#brandoverview

[hollister-usa]

Post 2: HOLLISTER - Brand Overview 🌊

Hollister Co. is more than just a fashion brand—it’s a vibe. Known for its laid-back, beach-inspired aesthetic, Hollister has become a go-to spot for casual clothing, accessories, and fragrances. It was launched in 2000 and is owned by Abercrombie & Fitch Co., a major player in the retail world.

Hollister:

Where’s it from? Hollister’s headquarters are located in New Albany, Ohio—definitely not California, but the brand still captures that West Coast vibe.

How much does it make? In 2023, Abercrombie & Fitch Co. (which owns Hollister) raked in $3.7 billion in revenue, with Hollister playing a huge part in that number (Abercrombie & Fitch Co., 2023).

How big is it? Hollister is part of Abercrombie & Fitch’s huge family, which employs over 40,000 people around the world (Yahoo Finance, 2024).

Public or Private? Hollister operates under Abercrombie & Fitch Co., which is a publicly traded company on the New York Stock Exchange (ANF).

Hollister’s Mission

The brand’s mission is all about creating an authentic shopping experience that makes customers feel connected to that carefree California lifestyle. Whether it’s the clothes, the fragrances, or the store atmosphere, Hollister aims to be an inclusive and innovative brand that speaks to young people looking for effortless style.

Why Is Hollister Different?

Hollister isn’t just about clothes—it’s about creating a brand experience. The iconic store setup with beachy vibes, low lighting, and its signature scent makes shopping feel like stepping into a beach getaway. Its target market is teens and young adults who are drawn to casual, laid-back fashion that still looks cool and trendy. Hollister has built its brand equity over the years with this unique experience and stays relevant by adapting to fashion trends and customer preferences.

In the next post, more will be explored about what makes Hollister stand out in the competitive fashion world and why it continues to capture the attention of its loyal fans. Stay tuned! 🌞✨

References

2023 Annual Report Wrap - Investors | Abercrombie & Fitch Co. [link], February 29, 2025.

Yahoo Finance. (2024). Abercrombie & Fitch Co. Company Profile. Retrieved from [link]

[enricascielzo]

Nuovo post sul blog: tutto, ma proprio tutto, quello che dovete sapere su Mesauda Milano. Una recensione completa su tutti i loro prodotti che ho avuto modo di provare in questi mesi, dai primer al fondotinta alle matite per sopracciglia. Trovate la mia brand overview sul blog: www.enriescielzo.com o link diretto in bio! 💄 @mesauda_milano #mesauda #mesaudamilano #brandoverview #panoramica #makeup #trucco #cosmetics #cosmesiitaliana #perfectskinfoundation #perfectskinprimer #proskinprimer #beautyblogger #bbloggers #beautybloggeritalia #influencer #dismondblush #lightnbronze #beautyjunkie #beautyguru

[enricascielzo]

New post on my blog 😻 www.enriescielzo.com or direct lin in bio! 💄 @mesauda_milano #mesauda #mesaudamilano #brandoverview #panoramica #makeup #trucco #cosmetics #cosmesiitaliana #perfectskinfoundation #perfectskinprimer #proskinprimer #beautyblogger #bbloggers #beautybloggeritalia #influencer #dismondblush #lightnbronze #beautyjunkie #beautyguru #beautyismyduty #lipstick