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OnePlus Nord 2T design, camera and performance review

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OnePlus Nord 2T design, camera and performance review

Introduction of OnePlus Nord 2T

The Oneplus Nord 2T made its debut in May and will soon take the place of the Nord 2 on retail shelves. The ‘T’ model, which was previously exclusive to OnePlus’ flagship series, is now available in the Nord series for the first time.

The formula is still used, but this iteration T additionally emphasises performance, charging, and speed enhancements. A new Dimensity 1300 processor and 80W rapid charging are included in the Nord 2T. These are the only variations from the original Nord 2, along with a slightly modified design. The Nord 2T is not intended to make owners of Nord 2 models envious; rather, it is designed to keep the line competitive as it gets better.

Additionally, the OnePlus Nord 2T appears to be a highly alluring smartphone on paper. With a gorgeous wooded back or a glossy mint back cover, it boasts a sturdy dual Gorilla Glass 5 structure. Additionally, there features a powerful Dimensity 1300 5G chipset atop a 90Hz Fluid AMOLED.

Introduction of OnePlus Nord 2T Image credit: Gsmarena.com

The triple-camera setup on the back is a carryover from the Nord 2 and is comparable to most of the Nord 2T’s rivals. It consists of a 50MP primary camera with OIS for most of your shooting, an 8MP ultra-wide camera for the infrequently dramatic perspective, and a 2MP depth sensor that is primarily present for marketing purposes. And like the Nord 2, the 32MP selfie camera has a pouch hole.

Front side of the Nord 2T. Image credit: Gsmarena.com

The 4500mAh battery in the OnePlus Nord 2T is divided into two separate cells, enabling 80W rapid charging. Naturally, the 80W adaptor comes with the phone.

Finally, the new OnePlus Nord 2T uses the OxygenOS 12.1 launcher and runs Android 12. OxygenOS 13 has already launched, so we anticipate that it will also reach this Nord 2T later this year.

Like the Nord 2, the OnePlus Nord 2T is not IP certified and does not, in fact, have any ingress protection. It is not entirely uncovered, but we have spotted rubber insulation on several apertures. However, the manufacturers are not promising that the phone will last.

Unboxing of Nord 2T

The OnePlus Nord 2T comes packaged in a sleek black packaging. A 10A USB-A-C cable, an 80W rapid charger, and a cool, smooth protective cover with two different textures are all included.

Unboxing of OnePlus Nord 2T Image credit: Gsmarena.com

The phone’s screen has a tiny layer of protective film on it when it is delivered. Although it is of low quality, it is also not too bad to peel off.

Design

Whether you choose the glossy (Jade fog) or frosted (Gray shadow) model, the OnePlus Nord 2T is a handsome smartphone. The camera island and the back, which were redesigned, are the easiest ways to distinguish this phone from the Nord 2, despite the fact that it uses largely the same components.

Camera island of Nord 2, and Nord 2T Image credit: Gsmarena.com

The larger camera island and larger black Circle are features of the new Nord 2T. Of course, the rear panels have different paint jobs.

Black varient of OnePlus Nord 2T Image credit: Gsmarena.com

We think that both the glossy and the frosted versions are lovely in their own unique ways. Although neither has a flawless grip, the glossy Nord 2T has a little advantage. Both variants are smudge-resistant, so while fingerprints do eventually stay, it takes a lot longer and is less difficult to remove them.

Dual Gorilla glass front and back protection. Image credit: Gsmarena.com

Beyond the outside, the OnePlus Nord 2T was constructed using a tried-and-true formula: two Gorilla Glass 5 panels separated by a glossy plastic frame. The rear glass and frame are gently curved toward the edges, although the front glass is level.

SIM card slot and dedicated Micro SD card slot Image credit: Gsmarena.com

OnePlus Nord 2T has an official ingress protection rating, but since we spotted the rubber insulation on the SIM slot, it is completely exposed.

The 6.43-inch Fluid AMOLED display on the OnePlus Nord 2T is just as stunning as the one on the Nord 2. It has a 90Hz refresh rate, supports HDR10+, and has bezels that aren’t too thick.

Perfect bezels Image credit: Gsmarena.com

The left side of the panel contains a perforation for the 32MP selfie camera. The earpiece, which serves as both a second speaker and a grille above the screen in the stereoscopic setup, is concealed by this thin grille.

32MP of Selfie camera Image credit: Gsmarena.com

Under the screen, there is also an optical fingerprint sensor that has shown to be incredibly quick and accurate.

It has optical fingerprint sensor on the display. Image credit: Gsmarena.com

Aside from the substantial camera island, the back is relatively clean. The top one features the main 50MP camera, while the bottom one has the 8MP ultra-wide camera and the 2MP depth sensor. It has two observable black circles. The dual-LED flash and a transparent sensor cover are visible outside.

Camera island triple-camera setup. Image credit: Gsmarena.com

The camera island protrudes from the back of the phone, therefore it is only normal that the phone wobbles when placed on a desk.

The glossy frame offers virtually no grip. The top and bottom are thicker while the sides are thinner.

volume rockers on the life side Image credit: Gsmarena.com

the left side’s volume controls.

Power button and lock key on the right side Image credit: Gsmarena.com

The three-step silencer and the power/lock key are located on the right side.

top of the has only microphone. Image credit: Gsmarena.com

At the top of the Nord 2T, one microphone stands out.

The bottom is crammed full of features, including the dual-SIM tray, the main microphone, the USB-C port, and the outlet for the second stereo speaker.

Stero speaker’s, type c charging port and dual SIM tray Image credit: Gsmarena.com

The OnePlus Nord 2T has similar dimensions to the Nord 2 and a weight of 190 grammes, which is in line with devices with screen sizes of around 6.4 inches.

The Nord 2T is undoubtedly not a little phone, but it differs enough from the common 6.67-inchers to appeal to those who are sick of clunky devices. Additionally, it is pretty lovely and distinctive, and the back cover comes in two different finishes.

Although the included case greatly aids, the Nord 2T’s grip is far from ideal. We advise choosing the Glossy jade Fog model if you intend to use this phone without a case because it has a little better overall handling experience.

grip of the OnePlus Nord 2T. Image credit: Gsmarena.com

Like the original, we also enjoyed the OnePlus Nord 2T. Even though we would want a stronger grip and an official IP certification, we have no concerns regarding the build quality.

Display

On paper, the 6.43-inch Fluid AMOLED display on the Motorola Edge 30 Fusion in comparison to the OnePlus Nord 2T appears to be the same. It is a panel with a 90Hz refresh rate, enhanced 1080p resolution, and support for HDR10+. The screen is covered by a flat piece of Gorilla Glass 5.

Display of OnePlus Nord 2T. Image credit: Gsmarena.com

With a normal resolution of 2,400×1080 pixels and a 20:9 aspect ratio, the screen has a 409ppi density.

Our display measurements show that the OLED panel in the Nord 2T is identical to that in the Nord 2. The maximum manual brightness for the screen is 449 nits. We recorded a maximum brightness of 636 nits when using Auto Brightness and facing the screen in bright light.

Color accuracy

There are two colour modes available in the screen settings: Natural and Vivid, which correspond to the DCI-P3 colour space (sRGB colour space). Both are extremely accurate; the profiles aren’t overly saturated, but the shades of white and grey are a little blushed. Using the Warmest setting of the colour temperature bar will give you excellent accuracy in both modes.

Refresh rate

Standard (60Hz) and High (90Hz) refresh rates are both available. There is an Auto mode, but the high settings behave like Auto in any case: they run all supported apps at 90 hertz and fall back to 60 hertz for playback and streaming of still images and videos.

Refresh rate of the Nord 2T display Image credit: Gsmarena.com

Although we have seen games with a 90Hz refresh rate, we are unsure if they are actually drawn at 90 frames per second. For years, HFR gaming has been off-limits to BBK phones unless an agreement has been reached with a particular game developer. The OnePlus Nord 2T hasn’t yet received any announcements, though.

HDR And Streaming

The OnePlus Nord 2T display has received official certification for conformity with HDR10 and HDR10+. The phone also has Widevine L1 DRM support, so streaming 1080p HDR10 video should be possible. Although it is possible on YouTube, HDR10 streaming is not yet available on Netflix and Prime Video.

Display Enhancement

On the Nord 2T, Oneplus includes a video enhancement called “Video colour boost” that aims to improve the colour of your videos in a few different video apps.

Battery life

The Nord 2-4500 mAh battery on the OnePlus Nord 2T has the same capacity. Since it runs on a newer version of Android and has a nearly same display and hardware, we anticipated similar battery performance.

In comparison to the Nord 2, the OnePlus Nord 2T performed well in all three of the major tests: calling, web browsing, and looped video playback, earning a rating of 100 hours of endurance.

OnePlus Nord 2T endurance rating Image credit: Gsmarena.com

Charging speed

In comparison to the Nord 2, the OnePlus Nord 2T performed well in all three of the major tests: calling, web browsing, and looped movie playback, earning a rating of 100 hours of endurance.

80W SuperVOOC adapter Image credit: Gsmarena.com

You don’t need to purchase any additional items to get the fastest charging speed because the Nord 2T comes with an 80W SuperVOOC adapter and a 10A-rated charging cable.

The battery needs to be recharged from 0% to 60% in 15 minutes. With an 80W SuperVOOC adapter, we received a 100% charge after 30 minutes.

The Nord 2T often takes between 3 and 6 minutes to display charged on the screen after reaching 100%, which signifies the battery’s actual full charge.

Therefore, it looks that the Nord 2T has no benefit over the Nord 2 in terms of actual top-up times, even with a fast charger. The Nord 2T has an edge for the first 15 to 20 minutes, receiving an extra 8 to 10%, but after that it slows down significantly to maintain cool temperatures and match the Nord 2 charging pace overall. You won’t see a difference, then, unless you charge your phone for 10 minutes or less every day.

Speaker’s

The OnePlus Nord 2T has a hybrid design with two speakers, one of which is the earpiece and the other of which is located near to the charging connector at the bottom of the device.

Speaker. Image credit: Gsmarena.com

The bottom speaker in this hybrid setup is obviously slightly louder and has more bass. But when playing music or videos, the sound balance was good.

In our volume test, the OnePlus Nord 2T speaker received a very Good rating, and we can attest that music plays loudly on the phone. The speaker’s performance in the high frequencies is superb, but the bass and mids are scarcely audible. Overall, we are pleased with the Nord 2T’s audio output.

Software

The OnePlus Nord 2T has the most recent version of OxygenOS 12.1, which runs on top of Android 12. The Nord 25G, which also recently received an Android update, uses the same firmware.

Image credit: Gsmarena.com

The Nord 2T supports fingerprint unlocking, and the optical sensor that powers it performs admirably and is constantly on. It is also remarkably quick and accurate. For even faster unlock, you may even add a face.

If you keep your finger on the scanner for one or two seconds, there is a Quick Lunch function (under Special Features, it is the fingerprint settings) that enables you to start an app or carry out an operation. There are many slots available, and you can cycle among them by holding down your thumb while moving it left or right.

The option of an always-on display is available, and it can be set to be on all the time, on a schedule, or briefly powered down.

Biometric, fingerprint animation and Quick lunch. image credit: gsmarena.com

For the AOD screen, you can select from a variety of distinctive themes. The Nord 2T delivers Horizon light, often referred to as Edge light on other phones, for gratis. It is a good substitute for a notification LED because it is independent of the AOD and less draining on the battery.

Always display-on, Themes, Themes, Themes, Horizon light Image credit: Gsmarena.com

For all intents and purposes, OxygenOS 12.1 is ColorOS 12 with a different theme, so anyone coming from an Oppo or Realme device should feel at home. On the other hand, those switching from an older OnePlus device, such as the original OnePlus Nord, will find it to be quite different.

OxygenOS 12.1. Image credit: Gsmarena.com

Performance and benchmarks

The brand-new Media Tek Dimension 1300 processor powers the OnePlus Nord 2T 5G smartphone. Our evaluation unit included 128GB of UFS 3.1 storage and 8GB of LPDDR4X RAM.

Before we began our testing, we struggled to understand how the new Dimensitiy 1300 differed from the older Dimensitiy 1200 found on Nord 2. It has two SoCs that, right down to the clock speed, have identical CPU and GPU configurations.

Image credit: Gsmarena.com

The presence of a set of features Media Tek has dubbed Hyper-Engine 5.0, which includes things like AI-Based variable rate shading for 3D rendering, smart resource optimization of CPU and GPU to improve the efficiency, frame rate smoother, Hybrid AI-GPU super resolution for images upscaling raytracing SDK, and networking improvements, was actually the only difference between the two chipsets. All of these are largely intended to enhance gaming performance, but in a way that is difficult to quantify.

As a result, the Nord 2T 5G and Nord 2 5G both have identical CPU, GPU, memory, and storage components and perform identically. To verify our discovery that two phones scored within each test’s margin of error, we had to run the benchmarks again on the Nord 2 5G.

about section of OnePlus Nord 2T. Image credit: Gsmarena.com

The results of the Dimensity 1300 CPU are comparable to those of the Dimensity 1200 (Nord 2) and not far off from those of the snapdragon 778G CPU.

Additionally, we discovered a discrepancy in our results, with the Nord 2T reporting a lower single-core Geekbench 5 Score than the Nord 2 5G did. The test result on the earlier Nord 2 5G device was the same when it was rerun with the most recent OxygenOS 12.1 upgrade, indicating that the device has been degraded since it was first used.

The only GPUs within the Snapdragon 870 (Neo 3T) and Dimensitiy 8100 (poco X4 GT) that perform better than Nord 2’s GPU are by a relatively small margin.

Unfortunately, despite the 90Hz display, none of the GPU tests can exceed 60 frames per second.

On the comprehensive Antutu test, the Nord 2 performed admirably. It received a score of 604467, but the Realme GT Neo 3T and the Poco X4 GT, which both have flagship-class chipsets, outperformed it.

The Nord 2T may perform fairly well in terms of gaming performance. Even at higher visual settings, the phone was able to run Apex Legends at 60 frames per second for the majority of the game. In hotter climates, the phone becomes a little warm, but Nord 2T is never difficult to hold. Only a small number of games are approved to run at 90 frames per second, as we mentioned earlier. The majority of games can only run at 60 frames per second.

The OnePlus Nord 2T provides good performance for a €400 smartphone, and our team is pleased with what we received even if it is the same as the Nord 2 from a year ago. The new HyperEngine 5.0 should enhance gaming performance over time, so even though the changes are not immediately apparent, they have been made. Since the chipset can support it, we simply ask that OnePlus allow for more frame rates than 60.

These days, stability and long-term effectiveness are highly crucial. The passive on the phone is tiered. cooling system, although the majority of the heat still escapes from a region of the back glass close to the camera. While the phone does get rather warm when operating at 100%, that area is bearable when touched. Better yet, since it sprang from your finger, you won’t often touch it.

On the 3D Mark stress test, the Nord 2T achieved a stability score of 59%, which is below ideal but in line with the results of GPUs with greater power.

The CPU test revealed that while under stress for longer than 5 minutes, the Nord 2T can only maintain 60% of its maximum CPU performance. Overall, not great, but not terrible for a smartphone that doesn’t play games.

Camera

The triple-camera setup found on the back of the OnePlus Nord 2T is the same as that found on the Nord 2. A 50MP OIS camera, an 8MP ultra-wide camera, and a 2MP depth sensor are all present. A dual-LED flash is also present.

The 32MP front camera from Nord is also retained.

Back camera setup Image credit: Gsmarena.com

Thus, the Sony IMX766 1/1.56 Quad-Bayer sensor in the Nord 2T’s 50MP primary camera features a 23mm f/1.88 optically stabilised lens, 1.0m pixels, and PDAF. This camera has a 2X digital zoom, Night Mode, and a 12.5MP resolution by default.

An f/2.25 lens and an 8MP Sony IMX 355 sensor are used by the ultra-wide camera. It also includes Night Mode but no autofocus.

The 2MP GalaxyCore GC02M1 sensor with an aperture of f/2.2 is used by the monochrome depth camera.

Selfie camera Image credit: Gsmarena.com

The selfie camera’s 32MP Sony IMX615 sensor contains 0.8-m pixels, a Quad-Bayer filter, and a 26mm f/2.45 lens. The focal point is set.

The Oppo/Realme app and the oxygen camera app are very same. I find that shocking. It includes AI Scene Enhancement, which is similar to an advanced HDR mode. It may stack many photographs to offer even greater gains in the dynamic range, although the enhanced colour saturation is the most noticeable “improvement.”

Camera app Image credit: Gsmarena.com

Pro mode allows you to adjust exposure (ISO in the 100-6400 range and shutter speed in the 1/8000s-32s range), White balance (by light temperature, but no presets), manual focus (in arbitrary 0 to 1 units with 0 being close focus and 1 being infinity), and exposure compensation (-2EV to +2EV in 1/6EV increments). Pro mode only works on the main camera.

There is an automatic ultra-night mode that activates at 1 Lux brightness or other extremely low light levels. There is also a switch for tripod Night Mode, which produces images that are crisper, more detailed, and noise-free by simulating a shutter speed of up to 30 seconds.

Camera app settings Image credit: Gsmarena.com

Photo Quality

The 12.5MP photographs that are automatically saved from the main camera are really good. There is a lot of resolved detail, little noise, a strong dynamic range, and excellent contrast.

The portrayal in Color is accurate with a little of added punch, making it simple to like. Try the AI mode if you prefer photos with more punch because it will significantly increase saturation.

As advised by OnePlus, we used Auto HDR for all of our photo shoots. We enjoyed the vegetation and the sporadic detailing on the buildings, and the overall processing was well-balanced. The HDR may make some images appear a little overexposed at times, but if it is manually disabled, some non-HDR photos frequently become softer and have smeared foliage.

Main camera 12.5MP Image credit: Gsmarena.com

The Nord 2T features a 2x zoom toggle on the viewfinder despite not having a telephoto camera, and we are delighted to report that it generates greater digital zoom than the Nord 2. The zoomed samples met all of our standards for quality, acceptable detail, and overall processing.

The former is expected because it was shot with the same camera, but the detail levels are a little unexpected, and we believe computational photography that resembles super Res may have been used.

Main camera 2x zoom, 12.5MP. Image credit: Gsmarena.com

As the Nord 2T permits shooting at the full resolution of the sensor, here are a couple 50MP photos. We don’t see anyone using this 50MP mode because it only produces larger files and slower processing when shrunk to 12.5MP.

Main camera 50MP. Image credit: Gsmarena.com

The 8MP Ultra-wide camera saves good photos, too. The resolved detail is okay, the contrast is great, and the dynamic range is adequate. The noise is once again kept low.

The colors are slightly desaturated and not quite as likeable as the main camera .

The photos are overprocessed look too, because the Auto HDR has to work harder here, but this is still better than noisy and smeared non-HDR images, so we’d advise once again for leaving the HDR to auto.

Ultra-wide camera 8MP Image credit: Gsmarena.com

Portraits are shot with the help of a 2MP depth sensor. The subject are well exposed and nicely detailed, the colors are excellent and Auto HDR does well for brining back blown background. The simulated blur looks good too.

The subject separation isn’t great though, with busier backgrounds.

Low light photos

The ones we captured with the primary camera are fantastic; they have high contrast, strong colour saturation, and great detail. Impressively low levels of noise are maintained, and blow highlights around light sources happen infrequently. For high-quality low-light photos, the image stacking and OIS appear to have worked fantastically together.

Main camera 12.5MP Image credit: Gsmarena.com

Of course, there is a night mode, which enhances the skies and repairs blown highlights. Although somewhat fanciful, the photographs are endearing. Accordingly, you may love the night mode output or decide to continue with the normal mode in the dark depending on how much you enjoy bright and colourful images taken of nighttime scenes.

Main camera night mode 12.5MP. Image credit: Gsmarena.com

The 2x zoomed nighttime images are a little soft, but with increased colour saturation and contrast, they can still be useful. Although they produce some noise, it’s not enough to cause a problem.

2x zoom, 12.5MP. Image credit: Gsmarena.com

It is usually advisable to avoid the outcomes of utilising Night mode at a 2x zoom because they are simply too fake and overly processed for the majority of tastes.

2X zoom Night camera, 12.5MP Image credit: Gsmarena.com

Only use the 8MP low-light images from the ultra-wide camera in an emergency. The noise is manageable, and the solved detail is constrained. However, the pictures have drab, underexposed colours.

Ultra-wide camera 8MP. Image credit: Gsmarena.com

The Ultra-wide camera should definitely be used in night mode as it greatly aids in obtaining the proper exposure, enhances the dynamic range, and considerably reduces noise. Boosting the colour saturation is necessary.

Ultra-wide camera Night mode, 8MP Image credit: Gsmarena.com

Additionally, a tripod night mode is offered (there is a tripod trigger on the viewfinder). Unlike the Night mode, it uses longer exposure durations but appears to be doing little to no multi-frame stacking.

The outcomes are good: either camera’s tripod Night’mode photographs look quite natural and are more detailed and largely noise-free. Excellent colours are also used.

standard Night mode, Tripod Night mode. Image credit: Gsmarena.com

Standard Tripod Night mode. Image credit: Gsmarena.com

When activating the night mode option, an automatic ultra-night mode is activated in extremely low-light settings (red, absolute darkness). It essentially turns the night into a day.

Low light photos. Image credit: Gsmarena.com

Selfie camera

Due to the Quad-Bayer filter, the 32MP selfie camera on the OnePlus Nord 2T captures 32MP images despite though it is only designed to produce 8MP images. They look lifelike, have strong contrast and dynamic range, and have a lot of resolved detail. The colours were consistently vivid.

In scenarios where HDR decides to intervene or the lighting wasn’t right, you will notice a noticeable loss in clarity.

When lighting conditions are ideal, subjects are sharp, well-exposed, and colourful in a portrait selfie; but, when lighting conditions are less than ideal, figures are less sharp. Effective blurring of the background.

Video quality

The selfie, ultra-wide, and primary cameras on the OnePlus Nord 2T can all record videos. The primary camera can capture video in up to 4K at 30 and 60 frames per second. The Ultra-wide and selfie cameras can only record videos in 1080p@30 frames per second.

Both the h.264 and h.265 codecs are available to you.

There is electronic stabilisation available; it is constantly active and used with all cameras, regardless of quality or frame rate. The main camera benefits from OIS as well.

Like the Nord 2, the OnePlus Nord 2T is generous with bitrates; 1080p/30fps video is given an above-average 20Mbps when utilising the h.264 codec, while 4K video is given 50Mbps. For 4K clips, the stereo audio bitrate is roughly 160 kbps, whereas for 1080p, it is 256 kbps.

Our verdict

Similar to the Nord 2, the OnePlus Nord 2T is generous with its bitrates, allocating 50Mbps for 4K video and an above-average 20Mbps for 1080p/30fps when utilising the h.264 codec. The 4K clips’ stereo audio bitrate is approximately 160 kbps, whereas 1080p clips’ is 256 kbps.

The outstanding main camera and the powerful stereo speakers were also appreciated by us. Even though charging at 80W isn’t actually any faster than charging at 65W, the long battery life and quick charging are still noteworthy.

Last but not least, the Nord 2T is priced at 28,999 INR for the basic variant in India, which is an acceptable pricing and, in our opinion, makes it a wonderful offer.

However, it’s lack of official water protection is a significant drawback to note, along with the fact that 120Hz panels are available in this price range.

Pros

Beautiful dual-glass design with a glossy or frosted back panel.

OLED with a 90Hz refresh rate is bright enough.

booming speakers

Fast charging at 80W.

Excellent GPU and CPU speeds.

fantastic video and photo quality.

Cons

Almost no change from the Nord 2.

The audio output of the speaker could have been calibrated more precisely.

Low HFR Gaming, average sustained performance.

No official rating for IP.

[moremarketresearch]

India’s smartphone market shipments dropped an unprecedented 20% in Q1 2023 - Canalys

India’s smartphone market shipments dropped an unprecedented 20% in Q1 2023 - Canalys. Wednesday, 19 April 2023 - Canalys research shows that the Indian smartphone market had a tough start to 2023, witnessing the first-ever Q1 shipment decline of 20% year-on-year. The market is still witnessing uneven demand woes and channels remain vulnerable to stock build-up. Samsung remained in the top spot in Q1 2023 with a 21% market share, shipping 6.3 million. OPPO overtook vivo and Xiaomi to reach a second place with 5.5 million shipments, driven by successful new product launches. Following closely behind, vivo came third with 5.4 million shipments, as it continued strong momentum in the offline channels. Xiaomi slipped to fourth place, shipping 5.0 million units, while realme maintained fifth place with 2.9 million shipments as the online channel remained muted. “The Indian market faces early-year struggles but vendors keep fueling the market as they remain bullish on long-term prospects,” said Sanyam Chaurasia, Analyst at Canalys. “Just as the economic indicators toward the end of Q4 2022 clearly suggested that demand would remain sluggish in the short term, it was witnessed so in Q1 2023. Despite this challenge, investments from major brands are pouring in as they align with the government's vision and changing consumer behavior. They are focusing on optimizing retail, manufacturing, local sourcing, and R&D to secure their long-term position in the market.” “Q1 2023 showcased that brands must balance channel contributions to keep business operations stable and maintain share,” added Chaurasia. “Vendors with efficient channel management have proven to be more resilient to market volatility. Post-pandemic, vendors who have nurtured mainline retail channels, have demonstrated stability even during market downturns. Increasing contributions from high-price-band models have encouraged vendors to focus on strengthening their offline channels. Samsung has been efficient with its fast-moving model placement in the offline space. For this quarter, it was the new 5G-capable A-series. Apple's new offline stores staffed by expert employees will further enhance its brand experience and position. While online heavy brands have driven units primarily through e-commerce sales, leading to periodic volume surges.” “2023 will be challenging as the mass-market segment is still moving slowly. Nonetheless, the premium segment is poised for growth, boosting the ASP growth of the overall market,” said Chaurasia. “As disposable income gradually rises, consumers are willing to spend more on premium devices. To succeed in this segment, brands must prioritize availability, affordability and aspirational value. Going forward, brands should also emphasize export strategy to align with the government’s initiatives. At present, India's smartphone export growth is primarily driven by Apple and Samsung, helping achieve a record-breaking export value of almost US$4 billion in Q1. Canalys expects modest growth this year, driven by organic growth drivers. However, to stimulate the upgrade cycle, 5G devices and other market drivers must offer compelling utility for consumers.” Indian smartphone shipments and annual growth  Canalys Smartphone Market Pulse: Q1 2023 Vendor Q1 2023 shipments (million)Q1 2023  market  share Q1 2022 shipments (million)Q1 2022 market shareAnnual  growth Samsung 6.3 21% 7.1 19% -11% OPPO 5.5 18% 4.6 12% 18% vivo 5.4 18% 5.7 15% -4% Xiaomi 5.0 16% 8.0 21% -38% realme 2.9 9% 6.0 16% -52% Others 5.5 18% 6.8 18% -19% Total 30.6 100% 38.2 100% -20%    Note: Xiaomi estimates include sub-brand POCO and OPPO includes OnePlus. Percentages may not add up to 100% due to rounding.  Source: Canalys Smartphone Analysis (sell-in shipments), April 2023 

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[prwizard]

Choose the best, be the smartest

Who would have thought that one day would come when a mobile retail shop would create a brand image? PhoneWale did so and is ready to give a tough competition to all the retailers in the near future. Phone Wale, a trademark today in the world of mobile retail shops in Gujarat, brings delight to its customers. We got in touch with the team to know what it serves its customers and how! Excerpts from the interview:

As we know that you, along with most other retail brands, provide cashback offers, could you please elaborate on what exactly your offer has in store for your customers?

We have tie-ups with major credit and debit cards to provide our customers with additional cashback, which allows them to get more benefits when purchasing their desired products from us as opposed to other retailers. This also helps us get more customers.

What affordability and EMI options do you have?  

We have also partnered with over 30 banks and seven non-banking finance partners to offer our customers all products on easy EMI. Through EMIs, we make products more affordable in our stores. Instant financing with lots of options makes it hassle-free and reasonable for our buyers to get their desired products from us.

Which brands have you collaborated with, and what kinds of accessories do you sell in your stores?

We have partnered with a few top brands like Apple, Samsung, Oneplus, Vivo, Oppo, Xiaomi, and Realme to offer the best-in-class smartphones that satisfy our customers' budgets and needs. The everyday accessories that simplify and accompany their daily lives, like mobile chargers, connectors, headphones, headsets, memory cards, power banks, and speakers, are also available at an affordable price range. We also sell budget and flagship devices, mobile accessories, and Macbook, iMac, computer, and laptop accessories like computer peripherals, tablets, and iPads, tablet and iPad accessories; Smart TVs, Air Conditioners, streaming devices, audio devices speakers; wearables like Smart band accessories; smart home devices like air tags; personal care products, and so on. All-in-all, Phone Wale's endeavor is to follow the motto 'Right Store, Right Price' which will always remain focused on more customer base over more profit and choose the best for customers instead of products with more margin. They always believe in "Genuine Product and Honest Pricing." Phone Wale believes that their customers are their "Brand Ambassadors," and due to the customer’s trust, they have been able to become Gujarat and Western India's number One Retailer within four years.

[techitoolz]

As India's consumers look to 5G smartphones in 2023, a new study shows that Apple has leapt into second place with future Upgraders - Patently Apple

As India's consumers look to 5G smartphones in 2023, a new study shows that Apple has leapt into second place with future Upgraders – Patently Apple

 About half of India’s smartphone owners plan to purchase their next smartphone within a year, according to Counterpoint Research’s annual consumer smartphone study in India. Further, India’s smartphone market ASP (average selling price) is expected to rise because consumers tend to prefer a higher price band for every subsequent purchase. In the recent survey, Samsung, Apple and OnePlus are at…

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OnePlus Nord 3, Nord Watch, Nord Band, More Tipped to Launch in India Soon: All Details

OnePlus Nord 3, Nord Watch, Nord Band, More Tipped to Launch in India Soon: All Details

OnePlus is tipped to be working on expanding its Nord lineup of affordable devices. Recently it launched the OnePlus Nord Buds CE TWS earphones in India at a launch price of Rs. 2,299. A reliable tipster has suggested that OnePlus could launch several new Nord-branded artificial intelligence of things (AIoT) products in India. The highlight is expected to be the much-awaited OnePlus Nord 3…

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2499 रुपये वाला OnePlus Band सिर्फ 999 रुपये में! कंपनी का ये ऑफर देख आप भी कहेंगे- क्या गजब डील है

2499 रुपये वाला OnePlus Band सिर्फ 999 रुपये में! कंपनी का ये ऑफर देख आप भी कहेंगे- क्या गजब डील��है

हैंडसेट निर्माता कंपनी OnePlus ग्राहकों के लिए एक बहुत ही शानदार ऑफर लेकर आई है। अगर आप भी कंपनी की लेटेस्ट और फ्लैगशिप OnePlus 9 Series खरीदने का मन बना रहे हैं तो आपको OnePlus 9 के अलावा OnePlus 9 Pro और OnePlus 9R 5G स्मार्टफोन के साथ कंपनी का Fitness Band बहुत ही सस्ते में खरीदने का मौका है। जी हां, आज हम आपको OnePlus Offer से जुड़ी जानकारी देने जा रहे हैं। OnePlus Band Price in Indiaवैसे तो…

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OnePlus Band launched at Rs 2,499; will compete with Mi Band with these features

OnePlus Band launched at Rs 2,499; will compete with Mi Band with these features

OnePlus Band: OnePlus has launched its first fitness tracker OnePlus Band, entering the wearable segment in India. This band is very similar to the existing Mi Band popular Mi Band series and Honor Band 5. The company has priced its band at Rs 2,499. Customers can buy this band from January 13 at the official stores of Amazon, Flipkart and OnePlus. According to the information, OnePlus Band,…

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Confirm: SpO2 मॉनिटर के साथ भारत में लॉन्च होगा OnePlus Band, 14 दिनों का मिलेगा बैटरी बैकअप

Confirm: SpO2 मॉनिटर के साथ भारत में लॉन्च होगा OnePlus Band, 14 दिनों का मिलेगा बैटरी बैकअप

टेक डेस्क, अमर उजाला, नई दिल्ली Updated Fri, 08 Jan 2021 05:09 PM IST पढ़ें अमर उजाला ई-पेपर कहीं भी, कभी भी। *Yearly subscription for just ₹299 Limited Period Offer. HURRY UP! ख़बर सुनें ख़बर सुनें OnePlus Band को लेकर रोज नई-नई जानकारियां सामने आ रही हैं। कभी कोई लीक रिपोर्ट सामने आ रही है तो कभी कंपनी खुद आधिकारिक तौर पर अपने अपकमिंग बैंड के बारे में जानकारी साझा कर रही है। अब वनप्लस ने…

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OnePlus Nord 2T design, camera and performance review

OnePlus Nord 2T design, camera and performance review

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OnePlus फैन्स के लिए खुशखबरी, इन प्रोडक्ट्स पर मिल रहा है भारी डिस्काउंट

OnePlus फैन्स के लिए खुशखबरी, इन प्रोडक्ट्स पर मिल रहा है भारी डिस्काउंट

अगर आप OnePlus प्रोडक्ट के फैन हैं तो यह खबर आपके लिए तोहफा है। वनप्लस लिमिटेड पीरियड ऑफर के तहत ईयरबड्स और पॉवर बैंक पर डिस्काउंट दे रहा है। बता दें कि पिछले महीने भी OnePlus India ने ��ीमित समय के लिए OnePlus Band Power Music बंडल नाम से एक सेल शुरू की थी। जिसमें OnePlus Band, OnePlus Band Strap, OnePlus Power Bank और OnePlus Buds Z को एक साथ खरीदने पर 700 रुपये की छूट दी जा रही थी। अब वनप्लस…

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14 दिन तक की बैटरी लाइफ वाला OnePlus Smart Band सस्ते में ले आएं घर, फिर नहीं मिलेगी ऐसी डील

14 दिन तक की बैटरी लाइफ वाला OnePlus Smart Band सस्ते में ले आएं घर, फिर नहीं मिलेगी ऐसी डील

हाइलाइट्स Amazon Great Indian Festival सेल OnePlus Smart Band पर मिल रहा भारी डिस्काउंट कम कीमत में हो जाएगा आपका नई दिल्ली। Amazon Great Indian Festival सेल चल रही है। इस दौरान कई प्रोडक्ट्स पर भारी डिस्काउंट दिया जा रहा है। ऐसे में अगर आप अपने लिए कुछ नया प्रोडक्ट खरीदने के बारे में विचार कर रहे हैं तो यह अच्छा मौका है। इस सेल में स्मार्टफोन, स्मार्टवॉच, टैबलेट, लैपटॉप, ऑडियो प्रोडक्ट और अन्य…

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Who is strong in OnePlus Band, Mi Smart Band 5 and Samsung Galaxy Fit 2, know here

Who is strong in OnePlus Band, Mi Smart Band 5 and Samsung Galaxy Fit 2, know here

In the trend of technology, there is a lot of craze on the smartphone as well as fitness band. Nowadays smartphone companies are also focusing on the Fitnel band, so that users can track some details related to their health. Keeping in view the trend, recently Chinese smartphone maker OnePlus has also introduced its first FitNet band. Apart from this, there are many types of fit bands available…

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Oneplus Smartphones: Deals and offers

Oneplus is all set to bring heat to the market. The growing electronic brand has announced not only one but multiple sale events in 2021. Ready to offer different products with big deals and offers. Oneplus is organising ‘The Wishlist Sale’ and ‘Prime Day 2021’ on OnePlus.in and Amazon.in, respectively.

Well known to the world, as a Smartphone company, OnePlus is expanding its services by getting away with the tag of smartphone manufacturer. Moving at a great pace the company has developed itself into a massive product portfolio. From earphones, to starwatches, to Television to TWS also with the smart bands, OnePlus established itself firmly from all way around.  

The brand is leveling high with the sale that one just can't refuse to take.

With high buzz, the brand has a lot to offer. Oneplus is popular for its classiest and premium looking Androids! From the OnePlus mobile series of Nord, Nord 2, 7T, 9 Pro, Nord CE, 5G and more. Using Oneplus coupon code will let the customers avail maximum discount and cash back from the brand.

 OnePlus In Coupon Codes Promo Codes and Deals

Oneplus allows promo codes on different items. New coupon codes frequently get posted on the OnePlus website. You need to stay alert and notified to generate the coupons. With 9 active offers, OnePlus is promoting promo and discount codes that will give you a discount of upto 50%.

OnePlus India releases discount codes to benefit the consumers. To access it effectively, hop on to these steps to get the advantages of OnePlus customers:

 1. Get your research skills on display, Search for the best OnePlus In promo codes under Search Bar.

 2. Further, check for the best coupon codes then, click on 'Show Coupon Code'. New Tab will open. Check the OnePlus IN store page with the offer.

 3. Go shop the products you want to buy next, click to the checkout and paste the coupon code you copied from the store page.

 4. After your final order, your savings will flash immediately on the cart total.

 5. Continue your purchase and save more with working promo coupons.

 These discount coupons are available for all the consumers. With limited offers, OnePlus is deemed to provide upto 90% on it's smartphone products.

 Smartphone brands are fighting hard to sustain in the market. OnePlus from the very beginning established the demand with the premium and high end facilities. Many phone brands are highly priced but OnePlus supplies a comparatively flexible price range.

 The offers change on a daily basis. But Talking about the most popular OnePlus Smartphone that goes well with the money is the 128 GB OnePlus Nord (2020). The other best OnePlus phones that come with the best amount are the OnePlus 7 Pro (2019) 12 GB RAM + 256 GB hukommelse, OnePlus 6 (2018) 256 GB and the OnePlus 9 Pro (Android) 256 GB. Offers vary according to demand. Check out for OnePlus.in for daily updates and offers.