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India’s largest airline IndiGo has appointed Maxposure Media Group to ‘refresh’ and publish Hello 6E, the on-board retail magazine of the airline. In the all-new look, the inflight magazine will speak directly to IndiGo’s ever-increasing passenger base with fast-paced trendy features and inspiring and engaging stories, apart from the present merchandise and menu pages, in an all-new quirky design. Following the concept of “one airline, one magazine”, the October launch will have the same Hello 6E Magazine available in all IndiGo’s domestic and international flights all across the world.
The inflight magazine of IndiGo aims to set new trends through its quirky and effective design and engaging rich content for its travellers. The magazine will offer new and inspiring articles related to travel, lifestyle, wellness, sports and adventure, personalities, theatre and movies, art, culture & heritage and trending news in and around. The magazine’s enriching content, specially curated to target an upwardly mobile global audience, will have a universal appeal and every issue will have one article in an international language. As a mouthpiece of the brand, the magazine will showcase the latest updates, menu & merchandise of the airline along with crew integrated content.
IndiGo is India’s largest low-cost airline in terms of passengers carried and fleet size, with almost 50% domestic market share as of August 2019. The only airline in India with more than a decade of profitable operations, IndiGo offers its leisure and business travellers an on-time, courteous and hassle-free service and affordable flying experience consistently.
For brand monetisation, Maxposure uses expertise to strategise and create compelling conversations around a brand, increasing its Influence and reaching the desired target audience, regardless of channel or device. We create unique partnerships with our clients from various sectors like aviation, automobile, retail & banking, hospitality, FMCGs, and Government bodies.
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In-Flight Advertising Market To Witness Significant Incremental Opportunity During 2020 – 2027
In-Flight Advertising Market Overview:
In-flight advertisings are good way to promote products and, for airlines, it’s a method to earn more revenues. The in-flight magazine advertising is expected to flourish as the number of flights are increasing and it could achieve 11.17% CAGR during the forecast period (2016-2023). Market Research Future (MRFR) in the report on the same market declared possibilities that could take the global market beyond the expected valuation line.
The in-flight advertising market is to gain from various advents of digital media, booming tourism industry, and hike in airline passenger numbers. In addition, airlines are trying to profit more from advertising to meet their financial crunch which is also providing much scope for the advertising companies to join the bandwagon. It is further benefitting from the blend of sight, sound, and motion technologies. The In-Flight Advertising Market to gain more from engagement and interactions with customers.
Competitive Landscape:
Several influential companies in the in-flight advertising market are actively participating due to the possibilities of earning more revenues. In the process, they are employing strategies that include merger, acquisition, product launch, innovation, and other methods. For individual progress, these strategies are essential but thy also take the market, as a whole, ahead. MRFR has listed some in their report to understand the trend that is going on and can impact the coming years. These companies are Global Eagle, Zagoren Collective, Panasonic Avionics Corporation, EAM Advertising LLC, IMM International, INK, MaXposure Media Group (I) Pvt. Ltd., Atin OOH, Global Onboard Partners, and Blue Mushroom.
In May 2019, Korean Air and Delta Air Lines started collaborating on advertising campaigns to promote their flight benefits in both South Korea and the U.S. This is an endeavor to celebrate their one year collaboration. The endeavor would ensure more focus on in-flight advertising and propel the market growth.
Segmentation:
The recent MRFR report deals with a detailed analysis of the global in-flight advertising market by segmenting it on the grounds of product and aircraft type. It is further backed by volume-wise and value-wise understanding of the available data.
Based on the product, the in-flight advertising market is segmented into baggage tags, in-flight apps, display systems, inflight magazines, and others (boarding passes, seatback tray tables, overhead bins, and aircraft wrap). The inflight magazines are gaining grounds as long travels allow passengers to read and get information from such magazines.
Based on the aircraft type, the in-flight advertising market includes business aircraft and passenger aircraft. The passenger aircraft segment is on a fast-track mode as that gets a wider passenger base.
Regional Analysis:
MRFR in their recent analysis of the global in-flight advertising market focused on North America, Europe, Asia Pacific (APAC), Latin America, and the Middle East & Africa (MEA). This analysis primarily focuses on descriptions to unearth demographic challenges the market faces in these regions.
The APAC market has several emerging economies in the region and it banks mostly on the small and medium widebody aircraft. Several such airlines have stepped in like Indigo, Tigerair Singapore, Tigerair Australia, and Air Asia, to capitalize on these lucrative opportunities and partnered with in-flight advertising firms in this region. Existing firms like Atin OOH and Maxposure Media Group are also inspiring growth of this market in the region. The rise in aircrafts in use could reach to 16,000 by 2035, which can boost the regional market.
Of late, the MEA region is witnessing substantial growth due to surge in expenditure of air travel and burgeoning tourism industry. The local airlines like Emirates, Qatar Airways, and Etihad Airlines, are benefitting much from the position of the region at the crossroads of Europe and the APAC. The air traffic in the region is bolstering in-flight advertising market.
Latin American market is also expected to bolster this market as its blooming tourism industry is ready to invite more people. Intake of such flights are expected to raise the level of commitment from advertisers which would ensure better growth prospects.
Global Inflight Advertising Market Research Report: Information by Product (Inflight Magazines, Display Systems, Baggage Tags, In-Flight Apps and others), Aircraft Type (Business Aircraft and Passenger Aircraft) and Region (North America, Europe, Asia-Pacific, Middle East & Africa and Latin America) - Forecast till 2027 @https://www.marketresearchfuture.com/reports/inflight-advertising-market-5299
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#In-FlightAdvertisingMarket Growth#In-FlightAdvertisingMarket Trends#In-FlightAdvertisingMarket Size#In-FlightAdvertisingMarket#In-FlightAdvertisingMarket Opportunity#In-FlightAdvertisingMarket Reportanalysis
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Inflight Advertising Market Research Report- Opportunities & Challenges in Near Future with Different Segments, Forecast- 2027
The leading market players in the global Inflight Advertising market primarily include Panasonic Avionics Corporation, Global Eagle, IMM International, EAM Advertising LLC, MaXposure Media Group (I) Pvt. Ltd., INK, Global Onboard Partners, Atin OOH, Zagoren Collective, and Blue Mushroom.
Inflight Advertising Market – Market Overview
The inflight advertising market has witnessed the advent of new technologies and techniques of advertising off late. Development of Inflight apps, Wi-Fi based entertainment systems, live television and e commerce platforms has enabled firms to aggressively advertise targeted customers. Interactive interfaces of display screens and live televisions expose passengers to the world of inflight advertising and abridging the gap between potential customers and advertisers.
In the current scenario, every industry has been impacted by the massive technology change that have occurred over the past decade. In case of airlines, about 70% of the companies have stopped offering printed media on-board or are planning to stop offering the print media in next 5 years. Thus, digital media and advertising techniques are expected to have a positive impact on the inflight advertising market, disguising advertisements in the form of entertainment and making potential customers more accessible to the firms.
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https://www.marketresearchfuture.com/reports/inflight-advertising-market-5299
Inflight Advertising Market – Competitive Analysis
The global in-flight advertising market is characterized by the presence of many global, regional, and local vendors. The market is highly competitive with all the players competing to gain market share. Intense competition, rapid advances in technology, frequent changes in government policies, and environmental regulations are key factors that confront market growth. The vendors compete based on cost, product quality, reliability, and aftermarket service. It is crucial for the vendors to provide cost-efficient and high-quality in-flight advertising services, in order to survive and succeed in an intensely competitive market environment.
The growth of the market vendors is dependent on the market conditions, government support, and industry development. Thus, the vendors should focus on expanding geographically and improving services. Emirates Group (UAE), Panasonic Avionics Corporation (U.S.), IMM International (France), EAM Advertising LLC (U.S.), Maxposure Media Group (India), InterAir Media (U.S.), INK (U.K.), Global Onboard Partners (U.S.), Atin OOH (India), Zagoren Collective (U.S.), and Blue Mushroom (India) are the major companies in the market, which compete in terms of availability, quality, price, and technology. They primarily focus on the development of sophisticated In-Flight Advertising. Although the international players are dominating the market, regional and foreign players with small market shares also have a presence. The international players may strengthen their presence worldwide through acquisitions during the forecast period. It has also been forecast that improvement of the global economic scenario combined with efforts to enhance infrastructure in emerging nations, is fueling the market growth, thereby making it an ideal time to launch new In-Flight Advertising and increase the global market share.
Industry/ Innovation/ Related News:
September 2017:- Panasonic Avionics, in collaboration with DISH, announced the delivery of live television with fifteen channels to selected Southwest Airlines flights across the U.S.
July 2017:- Ink had a partnership with Virgin Atlantic so as to revamp the inflight magazine Vera and also to increase the media sales.
Inflight Advertising Market – Segments
For the convenience of the report and enhanced understanding; the Inflight Advertising market is segmented in to three key dynamics:
Segmentation by Product: Inflight magazines, Display Systems, Baggage Tags, In-flight Apps, and Others (Overhead Bins, Seatback Tray Tables, Boarding Passes, and Aircraft Wrap)
Segmentation by Aircraft Type: Business Aircraft and Passenger Aircraft.
Segmentation by Regions: Comprises Geographical regions –North America, Europe, Asia Pacific, Middle East and Africa, and South America.
Inflight Advertising Market – Regional Analysis
North America is the leading regions in the In-Flight Advertising market. The sheering existence of major in-flight advertising firms such as Global Onboard Partners and Zagoren Collective, in this region, combined with the availability of sophisticated technology to deliver in-flight advertisements through various mediums, result in this region being the leading region in the in-flight advertising. Therefore, in 2016, North America had an overall share of 33.53% of the inflight advertising market. Moreover, it is expected that approximately 10,000 aircraft would be in service in the region by 2035, which would create an opportunity for the major and prominent advertising companies of the region
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The harder you push yourself, the best you receive. Saurav Goswami is setting up a benchmark for Mass Comm. students and working at Maxposure Media Group as Senior Video Editor. Join BFIT Group of Institution Dehradun today to pursue your dream career. #BFITians #BFITDoon (at BFIT Group of Institution Dehradun) https://www.instagram.com/p/CAM0fDEA-NH/?igshid=6obe0jholobl
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FHM India (For Him Magazine) is India’s version published by Maxposure Media Group Company in July 2010 acquired the license of FHM India. It is the Men’s Lifestyle Categories for girls, it is the largest selling magazine in India. FHM is published has 28 editions. They proudly published in 23 languages across the 40 countries in the world.
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Inflight Advertising Market Analysis And Key Business Strategies by Leading Players 2020-2024
May 14, 2020: In this report, the global Inflight Advertising market is valued at USD XX million in 2020 and is projected to reach USD XX million by the end of 2024, growing at a CAGR of XX% during the period 2020 to 2024. Inflight advertising has always been effective, thanks to a captive audience, but taking it to the next level could well be the best move yet. In the context of China-US trade war and global economic volatility and uncertainty, it will have a big influence on this market. Inflight Advertising Report by Material, Application, and Geography - Global Forecast to 2023 is a professional and comprehensive research report on the world's major regional market conditions, focusing on the main regions (North America, Europe and Asia-Pacific) and the main countries (United States, Germany, United Kingdom, Japan, South Korea and China). Request a Free Sample Copy of this Report @ https://www.radiantinsights.com/research/global-inflight-advertising-market-research-report-2020-2024/request-sample The report firstly introduced the Inflight Advertising basics: definitions, classifications, applications and market overview; product specifications; manufacturing processes; cost structures, raw materials and so on. Then it analyzed the world's main region market conditions, including the product price, profit, capacity, production, supply, demand and market growth rate and forecast etc. In the end, the report introduced new project SWOT analysis, investment feasibility analysis, and investment return analysis. The major players profiled in this report include: • Global Eagle • Panasonic Avionics Corporation • IMM International • MaXposure Media Group (I) Pvt. Ltd. • EAM Advertising LLC • INK • Atin OOH • Global Onboard Partners • Blue Mushroom • The Zagoren Collective The end users/applications and product categories analysis: On the basis of product, this report displays the sales volume, revenue (Million USD), product price, market share and growth rate of each type, primarily split into- • Display Systems • Inflight Magazines • Inflight Apps • Baggage Tags On the basis on the end users/applications, this report focuses on the status and outlook for major applications/end users, sales volume, market share and growth rate of Inflight Advertising for each application, including- • Business Aircraft • Passenger Aircraft Download Full Research Report @ https://www.radiantinsights.com/research/global-inflight-advertising-market-research-report-2020-2024 Table of Contents Part I Inflight Advertising Industry Overview Chapter One Inflight Advertising Industry Overview 1.1 Inflight Advertising Definition 1.2 Inflight Advertising Classification Analysis 1.2.1 Inflight Advertising Main Classification Analysis 1.2.2 Inflight Advertising Main Classification Share Analysis 1.3 Inflight Advertising Application Analysis 1.3.1 Inflight Advertising Main Application Analysis 1.3.2 Inflight Advertising Main Application Share Analysis 1.4 Inflight Advertising Industry Chain Structure Analysis 1.5 Inflight Advertising Industry Development Overview 1.5.1 Inflight Advertising Product History Development Overview 1.5.1 Inflight Advertising Product Market Development Overview 1.6 Inflight Advertising Global Market Comparison Analysis 1.6.1 Inflight Advertising Global Import Market Analysis 1.6.2 Inflight Advertising Global Export Market Analysis 1.6.3 Inflight Advertising Global Main Region Market Analysis 1.6.4 Inflight Advertising Global Market Comparison Analysis 1.6.5 Inflight Advertising Global Market Development Trend Analysis Chapter Two Inflight Advertising Up and Down Stream Industry Analysis 2.1 Upstream Raw Materials Analysis 2.1.1 Proportion of Manufacturing Cost 2.1.2 Manufacturing Cost Structure of Inflight Advertising Analysis 2.2 Down Stream Market Analysis 2.2.1 Down Stream Market Analysis 2.2.2 Down Stream Demand Analysis 2.2.3 Down Stream Market Trend Analysis About Radiant Insights: At Radiant Insights, we work with the aim to reach the highest levels of customer satisfaction. Our representatives strive to understand diverse client requirements and cater to the same with the most innovative and functional solutions. Media Contact: Michelle Thoras. Corporate Sales Specialist Radiant Insights, Inc. Phone: +1-415-349-0054 Toll Free: 1-888-928-9744 Email: [email protected] Web: https://www.radiantinsights.com/
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#maxposure#Maxposure Media#Maxposure Media Group#Content to ROI#content marketing#original content#exclusive content#content moderation#digital content
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FHM India (For Him Magazine) is India’s version published by Maxposure Media Group Company in July 2010 acquired the license of FHM India. It is the Men’s Lifestyle Categories for girls, it is the largest selling magazine in India. FHM is published has 28 editions. They proudly published in 23 languages across the 40 countries in the world.
0 notes
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FHM India (For Him Magazine) is India’s version published by Maxposure Media Group Company in July 2010 acquired the license of FHM India. It is the Men’s Lifestyle Categories for girls, it is the largest selling magazine in India. FHM is published has 28 editions. They proudly published in 23 languages across the 40 countries in the world.
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Maxposure Media Group LLC, Content Writer, 22 Jericho Turnpike, Suite 108, Mineola, New York, USA
Maxposure Media Group LLC, Content Writer, 22 Jericho Turnpike, Suite 108, Mineola, New York, USA
Listing Name : –Maxposure Media Group LLC Genre : -Software IT Services Address : – 22, Jericho Turnpike, Suite 108, Mineola, New York 11501, USA City : -New York Pincode : -11501 Country : -USA Phone : – +1 646 3672 916 Fax No. : – Compant Regn. – USDE4102308
Name : –Maxposure Media Group LLC Mobile : – About
-Maxposure is one of the…
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Inflight Advertising Market Research Report by Geographical Analysis and Forecast to 2023
Inflight Advertising Market - Overview:
In-flight advertising basically refers to advertising that is targeted toward potential consumers, on board an aircraft. In-flight advertising entails advertising through in-flight magazines, overhead storage bins, and setback tray tables, and sales pitches by flight attendants. With the advent of digital media in-flight advertising market has witnessed significant changes. Introduction of targeted advertising through live television and in-flight apps are expected to have a positive impact on the in-flight advertisement market. Increasing number of aircraft fleets and increasing passenger traffic, are some of the major driving factors for the in-flight advertising market.
As the in-flight advertising market is shifting towards aggressive targeted advertising through Wi-Fi connectivity, e-commerce platform and live TV services, the existing airline hardware is set to become obsolete to a certain extent. In the current scenario the airline are accepting these sudden changes in trend of advertising in order to monetize and develop ancillary revenue streams which is expected to boost airline revenues significantly. As a result, the market for inflight advertising is expected to grow at a CAGR of 11.17%.
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Inflight Advertising Market – Competitive Analysis
Panasonic Avionics Corporation,
Global Eagle,
IMM International,
EAM Advertising LLC,
MaXposure Media Group (I) Pvt. Ltd.,
INK,
Global Onboard Partners,
Atin OOH,
Zagoren Collective,
Blue Mushroom.
The aircraft in-flight advertising market has been fetching high demand in the recent years. EAM Advertising (U.S.), in particular, one of the leading in-flight advertising product providers, has developed an exhaustive list of in-flight advertising products on offer, which includes in-flight video, roadblock in-flight video, in-flight long form video, in-flight magazines, exterior aircraft wrap, overhead signage on bins, seatback inserts, table tray advertising, Wi-Fi advertising and sampling. The firm is one of the largest in-flight advertising service providers in the U.S., which results in boosting the company’s revenue year-on-year. The pure existence of a vast in-flight advertising service portfolio, eliminates major intensity of competition for the firm, which results in attracting the leading airlines. Similarly, INK (U.K.), another major in-flight advertising firm boasts of a product portfolio that includes seatback tray tables, headrest covers, overhead lockers, in-flight entertainment screens, plane wraps, banner stands, brochure pick-ups, Wi-Fi sponsorship, digital displays, itinerary emails, print-at-home boarding cards, in-flight magazines and digital editions.
The vendors with better technical and financial resources can develop innovative products that render the competitors' products, obsolete and non-competitive even before they are launched, or costs are recovered. Therefore, vendors have to develop new technologies and stay abreast of emerging technologies that could affect the continuing competitiveness of their product lines in the market. The competitive environment in the market is likely to intensify further due to increase in product/service extensions, technological innovations, and M&A.
Inflight Advertising Market – Regional Analysis
Europe is the one of the major regions for the global in-flight advertising market. In 2016, there were over 4,500 aircraft in the region, which is expected to reach more than 8,000 fleets by 2035. Recently, the European in-flight advertising market is growing at a steady pace. With the increase in the number of aircraft, it is expected that there would be larger participation of the regional companies in providing in-flight advertising services for the airlines. Additionally, in-flight advertising firms investing heavily in research and development so as to create advertising content for mass consumption in this region, is expected to positively impact the market. Therefore, Europe had an overall 28.01% share of the inflight advertising market.
Germany being one of the four largest EU members is expected to be a flourishing market for the in-flight advertising market. Steadily rising passenger traffic over time combine with the existence of major players such as Lufthansa in the aviation industry will; aid the growth of the market. The market in Germany is expected to witness a significant surge in demand due to the major investments by some of the country’s’ key in-flight advertising firms in development of interactive digital content. Such content can be delivered directly to passengers personal gadgets.
Similarly, U.K. being among the top 5 countries in terms of air traffic is well placed for the development of the in-flight advertising market. Availability of sophisticated technologies are expected to attract investments in the in-flight advertising market. Being the home of the English Premier League, the country’s airlines and advertising firms are partnering with major football clubs in order to aggressively push in-flight advertisements towards passengers in order to capitalize on football clubs loyal customer bases.
Browse Complete Report @ https://www.marketresearchfuture.com/reports/inflight-advertising-market-5299
Intended Audience
Distributer & Supplier companies
End Users
Government as well as Independent Regulatory Authorities
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MaXposure Media Group, one of the largest corporate publishing companies in South East Asia, has been newly appointed as publisher of Gulf Air’s inflight magazine “Gulf Life”. MaXposure Media Group, which currently boasts over 30 titles in its portfolio, will adopt this new role as of May 2016, catering to the Kingdom of Bahrain’s national carrier’s on-board passengers and inflight magazine readers.
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#Air India Magazine Advertising#InFlight magazineAdvertising#Shubh yatra#Maxposure#Maxposure Media#Maxposure Media Group#Content to ROI#Magazines Advrtising
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#Content Strategy#Content Creation & Distribution#content marketing#Results & Analytics#Maxposure#Maxposure Media#MaxposureMedia Group
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