#Nebulizers Market size

[industryinsightsandanalysis]

Nebulizer Market: A Comprehensive Overview

The nebulizer market is witnessing substantial growth, driven by increasing cases of respiratory disorders, technological advancements, and the rising geriatric population. Nebulizers are crucial medical devices that deliver medication directly to the lungs, making them essential for patients with severe respiratory conditions who cannot use inhalers. This article provides an in-depth analysis of the nebulizer market, highlighting key trends, segmentation, and regional dynamics.

Market Growth Drivers

1. Technological Advancements: Innovations in nebulizer technology are making devices more efficient and user-friendly. Companies are focusing on developing advanced models that provide better drug delivery with less effort from the user, enhancing patient compliance and outcomes.

2. Prevalence of Respiratory Disorders: The increasing incidence of asthma, chronic obstructive pulmonary disease (COPD), cystic fibrosis, lung cancer, and other respiratory conditions is a significant factor driving the demand for nebulizers. These conditions often require the administration of medication directly to the lungs, which nebulizers facilitate effectively.

3. Aging Population: The global population aged 65 and over is growing rapidly. According to the United Nations (UN), there were 703 million people aged 65 or older in 2019, and this number is projected to double to 1.5 billion by 2050. The elderly population is more susceptible to respiratory diseases, thereby increasing the demand for nebulizers.

For a comprehensive analysis of the market drivers, visit https://univdatos.com/report/nebulizer-market/

Product Segmentation

The nebulizer market is segmented into jet nebulizers, mesh nebulizers, and ultrasonic nebulizers.

1. Jet Nebulizers: These are the most commonly used nebulizers due to their cost-effectiveness, ease of use, and efficiency in delivering a wide range of medications. Jet nebulizers are expected to witness significant growth owing to the rising cases of COPD and other respiratory disorders. They are particularly effective for medications that cannot be delivered using pressurized metered-dose inhalers (pMDIs) or dry powder inhalers (DPIs).

2. Mesh Nebulizers: Known for their portability and quiet operation, mesh nebulizers are gaining popularity, especially among patients who require frequent nebulization. Their ability to deliver medication with high efficiency makes them suitable for both home and hospital use.

3. Ultrasonic Nebulizers: These nebulizers use ultrasonic waves to create aerosol droplets and are often used for specific clinical applications. They are known for their ability to deliver medication quickly and efficiently, making them ideal for acute care settings.

Modality Segmentation

The market is further divided into portable and table-top nebulizers.

1. Portable Nebulizers: Portable nebulizers are expected to grow significantly due to their compact size, affordability, and ease of use. The increasing adoption of portable devices is driven by the convenience they offer, allowing patients to manage their respiratory conditions effectively at home. For example, Omron Healthcare's launch of the portable nebulizer “OMRON NE C106” in 2020 has contributed to this trend.

2. Table-Top Nebulizers: These are typically used in clinical settings due to their larger size and higher power output. They are preferred for patients who require regular, intensive nebulization.

End-User Segmentation

The end-user segment of the nebulizer market includes hospitals & clinics, ambulatory & emergency centers, and home care settings.

1. Hospitals & Clinics: This segment dominated the market in 2020 and is expected to continue growing. Hospitals and clinics are the primary points of care for many respiratory conditions, and the availability of skilled healthcare professionals ensures proper use of nebulizers.

2. Ambulatory & Emergency Centers: These centers provide rapid treatment for acute respiratory conditions, making them an important segment of the nebulizer market.

3. Home Care Settings: The convenience and effectiveness of home nebulization are driving the growth of this segment. As more patients seek to manage their conditions at home, the demand for portable nebulizers is increasing.

Regional Analysis

1. North America: This region accounted for a significant market share in 2020, driven by a high prevalence of respiratory diseases, an aging population, and advanced healthcare infrastructure. The rapid adoption of new medical devices also contributes to market growth.

2. Europe: Europe remains a key market due to the region's robust healthcare systems and growing elderly population.

3. Asia-Pacific: This region is expected to witness substantial growth due to increasing healthcare investments and rising awareness about respiratory health.

4. Rest of the World: Other regions are also experiencing growth in the nebulizer market, albeit at varying rates depending on local healthcare infrastructure and economic conditions.

For a sample report, visit https://univdatos.com/get-a-free-sample-form-php/?product_id=22726

Key Players

Some of the major companies operating in the nebulizer market include Briggs Medical Service Company, Besco Medical, Flyp Nebulizers, DeVilbiss Healthcare International, Omron Corporation, Becton, Dickinson and Company, Feellife Health Inc., Pari Medical Ltd., Philips Respironics, Inc., and Graham Field (GF) Health Products, Inc.

Conclusion

The nebulizer market is poised for significant growth, driven by technological advancements, the increasing prevalence of respiratory disorders, and a growing geriatric population. As healthcare providers and patients continue to recognize the benefits of nebulizers, especially portable models, the market is expected to expand further. With ongoing innovation and investment, the future of the nebulizer market looks promising.

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UnivDatos Market Insights

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[insightslicelive]

Nebulizer Market Sales Revenue Strategies Insights 2022-2032 | Rossmax International Ltd., Koninklijke Philips N.V., Omron Corporation

Nebulizer Market Sales Revenue Strategies Insights 2022-2032 | Rossmax International Ltd., Koninklijke Philips N.V., Omron Corporation

The Nebulizer Market 2023-2032 report is an authentic source of insightful data for business strategists. It provides the industry overview with growth analysis and historical & futuristic cost, revenue, demand, and supply data (as applicable). The research analysts provide an elaborate description of the value chain and distribution network. This industry study provides comprehensive data that…

[blindmagdalena]

Guilty Pleasures

18+ 3.3k homelander x plus size f!reader. workplace harassment, stalking, voyeurism, masturbation, lite humiliation kink, sublander flavored. nebulously takes place post s1. part 1/4. AO3 link. | Chapter Directory

Homelander is on top of the world. He can say or do whatever the fuck he wants, and the sycophants around him will bend over backwards to make his word law, with few notable exceptions.

He never expected you to be one of them. When you put him in his place after a workplace incident, he becomes fixated on the promise of a firm hand alongside a soft body.

It’s Thursday, which means Homelander is currently bored to tears less than ten minutes into Vought’s weekly digital marketing meeting. These monotonous discussions of percentages and trending graphics gradually begin to feel like a drill pushing slowly into each of his ears, but they’re a necessary evil if he wants to have input when it comes to his image.

He taps his fingers impatiently on the armrest of his chair. The tapping pauses, however, at the appearance of a new presenter.

You.

You’re a far cry from the dime a dozen jackass in a suit that had been presenting before you. He’s sure he hasn’t seen you before, which means you’re new. His gaze drifts from your round face to the sensible cut of your blouse, the garment buttoned nearly to your throat. Anything less would be considered lewd given the size of your breasts. He wets his lips absently, adjusting himself to sit a little straighter.

He’s completely lost track of what you’re talking about in favor of watching the way your hips sway each time you walk from one end of the board to the other, tactfully engaging each observer. You have a resonant voice, commanding attention without sounding harsh. With a rack like that, you must have to fight to have a word you say heard by anyone with even a passing interest in a good pair of tits.

Not that the cheap fabric of your bra is doing them any favors. Silk would be better. He’s always liked the shine of it. Softer, too. It wouldn’t scrape against your shirt the way he can hear that cotton blend you’re wearing is doing. 

Curious, he focuses his vision to peer through your blouse. Your undergarments are plain and sensible. Boring. Still, it elicits a distinct pang between his legs. His mouth waters slightly. Even from where he is, he can smell you, fresh and clean, slightly sweet smelling–like vanilla. Your clothes may be pedestrian but at least your perfume is nice.

Letting his gaze slide lower, he admires how the curves of your body flow into one another. He can tell just by looking at you how soft you would feel against him, under him. How good you would feel to grip and hold in place, sink into and lose himself in. Your voice has a soothing quality to it that lets him easily imagine you’re breathlessly singing his praises instead of rattling off bullet points in a presentation.

Fuck, he’s getting hard, his cock throbbing lightly against the cup of his suit. It’s the only thing that allows him to fantasize as freely as he does. The best part of it is that he’s fairly certain he can sense something warm and wet throbbing between your thick thighs.

He suspects he’s not the only one fantasizing.

The room is quiet for a second too long, and Homelander abruptly tunes back in to realize you’re staring directly at him, expectancy in your gaze. He pulls a blank, realizing he hasn’t processed anything you’ve said. “Say again?”

There’s a flicker of irritation in your eyes before you tightly school your expression back into polite professionalism. His lips slowly split into a devious smile that he consciously fine-tunes to be more neutral. How close you came to some sort of heated response was kind of… cute. It makes him want to give your proverbial pigtails another tug just to see what else he can evoke.

The thought of pulling your hair is good. The thought of you pulling his hair is better, though.

“I asked if you have any feedback for our campaign leading up to the premiere,” you say, though Homelander finds himself more interested in the flash of your tongue he gets as you run it along your teeth afterwards. Your temperature is up a notch, too. You must not be used to such direct attention from someone like him.

“Nope,” he says glibly, turning on one of his patented knock-out smiles. “Looks good to me.” At that, he pointedly looks you up and down, meeting your gaze with a quick wink. 

Judging by the slight tic at the corner of your mouth, you aren’t charmed by his response. Still, he waits in preemptive satisfaction for you to appease him by returning his smile.

You don’t.

Instead, you say nothing more than a terse “Wonderful,” the singular word barely passing for civil, let alone professional. You move on, and Homelander finds himself taken aback. You don’t meet his eye for the remainder of the presentation, and while that gives him plenty of opportunity to ogle you, it bothers him.

Towards the end of your time, he clears his throat. Everyone looks at him.

Everyone but you.

“Thanks so much for your time,” you say to the committee, smiling, finishing your piece with a small incline of your head. You go sit, and there’s a slightly awkward pause before the next presenter takes center stage.

Homelander sits in stunned silence. The idea that you, some fresh faced nobody, think you’re in any position to blow him off is laughable at best. Who cares if he didn’t pay attention to your little presentation? That’s not his job. You’re lucky he’s even here, lucky that someone like him would think to give you time out of his day.

By the time the meeting concludes, you haven’t spared him so much as a glance. Indignation builds hotly in his chest. He’s had more than enough of being snubbed lately. He’s not going to tolerate it from the likes of you.

You should be on your hands and knees begging for his attention.

He watches a handful of your peers congratulate you on your first presentation, though plenty of others cast him wary glances and decide not to approach you. They know better. They know who’s really in charge around here. Naturally, they all skitter away like roaches when he strides towards you.

“Not bad for your first presentation,” he tells you, his smile toned down into a thin, lopsided smirk.

You look around yourself, no doubt taking note of how the other little insects around you have scattered. Maybe now you’ll realize your mistake.

“Thank you, sir,” you say, your body angled slightly away from him, as if you’re ready to bolt at any second.

“Got a lot on my mind, though, so I don’t think I absorbed as much as I could have,” he says, laying on that boyish charm a little thicker than usual. “Would really appreciate it if you could stick around and run that by me one more time.”

Your gaze flickers away from him–he wishes you would stop doing that–to the others who’re filtering out of the room, slowly leaving the two of you behind. “As I said during the presentation, all the documents will be available online,” you say, finally looking back at him. You actually have the audacity to look annoyed that he’s talking to you.

“I don’t have a computer,” he replies, his own voice beginning to flatten.

“I’m sure someone in IT can help you with that,” you say, undeterred by his attempts to corner you. 

His smile tightens minutely. “Do you have some kind of problem with me?”

Your heart jumps. He finds satisfaction in that, at least.

“No, sir,” you say sharply, a barely discernible hitch in your voice. “What I have are deadlines. If you’ll excuse me, I’d like to meet them.” With that, you manage to squeeze by him. Despite the steady confident tap of your shoes against the floor, your heart races rabbit-like in his ears.

He contemplates you as you go, momentarily stupefied by your flagrant disregard for him. You weren’t entirely unaffected by his presence, though. If you’d had less of an avenue for escape, would you have been so flippant? He continues to focus on the beat of your heart as your steps carry you further from him. It doesn’t slow. You’re still full of adrenaline, the scent of it lingering alongside your perfume. He inhales a slow, deep breath, the leather of his gloves creaking as he curls and uncurls his fist.

Homelander finds himself wondering what your agenda is, what makes you so desperate to break from the norm and catch his attention. It’s clear to him that’s what you want. Why else would you be so stubborn where anyone else would yield? He scoffs to himself. 

God, it’s so obvious in hindsight.

He has no doubt that your brazen attitude would shatter if he pressed in closer, if you felt the heat of his breath on your lips. He could part your soft thighs and paint the face of God on the ceiling above you with his tongue inside you. You couldn’t dismiss him so easily then, could you?

You’re so determined to be noticed that it’s almost pathetic. He shouldn’t reward this kind of behavior, and yet he feels strangely inclined to commend it. What you’ve done is brave in a way. Insolence and sycophants he can’t abide, but a touch of bravery? Well… That can be rewarded.

Your heart thunders in your ears as you make a beeline for your office. You can feel a terrible burn crawling up your chest and into your cheeks, the reality of what just happened finally allowed to sink in. You had spent all morning preparing yourself for presenting your work in front of not only your new peers at Vought, but in front of the world’s most prolific superhero. You were solid, you were ready.

Until you felt the gravity of his gaze on you. The weight of it made you stutter where you shouldn’t have, lose your train of thought mid-sentence. Every time you dared to look at him, he was looking at you like he was going to swallow you whole. Never have you felt more acutely aware of yourself than you did beneath his stare, feeling the way he was picking you apart as keenly as you would feel his hands undressing you.

It left you as furious as you are flustered.

That arrogant bastard!

You close the door behind you with a rough breath, closing your eyes. You can’t even sit, you have to pace your office instead, shaking your hands out as you walk. You know you weren’t imagining it. He confirmed as much for you when it took a solid eight seconds of silence for him to tear his gaze up from your chest, smiling as wickedly as any devil and caught elbow-deep in the cookie jar.

You couldn’t look him in the eye after that. It was humiliating to be reduced so thoroughly and obviously in front of your peers. Worst of all, he seemed damn pleased by it. 

Though that isn’t the only reason your heart is still racing. You’re not quite ready to address that yet. You’re fairly certain if you’d been forced to speak to him any more than you had, you would have said something that would cause you to lose your job. You just need space to breathe, to collect yourself, to–

There’s a brisk knock at your door. Great. What now?

“Just a m–” You’re stopped dead in your tracks by a familiar flash of red, white and blue as Homelander lets himself into your office, closing the door securely behind him. 

“Howdy,” he greets. He looks cartoonishly wide and brightly colored against the neutral colors of your office, even more larger than life than he’d seemed in the conference room. He has a smile that looks like it belongs in the mouth of a shark about to take a bite of you. It sets you off kilter completely–not that you’d been much on it to begin with.

You gawk a moment before managing to close your mouth. “Homelander,” you say, your voice curt in your own ears. You have no idea how to address him, still frazzled from not only the presentation, but your interaction that followed it. You should ask him what he needs. 

“What’re you doing here?” That came out ruder than you meant it to. Not that he doesn’t deserve it. Still, you’re trying to keep this job.

“Are you always this pleasant?” He asks, cocking his head slightly as he comes to a stop in front of you, his arms held behind his back beneath his swaying cape. “Or did I catch you on a bad day?”

Is he serious?

“Your conduct today was inappropriate,” you say flatly, settling your hands on your hips.

Homelander scoffs lightly. “Oh, relax. You gonna ‘#Metoo’ me over a wink? Christ, you’re done up tighter than that blouse of yours,” he says, his gaze dipping. A chill rolls up your spine as you watch his tongue roll along his teeth. He’s like an animal anticipating a meal.

Your jaw drops, cold shock settling in your gut alongside that blistering heat. Of all the things you had prepared yourself for before coming to Vought, Homelander being a misogynistic sex-pest hadn’t been on your list.

Well. Not the sex-pest part, anyways.

You point to your office door. “Get out.”

He blinks, zero comprehension in those deceptively charming baby blues. His smile turns incredulous. “I’m starting to think you don’t understand what’s happening here,” he says, his tone taking on a precarious edge. He lets out a breathy, mirthless laugh. “You know, most people in your position would be begging for my attention.”

There it is.

You suck a noise through your teeth, nodding slowly. "Oh, I understand exactly what’s happening here,” you say, shifting your weight like you’re winding up for a pitch. “I know you think you're special because you're famous, or a supe, or both. I know you think I should be grateful that you’d even look at someone like me, but you’re not special, and I’m not grateful. The reality of the matter is I can get dick whenever I want it–good dick��and I can get it without being humiliated at my job.”

The silence in the room is deafening. Homelander looks stupefied, but you decide that you’re not done.

“You're not blessing me by making entitled passes and crude remarks while I'm trying to work. You’re being a nuisance,” you say, your heart beating in your throat. “So please, would you kindly leave?” You ask, voice firm despite the friendlier nature of your phrasing.

Finally, Homelander is the one left gawking. He looks like a fish with the way his mouth keeps opening and closing, but it’s the dismissive, aborted little scoffs he makes in between that really sell his wounded bewilderment. You can see tension lurking just beneath the surface, an anger that skulks in the creak of his leather gloves.

Fear begins to creep up the back of your throat, burning like bile, but you hold steady as he seems to be deciding what he’s going to do with you. The longer the quiet stretches on, your focus entirely on the subtle spasms in his expression, the more sweat begins to prickle at the back of your neck. You refuse to fill the space, you refuse to back down.

For all his power, he’s still just a man.

Eventually, he swallows. “Okie-dokie,” he says, his tone unlike anything you expected. He sounds confused–a little dazed, even. He walks to the door, and after one hesitant look back at you, he leaves.

The door closes with a soft click that still makes you flinch, the sound of it loud in the silence of the room. You blink several times, the abruptness of his departure making the whole encounter feel like some sort of fever dream. 

What the fuck just happened?

You’re not special.

The impact of those words struck Homelander’s ears like a loud, painful ringing that follows him as he walks out of your office. He feels off balance, each step leaning slightly to the right.

It’s a ludicrous statement. Objectively wrong. Who in the fucking world could be more special than him? He’s a literal god, and you’re no one. A faceless, nameless cog in Vought’s mechanism that hoists him to the top of it all. That’s your job. To elevate him. Worship him.

Instead you spoke to him as if he were nothing. He could have cut you down where you stood for that. He could have put your head through your office window, snapped your neck, held your skull and burned your eyes out of–

He shakes his head sharply, swaying. He all but stumbles into the bathroom, surprising one of the worker drones washing their hands. “Get out,” Homelander says gruffly.

“Uh, sir–”

“Get the fuck out!” He snaps, startling the man so badly he immediately rushes off, fumbling with the door on his way out. Homelander slams it shut and lets out a ragged breath, digging the heels of his palms into his eyes, then his temples as he paces the bathroom. His reflection taunts him from his peripheral vision.

He hasn’t been able to look himself in the eye since he snapped his Doppelganger’s neck while he knelt before him.

That’s what he wants from you, isn’t it? Mindless desperate praise and worship. Why, then, does the thought od it make his stomach churn so violently he can taste the burn of bile? He tugs compulsively at his suit collar, the press of it against his skin uncharacteristically hot and itchy.

“I can get dick whenever I want it–good dick.”

He shamefully palms himself through his suit, confusingly hard amidst a swirling turbulence of contradicting thoughts and feelings. He could be good for you, too, if you’d fucking let him. He knows he could make you crumble, take apart that carefully constructed demeanor of professionalism and make you see him for what he is. He can prove himself to you. He will prove that you’re wrong about him, and then you’ll show him the love respect he deserves.

Hurriedly, he unzips his pants. His eyelashes flutter as he shoves his hand into them, roughly grabbing hold of his cock. He braces his forearm against the bathroom door and lets his head drop forward, watching his crimson glove pump the leaking head of his dick. His mind bounces between scenarios. He imagines himself in your place, fully on display for you to ogle. He imagines you’re watching him even now, staring him down with that unaffected look of indifference, of irritation, of disgust.

He bites back a whine, gritting his teeth. He wants so badly to imagine his face buried in your soft tits while he fucks the plush space between your thighs, but he knows you won’t let him. Not right away. You’d make him earn it, wouldn’t you? You’d make him watch you please yourself before he ever got so much as a taste.

The glassiness in his eyes begins to sizzle, the moisture burning away as crimson light flares up in them. Would you laugh if you could see him now, or would you scold him for touching himself without your permission?

Homelander comes hard, tipping his head back with a loud moan as he paints the bathroom door with ribbon after ribbon of come. He barely manages not to blow a hole through the ceiling, the light of his eyes flaring and softening in time with each euphoric wave of release. He pants through it, head falling forward and thunking lightly against the door, resting there while he catches his breath.

“Fuck,” he exhales eventually, sighing. He wipes his hand on the wall and then carefully tucks himself back into his pants, his mind swirling hazily on the best high he’s had since…

Clearing his throat, he puts himself back together before leaving the bathroom. Clearly, the thing that he’s been missing is a challenge. 

Luckily for him, you’ve kindly volunteered yourself.

( chapter two )

[creations-by-chaosfay]

Have you heard of the term "patterns mills"? These are shopfronts that quickly produce a pattern without any sort of testing or vetting, and then put it on the market with an AI-generated or stolen image for a very tempting price. Patterns produced this way are rampant in the cross-stitching world. However, I've recently noticed an uptick in these types of storefronts in the quilting and foundation paper piecing world. Since I'm well versed in FPP patterns, I would like to describe what an AI-generated quilt pattern looks like as well as provide other suspicious giveaways. AI will only get better, so while these mistakes are dead giveaways now, they might be fixed in the future. FPP patterns seem to be easier to replicate in AI than traditionally pieced patterns, which is why I will focus on FPP in this blogpost. However, you can apply the same clues to any sort of craft pattern (or really anything) you can buy online. Important: AI-generated images are not prohibited on Etsy. However, within their policies they state that you must disclose if you used AI within your listing, and these shops do not have that disclosure.

Below is a listing for a wolf face FPP pattern. When you first look at it, does anything seem suspicious?

First, I would like to draw your attention to the scissors in the bottom left of the photo. These scissors are physically impossible to use and are literally melting into the yellow cutting mat. The lines of this cutting mat are unresolved, as are the lines on the green cutting mat in the bottom right corner. These are your first giveaways. However, not all images have background sewing items that look a little funny. Let's take a look at the actual "completed quilt."

The first thing I notice is that the only background seam line (from this apparently foundation paper pieced quilt) is the one in the top left corner. The seam is merely hinted at and does not go all the way to the edge. Additionally, I notice that the eye is too round. One could argue that the cover photo is merely an enhanced version of the completed quilt, but there are no completed quilt photos in the listing. Another clue for identifying AI generated quilt images is that there are a ton of colors/prints used. The prints in this image seem nebulous and the prints around the eye whiskers (?) lose a lot of fidelity. The individual fabrics themselves do not have consistency.

In the image above, the things I notice are that there are curved seams within the gray and white colors. A typical FPP pattern would not have curved piecing interspersed between regular straight seam piecing. Also, piecing lines that are useless, especially visible in the bluish-gray piece on the left. The amount of piecing within that patch does not make sense. Below you will see another listing from a different Etsy seller.

From afar, it looks really good. Plus, the seller has great reviews! And it's a Bestseller! But let us take a closer look…

The first thing that sticks out to me is how the whiskers of the lion are resolved. You can see where they fade into the muzzle of the lion without a realistic piecing line. Some of the patches are straight up "smeary" and wrinkly, a telltale sign of AI. The program does not know how to accurately render the design so it creates an approximation. These are things that are hard to see unless you zoom in. Below is a listing for a legitimate lion FPP pattern from designer Pride and Joy Quilting so you can see the difference. It is clear that the first image is an actual completed quilt top.

Beyond the AI-generated cover quilts, I'd also like to cover other signs of a pattern generated from a pattern mill.

For the lion pattern, the cost is only $8.63. This is very cheap for what is supposed to be a full sized quilt pattern with a multitude of templates.

Both of these sellers have very generic names. While not an immediate cause for concern, I recommend being skeptical.

There are no actual completed quilt images within the listing.

Both of them are considered "Bestsellers" on Etsy, but the shop with the wolf pattern only has 10 reviews. It makes me wonder about the disparity between "buyers" and reviewers.

The 5 star reviews for the lion pattern are extremely generic and talk only about "how much their friend Lisa will enjoy the pattern" or "how easy it was to download." These are not helpful for understanding the quality of the actual product. The 1 star reviews are way more descriptive about the issues the pattern has. This makes me wonder about fake reviews.

Both of these patterns include a full layout of the FPP diagram within the listing. I personally would never do this and I don't know many designers who would.

The lion pattern says this within its description: "Before making a purchase, we'd like to inform you about some important aspects. The product stands out for its template, design, and print quality, serving as a valuable tool for sewing projects. The instructions include two techniques: direct fabric marking (with visible stitches) and invisible stitches. Both are general guidelines and not step-by-step instructions. You can choose these techniques or any other that you consider suitable based on your experience and preference. There are no refunds for the digital file. We appreciate your understanding and are available for any questions." This demonstrates to me that the pictures are not accurate because they are clearly attempting to depict FPP and are hoping that you won't read the description until it is too late.

Why is every lowercase i in the wolf pattern missing its dot? Like, why? I find that strange and off putting.

So, how do you avoid accidentally purchasing a pattern like this?

The first step is gaining experience in recognizing listings that seem a bit fishy. Use the bullet points listed above to see what kind of feeling you get when looking over a listing. I also recommend finding out more about the designer from their website or from their social media. Not all legitimate designers have these necessarily, but it's a great place to start. Try messaging the shop owner on Etsy. Does it sound like they know what they are even talking about? You'll then build a good list of designers and shops you trust. A big and worrisome thing to remember is that AI will only get better and produce better looking images. This will make it harder to identify pattern mills by the image alone. However, the clues that I've listed will help if you put them all together and come to a conclusion. I suggest using them for all your online shopping. I hope this helps!

[olderthannetfic]

I know you love scivener, but do you know anything about ellipsus? It's meant to be an aternative to google docs for collaborative writing.

I heard about them when they dropped nanowrimo as a sponsor over their inclusion of AI bullshit, which seemed promising. And digging around on their homepage I saw mentions of beta reading and ao3, and apparently they're trying to promote themselves on Tumblr now.

So it really sounds like we're the target audience, which could be great, but I don't know enough to be able to tell if there's an obvious catch somewhere?

--

This is the first I've heard of them. A quick scroll through their website seems promising.

As usual, the basic questions are:

How much does this product cost to develop?

Do they have a business plan that makes sense with that cost?

This kind of software can, theoretically, be made by a few friends dicking around, not a huge programmer team all of whom have it as their primary job, so it isn't the pile of massive red flags that all attempts at social media are.

From the site:

"Today we are a small, close-knit team of seven, located across the post-capitalist landscapes of Berlin, Bologna, Buenos Aires, and Szczecin. (So much for our alliteration-based hiring strategy.) True to our mission, we're a progressive, remote-friendly company that prioritizes creativity, community, and creative exchange."

Jobs are listed as: Co-founder and CEO, Co-founder and community, Product and marketing, Design, and Engineering x3.

That seems like a reasonable breakdown and a size of team that could possibly be paid for with some non-insane business model.

The types of red flags we're looking for are

"We want to be the next instagram!"

Many idea people with nebulous skills, few programmers

Thinking you can run tumblr with three programmers

Thinking you can pay for 100 programmers with a cheapass subscription model

Programmers are random, cheap contract workers the founders don't know

Venture capital from sources that will want a big payout rather than support from people who share the goals/values of the team

Extremely overcrowded field with tons of products that do exactly this already

Unclear nature of product or a product that doesn't seem to actually have a market

etc.

What they say about money is in the FAQ:

Will Ellipsus have a paid plan? In order to grow the team and fund ongoing feature development, we will need to charge for a version of Ellipsus at some point. A paid version would be targeting users with specific needs related to advanced security, data syncing, and collaboration. But there will always be a free version of Ellipsus, and we want to be as generous as possible in what's included on that free plan (e.g., unlimited docs and drafts, for starters). It takes time to build a great freemium experience (not to mention a premium product people will happily pay for), which is why we won't roll that out in 2024. While the features that will be included in our paid plan aren't final-final, we can share that everything in the product today will be included in our free plan.

This sounds reasonable. It just remains to be seen whether they keep at it or go belly up (taking your data with them). I guess you'd have to know more about the specific people building this to decide whether they'll be reliable.

The biggest potential issues I see are it being difficult to get people to ditch google docs despite its issues, this taking off big time and the owners deciding to sell it for $$$$$$ to someone who will then ruin it, or the team just not being competent.

But since I don't know any of them, I have no idea how good they are at business.

[aritany]

How do you write a good, engaging summary?

hey anon!

this is a great question! i'm assuming here by summary you mean the equivalent of what goes on a book's back cover or dustjacket, and not the behemoth of a 10-page summary editors ask for, SO.

i answered an ask a while back talking about writing a hook and finding your 'ooh' factor which might be a good launching point, but let's say you've got that and you want to take that and give it some bones.

ideally, your summary's going to take you back to third grade and answer the big Ws. you can do this in bullet points. don't worry about making it taste good yet, we're just gathering intel.

who? (who is your story about?)

what? (what are they trying to accomplish?)

when? (this is sometimes less important. ask yourself: is the timeline of this story essential information? the when question is only essential as it pertains to your characters. sometimes you can answer the "when" just by saying "high school senior" but sometimes, if, say, your book is about the chernobyl disaster, include some "when" details)

where? (again with above: sometimes important, sometimes not)

why? (THIS IS THE IMPORTANT ONE. what are the stakes? what happens if your character doesn't accomplish their "what"? your why is your foundation. spend the most time here. squeeze that lemon for all it's worth.)

and sometimes, how? (in the cases of summaries for literary agents, they often want the how, too. i know. you gotta spoil the book. it SUCKS, but it's the way to make sure your plot has good bones. if you're writing a dustjacket, skip this step.)

once you've got that, time to polish.

(oh my god! how does one polish such a nebulous stack of information? all i have are these bullet points, and they don't even taste good!)

my favourite thing is to riff off the rubber duck method, except instead of a duck, i use an imaginary teenager (i write YA, tailor to fit your needs) who doesn't give a fuck about ANYTHING.

i'm going to tell this teenager about my story, and my goal is to win them over, but the whole time i'm talking, they're asking me one question: why should i care?

this teenager is giving my dust jacket a single glance-over. what do i have to convey to them during that single moment? how do i get them to stop and read further?

i LOVE starting with a question. a little hypothetical, if you will. my big marketing question for my debut, dead girls don't say sorry, is: what does it mean when your best friend dies and your instinct is relief? question or not, put your 'ooh' factor first.

my best summaries read roughly like this (and this is a good starting point, in any case):

[ooh factor!!]

[character A, who is Relevant Because Here's Why (include your where and when here, if applicable), is in a Sticky Situation]

[Oh My God, It's Even Stickier! tell some more about why, now!]

[repeat for other narrators, if necessary]

[if character a can't X, then Y, and if Y, then Z. (and, if that's not enough, talk about why Z is bad) and if Z, then.... ????]

[frisbee toss to your audience. can character A solve their problem before all is lost? (don't say this verbatim. that's corny. find a way to make that question speak to the story you're telling)]

i hope that helps, anon!

(p.s. if you're writing a summary that's straight up a recap of the story, like you often have to when querying, that's easier. you just get to tell your story, bite-sized. tell the story as it happens, top to bottom. don't leave out how they solve it, either.)

[misseffect]

7 snippets, 7 mutuals

Thanks for the tag @otemporanerys!

Tagging a lot of people who have already been tagged: @diaphanouso @helila @dispatchwithlove @kalliesa @angry-jager @dwarrowdams @serendipitys-teapot

All of these are from my Mass Effect F1 AU: Flashpoints

+++

Singapore Shower

One moment Garrus is holding her by the arms, water rolling over his shoulders – there's a knotted look on his face; his mouth is moving but no sound is coming out, which is weird – and the next she's lying on her back on the shower room floor.

"Shepard? Hey – c'mon."

Garrus is kneeling beside her, pinching her arm gently, holding her legs in the air with his shoulder. She feels heavy, like her bones are full of syrup, and the thumping behind her eyes is keeping time with the fuzz crowding her vision.

"Shit."

"It's alright." He sounds further away than he should, and so does the water still beating down on his back. "You passed out for a second, that's all."

+++

Shepard Does An AMA

probinguranus6969 - Would you rather fight 20 duck-sized Jokers or 1 Joker-sized duck?

janeshepard54 - I know your reddit handle joker

probinguranus6969 - damn it

+++

FaceTime Antics

She fishes another biscuit out of the packet while Garrus props his phone up on the side and heaves his suitcase onto the bed. It’s a nice enough room from what little she can see: old-fashioned, like the rest of the place, but in a plush, cared-for sort of way.

“Oh, by the way–” Crunch. “–you don’t happen to know how the dark web works, do you?”

He unzips the case and flips the lid. “Not really. Why?”

“I got called up for drug testing at Paul Ricard and my sample went missing,” she says, chewing glumly. “Joker’s winding me up about it; thinks someone’s selling vials of my piss on the black market.”

+++

Normal Thoughts To Have About Your Bestie's Car

The second he starts to ask the car for more, everything changes. 

It feels familiar – in fundamentals, sure, in throttle and steering output – but there’s something else, too. It’s more pliable than the Hierarchy car, more predictable than anything Omega or Archangel could give him; it's unlike anything he’s even driven, but somehow he knows it. Like catching a familiar smell in a place you've never visited.

And then it hits him.

It's not the car. It's her.

He knows Shepard's driving style almost as well as his own – reactive and twitchy, nose-heavy, late-braking, all faith and guts – and this thing lives and breathes it. It takes everything he's got to give, the good and the bad, and amplifies it tenfold. It grins and says c’mon, I dare you.

It’s not just a car designed with her in mind. It’s like wearing her clothes.

+++

Not To Be Dramatic But I Would Die For Mr Blobby

Shepard rounds the corner into the kitchen to find Mr Blobby loitering by the back door like a pair of cow-coloured slippers.

“He’s in a time-out," Hannah calls through the open window, paintbrush in hand.

“Aww, Blob.”

Mr Blobby makes a mournful rrrr sound. There’s a dab of brown paint on the end of his tail.

+++

Shepard Has PTSD Probably

It's not a nightmare really. Sure, it wakes her up every few hours, sweaty and unrested, and when she closes her eyes again, it drops her right back where she left off, but it's not scary. She's not being hunted or chased. She's not standing at the front of class with no clothes on. Nobody's dying.

Shepard's driving a road car on suburban streets - shifting, nebulous streets; faintly European but also faintly not - and somewhere in the distance, there's a fire.

There's a fire and she has to reach it.

She can see a column of black smoke in the distance, catch the odd lick of orange between buildings, but every turn she takes feels wrong and by the time she doubles back, the smoke isn't where she thought it was. It's in her rearview mirror, or out to her left when it was on her right. Sometimes a fire engine blasts past her in the opposite direction, the wailing siren fading before she can follow.

+++

Everybody Hates Conrad

Mathematically Shepard could win the Championship as early as Japan, five races before the end of the season, and it shows. Media seems to come naturally to her in a way it never has to him, but still; he’s never seen her so relaxed this early in the year. Al’Jilani can’t draw her in with pointed questions about Anderson giving her an easy ride and she doesn’t even bother taking a bite out of Conrad Verner.

“Any comment on rekindling your relationship with Thane Krios?” he asks, his big square face expectant.

Shepard scratches under her chin. “Why am I always the last person to find out who I’m dating?”

There’s a ripple of laughter. Emily is checking her watch and people are starting to shuffle their belongings around.

“Are you going to answer the question?” Conrad calls, but by then there’s enough ambient noise for everyone to plausibly ignore him.

[siegecraft]

TTRPG Goals: 2023

These are my goals for everything tabletop roleplaying game related in 2023.

Goals is a little bit of an oversimplification: some of these goals are concrete and entirely in my control. Others are more nebulous intentions that depend in varying degrees on the willingness and whims of others.

I find it useful to be honest about my progress for accountability—even when there is no progress, to see others’ processes, and to share what my goals even are in case someone is game to help me accomplish them. So they are listed below, and I’ll aim to provide updates every few months.

Play

Play 15 unique TTRPGs.

Add 2 epistolary RPGs to my ongoing asynchronous games.

Run Lady Blackbird again.

Run 1 short campaign.  

Say no to games when I don’t have time.

Continue to grow as a GM and facilitator.

Improve my setting and character descriptions.

Create better reference materials for my players, when needed.

Get better at scoping world size and narrative complexity for shorter campaigns and one-shots.

Better communicate my own needs and desires when I GM.  

Creation

Release Plant Girl Game.

Finish a draft of Neon City Next by June 2023.

Finish a draft of The Prince of Nothing Good by end of 2023.

Draft 3 additional Tomorrow on Revelation III mission modules.

Write an adventure, supplement, or playbook for 1 game I did not design or edit in house at Sly Robot Games.

Edit 1 game we did not design in house at Sly Robot Games.

Create something for #Dungeon23 / #City23 every day, even and especially if it’s just scrawling down a couple words.

Community

Share recommendations and reviews for games as I play them.

Run playtests for friends.

Come up with a way to share my marketing and communications knowledge with other indie TTRPG creators.

Attend 1 TTRPG convention, if safe to do so.

Wishlist games I’d like to play in 2023:

Apocalypse Keys

Bluebeard’s Bride

Errant

Hard Wired Island

Heart

Jiangshi

Lady Blackbird

Monster Care Squad

Neon City Next

Sleepaway

Thirsty Sword Lesbians

Tomorrow on Revelation III

Under Hollow Hills

Wickedness

Yazeba’s Bed & Breakfast

As always, curious to see what other folks are planning for next year if you're inclined to share!

[cyberphuck]

alright, let's see.

-adverts cannot lie about the product they are advertising [?] MAYBE. We'd need some guidelines as to what "lying" in this context means. "Come and play this game" = you click and what you see is indeed a game (and then we'll need a separate set of guidelines as to what a "game" is in this context), regardless of what the ad showed. Is that a lie? "Come and play this game," the ad shows a lady barfing on a knight and then crushing him between her thighs, but underneath is a legible message that reads "not actual gameplay" or "gameplay differs from ad images." Both of those sets of guidelines would take a lot of lawyers, a lot of back-and-forth arguing and a lot of time.

-adverts cannot trick you into clicking them (eg. false X's to close the ad) [O] YES. Design a Standard Exit Icon, i.e., a specific shape, color and size, and require Marketing to use that icon only, and that the icon MUST close the ad as soon as it is pressed.

-adverts cannot pretend to be the app you are currently playing and say "you need to update the app!" [O] YES. If it's an ad, it has to state-- legibly-- that it is an ad and not part of gameplay or typical usage of the app.

-adverts cannot, under any circumstance, have strobing lights [O] YES. Set a standard of "ad cannot feature shifting of high-contrasting colors at faster than X FPS," as well as "shifting of high-contrast colors between x and X FPS cannot comprise more than xx% of the adspace."

-adverts cannot bully or belittle the viewer (genuinely why is this one a thing ads do) [X] NO. How would you even achieve that. What does "bully" or "belittle" mean in a universal sense that could be flexible enough to allow ads to exist at all, while also not being so flexible that it's useless? (I'm not saying that ads that tell you you suck should exist, just that trying to pass laws or guidelines limiting that kind of language would never work.) Workaround: Allow users to "opt out" of ads that contain voice over or onscreen text of any kind except for mandatory messages regarding the ad's content (as outlined above). Ads displayed on children's apps, children's media, or anything meant for kids should have this feature as default.

-advertising gambling should be illegal [X] NO. Definition of "gambling" is too broad and too easy to loophole

-advertising addictive products should be illegal [X] NO. Definition of "addictive" is too nebulous, especially when referring to non consumables (and also consumables-- caffeine is addictive. Sugar is addictive. I can't advertise Pepsi?). You could become addicted to playing Solitaire. Again, not saying that predatory apps full of microtransactions are good, just that this would never fly.

-no hate speech of any kind [X] NO. Definition of "hate speech" is too broad and can change too quickly. WORKAROUND: as above, the option to turn off text in ads.

-no attempting to convert the viewer to any religion [X] NO. Again, definition of "convert" is either too narrow to do any good or too broad to do any good. Same with "religion." Can't have Castlevania games? Can't have characters named Chris or Josh or Larry?

-ADVERTS SHOULD NOT BE ABLE TO FORCE OPEN THE APP STORE ON ANY DEVICE [O] YES. No trouble there. But bear in mind that even for issues that you can write guidelines for, a lot of the ads you take issue with are for apps that were developed by, and have servers in, countries outside the US. You can make a law that says No Depiction of Giant Lady Barfing On People, but you can't make non-US citizens animating that giant lady follow the law. Could you make a law that only applies to ads for games intended for download and use inside the US? Sure. Could you enforce that law? Fuck no. Even if you got the law to pass somehow and it was written well enough to absolutely apply to certain ads, the foreign developers can just ignore it, making a new ad every time the old one gets reported and turning the app store into a huge, unending game of whack-a-mole. And finally: when it comes to a contest between improving people's quality of life, and a Huge Corporation Making Money (Apple or Google getting a little nibble of every microtransaction), the Money will win, every single time. Corps have shown again and again and again and again that they will not create or follow safety and/or quality assurance policies unless they're forced to by the courts (and they'll fight it kicking and screaming like a toddler being carried surfboard-style out of the family gathering). The fact of the matter is that in our current political climate (coughSCOTUScough), the courts no longer have the power or the will to do that. Don't. Forget. To Vote.

there needs to be so much more legislation when it comes to advertising, especially mobile adverts which are 99% lies and often predatory.

[marketsndata]

Global Respiratory Care Devices Market Size, Share, Growth and Forecast 2031

Global respiratory care devices market is projected to witness a CAGR of 7.07% during the forecast period 2024-2031, growing from USD 23.15 billion in 2023 to USD 39.98 billion in 2031.

The rise in respiratory diseases, the geriatric population, and increased pollution rates are some factors propelling the global respiratory care devices market. Advances in technology, rising investment in healthcare, and the prevalence of chronic obstructive pulmonary disease (COPD) as well as asthma also drive the demand. COVID-19 underlined the need for respiratory support, investments, and global awareness in respiratory care solutions. This has marked significant growth in the global respiratory care devices market during the COVID-19 pandemic.

Respiratory care devices are used to diagnose, monitor, and treat increasingly common respiratory disorders caused by pollution, aging populations, and lifestyle factors. These devices include ventilators, nebulizers, and oxygen concentrators, and they are all crucial for supporting respiratory function and delivering patient care within hospitals and home settings. Increased awareness about respiratory health has made these devices more in demand, especially since the COVID-19 pandemic highlighted the requirement for balanced and reliable support related to respiration. Technological advancements with portable, user-friendly devices expand their utilization beyond clinical settings into the home environment for chronic patients to manage symptoms over time. Respiratory care devices are pivotal in effectively managing respiratory diseases while reducing hospital admissions and improving healthcare efficiency worldwide.

Improving product offerings through the innovation of new technology makes companies create substantial value for customers. The growth of the respiratory care devices market fuels overall demand and market expansion. For instance, in August 2024, Oxymed, a brand of Medequip Healthcare Solutions Pvt Ltd., launched the SleepEasy Auto CPAP device. The company’s portfolio also includes i-series PAPs; it has the most advanced technology, including the FlowSens algorithm, at significantly better comfort and at much lower prices than the international brands can offer. These products are CE-certified and accompanied by a quality warranty. This expansion in the product offerings will bring better respiratory care to more individuals in India, improving customers’ satisfaction and the number of orders in the market. 

Strategic Investments in Respiratory Care Devices

Strategic investments in the respiratory care devices market have been developing breakthrough technologies for personalized treatments, increasing the accuracy of diagnostics, and increasing patient compliance. Investments are made in advanced ventilators that will eventually provide a more effective management system for complicated respiratory diseases and significantly reduce complications arising from the conditions. Continuous monitoring devices critical to managing chronic respiratory diseases and those used to detect real-time changes in lung functions are also other investment areas showing large-scale focus. Besides, investments in miniaturization improve patient comfort and enable higher compliance with long-term treatments. Strategic partnerships allow innovative solutions to redefine care standards and contribute to a constantly better outcome for respiratory diseases.

For instance, in January 2023, Telesair, Inc. received Series A funding of USD 22 million from Pasaca Capital, Inc. to launch an ICU-focused Bonhawa Respiratory Humidifier in the market and design a new product to provide safer and quicker patient discharge. 

Rising Air Pollution Levels Promotes the Market

The increase in air pollution levels is driving the escalation of respiratory diseases, such as asthma and breathing difficulties, thereby gaining popularity for respiratory care equipment. As a response, the government is introducing various measures to strengthen respiratory healthcare, including contributing to research in diagnostic as well as therapeutic apparatus. These measures are strengthening the respiratory care market as air pollution-linked health concerns rise, further underlining the urge for proper respiratory care solutions. For instance, in June 2024, HP Ghosh Hospital in Salt Lake City, Calcutta, launched Chest Tree, an initiative for good respiratory health. This project shows the hospital’s commitment to advancing respiratory care using the most up-to-date technology and specialized medical staff. The Chest Tree visually maps all types of respiratory conditions, including COPD, asthma, lung cancer, and other sleep disorders, for easier comprehension of the facilities offered. This thus allows patients to better engage with and understand the treatment options, thereby upgrading awareness.

Rising Awareness of Respiratory Care

With the growing awareness of respiratory health issues, more people are now focusing on their respiratory well-being; hence, there is an increasing demand for respiratory care devices. Nowadays, people are more conscious of air pollution’s impact on their lives, leading to more adoption of products like portable oxygen concentrators and non-invasive ventilators. Therefore, growing awareness is driving the market further towards innovation in home-care solutions as consumers look for easily accessible solutions with friendlier interfaces that can help them cope with asthma. Considering this increased demand for effective personalized respiratory care solutions, manufacturers are innovating to expand their offerings.

For instance, in May 2023, Cipla Limited introduced the ‘Tuffies’ campaign to increase awareness of respiratory care in children across India, especially patient groups with asthma. This would influence the market for respiratory care devices with increased awareness and demand for effective solutions for asthma management in children. Moreover, in October 2022, AirPhysio Pty Ltd partnered with Apollo Hospitals Group and Medsmart and launched its respiratory devices in India. This partnership is set to increase the awareness and demand for these innovative products in India.

COPD Application Segment to Lead the Growth of Market Due to Rising Patient Population

The COPD segment leads in the market for respiratory care devices primarily due to the increased incidence of chronic obstructive pulmonary disease. Improvement in technology and continuous innovation ensures the development of advanced devices to improve patient results. Partnerships of leading healthcare companies with device manufacturers promote this trend, thus providing a boost to the development and distribution of innovative solutions. Such efforts result in higher adoption of respiratory care devices for COPD. The strategic focus on COPD management becomes one of the key drivers for market growth and addresses the needs of patients with such conditions.

For instance, in March 2023, the University of California, Davis, in collaboration with Propeller Health, launched a remote monitoring program for patients. The program consists of sensors, a mobile app, and personalized support to track medication usage and respiration, which might then be integrated with UC Davis’s electronic health records for enhanced patient care. The program can be expanded to other health systems under the University of California, enhancing chronic disease management, especially COPD.  

North America to be in the Dominating Region

North America leads the global respiratory care devices market due to a combination of factors. The high prevalence of respiratory conditions like asthma, COPD, and even sleep apnea in the region is a major factor driving demand for more advanced respiratory devices. Based on CDC data published in 2023, asthma affects 7.7% of Americans and is more prevalent in adults, at 8.0%, and females at 9.7%. Of the reported 24.9 million affected, 60% of the adults and 44% of the children experience uncontrolled asthma. In addition, an increasing awareness of respiratory health issues through various organizations and government efforts has further led to expanding this market. In the United States, a program called “Healthy People 2030, “initiated by the U.S. Department of Health and Human Services, promotes respiratory health. The emergence of key regional players further hastens the innovation and accessibility of advanced devices. In addition, the well-established healthcare infrastructure, growing healthcare expenditures, and rising adoption of home healthcare solutions in North America further favor the region’s leadership in the global marketplace.

Download Free Sample Report

Future Market Scenario (2024-2031F)

Key drivers for future growth in respiratory care devices are the growing incidence of chronic respiratory diseases, advancements in technology, and the need for home healthcare solutions. Advancements in miniaturization of devices and integration into the digital health platform will expand patient availability, further propelling market growth.

In October 2024, Inspira-Technologies OXY B.H.N. LTD. introduced disposable blood oxygenation kit for all types of life support machines compatible with INSPIRA ART devices.

This innovation will help boost the efficiency of hospitals in maintaining compatibility with cardio-pulmonary bypass machines. This launch is expected to spur growth in the respiratory care devices market by providing cost-effective and versatile solutions for better patient care.

In April 2023, OxyGo HQ Florida, LLC launched a new product for the portable oxygen concentrator, the OxyHome 5L Stationary Concentrator, which is aptly designed to provide constant flow with up to 5L per minute. This oxygen supply is highly recommended for home use. The launch would have a significant impact on the market for respiratory care devices, increasing readily available home-based oxygen therapy options and therefore demand for convenient and user-friendly respiratory solutions in the next few years.

Report Scope

“Respiratory Care Devices Market Assessment, Opportunities and Forecast, 2017-2031F”, is a comprehensive report by Markets and Data, providing in-depth analysis and qualitative and quantitative assessment of the current state of the global respiratory care devices market, industry dynamics, and challenges. The report includes market size, segmental shares, growth trends, opportunities, and forecast between 2024 and 2031. Additionally, the report profiles the leading players in the industry, mentioning their respective market share, business models, competitive intelligence, etc.

Click here for full report- https://www.marketsandata.com/industry-reports/respiratory-care-devices-market

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[credenceresearchdotblog]

The Aromatherapy Market is projected to grow from USD 2,102.34 million in 2023 to an estimated USD 4,936.97 million by 2032, reflecting a compound annual growth rate (CAGR) of 9.95% from 2024 to 2032. Aromatherapy, an age-old practice of using essential oils and natural plant extracts to enhance physical and psychological well-being, has witnessed a surge in popularity over recent years. With growing awareness of holistic health approaches and increasing consumer preference for natural products, the global aromatherapy market has entered a phase of significant growth. This article delves into the current trends, driving factors, and future opportunities in the aromatherapy market.

Browse the full report at https://www.credenceresearch.com/report/aromatherapy-market

Market Overview

The global aromatherapy market was valued at approximately USD 1.8 billion in 2022 and is projected to grow at a compound annual growth rate (CAGR) of 8.2% from 2023 to 2030. This expansion is fueled by rising consumer interest in alternative medicine, wellness tourism, and lifestyle changes driven by stress-related disorders.

Aromatherapy encompasses various applications, including relaxation, pain management, skin care, and respiratory relief. The primary components of this market are essential oils, diffusers, and other accessories such as inhalers and roller balls.

Key Trends Driving Growth

Rising Demand for Natural and Organic Products Consumers are increasingly seeking natural and chemical-free products to maintain health and wellness. Essential oils derived from plants like lavender, eucalyptus, peppermint, and tea tree are perceived as safer alternatives to synthetic pharmaceuticals and cosmetics.

Expansion of the Wellness Industry The growing focus on holistic health has elevated aromatherapy to a mainstream wellness practice. Spas, wellness retreats, and yoga centers are incorporating aromatherapy sessions to offer enhanced relaxation experiences.

Increased Consumer Awareness The accessibility of information via social media and wellness influencers has amplified consumer knowledge about the benefits of aromatherapy. This has led to a spike in demand for essential oils and aromatherapy devices.

Technological Advancements in Diffuser Devices Innovations such as ultrasonic and nebulizing diffusers have transformed how essential oils are used, making aromatherapy more convenient and effective. Portable and aesthetic designs further appeal to tech-savvy consumers.

Therapeutic Applications in Healthcare Aromatherapy is gaining traction in healthcare settings, particularly for stress management, sleep enhancement, and pain relief. Hospitals and clinics are adopting aromatherapy as a complementary therapy to improve patient outcomes.

Challenges in the Market

While the aromatherapy market is thriving, it faces challenges such as:

Lack of Standardization: The industry lacks uniform regulations and quality standards, leading to variations in the purity and efficacy of essential oils.

Health Risks: Misuse or overuse of essential oils can cause adverse reactions, including allergies or skin irritation.

High Costs: Pure essential oils can be expensive, limiting their adoption among price-sensitive consumers.

Future Opportunities

E-commerce Boom: Online platforms are revolutionizing the retail of essential oils and diffusers, offering convenience and variety to consumers.

Personalized Aromatherapy: Companies are exploring customized solutions using AI and data analytics to cater to individual preferences and health needs.

Sustainability Initiatives: Eco-conscious consumers are driving demand for sustainably sourced and packaged essential oils.

Integration with Smart Homes: Aromatherapy devices integrated with smart home systems offer new possibilities for growth.

Key players

Procter & Gamble

Reckitt Benckiser Group PLC

Ryohin Keikaku Co., Ltd.

dōTERRA

Young Living Essential Oils, LC

Mountain Rose Herbs

Edens Garden

Plant Therapy

Aurora

Rocky Mountain Oils, LLC

FLORIHANA

Biolandes

Falcon

Stadler Form

Segments

Based on Product

Consumables

Equipment

Based on Application

Relaxation

Skin & Hair Care

Cold & Cough

Others

Based on End User

Home Use

Spa & Wellness Centers

Hospitals & Clinics

Yoga & Meditation Centers

Others

Based on Mode of Delivery

Topical Application

Aerial Diffusion

Direct Inhalation

Based on Distribution Channel

E-commerce

Offline Stores

Based on Region

North America

U.S.

Canada

Mexico

Europe

Germany

France

U.K.

Italy

Spain

Rest of Europe

Asia Pacific

China

Japan

India

South Korea

South-east Asia

Rest of Asia Pacific

Latin America

Brazil

Argentina

Rest of Latin America

Middle East & Africa

GCC Countries

South Africa

Rest of the Middle East and Africa

Browse the full report at https://www.credenceresearch.com/report/aromatherapy-market

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[blindmagdalena]

Guilty Pleasures ( chapter two )

18+ 3.8k homelander x plus size f!reader. workplace harassment, stalking, voyeurism, masturbation, lite humiliation kink, lite somnophilia, breaking & entering, petty theft, sublander flavored. nebulously takes place post s1. part 2/4. AO3 link. | Chapter Directory

Homelander is the most powerful man in the world, and all he wants is to be yours.

After spending the majority of your evening and the following morning anticipating being fired, walking into work the next day feels like traversing a thinly frozen lake, each step webbing out in precarious cracks.

Clearly you’re not the only one who thinks so: you clock a handful of surprised looks from coworkers who’d attended the meeting and took note of the tension between you and Vought’s golden boy.

Maybe they’d taken bets on whether or not you’d be coming in this morning.

There’s no sign of Homelander on your way in. Not that you were expecting him–yesterday was the first time you actually saw him in person–but you still find yourself on the lookout. It’s hard to say whether you’re anticipating or dreading him. Part of you is still expecting to open your door and find a letter on your desk politely informing you that they’ve determined you aren’t a good “culture fit” for the company, and that your probation has been terminated.

After all, who in their right mind would take your side over Homelander’s?

You push open your office door, and sure enough, there is a letter waiting for you, but not in the way you expected. You stand in the doorway, staring in quiet incomprehension. The envelope, crisp and bright white, is propped up in a bed of rich red roses sitting in a pretty vase upon your desk. You glance behind you before you step inside, closing the door behind you, and approach the desk cautiously. You pluck the paper out of the bouquet, taking a moment to smell the flowers–they smell as good as they look–before you carefully rip open the envelope, tearing the small american flag sticker that sealed it.

Inside, there’s only one word on the folded piece of paper, scrawled in surprisingly elegant handwriting.

Truce?

You can’t help the incredulous little bark of laughter you give at that. It’s not even an apology. It’s a demand that he expects a gratuitous bundle of flowers will help you swallow, like taking medicine with a spoonful of sugar.

“You’re ridiculous,” you say quietly to the letter, setting it down on your desk. You give the roses one last sniff, testing one of the soft petals between your fingers. You wonder if what you said actually got through to him.

Homelander has no real reason to smooth things over with you: you’re no one. He’s posed no risk to himself by coming after you. He could no doubt have you fired by complaining that your marketing tactics don’t align with his brand. It’s hard to imagine Vought denies him much.

Yet he is apparently negotiating peace. It’s not nearly enough, but it is a start.

Or maybe it’s just more than you expected.

You sit, idly tapping the letter against your desk. You’d be lying to yourself if you said you didn’t still think him handsome. Homelander wasn’t the first man to ogle your tits while you gave a presentation, but he was certainly the first to fluster you like that when he did. His sly smile had made you want to slap him, but there was a questionable little part of you that thought about kissing it better afterwards.

Taking in a steadying breath, you slip the letter into your desk drawer and adjust the flowers to the side, admiring them a moment before you pull out your laptop.

If Homelander can behave himself enough to let you do your job without public humiliation, you can afford a truce. You don’t need to forgive or condone him to be civil, or even to continue having your own private fantasies. A little guilty pleasure now and again never hurt anyone.

You can’t know that Homelander is observing you throughout this internal conversation, watching through several layers of steel and concrete, his parted lips curving into a slow smile as you accept his offering. You can’t know that you haven’t just acknowledged a truce, but an invitation.

No, you can’t possibly know what’s to come.

Two days later, you diligently change the water that the roses in your office sit in. They’re doing well, the crimson buds having unfurled into a splay of velvety petals. You pinch one between your thumb and forefinger and stroke it absently. Homelander has continued to be a scarcity, but that doesn’t mean you haven’t seen him. Quite the opposite: you spend most of your working hours either looking at or thinking about his face to the point where it’s starting to follow you home each day.

That’s what you tell yourself when you think of him outside of work hours, anyways.

It’s been long enough now that you wonder if the flowers were the end of it. He was simply covering his ass with a half hearted gesture that slightly resembled an apology so that you could both comfortably drop the subject. That was entirely fine by you so long as he actually did improve his behavior.

A familiarly brisk knock at your door catapults your heart up against the cage of your ribs like a spooked hare. It’s the exact same beat, you’re sure of it. You stay quiet, half expecting to be barged in upon, but when nothing happens, you move from your desk and open the door yourself, intentionally blocking it with your body.

Sure enough, Homelander stands tall on the other side. He flashes his signature smile while your eyes narrow suspiciously. “Can I help you?”

“I think I’m the one who can help you,” he says brightly, that spread of teeth downright wolfish. He lifts a handful of papers that have been stapled at the corner, gesturing for you to take it.

Still wary, you take them from him and shift, wedging your foot to keep the door firmly in place while you flip through the pages. Your brows furrow as you recognize chunks of your own presentation. Understanding dawns when you realize that he’s annotated them.

“You read my presentation,” you say, unable to mask your surprise.

“Obviously. It’s my image on the line, right? Got some notes for you, but I have to say: y’mostly nailed it,” he says, reaching out to rest a gloved hand on the doorway.

“Mostly?” You echo, quirking an eyebrow at him as you look up from the pages.

“Yeah, mostly. Again, I have some minor notes,” he says, wiggling his other hand in a vague gesture. “But I figure I owe you praise on a job mostly well done.”

You’ve got to be kidding me.

Crossing your arms, you abandon your stern foothold on the door in order to shift your weight, your incredulity showing in every inch of your body language.  “What you owe me is an apology.”

Homelander’s grin softens into a smile that’s no less challenging. “Looks to me like you’ve already been enjoying my apology,” he says, leaning slightly to gaze past you, to the bundle of roses sitting prettily on your desk.

You briefly glance over your shoulder, but your expression remains impassive. Unimpressed. “That? That isn’t an apology. An apology would include the words I’m sorry.”

He scoffs a dismissive laugh, swaying back to look away, but you persist.

“I’m serious,” you say, luring his ocean blue gaze back to yours. “I want you to say to me ‘I’m sorry for the way I behaved during your presentation. It won’t happen again.’ “

The two of you hold each other’s gaze with all the magnitude of two gunmen in a duel, hands steady over your proverbial pistols. 

To your surprise, Homelander does not fire back. He raises a dainty white flag.

“I’m sorry for the way I behaved during your presentation,” he says, words slow and measured. You watch his tongue flash over his bottom lip, wetting it attractively. You fight to not let your eyes linger on it. “It won’t happen again.”

You swallow, suddenly finding thought and speech an impossible task. You weren’t prepared for such raw, ready obedience from him, nor the intensity in his gaze that follows it. He reminds you of a charmed snake–docile so long as he is transfixed.

“Good,” you say, the word half a sigh. Homelander’s lips part and he breathes in like he’s caught wind of something particularly delicious smelling. “I accept your apology, and I appreciate that you took the time to do this,” you say, gesturing with the documents in your hand. “I’ll go over them and get back to you.”

He reaches out, bracing his hand on your office door. You half expect him to push it open, but he merely holds it there. “We could go over them together,” he suggests slyly.

“No,” you say, clearly disarming him. He looks as though he’s forgotten the meaning of the word. “I’m in the middle of another project at the moment.”

The leather of his gloves creaks faintly in your ear as he flexes his grip on the edge of the door. While what you’ve said is true, it’s also serving as a test. Words and flowers are pretty things, but only actions always speak the truth.

“At the moment,” he repeats, gears visibly turning in his eyes. “So… Later?” He extrapolates, displaying an uncharacteristic tentativeness alongside his obvious displeasure at the taste of rejection. You even see a glimmer of hope in the mess of his expression.. 

He did pass the test. You suppose you can reward him for that.

“Another time,” you say, giving your door an exploratory push. He relents, his hands sliding down the length of it before falling away as he takes a half-step back. “How about tomorrow on my lunch break? 1:00 o'clock sharp.”

He splits into a smile that looks more genuine than any of his you’ve seen before. “Aaalrighty-roo. Sounds gooood to meeeee,” he says, drawing out his vowels more the closer he gets to actually having to leave. At your silent, amused stare, he claps his gloved hands together with a muffled thump! and takes a few more steps backwards. “Yooooou’ll see me… tomorrow.”

Your smile pinches along with your brows. What a strange way to phrase it. “See you then,” you say, watching as his face is eclipsed by your closing door. You wait a beat and then let out a thin thread of breath from your pursed lips, resting your weight on the door.

Looking down at the papers in your hand, you push off from the door and head to your desk, flipping through them.

Such a strange man, you think, carrying the notes to your desk. You set them down next to the vase of roses and try not to think too much about the unconscious smile your lips keep settling into for the rest of the day.

Homelander’s got you hook, line and sinker. He’s certain of it. He lingers on the other side of your door just long enough to watch you through it while you settle, a charmed smile set on your lips. He can already imagine how those lips would feel against his own, how they’d taste. He swallows thickly and looks around before he departs, already plotting his next move.

The two of you have a date tomorrow, and in order to be at the top of his game, he’s going to have to do a little additional research. Knowing your work was a good first step. The next one will be learning about you.

Following you home is the easy part. It ultimately feels chivalrous to do so once he realizes you walk home even at this time of year, when the sun sets long before the work day ends. He drifts above you, cocking his head curiously. No wonder you walk. The streets are packed as tightly as sardine cans, and your apartment garage isn’t much better. The claustrophobia of it all serves as a stark contrast to the openness of Vought tower.

The interior of your apartment provides an even sharper juxtaposition to his penthouse. It’s tidy, but the comparatively low ceilings and minimal floor space still make it look cramped. Somehow, you simultaneously have too much and yet not much at all, the confinement of a downtown apartment making what minimal affects you do own seem crowded together.

That only becomes more apparent once he’s inside, slipped in through your balcony after sleep has taken you. Why would you bother to lock your balcony when you live on the 8th floor? It works out perfectly for him.

In all fairness, your living room feels cozier once he’s standing in the center of it. Your walls are lined with an assortment of art pieces and photographs, and the shelves are well stocked with books and knick-knacks. You have a decent film collection displayed on your media console, and he can’t help but snoop through it, bending at the waist, examining through the rows. He cocks his head.

Odd. You’d think an employee of Vought would have at least a few VCU films. He runs his index finger along the spines, slightly adjusting them flush as he goes. Pursing his lips, he straightens up and looks at the closed cabinets on either side. The left one yields an untidy assortment of electronic odds and ends, cords and the like. Nothing of much interest other than an indication that while you like to keep up appearances, you aren’t quite as together as you’d like people to think. 

It’s on the right side, however, he finds what he’s really looking for.

“Bingo,” he whispers, smiling to himself as he scopes out your little hidden collection of Vought hero flicks. Specifically, his films. He’s less interested in the handful of others you own (Queen Maeve: Her Majesty, Black Noir: Insurrection, Lamplighter: The Bright World, etc) and more so in the fact that you have nearly his entire catalog tucked away. 

Nearly. You’re missing his eighteen part miniseries, Homelander: Brightest Night.

At least that gives him something to gift you.

Closing the cabinet, he meanders about the rest of your apartment. You have some plants in varying states of decay, with only a few cacti looking to be in decent shape. Either your work keeps you too busy to properly mind them, or you just like the idea of them more than the reality. It tells him that you’re looking–and failing–to fill a void in your life. You want to feel less alone in your home, you want to nurture something. You just haven’t found the right something yet.

Striding into your kitchen, arms folded behind his back, he peers through the cheap wood veneer of your fiberboard cupboards, unveiling an unusually broad assortment of mugs. There doesn’t seem to be any particular theme: holidays, locales, characters, and a menagerie of patterns. 

He hums softly, pivoting out of the kitchen and down the hall, his steps preternaturally light. He listens for the beat of your heart as he draws near, tunes it in alongside the shallow cadence of your breath. Deep asleep. Good.

The walls are lined with pictures of you and others. Friends or family, he can’t say, but you look to have an abundance of both. He rarely sees himself in photos that aren’t promotional material. He pauses to straighten a picture frame, and finds himself so viciously jealous of the man sharing the frame with you–his lips pressed to your cheek, your laughing smile so genuine he can nearly hear it–that he almost knocks it to the ground.

Running his tongue along his teeth, he continues on.

Your bedroom door is open. He slips in silently, pausing just through the doorway. Your bed's a queen, too big for just you. You’re sprawled comfortably amidst pillows, limbs splayed in just such a way that he can easily imagine fitting himself in the empty spaces between them. He can smell the lingering burn of the candle you’d lit when you got home. He picks it up off your dresser, reading the label: Cup ‘o Joe. 

Eugh. He never cared for coffee, and the artificial sweetness surrounding the note is cloying. Your perfume, on the other hand, he doesn’t mind. He notices the bottle alongside a few other of your things and puts the candle down in favor of that, popping the cap off. The smell hits him before he sprays it: vanilla first, then amber and something more woodsy. It’s less impressive by itself than it had been on you.

Still, it’s yours. You chose it for yourself.

Slipping off one of his gloves, he lightly sprays into the inside of it before he sets the bottle back down, recapping it. It won’t be the same, but he’s driven by the compulsion to spirit away any little pieces of you that he can. Just enough to satiate himself until he can have you properly.

That’s when he sees your blouse from today in a careless heap at the top of your laundry basket next to your dresser. Licking his lips, he tests the feel of the garment between his bare fingers. He’s always been sensitive to fabrics, and while the blend of this one is fairly cheap, it’s been worn and washed enough that it’s soft against his skin. He grabs a handful of it and lifts it to his mouth, brushing it along his lips, under his nose, and he deeply inhales your lingering scent mixing with the fresh pump of perfume.

He bites back a moan, screwing his eyes shut. His cock gives a dull little throb. Fuck, the spell you’ve cast on him makes him ache just for the smell of you, makes him salivate. He swallows it back, letting out a rough little breath as he reluctantly puts the shirt back down. Under it, he spies a little flash of something black and lacy. His stomach clenches, and he’s reaching for it before he can stop himself, fishing the black panties out of the heap and twisting the fabric between his fingers.

Fuck, fuck, fuck.

He can’t afford to overindulge. He won’t be able to control himself if he does, but he also can’t bring himself to put the little slip of fabric back down. He imagines he can almost taste where your sweet cunt had been pressed to it. Christ, he’s practically drooling. Out of sheer impulse, he yanks down the zipper of his pants with a quiet hiss of metal against metal and hastily pushes your underwear into his cup, biting down hard on his lip. He grinds once against his hand, savoring the feel of the fabric against his cock.

He’ll enjoy them far more than you’ll miss them.

Zipping himself back up, he carefully pulls open your top dresser drawer. He curiously pushes the contents around, mindful not to overly disturb, and his knuckles bump something solid. He shifts one of your bras–another near painful pang of arousal at the reminder of your breasts–aside and finds, to his delight, what any good marketing department would describe as  “a large purple massage wand.”

A vibrator. He chews his bottom lip briefly, turning it over in his grip. An exciting find on all fronts. It’s smooth and decently hefty, good quality. You deserve even better. You might be capable of indulging yourself with this, but he could make you scream. You’ll never need a silly little toy again. Not when you have him.

Homelander moves to put it back in the drawer, but–

“Fuck!” He hisses when the button catches on his finger, and suddenly the damn thing is buzzing.

Shut up, shut up, shut up, he chants mentally, jabbing at the buttons in an attempt to silence it, but pressing the same ones only makes the accursed device louder. In a frantic move, he grips the neck and squeezes. There’s a soft crunch beneath the silicone, and as abruptly as it had begun, the buzzing ends. His heart is thudding heavily in his chest. He listens to the silence, to you.

He looks over his shoulder. No movement. Your breaths remain shallow.

Christ.

So much for leaving no trace. He slips the busted toy back amidst your underthings and snatches his glove off of your dresser, tucking it under his arm. He hones his attention on you as he approaches your bed, assuring himself that you really are still asleep. He stands there for a while, admiring the part of your lips and the haphazard splay of your pajamas and where they cling to your body.

No bra.

His bare hand flexes. Being so close is too much of a temptation. He wets his lips with a quick slide of his tongue and bends down. He ghosts his fingers just over your cheek, not quite daring to touch. He can smell the faint remnants of your toothpaste on your breath, your shampoo, and beneath it all, you. It's intoxicating, it's…

Your brows furrow slightly in your sleep and you make a soft noise, interrupting his thoughts. He wonders if you’re dreaming–dreaming of him, perhaps. He’d like to think so. He’d like to think that you’re just as affected by him wanting you as he is, and that’s the real reason you invited him to lunch. He saw it in your eyes when he echoed your words, the thrill that went through you. He could have gone to his knees for you in that moment and had you in giving himself to you.

Desperate for just a taste, he kisses ever so gently between your brows, his own breaths matching the cadence of yours. Divine. You're divine. So effortlessly perfect and so aware of your own power. How could he not want every part of you?

He means to leave it there, to walk away with nothing but the slight salt of your brow on his lips, but the pull is too great. He's greedy, drunk on the smell and the taste of you, on the feel of your panties pressed up against his cock, and he can't stop himself from sampling your lips against his.

It’s the barest hint of touch, and yet the contact lances electricity through him like he’s been struck by a bolt of lightning. Your lips are soft, soft, soft. He knew they would be. Everything about you is so fucking soft. It takes everything in him to pull away, standing back to his full height.

He's aching, yearning so intensely he could rip the covers away and take you just like this, shake you awake, declare himself and have you. Would you scream, or would you have that same look of affronted understanding of him? You see him in a way few are ever brave–or stupid–enough to dare.

Not yet.

He won’t spoil the game. He agreed to play by your terms. As far as you’re concerned, he’ll do precisely that. You’ll be none the wiser in regards to his little reconnaissance mission–anything could have happened to your vibrator–and the two of you can play your little game as if you stand on equal footing.

Sucking in a silent breath, Homelander leaves alone, but not empty handed.

He’ll make very good use of his little trophy tonight.

( chapter three )