#llusion of invulnerabilit
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"As you do to me, so I do to you" - Coaxing Doctors: Reciprocity as a Recipe for Success.
by Dr.Harald Wiesendanger– Klartext What the mainstream media is hiding Do ut des, “I give so that you give”: Even doctors can hardly evade the basic social principle of reciprocity. Not only donations in the five to the six-digit range but even relatively small favors also make people inclined to show their gratitude. Pharma marketing takes advantage of this. “One hand washes the other”:…
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#Harald Wiesendanger#llusion of invulnerabilit#MEZIS#principle of reciprocity#psychology of persuasion#reciprocity#Robert Cialdini
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