#again many of these men suck and wouldn't deserve my support but the exact thing casper said was just so maddening to me i can't do it
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jabeur · 5 months ago
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i need to say something just to get it off my chest
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chenoehi · 5 years ago
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My thoughts on Grammys, BTS, and the Academy's supposed 'diversity'.
Can't do 'Keep Reading' on mobile guys so if you don't care about it keep on scrolling.
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The only BTS music I thought might have a slim chance for a nomination was "Boy With Luv (ft. Halsey)" as a pop duo collaboration. That was it. Anything more than that was just wishful thinking.
The Academy (both Grammy and Oscar's) talk about diversity when controversy comes up, they give some Black artists and actors awards, they look like try-hards, and then the next year they repeat history. Each year more men continue to be nominated than women, even in years that women dominated the industry. Each year artists who push boundaries continue to be overlooked or less favored than more traditional artists. Each year recognition continues to be bulk awarded to the most basic artists with the most basic styles with the most basic music, often times the same (mostly white) artists each year. No one get me started on always having to award artists like Taylor Swift or Ed Sheeran or Adele each year they make music, despite whether or not what they put out is actually good, original, or better than what they did the year before. I'm not singling them out, but I think they illustrate my point. I will make one exception for Adele because she is a phenomenal singer, although I did not personally believe 25 deserved to sweep; I've been told by fans that Ed Sheeran is a good performer, so I'll give him that but I'll keep my thoughts of his music and the rest of my opinions to myself. But I get tired of artists like these getting nominated every time or almost every time they put music out and then getting awards every time they're nominated, hence sweeping. It gets tiring when the music that frequently-awarded artists put out sucks and they keep raking noms because of who they are.
There is absolutely nothing BTS or any other Asian et al. artists can do to beat that system. None of the criticism in the world has changed it thus far and I don't know that anything ever will. It's a hard institution to tear down. They will use "diverse" artists for ratings by inviting them and having them hand out awards and, in BTS's case, making such a big deal as to even display their Grammy outfits in the museum, and then they will refuse to nominate them.
It's a back handed compliment to non-Western artists. The Academy is saying they're good enough to help win over a predominantly younger and more diverse generation of viewers but they're not good enough to be awarded for their achievements.
What's worse is, the only expectation I had was for the Academy to invite them as performers despite whatever minuscule nomination they might have garnered, because it's been clearly hinted they would attend another Grammys and the Academy would frankly be fools to not have them perform after the shitstorm going on the pop industry rn. If you know anything about the Taylor Swift situation (you may not be able to tell which one because there are always so many) who knows if she will be performing this Grammys, and her medley of her songs was supposedly going to be a highlight; something's always stirring things up so who knows if certain artists don't end up going at all or bow out of performing. Ariana Grande bailed on the 2019 Grammys because the Grammy producer wouldn't let her perform songs she wanted to, and these kinds of disputes happen and artists who are nominated become no-shows. So, the opportunity to invite a group with a huge following, who have already proved to increase ratings, seems like a sure move right?
But BTS can't exactly perform at the Grammys if they're not nominated for a Grammy; I don't see them doing a tribute any time soon either. And if the Academy even dares to invite them at this point for a performance it will be an insult and a transparent ratings grab. BTS may still go to avoid appearing as if their pride has been wounded or just because they want to go regardless. They know better than their fans how it feels to lose, to be discarded, to be overlooked. This is happening to them first and foremost, not us. And if they decide that they will deal with this the same way they dealt with all their other struggles, to push on, perform for their fans, and use the opportunity of exposure for what it's worth, then support them and their decision. I, for one, won't be watching it live regardless of whether they are there. If all the Academy wants is ratings from BTS fans when they are fine with treating them like garbage, they won't get ratings from me.
I fully believe that the Academy is not only discriminatory to non-Western, non-white artists but that failing to nominate BTS for any award at all is out of fear. Fear that their traditional, safe artists will be offended and boycott the awards if they lose out on a nomination, fear that their fanbases will retaliate, but more importantly, fear that BTS or any other gigantic force of a non-Western artist may be a shoe-in for whatever award they are nominated for and potentially sweep if allowed to compete with all other artists. This comes after BTS won Best Group at the Billboard Music Awards this year. Their first time being nominated for a major U.S. award category. It wasn't even a Best New Artist schtick. It was a main category and they were up against established, popular, Western groups like Imagine Dragons and Maroon 5. It comes on the heels of Super M earning number 1 debut album and beginning a successful tour they are on right now. It comes after Blackpink performed at Coachella and toured the country. It comes after NCT 127 and ATEEZ toured the country. Even TXT, a months old group, had successful showcases in major U.S. cities.
The Academy is too racist and xenophobic to acknowledge Asian artists--they always have been and they always will be. The most diversity we'll see is the nomination of Black artists, but still only 2 were nominated for SotY whereas 4 were nominated for RotY. I don't know the exact numbers, but any time I've ever kept up with the awards I don't see very many other diversity groups being represented in nominations either, such as artists with disabilities or LGBT artists who have different gender expressions and identities or sexual orientations that impact their music, performance, and artistry. Halsey's intimate performance at the BBMAs with that female dancer was huge because that's just not something that's really done. Still. And any time it does happen it's a Britney and Madonna moment all over again, it's a fetish to everyone. Progress has been made but it's very minuscule in comparison to the 'diversity' touting approach they've taken.
I'll just leave the words of this morning's Rolling Stone article here:
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So, the Academy selectively extends its diversity goodwill just as they always have. No shade to the artist, but just using this example of Lil Nas X versus BTS, you have a young Black, gay artist who started his career in late 2018. He's nominated for some of top Grammys with a minimal discography--an 18-minute EP. This is groundbreaking, it's great. BTS, a 6-year-old established group of young Korean artists who break nearly every record there is and dominated Western charts this spring, and they continue to chart Billboard and Western streaming platforms. They earn no nominations.
The two artists ironically happen to have a collaboration in the form of Old Seoul Road.
Congrats to Lizzo and Lil Nas X (that's not shade at Billie btw) but this tweet from the New York Times is so unbelievably misguided because the Academy's conception of diversity is like seasoning with mostly salt, a little pepper and no cayenne (hate to use that analogy but am I wrong?):
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I do appreciate that some artists who don't get nominated a lot got nominations, but looking at the list of top awards I just can't imagine how some of those got through. And I listen to a lot of different music and some BTS stans may have know idea who the fuck Bon Iver is and I'm not saying they don't deserve nominations period, but when you look at the list it's just mind boggling how a song like BWL that was listened to and appreciated like a summer anthem would be could not be included in that mess. (Vampire Weekend for Album of the Year, what, who the fuck, is that, they've been around since 2006, that's when I listened to nothing but metal and rock and I don't, know who the fuck this obscure band is? I may have heard of them once eons ago but they apparently made no impression? I'm sorry). I won't go as far as to say BWL was a Western summer anthem because much of the gp still doesn't know them, this is true. But apparently that's never stopped the Academy before. Bonus, anyone remember Bon Iver winning Best New Artist over Katy Perry all those years ago? No, just me? Good times. (Respect to Bon Iver, I'm just making a point that a lesser known artist won that award over a popular artist and the public went "waH?" Bon Iver being nominated for Record and Album of the Year this time honestly has the same effect as before because what is Hey, Ma even. I listen to Indie music so. What it is.)
Anyway. That's my thoughts. Expect nothing and you won't be disappointed is a myth. You will always have room to be disappointed in humanity.
Edit: while I'm at it, a big, massive fuck you to the Academy for never nominating Halsey for Without You.
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