#iab computing

[neyatimes]

Manipur state, India: Police raids follow shocking video of sexual assault in India's Manipur state amid ethnic violence

Editor’s Note: This report includes details of sexual assaults and violence. CNN  —  A graphic video showing two women being paraded naked in the northeastern Indian state of Manipur has provoked widespread anger in the country and spurred several arrests after it emerged on social media on Wednesday. The viral video depicts an incident from May 4, according to the Indigenous Tribal Leaders’…

[anewsbuddy]

Meta slapped with record $1.3 billion EU fine over data privacy | CNN Business

London CNN  —  Meta has been fined a record-breaking €1.2 billion ($1.3 billion) by European Union regulators for violating EU privacy laws by transferring the personal data of Facebook users to servers in the United States. The European Data Protection Board announced the fine in a statement Monday, saying it followed an inquiry into Facebook (FB) by the Irish Data Protection Commission, the…

[worldspotlightnews]

Australia bans TikTok on federal government devices | CNN Business

CNN  —  Australia has joined other Western countries in banning the use of TikTok on government devices as the Chinese-owned video app comes under increasing pressure over claims it presents a security concern. Attorney-General Mark Dreyfus announced the ban on Tuesday after receiving advice from intelligence and security agencies, saying the directive would be imposed “as soon as…

[theusarticles]

Intel co-founder Gordon Moore, author of 'Moore's Law' that helped drive computer revolution, dies at 94 | CNN Business

Intel co-founder Gordon Moore, a pioneer in the semiconductor industry whose “Moore’s Law” predicted a steady rise in computing power for decades, died Friday at the age of 94, the company announced. Intel (INTC) and Moore’s family philanthropic foundation said he died surrounded by family at his home in Hawaii. Co-launching Intel in 1968, Moore was the rolled-up-sleeves engineer within a…

[reportwire]

Senators warn Big Tech on Section 230: 'Reform is coming' | CNN Business

Washington CNN  —  US senators said Wednesday that bipartisan support is growing for revising a federal immunity law for tech platforms and websites known as Section 230 of the Communications Decency Act, a warning aimed squarely at large social media platforms. “Here’s a message to Big Tech: Reform is coming,” said Sen. Richard Blumenthal, who chaired a technology subcommittee hearing to…

[101now]

Elon Musk publicly mocks Twitter worker with disability who is unsure whether he's been laid off

New York CNN  —  Elon Musk has apologized after publicly scoffing at a Twitter employee’s uncertainty about whether he had been laid off in a recent round of cuts and speaking dismissively of the employee’s disability in a series of tweets Monday night. “I would like to apologize to Halli for my misunderstanding of his situation. It was based on things I was told that were untrue or, in some…

[petnews2day]

'Fire-breathing demon' dog Ralphie returned to Niagara shelter again

New Post has been published on https://petn.ws/jd9a3

'Fire-breathing demon' dog Ralphie returned to Niagara shelter again

CNN — Will a fourth adoption be the charm for this seemingly unadoptable pup? Ralphie, a New York shelter’s adorable “jerk” dog, has been returned to the shelter again after his most recent (and unsuccessful) adoption. “Ralphie proved to be more than she could handle,” the shelter explained in an update posted to Facebook on […]

See full article at https://petn.ws/jd9a3 #DogNews #Accidents, #Animals, #BrandSafetyNsfAccidentsAndDisasters, #BrandSafetyNsfSensitive, #Companies, #DisastersAndSafety, #Dogs, #DomesticAlerts, #DomesticBusiness, #Facebook, #Fires, #IabComputing, #IabDogs, #IabInternet, #IabPets, #IabSocialNetworking, #IabTechnologyComputing, #InternationalAlerts, #InternationalBusiness, #InternetAndWww, #LifeForms, #Mammals, #MetaPlatformsInc, #SocialMedia, #Technology

[exeggcute]

sometimes i get so mad about online advertising being so lawless compared to other mediums (ex. television ads occupying specific spots in programming or a small fraction of the screen while online ads can sprawl wherever the hell they want And bog down computer performance) i find myself wishing for someone to enact legislation leading to their regulation, but how likely of a possibility do you think that actually is?

it depends tbh. we do have related stuff like CCPA and GDPR (obligatory meme that I have saved on my phone:)

...so it's not impossible for further laws/regulations to crop up down the line. my main thoughts here are that (1) adtech changes so rapidly that I think any specific legislation is almost certainly doomed to become obsolete before long (compounded further by the fact that most lawmakers barely seem to understand the internet, let alone a fucking RTB supply chain lol), (2) enforcement would be a nightmare considering there are literally several hundred billion bid requests generated EVERY SINGLE DAY (googled this stat to make sure I wasn't misremembering and got another dr. fou link lol. can't escape this guy) and (3) believe it or not, the online advertising industry is largely self-governing... or at least tries to be.

an organization called the IAB (interactive advertising bureau) sets a ton of standards around not only the logistics of buying and selling ads (they are, for example, the creators of the OpenRTB protocol for real-time auctions), but also the quality of the ads and ad space being sold. there are tons of initiatives they've proposed that have widespread buy-in among the industry, like ads.txt, which everybody who's anybody uses these days.

you do, of course, have to buy in to what the IAB is metaphorically selling, but their decrees hold a lot of weight among all sections of the ads supply chain—both reputable buyers and reputable sellers regularly adjust their behavior based on IAB guidelines. for example, two of the things you mentioned:

"ads can sprawl wherever they want": the IAB has about a million guidelines for where ads can physically go on a page, how they can run (e.g., video ads must be muted by default or they aren't IAB compliant), and what percentage of the visual real estate they can use up. publishers obviously can and do violate these guidelines, but third-party tools exist to make sure your ads aren't running on pages that pull that shit. and as a rule, advertisers actively dislike buying ad space on awful cluttered pages because they know the pages are shitty and the impressions are less valuable.

"big down computer performance": people call those heavy ads! the IAB sets standards around ad performance (the lighter the better, basically) and google chrome even implemented a feature that automatically kills heavy ads before they eat up your whole CPU. some performance based-issues are also caused by malvertising which is uhhh a whole other thing but no one likes it and everyone who matters is trying to stop it.

which isn't to be naive here or an industry shill or whatever because Fucking Obviously these problems persist. I actually had to email the advertising division at conde nast recently because I kept getting malicious redirect ads on their mobile site (they haven't responded yet... return my calls bitch!) so clearly even well-meaning reputable websites and ad platforms and advertisers continue to have issues with IVT and whatnot. the struggle is eternal.

but arguably so is the struggle against basically anything that's legislated, like property crime or whatever. I'm admittedly not optimistic that formal laws would fix digital advertising, only put a slightly hotter fire under people's asses to clean up their respective acts better. which is certainly a good thing, it's just a rapidly evolving game where the bad actors are always coming up with new tactics.

fun and related example: I read a recent retrospective about the kids behind the mirai botnet, which originally started out as a DDoS-for-hire scheme but pivoted to ad fraud when it turned out that was way more profitable. possibly the largest botnet ever (don't quote me on that though) and it was spun up by three teenagers!!!

[systemtek]

What is a valid MAC address [RESOLVED]

The maximum length of a MAC address is 17 characters. MAC addresses are only composed of the following characters: "0-9", "a-f", "A-F", and ":" There is 12 letters and numbers and five : The standard format of a mac address is xx:xx:xx:xx:xx:xx Below are some of the most common mistakes people make when dealing with MAC addresses, especially when reading the MAC address from a device and inputting it into another or writing it down - The number 5 is changed to an S this would make the MAC address invalid. - The number 0 is changed to an O this would make the MAC address invalid. If you are inputting a MAC address into a specific system, for example to allow or block a device via its MAC address you may find that the system allows you to input - instead of : or the system requires the MAC address to be in the format of aaaa.2922.cccc What devices have a MAC address ? Any device the connects to the network via wireless or wired has a MAC address. The address is assigned to the hardware of the network connection device. So for example a network card in a PC has a MAC address, if you changed the card for a new one then it would be a different MAC address. A laptop that has a wireless and wired connection would have two MAC addresses one for each connection method. What is a MAC address ? A MAC address (Media Access Control) is a 12-character attribute used to identify electronic devices on a computer network. Each MAC address is unique, and can be used to represent the vendor who supplied it. There are many websites online like MAC Address Lookup - MAC/OUI/IAB/IEEE Vendor Manufacturer Search (macvendorlookup.com) which allow you to input a MAC address and they will tell you the vendor who made the device. Read the full article

[b2bcybersecurity]

Report zeigt KMUs im Fadenkreuz

Der Diebstahl von Daten und Identitäten sind die größten Bedrohungen für kleine und mittelgroße Unternehmen - KMUs. Fast 50 Prozent aller analysierten Schadsoftware-Fälle hatten es laut Sophos 2023 auf dieses Marktsegment abgesehen, so der Sophos Threat Report 2024. Cyberkriminalität ist für Organisationen jeder Größenordnung eine Herausforderung, am härtesten und häufig unter dem Radar der Öffentlichkeit trifft sie jedoch kleine Unternehmen. Sophos stellt seinen neuen Threat Report: Cybercrime on Main Street vor. Schwerpunkt sind in diesem Jahr die größten Bedrohungen für kleine und mittlere Unternehmen (KMU). Report: KMUs am meisten bedroht Während Cyberangriffe auf Konzerne und Regierungsbehörden den Großteil der Berichterstattung ausmachen, sind kleine Unternehmen im Allgemeinen anfälliger und leiden proportional stärker unter den Folgen von Cyberangriffen. Ein Mangel an erfahrenem Sicherheitspersonal, unzureichende Investitionen in die Cybersicherheit und insgesamt geringere Budgets für Informationstechnologie tragen zu dieser Verwundbarkeit bei. Dabei sind KMUs keine Kleinigkeit. Nach Angaben der Weltbank sind mehr als 90 Prozent der Unternehmen weltweit kleine und mittlere Organisationen und sie stellen mehr als 50 Prozent der weltweiten Beschäftigung. Keylogger, Spionagesoftware und Stealer bei 50 Prozent der Angriffe Bei fast der Hälfte aller Angriffe auf KMUs kommen Keylogger, Spionagesoftware und sogenannte Stealers, also Schadsoftware zum Stehlen von Daten und Zugangsdaten, zum Einsatz. Cyberkriminelle nutzen diese entwendeten Informationen später für weitere Aktionen wie unautorisierten Fernzugriff, Erpressung oder das Installieren von Ransomware. Der Sophos-Report analysiert des Weiteren sogenannte IABs, also Initial Access Brokers. Diese Kriminelle haben sich darauf spezialisiert, in Computer-Netzwerke einzubrechen. Der Report zeigt auf, dass Cyberkriminelle dabei das Dark Web nutzen, um ihre Dienstleistungen gezielt für KMU-Netzwerke anzubieten. Auch verkaufen sie direkt Sofortzugänge zu KMUs, die sie vorher bereits gehackt haben. Cybercrime hat nur ein Ziel: Daten Christopher Budd, Director Threat Research bei Sophos X-Ops, ordnet die Ergebnisse folgendermaßen ein: „Der Wert von Daten als Währung ist unter Cyberkriminellen exponentiell gewachsen und das gilt besonders für KMUs, da sie dazu tendieren, einen Service oder eine Applikation pro Funktion für die gesamte Organisation zu nutzen. Ein Beispiel: Angreifer setzen einen Infostealer auf einem Zielnetzwerk ein, um Zugangsdaten zu stehlen. Dabei fällt ihnen ein Passwort für die Rechnungssoftware des ganzen Unternehmens in die Hände. Sie könnten nun Zugang zu den Finanzdaten des Betriebes kommen und Gelder auf ihre eigenen Konten überweisen. Es gibt einen Grund dafür, dass 90 Prozent aller Cyberangriffe, die Sophos 2023 untersucht hat, in Daten- oder Identitätsdiebstahl verwickelt war – entweder durch Ransomware-Attacken, Datenerpressung, unautorisierten Remote-Zugang oder schlichtweg durch Datendiebstahl.“ Ransomware bleibt größte Gefahr für KMUs, LockBit ist Nummer 1 Auch wenn die Zahl der Ransomware-Angriffe gegen KMUs gleichgeblieben ist, stellen diese doch die größte Cyberbedrohung für Unternehmen unter 500 Mitarbeitern dar. Laut des Sophos Incident Response-Teams, das bei akuten Überfällen eingreift, war LockBit die Ransomware-Gruppe mit dem größten Chaospotenzial. Akira und BlackCat folgen auf Platz 2 und 3. Auch Attacken älterer oder weniger bekannterer Ransomware, wie BitLocker oder Crytox kamen in letzter Zeit vor. Remote-Verschlüsselung steigt um 62 Prozent Der Report zeigt zudem, dass die Kriminellen ihre Strategie beibehalten, die Taktik für ihre Ransomware-Attacken immer wieder zu ändern, um erfolgreich zu bleiben. Das äußert sich aktuell durch ein vermehrtes Aufkommen von Verschlüsselungsaktivitäten per Fernzugriff sowie das gezielte Anvisieren von MSPs (Managed Service Providers) als Angriffsflächen-Multiplikator. Zwischen 2022 und 2023 stieg die Anzahl an Ransomware-Attacken mit Remote-Verschlüsselung um 62 Prozent. Das Sophos Managed Detection and Response-Team (MDR) reagierte zudem 2023 auf mehrere Fälle, in denen KMUs via Schwachstelle in Remote-Überwachungs- und Management-Software (RMM) ihres MSPs angegriffen wurden. Social Engineering und BEC: Angreifer werden penetrant Speziell auf Unternehmen abzielende Scam-Emails, sogenanntes Business E-Mail Compromise (BEC), gehörten 2023 zu den zweithäufigsten Attacken nach Ransomware. Diese und weitere Social-Engineering-Angriffe beinhalten ein wachsendes Level an Raffinesse: Statt einfach nur eine E-Mail mit schädlichem Anhang zu senden, beschäftigen sich die Kriminellen nun näher mit ihrem Opfer und senden eine ganze Reihe an E-Mail-Nachrichten oder rufen sie sogar an. In dem Versuch, den klassischen Spam-Werkzeugen zu entgehen, experimentieren die Angreifer mittlerweile mit neuen Formaten für ihre schadhaften Inhalte, wie das Einbinden von Bildern mit Malware oder bösartige Anhänge in OneNote oder Archivformaten. In einem Fall deckte Sophos auf, dass die Betrüger ein PDF-Dokument mit einem verschwommenen, unlesbaren Thumbnail einer „Rechnung“ schickten. Der Download-Knopf beinhaltete dann einen Link zu einer schadhaften Webseite. Sophos Threat Report 2024 mit wichtigen Informationen „Unser aktueller Report zeigt einmal mehr, dass es für KMUs nicht an Bedrohungen mangelt, und die Komplexität dieser Angriffe ist oft mit denen auf große Organisationen vergleichbar“, so Christopher Budd. „Denn während die zu erwartenden Lösegeld- oder Erpressungssummen geringer als bei einer größeren Organisation sind, gleichen die Kriminellen dieses ‚Manko‘ durch die Masse der Attacken und aufgrund der oftmals laxeren Cybersicherheitsvorkehrungen leicht wieder aus. Die Angreifer rechnen damit, dass kleinere Unternehmen weniger gut geschützt sind und keine modernen, hochentwickelten Tools zum Schutz ihrer Benutzer und Vermögenswerte einsetzen. Hierin liegt gleichzeitig auch der Schlüssel zum erfolgreichen Schutz: KMUs müssen diese Annahmen als falsch beweisen. Es gilt, die Mitarbeiter zu schulen, eine Multifaktor-Authentifizierung auf allen externen Ressourcen zu implementieren, Server und Netzwerkgeräte mit höchster Priorität zu patchen und gegebenenfalls Managed Services in Anspruch zu nehmen. Unserer Erfahrung nach besteht der Hauptunterschied zwischen den Unternehmen, die am stärksten von Cyberangriffen betroffen waren, und denen, die am wenigsten darunter gelitten haben, in der Reaktionszeit. Sicherheitsexperten zu haben, die rund um die Uhr überwachen und reagieren, ist für eine wirksame Verteidigung im Jahr 2024 von entscheidender Bedeutung.“     Passende Artikel zum Thema Lesen Sie den ganzen Artikel

[neyatimes]

Micron Technology: China probes US chip maker for cybersecurity risks as tech tension escalates

Hong Kong CNN  —  China has launched a cybersecurity probe into Micron Technology, one of America’s largest memory chip makers, in apparent retaliation after US allies in Asia and Europe announced new restrictions on the sale of key technology to Beijing. The Cyberspace Administration of China (CAC) will review products sold by Micron in the country, according to a statement by the watchdog…

[anewsbuddy]

China imposes sales restrictions on Micron as it escalates tech battle with Washington | CNN Business

Hong Kong CNN  —  China has banned Chinese companies working on key infrastructure projects from buying products from US semiconductor manufacturer Micron, in a major escalation of an ongoing battle between the world’s top two economies over access to crucial technology. The Cyberspace Administration of China announced the decision on Sunday, saying the US chip maker had failed to pass a…

[worldspotlightnews]

UK bans TikTok on government devices | CNN Business

Washington CNN  —  The United Kingdom banned TikTok from official government devices on Thursday, adding to similar restrictions imposed by allies in Canada, the European Union and the United States. The social media app is not widely used by UK officials, according to a government announcement, but the measure reflects concerns about TikTok’s links to China through its parent company,…

[reportwire]

The new normal on Twitter: watching it break | CNN Business

Late last year, Dan Sinker found himself in a “Groundhog Day” situation. When he would check his notifications tab on Twitter, Sinker, who has tens of thousands of followers, often saw the platform recommend the same weeks-old tweet from another user. As Sinker described the situation in one tweet in early December, “we’re back to November 7 in my mentions again.” Source link

[101now]

Morgan Stanley Conference: Musk thinks he can fix Twitter's advertising business after derailing it

CNN  —  Elon Musk on Tuesday offered an optimistic picture for how Twitter can improve the advertising business he helped derail and boost its bottom line while also admitting that keeping the social network running is proving to be a challenge after multiple rounds of layoffs. In remarks at a Morgan Stanley Conference, Musk laid out his vision to boost Twitter’s core advertising business by…

[prismaticstarshch]

managed to just randomly see this on my front page and, out of all of these, I can give the most lore for Innovation Inc. because I'm an avid fan of Innovation Inc. games (I also love Pinewood Computer Core (which is the main Pinewood Builders game) but I have absolutely no idea about any lore it might have just by itself, the only things I could give are personal theories about The Mayhem Syndicate and how it plays into things)

so, there are 4 (soon to be 5) official Innovation Inc. games:

Original Innovation Labs (no lore provided)

Innovation Arctic Base (IAB) (no lore provided)

Innovation Inc. Spaceship (IIS) (some lore provided)

Innovation Inc. Thermal Power Plant (IITPP) (lots of lore)

Upcoming: Innovation Labs remake (TBD)

with IIS and IITPP being the ones that provide any amounts of lore on Innovation Inc. as a whole:

IIS has a super vague situation with how the player fits into things, but it does provide background for things like Pinewood being an in-universe business rival of Innovation Inc. (the connections are somewhat different in some areas in IITPP, like with the facts that the Thermal Power Plant used to be owned by Pinewood until something happened and that Pinewood has a significant role in IITPP's backstory as well as some of its endings, but there's still some degree of a business rivalry element there too), and introduces The Master of the Realm (who may or may not be the same person as The Limbo Master), who sees Robloxians as nothing more than a source of entertainment

IITPP gives its player an actual lore role: so, one of the major events that can occur in IITPP, the warhead event, is basically what kicked off the player's situation. I'll provide this for the lore on the warhead because I honestly don't really have any idea of how to summarize it. the Limbo Master also has a lot of significance too (read here), and, just like The Master of the Realm does, derives entertainment from watching the player's actions and the consequences of them as they repeat the same things over and over again due to being stuck in a time loop where the timeline resets every time they die.

oh, and absolute destruction and chaos is commonplace in both Innovation Inc. and Pinewood. in fact, (one of) the former's official slogan(s) is "If it doesn't explode, it isn't ours".

as for Bloxtop and Deluge Labs, I've got nothing because I've never heard of them

(this feels weirdly worded ngl but hopefully this helps at least somewhat)

(I'm surprised nobody's made an oc/blog about the rival companies)

(I don't think there's any canon info on them, tbh, so that's probably why. I have a few ideas for the companies plot wise heh)