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Bluetooth Low Energy Module Market - Forecast(2024 - 2030)

Bluetooth Low Energy Module Market Overview

Bluetooth Low Energy Modules Market is estimated to surpass $6.7 billion by 2026 at a CAGR of 15.2% majorly driven by surge in adoption of Internet of Things (IoT) for interconnecting networks using wireless sensor networks such as machine-to-machine (M2M), people-to-people (P2P) and machine-to-people (M2P). The demand for Bluetooth enable devices owing to rapid industrialization along with high adoption of consumer electronics devices in the developing countries such as China, India, Malaysia and others have driven the growth of the market. Data transfer and exchange of data within a short range is possible due to low power consumption owing to which Bluetooth low energy modules are widely deployed. In the recent years, the development of beacon technology digital marketing, indoor positioning, electronic payment and other such applications are gaining traction. Beacons use proximity technology to detect human presence nearby and trigger preset actions to deliver informational, contextual, and personalized experience and it is a part of IoT.

Bluetooth Low Energy Module Market Report Coverage

The report: “Bluetooth Low Energy Module Market Report– Forecast (2021-2026)”, by IndustryARC covers an in-depth analysis of the following segments of the Bluetooth Low Energy Module market

By Mode: Single Mode, Dual Mode

By Application: Gaming, Wearable Electronics, Industrial and Building Automation, Consumer Electronics, Asset Tracking and Proximity Marketing, Automotive, Telecom, Electronic Devices, Sports and Fitness, Healthcare and Others

By Geography: North America (U.S, Canada, Mexico), Europe(Germany, UK, France, Italy, Spain, Russia and Others), APAC(China, Japan India, SK, Australia and Others), South America(Brazil, Argentina and others), and RoW (Middle East and Africa)

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Key Takeaways

Japan is in a strong position in terms of pioneering diabetes care due to the excellent healthcare expertise. 

Rapid advancements towards consumer electronic devices such as wireless headsets, audio devices, wireless speakers and many others with smart connectivity are expected to further boost the market demands towards advanced technologies such as Bluetooth low energy modules to meet growing customer demands.

The Korean government along with an automobile manufacturer Hyundai Motor Group had announced of investing about $41 Million won in 2019 to boost the developments towards making the auto industry more competitive by implementing advanced digital navigation technology in autonomous vehicles and connected cars.

Bluetooth Low Energy Module Market Segment Analysis - By Mode

Single-mode gadgets only accept Bluetooth low energy as a mode of communication and is projected to grow at 21.8% CAGR through 2026. These devices cannot connect directly with Bluetooth classic devices, however they are highly designed for Bluetooth low energy and therefore reap the full benefits of this technology. Single mode BLE's existence is so inextricably linked to the phenomenal rise of smartphones, laptops, and mobile computing, it has progressed far more quickly. Single mode BLE's early and successful acceptance by smartphone industry heavyweights like Apple and Samsung paved the way for its widespread adoption. As the smartphone and tablet markets mature and prices and margins shrink, the need for connectivity with the outside world on these platforms continues to increase, providing peripheral vendors with a rare opportunity to deliver creative solutions to issues that people might not even be aware of today. Several advantages have converged around single mode BLE, and the floodgates have opened for tiny, nimble product designers to obtain access to a potentially large market for task-specific, imaginative, and revolutionary products on a comparatively small design budget. Today, users can get all-in-one radio-plus-microcontroller (system-on-chip) systems for just under $2 per chip and in small quantities, which is far less than the total cost of equivalent wireless technologies such as WiFi, GSM, Zigbee, and so on. BLE enables to create feasible devices that can communicate with any new smartphone platform using simple chips, software, and standards.

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Bluetooth Low Energy Module Market Segment Analysis - By Application

Asset Tracking segment is projected to grow at the fastest rate of 43.2% through 2026. With the use of smartphones the BLE signals are detected. The server checks the data sent by the smartphone providing personalized campaigns such as greeting the customers at entry, notifying special offers, product discounts, or getting feedback. This in turn attracts more and more customers increasing the sales. BLE modules installed on every item enable fast tracking and tracing. In addition, it acts as a digital and IoT infrastructure. The retail vendors are able to establish a whole new level of direct and indirect communication between themselves and the customers and a position-related information can be displayed directly on the shopping cart through the BLE mesh.

Bluetooth Low Energy Module Market Segment Analysis - By Geography 

Bluetooth Low Energy Module market in Asia-Pacific region held significant market share of 35.9% in 2020. The Bluetooth Low Energy (BLE) Market is witnessing a significant growth in North America due to upsurge in consumer electronics sector owing to the growth of laptops, tablets and other electronic gadgets largely for business needs, work from home scenario for the COVID-19 pandemic, online classes, gaming sectors along with the adoption of smart technologies in industries such as Automotive and Industrial Automation. According to Intelligence Node, the number of smartphone users in United States crossed 260 million in April 2020, and smartphone shipments reached 161 million units in 2019. This indicates the growth of the market as the BLE modules are deployed in the smartphones interfacing smart devices such as smart watches, smart locks and others and the information is displayed in the smart phone. Increasing penetration of IoT in Canadian markets have surged the adoption of BLE technology for tracking and monitoring of vital assets, which has become much simpler through the use of this technology. Moreover, connected sensors that transmit the location of vehicles are used to track the status of machines and containers fuelling the market growth.

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Bluetooth Low Energy Module Market Drivers 

Increasing Adoption of IoT

The Internet of Things (IoT) refers to a device that operates in the physical world using embedded wireless sensors that can link to the Internet through wired or wireless connections. RFID, NFC, Bluetooth, Bluetooth Low Energy (BLE), and Zigbee are indeed a few of the wireless connectivity solutions available to these sensors. Big Data and the Internet of Things (IoT) are thriving at a rapid pace as a result of technical advances in a diverse array of market verticals. These developments are often included in high-end Bluetooth Low Energy (BLE) modules, which is propelling the demand for Bluetooth Low Energy (BLE) modules forward at a rapid pace. Natural Language Processing (NLP), facial recognition, and Artificial Intelligence are all supported by analytics in Bluetooth Low Energy (BLE) modules. The application platform for Bluetooth Low Energy (BLE) modules are growing, with instances including baby tracking, traffic monitoring, and automated number plate recognition. According to EnOcean GmbH, approximately 400 TWh (terawatt-hour) of energy has been wasted by 14 billion wireless sensor networks (WSNs) users in low power mode around the world. However, with 50 million smartphones, demand will rise by 3.5 times to over 1,400 TWh by 2022. As a result of its low power consumption, Bluetooth Low Energy (BLE) has the best chance of entering the market deeply, resulting in good growth opportunities in the near future, especially in the remote healthcare and automotive industries.

Low Power Consumption Capability

Bluetooth Low Energy is a smarter, more energy-efficient variant of the Bluetooth wireless technology. It is now contributing to turn mobile devices into intelligent devices by making them more portable, and simple. Anything, from the physical architecture to the usage models, is geared toward reducing power consumption. A BLE system is kept in sleep mode for the majority of the time to save power. The device wakes up when an incident happens, and a brief message is sent to a gateway, PC, or mobile. The average power usage is around 1 A and the maximum/peak power consumption is less than 15 mA. The active power consumption is a tenth of that of traditional Bluetooth. A button cell battery could last 5-10 years in low-duty-cycle applications. The Bluetooth low energy (BLE) modules are built in such a way that they can operate for four to five years on a single charge. The BLE technology is expensive, but it has a wide variety of applications. Unlike standard Bluetooth, the Bluetooth low energy (BLE) module does not generate heat. Furthermore, data transfer can be accomplished at a higher rate. The Bluetooth low energy (BLE) module has a higher throughput and a longer range than the standard Bluetooth module.

Bluetooth Low Energy Module Market Challenges

Issues with One to One Pairing

Security researchers say vulnerabilities during pairing constitute a severe security risk. Unlike its predecessor Bluetooth Classic, which could accommodate multiple user links, Bluetooth Low Energy has been designed for one-to-one connections, owing to its low power consumption functionality. Bluetooth Classic is built on a mesh network, while Bluetooth Low Energy was created to be mobile in a mesh topology for fast connectivity and disconnection. While a Bluetooth Low Energy powered hub/master computer will connect to several Bluetooth Smart devices, the reverse is not valid. As a result, the user's ability to send data from a single Bluetooth Smart powered sensing device to multiple hub devices is restricted. This is a source of worry for top players who must scan various output metrics on multiple tracking systems on a regular basis. In April 2020, researchers at The Ohio State University recently developed an automated app analysis tool and used it to identify 1,757 vulnerable free BLE apps in Google Play store. They also performed a field test in which 7.4% of 5,822 BLE devices were vulnerable to unauthorized access.

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Bluetooth Low Energy Module Market Outlook

Product launches, acquisitions, Partnerships and R&D activities are key strategies adopted by players in the Bluetooth Low Energy Module market. Bluetooth Low Energy Module top companies include STMicroelectronics, Cypress Semiconductor, Murata, Panasonic and Texas Instruments among others.

Acquisitions/Product Launches

In March 2021, U-blox launched professional grade MAYA-W1 Wi-Fi 4 and Bluetooth 5 multiradio module based on NXP’s IW416 chip for fast-growing, future-oriented professional applications. It has Bluetooth low energy and Bluetooth classic in a single hardware component.

In March 2019, Murata Manufacturing has partnered with Cypress Semiconductor to develop a low power, small form factor Wi-Fi and Bluetooth module. The new Type 1LV CYW43012 improves battery life in wearabls, smart home products and portable audio applications.

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which vpn is best in pakistan

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VPN comparison Pakistan

When it comes to ensuring online privacy and security in Pakistan, using a VPN (Virtual Private Network) is highly recommended. With internet censorship and surveillance on the rise in the country, choosing the right VPN service is crucial to safeguarding your data and anonymity.

To help you make an informed decision, let's compare some popular VPN options for users in Pakistan.

ExpressVPN: Known for its fast speeds and reliable connection, ExpressVPN offers servers in multiple locations, including neighboring countries like India and the UAE. It employs strong encryption protocols to protect your online activities from prying eyes.

NordVPN: With a vast network of servers around the world, including in Pakistan, NordVPN is a great choice for accessing geo-restricted content while maintaining privacy. It also offers advanced security features like Double VPN and Onion Over VPN for enhanced protection.

PureVPN: Based in Hong Kong, PureVPN is another top contender for users in Pakistan. It boasts a large server network, user-friendly interface, and dedicated servers for streaming and P2P file sharing.

CyberGhost: Ideal for beginners, CyberGhost is known for its user-friendly apps and optimized servers for streaming and torrenting. It offers strong encryption and a strict no-logs policy to ensure your privacy.

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In Pakistan, where online privacy and security are increasingly important, selecting a reliable Virtual Private Network (VPN) provider is crucial. With numerous options available, it can be challenging to identify the top-rated VPN services tailored to Pakistan's needs. Here are some of the leading VPN providers offering robust features and excellent performance in Pakistan:

ExpressVPN: Renowned for its blazing-fast speeds and top-notch security features, ExpressVPN is a popular choice among Pakistani users. With servers strategically located worldwide, including in neighboring countries, users can enjoy seamless access to geo-restricted content and enhanced privacy.

NordVPN: Known for its advanced security protocols and vast server network, NordVPN offers users in Pakistan a secure browsing experience. Its Double VPN feature encrypts data twice, providing an extra layer of protection against cyber threats, making it ideal for users seeking maximum security.

Surfshark: Despite being relatively new to the VPN market, Surfshark has quickly gained popularity in Pakistan due to its affordable pricing and robust features. With unlimited simultaneous connections and a strict no-logs policy, Surfshark offers excellent value for money without compromising on security or performance.

CyberGhost: With user-friendly apps and dedicated servers optimized for streaming and torrenting, CyberGhost is an excellent choice for Pakistani users looking to access international content securely. Its extensive server network ensures reliable connections and fast speeds, making it ideal for multimedia enthusiasts.

Private Internet Access (PIA): Recognized for its strong encryption protocols and customizable security features, PIA is a trusted VPN provider in Pakistan. With servers in over 70 countries, including nearby regions, PIA offers users reliable access to global content while ensuring their online activities remain private and secure.

By opting for one of these top-rated VPN providers, users in Pakistan can enjoy a safer and more unrestricted online experience, safeguarding their privacy and accessing content from around the world with ease.

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In Pakistan, the need for secure VPN services has become increasingly apparent as internet usage continues to grow. With concerns over privacy and online security on the rise, individuals and businesses alike are seeking reliable solutions to protect their data and communications.

Secure VPN services offer users in Pakistan the ability to encrypt their internet traffic, ensuring that sensitive information remains private and secure from prying eyes. Whether accessing public Wi-Fi networks or conducting business transactions online, VPNs provide an added layer of protection against hackers, government surveillance, and other online threats.

One of the key features of secure VPN services is their ability to bypass geo-restrictions and censorship measures. In Pakistan, where internet censorship is a concern for many users, VPNs allow individuals to access blocked websites and content by routing their connection through servers located in other countries.

Additionally, secure VPN services often come with advanced security features such as kill switches, DNS leak protection, and malware blockers, further enhancing the overall security of users' internet connections.

Choosing the right VPN provider is crucial for ensuring maximum security and privacy. When selecting a VPN service in Pakistan, users should consider factors such as encryption protocols, server locations, logging policies, and user reviews.

In conclusion, secure VPN services play a vital role in safeguarding the online privacy and security of users in Pakistan. By encrypting internet traffic, bypassing censorship, and offering advanced security features, VPNs provide a valuable solution for individuals and businesses looking to protect their sensitive data and communications in an increasingly digital world.

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For Pakistani users seeking reliable VPN services, several options cater specifically to their needs. The best VPNs for Pakistani users prioritize security, speed, and accessibility. Here are some top choices:

ExpressVPN: Known for its blazing-fast speeds and robust security features, ExpressVPN is an excellent choice for Pakistani users. With servers in over 90 countries, including nearby regions, it offers seamless access to geo-restricted content and ensures privacy with its no-log policy.

NordVPN: Renowned for its advanced security features, including double VPN encryption and a strict no-log policy, NordVPN is a favorite among privacy-conscious users in Pakistan. It boasts a vast server network, allowing users to bypass censorship and access global content effortlessly.

Surfshark: Offering unlimited simultaneous connections, Surfshark is perfect for Pakistani users looking to protect multiple devices without compromising on speed or security. Its CleanWeb feature blocks ads, trackers, and malware, enhancing the overall browsing experience.

CyberGhost: With dedicated servers optimized for streaming and torrenting, CyberGhost is an ideal choice for Pakistani users who prioritize accessing content from around the world. Its user-friendly interface and one-click connect feature make it suitable for beginners and experienced VPN users alike.

PureVPN: Featuring a diverse range of servers, including specialized options for streaming and gaming, PureVPN caters to the varied needs of Pakistani users. Its split tunneling feature allows users to route specific traffic through the VPN while accessing local content without encryption.

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VPN reviews Pakistan

Title: Unveiling the Best VPNs for Secure Online Access in Pakistan

In an age of increasing digital connectivity, safeguarding your online privacy and security is paramount. With Pakistan's internet landscape evolving rapidly, the demand for reliable Virtual Private Networks (VPNs) has surged. Whether for accessing geo-restricted content, enhancing anonymity, or thwarting cyber threats, choosing the right VPN is crucial. Here, we delve into some of the top VPN services tailored for users in Pakistan.

ExpressVPN: Renowned for its lightning-fast speeds and robust security features, ExpressVPN tops the list. With servers strategically located worldwide, users in Pakistan can seamlessly bypass geo-blocks and enjoy unrestricted browsing.

NordVPN: With a vast server network spanning over 60 countries, NordVPN offers unparalleled versatility. Its military-grade encryption and strict no-logs policy ensure utmost privacy, making it a popular choice among Pakistani users.

Surfshark: Ideal for budget-conscious users without compromising on quality, Surfshark delivers top-notch security at an affordable price. With features like MultiHop and CleanWeb, it offers comprehensive protection against online threats.

CyberGhost: Boasting user-friendly interfaces and dedicated servers optimized for streaming and torrenting, CyberGhost is a favorite among Pakistani netizens. Its robust encryption and automatic kill switch provide peace of mind during online activities.

PureVPN: Tailored specifically for the needs of Pakistani users, PureVPN offers specialized servers for streaming, gaming, and browsing. With its advanced features like split tunneling and dedicated IP, it ensures a tailored and secure online experience.

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Ready-made crypto exchange clone - Pulsehyip

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Cryptocurrency Exchange Clone script is generally inspired from an existing website of their unique design, features, and performance. The clone concept getting the overall idea from the existing system which has been already lived in online, By improving with some added features and designs the improved version of our work will be handover to the client.

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Binance Clone Script

Binance is the largest cryptocurrency exchange platform, over 4 million active users are available for per day. This trading system supports multi-languages and more than 50 cryptocurrency coins for the transaction. In recent time binance gain more traffic as it allows the user to pay a quite amount for their transaction fees.

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Localbitcoins Clone Script

LocalBitcoins is one of the most famous bitcoins marketplace that permits users to publish ads or submit their requests to buy or sell bitcoins.

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Paxful Clone Script

Paxful is a well known Bitcoin marketplace which facilitates the peer to peer connectivity between the buyers and the sellers.

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Wazirx Clone Script

Wazirx is the trusted and popular exchange which allows peer to peer exchange of cryptocurrencies like Bitcoin, Ethereum, Litecoin etc.

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OKEX Clone Script

OKEX is the trusted exchange platform, which allows the professionals to trade tokens with fiat currency conveniently. It is the world largest crypto exchange solution, which is planning to build it with blockchain decentralized manner.

Okex specialty is the trader can trade 100 types of a token in one order. These leading platforms work through to customer to customer exchange services, which allows users to buy and sell the cryptocurrencies or digital assets. Read more about Okex clone script

CoinBase Clone Script

Coinbase is the powerful cryptocurrency exchange script which supports both Fiat to crypto and crypto to Fiat, with simple and elegant design platform. It has a wide range of exchange and trading features; it supports most popular digital currencies.

It is one of the best crypto exchange with the highest volume on trader density. In this wallets, private keys are stored by using AES-256 encryption method. The main reason to choose coinbase is simplicity and user-friendly. Also, it is too flexible for a centralized and decentralized system. Read more about Coinbase clone script

Poloniex Clone Script

Poloniex is the pure centralized exchange platform in this crypto market. It is developed with advanced trading options with a top-notch security system for traders. This is one of the top most searched clone script from traders.

In this Poloniex exchange system, traders can only exchange through crypto to a crypto transaction; Fiat money to cryptocurrency won't support by this clone script. It accepts a global exchange transaction, that anyone can transact their currency from any country for trading. It doesn't have any laws against the cryptocurrency trading. Read more about Poloniex clone script

Remitano Clone Script

Remitano is a p2p cryptocurrency exchange platform launched from 2016 with Seychelles based crypto exchange in buying and selling of digital assets.

Remitano works with an escrow services system in which the seller can perform their selling to trade bitcoin. It is directly sent to the Escrow wallet in which cryptocurrencies undergone in the Remitano exchange aid the customers in countries like united states, united kingdom, Malaysia, India and a lot more. Read more aboutRemitano Clone Script

Bitfinex Clone Script

Bitfinex is the Peer to Peer trading solution, which it accepts multiple cryptocurrencies and fiat money transaction. In this clone script, users can allow trading cryptocurrencies against cryptocurrencies and Crypto to Fiat currencies. In order to these types, Bitfinex trading system gets occur.

Nearly 75 currencies listed in Bitfinex, with this advance features traders can visualize the price range orders. Read more about Bitfinex Clone Script

Bitstamp Clone Script

Bitstamp clone script is the user-friendly crypto trading system, it is especially popular in European countries. It is one of the safest bitcoin exchange platforms for buyer and seller. While comparing to other crypto exchanges Bitstamp exchange stays top with notable success.

The reasons why users preferring Bitstamp is, because of its trustworthy, trading speed, secure transaction Bitstamp sustain at the top on the cryptocurrency market. The competitors for Bitstamp are CoinBase, Kraken, Bitfinex.

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Bitcoin Market Announces Listing of 6 New Cryptocurrencies

Exchange Mercado Bitcoin has announced the listing of six new ERC 20 token creator projects, smart contracts that run on the Ethereum blockchain and Jasmycoin ( JASMY ).

Power Ledger deserves to be highlighted, as it is among the 14 largest crowdfunding projects in the world.

The project was highly successful in the northern Indian state of Uttar Pradesh, which has a population of 200 million. His government partnered with Power Ledger to test their technology, and the results came in at a power purchase price 43% lower than the prevailing retail tariff.

Today, Power Ledger has a portfolio of 20 major customers in 10 countries. These include the UK, Australia, Thailand, India, Japan, the US, France and Austria.

Learn more about crypto assets: Power Ledger (POWR) Power Ledger (POWR) is a blockchain-based energy trading platform. It enables the buying and selling of renewable energy, giving consumers access to a variety of energy markets around the world and owners of renewable energy assets the decision of who to sell their surplus energy to and at what price.

The marketplace is based on a dual-token ecosystem operating on two blockchain layers, POWR and Sparkz. POWR tokens allow consumers and hosts to provide energy to interact with the ecosystem and are protected by Smart Bond technology.

Moonbirds, the collection of NFTs that rose over 1032%, could be a trap for investors, warns Bitcoin Market POWR tokens can be converted into Sparkz tokens, to be used in frictionless transactions in the energy exchange market. The initial coin offering for POWR tokens has become the largest crowdfunding project in Australia and the 14th highest in the world.

Holo (HOT) Holo (HOT) is a token offered by the P2P hosting platform of Holochain applications (hApps). Users who host the hApps on their computers can receive the HOT tokens in exchange for using the blockchain.

Its purpose is to serve as a bridge between the wider internet and applications built using Holochain, providing an ecosystem and marketplace in which DApps are easily accessible as they are hosted on the internet by participants in the Holo network.

To create your token Here ERC20 Token development Company

Tellor (TRB) Tellor is a decentralized oracle network that allows regular users to earn rewards for participating. The system introduces an incentive mechanism and a custom cryptocurrency to accomplish this task.

The purpose of Tellor’s native token, Tributes (TRB), is to connect and align data, with oracle users and with community governance.

It all happens through smart contracts on Ethereum that connect securely and with verified external data sources. This gives Dapp developers access to information faster and more efficiently. Additionally, data is sent in bytes, which means the oracle is flexible and robust for virtually any Blockchain application.

DIA, Stargate Finance e Jasmycoin DIA (Decentralized Information Asset) is an open source oracle platform that allows market actors to obtain, provide and share trusted data.

Sweatcoin, STEPN’s new competitor, ‘bomb’ and already has more than 78 million users being top 1 in Brazil DIA aims to be an ecosystem for open financial data in an ecosystem of financial smart contracts, to bring together data analysts, providers and users. Overall, DIA provides a reliable and verifiable bridge between off-chain data from various sources and on-chain smart contracts that can be used to build a variety of financial DApps.

The main feature that distinguishes DIA from other oracles is that data is collected and evaluated exclusively by stakeholders through crowdsourcing, in a manner comparable to that used by Wikipedia. It is a fully user-controlled system where they receive rewards (coins) in exchange for their data fetching efforts. These rewards are DIA coins.

Stargate Finance (STG) Stargate is an application protocol based on Layer Zero solution and provides interoperability between chains. It aims to facilitate the transfer of ownership between blockchains by allowing customers to interconnect different blockchains.

Stargate intends to make it possible for anyone to transfer property from one blockchain to another in a single transaction. This eliminates the need for cumbersome and time-consuming methods such as blocking, minting, burning and redeeming the property. Stargate Finance’s task is as a bridge to blockchains generating connectivity and comfort to end users.

Jasmycoin (JASMY) Jasmy is a platform for giving data sovereignty to individuals within the network. The system blends traditional IoT technology with blockchain protocols to deploy a system where people can maintain security and control over their data.

The purpose of the platform, in addition to using the JASMY token as a medium of exchange, is to enable the creation of an IoT ecosystem. Furthermore, its tokens (JASMY) can be used not only for digital transactions and trading, but also traded with fiat currencies such as the Japanese yen or the US dollar.

The JASMY token is a certified Japanese cryptocurrency that is legally listed on the Japanese crypto exchange, making it highly trusted by large corporations.

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Global Mobile Advertising Market

Global Mobile Advertising Market Size, Share, Application Analysis, Regional Outlook, Growth Trends, Key Players, Competitive Strategies and Forecasts to 2030

The global mobile advertising market size was valued at USD 76.9 billion in 2020 and it is expected to reach USD 1234.5 billion by 2030 with the CAGR of 32% during 2020-2030. Mobile advertising refers to any form of advertising that appears on mobile devices such as smartphones and tablets using wireless connections. Mobile advertising can occur as text-based ads via SMS, banner advertisements that appear on mobile website or videos. Due to the ease of access & reasonable cost of the mobile devices and availability of wireless connections, people are spending more time on their mobile devices. According to research, 29% of the world population spends about 3-5 hours and 26% spend more than 7 hours on mobile every day. Increasing number of mobile devices and rise in the use of social network platforms are boosting the growth of mobile advertising market. Moreover, the rapid advancements such as artificial intelligence (AI) and machine learning (ML) in mobile technology have made advertisers to get better insights from the consumer behavior. As a result, advertisers can easily reach to their target audience which will positively impact the mobile advertising market.

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Market Dynamics and Factors:

Rapid increase in the number of mobile devices is the key driver boosting the growth of mobile advertising market globally. As per the research study, currently there are 3.5 billion smartphone users worldwide and is expected to reach up to 7.33 billion by 2023. Moreover, advertisers are targeting the rising number of people using social media platforms for developing eye-catching in-app ads. In addition, the emergence of 5G technology will bring much quicker internet speeds and connections, which will make mobile traffic continue to grow in the coming years. Significant privacy concerns among the users could hinder the growth of the market. However, due to the global outbreak of COVID-19 pandemic, consumers are using their mobile devices for the online shopping from various e-commerce platforms and over-the-top (OTT) media services to watch movies online, which will produce large number of opportunities for the mobile advertising market players.

Market Segmentation:

Global Mobile Advertising Market – By Device

Tablets

Digital Cameras

Feature-Phones

Smartphones

others

Global Mobile Advertising Market – By Solution

Reporting & Analytics

Advertisement Campaign

Content Delivery

Mobile Proximity

Integrated Solutions

Others

Global Mobile Advertising Market – By Type

Rich Media

Display Advertising

In-Game Advertising

In-App Advertising

Search Advertising

SMS/MMS/P2P Messaging Advertising

Others

Global Mobile Advertising Market – By Vertical

Healthcare

Academia & Government

Hospitality & Tourism

Energy & Utilities

BFSI

Fast moving Consumer Goods

Telecommunication & IT

Others

Global Mobile Advertising Market – By Region

North America

U.S.

Canada

Mexico

Europe

U.K.

France

Germany

Italy

Rest of Europe

Asia-Pacific

Japan

China

India

Australia

Rest of Asia Pacific

ROW

Latin America

Middle East

Africa

New Business Strategies, Challenges & Policies are mentioned in Table of Content, Request TOC at @ https://www.decisionforesight.com/toc-request/DFS020096

Geographic Analysis:

North America is the dominating region in the global mobile advertising market. It accounted the revenue share of USD 16.8 billion in 2019. Presence of the key market players such as Facebook, Inc., and Google LLC is boosting the growth of mobile advertising market in the region. Asia Pacific is expected to become the fastest-growing regions in the world owing to the increasing number of internet users and expansion of the smartphone market. Europe is also expected to grow steadily owing to the high adoption of smartphones in the region during the forecast period.

Competitive Scenario:

Some of the major players of global mobile advertising market are Facebook, Inc., Google LLC, Matomy Media Group Ltd., AppLovin Corporation, Epom Ltd., Millennial Media, Inc., Chartboost Inc., Flurry Inc. and Smaato Inc.

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How will this Market Intelligence Report Benefit You?

The report offers statistical data in terms of value (US$) as well as Volume (units) till 2030.

Exclusive insight into the key trends affecting the Global Mobile Advertising industry, although key threats, opportunities and disruptive technologies that could shape the Global Mobile Advertising Market supply and demand.

The report tracks the leading market players that will shape and impact the Global Mobile Advertising Market most.

The data analysis present in the Global Mobile Advertising Market report is based on the combination of both primary and secondary resources.

The report helps you to understand the real effects of key market drivers or retainers on Global Mobile Advertising Market business.

The 2021 Annual Global Mobile Advertising Market offers:

100+ charts exploring and analysing the Global Mobile Advertising Market from critical angles including retail forecasts, consumer demand, production and more

15+ profiles of top producing states, with highlights of market conditions and retail trends

Regulatory outlook, best practices, and future considerations for manufacturers and industry players seeking to meet consumer demand

Benchmark wholesale prices, market position, plus prices for raw materials involved in Global Mobile Advertising Market type

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Decision Foresight is a market research organization known for its reliable and genuine content, market estimation and the best analysis which is designed to deliver state-of-the-art quality syndicate reports to our customers. Apart from syndicate reports, you will find the best market insights, strategies that will help in taking better business decisions on subjects that may require you to develop and grow your business-like health, science, technology and many more. At Decision Foresight, we truly believe in disseminating the right piece of knowledge to a large section of the audience and cover the in-depth insights of market leaders across various verticals and horizontals.

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A2P Messaging Market Research Report - Global Forecast till 2026

A2P Messaging Market Research Report - Global Forecast till 2026

 Market Snapshot

The process of sending mobile messages from an application to a mobile user is known as A2P (application-to-person) messaging. A2P messaging market is also known as enterprise or professional SMS. Businesses use this messaging technique in several technical modes to communicate with consumers, inform users of online services, or deliver time-sensitive alerts. In these cases, communication is initiated from a business application and not an individual’s mobile phone, as is the case with P2P SMS.

According to MRFR analysis, the global A2P messaging market is expected to witness high growth during the forecast period. The growth of the subscriber base and increasing adoption among enterprises are some of the factors driving the growth of the market. However, the high cost of infrastructure could hinder the growth of this market in the future

By vertical, the market has been segmented into BFSI, media & entertainment, healthcare, education & research, retail & e-commerce, government, utilities & logistics, IT & telecommunications, and others. In 2018, the BFSI segment accounted for the largest market share, whereas the government segment is expected to register the highest CAGR during the study period

By region, the A2P messaging market has been categorized as North America, Europe, Asia-Pacific, the Middle East & Africa, and South America. Asia-Pacific led the A2P messaging market with a market value of 16,652.3 million, and it is expected to register the highest market share of 5.4% during the forecast period.

MRFR study identifies some of the prominent key players in the global A2P messaging market, including China Unicom, SAP SE, Vodafone, and Orange, among others. These players adopt strategies such as partnerships, agreements, and collaborations to improve their position and excel in the global A2P messaging market.

According to MRFR analysis, SAP SE is currently leading the global A2P messaging market in terms of market share. The company is focusing on enhancing its A2P SMS services portfolio to serve a broad customer base. It is strengthening its core competencies, strategic acquisitions, and planning for future investments. The company offers comprehensive services that have strong uptime performance and efficient route monitoring and management. The company also offers extensive technical support and has a global reach. Additionally, the pricing model of the services offered by the company is flexible, making it affordable for small and medium enterprises.

Global A2P Messaging Market was valued at USD 39,702.4 Million in 2019, and it is expected to record a CAGR of 4.2% during the forecast period, 2020 to 2026.

Synopsis

Global A2P Messaging Market is segmented based on Service Type, Vertical.

Based on service type, the A2P messaging market has been segmented into transactional services, promotional services, and interactive services. Furthermore, the transactional services segment is further divided into unstructured supplementary service data (USSD), one-time password (OTP) interactive services, and two factor authentication (2FA). The promotional services segment is further divided into Promotional Campaign Services, Pushed Content Services, Inquiry and Search Services

Based on vertical, the A2P messaging market has been segmented into BFSI, media & entertainment, healthcare, education & research, retail and e-commerce, government, utilities & logistics, IT & telecommunications, and others.

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 Key Developments

In March 2020, Monty Mobile collaborated with Somtel (Somalia), a telecommunication company, to implement two value-added services, namely, missed call alerts and ring back tone

In September 2019, China Unicom Global Limited, a subsidiary of China Unicom, announced its cumulative investment of USD 0.28 billion, along with the Belt and Road countries, in 200 projects for providing premium international communication services, including data connection, IDC service, broadband service, roaming and MVNO services, and system integration, to its customer base.

In April 2019, Monty Mobile formed a partnership with 9Mobile (Nigeria) to sign an A2P SMS hub deal. This partnership offered Monty Mobile the lowest termination rate in the 9Mobile network, while 9Mobile benefited from the SMS firewall solutions offered by Monty Mobile.

In November 2016, Bharti Airtel Limited launched its managed A2P SMS firewall solution, the newest service in the company’s Global Messaging Solutions suite. The newly launched solution would help fix the revenue leakages of customers.

In December 2018, Monty Mobile partnered with PT Hutchison 3 Indonesia (Indonesia), one of the leading mobile communication services providers. The partnership was aimed at assigning Monty Mobile to handle and monetize the international A2P SMS traffic of Hutchison 3 Indonesia.

Regional Analysis

Geographically, the Global A2P Messaging Market has been segmented into the Asia-Pacific, North America, Europe, the Middle East & Africa, and South America

Asia-Pacific leads the global A2P messaging market in terms of market share. The Asia-Pacific A2P messaging market has been segmented into China, India, Japan, and the rest of Asia-Pacific. For analysis, we have considered the impact of the COVID-19 pandemic outbreak on the Asia-Pacific A2P messaging market. The business for promotional A2P service type is highly impacted. Since shops, malls, and various other institutions are closed, notifications related to discount offers and other marketing-related activities are not being sent to potential clients. China had more than 1.5 billion mobile subscribers by December 2019. However, the country has the largest population in the world and various enterprises prefer messaging over the WeChat application for promotional messages as well as transactional messages

The North American A2P messaging market is divided into the US, Canada, and Mexico. The increasing mobile internet subscriber base, surging digital advertising, rising demand for advanced products, emerging IoT technologies, increasing ICT spending, and rising adoption of mobile technologies across various industry verticals is expected to drive the growth of the regional market throughout the study period

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[digitalsochpvtltd]

Want Your E-commerce Business Site? Here Are The Best Designers For You!

E-commerce in India has gained a lot of popularity lately because it aids individuals in conveniently purchasing and selling goods and services. The online shopping was enabled in 1991 when the internet was made available to the public. However, until that time, India doesn’t have full access to the internet. In contrast, nowadays, people are highly dependent on it, and can’t imagine a day without an internet connection, because it makes everything accessible for the businesses as well as the common man. E-commerce is growing at a fast pace in the country because of the increase in technology and consumerism. To fulfill the need of the market, we have come up with the E-commerce Website Designing Services In Mumbai at budget-friendly prices.

TYPES OF E-COMMERCE 

Business     to Consumer (B2C)

Business     to Business (B2B)

Consumer     to Consumer (C2C)

Peer     to Peer (P2P)

Mobile     Commerce (M-Commerce)

ADVANTAGES OF E-COMMERCE SITES

The     e-commerce sites help the retailers and the wholesalers to come closer to     the consumer and also enhance productivity. 

The     customers can access the virtual stores 24/7 as per their comfort, which     means that the product order can be placed at any time. 

These     sites aid in reducing the transaction cost for the consumers.

It     brings transparency between the consumer and the seller.

Consumers     can check their order status. 

If you want to avail of the E-commerce Website Designing Services In Andheri, then now you can connect with us, and we will do the rest for you. We have a team of experienced designers who make interactive e-commerce sites as per the demand of the clients and make sure that there is no room for mistakes. The interface and the navigation system of all the e-commerce sites are made in such a way that the end-user doesn’t face any difficulty in completing their task. So don’t wait anymore, and reach us to discuss your business. 

[coin-river-blog]

According to data scientist Matt Ahlborg, LocalBitcoins trading data concludes that Venezuela did more peer-to-peer Bitcoin trading in 2018 than Canada, India, and Australia combined. Venezuelan trading topped $235 million. For perspective, the United States only clocked in $373 million, and it is the largest economy in the world. In total, peers traded $3.1 billion over the course of the year.

One factor that limits trading in more advanced countries is the price spreads seen on LocalBitcoins. To buy Bitcoin there, one will invariably pay several percent above the market rate. A premium is also had when selling on the site, but the only way to obtain the maximum is to create your own selling ad. In regions where people can obtain accounts with companies like Simplex or Coinbase, these centralized services make more sense.

Russia More Than Twice US Trading Volume

Financial sanctions on Russia as a result of its Ukrainian policies drove a massive rise in LocalBitcoins trading in that country. Russia’s regulatory uncertainty in regards to Bitcoin also make LocalBitcoins one of the best options for people looking to acquire and sell Bitcoin in the region. As a result, the data shows that more the majority of all LocalBitcoins volume was conducted by Russian accounts. Russia did $756 million, more than twice what the United States did.

These numbers pale in comparison to the global trading average of Bitcoin. On a daily basis, the world does a volume of $5 billion in Bitcoin trades.

Usage Per (Online) Economic-Person

Ahlborg introduces a new metric in an effort to help understand the trading data, a metric called “Usage per (Online) Economic-Person.”

The figure accounts for internet connectivity in a given country, Bitcoin traded, and the country’s economic freedom score. The UP(O)EP is 1000 (or more), while the US and Canada are below 20. The figure is only 220 in Russia, where the majority of all LocalBitcoins volume took place.

Economic freedom plays a significant role in the choice to use LocalBitcoins.

The economic freedom of a given country plays heavily into its LocalBitcoins usage. As Ahlborg writes:

Countries low in economic freedom and low in UP(O)EP (countries below the trend line and to the right) like Iran and Bangladesh only recently started trading and have yet to hit their stride, and countries high in economic freedom and high in UP(O)EP (countries above the line and to the left) like New Zealand and the United Kingdom likewise have their own specific factors. In the future, I will incorporate new layers of data to account for these outliers in an attempt to strengthen the fit of this data to the trend line.

Other Factors Affecting LocalBitcoins

Unlike Binance or other major exchanges, LocalBitcoins trades almost exclusively fiat and Bitcoin. “The first reason I chose LBC is because, unlike other low or no fee, frictionless exchanges, trading Bitcoin through LBC is costly,” Ahlborg says. “econdly, also unlike other exchanges which post large crypto-to-crypto volumes, trading volume on LBC is almost exclusively fiat-to-crypto.”

Yet, LocalBitcoins is not the only platform of its kind. Alternative Paxful is also an interesting case study for Bitcoin trading in developing countries. On Paxful, a significant volume of trades happen in the BTC/iTunes Gift Card market. People in developing markets use gift cards to buy BTC, basically, which is a notable trend.

LocalBitcoins and Paxful remain some of the most solid ways to acquire Bitcoin without using centralized exchanges. Ahlborg says:

The final story in this analysis is that, in totality, nearly six years of aggregate data paint the picture that Bitcoin has utility and that its promise is beginning to be realized for the types of people Satoshi said it would.

True to the peer-to-peer nature of Bitcoin, LocalBitcoins enables people without traditional bank accounts to acquire cryptocurrency. They can use cash transactions or alternative electronic methods, like gift cards.

[gomarketresearchstuff]

On-demand Transportation Market Size, Share, Growth, Trends, and Forecast 2018 -2026

Transparency Market Research has released a new market report titled “On-demand Transportation Market (Type: Ride Sharing, Vehicle Leasing/Rental, and Ride Sourcing; Business Model: P2P, B2B, and B2C; Vehicle Type: Passenger Cars, LCVs, HCVs, Buses & Coaches, and Micro-mobility; Autonomy Level: Manual, Semi-Autonomous, and Autonomous; Power Source: Fuel Powered, HEV, PHEV, and BEV; Application: Passenger Transportation and Goods Transportation, and Region: North America, Europe, Asia Pacific, Latin America, and Middle East & Africa) – Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2018–2026.” According to the report, the global on-demand transportation market is expected to expand at a CAGR of about 14% during the forecast period.

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The transportation industry is undergoing significant transformation and people are adopting online booking applications in order to book a mode or means of transportation. Rising traffic congestion and high fuel cost are key factors driving the adoption of on-demand transportation services. Adoption of smartphone-based internet services is rising among consumers, primarily due to the increased usage of smartphones, ease of operating the app, faster internet connectivity, and presence of globally leading and local service providers coupled with lower charges of services. High cost of vehicle ownership is encouraging people to prefer on-demand transportation services owing to their cost effectiveness and availability as per the requirement. Furthermore, on-demand transportation is an effective solution for the rising traffic congestion, as higher vehicle ownership is likely to boost the number of vehicles on road. Less number of vehicles per 100 people, increase in number of daily commuters heading to workplaces and homes, increased burden on public transportation facilities due to rapid urbanization, and lack of proper connectivity of public transportation systems are fueling the demand for on-demand transportation services. On the other hand, public transportation facilities across the globe are failing to cater to the demand, due to increasing urbanization and rising population. Increase in number of working class people, rise in income opportunities, increase in per capita income coupled with increased tendency to travel for work and holidays are fueling the demand for on-demand transportation services across the globe.

Countries from Europe and North America are well-developed and witness extensive adoption of advanced technologies and smartphones. Availability of faster internet connectivity and presence of globally leading service providers coupled with higher rate of adoption from consumers led the organized sector to hold a major share of the market in North America and Europe. However, in other regions, the unorganized segment accounts for major share of the market, in terms of revenue. Vehicles utilized in the unorganized sector are generally privately owned. These are considered as private services, as unorganized services cannot be availed through internet or smartphone-based apps.

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In terms of type, ride sourcing is an emerging trend across the globe, in which consumers can book a ride via a smartphone-based app. Ease of operating the app, increased penetration of smartphone users, and availability of reliable internet services are fueling the demand for ride sourcing services. Ride sourcing services are flexible and hence, a large number of consumers traveling to workplaces, homes, to restaurants, and colleges prefer ride sourcing services. Thus, the demand for ride sourcing services is increasing owing to an increase in the working class population. Low rate of motorization, lack of adequate public transportation facility, crowded public transportation, and increase in fuel prices coupled with elimination of driving are fueling the ride sourcing segment of the global on-demand transportation market. The ride sourcing segment of the market is anticipated to expand at a CAGR of about 20% during the forecast period.

Based on business model, the P2P segment is a well-established segment and is expanding at a significant rate owing to the cost-effectiveness of the journey. Moreover, the expansion of the P2P segment can be a solution to reduce emission from vehicles, owing to sharing of the vehicle by multiple travelers on the same route. Furthermore, software solution providers or platform providing companies are increasing their own fleet size in order to boost revenue, which in turn is driving the B2C segment.

Entry level passenger cars are widely adopted for passenger transportation services. Maneuverability, requirement of smaller space, exemption from several taxes, higher fuel efficiency, and lower cost of entry level passenger cars make them suitable for passenger transportation services. Demand for SUVs is rising among consumers, which is attributed to consumer preference for longer journeys, larger space in the vehicle, and high comfort factor. Large number of passenger cars utilized for passenger transportation services are owned by individuals who are willing to share their vehicles. Such services are considered as peer to peer services. Large share of passenger cars has led the P2P segment to hold a major of the global on-demand transportation market. Legality of peer to peer services, increased per capita income of individuals coupled with willingness to share their vehicle, exemption from road taxes in several nations for passenger cars, and increasing demand for ride-sharing sourcing services rather than rental vehicles are fueling the passenger cars segment and subsequently, the P2P segment of the market.

Autonomous technologies have proven to be highly effective in reducing the number of accidents occurring due to driver errors. Consequently, regulatory bodies across several nations are mandating several ADAS (advance driver assistance system) technologies into vehicles. ADAS technologies, such as lane keep assists, brake assist technology, and adaptive cruise control, drive the vehicle automatically; consequently, consumers are preferring such semi-autonomous vehicles owing to rising concern for safety among society. Consumer demand for increased in-vehicle safety, incorporation of ADAS technologies at manufacturers end, and regulations implemented by governing bodies are fueling the demand for semi-autonomous vehicles across the globe. Market for electric vehicles, also considered as zero- or low-emission vehicles, is rising across the globe primarily due to the considerably lower operating cost as compared to that of conventional vehicles, heavy discounts and incentives offered by governing bodies, announcements to implement a ban over the use of fuel powered vehicles, and availability of electric vehicle manufacturers. The paradigm shift of governments toward building electric vehicle charging infrastructure is fueling the demand for electric vehicles. Therefore, electric vehicle segments, such as hybrid electric vehicle (HEV), plug-in hybrid electric vehicle (PHEV), and battery electric vehicle (BEV), are anticipated to expand at a significant growth rate during the forecast period. The rate of adoption of battery electric vehicles is increasing significantly among consumers, which is primarily due to the decline in prices of vehicles, increase in range of batteries, and heavy subsidies and incentives from governing bodies coupled with expanding charging infrastructure.

PRN Link: https://www.prnewswire.com/news-releases/on-demand-transportation-market-is-anticipated-to-reach-us350-billion-by-2026-noted-tmr-300807589.html

Demand for on-demand transportation services is rising considerably across countries that have lower number of vehicles per capita and lack of proper public transportation facilities. China and India are countries with large population and low motorization rate, thus people are moving toward alternative modes of transportation. Rising urbanization is fueling the demand for the on-demand transportation services in developing countries, owing to rising awareness among passengers, better internet connectivity, and increasing smartphone usage. Increased road traffic congestion, implementation of stringent emission norms from governing bodies in order to curb pollution level, and rise in working class population heading to workplaces and homes are fueling the demand for on-demand transportation services across the globe.

[superkevinsmith-blog]

P2P Payments Market Poised To Achieve Significant Growth in the Coming Years

A new business intelligence report released by Advance Market Analytics with title "P2P Payments Market Insights, Forecast to 2025" has abilities to raise as the most significant market worldwide as it has remained playing a remarkable role in establishing progressive impacts on the universal economy. The P2P Payments Market Report offers energetic visions to conclude and study market size, market hopes, and competitive surroundings. The research is derived through primary and secondary statistics sources and it comprises both qualitative and quantitative detailing.

Some of the key players profiled in the study are:

PayPal Holding Inc.     (United States)

Tencent (China)

Square Inc. (United     States)

Circle Internet     Financial Inc (United States)

Early Warning     Services, LLC (United States)

Dwolla Inc. (United     States)

TransferWise Ltd     (United Kingdom)

CurrencyFair LTD     (Australia)

Razorpay (India)

Google Inc. (United     States)

PopMoney (United     States)

Facebook Inc. (United     States)

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Market Overview of P2P Payments If you are involved in the P2P Payments industry or aim to be, then this study will provide you inclusive point of view. It’s vital you keep your market knowledge up to date segmented by major players. If you have a different set of players/manufacturers according to geography or needs regional or country segmented reports we can provide customization according to your requirement. This study mainly helps understand which market segments or Region or Country they should focus in coming years to channelize their efforts and investments to maximize growth and profitability. The report presents the market competitive landscape and a consistent in depth analysis of the major vendor/key players in the market.  Furthermore, the years considered for the study are as follows: Historical year – 2013-2017 Base year – 2018 Forecast period** – 2019 to 2025 [** unless otherwise stated]

**Moreover, it will also include the opportunities available in micro markets for stakeholders to invest, detailed analysis of competitive landscape and product services of key players. Enquire for customization in Report @: https://www.advancemarketanalytics.com/enquiry-before-buy/1524-global-p2p-payments-market-1 The titled segments and Market Data BreakDown are illuminated below:

By Type

Airtime transfer &     Top-Ups

Money transfers &     Payments

Merchandise &     Coupons

Travel & Ticketing

By Application

Retail Payments

Travels &     Hospitality Payments

Transportation &     Logistics Payments

Energy & Utilities     Payments

Others

By Transaction Mode

NFC/Smartcard

SMS

Mobile Apps

By Location

Remote payments

Proximity payments

 Region Included are: North America, Europe, Asia Pacific, Oceania, South America, Middle East & Africa

Country Level Break-Up: United States, Canada, Mexico, Brazil, Argentina, Colombia, Chile, South Africa, Nigeria, Tunisia, Morocco, Germany, United Kingdom (UK), the Netherlands, Spain, Italy, Belgium, Austria, Turkey, Russia, France, Poland, Israel, United Arab Emirates, Qatar, Saudi Arabia, China, Japan, Taiwan, South Korea, Singapore, India, Australia and New Zealand etc.

Important Features that are under offering & key highlights of the report: – Market Data Segmentation with production, consumption, revenue (million USD), and Price Analysis – Detailed overview of P2P Payments market – Changing market dynamics of the industry – In-depth market segmentation by Type, Application etc – Historical, current and projected market size in terms of volume and value – Recent industry trends and developments – Competitive landscape of P2P Payments market – Strategies of key players and product offerings – Potential and niche segments/regions exhibiting promising growth – A neutral perspective towards P2P Payments market performance – Must-have information for market players to sustain and enhance their market footprint Read Detailed Index of full Research Study at @ https://www.advancemarketanalytics.com/reports/1524-global-p2p-payments-market-1

Major Highlights of TOC:

Chapter One: Market Overview

1.1. Introduction

1.2. Scope/Objective of the Study Chapter Two: Executive Summary

2.1. Introduction Chapter Three: Market Dynamics

3.1. Introduction

3.2. Market Drivers Chapter Four: Market Factor Analysis

4.1. Porters Five Forces

4.2. Supply/Value Chain

4.3. PESTEL analysis

4.4. Market Entropy

4.5. Patent&Trademark Analysis

…………

Chapter Nine: Methodology and Data Source

9.1. Methodology/Research Approach

9.2. Data Source

9.3. Disclaimer Buy the Latest Detailed Report @ https://www.advancemarketanalytics.com/buy-now?format=1&report=1524 Key questions answered • Who are the Leading key players and what are their Key Business plans in the P2P Payments market? • What are the key concerns of the five forces analysis of the P2P Payments market? • What are different prospects and threats faced by the dealers in the P2P Payments market? • What are the strengths and weaknesses of the key vendors? Thanks for reading this article; you can also get individual chapter wise section or region wise report version like North America, Europe or Asia.

About Author:

Advance Market Analytics is Global leaders of Market Research Industry provides the quantified B2B research to Fortune 500 companies on high growth emerging opportunities which will impact more than 80% of worldwide companies' revenues.

Our Analyst is tracking high growth study with detailed statistical and in-depth analysis of market trends & dynamics that provide a complete overview of the industry. We follow an extensive research methodology coupled with critical insights related industry factors and market forces to generate the best value for our clients. We Provides reliable primary and secondary data sources, our analysts and consultants derive informative and usable data suited for our clients business needs. The research study enable clients to meet varied market objectives a from global footprint expansion to supply chain optimization and from competitor profiling to M&As.

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[marketresearchandsurvey]

Shared Mobility Market: The ride sourcing segment of the market is anticipated to expand at a CAGR of about 23% during the forecast period

Shared Mobility Market – Snapshot

Shared mobility is a type of service in which a vehicle is shared based on the time and distance it is used in return for money. In shared mobility, a vehicle owner or the owner of a large fleet provides the vehicle on a rental basis to consumers and other companies. Shared mobility comprises sharing a car, a ride, a two-wheeler, and sharing trucks and buses. 

Key driver of the global shared mobility market is low per capita income of people in developing nations. Shared mobility services provide short-term ownership to consumers at a significantly lower price, and hence, consumers prefer shared vehicles instead of owning one. A vehicle, if not shared, is only utilized for up to 5% of its total life; it remains parked for 95% of its life. Considering this, several vehicle owners are readily sharing their vehicles. Increase in number of vehicle owners has led to increased traffic congestion and rise in global emission levels. Consequently, governing bodies are promoting alternative fuel powered vehicles and alternative modes of transportation that are capable of limiting the global temperature rise. Shared mobility services are effectively capable of reducing the number of vehicle owners and hence, governing bodies are implementing regulations in favor of shared mobility services.

Consumers who do not own a vehicle are preferring a shared vehicle, as a shared vehicle provides vehicle ownership without having to invest in owning one, which is further compounded by the increased interest rates on vehicle loans. Increased tourism, rise in number of family outings, and raised per capita income are fueling the demand for shared mobility services. Increase in number of working class people is prominently fueling the demand for shared mobility services across the globe. Availability of faster internet connectivity, increased mobile ownership, availability of mobility sharing apps, and increased consumer awareness are fueling the global shared mobility market.

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Incorporation of electric and autonomous vehicles is likely to reduce the cost of shared mobility services. Electric vehicles reduce fuel expenses, which reduces the overall cost of utilizing mobility sharing services, such as ride sharing and ride sourcing. This, in turn, is likely to fuel the demand for such on-demand services across the globe. Autonomous vehicles are expected to eliminate the driver and subsequently, expenses over the driver. Lower number of vehicles per capita across several nations is fueling the demand for shared mobility services, which in turn is likely to offer lucrative opportunities to the global shared mobility market. Forward integration of vehicle manufacturers in the shared mobility market is likely to offer considerable opportunities to the market. 

Taxi fleet operators across several nations are opposing on-demand sharing services, which in turn is restraining the global shared mobility market, especially for ride sharing and ride sourcing services. Several nations, such as Germany and France, have banned peer-to-peer taxi services, which is marginally restraining the global shared mobility market. Several negative incidents, such as murder of a passenger by a driver of DiDi Chuxing and rape of a female passenger by a driver of Uber, are hampering the global shared mobility market. 

A large share of passenger transportation services across the global is accounted by the unorganized sector, which comprises services provided by local taxi fleet operators and non-internet based service providers. Lack of adoption of smartphone-based apps, lack of awareness among consumers, and unavailability of service providing companies across several countries are fueling the demand for unorganized services. However, the economic benefits of organized services are attracting consumers and hence, the unorganized segment of the market is anticipated to contract in the near future. 

The private segment accounts for a major share of the market, in terms of revenue, followed by the vehicle rental or vehicle leasing services. Vehicle leasing services are significantly popular across families and companies willing to provide transportation services to their employees. Long family tours, outings with friends, and increased tourism activities are fueling the demand for vehicle sharing and leasing services. Subscribing vehicle is another term being used in the vehicle rental and leasing industry in which consumers can lease the vehicle for a specific time period, such as one month to a year or may be longer.

Demand for ride sharing and ride sourcing services is rising due to the increase in congestion across urban areas. Rapid urbanization, increase in vehicle ownership, and expansion of urban areas are fueling the demand for transportation services within urban areas. Longer routes and longer time of travel for public transportation services, increased crowd in modes of public transportation, lack of proper connectivity, and lack of punctuality of public transportation services are fueling the demand for ride sourcing and ride sharing services. 

The passenger car segment of the market accounts for a major share of the market, in terms of revenue, as passenger cars are being widely preferred for ride sharing, sourcing, and rental services. Cars are preferred for ride sharing and sourcing services due to their easy maneuverability and higher mileage. Light commercial vehicles are extensively preferred across countries in North America and Latin America. Car pool and ride sharing services are prominently provided by vehicle owners; therefore the P2P segment accounts for a prominent share of the market, in terms of revenue. However, vehicles utilized for rental and leasing services are owned by service providing companies, thus the B2C segment accounts for a notable share of the market, in terms of revenue. Shared mobility services are preferred for passenger transportation; however, there are several companies that provide light and heavy trucks for goods transportation. Demand for sharing services and micro mobility, such as scooters, bikes, and other small vehicles, is rising. These are highly popular in crowded tourist places. 

The adoption of electric vehicles is rising at a steady pace, which is primarily attributed to the considerable government support, expansion of the electric vehicle charging infrastructure, extended range of electric vehicles, and decline in prices of the electric vehicle battery. Surge in fuel prices and implementation of stringent emission norms are fueling the demand for electric vehicles across the globe. Shared mobility service providing companies are eagerly adopting electric vehicles in their fleets. Increased preference for environment-friendly transportation and raised awareness about global warming are prompting service providers to adopt electric vehicles. Autonomous vehicles have cleared the testing phase and are likely to be introduced in services in the next couple of years. Several shared mobility service providers have formed alliances with auto manufacturers in order to incorporate autonomous vehicles in their fleets. The vehicles with ADAS systems are highly popular for shared mobility services, which is primarily attributed to the heavy consumer demand for in-vehicle safety and comfort. 

Ride sharing and ride sourcing services are significantly popular across countries in Asia Pacific such as China, India, and ASEAN. DIDI Chuxing, OLA, Uber, and Grab are major mobility sharing service providers operating in Asia Pacific. Rapid rise in urban population, increase in working class population, rise in the number of daily commuters, crowded public transits, lower number of vehicles per 1000 people, and surge in fuel prices are propelling the demand for shared mobility services across Asia Pacific. Large number of population and presence of globally leading mobility sharing service providers led Asia Pacific to hold a major share of the global shared mobility market. 

Key players operating in the global shared mobility market include Uber Technologies Inc., ANI Technologies Pvt. Ltd. (OLA), Lyft, Inc., Grab, Careem, Taxify OÜ, Gett, Beijing Xiaoju Technology Co, Ltd. (Didi Chuxing), BlaBlaCar, Wingz, Inc, Curb Mobility, Cabify, Europcar, The Hertz Corporation, Avis Budget Group, Inc., and Enterprise Holdings, Inc. The global shared mobility market is witnessing an increase in merger and acquisition as well as integration activities. Several auto manufacturers have entered in the shared mobility market. The global shared mobility market is considered as a niche market, despite the high level of competition.

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What Is Power Ledger Network?  Introduction to POWR and Sparkz Tokens

What Is Power Ledger?

Power Ledger (POWR) is a dual-layer blockchain-based, peer-to-peer energy platform that lets users buy and sell electricity. The Australian platform uses dual-chain architecture, with one layer residing on Ethereum and using POWR ERC-20 tokens and the other using the Ecochain platform and using Sparkz. Each is exchanged through an Ethereum smart contract that tracks energy generation and payments.

Electricity is one of the most valuable resources we have, and cryptocurrency especially relies on it. Analysts estimate another 123 GW of solar photovoltaic energy generation will be added to the global grid in 2019.

Yet solar power isn’t as easy to manage as people think – during peak hours in a sunny state like California, solar power actually needs to be bottlenecked to avoid overloading the grid. And homeowners are being told that they use all the power they generate, selling the overages to the electric company. But that’s not how it actually works.

In most municipalities, solar power generation more closely resembles sharecropping, where all power is sold to the electric company at a rate it determines, and the individual’s power is sold back to them at a rate it determines.

The differences in these wholesale and retail rates (along with tax issues in states where electric companies successfully lobbied against solar) make it an expensive proposition.

Being able to sell electricity to each other seems like the perfect solution, and companies like Kansai Electric Power Company and Sharing Energy are on board with Power Ledger having the answer.

Co-founders Dr. Jemma Green, David Martin, and John Bullich built a strong team with roots in Harvard, Bitfury, and the venture capital world. Does it have what it takes to truly change the world through blockchain and cryptocurrency technologies?

Let’s start our exploration of the Power Ledger Network by reviewing POWR and Sparkz, the native cryptocurrency tokens it uses.

POWR and Sparkz Cryptocurrency Summary

The Power Ledger Token (POWR) Ethereum-based ERC-20 utility token with a circulating supply of 396,195,754 out of a total supply of 1,000,000,000 POWR, as of February 6, 2018. The peak price of POWR so far occurred on January 4, 2018, at $1.79.

Power Ledger held both an ICO presale to accredited investors and an ICO token crowdsale to the public. By October 6, 2017, 350,000,000 POWR was distributed, raising a total of $34 million (AUD) worth of ETH. The remaining 650,000,000 POWR was retained by the Foundation to pay future development costs and distributions to early investors.

The Power Ledger team also received an $8 million (AUD) grant from the Australian Government to assist in further development costs.

POWR is accepted on a variety of cryptocurrency exchanges, including LATOKEN, UPbit, Binance, Bithumb, Bittrex, Digifinex, ABCC, and Huobi Global. Over $1.2 million worth of POWR is traded on a daily basis, with trading pairs including ETH, KRW, BTC, and BNB.

As an ERC-20 token, POWR can be stored in any ERC20-compatible wallet, including MyEtherWallet, Trust Wallet, and hardware wallets from Archos, Trezor, and Ledger.

Power Ledger also uses Sparkz, which is an Ecochain stablecoin token tethered to the value of the local currency in which it’s purchased. In the U.S., one Sparkz equates to $1USD, etc. Sparkz are used as the on-chain currency to purchase electricity through the Power Ledger network.

Sparkz has no supply limit and is generated by exchanging fiat currency. It’s then destroyed upon redemption. Sparkz is only redeemable within the Power Ledger Ecosystem.

While neither Sparkz nor POWR is technically “mined,” it is generated through elecricity usage. DApp hosts trade POWR for Sparkz using a smart contract on the Ethereum blockchain. This locks the POWR in escrow until the required Sparkz have been received, i.e., the electrical power.

The Power Ledger Lightning Round

The Power Ledger network uses this economy to power a variety of electricity-trading marketplaces. In xGrid, for example, P2P trading occurs across the electrical grid, say, from house to house. With uGrid, this trading occurs between the mater electric meter for the property.

The team even built Power Port and C6/C6+, which help track electric vehicle usage and carbon credits and certifications.

Each avenue the team opens provides new ways for consumers and businesses to connect to each other, with less need for the centralized authority of the electric company. Solar being over-generated in places like California and Australia during peak generation can be distributed in a more efficient manner.

Solar energy is widely lauded as a sustainable, long-term solution to the world’s energy crisis, no matter what the current White House administration thinks. And Australia is one of the leading nations in pushing for more solar-friendly regulation.

It’s no wonder partners like Tech Mahindra in India, Clean Energy Blockchain Network in North America, Kansai Electric Power Co in Japan, Vector Ltd in New Zealand, and BCPG Apartment Microgrid in Thailand are joining over a dozen Australian organizations backing this blockchain.

When combined with blockchains like VeChain (VET/THOR) and Internet of Services Token (IOST), blockchain is clearly being built into our infrastructure in exciting new ways.

Summary

Power Ledger is a dual-chain, dual-layer platform that enables a decentralized, peer-to-peer energy-trading marketplace. It uses two coins to create smart contracts to let anyone sell their excess electricity either on- or off-grid. The success of the project hinges on these key factors.

POWR is the ERC-20 utility token used to grant access to the Power Ledger Network. Sparkz is the Ecochain stablecoin token used as currency to purchase energy through and Ethereum smart contract.

Power Ledger is an Australian-based project with backing from the Australian government. It also expanded its partnerships throughout the Asian Pacific region and North America.

Power Ledger supports electric vehicles, solar power, wind power, and a variety of sustainable methods of electricity generation.

With these pieces in place, it’s no wonder Power Ledger isn’t already a top 10 cryptocurrency. It has all the necessary ingredients for success. The only thing that seems to be holding it back may be the legacy electric and utility company lobbyists.

The author is invested in digital assets, including Ethereum which is mentioned in this article.

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    The post What Is Power Ledger Network?  Introduction to POWR and Sparkz Tokens appeared first on Crypto Briefing.

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A2P Messaging Market Research Report - Global Forecast till 2026

A2P Messaging Market Research Report - Global Forecast till 2026

Market Snapshot

The process of sending mobile messages from an application to a mobile user is known as A2P (application-to-person) messaging. A2P messaging market is also known as enterprise or professional SMS. Businesses use this messaging technique in several technical modes to communicate with consumers, inform users of online services, or deliver time-sensitive alerts. In these cases, communication is initiated from a business application and not an individual’s mobile phone, as is the case with P2P SMS.

According to MRFR analysis, the global A2P messaging market is expected to witness high growth during the forecast period. The growth of the subscriber base and increasing adoption among enterprises are some of the factors driving the growth of the market. However, the high cost of infrastructure could hinder the growth of this market in the future

By vertical, the market has been segmented into BFSI, media & entertainment, healthcare, education & research, retail & e-commerce, government, utilities & logistics, IT & telecommunications, and others. In 2018, the BFSI segment accounted for the largest market share, whereas the government segment is expected to register the highest CAGR during the study period

By region, the A2P messaging market has been categorized as North America, Europe, Asia-Pacific, the Middle East & Africa, and South America. Asia-Pacific led the A2P messaging market with a market value of 16,652.3 million, and it is expected to register the highest market share of 5.4% during the forecast period.

MRFR study identifies some of the prominent key players in the global A2P messaging market, including China Unicom, SAP SE, Vodafone, and Orange, among others. These players adopt strategies such as partnerships, agreements, and collaborations to improve their position and excel in the global A2P messaging market.

According to MRFR analysis, SAP SE is currently leading the global A2P messaging market in terms of market share. The company is focusing on enhancing its A2P SMS services portfolio to serve a broad customer base. It is strengthening its core competencies, strategic acquisitions, and planning for future investments. The company offers comprehensive services that have strong uptime performance and efficient route monitoring and management. The company also offers extensive technical support and has a global reach. Additionally, the pricing model of the services offered by the company is flexible, making it affordable for small and medium enterprises.

Global A2P Messaging Market was valued at USD 39,702.4 Million in 2019, and it is expected to record a CAGR of 4.2% during the forecast period, 2020 to 2026.

Synopsis

Global A2P Messaging Market is segmented based on Service Type, Vertical.

Based on service type, the A2P messaging market has been segmented into transactional services, promotional services, and interactive services. Furthermore, the transactional services segment is further divided into unstructured supplementary service data (USSD), one-time password (OTP) interactive services, and two factor authentication (2FA). The promotional services segment is further divided into Promotional Campaign Services, Pushed Content Services, Inquiry and Search Services

Based on vertical, the A2P messaging market has been segmented into BFSI, media & entertainment, healthcare, education & research, retail and e-commerce, government, utilities & logistics, IT & telecommunications, and others.

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Key Developments

In March 2020, Monty Mobile collaborated with Somtel (Somalia), a telecommunication company, to implement two value-added services, namely, missed call alerts and ring back tone

In September 2019, China Unicom Global Limited, a subsidiary of China Unicom, announced its cumulative investment of USD 0.28 billion, along with the Belt and Road countries, in 200 projects for providing premium international communication services, including data connection, IDC service, broadband service, roaming and MVNO services, and system integration, to its customer base.

In April 2019, Monty Mobile formed a partnership with 9Mobile (Nigeria) to sign an A2P SMS hub deal. This partnership offered Monty Mobile the lowest termination rate in the 9Mobile network, while 9Mobile benefited from the SMS firewall solutions offered by Monty Mobile.

In November 2016, Bharti Airtel Limited launched its managed A2P SMS firewall solution, the newest service in the company’s Global Messaging Solutions suite. The newly launched solution would help fix the revenue leakages of customers.

In December 2018, Monty Mobile partnered with PT Hutchison 3 Indonesia (Indonesia), one of the leading mobile communication services providers. The partnership was aimed at assigning Monty Mobile to handle and monetize the international A2P SMS traffic of Hutchison 3 Indonesia.

Regional Analysis

Geographically, the Global A2P Messaging Market has been segmented into the Asia-Pacific, North America, Europe, the Middle East & Africa, and South America

Asia-Pacific leads the global A2P messaging market in terms of market share. The Asia-Pacific A2P messaging market has been segmented into China, India, Japan, and the rest of Asia-Pacific. For analysis, we have considered the impact of the COVID-19 pandemic outbreak on the Asia-Pacific A2P messaging market. The business for promotional A2P service type is highly impacted. Since shops, malls, and various other institutions are closed, notifications related to discount offers and other marketing-related activities are not being sent to potential clients. China had more than 1.5 billion mobile subscribers by December 2019. However, the country has the largest population in the world and various enterprises prefer messaging over the WeChat application for promotional messages as well as transactional messages

The North American A2P messaging market is divided into the US, Canada, and Mexico. The increasing mobile internet subscriber base, surging digital advertising, rising demand for advanced products, emerging IoT technologies, increasing ICT spending, and rising adoption of mobile technologies across various industry verticals is expected to drive the growth of the regional market throughout the study period

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Venezuela Did More P2P Bitcoin Trading Than Canada and India Combined in 2018

Venezuela Did More P2P Bitcoin Trading Than Canada and India Combined in 2018

According to data scientist Matt Ahlborg, LocalBitcoins trading data concludes that Venezuela did more peer-to-peer Bitcoin trading in 2018 than Canada, India, and Australia combined. Venezuelan trading topped $235 million. For perspective, the United States only clocked in $373 million, and it is the largest economy in the world. In total, peers traded $3.1 billion over the course of the year.

One factor that limits trading in more advanced countries is the price spreads seen on LocalBitcoins. To buy Bitcoin there, one will invariably pay several percent above the market rate. A premium is also had when selling on the site, but the only way to obtain the maximum is to create your own selling ad. In regions where people can obtain accounts with companies like Simplex or Coinbase, these centralized services make more sense.

Russia More Than Twice US Trading Volume

Financial sanctions on Russia as a result of its Ukrainian policies drove a massive rise in LocalBitcoins trading in that country. Russia’s regulatory uncertainty in regards to Bitcoin also make LocalBitcoins one of the best options for people looking to acquire and sell Bitcoin in the region. As a result, the data shows that more the majority of all LocalBitcoins volume was conducted by Russian accounts. Russia did $756 million, more than twice what the United States did.

These numbers pale in comparison to the global trading average of Bitcoin. On a daily basis, the world does a volume of $5 billion in Bitcoin trades.

Usage Per (Online) Economic-Person

Ahlborg introduces a new metric in an effort to help understand the trading data, a metric called “Usage per (Online) Economic-Person.”

The figure accounts for internet connectivity in a given country, Bitcoin traded, and the country’s economic freedom score. The UP(O)EP is 1000 (or more), while the US and Canada are below 20. The figure is only 220 in Russia, where the majority of all LocalBitcoins volume took place.

Economic freedom plays a significant role in the choice to use LocalBitcoins.

The economic freedom of a given country plays heavily into its LocalBitcoins usage. As Ahlborg writes:

Countries low in economic freedom and low in UP(O)EP (countries below the trend line and to the right) like Iran and Bangladesh only recently started trading and have yet to hit their stride, and countries high in economic freedom and high in UP(O)EP (countries above the line and to the left) like New Zealand and the United Kingdom likewise have their own specific factors. In the future, I will incorporate new layers of data to account for these outliers in an attempt to strengthen the fit of this data to the trend line.

Other Factors Affecting LocalBitcoins

Unlike Binance or other major exchanges, LocalBitcoins trades almost exclusively fiat and Bitcoin. “The first reason I chose LBC is because, unlike other low or no fee, frictionless exchanges, trading Bitcoin through LBC is costly,” Ahlborg says. “econdly, also unlike other exchanges which post large crypto-to-crypto volumes, trading volume on LBC is almost exclusively fiat-to-crypto.”

Yet, LocalBitcoins is not the only platform of its kind. Alternative Paxful is also an interesting case study for Bitcoin trading in developing countries. On Paxful, a significant volume of trades happen in the BTC/iTunes Gift Card market. People in developing markets use gift cards to buy BTC, basically, which is a notable trend.

LocalBitcoins and Paxful remain some of the most solid ways to acquire Bitcoin without using centralized exchanges. Ahlborg says:

The final story in this analysis is that, in totality, nearly six years of aggregate data paint the picture that Bitcoin has utility and that its promise is beginning to be realized for the types of people Satoshi said it would.

True to the peer-to-peer nature of Bitcoin, LocalBitcoins enables people without traditional bank accounts to acquire cryptocurrency. They can use cash transactions or alternative electronic methods, like gift cards.

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