#Selling Avon on Social Media
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START HERE FOR GREAT ODDS AT SMALL BUSINESS BRANDING SUCCESS
Learn how to create a successful branding for your small business. #SmallBusinessTips #MarketingTips #BrandingTips
Photo by Melanie Deziel on Unsplash Start Here for Great Odds at Small Business Branding Success By: Jim McKinley Launching a small business is exciting, and there’s a lot to consider. One of the most important building blocks toward small business success is your branding. Follow these best practices to get a jump on your small business branding and delight customers. Visit Jen Antunes…
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#Avon Representative#Branding Tips#Home Business#Home Business Tips#Marketing#Marketing Online Business#Marketing Tips#Online Business#Online Business Tips#Online Marketing Tips#Sell Avon#Sell Avon Online#Sell Avon Tips#Small Business#Small Business Tips#Social Media Marketing
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(You Can Purchase Off Of Instagram & Facebook Too! But this is better organized than what Instagram has provided for me!)
Since my embedded links won’t work on my picture ads, I’ve found a great way to sell my online and home Avon inventory all in one place: Pinterest! I will be posting all my lists there and sharing them on all my social media once I’m done. Here’s my Pinterest link! Please give me a follow so you’ll know whenever I post new items for sale! Pinterest link: https://pinterest.com/vbaileyhaywood/
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How Much Do Avon Reps Make & Ways to Make Money on the Side
Becoming an Avon representative can be a rewarding way to earn extra income. With a low start-up cost and a wide range of products, Avon offers flexibility for anyone looking to make money on the side. So, how much do Avon reps actually make, and what are some effective ways to boost earnings? Let’s explore the potential income and side hustle options that can be combined for a more substantial monthly income.
Avon Earnings Explained
Avon representatives earn through direct sales commissions and bonuses. Typically, Avon offers a commission structure based on sales volume, with higher earnings for reps who sell more. New Avon reps usually start with around 20% to 25% commission on their first few orders, but experienced reps can reach up to 50% commission. For example, a representative selling $500 worth of products might take home $250 if they qualify for the highest commission rate. Top sellers, who put consistent effort into building a customer base, can earn upwards of $1,000 per month.
Ways to Maximize Earnings as an Avon Rep
Build a Loyal Customer Base: Avon reps with consistent, loyal customers tend to earn more. Offering great customer service and staying in touch with customers about new product launches and promotions can help build that base.
Host Virtual Parties or Events: Hosting an online event through social media or video chat platforms can introduce new customers to Avon products and increase sales volume. It’s a fun, engaging way to boost revenue while working from home.
Leverage Social Media Marketing: Use platforms like Instagram, Facebook, and TikTok to showcase products, share testimonials, and run promotional campaigns. Social media allows reps to reach a wider audience and even attract customers outside their local area.
Utilize Avon's Rewards Program: Avon has incentives, like bonuses for hitting certain sales thresholds or signing up new reps. These bonuses can significantly increase monthly earnings.
Other Side Hustles to Consider
Beyond Avon, other side hustles can add to your monthly income. Freelance writing, tutoring, pet sitting, and reselling items online are popular options that don’t require a lot of startup capital. Combining these with Avon sales can help diversify income sources and provide greater financial stability.
Conclusion
For those interested in makeup and skincare, becoming an Avon rep is an accessible way to make extra money. While earnings depend on the effort put in, Avon offers competitive commissions and bonuses that make it worthwhile. Whether you’re selling Avon products through "Makeup, Skincare & More" or exploring additional side hustles, there are numerous ways to increase your income. With a proactive approach and consistent effort, side gigs can be both enjoyable and financially rewarding.
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how much do avon reps make
ways to make money on the side
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How to Make Money Selling Avon: A Comprehensive Guide for Success
Selling Avon can be a rewarding and flexible way to make money, whether you’re looking for a side hustle or a full-time business. As one of the most recognized names in beauty and skincare, Avon offers a range of high-quality products, and it’s backed by over a century of trust. But to truly succeed and how to make money selling avon, it takes more than just signing up. It requires smart strategies, persistence, and leveraging the right tools.
In this guide, we'll break down everything you need to know to maximize your Avon business and turn it into a profitable venture.
Understand the Avon Opportunity
Before diving into strategies, it’s essential to grasp the Avon business model. When you become an Avon Representative, you’re essentially an independent business owner. You make money by
Earning Commissions: Avon offers a tiered commission structure, meaning the more you sell, the higher your earnings. On average, you can earn between 20% to 50% on sales, depending on the volume you achieve.
Bonuses and Incentives: Avon frequently runs promotions that offer additional bonuses for hitting certain sales targets or recruiting new team members.
Build a Customer Base
To make consistent money with Avon, you need a loyal and growing customer base. Here’s how you can build one:
Start with Friends and Family: They’re often your first customers. Share the products you love and offer personalized recommendations. Avon products are varied, so it’s easy to find something that appeals to everyone.
Expand Through Word-of-Mouth: Happy customers are your best form of marketing. Encourage them to share their experiences with their friends and social networks.
Leverage Social Media: Create a dedicated Instagram, Facebook, or TikTok account to showcase Avon products. Regular posts, live videos demonstrating products, and engaging with potential customers can significantly increase your reach.
Local Events: Attend fairs, markets, and community events to sell in person. This also allows you to network and meet potential repeat customers.
Offer Excellent Customer Service
Customer service is critical to building repeat business. Here’s how to keep your customers coming back:
Personalize Recommendations: Help your customers choose products that are right for their skin type, style, or preferences. Tailored recommendations foster trust.
Follow Up: Check in with customers after they’ve received their order. Ask for feedback and offer assistance with future orders.
Offer Flexible Payment Options: Some customers prefer cash, others may like to pay online or with credit. Make it easy for them to purchase by offering multiple payment methods.
Maximize Online Selling Opportunities
In today’s digital world, having an online presence is crucial. Avon makes it easier by providing you with a personalized online store, but there’s more you can do to boost sales:
Utilize Avon’s Digital Tools: Avon offers a variety of tools for its representatives, including eBrochures, digital catalogs, and automated systems to handle orders. Take advantage of these to streamline your business.
Email Marketing: Build an email list of customers and send them regular updates about new products, promotions, and exclusive offers.
Host Virtual Parties: Use Zoom, Facebook Live, or other platforms to host virtual product parties. Demonstrate how to use different Avon products and offer special discounts to attendees.
Recruit and Build a Team
One of the best ways to make more money selling Avon is through recruitment. By building a team of Avon Representatives, you can earn a percentage of their sales. Here’s how:
Share the Opportunity: Let others know about the benefits of selling Avon. Whether they want to make extra money or build a full-time business, explain how Avon can fit into their lives.
Support Your Team: Once you have recruits, mentor them. Help them succeed by sharing your best tips and strategies. A successful team means more earnings for everyone.
Stay Motivated and Set Goals
Success in any business requires motivation, and selling Avon is no exception. Set clear, measurable goals, whether it’s to make a certain amount of money per month or to expand your customer base by a certain percentage.
Track Your Progress: Use Avon’s tools or your own system to track your sales, customer interactions, and progress towards your goals.
Celebrate Milestones: Whether it's hitting your first $1,000 in sales or building a team of five representatives, celebrate your successes to keep your momentum going.
Understand the Products
To be a successful Avon Representative, product knowledge is key. Customers rely on you to know the ins and outs of each product, so familiarize yourself with Avon’s catalog. Try out the products yourself, so you can offer genuine advice.
Skincare and Beauty: Understand different skin types and which products suit specific needs.
Fragrances: Avon has a wide range of perfumes and colognes, so get familiar with scent profiles and recommend them based on your customers' preferences.
Fashion and Accessories: Avon isn’t just beauty products—it offers jewelry, clothing, and home goods too.
Manage Your Time and Finances
Running a business takes good time management and financial planning. Here are some tips to stay on top of both:
Set a Schedule: Decide how many hours per week you’ll dedicate to your Avon business. Stick to it as you would with any job.
Track Expenses: Keep records of any expenses related to your business, such as purchasing products, attending events, or marketing costs. This will help you understand your profits and may be useful for tax deductions.
For more info:-
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Walk and step 😁
youtube
What are you shitty trifling bitch make me retarded muthafucka what you shitty uck Chris porter dick for a muthafucking live retarded bitch I muthafucking said get off my social media and I'm an adult and a non guilty who sells Avon dumb retarded bitch make me shut y youtues down retarded be eneat e stanky bitch muthafucking make me as to why the non guilty got to sit on YouTube and Facebook damner but ass naked selling Avon dumb broke hoe tryme
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**Christmas in July: Unwrapping Success with Your Avon Business**
As the warm summer breeze gently transitions into the festive whispers of the holiday season, savvy Avon representatives know that now is the perfect time to capitalize on the Christmas in July opportunity. This unique marketing strategy not only boosts sales but also strengthens customer relationships during a traditionally slower sales period. Here's how you can unwrap success with your Avon business this July.
**1. Sparkle and Shine with Seasonal Promotions**
Who says you have to wait until December for holiday cheer? Launch exclusive Christmas in July promotions to entice your customers. Offer special discounts, bundle deals, or limited-time products that they can't resist. Highlight Avon's range of products that make perfect early gifts or self-care treats, such as our luxurious skincare lines, festive makeup palettes, and enchanting fragrances.
**2. Host a Virtual Holiday Party**
Embrace the spirit of the season by hosting a virtual holiday party. Invite your clients to a fun-filled online event where you can showcase Avon's holiday collection, share beauty tips, and offer exclusive party discounts. It's a fantastic way to engage with your customers, provide value, and drive sales, all while spreading holiday joy from the comfort of your home.
**3. Leverage Social Media with Festive Flair**
Utilize your social media platforms to create a buzz around your Christmas in July campaign. Share engaging content such as holiday-themed beauty tutorials, product highlights, and customer testimonials. Don't forget to use our SocialAI tool to effortlessly post across your social media channels, ensuring your message reaches a wider audience.
**4. Personalize Your Approach**
Take this opportunity to strengthen your relationships with your customers by offering personalized shopping experiences. Reach out to them with tailored product recommendations based on their previous purchases or interests. A personal touch can make all the difference in converting interest into sales.
**5. Prepare for the Real Holiday Rush**
Lastly, use Christmas in July as a strategic stepping stone to prepare for the actual holiday season. Analyze the performance of your promotions, gather customer feedback, and identify best-selling products. This insight will be invaluable in planning a successful strategy for the end-of-year festivities.
Christmas in July is more than just a marketing gimmick; it's a golden opportunity to boost your Avon business, connect with customers, and set the stage for a successful holiday season. By implementing these strategies, you'll not only increase your summer sales but also position yourself for continued success throughout the year. Let's make this July a month to remember, filled with joy, success, and the spirit of giving.
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Cosmetic Market Size and Growth Prospects: A Deep Dive Analysis
The Growing Cosmetics Market Driven by Higher Spend on Premium Beauty Products The global cosmetics market is estimated to be valued at US$ 438.5 Bn in 2024 and is expected to exhibit a CAGR of 5.3% over the forecast period 2023 to 2030. Cosmetics refer to a range of care products used to enhance the appearance or odor of the human body. They include skin care products, hair care products, makeup, perfumes, and other care products. The high demand for premium cosmetics products that enhance beauty and pamper the skin and hair is driving significant market opportunities. Key Takeaways a Key players operating in the cosmetics market are L’Oreal S.A, Unilever plc., The Procter & Gamble Company, The Estee Lauder Companies Inc., Shiseido Company, Limited, LVMH Moët Hennessy, Kao Corporation., Oriflame Holding AG, Avon Products Inc., and Revlon, Inc. Cosmetics companies are witnessing higher demand due to growing consciousness among consumers regarding appearance and persona. The increasing spending power is encouraging consumers to spend more on premium beauty products. Technological advancements have revolutionized the cosmetics industry with the introduction of natural and organic products addressing sustainability and wellness needs. Market Trends The growing popularity of organic and natural cosmetic products is one of the key trends being witnessed in the market. Consumers are increasingly looking for products formulated with natural ingredients that are less toxic and have fewer side effects. Another major trend is the rising preference for multifunctional cosmetic products allowing users to perform multiple tasks. Products with anti-aging, sun protection, moisturizing and other benefits are gaining widespread acceptance. Market Opportunities The male grooming category presents significant growth opportunities for cosmetics players. While the market has traditionally been dominated by women consumers, men are also stepping up their spending on personal care. Another key opportunity lies in customized cosmetics developed specifically for different geographic regions, cultures and skin types using advanced research and analytics. Players investing in customized solutions can gain an edge. Impact of COVID-19 on Cosmetics Market growth The COVID-19 pandemic has significantly impacted the growth of the global cosmetics market. During the initial lockdown phases across various regions, retail stores selling cosmetic products were temporarily shut which severely affected sales. People were confined to their homes due to movement restrictions and had reduced occasions to use cosmetic products like makeup. This led to a major decline in demand especially for color cosmetics products in 2020. However, with increased preference for healthy and natural skincare products, the demand for products like moisturizers and face washes increased during the pandemic. The Asia Pacific region is where the cosmetics market in terms of value is highly concentrated. This is because of rising incomes, growing working women population, increased social media influence and proliferation of global brands in countries like China, Japan and South Korea. European region is also a major market led by color cosmetics demand in countries such as France, Germany and Italy. However, in terms of fastest growth, the Latin American region is emerging as the leading geography driven by rising affluence, expanding middle class and greater preference for premium international brands especially in Brazil and Mexico.
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#GROWTH Summit London 2023 Recap: The Inspiring Stories of Liz Earle, Avon, and Sweatcoin
The #GROWTH Summit in London 2023 brought together industry leaders, and the insights shared by Liz Earle, Avon, and Sweatcoin left the audience buzzing with inspiration. Let’s dive into the key takeaways that marketing teams can apply to fuel their own growth strategies.
1. Liz Earle: The Power of Authenticity
Liz Earle’s story highlighted the enduring power of authenticity in brand building. With a focus on natural beauty and a commitment to transparency, Liz Earle has created a brand that customers trust. The lesson here is clear: Authenticity isn’t just a buzzword; it’s a cornerstone for building lasting connections with your audience.
Takeaway for Marketing Teams: Stay true to your brand values. In a world where authenticity is celebrated, genuine connections with customers are the key to sustained growth.
2. Avon: The Evolution of Direct Selling
Avon’s journey showcased the evolution of direct selling in the digital age. By embracing e-commerce and social media, Avon has transformed its business model while maintaining the personal touch that has defined the brand for decades. The lesson for marketing teams is to leverage technology to enhance, not replace, the human connection.
Takeaway for Marketing Teams: Embrace digital transformation while preserving the personal touch. Use technology to enhance customer experiences and empower your salesforce.
3. Sweatcoin: Turning Steps into Currency
Sweatcoin’s innovative approach to incentivizing physical activity caught the attention of many at the summit. By turning steps into a digital currency, Sweatcoin has not only motivated users to stay active but has also created a unique ecosystem of rewards. The takeaway here is that creative thinking and a fresh perspective can lead to groundbreaking marketing strategies.
Takeaway for Marketing Teams: Think outside the box. Creative, unconventional ideas can capture attention and drive engagement. Find unique ways to connect with your audience.
In Conclusion: A Tapestry of Growth Strategies
The #GROWTH Summit London 2023 showcased a tapestry of growth strategies, each with its unique thread of innovation and insight. From the enduring power of authenticity to the evolution of direct selling and the creative reimagining of incentives, the stories of Liz Earle, Avon, and Sweatcoin serve as valuable guides for marketing teams navigating the ever-changing landscape of consumer engagement.
As you embark on your own growth journey, remember that authenticity, technology integration, and innovative thinking are not just trends but enduring principles that can propel your brand forward. The #GROWTH Summit London 2023 was a testament to the fact that growth is not a destination; it’s a dynamic and ever-evolving journey that invites marketers to learn, adapt, and embrace the limitless possibilities of the future.
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Building Trust in Network Marketing: The Importance of Relationship Building
In the fast-paced world of network marketing, where products and opportunities are plentiful, the key to success isn't just in the quality of what you're offering—it's in the trust you build with your customers and team members. Trust forms the bedrock of any successful network marketing venture, and without it, even the most promising opportunities can crumble. In this article, we'll explore the significance of trust and credibility in network marketing and offer strategies, along with real-life examples, of successful relationship-building techniques that have stood the test of time.
The Significance of Trust in Network Marketing:
Trust is the foundation upon which every network marketing business stands. It's the glue that holds relationships together, whether it's between a distributor and a customer or among team members. When people trust you, they are more likely to buy products from you, join your team, and remain loyal even when challenges arise. Trust transforms transactions into meaningful connections, making your network marketing journey not just profitable but also fulfilling.
Strategies for Building Trust:
1. Authenticity and Transparency:
One of the cornerstones of trust-building is authenticity. Be genuine in your interactions, share your experiences openly, and admit your mistakes when they occur. Transparency about your products, business model, and successes fosters trust among your audience.
2. Active Listening:
Understanding your customers' and team members' needs is crucial. Practice active listening—pay attention to their concerns, challenges, and aspirations. When people feel heard and understood, they are more likely to trust your recommendations and guidance.
3. Consistent Communication:
Regular, honest communication is essential in network marketing. Keep your customers and team members informed about new products, promotions, and company updates. Consistency in your communication builds reliability and trustworthiness.
4. Provide Value:
Offer valuable content, whether it's through social media posts, blogs, or webinars. Providing useful information, tips, and insights without expecting an immediate sale showcases your expertise and establishes you as a trustworthy authority in your niche.
Real-Life Examples of Successful Relationship-Building:
1. Mary Kay Ash and the Power of Recognition:
Mary Kay Ash, the founder of Mary Kay Cosmetics, believed in recognizing her consultants' achievements. By celebrating their successes, she not only built trust but also motivated her team, creating a culture of appreciation and support.
2. Amway's Commitment to Quality:
Amway, a global leader in network marketing, has built trust by consistently delivering high-quality products. Their commitment to product excellence and customer satisfaction has resulted in a loyal customer base that trusts the brand implicitly.
3. Avon's Community Engagement:
Avon has successfully built trust by engaging with local communities. Through initiatives supporting women's empowerment and charitable causes, Avon has shown its commitment to making a positive impact, fostering trust among both customers and representatives.
In conclusion, trust is the lifeblood of network marketing. By embracing authenticity, active listening, consistent communication, and providing value, you can build strong, lasting relationships with your customers and team members. Following the examples set by industry leaders like Mary Kay Ash, Amway, and Avon, you can create a network marketing venture founded on trust, credibility, and mutual respect. Remember, in network marketing, it's not just about the products you sell—it's about the trust you build.
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The Power of Nature: Exploring the Green Wave in the Skin Care Products Market
The Skin Care Products Market refers to the global industry that produces and sells products designed to improve and maintain the health and appearance of the skin. This market encompasses a wide range of products, including creams, lotions, serums, cleansers, masks, and sunscreens, among others.
Market Overview:
The skin care industry has experienced significant growth in recent years, driven by factors such as increasing consumer awareness about skin health, rising disposable income, changing lifestyles, and a growing desire for youthful and healthy-looking skin. The market is highly competitive, with numerous international and regional players offering a diverse range of products catering to different skin types and concerns.
Market Segmentation:
The skin care products market can be segmented based on product type, distribution channel, and geography.
By Product Type:
a. Face Creams and Moisturizers: These include day creams, night creams, anti-aging creams, and moisturizers. b. Cleansers and Toners: These products are used for cleansing the skin and removing impurities and excess oil. c. Masks and Exfoliators: Facial masks and exfoliating products are used to deep cleanse and rejuvenate the skin. d. Serums and Essences: These concentrated formulas target specific skin concerns such as wrinkles, dark spots, and hydration. e. Sunscreen and Sun Protection: These products protect the skin from harmful UV radiation. f. Others: This category includes lip care products, eye creams, and specialized treatments for specific skin conditions.
By Distribution Channel:
a. Online Retail: Skin care products are increasingly being purchased through e-commerce platforms, offering convenience and a wide range of options. b. Offline Retail: This includes brick-and-mortar stores such as supermarkets, department stores, specialty stores, and pharmacies.
By Geography:
The skin care products market is geographically segmented into North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa.
Key Players:
L'Oréal S.A. Unilever PLC The Estée Lauder Companies Inc. Procter & Gamble Co. Johnson & Johnson Shiseido Company, Limited Beiersdorf AG Amorepacific Corporation Avon Products, Inc. Coty Inc.
Trends and Drivers:
Several trends and drivers are shaping the growth of the skin care products market:
• Growing Demand for Natural and Organic Products: Consumers are increasingly seeking skin care products formulated with natural and organic ingredients, as they perceive them to be safer and more sustainable.
• Rising Focus on Anti-Aging and Anti-Pollution Products: With an aging population and increasing pollution levels, there is a growing demand for skin care products that target aging signs and protect the skin from environmental damage.
• Expansion of Men's Skin Care Segment: The men's skin care market is experiencing significant growth as more men become conscious of their appearance and skincare needs, leading to the introduction of specialized products catering to their specific requirements.
• Influencer Marketing and Social Media: The rise of social media platforms has provided skin care brands with new avenues to reach consumers and promote their products, with influencer marketing playing a crucial role in product promotion.
• Technological Advancements: The market is witnessing advancements in product formulations, such as the use of innovative ingredients, novel delivery systems, and the integration of technology into skincare devices, all aimed at improving product efficacy and consumer experience.
Challenges:
The skin care products market also faces certain challenges, including:
• Regulatory Compliance: Companies must comply with various regulations regarding product safety, labeling, and marketing claims, which can vary across different regions.
• Pricing Pressures: The market is price-sensitive, with consumers seeking affordable options, while premium brands need to justify higher prices with innovative formulations and added benefits.
• Counterfeit Products: The proliferation of counterfeit skin care products poses a challenge to both consumers and legitimate brands, as it can impact brand reputation and consumer safety.
Future Outlook:
The global skin care products market is projected to continue its growth trajectory in the coming years. Factors such as the increasing focus on personal grooming, rising disposable income in emerging markets, and the development of innovative products are expected to drive market expansion. Additionally, the growing demand for organic and natural skincare products, the influence of digital platforms on consumer behavior, and the rising awareness of the importance of skin health are likely to shape the future of the industry.
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Hello good evening.
Just wanted to check in with you to see if there was anything that you still needed help with in order to get you started with your AVON journey?
Also a reminder that this current campaign with current deals and promotions ends tomorrow, so if there is anything that you’re wanting to get you would need to place your orders before campaign ends.
With you being an Independent AVON Sales Representative things that you can do to get set up and on your way to being successful.
1. Word of mouth to friends and family.
2. Posting on social media (Facebook, twitter, Tik-tok, You Tube, etc.
3. Handing out Brochures
4. Handing out Business Cards (can get them made at Vista Print, Staples, etc. as long as they follow AVON’S guidelines)
5. Handing out samples which you can get on your AVON Representative E-Store.
Let’s get you on your way to be successful.
Thank You
Tammy Stockton
407-451-2250
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The Legal Dilemma of MLMs
By Elizabeth Wolnik, George Mason University Class of 2024
April 23, 2023
Multi-level marketing businesses, or MLMs, have gained increasing popularity in the last 10 years. They often involve selling products to family and friends and recruiting them to do the same [1]. The MLM industry has accounted for $35.2 billion in retail sales in 2019 and there were approximately 6.8 million distributors during that period [4]. MLMs usually target stay at home mothers, immigrants, minorities, and lower-income communities, promising them full time income by working only part time [6]. The most popular ways MLM distributors sell their products are either directly to a customer, from the distributor or the customer’s home, or through online means [1]. Most MLM companies say that you can make money in two ways: by selling their products to “retail” customers who are not involved in the MLM, or by recruiting new distributors and earning commissions based on what they buy and sell. The people you recruit then become your sales network, or “downline” [1]. Signing up participants provides a financial incentive for current distributors [2]. New recruits are brought into the company with the “being your own boss” and “living your best life” taglines on the MLM’s social media accounts. However, most MLM success stories are from people who joined a company on the ground floor and grew their massive downline from that point, not from selling products [4].
There is no documented history of the origin of MLMs [8]. However, it is generally believed that the concept of MLMs is owed to Nutralite (formerly known as the California Vitamin Company), which produces food supplement products. The concept of MLM selling almost emerged accidentally, when distributors of Nutralite discovered that they were generating more profit by referring their friends and family to business opportunities with Nutralite. The concept known as “pyramid selling” became implemented into the company’s practices, which created a system to recognize and reward the distributors who recruited other distributors for the company. Because of this, Nutralite achieved immense growth and profits in the following years, and other famous MLMs like Avon, Tupperware, and Herbalife also followed their success [8].
According to the Federal Trade Commission (FTC), core consumer protection principles are applicable to every participant in the MLM industry [3]. This includes direct selling, which is the most common way to sell products in MLMs. This includes person-to-person selling in locations other than a typical retail establishment and social media. Typically, an MLM will distribute products or services through a network of salespeople who are not employees of the company and do not receive a salary or wage. Instead, these salespeople are treated as contractors who may earn income depending on their own revenues and expenses [3].
Many MLM businesses are legal, but with the business structure being very similar to a pyramid scheme, getting involved with an MLM has made people more cautious. The people at the top earn the most while those who are recruited earn less [2]. Most people who join an MLM make little to no money and some even go into debt. The most common way to tell an MLM apart from a pyramid scheme is that a legitimate MLM will pay its distributors based on their sales to retail customers without having to recruit new distributors [1].
Promoters of pyramid schemes often state that people can quit their job and “get rich quick” by selling their company’s products [1]. However, in a pyramid scheme, this is not possible. Your income will be directly based on how many people you recruit, not how many products you sell. Pyramid schemes are set up to encourage everyone to keep recruiting people in order to keep a constant stream of new distributors and their money flowing into the business. Often in a pyramid scheme, distributors will be encouraged or even required to buy a certain amount of product at regular intervals, even if they already have more inventory than they can sell. Distributors may also have to pay repeated fees for training sessions or expensive marketing materials that are required by the company. A company involved in a pyramid scheme may also promise a distributor certain luxury goods like bonuses, vacations, and cars once they reach a certain sales goal. However, only a handful of distributors ever make enough sales to receive these rewards. Eventually most distributors find out that no matter how hard they work, it is impossible to sell all of their inventory or recruit enough people to make money. In the end, most people run out of money, have to quit, and lose everything that they invested into the company [1].
The FTC’s official stance on MLMs is that they are assumed legitimate until proven otherwise and operate on a case-by-case basis for issues with these companies [4]. However, the FTC does enforce laws and regulations that relate to advertising, sales, billing, privacy, data security and more that apply to MLMs [3]. When evaluating an MLM business, the FTC focuses on how the whole structure operates. It also considers the company’s marketing representation, participant experiences, the compensation plan, and the incentives that the compensation plan creates [3]. The most important case that still impacts MLMs today is the Koscot decision, which was based on the 1975 United States v. Koscot case. In this, the judge ruled that MLM companies must base distributor pay on actual retail sales to customers, and not on how many recruits they bring in or how much inventory they sell wholesale to those recruits [4].
The deception of MLM companies has been a longstanding practice, particularly in the health and wellness industry. Herbalife has an annual revenue of $4.5 billion and was founded in 1980 [5]. Herbalife is known for their ever-evolving inventory of weight management and nutritional supplement products [4]. In 2016 the FTC found that Herbalife “deceived consumers into believing that they could earn substantial money” by selling its products. This led to “substantial economic injury to many of its distributors”. Because of this Herbalife was ordered to restructure its business and pay a $200 million settlement. A social media post of the company Plexus, which sells powdered weight loss drinks, was flagged by the FTC for claiming the drink could prevent the transmission of COVID-19 [4].
In 2014 the Securities and Exchange Commission (SEC) charged MLM company Avon with violating the Foreign Corrupt Practices Act (FCPA) by failing to put controls in place to detect and prevent payments and gifts to Chinese government officials from consultants of the company [7]. Avon is one of the top three MLMs in the United States and was founded in 1886. They have a total annual revenue of $5.7 billion [5]. The SEC alleged that Avon’s subsidiary in China made $8 million worth of payments in cash, gifts, travel, and entertainment to gain access to Chinese officials implementing and overseeing direct selling regulations in China [7]. Avon received the first direct selling business license in China in March of 2006. The improper payments were also made to Chinese officials in order to avoid fines or negative press that could have impacted Avon’s clean corporate image required to obtain the license. In some instances, payments were concealed by falsely recording the transactions as employee business expenses or as reimbursed third party vendor fees. Avon agreed to pay a total of $135 million to settle these charges [7].
Attorney Ted Lidow says that “There are really only two groups of people who are positioned to crack down on shady MLMs. That includes regulators, like the FTC or the SEC, or former MLM distributors themselves” [4]. Because most MLM companies include a mandatory arbitration clause in their contracts, disputes with distributors must be handled outside of the court system. Even if an MLM agrees to settle with a distributor and pay for the damages, their misconduct does not become part of the public record [4].
Arguably, the most well-known MLM company is LuLaRoe. Founded by Mark and DeAnne Stidham, LuLaRoe was created to offer mothers the chance to earn money to support their family [9]. The company grew rapidly thanks to the rise of Facebook live, with LuLaRoe reporting $1.8 billion in clothing sales in 2016. LuLaRoe allowed retailers to livestream their clothing sales on Facebook, which set them apart from other MLMs. LuLaRoe promised wealth to the people who joined the company, and said that if people sold enough products, they could earn privileges like cruises and bonuses [9].
In February 2021, it was announced that LuLaRoe would pay $4.75 million to resolve a consumer protection lawsuit filed by Attorney Bob Ferguson [10]. In 2019, Ferguson asserted that LuLaRoe was operating as a pyramid scheme, as well as alleging that they made unfair and deceptive misrepresentations regarding the profitability of being an independent retailer. One LuLaRoe executive claimed that “so many of our retailers are making amazing money doing this part time” and a “huge number of people sell $15,000 to $20,000 each month”. But instead of profiting, many of the company’s distributors were going into debt with unsold merchandise that they could not return without losing money [10].
Ferguson’s lawsuit claimed that LuLaRoe violated the Washington Anti-Pyramid Promotional Scheme Act and the Consumer Protection Act [10]. In addition to the other claims, Ferguson also challenged the company’s unlawful bonus structure and unfair refund policy. The refund policy allowed retailers to receive a 90% refund for certain unsold inventory purchased within the last year. However, many retailers did not receive the promised 90%, some waited months before receiving their refund, and some received no refund at all. The lawsuit filed in King County Superior Court prohibits LuLaRoe from operating as a pyramid scheme. The court is also ordering that LuLaRoe be more transparent with retailers to avoid future deception. Ferguson will provide $4 million to Washington residents who were deceived and lost money due to LuLaRoe’s illegal business practices, which comes out to approximately 3,000 residents according to the Attorney General’s office [10].
Even though there are legitimate MLMs that can provide an honest income for their distributors, it is important to be aware of common pyramid scheme tactics to tell the difference between the two. If promoters are making extravagant promises about your earning potential or emphasizing the importance of recruiting others, then the company is likely a pyramid scheme [1]. Promoters of pyramid schemes play on your emotions like saying that you could lose the opportunity if you don’t act now or discourage you from researching the company. If you think you might be starting to get involved in a pyramid scheme, it is best to not only research the company but to also research what other distributors’ experiences have been. It is also important to consider the products you would potentially be selling and if they are of actual quality. Understanding the costs and refund policy of the company is also crucial. Having someone who is not affiliated with the company, like a lawyer, read the company’s paperwork and contracts could be the difference between making a living for yourself and going into debt [1].
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[1] https://consumer.ftc.gov/articles/multi-level-marketing-businesses-pyramid-schemes#:~:text=Businesses%20that%20involve%20selling%20products,MLMs%20are%20illegal%20pyramid%20schemes.
[2] https://www.investopedia.com/terms/m/multi-level-marketing.asp
[3] https://www.ftc.gov/business-guidance/resources/business-guidance-concerning-multi-level-marketing
[4] https://money.com/mlm-vs-pyramid-scheme/
[5] https://www.titlemax.com/discovery-center/lifestyle/the-top-25-mlms-by-revenue/
[6] https://www.business.com/articles/mlms-target-women-and-immigrants/#:~:text=Predatory%20MLMs%20prey%20on%20vulnerable,savvy%20about%20local%20business%20practices.
[7] https://www.sec.gov/news/press-release/2014-285
[8] https://www.managementstudyguide.com/multi-level-marketing-history.htm
[9] https://time.com/6096777/lularich-true-story-amazon/
[10] https://www.atg.wa.gov/news/news-releases/lularoe-pay-475-million-resolve-ag-ferguson-s-lawsuit-over-pyramid-scheme
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Don't forget to check out my Avon digital brochure and e-store if you haven't already! New Brochure: https://www.avon.com/brochure?rep=vbailey4135 Avon E-store: https://www.avon.com/repstore/vbailey4135?rep=vbailey4135 Reminder for Next Month: All purchases are scheduled for the 5th, and I’m excited to announce that I'll be sharing the selling list on Sunday night! During this time, I will host a lively live stream event, and everyone who tunes in will have a chance to enter my Holiday Set Giveaway Basket! Although I launched at the end of the year and didn’t have much lined up, this actually turned out to be a blessing in disguise. It allowed me the time to carefully plan for the upcoming year, and I am genuinely eager to kick things off and share it all with you! I truly hope you can join me for the Christmas Livestream, where I'll be unveiling some special surprises. Following the livestream, I will post the detailed selling list on my social media platforms, including Facebook, Instagram, and Pinterest, so keep an eye out for that! For those who are local—whether you work with me, are friends, or family—I’ll have your orders ready either for delivery at work or for you to pick up from my home, depending on what works best for you! While I may not be posting too much thrilling content this month, aside from sharing some delightful Thanksgiving celebrations, I promise I have some exciting plans in store for next month that I can’t wait to reveal!
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How to Succeed in Multi-Level Marketing
Multi-level marketing (MLM) is a type of business model which involves recruiting and incentivizing independent distributors to sell products or services. It is one of the most popular forms of direct-to-consumer marketing, and many entrepreneurs have found success in this field. To be successful in MLM, it is important to understand the benefits and strategies associated with the business model, and to stay motivated. In this article, we will discuss how to succeed in MLM.
1. What is Multi-Level Marketing?
Multi-level marketing (MLM) is a type of business model which involves recruiting and incentivizing independent distributors to sell products or services. It is one of the most popular forms of direct-to-consumer marketing and is used by many large companies, including Amway, Mary Kay, and Avon. In an MLM business model, there are multiple levels of distributors, each of whom can earn commissions from the sales of the products or services that they are selling. The primary goal of MLM is to create a network of distributors who can increase sales, generate leads, and create brand awareness for a company’s products or services. MLM businesses typically offer incentives such as bonuses and commissions to motivate distributors to sell more products. Distributors are also encouraged to recruit additional distributors in order to increase their income potential.
2. Benefits of Multi-Level Marketing
One of the biggest benefits of MLM is that it allows entrepreneurs to start their own business with little to no capital. Additionally, because MLM is a direct-to-consumer marketing model, entrepreneurs do not need to worry about the costs associated with traditional advertising methods, such as radio, television, and print ads. MLM also provides entrepreneurs with the opportunity to build a network of customers and distributors. This network can be used to generate leads and increase brand awareness. Furthermore, MLM businesses typically offer bonuses and commissions which can be used to supplement an entrepreneur’s income.
3. Strategies for Success in Multi-Level Marketing
Success in MLM requires a combination of hard work, dedication, and strategic planning. Here are some strategies that can help entrepreneurs succeed in MLM: - Develop a strong business plan. A strong business plan should include a detailed description of the products or services that will be offered, a marketing plan, and a budget. - Develop a network of customers and distributors. In order to be successful in MLM, it is important to build a network of customers and distributors who can help spread the word about the products or services that you are offering. - Utilize social media and other online platforms. Social media and other online platforms can be used to build relationships with customers, generate leads, and increase brand awareness. - Invest in training and education. Investing in training and education can help entrepreneurs stay up-to-date on the latest trends in the industry and can provide valuable insight into the best practices for success.
4. Tips for Staying Motivated in Multi-Level Marketing
Staying motivated is essential for success in MLM. Here are some tips that can help entrepreneurs stay motivated: - Set achievable goals. Setting achievable goals can help entrepreneurs stay focused and motivated. - Celebrate successes. Celebrating successes, no matter how small, can help keep entrepreneurs motivated. - Take breaks. Taking regular breaks can help entrepreneurs stay refreshed and motivated. - Network with other entrepreneurs. Networking with other entrepreneurs can help entrepreneurs stay motivated and inspired. - Stay organized. Staying organized can help entrepreneurs stay on track and focused on their goals. ===OUTRO: Multi-level marketing is a great way for entrepreneurs to start their own business with little to no capital. To be successful in MLM, it is important to understand the benefits of the business model, develop a strong business plan, and utilize strategic marketing tactics. Additionally, it is important to stay motivated by setting achievable goals, celebrating successes, taking regular breaks, networking with other entrepreneurs, and staying organized. With the right strategies in place, entrepreneurs can find success in MLM. Read the full article
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Ways to Make Money on the Side & Sell for Avon
In today’s fast-paced world, finding ways to make extra income has become essential for many. One of the most accessible side hustles is selling Avon products, which allows individuals to earn money while managing their schedules. Avon, a well-known name in the beauty industry, offers an extensive range of products, from makeup to skincare and fragrance, making it easy to find something appealing to a wide audience. Here’s how you can make money on the side by selling for Avon and maximizing your earning potential.
Leverage Social Media
Social media platforms are a goldmine for growing your Avon business. Platforms like Instagram, Facebook, and TikTok allow you to reach a broader audience by showcasing your products in creative ways. You can post product reviews, demonstrate how to use sell for avon products, and even offer exclusive discounts to followers. As your social media presence grows, so will your sales.
Host Virtual and In-Person Parties
One of the most effective methods to generate sales is by hosting Avon parties. Virtual parties allow you to invite friends and potential customers via Zoom or other online platforms. These parties are a fun way to showcase products, offer demonstrations, and encourage attendees to make purchases in a relaxed, social environment. Similarly, in-person parties can bring people together to test and buy products on the spot.
Offer Personalized Recommendations
Customers love receiving personalized product suggestions. Take the time to learn about your customers’ skincare needs or makeup preferences. By recommending Avon products tailored to their specific requirements, you’ll build trust and increase sales. Offering consultations through platforms like Makeupskincareandmore, where customers can browse and ask questions, will enhance their shopping experience and lead to repeat business.
Join Avon’s Leadership Program
If you’re looking for even more ways to make money on the side, consider joining Avon’s leadership program. By recruiting others to become Avon representatives, you can earn additional bonuses and commissions. Helping others succeed not only boosts your income but also grows your team and expands your business reach.
Create a Website or Blog
Having an online presence is crucial for long-term success. Starting a website or blog where you share beauty tips, Avon product reviews, and tutorials can drive traffic and sales. Collaborating with platforms like Makeupskincareandmore can boost visibility and attract a dedicated customer base.
Conclusion
Selling Avon is a flexible and rewarding way to make money on the side. Whether you focus on social media, host parties, or offer personalized advice, there are endless opportunities to grow your business. Partnering with resources like Makeupskincareandmore can help streamline your efforts and lead to higher success in the beauty world.
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SELL AVON ONLINE: 6 SOCIAL MEDIA TIPS MARKETING TIPS FOR SUCCESS
Enjoy 6 success tips on social media marketing to grow your online business. #JenAntunesBeauty #MarketingTips #SocialMediaMarketing
Sell Avon Online: 6 Social Media Tips Over the last tens or so, use of social media among consumers has been continually growing. “The number of social media users has doubled this year compared to 2016 (6 years ago) and tripled compared to 2012 (10 years ago).” (Domocus, 2022) As an Avon representative, social media will allow you to reach a larger number of people that you may not otherwise…
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