#now scrolling consists of this post contains filter x again and again
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lorenlily · 3 months ago
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Okay, I can’t tell if you … post means filter as in mentally or filter as in filters on tumblr. Because you can filter on tumblr! Go to settings and general and find the filter. It filters by both tags and general post stuff. It’s decent (still tumblr but decent). I have spiders and nsfw blocked and even spiderman gets hidden. Take care of yourself. 💕
i mean filter on tumblr and I use the feature a lot more lately but it doesn't matter when people don't tag stuff (not complaining because im not good at consistent tags either) so instead i filter words but how many can i realistically do? plus i use mobile so they still show up half the time 😔
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for-dogs-and-flowers · 5 years ago
Text
painful kind of love
Group: Seventeen
Pairing: Joshua x Reader
Genre: Angst, fluff, hanahaki au
Word Count: 2,158 (oops)
A/N: I’m sorry if this sucks, I really don’t know how to write fics and this is only my second time posting one. Once again, moodboard made by me (but the pics aren’t mine obv) I also never know how to end stories and I kinda rushed the last bit so forgive me pls!!!
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It all started with a flower shop. It was a quaint little store hidden on the corner of a quiet street. By train it was a twenty minute ride, but to you it was worth the trip for the flowers. They had the biggest selection you had ever seen and the scent when you walked in always swept you off your feet. It was sweet and calming, but delicate enough to not overwhelm the senses. You loved it, and so did someone else. He was there often, and you had seen him many times before. You heard the worker thank him one day, his name was Joshua. He was handsome, and sunlight that filtered through the windows of the store made his skin glow. His gaze was gentle, and his voice was too. It was hard not to notice him. And for him, it was hard not to notice you. He snuck glances as you walked down the rows of flowers. He told himself he shouldn’t feel this way. You were a stranger, and yet he couldn’t help it. He was drawn to you and it was about time he made an effort to get to know you. He had planned it all out. He would start with a comment about your choice of flowers. Something along the lines of how you had good taste. He’d tell you his name, and you’d tell him yours. But of course the universe likes to mess with plans.
He hadn’t noticed you come in that day. He heard the chimes of the door opening but couldn’t bother to look as his eyes wandered over the flowers before him. They had just been misted and the water droplets glistened on their delicate petals. He took a step back and that’s when he met you. He turned to apologize for bumping into whoever was behind him, and when his eyes met yours his breath caught in his throat. Panic. His plan crumbled before him as he apologized rather awkwardly, stumbling over his words.
“Sorry! Sorry, I wasn’t paying attention,” he finally managed to breathe.
“No, it’s okay.” You flashed a nervous smile and he could’ve melted in that moment. There was a pause and you wondered if it would be weird to say his name, but already the words were coming out. “Joshua, right?” You knew his name. He didn’t know yours.
“Yes,” he managed to regain some composure. He looked at you expectantly.
“I’m y/n.” You held out a hand and he took it gladly. He didn’t miss the fact that it fit perfectly in his. Maybe bumping into you wasn’t so bad after all. The two of you fell into conversation with ease, as if you had known each other your entire lives.
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A few months pass by and just like that you became best friends. Your free time now consisted of trips to the flower shop with Joshua, café excursions, and late night walks with deep conversations. His feelings for you continued to grow, but you almost seemed stuck in place. You had been hurt before, he learned, and the damage caused you to build high walls to protect your heart. He could see that, and he wanted to be patient with you. He would show you how to love again. He thought he had all the time in the world to do so, and then it happened.
You were at your favorite café, Joshua was seated across from you and things had seemed fine until he stood abruptly, clutching his stomach. Before you could ask what was happening he had run into the bathroom, throwing open the stall door and standing near the toilet. His stomach had been bothering him for a week now, but he brushed it off as nothing. A cough escaped and that’s when he felt it. He opened his mouth and a baby pink petal floated down into his palm. It took him a moment to register what had just happened, and even then he didn’t want to believe it. No no no no. He knew his feelings for you were strong, but he had been hesitant to call it love and now it didn’t really matter what he called it. The flowers blooming inside him told him everything he needed to know; he loved you and you didn’t feel the same. He was in a panic now as another cough seized his body followed by more petals. He pulled out his phone and quickly called his friend.
“Jeonghan?” He was breathing hard now as panic set in. “I need you to come get me.”
“What’s happening? What’s wrong? I thought you were with y/n?”
“I am!” He sounded distressed now but was trying to hold it together. “Please, I’ll explain everything later, just come get me.”
“Text me the location, I’ll be there as fast as I can.”
Joshua could feel the discomfort in his throat as he headed back out to you. Thankfully he hadn’t been gone as long as it had seemed, and he came back to find you happily scrolling through your phone. “Hey,” he sounded calmer than he was.
“Is everything okay?” You set your phone down, the look of concern making him smile despite his discomfort.
“Of course, I’m just not feeling well suddenly.” He didn’t want to lie to you, but he also felt like he couldn’t tell you what was happening. “I’m really sorry. I called my roommate to come get me. I think it’s best if I get some rest for now.”
“It’s okay! We can reschedule when you’re feeling better again,” you offered a reassuring smile. “Don’t worry, I won’t watch the movie without you even though you’re ditching me,” you teased. You gave him a hug goodbye and made sure to tell Jeonghan to take good care of him for you. You wanted your best friend healthy again. Joshua cringed at the word “friend” as they drove away.
He waited until they were back at their apartment before trying to explain what was happening and just as he was about to spill everything, a coughing fit seized him. He made sure to catch the petals despite the pain he was in and once it passed, he held out his open palm to Jeonghan.
“Did you eat flowers?” Jeonghan laughed.
“What? No!” Joshua rolled his eyes and tossed the petals in the bin. “It’s serious Jeonghan. It means I love her and she doesn’t feel the same.” He took a seat on the couch next to his friend and buried his head in his hands, now trying to suppress coughs and tears. “It’s called hanahaki disease,” he mumbled.
“That’s not real.”
“Tell that to the flowers growing in my lungs then,” Joshua groaned. “What do I do?” His voice was a whisper now, and it cracked as he tried to contain his emotions. He heard Jeonghan tapping on his phone, but he already knew the answers to what his friend was searching for. He didn’t have the heart to voice it, so he let his friend read through quietly.
“Did you tell her?” Jeonghan finally spoke up.
“No. I can’t. If she ever ends up having feelings for me, I want it to be natural, not out of pity or anything else.” He sat a moment longer, breathing and thinking of what to do.
“You can get the flowers removed.” He sat his phone on the coffee table and Joshua a reassuring pat on his back. He could tell his friend wasn’t okay, as his whole body shook under his hand.
“I have time, right?” He looked at his friend who just shrugged in return. “I just have to keep showing her that I won’t hurt her.”
“You might not have enough time to do that. Besides what if…” Jeonghan didn’t want to say it, but it was a possibility that perhaps Joshua was overlooking in his panic. “What if she never feels that way toward you?”
“I have to try.” He felt the discomfort in his throat again and headed toward the bathroom, knowing what was to come now. Regardless of how bad it got he had to, because you were worth it to him.
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So he kept trying, although it was more difficult now with his frequent trips to the bathroom to throw up flowers. You knew something was wrong with how often he was running off, but you didn’t want to pry. Your outings were replaced by hangouts at your places with movies, pizza, and lots of fluffy blankets. You still enjoyed your time together, but his disease always seemed to get worse when you were close by. Eventually he was struggling to breathe, and the pain of the flowers coming up was nearly unbearable. Of all the flowers it had to be roses. The thorns began to claw at his throat, leaving it raw and painful. The two of you stopped seeing each other as often, and you missed him.
It wasn’t like Joshua to not respond, and it had now been twenty four hours. You hadn’t seen him all week and now he wasn’t answering. Your heart raced as you threw on a hoodie and some shoes, running out the door. Surely he was okay right? If anything had happened Jeonghan would be there to help, right? You bent over in front of his door, breathing hard from your unexpected jog. If he was fine he was going to pay for making you run all this way, you thought. Your hand hit the door harder than you had expected, and a few seconds later your eyes met Joshua’s. He looked exhausted and frail, but his smile still had the familiar warmth that it always did. He invited you in but he seemed reluctant to do so.
“What’s happening?” The distress in your voice evident. “Come on Josh, you can tell me anything.” You took a step toward him but stopped when bent over coughing and dry heaving. He couldn’t hide all the petals and flowers that were coming out now. You scooped up a few that had landed softly on the floor. Beautiful baby pink dotted with spots of blood.
“Y/n I-“ Before he could get anything else out your head was buried in his chest and your arms were wrapped tightly around him. His arms instinctively closed around you and he rested his head on yours.
“What’s happening?” you repeated, but this time softer as tears escaped you.
I…I don’t want to explain, and I’m sorry. I know it might not make sense but I can’t do it.” His voice was hoarse and now he was on the verge of crying. He desperately wanted to tell you and he knew he was running out of time, but he didn’t want to have any influence on your feelings like that.
“Please,” you were begging and sobbing now. “Please Joshua, I love you, just tell me what’s going on,” you cried. He forgot how to breathe for a moment and you felt him go rigid in your arms. You pulled back and wiped your tears away, but Joshua brought you right back into his chest.
“Did you mean that? What you said just now.” You were afraid to tell him, but his voice was soft and reassuring.
“Yes,” you sniffled. “I’m sorry I didn’t say something sooner. I was holding myself back and I was scared.” You took a deep breath, trying to stabilize your shaking voice. “I didn’t want to ruin our friendship, but after not seeing you or hearing from you I was afraid and I knew I had to tell you.” You were afraid of rejection now, but to your surprised he kissed the top of your head and held you even tighter.
“I love you too,” he whispered. He took a step away from you as he felt a cough coming, more flowers fell from his lips and he winced in pain. “That should stop soon, I hope.”
“Hanahaki?”
“You know what this is?” He was shocked, but maybe he shouldn’t have been since he knew you loved flowers so much. You nodded.
“It’s my fault your throwing up flowers everywhere.” Your tears had stopped but you didn’t feel much better. “I’m sorry it took me so long.” Your eyes met Joshua’s as he grabbed your hands and entwined his fingers with yours.
“Don’t apologize. It should go away soon. I just need to get the rest out.”
“Maybe they didn’t hear me.” You leaned closer to his stomach and yelled, “I love Joshua Hong so you can go away now!” He laughed and gently brought your head back up.
“I feel better already,” he grinned.
“Well just in case I think you might need some food and a nap before you’re completely cured.”
“Of course, doctor y/n. Anything else?” You were both grinning like idiots now. Cute idots.
“Maybe some cuddles and kisses?”
“I’d love that.”
91 notes · View notes
bizmediaweb · 6 years ago
Text
Here’s How to Get Verified on Instagram (Yes, Anyone Can Apply Now)
If you want to know how to get verified on Instagram, you’ve come to the right place. In this guide we’ll tell you how to apply for verification (that’s the easy part) and what you need to qualify (that’s the hard part).
First, the easy part…
Bonus: Download a free checklist that reveals the exact steps an adventure photographer used to grow from 0 to 110,000 followers on Instagram with no budget and no expensive gear.
How to get verified on Instagram
Applying only takes a few moments.
Step 1: Open the Instagram app and go to your profile.
Step 2: Tap the menu icon in the upper right-hand corner.
Step 3: Click the “Settings” gear icon at the bottom of your screen.
Step 4: Scroll down and tap “Request Verification.”
Step 5: Fill in your account name, full name, what you’re “Known As,” and your category (media, influencer, brand, etc.). Then upload a photo of your ID if you’re a person, or a legal or business ID if you have an Instagram for Business account.
Step 6: Hit “Send”
Simple enough, right?
After reviewing your application, you’ll be notified whether your request is approved or denied. But don’t expect a response right away. There’s not a specified timeline for how long the process takes.
So, should you apply? Let’s answer some frequently asked questions.
“Is Instagram verification really all that great?”
A verified badge is a check that appears next to your account name. It tells people that your profile is the “authentic presence of a notable public figure, celebrity, or global brand.”
The blue check also helps people avoid imposter accounts and easily find the brands or public figures they want to follow.
“Will my application be approved?”
The coveted blue check wouldn’t be coveted if it was easy to attain. The good news is Instagram isn’t cagey about what requirements are needed to get it.
“Okay, so what do I need to be verified by Instagram?”
Verification is reserved for accounts that Instagram deems “in the public interest.” More specifically, you must be a public figure, celebrity or global brand.
And you have to follow the network’s Terms of Service and Community Guidelines. And then, Instagram explains on its website, your account must also be:
Authentic. Obviously you have to be who you say you are. That is, a real person, registered business, or brand.
Unique. Only one account per person or business may be verified, with exceptions of language-specific accounts. Instagram says it does not verify general interest accounts like meme roundups.
Public. If you’re looking to get verified, surely your account is already viewable to everyone, yes?
Complete. You must have a bio, profile photo, and at least one post. Note: Instagram says your profile must not contain “add me” links to other social media services.
Notable. Again, Instagram stresses that verified accounts must “represent a well-known, highly searched for person, brand, or entity.” When it reviews a verification application, Instagram looks at whether the user is featured in multiple news sources. Paid or promotional content doesn’t count.
Bonus: Download a free checklist that reveals the exact steps an adventure photographer used to grow from 0 to 110,000 followers on Instagram with no budget and no expensive gear.
Get the free checklist right now!
“What if I can’t get verified by Instagram?”
If you can’t get verified, there are other ways to convey the authenticity of your Instagram account—and boost your chances down the road.
1. Promote your Instagram account on your website and other social profiles
Not only will this help more people find you on Instagram, it will clear up any confusion about which accounts are your official ones.
So include a link to your Instagram profile on your other social media channels, website, and any other online profile you maintain.
2. Share your Instagram account in other communications
You could also include your Instagram handle in your email signature or newsletter. This will ensure that people who are already in contact with your brand can find you on Instagram.
You should also embed your Instagram content in blog posts. That way people that discover your blog via a search engine can connect with you on the ‘gram.
View this post on Instagram
Is there really such a thing as too many Owlys… ???? #hootsuitelife ????: @vhowe86
A post shared by Hootsuite (@hootsuite) on Mar 15, 2018 at 3:12pm PDT
And don’t rule out offline communications tools like product packaging, business cards, or signage at an event or store.
3. Maintain a consistent brand aesthetic
Sixty percent of the top brands on Instagram use the same filter for every post, according to an analysis by WebDam.
Using the same filter over and over allows you to establish a look on Instagram that’s consistent with your overall branding—which people should recognize from your website and/or products.
This will serve as a signal to users that your Instagram account is legit.
4. Make sure your Instagram username is the same as it is on other channels
Same concept as above. Consistent branding—text and visual—makes it easy for your followers on other platforms to find and recognize you on Instagram.
5. Include a link to your website on your profile
Another easy way to show that your account is authentic. But again, do not include a link to another network. Instagram says it won’t approve profiles that “contain ‘add me’ links to other social channels.”
6. Write a strong bio
It should showcase who you are and what you do, convey personality, include relevant keywords (for better discoverability) and a compelling call-to-action.
More Instagram bio ideas and tips here.
7. Flaunt connections with verified accounts
For example, if you work for a brand that is already verified, include your title and the company’s Instagram handle in your bio. This will boost your credibility.
8. Choose the right profile photo
If you’re representing a brand, this should be the company’s logo.
Whatever image you choose, make sure it  follows Instagram’s recommended dimensions for profile photos: 320 x 320 pixels. It must also be centered so that it works with the circular format.
9. Resubmit your application
If at first you’re denied verification, take the time to follow the advice above to improve your profile and grow your audience. Once you’ve made the necessary changes and further establish yourself on the platform, there’s no harm in trying again.
Ultimately, getting verified will depend on sticking to a winning Instagram strategy and building a dedicated following. Do that, have patience, and it could happen for you.
Save time managing your Instagram presence using Hootsuite. From a single dashboard you can schedule and publish photos directly to Instagram, engage the audience, measure performance, and run all your other social media profiles. Try it free today.
Sign Up
The post Here’s How to Get Verified on Instagram (Yes, Anyone Can Apply Now) appeared first on Hootsuite Social Media Management.
Here’s How to Get Verified on Instagram (Yes, Anyone Can Apply Now) published first on https://themarketingheaven.tumblr.com/
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unifiedsocialblog · 6 years ago
Text
Here’s How to Get Verified on Instagram (Yes, Anyone Can Apply Now)
If you want to know how to get verified on Instagram, you’ve come to the right place. In this guide we’ll tell you how to apply for verification (that’s the easy part) and what you need to qualify (that’s the hard part).
First, the easy part…
Bonus: Download a free checklist that reveals the exact steps an adventure photographer used to grow from 0 to 110,000 followers on Instagram with no budget and no expensive gear.
How to get verified on Instagram
Applying only takes a few moments.
Step 1: Open the Instagram app and go to your profile.
Step 2: Tap the menu icon in the upper right-hand corner.
Step 3: Click the “Settings” gear icon at the bottom of your screen.
Step 4: Scroll down and tap “Request Verification.”
Step 5: Fill in your account name, full name, what you’re “Known As,” and your category (media, influencer, brand, etc.). Then upload a photo of your ID if you’re a person, or a legal or business ID if you have an Instagram for Business account.
Step 6: Hit “Send”
Simple enough, right?
After reviewing your application, you’ll be notified whether your request is approved or denied. But don’t expect a response right away. There’s not a specified timeline for how long the process takes.
So, should you apply? Let’s answer some frequently asked questions.
“Is Instagram verification really all that great?”
A verified badge is a check that appears next to your account name. It tells people that your profile is the “authentic presence of a notable public figure, celebrity, or global brand.”
The blue check also helps people avoid imposter accounts and easily find the brands or public figures they want to follow.
“Will my application be approved?”
The coveted blue check wouldn’t be coveted if it was easy to attain. The good news is Instagram isn’t cagey about what requirements are needed to get it.
“Okay, so what do I need to be verified by Instagram?”
Verification is reserved for accounts that Instagram deems “in the public interest.” More specifically, you must be a public figure, celebrity or global brand.
And you have to follow the network’s Terms of Service and Community Guidelines. And then, Instagram explains on its website, your account must also be:
Authentic. Obviously you have to be who you say you are. That is, a real person, registered business, or brand.
Unique. Only one account per person or business may be verified, with exceptions of language-specific accounts. Instagram says it does not verify general interest accounts like meme roundups.
Public. If you’re looking to get verified, surely your account is already viewable to everyone, yes?
Complete. You must have a bio, profile photo, and at least one post. Note: Instagram says your profile must not contain “add me” links to other social media services.
Notable. Again, Instagram stresses that verified accounts must “represent a well-known, highly searched for person, brand, or entity.” When it reviews a verification application, Instagram looks at whether the user is featured in multiple news sources. Paid or promotional content doesn’t count.
Bonus: Download a free checklist that reveals the exact steps an adventure photographer used to grow from 0 to 110,000 followers on Instagram with no budget and no expensive gear.
Get the free checklist right now!
“What if I can’t get verified by Instagram?”
If you can’t get verified, there are other ways to convey the authenticity of your Instagram account—and boost your chances down the road.
1. Promote your Instagram account on your website and other social profiles
Not only will this help more people find you on Instagram, it will clear up any confusion about which accounts are your official ones.
So include a link to your Instagram profile on your other social media channels, website, and any other online profile you maintain.
2. Share your Instagram account in other communications
You could also include your Instagram handle in your email signature or newsletter. This will ensure that people who are already in contact with your brand can find you on Instagram.
You should also embed your Instagram content in blog posts. That way people that discover your blog via a search engine can connect with you on the ‘gram.
View this post on Instagram
Is there really such a thing as too many Owlys… ???? #hootsuitelife ????: @vhowe86
A post shared by Hootsuite (@hootsuite) on Mar 15, 2018 at 3:12pm PDT
And don’t rule out offline communications tools like product packaging, business cards, or signage at an event or store.
3. Maintain a consistent brand aesthetic
Sixty percent of the top brands on Instagram use the same filter for every post, according to an analysis by WebDam.
Using the same filter over and over allows you to establish a look on Instagram that’s consistent with your overall branding—which people should recognize from your website and/or products.
This will serve as a signal to users that your Instagram account is legit.
4. Make sure your Instagram username is the same as it is on other channels
Same concept as above. Consistent branding—text and visual—makes it easy for your followers on other platforms to find and recognize you on Instagram.
5. Include a link to your website on your profile
Another easy way to show that your account is authentic. But again, do not include a link to another network. Instagram says it won’t approve profiles that “contain ‘add me’ links to other social channels.”
6. Write a strong bio
It should showcase who you are and what you do, convey personality, include relevant keywords (for better discoverability) and a compelling call-to-action.
More Instagram bio ideas and tips here.
7. Flaunt connections with verified accounts
For example, if you work for a brand that is already verified, include your title and the company’s Instagram handle in your bio. This will boost your credibility.
8. Choose the right profile photo
If you’re representing a brand, this should be the company’s logo.
Whatever image you choose, make sure it  follows Instagram’s recommended dimensions for profile photos: 320 x 320 pixels. It must also be centered so that it works with the circular format.
9. Resubmit your application
If at first you’re denied verification, take the time to follow the advice above to improve your profile and grow your audience. Once you’ve made the necessary changes and further establish yourself on the platform, there’s no harm in trying again.
Ultimately, getting verified will depend on sticking to a winning Instagram strategy and building a dedicated following. Do that, have patience, and it could happen for you.
Save time managing your Instagram presence using Hootsuite. From a single dashboard you can schedule and publish photos directly to Instagram, engage the audience, measure performance, and run all your other social media profiles. Try it free today.
Sign Up
The post Here’s How to Get Verified on Instagram (Yes, Anyone Can Apply Now) appeared first on Hootsuite Social Media Management.
Here’s How to Get Verified on Instagram (Yes, Anyone Can Apply Now) published first on https://getfblike.tumblr.com/
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hueraytechnologies-blog · 8 years ago
Text
Instagram to Promote Your Brand
How to Use Instagram to Promote Your Brand and Drive Sales
Would you like to get your products and brand seen by more people, grow a strong following of customers who really relate to your brand, and get paid? If so, then Instagram is your magic spell.
Now that Instagram has over 300 million monthly users (that’s more than Twitter!), many brands are finding ways to interact with the Instagram community and earn personally invested customers who keep coming back for more.
But it’s not just the numbers you should care about. It’s the people using Instagram.
Instagrammers are shoppers. Iconosquare’s 2015 Instagram study shows that 70% of IG users report having already looked up a brand on the platform. Plus, 62% of users follow a brand just because they like it!
If you post the right Instagram images, consumers soak up your marketing message without any hard sales pitches from you; hence, your magic spell for appealing to customers without “selling to them.”
Shoppers turn to social media for references. So the moral of the story is this: Instagram helps convert passive shoppers into confident customers.
If you’re new to the Instagram world, no worries. Everything you need to know to market your brand on Instagram is covered here. And if you aren’t a noob, we’ve got you covered, too, with the more advanced tips you don’t usually see.
Let’s get started.
1. Set Up Your Optimized Business Instagram Account If you’re going to Instagram for your business, your account must be separate from your personal one.
Keep in mind that marketing is all about the audience and not about you, so selfies and snapshots of your Costa Rica trip with the significant other should stay personal. They’re not relevant to your customers and won’t get you sales!
In fact, “you” should rarely appear on your brand’s IG page, or even not at all. We’ll get to more about what to post in the next section.
First, here’s the rundown on how to optimize your professional Instagram presence for greater customer appeal.
Include a Link to Boost Traffic to Your Site On Instagram, you have only one opportunity to directly lead a click over to your website.
Your bio is the one place where your link is clickable, right under your name and description at the top of your Instagram page. Always include the link to your online shop or a targeted landing page in this spot. Stay Recognizable with a Consistent Name and Photo All your Instagramming will be for nothing if the pieces don’t easily fit together to show what your brand actually is. The key is to stay recognizable! Choose an Instagram name that’s the same as, or related to, your business’s name across other social media channels.
Keep your profile image consistent as well. All your interactions and engagement on Instagram will be accompanied by the little thumbnail of your profile pic. Make sure it’s something recognizable and professional! Include an Informative and Interesting Bio That Hooks Followers Before people hit Follow on your Instagram, they have to click through to your profile. So make sure the last thing people see before deciding to follow you is a catchy and informative bio. Convince them of the value and content you’ll add to their feeds.
Include your business name and a concise description of what you actually do.
Keep it light and interesting, and avoid a salesy tone. Instagram is a unique culture different from your online shop or even your other social media sites. Craft a bio that appeals to the IG community you want to reach and reflects the tone of the images you plan to share.
When in doubt, follow this trusty bio-writing formula: who you are + what you do + a pop of personality.
Keywords and hashtags won’t really matter since they aren’t searchable when they’re on your bio.
Sometimes you might want to include a hashtag in the bio. For instance, if you run a hashtag campaign (we’ll get to that a little later), then including the #hashtag you’re known for could be useful.
You can always change your bio to promote your latest campaign, sale, or launch. And, again, don’t forget a link!
2. Create Popular Instagram Posts That Users Want to Follow You’ve heard that a picture is worth a thousand words, so let’s use this power to its full, customer-hooking advantage.
Analysts credit the growing popularity of Instagram to its image-centric platform, especially since other social media sites (for example, Facebook) get twice as many comments on posts that contain an image versus just text or links.
Our preference for images is bio-engineered into our brains. In fact, 90% of information transmitted to our brains is visual.
So let’s harness the beloved and effective visual world of Instagram and post some product photos that really make sales! But remember that while Instagram is full of shoppers, it’s not necessarily a shopping destination. Here’s a quick note on the Instagram culture and how not to annoy your followers:
Avoid Hard Selling to Appeal to Instagram’s Social Culture Buyers report strong influence from social media when considering a purchase. While the number one influencer is their friends’ social media shares, a solid 38% say they’re influenced by a brand’s social media, and 35% are influenced by retailers on social media. So your brand has a lot of sway here!
That being said, let’s bring attention to the universal mistrust of the used-car salesman.
Visuals show your products without you yelling about how great they are (I’m picturing OxiClean commercials). Images allow viewers to make their own decisions without feeling pressure from your business, removing the dreaded used-car salesman from the scenario.
So walk the line between wielding your influence and coming off too pushy, which means you’ll need to get creative with your product photos.
Promote Your Products with Creative, Professional Photos The power of product photos has always been essential to online shopping, and Instagram’s visual platform takes that power to the next level! 67% of consumers consider detailed images to be more valuable toward making their purchase than the product information or even ratings from other customers.
Don’t discount the damage a used-car salesman effect can have on your bottom line. Posting product photo and description after product photo and description is just going to come off salesy. And Instagrammers aren’t there for straight sales pitches.
Instagram is a social marketplace that directs traffic that turns into sales. How do you do that? You share photos that are attention-grabbing, unique, and full of personality. ize Your Photos for Professional Quality Avoid an awkward crop or blurred image that loses you professionalism points.
Instagram’s format automatically makes your images square, within a 612 x 612 pixels frame. Consider the square shape when choosing a picture, or the whole appeal of the photo might be lost (i.e., cropped out!).
Make sure your images reflect professionalism. That means they’ll need to be high quality. A safe estimate for preserving quality is to save your photos at double the resolution size.
In Photoshop, you can adjust the size of your image to 1024 x 1024 pixels, and the quality will remain crisp when reduced to Instagram’s parameters.
If you just can’t work with the square, free apps like Squaready and InstaSize allow you to keep photos in their rectangular dimensions and still post to Instagram, which is great for panoramas! Use Instagram’s Editing Tools to Stand Out There are 70 million photos posted on Instagram every day. With so much visual competition, you’ve really got to post “look at me” photos that don’t get scrolled past.
Instagram offers a range of in-app filters to enhance the colors and moods of your photos. Just stay consistent so your photos can instantly be recognized as fitting your brand’s style.
Use your own eyes and judgment to decide what looks best. But if can’t make a decision, studies show that the Mayfair filter attracts the most interactions per 1,000 followers, on average. Create Unique Lifestyle Photos That Capture Your Brand Culture Since your Instagram account isn’t a direct sales market, you’ve got to focus on adding value and appeal to your feed if you want followers to stick around. The ultimate party trick for injecting your IG feed with appeal is lifestyle photos! Offer Promotions and Exclusive Announcements to Followers Pump up your followers’ feeds with bonuses, special offers, and insider announcements. Since 41% of Instagrammers state that they follow, or would follow, a brand to take advantage of perks and giveaways, give followers that incentive.
Text overlay lets you include your promotion right on the photo, which is a stylish and visual way to announce sales and discounts.
Instagram to Promote Your Brand was originally published on HUERAY TECHNOLOGY LLC
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