#event space downtown Greenville SC

[new-greenville-sc]

Commercial Pressure Washing in Greenville, SC

Childers Pressure Washing is the best choice for those looking for professional commercial pressure washing in Greenville, SC. This service company specializes in removing dirt, grime, and stains from various surfaces to create a clean and welcoming environment for clients and employees. Then, their way eco-friendly cleaning solutions are very effective yet safe for the environment. So, Childers Pressure Washing implements a responsible approach to property maintenance. Besides, regular pressure washing prevents damage from mold and mildew, which saves you from costly repairs in the long run. This cleaning service provider tailors their services to fit your specific needs and schedule to ensure minimal disruption to business operations. To schedule your appointment with this commercial pressure washing company in Greenville, SC, contact (864) 732-0202.

Pros of Living in Greenville, SC

Greenville, SC, offers a low cost of living, a walkable downtown area, a variety of great restaurants, green spaces, mild winters, and multiple arts festivals and museums. However, it also has a high crime rate, low racial diversity, and hot, humid summers. Greenville County, SC, is a good place to live due to its buzzy downtown district, walkability to numerous restaurants, impressive arts scene, abundant nature, and subtropical climate. Overall, Greenville is a great place to live because of its diverse and appealing environment.

Swamp Rabbit Trail

Swamp Rabbit Trail is a popular destination for outdoor enthusiasts and nature lovers. The trail is a 22-mile of beauty, a scenic location that offers a variety of recreational opportunities. Outdoor lovers, regardless of age, can enjoy biking, running, and walking. Then, the trail leads through different landscapes. From urban areas to the rural countryside, you can find something beautiful. It gives a unique blend of natural beauty and urban convenience. Then, along the way, the visitors can enjoy the picturesque views of the Reedy River, the historic landmarks, and the charming neighborhoods. The well-maintained paths, convenient access points, and numerous amenities make it a perfect choice for people of all ages and fitness levels.

February Fund Raising Bash

Greenville, ranked 24th out of 2,500 counties for upward mobility, is focusing on economic mobility through the Junior League of Greenville (JLG). The league, which has been working on this since 2019, is set to host a Mardi Gras bash in February to raise funds for their training curriculum, grants program, and community projects. The event will feature food from The Lost Cajun and shipped-from-New Orleans king cake, as well as music from the Erica Berg Collective. Over 30 organizations have applied for this year's JLG grants, with grant recipients receiving up to $15,000 for new or ongoing projects. The Junior League of Greenville, founded in 1929, has a legacy in Greenville, including the founding of Pendleton Place, the Roper Mountain Science Center, and The Warehouse Theatre.

Link to Map Driving Direction

Greenville Health System Swamp Rabbit Trail South Carolina, USA

Continue to Sulphur Springs Rd 1 min (0.3 mi)

Take Old Buncombe Rd, W Blue Ridge Dr and Woodside Ave to Pendleton St in Parker 10 min (4.5 mi)

Childers Pressure Washing 1302 Pendleton St, Greenville, SC 29611, United States

[cinader]

Opportunities for Writers and Poets in SC

South Carolina Bards Poetry Anthology is now taking submissions. 2023 GREENVILLE OPEN STUDIOS APPLICATIONS DUE JUNE 16

2023 GREENVILLE OPEN STUDIOS APPLICATIONS DUE JUNE 16 2023 Greenville Open Studios is November 11 + 12 (with the optional preview evening on November 10). This event is for local artists within a 15 mile radius of Downtown Greenville. Application deadline is FRIDAY, Jun 16. Want to participate but don’t have a studio space? Good Art Co. is accepting studio applications! South Carolina Bards…

[wutbju]

Yes! M&G is still moving to a new museum in walkable downtown at the planned events center or South Carolina Arts & Cultural Center as the South Carolina legislature calls it.

$26 Million from the State: You may recall that the SC Legislature allocated and sent $9 million to Greenville in the second half of 2019—just a few months before COVID entered the scene in the US in a big way. Politically, nothing much happened in 2020.However, 2021 is a different story. Just before the 4th of July, SC legislators passed the state’s 2021-2022 budget which include an additional $19 million for the South Carolina Art & Cultural Center bringing the state’s investment to $26 million. We’ve been told that both M&G and the Greenville County Museum of Art will receive some portion of this last $19 million to be applied toward our individual buildouts. Thanks to the state, there are $26 million reasons already in town to move the project forward!The City Study/Due Diligence: In early 2021, the city hired consulting architects and planners to review the event center project. In late August the report was submitted to City Council. The report was positive with the only open decision point for the developers and the city being the size of the event center’s grand ballroom. The original plan may not be large enough according to the study.Following the presentation of the project to the public and the study to City Council in August, this Opinion piece in support of the project and the inclusion of the art museums appeared in the Greenville News.What’s Next: As soon as the city and the developers finalize the size of the project, the event center—and with it, the space for M&G—should move into the engineering and design phase. Once that event happens, we’ll be able to develop our “pull out all the stops” Beauty Matters Campaign timeline in response to the developer’s construction timeline.

[oldsalempost-blog]

The Old Salem Post

Our  Local Tamassee-Salem SC Area News each Monday except holidays                Contact: theoldsalempost@gmail.com                                Distributed to local businesses, town hall and library.                            Volume 6 Issue                            Week of July 11, 2022                https://www.tumblr.com/settings/blog/oldsalempost-blog                                                          Lynne Martin Publishing

EDITOR: +++ Heaven meets earth here in Tamassee-Salem, South Carolina!  I have met a few angels who have bought land and acreage here to have a small farm, be self-sustaining, and raise their children in this beautiful rural setting, now coveted by developers, local and from other states.     We have the opportunity to save precious pieces of our Eden of rivers, creeks, water cascades,  hay fields, open spaces, tall forest trees, family farms, century barns, plentiful gardens, fenced livestock, friendly neighbors, and lots of country churches.    These places create the life most of us hope our grandchildren will be a part of, forever.  But, if sold off without a conservation easement future generations will only see a picture of what your family land used to be.  Urban sprawl will destroy our pretty picture of rural life and country landscapes.  Create an eternity of life, family, and land stewardship: Teach your grandchildren true hidden treasures on earth, and in heaven. L. Rogers Martin *Urban Sprawl: uncontrolled spreading of developments (houses and shopping centers) on undeveloped land near a city.  

TOWN OF SALEM:   Downtown Market every Sat. 7a-1p.                                                                                                                                   SALEM LIBRARY: Hours Mon: 10am-6pm, Tues-Friday: 9am e 5pm.  Closed 12-1.   944-0912

Jocassee Valley Brewing Company (JVBC), 13412 N Hwy 11 Open 8am-9pm Wed-Sat,  Events this week: Thursday: Old Time Jam.  Fri: Music: Max Hightower. Food: ALAZAN    Sat: Music: Matt Phillips Food: Wing Wagon South, Wings and Southern Things.   Sunday: 1pm-7pm  Food: OPUS: Pizza  Music: Johnson & Williams, 4pm.  COFFEE SHOP Wed-Saturday 8am-9pm. Preregister to make a basket from natural materials with Nancy Basket July 14, 11am-2pm. LANDSCAPE  ART CLASS: with Sylvia Garza. July 21, 5pm-7pm $30. Preregister. 864-873-0048  

  + ASHTON RECALLS+                    By Ashton Hester  SALEM MAN RAN FOR HOUSE AT AGE 28 IN 1952 - (The following story was in the April 10, 1952 issue of the Keowee Courier). . .Ray Green of Salem, a 28-year-old educator and civic leader, became the first announced candidate for one of Oconee county's two seats in the state house of representatives in the July 8 Democratic primary. . .Mr. Green has served as principal of Corinth school near Seneca for the past five years and is energetically active in local government and civic activities. He is currently the president of the Salem-Whitewater club, a member of the Salem town council, and only last week was elected as a member of the board of directors for the newly-organized Oconee County Planning and Development Board. . .A lifelong resident of Salem, he is the son of Mrs. Addie G. Green and the late P.L. Green. He is a graduate of Salem High school and attended North Greenville Junior College and Clemson College. . .He was connected with his late father's general merchandise business in Salem, and he is now the owner of a small retail furniture store there. . .He is actively involved with the Boy Scouts, having served as Scout committeeman for the Salem troop and as scoutmaster and committeeman for the Corinth troop. . .He also served on the board of trustees for Salem High school for three years, is a member of the Salem Woodmen of the World Camp, and last week was named Democratic committeeman from the Salem precinct. . .He is a member of the St. Luke Methodist church of Walhalla, the Walhalla Chamber of Commerce, and the Blue Ridge Masonic Lodge No. 92. . .Mr. Green is married to the former Miss Mary Elizabeth Bodie, a native of Batesburg, who for the past several years has served as Oconee county librarian. . .(FOOTNOTE: In this column next week, I will report the outcome of the July 8 Democratic primary election. Back then, the winner of the Democratic primary election for local offices was always automatically elected because there were never any Republican candidates.)

Quote of the week:   If we want local food, we have to keep local land to grow it on.   L Martin

JOTTINGS FROM JEANNIE by Jeannie Barnwell: I was prepared to regal you with a deep philosophical challenge.  However, the weather is SO gloomy--I think you need some clever thoughts shared by cousin Tod in Wisconsin! *Scientist say the universe is make up of protons, neutrons and electrons. --They left out MORONS.  *If you see me talking to myself, just move along.  I am self-employed and we are having a staff meeting.  * I HATE it when I see an old person, and then I realize we went to high school together!  Tod's wife told him that he has two faults:  he doesn't listen to her and something else... Remember that kids' game, "Head, shoulders, knees, and toes?"  The adult version of that is "Wallet, glasses, keys, and phone."  I love YOU, Oconee County! from Miz Jeannie  

Tamassee Thrift Store Volunteer Opportunities

The Tamassee DAR School Thrift Store located at 9695 N. Highway 11 is looking for dedicated volunteers to help with inventory preparation, sales floor assistance, and receiving donations.   If you are older than 18 years old, can lift 20 pounds or more, and can commit a few hours of work each week, please contact Dawn at 864.944.2660.   Volunteers receive employee discounts on their thrift store purchases, make friends, and have a great time doing good deeds!    Call today!  Tamassee DAR School is an equal opportunity provider.

TWICE A TOWN TAVERN: coming soon to downtown Salem. Hopefully around Labor Day.  Stay tuned.

TABLE ROCK INN, 4515 Hwy 11, Pickens, SC. 864-633-6511.  Renovated.  Local owners. Call for reservations. Approximate 20 minute drive up scenic highway 11. Accommodations close by for your family and friends.

Salem Seventh-day Adventist Church: Located Hwy 130, 240 W Main Street, Salem,   Vacation Bible School:  July 11-15 6pm-8:15pm  Theme: The Creator Is My Friend “What do you smell.” 

Salem United Methodist Church: 520 Church Street, downtown Salem. Vacation Bible School for two consecutive Sundays, July 24, July 31, 5pm-7pm. Theme: Growing Disciples for Jesus.     

A reader shares:  I love reading ASHTON RECALLS in the OSP!  It is the first item that I read.  Whether we like it or not, "Times- they are achangin' " . Thanks to Mr. Ashton for giving us a glimpse into by-gone era.!

Matthew 13:44 “The kingdom of heaven is like treasure hidden in a field. ..” Proverbs 16:16  “How much better is it to get wisdom than gold! “       Heavenly Father– Help us to tend the garden entrusted to our care. Amen                                                                                                                                  Happy Summertime! Happy Birthday Delane! LRM

[scalyadventures]

Thank you to our friends at the Pickens County Courier for including this as a featured story in today's paper! http://www.yourpickenscounty.com/scaly-adventures-premiere-planned/ Here's the article: "UPSTATE — “Scaly Adventures” will have its Season 7 premiere at The Children's Museum of the Upstate in downtown Greenville this Thursday, Oct. 24. Doors will open at 5:30 p.m. for the 6 p.m. event. There will be a viewing of a brand-new episode that has not yet aired on TV, prize drawings/giveaways and hands-on animal interaction time at the end. It will be a free, family-friendly event open to the public, but space is limited, so registration is required. To reserve free seats, sign up through Facebook: Scaly Adventures Season 7 Premiere at The Children's Museum of the Upstate. “Scaly Adventures” will feature Pickens County in a brand-new Season 7 TV episode. Deputies Lehmann, Morris, Nix, Gilstrap and Stone with K9 Koa from the Pickens County Sheriff's Office (SC) and Pickens County student Hailey Finley are featured in an anti-drug message as part of the show’s ongoing anti-drug campaign to reach students in schools. The staff and entire student body at Forest Acres Elementary School in Easley participated in a “teachers make a difference” message with aerial drone footage filmed by Airworx Unmanned Solutions. Ella Gant is a 2-year-old from Belton who participated in a “courage is contagious” message, and Pierce Curren filmed a “follow your dreams” message on the campus of Wofford College in Spartanburg. The “Scaly Adventures” episode being shown at the premiere Thursday at The Children’s Museum of the Upstate is called “Fawning Over Wildlife,” and features Izzie's Pond from Liberty and Magnolia Fawn Rescue from Gray Court. @scalyadventures @tcmupstate @pickenscountysc @pickensschools @forestacreselementary @airworxdrone @agant9812 @ngant11 @woffordcollege @woffordbonner @whywofford @wocogatewayscholars @izziespond @magnoliafawnrescue @laceyfinley01 @bemore11 @boneprophetofficial @truspec @5ivestargear @thedeadlineapparel @coastportland @lazerwerk @midwesttongs @edge_eyewear https://www.instagram.com/p/B3-BPu8AAWg/?igshid=lh8mb591dee

[deccadeb]

I am beyond proud of my daughter, @farrahredmonevents and her partner, @paularallishome have dreamed of, planned for, worked on and completed for Greenville, SC, ....@westfieldgreenville is now finished and their first wedding beautifully wrapped tonight...this has been such a labor of love done by these 2 amazing and talented girls along with both of their husbands and numerous hard workers...22,000 square feet of pure loveliness for weddings, receptions, corporate events, parties...an incredibly huge, hip, contemporary space that can be transformed into whatever the client wishes!.. Congratulations you two for the gift of something terrific for Greenville! #deborahgibsondesign #proudmom #westfieldgreenville #venue (at Downtown Greenville) https://www.instagram.com/p/Bv8Fr7jg21q/?utm_source=ig_tumblr_share&igshid=juup9rr3guxq

[nightmare-afton-cosplay]

Can Suburbs Rebrand Themselves to Snare More Millennial Home Buyers?

PeopleImages/iStock

The affluent Chicago suburb of Lake Forest seemingly has it all: sprawling estates, major corporate employers, country clubs, beaches on Lake Michigan, and two symphony orchestras. A few years ago, however, with home sales noticeably lagging, local real estate agents and town leaders agreed that Lake Forest had one glaring deficit—young home buyers.

The problem, the Lake Foresters decided, wasn’t the city itself. Rather, it was the millennial generation’s perception of it. Lake Forest was in need of some serious rebranding.

“The reputation [of Lake Forest] was, that’s where affluent people live in big houses with big yards,” says Prue Beidler, an alderman (an elected official) on the City Council. “We were thought of as stuffy, mired in the past.”

Lake Forest is among a growing number of cities and towns using marketing campaigns and social media blitzes to spruce up their image and attract younger residents. Millennials tend to favor walkable, urban-style living, so sleepy suburbs defined by 2-acre house lots don’t have much natural appeal. The current thinking: They need to be hyped a bit.

Lake Forest’s air of exclusivity, once vital to its stature, had become a turnoff to a younger generation. High home prices, with a median around $845,000, may also be at fault. Beidler and others wanted to round out the suburb’s image by showing all that it had to offer—800 acres of open space, high-performing schools, and the lowest property taxes in Lake County. So with about $100,000 in city funding, they hired a branding firm and put together a promotional campaign with the optimistic tagline “Welcome Home.”

After all, if modern marketing techniques can be deployed to sell everything from political candidates to Sprite Zero, why not use them to push towns as well?

Branding “can begin to raise awareness or shift perception,” says Diana Ichton Nelson, co-owner of Black Fly Media, a public relations firm working on rebranding a suburb of Portland, ME. “By promoting a town’s positive attributes, people might consider it for the first time.”

A little over a year into the three-year Lake Forest campaign—which includes videos, ads, social media outreach and a revamped city website—home sales have climbed, and inventory levels have decreased, according to Deborah Fischer, a broker with Berkshire Hathaway/KoenigRubloff Realty Group.

The city of Lake Forest, IL, launched a branding campaign to encourage millennials to move in.

City of Lake Forest

Is branding alone enough to revitalize a community?

Branding can be especially helpful to towns that already have plenty to offer home buyers—especially when coupled with efforts to produce more of the kinds of housing and amenities that appeal to millennials, according to Ed McMahon. He’s the senior resident fellow at the Urban Land Institute, a Washington, DC–based real estate research group.

Areas without walkable downtowns, bike paths, and lots of entry-level housing? Well, they’re still going to be a tough sell, regardless of how brilliant a social media campaign might be.

Communities that go through the branding process, but “aren’t willing to do the other hard work to increase the quality of life in their community,” will probably find it doesn’t work for them, says Ben Muldrow, a partner at Arnett Muldrow & Associates, in Greenville, SC. The firm has worked on branding campaigns in more than 500 communities in 40 states.

“A focus needs to be placed on the way the community looks, and events that create a sense of community,” Muldrow says. These can include art walks, brew fests, and water or road races that make people excited about living in the area. “Branding should be the tail end of the process.”

He’s recently been working on a campaign unveiled in September for the former textile hub of Eden, NC, dubbed “Our Community, Our Nature.” It presents the city’s outdoor recreational activities as a prime reason to move there. The campaign is being accompanied by improvements to city parks and walking trails.

“They’ve also got some pioneer businesses trying to create a cool factor,” Muldrow says. “But they still have work to do for sure.”

Does rebranding a community really increase home sales?

Emily and Matthew Delamater moved to Bridgton, ME, after seeing the town’s promotional campaign.

Provided by Emily Delamater

So does branding really work? Well, the town of Bridgton, ME, about 40 miles from the city of Portland, came up with the warm and fuzzy tagline “Love Always, Bridgton,” after working with PR firm Black Fly Media. The town of roughly 5,000 has an aging population, about half of them 45 or older, and about one-third of all homes are seasonal or second homes. Town leaders wanted to attract more year-round young families to keep the town vital.

A series of in-depth interviews with residents, businesspeople, and town officials revealed that the town’s most cherished assets were its lakes, streams, and ski area, Shawnee Peak, and its affordability relative to Portland, says Black Fly Media’s Nelson.

“The most predominant thing that kept coming up is that people loved the town, for different reasons,” Nelson says. Because the word “love” has long been spelled out in the form of ski trails on the side of Shawnee Peak, incorporating that into the tagline “was a no-brainer.” The campaign, which included videos, a series of ads, a new logo, an upgraded town website, and various public events, highlighted the sense of community pride.

Emily and Matthew Delamater and their 2-year-old daughter moved to Bridgton from Portland early this year, after deciding they wanted more room to spread out. In Bridgton, where the average home sells for around $236,000 (including lakefront properties), they could get far more for their money than in Portland, where the median list price is $385,000.

While the town’s main street was a far cry from bustling downtown Portland, it supplied what Emily, 34, considered her bare necessities: a smoothie shop, a yoga studio, and a cafe. So they purchased a four-bedroom home, formerly a tourist lodge, on 17 acres for $260,000.

Before buying, they’d seen some of the early ads for Bridgton, and the tone gave them more confidence in the move, says Emily, a professional photographer. Her husband is an actor and also works as finance director for a Portland brewing company.

“It’s nice to see a community that’s putting effort forth to draw people,” she says. “It felt like they were excited about getting new people and businesses to come in.”

The post Can Suburbs Rebrand Themselves to Snare More Millennial Home Buyers? appeared first on Real Estate News & Insights | realtor.com®.

from https://www.realtor.com/news/trends/suburbs-try-branding-campaigns-woo-millennial-home-buyers/

[jackrobertphotography]

February 2020 | New Studio Space in Downtown Greenville | Kyiv, Ukraine | London, England | Greenville, South Carolina | Commercial, editorial, wedding photographer - Jack Robert Photography

January- leading into February, I was in Detroit to spend time with family and photograph three amazing couples. I had three engagement shoots within a week there! For the first photo shoot, we had a golden hour sunset shoot planned. I met up with Clint and Serene at the Detroit Athletic Club, however they ended up arriving one hour after the scheduled time (no worries) - which pushed me to take on the challenge of photographing with street light instead of natural light. There wasn’t a golden hour anyways- it was overcast. Despite the darkness and challenge of photographing with only street light- I think we got some solid shots! We wandered around, took photos and walked to the nearby Madcap coffee. Then we took an Uber to the David Whitney Building where the Aloft hotel is- which made for a gorgeous photo! To finish off the night, we had a delicious multi-course meal from Michelin Star and James Beard Award Chef Thomas Lents at the Apparatus Room in the Detroit Foundation Hotel.

The first day of February, I met another awesome couple where they are to be married: Matthaei Botanical Gardens. All I can say is WOW! What a gorgeous place to get engagement photos done- especially in the cold weather! Celeste and Forest hadn’t taken any photos together- the last time they had professional photos was eight years ago! I was honored to capture such special moments for them and to put them at ease in front of the camera. Look at the review they left me on WeddingWire:

Celeste MacQueen

5.0 STARS

Best Photographer EVER!

Let me start off by saying that we have not even gotten our actual wedding photos done yet just our engagement photos, and we are already so thrilled that we hired Jack! We have never been photo people by any stretch of the imagination, yet Jack made us feel super comfortable the entire time. He was so professional, and is incredibly prompt when replying to messages. I've heard horror stories from past brides about how long the had to wait for their photos so i was super surprised to receive our engagement photos just a few days after the shoot! Jack is truly about his couples, and i would recommend him for anything you need photographed.

By the end of the shoot, there were massive snowflakes falling outside and I was able to convince Celeste and Forest that a photo in the snow would look amazing- even in their non-winter clothes 😊 They were down, and I think we got an awesome shot!

The next day I met up yet another awesome couple, Laryssa and Marcello. They’re Italian so by default they are a good time. We decided to go with the Belle Isle Casino (not what you think!) as a backdrop, check out how beautiful it was: After some solid shots at the Belle Isle Casino, we made our way over to the Anna Scripps Whitcomb Conservatory AKA Belle Isle Conservatory and ended up taking photos in there, too! Two conservatories in two days! Turns out they are amazing places for photos- so glad we were able to do it!

When the weekend was over I made my way back to Greenville, South Carolina for a solid week of editing and photographing. Here’s some huge news: I struck a deal with Parlour Nouveau and Walter and Woods to open a studio in their space on Lauren’s St - one block of Main Street downtown Greenville- starting March 1!! I’m going to be focusing on package deals for headshots, fashion and beauty portrait sessions that include hair and makeup ALL IN ONE PLACE! I’m really excited to have this space to explore lighting techniques and make more studio photographs! I’ll also be able to focus more on product photography as well! Please message me on Instagram @jackrobertphotography or email to stop in, have a shoot or chat about the space!

In other cool news- not only I was able to photograph the wedding for Karen and Keith in December, but on February 6, I photographed the grand opening of their business on Woodruff road- Stretch Zone Greenville. The night consisted of food, fun and free stretches! They are certified to stretch you out- and it’s certainly worth it! I know you’ve probably never had a professional stretching session (unless your an athlete) but it’s a very good experience and I highly recommend you try it at least once!

From February 8-21 I was in Kyiv, Ukraine with my wife! Then February 21-23 Had me in London to photograph a world class opera singer and her family - Aivale Cole - who is a featured vocalist in the soundtrack for The Fellowship Of The Ring.

On Sunday the 23 I flew back to Greenville, SC so I could photograph Upstate Forever’s 2020 Forever Green Luncheon on Monday the 24. Upstate Forever is a nonprofit conservation organization that protects critical lands, waters, and the unique character of Upstate South Carolina. 

Directly after the Upstate Forever Luncheon- I headed over to Parlour Nouveau and Walter And Woods to photograph Bourbon and Blowouts in partnership with Makers Mark Bourbon

Also on the 24, I flew to New York City with Tiana Schowe to film and photograph her giving a presentation at the United States second largest independent real estate firm- Douglas Elliman.

I was also honored to have a headshot session with Douglas Williford - the Manager of the Douglas Elliman (The Triangle Below Canal Street) TriBeCa Office in New York City.

In February 26 I flew back to Greenville just in time for Upstate Business Journals networking event- Business on Tap hosted in the Greenville One center this month.

February 28 I was hired by the awesome people at Forest Kitchen Design to photograph a lovely kitchen they custom designed!

All in all, I’m incredibly thankful for all of these opportunities I get. I won’t ever take all the travel, experiences and people that I get to meet for granted. Here’s some tips for photographers: be flexible, kind, honest and upfront with all of your clients. They will write you awesome reviews and you’ll have a great business.

[davidoespailla]

Can Suburbs Rebrand Themselves to Snare More Millennial Home Buyers?

PeopleImages/iStock

The affluent Chicago suburb of Lake Forest seemingly has it all: sprawling estates, major corporate employers, country clubs, beaches on Lake Michigan, and two symphony orchestras. A few years ago, however, with home sales noticeably lagging, local real estate agents and town leaders agreed that Lake Forest had one glaring deficit—young home buyers.

The problem, the Lake Foresters decided, wasn’t the city itself. Rather, it was the millennial generation’s perception of it. Lake Forest was in need of some serious rebranding.

“The reputation [of Lake Forest] was, that’s where affluent people live in big houses with big yards,” says Prue Beidler, an alderman (an elected official) on the City Council. “We were thought of as stuffy, mired in the past.”

Lake Forest is among a growing number of cities and towns using marketing campaigns and social media blitzes to spruce up their image and attract younger residents. Millennials tend to favor walkable, urban-style living, so sleepy suburbs defined by 2-acre house lots don’t have much natural appeal. The current thinking: They need to be hyped a bit.

Lake Forest’s air of exclusivity, once vital to its stature, had become a turnoff to a younger generation. High home prices, with a median around $845,000, may also be at fault. Beidler and others wanted to round out the suburb’s image by showing all that it had to offer—800 acres of open space, high-performing schools, and the lowest property taxes in Lake County. So with about $100,000 in city funding, they hired a branding firm and put together a promotional campaign with the optimistic tagline “Welcome Home.”

After all, if modern marketing techniques can be deployed to sell everything from political candidates to Sprite Zero, why not use them to push towns as well?

Branding “can begin to raise awareness or shift perception,” says Diana Ichton Nelson, co-owner of Black Fly Media, a public relations firm working on rebranding a suburb of Portland, ME. “By promoting a town’s positive attributes, people might consider it for the first time.”

A little over a year into the three-year Lake Forest campaign—which includes videos, ads, social media outreach and a revamped city website—home sales have climbed, and inventory levels have decreased, according to Deborah Fischer, a broker with Berkshire Hathaway/KoenigRubloff Realty Group.

The city of Lake Forest, IL, launched a branding campaign to encourage millennials to move in.

City of Lake Forest

Is branding alone enough to revitalize a community?

Branding can be especially helpful to towns that already have plenty to offer home buyers—especially when coupled with efforts to produce more of the kinds of housing and amenities that appeal to millennials, according to Ed McMahon. He’s the senior resident fellow at the Urban Land Institute, a Washington, DC–based real estate research group.

Areas without walkable downtowns, bike paths, and lots of entry-level housing? Well, they’re still going to be a tough sell, regardless of how brilliant a social media campaign might be.

Communities that go through the branding process, but “aren’t willing to do the other hard work to increase the quality of life in their community,” will probably find it doesn’t work for them, says Ben Muldrow, a partner at Arnett Muldrow & Associates, in Greenville, SC. The firm has worked on branding campaigns in more than 500 communities in 40 states.

“A focus needs to be placed on the way the community looks, and events that create a sense of community,” Muldrow says. These can include art walks, brew fests, and water or road races that make people excited about living in the area. “Branding should be the tail end of the process.”

He’s recently been working on a campaign unveiled in September for the former textile hub of Eden, NC, dubbed “Our Community, Our Nature.” It presents the city’s outdoor recreational activities as a prime reason to move there. The campaign is being accompanied by improvements to city parks and walking trails.

“They’ve also got some pioneer businesses trying to create a cool factor,” Muldrow says. “But they still have work to do for sure.”

Does rebranding a community really increase home sales? Emily and Matthew Delamater moved to Bridgton, ME, after seeing the town’s promotional campaign.

Provided by Emily Delamater

So does branding really work? Well, the town of Bridgton, ME, about 40 miles from the city of Portland, came up with the warm and fuzzy tagline “Love Always, Bridgton,” after working with PR firm Black Fly Media. The town of roughly 5,000 has an aging population, about half of them 45 or older, and about one-third of all homes are seasonal or second homes. Town leaders wanted to attract more year-round young families to keep the town vital.

A series of in-depth interviews with residents, businesspeople, and town officials revealed that the town’s most cherished assets were its lakes, streams, and ski area, Shawnee Peak, and its affordability relative to Portland, says Black Fly Media’s Nelson.

“The most predominant thing that kept coming up is that people loved the town, for different reasons,” Nelson says. Because the word “love” has long been spelled out in the form of ski trails on the side of Shawnee Peak, incorporating that into the tagline “was a no-brainer.” The campaign, which included videos, a series of ads, a new logo, an upgraded town website, and various public events, highlighted the sense of community pride.

Emily and Matthew Delamater and their 2-year-old daughter moved to Bridgton from Portland early this year, after deciding they wanted more room to spread out. In Bridgton, where the average home sells for around $236,000 (including lakefront properties), they could get far more for their money than in Portland, where the median list price is $385,000.

While the town’s main street was a far cry from bustling downtown Portland, it supplied what Emily, 34, considered her bare necessities: a smoothie shop, a yoga studio, and a cafe. So they purchased a four-bedroom home, formerly a tourist lodge, on 17 acres for $260,000.

Before buying, they’d seen some of the early ads for Bridgton, and the tone gave them more confidence in the move, says Emily, a professional photographer. Her husband is an actor and also works as finance director for a Portland brewing company.

“It’s nice to see a community that’s putting effort forth to draw people,” she says. “It felt like they were excited about getting new people and businesses to come in.”

The post Can Suburbs Rebrand Themselves to Snare More Millennial Home Buyers? appeared first on Real Estate News & Insights | realtor.com®.

Can Suburbs Rebrand Themselves to Snare More Millennial Home Buyers?

[earlrmerrill]

Vice President, Programming - Peace Center

Peace Center is a $23 million performing arts center and the cultural hub of downtown Greenville, SC. The organization seeks a Vice President, Programming to energize and activate the performance venues and other public spaces with events that enhance the mission of the organization.

DHR International has been exclusively retained to conduct a search for the Vice President, External Relations for Peace Center.

POSITION TITLE: Vice President, Programming REPORTING TO: President & CEO LOCATION: Greenville, SC THE COMPANY: Peace Center http://www.peacecenter.org/

The Peace Center is a major, nonprofit performing arts center serving a growing and sophisticated audience in Upstate South Carolina. With a 2,100-seat performance hall; a 400-seat theatre; a 1,350-seat amphitheater; a patrons’ lounge; and a variety of indoor and outdoor meeting, rehearsal, and event spaces, the Peace Center is the major performing arts attraction in the region. Built on a six-acre campus, with an energetic mix of leading-edge architecture and historic preservation, the campus is at the hub of Greenville’s nationally-recognized downtown.

The center is composed of the Peace Concert Hall (a fully-rigged 2,100-seat concert hall used for Broadway tours and single night events), the 400-seat Gunter Theatre, the 1,350-seat outdoor TD Stage, Graham Plaza, Genevieve’s lounge and cabaret, the Ramsaur Studio, and the Huguenot Loft. Each performance space is architecturally and acoustically remarkable. Classical, dance, jazz, country, bluegrass, folk, pop, and comedy artists, as well as top Broadway shows are presented on the Peace Center’s stages. Many of Greenville’s producing arts organizations are resident companies: Carolina Ballet Theatre, Greenville Chorale, Greenville County Youth Orchestras, Greenville Symphony Orchestra, International Ballet, and South Carolina Children’s Theater.

The Peace Center was founded in 1990. With an annual operating budget averaging $20 million, almost 85% of the revenue is earned from ticket sales and event rentals, and the organization consistently operates with a surplus. There are 54 full-time staff members employed by the Peace Center. The Peace Center is a member of the PACC and IPN.

The Peace Center is embarking on an ambitious, multi-year program of developing and activating new performance spaces. Buildings are being repurposed to create a welcoming, engaging music campus for the entire community. The expansion will activate non-traditional performance spaces to complement the existing concert hall, theatre, amphitheater, and lounge/cabaret. The Vice President, Programming will play a key role in planning and programming for these new spaces.

The Vice President, Programming will help expand the brand of the Peace Center by creating new and innovative programs, series, and single night events, etc. By the end of 2019 the Peace Center will have an entirely new venue to program (350-600 capacity) and in 2020 the 400-seat Gunter Theatre will have substantially more days and evenings available for presentations, including films and off-Broadway shows. The Vice President, Programming will fill these venues with high-quality, innovative programs.

With the recent hiring of a Vice President, Community Impact, the Peace Center has embarked on an ambitious series of engagement programs to enrich the lives of its stakeholders, and positively influence underserved community members.

SCOPE AND RESPONSIBILITIES:

Primary Responsibilities:

The President & CEO (CEO) has been responsible for programming Peace Center presentations since the center’s inception. The Vice President, Programming, a new position, reports to the CEO. Together, the CEO and Vice President, Programming will energize and activate the performance venues and other public spaces with events that enhance the mission of the organization. The Vice President, Programming will be responsible for supplementing the established Broadway series and main-stage concert hall presentations with new series, programs, and events in the Concert Hall, Gunter Theatre, Genevieve’s, TD Stage, and the soon to be renovated Wyche Pavilion. The Vice President, Programming will also collaborate with the Vice President, Community Impact to create community engagement programs.

Specific Responsibilities:

The Vice President, Programming will have the following specific responsibilities:

Thoroughly understand the Peace Center – its history, culture, traditions, programs, performances, personalities, constituencies, and governance structure;

Become familiar with the current regional market for performing arts events, including theatre, music, comedy, speaker, and film events;

Seek out and engage segments of the community not currently served by Peace Center offerings, build on that opportunity and expand it;

Develop a strong relationship with the CEO and senior management of the Peace Center;

Understand the scope of Peace Center presentations and their impact on the community, as well as the financial implications of programs offered;

Balance the commercial challenges inherent in any self-presentation against quality and taste – strive for the best of popular and serious entertainment while maintaining a positive bottom line in programming;

Collaborate with the development and marketing departments to ensure that programs are sponsored when possible and contribute to the highest level of customer service and donor stewardship;

Represent the Peace Center at national booking conferences to ensure that the best and most relevant acts are available to Peace Center’s regional audiences;

Develop relationships and engage with local and regional artists, providing performance venues and assistance when appropriate;

Create branded events that further distinguish the Peace Center to its audiences;

Bring contacts and relationships with local and national artists and artist representatives to build on the Peace Center’s reputation as a must-perform venue;

By understanding its current programming profile and history of success, book new programs and series in targeted spaces throughout the campus of the Peace Center;

Operate with the understanding that the Peace Center self-promotes all events – the Vice President will work directly with artist agents and managers;

Participate in long-range strategic planning for the Peace Center as part of the senior management team.

SELECTION CRITERIA:

Candidates should have the following combination of experience and qualifications:

Significant experience - ten years or more - of programming live events, ideally in both the nonprofit and commercial arenas;

Demonstrated understanding of the finances of live presentations including complex fee arrangements, cost sharing, stage hands, and technical expenses, etc.;

Taste, sophistication, a broad range of interest in the arts and entertainment, and knowledge of classical and popular artists and programs;

An openness to learning about new cultures, traditions, and audiences;

A respect for diversity in programming and audiences;

A demonstrated ability to create series, programs, initiatives, and new combinations of events;

An understanding of the role of artists, arts organizations, agents, managers, promoters, and venues in the supply chain of live arts presentations;

A respect for and interest in the use of technology in the live arts.

PERSONAL / PROFESSIONAL ATTRIBUTES:

The successful candidate should be:

An experienced, proven leader with the ability to project confidence, humility, emotional intelligence, high energy, and empathy. A hands-on engaging individual who also possesses the ability to see the entire picture of the organization, its mission, its position in the community, and in the arts world;

An astute business executive with proven ability to balance the financial risks against artistic rewards of live presentations – a creative individual with an analytical business mind;

An able negotiator with a reputation for fairness, for seeking long-term relationships rather than short-term profits, who is respected in the field;

A mission-driven individual with a belief in, and commitment to, the mission of the Peace Center;

Strong interest in and passion for the diverse communities of Greenville and the region;

A good listener and strategist, comfortable receiving input from many sources and able to analyze and formulate disparate information into a sound, well-organized plan;

Determined yet respectful of other’s concerns; someone with the flexibility and creativity needed to find alternative ways to reach funding objectives when barriers arise; a skilled negotiator who does not drive him/her selves or others into a corner;

A charismatic communicator, able to build enthusiasm for the Peace Center, its performances and programs, and for innovative approaches that advance the reputation of Peace Center as a performing arts leader in the South East;

A diligent worker with a high energy level; a “doer” with a willingness to work hands-on in developing and executing a variety of programming activities;

Emotionally mature with a very good sense of humor and the flexibility and sensitivity to work with diverse personalities and situations.

Please send résumé to:

Phil DeBoer Senior Associate DHR International pdeboer@dhrinternational.com (708) 450-4003

Article source here:Arts Journal

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[randomconnections]

Drumming at the Our World Festival

Have I mentioned how jam-packed crazy this past weekend has been? Friday I accompanied Glynda to Prosperity where we closed on the sale of the second home in my parents’ estate, then celebrated with dinner downtown. Saturday I spend the day exploring York County with Alan, and early Sunday morning I attended SC Comicon with Chip and his family. Yet, Sunday wasn’t over. I left straight from Comicon and headed downtown for the Our World Festival.

I really knew nothing about this event other than that they would would have a drumming workshop followed by a drum circle. That was enough for me, so I’d loaded up my djembe before heading out this morning.

The event was held at The Artistry, an old mechanics shop and service station across from St. Francis Hospital. The building has been converted into a gallery with space for classes and performances.

I arrived just a little after 3:00 pm. I had to laugh as I walked past a car with bumper stickers exactly like the ones I’d expect to see in a setting like this. I think I’d be disappointed if I hadn’t.

When I walked in there were greeters and a place to make a donation for the event, which I did. I walked past the gallery to the back, where the event would take place. Down a short set of steps tables were set up with food, wine, and beer, and a stage was set with all sorts of percussion. There were stools for observers and participants, and a garage door that was later opened for ventilation.

According to the posted schedule the workshop would last from 3:00 until 5:00. As it turns out, the first hour was a meet and greet. They had set up a “percussion petting zoo” with a few small djembes, guiros, maracas, and other small percussion.

The first person I met was Jeff Holland, one of the organizers of the event. We chatted about how I’d gotten into drumming, and that I’d only had my drum for a few weeks. Others arrived, and these were from all over the region. Ashley Tisdale is a certified music therapist from Asheville. That seemed to be an occupation for several.

Dick Moons introduced himself and I immediately thought his name was familiar, not because it’s unusual, but because I was sure I’d heard it before. Dick said he was from Columbia and used to work with Bellsouth/AT&T. That’s when it dawned on me. Dick had been one of my contacts when I was upgrading the data connections between schools in Spart 5. We probably exchanged multiple phone calls and emails, but had never met in person.

Dick also retired in his 50s back in 2010. He said that it got to the point where the only time anyone contacted him was when something was wrong and someone was mad. I could certainly empathize. He now spends his days taking percussion to nursing homes and schools, when he’s not off kayaking. I’ll have to consider that strategy when I get back from Washington.

I met a couple of others, Wes from Atlanta, and a family whose name I didn’t remember. As much as the bumper stickers on the car fit right in with what I expected, the father’s ball cap did not. It was a black cap with something about the Second Amendment a picture of an AR15 assault rifle. He wouldn’t be playing drums, but his wife and kids would be. I kind of felt like he was there reluctantly.

Many of these brought their own drums. I had left mine in the car until I’d scoped out the playing field. At the African Drumming Class at Greenville UU they only had large hand-carved wooden drums, and I got the impression they would look down on anything less. The djembes provided as loaners were smaller than the one I brought, and some of the ones folks were bringing out were about the same size. I decided to go get mine. When I did bring it in I got all kinds of compliments on the colorful design and beautiful rich tone of the drum. It made me feel better about my purchase. We took found seats and started warming up.

4:00 rolled around and things got started. Jeff got up and made a few announcements, then introduced Dave Holland.

Dave’s workshop was more of a world overview rather than delving too deeply into any one particular rhythm. He selected one example from the following cultures, taught it to us, then let us play: Middle Eastern, West African, Caribbean, Brazilian, and American. I could swear one was a Bo Diddly beat. Dave also demonstrated several different types of drums.

Here’s a short video of Dave in action:

There was a short break after the workshop and we began to get set for the drum circle itself. Others had come in during the course of the workshop, so the ranks had grown. I stayed on the outer circle so that I could take photos (and have an escape route.) I also found a box of ear plugs graciously provided by the host.

A couple who had never drummed before sat to my left, and Dick Moons was to my right. As Dick pulled out the bag holding his percussion gear I had to laugh. It was an EdTech Conference bag from 2005. I’m sure I was at that conference and gave a talk.

The drumming got underway with Jeff leading. Soon we fell into a steady rhythm. Here’s a clip from early on in the session:

My first thought was that this was going to get real old real fast. Fortunately, having a facilitator in the middle kept the interest going, as he changed rhythms and dynamics regularly. David stepped in at one point and changed us over to one of the patterns he had introduced in his workshop. Ashley stepped in at one point, as did another guy I hadn’t met.

As a drum circle newbie I have no idea if this is typical – if all of them have facilitators or if it’s more organic. As far as this experience was concerned, I drew parallels between this and shape note singing, where a different person gets up to lead each song.

Even with the facilitators, it seemed that we kept slipping back into the same rhythm. It was weird. It was almost as if the first few minutes of the circle set the heartbeat, and heaven forbid if you tried to stray from it. Here are several sound clips, each taken a bit further along in the circle.

I have to admit, it was a bit hypnotic. I also have to admit that my hands were starting to get very sore. I was also happy that the words “holistic”, “metaphysical”, and “shamanistic” were never uttered.

The circle broke up after about an hour. That would give them time to get set for the GloboDrums concert that would start at 7:00. Sadly, I wouldn’t be able to stay for it. I’d already been away from home for two days straight and needed to get back home.

It was a good experience with nice folks, and was a lot of fun. I felt good about my drumming, my instrument, and about the event in general. I told Laura that she would have to come with me to the next one.

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[havelovewilltravelproject]

9 Things to Have Love for in South Carolina

I’ve been driving east for so long, it’s a bit strange to be heading north!  Now, that I’m in the final stretch of the road trip, though, it’s the direction I need to head.  North Carolina will be the last state that I really spend some time in with plans to visit four cities (Raleigh, Winston-Salem, Greensboro, and Asheville) and meet with 5 hosts!  It will be a whirlwind.

But, before I jump into North Carolina, I wanted to share nine things to have love for in South Carolina. These are things I saw or experienced that won’t quite fit in with the stories of spending time with my hosts.

If you’re new to Have Love, Will Travel, you can check out similar posts about Texas, Louisiana and Mississippi, Alabama, and Georgia.  Enjoy!

Top Row (L to R):

1.    Charleston Architecture and Landscaping – If you’re going to pay a visit to Charleston, SC, make sure to set aside some time to just walk around and enjoy the town.  Whether it’s the monumental architecture of downtown, the antebellum houses along the batteries, or the more modest homes in other neighborhoods, there is so much care and detail in both the architecture and the gardening. Also, many of the buildings have interesting history posted on plaques, while other blocks have pedestrian breezeways that let you take a gander at the gardens.

2.    Congaree National Park – The Ranger I chatted with at the Visitors Center told me that despite being just 30 minutes from downtown Columbia, Congaree is the third least visited National Park in the U.S.  While the visitor numbers have been rising as people discover this beautiful park, its flat hikes ranging in distance from 2-12 miles, and the amazing landscape of 26,000 acres of hardwood forest, it’s a wonderful place to get away from it all.  It’s also an amazing place to see “champion trees” (aka some of the tallest of various tree species).  If you want to check out another photo and learn a bit more about how Congaree came to be a national park in 2003, check out these posts I created on Instagram: post 1; post 2.

3.    South Carolina State House – Like many state capitols, the South Carolina State House is quite an ostentatious building, with an even more epic history. Columbia became the capital of South Carolina in 1786 (Charleston was actually the state’s first capital) and first occupied a small wooden structure just west of the current building.  In 1855, construction began on the current state house, designed by John R. Niernsee. The exterior walls were complete in 1863 when work was suspended during the Civil War.  In February 1865, Union troops burned the old State House and shelled the unfinished one and raised the U.S. Flag over it.  Today, where the shells hit the building are marked with stars that have been incorporated into the design.  By the 1880s work resumed, and when Niernsee died, there were a series of people who came on to oversee the construction, which wasn’t finished until the early 1900s.   Learn a bit about a beautiful stained glass window in the State House and South Carolina’s state mottos here.

Middle Row (L to R):

4.    “Shoeless” Joe Jackson Museum – I’m a third generation White Sox fan, so when I learned that one of the team’s greatest player, “Shoeless” Joe Jackson had a museum dedicated to him in Greenville, I knew I had to pay a visit.  I was fortunate that it worked out I would be in town on a Saturday, because the volunteer-staffed museum is only open that day.  For me, Jackson was the star of the White Sox teams that would win the 1917 World Series, and be embroiled in the 1919 World Series gambling scandal that would lead to the first commissioner of baseball throwing Jackson and seven of his teammates out of baseball, despite having been found not guilty.  The house Jackson lived in with his wife Kate, and eventually died in is now the museum. The memorabilia is enjoyable, but the real highlight for me was the stories that the volunteers shared about Joe the person and community member, and also the story of how the museum came to be.  In the collage at the top of this post is a personal favorite piece of memorabilia in the museum.  Many people leave items at Jackson’s gravesite.  This ball reads:

Mr. Jackson, please watch over me as I play your game to the best of my ability. I’m going to play for all the years you couldn’t.  I know you were innocent. Somehow I know you are the greatest ever. (Signed) Matt McRee #9

See one more photo from the museum here.

5.    Biscuits – I know that biscuits are a traditional treat all across the south, but I had some particularly great ones while in South Carolina.  In particular, I recommend the spicy chicken biscuit at Mercantile and Mash in Charleston and the biscuit that comes with any entrée at Tupelo Honey Café in Greenville (highly recommend the shashuska for breakfast/brunch).

6.    Good Hope Picnic – I’ve professed my appreciation for a good historic marker before, and today I’ll do it again (btw did you know that there’s a whole historical marker database – it’s amazing)!  En route to Congaree National Park from Charleston, I came upon a set of colorfully painted, wood stands and a marker that caught my eye right beside a rural highway. I learned that the Good Hope Picnic, founded in 1915, is the celebration of the end of planting season. It's the oldest African-American event in Lone Star, SC, and is still held every year on the second Friday in August. In addition to selling produce, it features music and games.  Check out another photo I snapped on site.

Bottom Row (L to R):

7.    The Cigar Factory in Charleston -- Charleston, SC's Cigar Factory was built in 1881 as a textile mill, and didn't become a cigar factory until the early 1900s. By the end of WWII, it employed ~1500 workers, 900 of who were black women. In October 1945, 80% of the factory's workforce walked off the job protesting discrimination and low wages. They sang the hymn "I'll Overcome Someday," which eventually evolved into the civil rights anthem "We Shall Overcome." They returned to work in March 1946 when they won better wages and promises of better treatment. The Cigar Factory closed in 1971, and was used as offices and warehousing space. In 2014 a group of investors bought and renovated it into a mixed-use development with restaurants, apartments, offices, and businesses.  Check out another photo from the site.

8.    Reconnecting with high school classmates!  I’m amazed how Have Love, Will Travel has reconnected me to people I haven’t seen or talked to in years. Two of my hosts on this trip came through former high school classmates, and as a bonus I’ve had the chance to catch up with them as well. The introduction to my Greenville host came through the very lovely and talented photojournalist Heidi Heilbrunn who was also in Ms. Weiner’s advisory from 1994-1998.  It was a real treat to catch up with her in Columbia over coffee, and get a peak into one of the places where she’s worked – the South Carolina State House.  I couldn’t spare you our reunion selfie!

9.    Greenville’s Main Street at Dusk – I’ll share more about Greenville’s Main Street in my story with my host, but after we wrapped up our time together, I rewalked the street at dusk on Saturday night enjoying the hub bub all about, and snapping photos of little things that caught my eye. Honestly, it’s one of my favorite ways to get a feel for a place.  Here are a couple of things that I saw, and there’s one more here.

I know I’ve just grazed the surface of the Palmetto State. What do you have love for in South Carolina?

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