#Miyagi Remodeling
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▶ “What is the 2030 Standard for Energy-Saving Housing?

▶ “What is the 2030 Standard for Energy-Saving Housing? @aoisouken_official ←Click here for other useful housing information! Minimize energy waste and drastically reduce utility costs.
In this issue, we will provide you with the benefits of energy-efficient housing!
Please take a look at it as a reference for your home building. Please take a look at it as a reference for your home building ✨.
What is the 2030 standard for energy-efficient housing? By 2030, the ZEH (Net Zero Energy House) level of energy-efficient housing will be the standard for new construction. (Net Zero Energy House) level of energy-saving housing will be the standard for new construction. Energy consumption will be minimized by installing highly insulated and airtight structures and high-efficiency equipment. These are homes that minimize energy consumption through the use of highly insulated and airtight structures and high-efficiency equipment.
Reduction of High Utility Costs By adopting high thermal insulation performance and high-efficiency equipment, daily energy use can be significantly reduced. energy consumption can be significantly reduced by adopting high thermal insulation performance and high-efficiency equipment. This reduces the burden of utility costs and and can be expected to bring economic benefits over the long term. Comfortable indoor environment Highly airtight and insulated houses are less susceptible to outside temperatures, comfortable room temperatures can be maintained with minimal air conditioning. This results in a comfortable living environment throughout the year.
Reduction of Health Risks By reducing temperature differences, health risks such as heat shock and elevated blood pressure can be reduced. health risks such as heat shock and elevated blood pressure can be reduced. In addition, condensation is less likely to occur, This is also effective in preventing the growth of mold and dust mites, as well as allergic reactions.
Utilization of Preferential Treatment Programs Energy-efficient homes are eligible for various preferential programs, such as mortgage tax breaks and Flat 35 interest rate reductions. and Flat 35 interest rate reductions. By taking advantage of these programs, the initial cost burden can be reduced. Summary It has been decided that housing performance will be required up to ZEH standard by 2030. ZEH standard by 2030. It will be indispensable to build a house in the future, so let's prepare now. It will be essential to build a house in the future, so let's start preparing for it now.
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▶「2030年基準の省エネ住宅とは」を徹底解説 @aoisouken_official ←その他の役立つ住宅情報はこちら! エネルギーのムダを最小限に抑え、光熱費を大幅に削減しましょう。
今回は、省エネ住宅のメリットをお届けします!
ぜひ皆様の家づくりの 参考にしてみてください✨ 1.2030年基準の省エネ住宅とは? 2030年には、ZEH(ネット・ゼロ・エネルギー���ハウス)水準の 省エネ住宅が新���の基準となります。高断熱・高気密構造や高効率 設備の導入により、エネルギー消費を最小限に抑えた住まいです。 2.高熱費の削減 高い断熱性能や高効率設備を採用することで、日常的なエネルギー 使用量を大幅に削減できます。これにより、光熱費の負担が 軽減され、長期的に経済的メリットが期待できます。 3.快適な室内環境 高気密・高断熱住宅は、外気温の影響を受けにくく、 最低限の空調で快適な室温環境を保てます。 これにより、年間を通じて快適な住環境が実現します。 4.健康リスクの軽減 温度差が小さくなることで、ヒートショックや血圧上昇などの 健康リスクを軽減できます。また、結露が発生しにくく、 カビやダニの繁殖を抑制し、アレルギー対策にも効果的です。 5.優遇制度の活用 省エネ住宅の導入には、住宅ローン減税やフラット35の 金利引き下げなど、さまざまな優遇制度が適用されます。 これらを活用することで、初期費用の負担を軽減できます。 6.まとめ 2030年には、ZEH基準まで住宅性能がもとめられることが 決定しています。これからの家づくりには 不可欠になってきますので、今から準備をしていきましょう。
#宮城工務店#宮城注文住宅#石巻工務店#石巻注文住宅#注文住宅#新築#宮城新築#石巻新築#宮城リフォーム#石巻リフォーム#ZEH#家づくり#新基準#省エネ住宅#2030年基準#Miyagi custom-built houses#Ishinomaki Custom-built Homes#Custom-built#Homes#New construction#Miyagi new construction#Ishinomaki new construction#Miyagi Remodeling#Ishinomaki Remodeling#Home building#New Standard#Energy-saving homes#2030 year standard#madeinjapan#Instagram
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Terry Silver X Reader
Context: With the war going on between dojo's, Terry's focus hasn't been protecting you. And unfortunately, his war may result in a possible casualty, but not the one he wants, or expects.....
Requested by @anninhaaagomes16 💚
Contains: strong language/swearing/assult/attempted murder
Part 1/3
Ahh. Just another day in the valley. Ever since you and Terry started working there, life had just been work work work. Your once loving, devoted husband, felt more like a roommate at this point. Someone who you'd catch a glimpse of in the hallway, or wandering around the house. Terry spent so much of his time arguing and fighting with John when we first arrived. Then, out of the blue, John was taken to prison, and for a brief moment, life felt a bit more normal. But this stupid little feud between Cobra Kai and Miyagi Do carried on, Terry himself called it a war. This all started when an old friend of Terry's, John, arrived at our house, worming his way into our lives. Since he came on the scene, Terry hadn't been the same. It's like another personality had completely taken over him, and he wasn't the man you fell in love with, the man you married. Sometimes, you'd think back to the first time you met. At a gala event 5 years ago, he was a guest, and you were a waitress. He happened to spark up a conversation with you, and he discovers you used to be a sensei, just like him. And from that night onwards, a relationship blossomed. Yes, there was a considerably sizeable age difference between you two, with him being 60 and you being 28, but age didn't matter to you. And it didn't matter when people would give you both looks on the street either. You were happy, blissfully so. And you didn't care what others thought, screw the rest of the world. You were engaged after 1 year, married after 2, and had both been deeply in love ever since. But as soon as John showed up, things haven't been the same. You thought offering to be Terry's student when he wanted to train for the valley tournament, would help bring you both closer, and thankfully, it worked. He'd train you like a sensei, but when he wasn't teaching you, he'd be himself again. All sweet and loving, kissing you just the way he did when you first met, it was a beautiful time. But, again, things were going well, until John came back into the room. Even when you were lucky enough to win the tournament against Miyagi Do, fighting against Johnny Lawrence, Terry's love was almost blinding. But then on the other hand, John was this toxicity, driving Terry away from you at any chance he got, and you hated it. One evening, you were making a drink in yours and Terry's home. He was sat outside with John, having a drink next to the fire, when all of a sudden, several police cars turn up, sirens blasting. You froze in panic, what's happened? Has Terry done sometime wrong? But they weren't there for Terry, they were arresting John. You slowly make your way out and approach Terry, just as the police were putting John in the car.
"Babe? What's going on? Why was John arrested?"
"It would seem John's been arrested for assult and attempted murder"
"Attempted murder! Oh my god.....I feel sick"
"Don't worry sweetheart (puts his arm around your shoulder) He's not going to hurt anyone anymore. And you know I'll always protect you"
"But what's going to happen to the dojo? You and John both run it"
"Well.....it would seem it's my dojo now. Don't worry sweetheart, I'll make that place the best dojo in the valley, with or without John"
Since the night John was arrested, Terry's thoughts about the dojo had expanded. He booked for a remodel, changing the interior and exterior completely, modernizing the whole thing. And he filled it with every kind of exercise machine, and plenty of facilities for the students and sensei's. You were his student before, but now you were employed as his partner, just like John used to be. However, Terry did mention hiring a new sensei for the dojo, a lady called Kim. He did warn you that she was a tough cookie, and that she's not a happy or bubbly person, like you are. So you and her might not get along at first. And he was absolutely right. Her teaching style was ruthless, horrible and wasn't the way you taught at all. There were even a few times you and Kim had it out over how she would treat the kids, she could be quite nasty at times. In the end, you told Terry you didn't want to work there anymore. He was of course put out about it, but he could tell by the look in your eyes, that you weren't happy. You decided to do online work at home in the office, you'd still see Terry on your break, and the relationship remained steady. As for the war between Cobra Kai and Miyagi Do, you didn't get involved in anything. You trained and applied for the previous tournament, but you didn't get involved with Terry, Daniel or Johnny's history. After spending the late afternoon together, having a romantic lunch, you and Terry had just walked back home, hand in hand.
"That was such a lovely afternoon"
"It really was sweetheart. We should spend time like this together more often. Oh, I forgot to mention, Kim's dropping by to discuss some business for the dojo. You don't mind do you? I know you and Kim don't really get along"
"It's fine, I'll just stay out of the way"
"Sweetheart-"
"It's fine, I promise. I've got some work I need to finish anyway. Ah, that reminds me, I need some paperwork I left at the dojo. Why don't you head in and wait for Kim, I'll take a walk down to the dojo"
"Are you sure? I can drive you"
"No thank you, it's not that far. I'll be back in a while, I love you"
"(Kiss) I love you too"
Waving goodbye to him, you headed towards the dojo. It wasn't too far to walk, but it did start to get dark by the time you arrived. All you needed to do was pop in, grab your paperwork from Terry's desk, and you'd be done. Entering his office, you take a look in the drawers and find your paperwork. Taking it out, a noise did grab your attention, it almost sounded like arguing from outside? Young voices? But you attention was suddenly changed when your phone began to vibrate. It's Carmen, Johnny Lawrence's girlfriend. You were on a friendly basis with the ladies of the other dojo, so a call or a text wasn't something that was out of the ordinary. But, little did you know, that this phone call, was going to be life changing.
"Hi Carmen, how are y-"
"Y/N! Y/N I need your help!"
"Ok ok, what's wrong? Are you hurt?"
"No no, I'm ok, but it's Johnny!"
"What about Johnny?"
"Hey got drunk with Mike and Chozen, and they've all taken a limo to your home to confront Terry!"
"They've what?!"
"Look, I know you and Terry are married, but if Johnny threatens him, I don't know what Terry will do. Please, if your there, you need to stop Johnny and the others from entering. I just know something bad will happen if they confront your husband"
"I-I'm not there right now Carmen, I'm at the dojo. But I'm running back right now! I'll try to stop whatever they try to do!"
"Thank you, thank you Y/N!"
"I've got to go!"
And just like that, you sprint out of the dojo and back towards your home. Why the hell would Johnny, Chozen and Mike want to approach Terry at his home? That's like stepping into a bear's cave and throwing stones at it! Are they insane? Oh wait, yeh, they're drunk! For the love of god! You ran as fast as you could, trying to get back before anything bad could happen, but upon running and stopping at the now wide open front door, you see destruction, broken glass and splatters of blood all over the place.
"Oh god! Terry?! Johnny?! Anyone?!"
Being careful not to step on broken glass, you hurriedly walk around to find anyone, and hope noone is to badly hurt. Walking into the next room, you see Mike, unconscious, on the floor.
"Shit! Mike?!"
He wasn't answering, even when you knelt down to him to check what happened. There didn't seem to be any bleeding, and thankfully he was breathing too. So you placed him in the recovery position, and called for an ambulance. Knowing he was safe for now, you hastily search the rest of the house, looking for now, Johnny, Chozen and Terry. No sign of Johnny yet, but-what's that noise? Sounds like....swords? Oh shit! That's when you glance through the glass window, and see your husband, fighting Chozen beside the pool! And he's using a fucking samurai!

"Terry!! Stop!"
But neither him or Chozen could hear you. You ran to the door and made your way to them as quickly as you could. Shouting at them both to stop, but it wasn't until Chozen swept Terry's leg, causing him to fall into the water, where Chozen held his katana blade to his throat.
"Stop!!"
You scream at the top of your lungs, both men look in your direction, shocked, and worried.
"Y/N?!"
"Sweetheart! Stay back!"
"Terry?! Chozen?! What the fuck are you two doing?!"
You ask furiously, stepping inbetween Terry and Chozen. Terry still remained in the water, not knowing what to say or do.
"How dare you come into our home, and attack my husband?! Who the fuck do you think you are?!"
"Y/N...your husband-"
"You have no right to do this! Get out of hear now! Before I call the police!"
"But Y/N! Terry has lied to you! And he is a danger-"
"I quite frankly don't care right now! If you want to talk to me about anything, you will leave our home! And when I am ready to listen to you, I will contact you! But I will not allow you to come to my home, and try to kill the man I love!"
"I'm sorry Y/N.......I have broken my trust in you.....(readies his katana for Terry) but the snake must-"
In this moment, everything seemed to go in slow motion. Like this was the end of your perfect life with Terry, and now, through one bad move, it would all change. Hearing Terry grab his sword and seeing Chozen about to strike with his, you block Chozen from attacking, spinning to face Terry, but in moving Chozen........the area where Terry was aiming, would have struck him.....instead.....in that split second......Terry's sword stabs you straight into the ribs, almost going all the way through your back. You let out the most painful, guttural scream, the blade almost burned as it struck you. Terry's eyes went wide, fear, guilt, pain, he couldn't believe he'd accidentally stabbed his own wife! You fell backwards onto the floor, backing yourself off the sword and landing with a thud. Terry was shaking, his eyes filled with tears.
"Oh my god! Sweetheart! Sweetheart I'm so sorry!"
He attempts to scramble his way to you, but Chozen stops him, threatening with his blade.
"Stay back!"
Chozen is desperately pressing his hand to your ribs, trying to stop the bleeding, but it's not stopping. It aches, burns, it's unlike any pain you've ever felt before, you have never been in this kind of danger, where you could actually die too. You needed help, you were terrified, and all you wanted was Terry. In your fear filled sobs, you desperately try to talk to him.
"Terry......Terry"
"Sweetheart-I am so sor-"
But before Terry could finish his sentence, Johnny springs up behind him, and throws Terry back, farther away from you. Followed by Mike, who thankfully seemed ok now. They both became a barrier between Terry and you, allowing Chozen to help you more, when he no longer had to hold his katana. He's applying more pressure to your wound, but it's not working, your going deathly pale, feeling light headed, and the pain is too much for you to handle.
"Johnny! Y/N must go to hospital! She will die without help!"
"I see an ambulance pulling up outside now!"
"I'll get them!"
Mike shouts, running towards the front of the house. Terry tries again to approach you, but Johnny kicks him back.
"No, please...leave Terry alone"
You say, almost a whimper.
"Y/N, Terry is a danger to you! To everyone!"
Chozen says, Johnny agrees.
"He's right Y/N, and he's been lying to you too. We came hear to deal with him, and tell you the truth"
"...What....are you talking about?"
"Sweetheart, don't listen to-"
"I'm talking about the fact that he's been lying to you this whole time about the tournament. How you didn't win. He paid off the rep so Cobra Kai won. He's been lying to you about everything"
"......Terry.......what Johnny just said.....please tell me he's lying....."
But Terry couldn't respond. He couldn't utter a single word. Seeing you bleeding, close to possibly death, the love of his life, and knowing he's the cause. And now seeing the fear in your eyes from not only that, but you now finding our the truth. He couldn't even face you. He hung his head in shame, seeing the tears fall into the water.
"......You......you lied to me.......you made be believe I won the tournament......and it was all a lie?"
"I never meant to hurt you-"
"You've been lying to me! I trusted you with my life, my heart and soul, and you've been lying to me! (silent sobbing).......How could you!?.......I don't know who you are anymore! Your not the man I fell in love with!"
"Y/N-"
"No!.......No........if you did this, I know you've done worse too"
"Y/N, I'll help you up, the ambulance-"
"Just wait Chozen! Terry, when John was arrested, did you have something to do with it? I had this feeling in my gut that you had a part to play. Did you?..."
"......(Nods his head)"
"...........It was you wasn't it?.......You attacked Stingray!"
"It was to save Cobra Kai! And John-"
"You evil bastard!......What the fuck is wrong with you?!"
Still shaking and crying, Chozen helps you to your feet, but your woozy, and still in pain.
"Sweetheart, I love you, I never meant to hurt you! Please, let me come with you to the hospital-"
"Don't you dare sweetheart me!.....You toxic, lying, malicious bastard!......I don't know who you are...but the man I married is not there anymore. Your nothing but a monster!"
"Please-"
"No!......I don't want you anywhere near me......don't come to the hospital, don't come near me......I feel sick looking at you....."
With one last angry, tear stricken look, you turn away, allowing Chozen to help you walk to the ambulance crew outside, leaving a trail of blood behind you. Terry's screwed up in the worst way. He's stabbed his wife with a sword, lied to you, and now he's lost your love, respect and trust. Nothing was more important to him than you. Sobbing and looking down at his hands, droplets of your blood stained his fingers. His breathing quickened, grunting, shouting, screaming in anger and pain at the top of his lungs, balling his fists and hitting the flat stone beneath the shallow water, hurting his hands in the process. His pained shouts are even heard by you and Chozen as Johnny leads the paramedics to you. When the paramedics helped you into the ambulance, Daniel arrives and sees the destruction.
"Oh my god! Johnny what the hell happened?!"
"I'm sorry man, I can explain it all, I promise! But now, this is more important!"
He says, gesturing to you, lead down in the ambulance, clinging to consciousness with Chozen at your side.
"Oh shit! Did you-"
"No no! Not me! Look, lets just follow the ambulance! We've got to go! Now!"
After what felt like forever, the darkness that enveloped you was starting to fade. Your eyes fluttered open to these bright, circular lights above you, the smell of antibacterial jelly, and the sound of repetitive beeps. As your vision cleared, you realise your in a hospital, lying in bed wearing a hospital gown. The last thing you remember was being helped into the ambulance, but nothing after that.
"Hey. It's nice to see you finaly awake"
"Huh? Who.....Daniel?"
"Hi"

"Am I hallucinating?"
"Nope. Your not. It's me"
"...Uuggh....I don't feel so good"
"I'm not suprised. Doctor's said you lost quite a bit of blood. Just take it easy alright? Don't try to sit up yet. You thirsty?"
"Yes"
"Alright. Let me just adjust your bed so you can have some water"
Pressing a button beside your bed, it moves and alows you to be up, but not moving your body.
"Can you hold the cup?"
"Yeh, I'm fine too"
Taking that first sip was like heaven. Crisp, cold, and you had no idea how dry your mouth was until you started to drink.
"How um...how long have I been out?"
"A long time. I'd say a good 6 hours"
"Wow....so that means it's the morning now?"
"Just gone 5"
"5?! 5 in the morning?!"
"Why are you shocked by that?"
"Well because.....I, I don't even know how to say it"
"Because I'm hear?"
"Please don't take it the wrong way. I just didn't think you would be hear if you chose. We aren't exactly buddies. And you hate my husband"
"While I do hate your husband....I don't hate you. Infact, I respect you, I really do. While I don't like your choice in men, I see that your someone who genuinely cares about the students of the dojo's, even without working there anymore"
"...Thanks Daniel. That's kind of you to say"
"And your also a good friend to my wife. She speaks nothing but nicely about you. But my question to you is, are you ok?"
"I....honestly don't know how to answer that.....Terry lied to me.....made me think my hard work and dedication was the reason I won.....not because he paid for me to win. Daniel, I swear, I didn't know any of this until last night"
"It's ok. Noone knew until recently"
"And hearing Johnny say that....and Terry not even trying to defend himself.......I could tell by the look in his eyes......he was lying to me"
"Y/N....I understand that Terry's choices have been bad, very god damn bad! But what he did to you to put you hear, surely this is too far, it must be!"
".....This was an accident"
"Y/N-"
"No no, this, me being the target of the sword was an accident. I know he was aiming for Chozen......but that's still no excuse. He didn't want to hurt ne, but he did want to hurt Chozen, possibly even kill him......that's not the Terry I know.....not the Terry I fell in love with.....when he saw me bleeding....his eyes changed....and that was my husband. But I can't be around him when he can be that....cruel....that heartless.....that's not the Terry I know. And while I'm hear, I've told him not to come and see me. At least, not until I feel ready too"
"I can understand that. Well, me, Johnny and Chozen have all been keeping an eye while you've been hear. It made sense seeing as a few of the students and us needed medical attention after last night, but you got the worst of it-"
"I'm sorry? What are you talking about when you say the students? Did something else happen last night?"
"....Oh......right..."
"Daniel, what happened? Did Terry do something else?"
"Ok.....so...there is a reason Terry isn't hear at the hospital with you"
"Yeh, because I told him to stay away from me"
"It's not that Y/N.....Look, it's...it's a long story, but I'll tell you everything"
Daniel proceeds to explain everything that happend after you were taken to the hospital. He told you about all the students entering the Cobra Kai dojo, fighting eachother, fighting against sensei Kim, and finaly the video evidence of Terry's guilt being shown to everyone in that room. But Terry had arrived as it was being shown, and yet, despite the students now knowing the truth, he still tried to manipulate them. But they weren't falling for his tricks anymore. Terry and Daniel had faced off, and Daniel came out of the fight successful, using Terry's own fighting style. If a man can't stand, see or breathe, he can't fight. And even finished Terry off with a crane kick to the face. He ended it by telling you that Terry had been arrested and was being held in jail due to the crimes he had committed. And that, was just a hell of a lot of information to receive, and it did take you a few minutes of silent thinking to get your head around it.
"......And now he's in jail?"
"Yeh.....the last we all saw of him, was when he was put in the back of the police car in handcuffs. Y/N...I'm sorry to have to break that news to you"
".....Don't be....at least your telling me the truth......I have, no idea what I'm supposed to do now...."
"Whatever you decide, whatever you need, you have my support, as well as Johnny's and Chozen's"
"Thank you....is uh, is Chozen hear?"
"He is. Did you wanna speak to him?"
"If that's ok? I just wanna have a quick chat"
"No problem, I'll go grab him"
A few minutes later, Chozen walks into your hospital room and sits beside your bed.
"Hello Y/N. How are you feeling?"
"I'm ok"
"Ok? Are you in pain?"
"Not as much with this pain medication"
"You are like a warrior. Strong, brave, took the blade of a samurai sword and lived to see another day. You may be in hospital, but your mind and heart shine bright with strength"
"That's very sweet Chozen"
"It is true. Your strength amazes me"
".....Chozen........I want to apologise"
"Apologise? For what?"
"For what Terry-"
"Oh no no no! You do not say another word for him!"
"Chozen, he is my husband, and he-"
"He makes his own choices! You, were one of his victims too! I do not want to hear another word of you attempting to apologise for Terry's choices"
".....But what happened between you two?.....Did.....did you got there too......"
"I wanted him to pay.....pay for his poisonous acts......and I......I did.....I did want to......remove him from this world..........but it was only when you arrived, and I saw the look of fear in your eyes when I held my blade to his throat.....I knew what I was doing was wrong"
"So are you telling me, if I hadn't have turned up.....you would have killed him?"
"..............I don't know.......but I do know, that when you were there, I wouldn't harm him anymore"
".............This is such a strange position to be in. On one hand, you almost killed Terry, broke into our home to assult him, and trashed the place might I add"
"I am sorry"
"But then....on the other hand.....I can understand your anger towards him, including Johnny and Mike. And you did stop when I asked you too....and when Terry did....did this.....you helped me get to the ambulance, and even tried to help by keeping pressure on my wound. Infact, I remember you in ambulance before I passed out. You saw Terry as a danger and kept him away for my safety....despite my love for him..........with both those sides to consider, I don't know weather to shake your hand or hit you"
"....Some might say I should receive both"
"(Slight chuckle).......I just can't believe Terry really did all of this.....and behind my back too"
"This might make you feel a little better. In Japan, when we speak about men like Terry, we can say, Kare wa hontoni iyanayatsuda"
"Aaand, what does that mean"
"It translates to, he is a real asshole"
"(Chuckle) Yeh, I can't exactly disagree with that"
You and Chozen share a smile, but seconds after that slight moment of calm, the thoughts of everything start to weigh you down again. And it didn't help, with what was about to happen next. A nurse walks in to see you.
"Oh! Hello Mrs Silver. I was just checking to see if you were awake"
"I am yes. Is something wrong?"
"No, not wrong. Firstly, I'd like to let you know that your injury is already healing up well, and thankfully, the weapon you were attacked with didn't damage or puncture any vital organs or arteries. With some more tests and a few more days rest, I feel confident that you can go home, but just to take it easy. Doctor Morris will be able to give you more information when he's back from his lunch break. Secondly, I've just come to let you know there is a call waiting for you on the front desk. And I was coming in to see if you were able to take it"
"A call? From who?"
"He says he's your husband. Mr Terry Silver. He sounded quite worried on the phone and asked if he could speak to you. He was concerned about you and your condition"
"............"
"Mrs Silver?...If you don't feel-"
"I'm fine, um. I don't want to talk to him right now. But you can give him a message"
"Of course, would you like to write it down?"
"Yeh. Let me just write it on this paper"
You say taking the pen and writing the note.
"If you could just tell him this, that's all I want him to know. Me and him aren't in the best place right now, but he can know this about me"
"Of course Mrs Silver. I'll let him know now"
She left you and Chozen, and picked up the phone to speak to Terry.
"Hello Mr Silver?"
"Hi! Yes, is she ok?!"
"She's doing just fine Mr Silver"
"Oh thank god! Thank god. Is she-is she in any pain?"
"There is going to be some discomfort from her injury, but she is on pain medication, she's is not suffering"
"Thank you, thank you so much for helping her, you have no idea how grateful I am. Is she, is she ok in herself? Can I talk to her? Please?"
"I'm afraid Mr Silver, she is not currently ready to speak to you"
"But I need to know she's alright, I need to hear her voice. Please?"
"Mr Silver, I'm sorry but she made it quite clear she is not ready to speak with you, and did not wish to talk to you"
"....Oh...Ok...but she's gunna be alright?"
"Yes Mr Silver. I did get given a message for you if you would like to hear it? Y/N wrote it incase you wanted to hear what she had to say"
"Yes, please, read it to me"
"Ok. It reads:
(Terry. I don't feel ready to speak to you yet, especially considering what I've been told about what happened after I came to the hospital. About your interaction with Daniel and the arrest. Knowing you, you may not be in there for long, but depending on weather your home before I am, I ask that you give me some space. When I'm ready to talk to you, I will call or message you first, I hope you can respect that. I'm safe, I'm well, but I need some space from you)
"Mr Silver, did you hear all of that?"
"....Yes....I did.....and I understand......Look I...I know I have no right to do this, but can you just give her a little note back?"
"Let me get a pen"
A few minutes later, during your chat with Chozen, Doctor Morris enters your hospital room.
"Good morning Mrs Silver. How are you today?"
"I won't lie, I've been better"
"I understand that. Is this your husband? Mr Silver?"
"Oh no no, I am just a concerned friend"
"Ah, no problem. Well, Mrs Silver, I do have some more information for you about your current condition. But I do think this should just be for your ears"
"Chozen, would you mind?"
"Not at all. I'll be outside with Daniel if you need me"
"Thanks"
Once he left, the doctor came and sat where Chozen was, and gave you a sympathetic look.
"I understand this must be a difficult time for you Y/N, but I can assure you that you will be receiving the best care hear. I have your results hear, and a chart of your progress, and I'm happy to say that you are doing very well. Your healing up nicely, but I'm afraid there will be a scar between your ribs"
"I don't really care about scars"
"That's good. Well, in a few days, and continued progress with your healing, I will see about discharging you"
"Thank you"
"However, Mrs Silver....there is one more thing I feel I should bring up with you"
"Oh?"
"Now, I have a feeling, considering what has happened, and that you haven't asked about it, means you may not know. But from doing blood tests, and a scan, I do have to let you know something very important"
"I'm sorry? Asked about what? Blood test? Scan? Is there something else wrong with me?"
"There is nothing wrong Mrs Silver. It seems you were unaware..........you are currently 7 weeks pregnant....
".........Uhh.......I'm sorry, what?"
"Yes Mrs Silver. Congratulations, you are pregnant"
"....I.......I'm pregnant? I'm pregnant! How did I not even know?!"
"Many women don't get signs or symptoms very early, all pregnancies can differ"
".............."
"Would you like a moment alone to process this Mrs Silver?"
"....Please..."
"I'll be back a little later"
When the doctor left the room, you felt your stomach drop. Finding out your pregnant was a shock in itself, but to know that you were stabbed by a sword a matter of hours ago, and by the very same man who is the father of your baby! Your head was swimming, what were you going to do? Holding your stomach, your thoughts about your own health and safety are thrown out of the window, it's your baby you want to protect. Your poor innocent unborn child. If you knew you were pregnant you would never had got inbetween Chozen and Terry to begin with. Oh god...Terry.....how in the world is he going to feel hearing this news? He'd find out you were carrying his baby, but he'd also hold the guilt, knowing he nearly killed you, without knowing about the pregnancy. If that sword had changed direction, even in the slightest, there was a chance neither you or the baby would be hear. That was a terrifying thought. Yes, Terry was very much in the dog house! But with everything you've learned since coming home last night, and waking up now.......all you wanted was to be held and comforted by him. You love him. You love him with all your heart, and all you wanted was comfort. But you were stuck, and had no idea what to do, or what your next step would be. All you know, is that whatever you do next, has to be for the safety of your baby. You burst into tears, feeling the weight of all the stress and problems there are, you couldn't control it, it simply poured out of you in quiet sobs. Hearing the nurse walk back, you quickly wiped your tears and avoided eye contact.
"Hello again Mrs Silver, I'm only popping in for a second, I just wanted to give you this. A small message from your husband. I'll give you some time alone"
Taking the letter, it read:
(I'll give you space, you more than deserve it. I'll wait. I'll wait till the end of time, to the end of the world for you. When your ready, I'll be on my knees, begging your forgiveness......I love you sweetheart)
Reading that message brought you back to a sobbing mess again. It both warmed and broke your heart, and you couldn't cope with it all. The room felt dark, lonely, as you cried your heart out, desperately clinging to yourself, hoding yourself to have any semblance of a hug. In your moment of misery, completely unexpectedly, a warm set of arms wraps around your shoulders, followed by another on the opposite side of you. It was Chozen and Daniel. Sympathy filled their eyes. You slump forward, crying again, only this time, there were two people there to hold you, silently consoling you, and for the first time since your life started to fall apart, you felt safe.
Link to part 2
#sensei targaryen#terry silver#cobra kai#terry silver x reader#sexy terry silver#ck terry silver#terry silver xreader
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.
They got a new fridge between seasons. And it's got pretty much all the same stuff in it.
Are they in a different room and happen to have two fridges, did they remodel between seasons, or did they have to swap interior locations between seasons?
I wonder if Johnny thought if Kreese found his apartment he also found his home?
I love that Carmen baked a tres leches cake to congratulate Johnny on Miguel's win.
Johnny fearing that Kreese knew where he lived might've been right. I forgot he called Johnny's landline.
Smitty's dinner
So Johnny didn't celebrate with his students, but they left to get victory nachos. Very cute.
Oh, Johnny probably couldn't have gone with anyway. They're at Applebees. 😂
Eli and Demetri won a coding competition at computer camp
Kreese orders corned beef hash and Sanka (instant decaf coffee)
Kreese was in Panama in '89 (if we trust what he says)
The future Miyagi do kids are lucky, Robby did most of the hard work cleaning up the place.
Future mr. miyagi spin off tagline: It wasn't all bonsais and kata
The look on Daniel's face when Robby points out that their goal is anti-Miyagi-do rule of defense only.
Miguel and Hawk on their little electric scooters.
Hawk is planning to get his mom's sentra when he gets his license.
I get how Miguel and Hawk are confused, they won and yet are getting yelled at. But at the same time no mercy didn't necessarily mean fighting dirty or cheating. And it's good that Johnny tries to correct that and calls it cheating.
Also it's huge that Johnny admits to Miguel he's still learning too.
Johnny's movie homework: Over the Top
Hey Raymond/Stingray
Also the fact Johnny asks for help on finding things.
As a handyman himself, it's gotta sting that Daniel is teaching Robby about repair and what not.
Johnny's little walk of shame. Kind of makes me wonder if he didn't actually want to interrupt or be seen.
Again, Johnny didn't tell Miguel to do that, not really.
"cares more about his rivalry with you then he does about me"
Robby dear, it was your idea to torture Johnny by training with Daniel. And Johnny's literally just pointing it out. It was literally Robby's whole motivation most of season 1.
I do think it's not fully the karate 'cult's' problem that Sam and Miguel didn't work out. It's sort of TKK Ali/Daniel issues exasperated by karate. Like Miguel felt like because of Daniel and Johnny's drama Sam wouldn't introduce her to her family and sort of hid their relationship. That's very Daniel not feeling good enough for Ali because he didn't think her parents would approve and thought Ali didn't approve either which was wrong. But then Miguel majorly screwed up. But still, Kyler got a conversation about with Daniel and Miguel didn't even get mentioned until it was over. You'd think the conversation would be more like hey kid you okay you've had two awful breakups like back to back and you're not hanging out with your friends.
Instead we're just doubling down on the romeo and juliet Cobra Kais vs Miyagi-do's.
I do love that Sam is like but I don't want to fight them. They're my friends.
I didn't realize Johnny cried upon getting a blue belt. I thought that crying moment was earlier in his cobra kai journey.
So Johnny wanted to talk to Kreese about his step dad and Kreese was like nope.
Yeah Robby picked up the nail trick!
Question for the millionth time, does Shannon know where Robby is and what he's up to?
lol for when you lose focus? It was to calm you down when you got mad.
There we go Daniel, had to get out of the mongoose brain and back into actual Miyagi style.
Sam!
Does....Daniel have to fill out the paperwork that Johnny did and have the inspection to open a dojo? They really only ever show Johnny having to do that and Daniel's the one with a rock in the middle of his dojo.
Then...Kreese where have you been all this time?
Did Kreese keep that trophy or did he go buy a new one?
That smile and music is why I don't trust anything Kreese says.
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Just got the café remodel for the first time, and the kitties love it! Found here
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☼ protective daichi scenario ☼
✎ ... “ Could you write a fluff Daichi imagine where he's dating the captain of the girl's soccer team who's one of the best players (but she's so humble about it) and they're a top team while the boys' isn't and the boys' captain is resentful about it so he's aggressive to her and she ignores his comments (unless he's talking about her teammates then she gets mad) but it clearly is bothering Daichi so like his handling of it all? “
☼ … • ahhh as someone who is normally too shy to stand up for themself, this req is super cute to me ☹️💕
♡ ...
♡ daichi doesn’t typically have a reason to be protective of you, so you didn’t quite expect his reaction after hearing the way that the boy’s soccer team captain spoke to you !!
♡ normally, both teams practise at the same time, the girl’s team on the proper field and the boys on the practise field, but since they’re currently remodeling the proper field, the school is letting the girl’s team hold practise first and the boy’s team afterwards.
♡ ever since your third year and you became captain, your team has been doing super well! in fact, you’re the top girl’s team in the miyagi prefecture !! :> your team gets a lot of support from the school, past graduates, and even normal people who are proud to have your team represent their prefecture !! it’s all really amazing, and your boyfriend, daichi, who’s also captain of the boy’s volleyball team is endlessly proud of you !!
♡ but, with this level of praise, there are also going to be those who are filled with jealousy and hate. the boy’s soccer team isn’t doing too well, and it isn’t your fault, but the captain of the boy’s soccer team doesn’t care. he despises that your team is doing better than his. he hates all of the popularity you’ve gotten since you became captain and he blames his teams downfall all on you.
♡ normally things like this dont bother you. you’re confident in yourself and you know that his words are not true. if you really were all the things that he says, then you wouldn’t have brought this team up from the dirt, would you have? so, when he speaks in distaste, you just ignore him. he isn’t worth your time unless he comes for your members.
♡ daichi, however, definitely doesn’t feel this way! he’s never really been super protective of you, at most putting a comforting arm around you in difficult situations, but he never really had a reason to be too protective, until now, it seems. you were standing by the practise soccer field, where you and your team were going to practise first, and the boy’s captain was not happy about that. daichi managed to catch you on his way to his own practise, and he most definitely wasn’t pleased with what he saw.
♡ ...
“You disgust me,” the boy’s captain spits at you, practise jerseys fisted in his hands. To be fair, he had only found out about the situation today, but it still didn’t justify his attitude towards you. “You’re selfish. Selfish girls are ugly.” You just sighed.
“Yes, I know. You say this every time you see me. Can we please have the jerseys, now?” You hold your hand out, waiting. This stupid argument is delaying your practise time, and in turn only delaying his.
“Do you even deserve it?” he sneers, holding the jerseys away from you. This annoys you, you really don’t have time for games.
“Seriously? Just give me the jersey’s, dude.” He laughs and shakes his head.
“You girls always get everything first. Get the best field. Get to practise first. Get’s the best opportunities. We get dirt compared to you. And for what? You suck. You’re shit at soccer so why the hell do you get everything and we get your scraps?”
Just as you open your mouth to tiredly ask for the jerseys again, a voice from behind you interrupts the conversation.
“I think you should give the jerseys to her. And I think you should shut your disgusting mouth.” Startled, you turn to see Daichi behind you. He has your water jug in his hand, and you suppose that you accidentally left it in the classroom.
You’ve... never really seen him look this way before. His face is dark, and he doesn’t look furiously angry, but you can see it in his eyes and hear it in the tone of his voice. And that, you think, is leagues more terrifying than visible anger.
“Maybe,” he says, directly to the boy’s captain. “Maybe you would be getting somewhere if you didn’t spent the time you could be using to practise harassing people that actually worked to get where they are.” Daichi pushes at the captain’s shoulder, and he drops the jerseys as he stumbles. You reach to pick them up, but Daichi stops you. “Maybe if you were nicer, you’d have a larger support system to lift you up instead of bring you down. Your failure is your own doing. Now pick those up, give them to (y/n), and apologise.”
Daichi’s approach was terrifying in it’s own right, but the fact that the soccer captain actually listened show’s the true power that you never knew Daichi held. The captain hands you the practise jerseys and quietly apologises, and leaves. You just stand in shock for a moment, before Daichi puts his arm around your shoulders.
“I know you said you’d handle this yourself, but this was the first time I’ve caught him in the act. I had to say something. The way he was speaking to you was... awful. You shouldn’t have to go through that.” He sounds kinda sheepish, like he’s embarrassed to show that side of himself, but you just look at him in wonder, flushed.
You thank him, and he laughs cutely. “Just promise me that if he tries anything else, you’ll let me know.”
#scenario#sawamura daichi#daichi sawamura#haikyuu!!#haikyū!!#haikyuu imagines#haikyuu reader insert#karasuno#fluff#hq x reader#hq#hq daichi#daichi imagine#daichi scenario#haikyuu#haikyuu scenarios
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do you think Terry actually liked Daniel? I got the feeling sometimes that if Daniel joined the dark side he'd be accepting
Did he like him? Yes and no. Like I said before, I think Terry enjoys a good project. Taking the poor, sweet, kindhearted, humble underdog kid who was always bullied, picked on, abandoned, who’s relationships can be flimsy at best, who didn’t exactly have a secure family net to rely on and who never strikes first unless it’s for defense and all that bullshit nonsense - hmm, well, taking that and turning him into a second Mike Barnes, or even better, a second Terry Silver - imagine that - well, now, that’s such an attractive, amazing prospect. It no doubt amused him so much he just had to get down to it. Revenge aside, I mean - first he’d hurt Daniel. Then he’d change him. Then Daniel would thank him for it too.
Finally, Daniel would like him, best of all. His own abuser.
Over Miyagi. (racism and personal bigotry to this bit on Terry’s end)
And I can imagine Terry not necessarily stopping at Karate either. He’d probably try to mentor and groom away Daniel’s whole personality after a while. The way he dresses? The way he talks? Walks? Views people? His habits? Who he hangs out with? How he eats? To make one thing clear, he’d practically bully and push him into it the way Kreese did with Johnny Lawrence. It wouldn’t be the soft, understanding kind of teaching and mentoring, nope. Hey, you won a fight and broke someone’s ribs just like I instructed you, lets have a celebratory smoke, he’d say as he pulls out two Cuban cigars. What do you mean you don’t want to smoke? You’ll light that blunt and you’ll enjoy it or else --
So, I can see Terry liking Daniel the way someone would like a lost little pet he can train and teach to do neat tricks. I tell you to jump and you ask how high. This approach could even stem back to his time in the military, if I have to make a big, fat reach. Sure, he’s no doubt aware this kid’s as good as the salt of the earth (and he probably admits there’s a likeable, if not almost pitiable quality to that), the same way he was aware Mike Barnes was obnoxious and he even acknowledged that himself to Margaret. But, man - taking Daniel, breaking him and just molding and remodelling him into something else as he chips away at integral parts of what makes Daniel Daniel is almost as fun as having revenge in Kreese’s name. If not more.
So, tl;dr, does Terry like Daniel?
In a very roundabout sense, maybe, and honestly that’s the scariest bit. I mean, for what we’ve seen in canon Terry liking someone is probably just as daunting as Terry hating someone, so what’s even the point in arguing it too much.
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swing sets and clouds
a little daichi story about him realizing he’s in like with a childhood friend who just moved back from hong kong...
tagging: @smolbludandelions @m0nstergeneration20xx
rated: SDF for Sawamura Daichi Fluff.
word count: 3.7K
“oh man, i don’t know why i had let hitoka-chan convince me into writing this letter, but here goes,” my voice is quiet. i glanced out at the snowy ridden land. a soft smile danced across my face.
i sat down on my desk with the lamp lit staring at a birthday card for one of my senior classmates. i was so sure michimiya had a huge crush on the recipient, but i think it’s honestly because they have known each other since middle school.however, since i was raised abroad in hong kong for a little while, my friends from elementary school continued forming connections during this time. my parents’ line of work for the international bank for japan had allowed such a trip to occur. i came back at the beginning of our first year of high school.my parents encouraged me to take a majority of the entrance exams for the prefecture we were going to be living when we moved back, which i was grateful for. the results came back via e-mail explaining that i was accepted into karasuno high and given my current grade average being converted, i was placed in the college prep courses.
moving forward, i had survived my first year making friends and catching up with old ones. i had lunch on the rooftops often since i liked how the fire escape ladders were well hidden behind the main building. never really much of a socializer, i sometimes found it easy to skip a few lectures haphazardly especially when i forgot my homework. not even my seniors knew where i had ran off to. that changed during second year when one of the members of volleyball club had jogged up to the trio of boys in my year asking for an extra set of hands. we bumped shoulders briefly as you hollered over your shoulder a rapid, “sorry!” then you vanished for the rest of the day. apparently your kouhai were getting into a scuffle over who’d protect the lady manager. i continued on my day letting you know if fate brought us together by accident, then perhaps, we would become friends point. luckily we didn’t have to wait very long...
“you moved and you came back?” you asked me blinking wide eyed at the sports festival that year. our classes were grouped together for co-ed costumed relay race. you were elected the third runner while i, for whatever reason, was the anchor.
“i ran track then too ya’know, sawamura,” i shrugged my shoulders. “i can’t believe you don’t remember me that well, then again.”
you passed me a bottle of an electrolyte enriched water. i open it and we said a brief, “kampai!” before we took a swig of it.
“we were seven,” you chuckled. “i can barely keep up with all the nuances go-go.”
“ah-ha! you do remember me!” i replied. “you used to call me that on the swingset by our old school.”
you blushed slightly when i poked your cheek. “c’mon, seems like our break time is almost over.”
our race was a close one while our peers began to saunter off one by one. by the time the baton came to me, you were breathing heavily. it was a solid pass; the charcoal stick with white and orange detail was pressed into my palm with a stern look in your eye. i’d never forget how intense your eyes were, sawamura.
“go!” you yelled out to me as i turned my attention around to face the path in front of me. i took off, gaining speed and momentum with breaking from a speed walk, to a jog, to a sprint as our competitors in the next lanes gained on me. i pushed myself further and came in first.
“i did it!” i whispered to myself. i raised the baton in the air while my breath was catching up. you nodded in my direction as our classmates passed on their congratulations, but you turned to your back on me to talk to your other friends instead. i told myself to let that action go. i didn’t belong in your world anyways, just as much as perhaps you think you didn’t belong in mine.
==third year==
“who’s that daichi-senpai?” one of the volleyball club first years had asked you.
“oh her?” sugawara’s voice took over a teasing tone. “that’s the girl daichi wants to date.”
“shut it suga,” daichi said while the rest of the team teased him for having his crush be openly outed.
i was probably practicing a few moves from my dance hobby after classes had been dismissed. i had signed up for an adult ballet dance class along with a modern international dance club; i had my music from my smartphone connected wirelessly to the mini-portable speakers i had brought with me. i was attempting a take on a dance i saw online from the renowned magda butterfly competition. my black ballet slippers were worn at the sole, but i pursued the completion of the instrumental ‘lava short’ ballad.
the song ended as it skipped to the next song a stark contrast while the violins’ solo melody picked up it’s tempo, i leapt into completing a grand jete diagonally across the gym’s faded boundary paints. my hair hung around my shoulders as it flew in the wind behind me. my hair tie was holding less and less of my hair, but i didn’t mind one bit as i took my place spinning around with my eyes closed. i raised my hands above my head and moved my wrists down both sides of my face because both sides of my face, then the song fades. i glanced up at the clock, inspecting the time. i wrapped my chords and placed them in my bag on the stage from the entrance ceremony. i zipped up my bag, not really caring whether i had an audience observing me or not. i stretched my arms above my head once more stifling a yawn. i shook my head side to side as i re-tied my hair in a ponytail.
“mmhm.” i hummed. “perhaps i should call it a day. seems like the volleyball club’s practice begins soon.”
i spun around on my heel to leave the gym via the side door on the eastern side, easily slipping out of sight.
that evening, i received a text from sugawara. we were in the same science class this year, but that’s besides the point.
--[17:10]--
suga-k.: hey hey! i had a question for you...
suga-k: [mysterydance.vid] is this you?
go-go: how do you? why do you? ...
suga-k: ?
go go: yeah. that’s me.
on the other side of the line, sugawara was walking home from practice with his two best friends next to him. he had thanked one of their underclassmen who shot a snapchat video on their phones for him. it was the first app hitoka tapped on and although she deleted the snap, she saved the file first thus sending it to her senpais who had asked her for it (it was just suga who shared it with daichi who was blushing harder in the changing room after practice had ended).
“you should ask go-chan out on a date,” sugawara suggests.
“eh?” asahi questioned his silver haired friend. sugawara shows him the video clip of the girl who danced so effortlessly before they had practice. “daichi, you should. she’s--”
“i know guys. trust me i’d love to, but honestly, what am i supposed to say suga? hi go-go. i’ve been in love with you since we were seven and when your family moved to hong kong i believed we weren’t meant to be together?”
his two friends stopped walking for a moment as their friend was finally admitting some truths aloud to himself to hear.
“you DO like her,” sugawara clasped his friend’s shoulder. “asahi! you pay for my share of the pork buns mr. double or nothing ace.”
“oh, ok,” the gentlest ace had acknowledged the bed handing his co-captain five hundred yen.
“you guys made a gamble?! on my love life? damn it!” daichi exclaimed kicking the dirt pile closest to his feel while begrudgingly placing his hands in his club tracksuit pockets.
--the next day--
i was roaming the halls during the-mid morning break heading back to my classroom when i saw you out of the corner of my eye asking michimiya-san to borrow the girl’s vbc gym for practice that afternoon. she likes you too, i mused. i suppose if i stayed here in miyagi, you and i would have a very similar friendship. she’s a sweet girl but before you could say your goodbyes, she called out my name.
“h-hey michimiya, sawamura.”
the lilt in my voice was hiding the sinking feeling i felt my heart do when i approached you two.
“go-go, are you going to watch the game against shiratorizawa?” michimiya asked. she looked so hopeful and i recalled hearing she pulled a victory charm at the shrine the other day.
“if someone on the team asks me, sure,” i answered. “maybe i’ll ask suga-san.”
michimiya nods in earnest, but when she saw her fellow capitan’s face slightly frown, i had cleared my throat.
“i meant to say as a friend. after all, sugawara and i are in the same science class this year,” i said. i bowed toward them before i left them to converse in private again.
--classes dismiss at karasuno--
“daichi-senpai’s skipping practice?” hinata asked. sugawara, with the thanks of tanaka and noya, covered for their captain explaining he had a slight-non medical emergency to take care of.
“it’s about go-senpai, isn’t it?” hitoka whispered to her head manager, who nodded.
--elsewhere off campus--
“oi! go-go!”
twice in one day, someone on the volleyball team called out to me. twice in one day the person who i had developed a crush on, who had gifted me friendship chocolates last year for the first time, called out to me.
“yeah? what’s the matter sawa-kun?” i asked. i had my hershel brand backpack slung over my shoulder. i gave him a few moments to catch his breath. “woah, did you run over here?”
“not really,” he chuckled. “i run with the guys before practice all the time.”
“i see.”
“listen, can we talk somewhere? it’s nothing serious.”
i nodded. “lead the way.”
we walked silently side by side enjoying the ambiance of the early afternoon. we stopped when we reached our destination. it took me a moment to realize where we were. i turned my head to the left and saw the boarded up school with the notice saying it was currently closed for remodelling for the remainder of the school year. from where we were standing, we were inside the parameters of the park in front of our old primary school.
“you remember this place,” i said softly. i turn to look at him with an warm smile.
“so do you,” his voice is firm, but there were hints of mischief. “it’s been a long time since we played here.”
“haha, you’re telling me. honestly, i’m touched, truly by this, but why exactly did you bring me here. it can’t possibl--”
“i like you,” his confession interjects my statement.
“i like you too,” i say. the way my head turned around real quick in the autumn air had my brain process what he had said. “it can’t possibly be the...wait.”
his shadow eclipses my face for a moment as his brown eyes studied my features while i took a half step back to brace myself for whatever he did next.
“i know i’m late in telling you this,” his voice faltered for a moment, he gave me a small smile.
“you’re not late, daichi. you’re right on time,” i said running up to hug him. he took a step back when i laughed.
“oof!” he exclaims from the impact, falling into a laughter almost immediately after he embraces me.
“you jerk!” i said burrowing by my face into his chest.
“can’t be, not around you,” he whispers into the my hair. one of his hands combs my hair behind my ears gently; using the same hand i feel him tilting my chin up. i close my eyes as i closed the gap between our lips. if you could taste insurances of timed magic, that is what this kiss felt like. there is a calm stillness between he and I; when the kiss breaks, i giggle at how the boy blushes.
“y’know, you’re not half bad daichi,” i tease. i press my lips to the side of his face. “wanna walk me home?”
==[winter break]==
“write to daichi?” i asked balancing my phone on one ear. i called hitoka & shizumi asking them their opinions on what to get someone you like for the holidays; hitoka suggested i wrote a letter.
“yeah! one for good luck or his birthday,” her voice said.
“ok. thanks,” i said. “oh by the way, are we still up for that trip to the gardens tomorrow? the winter festival i heard was going on...”
“mmhm. meet at campus. night!”
we three hung up, i searched for a card.
==[31/12, 19:04]==
daichi and i since that day at the park had unofficially officially been ‘together.’ everyone on the team knew about our relationship, but to the outside, we were just really close childhood friends who reconnected in high school.
i don’t know why i was so nervous when i stood outside his door. i was dressed in a fancy pants suit my parents wanted me to wear to the party they were invited to, but i asked if i could skip it. when asked why, i told them i had a date to keep. daichi had invited me over for dinner and desserts at his place, so naturally, i accepted the offer.
earlier that day, i stepped out to the bakery & bought a small lemon chiffon cake. i also went to the florist shop and asked for a birthday balloon while picking up a fresh bud for my hair that evening.
sighing, i raised my hand to the door and gave it a steady rapt. i heard his siblings through the door asking if their brother’s ‘pretty date’ was coming over. those siblings of his were a mischievous pair, but alas even they saw how much their elder brother liked me.
“happy birthday dai,” i greeted with a balloon and small cake in my hand.
“thank you,” he says, kissing my cheek taking the cake away. “come in. i’ll make hot chocolate for you.”
“thanks.”
i unbuttoned my jacket while i heard his siblings run around to spot me in the entrance way. shrugged it off and hung it in the coat closet. i also removed my snow lidden boots and had them resting by the door along with the others.
the footsteps grew louder as all three of them approached me at almost full speed. daichi was chasing them yelling something about not getting extra marshmallows in their hot cocoa...
“go-one!” the little one said as they jumped into my arms to give me a hug. “hi hi!”
“hi!” i stifled a giggle. “happy almost new year!”
“happy a’most new year!”
“oi! leave go-one alone, she’s here to see dai-niichan!”
i have daichi a look who let out an exasperated sigh. his sibling in my arms saw how flustered he had become when i placed them back down on the floor.
“we’ll play a bit later, ok? for now, try not to cause too much trouble for your niichan.”
“haii~!” and with that agreement, the two children spun of their heels while making claims who will win the next round of super smash bros in the living room. daichi folded his arms over his chest and i shook my head.
“what’s with that look sawa-kun?” i asked when i walked back further into their house and made my way to the kitchen.
“it’s nothing,” he replies with a broad grin. “so, lemon chiffon cake?”
“yeah,” i said sheepishly scratching the side of face. “it was the only cake they had left at the bakery.“
daichi came up behind me and wrapped his arms around securly around my waist and pressed his lips on to the side of by shoulder blades.
“you didn’t have to sweetheart, but i appreciate it,” he whispered against my ear before the kettle on the stove started to whistle. he kissed my temple while i pulled out one of the chairs from the dining table. i wonder if he’d bring up the letter... i thought. we enjoyed the hot chocolate conversing about my travels throughout hong kong and on his side he told me about what i had missed out in the decade i was away. afterwards, we played a few rounds of smash bros with his siblings while he cut up his cake. although i think he knew i threw a few of those matches in favor for his siblings (and him) to win a couple rounds.
“yeah! i won again!” the little sibling from earlier cheered raising the controller above their head. “did ja see? did ja?”
“hah, of course!” i said clapping my hands. “don’t frown,” i talked to the other one sitting in front of me on the floor. “i’ll teach you how to get better too.”
“alright one-san.” the child smiled, “best four outta seven?”
“you’re on ni-chan!”
==[a couple hours later, 23:45]==
the sawamura’s house was filled with dimmed lights while the television in the main room played the international news for the fireworks displays. his parents were busy tucking in the younglings in their shared room, soon bidding me goodnight and happy new year with a red small envelope.
“y-you didn’t have to!” i said holding the envelope since they were persistent in not taking it back. “thank you!”
“happy new year go-chan. daichi, walk her home not too late, yeah?” his mother instructed nodding to the time. daichi agrees with a nod of contentment.
we sat on the couch side by side discussing our plans for the future after the spring tournament. i leaned my head against his shoulder.
“what about you, go-chan?” daichi asked after he explained his goals for wanting to major in criminal justice to enter the police academy in our prefecture.
“i think i might focus on international affairs,” i mused. “maybe find work in a consulate office for japan’s side of things.”
“you’d do great no matter what you choose,” he said rubbing my shoulder with his hand.
“i know that and you will be a great lieutenant someday,” i muse looking up at him. i studied his profile features from time to time.
“you really think so, huh?”
“of course i do! don’t sell yourself short my captain.”
his laughter rumbled through his shoulders prior to kissing my temple when it had died down. he lowered the volume on the television and he suggests something i didn’t know he could do.
“dance with me?” he asks softly, his nose nuzzling the crown of my head. “the song doesn’t matter, ok?”
he helps me to my feet taking my hands in his. i put my left hand on his shoulder and his right hand on the small of my back; i held other hand with my right and folded it over the space that occupies his heart.
“you turned out to be a fine person,” i said as we swayed around the living room.
“so did you,” he compliments. daichi looks over my shoulder as he stops for a moment and pulls my body closer.
“we should stop dancing for a bit,” i suggest.
“we have stopped.” his breath fans across my face while he raises a palm to my face. his thumb runs across my lips; as our lips pressed on to each other’s, i hear the announcers’ countdown. expelling a puff of air as we both exchanged a smile, i bit my bottom lip before he spun me around.
“ahah! woah, slo--mmf!”
5...4...3...2...
one more time our lips met. his hand moved slightly away from my back and cliumbed higher to guide my neck into coaxing me to deepen this innocent kiss.i tilt my head more to the side feelling my partner dip me slightly as i meld into his kiss further. our last kiss of the year carried over into the new one thus sealing a childhood promise made on a swing set over a decade ago:
“daichi! wanna go watch the clouds today?”
“go away go-chan! i’m sick.” my classmate coughed a little and wheezed shortly thereafter. his mask had a little cute outline of a bird on the corner.
“aww, ok dai-kun. maybe you can watch from the windows?”
he nods to me and i return it with a nod.
“i’ll see ya tomorrow, ok? feel better daichi!”
at home, my dad asked me how school was and i explained to him how one of my best friends got a real bad cold. i also told my dad i didn’t get a chance to say good-bye so instead, i told my classmate we’d watch the clouds tomorrow, but that day never came since the flight to move was already scheduled for two days after that. i made two paper cranes that night and asked my mom to drop it off at school for me when she got a copy of my teacher’s reports.
“class settle down please. we have a guest today. this is ana-sama. go-chan’s mom. she has some news to share with everyone...”
==[the letter]==
my first love,
happy eighteenth birthday dai-kun! cheers to you love. you’ve come so far without me by your side for a while, but we’re here together now. and for that, i am grateful. i’m sorry i couldn’t watch the clouds with you when you got better. although nowadays i’m glad you & i hide out in the roof during lunch sometimes, haha. oh! did i tell you how proud i am of you for leading your team to the spring tournament this year? i knew you could do it.
my wish for you this year? for you tomake more memories with not only me, but with the rest of the team. continue to be a good leader. whatever the future holds for us, know that i will always love you most earnestly. win or lose, i’ll always believe in you. don’t forget this feeling of being loved as you are. let’s make this new year a fun one!
( ・_・)♡
go-san
P.S. care to watch the clouds with me?
#daichi x reader go-chan#childhood!friends to lovers with daichi#captain crow realizes he loves her#⌚️queued
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hello hello!! can i please request some kamafuta?!
You most certainly can!!! This is a fast growing ship in my ranks, one of my favorite Futa ships! Thanks for the request, I hope you like it!!!
Kenji stares at himself in the mirror. He hasn’t worn suits often ever since graduatinghigh school, and the sight is almost foreign to him. He adjusts his tie for theumpteenth time. “I look like a prep kid,” he comments to no one but himself. Looseninghis tie a bit, he nods. That’s better.
“You don’t want to be late,” a voice pipes from a fewmeters behind his back.
“I always like to make an entrance, Yasushi,” hedrawls, snarky tone not matching his almost concerned expression. “If I’m late,everyone has to look at me. I get to soak up all the attention.”
Kamasaki immediately knows why Kenji isn’t his usualself. He hates it.
(No he doesn’t. Makes getting to the point muchquicker).
“I don’t see why you’re so nervous,” Kamasaki continues.“You already have a job offer lined up. They’re even waiting a few weeks foryou to begin, so you don’t jump straight into it, and paying for you to go tograd school.”
“I can’t do anything straight,” Kenji replies.
“Of course that’s what you focus on.” Kamasaki snorts,sneaking a hand into his pants pocket. “But you’re not wrong.” Kenji eyes his partnerthrough the mirror. Kamasaki looks weird in his suit. The jacket makes him lookolder than he is. But then again, Kenji feels like he’s eighteen again, notnearly twenty-three. That makes Kamasaki twenty-four. Just a few months untilhis birthday, he’ll be a quarter of a century. Kenji loved to tease him abouthow old he’s getting until his college graduation inched closer, causing him torealize how old he himself is getting. Then he shut up.
“A good offer,” Kamasaki adds. “Working parttime,having your Master’s paid for by your company, then you’ll get a raise becauseof your new degree, paid for degree.”
“It is,” Kenji agrees, still staring at himself.
“You love to brag, yet whenever we meet up with the oldteam, you never mention this. Even when we had dinner with my parents lastweek, you didn’t say a word. My mother had to prod you to even mention the joboffer, much less the grad school part.”
Kenji sighs. He wonders if he can get away with aloosened tie at his new job. Probably not. Good thing most of his work will beat home.
“What’s up?”
“The sky.”
“Dammit Kenji, I’m trying to be serious here,”Kamasaki barks, no bite to his words.
“I’m trying to dodge your seriousness. It’s quite rudeof you to ignore the social cue I’m sending.”
Kamasaki grabs Kenji by the shoulders, gently turning himto the side so they’re facing each other. “What’s up?” he repeats.
Kenji is about to respond with another bratty remarkwhen he looks Kamasaki in the eyes. Concerned, brown-gray eyes look into hisown (Kenji always complains that he can never figure out his eye color, “I cannever write a romantic poem about you now” “Not like you would’ve anyway”).
“Kenji.”
He stays silent for a moment and finally, he opens hismouth.
“Never been quiet for so long, getting worried,”Kamasaki jokes.
Kenji tries to smile, but ends up choking. Kamasaki pullshim into a hug. “Kenji, you can tell me anything, you know that, right?”
“I’m scared,” he whispers. “I was scared when I lefthigh school, but I knew I’d have college and now that’s over—”
“And you’re fine,” Kamasaki points out. “You’re in agreat place, with your education and job settled.”
“That’s why I don’t know how I’m still so scared,”Kenji admits.
“Is it because your world is changing again?”
He considers that possibility and after a moment, nods.
Kamasaki brushes aside the tears about to fall fromhis lashes. “Futakuchi Kenji, you’re totally kickass and will be great atanything you do. You were a great captain, you’re a great student, you’re agreat boyfriend even if you’re a brat.”
Kenji chuckles at that last part. “Everything ischanging so fast,” he comments, pulling back slightly from their embrace. “I haven’tfelt this way since high school.”
“I remember you were scared I’d leave you,” Kamasakicomment, a small smile spreading across his lips at the memory. “I won’t lie,when I heard that I immediately thought ‘how stupid is this kid?’ Almost said itout loud too, then you sobbed harder.”
“Hey!” Kenji pouts, using the end of his tie to swatKamasaki. No, his face is not heatingup, thank you very much.
“I confessed two months earlier and you come to mecrying that we’re going to break up! ‘Yasushi, are you going to leave me?’ Thiswas a week after I told you I was going to stay in Miyagi for at least a yearworking my uncle’s shop part time and attending college.”
“Hey, no. I confessed! And I was not crying,” Kenjiadds with a huff.
“It was at the same time,” Kamasaki tries to appeal. “Butno, you totally cried.”
“Bullshit!”
“To which one?”
“Both!” Kenji retorts.
Kamasaki lets out a true laugh, shoulders lax withrelief now that he knows Kenji is back to normal. “We need to head out, we’regoing to be late.”
“Did you forget everything I previously said?” Kenjisays, deciding to keep his tie loose. Some things will never change.
Kamasaki shakes his head. “The longer we wait, theworse parking is going to be.”
“We could take the bus or train,” Kenji says. “Unlessyou want to show off how well you remodeled that old hunk of junk your car usedto be.”
“I bought it at a great price and fixed it up nicely,”Kamasaki insists. “Can’t I be nice to my boyfriend and give him a proper rideto his graduation?”
Kenji rests his chin on his curled hand, pretending toconsider the offer. “I suppose I’ll allow it.”
“You ass, come on.”
Kenji smiles. No matter how old he gets and whatevernew obstacles he’ll face, at least he’ll have Kamasaki.
Some things will never change.
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Miyagi restaurant

#Miyagi restaurant full#
Of going out on a date night for some choice food. It’s an experience Mancha and Hill hope will bring back the look and vibe of bistro dining. Seating can be found inside or on the utterly charming back patio, which features an overgrown wall side, seating galore, potted plants and a neon heart bearing Johnelle’s and Brian’s initials. And for the more Les États-Unis-minded, you can get Temescal suds (like a PIlsner or Hazy) for no more than $10 a pop. Also of imbibing importance are the cocktails, like a gin or vodka cucumber gimlet ($15) or the Boulevardier with rye, Dubonnet and Campari.
#Miyagi restaurant full#
In addition to a full bar, the Rendez-Vous wine list is French focused, with offerings ranging from a Domaine de Givaudan côte de rhône ($13 glass, $52 bottle) to a simple Picpoul de Pinet “maison blanche” ($9 glass, $36 bottle). A highlight is his stonefruit mignonette, prepared with Kashiwase Farms peaches, for the miyagi oysters (three for $12, six for $24, and one dozen for $48). A selection of recent dishes include beet-cured halibut with pickled watermelon rind ($18), shrimp tartine with calabrian chiles and avocado ($18) or roasted cashews with rosé cherries and serval ($10). Both Hill and Mancha hired chef Nate Berrigan-Dunlop (an Oakland native who counts Pizzaiolo, Starline Social Club and many others on his resume) to create daily menus for the restaurant, which, like the sign on the facade, are all handwritten by Mancha. Credit: The Rendez-Vousīut the star attraction is, of course, the food. The beet-cured halibut at the Rendez-Vous. dating from the 1920s to the 1970s,” she said. “All of our glassware, plates, and silverware are an array I sourced from France and old diners here in the U.S. A casually elegant setting of decadent decay (think timeworn walls with some of its weathering left intact) mixed with a back bar of vintage-inspired brass (built by Hill) flanked by copper pendant lamps. Other resurrections gracing the Rendez-Vous include refinished bar stools and a circa-1800s street lamp fixture, the centerpiece of the bar, that Mancha brought back from the Dordogne region of France. Oakland ice cream maker spins nostalgic Mexican flavors into delicious dessert The murals were likely part of a speakeasy during the Prohibition era, Mancha said. (Another win for wallpaper’s unsung glory.) “Had they not ever been wallpapered over, they would have been lost forever,” Mancha said. A detail from inside the Rendez-Vous’s dining room. These artistic finds - inadvertently hidden away for decades, shielded from a paintbrush’s path - were seemingly waiting to be discovered in another era. And another, featuring a woman in a diaphanous skirt (and little else) sits above the full-service bar. One, a half-naked woman resting against a tree with her brunette locks cascading down her shoulders, sits near the entrance. “We started scraping the walls and we uncovered these old murals that were original to the building.”Īfter peeling away years of wallpaper, three full frescos, some of them delightfully risqué, and three partial murals revealed themselves. “A lot of happy accidents unveiled themselves while we designed the space,” Mancha said. While remodeling the space, the couple found the building’s history quietly hiding inside the walls. So the couple picked a spot next door to their studio, christening it the Rendez-Vous. “I told him, ‘Let’s build something beautiful, let’s do something that’s focused on my love of design and our love of travel,’” Mancha said. After a culinary-focused trip to a petit manor in France, her and her husband’s love of the food industry was reignited. She brings that same philosophy to her Martin Luther King Jr. Mancha, who grew up in Oakland not too far from her new joint, runs an interior design shop and firm, Mignonne Decor, which specializes in blending vintage and contemporary furnishings. The Rendez-Vous, helmed by husband-and-wife team Johnelle Mancha and Brian Hill, is the newest restaurant in Bushrod, and it juxtaposes found items with delicate contemporary French fare. Oh, and poulet liver flan crostini with pickled onions and cornichons. Dizzyingly mismatched tiles in the bathroom. Unearthed 1920s murals buried behind decades of wallpaper. Vintage chandeliers that once illuminated Rasputin Records on Telegraph Avenue. 5526 Martin Luther King Jr Way (at 56th Street), Oakland

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▶Feng shui for your house to improve your financial fortune (3) West direction

@aoisouken_official ←Click here for other useful housing information!
The direction of your house is so important in Feng Shui that it is said that the direction of the west is for money luck. This is the third installment of the West direction.
This time, we will provide you with information on how to increase your financial fortune on the west side of your house!
Please use it as a reference for your house building. Please take a look at it as a reference ✨.
Place yellow items West is considered to be the direction that brings money luck, and yellow is the color that symbolizes money luck. yellow is the color that symbolizes money. Therefore, if you place yellow or gold-colored items in the west direction yellow and gold items in the west direction, it is said that you can expect to have good luck.
Use colors that go well with each other White and gold items can be placed at the entrance or in the room facing west. It is effective in increasing your luck in money. On the other hand, red, which is associated with fire, is said to burn money. It is best to avoid red, which is associated with fire, in a west-facing space.
Place houseplants Placing houseplants on the west side of the room can be expected to increase money luck. The greenery of the plant will invigorate the space and help to bring in good chi and help to bring in good energy.
Decorate with pictures and flowers By decorating the west side with paintings and flowers in white, gold, and yellow tones, you can expect to increase your luck for money, You can expect an increase in your luck for money. Avoid dried flowers, It is important to use live flowers instead of dried flowers.
Install light-shielding curtains on windows. The sun in the west is strong and can cause indoor deterioration. Therefore, it is advisable to install blackout curtains on windows on the west side of the house, to prevent the western sun from entering the house.
Conclusion By consciously arranging the west side of your house, you can expect to increase your financial fortune. It is possible to improve your financial fortune by consciously arranging colors and items, using plants and pictures, and taking appropriate sunlight protection, etc., are important.
For custom-built houses, remodeling, and renovation in Miyagi Prefecture, contact Aoi Soken!
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▶お家の風水で金運アップ③ 西の方角編 @aoisouken_official ←その他の役立つ住宅情報はこちら!
風水で西の方角といえば金運と言われているくらい方角は大事。 第三弾は西の方角編です。
今回は、家の西側で金運アップの情報をお届けします!
ぜひ皆様の家づくりの 参考にしてみてください✨ 1.黄色のアイテムを配置する 西は金運をつかさどる方角とされ、黄色は金運を象徴する色と されています。そのため、西の方角に黄色や金色のアイテムを 置くと、金運アップが期待できると言われています。 2.相性の良い色を取り入れる 西向きの玄関や部屋には、白や金のアイテムを取り入れると 金運アップに効果的です。逆に、火を連想させる赤はお金を 燃やすとされるため、西向きの空間には避けた方が良いでしょう。 3.観葉植物を置く 西側に観葉植物を配置することで、金運アップが期待できます。 植物の緑が空間を活性化し、良い気を呼び込む手助けを してくれます。 4.絵や花を飾る 西側に白や金、黄色を基調とした絵画や花を飾ることで、 金運アップが期待できます。ただし、ドライフラワーは避け、 生きた花を飾ることが重要です。 5.窓に遮光カーテンを設置する 西日は強く、室内の劣化を招くことがあります。 そのため、西側の窓には遮光カーテンを設置し、 西日が入らないように調整することが大切です。 6.まとめ 家の西側を意識的に整えることで、金運アップが期待できます。 色やアイテムの配置、植物や絵の活用、そして適切な 日差し対策など、日々の工夫が大切です。
宮城県の注文住宅・リフォーム・リノベーションはあおい創建へ!
#宮城工務店#宮城注文住宅#石巻工務店#石巻注文住宅#注文住宅#新築#宮城新築#石巻新築#宮城リフォーム#石巻リフォーム#ZEH#家づくり#金運アップ#西#方角#風水#Miyagi custom-built houses#Ishinomaki Custom-built Homes#Custom-built#Homes#New construction#Miyagi new construction#Ishinomaki new construction#Miyagi Remodeling#Ishinomaki Remodeling#Home building#Golden up#West#feng shui#Feng Shui
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How to Create Your Core Story and Message
When it comes to marketing agency your business, it pays to have a good story. Storytelling has been around since the dawn of time, and a compelling story has the power to inspire readers, make them think, and motivate them to take action.
Creating a core story—one that speaks to the heart of what you do, who you are here to serve, and why—can guide all of your marketing agency messaging and empower you to connect with people all throughout the customer journey.
So how do you develop a powerful core story and message? Follow these steps.
Develop Client Personas
While your first impulse might be that your core story should be about you, that’s actually not the case. Instead, your client should be the hero of the story. By placing them at the center of your core story, you’re guaranteed to establish a message that resonates with them.
So writing a great core story starts with building your ideal client. To build your ideal client, you take a look at data you have on your existing clients (things like how much revenue they generate for your business, and whether or not they regularly refer you to others). From there, you will begin to see patterns emerge. Most of your best clients will have certain attributes, behaviors, and beliefs in common.
Once you’ve gleaned all you can from looking through the facts and figures internally, reach out to those clients who have emerged as your top sources of business. Conduct interviews, asking them about the things that matter most to them. Why do they love your business? What led them to pick you over the competition? What keeps them up at night? And how do you offer the perfect solution to those problems?
Armed with data and information straight from the source, you can now create your ideal client persona, or as we might call them for the sake of storytelling metaphors, your hero.
Define the Antagonist
Every great fairytale has a hero. But the story would go nowhere without a villain to challenge our beloved protagonist. Now that you understand who your ideal client, or hero, really is, it’s time to get specific about defining their problem.
Oftentimes, your hero isn’t entirely aware of the problem they have. They may be unaware of what the real problem is, or they might have difficulty identifying what it is that truly ails them. For example, let’s say you run a remodeling business. Your client might say that their problem is that they have an old, ugly, outdated kitchen. But in reality, their problem is that they don’t have a functional family gathering space.
They’re defining their problem in purely practical terms, but it’s really bigger than that. What you bring to the table with your remodeling services is the opportunity for a better life, by creating a kitchen where a family can relax, spend time together, and create memories.
When thinking about the antagonist in your story, it’s important to look beyond that surface-level pain point. Very frequently, what really plagues your hero at their core is something emotional, not practical.
Understand Your Role
When you’re thinking about how to market your business, it’s natural that your first impulse is to place yourself at the center of the story. But by now you know, your ideal client is the protagonist. So who are you?
You’re the wise mentor, helping your hero solve their problems and paving the way for them to succeed. We see this trope in literature and movies all the time—think: Atticus Finch, Gandalf, or Mr. Miyagi.
When you go to define your own role in your core story, it helps to think about what you bring to the table. How do you serve that role of guide or mentor in a way that’s different from everyone else, and why should your audience care?
Write the Core Story
Now that you have assembled all of the elements of a great fairytale—hero, villain, and wise mentor—it’s time to write your story. Start by establishing your hero at the center of your tale. Make it very clear who your ideal customer is and what they look like, so other similar prospects can recognize themselves in that hero right away.
Then introduce the villain. Make sure that they have a definite picture of what it is that really ails them, even if it’s something different from what they might initially assume is the crUX of their issue.
From there, establish yourself as the guide who has the know-how and tools to take your hero where they want to go. And wrap it up by showing what their life looks like once you solve their problem. Take them from the dark days of a problem-filled life to a sunny future where you’ve guided them out of the darkness and into the light.
The final step is to provide them with a call to action (or, as you might say in fairytale parlance, a challenge to succeed). Essentially, you must say, “You’ve seen the struggles you face and the opportunity that we present to help you get to a better place; are you ready to take this journey with us?”
Use the Core Story to Guide Your Messaging
Now that you’ve crafted your story from these key elements, this core story needs to guide all of your messaging going forth. The story can’t just exist in a vacuum, it must be deployed at each stage of the customer journey, to guide your hero forward to the solution that you offer.
Think about how your story has the power to influence your hero along their journey.
Know and Like: Think of this as the first few chapters in a book. You’re giving your audience the chance to meet all of the key players in the story. They get to identify themselves as the hero, see the villain that they’re up against, and first meet the mentor who might be able to help them make it through.
Trust and Try: Now that your hero knows what their problem is, you have the opportunity to serve up your solution. This is where you make the case for your expertise, proving you’re well-positioned to guide them through the clashes with their villainous problem.
Buy: Here, you provide them with step-by-step guidance to understanding the solution you offer. By providing a great onboarding process, how-to and tutorial materials, and customer support, you essentially become that mentor, sticking by their side as they face the trials and tribulations of their journey.
Repeat and Refer: By now, you’ve helped them through to the end of their individual journey, and if you’ve told your story well and delivered on your promises, they’ll feel comfortable returning to you again and bringing some friends with them.
Share That Message Everywhere
The final step in the development of your core story and message is to make sure that, once you know what it is, you share it far and wide. This starts on your website. Your homepage should clearly outline your core story, front and center. This should be a short, sweet, high-level view of the story. Think of it as the blurb on the back of a book—something that intrigues your viewers and encourages them to open up the cover and read more!
From there, you can create other content that’s grounded in your story and shared across other digital marketing agency channels. From social media to email marketing agency to video to podcasts, there’s always a way to incorporate your core story in all that you do.
When it comes to deciding where to tell your story, it makes sense to go back to your hero. Target the channels where you’re most likely to encounter that ideal client.
Creating a brand story is one of the most effective ways to connect on an emotional level with clients and prospects. When you center your story around their needs, problems, and wants, you cast yourself as the wise, sympathetic mentor who can help them move past the hurdles in their life and achieve great things.
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source http://www.scpie.org/how-to-create-your-core-story-and-message/ source https://scpie.tumblr.com/post/612217033706422272
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How to Create Your Core Story and Message
When it comes to marketing agency your business, it pays to have a good story. Storytelling has been around since the dawn of time, and a compelling story has the power to inspire readers, make them think, and motivate them to take action.
Creating a core story—one that speaks to the heart of what you do, who you are here to serve, and why—can guide all of your marketing agency messaging and empower you to connect with people all throughout the customer journey.
So how do you develop a powerful core story and message? Follow these steps.
Develop Client Personas
While your first impulse might be that your core story should be about you, that’s actually not the case. Instead, your client should be the hero of the story. By placing them at the center of your core story, you’re guaranteed to establish a message that resonates with them.
So writing a great core story starts with building your ideal client. To build your ideal client, you take a look at data you have on your existing clients (things like how much revenue they generate for your business, and whether or not they regularly refer you to others). From there, you will begin to see patterns emerge. Most of your best clients will have certain attributes, behaviors, and beliefs in common.
Once you’ve gleaned all you can from looking through the facts and figures internally, reach out to those clients who have emerged as your top sources of business. Conduct interviews, asking them about the things that matter most to them. Why do they love your business? What led them to pick you over the competition? What keeps them up at night? And how do you offer the perfect solution to those problems?
Armed with data and information straight from the source, you can now create your ideal client persona, or as we might call them for the sake of storytelling metaphors, your hero.
Define the Antagonist
Every great fairytale has a hero. But the story would go nowhere without a villain to challenge our beloved protagonist. Now that you understand who your ideal client, or hero, really is, it’s time to get specific about defining their problem.
Oftentimes, your hero isn’t entirely aware of the problem they have. They may be unaware of what the real problem is, or they might have difficulty identifying what it is that truly ails them. For example, let’s say you run a remodeling business. Your client might say that their problem is that they have an old, ugly, outdated kitchen. But in reality, their problem is that they don’t have a functional family gathering space.
They’re defining their problem in purely practical terms, but it’s really bigger than that. What you bring to the table with your remodeling services is the opportunity for a better life, by creating a kitchen where a family can relax, spend time together, and create memories.
When thinking about the antagonist in your story, it’s important to look beyond that surface-level pain point. Very frequently, what really plagues your hero at their core is something emotional, not practical.
Understand Your Role
When you’re thinking about how to market your business, it’s natural that your first impulse is to place yourself at the center of the story. But by now you know, your ideal client is the protagonist. So who are you?
You’re the wise mentor, helping your hero solve their problems and paving the way for them to succeed. We see this trope in literature and movies all the time—think: Atticus Finch, Gandalf, or Mr. Miyagi.
When you go to define your own role in your core story, it helps to think about what you bring to the table. How do you serve that role of guide or mentor in a way that’s different from everyone else, and why should your audience care?
Write the Core Story
Now that you have assembled all of the elements of a great fairytale—hero, villain, and wise mentor—it’s time to write your story. Start by establishing your hero at the center of your tale. Make it very clear who your ideal customer is and what they look like, so other similar prospects can recognize themselves in that hero right away.
Then introduce the villain. Make sure that they have a definite picture of what it is that really ails them, even if it’s something different from what they might initially assume is the crUX of their issue.
From there, establish yourself as the guide who has the know-how and tools to take your hero where they want to go. And wrap it up by showing what their life looks like once you solve their problem. Take them from the dark days of a problem-filled life to a sunny future where you’ve guided them out of the darkness and into the light.
The final step is to provide them with a call to action (or, as you might say in fairytale parlance, a challenge to succeed). Essentially, you must say, “You’ve seen the struggles you face and the opportunity that we present to help you get to a better place; are you ready to take this journey with us?”
Use the Core Story to Guide Your Messaging
Now that you’ve crafted your story from these key elements, this core story needs to guide all of your messaging going forth. The story can’t just exist in a vacuum, it must be deployed at each stage of the customer journey, to guide your hero forward to the solution that you offer.
Think about how your story has the power to influence your hero along their journey.
Know and Like: Think of this as the first few chapters in a book. You’re giving your audience the chance to meet all of the key players in the story. They get to identify themselves as the hero, see the villain that they’re up against, and first meet the mentor who might be able to help them make it through.
Trust and Try: Now that your hero knows what their problem is, you have the opportunity to serve up your solution. This is where you make the case for your expertise, proving you’re well-positioned to guide them through the clashes with their villainous problem.
Buy: Here, you provide them with step-by-step guidance to understanding the solution you offer. By providing a great onboarding process, how-to and tutorial materials, and customer support, you essentially become that mentor, sticking by their side as they face the trials and tribulations of their journey.
Repeat and Refer: By now, you’ve helped them through to the end of their individual journey, and if you’ve told your story well and delivered on your promises, they’ll feel comfortable returning to you again and bringing some friends with them.
Share That Message Everywhere
The final step in the development of your core story and message is to make sure that, once you know what it is, you share it far and wide. This starts on your website. Your homepage should clearly outline your core story, front and center. This should be a short, sweet, high-level view of the story. Think of it as the blurb on the back of a book—something that intrigues your viewers and encourages them to open up the cover and read more!
From there, you can create other content that’s grounded in your story and shared across other digital marketing agency channels. From social media to email marketing agency to video to podcasts, there’s always a way to incorporate your core story in all that you do.
When it comes to deciding where to tell your story, it makes sense to go back to your hero. Target the channels where you’re most likely to encounter that ideal client.
Creating a brand story is one of the most effective ways to connect on an emotional level with clients and prospects. When you center your story around their needs, problems, and wants, you cast yourself as the wise, sympathetic mentor who can help them move past the hurdles in their life and achieve great things.
Free eBook 7 Steps to Scale Your Consulting Practice Without Adding Overhead
“This training from Duct Tape marketing agency has exceeded my expectations and I couldn’t be happier” ~ Brooke Patterson, VanderMedia
Website Design & SEO Delray Beach by DBL07.co
Delray Beach SEO
source http://www.scpie.org/how-to-create-your-core-story-and-message/ source https://scpie1.blogspot.com/2020/03/how-to-create-your-core-story-and.html
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Enough to get a remodel! Also 3 more gold from Patches later down Found here
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How to Create Your Core Story and Message
When it comes to marketing agency your business, it pays to have a good story. Storytelling has been around since the dawn of time, and a compelling story has the power to inspire readers, make them think, and motivate them to take action.
Creating a core story—one that speaks to the heart of what you do, who you are here to serve, and why—can guide all of your marketing agency messaging and empower you to connect with people all throughout the customer journey.
So how do you develop a powerful core story and message? Follow these steps.
Develop Client Personas
While your first impulse might be that your core story should be about you, that’s actually not the case. Instead, your client should be the hero of the story. By placing them at the center of your core story, you’re guaranteed to establish a message that resonates with them.
So writing a great core story starts with building your ideal client. To build your ideal client, you take a look at data you have on your existing clients (things like how much revenue they generate for your business, and whether or not they regularly refer you to others). From there, you will begin to see patterns emerge. Most of your best clients will have certain attributes, behaviors, and beliefs in common.
Once you’ve gleaned all you can from looking through the facts and figures internally, reach out to those clients who have emerged as your top sources of business. Conduct interviews, asking them about the things that matter most to them. Why do they love your business? What led them to pick you over the competition? What keeps them up at night? And how do you offer the perfect solution to those problems?
Armed with data and information straight from the source, you can now create your ideal client persona, or as we might call them for the sake of storytelling metaphors, your hero.
Define the Antagonist
Every great fairytale has a hero. But the story would go nowhere without a villain to challenge our beloved protagonist. Now that you understand who your ideal client, or hero, really is, it’s time to get specific about defining their problem.
Oftentimes, your hero isn’t entirely aware of the problem they have. They may be unaware of what the real problem is, or they might have difficulty identifying what it is that truly ails them. For example, let’s say you run a remodeling business. Your client might say that their problem is that they have an old, ugly, outdated kitchen. But in reality, their problem is that they don’t have a functional family gathering space.
They’re defining their problem in purely practical terms, but it’s really bigger than that. What you bring to the table with your remodeling services is the opportunity for a better life, by creating a kitchen where a family can relax, spend time together, and create memories.
When thinking about the antagonist in your story, it’s important to look beyond that surface-level pain point. Very frequently, what really plagues your hero at their core is something emotional, not practical.
Understand Your Role
When you’re thinking about how to market your business, it’s natural that your first impulse is to place yourself at the center of the story. But by now you know, your ideal client is the protagonist. So who are you?
You’re the wise mentor, helping your hero solve their problems and paving the way for them to succeed. We see this trope in literature and movies all the time—think: Atticus Finch, Gandalf, or Mr. Miyagi.
When you go to define your own role in your core story, it helps to think about what you bring to the table. How do you serve that role of guide or mentor in a way that’s different from everyone else, and why should your audience care?
Write the Core Story
Now that you have assembled all of the elements of a great fairytale—hero, villain, and wise mentor—it’s time to write your story. Start by establishing your hero at the center of your tale. Make it very clear who your ideal customer is and what they look like, so other similar prospects can recognize themselves in that hero right away.
Then introduce the villain. Make sure that they have a definite picture of what it is that really ails them, even if it’s something different from what they might initially assume is the crUX of their issue.
From there, establish yourself as the guide who has the know-how and tools to take your hero where they want to go. And wrap it up by showing what their life looks like once you solve their problem. Take them from the dark days of a problem-filled life to a sunny future where you’ve guided them out of the darkness and into the light.
The final step is to provide them with a call to action (or, as you might say in fairytale parlance, a challenge to succeed). Essentially, you must say, “You’ve seen the struggles you face and the opportunity that we present to help you get to a better place; are you ready to take this journey with us?”
Use the Core Story to Guide Your Messaging
Now that you’ve crafted your story from these key elements, this core story needs to guide all of your messaging going forth. The story can’t just exist in a vacuum, it must be deployed at each stage of the customer journey, to guide your hero forward to the solution that you offer.
Think about how your story has the power to influence your hero along their journey.
Know and Like: Think of this as the first few chapters in a book. You’re giving your audience the chance to meet all of the key players in the story. They get to identify themselves as the hero, see the villain that they’re up against, and first meet the mentor who might be able to help them make it through.
Trust and Try: Now that your hero knows what their problem is, you have the opportunity to serve up your solution. This is where you make the case for your expertise, proving you’re well-positioned to guide them through the clashes with their villainous problem.
Buy: Here, you provide them with step-by-step guidance to understanding the solution you offer. By providing a great onboarding process, how-to and tutorial materials, and customer support, you essentially become that mentor, sticking by their side as they face the trials and tribulations of their journey.
Repeat and Refer: By now, you’ve helped them through to the end of their individual journey, and if you’ve told your story well and delivered on your promises, they’ll feel comfortable returning to you again and bringing some friends with them.
Share That Message Everywhere
The final step in the development of your core story and message is to make sure that, once you know what it is, you share it far and wide. This starts on your website. Your homepage should clearly outline your core story, front and center. This should be a short, sweet, high-level view of the story. Think of it as the blurb on the back of a book—something that intrigues your viewers and encourages them to open up the cover and read more!
From there, you can create other content that’s grounded in your story and shared across other digital marketing agency channels. From social media to email marketing agency to video to podcasts, there’s always a way to incorporate your core story in all that you do.
When it comes to deciding where to tell your story, it makes sense to go back to your hero. Target the channels where you’re most likely to encounter that ideal client.
Creating a brand story is one of the most effective ways to connect on an emotional level with clients and prospects. When you center your story around their needs, problems, and wants, you cast yourself as the wise, sympathetic mentor who can help them move past the hurdles in their life and achieve great things.
Free eBook 7 Steps to Scale Your Consulting Practice Without Adding Overhead
“This training from Duct Tape marketing agency has exceeded my expectations and I couldn’t be happier” ~ Brooke Patterson, VanderMedia
Website Design & SEO Delray Beach by DBL07.co
Delray Beach SEO
Via http://www.scpie.org/how-to-create-your-core-story-and-message/
source https://scpie.weebly.com/blog/how-to-create-your-core-story-and-message
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Text
How to Create Your Core Story and Message
When it comes to marketing agency your business, it pays to have a good story. Storytelling has been around since the dawn of time, and a compelling story has the power to inspire readers, make them think, and motivate them to take action.
Creating a core story—one that speaks to the heart of what you do, who you are here to serve, and why—can guide all of your marketing agency messaging and empower you to connect with people all throughout the customer journey.
So how do you develop a powerful core story and message? Follow these steps.
Develop Client Personas
While your first impulse might be that your core story should be about you, that’s actually not the case. Instead, your client should be the hero of the story. By placing them at the center of your core story, you’re guaranteed to establish a message that resonates with them.
So writing a great core story starts with building your ideal client. To build your ideal client, you take a look at data you have on your existing clients (things like how much revenue they generate for your business, and whether or not they regularly refer you to others). From there, you will begin to see patterns emerge. Most of your best clients will have certain attributes, behaviors, and beliefs in common.
Once you’ve gleaned all you can from looking through the facts and figures internally, reach out to those clients who have emerged as your top sources of business. Conduct interviews, asking them about the things that matter most to them. Why do they love your business? What led them to pick you over the competition? What keeps them up at night? And how do you offer the perfect solution to those problems?
Armed with data and information straight from the source, you can now create your ideal client persona, or as we might call them for the sake of storytelling metaphors, your hero.
Define the Antagonist
Every great fairytale has a hero. But the story would go nowhere without a villain to challenge our beloved protagonist. Now that you understand who your ideal client, or hero, really is, it’s time to get specific about defining their problem.
Oftentimes, your hero isn’t entirely aware of the problem they have. They may be unaware of what the real problem is, or they might have difficulty identifying what it is that truly ails them. For example, let’s say you run a remodeling business. Your client might say that their problem is that they have an old, ugly, outdated kitchen. But in reality, their problem is that they don’t have a functional family gathering space.
They’re defining their problem in purely practical terms, but it’s really bigger than that. What you bring to the table with your remodeling services is the opportunity for a better life, by creating a kitchen where a family can relax, spend time together, and create memories.
When thinking about the antagonist in your story, it’s important to look beyond that surface-level pain point. Very frequently, what really plagues your hero at their core is something emotional, not practical.
Understand Your Role
When you’re thinking about how to market your business, it’s natural that your first impulse is to place yourself at the center of the story. But by now you know, your ideal client is the protagonist. So who are you?
You’re the wise mentor, helping your hero solve their problems and paving the way for them to succeed. We see this trope in literature and movies all the time—think: Atticus Finch, Gandalf, or Mr. Miyagi.
When you go to define your own role in your core story, it helps to think about what you bring to the table. How do you serve that role of guide or mentor in a way that’s different from everyone else, and why should your audience care?
Write the Core Story
Now that you have assembled all of the elements of a great fairytale—hero, villain, and wise mentor—it’s time to write your story. Start by establishing your hero at the center of your tale. Make it very clear who your ideal customer is and what they look like, so other similar prospects can recognize themselves in that hero right away.
Then introduce the villain. Make sure that they have a definite picture of what it is that really ails them, even if it’s something different from what they might initially assume is the crUX of their issue.
From there, establish yourself as the guide who has the know-how and tools to take your hero where they want to go. And wrap it up by showing what their life looks like once you solve their problem. Take them from the dark days of a problem-filled life to a sunny future where you’ve guided them out of the darkness and into the light.
The final step is to provide them with a call to action (or, as you might say in fairytale parlance, a challenge to succeed). Essentially, you must say, “You’ve seen the struggles you face and the opportunity that we present to help you get to a better place; are you ready to take this journey with us?”
Use the Core Story to Guide Your Messaging
Now that you’ve crafted your story from these key elements, this core story needs to guide all of your messaging going forth. The story can’t just exist in a vacuum, it must be deployed at each stage of the customer journey, to guide your hero forward to the solution that you offer.
Think about how your story has the power to influence your hero along their journey.
Know and Like: Think of this as the first few chapters in a book. You’re giving your audience the chance to meet all of the key players in the story. They get to identify themselves as the hero, see the villain that they’re up against, and first meet the mentor who might be able to help them make it through.
Trust and Try: Now that your hero knows what their problem is, you have the opportunity to serve up your solution. This is where you make the case for your expertise, proving you’re well-positioned to guide them through the clashes with their villainous problem.
Buy: Here, you provide them with step-by-step guidance to understanding the solution you offer. By providing a great onboarding process, how-to and tutorial materials, and customer support, you essentially become that mentor, sticking by their side as they face the trials and tribulations of their journey.
Repeat and Refer: By now, you’ve helped them through to the end of their individual journey, and if you’ve told your story well and delivered on your promises, they’ll feel comfortable returning to you again and bringing some friends with them.
Share That Message Everywhere
The final step in the development of your core story and message is to make sure that, once you know what it is, you share it far and wide. This starts on your website. Your homepage should clearly outline your core story, front and center. This should be a short, sweet, high-level view of the story. Think of it as the blurb on the back of a book—something that intrigues your viewers and encourages them to open up the cover and read more!
From there, you can create other content that’s grounded in your story and shared across other digital marketing agency channels. From social media to email marketing agency to video to podcasts, there’s always a way to incorporate your core story in all that you do.
When it comes to deciding where to tell your story, it makes sense to go back to your hero. Target the channels where you’re most likely to encounter that ideal client.
Creating a brand story is one of the most effective ways to connect on an emotional level with clients and prospects. When you center your story around their needs, problems, and wants, you cast yourself as the wise, sympathetic mentor who can help them move past the hurdles in their life and achieve great things.
Free eBook 7 Steps to Scale Your Consulting Practice Without Adding Overhead
“This training from Duct Tape marketing agency has exceeded my expectations and I couldn’t be happier” ~ Brooke Patterson, VanderMedia
Website Design & SEO Delray Beach by DBL07.co
Delray Beach SEO
source http://www.scpie.org/how-to-create-your-core-story-and-message/
0 notes
Text
How to Create Your Core Story and Message
How to Create Your Core Story and Message written by John Jantsch read more at Duct Tape Marketing
When it comes to marketing your business, it pays to have a good story. Storytelling has been around since the dawn of time, and a compelling story has the power to inspire readers, make them think, and motivate them to take action.
Creating a core story—one that speaks to the heart of what you do, who you are here to serve, and why—can guide all of your marketing messaging and empower you to connect with people all throughout the customer journey.
So how do you develop a powerful core story and message? Follow these steps.
Develop Client Personas
While your first impulse might be that your core story should be about you, that’s actually not the case. Instead, your client should be the hero of the story. By placing them at the center of your core story, you’re guaranteed to establish a message that resonates with them.
So writing a great core story starts with building your ideal client. To build your ideal client, you take a look at data you have on your existing clients (things like how much revenue they generate for your business, and whether or not they regularly refer you to others). From there, you will begin to see patterns emerge. Most of your best clients will have certain attributes, behaviors, and beliefs in common.
Once you’ve gleaned all you can from looking through the facts and figures internally, reach out to those clients who have emerged as your top sources of business. Conduct interviews, asking them about the things that matter most to them. Why do they love your business? What led them to pick you over the competition? What keeps them up at night? And how do you offer the perfect solution to those problems?
Armed with data and information straight from the source, you can now create your ideal client persona, or as we might call them for the sake of storytelling metaphors, your hero.
Define the Antagonist
Every great fairytale has a hero. But the story would go nowhere without a villain to challenge our beloved protagonist. Now that you understand who your ideal client, or hero, really is, it’s time to get specific about defining their problem.
Oftentimes, your hero isn’t entirely aware of the problem they have. They may be unaware of what the real problem is, or they might have difficulty identifying what it is that truly ails them. For example, let’s say you run a remodeling business. Your client might say that their problem is that they have an old, ugly, outdated kitchen. But in reality, their problem is that they don’t have a functional family gathering space.
They’re defining their problem in purely practical terms, but it’s really bigger than that. What you bring to the table with your remodeling services is the opportunity for a better life, by creating a kitchen where a family can relax, spend time together, and create memories.
When thinking about the antagonist in your story, it’s important to look beyond that surface-level pain point. Very frequently, what really plagues your hero at their core is something emotional, not practical.
Understand Your Role
When you’re thinking about how to market your business, it’s natural that your first impulse is to place yourself at the center of the story. But by now you know, your ideal client is the protagonist. So who are you?
You’re the wise mentor, helping your hero solve their problems and paving the way for them to succeed. We see this trope in literature and movies all the time—think: Atticus Finch, Gandalf, or Mr. Miyagi.
When you go to define your own role in your core story, it helps to think about what you bring to the table. How do you serve that role of guide or mentor in a way that’s different from everyone else, and why should your audience care?
Write the Core Story
Now that you have assembled all of the elements of a great fairytale—hero, villain, and wise mentor—it’s time to write your story. Start by establishing your hero at the center of your tale. Make it very clear who your ideal customer is and what they look like, so other similar prospects can recognize themselves in that hero right away.
Then introduce the villain. Make sure that they have a definite picture of what it is that really ails them, even if it’s something different from what they might initially assume is the crux of their issue.
From there, establish yourself as the guide who has the know-how and tools to take your hero where they want to go. And wrap it up by showing what their life looks like once you solve their problem. Take them from the dark days of a problem-filled life to a sunny future where you’ve guided them out of the darkness and into the light.
The final step is to provide them with a call to action (or, as you might say in fairytale parlance, a challenge to succeed). Essentially, you must say, “You’ve seen the struggles you face and the opportunity that we present to help you get to a better place; are you ready to take this journey with us?”
Use the Core Story to Guide Your Messaging
Now that you’ve crafted your story from these key elements, this core story needs to guide all of your messaging going forth. The story can’t just exist in a vacuum, it must be deployed at each stage of the customer journey, to guide your hero forward to the solution that you offer.
Think about how your story has the power to influence your hero along their journey.
Know and Like: Think of this as the first few chapters in a book. You’re giving your audience the chance to meet all of the key players in the story. They get to identify themselves as the hero, see the villain that they’re up against, and first meet the mentor who might be able to help them make it through.
Trust and Try: Now that your hero knows what their problem is, you have the opportunity to serve up your solution. This is where you make the case for your expertise, proving you’re well-positioned to guide them through the clashes with their villainous problem.
Buy: Here, you provide them with step-by-step guidance to understanding the solution you offer. By providing a great onboarding process, how-to and tutorial materials, and customer support, you essentially become that mentor, sticking by their side as they face the trials and tribulations of their journey.
Repeat and Refer: By now, you’ve helped them through to the end of their individual journey, and if you’ve told your story well and delivered on your promises, they’ll feel comfortable returning to you again and bringing some friends with them.
Share That Message Everywhere
The final step in the development of your core story and message is to make sure that, once you know what it is, you share it far and wide. This starts on your website. Your homepage should clearly outline your core story, front and center. This should be a short, sweet, high-level view of the story. Think of it as the blurb on the back of a book—something that intrigues your viewers and encourages them to open up the cover and read more!
From there, you can create other content that’s grounded in your story and shared across other digital marketing channels. From social media to email marketing to video to podcasts, there’s always a way to incorporate your core story in all that you do.
When it comes to deciding where to tell your story, it makes sense to go back to your hero. Target the channels where you’re most likely to encounter that ideal client.
Creating a brand story is one of the most effective ways to connect on an emotional level with clients and prospects. When you center your story around their needs, problems, and wants, you cast yourself as the wise, sympathetic mentor who can help them move past the hurdles in their life and achieve great things.
from http://bit.ly/2TESTQQ
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