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skandhanshidm · 4 months
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maxoutglobal · 5 months
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binduspoint · 7 months
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Unlocking the Potential: Why Shadnagar Near Hyderabad, Telangana, Is a Prime Choice for Investors and Realtors
Interested? – WhatsApp – +91 9100166058 Introduction: Nestled on the outskirts of Hyderabad, Telangana, Shadnagar has emerged as a promising investment destination for both seasoned investors and budding realtors alike. Boasting strategic location advantages, robust infrastructure development, and a thriving economic landscape, Shadnagar presents a compelling case for those seeking lucrative…
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indiapropertyads · 1 year
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Prime Commercial Development Opportunity: 80000sft Project on 2500 Squar...
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If you are looking for monthly returns, then this option is for you. Invest from 20 lakhs to 1 cr and get 50% returns..in 1 year
security: Land registration in your name - for 20 lakhs (605 sq yards) 5 guntas land registration. for 20 lakhs you will get 30 lakhs returns in 1 year. 
You will have to register the land back to company after 1 year. 
Location: Budhera, Sangareddy, Hyderabad
50 km from Muthangi orr exit no 3
#investmentnearhyderabad #buyback #wheretoinvet money
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nikath-852 · 10 days
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The Largest Real Estate Investment Opportunity Prime Location in Tolichowki, HyderabadEver Offered by Heera Luxury City
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Introduction
owning a piece of prime real estate in one of Hyderabad most sought-after locations at a discounted price. Heera Luxury City, a part of the esteemed Heera Group led by CEO Dr. Nowhera Shaik, is offering an unprecedented investment opportunity. This article delves into the details of this remarkable offer, the strategic advantages of the land, and why this is a golden chance for investors.
Heera Luxury City: The Best Land in Business
Prime Location in Tolichowki, Hyderabad
Heera Luxury City boasts a prime piece of land located in Tolichowki, Hyderabad. Known for its strategic positioning and high market value, this land is one of the most valuable real estate assets in the area. The current market rate for this land reaches up to Rs. 3.04 lakh per square yard, driven by high demand and its premium location.
Special Discount for Heera Group Family
In a generous move, Heera Group is offering this land to its family members at a significantly discounted price. The total valuation of the land is estimated at Rs. 753,77,14,200 (Rupees Seven Hundred Fifty-Three Crore Seventy-Seven Lakh Fourteen Thousand Two Hundred Only). This offer not only provides an excellent opportunity to own prime real estate at a reduced rate but also leverages the geographical advantage and future potential of investing in this area.
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Secure Your Investment with Heera Luxury City
Transparent and Secure Transactions
Dr. Nowhera Shaik has set specific price ranges for purchasing lands in Tolichowki, Hyderabad, from a minimum of Rs. 5 lakh to a maximum of Rs. 5 crore. This pricing strategy is designed to protect buyers from fraud and safeguard their interests. Heera Luxury City has taken control of the selling process to ensure transparency and protect buyers' interests.
Exact Location and Connectivity
The property is located in Town Survey Nos. 12, 13, 14, & 15/1, Block M, Ward No. 13, Tolichowki, Hyderabad, Telangana – 500 008. This area is well-connected, approximately 1 kilometer from the Tolichowki junction and 0.8 kilometers from the road towards Golconda Fort. The site is situated on a proposed 80′ road leading to the 7 Tombs, offering ease of access.
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Land Details and Potential
The total land area under consideration is 33,060.15 square yards (27,642.50 square meters). Classified as residential and urban, this land is suitable for various types of development. Although currently selected for non-residential use, it holds potential for future commercial and residential projects. Key documents such as Sale Deed No. 5479 of 2015, Demarcation Report, and various utility bills have been reviewed to ensure the land's legitimacy.
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Valuation and Legal Considerations
Current Valuation
Based on Sale Deed No. 5479 of 2015 and current market rates, the valuation of Heera Group’s property is Rs. 75,37,71,420 as of August 26, 2024. However, the property’s realizable value is estimated at Rs. 67,83,94,2780 (Rs. 678.39 Crores), reflecting its high demand and prime location.
Steps for Successful Development
To ensure the successful development of the property, it is crucial to:
Verify the legal status
Conduct a physical survey
Obtain all necessary certifications
Buyers should check for any legal issues or encroachments, confirm land measurements, and ensure clear road access to avoid any problems.
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Big Praising to Dr. Nowhera Shaik
Dr. Nowhera Shaik, CEO of the Heera Group, is the cornerstone of the Heera Group family. Her dedication to Heera Group investors, whom she treats like family, is the reason for her continuous efforts and success. Investors trust Dr. Nowhera Shaik to protect their interests and make their investments fruitful in the long term. Her strong reputation for caring about her investors’ success and well-being makes every investment with the Heera Group rewarding.
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"Investors trust Dr. Nowhera Shaik to protect their interests and make their investments fruitful in the long term."
For more information, contact us at:
(+91) 92810 26273/69
(+91) 91360 02818
(+91) 91360 04247
Heera Group Back Office
Conclusion
Dr. Nowhera Shaik’s primary focus is to settle investors’ claims. To facilitate this, Tolichowki land plots are being sold at a reduced price. This discounted rate aims to ensure smooth transactions and effectively resolve claims. After the Supreme Court’s approval to settle the claims through the sale of the Tolichowki property, it is confirmed that there are no disputes or legal obstacles preventing the sale. This guarantees that the process will proceed without any issues or encroachments.
Investing in Heera Luxury City is not just about owning prime real estate; it’s about securing a prosperous future under the trusted leadership of Dr. Nowhera Shaik. Don’t miss out on this unparalleled opportunity to invest in one of Hyderabad’s most valuable properties.
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guestblogger1 · 3 months
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YES Germany: Empowering Students to Achieve Their Study Abroad Dreams
As the global demand for international education continues to rise, the study abroad consultancy market in India has witnessed remarkable growth in recent years. Amidst this dynamic landscape, YES Germany has emerged as a leading player, offering comprehensive services to help students realize their dreams of studying in Germany.
YES Germany: A Trusted Name in Study Abroad Consulting
Established over a decade ago, YES Germany has carved out a niche for itself as a premier study abroad consultant in India. With a team of highly qualified and experienced professionals, the company has built a strong reputation for guiding students through every step of the study abroad journey, from university selection to visa assistance and beyond.
Market Size and Growth
The Indian study abroad market is expected to reach a staggering $80 billion by 2024, growing at a CAGR of 18% according to a report by the Federation of Indian Chambers of Commerce and Industry (FICCI). Within this rapidly expanding market, YES Germany has firmly established its presence, catering to the growing demand for study abroad services in Faridabad and beyond.
Industry Leadership and Innovation
What sets YES Germany apart is its unwavering commitment to innovation and excellence. The company's comprehensive suite of services, including counseling, confirmed admissions, visa assistance, language training, and post-arrival support, has earned it a reputation as a one-stop-shop for study abroad aspirants.
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YES Germany's industry leadership is further bolstered by its strong partnerships with prestigious German universities and its deep understanding of the German education system. The company's founder, Dr. Gagan Syal, is a German-educated engineer with over a decade of experience at Mercedes-Benz, lending the organization a unique blend of academic and industry expertise.
Overcoming Industry Challenges
The study abroad industry has faced its fair share of challenges, particularly in the wake of the COVID-19 pandemic. However, YES Germany has demonstrated its resilience by adapting its services to the changing landscape, offering virtual counseling sessions and online language classes to ensure seamless support for its clients.
Moreover, the company has leveraged its strong industry connections and market insights to navigate the evolving regulatory environment and stay ahead of the curve. This agility and responsiveness have been instrumental in maintaining YES Germany's position as a trusted partner for students seeking to study in Germany.
Market Outlook and Future Prospects
As the global economy recovers and international travel resumes, the demand for study abroad services is expected to surge. YES Germany is well-positioned to capitalize on this growth, with its comprehensive offerings, industry expertise, and commitment to student success.
The company's focus on providing personalized guidance, tailored to the unique needs of each student, has been a key driver of its success. By continuously investing in its team, technology, and industry partnerships, YES Germany is poised to maintain its leadership position in the study abroad consultancy market.
Furthermore, Yes Germany has a widespread presence with branches in - Faridabad, Gurgaon, Chandigarh, Noida, Delhi, Dubai, Bangalore-Indiranagar, Bangalore-BTM, Hyderabad, Chennai, Pune, Mumbai-Navi Mumbai, and Mumbai-Andheri. This extensive network ensures that their services are easily accessible to students across India, providing localized support and personalized guidance.
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Conclusion
In a rapidly evolving study abroad landscape, YES Germany has emerged as a beacon of excellence, empowering students to achieve their academic and professional aspirations in Germany. With its unwavering commitment to innovation, industry expertise, and student-centric approach, the company is well-equipped to navigate the challenges and seize the opportunities that lie ahead, cementing its status as the premier study abroad consultant in India.
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propertyportal · 7 months
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Upcoming Developing Areas In Hyderabad 2024
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Hyderabad is expected to experience rapid expansion in 2024 as a result of the advent of emerging areas that have the potential to completely alter the cityscape. Strong infrastructural initiatives, thriving real estate projects, and a dedication to sustainable urban planning are all evident in these designated zones. The smooth transition of technology centers, business districts, and residential complexes, which creates a lively and dynamic atmosphere for both inhabitants and businesses, is indicative of the city’s growth. These specially named Developing Areas in Hyderabad are shining examples of progress as the city of Hyderabad moves through this revolutionary phase. They offer profitable investment opportunities and open the door to a more contemporary way of life. Watch this space for updates on Hyderabad’s skyline’s spectacular metamorphosis in the years to come.
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thara333 · 9 months
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Explore Career Opportunities: The Importance of Selenium WebDriver Training"
In the rapidly evolving landscape of software testing, proficiency in Selenium WebDriver has become a key differentiator for professionals. Whether you're already in the field or aspiring to enter it, investing time in Selenium WebDriver training can significantly boost your career prospects. Embracing Selenium's capabilities becomes even more accessible and impactful with Selenium Training in Hyderabad. This training equips individuals with the skills and knowledge to harness the full potential of Selenium, enabling them to proficiently navigate web automation challenges and contribute effectively to their respective fields. Let's delve into the reasons why acquiring skills in Selenium WebDriver is essential for a successful career in software testing.
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1. Industry Relevance:
Selenium WebDriver is not just another tool; it's an industry-standard for automating web applications. Its widespread adoption across various sectors makes it a must-have skill for professionals in the field of software testing and quality assurance. Knowing Selenium WebDriver is a clear indicator of industry relevance.
2. Career Opportunities:
The demand for professionals with Selenium skills is on the rise. Many organizations specifically seek candidates well-versed in Selenium when hiring for testing roles. Whether you're aiming for a test automation engineer position or a quality assurance role, Selenium proficiency enhances your employability.
3. Efficient Testing Practices:
One of the primary benefits of Selenium WebDriver is its ability to automate repetitive testing tasks. This not only accelerates the testing process but also ensures more reliable results. Automated testing with Selenium can significantly reduce the time and effort required for regression testing, enabling faster and more efficient releases.
4. Cross-Browser Testing:
Web applications need to provide a consistent user experience across various browsers. Selenium WebDriver supports cross-browser testing, allowing you to test your applications on different browsers like Chrome, Firefox, Safari, and more. This capability is crucial for identifying and addressing compatibility issues.
5. Integration with Other Tools:
Selenium WebDriver seamlessly integrates with other tools and frameworks, such as TestNG and JUnit. This integration enhances the overall test automation capabilities, making it easier to manage and report test results. A well-integrated testing environment is a valuable asset for any QA professional. To unlock the full potential of Selenium and master the art of web automation, consider enrolling in the Top Selenium Training Institute. 
6. Continuous Integration and Continuous Deployment (CI/CD):
In the era of DevOps, where continuous integration and continuous deployment are standard practices, Selenium WebDriver plays a pivotal role. Automated testing is a critical component of CI/CD pipelines, ensuring that new code changes don't introduce regressions. Knowledge of Selenium is, therefore, advantageous in a DevOps environment.
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7. Cost-Efficiency:
Automated testing with Selenium proves to be cost-efficient, particularly for large and complex applications. While setting up automated scripts requires an initial investment of time and resources, the long-term benefits in terms of reduced manual testing efforts and faster release cycles outweigh the initial costs.
8. Skill Diversification:
Adding Selenium WebDriver to your skill set goes beyond just mastering a tool; it's about diversifying your expertise. For professionals in software development or quality assurance, knowing Selenium showcases your commitment to staying abreast of industry-relevant tools and technologies.
In conclusion, Selenium WebDriver training is not just about learning a tool; it's about unlocking a world of career opportunities. As the demand for skilled software testing professionals continues to grow, those with Selenium proficiency will find themselves well-positioned for success. Whether you're aiming to advance in your current role or explore new career horizons, investing in Selenium WebDriver training is a strategic move that can propel your career to new heights.
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sdklearning · 10 months
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SDK Learnings - Best SAP MM Online Training in Hyderabad
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Embarking on a journey to master SAP MM, the backbone of Materials Management in business operations, requires careful consideration of the learning path. With the rise of online training, choosing the right Software Development Kit (SDK) becomes crucial for a seamless and effective learning experience.
Understanding SAP MM
SAP MM, or Materials Management, plays a pivotal role in the supply chain and procurement processes of organizations. It encompasses a range of functions, from inventory management to vendor relationships, making it a cornerstone in efficient business operations.
Significance of Online Training
In the digital age, online training offers unparalleled advantages. The flexibility to learn at one's own pace and accessibility from anywhere in the world are among the key benefits. Aspiring SAP MM professionals can now break the geographical barriers that traditional classroom learning presents.
Features of a Good SDK for SAP MM
Choosing the right SDK for SAP MM learning involves evaluating various factors. A comprehensive curriculum, hands-on practical sessions, and experienced instructors are indispensable components of an effective SDK.
Best Practices in SAP MM Online Learning
To make the most out of SAP MM online training, learners should set clear goals and engage in regular practice. Applying theoretical knowledge to real-world scenarios enhances understanding and proficiency.
Why Choose SDK Learnings
In the vast landscape of online training, SDK Learnings stands out as a reliable choice for SAP MM enthusiasts. The unique features and benefits offered by SDK Learnings make it a frontrunner in the realm of SAP MM education.
Course Structure at SDK Learnings
SDK Learnings' SAP MM course is meticulously designed, breaking down complex modules into digestible segments. The focus on real-world scenarios ensures that learners gain practical insights, preparing them for the challenges of the industry.
Success Stories
Numerous success stories attest to the effectiveness of SDK Learnings' SAP MM training. Testimonials from past learners highlight not only the quality of education but also the positive impact on their careers.
Industry Recognition and Certification
In the competitive job market, having recognized certifications is a significant advantage. SDK Learnings' certifications in SAP MM hold industry recognition, giving learners a tangible credential to showcase their expertise.
Addressing Common Challenges in SAP MM Learning
Learning SAP MM can pose challenges due to its complexities. SDK Learnings addresses these challenges by providing guidance and support, ensuring that learners navigate the learning curve effectively.
Interactive Learning Environment
SDK Learnings fosters an interactive learning environment. Discussion forums and live Q&A sessions create a community where learners can collaborate, share insights, and seek guidance from instructors.
Flexible Learning Options
Understanding that learners have diverse schedules, SDK Learnings offers both full-time and part-time courses. Tailored schedules cater to the needs of working professionals, allowing them to balance learning with other commitments.
Investment in Future Career
Investing in SAP MM training with SDK Learnings is an investment in a future career. The return on investment (ROI) extends beyond immediate job opportunities, positioning learners for long-term success in the dynamic field of Materials Management.
Comparative Analysis with Other Training Platforms
A comparative analysis reveals that SDK Learnings excels in various aspects compared to other training platforms. Its unique selling points, such as the interactive learning environment and industry-recognized certifications, set it apart in the competitive landscape.
Conclusion
In conclusion, mastering SAP MM through online training requires careful consideration of the learning platform. SDK Learnings emerges as a top choice, offering a comprehensive and effective learning experience. Aspiring SAP MM professionals can confidently invest in their future by choosing SDK Learnings as their educational partner.
Frequently Asked Questions (FAQs)
Is SAP MM training with SDK Learnings suitable for beginners?
Yes, SDK Learnings provides beginner-friendly courses with a well-structured curriculum.
How do I access the course materials at SDK Learnings?
Once enrolled, learners get access to an online portal where they can find all course materials.
Are SDK Learnings' certifications recognized in the industry?
Absolutely, SDK Learnings' certifications are widely recognized, adding value to your resume.
Can I interact with instructors during the online training sessions?
Yes, SDK Learnings encourages interaction through live Q&A sessions with experienced instructors.
What sets SDK Learnings apart from other SAP MM training platforms?
SDK Learnings stands out due to its interactive learning environment, real-world focus, and industry-recognized certifications.
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Navigating Your Path to Global Education with Career Bridge Group
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In the age of globalization, the pursuit of education transcends borders. It's about embracing diversity, broadening horizons, and unlocking opportunities that extend far beyond one's homeland. This is where Career Bridge Group steps in, weaving dreams into reality and guiding students on their journey to studying abroad.
Based in the vibrant city of Hyderabad, Career Bridge Group stands as a beacon of hope and expertise for those with aspirations of pursuing education in foreign lands. With a track record dating back to 2003, Career Bridge has been a steady force in facilitating the dreams of countless Indian students, transforming them into successful global citizens.
Our journey begins with the fundamental belief that education is not confined within geographical boundaries. Every student yearns for quality education that transcends beyond mere classroom learning. However, the path to international education can be complex, with various universities, courses, and countries to consider. This is where the expertise of an overseas education consultant becomes invaluable.
Career Bridge Group operates as more than just consultants; we're partners in your journey. We understand that embarking on an educational voyage requires careful planning, research, and guidance. Our dedicated team of experienced career counselors and esteemed Indian alumni, who have successfully pursued education abroad, join hands to provide personalized assistance.
We're driven by the commitment to simplify the process of studying abroad. Our services encompass comprehensive counseling sessions, tailor-made training programs, university events, seminars, tests, and demo interviews. These elements collectively shape a roadmap that aligns with your goals, preferences, and aspirations.
Choosing the right institute or university abroad isn't just a decision; it's an investment in your future. At Career Bridge Group, we believe in empowering students to make informed choices. We're equipped with a deep understanding of universities across the USA, Canada, UK, Australia, New Zealand, and more. Our extensive network and collaborations with reputable overseas colleges ensure that you're presented with the best options.
Success stories are etched in the very fabric of Career Bridge Group. From securing admissions in prestigious institutions to assisting with visa applications, we've been the catalyst for countless dreams coming to fruition. We measure our success through the achievements of our students, whose educational journeys have become a testament to our commitment.
As we continue to evolve and adapt to the changing landscape of global education, Career Bridge Group remains resolute in its mission. Our core values of integrity, dedication, and student-centricity guide every interaction we have. We're not just consultants; we're mentors, friends, and companions, offering unwavering support as you step into the realm of international education.
So, whether you're looking to study business in the UK, pursue a master's in the USA, or explore scientific avenues in Canada, Career Bridge Group is here to transform your aspirations into achievements. Join us in embracing the boundless possibilities that education across borders brings. Your journey awaits, and we're here to make it remarkable.
Unlock your potential with Career Bridge Group. Explore, discover, and embark on a transformative educational journey that knows no boundaries. 🌍🎓 #CareerBridge #StudyAbroad #GlobalEducation
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mariacallous · 1 year
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In 2020, Nazia was working at a data entry office in Hyderabad, but dreamed of being a beautician. Then, on YouTube, she saw a video about Urban Company, a platform similar to the US site TaskRabbit, which promises to connect workers—plumbers, electricians, painters, beauticians, and others—with clients who need their services. Workers who join the platform as beauticians often pay upward of $500 to register and receive a salon equipment kit. For Nazia, it felt like an investment worth taking.
When it launched in 2014, Urban Company was revolutionary for India’s disjointed home services market, providing customers with vetted and trained workers through an easy-to-use interface. Nazia was one of tens of thousands of workers who joined the platform, which grew and grew thanks to consecutive rounds of fundraising from investors including Tiger Global and Prosus Ventures, becoming the largest home services provider in India, valued at almost $3 billion. Then it expanded into the United Arab Emirates and Singapore. In 2023, it launched in the US.
For workers it promised an opportunity to work flexibly, and earn well. In 2020, Fair Work, a research group that studies gig work companies, rated the company the best for workers in India, giving it a score of eight out of 10 on parameters that include fair pay and working conditions. (Uber scored one out of 10).
Nazia got stellar ratings and reviews from customers on the platform—so much so that she was invited to pay $300 to upgrade her account to Prime, which gave her access to better-paying jobs.
“Everything was going great,” she says. “With the money I made, I was able to help my family, buy a two-wheeler, and save money for my wedding.”
Urban Company fostered an identity for itself that was different from other gig work platforms, particularly for women. But since the start of the year, things have gone downhill, fast. Thousands of workers have found themselves arbitrarily dumped from the platform for not meeting new targets that they say have been set unattainably high. Nazia is among them. The platform, it seems, is subject to the same cycle of “enshittification” as its peers, sacrificing the incentives it had offered to get workers onto the platform in order to turn a profit—and abandoning its promises of flexibility in the process.
Urban Company declined to comment.
The first sign of trouble at Urban Company started in 2021, as the pandemic hit the home services business. The company slipped in Fairwork’s rankings, scoring five out of 10. Workers twice held protests demanding lower commissions and safer working conditions. After a media storm, Urban Company published a Medium blog introducing a “12 point program” to “improve partner earnings and livelihood”—which included lowering commissions and introducing an SOS helpline for women’s safety. In an attempt to be more transparent, the company started publishing a partner earnings index, but it also filed lawsuits against four protesters for “illegal and unlawful” actions.
But things got really difficult for Urban Company’s workers in 2023. The platform introduced a new rule stipulating that workers had to maintain an acceptance rate of at least 70 percent, a customer rating of at least 4.7 out of 5, and cancel fewer than four jobs per month. Failure meant being blocked from the app. Nazia managed to keep her ratings above 4.8 until May 2023, when they slipped to 4.69. She was temporarily blocked and put into “retraining”—an online video course followed by 10 bookings that she had to take free of charge in an attempt to boost her rating. Unfortunately, for Nazia, her rating did not budge from 4.69. Since then, she’s been out of work.
“It all happened so quickly,” Nazia says. Now she’s stuck with $2,500 in loans.
I spoke to more than a dozen women like Nazia, all of whom asked for anonymity to protect themselves from retribution and say they were blocked by the platform after failing to meet what they believe were unrealistic expectations.
In Bengaluru, Shabnam—who used a friend’s credit card to pay the $500 joining fee—found that Urban Company started assigning her jobs farther and farther away from home. With rising costs and high commissions, taking these distant trips was “as good as earning nothing,” she says. She turned down the jobs that weren’t economically viable, and soon her response rate—the number of jobs she accepted—dropped to 20 percent. In June, she was dropped from the platform.
Seema, who had worked for Urban Company for five years, had a miscarriage earlier this year. As she was being rushed to the hospital, she didn’t have time to mark in the Urban Company app that she wasn’t able to work that day. Her acceptance rate of bookings fell to 30 percent. She couldn’t get her rate back up to the mandated 80 percent, and she was permanently suspended from the platform. “I went to the office with the doctor’s prescription and everything. They still did not agree to reinstate my account,” Seema says.
In Hyderabad, Sunanda says her account was deactivated earlier this year after a death in the family meant she had to cancel some jobs. She pleaded with a company representative on its helpline and in person—she even submitted the death certificate, but she’s still blocked. “They said they cannot reinstate my account because my rating is not 4.7 or above. I told them my rating is 4.69 and if they give me a chance I will bring it back up, but they refused,” Sunanda, 42, said. “They have given the customers this one weapon: ratings.”
As well as the stick of targets and quotas, Urban Company also offered a carrot for workers: shares in the business.
In 2022, the company announced its Partner Stock Options Program (PSOP), granting shares worth $18 million over the next five to seven years. The following November, they awarded stocks worth approximately $635,000 to 500 partners. But while the PSOPs seemed to be almost guaranteed for workers, the process of accessing them is heavily gamified.
Pratima, an Urban Company beautician, was very excited at the end of 2022 when she realized she’d made it to the top 10 list of workers in her category in Bengaluru. If she continued to stay in the top 10 until April, she was told she’d be granted the company’s stock options that following November. “They call us partners, but don’t treat us like it,” said Pratima, requesting to be referred to under a pseudonym. “I was hoping that if I get a share in the company, maybe then I will be treated like a partner.”
By February, Pratima had completed more than 200 jobs, and she was still in the top 10. Then, a series of low ratings by disgruntled customers pulled down her overall rating, blocking her temporarily and dropping her off the leaderboard. She kept at it, worked back-to-back jobs, and got herself unblocked and back into the rankings. April came around, and she was in the top 10. But then the company seemed to have extended the contest—the leaderboard has kept on counting, but the workers don’t know what’s going on. “It’s like they are making us run a marathon in the name of shares,” she says.
For women who were sold Urban Company’s promises of flexibility and empowerment, the shock of losing their livelihood or being forced to work longer and longer hours has been exacerbated by a sense of betrayal.
“For women especially, a lot of times they have care responsibilities at home, and so there’s hope to find work that’s flexible, that allows them to pick up their kids from school or take junior to the doctor,” says Alexandrea Ravenelle, an author of two books on gig work and a sociology assistant professor at the University of North Carolina Chapel Hill. “A lot of these platforms are playing off of that need for flexibility because, for many of the workers who are coming to these platforms, an alternative isn’t a white-collar job in a tech office where they can bring the play pen and set the kid up.”
The mismatch between the promise of these platforms and their reality becomes clear when the businesses move from their early growth phase, in which they are able to burn investors’ cash, to one where they have to start to turn a profit.
When two-sided marketplaces that match workers with clients grow, they try to make things as comfortable as possible for workers to create a deep pool of available services. “The shortcut way to do this is to offer incentives to them—be it sellers, drivers, or other gig workers—showing them that this is a lucrative business,” says Rutvik Doshi, a general partner at VC firm Athera Venture Partners.
Companies spend big on marketing as they try to grow as fast as possible (during the 2021–2022 financial year, Urban Company spent close to $30 million on marketing and clocked a loss of over $60 million), working on the assumption that one day the demand for their services will become organic, the suppliers will start making enough money without incentives, and the platform will be able to raise the commissions it takes off its workers.
But when this doesn’t happen, companies desperately rework their models. When they need to curb spending, or when they struggle to raise new funding, marketing is the first thing they cut. Demand drops, creating an oversupply of workers on the platform. “And the excessive supply on the platforms feels the pinch. That’s the typical cycle with a two-sided marketplace,” Doshi says.
On July 10, Urban Company CEO Abhiraj Bahl released a video to the company’s workers explaining the new strict policies. He said that each year, 45 percent of customers use the platform just once and don’t make a second booking, while 15 to 20 percent of workers leave. “And as a result of all of this, Urban Company is still a loss-making company,” he said in the video, part of which has been viewed by WIRED. “So we are losing customers and we are also losing money.”
He blamed the decline in customers on “poor quality service” and “off-platform jobs”—that is, workers making private arrangements with clients and taking their work off Urban Company, something that’s a serious risk to the company’s model. “It’s kind of an existential question: They need the workers and the customers to stay on their platform in order to remain an intermediary,” says Ambika Tandon, a tech and labor researcher at the Center for Internet and Society think tank.
All of this has led the company to push its workers into a mold that essentially has all the downsides of regular employment but few of the benefits. For workers who joined the platform for its flexibility and autonomy, this reality of platform work becomes difficult to reconcile with.
“Urban Company is trying to imagine an ideal worker for this particular model to be someone who is always available, gives their 100 percent, [doesn’t] cancel at all, has no family responsibilities,” Tandon says. “But a lot of these workers are single parents, who have family responsibility and children to take care of. These are not folks who will fit into this model of having a 80 percent, 90 percent acceptance rate.”
In June, WhatsApp groups used by Urban Company workers were flooded with messages about one of their peers, who had reportedly died by suicide after the company deactivated her account—leaving her with no source of income. Several workers I spoke with said that while the news was shocking, none of them knew the victim. “We were vexed,” Seema from Bengaluru says, “But the problem is that all of us are so isolated from each other. The platform doesn’t have any get-togethers, nothing. We all don’t have any relationships, which is a plus point for Urban Company.”
But, like their peers across the platform economy, Urban Company workers are now getting organized. In June and July, hundreds of Urban Company workers took to the streets in Mumbai, Delhi, Bengaluru, and Kolkata. Shabnam was present at one of the protests last month in Bengaluru, demanding that the company reinstate her account. With this, they have joined thousands of Indian gig workers from Uber, Ola, Swiggy, Blinkit and more.
There have been at least half a dozen such protests across different cities in India since the beginning of the year—all of them essentially fighting for the same reasons: better pay and working conditions, a ban on unfair practices, and laws governing gig work that workers can lean on for safety and protection. “It’s not just Urban Company that has been blocking accounts,” said Shaik Salauddin, founder of Telangana Gig and Platform Worker Union. “Ola, Uber, Swiggy, Zomato, Amazon, Flipkart—all aggregator companies are doing this.”
Rikta Krishnaswamy, a coordinator with the All India Gig Workers Union, said that the union has had conversations with the labor departments across different cities, including Delhi and Pune. Another meeting is coming up in Mumbai. “We have raised complaints against these illegal dismissals, and the labor departments in Delhi, Noida, and Gurugram have sent notices to the company for a meeting,” she said. “Let’s see if they actually show up.”
Some of the workers whose accounts were blocked have been able to get it reinstated, provided their rating was not lower than 4.7 and they weren’t blocked for trust and safety issues. But, if the video shared by Bahl is any indication, things are only going to get worse by the end of the year. The company has launched a salon quality improvement program called Project Shakti, under which, by December, the performance metrics are going to get even stricter for beauticians: an acceptance rate greater than 80 percent, no more than three monthly cancellations, and “100 percent orders delivered on UC app only.” The rating threshold will continue to be at a minimum of 4.7.
The new policy is being hammered home. Workers whose accounts have been reinstated and those already active on the platform are being called for a meeting to the Urban Company office in small groups of around 10. Some have to watch Bahl’s video. Then they are presented with new terms and conditions to sign, which include consent for them to be permanently blocked from the platform if they miss their targets.
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binduspoint · 7 months
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Exploring the Allure of Medchal, Telangana: A Rising Hotspot for Real Estate Development
All Rights reserved – A new residential area Medchal, located in the state of Telangana, has emerged as a prime destination for real estate developers and prospective homebuyers alike. With its strategic location, burgeoning infrastructure, and rapid urbanization, Medchal offers a compelling proposition for investment and residential living. In this article, we delve into the factors that make…
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betopseo · 1 year
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How can I find the best SEO services in Hyderabad?
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When it comes to finding the best SEO services in Hyderabad, it's essential to partner with a trusted and experienced provider who understands the intricate art and science of search engine optimization. Look no further than BeTopSEO - the ultimate destination for unlocking the full potential of your website and dominating the digital landscape!
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sln30 · 2 years
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SLN FARM LANDS
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Buy Weekend Farm House Near Hyderabad, 50 Lakhs, Enjoy Your Holidays with Friends and Family - Call 9652317300
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