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MULTY SENSORY MARKETING
You're right to be curious about successful multi-sensory marketing! It's a fascinating approach. Here are a few brands I think are doing a great job:
1. Starbucks:
Smell: That unmistakable coffee aroma when you walk in the door is no accident. It's deliberately engineered to trigger cravings and create a comforting atmosphere.
Sound: The curated playlists contribute to the overall ambiance, often featuring mellow and relaxing tunes.
Sight: The warm colors, comfortable seating, and inviting displays all contribute to the "third place" experience Starbucks cultivates.
Taste: Beyond the coffee itself, the seasonal drinks and food offerings provide a variety of taste experiences.
2. Apple:
Touch: The sleek, minimalist design of their products encourages hands-on interaction. Apple Stores are designed for customers to touch and experience devices.
Sight: The clean, modern aesthetic of their stores and packaging reinforces their brand image of innovation and sophistication.
Sound: The distinctive sound effects of their devices, like the iPhone's unlock sound, contribute to brand recognition.
3. Lush:
Smell: This is a core part of the Lush experience. The strong scents of their handmade cosmetics fill the air, creating a unique and memorable sensory experience.
Sight: The vibrant colors and playful displays of their products are visually appealing and encourage exploration.
Touch: Customers are encouraged to touch and feel the products, testers are readily available, and the store environment is designed for interaction.
4. Singapore Airlines:
Smell: Their signature "Stefan Floridian Waters" scent is used in hot towels, on flight attendants' uniforms, and even diffused in the cabin, creating a sense of luxury and consistency.
Sight: The cabin design, lighting, and attention to detail all contribute to a premium visual experience.
Sound: Carefully selected music and announcements enhance the overall ambiance.
Taste: The airline is renowned for its high-quality in-flight meals, catering to a variety of tastes and preferences.
5. LEGO:
Touch: The tactile experience of building with LEGO bricks is fundamental to the brand. LEGO stores often have play areas where customers can interact with the product.
Sight: The bright colors and creative displays in LEGO stores are visually stimulating, particularly for children.
Sound: The clicking sound of the bricks connecting is a distinctive auditory element of the LEGO experience.
These are just a few examples, and many other brands are effectively using multi-sensory marketing. By carefully considering how each sense can be engaged, brands can create more immersive and memorable experiences for their customers.
AUTHOR:
Predrag Petrovic, European enterprise SEO expert
AI Strategist Predrag Petrovic is enhancing decision-making and reshaping customers
#MULTY SENSORY MARKETING#MULTYSENSORY MARKETING#MULTY SENSORY SEO#MULTY SENSORY MARKETING EUROPE#EUROPEAN SEO ENTERPRISE#Predrag Petrovic#AI SEO EUROPE#AIMARKETING#MULTISENSORY#MULTI-SENSORY#SEO#predragpetrovic#European Artificial Intelligence Board#European Artificial Intelligence#European Artificial Intelligence Marketing#European Artificial Intelligence SEO#European Artificial Intelligence Strategist#European Artificial Intelligence SEO Expert#european enterprise seo#personal branding strategist
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The Food Emulsifiers Market is projected to grow from USD 3905 million in 2024 to an estimated USD 5639 million by 2032, with a compound annual growth rate (CAGR) of 4.7% from 2024 to 2032. The food emulsifiers market has emerged as a critical component of the global food and beverage industry, driven by the rising demand for processed foods, convenience products, and healthier alternatives. Food emulsifiers, which are chemical or natural substances that stabilize mixtures of oil and water, play a pivotal role in improving texture, extending shelf life, and enhancing the sensory appeal of food products. This article explores the market's current landscape, key drivers, challenges, and future growth potential.
Browse the full report https://www.credenceresearch.com/report/food-emulsifiers-market
Market Overview
As of 2024, the global food emulsifiers market is valued at approximately USD 3 billion and is projected to grow at a compound annual growth rate (CAGR) of 5.5% over the next five years. Key factors driving this growth include increasing consumer awareness about food quality, the shift towards healthier lifestyles, and technological advancements in food processing.
Major emulsifier types include lecithin, mono- and diglycerides, sorbitan esters, and polyglycerol esters, each serving specific functional purposes in food products. These emulsifiers are widely used in bakery, confectionery, dairy, meat processing, and convenience foods.
Key Market Drivers
Rising Demand for Convenience Foods Modern lifestyles have led to a surge in demand for ready-to-eat and processed foods. Food emulsifiers improve product stability, texture, and flavor, making them indispensable in the production of these items.
Health and Wellness Trends Consumers are increasingly seeking products with natural ingredients and clean labels. This has spurred demand for natural emulsifiers such as lecithin derived from soy, sunflower, or egg yolk. Additionally, emulsifiers enable the reduction of fat content in products, aligning with health-conscious consumers' preferences.
Expanding Food and Beverage Industry Emerging markets in Asia-Pacific, Latin America, and Africa are witnessing a rapid expansion of their food processing industries. This, coupled with urbanization and rising disposable incomes, is fueling the demand for emulsifiers in these regions.
Technological Advancements Innovations in emulsifier formulations, such as multi-functional emulsifiers, have enhanced their applications in diverse food products. These advancements are helping manufacturers meet the evolving needs of consumers.
Challenges in the Market
Despite its promising growth, the food emulsifiers market faces several challenges:
Regulatory Hurdles: Stringent food safety regulations and labeling requirements across different regions can pose challenges for manufacturers.
Allergen Concerns: Some emulsifiers, particularly those derived from soy or eggs, can trigger allergic reactions in sensitive consumers.
Volatile Raw Material Prices: Fluctuations in the prices of raw materials, such as soybean oil and other plant-based oils, can impact production costs.
Regional Insights
North America: The region holds a significant share of the market due to high demand for processed foods and a well-established food processing industry. Clean-label trends are particularly strong in this region.
Europe: A mature market, Europe’s growth is driven by innovation in bakery and confectionery products, as well as the growing vegan and vegetarian food segments.
Asia-Pacific: The fastest-growing region, driven by rapid urbanization, a booming middle class, and increasing adoption of Western diets. Major markets include China, India, and Southeast Asian nations.
Latin America and Middle East & Africa: These regions are witnessing steady growth due to expanding food processing industries and increasing investments by multinational food companies.
Future Outlook
The future of the food emulsifiers market is promising, with opportunities in areas such as plant-based foods, low-fat dairy, and gluten-free bakery products. The growing trend towards natural and organic ingredients is expected to drive the demand for naturally derived emulsifiers.
Moreover, the incorporation of advanced technologies, such as encapsulation and enzyme-modified emulsifiers, is likely to revolutionize the industry. These innovations will not only enhance functionality but also cater to specific dietary requirements, such as allergen-free and low-calorie products.
Key Player Analysis:
ADM
BASF SE
Cargill, Incorporated.
Corbion
DuPont
Ingredion
Kerry Group
Palsgaard
Ricken Vitamin CO., LTD.
Segmentation:
By Type
Lecithin
Monoglyceride and Diglyceride, and Derivatives
Sorbitan Ester
Polyglycerol Ester
Other Types
By Source:
Plant-derived
Animal-derived
By Product Type:
Lecithin
Derivatives of Mono, Di-glycerides
Sorbitan Esters
Polyglycerol Esters
Stearoyl Lactylates
Others
By Application:
Bakeries
Confectionaries
Dairy Products
Functional Foods
Salads and Sauces
Infant Formula
Others
By Region
North America
U.S.
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Spain
Rest of Europe
Asia Pacific
China
Japan
India
South Korea
South-east Asia
Rest of Asia Pacific
Latin America
Brazil
Argentina
Rest of Latin America
Middle East & Africa
GCC Countries
South Africa
Rest of the Middle East and Africa
Browse the full report https://www.credenceresearch.com/report/food-emulsifiers-market
Contact:
Credence Research
Please contact us at +91 6232 49 3207
Email: [email protected]
Website: www.credenceresearch.com
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Hair Perfume Market Size To Reach $11.92 Billion By 2030
The global hair perfume market size is expected to reach USD 11.92 billion by 2030, growing at a CAGR of 5.5% from 2024 to 2030, according to a new report by Grand View Research, Inc. The increasing emphasis on personal grooming and self-care has significantly contributed to the rising demand for hair perfumes. As societal standards of beauty evolve, consumers are more focused on enhancing their overall appearance and well-being. Hair perfumes have emerged as a novel product that not only adds a pleasant fragrance but also contributes to hair health by offering additional benefits such as conditioning and anti-frizz properties. This multi-functionality aligns well with the modern consumer’s desire for efficient and effective beauty solutions.
Consumers are increasingly seeking premium and niche fragrances that offer a unique sensory experience. Hair perfumes, often associated with luxury and exclusivity, cater to this demand by providing distinctive and high-quality scents. Brands have responded by creating sophisticated and diverse fragrance options, ranging from gourmand and floral to woody and citrus. This variety allows consumers to select hair perfumes that reflect their personal style and preferences. The availability of limited-edition and artisanal fragrances further fuels the demand for hair perfumes, as consumers are drawn to unique and exclusive offerings.
The increasing awareness of environmental sustainability and natural ingredients has also impacted the market. Consumers are becoming more conscious of the ingredients used in their beauty products and are favoring those that are environmentally friendly and free from harmful chemicals. Brands have responded by developing hair perfumes that feature natural and organic ingredients, as well as eco-friendly packaging. This shift towards sustainability resonates with health-conscious and environmentally aware consumers, driving demand for hair perfumes that align with their values.
Advancements in technology have enabled brands to create high-quality and innovative hair perfumes. The development of advanced fragrance technologies and formulations allows for the creation of long-lasting and complex scents. Additionally, improvements in delivery systems ensure that the fragrance is evenly distributed and maintains its integrity over time. These technological advancements enhance the overall performance and appeal of hair perfumes, attracting consumers who are looking for premium and effective products.
The growth of e-commerce has played a crucial role in the increasing popularity of hair perfumes. Online shopping offers unparalleled convenience, allowing consumers to browse a vast selection of products from the comfort of their homes. The ability to compare prices, read reviews, and access detailed product descriptions online enhances the shopping experience and helps consumers make informed purchasing decisions. E-commerce platforms also provide access to niche and international brands that might not be available in physical stores, catering to a diverse range of consumer preferences and expanding market reach.
Request a free sample copy or view report summary: Hair Perfume Market Report
Hair Perfume Market Report Highlights
Floral hair perfume accounted for substantial market revenue due to their universally appealing and versatile scent profiles, which are often associated with elegance and freshness.
The demand for hair perfume among women accounted for significant market share in the 2023. This is due to women’s beauty and personal care routines often include a variety of specialized products, including hair perfumes, which cater to their preferences for luxury and unique fragrances.
The Europe market held substantial revenue share and is expected to retain its dominance over the forecast period. The region's strong emphasis on luxury and personal grooming has fostered a high demand for premium and high-quality hair care products.
Hair Perfume Market Segmentation
Grand View Research has segmented the globalhair perfume market based on product, application, distribution channel, and region:
Hair Perfume Product Outlook (Revenue, USD Billion, 2018 - 2030)
Floral
Fruity
Woody
Oriental
Others
Hair Perfume Application Outlook (Revenue, USD Billion, 2018 - 2030)
Men
Women
Hair Perfume Distribution Channel Outlook (Revenue, USD Billion, 2018 - 2030)
Hypermarkets & Supermarkets
Convenience Stores
Specialty Stores
Online
Others
Hair Perfume Regional Outlook (Revenue, USD Billion, 2018 - 2030)
North America
U.S.
Canada
Mexico
Europe
UK
Germany
France
Italy
Spain
Asia Pacific
China
India
Japan
Australia & New Zealand
South Korea
Central & South America
Brazil
Middle East & Africa (MEA)
South Africa
List of Key Players in Hair Perfume Market
Fast Ventures srl
Byredo
DIOR
DefineMe
Diptyque
GCL International, Inc.
TOCCA
Chanel
ORIBE
Percy & Reed
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Devour tours
DEVOUR TOURS SERIES
Emily is currently Associate Director of The Artists’ Lab at AMDA College and Conservatory of the Performing Arts in Hollywood, CA. The appearance and habits of the animals I shall not enter 126 EXCURSIONS. In alignment with her entrepreneur spirit, she has also pursued career pathways in sustainable fashion, pr/marketing, event planning and production. they devour, and lastly, of the roots, and other productions of the soil. Since then, Emily has worked with Riactor, Robin Bisio, Nugent Dance, Catherine Bennett, Santa Barbara Summer Dance, New Works, Motion Theater Dance, as well as created and presented her own choreography and site-specific works. Emily had the pleasure of working with Jeremy Nelson Dance and Meredith Monk in New York City, before making her way to the west coast. Originally from the East Coast, Emily Proctor Meister graduated from Connecticut College with a BA in Dance and Choreography. Through these art practices, Emily is inspired to create, connect and share. Wandering deep into the infinite world of the imaginary, to experiment and manifest new environments and perspectives that invoke a full-sensory experience infused with a sense of wonder. From wine tastings in Paris to flamenco feasts in Seville, their goal is to share the. What began in 2012 at the traditional markets and tapas bars of Madrid, Devour is now the creator of delicious experiences throughout Europe and the US. Drawing inspiration from nature, the obscure, the hauntingly dark and the eerily beautiful, it is in her nature to explore and collect. Devour Tours connects curious travelers with food in a way that helps local culture thrive. $20 general admission / $15 members, students, seniorsĮmily Meister is a Los Angeles based multi-media dance theatre artist, creator, choreographer and producer.
DEVOUR TOURS SERIES
Through a series of dark vignettes the performers (specimens) will examine opposed states of being, and the inevitable process of disintegration.įriday + Saturday, November 13 + 14 8.30pm An immersive dance theater experience that explores the physical, psychological and chemical reactions within human and animalistic ritual.
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3 NTS ISTANBUL & 11NTS TURKEY, CYPRUS & EGYPT Was £1399pp NOW from just £849pp! Departs Nov 2022 to Mar 2023 11nts Full Board cruise aboard Costa Venezia Inc return flights Inc FREE 3nts Istanbul stay worth £180 SAVE up to £1100 per couple Add MyDrinks Package for just £26pp per day Upgrade to Oceanview fr £109pp Upgrade to Balcony fr £249pp Istanbul (overnight) - Bodrum - Limassol - Haifa (overnight) - Alexandria - Kusadasi - Istanbul Costa Venezia is one of the largest ships in the Costa Cruises fleet and can accommodate more than 5 000 guests. She is the first Vista Class cruise ship from Costa Cruises to be built specifically for the Chinese market. It is Costa Venizia’s originality, innovation and the warmth of Italian hospitality that allows you to see the world from a different perspective, that of the sea. The sophisticated and sensual atmosphere that makes Venice unique in the world, travels with you aboard Costa Venezia, Costa’s new ship dedicated to the City of Marco Polo and Casanova. Bathe in the multi-sensorial emotions of a cruise between Europe and the Orient along an itinerary full of history and charm, the ancient routes of merchants and privateers. On-board at a glance: Adults only Beach Club Glass-bottomed skywalk High-rope garden Mini-golf course Pool deck with aqua park with a water slide Pool with retractable glass roof Restaurants providing panoramic views Waterfront promenade with outward facing bars (at Birmingham, United Kingdom) https://www.instagram.com/p/ChXXwA4Mkvl/?igshid=NGJjMDIxMWI=
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Fruit and Vegetable Ingredients Market Key Developments, Opportunity, New Technology & impact on Market
Market Overview
The global fruit and vegetable ingredients market was analyzed by Market Research Future (MRFR) and it was projected that a healthy CAGR will be attained by the market over the forecast period of 2019 to 2027. The valuation of the fruit and vegetable ingredients market trends was further stated to surpass its previous valuation with the revenue pool getting wider.
Fruit & vegetable ingredients are goods or substances that are intended to enhance not only the visual appeal but also offers additional nutritional value to the diet. It imparts colors, aromas, textures, flavors, and improves the life span of the products by offering a multi-sensory experience on the same. With rising consumer awareness, heightening concern among consumers about health & wellness and precise understanding of human nutrition, it has led to the improved management of nutrition consumption. Fruit & vegetable ingredients are highly rich source of nutrition and includes fats, carbohydrates, minerals, proteins, and others, thereby aiding in reducing the risk of a number of chronic diseases like cancers and cardiovascular disorder. These ingredients are extremely important for the human body as it provides both functional and economic value.
With rising urbanization and the increasing preference of consumers to lead a healthy life, increasing disposable income, favorable government initiatives to push the growth of the fruit and vegetable ingredients industry, and the surging demand for convenience food has proliferated the growth of the global market. The integration and consolidation of food and technology and nutraceutical organizations has prompted the emergence of new product developments and has improved the functionality. Add to this, the widespread prevalence of diseases across the globe has expanded the consumption rate of fruit & vegetable ingredients.
Market Segmentation
The global fruit and vegetable ingredients market has been segmented in terms of type, source, and application.
By type, the market segments into pieces and powders, pastes and purees, NFC juices, and concentrates. Among these, the juice concentrate holds the biggest share of the global market due to the increasing consumption of juices.
By source, the market divides into fruits and vegetables.
By application, the market comprises bakery and confectionary products, soups and sauces, R.T.E products, dairy and dairy products, and beverages.
Regional Analysis
The global fruit and vegetable ingredients market is geographically distributed across the following key regions: Asia Pacific, North America, Europe, and the Rest of the World (RoW).
Europe leads the global market for fruit and vegetable ingredients. It is primarily because of the major growth the market has witness for processed food and beverage owing to the increasing intake of food and beverages items that contain ingredients in fruits and vegetables.
In Asia Pacific, the fruit and vegetable ingredients market is reportedly growing with good opportunities available for the dairy and confectionary industries. The emerging nations herein, like China and India, are regarded as a highly lucrative fruit and vegetable market for a vast pool of factors including surging disposable income, low level of labor cost, changing dietary patterns, and increasing adoption of a fit and healthy lifestyle.
Competitive Landscape
The global fruit and vegetable ingredients market comprises a host of key players. This includes names like Sunopta, Inc. (Canada), Olam International Ltd. (Singapore), Archer Daniels Midland Company (U.S.), Döhler (Germany) Sensient Technologies Corporation (U.S.), Kerry Group PLC (Ireland), and Döhler (Germany).
The global market for fruit and vegetable ingredients has been divided with major and local players that are competing to gain a major share over the market. Most of the companies are seen following both organic as well as inorganic strategies for reducing local competitions and attracting potential customers. Add to this, the prominent players of the market are giving increasing emphasis in the process of research and development (R&D) in order to launch new and innovative products and expanding their product line.
NOTE: Our Team of Researchers are Studying Covid19 and its Impact on Various Industry Verticals and wherever required we will be considering Covid19 Footprints for Better Analysis of Market and Industries. Cordially get in Touch for More Details.
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Latest TMR Report Explores Impact of COVID-19 Outbreak on Medical Sensors Market
Medical Sensors Market: Introduction
According to the report, the global medical sensors market was valued at US$ 15.23 Bn in 2020 and is projected to expand at a CAGR of 9.9% from 2021 to 2028. Medical sensors are used to make medical devices more effective and simple to operate. Recent technological advancements in medical sensors enhance the use of smart sensors for various diseases and conditions. Some of these include smart watch for heart rate and sleep apnea, diabetic care devices, orthopedic care devices, and surgery-specific sensory devices.
mHealth services or applications require a smart, easy to use user interface (UI) electronic devices, such as smartphones, tablets, and PDAs, which use sensors and high-speed network for quick access. Hence, rise in adoption rate of smartphones, high-speed networks, and sensors is anticipated to propel the global mHealth services industry and the global medical sensors market during the forecast period.
Increase in government initiatives for the adoption of mHealth products is projected to drive the global medical sensors market during the forecast period.
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Biosensors Segment to Dominate Medical Sensors Market
In terms of product, the global market has been classified into biosensors, temperature sensors, motion sensors, image sensors, flow sensors, pressure sensors, and others. The biosensors segment is projected to expand at a high CAGR during the forecast period from 2017 to 2028. Growth of the segment can be attributed to advancements in technology such as fiber optics with real-time diagnosis and monitoring capabilities.
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Wellness & Fitness Segment to Expand at Highest CAGR
Based on application, the global medical sensors market has been categorized into diagnostics, monitoring, therapeutics, wellness & fitness, and others. The diagnostics segment has been split into imaging diagnostics and analytical equipment diagnostics. The monitoring segment has been bifurcated into invasive monitoring and non-invasive monitoring. The therapeutics segment has been segregated into surgery/minimally invasive surgery, drug delivery/infusion, and others.
The wellness & fitness segment is anticipated to expand at a high CAGR due to rise in awareness about healthy lifestyle and increase in acceptance of fitness devices.
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Wearable Sensors and Implantable Sensors to be Highly Lucrative Segment
In terms of placement, the global medical sensors market has been split into wearable sensors, wireless sensors, implantable sensors, and others. Wearable sensors and implantable sensors are major segments of the global medical sensors market. The wearable sensors segment is driven by increase in acceptance of smartphones and connectivity devices for monitoring and tracking. Implantable devices are gaining popularity, as these are the most recent and advanced technology sensors. These also offer convenience of usage.
Hospitals to Lead Global Medical Sensors Market
Based on end-user, the global medical sensors market has been divided into hospitals, clinics, home care settings, and others. The hospitals segment held the largest share of the global market in 2020, owing to the usage of advanced multi-purpose sensors in hospitals.
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North America to Dominate Global Market; Asia Pacific to Offer Significant Opportunities
In terms of region, the global medical sensors market has been segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. North America is anticipated to account for a leading share of the global medical sensors market during the forecast period. The medical sensors market in Asia Pacific is projected to grow at a rapid pace in the near future. India and China are likely to be lucrative markets for medical sensors in the region during the forecast period.
Major Players
Key players operating in the global medical sensors market include Cardiomo, Honeywell International, Inc., TE Connectivity, Dexcom, Inc., Medtronic, Danaher Corporation, First Sensor AG, Sensirion AG, Smiths Groups plc, and GluSense Ltd. These companies are engaged in the development of medical sensors in order to expand product offerings and customer base.
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Medical Equipment Maintenance Market The rising use of medical equipment for a plethora of purposes has widened the scope of the medical equipment maintenance market to a considerable extent. The increase in the rate of infections and other diseases is also expected to serve as a prominent growth generator for the medical equipment maintenance market.
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Palmarosa Oil Market Trends and Dynamic Demand by 2031
Palmarosa Oil Market: Snapshot
The onset of COVID-19 has increased the awareness about mental and physical health among the masses. The demand for natural sources has increased substantially in the food, oil, and cosmetic industries. Essential oils play a crucial role in uplifting the human sensory system. Further, these oils are used in various therapeutics and medical verticals due to their characteristic involving skin and health benefits. Palmarosa oil is one of the most recommended essential oils promoting psychological wellness. Among the race of various essential oils such as tea tree oil, peppermint oil, lavender oil, and others, palmarosa oil stands out due to its multi-benefit profile. It bears stressbuster properties which can be incorporated in aromatherapy. The rising need for psychological wellness is likely to promote the growth of the palmarosa oil market during the forecast period of 2021-2031.
Analysts at TMR are striving to provide an exhaustive report through pinpoint analysis for changing competitive dynamics of the palmarosa oil market. Further, the report provides a detailed perspective on the key factors driving the palmarosa oil market and throws light e-market restraints. This analysis offers predictions about the growth trajectory of the palmarosa oil market during the forecast period. . The market outcomes have been systematically included in the report for the CXOs to grasp the current situation of the palmarosa oil market. The COVID-19 pandemic has changed the growth equations of many industries and sectors in different ways. The growth projections of the palmarosa oil market have also been affected due to the pandemic. Hence, to educate the CXOs about the changes, the COVID-19 impact on the palmarosa oil market has been covered in the report.
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Palmarosa Oil Market: Key Trends and Opportunities
Palmarosa oil contains a high amount of geraniol in medicinal solutions and aromatherapy. The aroma of palmarosa oil is helpful in skincare and provides stress relief. It also has antifungal and therapeutic properties. All these characteristics cater to palmarosa oil in various applications such as cosmetics, aroma oils, medicinal products, bioenergy, and others. Further, the extraction process of palmarosa oil is gaining traction due to the increase in demand for oils with high nutritional quality is expected to drive the palmarosa oil market. Additionally, palmarosa oil in the cosmetic industry is likely to provide massive growth opportunities to the palmarosa oil market. Palmarosa oil is being widely used in Ayurveda treatments and spas due to its stress buster properties which may further open lucrative avenues for the palmarosa oil market. Apart from this, various organizations are taking initiatives in spreading awareness about the benefits of palmarosa oil, which may augur the growth of the palmarosa oil market.
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Palmarosa Oil Market: Regional Prospects
The global palmarosa oil market has been segmented as North America, Latin America, Europe, Asia Pacific, the Middle East, and Africa based on the regions. Palmarosa oil has been mainly found in countries such as India in the Asia Pacific region. Hence the use of palmarosa oil in the Asia Pacific as a native oil has shown a massive increase. Its use in ayurvedic treatments and essential oils has expanded, providing new opportunities in this region. The initiatives by government bodies for the promotion of natural products can prove to be a game-changer for the palmarosa oil market across the globe. The rising awareness among the masses about the benefit of palmarosa oil is likely to propel the growth of the global palmarosa oil market.
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Palmarosa Oil Market: Competitive Analysis
The players in the palmarosa oil market are investing heavily in research and development activities as they form a crucial part of growth. The trend among oil manufacturers is the growing influence of oil extraction by retaining its original properties. The research and development activities conducted by the market players to improve the manufacturing processes may assist in the growth of the palmarosa oil market. Further, new advances in oil refining processes and applications in cosmetics, ayurvedic medicines, and aromatherapies are likely to create lucrative opportunities for the players operating in the palmarosa oil market.
Some of the key players operational in the palmarosa oil market are Wilmar International, Felda Global Ventures Holdings, Kuala Lumpur Kepong Berhad, Sime Darby Plantation, and others.
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New Post has been published on Consort PR
New Post has been published on http://consortpr.com/featured-news/secret-meeting-evoked/
A Secret Meeting has been Evoked!
by Vivienne Sharman-Lewis.
A Secret Meeting has been Evoked in the deepest darkest reaches of Somerset, where the most select and desirable, the most glamorous and beautiful and those who see themselves as different, will gather for a
A multi-sensorial experience, where reality is modified and music possess you.
The Time of this encounter is getting closer, in fact it is this very Saturday, on October 8th at a secret Blacklist Mansion, where night will merge into day and the mansion magically transported into a castle.
“And in this state, she gallops, night by night, through lovers’ brains and then they dream of… love!”
The Blacklist community and meetings are the brain child of entrenpenureand restauranteur, Tarik M.Rodriguez and their first event is described as one the most anticipated events in the social calendarand the very first massive encounter of the Blacklist community in the UK. The blacklist community is a group of like minded individuals, who see themselves as operating outside of the normal ranges of society, and who expect and seek out experiences way beyond the norm.
For this first and unique encounter, they have chosen two very special locations, with the night version of the event taking place in an extraordinary mansion, and when the sun rises the party recommences at a magical castle.
Designed to stimulate and fully engage and thrill all the senses,it offers two indoor and two outdoor stages,live performances, techno, house, and commercial music, rnb…and the worldsbestsound technology, all set in 17 private rooms, with a casino Area and complimentary free bar. All, in all, all tastes are acommodated.
“In the mansion, we offer a night full of surprises with dozens of performances, futuristic visual animations and a selection of more than 15 artists that will perform on 4 different stages, with the support of the best sound technology in the world.” says Tarik proudly.
So should he, as not only that, but there will also be a TattooArtist /station, body painting stations, a local mask artisan, circus acts, photo booths and helicopters flying guests in and out.
They see this first meeting as marking the very beginning of a new era in theirBlacklist Community, which will be repeated regularly in other secret locations to celebrate their beautiful souls in unison.
As Tarik continues:
“This will be an ode for those of us that think differently, out of the box, and are often seen as socially incorrect individuals. We are black sheep, so let’s dance together celebrating our blacklist status.”
With VIP passes for mansion entry from 1pm to 10am, that includesa casinos pass and Blacklist make up & premium wear as complement + a complimentary free bar from 1pm to 1am, all for £120 a tickets, prices for the events plus a room are avialble for groups of 6, 8 then 10 guests.
Tarik is well placed to offer the ultimate in a social network and extraordinary and well organised events, as he already runs Xceed Night-graph, an online system that he created to help clubs kick start their events, and boost their daily operations as well as gaining useful insights about their clubs.
Their Reach Out Service includes a ticket sale system, that allows clubs to take their guest lists straight from their website, and to also monitor their sales, in real time. Their Host System gives clubs access to their Xceed door managementApp, which enables them to check-in guests, scan their tickets and keep track of their best customers.
While their Fast Access System even offers the choice of an advanced scanning system to scan tickets and even guests in seconds, a manual check-in system to welcome guests, without reservations, by simply checking in their name against an alphabetical list, and finally a system to control flyers and unregistered guests to keep track of flyers and other guests
Finally, their Re-Engage System allows clubs to analyse & improve their clubs’ performances, by managing they’re growing community.
The Blacklist community and events may sound fantastical and new age, even mystical by their very nature, but rest assured it is backed by someone with a sharp, analyticaland detailed mind, who can offer a safe and efficient environment in which to party, express your personality and as he sys to celebrate the back sheep within you!
“Oh! Then I see darkness had been with you.”
Now you can share the night and dawn with others!
Get Tickets Here.
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Written by
Vivienne Sharman-Lewis
National Director Miss Europe Continental United Kingdom
Director of Visions PR, Marketing Events, Modelling, Training. www.misseuropeancontinental.comhttps://www.facebook.com/Miss-Europe-Continental-United-Kingdom-2030773510519783/
Girls can enter online on our website
://www.misseuropecontinental.com/en/inscriptions-2/ www.visionspr.com
https://www.facebook.com/viviennesharman.lewis
https://www.facebook.com/lookinggoodfeelingfabulous/?pnref=lhc
Vivienne S Lewis (@visionsprevents) | Twitter
www.visionsprwales.wordpress.com
Organiser of The Glass Slipper Masquerade Ball – Venice 2018:
https://www.facebook.com/VeniceCarnival2018TheGlassSlippersMasquaradeBall/
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What is velvet fabric?
Velvet is a sleek, soft fabric that is commonly used in intimate garments, upholstery and other textile applications. Due to how expensive it was to produce velvet textiles in the past, this fabric is often associated with the aristocracy. Even though most types of modern velvet are adulterated with cheap synthetic materials, this unique fabric remains one of the sleekest, softest man-made materials ever engineered.
The first recorded mention of velvet fabric is from the 14th century, and scholars of the past mostly believed that this textile was originally produced in East Asia before making its way down the Silk Road into Europe. Traditional forms of velvet were made with pure silk, which made them incredibly popular. Asian silk was already very soft, but the unique production processes used to make velvet result in a material that’s even more sumptuous and luxurious than other silk products.
Until velvet gained popularity in Europe during the Renaissance, this fabric was commonly used in the Middle East. The records of many civilizations located within the borders of in modern Iraq and Iran, for instance, indicate that velvet was a favorite fabric among the royalty the region.
When machine looms were invented, velvet production became much less expensive, and the development of synthetic fabrics that somewhat approximate the properties of silk finally brought the wonders of velvet to even the lowest rungs of society. While today’s velvet may not be as pure or exotic as the velvet of the past, it remains prized as a material for curtains, blankets, stuffed animals, and all manner of other products that are supposed to be as soft and cuddly as possible.
While various materials can be used to make velvet, the process used to produce this burnout velvet fabric is the same regardless of which base textile is used. Velvet can only be woven on a unique type of loom that spins two layers of fabric simultaneously. These fabric layers are then separated, and they are wound up on rolls.
Velvet is made with vertical yarn, and velveteen is made with horizontal yarn, but otherwise, these two textiles are made with largely the same processes. Velveteen, however, is often mixed with normal cotton yarn, which reduces its quality and changes its texture.
Silk, one of the most popular velvet materials, is made by unraveling the cocoons of silkworms and spinning these threads into yarn. Synthetic textiles such as rayon are made by rendering petrochemicals into filaments. Once one of these yarn types is woven into velvet cloth, it can be dyed or treated depending on the intended application.
The main desirable attribute of velvet is its softness, so this textile is primarily used in applications in which fabric is placed close to the skin. At the same time, velvet also has a distinctive visual allure, so it’s commonly used in home decor in applications such as curtains and throw pillows. Unlike some other interior decor items, velvet feels as good as it looks, which makes this fabric a multi-sensory home design experience.
Due to its softness, velvet is sometimes used in bedding. In particular, this fabric is commonly used in the insulative blankets that are placed between sheets and duvets. Velvet is much more prevalent in womenswear than it is in clothing for men, and it is often used to accentuate womanly curves and create stunning eveningwear. Some stiff forms of velvet are used to make hats, and this material is popular in glove linings.
China leads the world as the most prolific producer of synthetic textiles. These and other reckless industrial practices have rapidly made this communist nation the world’s largest polluter as well, and China is lagging far behind the rest of the world’s gradual switch to sustainable fabrics and non-polluting production processes.
Since “velvet” refers to a fabric weave instead of a material, it can’t technically be said that velvet as a concept has any impact on the environment. The different materials used to make velvet, however, have varying degrees of environmental impact that should be carefully considered.
Environmental impact of silk
Silk is the closest thing we have to an ideal fabric from an environmental standpoint. This embossed velvet fabric is still, in most cases, produced the same way it has been produced for thousands of years, and since the production of silk is not aided by any pesticides, fertilizers, or other toxic substances, making this fabric does not have any significant negative environmental impact.
Environmental impact of rayon and other synthetic textiles
Rayon is the most commonly used substitute for silk in velvet and velvet-inspired fabrics, and the production of this synthetic substance is significantly harmful to the environment. The rayon production process involves multiple chemical washes, and the base material of this substance is petroleum.
Essentially, rayon is non-biodegradable fossil fuel product that introduces tons of harmful chemicals into the water supply as it is created. With these detractors in full view, the only reason that rayon is still produced is that it is inexpensive.
The term “velvety” means soft, and it takes its meaning from its namesake fabric: velvet. The soft, smooth fabric epitomizes luxury, with its smooth nap and shiny appearance. Velvet has been a fixture of fashion design and home decor for years, and its high-end feel and appearance make it an ideal textile for elevated design.
Velvet is a soft, luxurious fabric that is characterized by a dense pile of evenly cut fibers that have a smooth nap. Velvet has a beautiful drape and a unique soft and shiny appearance due to the characteristics of the short pile fibers.
Velvet fabric is popular for evening wear and dresses for special occasions, as the jaguar velvet fabric was initially made from silk. Cotton, linen, wool, mohair, and synthetic fibers can also be used to make velvet, making velvet less expensive and incorporated into daily-wear clothes. Velvet is also a fixture of home decor, where it’s used as upholstery fabric, curtains, pillows, and more.
The first velvets were made from silk and, as such, were incredibly expensive and only accessible by the royal and noble classes. The material was first introduced in Baghdad, around 750 A.D., but production eventually spread to the Mediterranean and the fabric was distributed throughout Europe.
New loom technology lowered the cost of production during the Renaissance. During this period, Florence, Italy became the dominant velvet production center.
Velvet is made on a special loom known as a double cloth, which produces two pieces of velvet simultaneously. Velvet is characterized by its even pile height, which is usually less than half a centimeter.
Velvet today is usually made from synthetic and natural fibers, but it was originally made from silk. Pure silk velvet is rare today, as it’s extremely expensive. Most velvet that is marketed as silk velvet combines both silk and rayon. Synthetic velvet can be made from polyester, nylon, viscose, or rayon.
There are several different Holland velvet fabric types, as the fabric can be woven from a variety of different materials using a variety of methods.
Crushed velvet. As the name suggests, crushed velvet has a “crushed” look that is achieved by twisting the fabric while wet or by pressing the pile in different directions. The appearance is patterned and shiny, and the material has a unique texture.
Panne velvet. Panne velvet is a type of crushed velvet for which heavy pressure is applied to the material to push the pile in one direction. The same pattern can appear in knit fabrics like velour, which is usually made from polyester and is not true velvet.
Embossed velvet. Embossed velvet is a printed fabric created via a heat stamp, which is used to apply pressure to velvet, pushing down the piles to create a pattern. Embossed velvet is popular in upholstery velvet materials, which are used in home decor and design.
Ciselé. This type of patterned velvet is created by cutting some looped threads and leaving others uncut.
Plain velvet. Plain velvet is usually a cotton velvet. It is heavy with very little stretch and doesn’t have the shine that velvet made from silk or synthetic fibers has.
Stretch velvet. Stretch velvet has spandex incorporated in the weave which makes the material more flexible and stretchy.
Pile-on-pile velvet. This type of velvet has piles of varying lengths that create a pattern. Velvet upholstery fabric usually contains this type of velvet.
Velvet, velveteen, and velour are all soft, drapey fabrics, but they differ in terms of weave and composition.
Velour is a knitted fabric made from cotton and polyester that resembles velvet. It has more stretch than velvet and is great for dance and sports clothes, particularly leotards and tracksuits.
Velveteen pile is much shorter pile than velvet pile, and instead of creating the pile from the vertical warp threads, velveteens pile comes from the horizontal weft threads. Velveteen is heavier and has less shine and drape than velvet, which is softer and smoother.
For budding fashion designers, understanding the characteristics and feel of different fabrics is key. In her 20s, Diane von Furstenberg convinced a textile factory owner in Italy to let her produce her first designs. With those samples, she flew to New York City to build one of the world’s most iconic and enduring fashion brands. In her fashion design MasterClass, Diane explains how to create a visual identity, stay true to your vision, and launch your product.
Become a better fashion designer with the MasterClass Annual Membership. Gain access to exclusive video lessons taught by fashion design masters including Marc Jacobs, Diane von Furstenberg, and more.
0 notes
Text
What is velvet fabric?
Velvet is a sleek, soft fabric that is commonly used in intimate garments, upholstery and other textile applications. Due to how expensive it was to produce velvet textiles in the past, this fabric is often associated with the aristocracy. Even though most types of modern velvet are adulterated with cheap synthetic materials, this unique fabric remains one of the sleekest, softest man-made materials ever engineered.
The first recorded mention of velvet fabric is from the 14th century, and scholars of the past mostly believed that this textile was originally produced in East Asia before making its way down the Silk Road into Europe. Traditional forms of velvet were made with pure silk, which made them incredibly popular. Asian silk was already very soft, but the unique production processes used to make velvet result in a material that’s even more sumptuous and luxurious than other silk products.
Until velvet gained popularity in Europe during the Renaissance, this fabric was commonly used in the Middle East. The records of many civilizations located within the borders of in modern Iraq and Iran, for instance, indicate that velvet was a favorite fabric among the royalty the region.
When machine looms were invented, velvet production became much less expensive, and the development of synthetic fabrics that somewhat approximate the properties of silk finally brought the wonders of velvet to even the lowest rungs of society. While today’s velvet may not be as pure or exotic as the velvet of the past, it remains prized as a material for curtains, blankets, stuffed animals, and all manner of other products that are supposed to be as soft and cuddly as possible.
While various materials can be used to make velvet, the process used to produce this burnout velvet fabric is the same regardless of which base textile is used. Velvet can only be woven on a unique type of loom that spins two layers of fabric simultaneously. These fabric layers are then separated, and they are wound up on rolls.
Velvet is made with vertical yarn, and velveteen is made with horizontal yarn, but otherwise, these two textiles are made with largely the same processes. Velveteen, however, is often mixed with normal cotton yarn, which reduces its quality and changes its texture.
Silk, one of the most popular velvet materials, is made by unraveling the cocoons of silkworms and spinning these threads into yarn. Synthetic textiles such as rayon are made by rendering petrochemicals into filaments. Once one of these yarn types is woven into velvet cloth, it can be dyed or treated depending on the intended application.
The main desirable attribute of velvet is its softness, so this textile is primarily used in applications in which fabric is placed close to the skin. At the same time, velvet also has a distinctive visual allure, so it’s commonly used in home decor in applications such as curtains and throw pillows. Unlike some other interior decor items, velvet feels as good as it looks, which makes this fabric a multi-sensory home design experience.
Due to its softness, velvet is sometimes used in bedding. In particular, this fabric is commonly used in the insulative blankets that are placed between sheets and duvets. Velvet is much more prevalent in womenswear than it is in clothing for men, and it is often used to accentuate womanly curves and create stunning eveningwear. Some stiff forms of velvet are used to make hats, and this material is popular in glove linings.
China leads the world as the most prolific producer of synthetic textiles. These and other reckless industrial practices have rapidly made this communist nation the world’s largest polluter as well, and China is lagging far behind the rest of the world’s gradual switch to sustainable fabrics and non-polluting production processes.
Since “velvet” refers to a fabric weave instead of a material, it can’t technically be said that velvet as a concept has any impact on the environment. The different materials used to make velvet, however, have varying degrees of environmental impact that should be carefully considered.
Environmental impact of silk
Silk is the closest thing we have to an ideal fabric from an environmental standpoint. This embossed velvet fabric is still, in most cases, produced the same way it has been produced for thousands of years, and since the production of silk is not aided by any pesticides, fertilizers, or other toxic substances, making this fabric does not have any significant negative environmental impact.
Environmental impact of rayon and other synthetic textiles
Rayon is the most commonly used substitute for silk in velvet and velvet-inspired fabrics, and the production of this synthetic substance is significantly harmful to the environment. The rayon production process involves multiple chemical washes, and the base material of this substance is petroleum.
Essentially, rayon is non-biodegradable fossil fuel product that introduces tons of harmful chemicals into the water supply as it is created. With these detractors in full view, the only reason that rayon is still produced is that it is inexpensive.
The term “velvety” means soft, and it takes its meaning from its namesake fabric: velvet. The soft, smooth fabric epitomizes luxury, with its smooth nap and shiny appearance. Velvet has been a fixture of fashion design and home decor for years, and its high-end feel and appearance make it an ideal textile for elevated design.
Velvet is a soft, luxurious fabric that is characterized by a dense pile of evenly cut fibers that have a smooth nap. Velvet has a beautiful drape and a unique soft and shiny appearance due to the characteristics of the short pile fibers.
Velvet fabric is popular for evening wear and dresses for special occasions, as the jaguar velvet fabric was initially made from silk. Cotton, linen, wool, mohair, and synthetic fibers can also be used to make velvet, making velvet less expensive and incorporated into daily-wear clothes. Velvet is also a fixture of home decor, where it’s used as upholstery fabric, curtains, pillows, and more.
The first velvets were made from silk and, as such, were incredibly expensive and only accessible by the royal and noble classes. The material was first introduced in Baghdad, around 750 A.D., but production eventually spread to the Mediterranean and the fabric was distributed throughout Europe.
New loom technology lowered the cost of production during the Renaissance. During this period, Florence, Italy became the dominant velvet production center.
Velvet is made on a special loom known as a double cloth, which produces two pieces of velvet simultaneously. Velvet is characterized by its even pile height, which is usually less than half a centimeter.
Velvet today is usually made from synthetic and natural fibers, but it was originally made from silk. Pure silk velvet is rare today, as it’s extremely expensive. Most velvet that is marketed as silk velvet combines both silk and rayon. Synthetic velvet can be made from polyester, nylon, viscose, or rayon.
There are several different Holland velvet fabric types, as the fabric can be woven from a variety of different materials using a variety of methods.
Crushed velvet. As the name suggests, crushed velvet has a “crushed” look that is achieved by twisting the fabric while wet or by pressing the pile in different directions. The appearance is patterned and shiny, and the material has a unique texture.
Panne velvet. Panne velvet is a type of crushed velvet for which heavy pressure is applied to the material to push the pile in one direction. The same pattern can appear in knit fabrics like velour, which is usually made from polyester and is not true velvet.
Embossed velvet. Embossed velvet is a printed fabric created via a heat stamp, which is used to apply pressure to velvet, pushing down the piles to create a pattern. Embossed velvet is popular in upholstery velvet materials, which are used in home decor and design.
Ciselé. This type of patterned velvet is created by cutting some looped threads and leaving others uncut.
Plain velvet. Plain velvet is usually a cotton velvet. It is heavy with very little stretch and doesn’t have the shine that velvet made from silk or synthetic fibers has.
Stretch velvet. Stretch velvet has spandex incorporated in the weave which makes the material more flexible and stretchy.
Pile-on-pile velvet. This type of velvet has piles of varying lengths that create a pattern. Velvet upholstery fabric usually contains this type of velvet.
Velvet, velveteen, and velour are all soft, drapey fabrics, but they differ in terms of weave and composition.
Velour is a knitted fabric made from cotton and polyester that resembles velvet. It has more stretch than velvet and is great for dance and sports clothes, particularly leotards and tracksuits.
Velveteen pile is much shorter pile than velvet pile, and instead of creating the pile from the vertical warp threads, velveteens pile comes from the horizontal weft threads. Velveteen is heavier and has less shine and drape than velvet, which is softer and smoother.
For budding fashion designers, understanding the characteristics and feel of different fabrics is key. In her 20s, Diane von Furstenberg convinced a textile factory owner in Italy to let her produce her first designs. With those samples, she flew to New York City to build one of the world’s most iconic and enduring fashion brands. In her fashion design MasterClass, Diane explains how to create a visual identity, stay true to your vision, and launch your product.
Become a better fashion designer with the MasterClass Annual Membership. Gain access to exclusive video lessons taught by fashion design masters including Marc Jacobs, Diane von Furstenberg, and more.
0 notes
Text
Global Functional Flours Market is expected to Showcase Rampant Growth Over 2027
Global Functional Flour Market – Overview
Due to the health benefits associated with functional flour consumption, the market is growing at an incremental pace globally. Market Research Future, a firm which specializes in market reports related to the Food, Beverages & Nutrition sector among others, recently forecasted in its report on ‘Global Functional Flour Market Research Report- Forecast to 2023’ that the market will demonstrate an exceptional CAGR % while achieving good growth rapidly in the forecast period.
Functional flour usually refers to flour which have been hydro-thermally treated. Functional flour is prepared after combining various grain and non-grain ingredients which helps to boost the level of nutrition. The blend of multiple ingredients also helps in lowering the level of gluten and increase sensory appeal. The gluten-free flour helps in improving the quality of products due to its modified properties. Owing to rising consciousness on adverse effects of gluten, the demand for functional flour is expected to accelerate significantly. Also, the modification of functional flour is commonly related to solubility parameters and viscosity profile. Therefore, enhanced nutrient quality coupled with low-gluten content has augmented the demand of the product. Furthermore, with the growing inclination of consumers towards more natural and healthy food, the demand for clean-label functional flour is increasing significantly. And, manufacturers are capitalizing on the opportunity by introducing innovative line of multi-functional clean label flours in the market.
Access Report Details @
https://www.marketresearchfuture.com/reports/functional-flour-market-1807
Moreover, functional flour is used in various applications such as bakery items, snacks, culinary products and there is a growing demand from processed food industry which has further accelerated the demand for functional flours. Owing to effective promotional strategy, it is expected that the market will grow at an incremental pace during the forecast period. The key players are also offering customization options to attract consumers’ attention. However, stringent government rules and regulations for various health claims and high cost of raw materials acts as a hindrance for the market growth.
Latest Industry Updates
Sep 2017: Ingredion launched multi-functional rice flours, Homecraft Create 835 and 865 to enhance its product portfolio. The new product can be used for soups and sauces as well.
Aug 2016 Ingredion Incorporated has entered into an agreement to acquire the rice starch and rice flour business from Sun Flour Industry Company Ltd based in Thailand. The acquisition is in line with Ingredion’s global strategy to increase its higher-value specialty ingredients business.
Global Functional Flour Market - Competitive Analysis
Global functional flour market is progressively working on technological innovations over the recent years. Manufacturers are investing heavily in R&D activities to improve existing products and procedures to develop new products. R&D will lead to the development of new products by improving its functionality through better formulations. Key industrial players have been developing nutritive products to accommodate the healthy food movement, with clean labels ensuring food safety.
The key players profiled in Functional Flour are Cargill, Archer Daniels Midland Company, Bunge Limited, Associated British Foods PLC, General Mills, Inc., The Scoular Company, Ingredion Inc, Agrana Beteiligungs-AG, The Hain Celestial Group Inc., Sunopta, Inc, and Parrish & Heimbecker Limited among many others.
Global Functional Flour Market – Segments
The global Functional Flour market has been divided into source, claim, distribution channel, and region.
On The Basis Of Source: Wheat, Corn, Rice, Rye, Peanut, Sprouted Grains, Tapioca, and Others
On The Basis Of Claim: Gluten-free, Organic, Pre-gelatinized, and Others
On The Basis Of Distribution Channel: Store based, and Non-store based
On The Basis Of Region: North America, Europe, Asia Pacific, and ROW.
Global Functional Flour Market - Regional Analysis
The global Functional Flour market is segmented into North America, Europe, APAC, and Rest of the World (RoW). Global functional flour market is highly dominated by North America and Europe as the product is highly consumed in the region. APAC is fastest growing region due to changing lifestyle and improved disposable income in that region.
Request a Sample Report @
https://www.marketresearchfuture.com/sample_request/1807
NOTE: Our Team of Researchers are Studying Covid19 and its Impact on Various Industry Verticals and wherever required we will be considering Covid19 Footprints for Better Analysis of Market and Industries. Cordially get in Touch for More Details.
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FDA Clears Sorrento Phase 2 Trial Of Non-Opioid Product Candidate Resiniferatoxin (RTX) For Treatment of the Knee Pain in Osteoarthritis (OA) Patients
New Post has been published on https://depression-md.com/fda-clears-sorrento-phase-2-trial-of-non-opioid-product-candidate-resiniferatoxin-rtx-for-treatment-of-the-knee-pain-in-osteoarthritis-oa-patients/
FDA Clears Sorrento Phase 2 Trial Of Non-Opioid Product Candidate Resiniferatoxin (RTX) For Treatment of the Knee Pain in Osteoarthritis (OA) Patients
Phase 2 trial of RTX for OA pain to proceed following FDA clearance.
Phase 1b data demonstrated RTX safety for a single intra-articular administration without dose limiting toxicity (DLT) at any doses tested up to 30 ug.
Phase 1b data demonstrated significant efficacy supporting RTX as an ideal candidate for long-term control of refractory OA pain: significant pain relief observed in patients with advanced OA disease (Kellgren-Lawrence grade 3/4) and sustained pain relief last beyond 6 months.
Sorrento believes RTX has the potential to become a key therapeutic in a market segment estimated to continue to grow and exceed $10B by 20251
SAN DIEGO, July 06, 2021 (GLOBE NEWSWIRE) — Sorrento Therapeutics, Inc. (NASDAQ: SRNE, “Sorrento”) announced today that the company has received FDA clearance to proceed with a Phase 2 clinical study of RTX for treating moderate-to-severe osteoarthritis of the knee pain (OAK).
The phase 2 trial, a multi-center, double blind, placebo- and active-controlled study, will assess the efficacy and safety of several dose groups of RTX to manage pain in patients with moderate-to-severe osteoarthritis of the knee pain (OAK) (clinicaltrials.gov: NCT04885972). Given the durability of OA pain relief response to RTX demonstrated thus far, Sorrento has decided to include an active comparator (injectable corticosteroid) in the current trial protocol. Superiority data potentially generated by RTX against a widely used approved drug could be supportive for accelerated international registrations (Europe) and is required for pricing purposes in Europe.
This Phase 2 study follows the analysis of the significant observations from the Phase 1b trial results (NCT03542838) of RTX Day 84 patient data which completed the one year following up of last patient visit in February 2021. This Phase 1b study was a double-blinded, placebo-controlled ascending dose study in 94 patients and included an open-label expansion cohort to assess the long-term safety and preliminary efficacy of a single intra-articular administration of RTX or saline control (as placebo group) for the treatment of moderate-to-severe pain due to osteoarthritis of the knee. The magnitude of the difference in the treatment effect (RTX versus saline control) at 12 weeks exceeded what is traditionally considered sufficient to support regulatory approval based on greater than 2 points reduction in WOMAC A1 10-point scale question “pain at walking on flat surface” compared to placebo. RTX met this requirement in this study.
Story continues
The Phase 1b study was designed to follow patients to day 84 (primary endpoint). Patients were also given the option to be followed for up to a year. Pain relief appeared to be very consistent among patients responding to the initial treatment, with a large proportion of the patients followed past Day 84 showing pain relief sustained beyond all time points assessed through one year follow-up. Fast relief (starting within days, with optimal pain relief level achieved within weeks) and durability of the effect (past 84 days) confirm the clinical potential of the RTX drug for long-term control of pain associated with osteoarthritis of the knee.
The RTX clinical development program continues, with Phase 2 and 3 clinical trials planned in larger patient populations. The first Phase 2 trial will focus on identifying the recommended Phase 3 dose.
_______________ 1 Osteoarthritis Market Size, Share, Value, And Competitive Landscape 2021-2026 – MarketWatch
About RTX
A thousand times “hotter” than pure capsaicin (16 billion Scoville units versus 16M), and with a high affinity for afferent sensory pain nerves, RTX binds to TRPV1 receptors present and selectively ablates the nerve endings responsible for pain signals experienced by patients2. Delivered peripherally (into the joint space) the transient nerve ending ablation effect can have profound clinical benefits lasting for months to years (as shown in canine studies3).
PTVA-OA-001 was a multicenter, placebo-controlled Phase 1b study to assess the safety and define the maximally tolerated dose of RTX administered in the knee joint in patients with moderate to severe pain associated with osteoarthritis of the knee. The study was a dose-escalation trial in which cohorts of patients receive increasing doses of RTX until the maximum tolerated dose (MTD) was achieved. The primary objective of the study was to evaluate the safety of RTX and identify the recommended Phase 3 dose. The secondary objective was to assess the preliminary efficacy of RTX measured by assessing changes in the intensity of pain using the A1 score from the WOMAC, a widely used proprietary validated pain questionnaire.
The osteoarthritis treatment market and in particular the Knee Osteoarthritis and injectable markets have historically seen healthy growth and are expected to continue the trend as populations age and present excessive weight. Multiple sources estimate the 2020 market to be around 50M patients and $7B.
More information on this completed trial can be found at www.clinicaltrials.gov (NCT03542838).
_______________ 2 https://www.ncbi.nlm.nih.gov/pmc/articles/PMC398431/ 3 Sorrento Therapeutics (Ark Animal Health) internal data (on file)
About Sorrento Therapeutics, Inc.
Sorrento is a clinical stage, antibody-centric, biopharmaceutical company developing new therapies to treat cancers and COVID-19. Sorrento’s multimodal, multipronged approach to fighting cancer is made possible by its extensive immuno-oncology platforms, including key assets such as fully human antibodies (“G-MAB™ library”), clinical stage immuno-cellular therapies (“CAR-T”, “DAR-T™”), antibody-drug conjugates (“ADCs”), and clinical stage oncolytic virus (“Seprehvir™”). Sorrento is also developing potential antiviral therapies and vaccines against coronaviruses, including COVIGUARD™, COVI-AMG™, COVISHIELD™, Gene-MAb™, COVI-MSC™ and COVIDROPS™; and diagnostic test solutions, including COVITRACK™, COVISTIX™ and COVITRACE™.
Sorrento’s commitment to life-enhancing therapies for patients is also demonstrated by our effort to advance a first-in-class (TRPV1 agonist) non-opioid pain management small molecule, resiniferatoxin (“RTX”), and SP-102 (10 mg, dexamethasone sodium phosphate viscous gel) (SEMDEXA™), a novel, viscous gel formulation of a widely used corticosteroid for epidural injections to treat lumbosacral radicular pain, or sciatica, and to commercialize ZTlido® (lidocaine topical system) 1.8% for the treatment of post-herpetic neuralgia. RTX has completed a Phase IB trial for intractable pain associated with cancer and a Phase 1B trial in osteoarthritis patients. SEMDEXA is in a pivotal Phase 3 trial for the treatment of lumbosacral radicular pain, or sciatica. ZTlido® was approved by the FDA on February 28, 2018.
For more information visit www.sorrentotherapeutics.com.
Forward-Looking Statements
This press release and any statements made for and during any presentation or meeting contain forward-looking statements related to Sorrento Therapeutics, Inc., under the safe harbor provisions of Section 21E of the Private Securities Litigation Reform Act of 1995 and subject to risks and uncertainties that could cause actual results to differ materially from those projected. Forward-looking statements include statements regarding the expectations for Sorrento’s and its subsidiaries’ technologies and product candidates, including, but not limited to, resiniferatoxin (RTX), the clinical potential of RTX, including the potential for RTX to address long-term control of pain associated with osteoarthritis of the knee, RTX’s potential to become a major therapeutic in the knee osteoarthritis and injectable markets, timing for commencing additional Phase 2 and 3 clinical trials for RTX, timing for completion and submission of a request to proceed with any Phase 3 trial for RTX, the possibility of proceeding to a Phase 3 trial, and the possibility of obtaining accelerated international registration for RTX in Europe. Risks and uncertainties that could cause our actual results to differ materially and adversely from those expressed in our forward-looking statements, include, but are not limited to: risks related to Sorrento’s technologies and prospects, including, but not limited to risks related to seeking regulatory approval for RTX; clinical development risks, including risks in the progress, timing, cost, and results of clinical trials and product development programs; risk of difficulties or delays in obtaining regulatory approvals; risks that clinical study results may not meet any or all endpoints of a clinical study and that any data generated from such studies may not support a regulatory submission or approval; risks that prior test, study and trial results may not be replicated in future studies and trials; risks of manufacturing and supplying drug product; risks related to leveraging the expertise of its employees, subsidiaries, affiliates and partners to assist Sorrento in the execution of its therapeutic antibody product candidate strategies; risks related to the global impact of COVID-19; and other risks that are described in Sorrento’s most recent periodic reports filed with the Securities and Exchange Commission, including Sorrento’s Annual Report on Form 10-K for the year ended December 31, 2020, and subsequent Quarterly Reports on Form 10-Q filed with the Securities and Exchange Commission, including the risk factors set forth in those filings. Investors are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this release and we undertake no obligation to update any forward-looking statement in this press release except as required by law.
Media and Investor Relations Contact Alexis Nahama, DVM (SVP Corporate Development) Email: [email protected]
Sorrento® and the Sorrento logo are registered trademarks of Sorrento Therapeutics, Inc.
G-MAB™, DAR-T™, SOFUSA™, COVIGUARD™, COVI-AMG™, COVISHIELD™, Gene-MAb™, COVIDROPS™, COVI-MSC™, COVITRACK™, COVITRACE™ and COVISTIX™ are trademarks of Sorrento Therapeutics, Inc.
SEMDEXA™ is a trademark of Semnur Pharmaceuticals, Inc.
ZTlido® is a registered trademark owned by Scilex Pharmaceuticals Inc.
All other trademarks are the property of their respective owners.
©2021 Sorrento Therapeutics, Inc. All Rights Reserved.
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Fruit and Vegetable Ingredients Market Size, Scope And Outlook
Market Analysis
The fruit and vegetable ingredients market is growing by leaps and bounds. Desire to be healthy coupled with scarcity of time has increased the demand for easy on-the-go-snacks that is infused with vegetables and fruits ingredients. Taking this into consideration, a good number of food manufacturers are coming up with these products to cater to the needs of the people. They offer fruit-vegetable ingredients in a broad portfolio which are customized precisely right from taste, color to mouthfeel. Basically, these ingredients are substances or products which are intended to augment the visual appeal along with offering extra nutritional value in the diet. Fruit and vegetable ingredients impart colors, textures, flavors, aromas and improve the product’s shelf life by offering multi-sensory experience all through the complete shelf life. These ingredients are nutrient rich and includes minerals, proteins, fats, carbohydrates and others that will prevent the risk of different diseases including cardiovascular disorder and cancer. Fruit and vegetable ingredients are vital for the body because it has both economic and functional value.
Consumer’s preference for living a healthy lifestyle, increasing urbanization, growing demand for convenience food, rising disposable income and initiatives taken by the government to encourage the industry of fruit and vegetables industry has bolstered the growth of the global fruit and vegetable ingredients market. Moreover, the integration as well as consolidation of technology, food and nutraceutical companies has resulted in latest product developments and with improved functionality. The rising number of diseases the world over has resulted in the growing consumption of such ingredients. The fruit and vegetable ingredients additionally are used in assorted applications such as spreads, dips, soups, bakery, confectionery and more which has accelerated the demand further for this product. The fruit and vegetable ingredients market is expected to see a healthy CAGR during the forecast period 2017-2023.
Market Segmentation
Market Research Future report provides a comprehensive segmental analysis of the global fruit and vegetable ingredients market on the basis of type, source and application.
Based on type, it is segmented into pieces and powders, NFC juices, pastes and purees and concentrates. Of these, the juice concentrate has the largest fruit and vegetable ingredients market share because of the rising consumption of juices.
Based on source, the market is segmented into fruits and vegetables.
Based on application, the fruit and vegetable ingredients market is segmented into soups and sauces, dairy and dairy products, R.T.E products, bakery and confectionary products and beverages.
Regional Analysis
Based on region, the global fruit and vegetable ingredients market is segmented into North America, Europe, Asia Pacific and Rest of the World. Of these, Europe leads the market and this because of immense growth in the market of processed food and beverage due to inclined intake of beverages and food products comprising of ingredients that are sourced from fruits and vegetables. In Asia Pacific, the fruit and vegetable ingredients market is escalating with good opportunities for dairy and confectionary industries. The emerging markets such as China and India have been regarded as prospective fruit and vegetable market for a number of factors including low labor cost, rising disposable income, changing dietary patterns and adoption of a fit and healthy lifestyle.
Competitive Analysis
The global fruit and vegetable ingredients market has been fragmented with major and local players in plenty competing for gaining a good share in the market. Maximum companies are following organic as well as inorganic strategies for minimizing local competitions and attracting potential customers. Moreover, the leading players are giving more emphasis in the process of research and development (R&D) with an aim to launch new products along with extending the product line.
Key Players
The leading players profiled in the MRFR (Market Research Future) report include Dohler (Germany), Diana Group S.A.S (France), Sunopta Inc (Canada), Kerry Group PLC (Ireland), Sensient Technologies Corporation (US), Olam International Ltd (Singapore) and Archer Daniels Midland Company (US).
Often consumers do not consider vegetable juices to be sweet but some ingredient suppliers today are employing technologies for making vegetables a viable sweetening option. Made from cent percent vegetable, this juice will provide a neutral flavor and color with intense sweetness. The best part about consuming this juice is it will help in supporting reduced calorie.
NOTE: Our Team of Researchers are Studying Covid19 and its Impact on Various Industry Verticals and wherever required we will be considering Covid19 Footprints for Better Analysis of Market and Industries. Cordially get in Touch for More Details.
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FMP: Forefront 1 - Beastars
The release of the second season of Beastars (2020) proved the successful exploration of the animation in the first season. A lot of multi-CGI layer technology is used in this series of animations. Visually, this series of animation is a 2d animation, but in fact it uses 3D/CG technology. I think one of the reasons why this animation is influential and innovative is that CGI technology strengthens the advantages of micro-expression processing in 2D animation, which is especially suitable for plots or subjects that need to respond to emotions, especially adult-oriented subjects.
Beastars Season 2 (2020) Official Trailer:
https://www.youtube.com/watch?v=IXsURQxoGe8
First of all, from a technical point of view, CGI technology allows more detailed processing in 2d animation. Unlike traditional hand-drawn 2d animations, Beastars shows a lot of detailed processing such as subtle expressions, muscle movements, a large number of movements, etc. These detailed treatments bring more affective experience to the audience-a sense of reality. This sensory experience is often more adapted to 3D animation. What is interesting is that the animation is embodied in a 2D visual form, which retains the possibility of 2D to expand the aesthetics of the plane, while incorporating the advantages of 3D and CG technology. I think that pure 3D animation on the market is difficult to break the existing situation. Excessive realism experience can easily make the audience lose their freshness. The advantage of the combination of 2D and CGI technology is that it can reasonably retain 2D animation for different art styles. The inclusiveness of aesthetics, etc., at the same time broke the defects of 2D animation (lack of a certain sense of reality, difficulty in production, etc.).
Furthermore, the advantage of CGI technology in detail processing brings another advantage, which is that it allows the body to explore topics related to the soul and adults. The advantage of Beastars is the processing of details, such as the processing of self-loathing expressions, similar negative expressions and actions that highly reflect inner mental activities, which are rarely seen in traditional 2D and 3D animations. Traditional 2D animation often has to weaken expressions and details of actions due to the tedious process of production. In the 3D animation market dominated by Europe and the United States, because most of them are oriented to the children's market, the adult-oriented animation market is rarely explored, and such adult-oriented animations have a large number of abstract plots that need to be achieved through expressions and actions, and even violent plots. Therefore, Beastars is an animation that combines 2d and CG technology. CG technology improves the detail processing of 2d animation, and at the same time strengthens the expression of adult-oriented themes. Beastars is not the first step to use CGI technology in animation, but his choice of subject matter magnifies the advantages of CGI technology, including violence, pornography, dark, dystopia and other content, which are often more common in movies than animation because of expression These contents have high requirements for the processing of expressions, emotions, and subtle movements, which are difficult to achieve with traditional 2D animation. Unfortunately, in Beastars, this muli-layered CG technology has certain flaws. Visually, excessive detail processing will produce a certain sense of unreality. I personally feel that especially the fighting scenes are visually stiff. It is not clear whether the motion is too complicated to cause frame drop, or excessive realism leads to uncanny experience. Although CGI provides a complex fighting experience (360-degree viewing angle), personally, the advantages of CGI are more advantageous in detailed expressions and emotional processing.
I think CGI technology has great potential for exploration in 2D animation. I hope that in my future animation practice, I can explore more detailed processing of facial expressions and actions on adult subjects, instead of following the exaggerated visual expression methods of traditional animation. . Therefore, CGI technology is a field worth exploring in 2d animation.
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Reference
Beastars Season 2 (2020). Animated Series. Directed by Shin’ichi Matsumi. [Netflix] Japan: Orange.
Davis, V. (2020). Jonah Scott and the Expressive Multi-Layered CG Animation of ‘Beastars’. [Online] April 28th 2020. Available from: Jonah Scott and the Expressive Multi-Layered CG Animation of ‘Beastars’ | Animation World Network (awn.com). [Access: 30 June 2021].
Netflix Anime (2020). BEASTARS Season 2 | Official Trailer | Netflix. [Online]. Available from: BEASTARS Season 2 | Official Trailer | Netflix - YouTube. [Accessed: 30 June 2021 ].
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Palmarosa Oil Market Key Drivers, Challenges, Growth and Opportunities – 2031
Palmarosa Oil Market: Snapshot
The onset of COVID-19 has increased the awareness about mental and physical health among the masses. The demand for natural sources has increased substantially in the food, oil, and cosmetic industries. Essential oils play a crucial role in uplifting the human sensory system. Further, these oils are used in various therapeutics and medical verticals due to their characteristic involving skin and health benefits. Palmarosa oil is one of the most recommended essential oils promoting psychological wellness. Among the race of various essential oils such as tea tree oil, peppermint oil, lavender oil, and others, palmarosa oil stands out due to its multi-benefit profile. It bears stressbuster properties which can be incorporated in aromatherapy. The rising need for psychological wellness is likely to promote the growth of the palmarosa oil market during the forecast period of 2021-2031.
Analysts at TMR are striving to provide an exhaustive report through pinpoint analysis for changing competitive dynamics of the palmarosa oil market. Further, the report provides a detailed perspective on the key factors driving the palmarosa oil market and throws light e-market restraints. This analysis offers predictions about the growth trajectory of the palmarosa oil market during the forecast period. . The market outcomes have been systematically included in the report for the CXOs to grasp the current situation of the palmarosa oil market. The COVID-19 pandemic has changed the growth equations of many industries and sectors in different ways. The growth projections of the palmarosa oil market have also been affected due to the pandemic. Hence, to educate the CXOs about the changes, the COVID-19 impact on the palmarosa oil market has been covered in the report.
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Palmarosa Oil Market: Key Trends and Opportunities
Palmarosa oil contains a high amount of geraniol in medicinal solutions and aromatherapy. The aroma of palmarosa oil is helpful in skincare and provides stress relief. It also has antifungal and therapeutic properties. All these characteristics cater to palmarosa oil in various applications such as cosmetics, aroma oils, medicinal products, bioenergy, and others. Further, the extraction process of palmarosa oil is gaining traction due to the increase in demand for oils with high nutritional quality is expected to drive the palmarosa oil market. Additionally, palmarosa oil in the cosmetic industry is likely to provide massive growth opportunities to the palmarosa oil market. Palmarosa oil is being widely used in Ayurveda treatments and spas due to its stress buster properties which may further open lucrative avenues for the palmarosa oil market. Apart from this, various organizations are taking initiatives in spreading awareness about the benefits of palmarosa oil, which may augur the growth of the palmarosa oil market.
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Palmarosa Oil Market: Regional Prospects
The global palmarosa oil market has been segmented as North America, Latin America, Europe, Asia Pacific, the Middle East, and Africa based on the regions. Palmarosa oil has been mainly found in countries such as India in the Asia Pacific region. Hence the use of palmarosa oil in the Asia Pacific as a native oil has shown a massive increase. Its use in ayurvedic treatments and essential oils has expanded, providing new opportunities in this region. The initiatives by government bodies for the promotion of natural products can prove to be a game-changer for the palmarosa oil market across the globe. The rising awareness among the masses about the benefit of palmarosa oil is likely to propel the growth of the global palmarosa oil market.
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Palmarosa Oil Market: Competitive Analysis
The players in the palmarosa oil market are investing heavily in research and development activities as they form a crucial part of growth. The trend among oil manufacturers is the growing influence of oil extraction by retaining its original properties. The research and development activities conducted by the market players to improve the manufacturing processes may assist in the growth of the palmarosa oil market. Further, new advances in oil refining processes and applications in cosmetics, ayurvedic medicines, and aromatherapies are likely to create lucrative opportunities for the players operating in the palmarosa oil market.
Some of the key players operational in the palmarosa oil market are Wilmar International, Felda Global Ventures Holdings, Kuala Lumpur Kepong Berhad, Sime Darby Plantation, and others.
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