#shellmet

[the-best-8-of-splatsville]

I love getting low res quality screen shots of them.

[yebbybin]

happy fall woah

i have a fall-y shellmet for u

[cagemasterfantasy]

Shellmet the Snail pokemon a bug type

1ft 4inc

17lbs

Ability: Hydration or Shell Armor Hidden Ability: Overcoat

Egg Group: Bug

Highest Base Stat: Defense:85

Lowest Base Stat: Speed:25

Base Stat Total: 305

When attacked, it tightly shuts the lid of its shell. This reaction fails to protect it from Karrablast, however, because they can still get into the shell. It has a strange physiology that responds to electricity. When together with Karrablast, Shelmet evolves for some reason.

Trade with Karrablast to get Accelgor the Shell Out pokemon a bug type

2ft 7inc

55.8lbs

Ability: Hydration or Sticky Hold Hidden Ability: Unburden

Egg Group: Bug

Highest Base Stat: Speed:145

Lowest Base Stat: Defense:40

Base Stat Total: 495

It moves with blinding speed and lobs poison at foes. Featuring Accelgor as a main character is a surefire way to make a movie or comic popular. Discarding its shell made it nimble. To keep itself from dehydrating, it wraps its body in bands of membrane.

[madstars-festival]

[WINNER INTERVIEW] THE MAKING OF A GRAND PRIX OF THE YEAR WINNER

Last year, 20,282 entries from 63 countries were submitted to the MAD STARS. Among the 788 winning works, 'SHELLMET' by TBWA\Hakuhodo was selected as the Grand Prix of the Year, in the PSA category.

SHELLMET is a combination of shell and helmet and is an upcycled helmet developed by the town of Sarufutsu in Hokkaido, Japan, and plastic manufacturer Koushi Chemical Industry Co., Ltd.

The town of Sarufutsu, one of the scallop-producing areas in Hokkaido, Japan, exports about 40,000 tons of scallops every year, but at the same time, 40,000 tons of shells are being discarded as marine debris. When the export of shells was suspended in 2021, the town suffered from soil pollution and odors as the shells were left behind.

TBWA\Hakuhodo and Koushi Chemical Industry Co., Ltd. stepped in to solve this problem by creating a durable new material from scallop shells and recycled plastic and repurposing them into helmets.

What was the story behind the creation of the shells, connecting the common essence of shells and helmets to protect against external impacts?

We caught up with Takahiro Hosoda, chief creative officer at TBWA\Hakuhodo, who led the campaign, to find out!

Q. Where did the idea for SHELLMET come from? 

A: It was about three years ago. A company called Koushi Chemical Industry tweeted about a new technology. It had developed technology with which eggshells could be transformed into plastic.  An art director on my team noticed this and started imagining potential creative applications. We discussed this as a team, and one member remembered a story about seashell waste build-up affecting areas of Hokkaido in northern Japan. We thought that if we could leverage this technology and make plastic from these waste seashells, we could turn them into a valuable resource. That was the germination of the idea that would become SHELLMET.  

Q. What were the challenges in getting it from idea to product?

A: The biggest issue was the "Strength" of the plastic material itself. We were birthing a product that is meant to protect human lives so there was no room for any compromise on safety. We collaborated with university-level researchers and tested them over and over.  

Q. Were there any “Godsends” that helped to make it easier? 

A: Actually, the godsend was the design of SHELLMET. We mimicked the rib structure found on actual scallop shells, initially as a visual nod to the source material from which SHELLMET is made. However, it turned out that this very design, the rib structure, gave SHELLMET the extra strength and durability that make it so viable as a product.    There was some discussion about the cost implications of this design initially, but by pursuing this design, we achieved 30% more strength compared to ordinary plastic helmets.    

Q. After the campaign, what will happen to SHELLMET? What are its plans? 

A: SHELLMET will not end with a single campaign. We want to take this new product and new material and make it a viable choice worldwide. 

Firstly, we want to spread SHELLMET the product, throughout the world. We’ve already managed to make SHELLMET the official safety helmet for the 2025 Osaka Expo, and we are getting many orders from factories across Japan choosing to use SHELLMET to protect their employees.  

SHELLMET can be used to protect the lives of cyclists and can become the emergency protective gear of choice for all businesses, schools, and government facilities across the world. We’ve only scratched the surface and we intend to take it as far as we can.  

Secondly, we want to expand the usage of the material from which SHELLMET is made. The material has so many potential applications like smartphone cases, earphone cases, or suitcases to name just a few. We are already being approached by many businesses and we are excitedly exploring future applications.  

Q. What do you think are the criteria for great creative work? What helps you to make your work, and the work of your agency creative? 

A: Firstly, to move people with ideas they’ve never seen. This is the essence of good creativity, and this does not change. However, great creative work in our times must also satisfy three important criteria. Namely the brand, the user, and society itself.   Most traditional creative briefs are focused solely on brand profit and benefit.  

We make a point of exploring these questions always:   “How can we make the customer happier?” “How can we benefit society and bring meaningful change?”  

Secondly, expand your thinking and vision through questioning, which will help you create a bigger, more impactful, and meaningful idea. This will, in turn, will help the brand reap even greater benefits.  

Q. What does it mean to you and your agency to have won the award at MAD STARS? 

A: To me, this trophy is not a symbol of what we’ve achieved. It is a symbol that orients us toward the future, telling us to do more.  

We’re going “madder” than ever before and will continue to create meaningful changes for society. We thank all members involved in MAD STARS for this great honor. From the bottom of our hearts!  

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Who will take home this year's Grand Prix of the Year? It could be you at MAD STARS 2024!

The 1st entry deadline (Early Bird) is approaching fast – May 10th.

Share your innovative solutions in Marketing, Advertising, or Digital content, and be a part of changing the world!

Let your ideas shine bright at MAD STARS 2024.

Submit your idea 👉🏻 www.madstars.org

[rizegreymon22arts]

Shellablast (Karrablast + Shellmet).

Commissioned by TheNuclearPowerBrain.

You can buy a FUSEmon commission on my shop, please i need money.

Support me on patreon to get acess to the PSD files and a shiny version, www.patreon.com/RZGMON200

[mm1kyu]

little doodles of the best 8 to refresh mymemroy/see how they all look next to eachother and barrelwire if that means anything to the one other barrelwire shipper 😢

[rickydirigo]

A bunch of Best 8 eeveelution doodles

[dailycoroika]

Shellmet pls 🥺

Day 22: freestyle..? Idk

Ft. My broken drawing pencil and why this took so long

[onetoomanyyy]

coroika bankara volume 3 cover pages :>

the gang is here in full color ♥️♥️ (+ that wire art is rlly cool)

creds to hazard for the scans , I just wanna make sure everyone here sees them too (I don’t even have twitter I just dig around it for coroika spoilers every once in a while 😭)

[agent-marusankisser]

Crackship idea: anyone in coroika who shares the exact same main weapon or have used the exact same weapon before (provided they're not related obv just to rule out prince and emperor). I'm not as good with side characters as you are but I know it'd give us stuff like Skull/Shady, School Uniform/Bamboo Hat, any combination of Sailor-B, Half-Rim and N-Pacer (or all 3!), Rider/8-Bit (which would end in divorce immediately but still) but the possibilities are endless. I went looking for characters who share main weapons and found enough that I stopped paying attention.

marusan/shellmet /j

[firefl1ezz]

I saw your post about the rarepairs and I would like you to consider this:

consider your ship considered

slightly more casual gear than in the manga, since why not

[the-best-8-of-splatsville]

what happened when 8-bit lost to team blue:

(This is such a bad sketch, lol) Also, ask box is empty, so feel free to drop a few questions

[sawdusst]

tako!!!!!!!! (ft. barrel in the background)

[dazzlingqwq]

owasera x coroika au!!!!!!!

this is gonna js be the main crew n a few others.. since i dont wanna do every character in existence sorye guys i donr know muxh abogf osmeg ld ths COUGH XOUGH

Yuichiro: Rider or Fierce work for him in my opinion. They're both moody characters at first, but start becoming more optimistic/energetic later on. Im not sure where Yuu's idiocy comes from, but i'll sort that out.

Mika: Hachi or Ocho work very well. I'm personally leaning more towards Hachi, since dude has been experiencing the horrors(tm), but Ocho also experiences the horrors to an extent.

Shinoa: Shiver, Marie, or Shellmet. They're all quite snarky, has that Shinoa attitude(tm), and as a bonus they're all quite famous. Works well with how highly the hiragis are praised.

Yoichi: Yoichi's a hard one to pinpoint. All i could really think of is Desi, or maybe Safari hat, maybe Stealth? I cant think of that good reasoning either.

Kimizuki: KIMIZUKI MY BELOVED okay ill shut up now. Kimizuki is either Wireglasses or Vintage. They're both like him in many ways. Cold to many, but softens up just a bit later on. wire gets bonus points for having glasses lol

Mitsuba: 8bit or Gakuran. They're both agressive, while Gakuran is a bit energetic, 8bit is a bit more strict. Neither of them carry the tsundere quality Mitsuba has for a bit tho, lol.

BONUS CHARACTERS (WITH LITTLE TO NO EXPLANATION)!!!!!!!

Mahiru: Nana or Pony.

Kureto: Emperor.

Aoi: N-Pacer.

Akane: Clip-onz.

[madstars-festival]

[Delving into MAD STARS 2023 Winners] The Grand Prix of the Year (SDGs Stars): SHELLMET, The World's First Scallop Shell Helmet

Work | SHELLMET

Advertising Agency | TBWA\HAKUHODO

Advertiser & Client | Sarufutsu Village + Koushi Chemical Industry Co., Ltd.

Award | Grand Prix of the Year in SDGs Stars, Grand Prix in Design Stars, Gold in SDGs Stars, Silver in Place Brand Stars, Silver in Innovation Stars, Bronze in PR Stars

Country | Japan

Meet SHELLMET, the world's first helmet made from scallop shells. This innovative campaign by TBWA\HAKUHODO and Koushi Chemical Industry Co., Ltd. aims to promote sustainable consumption and production by transforming waste into valuable products.

Sarufutsu Village in Hokkaido, Japan, is famous for its scallop farming, but it also produces tons of scallop shells that are discarded every year. To solve this problem, the agency and the client collaborated to create a new material made from crushed scallop shells and resin. This material is strong, light, and eco-friendly, making it ideal for helmet production.

The campaign launched SHELLMET, a helmet brand that uses this material as its main component. SHELLMET is designed to protect not only the wearer's head, but also the environment and the future of the village. The campaign also created a website, a social media account, and a pop-up store to showcase the benefits of SHELLMET and this material.

SHELLMET won the Grand Prix of the Year in the SDGs Stars at MAD STARS 2023, a prestigious advertising festival. The campaign received high praise for its creativity and social impact, as well as its potential to expand to other products and markets.

SHELLMET is more than just a helmet. It's a symbol of hope and innovation for a sustainable future.

If you are inspired by SHELLMET and want to see more amazing work from around the world, visit the MAD STARS website. You can access our entire archive online for free and get inspired by the winners of the past and present.

[subtotechno]

dude that would be such a waste of netherite wdym???

- @angelxxreaper

IT'D BE COOL