaster speaks with reporters after the first meeting of accelerateSC, his advisory group about reopening the state economy, on Thursday, April 23, 2020, in Columbia, S.C. (AP Photo/Meg Kinnard) Meg Kinnard, AP In June, new cases of COVID-19 increased nearly 200% throughout South Carolina, and the number of hospitalized patients more than doubled. COVID-19 has now claimed at least 735 lives in the state. And DHEC officials issued a new warning with a press release this week ahead of Independence Day. They urged South Carolinians to avoid large gatherings: "The agency recommends families instead celebrate the Fourth of July by planning home-based festivities and watching fireworks shows while remaining in their vehicles or tuning into celebrations virtually." 'Terrible' outbreaks in Myrtle Beach threaten Grand Strand's reputation Dozens of students from Kentucky, Ohio, Virginia and West Virginia have tested positive for COVID-19 after vacationing in Myrtle Beach in the past few weeks, according to published reports. A Myrtle Beach TV station reported Tuesday on an outbreak involving about 100 teenagers from the Washington, D.C., area who returned from a recent trip to South Carolina's top tourist destination. The report cited an email from the health director for Loudon County, Virginia, that said that up to 50 people were staying in single homes and that there were parties that more than 100 people attended in Myrtle Beach. Karen Riordan, president and CEO of the Myrtle Beach Area Chamber of Commerce, said she also heard about COVID-19 cases involving a group of 90 students from a Columbia high school who did not wear masks or practice social distancing while visiting a Grand Strand beach. "Obviously that is a regrettable situation," Riordan said. "Unfortunately we can't control all human behavior." Riordan said there have been problems with young people who "consider themselves to be immortal" who have been vacationing in Myrtle Beach and elsewhere in the state. She mentioned a busload of students from Ohio who admitted after returning home from Myrtle Beach that "they had not worn masks and they had not practiced social distancing and they pretty much ignored all of the guidelines." "First and foremost, we are very sorry that people got sick," Riordan said. "It's terrible. It's certainly not good for our local or our national reputation." Beth Short, left, and James Jones, middle, of Atlanta, walk with Chris Scott to the shore after fishing in the Atlantic Ocean in Myrtle Beach, South Carolina Wednesday, May 6, 2020. Ken Ruinard / staff The number of new COVID-19 cases in Horry County, which is home to Myrtle Beach, skyrocketed by more than 600% in June. "There is a lot of concern and alarm by our business community but also our residents," Riordan said. "We've been doing such a good job until June in keeping the cases in Horry County actually quite low." Tourism ads continue despite spike in COVID-19 cases Down the coast in Charleston County, 1,771 new cases of COVID-19 were reported in the past week, including 375 on Tuesday alone, according to DHEC. In comparison, there were 1,190 new COVID-19 cases during the past week in Greenville County, which state officials classified as a "hot spot" last month. The Greenville City Council passed a measure last week requiring residents to wear masks in grocery stores and pharmacies. Several other cities, including Charleston, Clemson and Columbia, have followed suit by adopting similar rules. McMaster and DHEC officials spoke about the COVID-19 outbreaks and cases spreading at the state's beaches during last week's news conference. "We're hearing stories about groups coming back from the beach with just about everybody who was in the group infected," McMaster said. These outbreaks "put the health of their families and their entire communities at risk," said Dr. Joan Duwve, DHEC's public health director. Duwve recommended that anyone that has visited a South Carolina beach who did not wear a mask or practice social distancing should get tested for COVID-19. Yet while health officials fret about increasing COVID-19 cases and hospitalizations across the state, the Myrtle Beach chamber is running TV ads in 60 markets across the nation, Riordan said. State tourism officials also are spending $1 million on a mostly digital advertising campaign that will extend through the end of July in hopes of attracting visitors who live within 375 miles of South Carolina. One of the videos added to the Discover South Carolina YouTube channel last month features a lifeguard on a beach. The ad tells potential visitors, "When you're ready, we're ready." Problems in South Carolina are part of a troubling national trend In the month following Memorial Day, COVID-19 cases across the nation in people under 17 years of age jumped by 144%, according to a USA TODAY analysis of data from the U.S. Centers for Disease Control & Prevention. As the number of new COVID-19 infections in the U.S. topped 40,000 per day for the first time since the pandemic began, Vice President Mike Pence and members of the federal coronavirus task force held a media briefing last Friday in Washington, D.C. "The overwhelming majority of people now getting infected are young people," Dr. Anthony Fauci, director of the National Institute of Allergy and Infectious Diseases, said during the briefing. Responding to rising COVID-19 cases, officials in South Florida and Los Angeles have announced that they are closing beaches for the Fourth of July weekend. Bars, gyms, movie theaters and water parks are shutting down in Arizona for the next 30 days. Pence sought to put a positive spin on the increasing rate of infections in younger people by stressing that they are less susceptible than older individuals to serious outcomes of coronavirus. "The fact that we are finding more younger Americans who've contracted the coronavirus is a good thing," Pence said at last week's briefing. But, he cautioned, younger people with COVID-19 must act responsibly. "We need them to do their part to make sure and protect the most vulnerable," he said. Kirk Brown covers government and politics. Follow him on Twitter @KirkBrown_AIM Published 7:53 AM EDT Jul 1, 2020
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Affiliate marketing
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Your social media will get increasingly political as race for SC governor goes digital
New Post has been published on https://britishdigitalmarketingnews.com/your-social-media-will-get-increasingly-political-as-race-for-sc-governor-goes-digital/
Your social media will get increasingly political as race for SC governor goes digital
Expect more political ads, fundraising messages and live video streams in your inbox and news feeds as the candidates for governor of South Carolina beef up their social media presence in the runup to November’s general election.
Gov. Henry McMaster’s campaign announced Thursday a series of ads that will appear in voters’ Facebook and Twitter feeds for about a week — its first digital ad buy of the fall election season.
The ads — a “back-to-school” campaign that gives failing letter grades to McMaster’s Democratic opponent, state Rep. James Smith, on various issues — will run on multiple platforms during the fall campaign season.
Republican McMaster’s campaign did not disclose how much the ad campaign is costing.
But the expense is not small, one Charleston social media expert said.
And social media have become increasingly more sophisticated, a Clemson University expert says. Give Facebook the profiles of 100 supporters, and it will find 1,000 potential ballot box allies.
“Gov. McMaster is committed to reaching all voters, whether in person or online,” campaign spokeswoman Caroline Anderegg said. “Our campaign is utilizing every resource at our disposal to make sure all South Carolina voters know that he is working to lower our taxes, adding thousands of new jobs and fighting to keep our families safe.”
Smith’s campaign said it is working on its own Facebook advertising, but would not provide specifics.
Campaigns increasingly have turned to social media to spread their message and engage with voters.
“Right now everything is paid to play,” said Republican digital consultant Wesley Donehue, founder and chief executive of Push Digital, a digital agency based in Charleston. “The first tactic political candidates have to understand is you’re not just going to reach people online without dedicating a significant portion of your campaign budget.”
How much? At least 20 percent of the $10 million-plus the candidates for S.C. governor will spend.
Maybe more if they’ve got it, said Donehue, who has worked for a slew of GOP candidates, including, early on, Catherine Templeton’s unsuccessful GOP primary campaign.
“The strongest thing they can do right now is send targeted messages to targeted audiences, and talk specifically to certain individuals and certain demographics,” said Donehue. “On TV, you’re talking to a broad audience. The most you can do there is target specific channels or television shows.
“But, on the internet, you can target a specific person on their device that they are carrying around in their pocket all day and looking at four hours — or more — a day.”
Related stories from The State in Columbia SC
Give them 100 and they will find 1,000
Campaigns can filter their target audience by age, gender, location and interests, whether conservative politics or environmental issues or both. That enables candidates to target their message to turn out those inclined to vote for them and avoid those who won’t, said Clemson University economics professor Patrick Warren.
Once a core audience has been built, Facebook can create a lookalike audience to pitch a candidate to, significantly widening a campaign’s advertising reach.
“If I have a set of 100 people, Facebook can help you target 1,000 more people like that,” Warren said. “You don’t know what brings those people together … but Facebook can help me identify people just like those (first 100) people.”
Before June’s GOP primary, McMaster’s campaign said it reached more than 181,000 GOP voters an average of more than four times each via YouTube. It also reached primary voters 7.5 times each on Facebook and was able to target S.C. voters who cast ballots for President Donald Trump, McMaster’s ally, in 2016 but never had voted before in a GOP primary.
“During the primary, we primarily utilized Facebook for targeted social media outreach to echo messages we were sharing on the stump or on TV,” the McMaster campaign said. “Through new features on the platforms, we were able to use resources to advertise to specific audiences of primary voters — whether by age or region.”
youtube
During the GOP runoff, the campaign reached its target audience — those it thought had voted for Templeton in the primary, where she finished third — an average of 13 times each through Facebook, and those it knew previously voted for McMaster four times each. It also targeted an older demographic — more than 90 percent of whom were 35 years or older.
“The benefit of social media is it eliminates the middle man and allows us to show the people of South Carolina the governor outside of the State House,” the McMaster campaign said.
That included using the Twitter hashtag #SCWinning to promote the campaign’s statewide bus tour during the primary, showing the Republican scooping ice cream for police officers, welcoming screaming music festivalgoers and playing guitar between campaign stops.
McMaster’s campaign also has rolled out short, 10- to 30-second ads on Facebook to promote its pro-gun rights and pro-business stances, in addition to testimonials from millennials and women supporting the governor and his lieutenant governor running mate, Pamela Evette of Travelers Rest.
Smith’s campaign said it could not immediately provide numbers but said it, too, plans to employ hyper-targeting, using voters’ interests, moving forward to connect with voters.
“Anyway to reach voters throughout South Carolina, anyway we can get James’ and (running mate) Mandy (Powers Norrell’s) message out to every South Carolinian is something we will take a strong look at,” campaign manager Scott Hogan said.
But, Hogan said, social media will not replace the campaign’s focus on retail politics.
“But, certainly, it allows for campaigns to amplify their message and reach (voters) in an easier and efficient way,” Hogan said. Still, he added, “Knocking on doors, meeting with voters, is just as important as it’s ever been.”
‘It’s about where eyeballs are going’
Social media strategy is more important to campaigns, in part, because how voters consume news has changed in the last few years.
About two-thirds of U.S. adults now get at least some of their news on social media, with 2 in 10 adults doing so often, according to a 2017 Pew Research Center survey. That is up from 62 percent in 2016.
For the first time in the center’s surveys, the survey also found more than half — 55 percent — of U.S. adults older than 50 were getting news on social media sites, up from 45 percent in 2016.
“It’s also about where eyeballs are going,” Clemson’s Warren said.
Plus, social media is easy to use, allowing campaigns to push out ads quickly in response to the issues as they change during a race, he said. “That makes social media super powerful.”
Thus far, Smith’s campaign has focused on using Twitter and Facebook Live to broadcast the Democrat’s message and campaign activities, focusing on his military service in Afghanistan and willingness to cross party lines “to create real change in South Carolina.” It also has set up Facebook pages targeted to veterans, students and women who support the Columbia Democrat.
“Twitter is where you reach influencers. Facebook is where you reach your uncle, your grandmother,” Charleston’s Donehue said. “The reason Donald Trump is so big on Twitter is because he moves the media with Twitter and the media moves the people.”
Both campaigns have used Twitter to publicize media appearances and the latest favorable poll or campaign ad.
“Twitter is the new press release. Facebook, YouTube is where you want to reach people,” Donehue said. But, he added, “Twitter is very difficult for James Smith and Henry McMaster because they don’t have a massive Twitter following.”
Combined, McMaster and Evette have more than 22,000 Twitter followers to Smith and Norrell’s more than 19,000.
Instagram, too, has become a powerful tool for campaigns “because the user growth is extreme.” Instagram also is owned by Facebook, “which layered on all their data targeting” onto it, Donehue added.
Both McMaster and Smith are on Instagram.
Smith’s profile is full of photos of his family and of his military service.
McMaster’s shows groundbreakings, bill signings, speeches and business tours, demonstrating his work to build the economy.
“Technology changes so fast. These new platforms emerge … that give candidates and supporters a lot of power,” College of Charleston political scientist Gibbs Knotts said.
Bristow Marchant contributed to this report.
Source: https://www.thestate.com/news/politics-government/article217064760.html
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For Father's Day: Republican questions Democrat running for Congress with a newborn | Palmetto Politics
https://uniteddemocrats.net/?p=3857
For Father's Day: Republican questions Democrat running for Congress with a newborn | Palmetto Politics
Charleston County GOP Chairman Larry Kobrovsky thinks it’s bad form for new father and Democratic congressional candidate Joe Cunningham to not stay home with his baby.
In an interview with local video reporter Quintin Washington, Kobrovsky uttered the word “abandon” as he described Cunningham, the Democratic nominee who’ll take on Republican Katie Arrington in the coastal 1st District this fall.
“Speaking as a man, I can’t imagine anybody who has a newborn baby, it seems the height of self-absorption to not be there,” he said.
.@ChsDems chair .@bradyqg and .@chasngop chair Larry Kobrovsky talk to me about .@karringtonsc‘s primary win, the gubernatorial runoff and local results. WATCH: https://t.co/YkLN9VWRt5 #CHS #chsnews #chspol #scpol #sctweets #Quintinscloseups
— Quintin Washington (@QuintinOnCamera) June 14, 2018
In his view, it takes a Superman figure to run for office, especially for Congress, he added.
The comment drew an immediate and hostile response from Charleston Democratic Chairman Brady Quirk-Garvan, who in Washington’s video slammed Kobrovsky for putting his spin on Cunningham’s desire to run, his family decisions and level of energy.
“You can’t say abandon,” he said. “That’s a ridiculous statement to make, and you know that.”
Quirk-Garvan later demanded that Kobrovsky apologize.
Kobrovsky on Friday said he was speaking about how he would act in the same situation.
“It’s ridiculous to ask for an apology. I was expressing how I felt,” he said.
In the aftermath, Kobrovsky’s comments drew a rash of digs on social media, including by other Republicans.
“My first born arrived during my first term of office in the SC House & I’ve had two others follow since,” state Rep. Peter McCoy, R-James Island, said on Twitter. “I pride myself on being an excellent father AND serving my community at the same time. The R party needs to welcome & include people of ALL races, sex, age, & stages in life.”
My first born arrived during my first term of office in the SC House & I’ve had two others follow since. I pride myself on being an excellent father AND serving my community at the same time. The R party needs to welcome & include people of ALL races, sex, age, & stages in life. https://t.co/DKKRYvBmXT
— Peter M. McCoy, Jr. (@petermccoyforsc) June 14, 2018
Cunningham’s response was to post a photo on his Twitter account of him holding his 4-month-old son, Boone, in a swimming pool.
This is why I’m running. pic.twitter.com/xerWB3yyR9
— Joe Cunningham (@JoeCunninghamSC) June 14, 2018
“This is why I’m running,” he said.
McMaster to attend Charleston GOP meeting Monday
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Gov. Henry McMaster (left) and GOP primary runoff rival John Warren. File/Grace Alford/Staff
Gov. Henry McMaster called and requested to be the guest speaker Monday at the regularly scheduled meeting of the Charleston County Republican Party.
The move will probably spark the biggest attendance in quite a while, as party matters tend to wind down during the summer.
Plus, there’s that heated primary runoff June 26 with Greenville businessman John Warren for the party’s gubernatorial nomination.
Warren will be concentrating his activities in Rock Hill, Lexington and Aiken, his campaign said.
The Charleston party invited all its primary winners to attend the meeting, as well, and even one significant loser: Mark Sanford.
The 1st District congressman lost his bid for another term in an upset to state Rep. Katie Arrington of Summerville. No word on whether Sanford plans to attend.
The meeting begins at 7 p.m. at North Charleston City Hall.
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A bag of state-authorized medical marijuana in California. File
Republicans need not apply for medical marijuana
Several angry Republican primary voters telephoned Palmetto Politics upset and asking why they couldn’t voice their opinion on legalizing medical marijuana in the state, like the Democrats did Tuesday.
The ballot question, added long ago by the S.C. Democratic Party leadership, was highly popular, passing with 82 percent support.
That translates to 200,000 voters.
Some of the Republican callers said they supported the idea as a means of easing pain or as an aide in addressing other diseases, with one man listing Parkinson’s as a reason.
But it’s bad news, Republicans: There are no plans to gauge GOP voter support for medical weed.
“I haven’t heard any interest in doing that from anybody, certainly not from Republicans in any way,” state party Chairman Drew McKissick said.
McKissick said he saw no need to take up ballot space for a question no one on their side is interested in.
The questions Republicans saw Tuesday covered two other issues: support for registration by party and changes to the state tax code. Both were backed overwhelmingly.
Even with the medical pot interest, there’s no chance it will become law anytime soon since it hinges on action from the Legislature.
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Voting machines from South Carolina. File
Our antique voting machines
The touchscreen voting machines used in South Carolina elections are approaching the end of their life expectancy.
The state Election Commission is counting on $6 million from the federal government to help replace 13,000 machines statewide.
That’s South Carolina’s share of the $380 million Congress put in the budget for upgrading voting systems nationwide amid fears of hacking and Russian interference.
But replacing South Carolina’s 14-year-old paperless system could cost more than $50 million.
State election officials have been asking the Legislature for six years to set aside money for new machines, knowing the system’s expected life span is 15 years.
The agency’s been able to squirrel away $1 million, so far.
Legislators’ proposed budget for the fiscal year starting July 1, which they’ve yet to finalize, includes $4 million toward a new system and $4 million for maintenance, which may be needed to keep the old machines running if legislators don’t come up with a lot more cash next year.
Schuyler Kropf and Seanna Adcox contributed.
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New openings (October 9, 2017)
Director of Publicity (Anti Records - Los Angeles)
This person will represent the ANTI- label to digital and print media. Must have good relationships with journalists from all strata of media and a good working knowledge of the many styles of music that the Anti label represents. Must also have good writing skills and be proficient in modern productivity and communication software. This is a full time position with excellent benefits. Salary commensurate with experience.
Account Manager (Crowd Surf - Los Agneles)
Account manager will be responsible for managing relationships between Crowd Surf and its clients and artists. This person will oversee the positive and constant growth of online statistics and subscribers, maximize online content, create relationships between artists, platforms, products and fans/consumers and increase, as well as, help create additional revenue streams for our clients.
Program Manager, Brand Partnerships (Pandora - Oakland)
We’re seeking a West Coast Program Manager to work in our Santa Monica or Oakland office to focus on the post sale management and execution of custom online stations and offline event experiences for key advertisers. The right individual will be accountable for understanding every aspect from the concept creation stage to launch and maintenance; this includes keeping the sales lead(s), sales development, Events and Industry Relations (MMG), Design, Content and Client Services teams on-track and on-time with all of their tasks and deliverables. They will also support the sales force and relevant support teams with pre-sale/post-sales communication during the entire campaign. Programs include custom content stations, custom events, Franchise / Pandora lead events, and more.
As the lead conductor of these programs, you will be responsible for the flawless execution of customized programming experiences that consumers love that meet brand objectives.
Executive Assistant (Epitaph/Anti Records - Los Angeles)
The ideal person for for this job would be able to provide high-level administrative support to the General Manager of Epitaph / ANTI- in overseeing the operation of our Sales and Marketing departments. They would interface with artists/managers, handle information requests, assist in preparation of marketing plans/agendas, and maintain a working knowledge of executives' duties, so as to be able to effectively schedule appointments and calls. Candidates must possess great follow through and attention to detail. This is a full time position with excellent benefits. Salary commensurate with experience.
Senior Marketing Manager (SeriesFest - Denver)
Develop and manage the year-round marketing and advertising plan for SeriesFest. This individual is detail oriented, able to think independently and exercise judgement in order to identify marketing opportunities, create compelling marketing campaigns and handle requests and issues that vary across internal and external partners. This individual will work remotely most of the time.
Senior Marketing Associate, Events (NPR - Washington D.C.)
NPM (National Public Media) is looking for a Senior Marketing Associate, Events to support a full suite of integrated marketing activity and collateral associated with sponsored events including but not limited to: sponsored event activation, development of event sales packages, response to event-focused RFPs, event sales material management, email marketing, and overall brand management for both NPR Events. The Senior Marketing Associate, Events will be part of a collaborative team, working with NPM employees across the country to meet daily deadlines, while supporting the Marketing team’s ongoing goals and long-term projects.
Coordinator, Creative Content (Sony - Culver City, CA)
Responsible for shooting and editing original content for SPA marketing and publicity including:
Social media (YouTube, Facebook, Instagram, production blogs…) including but not limited to Inside Sony Pictures Animation videos and One Minute Job Descriptions
Designing custom teasers to promote projects and push video views
Bonus DVD featurette content e.g. behind the scenes vignettes
Contribute ideas for improving and repurposing studio content
Marketing Assistant (Crowd Surf - Nashville, TN)
Crowd Surf is a digital marketing firm in the entertainment industry. We are currently looking to hire a full-time marketing assistant to work in our Nashville office. If you have a passion for musical artists + marketing experience, we would love to see your resume!
Music Consultant (WMG - London)
The Music Consultant is responsible for developing and maintaining an extensive portfolio of clients in TV Programming & Advertising and maximising the use of the catalogue in these areas.
Promotions Assistant (iHeartMedia - Toledo, OH)
Assists the promotions or marketing departments with daily activities that promote the station(s), clients or events. Provides programming and control board support to On-Air Talent.
Librarian-Reference Specialist, Music (Legislative Branch - Washington D.C.)
The Music Division in the Collections and Services Directorate is the Library's primary gateway to the collections and reference services dealing with the subjects of music, theater, and dance. These collections consist of books, serials, and scores; and special collections that include scores, correspondence, writings and business papers, iconography, and musical instruments. The incumbent reports directly to the Head, Reader Services Section. The incumbent may be an authority in a specialized field of music and is an expert in digital reference service. Performs duties which encompass very complex and wide ranging reference, research, and outreach assignments in his/her field of specialization. Plans comprehensive, in-depth means by which to improve and support all automated reference activities. Librarians respond to inquiries that are received in person, by telephone, by correspondence and by electronic media. These requests originate from Congress, foreign and U.S. Government agencies, national and international academics and scholars, research and scientific institutions, the professional and business communities and from the general public. Maintains current and extensive knowledge of trends in his/her specialized area in the fields of music or performing arts and of advances in the area of reference librarianship.
Campaign Specialist (Pandora - Kansas City, MO)
The Campaign Specialist will partner directly with Sales Account Executives and will be responsible for working internally and externally to ensure that we execute strategically and flawlessly for our advertising partners. The right individual will be a key contributor in Pandora’s Client Services team and responsible for operational development, implementing, maintaining and enhancing these campaigns. This position involves sales and client support, project management, execution and reporting.
Junior Designer, Marketing (NPR - Washington D.C.)
The Junior Designer works with the Junior Copywriter and the Marketing team, and will play an active role in creative brainstorms, concept development, and project kick-offs. S/he will be responsible for event collateral (posters, programs, event banners, website graphics, etc.), small campaigns (website images, web ads, print ads, iTunes promotional pieces), stationary, posters, product development for the shop.npr.org, and additional projects.
Brand Manager (Townsquare Media - Twin Falls, ID)
Brand Manager and PM Drive for Classic Rocker: 983 The Snake. A Townsquare Media Brand Manager is the brand captain for their radio station. You will develop relationships with your on air team, the sales department and sales management and your Operations Manager. You will carry your radio stations brand forward on air and in the digital world and be a leader for your Brand.
Integrated Marketing Strategist (The Fader - NYC)
As FADER's brand marketing efforts grow, we are looking for hard working, driven, creative and collaborative members to join our expanding team. We are looking for an Integrated Marketing Strategist who can ideate strategic, creative platforms for our company and the brands that we work with. The ideal candidate must demonstrate a strong understanding and insight into brand marketing from a publisher perspective, and be passionate about music and the lifestyle surrounding it. The candidate will have commitment and passion about our mission to make brands matter in culture. You live and breathe music, the lifestyle around it, and are excited by the prospect of building things for both our brand partners and our own business. You are entrepreneurial and highly-energized. The Integrated Marketing Strategist at FADER acts as a primary point person in the creative development of integrated marketing partnerships. This position reports to the VP of Strategy.
Creative Strategist (Soundcloud - San Francisco)
You’ll work in close collaboration with the Brand Revenue team (Sales & Account Management) and interface in a cross-functional capacity on a number of projects with Creative Services, Content and Legal to create engaging brand partner solutions. In this combination strategy and design role, you to take ownership of each project from the early pre-sales strategy and ideation phase and see it through to the campaigns final execution. In addition, youll be driving the communication of the Brand Revenue teams needs and expectations across other product and content stakeholders.
Marketing Director (Charleston Symphony Orchestra - Charleston, SC)
The Marketing Director is a senior staff member who oversees external communications for the organization and is responsible for all concert performance revenue of $1.7 Million. Responsibilities include development and implementation of subscription and single ticket campaigns, managing advertising and media sponsorships, overseeing public relations and supervising telemarketing. Working closely with the senior management team, the Marketing Director implements strategies that result in subscriber satisfaction and retention, expanded audiences and increased public awareness. The Director works closely with the Development Director to create meaningful patron experiences across the symphony family.
Account Director, Music (The Marketing Arm - Chicago, IL)
The Marketing Arm is seeking a proven, dynamic Account Director to guide the Music work for one of the agency’s largest clients. The newly created position requires a powerful combination of leadership skills that can guide a multi-dimensional team; experience with multi-channel, consumer-centric marketing and a personal interest in Music. The Account Director will be the strategic liaison for clients, internal teams and partner agencies while also supervising multi-channel engagement execution. Candidate must be a creative and strategic thought leader with the ability to deliver integrated thinking; demonstrate a positive, do-what-it-takes attitude; be a natural connector who develops strong relationships among various groups, and anticipate and solve problems while being highly organized.
On Air PD (iHeartMedia - Toledo, OH)
iHeartMedia Toledo has immediate opening for On Air Program Director. Ideal candidate has multi-format experience both programming and on the air in Rock, CHR, AC, or Country formats. Leads all aspects of radio station’s on-air experience in a leadership and operations role, responsible for talent, content, programming, and online presence. Creates, produces and announces topics on the radio, including music, entertainment, politics, news, weather, sports, traffic and other topics of interest.
Advertising Sales Specialist (Cumulus Media - Saginaw, MI)
CUMULUS MEDIA – Saginaw is seeking a talented Sales Representative who thrives in a fast-paced working environment. We are identifying highly competitive individuals with a proven track record of over-achieving sales goals. In return, we offer a unique career opportunity: one where you are given a challenging mission, world-class tools to help you succeed, and the chance to realize your full potential as a sale’s professional.
Older posts (7+ Days)
Copyright Coordinator, Music Publishing (FOX - Los Angeles)
Fox Music is looking to hire a Copyright Coordinator to work in our studio music publishing department. This role will interact with many areas of the studio with regards to film and television copyright including music cue sheets, CWR work registrations and US Copyright Office filings.
Associate Brand Manager (Sound United - Vista, CA)
Reporting to the Director of Brand Management, the Associate Brand Manager, will assist in developing overall brand vision and strategy. This position will oversee the management and execution of core projects associated with the brand at the category, product or channel level. Associate Brand Manager will assist in the development and evolution of the brand, product portfolio, and overall strategy while maintaining focus on the day-to-day activities relating to brand management. The position will be located at our worldwide headquarters in Vista, CA.
The selected candidate will assist in the development and execution of the brand strategy and key product and consumer messages. all initiatives across all consumer-facing channels. S/he will be responsible for analyzing brand, category and product-level performance metrics, making recommendations and implementing all necessary actions in a cross-functional manner with the product development organization.
This role will work closely with other functional areas to bring ideas to execution. Ability to collaborate with cross-functional teams (design, marketing, PR, engineering, sales, and more) to ensure world-class situation analysis, solution development and execution. Experience working with global cross-functional teams, dealers, and key stakeholders.
Market Dev Specialist West US (Shure - USA)
Under Supervision of the Sr. Sales Manager, the Market Development Specialist II plans, programs, and participates in field events to support sales growth for Shure products in the retail market segments including MI, CE, and Pro Audio segments. Trains and evangelizes to independent sales reps, key customers, distributors and influential end users on product(s) as prioritized by Sales and Marketing leadership. Collects customer leads and useful feedback on Shure’s products, programs, and services and reports findings to Product and Sales and Marketing Management regularly.
Director, On-Air Promotions (Spectrum - Tampa, FL)
This position will take charge of managing a creative team that develops creative promos and branded content, from conception to completion. Qualified candidates will have experience managing a staff of promotion producers, strong writing/production skills and an understanding of the brand. At its core, this position is responsible for analysis, discussion and oversight of the implementation of brand strategies, and objectives set forth.
Marketing Director (Coach House Concert Hall - San Juan Capistrano, CA)
Proficiency with ticketing sites such as TicketWeb and Goldstar.Skills with Social Media, preferably Business Manager for each: Facebook/Instagram/Twitter. Good written and verbal communication skills. Proficiency in Microsoft Outlook. Multi-tasking capabilities. Able to work at least 30 hours a week. Experience in the music industry is required and interest in live music a must - as you are often needed at the shows here at the venue.
Digital Marketing Manager (Apple - Culver City, CA)
Apple Services is seeking an experienced Digital Marketing Specialist that has a deep passion for culture and music. This role will be responsible for driving the growth, development, execution, and measurement of multi-platform digital strategies across the services businesses; Apple Music, iTunes, Books, News, Podcasts, iCloud and more. This person will work closely with teammates in the Digital Marketing organization as well as cross functionally with Product Marketing, Production, Engineering, Analytics and internal and external creative/advertising agencies.
Social Media Marketing Coordinator (The Keynote Group - Charleston, SC)
We are seeking a results-driven individual to execute client social media and related efforts to drive exposure, credibility and market presence. The ideal candidate would have a minimum of two years’ experience.
Advertising Copywriter (Pandora - Oakland, CA)
We have an exciting opportunity for an Advertising Copywriter to join our team. You will play a critical role in growing Pandora’s voice through audio advertising copywriting and production coordination support within our Audio Creative team. You must be a skilled writer with good organizational skills. You’ll work closely with company partners and clients to balance advertising goals with strategic brand initiatives.
The ideal candidate is a creative thinker who understands brands, ideas, and digital. You would also be an expert communicator, versatile writer, flexible collaborator, and innovative thinker who flourishes in a high-growth, fast-paced creative environment. We are looking to build our outstanding creative team, and this role will be crucial to our future growth and success.
Product Manager, Digital Media (Apple - Santa Clara Valley, CA)
The Product Manager, Digital Media will assist in defining and marketing new features, media types, products, and services as part of the Apple Music and iTunes team. Strong understanding of technology, the process of software engineering and UI design, plus a keen sense of diplomacy. It is also beneficial to have a passion for music and digital media. Contribute to product positioning, messaging, introduction, maintenance, and/or obsolescence of these features, media types, products, and services.
Marketing and Publicity Manager (Music Box Films - Chicago, IL)
Music Box Films seeks a motivated, resourceful individual with excellent written and verbal communications skills to join our marketing team as Marketing and Publicity Manager.
Music Box Films is a Chicago-based independent film distribution company that specializes in foreign language, documentary and American independent releases. Our acquisitions are highly curated to appeal to the so-called art house movie segment whose core demographic is an educated and culturally aware audience.
Creative Copywriter (Issuu - Palo Alto, CA)
Copywriter is an important and impactful role within issuu’s marketing organization. Collaborating with product and design, this role will focus on ensuring a unified, ownable voice across all issuu’s communication channels. This role requires flexibility, intellectual and operational agility, and a strong bias for action. This is an exciting opportunity to put your well honed writing skills and boundless creative energy to work in an environment filled with passionate people, exceptional talent and a truly unique mission. This position reports directly to the VP Marketing.
Account Executive (Townsquare Media Group - Davenport, IA)
Are you Commission Driven? Have a sense of what it takes to win? If you want to grow professionally, can move at the speed of light and still have fun - Well then we want to talk to you! Townsquare Media Quad Cities is looking for a dynamic sales executive to join our media and digital advertising team. You will be selling local advertising for our innovative stations as well as given a large active account list upon starting.
Digital Advertising Manager (AltPress - Cleveland, OH)
Alternative Press Media is looking for a confident, self-motivated individual to join our staff in Cleveland as a Digital Advertising Manager This candidate should have an in-depth knowledge of contemporary young adult culture, including the areas of music, movies & television, online, style and technology trends.
PR Account Executive (FYI Brand Group - Los Angeles)
FYI has an immediate need for a dynamic and enthusiastic PR Account Executive to join the LA Team. The AE will gain hands on public relations experience working within our lifestyle brands, social good and sports divisions. Working closely with the Account Coordinator and company CEO, we are looking for a hard-working, business minded go-getter who is able to thrive in a fast paced and ever-changing work environment with the skill-set to manage multiple accounts. Salary commensurate upon experience.
Campaign Specialist (Pandora - Oakland, CA)
The Campaign Specialist will partner directly with Sales Account Executives and will be responsible for working internally and externally to ensure that we execute strategically and flawlessly for our advertising partners. The right individual will be a key contributor in Pandora’s Client Services team and responsible for operational development, implementing, maintaining and enhancing these campaigns. This position involves sales and client support, project management, execution and reporting.
Commercial Music Publishing Partnerships Manager (Facebook - Menlo Park, CA)
Facebook is seeking a Commercial Music Publishing Partnerships Manager who is passionate about the changing music ecosystem, technology and supporting our goal of connecting people through social media, the mobile eco-system and business strategy. This role will develop and guide management of Facebook’s commercial relationships with music publishers and societies, as well as collaborate with our product and media partnerships teams to ensure a coordinated and best-in-class music partner management structure. The position is full-time and based in our main office in Menlo Park, CA or New York, NY.
Digital Brand Manager (NBC - Universal City, CA)
The Digital Marketing Brand Manager is responsible for liaising with the social media, digital, media and publicity agencies and/or internal stakeholders on all the UPHE acquisitions, ensuring that their respective work products are delivered on time and according to strategy. This position oversees the creation and distribution of digital marketing materials, as well as handling special projects as assigned by the Vice President of Marketing, UPHE Content Group.
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