Gif Colouring Process | Ramking Set
There are various steps needed to adjust the colours of a gif. Good colouring can match tones of different shots, make colours look more true to life or cohesive, adjust so lighting is kinder to skintones and make scenes generally prettier to look at.
Because gifs allow for fewer colours than videos, it also involves prioritising which colours are needed in a scene and adjusting accordingly.
It can also be used for effects: subtle ones (like in like in gif 4: fading colours to highlight the focal characters in a photograph), or much more dramatic or stylised effects.
This is a tiny tiny glimpse of what gifmakers do when we refer to "colouring". 🖤
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