#The 13 Critical Podcast Statistics of 2018
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The 13 Critical Podcast Statistics of 2018
Podcast statistics unveil a lot of truths about modern consumer behavior and the rise of audio as a content marketing avenue.
My friends at Edison Research have released their 2018 podcast statistics as part of their annual Infinite Dial study, conducted with Triton Digital. (Download The Infinite Dial 2018 report here—it’s worth your time, and it also chronicles the first-ever drop in social media usage in America.)
Edison uncovered several new trends and multiple continuations of podcast patterns that first started to appear in 2015. To see how podcast statistics have changed, visit my prior recaps:
2016 podcast statistics 2017 podcast statistics
This year, I’ve pulled out 13 of the most interesting facts about podcasting from The Infinite Dial research. You’ll find even more in the full report.
This research was conducted of Americans, ages 12 and up, and was balanced to be a representative sample of age, gender, location, and ethnicity.
64 Percent of Americans Have Heard of Podcasts
If you’re a podcaster, this number may actually seem small to you. But, compared to 2017, millions more Americans are now familiar with podcasting. And more Americans know what a podcast is than know who the Vice President is.
{new research} More Americans know what a podcast is than know who the Vice President is. Click To Tweet 44 Percent of Americans Have Ever Listened to a Podcast
That’s 124 million people overall, and up 12 million in just one year. For reference, 124 million people is approximately the combined population of New Zealand, Ireland, Costa Rica, Norway, Finland, Denmark, Nicaragua, Switzerland, Australia, Hungary, Sweden, Portugal, Greece, Belgium, Chile, and Hong Kong. That’s a lot of podcast listeners!
{new research} 12 million people listened to a podcast for the first time in the last year. Click To Tweet 26 Percent of Americans Listen to Podcasts Monthly
That’s up from 24 percent in 2017, and represents 73 million people. For context, 21 percent of Americans are Catholic. Thus, podcasts are more popular than Catholicism, in some respects.
{new research} 26% of Americans listen to podcasts each month. 21% of Americans are Catholic. Click To Tweet One-Third of Americans Ages 25 to 54 Listen to Podcasts Monthly
32 percent of Americans in this age range listen at least monthly, slightly more than Americans 12–24 (30 percent), and quite a bit more than older Americans. Among people in the United States aged 55 and over, just 13 percent listen monthly. There’s still a lot of growth potential within this older segment.
{new research} One-third of Americans 25–54 listen to podcasts at least monthly. Click To Tweet Podcast Listening Among American Women Jumped 14 Percent in One Year
Between 2017 and 2018, monthly podcast listenership among male Americans stayed flat, at 27 percent. The growth in podcasts in the USA is coming from females, showing an increase from 21 percent to 24 percent in monthly listenership. This is a 14 percent bump in one year.
{new research} Monthly podcast listening among American women jumped 14% in one year. Click To Tweet In 2018, Six Million More Americans Listen to Podcasts Weekly versus 2017
This is 48 million people total, and up six million from 2017. By any measure, it’s a lot of listeners. By way of comparison, approximately 20 million people watch NFL Sunday Night Football, routinely the highest-rated television program.
{new research} More than twice as many Americans listen to podcasts weekly vs. watching Sunday Night Football. Click To Tweet Podcast Fans Listen to 40 Percent More Shows Than Last Year
In the 2017 version of The Infinite Dial report, Edison Research found that podcast listeners consumed an average of five different podcasts each week. In 2018, podcast listeners have increased their listening by 40 percent, as weekly podcast fans now listen to an average of seven shows.
{new research} Podcast fans listen to an average of 7 shows per week (up 40% from 2017) Click To Tweet Listeners Are Slightly Less Loyal on a Per-Episode Basis
Last year, 85 percent of podcast listeners said they consumed “all” or “most” of each episode they downloaded. This year, that rate diminished to 80 percent. This is perhaps not a surprise, given the increase in number of shows listened to (from five to seven). Podcast fans are downloading more episodes, but listening to slightly less of each episode.
{new research} 80% of podcast listeners hear all or most of each episode they consume. Click To Tweet 23 Percent of Americans Have Listened to Podcasts in the Car
This is certainly how I listen to podcasts personally, and the number of Americans who do so moved from 19 percent to 23 percent in just one year. This is powered partially by the increase in mobile listening (see below) and a corresponding boost in the number of new vehicles that have streaming audio and podcasting integration included.
{new research} 23% of Americans have listened to podcasts in the car. Click To Tweet 49 Percent of Podcasts Are Listened to at Home
This statistic is similar to last year and continues to baffle people (like me) who habitually listen to podcasts in a vehicle.
{new research} 49% of podcasts are listened to at home. Click To Tweet 18 Percent of Americans Now Own Smart Speakers
Smart speakers like Amazon Alexa and Google Home are skyrocketing in popularity and are being adopted even faster than smartphones were a few years ago. In fact, between 2017 and 2018, the percentage of Americans owning at least one of these devices soared from seven percent to 18 percent.
This means that 51 million Americans now own a smart speaker, possibly contributing to the steadiness in podcast listening at home, given that these devices can play your favorite podcasts with a simple, verbal request.
{new research} Smart speaker (Alexa, et al.) ownership in America grew 157% in one year(!) Click To Tweet 33 Percent of Smart Speaker Owners Have More Than One Device
After I bought my first Amazon Alexa, I couldn’t figure out why you would need more than one. I now own three and am getting ready to buy another one. Once you start to get a feel for the tremendous number of potential uses for these devices, you find reasons to buy more, especially because the “mini” units are inexpensive.
{new research} 33% of American smart speaker (Alexa, et al.) owners have more than one device in their home. Click To Tweet 69 Percent of Podcasts Are Consumed on a Mobile Device
The ratio of podcast listening on a phone or tablet to podcast listening on a laptop continues to tilt toward mobility. In 2018, 69 percent of Americans who listen to podcasts primarily do so via mobile. In 2015, it was just 55 percent.
{new research} 69% of Americans podcast listeners primarily listen on a mobile device. Click To Tweet
There are your 13 critical podcast statistics for 2018. Definitely download the entire report.
Also, a reminder that I co-host the popular weekly Social Pros podcast, which covers how medium and large businesses handle social media marketing. Convince & Convert also produces The Content Experience podcast, which covers advanced content marketing strategies. And we produce The Experience This! Show, a chronicle of great case studies in customer service and customer experience.
http://ift.tt/2HR8PXk
0 notes
Text
The 13 Critical Podcast Statistics of 2018
Podcast statistics unveil a lot of truths about modern consumer behavior and the rise of audio as a content marketing avenue.
My friends at Edison Research have released their 2018 podcast statistics as part of their annual Infinite Dial study, conducted with Triton Digital. (Download The Infinite Dial 2018 report here—it’s worth your time, and it also chronicles the first-ever drop in social media usage in America.)
Edison uncovered several new trends and multiple continuations of podcast patterns that first started to appear in 2015. To see how podcast statistics have changed, visit my prior recaps:
2016 podcast statistics 2017 podcast statistics
This year, I’ve pulled out 13 of the most interesting facts about podcasting from The Infinite Dial research. You’ll find even more in the full report.
This research was conducted of Americans, ages 12 and up, and was balanced to be a representative sample of age, gender, location, and ethnicity.
64 Percent of Americans Have Heard of Podcasts
If you’re a podcaster, this number may actually seem small to you. But, compared to 2017, millions more Americans are now familiar with podcasting. And more Americans know what a podcast is than know who the Vice President is.
{new research} More Americans know what a podcast is than know who the Vice President is. Click To Tweet 44 Percent of Americans Have Ever Listened to a Podcast
That’s 124 million people overall, and up 12 million in just one year. For reference, 124 million people is approximately the combined population of New Zealand, Ireland, Costa Rica, Norway, Finland, Denmark, Nicaragua, Switzerland, Australia, Hungary, Sweden, Portugal, Greece, Belgium, Chile, and Hong Kong. That’s a lot of podcast listeners!
{new research} 12 million people listened to a podcast for the first time in the last year. Click To Tweet 26 Percent of Americans Listen to Podcasts Monthly
That’s up from 24 percent in 2017, and represents 73 million people. For context, 21 percent of Americans are Catholic. Thus, podcasts are more popular than Catholicism, in some respects.
{new research} 26% of Americans listen to podcasts each month. 21% of Americans are Catholic. Click To Tweet One-Third of Americans Ages 25 to 54 Listen to Podcasts Monthly
32 percent of Americans in this age range listen at least monthly, slightly more than Americans 12–24 (30 percent), and quite a bit more than older Americans. Among people in the United States aged 55 and over, just 13 percent listen monthly. There’s still a lot of growth potential within this older segment.
{new research} One-third of Americans 25–54 listen to podcasts at least monthly. Click To Tweet Podcast Listening Among American Women Jumped 14 Percent in One Year
Between 2017 and 2018, monthly podcast listenership among male Americans stayed flat, at 27 percent. The growth in podcasts in the USA is coming from females, showing an increase from 21 percent to 24 percent in monthly listenership. This is a 14 percent bump in one year.
{new research} Monthly podcast listening among American women jumped 14% in one year. Click To Tweet In 2018, Six Million More Americans Listen to Podcasts Weekly versus 2017
This is 48 million people total, and up six million from 2017. By any measure, it’s a lot of listeners. By way of comparison, approximately 20 million people watch NFL Sunday Night Football, routinely the highest-rated television program.
{new research} More than twice as many Americans listen to podcasts weekly vs. watching Sunday Night Football. Click To Tweet Podcast Fans Listen to 40 Percent More Shows Than Last Year
In the 2017 version of The Infinite Dial report, Edison Research found that podcast listeners consumed an average of five different podcasts each week. In 2018, podcast listeners have increased their listening by 40 percent, as weekly podcast fans now listen to an average of seven shows.
{new research} Podcast fans listen to an average of 7 shows per week (up 40% from 2017) Click To Tweet Listeners Are Slightly Less Loyal on a Per-Episode Basis
Last year, 85 percent of podcast listeners said they consumed “all” or “most” of each episode they downloaded. This year, that rate diminished to 80 percent. This is perhaps not a surprise, given the increase in number of shows listened to (from five to seven). Podcast fans are downloading more episodes, but listening to slightly less of each episode.
{new research} 80% of podcast listeners hear all or most of each episode they consume. Click To Tweet 23 Percent of Americans Have Listened to Podcasts in the Car
This is certainly how I listen to podcasts personally, and the number of Americans who do so moved from 19 percent to 23 percent in just one year. This is powered partially by the increase in mobile listening (see below) and a corresponding boost in the number of new vehicles that have streaming audio and podcasting integration included.
{new research} 23% of Americans have listened to podcasts in the car. Click To Tweet 49 Percent of Podcasts Are Listened to at Home
This statistic is similar to last year and continues to baffle people (like me) who habitually listen to podcasts in a vehicle.
{new research} 49% of podcasts are listened to at home. Click To Tweet 18 Percent of Americans Now Own Smart Speakers
Smart speakers like Amazon Alexa and Google Home are skyrocketing in popularity and are being adopted even faster than smartphones were a few years ago. In fact, between 2017 and 2018, the percentage of Americans owning at least one of these devices soared from seven percent to 18 percent.
This means that 51 million Americans now own a smart speaker, possibly contributing to the steadiness in podcast listening at home, given that these devices can play your favorite podcasts with a simple, verbal request.
{new research} Smart speaker (Alexa, et al.) ownership in America grew 157% in one year(!) Click To Tweet 33 Percent of Smart Speaker Owners Have More Than One Device
After I bought my first Amazon Alexa, I couldn’t figure out why you would need more than one. I now own three and am getting ready to buy another one. Once you start to get a feel for the tremendous number of potential uses for these devices, you find reasons to buy more, especially because the “mini” units are inexpensive.
{new research} 33% of American smart speaker (Alexa, et al.) owners have more than one device in their home. Click To Tweet 69 Percent of Podcasts Are Consumed on a Mobile Device
The ratio of podcast listening on a phone or tablet to podcast listening on a laptop continues to tilt toward mobility. In 2018, 69 percent of Americans who listen to podcasts primarily do so via mobile. In 2015, it was just 55 percent.
{new research} 69% of Americans podcast listeners primarily listen on a mobile device. Click To Tweet
There are your 13 critical podcast statistics for 2018. Definitely download the entire report.
Also, a reminder that I co-host the popular weekly Social Pros podcast, which covers how medium and large businesses handle social media marketing. Convince & Convert also produces The Content Experience podcast, which covers advanced content marketing strategies. And we produce The Experience This! Show, a chronicle of great case studies in customer service and customer experience.
http://ift.tt/2HR8PXk
0 notes
Text
The 13 Critical Podcast Statistics of 2018
Podcast statistics unveil a lot of truths about modern consumer behavior and the rise of audio as a content marketing avenue.
My friends at Edison Research have released their 2018 podcast statistics as part of their annual Infinite Dial study, conducted with Triton Digital. (Download The Infinite Dial 2018 report here—it’s worth your time, and it also chronicles the first-ever drop in social media usage in America.)
Edison uncovered several new trends and multiple continuations of podcast patterns that first started to appear in 2015. To see how podcast statistics have changed, visit my prior recaps:
2016 podcast statistics 2017 podcast statistics
This year, I’ve pulled out 13 of the most interesting facts about podcasting from The Infinite Dial research. You’ll find even more in the full report.
This research was conducted of Americans, ages 12 and up, and was balanced to be a representative sample of age, gender, location, and ethnicity.
64 Percent of Americans Have Heard of Podcasts
If you’re a podcaster, this number may actually seem small to you. But, compared to 2017, millions more Americans are now familiar with podcasting. And more Americans know what a podcast is than know who the Vice President is.
{new research} More Americans know what a podcast is than know who the Vice President is. Click To Tweet 44 Percent of Americans Have Ever Listened to a Podcast
That’s 124 million people overall, and up 12 million in just one year. For reference, 124 million people is approximately the combined population of New Zealand, Ireland, Costa Rica, Norway, Finland, Denmark, Nicaragua, Switzerland, Australia, Hungary, Sweden, Portugal, Greece, Belgium, Chile, and Hong Kong. That’s a lot of podcast listeners!
{new research} 12 million people listened to a podcast for the first time in the last year. Click To Tweet 26 Percent of Americans Listen to Podcasts Monthly
That’s up from 24 percent in 2017, and represents 73 million people. For context, 21 percent of Americans are Catholic. Thus, podcasts are more popular than Catholicism, in some respects.
{new research} 26% of Americans listen to podcasts each month. 21% of Americans are Catholic. Click To Tweet One-Third of Americans Ages 25 to 54 Listen to Podcasts Monthly
32 percent of Americans in this age range listen at least monthly, slightly more than Americans 12–24 (30 percent), and quite a bit more than older Americans. Among people in the United States aged 55 and over, just 13 percent listen monthly. There’s still a lot of growth potential within this older segment.
{new research} One-third of Americans 25–54 listen to podcasts at least monthly. Click To Tweet Podcast Listening Among American Women Jumped 14 Percent in One Year
Between 2017 and 2018, monthly podcast listenership among male Americans stayed flat, at 27 percent. The growth in podcasts in the USA is coming from females, showing an increase from 21 percent to 24 percent in monthly listenership. This is a 14 percent bump in one year.
{new research} Monthly podcast listening among American women jumped 14% in one year. Click To Tweet In 2018, Six Million More Americans Listen to Podcasts Weekly versus 2017
This is 48 million people total, and up six million from 2017. By any measure, it’s a lot of listeners. By way of comparison, approximately 20 million people watch NFL Sunday Night Football, routinely the highest-rated television program.
{new research} More than twice as many Americans listen to podcasts weekly vs. watching Sunday Night Football. Click To Tweet Podcast Fans Listen to 40 Percent More Shows Than Last Year
In the 2017 version of The Infinite Dial report, Edison Research found that podcast listeners consumed an average of five different podcasts each week. In 2018, podcast listeners have increased their listening by 40 percent, as weekly podcast fans now listen to an average of seven shows.
{new research} Podcast fans listen to an average of 7 shows per week (up 40% from 2017) Click To Tweet Listeners Are Slightly Less Loyal on a Per-Episode Basis
Last year, 85 percent of podcast listeners said they consumed “all” or “most” of each episode they downloaded. This year, that rate diminished to 80 percent. This is perhaps not a surprise, given the increase in number of shows listened to (from five to seven). Podcast fans are downloading more episodes, but listening to slightly less of each episode.
{new research} 80% of podcast listeners hear all or most of each episode they consume. Click To Tweet 23 Percent of Americans Have Listened to Podcasts in the Car
This is certainly how I listen to podcasts personally, and the number of Americans who do so moved from 19 percent to 23 percent in just one year. This is powered partially by the increase in mobile listening (see below) and a corresponding boost in the number of new vehicles that have streaming audio and podcasting integration included.
{new research} 23% of Americans have listened to podcasts in the car. Click To Tweet 49 Percent of Podcasts Are Listened to at Home
This statistic is similar to last year and continues to baffle people (like me) who habitually listen to podcasts in a vehicle.
{new research} 49% of podcasts are listened to at home. Click To Tweet 18 Percent of Americans Now Own Smart Speakers
Smart speakers like Amazon Alexa and Google Home are skyrocketing in popularity and are being adopted even faster than smartphones were a few years ago. In fact, between 2017 and 2018, the percentage of Americans owning at least one of these devices soared from seven percent to 18 percent.
This means that 51 million Americans now own a smart speaker, possibly contributing to the steadiness in podcast listening at home, given that these devices can play your favorite podcasts with a simple, verbal request.
{new research} Smart speaker (Alexa, et al.) ownership in America grew 157% in one year(!) Click To Tweet 33 Percent of Smart Speaker Owners Have More Than One Device
After I bought my first Amazon Alexa, I couldn’t figure out why you would need more than one. I now own three and am getting ready to buy another one. Once you start to get a feel for the tremendous number of potential uses for these devices, you find reasons to buy more, especially because the “mini” units are inexpensive.
{new research} 33% of American smart speaker (Alexa, et al.) owners have more than one device in their home. Click To Tweet 69 Percent of Podcasts Are Consumed on a Mobile Device
The ratio of podcast listening on a phone or tablet to podcast listening on a laptop continues to tilt toward mobility. In 2018, 69 percent of Americans who listen to podcasts primarily do so via mobile. In 2015, it was just 55 percent.
{new research} 69% of Americans podcast listeners primarily listen on a mobile device. Click To Tweet
There are your 13 critical podcast statistics for 2018. Definitely download the entire report.
Also, a reminder that I co-host the popular weekly Social Pros podcast, which covers how medium and large businesses handle social media marketing. Convince & Convert also produces The Content Experience podcast, which covers advanced content marketing strategies. And we produce The Experience This! Show, a chronicle of great case studies in customer service and customer experience.
http://ift.tt/2HR8PXk
0 notes
Text
The 13 Critical Podcast Statistics of 2018
Podcast statistics unveil a lot of truths about modern consumer behavior and the rise of audio as a content marketing avenue.
My friends at Edison Research have released their 2018 podcast statistics as part of their annual Infinite Dial study, conducted with Triton Digital. (Download The Infinite Dial 2018 report here—it’s worth your time, and it also chronicles the first-ever drop in social media usage in America.)
Edison uncovered several new trends and multiple continuations of podcast patterns that first started to appear in 2015. To see how podcast statistics have changed, visit my prior recaps:
2016 podcast statistics 2017 podcast statistics
This year, I’ve pulled out 13 of the most interesting facts about podcasting from The Infinite Dial research. You’ll find even more in the full report.
This research was conducted of Americans, ages 12 and up, and was balanced to be a representative sample of age, gender, location, and ethnicity.
64 Percent of Americans Have Heard of Podcasts
If you’re a podcaster, this number may actually seem small to you. But, compared to 2017, millions more Americans are now familiar with podcasting. And more Americans know what a podcast is than know who the Vice President is.
{new research} More Americans know what a podcast is than know who the Vice President is. Click To Tweet 44 Percent of Americans Have Ever Listened to a Podcast
That’s 124 million people overall, and up 12 million in just one year. For reference, 124 million people is approximately the combined population of New Zealand, Ireland, Costa Rica, Norway, Finland, Denmark, Nicaragua, Switzerland, Australia, Hungary, Sweden, Portugal, Greece, Belgium, Chile, and Hong Kong. That’s a lot of podcast listeners!
{new research} 12 million people listened to a podcast for the first time in the last year. Click To Tweet 26 Percent of Americans Listen to Podcasts Monthly
That’s up from 24 percent in 2017, and represents 73 million people. For context, 21 percent of Americans are Catholic. Thus, podcasts are more popular than Catholicism, in some respects.
{new research} 26% of Americans listen to podcasts each month. 21% of Americans are Catholic. Click To Tweet One-Third of Americans Ages 25 to 54 Listen to Podcasts Monthly
32 percent of Americans in this age range listen at least monthly, slightly more than Americans 12–24 (30 percent), and quite a bit more than older Americans. Among people in the United States aged 55 and over, just 13 percent listen monthly. There’s still a lot of growth potential within this older segment.
{new research} One-third of Americans 25–54 listen to podcasts at least monthly. Click To Tweet Podcast Listening Among American Women Jumped 14 Percent in One Year
Between 2017 and 2018, monthly podcast listenership among male Americans stayed flat, at 27 percent. The growth in podcasts in the USA is coming from females, showing an increase from 21 percent to 24 percent in monthly listenership. This is a 14 percent bump in one year.
{new research} Monthly podcast listening among American women jumped 14% in one year. Click To Tweet In 2018, Six Million More Americans Listen to Podcasts Weekly versus 2017
This is 48 million people total, and up six million from 2017. By any measure, it’s a lot of listeners. By way of comparison, approximately 20 million people watch NFL Sunday Night Football, routinely the highest-rated television program.
{new research} More than twice as many Americans listen to podcasts weekly vs. watching Sunday Night Football. Click To Tweet Podcast Fans Listen to 40 Percent More Shows Than Last Year
In the 2017 version of The Infinite Dial report, Edison Research found that podcast listeners consumed an average of five different podcasts each week. In 2018, podcast listeners have increased their listening by 40 percent, as weekly podcast fans now listen to an average of seven shows.
{new research} Podcast fans listen to an average of 7 shows per week (up 40% from 2017) Click To Tweet Listeners Are Slightly Less Loyal on a Per-Episode Basis
Last year, 85 percent of podcast listeners said they consumed “all” or “most” of each episode they downloaded. This year, that rate diminished to 80 percent. This is perhaps not a surprise, given the increase in number of shows listened to (from five to seven). Podcast fans are downloading more episodes, but listening to slightly less of each episode.
{new research} 80% of podcast listeners hear all or most of each episode they consume. Click To Tweet 23 Percent of Americans Have Listened to Podcasts in the Car
This is certainly how I listen to podcasts personally, and the number of Americans who do so moved from 19 percent to 23 percent in just one year. This is powered partially by the increase in mobile listening (see below) and a corresponding boost in the number of new vehicles that have streaming audio and podcasting integration included.
{new research} 23% of Americans have listened to podcasts in the car. Click To Tweet 49 Percent of Podcasts Are Listened to at Home
This statistic is similar to last year and continues to baffle people (like me) who habitually listen to podcasts in a vehicle.
{new research} 49% of podcasts are listened to at home. Click To Tweet 18 Percent of Americans Now Own Smart Speakers
Smart speakers like Amazon Alexa and Google Home are skyrocketing in popularity and are being adopted even faster than smartphones were a few years ago. In fact, between 2017 and 2018, the percentage of Americans owning at least one of these devices soared from seven percent to 18 percent.
This means that 51 million Americans now own a smart speaker, possibly contributing to the steadiness in podcast listening at home, given that these devices can play your favorite podcasts with a simple, verbal request.
{new research} Smart speaker (Alexa, et al.) ownership in America grew 157% in one year(!) Click To Tweet 33 Percent of Smart Speaker Owners Have More Than One Device
After I bought my first Amazon Alexa, I couldn’t figure out why you would need more than one. I now own three and am getting ready to buy another one. Once you start to get a feel for the tremendous number of potential uses for these devices, you find reasons to buy more, especially because the “mini” units are inexpensive.
{new research} 33% of American smart speaker (Alexa, et al.) owners have more than one device in their home. Click To Tweet 69 Percent of Podcasts Are Consumed on a Mobile Device
The ratio of podcast listening on a phone or tablet to podcast listening on a laptop continues to tilt toward mobility. In 2018, 69 percent of Americans who listen to podcasts primarily do so via mobile. In 2015, it was just 55 percent.
{new research} 69% of Americans podcast listeners primarily listen on a mobile device. Click To Tweet
There are your 13 critical podcast statistics for 2018. Definitely download the entire report.
Also, a reminder that I co-host the popular weekly Social Pros podcast, which covers how medium and large businesses handle social media marketing. Convince & Convert also produces The Content Experience podcast, which covers advanced content marketing strategies. And we produce The Experience This! Show, a chronicle of great case studies in customer service and customer experience.
http://ift.tt/2HR8PXk
0 notes
Text
The 13 Critical Podcast Statistics of 2018
Podcast statistics unveil a lot of truths about modern consumer behavior and the rise of audio as a content marketing avenue.
My friends at Edison Research have released their 2018 podcast statistics as part of their annual Infinite Dial study, conducted with Triton Digital. (Download The Infinite Dial 2018 report here—it’s worth your time, and it also chronicles the first-ever drop in social media usage in America.)
Edison uncovered several new trends and multiple continuations of podcast patterns that first started to appear in 2015. To see how podcast statistics have changed, visit my prior recaps:
2016 podcast statistics 2017 podcast statistics
This year, I’ve pulled out 13 of the most interesting facts about podcasting from The Infinite Dial research. You’ll find even more in the full report.
This research was conducted of Americans, ages 12 and up, and was balanced to be a representative sample of age, gender, location, and ethnicity.
64 Percent of Americans Have Heard of Podcasts
If you’re a podcaster, this number may actually seem small to you. But, compared to 2017, millions more Americans are now familiar with podcasting. And more Americans know what a podcast is than know who the Vice President is.
{new research} More Americans know what a podcast is than know who the Vice President is. Click To Tweet 44 Percent of Americans Have Ever Listened to a Podcast
That’s 124 million people overall, and up 12 million in just one year. For reference, 124 million people is approximately the combined population of New Zealand, Ireland, Costa Rica, Norway, Finland, Denmark, Nicaragua, Switzerland, Australia, Hungary, Sweden, Portugal, Greece, Belgium, Chile, and Hong Kong. That’s a lot of podcast listeners!
{new research} 12 million people listened to a podcast for the first time in the last year. Click To Tweet 26 Percent of Americans Listen to Podcasts Monthly
That’s up from 24 percent in 2017, and represents 73 million people. For context, 21 percent of Americans are Catholic. Thus, podcasts are more popular than Catholicism, in some respects.
{new research} 26% of Americans listen to podcasts each month. 21% of Americans are Catholic. Click To Tweet One-Third of Americans Ages 25 to 54 Listen to Podcasts Monthly
32 percent of Americans in this age range listen at least monthly, slightly more than Americans 12–24 (30 percent), and quite a bit more than older Americans. Among people in the United States aged 55 and over, just 13 percent listen monthly. There’s still a lot of growth potential within this older segment.
{new research} One-third of Americans 25–54 listen to podcasts at least monthly. Click To Tweet Podcast Listening Among American Women Jumped 14 Percent in One Year
Between 2017 and 2018, monthly podcast listenership among male Americans stayed flat, at 27 percent. The growth in podcasts in the USA is coming from females, showing an increase from 21 percent to 24 percent in monthly listenership. This is a 14 percent bump in one year.
{new research} Monthly podcast listening among American women jumped 14% in one year. Click To Tweet In 2018, Six Million More Americans Listen to Podcasts Weekly versus 2017
This is 48 million people total, and up six million from 2017. By any measure, it’s a lot of listeners. By way of comparison, approximately 20 million people watch NFL Sunday Night Football, routinely the highest-rated television program.
{new research} More than twice as many Americans listen to podcasts weekly vs. watching Sunday Night Football. Click To Tweet Podcast Fans Listen to 40 Percent More Shows Than Last Year
In the 2017 version of The Infinite Dial report, Edison Research found that podcast listeners consumed an average of five different podcasts each week. In 2018, podcast listeners have increased their listening by 40 percent, as weekly podcast fans now listen to an average of seven shows.
{new research} Podcast fans listen to an average of 7 shows per week (up 40% from 2017) Click To Tweet Listeners Are Slightly Less Loyal on a Per-Episode Basis
Last year, 85 percent of podcast listeners said they consumed “all” or “most” of each episode they downloaded. This year, that rate diminished to 80 percent. This is perhaps not a surprise, given the increase in number of shows listened to (from five to seven). Podcast fans are downloading more episodes, but listening to slightly less of each episode.
{new research} 80% of podcast listeners hear all or most of each episode they consume. Click To Tweet 23 Percent of Americans Have Listened to Podcasts in the Car
This is certainly how I listen to podcasts personally, and the number of Americans who do so moved from 19 percent to 23 percent in just one year. This is powered partially by the increase in mobile listening (see below) and a corresponding boost in the number of new vehicles that have streaming audio and podcasting integration included.
{new research} 23% of Americans have listened to podcasts in the car. Click To Tweet 49 Percent of Podcasts Are Listened to at Home
This statistic is similar to last year and continues to baffle people (like me) who habitually listen to podcasts in a vehicle.
{new research} 49% of podcasts are listened to at home. Click To Tweet 18 Percent of Americans Now Own Smart Speakers
Smart speakers like Amazon Alexa and Google Home are skyrocketing in popularity and are being adopted even faster than smartphones were a few years ago. In fact, between 2017 and 2018, the percentage of Americans owning at least one of these devices soared from seven percent to 18 percent.
This means that 51 million Americans now own a smart speaker, possibly contributing to the steadiness in podcast listening at home, given that these devices can play your favorite podcasts with a simple, verbal request.
{new research} Smart speaker (Alexa, et al.) ownership in America grew 157% in one year(!) Click To Tweet 33 Percent of Smart Speaker Owners Have More Than One Device
After I bought my first Amazon Alexa, I couldn’t figure out why you would need more than one. I now own three and am getting ready to buy another one. Once you start to get a feel for the tremendous number of potential uses for these devices, you find reasons to buy more, especially because the “mini” units are inexpensive.
{new research} 33% of American smart speaker (Alexa, et al.) owners have more than one device in their home. Click To Tweet 69 Percent of Podcasts Are Consumed on a Mobile Device
The ratio of podcast listening on a phone or tablet to podcast listening on a laptop continues to tilt toward mobility. In 2018, 69 percent of Americans who listen to podcasts primarily do so via mobile. In 2015, it was just 55 percent.
{new research} 69% of Americans podcast listeners primarily listen on a mobile device. Click To Tweet
There are your 13 critical podcast statistics for 2018. Definitely download the entire report.
Also, a reminder that I co-host the popular weekly Social Pros podcast, which covers how medium and large businesses handle social media marketing. Convince & Convert also produces The Content Experience podcast, which covers advanced content marketing strategies. And we produce The Experience This! Show, a chronicle of great case studies in customer service and customer experience.
http://ift.tt/2HR8PXk
0 notes
Text
The 13 Critical Podcast Statistics of 2018
Podcast statistics unveil a lot of truths about modern consumer behavior and the rise of audio as a content marketing avenue.
My friends at Edison Research have released their 2018 podcast statistics as part of their annual Infinite Dial study, conducted with Triton Digital. (Download The Infinite Dial 2018 report here—it’s worth your time, and it also chronicles the first-ever drop in social media usage in America.)
Edison uncovered several new trends and multiple continuations of podcast patterns that first started to appear in 2015. To see how podcast statistics have changed, visit my prior recaps:
2016 podcast statistics 2017 podcast statistics
This year, I’ve pulled out 13 of the most interesting facts about podcasting from The Infinite Dial research. You’ll find even more in the full report.
This research was conducted of Americans, ages 12 and up, and was balanced to be a representative sample of age, gender, location, and ethnicity.
64 Percent of Americans Have Heard of Podcasts
If you’re a podcaster, this number may actually seem small to you. But, compared to 2017, millions more Americans are now familiar with podcasting. And more Americans know what a podcast is than know who the Vice President is.
{new research} More Americans know what a podcast is than know who the Vice President is. Click To Tweet 44 Percent of Americans Have Ever Listened to a Podcast
That’s 124 million people overall, and up 12 million in just one year. For reference, 124 million people is approximately the combined population of New Zealand, Ireland, Costa Rica, Norway, Finland, Denmark, Nicaragua, Switzerland, Australia, Hungary, Sweden, Portugal, Greece, Belgium, Chile, and Hong Kong. That’s a lot of podcast listeners!
{new research} 12 million people listened to a podcast for the first time in the last year. Click To Tweet 26 Percent of Americans Listen to Podcasts Monthly
That’s up from 24 percent in 2017, and represents 73 million people. For context, 21 percent of Americans are Catholic. Thus, podcasts are more popular than Catholicism, in some respects.
{new research} 26% of Americans listen to podcasts each month. 21% of Americans are Catholic. Click To Tweet One-Third of Americans Ages 25 to 54 Listen to Podcasts Monthly
32 percent of Americans in this age range listen at least monthly, slightly more than Americans 12–24 (30 percent), and quite a bit more than older Americans. Among people in the United States aged 55 and over, just 13 percent listen monthly. There’s still a lot of growth potential within this older segment.
{new research} One-third of Americans 25–54 listen to podcasts at least monthly. Click To Tweet Podcast Listening Among American Women Jumped 14 Percent in One Year
Between 2017 and 2018, monthly podcast listenership among male Americans stayed flat, at 27 percent. The growth in podcasts in the USA is coming from females, showing an increase from 21 percent to 24 percent in monthly listenership. This is a 14 percent bump in one year.
{new research} Monthly podcast listening among American women jumped 14% in one year. Click To Tweet In 2018, Six Million More Americans Listen to Podcasts Weekly versus 2017
This is 48 million people total, and up six million from 2017. By any measure, it’s a lot of listeners. By way of comparison, approximately 20 million people watch NFL Sunday Night Football, routinely the highest-rated television program.
{new research} More than twice as many Americans listen to podcasts weekly vs. watching Sunday Night Football. Click To Tweet Podcast Fans Listen to 40 Percent More Shows Than Last Year
In the 2017 version of The Infinite Dial report, Edison Research found that podcast listeners consumed an average of five different podcasts each week. In 2018, podcast listeners have increased their listening by 40 percent, as weekly podcast fans now listen to an average of seven shows.
{new research} Podcast fans listen to an average of 7 shows per week (up 40% from 2017) Click To Tweet Listeners Are Slightly Less Loyal on a Per-Episode Basis
Last year, 85 percent of podcast listeners said they consumed “all” or “most” of each episode they downloaded. This year, that rate diminished to 80 percent. This is perhaps not a surprise, given the increase in number of shows listened to (from five to seven). Podcast fans are downloading more episodes, but listening to slightly less of each episode.
{new research} 80% of podcast listeners hear all or most of each episode they consume. Click To Tweet 23 Percent of Americans Have Listened to Podcasts in the Car
This is certainly how I listen to podcasts personally, and the number of Americans who do so moved from 19 percent to 23 percent in just one year. This is powered partially by the increase in mobile listening (see below) and a corresponding boost in the number of new vehicles that have streaming audio and podcasting integration included.
{new research} 23% of Americans have listened to podcasts in the car. Click To Tweet 49 Percent of Podcasts Are Listened to at Home
This statistic is similar to last year and continues to baffle people (like me) who habitually listen to podcasts in a vehicle.
{new research} 49% of podcasts are listened to at home. Click To Tweet 18 Percent of Americans Now Own Smart Speakers
Smart speakers like Amazon Alexa and Google Home are skyrocketing in popularity and are being adopted even faster than smartphones were a few years ago. In fact, between 2017 and 2018, the percentage of Americans owning at least one of these devices soared from seven percent to 18 percent.
This means that 51 million Americans now own a smart speaker, possibly contributing to the steadiness in podcast listening at home, given that these devices can play your favorite podcasts with a simple, verbal request.
{new research} Smart speaker (Alexa, et al.) ownership in America grew 157% in one year(!) Click To Tweet 33 Percent of Smart Speaker Owners Have More Than One Device
After I bought my first Amazon Alexa, I couldn’t figure out why you would need more than one. I now own three and am getting ready to buy another one. Once you start to get a feel for the tremendous number of potential uses for these devices, you find reasons to buy more, especially because the “mini” units are inexpensive.
{new research} 33% of American smart speaker (Alexa, et al.) owners have more than one device in their home. Click To Tweet 69 Percent of Podcasts Are Consumed on a Mobile Device
The ratio of podcast listening on a phone or tablet to podcast listening on a laptop continues to tilt toward mobility. In 2018, 69 percent of Americans who listen to podcasts primarily do so via mobile. In 2015, it was just 55 percent.
{new research} 69% of Americans podcast listeners primarily listen on a mobile device. Click To Tweet
There are your 13 critical podcast statistics for 2018. Definitely download the entire report.
Also, a reminder that I co-host the popular weekly Social Pros podcast, which covers how medium and large businesses handle social media marketing. Convince & Convert also produces The Content Experience podcast, which covers advanced content marketing strategies. And we produce The Experience This! Show, a chronicle of great case studies in customer service and customer experience.
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The Bear’s Den, December 1, 2018
BEAR DOWN, CHICAGO BEARS, BEAR DOWN!!!!
BEARRRSSSS
5@5: Are Bears Doing Mitchell Trubisky A Disservice? - 670 The Score - The Mully & Haugh crew debates a five-pack of questions every weekday.
McKnight: In Stifling Saints, Cowboys Reinforce Defense Like Bears’ Can Win - 670 The Score - In an NFL filled with high-scoring offenses, defense can have its day too.
Players to watch in Bears-Giants game - ChicagoBears.com - Larry Mayer and Simon Kaufman of ChicagoBears.com discuss the Bears players they’ll be watching on both sides of the ball Sunday against the Giants, including receiver Taylor Gabriel.
Medina : Week 13 Preview – December 2, 2018 - Bleacher Nation - It’s a trap ... game!
Mayer: Daniel expected to make second straight start - ChicagoBears.com - The Bears on Friday listed quarterback Mitchell Trubisky as doubtful for Sunday’s game against the Giants with a right shoulder injury, meaning that backup Chase Daniel is expected to make his second consecutive start.
Community News: 11.30.18 - ChicagoBears.com - The Chicago Bears organization is proud to implement and support numerous community programs and initiatives which positively impact thousands of individuals, children and families each and every year. Here are some of the many ways the Bears show their s
Hughes: Week 13 Bears at Giants Game Preview, Volume II - Da Bears Blog - Khalil Mack and the pass rush should dominate a Giants’ offensive line that has already allowed 38 sacks. That means forcing Eli Manning into quick, hurried decisions and that usually means turnovers. The Giants can’t beat the Bears Sunday if they don’t win the turnover battle. And they’re not going to win the turnover battle.
Dickerson: Chase Daniel's experience pays dividends for Chicago Bears - ESPN - The Bears are plenty comfortable with Chase Daniel taking another start for the injured Mitchell Trubisky, thanks to his knowledge of the offense.
Joniak: Keys To Bears-Giants - 670 The Score - The Bears (8-3) face a test on the road against the Giants (3-8).
Emma: Bears QB Mitchell Trubisky Doubtful To Play Against Giants - 670 The Score - The Bears have officially listed Akiem Hicks (Achilles) as questionable.
Know Your Foe: Bears-Giants Storylines - 670 The Score - Danny Parkins of The Score and Evan Roberts of WFAN previewed the game.
Kane: Mitch Trubisky resumes throwing but still listed as doubtful for Sunday's Bears-Giants game - Chicago Tribune - Mitch Trubisky has been ruled as "officially doubtful" for Sunday's Giants game, the Bears announced Friday
Wiederer & Campbell's Week 13 NFL picks against the spread: Opposing takes on Chargers-Steelers, Rams-Lions, Vikings-Patriots — and Bears-Giants - Chicago Tribune - In a game with AFC playoff implications, the Steelers are looking to rally at home after last week’s narrow loss to the Broncos. It won’t be easy against Philip Rivers and a Chargers team that might be the most under-the-radar playoff team in the league.
Wiederer's Sunday storylines: The magic of Saquon Barkley, Eddie Jackson’s offensive role and more #BearsSingToAnything reaction - Chicago Tribune - What makes New York Giants rookie Saquon Barkley as good as advertised? Will Eddie Jackson soon see the ball on offense? How have the Bears' dance-heavy celebrations become even more fun? Tribune writer Dan Wiederer takes a deeper look at all of those topics.
Bears vs. Giants: Tribune writers make their picks - Chicago Tribune - Can the Bears top the Giants on the road? Tribune experts make their picks
Rosenbloom: Giants star Saquon Barkley is not the kind of running back the Bears want to see right now - Chicago Tribune - The Lions' LeGarrette Blount averaged 4.6 yards per carry against the Bears. If the 6-foot, 247-pound Blount is like trying to tackle a Coke machine with legs, then the 5-11, 233-pound Saquon Barkley is like trying to bring down a turbo dorm fridge, and he's coming off consecutive 100-yard games.
Wiederer: 3 keys for the Bears against the Giants: Saquon Barkley's big-play ability is dangerous - Chicago Tribune - The first-place Chicago Bears have a should-win game Sunday on the road against the New York Giants. But the Bears will need to be solid against the run, efficient on offense and play with urgency.
Game Preview: Chicago Bears - New York Giants - Da Bears Brothers Podcast - In this in-depth episode, the guys cover everything you need to know heading into the Chicago Bears' Week 13 game against the New York Giants.
Letizia: Eddie Goldman is the Chicago Bears' Unsung Hero - Da Bears Brothers Blog - Eddie Goldman is becoming one of the best nose tackles in the league and is the driving force behind the Bears top-ranked defense.
Stankevitz: The Bears trust their backup quarterback, and that’s not a given in today’s NFL - NBC Sports Chicago - Not every team has the trust in their backup quarterback the Bears have with Chase Daniel.
Cox: Mitchell Trubisky doubtful, Akiem Hicks questionable for Bears at Giants - NBC Sports Chicago - The statuses of Mitchell Trubisky and Akiem Hicks for Sunday's game against the Giants are up in the air.
Finley: Riding a five-game win streak, Bears preach the power of belief - Sun Times - Sidelined with a concussion last week, Aaron Lynch watched the Bears game from his couch. Even then, he couldn’t believe his good fortune.
Potash: Mitch Trubisky throws in practice, but Chase Daniel expected to start vs. Giants - Sun Times - Bears quarterback Mitch Trubisky threw passes for the first time since suffering a sprained shoulder against the
Finley: 4 Bears questions on stopping Odell, sacking Eli and examining the run game - Sun Times - Four questions as the Bears prepare to face the Giants on Sunday:
Jahns: What resting QB Mitch Trubisky says about the Bears' future - Sun Times - Adam L. Jahns' "Inside the Huddle" column appears in game-day editions of the Chicago Sun-Times.
Bears ticket prices increase as demand grows with team's success - Sun Times - "This is indeed the most expensive late-season ticket in recent Bears history," Andrew Gretchko, of Vivid Seats, said.
Campbell: The Bears take 12,000 pounds of equipment with them when they travel. Meet the guys who move it. - Chicago Tribune - Ken Miller, owner of Meyers Movers in Itasca, has been moving the Bears to and from games and everywhere in between since 1989. Over countless miles and hours working for the team and people connected to it, Miller has become part of the Bears fabric. Ken's Note: Read this one!
POLISH SAUSAGE
Jared Allen to make professional curling debut on Friday - Daily Norseman - He said he was going to do it, and he’s doing it
NFL still needs real-time video official – ProFootballTalk - The Cowboys barely won on Thursday night, the Saints barely lost. The officials, led by referee Walt Anderson, suffered a blowout. Various bad calls undermined a great game, with the most consequential blunder coming when Saints running back Alvin Kamara sustained the kind of hit that the new rul...
KNOW THY ENEMY
Green Bay Packers: What went wrong in 2018 season - SI.com - A one-of-a-kind franchise, a front office’s conservative approach, a roster caught in limbo, and the friction between the legendary quarterback and the embattled head coach. A closer examination of what has led to the Green Bay Packers’ most disappointing season of the past decade.
Vikings at Patriots: New England Patriots final injury report - Daily Norseman - Not a whole lot to see here, really.
Packers-Cardinals Injury Report: Two cornerbacks, Bakhtiari, Taylor all questionable - Acme Packing Company - The Packers ruled five players out, but most of the truly critical players still have a chance to suit up on Sunday
Predictability is the premise for the Packers’ poor play-action performance - Acme Packing Company - Almost every team in the league benefits from play action, but not the Packers. Here’s one reason why that’s the case.
We played the numbers on the Packers 2018 season and they don’t add up - Acme Packing Company - The statistics normally indicative of a team’s quality don’t show in Green Bay’s dreadful 4-6-1 record. Ken’s Note: Packers fans and math don’t generally go well together, so this does not surprise.
Detroit Lions shut out of top 25 players under 25 list - Pride Of Detroit - The Lions’ young talent doesn’t have any all stars... yet
Lions-Rams injury report: Kerryon Johnson will miss 2nd straight game - Pride Of Detroit - The Lions will be without another key offensive weapon this week.
Analyst: The Detroit Lions offensive line ‘should become a top-10 unit’ next year - Pride Of Detroit - One analyst breaks down the good and the bad from the Lions’ offensive line last year.
At least Packers fans are more miserable than Lions fans - Pride Of Detroit - Hey, we have to find something to take solace in.
Detroit Lions podcast: How did the Los Angeles Rams turn around the franchise on a dime? - Pride Of Detroit - This week’s preview podcast is full of envy.
IN CASE YOU MISSED IT ON WINDY CITY GRIDIRON
Sustaining Success: Higher Priorities for the Bears Moving Forward - Windy City Gridiron - The Chicago Bears are going strong, enjoying an 8-3 record. This is good, because after the season is over, any retooling will have limited resources. Where should those resources be spent?
Zeglinski: Windy City Gridiron picks Bears-Giants - Windy City Gridiron - The Bears head into a matchup at The Meadowlands with their backup quarterback. Here’s how the WCG staff sees it playing out.
Berkes: Fantasy Football Forum - Week 13 Asterisks & Quarterbacks - Windy City Gridiron - Your home for all things fantasy football
Zeglinski: Khalil Mack, Eddie Jackson among several Chicago Bears in ideal position for Pro Bowl nods - Windy City Gridiron - Insert original joke about the Bears not having to worry about playing in the Pro Bowl because they’ll be in the Super Bowl.
Wiltfong: Bears vs. Giants Injury Report - Trubisky listed as doubtful, Hicks questionable - Windy City Gridiron - Here’s the full injury report for the Bears and the Giants in advance of their game this Sunday.
Wiltfong: Does Eddie Jackson have a shot at Defensive Player of the Year? - Windy City Gridiron - Just when we get Eddie Jackson’s nickname choices narrowed down to "Fast Eddie" and "Action Jackson," Brett Kollmann comes along and drops a fantastic new video breakdown about the electric Bears’...
Wiltfong: Bears vs. Giants - TV Schedule, odds, streaming, previews and more - Windy City Gridiron - This is everything you need to know about watching the Bears and the Giants this Sunday.
Wiltfong: Fan confidence is high for fans of the NFC North leading Bears - Windy City Gridiron - We take a look at the confidence levels from fans of the Bears, Vikings, Packers, and Lions.
WCG CONTRIBUTORS BEARS PODCASTS & STREAMS
2 Minute Drill - Website - iTunes - Andrew Link; Steven’s Streaming – Twitch – Steven Schweickert; T-Formation Conversation - Website - iTunes - Lester Wiltfong, Jr.; WCG Radio - Website - iTunes - Robert Zeglinski
THE RULES
Windy City Gridiron Community Guidelines - SBNation.com - We strive to make our communities open and inclusive to sports fans of all backgrounds. The following is not permitted in comments, FanPosts, usernames or anywhere else in an SB Nation community: Comments, FanPosts or usernames that are intolerant or prejudiced; racial or other offensive epithets; Personal attacks or threats on community members; Gendered insults of any kind; Trolling; Click link for full information.
The Bear’s Den Specific Guidelines – The Bear’s Den is a place for Chicago Bears fans to discuss Chicago Bears football, related NFL stories, and general football talk. It is NOT a place to discuss religion or politics or post political pictures or memes, and any posts that do this will be deleted and the poster will be admonished. We do not allow comments posted where the apparent attempt is to cause confrontation in the community. We do not allow gender-directed humor or sexual assault jokes. The staff of WCG are the sole arbiters of what constitutes “apparent attempt to cause confrontation”. We do not allow the “calling out” of other members in any way, shape or form. Posts that do this will be deleted on sight. Bottom line, it’s fine to debate about football, but personal jabs and insults are strictly prohibited. Additionally, if you keep beating the same dead horse over and over and fail to heed a moderator’s warning to stop, you will be banned.
Click on our names to follow us on Twitter:
WCG Contributors: Jeff Berckes; Patti Curl; Eric Christopher Duerrwaechter; Kev H; Sam Householder; Jacob Infante; Aaron Lemming; Andrew Link; Ken Mitchell; Steven Schweickert; Jack Silverstein; EJ Snyder; Lester Wiltfong, Jr.; Whiskey Ranger; Robert Zeglinski; Like us on Facebook.
Source: https://www.windycitygridiron.com/2018/12/1/18120547/chicago-bears-2018-season-news-updates-analysis-game-twelve-new-york-giants
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Monday round-up
On Friday the Supreme Court issued its last orders for October Term 2018, agreeing to review 13 cases for a total of 11 hours of oral argument next term, including three consolidated cases in which the Trump administration is appealing lower-court orders that blocked its decision to end the Obama-era “Deferred Action for Childhood Arrivals” program, which allowed immigrants brought to this country illegally as children to apply for protection from deportation. Amy Howe covers the order list for this blog, in a post that first appeared at Howe on the Court. At Fox News, Shannon Bream and Bill Mears report that “[a] ruling [in the DACA case] is expected in the presidential election year, putting the high court at the center of one of the most politically charged issues.” For The Wall Street Journal, Brent Kendall and Louise Radnofsky report that “[t]he Trump appeal had sat in an unusual Supreme Court limbo for the past six months, as the justices repeatedly put off any action—a signal they weren’t eager to take the case.” Additional coverage comes from Mark Walsh at Education Week’s School Law Blog and Nina Totenberg and Domenico Montenaro at NPR, who report that “[w]hile public approval for DREAMers is high — around 80% in most public opinion polls — the issues in the case are tricky,” because “the administration has hinged its legal position on its contention that Obama acted illegally.”
In another post at School Law Blog, Walsh reports that the court “agreed to review a decision by Montana’s highest court that struck down a tuition tax-credit program which, as enacted by that state’s legislature, allowed tuition scholarships to benefit students at private religious schools as well as secular schools.” For The New York Times, Adam Liptak reports that the justices also “turned down an appeal asking it to revive an Alabama law that would have banned the procedure used in the vast majority of second-trimester abortions.”
For USA Today, Richard Wolf looks back at the Supreme Court term, noting that “the conservative revolution has yet to materialize[:] Chief Justice John Roberts has shown he holds the court’s new swing vote, and President Donald Trump’s two highly touted nominees have proven to be unpredictable.” For The Wall Street Journal, Jess Bravin and Brent Kendall report that “[w]hile some cases split the court along its conservative-liberal divide, surprising coalitions emerged, suggesting a court preferring to tread cautiously toward the right rather than make a headlong rush.” Also for The Wall Street Journal, Kendall and Bravin report that, although “[o]n the term’s most significant, ideologically charged cases, the Trump appointees voted together,” “the two justices carved out distinct identities,” “particularly when it came to crime and commerce.” Bloomberg Law’s Cases and Controversies podcast offers a wrap-up of the term, looking at “where the high court is and where it’s going.” MoloLamken surveys the most important business cases of the term. Nina Totenberg and Tom Goldstein recap the term at NPR.
At Jost on Justice, Kenneth Jost writes that in Rucho v. Common Cause and Lamone v. Benisek, in which the court held that partisan-gerrymandering challenges to electoral maps are political questions that are not reviewable in court, “Roberts wrongly concludes that history is destiny: the Court’s failure in four cases to settle on a judicially manageable standard for gerrymandering cases proves, he says, that there is none.” At The Economist’s Democracy in America blog, Steven Mazie worries that “[w]ith no one watching over them, and with increasingly sophisticated methods of identifying optimal maps to warp elections, legislators are now empowered to gerrymander at will.”
At The Conversation, Kevin Johnson finds it “telling” that, in Department of Commerce v. New York, a challenge to the government’s decision to add a question about citizenship to the 2020 census, Chief Justice John “Roberts, who is keenly concerned about the court’s legitimacy, sided with the liberal justices in order to send the case back to the agency.” In an op-ed at Fox News, Curt Levey calls Roberts’ opinion “a repeat performance of his infamous 2012 decision rescuing ObamaCare.”
At Washington Monthly, Gilad Edelman writes that “[i]f a successful compromise is one that leaves both sides disappointed, then John Roberts had a banner day on Thursday,” with opinions for the court in both Rucho and Commerce. Opening Arguments (podcast) “breaks down the latest decisions from the Roberts court, including the ostensible ‘win’ in … the citizenship question case), and the crushing loss in … the gerrymandering cases.”
At the Pacific Legal Foundation blog, Christina Martin weighs in on Knick v. Township of Scott, Pennsylvania, the justices overruled a precedent that required property owners to follow state compensation procedures before bringing federal takings claim under the Constitution, arguing that the decision “will have implications stretching far beyond Knick’s farm in Pennsylvania, giving property owners nationwide a fighting chance to challenge government overreach and abuse.” Additional commentary on Knick comes from Adam Carrington in an op-ed for the Washington Examiner.
Briefly:
This blog’s Stat Pack, which contains an array of statistics for the recently concluded term, is here.
For the ABA Journal, Mark Walsh explains that “[a]fter [Justice Clarence] Thomas’ nearly 30 years on the court, his critics and supporters are still debating who Thomas is.”
In the latest episode of the Heritage Foundation’s SCOTUS 101 podcast, “John Malcolm joins Elizabeth Slattery to discuss the Supreme Court’s rulings on agency deference, the Census citizenship question, partisan gerrymandering, and a few cases coming up next term.”
In an op-ed for The Hill, Ryan Owens explains why, in Gundy v. United States, the court should have revived a doctrine that prohibits Congress from delegating its authority to other entities, observing that “[i]t’s not often one has the opportunity to undo an original sin.”
At Crime & Consequences, Kent Scheidegger writes that the court’s decision in Mitchell v. Wisconsin, in which the justices held that a state law allowing law enforcement to draw blood from unconscious drivers without a warrant does not violate the Fourth Amendment, “leaves just a little bit of daylight for defendants.”
In an op-ed for the Washington Examiner, Adam Carrington weighs in on Kisor v. Wilkie, in which the court left in place, but narrowed, precedent holding that courts should defer to an administrative agency’s reasonable interpretation of its own ambiguous regulations, lamenting that, “though zombified, Auer still packs an unconstitutional bite.”
We rely on our readers to send us links for our round-up. If you have or know of a recent (published in the last two or three days) article, post, podcast or op-ed relating to the Supreme Court that you’d like us to consider for inclusion in the round-up, please send it to roundup [at] scotusblog.com. Thank you!
The post Monday round-up appeared first on SCOTUSblog.
from Law https://www.scotusblog.com/2019/07/monday-round-up-445/ via http://www.rssmix.com/
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https://www.forbes.com/sites/sergeirevzin/2019/03/21/podcast-trends-in-2019-that-you-should-know-about/#6d6b43ce53e8
https://www.convinceandconvert.com/podcast-research/the-13-critical-podcast-statistics-of-2018/
Is 2019 a year of inflection point of podcast?
Podcast is a new term for me. Hearing from classmates of Trendspotting class, I was interested by this new medium and thought I have never consume it. By gathering information, I learned that “Podcast” refer to audio files (sometimes even videos) uploaded to specific platforms which could be subscribed by audiences and can be listened to on their schedule. Basing on this definition, Ximalaya FM, Lizhi and Qingting FM, I discussed in last two posts, could be regarded as Chinese podcast platforms. Now let’s have a look at Podcast around the World.
The statistic shows that 56% of Americans have never listened to a podcast. And that number is even higher in countries like India, Russia and Brazil where there’s still not a lot of podcast content in their native languages. Google stated its ambition of reaching these audiences who have never consume podcast by following measures. The first one is that there would be preloaded tool in searching engines to listen to podcast, which,in my knowledge, will not work well. Because downloading an app is not a major task, this could not be counted as a virtue. The other is audiences will benefit from searching for contents themselves of the shows instead of topics. This will attract more users since people have a hard time searching for most relevant contents that interest them. I believe if more sophisticated algorithms and programming are employed to analyze emotion and develop concepts of the contents, instead of matching text simply, will lead to brighter future of podcast.
http://newhouse.syr.edu
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Our Top 10 Most Popular Posts of 2018
How are you celebrating the New Year? By catching up on these popular posts from our blog, I hope.
Back by popular demand, these are the most popular posts of the year, voted by you, trusty visitors and readers. Big thank you to our contributors, including Jessica Gioglio, Kayla Matthews, Barry Feldman, and Shane Barker, for sharing their insights on the best marketing advice of the year.
13 Critical Podcast Statistics of 2018
If you’re a content marketer, you already know how crazy people are for stats. And this post is no exception. Our 3rd annual version of this post killed it again this year! If you’re not convinced of the benefits of podcasts as part of your content marketing strategy, you will be now.
6 Ways to Use Hashtags in Instagram Stories
Are hashtags in Instagram stories a bit of a mystery to you? Not anymore. See how to amp up your Instagram results by effectively using hashtags in Instagram Stories.
6 Unexpected Trends in Social Media Research
Facebook usage is down among young people. Twitter usage is down too. Where will we be in 2019? See what this year’s trends were, and decide how they will impact your social media strategy in 2019.
The 4 Biggest Challenges for Marketers Heading into 2018
Not enough time, not enough resources, not enough talent. These are problems plaguing most marketing teams. What about yours?
A Comprehensive Guide to Instagram Influencer Marketing
Do you want to reach new customers through influencer marketing on Instagram? This quick guide from Shane Baker is the perfect place to start.
9 Best User-Generated Content Platforms for Driving Engagement and Sales
UGC (user-generated content) drives serious increases in engagement and sales. In fact, visitors to websites that include UGC galleries spend 90 percent more time on the site. Barry Feldman breaks down the 9 platforms for effectively leveraging UGC as part of your content strategy in this comprehensive post.
Visitors to websites that include UGC galleries spend 90 percent more time on the site Click To Tweet 10 Creative Ways Companies Are Using Snapchat
Snapchat can be a bit of a mystery to old folk like me. But the awesome Jessica Gioglio explains the 10 awesome ways companies are using the platform and 10 ways you can use it too. If you want to reach consumers from ages 18-34, you need to read this post.
25 Best University Websites for 2018
For our first annual report on higher ed websites, we reviewed the top 50 universities in the United States, based on undergraduate enrollment size, in order to see how the largest schools represented themselves through their primary online presence. Whether you’re in higher ed or another vertical, you’ll find the key takeaways from this report useful.
The 5 Types of Talk Triggers [Infographic]
2018 was a big year for me. My new book, Talk Triggers (written with Daniel Lemin) was released. As part of the book launch, we released this nifty infographic on the 5 types of talk triggers. If you want to grow your business without wasting money on ads, you need to read—and save—this infographic.
Instagram for Tourism Marketing: How to Boost Likes, Views and Visitors in 2018
Similar to our report on higher ed, we reviewed and ranked the Instagram accounts of all 50 states, and released our findings in our report, Instagram for Tourism Marketing. Really great insights into marketing on Instagram, whether you’re in tourism, tech, or something else entirely.
The post Our Top 10 Most Popular Posts of 2018 appeared first on Convince and Convert: Social Media Consulting and Content Marketing Consulting.
http://bit.ly/2Q3mVbV
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Our Top 10 Most Popular Posts of 2018
How are you celebrating the New Year? By catching up on these popular posts from our blog, I hope.
Back by popular demand, these are the most popular posts of the year, voted by you, trusty visitors and readers. Big thank you to our contributors, including Jessica Gioglio, Kayla Matthews, Barry Feldman, and Shane Barker, for sharing their insights on the best marketing advice of the year.
13 Critical Podcast Statistics of 2018
If you’re a content marketer, you already know how crazy people are for stats. And this post is no exception. Our 3rd annual version of this post killed it again this year! If you’re not convinced of the benefits of podcasts as part of your content marketing strategy, you will be now.
6 Ways to Use Hashtags in Instagram Stories
Are hashtags in Instagram stories a bit of a mystery to you? Not anymore. See how to amp up your Instagram results by effectively using hashtags in Instagram Stories.
6 Unexpected Trends in Social Media Research
Facebook usage is down among young people. Twitter usage is down too. Where will we be in 2019? See what this year’s trends were, and decide how they will impact your social media strategy in 2019.
The 4 Biggest Challenges for Marketers Heading into 2018
Not enough time, not enough resources, not enough talent. These are problems plaguing most marketing teams. What about yours?
A Comprehensive Guide to Instagram Influencer Marketing
Do you want to reach new customers through influencer marketing on Instagram? This quick guide from Shane Baker is the perfect place to start.
9 Best User-Generated Content Platforms for Driving Engagement and Sales
UGC (user-generated content) drives serious increases in engagement and sales. In fact, visitors to websites that include UGC galleries spend 90 percent more time on the site. Barry Feldman breaks down the 9 platforms for effectively leveraging UGC as part of your content strategy in this comprehensive post.
Visitors to websites that include UGC galleries spend 90 percent more time on the site Click To Tweet 10 Creative Ways Companies Are Using Snapchat
Snapchat can be a bit of a mystery to old folk like me. But the awesome Jessica Gioglio explains the 10 awesome ways companies are using the platform and 10 ways you can use it too. If you want to reach consumers from ages 18-34, you need to read this post.
25 Best University Websites for 2018
For our first annual report on higher ed websites, we reviewed the top 50 universities in the United States, based on undergraduate enrollment size, in order to see how the largest schools represented themselves through their primary online presence. Whether you’re in higher ed or another vertical, you’ll find the key takeaways from this report useful.
The 5 Types of Talk Triggers [Infographic]
2018 was a big year for me. My new book, Talk Triggers (written with Daniel Lemin) was released. As part of the book launch, we released this nifty infographic on the 5 types of talk triggers. If you want to grow your business without wasting money on ads, you need to read—and save—this infographic.
Instagram for Tourism Marketing: How to Boost Likes, Views and Visitors in 2018
Similar to our report on higher ed, we reviewed and ranked the Instagram accounts of all 50 states, and released our findings in our report, Instagram for Tourism Marketing. Really great insights into marketing on Instagram, whether you’re in tourism, tech, or something else entirely.
The post Our Top 10 Most Popular Posts of 2018 appeared first on Convince and Convert: Social Media Consulting and Content Marketing Consulting.
http://bit.ly/2Q3mVbV
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Our Top 10 Most Popular Posts of 2018
How are you celebrating the New Year? By catching up on these popular posts from our blog, I hope.
Back by popular demand, these are the most popular posts of the year, voted by you, trusty visitors and readers. Big thank you to our contributors, including Jessica Gioglio, Kayla Matthews, Barry Feldman, and Shane Barker, for sharing their insights on the best marketing advice of the year.
13 Critical Podcast Statistics of 2018
If you’re a content marketer, you already know how crazy people are for stats. And this post is no exception. Our 3rd annual version of this post killed it again this year! If you’re not convinced of the benefits of podcasts as part of your content marketing strategy, you will be now.
6 Ways to Use Hashtags in Instagram Stories
Are hashtags in Instagram stories a bit of a mystery to you? Not anymore. See how to amp up your Instagram results by effectively using hashtags in Instagram Stories.
6 Unexpected Trends in Social Media Research
Facebook usage is down among young people. Twitter usage is down too. Where will we be in 2019? See what this year’s trends were, and decide how they will impact your social media strategy in 2019.
The 4 Biggest Challenges for Marketers Heading into 2018
Not enough time, not enough resources, not enough talent. These are problems plaguing most marketing teams. What about yours?
A Comprehensive Guide to Instagram Influencer Marketing
Do you want to reach new customers through influencer marketing on Instagram? This quick guide from Shane Baker is the perfect place to start.
9 Best User-Generated Content Platforms for Driving Engagement and Sales
UGC (user-generated content) drives serious increases in engagement and sales. In fact, visitors to websites that include UGC galleries spend 90 percent more time on the site. Barry Feldman breaks down the 9 platforms for effectively leveraging UGC as part of your content strategy in this comprehensive post.
Visitors to websites that include UGC galleries spend 90 percent more time on the site Click To Tweet 10 Creative Ways Companies Are Using Snapchat
Snapchat can be a bit of a mystery to old folk like me. But the awesome Jessica Gioglio explains the 10 awesome ways companies are using the platform and 10 ways you can use it too. If you want to reach consumers from ages 18-34, you need to read this post.
25 Best University Websites for 2018
For our first annual report on higher ed websites, we reviewed the top 50 universities in the United States, based on undergraduate enrollment size, in order to see how the largest schools represented themselves through their primary online presence. Whether you’re in higher ed or another vertical, you’ll find the key takeaways from this report useful.
The 5 Types of Talk Triggers [Infographic]
2018 was a big year for me. My new book, Talk Triggers (written with Daniel Lemin) was released. As part of the book launch, we released this nifty infographic on the 5 types of talk triggers. If you want to grow your business without wasting money on ads, you need to read—and save—this infographic.
Instagram for Tourism Marketing: How to Boost Likes, Views and Visitors in 2018
Similar to our report on higher ed, we reviewed and ranked the Instagram accounts of all 50 states, and released our findings in our report, Instagram for Tourism Marketing. Really great insights into marketing on Instagram, whether you’re in tourism, tech, or something else entirely.
The post Our Top 10 Most Popular Posts of 2018 appeared first on Convince and Convert: Social Media Consulting and Content Marketing Consulting.
http://bit.ly/2Q3mVbV
0 notes
Text
Our Top 10 Most Popular Posts of 2018
How are you celebrating the New Year? By catching up on these popular posts from our blog, I hope.
Back by popular demand, these are the most popular posts of the year, voted by you, trusty visitors and readers. Big thank you to our contributors, including Jessica Gioglio, Kayla Matthews, Barry Feldman, and Shane Barker, for sharing their insights on the best marketing advice of the year.
13 Critical Podcast Statistics of 2018
If you’re a content marketer, you already know how crazy people are for stats. And this post is no exception. Our 3rd annual version of this post killed it again this year! If you’re not convinced of the benefits of podcasts as part of your content marketing strategy, you will be now.
6 Ways to Use Hashtags in Instagram Stories
Are hashtags in Instagram stories a bit of a mystery to you? Not anymore. See how to amp up your Instagram results by effectively using hashtags in Instagram Stories.
6 Unexpected Trends in Social Media Research
Facebook usage is down among young people. Twitter usage is down too. Where will we be in 2019? See what this year’s trends were, and decide how they will impact your social media strategy in 2019.
The 4 Biggest Challenges for Marketers Heading into 2018
Not enough time, not enough resources, not enough talent. These are problems plaguing most marketing teams. What about yours?
A Comprehensive Guide to Instagram Influencer Marketing
Do you want to reach new customers through influencer marketing on Instagram? This quick guide from Shane Baker is the perfect place to start.
9 Best User-Generated Content Platforms for Driving Engagement and Sales
UGC (user-generated content) drives serious increases in engagement and sales. In fact, visitors to websites that include UGC galleries spend 90 percent more time on the site. Barry Feldman breaks down the 9 platforms for effectively leveraging UGC as part of your content strategy in this comprehensive post.
Visitors to websites that include UGC galleries spend 90 percent more time on the site Click To Tweet 10 Creative Ways Companies Are Using Snapchat
Snapchat can be a bit of a mystery to old folk like me. But the awesome Jessica Gioglio explains the 10 awesome ways companies are using the platform and 10 ways you can use it too. If you want to reach consumers from ages 18-34, you need to read this post.
25 Best University Websites for 2018
For our first annual report on higher ed websites, we reviewed the top 50 universities in the United States, based on undergraduate enrollment size, in order to see how the largest schools represented themselves through their primary online presence. Whether you’re in higher ed or another vertical, you’ll find the key takeaways from this report useful.
The 5 Types of Talk Triggers [Infographic]
2018 was a big year for me. My new book, Talk Triggers (written with Daniel Lemin) was released. As part of the book launch, we released this nifty infographic on the 5 types of talk triggers. If you want to grow your business without wasting money on ads, you need to read—and save—this infographic.
Instagram for Tourism Marketing: How to Boost Likes, Views and Visitors in 2018
Similar to our report on higher ed, we reviewed and ranked the Instagram accounts of all 50 states, and released our findings in our report, Instagram for Tourism Marketing. Really great insights into marketing on Instagram, whether you’re in tourism, tech, or something else entirely.
The post Our Top 10 Most Popular Posts of 2018 appeared first on Convince and Convert: Social Media Consulting and Content Marketing Consulting.
http://bit.ly/2Q3mVbV
0 notes
Text
Our Top 10 Most Popular Posts of 2018
How are you celebrating the New Year? By catching up on these popular posts from our blog, I hope.
Back by popular demand, these are the most popular posts of the year, voted by you, trusty visitors and readers. Big thank you to our contributors, including Jessica Gioglio, Kayla Matthews, Barry Feldman, and Shane Barker, for sharing their insights on the best marketing advice of the year.
13 Critical Podcast Statistics of 2018
If you’re a content marketer, you already know how crazy people are for stats. And this post is no exception. Our 3rd annual version of this post killed it again this year! If you’re not convinced of the benefits of podcasts as part of your content marketing strategy, you will be now.
6 Ways to Use Hashtags in Instagram Stories
Are hashtags in Instagram stories a bit of a mystery to you? Not anymore. See how to amp up your Instagram results by effectively using hashtags in Instagram Stories.
6 Unexpected Trends in Social Media Research
Facebook usage is down among young people. Twitter usage is down too. Where will we be in 2019? See what this year’s trends were, and decide how they will impact your social media strategy in 2019.
The 4 Biggest Challenges for Marketers Heading into 2018
Not enough time, not enough resources, not enough talent. These are problems plaguing most marketing teams. What about yours?
A Comprehensive Guide to Instagram Influencer Marketing
Do you want to reach new customers through influencer marketing on Instagram? This quick guide from Shane Baker is the perfect place to start.
9 Best User-Generated Content Platforms for Driving Engagement and Sales
UGC (user-generated content) drives serious increases in engagement and sales. In fact, visitors to websites that include UGC galleries spend 90 percent more time on the site. Barry Feldman breaks down the 9 platforms for effectively leveraging UGC as part of your content strategy in this comprehensive post.
Visitors to websites that include UGC galleries spend 90 percent more time on the site Click To Tweet 10 Creative Ways Companies Are Using Snapchat
Snapchat can be a bit of a mystery to old folk like me. But the awesome Jessica Gioglio explains the 10 awesome ways companies are using the platform and 10 ways you can use it too. If you want to reach consumers from ages 18-34, you need to read this post.
25 Best University Websites for 2018
For our first annual report on higher ed websites, we reviewed the top 50 universities in the United States, based on undergraduate enrollment size, in order to see how the largest schools represented themselves through their primary online presence. Whether you’re in higher ed or another vertical, you’ll find the key takeaways from this report useful.
The 5 Types of Talk Triggers [Infographic]
2018 was a big year for me. My new book, Talk Triggers (written with Daniel Lemin) was released. As part of the book launch, we released this nifty infographic on the 5 types of talk triggers. If you want to grow your business without wasting money on ads, you need to read—and save—this infographic.
Instagram for Tourism Marketing: How to Boost Likes, Views and Visitors in 2018
Similar to our report on higher ed, we reviewed and ranked the Instagram accounts of all 50 states, and released our findings in our report, Instagram for Tourism Marketing. Really great insights into marketing on Instagram, whether you’re in tourism, tech, or something else entirely.
The post Our Top 10 Most Popular Posts of 2018 appeared first on Convince and Convert: Social Media Consulting and Content Marketing Consulting.
http://bit.ly/2Q3mVbV
0 notes
Text
Our Top 10 Most Popular Posts of 2018
How are you celebrating the New Year? By catching up on these popular posts from our blog, I hope.
Back by popular demand, these are the most popular posts of the year, voted by you, trusty visitors and readers. Big thank you to our contributors, including Jessica Gioglio, Kayla Matthews, Barry Feldman, and Shane Barker, for sharing their insights on the best marketing advice of the year.
13 Critical Podcast Statistics of 2018
If you’re a content marketer, you already know how crazy people are for stats. And this post is no exception. Our 3rd annual version of this post killed it again this year! If you’re not convinced of the benefits of podcasts as part of your content marketing strategy, you will be now.
6 Ways to Use Hashtags in Instagram Stories
Are hashtags in Instagram stories a bit of a mystery to you? Not anymore. See how to amp up your Instagram results by effectively using hashtags in Instagram Stories.
6 Unexpected Trends in Social Media Research
Facebook usage is down among young people. Twitter usage is down too. Where will we be in 2019? See what this year’s trends were, and decide how they will impact your social media strategy in 2019.
The 4 Biggest Challenges for Marketers Heading into 2018
Not enough time, not enough resources, not enough talent. These are problems plaguing most marketing teams. What about yours?
A Comprehensive Guide to Instagram Influencer Marketing
Do you want to reach new customers through influencer marketing on Instagram? This quick guide from Shane Baker is the perfect place to start.
9 Best User-Generated Content Platforms for Driving Engagement and Sales
UGC (user-generated content) drives serious increases in engagement and sales. In fact, visitors to websites that include UGC galleries spend 90 percent more time on the site. Barry Feldman breaks down the 9 platforms for effectively leveraging UGC as part of your content strategy in this comprehensive post.
Visitors to websites that include UGC galleries spend 90 percent more time on the site Click To Tweet 10 Creative Ways Companies Are Using Snapchat
Snapchat can be a bit of a mystery to old folk like me. But the awesome Jessica Gioglio explains the 10 awesome ways companies are using the platform and 10 ways you can use it too. If you want to reach consumers from ages 18-34, you need to read this post.
25 Best University Websites for 2018
For our first annual report on higher ed websites, we reviewed the top 50 universities in the United States, based on undergraduate enrollment size, in order to see how the largest schools represented themselves through their primary online presence. Whether you’re in higher ed or another vertical, you’ll find the key takeaways from this report useful.
The 5 Types of Talk Triggers [Infographic]
2018 was a big year for me. My new book, Talk Triggers (written with Daniel Lemin) was released. As part of the book launch, we released this nifty infographic on the 5 types of talk triggers. If you want to grow your business without wasting money on ads, you need to read—and save—this infographic.
Instagram for Tourism Marketing: How to Boost Likes, Views and Visitors in 2018
Similar to our report on higher ed, we reviewed and ranked the Instagram accounts of all 50 states, and released our findings in our report, Instagram for Tourism Marketing. Really great insights into marketing on Instagram, whether you’re in tourism, tech, or something else entirely.
The post Our Top 10 Most Popular Posts of 2018 appeared first on Convince and Convert: Social Media Consulting and Content Marketing Consulting.
http://bit.ly/2Q3mVbV
0 notes
Text
Our Top 10 Most Popular Posts of 2018
How are you celebrating the New Year? By catching up on these popular posts from our blog, I hope.
Back by popular demand, these are the most popular posts of the year, voted by you, trusty visitors and readers. Big thank you to our contributors, including Jessica Gioglio, Kayla Matthews, Barry Feldman, and Shane Barker, for sharing their insights on the best marketing advice of the year.
13 Critical Podcast Statistics of 2018
If you’re a content marketer, you already know how crazy people are for stats. And this post is no exception. Our 3rd annual version of this post killed it again this year! If you’re not convinced of the benefits of podcasts as part of your content marketing strategy, you will be now.
6 Ways to Use Hashtags in Instagram Stories
Are hashtags in Instagram stories a bit of a mystery to you? Not anymore. See how to amp up your Instagram results by effectively using hashtags in Instagram Stories.
6 Unexpected Trends in Social Media Research
Facebook usage is down among young people. Twitter usage is down too. Where will we be in 2019? See what this year’s trends were, and decide how they will impact your social media strategy in 2019.
The 4 Biggest Challenges for Marketers Heading into 2018
Not enough time, not enough resources, not enough talent. These are problems plaguing most marketing teams. What about yours?
A Comprehensive Guide to Instagram Influencer Marketing
Do you want to reach new customers through influencer marketing on Instagram? This quick guide from Shane Baker is the perfect place to start.
9 Best User-Generated Content Platforms for Driving Engagement and Sales
UGC (user-generated content) drives serious increases in engagement and sales. In fact, visitors to websites that include UGC galleries spend 90 percent more time on the site. Barry Feldman breaks down the 9 platforms for effectively leveraging UGC as part of your content strategy in this comprehensive post.
Visitors to websites that include UGC galleries spend 90 percent more time on the site Click To Tweet 10 Creative Ways Companies Are Using Snapchat
Snapchat can be a bit of a mystery to old folk like me. But the awesome Jessica Gioglio explains the 10 awesome ways companies are using the platform and 10 ways you can use it too. If you want to reach consumers from ages 18-34, you need to read this post.
25 Best University Websites for 2018
For our first annual report on higher ed websites, we reviewed the top 50 universities in the United States, based on undergraduate enrollment size, in order to see how the largest schools represented themselves through their primary online presence. Whether you’re in higher ed or another vertical, you’ll find the key takeaways from this report useful.
The 5 Types of Talk Triggers [Infographic]
2018 was a big year for me. My new book, Talk Triggers (written with Daniel Lemin) was released. As part of the book launch, we released this nifty infographic on the 5 types of talk triggers. If you want to grow your business without wasting money on ads, you need to read—and save—this infographic.
Instagram for Tourism Marketing: How to Boost Likes, Views and Visitors in 2018
Similar to our report on higher ed, we reviewed and ranked the Instagram accounts of all 50 states, and released our findings in our report, Instagram for Tourism Marketing. Really great insights into marketing on Instagram, whether you’re in tourism, tech, or something else entirely.
The post Our Top 10 Most Popular Posts of 2018 appeared first on Convince and Convert: Social Media Consulting and Content Marketing Consulting.
http://bit.ly/2Q3mVbV
0 notes