#bluestarindia

[ibeforg]

India Markets, Indian Marketplace - IBEF

The Indian market is a large and growing market that is attracting marketers from across the world. The market is broadly segregated into urban and rural markets, with the urban market accounting for the majority of sales. The industry consists of a substantial middle class, a notably large affluent class, and a minor economically disadvantaged class. The Indian marketplace is a dynamic and growing market with a lot of growth potential. Marketers who can understand the needs of the Indian consumer and adapt their products and marketing strategies accordingly will be well-positioned to succeed in this market.