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viswatech · 3 years ago

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Augmented Reality

Augmented Reality (AR)

Augmented reality is what it sounds like: reality, enhanced with interactive digital components. The most commonly used AR applications these days rely on smartphones to showcase the digitally augmented world: users can activate a smartphone’s camera, view the real world around them on the screen, and rely on an AR application to enhance that world in any number of ways via digital overlays:

Superimposing images, digital information and/or 3D models

Adding real-time directions

Inserting labels

Changing colors

Altering the user or their environment's appearance via "filters" on Instagram, Snapchat, and other apps

Various devices can display AR, and the list is only growing: screens, glasses, handheld and mobile devices, and head-mounted displays.

In understanding what AR is, it’s also important to understand what it is not.

AR is not a fully immersive experience like virtual reality (VR). While virtual reality requires users to don a special headset and pulls them into a completely digital world, AR lets them continue interacting with the physical world around them

So what is augmented reality used for these days? A lot more than helping people track down pocket monsters. In fact, in 2020, nearly every industry has found ways to apply AR technology to improve processes and outcomes. Common uses include…

Training and education: Dynamic, AR-based instructions let people perform new tasks more easily and quickly than traditional training methods (like instruction manuals). As wearable devices like AR-powered smart glasses, AR contacts and AR headsets become more widely available, the potential for training via augmented reality will be tremendous.

Entertainment: AR has been enhancing entertainment for years. In 2012, a hologram of Tupac Shakur appeared onstage with Snoop Dogg at Coachella. This year, a fully CGI avatar who happens to be an Instagram influencer was signed by talent agency CAA. And to adapt to the realities of the COVID-19 pandemic, the band Real Estate offered a “Quarantour,” meaning an AR-powered tour to replace the live shows it had to cancel because of worldwide quarantines.

Gaming: Today, dozens of other games incorporate AR elements. The popularity of AR games is no surprise, as gaming was one of the most obvious early applications that many people saw for AR and VR capabilities.

Selling: These days, it’s possible to virtually try on or try out a variety of merchandise before buying via augmented reality apps: Sephora’s app lets you view cosmetics in AR on your face; IKEA offers a chance to “see” furniture in your home; paint brands let you virtually view colors on your walls; Warby Parker makes it possible to “try on” glasses frames without actually visiting a store location or ordering samples. Pre-pandemic, these offerings provided a way to enhance in-store experiences or make life a little easier for busy shoppers. Now, they’ve made it possible for many brands to sell to shoppers stuck in their homes. AR applications for eCommerce are poised to become the norm.

Today, most of these augmented reality experiences are made possible by smartphones. However, the development of more advanced AR devices (like Apple’s AR glasses or Microsoft's Hololens) could open the door to even more applications.

The benefits of AR are only continuing to expand to new sectors, such as healthcare, manufacturing, utilities, telecommunications, education, and public safety.

Imagine, for example, viewing IKEA furniture in the comfort of your own physical environment via AR, ordering it online, and then receiving it with assembly instructions that projected themselves right on the pieces in the box, thanks to your AR-enabled glasses. The possibilities are endless and endlessly exciting.

Selling with Augmented Reality: A Closer Look

While all of the use cases for augmented reality mentioned above are intriguing, the one most relevant to most companies–especially in a time when businesses around the world have been forced to close their doors to foot traffic–is AR-powered selling.

Augmented Reality Technology: What Do Brands Need?

The promise of selling more with help from AR is compelling, but it also raises an important question: what technology does a company need to introduce augmented reality features to its existing website?

The answer, of course, will vary among brands, but the short version is that adding AR to a website today is much easier, faster, and more accessible than it was even a couple of years ago, thanks to new software on the market.

If you’re intrigued by the potential AR has to improve your bottom line, here are a few guiding principles to keep in mind:

AR functionality should live on your website, not in a dedicated AR app. Customers don’t want to download an app just to use AR features. To enjoy the sales boost that AR features can offer, eliminate unnecessary hurdles to using them.

AR-generating software can save you time, energy, and money. A few years ago, any brand that wanted AR had to build the functionality itself, from the ground up. Today, software like Threekit makes it possible to generate AR content with a SaaS model. This makes the path to AR smoother, faster, and more accessible.

Build AR for smartphones. Again, if you want the benefits AR offers, you have to maximize the odds that your customers will use it. That means creating AR experiences that work with the tech most people have today, which means smartphones (such as iPhones and Android).

Examples of augmented reality in action

Multiple brands have established themselves as early adopters of AR technology across a range of use cases. All types of businesses have jumped on this technology to revolutionize the customer experience.

To give you a better idea of what you can achieve with AR experiences, the following are some examples of real-world applications for this technology.

AR for IKEA furniture shopping

When shopping for furniture online, many customers may want the same experience they can get when visiting the store and seeing furniture options in person. IKEA understood this need and was able to deliver a more immersive online furniture shopping experience through AR.

Specifically, the IKEA Place app enables users to use AR to see furniture at home. The app achieves this by scanning the room to calculate its dimensions. Then it projects a detailed 3D model of the furniture with up to 98 percent accuracy.

This is ideal for showing how furniture will both look and fit within a space, all without the need for shoppers to set foot in a physical store. Ultimately, this particular AR application is great if products are difficult or costly for customers to return, which could extend beyond furniture into other bulky and heavy items.

Showing Dulux paint colors on walls

Another company putting AR to the test is Dulux, which has used an immersive AR application and interface to enable users to see how different paint colors would look on their walls at home.

Customers can use Dulux's Visualizer app on Android and iOS devices to view over 1,200 paint colors on their walls. This helps take paint color selection to the next level.

Before the advent of this solution, customers would have had to envision how a single color sample would look on an entire wall space in the physical world. But this app makes it easy and instantaneous.

This application is suitable for businesses that sell products with vastly different appearances from how they look in containers or on the shelf. Apart from paint, this would apply to AR apps for makeup, wallpaper, curtains, and more as something akin to a Snapchat filter.

Virtual "try-ons" of Wannaby and Warby Parker products

Customers shopping online may want to make sure sneakers and other apparel are the right fit before committing to their purchase. This is not the easiest task to accomplish in most eCommerce environments.

Wannaby and Warby Parker have attempted to change this by introducing the Wanna Kicks app and Warby Parker AR app.

Using the Wanna Kicks app, users can try on sneakers with in-depth overlays in real time, essentially creating wearable 3D images. This makes it easy to see how sneakers will fit before buying.

Meanwhile, the Warby Parker app does something similar for its glasses. Users can see how glass frames would fit using Apple devices. Then they can determine if they're the right match for their faces.

These types of augmented reality apps are excellent for businesses that sell items that shoppers wear, including sneakers, glasses, clothing, accessories, and more. Customers can make sure these items are the right fit, reducing the risk of returns.

AR applications for gamifying toys

BIC and LEGO have both ventured into AR to convert real toys into even more interactive products with AR games.

LEGO does this using its Hidden Side app, which gives children the ability to layer a ghost-hunting game over LEGO toys using engaging heads-up displays on smartphones and iPads.

The BIC Kids app achieves similar results. It uses virtual reality in lieu of AR to allow kids to turn drawings into animations and games.

These applications are excellent if you want to increase your products' post-purchase value.

Weather Channel effects

For many years, television stations have used green screens to allow for special digital effects that help illustrate weather conditions and supplement the weatherman's reports.

Today, the Weather Channel intends to take things a step further with the use of an AR app. The Weather Channel has used this technology to:

Show weather elements such as tornadoes on set.

Drive virtual cars through the studio to show loss of control in inclement weather.

Show the high levels of flooding during hurricanes and storm surges.

The use of AR for combat assistance

AR also has military applications, with the U.S. Army using AR programs to help soldiers on the battlefield.

Specifically, this application would help soldiers discern enemies from friendly troops. It would also help with night vision, allowing soldiers to see clearly after dark.

The technology still needs some time and additional software development before the U.S. Army deploys it. But it's likely it will eventually help soldiers with added safety and convenience.

Nintendo's Pokémon GO

One of the most memorable use cases for AR has been the Pokémon GO app. Nintendo released Pokémon GO in the mid-2010s. This mobile app gave users the ability to catch all types of virtual Pokémon in a real-world environment with superimposed overlays.

At its peak, the game attracted around 65 million users and kept plenty of people consistently engaged. It's a great example of how AR can blend the virtual and real worlds together in a seamless way.

As you can see, there are plenty of examples out there of AR use cases across a wide range of industries and applications. There's practically no limit to what you can do with this technology and the types of experiences you can create.

From help with product design and selection to interactive games, the applications for AR are only going to expand as the tech gets better. The key is knowing how to:

Successfully integrate AR into your business.

Connect it to your brand and customer experience.

With the help of the right AR solution, you'll be able to take advantage of the latest in AR technology. You can significantly boost your company's ROI with this worthwhile investment.

The Commercial Opportunities for AR: Only Growing

Augmented reality has the potential to improve many aspects of the customer experience, even when that experience happens within the confines of the customer’s living space. It combines the real and virtual world in real time, with all the visualization capabilities of in-person shopping and all of the ease of staying at home.

In an age of increased reliance on eCommerce, this means that AR is a powerful visualization tool that brands across industries can leverage to improve their relationships with customers and ultimately improve their bottom lines.

But don't just take our word for it. Below are just a few statistics that indicate that the impact of AR in business is only growing:

61% of consumers say that they prefer retailers that provide AR experiences.

71% of shoppers say that they would shop more often if they could use AR.

Using AR technology in eCommerce can increase conversion rates by 40%.

The future of AR

You might also be wondering what the future holds for this technology. The fact is that augmented reality has a bright future ahead of it as the technology continually improves and a growing number of companies adopt it.

According to data from Statista, the global market for AR, VR, and mixed reality (MR) was expected to climb to $30.7 billion in 2021, with the total in 2024 being around $300 billion.

AR and the Metaverse are two of the biggest developments that will flourish in the near future.

Augmented reality

The technology and digital content of AR will only get better with time. The use of AR allows for integrations involving everything from graphics and sounds to haptic feedback and smell to combine digital worlds and real life. AR can also maximize interactivity using mobile devices alongside AR glasses or AR headsets.

The metaverse

The metaverse is a huge development that Meta (Facebook's recent rebrand) is soon to introduce. It's considered the next level of the internet and will further combine the physical and virtual worlds.

The metaverse will give people's online avatars the chance to connect with each other in nearly every way, functioning as a sort of enhanced social media platform. Using augmented reality experiences, virtual reality simulations, and other technology, people will be able to use the metaverse to:

Complete work in a virtual environment

Attend events

Buy and exchange non-fungible tokens (NFTs) and other virtual products

Try on clothing and apparel

And much more

#augumented reality #AR #explain augumented reality #what is augumented #what is reality

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adamgdooley · 7 years ago

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Gamification, Augmented Reality, IoT of ERP is shipping business models

ERP evolution to Shipping business Models using Gamification ,Augumented Reality ,IoT and cloud evolution is Shapping Future of ERP and Technology challenges behind

Business is Changing So is ERP. Digital Transformation then rapid change which using digital dwarfs other Business Models quickly.

Few years back When Harward Organisation behaviour professor Henry Mintzberg wrote a Book Managers Not MBA needed and founded institute of practising managers. As he found increasing disconnect between what is taught and practised.

Today most Research based Learning and curriculum made really specialized to next league is there is not research input into Management thinking hence ERP thinking ERP hence Business Model thinking the business becomes irrelevant.

ERP are moving to next class rather shipping modules or submodules it about shipping your business model with agile technology. Agile I mean is business Agility to adopt to new business models and technology landscape.

Today’s business is all about changing business Model fast So ERP driving This using better pervasiveness into machine to ERP intelligence using IoT and visualisation using Augumented Relality and Data science shows future of your strategy vs my strategy into A Game. A game like two golf player in parallel visualizing using augumented reality and similulation whose business Strategy is better over Golf game.

Increasing as business getting more complex the in every segment new business model will emerge fast. The longitivity of business model is also shrinking. Earlier if you had a business model you could run whole business on that model for let say 50 yrs now it’s may be 4 yrs… So Bussiness models need to change fast to survive. How is ERP Helping us in this Exercise we have seen in last paragraph.

Also I have Explained in Last parts using Technology Shift , business Model shift enabled in ERP.

At the layer ERP is internally yet another BPM+ functionality where business flow is captured. BPM now Eats IoT messages and queues them for ingestion in cloud where then data science runs over them To create models for decision making it change which is deriving strategic insights using Mathematical models.

Not only that But business models are also changing which are reflective of sometime Mathematical models. We know Algorithmic trading transformed Finance. This That trading getting pervasive into other industry now.

Are Algorithmic business Models using this mathematical conotations is new buzzword. We have algorithm driven CRM systems having recommendations systems rather than shop floor assistant.

New Age Enterprise Software in cloud.

Interesting to see how salesforce.com is growing from CRM into other verticals. Already cornering many CRM vendors like Siebel, SAP CRM, and Oracle Peoplesoft CRM.Same way Workday is growing fast in HR solutions.Are there ERP based on cloud threat to traditional vendors.Now industry is segmented into two types of ERP : Tradition ERP Vs Cloud based ERP.

Let’s look why Traditional ERP are facing the brunt:

Let see evolution : ERP evolved from desktop based systems to client server system in 90’s to web based systems then So SAP R3 like three tier product (database server-application server- webserver –client).We had lots of security challenges then also. Next went to n-tier where we had choice of n number of application server layers. Then today we are faced with 2 question Cloud enablement and mobility.(of course these are not the only challenge there are others too).

Biggest impact ERP made to life of Executives is Time to market. Now see today if Any cloud ERP provider has to do mobile enablement it just few steps while for traditional ERP giving form to future cloud based browser is big problem.SAP had to acquire company like Sybase still integration is not complete.

The big vendors are vulnerable because they require big expensive upgrades. Workday doesn’t go into startups — it’s selling to big companies that have HR and financial software in place. But companies have to update this software periodically, and the traditional vendors like Oracle and SAP make it hard and expensive to upgrade. That’s when startups like Workday jump in.

Oracle will survive the cloud transition, but will have to acquire some companies. He thinks NetSuite, which is already majority-owned by Larry Ellison, is a logical candidate.

SAP is toast. “I think SAP doesn’t really have a play.”.ABAP language on which ERP is based is old based on COBOL syntaxes has evolved into Object Orientation with lot of effort.Sonetweaver came in to enable java to work for ABAP.But Oracle the biggest competitor acquired Sun hence Java. So, now SAP wanted to remove all dependency from Java.See simple thing like JSP /ASP like technology which is very old came into java just 2 yrs back with BSP in ABAP.Otherwise in SAP Netweaver used to the work through JSP(Netweaver is J2EE server only).Now how many years it will take to remove dependency.SAP acquired Sybase to provide mobility solution but still SAP mobility has long way to tread.Then where is cloud. I agree Enterprise software lifecycle being longer company does not suddenly decide to replace in Peoplesoft HRMS with another package.Atleast 1 year in implementation and second year in stabilisation.

Don’t underestimate Microsoft but competition is hotting up like iWork from apple. He thinks the company really gets the cloud, and that Windows 8 will easily become the second-biggest category of tablets — simply because they will run Office, while the iPad never will. “If I could get Office on a tablet, I’d throw my laptop away.” He also thinks that Microsoft’s army of .NET developers will move to Azure, the company’s cloud platform.iPad is also warming up with iWork office suite on mobile. Micorsoft is moving fast on Axcepta coming up with CRM, Financial, SCM modules. collaboration with sharepoint,oulook,messenger integration,integrated SQL server based MSBI and reporting.Available everything on cloud Azure.WCF, WWF fighting with workflow software.

Google will make a bigger enterprise play eventually. Google more focused on consumer and advertising play facing facebook. Enterpriseis Google’s “secret weapon” and noted that he sees a lot of companies considering a switch to Gmail at the same time as they switch to Workday.

Workday: Former Peoplesoft CEO made Cloud HR AneelBhusri,Dave reading up challenge for major vendors

com

Future of Flex &Flash : Gamification of ERP enterprise software, Augmented Reality on mobile apps, ipTV

Adobe modern introduction , history of innovations, trends of future:

Adobe outdoing competition for many years now has system in place for bringing future technologies like IPTV(http://blogs.adobe.com/flashplatform/tag/iptv), mobile/tablet OS interfaces, photo editors like Photoshop, Word editors like Acrobat reader with compressed storage .Adobe has company which have been working ahead of time many years in many technology are like Acrobat reader, Photoshop with image processing algorithm implementations for naive users ,for online picture editor for image enhancements using image processing algorithms(http://pixlr.com/editor/), Flex for AJAX/RIA. Flash presented good threat to Microsoft as instead of writing to OS people can write to Flash same reason why Steve Jobs took stand against Flash. Adobe hence started to silent revolution of RIA.

Photoshop, Illustrator, and the other design products in its Creative Suite make up more than 50% of Adobe’s revenue and have created a lot of loyalists. Adobe presence in unified communication with its connect platform for online meetings which competes with Microsoft live meeting and communication server (renamed Lync). People most often create documents using Word processing software but once those documents need to be stored in a fixed format for printing and official forms, they’re almost always converted to Adobe’s PDF format.Micorsoft XPS never stood competition against PDF format.

Adobe Flex is a popular framework for building Rich Internet Applications (RIAs). The Flex framework is used to create SWF files that run inside the Adobe Flash Player

Today when we will see higher adoption of IP TV in future Adobe is well positioned to take on. Earlier Adobe flex write once and run on any browser (need not worry browser dependency) to today write once run on any device (Android, IPhone, or any tablet OS).

Technology Landscape:

Technology is continuously evolving. Never people thought before AJAX came in that all system will web based. As in earlier system Client server system web client wait for completion for each request till then browser hangs. With coming of AJAX Asynchronous request does not need to wait for reply from Server for completion of request. Today what we See from Website to ERP like SAP PeopleSoft ,oracle apps ,to Business intelligence systems virtually every UI is Web Based. AJAX increased adoption of Web across different platform devices and interfaces. Across all this technologies the best choice of UI ends at flex.

Demand and salary to AJAX programmer crossed Java programmers. Main component of AJAX was java script. But problem came later no support for JavaScript. In meanwhile Adobe was company very much into multimedia software like Flash, Photoshop. Needed to adopt to new Web paradigm. So necessity is mother of invention. Abode had flash player which was heavy when used with websites. So it came with AJAX product first time Flex which is blend of Flash’s graphics + AJAX( Evolution 1997 Flash player–>2000 Action Script 1.0–> see diagram) . issues with JavaScript like not clean coding, no support form vendor ,intuitive controls for new fast AJAX web systems were solved.Rich Internet Application evolved RIA evolved with Adobe Flex.

Flex came with editor where user can code using Actionscript created with mix of JavaScript concept into Flash scripts. Action scripts we can code complex AJAX interface to be played on Flash player get support from Adobe while for javascript no support available. ActionScript program that has been optimized to death by an AOT compiler can, almost trivially, beat a JavaScript program that is optimized on the fly by the JIT compiler. The only way out would be to let the JIT compiler work till death, but that is not an option.

JavaScript programs are untyped, (relatively) small programs that are shipped/loaded as source code, and then compiled and run on the fly. In contrast, ActionScript programs are typed, (relatively) large programs that are compiled to byte code, shipped/loaded as byte code, and then run on the fly.

Flex came with more intuitive UI which never existed before like slider control, control for embedding video tag which later on HTML 5 could bring in 5 yrs later. So adobe was working 5 yrs ahead of time.

Still today concepts like onscroll pagination and caching did not exit. some 5 yrs back for every website server side code .NET or Java or PHP or SAP or PeopleSoft but web client code was on Flex. Beautiful intuitive UI controls from sliders, Maps, dynamic grids, for OLAP olap grids, dynamic grouping and sorting it could handle huge data seamlessly the JavaScript latency issues also minimized. These features are now stand replicated with Microsoft sliverlight,ExtJs and other Java script libraries.

Competition to Flex :

Technology wise competition to Flex include Curl, OpenLaszlo, Ajax, Mozilla way back in 2002 introduced XUL ,from Sun Microsystem JavaFX, Microsoft Windows Presentation Foundation, Silverlight and HTML5. Examine the trend graph over period of time. HTML5 popularity has dwarfed competition as it is open source and work across platform.

Figure 2: source: trends.google.com showing search trends Flex competitors or related technology.

– Flex had moved to new battled field Devices. Is new java of devices write once and run on any device android, iPhone blackberry or any tablet OS.

– Enterprise class programming Model: Use of constructs like strong typing, inheritance, and interfaces to program more efficiently. Extensive mobile and traditional components help speed development. Flex applications can access device capabilities such as GPS, accelerometer, camera, and local database.

– End to End tooling for development: Build Flex applications more easily using Adobe® Flash® Builder® software, an enterprise-class Eclipse™ based IDE. Productivity features include on-device debugging and mobile simulators for testing across screen sizes and resolutions.

– Server Integration: Integrate with all major back ends including Java™, Spring, Hibernate, PHP, Ruby, .NET, Adobe ColdFusion®, and SAP using industry standards such as REST, SOAP, JSON, JMS, and AMF, PeopleSoft.

– AJAX design patterns: On Object oriented programming on Action scripts design pattern are readily available.

Even software claims today integration with flex for choice of UI whether its ERP like PeopleSoft or SAP, Oracle Apps, or Business intelligence system like SAP Business objects Excelsious, IBM Cognos flex interfaces. Each day new Members join group each day product realize it needs to provide interface to flex joins flex group.I remember on Cognos 8.0 did not had features like geographic reporting interfaces, intuitive grids with dynamic sorting and grouping ,maps etc which only after integration with flex were possible for BI . had no choice but to integrate Flex. I recommend everyone at least one download tour de flex and see the dynamic UI.I am sure you will start loving it. From YouTube to Google finance or yahoo finance everywhere you can see innovation of Flex controls.

Figure 2: source Finance.google.com (showing comparison of Adobe,Microsoft and Dow Jones index.

On contrary HTML5 is not threat but opportunity for Adobe Flex :

But Adobe has the most to gain if they become the major player in the HTML5 field by providing tools, framework and making the web standards evolve. And they are in a good position to get there.Adobe has already two great tools for HTML5, Muse and Edge.

HTML5 fight with Flex is on : Adobe online games are beating HTML5 with over 1000 games written compared with few hundred on HTML5. HTML5is already almost universally supported in mobile browsers and Adobe realized that Flash would never get that ubiquity across browsers. HTML is supported by 40% of web Browsers while Flash 99%.Feature supported are browser dependent with no 3D support while flash has plugin. Security: Flash is miles ahead: In order to hack HTML5 Right click view source while in flash you need to get swf file which is loaded through wrapper parent then hacker needs to go through 2 layers of encryption and obfuscation.Majority flash book games are flash. With Flex 4.5 SDK build and deploy applications for Google Android, Apple iOS and BlackBerry Tablet OS platforms leverage one tool, one framework and one codebase to deliver apps across leading mobile platforms, not to mention web and desktop as well

But then reality is still HTML5 has more issues with Andriod and iOS while Flex has few.

Flex is HTML 5 + more:à Flex is no.1 choice for enterprise complex, high-fidelity enterprise applications such as business dashboards, line of business tools, real-time trading applications and desktop replacement applications, and see leading companies in healthcare, financial services, communications and other industries standardizing on it.HTML5 has not matured yet. Flex is a choice for following reason:

SDK and Compiler open sourced MPL license, HTML 5 open standard WHATWG license , Adobe + on Flex new 3d – graphics,(transformation scene, camera, lighting, change pixel data ,effects)

Real-time connection(HTML5 has websocket vs Flex has flash.net.socket) ,Drag and Drop (drag and drop across application, cross document, clipboard) with API’s flash.desktop.clipboard,Events.NativeDragevents,Flash.desktop.TransferableData Vs HTML5 DataTransfer and DragEvent.

Adobe provide better file system (in HTML5 input type upload storage api vs Flex has File, FileStream, Filemode) (read/write capabilities), Offline Access Adobe air provides Resource(Windows application Vs Application cache) State(air.Event.NETWORK_CHANGE_URLMonitor vs navigator online,)

Data (flash.data.SQLConnection vs HTML5 has Database,SQLTransaction,SQLResultSet,LocalStorage.

New HTML 5 products which also use Action scripts as base new HTML5 products, Adobe Muse™ and Adobe Edge preview.

Cloud: Adobe’s creative tablet applications+, such as Photoshop Touch, into everyday work – seamlessly synchronizing and storing files in the cloud for sharing and access on any device

Adobe Typekit launched in Oct 2011 , the Web-based font library that pioneered the use of real fonts on websites, delivering more than 700 typefaces from leading foundries.

Adobe Edge, a ground-breaking HTML5 development tool; and Digital Publishing Suite Single Edition, the technology behind the delivery of digital magazines on iPad.

Adobe new Open source strategy: As Flex moves into a community-driven open source project, Adobe will make initial technical contributions and will also continue to provide a team of full-time Flex SDK engineers to contribute to the Apache project.

Adobe is currently in the process of contributing the core Flex SDK (including advanced data visualization components), automation libraries, AIR SDK binaries, documentation, and specifications to the Apache Flex Project.Also contribute yet-to-be-released Spark components including ViewStack, Accordion, DateField, DataChooser, and an enhanced DataGrid.Other future contribution to project include Falcon JS new compiler for action script,Mustella a functional testing framework, BlazeDS code is already available at adobe.com/go/blazeds_source under the GNU Lesser General Public License, Version 3.

BlazeDS provides Java based server-side remoting and web messaging technology allowing Flex clients to exchange typed binary data with the server and receive notification from other clients and servers. The messaging service also allows Flex applications to exchange messages with other non Flex, JMS-enabled applications.

Flex Sparks components and the recent addition of the new mobile components provide a great and mature framework basis for a real open source effort

Next generation Experiments on Flex.

Gamification of Enterprise Software like ERP,BI,BPM etc : Enterprise gamification to date has really been about marketing and customer engagement. By gamification it introduces unrealized concepts of social collaboration and create the ad hoc collaboration,engagement metaphor help companies realize these lofty social/collaborative goals. people are more engaged, more able to understand and support the outcomes that matter to the enterprise, and they are being recognized and rewarded for these actions. Adobe with Flash based online games and enterprise grade Flex development platform is greatly positioned for that.

Augumented Reality:

Augmented reality (AR) is a field of computer science that involves combining the physical world and an interactive, three-dimensional virtual world. For a complete project with Flash on AR visit http://www.adobe.com/devnet/flash/articles/augmented_reality.html

Video game industry is major employer of AR.Its not the end of game we have business intelligence system employing Augmented Reality (http://youtu.be/mTflf_PqUYs)

. AR for ipad,android,ERP like SAP, Business Process management is getting lot of traction for all this Flex and Flash is greatly positioned. On SAP TV watch augmented reality(http://youtu.be/C4b2Npnbhz0).

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