#Razwerks

[razwerksdm-blog]

There is no doubt that the online sales industry has substantially grown over the last decade. Internet marketing is experiencing massive growth versus more traditional forms of marketing, such as print advertising. In response to this growth, there are thousand of a strategic marketing company that has to leap up offering a variety of internet marketing services to companies that trade both online and offline. If you are running a business, this can be quite attacking with different daily companies offering their services

[razwerks-blog]

The razwerks Google Ads Consultants in Orange County will help you capture search and web traffic now, delivering immediate results and sales!

[peterblank0]

What is the best way for Real Estate Agents to market themselves in 2020? 2020 is starting out to be a very unique year. This even applies to the real estate industry nationwide. In many larger real estate markets like California, Q4 of 2019 and Q1 of 2020 are sellers markets.

This is driving the real estate prices up. And people are starting to pay more than the listing price. Definitely a good market to be in as a real estate agent.

So how do you market yourself as a real estate agent to actually find the buyers or sellers who want you to help them with one of the most important transactions they will make in their lifetime?

First step is you need to think of your real estate gig as a business. What does every thriving business from the local franchises to the mid-sized corporations, to the Fortune 500 behemoths have in common?

They realise the value of marketing. It takes money to make money, and if you don’t have a steady stream of goods being sold, it’s tough as a business to do more than just survive year after year.

As a real estate agent, you need targeted marketing. Both in the market you serve, but also to qualified buyers and sellers in that market.

One solution for real estate marketing, is Zillow, or a similar real estate platform. Of course you know when you pay money to be a featured real estate agent on their website, your getting people who are looking to buy or sell a home, in your market.

Zillow works, it’s just expensive for what you get. You have to spend enough money to buy enough leads a month, so the math works out. And luke warm leads, are still considered a lead.

In California, the number we hear agents throwing around is a monthly spend of $2500, and you are still competing with other agents. Zillow is a great avenue to be on, but if this is your first marketing avenue, then you may want to look at other options.

We have found good success in running online ads for real estate agents. Facebook is a great for that, because the level of targeting it allows on the Facebook Ad platform. Now just running ads for a large and complex transaction like real estate in its own will not work.

Facebook runs on the impression to engagement to interest to take action customer journey. Think of a sales funnel, where everyone starts at the top of the funnel going down.

You need to first make the right amount of impressions to the right target audience(s). Then, from those impressions, you will get engagement, or people that will click on your ad, or comment on it, or watch your video.

From there, you will then take the people who have already engaged and move them down the funnel, not just with more facebook ads, but compile that with a working qualification system through chatbots and eventually qualify the people that have made it this far down the funnell, with a phone call. You can’t replace a human touch at the end of this process. 

Now real estate is a relationship game, if your an agent that does well, you already know this. Building a relationship with anyone takes a little bit of time.

But with this type of a system, you are creating relationships with people on a regular basis every month, who will be buying or selling a home soon.

This is also how Zillow leads work, you still have to make the relationship with the potential lead. Now the real beauty of having your own lead generation system is far more than just rivaling what you get through Zillow.

First, you have your own system in place that cannot be effected by big changes that Zillow is making to their platform. The only degree of change you can notice will be on the cost of targeting customers go up or down based on demand, but that happens everywhere, even Zillow.

People are also not going anywhere from Facebook, everyone is on there. So that marketplace is a safe place to target your audience.

In addition, you can qualify your leads more than they would be qualified with Zillow through the different qualification steps you setup in your own lead generation system.

The end result is a better, more qualified prospect. You may get fewer leads, but they will be more vetted. Or you can have less qualifiers and get more leads and work them. That is up to you, it’s your system.

Then there is the fact that once you’ve built that pipeline of potential clients your in contact with month after month, after a few months, you have a rolling pipeline of actual sales trickling in month after month, because you have a consistent system in place, attracting and filtering potential clients from looky loos on a daily basis.

This is what makes the top 20% of real estate agents make 80% of the commissions, nationwide. They get it.

We aren’t saying that you shouldn’t use Zillow. But from a return on investment standpoint, or how much money you really make on the money you spend on leads, Zillow isn’t the best option.

If you are already marketing on Zillow and need another platform to spend money on to hit different targeting and real that a different platform provides, try real estate lead generation through Facebook.

If you are thinking of spending money on Zillow, and this would be your first real estate marketing platform that you are on, think of Facebook. With the right setup, you will get a much better bang for your marketing bucks.

This is what works for the real estate agents our experts help at razwerks. It’s a good long-term strategy, understanding that investing money in something you own and can control, is always valued more than a system that you pay money into, but get diminishing returns.

If you need help, you can always visit http://www.razwerks.com or reach out to us at 949-627-4771.

razwerks is a Digital Marketing Agency located in Orange County, with a global reach. Our headquarters is at 1968 S. Coast Hwy #479, Laguna Beach, CA 92651

From https://razwerks1.blogspot.com/2020/01/what-is-best-way-for-real-estate-agents.html

from https://razwerksdigitalmarketingagency.wordpress.com/2020/01/30/27/ from https://peterblank0.blogspot.com/2020/01/what-is-best-way-for-real-estate-agents.html

[claudeehardman]

What is the best way for Real Estate Agents to market themselves in 2020? 2020 is starting out to be a very unique year. This even applies to the real estate industry nationwide. In many larger real estate markets like California, Q4 of 2019 and Q1 of 2020 are sellers markets.

This is driving the real estate prices up. And people are starting to pay more than the listing price. Definitely a good market to be in as a real estate agent.

So how do you market yourself as a real estate agent to actually find the buyers or sellers who want you to help them with one of the most important transactions they will make in their lifetime?

First step is you need to think of your real estate gig as a business. What does every thriving business from the local franchises to the mid-sized corporations, to the Fortune 500 behemoths have in common?

They realise the value of marketing. It takes money to make money, and if you don’t have a steady stream of goods being sold, it’s tough as a business to do more than just survive year after year.

As a real estate agent, you need targeted marketing. Both in the market you serve, but also to qualified buyers and sellers in that market.

One solution for real estate marketing, is Zillow, or a similar real estate platform. Of course you know when you pay money to be a featured real estate agent on their website, your getting people who are looking to buy or sell a home, in your market.

Zillow works, it’s just expensive for what you get. You have to spend enough money to buy enough leads a month, so the math works out. And luke warm leads, are still considered a lead.

In California, the number we hear agents throwing around is a monthly spend of $2500, and you are still competing with other agents. Zillow is a great avenue to be on, but if this is your first marketing avenue, then you may want to look at other options.

We have found good success in running online ads for real estate agents. Facebook is a great for that, because the level of targeting it allows on the Facebook Ad platform. Now just running ads for a large and complex transaction like real estate in its own will not work.

Facebook runs on the impression to engagement to interest to take action customer journey. Think of a sales funnel, where everyone starts at the top of the funnel going down.

You need to first make the right amount of impressions to the right target audience(s). Then, from those impressions, you will get engagement, or people that will click on your ad, or comment on it, or watch your video.

From there, you will then take the people who have already engaged and move them down the funnel, not just with more facebook ads, but compile that with a working qualification system through chatbots and eventually qualify the people that have made it this far down the funnell, with a phone call. You can’t replace a human touch at the end of this process. 

Now real estate is a relationship game, if your an agent that does well, you already know this. Building a relationship with anyone takes a little bit of time.

But with this type of a system, you are creating relationships with people on a regular basis every month, who will be buying or selling a home soon.

This is also how Zillow leads work, you still have to make the relationship with the potential lead. Now the real beauty of having your own lead generation system is far more than just rivaling what you get through Zillow.

First, you have your own system in place that cannot be effected by big changes that Zillow is making to their platform. The only degree of change you can notice will be on the cost of targeting customers go up or down based on demand, but that happens everywhere, even Zillow.

People are also not going anywhere from Facebook, everyone is on there. So that marketplace is a safe place to target your audience.

In addition, you can qualify your leads more than they would be qualified with Zillow through the different qualification steps you setup in your own lead generation system.

The end result is a better, more qualified prospect. You may get fewer leads, but they will be more vetted. Or you can have less qualifiers and get more leads and work them. That is up to you, it’s your system.

Then there is the fact that once you’ve built that pipeline of potential clients your in contact with month after month, after a few months, you have a rolling pipeline of actual sales trickling in month after month, because you have a consistent system in place, attracting and filtering potential clients from looky loos on a daily basis.

This is what makes the top 20% of real estate agents make 80% of the commissions, nationwide. They get it.

We aren’t saying that you shouldn’t use Zillow. But from a return on investment standpoint, or how much money you really make on the money you spend on leads, Zillow isn’t the best option.

If you are already marketing on Zillow and need another platform to spend money on to hit different targeting and real that a different platform provides, try real estate lead generation through Facebook.

If you are thinking of spending money on Zillow, and this would be your first real estate marketing platform that you are on, think of Facebook. With the right setup, you will get a much better bang for your marketing bucks.

This is what works for the real estate agents our experts help at razwerks. It’s a good long-term strategy, understanding that investing money in something you own and can control, is always valued more than a system that you pay money into, but get diminishing returns.

If you need help, you can always visit http://www.razwerks.com or reach out to us at 949-627-4771.

razwerks is a Digital Marketing Agency located in Orange County, with a global reach. Our headquarters is at 1968 S. Coast Hwy #479, Laguna Beach, CA 92651

From https://razwerks1.blogspot.com/2020/01/what-is-best-way-for-real-estate-agents.html

from https://razwerksdigitalmarketingagency.wordpress.com/2020/01/30/27/ from https://claudettehardman.blogspot.com/2020/01/what-is-best-way-for-real-estate-agents.html

[lindaauley]

As an Orange County brand looking to succeed at SEO in Orange County, here is another 2020 focus that we’re making, and you should too!

As an Orange County Business or Brand What Direction is SEO Going in 2020? With the BERT update in 2019, Google has really been doubling down on the user experience, and Natural Language Processing.

Natural Language Processing is Google moving away from search queries, like “best web design company,” and also incorporating user intention.

From the razwerks Orange County SEO Agency, our perspective is this is great. You’re getting a better focus on the overall focus of content and users search behavior. This should make it easier for the average business trying to get high visibility, because you don’t solely have to focus on keywords.

Do We Need to Redo Everything on our Orange County Brand’s Website? As an Orange County small business you need to understand user intent a lot better to make sure you apply what NLP is focusing on, while not abandoning what is totally working at the same time: search query optimization or using short tail and long tail keywords.

Are you looking to up your game, seo wise? Your welcome to call the OC SEO Experts at razwerks if you need help or a second look at your existing seo campaign!

Call 949-627-4771 Visit: https://razwerks.com

Headquarters: 1968 S. Coast Hwy #479, Laguna Beach, CA 92651

Learn more

From https://local.google.com/place?id=17437126730893207929&use=posts&lpsid=9110249269330408445

from https://razwerks0.wordpress.com/2019/12/21/as-an-orange-county-brand-looking-to-succeed-at/ from https://lindaauley.blogspot.com/2019/12/as-orange-county-brand-looking-to.html

[razwerksdm-blog]

Are you seeking for SEO training? If you really want to learn SEO Course then Razwerks is one of the best options for you to observe SEO training. You can contact us on our website:  https://razwerks.com

[razwerks-blog]

Are you in search of a Digital Marketing Agency that boosts your business overall sales? Razwerks, offers effective search engine optimization, social media, branding and PPC services that really work as per the current marketing scenario. Contact us today!

[oliverrazwerks-blog]

Are you searching for Local SEO company to enhance your business in Orange County, California? If yes then, you are at the right place to move in. Razwerks, Specialized in White-hat SEO techniques. https://razwerks.com/our_service/seo/

[claudeehardman]

Top Web Design Tips for 2020 by Ali Razavi, Managing Director of razwerks Digital Marketing Agency

As a Marketing Company that specializes in Digital Marketing and Web Development, razwerks.com well qualified to be talking about web design.

Here are some overlooked, but crucial tips to follow on your next web design project!

1. The look of of the design is very important. In a world that is inundated with things that look shiny and perfect, clients have greater expectations from your website.

We’re not saying they want you to have the most spectacular website layout design in the world but they also aren’t going to be impressed by a web design layout that looks like its generic, or not thought out well, or just looks cheap.

The newer generations often correlate money with value, and your not going to get paid top dollar, if your website looks like it was made spending low dollar designers.

2. The design needs to be amazing, but not at the price of functionality. A great website layout design is also a site that is fully functional.

When we have to start wondering how to find something on a website, not only is that frustrating, that is a bad design.

Design thinks about the end user, and how they will interact and use the website, and if your web design requires a manual or instructions on how to use it, it may look beautiful and remarkable on the design end, but it will be a failure on the functionality end.

A good web design layout is also a functional web design layout.

3. KISS. Keep It Simple Stupid. There is a reason the phrase KISS has been around for a long time. Simplicity is often overlooked in all areas of life, but that is often where the winning is.

This is definitely true for a web development and design project.

You may think using cool effects to have elements slide into place, or sound effects when you put your mouse over an action button, or a parallax scrolling is a really cool and will make your website stand out.

Sorry to burst your bubble, but it won’t.

User’s don’t think any of these features are great, and overwhelmingly make the wrong first impression when they see a web design using these features on their website.

4. If it isn’t fast, its last. That’s right, a good and functional website needs to be fast and load quickly. In an age where a good section of the population is used to viewing things a few seconds at a time, taking time to load your site to people discovering you on the web, isn’t going to be winning any marks.

First off Google knows people don’t want to wait for pages to load, so they set a 3 second target to meet their ranking factor for site speed, where in 3 your website should be loaded.

Making sure your website is intuitive and fast needs to be the #1 priority for 2020 for any web design project for any business!

There are a lot of questions we ask when we create clients websites.

Some just jump right in and dive headfirst into design and development, but from a best practices standpoint, it only make sense to take some time in the beginning to map out the clients needs and the customers needs from the website, then start the designing.

This way, the website can meet the needs of everyone involved – and still be beautiful, functional, and fast!

Need help with your website?

Feel free to reach out to the web design & development experts at razwerks – SD, OC, LA Web Design Experts.

From https://razwerks1.blogspot.com/2020/02/top-web-design-tips-for-2020-by-ali.html

from https://razwerksdigitalmarketingagency.wordpress.com/2020/02/08/31/ from https://claudettehardman.blogspot.com/2020/02/top-web-design-tips-for-2020-by-ali.html

[lindaauley]

SEO Tip 2020

SEO is an important part of your brands marketing in 2020.

Google tries to complicate it a little bit with their 200 + ranking factors, trust me it gets a little more confusing as ever year goes by!

One thing that will be a constant in 2020 is that backlinks will still be given a big priority. The top ranking sites in your websites niche will have a lot of backlinks.

Anywhere from 1k backlinks all the way to 70k for sites with more of a national presence across different local markets.

This backlinks are important message isn’t promoting low quality backlinks, which often don’t help at all, it is stating a fact that lnikbuilding efforts need to focus on quality backlinks from high authority sites, with a focus on quantity as well.

We offer link building packages as well as full seo campaigns because if you can’t afford the later, then the former is still very important to keep moving your website forward.

The razwerks team services all of Orange County, San Diego County, and Los Angeles County!

Reach out to our SEO Expert team today! 949-627-4771

Visit: https://razwerks.com

Learn more

From https://local.google.com/place?id=17437126730893207929&use=posts&lpsid=7030887550772761142

from https://razwerks0.wordpress.com/2020/02/15/seo-tip-2020-seo-is-an-important-part-of-your/ from https://lindaauley.blogspot.com/2020/02/seo-tip-2020-seo-is-important-part-of.html

[razwerksdigital]

Razwerks is a leading digital marketing company providing the best SEO services in California. The company works out with its group of highly experienced professionals who fulfill client’s goals within the desired time limit. You can check their website for more information. 

[seomarketingtools]

SEO Services in San Diego: Latest Marketing Strategies with SEO Services Razwerks (San Diego SEO Company) assists a website by promoting it on the top pages of every popular search engine and maximizing the social exposure of a brand. It helps in attracting a relevant ...https://ift.tt/3oyiLKV

[peterblank0]

Top Web Design Tips for 2020 by Ali Razavi, Managing Director of razwerks Digital Marketing Agency

As a Marketing Company that specializes in Digital Marketing and Web Development, razwerks.com well qualified to be talking about web design.

Here are some overlooked, but crucial tips to follow on your next web design project!

1. The look of of the design is very important. In a world that is inundated with things that look shiny and perfect, clients have greater expectations from your website.

We’re not saying they want you to have the most spectacular website layout design in the world but they also aren’t going to be impressed by a web design layout that looks like its generic, or not thought out well, or just looks cheap.

The newer generations often correlate money with value, and your not going to get paid top dollar, if your website looks like it was made spending low dollar designers.

2. The design needs to be amazing, but not at the price of functionality. A great website layout design is also a site that is fully functional.

When we have to start wondering how to find something on a website, not only is that frustrating, that is a bad design.

Design thinks about the end user, and how they will interact and use the website, and if your web design requires a manual or instructions on how to use it, it may look beautiful and remarkable on the design end, but it will be a failure on the functionality end.

A good web design layout is also a functional web design layout.

3. KISS. Keep It Simple Stupid. There is a reason the phrase KISS has been around for a long time. Simplicity is often overlooked in all areas of life, but that is often where the winning is.

This is definitely true for a web development and design project.

You may think using cool effects to have elements slide into place, or sound effects when you put your mouse over an action button, or a parallax scrolling is a really cool and will make your website stand out.

Sorry to burst your bubble, but it won’t.

User’s don’t think any of these features are great, and overwhelmingly make the wrong first impression when they see a web design using these features on their website.

4. If it isn’t fast, its last. That’s right, a good and functional website needs to be fast and load quickly. In an age where a good section of the population is used to viewing things a few seconds at a time, taking time to load your site to people discovering you on the web, isn’t going to be winning any marks.

First off Google knows people don’t want to wait for pages to load, so they set a 3 second target to meet their ranking factor for site speed, where in 3 your website should be loaded.

Making sure your website is intuitive and fast needs to be the #1 priority for 2020 for any web design project for any business!

There are a lot of questions we ask when we create clients websites.

Some just jump right in and dive headfirst into design and development, but from a best practices standpoint, it only make sense to take some time in the beginning to map out the clients needs and the customers needs from the website, then start the designing.

This way, the website can meet the needs of everyone involved – and still be beautiful, functional, and fast!

Need help with your website?

Feel free to reach out to the web design & development experts at razwerks – SD, OC, LA Web Design Experts.

From https://razwerks1.blogspot.com/2020/02/top-web-design-tips-for-2020-by-ali.html

from https://razwerksdigitalmarketingagency.wordpress.com/2020/02/08/31/ from https://peterblank0.blogspot.com/2020/02/top-web-design-tips-for-2020-by-ali.html