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Manorama Classifieds Ad Rates: Affordable Advertising Solutions

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Manorama Matrimonial : Finding Love in Kerala’s Trusted Herald

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Pay tribute to the memory of loved ones with a Malayala Manorama obituary ad.

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Advertise in Malayala Manorama Classified Section Today!| Newspaper Advertising Encyclopedia

The second oldest newspaper circulated in Kerala, Malayala Manorama is a Malayalam weekly which boasts of a readership of over 20 million.

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reaffirming my ❤️ for മലയാളം

1. A Palindrome

Malayalam is perhaps the world’s only language that is a palindrome when written in English.

The word Malayalam is a combination of 2 words – ‘Mala’ meaning ‘mountain’ and ‘Alam’ meaning ‘region’. Thus the word literally means ‘the mountain region’.

The term originally refers to the land under the Chera dynasty. Later on, it became the name of the region’s language.

Until the 16th century, Malayalam,  referred to by several other closely related names, including Malayanma and Malayalama.

2. A classical language with origins in Tamil

The popularly held opinion is that the Malayalam language evolved from Middle Tamil between the 9th and 13th centuries. Until then it was a western coastal dialect of Tamil.

However, there is also a contrary view that Malayalam did not originate from Tamil. Rather, both Malayalam and Tamil evolved from a common ancestor known as ‘Proto Tamil-Malayalam’.

‘Manipravalam’ was a macaronic language used in certain Malayalam language texts before it established its modern form in the 16th century. It was a combination of Tamil and Sanskrit.

The Manipravalam language and its script influence the modern form of the language greatly, so much so that Malayalam continues to be the one Dravidian language with extensive Sanskrit influence.

In 2013 Malayalam accorded the status of classical language by the Government of India.

3. Malayalam has some of the most complicated alphabets

Written in the Brahmic script, Malayalam has 15 vowels, 42 consonants, and certain other symbols. In fact, the language has some of the most specific and complicated sounds represented in letters. Equivalent differences hardly exist in other Indian languages.

There are 2 separate alphabets to denote the sound ‘r’- one for ‘r’ (ര) as in Spanish tres and the other for ‘ṟ’ (റ)   as in Spanish Rojo. Equivalent pronunciation differences do not exist in English or Hindi.

Malayalam also has the alphabet ‘ഴ’(zha) which pronounced like the rhotic r as in ‘purse’ in English. This rhotic consonant is absent in almost all other Indian languages.

There are 2 separate consonants for the sound ‘l’ – one for ‘l’ (ല) as in ‘language’ and the other for ḷ  (ള ) as in ‘plumber’.

4. Distinct nasal tones

Nasal sounds form an indispensable part of the spoken form of the Malayalam language.

The most basic pronoun ‘me’ is a nasal tone, pronounced as ‘ñaan’, where the ‘ña’ sounds like the NY in ‘canyon’. So is the nasal sound ‘ng’ as in ‘sing’ used extensively.

Several words that may have equivalent forms in other Indian languages like Hindi, take on a nasal tone in pronunciation in Malayalam.

For example in the Hindi word ‘Sundar’, the d sound distinctly pronounced in the NDA cluster.

However, in the equivalent Malayalam word ‘Sundaram’, the d sound becomes silent in the NDA cluster and instead pronounced as ‘sunnaram’, producing a distinct nasal tone in its place.

5. The Malayalam script was literally and figuratively ‘moulded’ for the printing press

The original Malayalam script that began as what is called the Vattelettu, has undergone significant changes. These changes made so as to accommodate the needs of making moulds for the printing press.

Until Benjamin Bailey, a British missionary brought the printing press to Kerala, Malayalam was written and printed in the Grantha script with square type fonts.

In 1829, Bailey ushered in a momentous change in the history of Malayalam by replacing these with the round script that is used to date.

The script from Bailey underwent further changes as the needs of the press changed. Local newspapers like the Malayala Manorama have done significant changes in the script.  

6. The European hand in Malayalam

Not just Benjamin Bailey, several Europeans have had a decisive role in the development of the modern form of Malayalam language.

The first book to have Malayalam script printed in it was the Hortus Malabaricus, written in Latin by Henrik Van Rheede, the Governor of Dutch Malabar in 1678.

First Malayalam book Sampkshepa Vedartham which came out in 1772 didn’t publish anywhere in India but in Rome!

The first dictionary in Malayalam compiled by German scholar Herman Gundert. He has also extensively written about and codified Malayalam grammar.

7. Malayalam was written in multiple scripts by different communities

Before the evolution of the modern script, different communities in Kerala adopted Malayalam into the script of their liturgical languages.

Arabi-Malayalam is a script still in limited use among the Muslim community of Kerala. It is a variant form of the Arabic script used to write Malayalam.

Suriyani Malayalam or Syriac Malayalam was a script in popular use among the Saint Thomas Christians of Kerala, also known as the Nasranis. Malayalam, adopted into the Syriac alphabet with certain additional orthographic changes.

8. Distinct Dialects

Though not as many dialects as other Dravidian languages like Tamil, significant variations exist in spoken Malayalam.

The Dravidian encyclopedia enlists regional dialects of Malayalam into 13 dialect areas.

Caste and communal dialects are visible in Malayalam. The spoken form of Malayalam among the Mappila Muslims of Kerala has considerable influence on Arabic and Persian. Portuguese, Greek, and Syriac words find their way into certain dialects spoken by Christian communities.

While Hebrew, Syriac, and Ladino were dominant in Judeo Malayalam- a dialect spoken by the Cochin Jews who are virtually non-existent now in Kerala.

Jeseri and Byaare are 2 dialects of Malayalam that are extremely divergent from the Malayalam spoken in mainland Kerala.

While Jeseri is spoken in Lakshadweep, Byaare is spoken in Northern Kerala and Southern Karnataka.

9. A plethora of Loan Words

Malayalam is heavily influenced by several other languages that it consists of too many loan words.

These loan words that have come from languages like Portuguese, Dutch, and Arabichave become so ingrained into the everyday usage of Malayalam.

Common words in Malayalam for chair (kasera), table (mesha), pen (pena), paper (kadalas) and window (janala) all come from the Portuguese words cadeira, mesa, pena, cartez, and Janela respectively.

Malayalam has also given loanwords to Portuguese. The Portuguese words for jackfruit (jaca), teak (teca), and jaggery (jagra) have its origins in the Malayalam words chakka, thekku, and chakkara respectively.

In fact, the very word for toilet in Malayalam, ‘kakkoos’ comes from the Dutch ‘kakhuis’!

Arabic and Persian influences also abound in the language.

10. ‘New Gen’ slang words

Thanks to Malayali youngsters, the language now has a repository of ‘new gen’ words. These are existing Malayalam words that have taken on completely new meanings and connotations according to the changing times.

Social media and movies have boosted the popularity of these new words.

‘Thallu’ which originally means ‘to push’ is one of the most popular ‘new-gen’ slang. Thallu now refers to any statement that comes off as boasting.

‘Theppu’ is another latest addition which means ‘to ditch’ a lover. However, the word originally means ‘to iron something’.

‘Pani Kitti’ is a phrase that popularly meant ‘got a job’ until a few years back. But now it means that you’ve landed up in trouble!

The Malayalam language is as interesting and versatile as Kerala. Cultural transactions with a plethora of communities from across the world have shaped the language.

In a constant state of evolution, the next time you explore the language, Malayalam will have added a whole new set of quirky facts to itself!

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4 Steps to Create Effective Newspaper Ads

Newspaper Advertisement has been an important medium of communication between the advertiser and consumer since ages. It is the most important part to promote business within budget due to its high readership rate.it creates an opportunity to get the maximum possible response because it is popular among every section of people in the country. And its shelf life  reminds the consumers about the product or the service after many days. 

 A few years ago, ad booking in newspapers was a tiresome task. But now, the age of visiting the publication office, filling forms, standing in long queues is over and advertising agencies came forward to make your life more easy and hasslefree in terms of booking advertisements in newspapers. releaseMyAd is the number one online advertisement booking platform where all leading newspapers circulating throughout India are listed. So if you are worried about placing an ad in any of the newspapers just visit our website to get it all done: https://www.releasemyad.com/newspaper-advertisement

With the experience of working with releaseMyAd for quite some time, here I am discussing 4 steps to create a newspaper ad which will give the maximum output.

Selecting an appropriate newspaper:  While thinking of publishing an advertisement in print media like newspapers, it is very important to choose the appropriate newspaper based on the nature of the ad and readers.  For example, if you are from Kerala and you want your matrimony ad to get maximum response then Malayala manorama is the most useful option for that. Financial Express is the most suited option for share market related advertisements.

Selecting the preferred edition: If your IT company is located at Gurgaon and you want to hire people for night shift call support then publishing the advertisement in Pune edition will not be helping you more. Because it is easy to assume that thus you are directing the ad to the wrong region people. Or if you have a house in Bangalore which you want to sell, the best option is to select the Bangalore edition of any leading malayalam daily. Ifb you are looking for a bride or groom from your community or location then it is mandatory to select the appropriate edition for that.

Selecting the specific category: Before publishing an advertisement in a newspaper you must know what is the best suited category for your advertisement. Selecting the perfect category helps to get the proper response because readers can easily open that particular section and see the ad without wasting much time. Eg, make sure that if you are looking for a job then your ad must be published under ‘situation wanted’ category. Otherwise it can create a confusion among the readers or consumers regarding the call of action.This also affects the image of the newspaper.

Composing eye catchy and informative advertisement creative: There are 3 ad formats in newspapers namely classified text, classified display and display. Display ads are specially for retail/branding, public announcements, tender, public notice, education admission notice etc. For personal/ individual requirements such as matrimony, selling property, selling automobiles, or change of name, newspaper classified ads are a more suited solution.

Composing ad matter is the most important job in terms of the effectiveness of the published advertisement. It is very important to maintain proper space, punctuation and spelling for generating a sense of authenticity, dependency among readers. In case of matrimonial ads, it is very necessary to mention age,  height, educational qualification or professional details and sharing if any special preferences are there like divorcee, non-divorcee, separated, NRI, physical disabilities and medical conditions etc. While composing a name change ad, one must keep in mind to clearly mention the old name and new name in the matter. In the Obituary and remembrance ad do not forget to mention the name and date of death of the deceased person and strictly not mention the reason of the death because that is not acceptable in most of the publication. While composing an ad matter, the most common mistake people make is they skip mentioning their contact details. It is very important to mention that for obvious reasons otherwise people won't be able to get in touch with you or your product or service. 

For all of the above details you can trust releaseMyAd because we have our experienced designers to design ad creatives in such a way that it will definitely hit the readers. Moreover you can check the status of your ad till its get published by the unique ad id number which you will get after the booking procedure. You can use any of the online transaction systems to book advertisements with releaseMyAd. So it gives you the smooth experience of ad booking which you can avail by sitting at your home with just a few clicks. If you have more to know I will suggest you to contact our team by call or whatsapp in this number 9830629298  or write us to book@releasemyad.com.

We have our 24*7 chat system which you can use by visiting our website.

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Malayala Manorama newspaper classifieds: opportunities await you!

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Connecting Communities: The Role of Classifieds in Malayala Manorama

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Malayala Manorama classifieds are your gateway to untapped potential!

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Release your Ad in Malayala Manorama for Kozhikode. Advertising rate is quite low at our end. Book Any type classified, notice, matrimonial ad with Bookadsnow.